In this conversation, Mike Konrad shares his journey as a reluctant entrepreneur, discussing the challenges and triumphs he faced while building his business. He emphasizes the importance of passion, the role of family support, and the necessity of honest feedback in decision-making. Mike also delves into the significance of understanding the difference between revenue and profit, the concept of best-in-class products, and the evolution of marketing strategies in the digital age. He concludes with reflections on the value of learning from mistakes and the importance of building brand loyalty through genuine connections with customers. ★ Support this podcast on Patreon ★