On the whole, podcasting hasn’t been kind to video content producers. And video hasn’t been kind to podcasters’ wallets. But four developing trends could change how podcasters think about video in the future.In the beginning, there were audio podcasts. And then about 13 seconds later there were also video podcasts. But the bifurcation of audio podcasts and video podcasts was relatively short-lived, thanks to Google’s acquisition and promoting the hell out of YouTube. Since that time, several entrepreneurs have tried to bring video back to podcasting with varying degrees of success, though none deserving of the adjective “breakout”. But now, forces are converging and video podcasting again could become a thing. Again? Here’s why:Earlier this month, YouTube announced they were looking for an executive to oversee podcasting on their platform. Today, many podcasters are (often crudely) already making video versions of their podcasts and distributing them on YouTube.Just last week, Spotify and Anchor announced they'd soon be hosting audio and video versions of select podcasts in the Spotify app. Right now, developers in the Podcasting  2.0 movement are developing a way to distribute more than one media file per episode. Like a video and an audio version, doing what Spotify is doing but in a non-propriety manner.And with those moves is Descript, getting us closer to a world where we edit media holistically, rather than editing audio and video separately. Oh, what a time to be alive. While you’re making your holiday gift guides, you may want to have a serious think on how your show fits in a world where audio and video are both valid options for your listeners.-----Boostagram CornerThanks to Garret Godfree and John Kostuch for the coffee. Virtual and physical. Links in the next section.-----Links:• Getting more than 10K downloads per episode? Talk to Gumball.fm! • Happy Tree Friends - https://en.wikipedia.org/wiki/Happy_Tree_Friends• Ask A Ninja - https://en.wikipedia.org/wiki/Ask_a_Ninja• YouTube seeks podcast boss - https://www.bloomberg.com/news/articles/2021-10-05/youtube-looks-to-hire-its-first-executive-focused-on-podcasts• Spotify wants video podcasts - https://blog.anchor.fm/updates/video• Value-for-value for this show - https://podcastpontifications.com/value-4-value• Descript all-in-one platform (affiliate) - https://www.descript.com/?lmref=xjgbqw• Garrett Godfrey - https://twitter.com/musciguy• Good Patron - https://utrmedia.org/podcasts/good-patron-podcast• Centre Steer - https://twitter.com/centresteer• New Podcast Apps - http://newpodcastapps.com• Now booking sponsorships for 2022! - https://podcastpontifications.com/sponsor-----A written-to-be-read article and a full transcript of the audio of this episode can be found at https://podcastpontifications.com/episode/theyre-making-video-podcasts-a-thing-again-again-and-it-might-just-work-this-time.Visit https://twitter.com/evoterra for more podcasting insights from Evo Terra as they come.Return the value-for-value of the podcasting wisdom of this episode and more at https://PodcastPontifications.com/supportAnd if you need a professional in your podcasting corner, please visit https://Simpler.Media to see how Simpler Media Productions can help you reach your business objectives with...