The CPG Guys are joined in this episode by Steve Dennis, author of “Leaders Leap - Transforming Your company at the Speed of Disruption” and host of the Remarkable Retail Podcast.Follow Steve Dennis on LinkedIn at: https://www.linkedin.com/in/stevenpdennis/Purchase Leaders Leap on Amazon: https://a.co/d/j8kHQ6MListene to the Remarkable Retail podcast on Spotify: https://open.spotify.com/show/5br8q17fDMJx6mmpuTw9SX?si=5MT-PFjGRS270lve23N4_ASteve answers these questions:Shift happens. What shifted in your life to make you change direction and ultimately to write the book Leaders Leap?In your book, you note that leaders are often too timid in their efforts to transform their businesses in an ear of rapid change. What is often the result of this timidity?The meat of your book focuses on seven leadership principles. We’ll go through them in our discussion. Why does a leader need to crush her/his own ego, getting humble & embracing vulnerability and wake up to accept new realities (not just using Google as a facsimile)?Great brands don’t chase customers, customers chase great brands. How does this quote exemplify the need for businesses to improve their targeting and why should they connect emotionally through memorable stories?How does thinking radically improve growth and success and why is playing it safe actually risky in business? How does agility & innovation support success in an era of disruption?The culmination of the book is all about the Big Leap. Have you taken your own advice to break free of the retail corporate persona you have been cultivating in your career?Tell us about the Remarkable Retail podcast.CPG Guys Website: http://CPGguys.comFMCG Guys Website: http://FMCGguys.comCPG Scoop Website: http://CPGscoop.comRetailWit Website: http://retailwit.comRhea Raj’s Website: http://rhearaj.comLara Raj on PopStar Academy: https://www.netflix.com/us/title/81587828?s=i&trkid=258593161&vlang=enKavita's podcast: Spotify   AppleDISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent.CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual’s use of, reference to, or inability to use this podcast or the information we presented in this podcast.