The $100 MBA Show

The $100 MBA Show

Omar Zenhom

Awarded Best of iTunes, The $100 MBA Show is a podcast where you simply get better at business with our practical business lessons for the real world. These no fluff episodes are packed with only the pure business building training you want. Omar Zenhom (@TheOmarZenhom) shares some of the best lessons, concepts, examples and insights from inside The $100 MBA training and community. Omar also calls upon some of the industry's top experts as guest teachers on the show. Again, no backstories or promotions, just solid business lessons from the best in the game.

MBA2589 Which Age Is Best To Start a Business? Your 20’s, 30’s, 40’s, 50’s, 60’s and Beyond?

MBA2589 Which Age Is Best To Start a Business? Your 20’s, 30’s, 40’s, 50’s, 60’s and Beyond?

Ever found yourself wondering just how much time you should spend on your side hustle to really make it work? Are you juggling a busy lifestyle and unsure if dedicating more hours is the key to success, or if there’s a secret formula to balance it all? If this is your dilemma, you’re not alone, and this lesson is crafted just for you. In this episode, Omar explores the sweet spot of commitment required for your side hustle, breaking down Perry’s question of how many hours you should ideally

Feb 21, • 0:00

MBA2588 Q&A Wednesday: How Many Hours Should I Be Working On My Side Hustle?

MBA2588 Q&A Wednesday: How Many Hours Should I Be Working On My Side Hustle?

Ever found yourself wondering just how much time you should spend on your side hustle to really make it work? Are you juggling a busy lifestyle and unsure if dedicating more hours is the key to success, or if there’s a secret formula to balance it all? If this is your dilemma, you’re not alone, and this lesson is crafted just for you. In this episode, Omar explores the sweet spot of commitment required for your side hustle, breaking down Perry’s question of how many hours you should ideally

Feb 19, • 0:00

MBA2587 Extended Interview: Martin Warner – The Elon Musk of The UK. How to Build and Sell a Business. Make Life Changing Money.

MBA2587 Extended Interview: Martin Warner – The Elon Musk of The UK. How to Build and Sell a Business. Make Life Changing Money.

Ever wonder how some folks manage to build and sell a business super fast while raking in impressive profits? Curious about their secrets? You’re in for a treat with today’s lesson! In this episode, Omar invites Martin Warner, often dubbed the “Elon Musk of the UK,” to share his extraordinary journey. With ventures spanning from 3D printing to AI, Martin has mastered the art of building and exiting businesses swiftly and successfully. Discover his strategies, from his groundbreaking exit wit

Feb 17, • 0:00

MBA2586 The 7 Habits of Highly Unsuccessful Entrepreneurs (and How to Avoid Them)

MBA2586 The 7 Habits of Highly Unsuccessful Entrepreneurs (and How to Avoid Them)

Think you’re doing everything right, but still not seeing the business growth you desire? Curious about the habits that might be holding you back from reaching your full potential as an entrepreneur? This episode is tailor-made for you. In today’s lesson, Omar shares the detrimental behaviors and mindsets that can sabotage your progress—habits Omar knows all too well from personal experience. From letting fear call the shots to poor cash flow management, learn how to identify these harmful h

Feb 14, • 0:00

MBA2585 Q&A Wednesday: What Should I Do If a Competitor Copies My Business?

MBA2585 Q&A Wednesday: What Should I Do If a Competitor Copies My Business?

We all dread that moment when we discover a competitor has copied our business, from features to website copy to sales videos. It feels like a personal attack, doesn’t it? But here’s the twist: if you’re doing something right, it’s bound to happen. What should you do when your competitor just straight-up copies your business? Today’s episode has the insights you need to navigate this tricky situation. In this lesson, Omar answers a question from Tony and lays out practical strategies for dea

Feb 12, • 0:00

MBA2584 Is Bootstrapping Dead? The Truth About Funding Your Business

MBA2584 Is Bootstrapping Dead? The Truth About Funding Your Business

Think bootstrapping is a thing of the past? With all the buzz around venture capital and unicorns, you might think self-funding your business is out of style. If that’s on your mind, today’s lesson is tailor-made for you. Omar breaks down why bootstrapping is not only alive but also a smart move for building a profitable and sustainable business. Sharing his two decades of experience, including his own seven-figure successes, he’ll show you how focusing on profitability, growth, and ownershi

Feb 10, • 0:00

MBA2583 When Is the Right Time to Hire Your First Employee? A No-BS Guide

MBA2583 When Is the Right Time to Hire Your First Employee? A No-BS Guide

Thinking about hiring your first employee but not sure if it’s the right time? Feel like you’re drowning in admin tasks and need a lifeline? Well, today’s lesson is just what you need. In this episode, Omar breaks down why hiring sooner than you think might be the smartest move for your business. You’ll find out how to spot the signs that you’re ready for a hire, which tasks to offload first, and the game-changing benefits of growing your team. Say goodbye to burnout and hello to more time f

Feb 7, • 0:00

MBA2582 Q&A Wednesday: How Do I Build a Business When Everyone Says It Won’t Work?

MBA2582 Q&A Wednesday: How Do I Build a Business When Everyone Says It Won’t Work?

What do you do when everyone around you says your business idea is doomed to fail? Should you fight? Prove them wrong? Or is there wisdom in their doubts? In this lesson, Omar dives into a question from Hassan, who’s facing the challenge of building a business when everyone around him says it won’t work. The world’s most successful entrepreneurs have faced skepticism. But gut feelings can’t be the only compass. We need to validate ideas with facts! Building a business amidst doubts is tough

Feb 5, • 0:00

MBA2581 Must Read: Feel-Good Productivity by Ali Abdaal

MBA2581 Must Read: Feel-Good Productivity by Ali Abdaal

Feeling like productivity is more of a drain than a joy? What if there was a way to get more done without burning out? If you’ve ever struggled with balancing your work and well-being, then today’s episode offers just the solution you need. Omar dives into Ali Abdaal’s awesome book, Feel-Good Productivity, and breaks down how you can actually enjoy getting things done. He shares his top five takeaways from the book, showing you how to ditch the grind and align your work with what brings you

Feb 3, • 0:00

MBA2580 The $0 Marketing Plan That Actually Works

MBA2580 The $0 Marketing Plan That Actually Works

Think effective marketing always requires a big budget? Think again! Today’s episode might change everything you believe about growing your business. Omar reveals several marketing approaches that are completely free – including a powerful strategy around sharing your entrepreneurial journey that’s been proven to attract loyal customers. In this assumption-challenging episode, discover additional proven strategies that successful entrepreneurs use to build their audience and attract customer

Jan 31, • 0:00

MBA2579 Q&A Wednesday: How Do I Protect My Idea From Being Stolen?

MBA2579 Q&A Wednesday: How Do I Protect My Idea From Being Stolen?

Is your next big business idea keeping you up at night – not from excitement, but from fear someone might steal it? In this Q&A episode, Omar responds to Thomas’ question about protecting innovative business concepts, and his answer might surprise you. Get ready for some counter-intuitive wisdom that successful entrepreneurs know about business ideas and what really matters in building a thriving company. Omar shares compelling real-world examples that could completely change how you think a

Jan 29, • 0:00

MBA2578 The One Thing Every Great Business Has That You’re Missing

MBA2578 The One Thing Every Great Business Has That You’re Missing

Is your business not performing the way you’d hoped? If you’re feeling frustrated with your current results, today’s episode reveals a game-changing insight that could transform your approach. Omar shares a powerful lesson from his journey with WebinarNinja, breaking down a critical element that separates thriving businesses from those that struggle. You’ll discover a proven principle that successful companies consistently apply – and learn how to implement it in your own business. Ready to

Jan 27, • 0:00

MBA2577 Why You’re Stuck at $10K a Month and How to Break Through

MBA2577 Why You’re Stuck at $10K a Month and How to Break Through

Feeling stuck at $10k a month in revenue? Wondering why your business seems to hit a ceiling at this milestone and how to get past it? If you’re searching for answers, today’s lesson is your ticket to breaking through. In this episode, Omar digs into why so many entrepreneurs get stuck at that $10k mark and delivers hands-on strategies to help you move beyond it. He covers everything from changing your mindset and offloading tasks to your first hire, to focusing on revenue-

Jan 24, • 0:00

MBA2576 Q&A Wednesday: What’s the Right Way to Ask for Referrals?

MBA2576 Q&A Wednesday: What’s the Right Way to Ask for Referrals?

Want to double your customer base without spending a dime on marketing? It’s simpler than you think. Let’s dive into the underrated power of referrals! Responding to a question from our listener Franco, Omar reveals the secrets to asking for referrals the right way. Borrowing tips from his dad, an epic car salesman, and adding his own twist, Omar will show you how to perfect your referral game. You’ll learn to ask the right questions at the right time, make it super easy fo

Jan 22, • 0:00

MBA2575 The 3 Lies Everyone Believes About Starting a Business

MBA2575 The 3 Lies Everyone Believes About Starting a Business

Ever feel like you’re drowning in advice about starting a business? Does it seem like everyone’s got their own list of do’s and don’ts that just leaves you even more confused? If you’re nodding your head, then you’re in the right place. In this episode, Omar is here to cut through the noise and bust the 3 biggest lies that new entrepreneurs often fall for. He shares his own early mistakes and doles out some hard-earned wisdom on topics like why passion a

Jan 20, • 0:00

MBA2574 How To Use Your Boss To Start a Million Dollar Company

MBA2574 How To Use Your Boss To Start a Million Dollar Company

Still think your 9-to-5 is just paying the bills? Think again. That challenging boss and demanding job might be your ticket to entrepreneurial success – if you know how to use them right. In this eye-opening episode, Omar shares the untold story of how his former boss Gus, a Fortune 500 VP turned educator, became the unexpected mentor who helped shape his multimillion-dollar businesses. Learn the exact strategies Omar used to turn everyday workplace challenges into entrepreneurial gold

Jan 17, • 0:00

MBA2573 Q&A Wednesday: How Do I Know If My Business Idea Is Worth Pursuing?

MBA2573 Q&A Wednesday: How Do I Know If My Business Idea Is Worth Pursuing?

Did you know that 42% of startups fail because there’s no market need for their product or service? That’s not just a statistic – it’s a wake-up call for entrepreneurs everywhere. But here’s the good news: you can avoid becoming part of that number by validating your business idea before investing your time, money, and dreams into it. In this Q&A Wednesday episode, Omar answers Steph’s crucial question about validating business ideas, sharing a practical step-

Jan 15, • 0:00

MBA2572 Extended Interview: Seth Godin – How to Have a Better Strategy and Win People Over

MBA2572 Extended Interview: Seth Godin – How to Have a Better Strategy and Win People Over

Don’t be misled by glamorous media tales of overnight success. In this captivating conversation, marketing legend Seth Godin shatters common myths about building a business and reveals why chasing viral fame might be the biggest strategic mistake you’re making. Ever find yourself building something with no real direction? Struggling to figure out if you’re playing the right game – or just playing someone else’s? In this deep-dive interview, Omar

Jan 13, • 0:00

MBA2571 Why I Quit My E-Commerce Business

MBA2571 Why I Quit My E-Commerce Business

Running a business can sometimes feel like a dream come true—until it becomes a waking nightmare. Ever look at successful e-commerce businesses and wonder what’s really happening behind the scenes? Think high sales always mean high profits? In this raw and honest episode, Omar pulls back the curtain on why he walked away from Zenhom Design – his e-commerce business with three warehouses and thousands of customers across 30 countries. Despite high sales and market presence, the re

Jan 10, • 0:00

MBA2570 Q&A Wednesday: How Do I Handle Competitors Who Keep Undercutting My Prices?

MBA2570 Q&A Wednesday: How Do I Handle Competitors Who Keep Undercutting My Prices?

Competing on price doesn’t build great businesses; it destroys them. If you’re constantly reacting to competitors undercutting your prices, you’re playing their game, not building your own. But there’s hope! We’ve all been there, and in today’s lesson, we’re tackling this head on. In today’s Q&A Wednesday, Omar tackles Vickie’s crucial question about handling price-cutting competitors, and his answer might surprise you: Racing to the

Jan 8, • 0:00

MBA2569 Why You Don’t Want To Become a Billionaire

MBA2569 Why You Don’t Want To Become a Billionaire

https://www.youtube.com/watch?v=wIVrc0ijxVw&ab_channel=OmarZenhom%7CThe%24100MBAShow Many of us grow up dreaming of becoming billionaires, but few talk about the dark side of that dream. Behind the mansions and private jets lies a reality of crushing pressure, constant public scrutiny, and a total loss of privacy. What if the path to a billion dollars actually leads away from the freedom you’re chasing? Feeling the pressure to chase bigger and bigger numbers in your business? Ever catch yours

Jan 6, • 0:00

MBA2568 Stop Trying to Go Viral: The Real Way to Grow an Audience That Buys

MBA2568 Stop Trying to Go Viral: The Real Way to Grow an Audience That Buys

Ever feel like you’re stuck in the endless chase for virality, only to have it fizzle out with no real sales to show for it? Tired of pouring your energy into trending content that gets likes but doesn’t convert? Curious about what actually works when it comes to building an audience that buys from you? Here’s a shocking truth: 90% of viral content doesn’t lead to meaningful sales or business growth. Sure, you might get likes – but

Jan 3, • 0:00

MBA2567 Q&A Wednesday: How Can I Protect My Business from Cyber Threats?

MBA2567 Q&A Wednesday: How Can I Protect My Business from Cyber Threats?

Your online business is constantly under attack. You just don’t know it. That’s what Omar learned after 10 years of building and selling a 7-figure software company. In this Q&A Wednesday episode, Omar answers Josh’s question about protecting your business from cyber threats. Here’s the reality: 43% of cyberattacks target small businesses. And these attacks aren’t just targeting tech companies – they’re after everyone from course creators to pizz

Jan 1, • 0:00

MBA2566 How Richard Branson Built a Global Brand with Virgin and How You Can Too

MBA2566 How Richard Branson Built a Global Brand with Virgin and How You Can Too

What does it take to build a brand that not only stands the test of time but also keeps disrupting industry after industry? After three flights from Sydney to Barcelona, Omar hopped aboard Virgin Voyages to celebrate the brand’s 50th anniversary and uncover exactly what makes Virgin’s magic last. In this episode, Omar breaks down everything he learned firsthand—from Virgin’s unmistakable brand identity to their gutsy approach

Dec 30, 2024 • 0:00

MBA2562 How To Master The Art of Delegation and Grow Your Business

MBA2562 How To Master The Art of Delegation and Grow Your Business

Feeling buried under an endless to-do list? Ever think about how top entrepreneurs manage to grow their businesses without drowning in tasks? If you’re hitting that wall, today’s lesson is exactly what you need. Omar is here to teach you how to nail the art of delegation so you can stop micromanaging and start scaling. You’ll discover how to pinpoint your strengths, build a reliable team, and set up systems that keep the wheels turning even when you’re off the clock.

Dec 20, 2024 • 0:00

MBA2561 Q&A Wednesday: I’m Struggling With Making Enough Money To Keep Going. What Should I Do?

MBA2561 Q&A Wednesday: I’m Struggling With Making Enough Money To Keep Going. What Should I Do?

Feeling like your business is barely getting by despite all the hours you’re putting in? Wondering what steps you need to take to start seeing the financial rewards you deserve? This episode might just be the wake-up call you need. Today’s lesson has Omar tackling Tamara’s question about struggling to make ends meet with her business. He breaks down actionable steps to get a clear picture of your fi

Dec 18, 2024 • 0:00

MBA2560 Extended Interview: Claire Baines – How to Start & Run an Events Business

MBA2560 Extended Interview: Claire Baines – How to Start & Run an Events Business

Omar and Nicole had the unique opportunity to participate in one of Claire Baines’ meticulously organized charity bike ride events in Thailand. They were so impressed by the flawless execution and profound impact of the event that they felt compelled to bring Claire on the show. In today’s lesson, Omar sits down with Claire Baines, the CEO of Hands Across the Water, to unpack the secrets of starting and running

Dec 16, 2024 • 52:36

MBA2559 How To Make Six Figures in Your First Year of Business

MBA2559 How To Make Six Figures in Your First Year of Business

Ever wondered how to make six figures in PROFIT in your first year of business? Not just revenue, but what you actually KEEP? If so, this lesson is tailor-made for you. Imagine the confidence of knowing you can reinvest in your business while meeting your financial needs at home. That’s the power of hitting six figures in profit. Omar is here to guide you step-by-step on how to achieve this milestone in your first year of business. Drawing from his own experiences, Omar shares strategi

Dec 13, 2024 • 0:00

MBA2558 Q&A Wednesday: I Just Graduated. Should I Get a Job or Start My Own Business?

MBA2558 Q&A Wednesday: I Just Graduated. Should I Get a Job or Start My Own Business?

Just graduated and unsure whether to dive into the job market or start your own business? Wrestling with the decision between gaining work experience or plunging straight into entrepreneurship? Today’s lesson is here to help you figure it all out. In this episode, Omar breaks down both options, weighing the pros and cons to help you decide what’s best for you. He’ll talk about the benefits of getting some job experience first versus jumping straight into building your own busines

Dec 11, 2024 • 0:00

MBA2557 Must Read: Same as Ever by Morgan Housel

MBA2557 Must Read: Same as Ever by Morgan Housel

Ever feel like the world is spinning way too fast and you’re just trying to keep up? Tech evolves, trends shift, but human behavior? It’s constant! Morgan Housel’s “Same as Ever” is a must-read book, and Omar is here to tell you why. Housel’s book is a breath of fresh air, reminding us of the timeless principles that govern human behavior, business, and life. The book talks about how our biases, fears, and motivations today are much li

Dec 9, 2024 • 0:00

MBA2556 How To Get Things Done Even When You Don’t Feel Like It

MBA2556 How To Get Things Done Even When You Don’t Feel Like It

Ever have those days when you just don’t feel like doing anything? Well, guess what? We ALL do! Successful folks? They push through. Learn how to beat those blah days and get things DONE. In this episode, Omar shares some tried-and-true strategies that have kept him on track, even during those inevitable low-energy days. Discover how to harness the power of discipline and small, actionable steps to keep pushing for

Dec 6, 2024 • 0:00

MBA2555 Q&A Wednesday: How Do I Gain The Confidence to Start a Business?

MBA2555 Q&A Wednesday: How Do I Gain The Confidence to Start a Business?

Struggling to find the confidence to start your dream business? Wondering how seasoned entrepreneurs muster the courage to dive in despite the fear and uncertainty? Let’s break down how you can build that confidence step by step. Build the confidence you need to launch your business in this Q&A Wednesday episode. From starting with small, manageable wins to surrounding yourself with supportive people, you’l

Dec 4, 2024 • 0:00

MBA2554 How To Build a Business in 48 Hours

MBA2554 How To Build a Business in 48 Hours

What if you could launch a successful business in just 48 hours? Curious to know how a two-day sprint can transform your dreams and skills into a real, money-making venture? If so, today’s lesson is tailored for you. Omar reveals his proven method to build a business from scratch in just 48 hours. You’ll learn how to define your service, identify your target audience, and develop a compelling offer that can’t be resisted. From setting up an online presence to promotin

Dec 2, 2024 • 0:00

MBA2551 Why It’s So Hard To Go From Six to Seven Figures. How To Break Through.

MBA2551 Why It’s So Hard To Go From Six to Seven Figures. How To Break Through.

Are you currently hitting six figures but feeling stuck and frustrated trying to break into that elusive seven-figure territory? Do you ever wonder why it seems so challenging to surpass that ceiling and what it truly takes to reach the next milestone in your business growth? If so, you’re not alone, and today’s episode is just for you. Join Omar as he walks through the valuable lessons he’s learned f

Nov 25, 2024 • 0:00

MBA2549 Q&A Wednesday: How Do I Have Fun While Growing my Business?

MBA2549 Q&A Wednesday: How Do I Have Fun While Growing my Business?

Feeling a bit down about the daily hustle of growing your business? Wondering how you can find joy and fulfillment amidst all the hard work? We totally understand the struggle. In today’s lesson, Omar tackles a burning question: “How do I have fun while growing my business?” Spoiler alert: it’s not all about fun. Dive into the episode as Omar uncovers how successful people across various fields, from Olympic athletes to top business moguls, frame their arduous j

Nov 20, 2024 • 0:00

MBA2548 From Michael Jackson’s Bodyguard to Martial Arts Franchise Mogul with Matt Fiddes

MBA2548 From Michael Jackson’s Bodyguard to Martial Arts Franchise Mogul with Matt Fiddes

Did you know that the journey from bodyguard to billionaire is not just the stuff of legends? Meet Matt Fiddes, a man who went from protecting the King of Pop, Michael Jackson, to creating a fortune that’s on its way to a staggering 1 billion dollars. This true rags to riches story is not just inspirational, it’s a roadmap to living your best life and scaling your business to extraordinary heights.

Nov 18, 2024 • 1:20:47

MBA2547 Why New Ideas Are Keeping You Poor

MBA2547 Why New Ideas Are Keeping You Poor

Do you find yourself jumping from one concept to another, constantly in pursuit of that breakthrough moment? If so, today’s episode is exactly the lesson you need. Omar is here to explain why constantly chasing new ideas might actually be keeping you poor. He shares his personal journey of moving from one idea to the next and emphasizes the power of consistency and focus. From Jeff Bezos’s commitment to building Amazon to Elon Musk’s perseverance with Tesla and SpaceX, this episo

Nov 15, 2024 • 0:00

MBA2545 The Fastest Way to Make a Million Dollars

MBA2545 The Fastest Way to Make a Million Dollars

Are you ready to hit that million-dollar mark in your business? Are you ready to catapult your revenue to millionaire status? If so, today’s lesson is exactly what you need. Omar walks you through the fastest way to make a million dollars a year in revenue, breaking down five crucial steps that he learned from personal experience. From building a scalable business and focusing on high profit margins to hiring top-notch talent, this lesson is packed with actionable insights that w

Nov 11, 2024 • 0:00

MBA2544 Why ‘Money Doesn’t Buy Happiness’ is The Biggest Lie Ever

MBA2544 Why ‘Money Doesn’t Buy Happiness’ is The Biggest Lie Ever

Ever heard the saying “money doesn’t buy happiness” and wondered if there’s any truth to it? Is it really possible to be content without financial security, or is this saying the biggest lie ever told? Today’s lesson is here to challenge those widely held beliefs. In this episode, Omar takes you on a deep dive into why the notion that “money doesn’t buy happiness” is incredibly misleading. Drawing from personal l

Nov 8, 2024 • 0:00

MBA2543 Q&A Wednesday: I Failed in Business. I’m Afraid to Try Again. How Do I Not Fail Again?

MBA2543 Q&A Wednesday: I Failed in Business. I’m Afraid to Try Again. How Do I Not Fail Again?

Have you ever failed in business and found yourself too afraid to try again? Wondering how to overcome that fear and move forward with confidence? You’re not alone, and today’s lesson is here to help. Omar tackles a common yet daunting issue faced by many entrepreneurs: the fear of failing again after a business setback. Drawing from personal experiences and valuable lessons, he shares actionable steps to help you overcome this fear, learn from past mistakes, and re-enter t

Nov 6, 2024 • 0:00

MBA2541 How To Drastically Improve Your Odds of Success in Business

MBA2541 How To Drastically Improve Your Odds of Success in Business

Wondering what it really takes to tilt the scales of success in your favor when starting a business? Curious about the key strategies that can make all the difference between a thriving company and one that flops? Today’s lesson holds the answers you’re looking for. In this episode, Omar breaks down five essential steps that can drastically improve your odds of succeeding in business. From solving real problems to building strong relationships and managing your finances wis

Nov 1, 2024 • 0:00

MBA2540 Q&A Wednesday: How Do I Make My First $1 in Business?

MBA2540 Q&A Wednesday: How Do I Make My First $1 in Business?

Looking to make your first dollar in business and kickstart your entrepreneurial journey? Curious about the key steps to turn your idea into a sale? If so, today’s lesson has exactly what you need. In this episode, Omar walks you through the practical steps to land that crucial first sale. Using real-world examples, he explains how to prioritize selling before building, validate your idea by getting paid, leverage your existing skills, offer low-risk products, and take immediate action

Oct 30, 2024 • 0:00

MBA2538 Why I’ve Changed My Mind on Social Media Marketing

MBA2538 Why I’ve Changed My Mind on Social Media Marketing

Omar was not always fond of social media marketing. Long-time listeners of the show might recall his take about social media being a distraction from the more important tasks that your business requires. Do you want to know why he changed his mind on social media marketing after years of skepticism? Omar shares compelling reasons, backed by his own recent experiences, detailing how social media can build brand affinity,

Oct 25, 2024 • 0:00

MBA2537 Q&A Wednesday: How do I find the time to start a business?

MBA2537 Q&A Wednesday: How do I find the time to start a business?

Struggling to find the time to start your dream business? Balancing a full-time job, family commitments, and personal responsibilities can make it feel like there just aren’t enough hours in the day. But what if you could carve out dedicated time to turn your side hustle into something bigger? In today’s lesson, Omar dives into practical strategies to help you make time for your entrepreneurial goals. Forget the traditional advice about tracking wasted time; instead, learn how to prior

Oct 23, 2024 • 0:00

MBA2535 Why Your 9-5 is Risky

MBA2535 Why Your 9-5 is Risky

Craving a deeper understanding of why sticking to your 9-5 job might be riskier than you think? Have you ever questioned the “stability” that traditional employment supposedly offers? If these thoughts have crossed your mind, this lesson is exactly what you need. Omar flips the script on the common belief that entrepreneurship is the risky option and reveals the hidden dangers of relying solely on a single income stream from a traditional job. He lays out compelling reasons why job security

Oct 18, 2024 • 0:00

MBA2534 Q&A Wednesday: How Do I Find My Passion?

MBA2534 Q&A Wednesday: How Do I Find My Passion?

Struggling to figure out how to find your passion and turn it into a thriving business? Ever wondered if following your passion is the best way to create a successful venture? If so, this episode is a must-listen. In today’s lesson, Omar takes an unconventional approach to the age-old advice of building a business around your passion. He explains why this popular strategy might actually lead you astray and offers a more effective alternative: focusing on the value you can provide

Oct 16, 2024 • 0:00

MBA2533 Extended Interview: Peter Baines – How To Create a Value-First Charity

MBA2533 Extended Interview: Peter Baines – How To Create a Value-First Charity

Curious about how you can create a charity that provides genuine value to donors beyond just asking for donations? Looking to understand how businesses can align charitable contributions with their strategy to create meaningful impact? Then today’s lesson is tailored just for you. In this special episode, Omar welcomes Peter Baines, the founder of Hands Across the Water, as they delve into the concept of a value-first charity. Peter shares his journey from working in law enforcement to estab

Oct 14, 2024 • 57:15

MBA2532 The 3 Key Numbers You Need To Know & Track in Your Business

MBA2532 The 3 Key Numbers You Need To Know & Track in Your Business

Are you ready to learn the three crucial numbers you need to track to ensure your business thrives? Do you find yourself overwhelmed by the sheer amount of data you think you should follow? If so, today’s episode is precisely what you need to simplify your business strategy and focus on what truly matters. In today’s lesson, Omar breaks down the importance of tracking three key numbers to gauge your business’s health and performance. He’ll explain why these metr

Oct 11, 2024 • 0:00

MBA2531 Q&A Wednesday: How Do You Come Up With So Many Topics?

MBA2531 Q&A Wednesday: How Do You Come Up With So Many Topics?

Struggling to come up with fresh content ideas for your podcast, blog, or video series? Ever wonder how top creators continuously keep their audience engaged with a steady flow of compelling topics? If that’s your challenge, tune in to today’s episode for the answers you need. Omar breaks down his proven strategies for consistently generating engaging content ideas—strategies that have kept “The $100 MBA Show” thriving with over 2,500 episodes. He’ll guide you t

Oct 9, 2024 • 0:00

MBA2530 How to Get Started with Paid Marketing in 2024

MBA2530 How to Get Started with Paid Marketing in 2024

Curious about how to kickstart your paid marketing efforts in 2024? Wondering how you can make the most of your budget, whether you have $5000 or just $500 a month? You’ve come to the right place. Today’s lesson is tailor-made for entrepreneurs like you who are ready to take that next step in growing your business. In this episode, Omar breaks down three highly effective strategies to get started with paid marketing. He reveals the importance of investing in a professional

Oct 7, 2024 • 0:00

MBA2529 How To Make Money with Email Marketing

MBA2529 How To Make Money with Email Marketing

Are you fully tapping into the potential of your email list? Every dollar spent on email marketing brings back an average of $42—so if you’re looking to boost revenue and build stronger customer relationships, email marketing might be your golden ticket. In today’s episode, Omar shares strategies to help you unlock the true power of email marketing. From building a quality list to crafting content that engages and converts, Omar breaks down the tactics that helped him build multi-million-dol

Oct 4, 2024 • 0:00

MBA2528 Q&A Wednesday: Is now a bad time to start a business?

MBA2528 Q&A Wednesday: Is now a bad time to start a business?

Thinking the current economic climate might be the wrong time to start your dream business? With inflation rising and market uncertainties, it’s a question many aspiring entrepreneurs are asking. But did you know some of the most successful companies launched during tough times? In today’s episode, Omar breaks down this exact concern with insights from 20 years of entrepreneurship. He explains why economic ups and downs are part of the game, how having the right mindset and adaptable s

Oct 2, 2024 • 0:00

MBA2527 How to Make More Sales without Being Salesy

MBA2527 How to Make More Sales without Being Salesy

Tired of feeling pushy or awkward when trying to make a sale? Wish you could close deals without sounding desperate or salesy? You’re in the right place! Today’s episode will change how you approach sales forever. Omar shares game-changing strategies that let you sell with integrity and professionalism. Drawing from lessons learned from his father, a top-performing car salesman, Omar walks you through a step-by-step process for understanding customer needs, building trust, and removing

Sep 30, 2024 • 0:00

MBA2526 How To Run Ads For Free with Self-liquidating Offers

MBA2526 How To Run Ads For Free with Self-liquidating Offers

Ever wonder if you can run ads without draining your budget? Hesitant to invest in marketing because of the costs? What if there was a way to make your ads practically pay for themselves? In today’s episode, Omar introduces the concept of self-liquidating offers—a strategy that helps you recoup your ad spend quickly. Omar walks you through how to set up these offers step by step. Learn how to craft compelling ads, create high-converting opt-in pages, and use one-time offers to cover your ad

Sep 27, 2024 • 0:00

MBA2525 Q&A Wednesday: How do I fire a long-time employee?

MBA2525 Q&A Wednesday: How do I fire a long-time employee?

Facing the tough task of letting go of a long-term employee and not sure how to go about it? Letting someone go is never easy, especially when they’ve been a key part of your team for years. How do you handle it in a way that’s fair, compassionate, and keeps your business moving forward? In today’s episode, Omar dives into this challenging topic, responding to a listener’s question on how to let go of a long-time employee. Drawing from over 20 years of business experience, Omar shares smart,

Sep 25, 2024 • 0:00

MBA2524 Must Read: The Obstacle Is The Way by Ryan Holiday – REVISITED

MBA2524 Must Read: The Obstacle Is The Way by Ryan Holiday – REVISITED

https://youtu.be/z56eCi5I1m8 Looking for a way to turn your toughest challenges into your biggest wins? Wondering how successful entrepreneurs turn obstacles into opportunities, and how you can do the same in your business? If so, today’s episode of The $100 MBA Show is exactly what you need. Omar dives into a revisited book review of The Obstacle Is The Way by Ryan Holiday, nine years after first discussing it on the show. He shares fresh insights and personal experiences that highlight how

Sep 23, 2024 • 0:00

MBA2523 How To Build a Website That Sells

MBA2523 How To Build a Website That Sells

Ever wondered what it takes to create a website that not only looks great but also drives sales? In today’s crowded digital landscape, standing out and maximizing your online presence is more important than ever. But with so many factors to consider—design, functionality, content, and conversion tactics—where do you even start? In this episode of The $100 MBA Show, Omar dives deep into the art of building a website that sells. From identifying the must-have pages to optimizing your site, to

Sep 20, 2024 • 0:00

MBA2522 Q&A Wednesday: How Long Should It Take to Make My First Sale?

MBA2522 Q&A Wednesday: How Long Should It Take to Make My First Sale?

Are you struggling to make your first sale and wondering how long it should take? If you’re launching a new business, this question has probably crossed your mind more than once. It’s a common concern for many entrepreneurs eager to validate their ideas and start generating revenue. How soon can you expect that initial payment to hit your account, and what can you do to speed up the process? In today’s Q&A Wednesday episode, Omar dives deep into this very issue. He offers practical tips and

Sep 18, 2024 • 0:00

MBA2521 Extended Interview: Andy Morgan – Creating a Highly Successful Niche Business

MBA2521 Extended Interview: Andy Morgan – Creating a Highly Successful Niche Business

Looking to build a business that not only thrives but also makes a meaningful impact? Want to know how to narrow your niche and connect directly with your ideal clients? Curious about turning challenges into the driving force behind entrepreneurial success? In today’s episode, we dive into an extended interview with Andy Morgan, founder of rippedbody.com. Omar traveled all the way to Japan to meet Andy in person and bring you firsthand insights from his inspiring journey—from teaching Englis

Sep 16, 2024 • 1:00:35

MBA2520 The Cost of Success

MBA2520 The Cost of Success

Ever wondered what the true cost of success is? We often hear about the wins, acquisitions, and the glamorous side of reaching the top, but we rarely dive into the sacrifices that pave the way. What does it really take to turn dreams into reality, and what must you give up along the journey? In today’s episode, Omar pulls back the curtain on his own path to success. With candid reflections on a decade-long journey, he digs deep into the dark times, the immense sacrifices, and the relentless

Sep 13, 2024 • 0:00

MBA2519 Q&A Wednesday – How Do I Validate My Business Idea?

MBA2519 Q&A Wednesday – How Do I Validate My Business Idea?

Are you sitting on what you think could be the next million-dollar business idea, but you’re unsure if it’s really worth pursuing? Ever wondered why so many startups fail despite having great concepts? If these questions resonate with you, you’re in the right place! In today’s Q&A Wednesday episode, Omar tackles a crucial step in every entrepreneur’s journey: validating a business idea. Responding to Sarah’s question, Omar dives into what makes a concept truly market-worthy. From identifying

Sep 11, 2024 • 0:00

MBA2518 How to Price Your Product or Service

MBA2518 How to Price Your Product or Service

Struggling to price your product or service effectively? Ever wondered why some businesses rake in profits while others barely scrape by? Pricing can make or break your business, and mastering it might just be the key to unlocking your entrepreneurial success. In today’s episode, Omar dives into the world of pricing strategies. Drawing from his extensive business experience and insights from Patrick Campbell, founder of ProfitWell (now Paddle), Omar breaks down value-based pricing, customer

Sep 9, 2024 • 0:00

MBA2517 How To Create a Million Dollar Product or Service

MBA2517 How To Create a Million Dollar Product or Service

Ever wondered what it takes to turn a simple idea into a million-dollar product or service? What separates successful entrepreneurs who’ve created multiple million-dollar ventures from those who fall short? In this episode, we’re unpacking the mystery behind creating a million-dollar product or service. In today’s lesson, Omar dives deep into the secrets behind his success with his businesses. This isn’t just theory—Omar shares the crucial steps that can turn an idea into a game-changing pro

Sep 6, 2024 • 0:00

MBA2516 Q&A Wednesday: How Do I Start My Business With Zero Dollars

MBA2516 Q&A Wednesday: How Do I Start My Business With Zero Dollars

Is it hard to imagine starting your business with zero dollars? Does it feel impossible to ignite a successful venture without an initial capital investment? Think again. This episode is here to walk you through the exact steps needed to launch your dream business without breaking the bank. In today’s Q&A Wednesday, Omar tackles an inspiring question from a listener: how to start a business with absolutely no money. Drawing from his own journey from teacher to business owner, Omar shares tri

Sep 4, 2024 • 0:00

MBA2515 The Essential Tools You Need To Start Your Online Business

MBA2515 The Essential Tools You Need To Start Your Online Business

Ever feel overwhelmed by the endless array of tools and resources available when starting an online business? Not sure which ones are truly essential and which you can skip? You’re not alone. Starting your entrepreneurial journey can be exciting but also a bit daunting, especially when it comes to picking the right tools to support your vision. In today’s episode, Omar simplifies this process for you. He breaks down the must-have tools to kickstart your online business without draining your

Sep 2, 2024 • 0:00

MBA2514 How To Create Your Business Plan in 15 Minutes

MBA2514 How To Create Your Business Plan in 15 Minutes

Struggling with the idea of creating a business plan? Do visions of 90-page documents and months of work scare you away from starting your entrepreneurial journey? If that sounds familiar, you’re in for a treat because today’s episode is just what you need! In this episode, Omar breaks down the seemingly daunting task of creating a business plan into a quick and simple process you can complete in just 15 minutes. Using the one-page business planner, Omar guides you step-by-step through the e

Aug 30, 2024 • 0:00

MBA2513 Q&A Wednesday: Do I Need a Vision or Goals for My Business?

MBA2513 Q&A Wednesday: Do I Need a Vision or Goals for My Business?

Do you ever wonder if your business really needs a vision or specific goals to succeed? Maybe you’re just starting out, and the idea of setting three-year or five-year goals feels overwhelming and unnecessary. You’re not alone—many entrepreneurs grapple with whether to jump in and start working or take the time to carefully map out a long-term plan. In this episode, Omar dives deep into why having a clear vision and set goals can dramatically increase your chances of success. He shares perso

Aug 28, 2024 • 0:00

MBA2512 How to Identify Your Target Market

MBA2512 How to Identify Your Target Market

Are you finding it tough to define your ideal customers and struggling to boost your business’s success? Do you feel overwhelmed trying to cater to everyone, only to resonate with no one? If these challenges sound familiar, you’re not alone. Many entrepreneurs face this dilemma when they first start their business journey. In today’s episode, Omar breaks down one of the most crucial steps to building a successful business: identifying your target market. Omar shares real-life examples and ac

Aug 26, 2024 • 0:00

MBA2511 The Best Business Models to Start With

MBA2511 The Best Business Models to Start With

Are you an aspiring entrepreneur trying to figure out the best way to turn your passion into a profitable venture? Do the plethora of business models out there leave you feeling overwhelmed and unclear about where to start? Fear not, because this episode with Omar tackles these very concerns head-on. In today’s episode, Omar breaks down the three most promising business models for beginners, starting with the service-based business model. He discusses the benefits and challenges of each of t

Aug 23, 2024 • 0:00

MBA2510 Q&A Wednesday: How Do I Quit My Job & Start a Business?

MBA2510 Q&A Wednesday: How Do I Quit My Job & Start a Business?

Ever thought about leaving the nine-to-five grind to start your own business? Do you find yourself questioning if now is the right time to take that leap? Or simply, how to make such a daunting transition smoothly? In today’s fast-paced world, quitting your job to become an entrepreneur is one of the most significant decisions you can make. But how do you ensure it’s the right move, and more importantly, how do you do it successfully?Omar takes you through a comprehensive step-by-step guide

Aug 21, 2024 • 0:00

MBA2509 Extended Interview: Derek Sivers – How to Build a Business in Your Unique Way

MBA2509 Extended Interview: Derek Sivers – How to Build a Business in Your Unique Way

How do some entrepreneurs manage to build successful businesses their own unique way, without being driven solely by the pursuit of money? What if everything you thought you had to do in business was actually optional? And how can belief and imagination transform your entrepreneurial journey? These are just some of the questions we explore in today’s inspiring episode, as we sit down with the legendary Derek Sivers.In this special extended interview, we delve deep into Derek Sivers’ fascinat

Aug 19, 2024 • 1:18:33

MBA2508 The 10 year journey of this podcast and what’s next.

MBA2508 The 10 year journey of this podcast and what’s next.

Ever wondered what it takes to keep a podcast thriving for a whole decade? What lessons have we learned, and what exciting changes lie ahead for The $100 MBA Show? Join us as we explore the 10-year journey of our podcast, the transformations we’ve undergone, and the pivotal moments that shaped our path.In this very special episode, we’re celebrating 10 years of The $100 MBA Show! Omar and Nicole dive into the heart of their experiences, sharing the highs and lows of building a podcast from scra

Aug 16, 2024 • 1:03:31

MBA2507 Q&A Wednesday: I just had to fire everyone to keep my business alive. What now?

MBA2507 Q&A Wednesday: I just had to fire everyone to keep my business alive. What now?

Did you ever have to make the tough call to let go of your entire team just to keep your business afloat? How do you navigate the aftermath, with the weight of the business on your shoulders and a mountain of tasks ahead? This is exactly the predicament that one of our listeners, Janet, finds herself in, and today we dive deep into finding solutions. In this episode, Omar tackles Janet’s heartfelt question with empathy and actionable strategies. Omar shares his own experiences and breaks down e

Aug 14, 2024 • 0:00

MBA2506 How To Get Free PR for Your Business

MBA2506 How To Get Free PR for Your Business

Do you wonder how some businesses manage to snag media mentions in top-tier publications while others remain in the shadows? What’s their secret to getting that coveted exposure without spending a fortune? Public relations can make or break your business, but how do you tackle it successfully, especially when you’re on a tight budget? In today’s episode, Omar dives deep into the world of free PR. Drawing from his personal experiences running both his podcast and a SaaS company, Omar reveals act

Aug 12, 2024 • 0:00

MBA2505 Why Your Marketing Is Not Getting You Customers

MBA2505 Why Your Marketing Is Not Getting You Customers

Do you wonder why your marketing campaigns aren’t translating into actual sales? Despite putting in endless hours and a considerable budget, the phone isn’t ringing, your email inbox is deserted, and the cash register is quiet. What could be going wrong? In today’s episode, Omar dives deep into the most common pitfalls that entrepreneurs face in their marketing efforts. With over 20 years of experience, Omar breaks down a six-part checklist of reasons why your marketing might be missing the mar

Aug 9, 2024 • 14:16

MBA2504 Q&A Wednesday: How many customer support agents do I need?

MBA2504 Q&A Wednesday: How many customer support agents do I need?

How many customer support agents do you really need for your growing business? Do you wonder what factors to consider when assembling your team? Today’s episode delves into this crucial question, offering expert insights and a strategic approach to help you make the right decisions. In this episode, Omar draws from his extensive experience in building a top-notch customer support team at WebinarNinja to guide you through the intricate process of hiring your customer support staff. From understa

Aug 7, 2024 • 16:30

MBA2503 Why You Should Never Start a Tech Startup

MBA2503 Why You Should Never Start a Tech Startup

What if launching a tech startup could be one of the most challenging ventures you ever undertake, despite its allure and potential for massive rewards? Join us in today’s episode as we uncover the harsh realities and undeniable truths about starting a tech startup. In today’s lesson, Omar shares his decade-long journey of building and scaling WebinarNinja. He candidly discusses the financial hurdles, the incessant need to keep up with evolving technology, and the mental toll that such a demand

Aug 5, 2024 • 17:05

MBA2502 Why August is Such an Important Month in Business

MBA2502 Why August is Such an Important Month in Business

Ever wondered why August can be a game-changer month for your business while everyone else seems to be chilling on the beach? What if the actions you take this month could significantly impact your business’ success for the rest of the year and even set the stage for the next one? In today’s fast-paced world, understanding the strategic importance of August can be your secret weapon.In this episode, Omar breaks down why August is not the month to take it easy if you’re a striving entrepreneur.

Aug 2, 2024 • 13:16

MBA2501 Q&A Wednesday: How do I get more attendees to my webinar?

MBA2501 Q&A Wednesday: How do I get more attendees to my webinar?

Struggling to get attendees to your live webinars despite all your hard work? Poured endless hours into creating content and promoting your event, only to be met with disappointing attendance? You’re not alone. In this episode, we tackle a question from one of our listeners, Eric, who faced a similar challenge and sought advice on how to effectively increase webinar attendance.Join Omar as he dives deep into proven strategies for boosting your webinar audience through a well-crafted paid market

Jul 31, 2024 • 17:12

MBA2500 Must Read: $100M Leads by Alex Hormozi

MBA2500 Must Read: $100M Leads by Alex Hormozi

Curious about how to turn complete strangers into loyal customers eager to buy what you’re selling? Feeling overwhelmed by the complexities of lead generation and wishing for a straightforward guide? If so, you’re in for a treat with today’s episode.In this must-read episode, Omar dives into the key takeaways from Alex Hormozi’s game-changing book, “$100M Leads: How to Get Strangers To Want To Buy Your Stuff”. Omar breaks down the lead generation process, explores various lead sources, and reve

Jul 29, 2024 • 12:22

MBA2500 Must Read: $100M Leads by Alex Hormozi

MBA2500 Must Read: $100M Leads by Alex Hormozi

Curious about how to turn complete strangers into loyal customers eager to buy what you’re selling? Feeling overwhelmed by the complexities of lead generation and wishing for a straightforward guide? If so, you’re in for a treat with today’s episode.In this must-read episode, Omar dives into the key takeaways from Alex Hormozi’s game-changing book, “$100M Leads: How to Get Strangers To Want To Buy Your Stuff”. Omar breaks down the lead generation process, explores various lead sources, and reve

Jul 29, 2024 • 12:22

MBA2499 Why I Never Needed Investors For My Businesses

MBA2499 Why I Never Needed Investors For My Businesses

Ever thought about whether you really need investors to build a successful business, or if it’s possible to thrive without their backing? Many entrepreneurs believe that securing investor funding is crucial for launching and growing their ventures. But what if there’s an alternative path that’s just as viable, if not more rewarding?In today’s episode, Omar explains why he’s chosen to bootstrap his businesses. He dives deep into the four compelling reasons behind his decision to rely solely on h

Jul 26, 2024 • 20:39

MBA2499 Why I Never Needed Investors For My Businesses

MBA2499 Why I Never Needed Investors For My Businesses

Ever thought about whether you really need investors to build a successful business, or if it’s possible to thrive without their backing? Many entrepreneurs believe that securing investor funding is crucial for launching and growing their ventures. But what if there’s an alternative path that’s just as viable, if not more rewarding?In today’s episode, Omar explains why he’s chosen to bootstrap his businesses. He dives deep into the four compelling reasons behind his decision to rely solely on h

Jul 26, 2024 • 18:02

MBA2498 Q&A Wednesday: I’m always experiencing FOMO. How can I be more disciplined?

MBA2498 Q&A Wednesday: I’m always experiencing FOMO. How can I be more disciplined?

Wondering how to get rid of that nagging fear of missing out (FOMO) and stay disciplined in your business endeavors? You’re not alone. Many entrepreneurs and professionals face the challenge of balancing invites, opportunities, and social commitments, all while trying to maintain productivity and focus on their goals. In today’s Q&A Wednesday episode, Omar addresses a question from Ken, who struggles with FOMO and finds it difficult to say no to various engagements. Omar dives into practical st

Jul 24, 2024 • 13:38

MBA2498 Q&A Wednesday: I’m always experiencing FOMO. How can I be more disciplined?

MBA2498 Q&A Wednesday: I’m always experiencing FOMO. How can I be more disciplined?

Wondering how to get rid of that nagging fear of missing out (FOMO) and stay disciplined in your business endeavors? You’re not alone. Many entrepreneurs and professionals face the challenge of balancing invites, opportunities, and social commitments, all while trying to maintain productivity and focus on their goals. In today’s Q&A Wednesday episode, Omar addresses a question from Ken, who struggles with FOMO and finds it difficult to say no to various engagements. Omar dives into practical st

Jul 24, 2024 • 11:02

MBA2497 Why You Should Be Using Facebook Right Now

MBA2497 Why You Should Be Using Facebook Right Now

Are you sleeping on Facebook while getting caught up in the whirlwind of newer social media platforms like Instagram, TikTok, and LinkedIn? Think again! While these newer platforms are buzzing with activity, Facebook is quietly but powerfully proving to be a goldmine for businesses willing to give it the attention it deserves. But why should you consider shifting your focus back to this “old” social media platform, and how can it benefit your business in ways you hadn’t imagined? In today’s eye

Jul 22, 2024 • 15:55

MBA2497 Why You Should Be Using Facebook Right Now

MBA2497 Why You Should Be Using Facebook Right Now

Are you sleeping on Facebook while getting caught up in the whirlwind of newer social media platforms like Instagram, TikTok, and LinkedIn? Think again! While these newer platforms are buzzing with activity, Facebook is quietly but powerfully proving to be a goldmine for businesses willing to give it the attention it deserves. But why should you consider shifting your focus back to this “old” social media platform, and how can it benefit your business in ways you hadn’t imagined? In today’s eye

Jul 22, 2024 • 13:20

MBA2496 The Best Product To Start With

MBA2496 The Best Product To Start With

Feeling overwhelmed by the myriad of product options to start with as you venture into entrepreneurship? Are the endless possibilities making it hard for you to decide which product will set you on the path to success and profitability? If you find yourself grappling with these questions, you’re not alone. In today’s episode, Omar dives deep into the best types of products to sell when you’re just starting out. Omar offers valuable insights and real-world examples, highlighting why these produc

Jul 19, 2024 • 17:13

MBA2496 The Best Product To Start With

MBA2496 The Best Product To Start With

Feeling overwhelmed by the myriad of product options to start with as you venture into entrepreneurship? Are the endless possibilities making it hard for you to decide which product will set you on the path to success and profitability? If you find yourself grappling with these questions, you’re not alone. In today’s episode, Omar dives deep into the best types of products to sell when you’re just starting out. Omar offers valuable insights and real-world examples, highlighting why these produc

Jul 19, 2024 • 14:23

MBA2495 Q&A Wednesday: How do I get my first few non-paying clients just to get testimonials?

MBA2495 Q&A Wednesday: How do I get my first few non-paying clients just to get testimonials?

How do you land your first few non-paying clients just to gather some solid testimonials? Struggling to kickstart your new business because potential clients aren’t biting on your offers for free work? Finding the right approach could be a game-changer, and we’re here to help you navigate it! In today’s Q&A Wednesday episode, we dive deep into this exact challenge with Omar. He answers Sami’s burning question on getting those elusive first testimonials for a digital marketing agency. From rethi

Jul 17, 2024 • 15:51

MBA2495 Q&A Wednesday: How do I get my first few non-paying clients just to get testimonials?

MBA2495 Q&A Wednesday: How do I get my first few non-paying clients just to get testimonials?

How do you land your first few non-paying clients just to gather some solid testimonials? Struggling to kickstart your new business because potential clients aren’t biting on your offers for free work? Finding the right approach could be a game-changer, and we’re here to help you navigate it! In today’s Q&A Wednesday episode, we dive deep into this exact challenge with Omar. He answers Sami’s burning question on getting those elusive first testimonials for a digital marketing agency. From rethi

Jul 17, 2024 • 12:07

MBA2494 Why Some Succeed and Some Don’t

MBA2494 Why Some Succeed and Some Don’t

Why do some entrepreneurs thrive while others struggle to get their businesses off the ground? Is there a secret formula to success that many miss? And most importantly, what can you do to ensure you’re on the path to triumph instead of defeat? In this episode, Omar dives deep into the reasons why some succeed while others don’t. Drawing from his extensive research and personal experiences, Omar uncovers the three critical factors that differentiate the winners from the rest. From understanding

Jul 15, 2024 • 16:45

MBA2494 Why Some Succeed and Some Don’t

MBA2494 Why Some Succeed and Some Don’t

Why do some entrepreneurs thrive while others struggle to get their businesses off the ground? Is there a secret formula to success that many miss? And most importantly, what can you do to ensure you’re on the path to triumph instead of defeat? In this episode, Omar dives deep into the reasons why some succeed while others don’t. Drawing from his extensive research and personal experiences, Omar uncovers the three critical factors that differentiate the winners from the rest. From understanding

Jul 15, 2024 • 14:16

MBA2493 How to Find a CTO or Technical Co-Founder

MBA2493 How to Find a CTO or Technical Co-Founder

Struggling to find the perfect CTO or technical co-founder for your software startup? If you’re a non-technical entrepreneur with a brilliant SaaS idea, finding someone to handle the tech side might seem like an insurmountable challenge. How can you meet the right person who not only possesses the necessary skills but also shares your vision and drive?In today’s episode, Omar dives deep into practical strategies for finding your ideal technical partner. Drawing on his decade-long experience wit

Jul 12, 2024 • 12:45

MBA2493 How to Find a CTO or Technical Co-Founder

MBA2493 How to Find a CTO or Technical Co-Founder

Struggling to find the perfect CTO or technical co-founder for your software startup? If you’re a non-technical entrepreneur with a brilliant SaaS idea, finding someone to handle the tech side might seem like an insurmountable challenge. How can you meet the right person who not only possesses the necessary skills but also shares your vision and drive?In today’s episode, Omar dives deep into practical strategies for finding your ideal technical partner. Drawing on his decade-long experience wit

Jul 12, 2024 • 15:02

MBA2492 Q&A Wednesday: How do I get great guests on my podcast?

MBA2492 Q&A Wednesday: How do I get great guests on my podcast?

Wondering how to land amazing guests for your podcast, especially when you’re just starting out? This common challenge plagues many aspiring podcasters who want to elevate their content with engaging and influential interviews. How can you transform your guest list from your immediate circle to industry giants or thought leaders? Drawing from nearly a decade of experience and relationships with some of the biggest names in podcasting, Omar shares actionable advice on networking, attending indus

Jul 10, 2024 • 19:00

MBA2492 Q&A Wednesday: How do I get great guests on my podcast?

MBA2492 Q&A Wednesday: How do I get great guests on my podcast?

Wondering how to land amazing guests for your podcast, especially when you’re just starting out? This common challenge plagues many aspiring podcasters who want to elevate their content with engaging and influential interviews. How can you transform your guest list from your immediate circle to industry giants or thought leaders? Drawing from nearly a decade of experience and relationships with some of the biggest names in podcasting, Omar shares actionable advice on networking, attending indus

Jul 10, 2024 • 16:42

MBA2491 Why Every Business Needs a Savings Account

MBA2491 Why Every Business Needs a Savings Account

Ever thought about how a simple financial move could drastically improve your business’s financial health and security? Often find yourself worrying about cash flow, unexpected expenses, or potential fraud? If so, this episode is tailor-made for you! In today’s episode, Omar breaks down the crucial reasons why every business needs a savings account. Omar shares his personal experiences, from facing the stress of fraud to seizing business opportunities thanks to cash reserves. Not only will you

Jul 8, 2024 • 14:56

MBA2491 Why Every Business Needs a Savings Account

MBA2491 Why Every Business Needs a Savings Account

Ever thought about how a simple financial move could drastically improve your business’s financial health and security? Often find yourself worrying about cash flow, unexpected expenses, or potential fraud? If so, this episode is tailor-made for you! In today’s episode, Omar breaks down the crucial reasons why every business needs a savings account. Omar shares his personal experiences, from facing the stress of fraud to seizing business opportunities thanks to cash reserves. Not only will you

Jul 8, 2024 • 12:41

MBA2490 How to Make Time For Content Creation in Your Business

MBA2490 How to Make Time For Content Creation in Your Business

Feel overwhelmed by the sheer number of tasks on your plate, wondering how you’ll ever squeeze in time for content creation? Constantly asking yourself when you’ll have the bandwidth to blog, record a podcast, or create videos for your business? If you find yourself nodding in agreement, today’s episode is tailor-made for you. In this episode, Omar dives deep into the strategies and techniques to effectively carve out time for content creation amidst the chaos of running a business. From priori

Jul 5, 2024 • 14:27

MBA2490 How to Make Time For Content Creation in Your Business

MBA2490 How to Make Time For Content Creation in Your Business

Feel overwhelmed by the sheer number of tasks on your plate, wondering how you’ll ever squeeze in time for content creation? Constantly asking yourself when you’ll have the bandwidth to blog, record a podcast, or create videos for your business? If you find yourself nodding in agreement, today’s episode is tailor-made for you. In this episode, Omar dives deep into the strategies and techniques to effectively carve out time for content creation amidst the chaos of running a business. From priori

Jul 5, 2024 • 12:23

MBA2489 Q&A Wednesday: How do I ask for equity in a company I help start?

MBA2489 Q&A Wednesday: How do I ask for equity in a company I help start?

Wondering how to ask for equity in a company you helped build from the ground up? Feeling like you’ve contributed significantly to its growth and deserve a piece of the pie but don’t know where to start or how to approach the conversation? If this sounds like your situation, you’re in the right place.In today’s episode, Omar dives deep into a listener’s question about requesting equity in a SaaS company they’ve been instrumental in growing. Omar provides actionable steps and strategies to navig

Jul 3, 2024 • 15:18

MBA2489 Q&A Wednesday: How do I ask for equity in a company I help start?

MBA2489 Q&A Wednesday: How do I ask for equity in a company I help start?

Wondering how to ask for equity in a company you helped build from the ground up? Feeling like you’ve contributed significantly to its growth and deserve a piece of the pie but don’t know where to start or how to approach the conversation? If this sounds like your situation, you’re in the right place.In today’s episode, Omar dives deep into a listener’s question about requesting equity in a SaaS company they’ve been instrumental in growing. Omar provides actionable steps and strategies to navig

Jul 3, 2024 • 12:51

MBA2488 Must Read: The Practice by Seth Godin

MBA2488 Must Read: The Practice by Seth Godin

Have you thought about whether creativity is a talent you’re born with or a skill you can develop? Curious about how consistently putting your work out there can refine your craft and build your confidence? Feel like an imposter in your own creative journey and wish you had a better way to embrace that feeling? In today’s must-read episode, Omar delves into Seth Godin’s enlightening book, “The Practice.” This episode breaks down key insights from the book, including how to cultivate creativity,

Jul 1, 2024 • 13:45

MBA2488 Must Read: The Practice by Seth Godin

MBA2488 Must Read: The Practice by Seth Godin

Have you thought about whether creativity is a talent you’re born with or a skill you can develop? Curious about how consistently putting your work out there can refine your craft and build your confidence? Feel like an imposter in your own creative journey and wish you had a better way to embrace that feeling? In today’s must-read episode, Omar delves into Seth Godin’s enlightening book, “The Practice.” This episode breaks down key insights from the book, including how to cultivate creativity,

Jul 1, 2024 • 16:02

MBA2487 How to Not Go Out of Business

MBA2487 How to Not Go Out of Business

Ever wondered what it takes to ensure your business doesn’t become just another statistic? Curious about the fundamental strategies that can keep your enterprise alive and thriving, even during the most challenging times? In today’s episode, Omar dives deep into the core principles of business longevity. Drawing from his extensive experience and real-world examples, Omar reveals eight crucial tips designed to help entrepreneurs navigate financial hurdles, stay adaptable, and lead their teams ef

Jun 28, 2024 • 0:00

MBA2487 How to Not Go Out of Business

MBA2487 How to Not Go Out of Business

Ever wondered what it takes to ensure your business doesn’t become just another statistic? Curious about the fundamental strategies that can keep your enterprise alive and thriving, even during the most challenging times? In today’s episode, Omar dives deep into the core principles of business longevity. Drawing from his extensive experience and real-world examples, Omar reveals eight crucial tips designed to help entrepreneurs navigate financial hurdles, stay adaptable, and lead their teams ef

Jun 28, 2024 • 13:00

MBA2486 Q&A Wednesday: How do you know when to call it quits and when to persevere?

MBA2486 Q&A Wednesday: How do you know when to call it quits and when to persevere?

Feeling stuck trying to decide whether to keep pushing through with your business idea or finally call it quits? It’s a tough decision every entrepreneur faces at some point. Do you buckle down and lean into your grit, or do you cut your losses and pivot to something new? If these questions have been weighing heavily on your mind, you’re not alone. In this episode, Omar tackles a listener’s pressing question: “How do you know when to call it quits and when to persevere?” Drawing from personal e

Jun 26, 2024 • 0:00

MBA2486 Q&A Wednesday: How do you know when to call it quits and when to persevere?

MBA2486 Q&A Wednesday: How do you know when to call it quits and when to persevere?

Feeling stuck trying to decide whether to keep pushing through with your business idea or finally call it quits? It’s a tough decision every entrepreneur faces at some point. Do you buckle down and lean into your grit, or do you cut your losses and pivot to something new? If these questions have been weighing heavily on your mind, you’re not alone. In this episode, Omar tackles a listener’s pressing question: “How do you know when to call it quits and when to persevere?” Drawing from personal e

Jun 26, 2024 • 17:15

MBA2485 Guest Teacher – Robert Glazer – How to Identify and Refine Your Core Values to Build a Better Business

MBA2485 Guest Teacher – Robert Glazer – How to Identify and Refine Your Core Values to Build a Better Business

Curious about what truly defines your business and sets it apart from the competition? Struggling to attract the right customers or build a cohesive, motivated team? The answer might lie in something you haven’t fully considered yet—your core values. In today’s episode, we’re joined by Robert Glazer, founder of Acceleration Partners and best-selling author, who will teach us the critical importance of identifying and refining your core values to build a stronger, more aligned business. Through

Jun 24, 2024 • 0:00

MBA2485 Guest Teacher – Robert Glazer – How to Identify and Refine Your Core Values to Build a Better Business

MBA2485 Guest Teacher – Robert Glazer – How to Identify and Refine Your Core Values to Build a Better Business

Curious about what truly defines your business and sets it apart from the competition? Struggling to attract the right customers or build a cohesive, motivated team? The answer might lie in something you haven’t fully considered yet—your core values. In today’s episode, we’re joined by Robert Glazer, founder of Acceleration Partners and best-selling author, who will teach us the critical importance of identifying and refining your core values to build a stronger, more aligned business. Through

Jun 24, 2024 • 18:22

MBA2484 7 Mistakes to Avoid When Hiring an Agency

MBA2484 7 Mistakes to Avoid When Hiring an Agency

Thinking about hiring an agency to boost your business but worried about making the wrong choice? Hiring an external agency can be a game-changer, but it also comes with its own set of risks. How do you ensure you select the right agency that aligns with your needs and goals? In this episode, Omar guides you through the 7 critical mistakes to avoid when hiring an agency. Drawing from over 20 years of entrepreneurial experience and dozens of agency dealings, Omar shares invaluable insights to he

Jun 21, 2024 • 16:19

MBA2484 7 Mistakes to Avoid When Hiring an Agency

MBA2484 7 Mistakes to Avoid When Hiring an Agency

Thinking about hiring an agency to boost your business but worried about making the wrong choice? Hiring an external agency can be a game-changer, but it also comes with its own set of risks. How do you ensure you select the right agency that aligns with your needs and goals? In this episode, Omar guides you through the 7 critical mistakes to avoid when hiring an agency. Drawing from over 20 years of entrepreneurial experience and dozens of agency dealings, Omar shares invaluable insights to he

Jun 21, 2024 • 0:00

MBA2483 Q&A Wednesday: What do I do when things aren’t working in my business?

MBA2483 Q&A Wednesday: What do I do when things aren’t working in my business?

Have you ever found yourself staring at your business metrics, wondering why growth has stopped and what you can do to turn things around? Experiencing the frustrating peaks and valleys of a feast or famine cycle? You’re not alone, and today’s episode is just for you. In this Q&A Wednesday episode, Omar tackles a critical question from AJ, who is grappling with a plateau in his online catering business. Omar breaks down the essential yet often overlooked strategy of implementing reliable system

Jun 19, 2024 • 0:00

MBA2483 Q&A Wednesday: What do I do when things aren’t working in my business?

MBA2483 Q&A Wednesday: What do I do when things aren’t working in my business?

Have you ever found yourself staring at your business metrics, wondering why growth has stopped and what you can do to turn things around? Experiencing the frustrating peaks and valleys of a feast or famine cycle? You’re not alone, and today’s episode is just for you. In this Q&A Wednesday episode, Omar tackles a critical question from AJ, who is grappling with a plateau in his online catering business. Omar breaks down the essential yet often overlooked strategy of implementing reliable system

Jun 19, 2024 • 12:40

MBA2482 Must Read: The Laws of Human Nature by Robert Greene

MBA2482 Must Read: The Laws of Human Nature by Robert Greene

Ever find yourself puzzled by human behavior and wonder what really drives people’s actions? Have you considered how a deeper understanding of human nature could transform your approach to business and life? If you’re curious about what makes people tick and how you can leverage this knowledge to your advantage, this episode is for you. In this episode, Omar dives into “The Laws of Human Nature” by Robert Greene. Omar shares his favorite insights from this remarkable book, shedding light on the

Jun 17, 2024 • 18:19

MBA2482 Must Read: The Laws of Human Nature by Robert Greene

MBA2482 Must Read: The Laws of Human Nature by Robert Greene

Ever find yourself puzzled by human behavior and wonder what really drives people’s actions? Have you considered how a deeper understanding of human nature could transform your approach to business and life? If you’re curious about what makes people tick and how you can leverage this knowledge to your advantage, this episode is for you. In this episode, Omar dives into “The Laws of Human Nature” by Robert Greene. Omar shares his favorite insights from this remarkable book, shedding light on the

Jun 17, 2024 • 0:00

MBA2481 How To Stay Motivated Everyday

MBA2481 How To Stay Motivated Everyday

Struggling to stay motivated in your everyday business endeavors? Finding your drive to achieve success wavering day in and day out? If so, you’re not alone. Join Omar as he delves into how to maintain consistent motivation. In this episode, Omar shares insights on the underlying reasons behind a lack of motivation, how to tap into intrinsic motivators, and the importance of having a strong sense of purpose to fuel your drive. Discover why external motivation is not enough to sustain your motiv

Jun 14, 2024 • 0:00

MBA2481 How To Stay Motivated Everyday

MBA2481 How To Stay Motivated Everyday

Struggling to stay motivated in your everyday business endeavors? Finding your drive to achieve success wavering day in and day out? If so, you’re not alone. Join Omar as he delves into how to maintain consistent motivation. In this episode, Omar shares insights on the underlying reasons behind a lack of motivation, how to tap into intrinsic motivators, and the importance of having a strong sense of purpose to fuel your drive. Discover why external motivation is not enough to sustain your motiv

Jun 14, 2024 • 17:24

MBA2480 Q&A Wednesday: How to ask someone in your network for something?

MBA2480 Q&A Wednesday: How to ask someone in your network for something?

Looking to expand your network and learn how to effectively ask for support or introductions from contacts? Want to navigate the fine line between seeking assistance and maintaining genuine relationships in your professional circle? If so, this episode of The $100 MBA Show is a must-listen! In this episode, Omar addresses a common concern raised by a listener about approaching contacts for help within your network. Explore practical strategies and valuable insights on how to confidently seek as

Jun 12, 2024 • 0:00

MBA2480 Q&A Wednesday: How to ask someone in your network for something?

MBA2480 Q&A Wednesday: How to ask someone in your network for something?

Looking to expand your network and learn how to effectively ask for support or introductions from contacts? Want to navigate the fine line between seeking assistance and maintaining genuine relationships in your professional circle? If so, this episode of The $100 MBA Show is a must-listen! In this episode, Omar addresses a common concern raised by a listener about approaching contacts for help within your network. Explore practical strategies and valuable insights on how to confidently seek as

Jun 12, 2024 • 16:07

MBA2479 The Hardest Part of Becoming an Entrepreneur

MBA2479 The Hardest Part of Becoming an Entrepreneur

Have you ever wondered what the hardest part of becoming an entrepreneur is? In this episode, Omar dives into the toughest challenges that entrepreneurs face on their journey to success.Omar discusses the significant personal growth and transformation required to navigate the entrepreneurial landscape. He shares his own experiences and practical strategies for overcoming the mental and emotional hurdles that can make or break your entrepreneurial dreams.This episode focuses on the crucial minds

Jun 10, 2024 • 0:00

MBA2479 The Hardest Part of Becoming an Entrepreneur

MBA2479 The Hardest Part of Becoming an Entrepreneur

Have you ever wondered what the hardest part of becoming an entrepreneur is? In this episode, Omar dives into the toughest challenges that entrepreneurs face on their journey to success.Omar discusses the significant personal growth and transformation required to navigate the entrepreneurial landscape. He shares his own experiences and practical strategies for overcoming the mental and emotional hurdles that can make or break your entrepreneurial dreams.This episode focuses on the crucial minds

Jun 10, 2024 • 16:36

MBA2478 How To Switch From How to Who & Grow Faster

MBA2478 How To Switch From How to Who & Grow Faster

Ever found yourself trapped in the endless cycle of figuring out how to do everything on your own? Are you constantly asking yourself, “How can I make this happen?” only to find yourself sinking deeper into the rabbit hole of endless tasks and learning curves? It’s time to switch gears and shift your mindset from “How?” to “Who?” to accelerate your business growth.In this episode, Omar breaks down the transformative power of changing your focus from “How do I do this?” to “Who can do this for m

Jun 7, 2024 • 14:23

MBA2478 How To Switch From How to Who & Grow Faster

MBA2478 How To Switch From How to Who & Grow Faster

Ever found yourself trapped in the endless cycle of figuring out how to do everything on your own? Are you constantly asking yourself, “How can I make this happen?” only to find yourself sinking deeper into the rabbit hole of endless tasks and learning curves? It’s time to switch gears and shift your mindset from “How?” to “Who?” to accelerate your business growth.In this episode, Omar breaks down the transformative power of changing your focus from “How do I do this?” to “Who can do this for m

Jun 7, 2024 • 10:42

MBA2477 Q&A Wednesday: I need to hire a developer. How do I make the right hire without stressing out?

MBA2477 Q&A Wednesday: I need to hire a developer. How do I make the right hire without stressing out?

Are you in the market for hiring a full-time developer and feeling stressed about making the right choice? Do you find the technical hiring process overwhelming, especially when you aren’t familiar with the intricacies of the role? You’re not alone, and today’s Q&A Wednesday episode is here to help you navigate this critical task with confidence and ease.In this insightful episode, Omar shares his refined process for hiring developers and other key employees, a methodology he developed while bu

Jun 5, 2024 • 21:31

MBA2477 Q&A Wednesday: I need to hire a developer. How do I make the right hire without stressing out?

MBA2477 Q&A Wednesday: I need to hire a developer. How do I make the right hire without stressing out?

Are you in the market for hiring a full-time developer and feeling stressed about making the right choice? Do you find the technical hiring process overwhelming, especially when you aren’t familiar with the intricacies of the role? You’re not alone, and today’s Q&A Wednesday episode is here to help you navigate this critical task with confidence and ease.In this insightful episode, Omar shares his refined process for hiring developers and other key employees, a methodology he developed while bu

Jun 5, 2024 • 17:52

MBA2476 Must Read: Building a Second Brain by Tiago Forte

MBA2476 Must Read: Building a Second Brain by Tiago Forte

Have you ever felt overwhelmed by the sheer amount of information you consume daily? Do you struggle to remember and organize your ideas, tasks, and insights effectively? If so, you might be curious about a revolutionary method called the “Second Brain” approach.In today’s episode, Omar delves into the compelling book “Building a Second Brain” by Tiago Forte. This must-read explores how you can transform the way you manage personal knowledge, enhancing productivity, creativity, and the potentia

Jun 3, 2024 • 15:40

MBA2476 Must Read: Building a Second Brain by Tiago Forte

MBA2476 Must Read: Building a Second Brain by Tiago Forte

Have you ever felt overwhelmed by the sheer amount of information you consume daily? Do you struggle to remember and organize your ideas, tasks, and insights effectively? If so, you might be curious about a revolutionary method called the “Second Brain” approach.In today’s episode, Omar delves into the compelling book “Building a Second Brain” by Tiago Forte. This must-read explores how you can transform the way you manage personal knowledge, enhancing productivity, creativity, and the potentia

Jun 3, 2024 • 12:00

MBA2475 5 Biggest Mistakes When Selling on a Webinar in 2024

MBA2475 5 Biggest Mistakes When Selling on a Webinar in 2024

Are you struggling to convert leads during your webinars, or perhaps feeling like your approach may be out of date? Now, well into 2024, the dynamics of digital sales are evolving, and it’s crucial to stay ahead of the curve. But how do you adapt and avoid common pitfalls that could hinder your success? In this episode, Omar delves into the five biggest mistakes entrepreneurs make when selling on webinars in 2024. Drawing from 10 years of experience, including running over 500 webinars himself

May 31, 2024 • 16:51

MBA2475 5 Biggest Mistakes When Selling on a Webinar in 2024

MBA2475 5 Biggest Mistakes When Selling on a Webinar in 2024

Are you struggling to convert leads during your webinars, or perhaps feeling like your approach may be out of date? Now, well into 2024, the dynamics of digital sales are evolving, and it’s crucial to stay ahead of the curve. But how do you adapt and avoid common pitfalls that could hinder your success? In this episode, Omar delves into the five biggest mistakes entrepreneurs make when selling on webinars in 2024. Drawing from 10 years of experience, including running over 500 webinars himself

May 31, 2024 • 14:08

MBA2474 Q&A Wednesday: Do I need to be more pessimistic as a business owner?

MBA2474 Q&A Wednesday: Do I need to be more pessimistic as a business owner?

Is it possible to be too optimistic as a business owner? Kathy, one of our listeners, grapples with this question, wondering if a shift toward pessimism might actually pave the way to greater success. This episode delves into the balance between optimism and realism in the challenging world of entrepreneurship. Join Omar as he explores the crucial tactics for harnessing optimism while being strategically prepared for potential setbacks. Omar shares from his 20 years of business experience, offe

May 29, 2024 • 18:08

MBA2474 Q&A Wednesday: Do I need to be more pessimistic as a business owner?

MBA2474 Q&A Wednesday: Do I need to be more pessimistic as a business owner?

Is it possible to be too optimistic as a business owner? Kathy, one of our listeners, grapples with this question, wondering if a shift toward pessimism might actually pave the way to greater success. This episode delves into the balance between optimism and realism in the challenging world of entrepreneurship. Join Omar as he explores the crucial tactics for harnessing optimism while being strategically prepared for potential setbacks. Omar shares from his 20 years of business experience, offe

May 29, 2024 • 15:24

MBA2473 5 Ways I’ve Invested In Myself to Grow My Business

MBA2473 5 Ways I’ve Invested In Myself to Grow My Business

Have you ever wondered how personal investments can significantly influence the growth of your business? In today’s hyper-competitive business landscape, the most crucial asset you can develop is yourself. But what are the most effective ways to invest in your capabilities as an entrepreneur to ensure maximum growth and impact? In this episode, Omar breaks down the five pivotal investments he has made in his personal and professional life that have directly contributed to the success of his bus

May 27, 2024 • 20:23

MBA2473 5 Ways I’ve Invested In Myself to Grow My Business

MBA2473 5 Ways I’ve Invested In Myself to Grow My Business

Have you ever wondered how personal investments can significantly influence the growth of your business? In today’s hyper-competitive business landscape, the most crucial asset you can develop is yourself. But what are the most effective ways to invest in your capabilities as an entrepreneur to ensure maximum growth and impact? In this episode, Omar breaks down the five pivotal investments he has made in his personal and professional life that have directly contributed to the success of his bus

May 27, 2024 • 17:40

MBA2472 Should You Sweat The Details?

MBA2472 Should You Sweat The Details?

Are you constantly struggling to decide whether you should be a perfectionist about the details of your business, or if you should focus on the bigger picture to keep progressing? This dilemma is a common hurdle for many entrepreneurs, leaving them questioning how much attention they really need to devote to every little piece of their venture. Should you really ‘sweat the details’? In today’s episode, Omar dives deep into this age-old debate: to perfect or not to perfect every detail. Omar sha

May 24, 2024 • 20:46

MBA2472 Should You Sweat The Details?

MBA2472 Should You Sweat The Details?

Are you constantly struggling to decide whether you should be a perfectionist about the details of your business, or if you should focus on the bigger picture to keep progressing? This dilemma is a common hurdle for many entrepreneurs, leaving them questioning how much attention they really need to devote to every little piece of their venture. Should you really ‘sweat the details’? In today’s episode, Omar dives deep into this age-old debate: to perfect or not to perfect every detail. Omar sha

May 24, 2024 • 17:23

MBA2471 Q&A Wednesday: How do I get my first few customers for my new app?

MBA2471 Q&A Wednesday: How do I get my first few customers for my new app?

Are you struggling to get your first few customers for your new web app, especially one built around a SaaS model? Do you feel confident about your product but find yourself stumped when it comes to the marketing side of things? If these challenges sound familiar, you’re definitely not alone, and today’s episode is tailored just for you. Omar dives into the practical steps needed to acquire those crucial initial customers and start building traction for your business. Drawing from his own exper

May 22, 2024 • 25:56

MBA2471 Q&A Wednesday: How do I get my first few customers for my new app?

MBA2471 Q&A Wednesday: How do I get my first few customers for my new app?

Are you struggling to get your first few customers for your new web app, especially one built around a SaaS model? Do you feel confident about your product but find yourself stumped when it comes to the marketing side of things? If these challenges sound familiar, you’re definitely not alone, and today’s episode is tailored just for you. Omar dives into the practical steps needed to acquire those crucial initial customers and start building traction for your business. Drawing from his own exper

May 22, 2024 • 22:33

MBA2470 Must Read: The Second Mountain By David Brooks

MBA2470 Must Read: The Second Mountain By David Brooks

Have you ever wondered if there’s more to success than just financial gain and societal approval? In this must-read episode, Omar delves into David Brooks’ compelling book, “The Second Mountain,” which challenges the traditional perceptions of success and explores the pursuit of a more meaningful and fulfilling life. Omar shares his personal journey and the profound insights he’s gained from Brooks’ metaphor of life as a journey across two mountains. The first mountain represents conventional s

May 20, 2024 • 16:44

MBA2470 Must Read: The Second Mountain By David Brooks

MBA2470 Must Read: The Second Mountain By David Brooks

Have you ever wondered if there’s more to success than just financial gain and societal approval? In this must-read episode, Omar delves into David Brooks’ compelling book, “The Second Mountain,” which challenges the traditional perceptions of success and explores the pursuit of a more meaningful and fulfilling life. Omar shares his personal journey and the profound insights he’s gained from Brooks’ metaphor of life as a journey across two mountains. The first mountain represents conventional s

May 20, 2024 • 13:21

MBA2469 How To Build a Reputation That Serves You

MBA2469 How To Build a Reputation That Serves You

Have you ever considered the true value of your reputation in business? How it echoes through every deal you make, every product you release, and every interaction you have with clients and colleagues alike? In the fiercely competitive world of entrepreneurship, could your reputation be the silent ambassador advocating for your success behind closed doors?In this episode, Omar delves into the intricate art of crafting a robust reputation that not only resonates within your industry but actively

May 17, 2024 • 10:19

MBA2469 How To Build a Reputation That Serves You

MBA2469 How To Build a Reputation That Serves You

Have you ever considered the true value of your reputation in business? How it echoes through every deal you make, every product you release, and every interaction you have with clients and colleagues alike? In the fiercely competitive world of entrepreneurship, could your reputation be the silent ambassador advocating for your success behind closed doors?In this episode, Omar delves into the intricate art of crafting a robust reputation that not only resonates within your industry but actively

May 17, 2024 • 13:02

MBA2468 Q&A Wednesday: I am making more revenue than ever but I’m still not rich. Why?

MBA2468 Q&A Wednesday: I am making more revenue than ever but I’m still not rich. Why?

Are you working tirelessly to scale up your business revenue, only to find that your personal wealth isn’t reflecting the success of your sales figures? You’re not alone in this perplexing situation where the numbers just don’t add up to a growing bank account. Omar tackles a question that stumps many entrepreneurs: Why isn’t increased revenue making me rich?Join Omar as he dives into the intricacies of revenue vs. wealth, the pitfalls of unchecked expenses, and the seductive nature of lifestyl

May 15, 2024 • 18:27

MBA2468 Q&A Wednesday: I am making more revenue than ever but I’m still not rich. Why?

MBA2468 Q&A Wednesday: I am making more revenue than ever but I’m still not rich. Why?

Are you working tirelessly to scale up your business revenue, only to find that your personal wealth isn’t reflecting the success of your sales figures? You’re not alone in this perplexing situation where the numbers just don’t add up to a growing bank account. Omar tackles a question that stumps many entrepreneurs: Why isn’t increased revenue making me rich?Join Omar as he dives into the intricacies of revenue vs. wealth, the pitfalls of unchecked expenses, and the seductive nature of lifestyl

May 15, 2024 • 20:08

MBA2467 3 Toxic Types of People Stopping You From Growing

MBA2467 3 Toxic Types of People Stopping You From Growing

Are the people in your life fueling your success, or are they unwittingly holding you back? It’s time to take a hard look at the relationships that shape our personal and professional lives. In this episode, we’re peeling back the layers on the three types of toxic individuals who might be lurking in your network – are they family, friends, or perhaps even colleagues? Their presence could be a subtle hindrance to your growth, and identifying them is the first crucial step towards reclaiming you

May 13, 2024 • 18:21

MBA2467 3 Toxic Types of People Stopping You From Growing

MBA2467 3 Toxic Types of People Stopping You From Growing

Are the people in your life fueling your success, or are they unwittingly holding you back? It’s time to take a hard look at the relationships that shape our personal and professional lives. In this episode, we’re peeling back the layers on the three types of toxic individuals who might be lurking in your network – are they family, friends, or perhaps even colleagues? Their presence could be a subtle hindrance to your growth, and identifying them is the first crucial step towards reclaiming you

May 13, 2024 • 19:48

MBA2466 The 3 Big Reasons Why Your Content Marketing Is Not Working

MBA2466 The 3 Big Reasons Why Your Content Marketing Is Not Working

Are you pouring your heart into content marketing but feel like you’re hitting a brick wall? Do you find yourself tirelessly posting on social media, crafting blog posts, or producing videos only to receive an underwhelming response? It’s a common frustration, and you’re not alone in your quest to figure out why your efforts aren’t translating into the success you’ve envisioned. In this episode, Omar uncovers the three big reasons why your content marketing may be falling flat. From the frequen

May 10, 2024 • 18:37

MBA2466 The 3 Big Reasons Why Your Content Marketing Is Not Working

MBA2466 The 3 Big Reasons Why Your Content Marketing Is Not Working

Are you pouring your heart into content marketing but feel like you’re hitting a brick wall? Do you find yourself tirelessly posting on social media, crafting blog posts, or producing videos only to receive an underwhelming response? It’s a common frustration, and you’re not alone in your quest to figure out why your efforts aren’t translating into the success you’ve envisioned. In this episode, Omar uncovers the three big reasons why your content marketing may be falling flat. From the frequen

May 10, 2024 • 16:34

MBA2465 Q&A Wednesday: How do I hire a team with no money? I’m stuck in self-employment.

MBA2465 Q&A Wednesday: How do I hire a team with no money? I’m stuck in self-employment.

Are you an entrepreneur grappling with how to grow your business without the financial means to hire a team? Is the dilemma of needing to expand but lacking the resources holding you back from transitioning from solopreneurship to a thriving business with a supportive team? If these challenges sound familiar, get ready to uncover some game-changing strategies that could reshape your approach to scaling your operations. In this episode, Omar dives into a common predicament faced by many ambitiou

May 8, 2024 • 21:24

MBA2465 Q&A Wednesday: How do I hire a team with no money? I’m stuck in self-employment.

MBA2465 Q&A Wednesday: How do I hire a team with no money? I’m stuck in self-employment.

Are you an entrepreneur grappling with how to grow your business without the financial means to hire a team? Is the dilemma of needing to expand but lacking the resources holding you back from transitioning from solopreneurship to a thriving business with a supportive team? If these challenges sound familiar, get ready to uncover some game-changing strategies that could reshape your approach to scaling your operations. In this episode, Omar dives into a common predicament faced by many ambitiou

May 8, 2024 • 19:35

MBA2464 Extended Interview: Dave Meyer – How to Use Real Estate Investing to Retire Early

MBA2464 Extended Interview: Dave Meyer – How to Use Real Estate Investing to Retire Early

What if there existed a path to attain independence from financial constraints well before the typical retirement age? Would you be interested in learning the secrets of using real estate investing as a powerful tool to expedite your journey to early retirement?We’re sitting down with Dave Meyer, a real estate investing expert from BiggerPockets, to uncover the strategies savvy investors use to build wealth through property investment. You’ll explore the intricacies of selecting the right tenan

May 6, 2024 • 59:15

MBA2464 Extended Interview: Dave Meyer – How to Use Real Estate Investing to Retire Early

MBA2464 Extended Interview: Dave Meyer – How to Use Real Estate Investing to Retire Early

What if there existed a path to attain independence from financial constraints well before the typical retirement age? Would you be interested in learning the secrets of using real estate investing as a powerful tool to expedite your journey to early retirement?We’re sitting down with Dave Meyer, a real estate investing expert from BiggerPockets, to uncover the strategies savvy investors use to build wealth through property investment. You’ll explore the intricacies of selecting the right tenan

May 6, 2024 • 1:00:39

MBA2463 Why You Have Not Started a Business Yet and How to Break Through

MBA2463 Why You Have Not Started a Business Yet and How to Break Through

Are you teetering on the edge of entrepreneurial ambition, but finding it hard to take the leap? Do you often daydream about starting your own business, yet feel stuck, unable to pinpoint what’s holding you back? Day by day, do you wonder what’s really stopping you from embarking on the business journey you’ve long imagined? In today’s episode, Omar tackles the invisible barriers that keep potential entrepreneurs from launching their ventures. With a blend of tough love and raw honesty, Omar di

May 3, 2024 • 19:53

MBA2463 Why You Have Not Started a Business Yet and How to Break Through

MBA2463 Why You Have Not Started a Business Yet and How to Break Through

Are you teetering on the edge of entrepreneurial ambition, but finding it hard to take the leap? Do you often daydream about starting your own business, yet feel stuck, unable to pinpoint what’s holding you back? Day by day, do you wonder what’s really stopping you from embarking on the business journey you’ve long imagined? In today’s episode, Omar tackles the invisible barriers that keep potential entrepreneurs from launching their ventures. With a blend of tough love and raw honesty, Omar di

May 3, 2024 • 18:01

MBA2462 Q&A Wednesday: Do I need to offer more products? How many is too many?

MBA2462 Q&A Wednesday: Do I need to offer more products? How many is too many?

Are you a busy entrepreneur juggling a bunch of products, worried your customers might get lost in the shuffle? In today’s cutthroat market, finding the Goldilocks zone between too little and too much is crucial. But how do you know if your product lineup hits the sweet spot or overwhelms potential buyers? In this episode, Omar tackles a burning question from Patrick, a coding expert and online teacher. Omar delves deep into the concept of the value ladder, outlining strategies to align your pr

May 1, 2024 • 17:17

MBA2462 Q&A Wednesday: Do I need to offer more products? How many is too many?

MBA2462 Q&A Wednesday: Do I need to offer more products? How many is too many?

Are you a busy entrepreneur juggling a bunch of products, worried your customers might get lost in the shuffle? In today’s cutthroat market, finding the Goldilocks zone between too little and too much is crucial. But how do you know if your product lineup hits the sweet spot or overwhelms potential buyers? In this episode, Omar tackles a burning question from Patrick, a coding expert and online teacher. Omar delves deep into the concept of the value ladder, outlining strategies to align your pr

May 1, 2024 • 15:40

MBA2461 Extended Interview: Allan Dib – How to Get Bigger Results with Less Marketing

MBA2461 Extended Interview: Allan Dib – How to Get Bigger Results with Less Marketing

Have you ever felt overwhelmed by the sheer number of marketing strategies out there, only to realize that more effort doesn’t always lead to better results? In today’s fast-paced business world, it’s easy to fall into the trap of over-marketing without seeing the success you’re aiming for. But what if the key to achieving bigger results is actually doing less? Welcome to this special extended interview on The $100 MBA Show, where Omar sits down with bestselling author Allan Dibb to discuss his

Apr 29, 2024 • 1:17:42

MBA2461 Extended Interview: Allan Dib – How to Get Bigger Results with Less Marketing

MBA2461 Extended Interview: Allan Dib – How to Get Bigger Results with Less Marketing

Have you ever felt overwhelmed by the sheer number of marketing strategies out there, only to realize that more effort doesn’t always lead to better results? In today’s fast-paced business world, it’s easy to fall into the trap of over-marketing without seeing the success you’re aiming for. But what if the key to achieving bigger results is actually doing less? Welcome to this special extended interview on The $100 MBA Show, where Omar sits down with bestselling author Allan Dibb to discuss his

Apr 29, 2024 • 1:16:46

MBA2460 Why Amazon’s Lightning Deals Work & How to Do the Same in Your Business

MBA2460 Why Amazon’s Lightning Deals Work & How to Do the Same in Your Business

Are you eager to harness the sales power of Amazon’s Lightning Deals and supercharge your conversions? Ever wondered how behemoths like Amazon whip up buying frenzies with promotions that vanish in the blink of an eye? If you’ve been pondering how to wield that same lightning-fast power for your own business, regardless of what you’re peddling, you’re in for a treat. Join Omar as he discusses why Amazon Lightning Deals are effective – its scarcity, time-limited offers, and the irresistible allu

Apr 26, 2024 • 15:55

MBA2460 Why Amazon’s Lightning Deals Work & How to Do the Same in Your Business

MBA2460 Why Amazon’s Lightning Deals Work & How to Do the Same in Your Business

Are you eager to harness the sales power of Amazon’s Lightning Deals and supercharge your conversions? Ever wondered how behemoths like Amazon whip up buying frenzies with promotions that vanish in the blink of an eye? If you’ve been pondering how to wield that same lightning-fast power for your own business, regardless of what you’re peddling, you’re in for a treat. Join Omar as he discusses why Amazon Lightning Deals are effective – its scarcity, time-limited offers, and the irresistible allu

Apr 26, 2024 • 17:45

MBA2459 Q&A Wednesday: What should my margins be? How do I improve them over time?

MBA2459 Q&A Wednesday: What should my margins be? How do I improve them over time?

Feeling the pinch of tight margins in your e-commerce gig? Worried about balancing profitability with offering competitive prices and top-notch products? If these concerns strike a chord with you, rest assured, you’re not alone. Many entrepreneurs grapple with understanding and boosting their profit margins, but the road to better financials might be clearer than you think. In this episode, Omar takes a deep dive into the world of margins. From recognizing healthy margins in your industry to ni

Apr 24, 2024 • 19:03

MBA2459 Q&A Wednesday: What should my margins be? How do I improve them over time?

MBA2459 Q&A Wednesday: What should my margins be? How do I improve them over time?

Feeling the pinch of tight margins in your e-commerce gig? Worried about balancing profitability with offering competitive prices and top-notch products? If these concerns strike a chord with you, rest assured, you’re not alone. Many entrepreneurs grapple with understanding and boosting their profit margins, but the road to better financials might be clearer than you think. In this episode, Omar takes a deep dive into the world of margins. From recognizing healthy margins in your industry to ni

Apr 24, 2024 • 16:58

MBA2458 Why AirBnB is Failing & How to Avoid the Same Downfall

MBA2458 Why AirBnB is Failing & How to Avoid the Same Downfall

Are you up to speed on what’s shaking up Airbnb, one of the biggest names in travel? Ever wonder if the tactics that once made them a hit are now leading them down the wrong path? And how can your business sidestep those same pitfalls? In this episode, Omar digs into the hurdles facing Airbnb. Omar breaks down the numbers, the customer satisfaction dips, and the rising costs that signal trouble. But it’s not all doom and gloom—this episode is chock-full of practical advice to help your business

Apr 22, 2024 • 17:05

MBA2458 Why AirBnB is Failing & How to Avoid the Same Downfall

MBA2458 Why AirBnB is Failing & How to Avoid the Same Downfall

Are you up to speed on what’s shaking up Airbnb, one of the biggest names in travel? Ever wonder if the tactics that once made them a hit are now leading them down the wrong path? And how can your business sidestep those same pitfalls? In this episode, Omar digs into the hurdles facing Airbnb. Omar breaks down the numbers, the customer satisfaction dips, and the rising costs that signal trouble. But it’s not all doom and gloom—this episode is chock-full of practical advice to help your business

Apr 22, 2024 • 15:13

MBA2457 The Golden Milestone: Why Your First $100,000 is The Most Crucial

MBA2457 The Golden Milestone: Why Your First $100,000 is The Most Crucial

Found yourself wondering why hitting that first $100,000 milestone in your business feels like such a big deal? Wondering how it sets the stage for your future success and a more solid financial foundation? Well, buckle up because in today’s episode, we’re diving deep into why this golden milestone is a game-changer and how you can smash through the barriers to reach it. Get ready to uncover the secrets behind hitting that $100K mark in revenue and profit, and walk away armed with actionable st

Apr 19, 2024 • 19:30

MBA2457 The Golden Milestone: Why Your First $100,000 is The Most Crucial

MBA2457 The Golden Milestone: Why Your First $100,000 is The Most Crucial

Found yourself wondering why hitting that first $100,000 milestone in your business feels like such a big deal? Wondering how it sets the stage for your future success and a more solid financial foundation? Well, buckle up because in today’s episode, we’re diving deep into why this golden milestone is a game-changer and how you can smash through the barriers to reach it. Get ready to uncover the secrets behind hitting that $100K mark in revenue and profit, and walk away armed with actionable st

Apr 19, 2024 • 18:24

MBA2456 Q&A Wednesday: I have the looks for radio but know video marketing works. Any advice?

MBA2456 Q&A Wednesday: I have the looks for radio but know video marketing works. Any advice?

Feeling hesitant about diving into video marketing because you’re not sure you’re camera-ready? Don’t worry, you’re not alone! In this episode, we tackle a common concern brought up by Lisa, a business owner who’s just hit the 6-figure milestone. Omar gets real about practical tips and tricks for shaking off those self-conscious vibes and rocking video marketing like a pro. Join us as we unpack the magic of video marketing and how you can harness its potential for your business, no matter what

Apr 17, 2024 • 15:55

MBA2456 Q&A Wednesday: I have the looks for radio but know video marketing works. Any advice?

MBA2456 Q&A Wednesday: I have the looks for radio but know video marketing works. Any advice?

Feeling hesitant about diving into video marketing because you’re not sure you’re camera-ready? Don’t worry, you’re not alone! In this episode, we tackle a common concern brought up by Lisa, a business owner who’s just hit the 6-figure milestone. Omar gets real about practical tips and tricks for shaking off those self-conscious vibes and rocking video marketing like a pro. Join us as we unpack the magic of video marketing and how you can harness its potential for your business, no matter what

Apr 17, 2024 • 15:02

MBA2455 How To Use a Waiting List to Launch Your Next Thing

MBA2455 How To Use a Waiting List to Launch Your Next Thing

Ever wondered how anticipation and scarcity could supercharge a product or service’s appeal? Have you ever wondered how other entrepreneurs use waiting lists to launch their next big thing? Dive in as Omar breaks down the psychology behind waiting lists, walks you through setting one up for your own launch, and lays out the nitty-gritty tactics to make it all happen. If you’re itching to crack the code on boosting conversions and upping your brand’s value, this episode is a must-listen. Omar sh

Apr 15, 2024 • 15:27

MBA2455 How To Use a Waiting List to Launch Your Next Thing

MBA2455 How To Use a Waiting List to Launch Your Next Thing

Ever wondered how anticipation and scarcity could supercharge a product or service’s appeal? Have you ever wondered how other entrepreneurs use waiting lists to launch their next big thing? Dive in as Omar breaks down the psychology behind waiting lists, walks you through setting one up for your own launch, and lays out the nitty-gritty tactics to make it all happen. If you’re itching to crack the code on boosting conversions and upping your brand’s value, this episode is a must-listen. Omar sh

Apr 15, 2024 • 17:03

MBA2454 Do Checkout Upsells Work?

MBA2454 Do Checkout Upsells Work?

Are you curious about checkout upsells – are they just another sales trick, or can they really shake things up for your business? Well, get ready to dive into this age-old debate in today’s episode. Whether you’ve been in the game for a while or you’re just starting out, understanding the potential impact of checkout upsells on your sales could be a game-changer. If you’ve ever wondered whether to add checkout upsells to your business strategy, this episode’s got the facts, stats, and expert in

Apr 12, 2024 • 15:16

MBA2454 Do Checkout Upsells Work?

MBA2454 Do Checkout Upsells Work?

Are you curious about checkout upsells – are they just another sales trick, or can they really shake things up for your business? Well, get ready to dive into this age-old debate in today’s episode. Whether you’ve been in the game for a while or you’re just starting out, understanding the potential impact of checkout upsells on your sales could be a game-changer. If you’ve ever wondered whether to add checkout upsells to your business strategy, this episode’s got the facts, stats, and expert in

Apr 12, 2024 • 14:40

MBA2453 Q&A Wednesday: Would you do anything differently if you started WebinarNinja today?

MBA2453 Q&A Wednesday: Would you do anything differently if you started WebinarNinja today?

What would happen if you started your business today rather than 5, 8, 10 years ago? Is there anything you would do differently to make sure your growth is faster and smoother? Business is really hard, but Omar is here to give us down-to-earth advice and real-life lessons to help navigate the wild world of business building. In this episode, Omar dives into a juicy question from a listener: “Would you do anything differently if you started WebinarNinja today?” Omar breaks it down with some insi

Apr 10, 2024 • 17:46

MBA2453 Q&A Wednesday: Would you do anything differently if you started WebinarNinja today?

MBA2453 Q&A Wednesday: Would you do anything differently if you started WebinarNinja today?

What would happen if you started your business today rather than 5, 8, 10 years ago? Is there anything you would do differently to make sure your growth is faster and smoother? Business is really hard, but Omar is here to give us down-to-earth advice and real-life lessons to help navigate the wild world of business building. In this episode, Omar dives into a juicy question from a listener: “Would you do anything differently if you started WebinarNinja today?” Omar breaks it down with some insi

Apr 10, 2024 • 18:48

MBA2452 How To Save Thousands When Starting a Business

MBA2452 How To Save Thousands When Starting a Business

Isn’t it hard to save money while starting a business? It seems like a challenging thing to do, right? Omar knows it, and in this episode, he wants to make sure that you are guided on saving thousands of dollars while starting your business. Omar’s bringing some real talk and practical tips straight from his own experience to help you out. Whether you’re sweating over the financial side of starting up or just want some smart strategies to make your budget stretch, Omar’s got your back! He’s goi

Apr 8, 2024 • 16:14

MBA2452 How To Save Thousands When Starting a Business

MBA2452 How To Save Thousands When Starting a Business

Isn’t it hard to save money while starting a business? It seems like a challenging thing to do, right? Omar knows it, and in this episode, he wants to make sure that you are guided on saving thousands of dollars while starting your business. Omar’s bringing some real talk and practical tips straight from his own experience to help you out. Whether you’re sweating over the financial side of starting up or just want some smart strategies to make your budget stretch, Omar’s got your back! He’s goi

Apr 8, 2024 • 17:33

MBA2451 What I Learned Raising $12,000 for Charity

MBA2451 What I Learned Raising $12,000 for Charity

Have you ever tried giving back to charity? If you have, congratulations! If you haven’t, tune in to this episode. Omar shares his real-life experience about giving back and the valuable lessons he learned along the way. This episode is jam-packed with practical advice on how to effectively raise funds for a good cause, choose the right charity, and ensure your donations make a real impact. Join us as we dive into Omar’s adventure of giving back and hear how he and his partner, Nicole, rocked i

Apr 5, 2024 • 19:59

MBA2451 What I Learned Raising $12,000 for Charity

MBA2451 What I Learned Raising $12,000 for Charity

Have you ever tried giving back to charity? If you have, congratulations! If you haven’t, tune in to this episode. Omar shares his real-life experience about giving back and the valuable lessons he learned along the way. This episode is jam-packed with practical advice on how to effectively raise funds for a good cause, choose the right charity, and ensure your donations make a real impact. Join us as we dive into Omar’s adventure of giving back and hear how he and his partner, Nicole, rocked i

Apr 5, 2024 • 19:12

MBA2450 Q&A Wednesday: I feel like quitting my business and getting a job. Should I?

MBA2450 Q&A Wednesday: I feel like quitting my business and getting a job. Should I?

Are you caught in a tough spot, debating whether to persevere with your business or return to a traditional job? Well, you’re not alone! One of our listeners asked this question, and we know many of us can relate. Let’s tackle this exact dilemma head-on. Omar breaks it down with exercises and tips to help you figure out what’s best for you. He delves into the nitty-gritty of entrepreneurship, laying out the challenges and giving you tools to weigh the pros and cons of being your own boss versus

Apr 3, 2024 • 16:24

MBA2450 Q&A Wednesday: I feel like quitting my business and getting a job. Should I?

MBA2450 Q&A Wednesday: I feel like quitting my business and getting a job. Should I?

Are you caught in a tough spot, debating whether to persevere with your business or return to a traditional job? Well, you’re not alone! One of our listeners asked this question, and we know many of us can relate. Let’s tackle this exact dilemma head-on. Omar breaks it down with exercises and tips to help you figure out what’s best for you. He delves into the nitty-gritty of entrepreneurship, laying out the challenges and giving you tools to weigh the pros and cons of being your own boss versus

Apr 3, 2024 • 16:32

MBA2449 Why Right Now is The Best Time To Start a Business

MBA2449 Why Right Now is The Best Time To Start a Business

When is the right time to start a business? If you’re searching for a sign on when to kickstart your entrepreneurial journey, this episode is that sign. In this episode, Omar talks about the perks of getting started ASAP, why waiting could cost you, and why 2024 is a golden opportunity to get going. Omar’s going to uncover all the economic advantages, resources, and more that make this moment prime for starting up. Whether you’re just thinking about taking that first step or you’re already on y

Apr 1, 2024 • 19:17

MBA2449 Why Right Now is The Best Time To Start a Business

MBA2449 Why Right Now is The Best Time To Start a Business

When is the right time to start a business? If you’re searching for a sign on when to kickstart your entrepreneurial journey, this episode is that sign. In this episode, Omar talks about the perks of getting started ASAP, why waiting could cost you, and why 2024 is a golden opportunity to get going. Omar’s going to uncover all the economic advantages, resources, and more that make this moment prime for starting up. Whether you’re just thinking about taking that first step or you’re already on y

Apr 1, 2024 • 20:23

MBA2448 Don’t Make These 3 BIG Team Member Offboarding Mistakes

MBA2448 Don’t Make These 3 BIG Team Member Offboarding Mistakes

What do you do when a team member leaves your company? Are you guilty of making these three big blunders when saying goodbye to team members? Ever wonder what happens when someone leaves? And are you handling it correctly when they do? Offboarding is often an overlooked part of team management, but starting today, it won’t be for your business. Omar is diving deep into the art of offboarding team members. Get ready to delve into the nitty-gritty of offboarding and learn how to handle it like a

Mar 29, 2024 • 15:44

MBA2448 Don’t Make These 3 BIG Team Member Offboarding Mistakes

MBA2448 Don’t Make These 3 BIG Team Member Offboarding Mistakes

What do you do when a team member leaves your company? Are you guilty of making these three big blunders when saying goodbye to team members? Ever wonder what happens when someone leaves? And are you handling it correctly when they do? Offboarding is often an overlooked part of team management, but starting today, it won’t be for your business. Omar is diving deep into the art of offboarding team members. Get ready to delve into the nitty-gritty of offboarding and learn how to handle it like a

Mar 29, 2024 • 16:47

MBA2447 Q&A Wednesday: How do I take time off from my business without everything breaking down?

MBA2447 Q&A Wednesday: How do I take time off from my business without everything breaking down?

Are you afraid of taking a break from your business to recharge? Feeling like you’re carrying the weight of your business on your shoulders, making it tough to even think about taking a breather without everything falling apart? You’re not alone. In this episode, Omar tackles a question from Clark that hits close to home: “How do I actually take a break from my business without it going haywire?” If you’ve been craving some time off but you’re worried sick about what might happen to your busine

Mar 27, 2024 • 20:40

MBA2447 Q&A Wednesday: How do I take time off from my business without everything breaking down?

MBA2447 Q&A Wednesday: How do I take time off from my business without everything breaking down?

Are you afraid of taking a break from your business to recharge? Feeling like you’re carrying the weight of your business on your shoulders, making it tough to even think about taking a breather without everything falling apart? You’re not alone. In this episode, Omar tackles a question from Clark that hits close to home: “How do I actually take a break from my business without it going haywire?” If you’ve been craving some time off but you’re worried sick about what might happen to your busine

Mar 27, 2024 • 20:10

MBA2446 The Best Camera To Shoot Content for Your Brand

MBA2446 The Best Camera To Shoot Content for Your Brand

Planning to buy a camera for content creation? Are you struggling to choose the perfect camera that truly reflects your brand while fitting your budget and delivering top-notch quality for your videos? With hundreds of options out there, it’s easy to feel overwhelmed and make a hasty decision. Omar dives into the world of video content creation, offering invaluable tips on selecting the right camera for your brand’s needs. With over 500 videos under his belt, Omar brings a wealth of practical e

Mar 25, 2024 • 21:15

MBA2446 The Best Camera To Shoot Content for Your Brand

MBA2446 The Best Camera To Shoot Content for Your Brand

Planning to buy a camera for content creation? Are you struggling to choose the perfect camera that truly reflects your brand while fitting your budget and delivering top-notch quality for your videos? With hundreds of options out there, it’s easy to feel overwhelmed and make a hasty decision. Omar dives into the world of video content creation, offering invaluable tips on selecting the right camera for your brand’s needs. With over 500 videos under his belt, Omar brings a wealth of practical e

Mar 25, 2024 • 22:18

MBA2445 The Real Reasons Why Your Customers Are Unhappy

MBA2445 The Real Reasons Why Your Customers Are Unhappy

Are you tired of customer complaints? Struggling to keep your customers happy and handle negative feedback? Maybe attracting new customers and keeping them coming back feels like an uphill battle? Let Omar help you tackle this problem head-on. In this episode, Omar dives into the reasons why customers aren’t thrilled with your business, shedding light on what really matters for customer satisfaction. Whether you’re dealing with a few bad reviews or a whole bunch of complaints, Omar’s got your b

Mar 22, 2024 • 23:07

MBA2445 The Real Reasons Why Your Customers Are Unhappy

MBA2445 The Real Reasons Why Your Customers Are Unhappy

Are you tired of customer complaints? Struggling to keep your customers happy and handle negative feedback? Maybe attracting new customers and keeping them coming back feels like an uphill battle? Let Omar help you tackle this problem head-on. In this episode, Omar dives into the reasons why customers aren’t thrilled with your business, shedding light on what really matters for customer satisfaction. Whether you’re dealing with a few bad reviews or a whole bunch of complaints, Omar’s got your b

Mar 22, 2024 • 22:36

MBA2444 Q&A Wednesday: What is the most important tool you use in your business?

MBA2444 Q&A Wednesday: What is the most important tool you use in your business?

What’s the one tool that Omar considers the most important for his business? Ever wonder what it could be? Well, one listener did, and Omar spills the beans in this episode. Spoiler alert: it’s not some fancy AI tool or paid app. It’s actually an app that everyone can use, and Omar believes it’s the most crucial tool in his business arsenal. He’ll show you how it drives growth and ensures long-term success. Get ready to be blown away as he reveals how this seemingly simple tool is the secret sa

Mar 20, 2024 • 16:27

MBA2444 Q&A Wednesday: What is the most important tool you use in your business?

MBA2444 Q&A Wednesday: What is the most important tool you use in your business?

What’s the one tool that Omar considers the most important for his business? Ever wonder what it could be? Well, one listener did, and Omar spills the beans in this episode. Spoiler alert: it’s not some fancy AI tool or paid app. It’s actually an app that everyone can use, and Omar believes it’s the most crucial tool in his business arsenal. He’ll show you how it drives growth and ensures long-term success. Get ready to be blown away as he reveals how this seemingly simple tool is the secret sa

Mar 20, 2024 • 17:20

MBA2443 Don’t Start These Businesses as Your First Business

MBA2443 Don’t Start These Businesses as Your First Business

Hey newbie! Eager to kick off your first business but feeling a bit lost on which ventures to avoid? Want to set yourself up for success right from the start? Well, get ready for some killer tips on diving into your first business venture. In this episode, Omar breaks down the types of businesses you might want to steer clear of as a newbie and gives you the lowdown on why. From the complexities of e-commerce and software development to the headaches of high-compliance businesses, he’s dishing

Mar 18, 2024 • 21:04

MBA2443 Don’t Start These Businesses as Your First Business

MBA2443 Don’t Start These Businesses as Your First Business

Hey newbie! Eager to kick off your first business but feeling a bit lost on which ventures to avoid? Want to set yourself up for success right from the start? Well, get ready for some killer tips on diving into your first business venture. In this episode, Omar breaks down the types of businesses you might want to steer clear of as a newbie and gives you the lowdown on why. From the complexities of e-commerce and software development to the headaches of high-compliance businesses, he’s dishing

Mar 18, 2024 • 22:08

MBA2442 Best Laptop to Buy as a Digital Nomad

MBA2442 Best Laptop to Buy as a Digital Nomad

Are you a digital nomad or a business owner that’s always on the move? Ever wondered which laptop would be your trusty sidekick for your jet-setting lifestyle? If these questions sound familiar, then you’re in luck! Today’s episode is all about finding the perfect laptop for digital nomads and entrepreneurs who need reliability on the go. In this episode, Omar breaks down the confusing world of laptop options to help you make the right choice. Whether you’re a seasoned traveler or just dipping

Mar 15, 2024 • 20:24

MBA2442 Best Laptop to Buy as a Digital Nomad

MBA2442 Best Laptop to Buy as a Digital Nomad

Are you a digital nomad or a business owner that’s always on the move? Ever wondered which laptop would be your trusty sidekick for your jet-setting lifestyle? If these questions sound familiar, then you’re in luck! Today’s episode is all about finding the perfect laptop for digital nomads and entrepreneurs who need reliability on the go. In this episode, Omar breaks down the confusing world of laptop options to help you make the right choice. Whether you’re a seasoned traveler or just dipping

Mar 15, 2024 • 19:36

MBA2441 Q&A Wednesday: Do I need to pivot and add AI in my business?

MBA2441 Q&A Wednesday: Do I need to pivot and add AI in my business?

Struggling to make your mark in the world of entrepreneurship? Wondering if diving into the realm of artificial intelligence (AI) could give your business the boost it needs? Omar is here to shed some light on these burning questions. Not everything can be solved with AI, and this episode serves as a testament to that fact. There are other core reasons why your business might not be working out for you. Drawing from his own tech startup journey, Omar shares valuable insights on pivoting your bu

Mar 13, 2024 • 19:29

MBA2441 Q&A Wednesday: Do I need to pivot and add AI in my business?

MBA2441 Q&A Wednesday: Do I need to pivot and add AI in my business?

Struggling to make your mark in the world of entrepreneurship? Wondering if diving into the realm of artificial intelligence (AI) could give your business the boost it needs? Omar is here to shed some light on these burning questions. Not everything can be solved with AI, and this episode serves as a testament to that fact. There are other core reasons why your business might not be working out for you. Drawing from his own tech startup journey, Omar shares valuable insights on pivoting your bu

Mar 13, 2024 • 18:54

MBA2440 3 Most Important Traits You Must Have To Succeed in Business

MBA2440 3 Most Important Traits You Must Have To Succeed in Business

Every successful businessperson in this world has these 3 traits. Do you have these traits? Uncover the key qualities that lead to success in business with Omar shining a light on what it really takes to thrive in business. In this episode, Omar breaks down the three essential traits that form the foundation of business success. You’ll have to tune in to hear what they are. He lays it all out in a way that’s both enlightening and actionable. Get ready to soak up some game-changing insights in a

Mar 11, 2024 • 17:27

MBA2440 3 Most Important Traits You Must Have To Succeed in Business

MBA2440 3 Most Important Traits You Must Have To Succeed in Business

Every successful businessperson in this world has these 3 traits. Do you have these traits? Uncover the key qualities that lead to success in business with Omar shining a light on what it really takes to thrive in business. In this episode, Omar breaks down the three essential traits that form the foundation of business success. You’ll have to tune in to hear what they are. He lays it all out in a way that’s both enlightening and actionable. Get ready to soak up some game-changing insights in a

Mar 11, 2024 • 17:28

MBA2439 How To Make a Million Dollars in Revenue in Your Business

MBA2439 How To Make a Million Dollars in Revenue in Your Business

Did you know that it’s very possible for any business to hit $1,000,000 in revenue? Well, it sure is! Buckle up because in this episode, Omar teaches us what it really takes to reach that epic milestone. No fluff, just practical lessons and real-life examples to guide you along the way. Learn the key strategies and milestones you need to hit that magical $1 million mark. Omar breaks it down, covering everything from offering killer products or services to rocking your marketing game and masteri

Mar 8, 2024 • 19:27

MBA2439 How To Make a Million Dollars in Revenue in Your Business

MBA2439 How To Make a Million Dollars in Revenue in Your Business

Did you know that it’s very possible for any business to hit $1,000,000 in revenue? Well, it sure is! Buckle up because in this episode, Omar teaches us what it really takes to reach that epic milestone. No fluff, just practical lessons and real-life examples to guide you along the way. Learn the key strategies and milestones you need to hit that magical $1 million mark. Omar breaks it down, covering everything from offering killer products or services to rocking your marketing game and masteri

Mar 8, 2024 • 18:49

MBA2438 Q&A Wednesday: How do I increase my rates as a freelancer without losing business?

MBA2438 Q&A Wednesday: How do I increase my rates as a freelancer without losing business?

Hey freelancers, listen up! Want to boost your rates without scaring off clients? Struggling to find that sweet spot between earning more and keeping your clients happy? Well, Omar’s got your back in this episode. He’s diving into the nitty-gritty of making more cash as a freelancer without losing your clients. From tweaking your pricing strategy to showing your worth, he’s got some solid advice that works for all kinds of freelancers – whether you’re into consulting, design, coaching, or anyth

Mar 6, 2024 • 16:25

MBA2438 Q&A Wednesday: How do I increase my rates as a freelancer without losing business?

MBA2438 Q&A Wednesday: How do I increase my rates as a freelancer without losing business?

Hey freelancers, listen up! Want to boost your rates without scaring off clients? Struggling to find that sweet spot between earning more and keeping your clients happy? Well, Omar’s got your back in this episode. He’s diving into the nitty-gritty of making more cash as a freelancer without losing your clients. From tweaking your pricing strategy to showing your worth, he’s got some solid advice that works for all kinds of freelancers – whether you’re into consulting, design, coaching, or anyth

Mar 6, 2024 • 17:32

MBA2437 Hustle Culture & Why It’s Not So Bad

MBA2437 Hustle Culture & Why It’s Not So Bad

Hey, ever heard of hustle culture? It’s all the rage these days, but not everyone’s on board. Wondering what Omar thinks about it? Well, today’s your lucky day! Join Omar as he dives into the whole hustle culture thing. He’s here to shake things up and show you why it might not be as bad as people make it out to be. Omar’s all about challenging people’s perceptions and giving hustle culture a fair shot. With the stories he shares and down-to-earth advice, it might make you see entrepreneurship

Mar 4, 2024 • 21:04

MBA2437 Hustle Culture & Why It’s Not So Bad

MBA2437 Hustle Culture & Why It’s Not So Bad

Hey, ever heard of hustle culture? It’s all the rage these days, but not everyone’s on board. Wondering what Omar thinks about it? Well, today’s your lucky day! Join Omar as he dives into the whole hustle culture thing. He’s here to shake things up and show you why it might not be as bad as people make it out to be. Omar’s all about challenging people’s perceptions and giving hustle culture a fair shot. With the stories he shares and down-to-earth advice, it might make you see entrepreneurship

Mar 4, 2024 • 21:36

MBA2436 Your Only Goal In Your First Year of Business & How to Achieve It

MBA2436 Your Only Goal In Your First Year of Business & How to Achieve It

When you start a business, do you have a first-year goal? Are you feeling overwhelmed with the countless tasks and decisions that come with starting a business? Do you struggle to find clarity and direction in the midst of it all? If so, you’re in for a treat with today’s episode. Omar is here to provide you with a concrete strategy to set a goal in your business’s first year. In this episode, Omar will unveil the magic number every business owner should strive for in their first year and break

Mar 1, 2024 • 18:13

MBA2436 Your Only Goal In Your First Year of Business & How to Achieve It

MBA2436 Your Only Goal In Your First Year of Business & How to Achieve It

When you start a business, do you have a first-year goal? Are you feeling overwhelmed with the countless tasks and decisions that come with starting a business? Do you struggle to find clarity and direction in the midst of it all? If so, you’re in for a treat with today’s episode. Omar is here to provide you with a concrete strategy to set a goal in your business’s first year. In this episode, Omar will unveil the magic number every business owner should strive for in their first year and break

Mar 1, 2024 • 18:15

MBA2435 Q&A Wednesday: How do I increase my email offer sales conversions?

MBA2435 Q&A Wednesday: How do I increase my email offer sales conversions?

Are you looking to boost your email offer sales conversions for your business? Do you want to learn practical strategies to maximize your email marketing efforts? Are you looking to drive more sales? In this episode, Omar shares his expertise on increasing email offer sales conversions, providing valuable insights and actionable tips for improving your email marketing funnel. Omar explains the importance of recognizing various consumer email behaviors and tailoring your content to effectively e

Feb 28, 2024 • 19:49

MBA2435 Q&A Wednesday: How do I increase my email offer sales conversions?

MBA2435 Q&A Wednesday: How do I increase my email offer sales conversions?

Are you looking to boost your email offer sales conversions for your business? Do you want to learn practical strategies to maximize your email marketing efforts? Are you looking to drive more sales? In this episode, Omar shares his expertise on increasing email offer sales conversions, providing valuable insights and actionable tips for improving your email marketing funnel. Omar explains the importance of recognizing various consumer email behaviors and tailoring your content to effectively e

Feb 28, 2024 • 21:02

MBA2434 How to Think Big and Act Small

MBA2434 How to Think Big and Act Small

Ever thought about how you can grow your business without burning through your budget? Can you achieve significant business growth by taking small, incremental steps? Join Omar as he uncovers the strategies to think big and act small, with real examples, paving the way for success without breaking the bank. In this episode, Omar delves into raising your standards, thinking big, and implementing these strategies in a smart and cost-effective manner. Drawing inspiration from his own entrepreneuri

Feb 26, 2024 • 18:09

MBA2434 How to Think Big and Act Small

MBA2434 How to Think Big and Act Small

Ever thought about how you can grow your business without burning through your budget? Can you achieve significant business growth by taking small, incremental steps? Join Omar as he uncovers the strategies to think big and act small, with real examples, paving the way for success without breaking the bank. In this episode, Omar delves into raising your standards, thinking big, and implementing these strategies in a smart and cost-effective manner. Drawing inspiration from his own entrepreneuri

Feb 26, 2024 • 17:41

MBA2433 Why I Changed My Social Media Strategy

MBA2433 Why I Changed My Social Media Strategy

Are you tired of feeling overwhelmed by the demands of maintaining a strong social media presence across multiple platforms? Have you ever wondered if there’s a simpler, more effective approach to growing your audience and reaching your business goals through social media? In this episode, Omar reveals his personal journey of redefining his social media strategy. He discusses the challenges he faced with managing various social media platforms, and his pivotal decision to focus his efforts on j

Feb 23, 2024 • 13:17

MBA2433 Why I Changed My Social Media Strategy

MBA2433 Why I Changed My Social Media Strategy

Are you tired of feeling overwhelmed by the demands of maintaining a strong social media presence across multiple platforms? Have you ever wondered if there’s a simpler, more effective approach to growing your audience and reaching your business goals through social media? In this episode, Omar reveals his personal journey of redefining his social media strategy. He discusses the challenges he faced with managing various social media platforms, and his pivotal decision to focus his efforts on j

Feb 23, 2024 • 18:01

MBA2432 Q&A Wednesday: Am I too conservative to be an entrepreneur?

MBA2432 Q&A Wednesday: Am I too conservative to be an entrepreneur?

Are you hesitant to take risks in your entrepreneurial journey? Do you find yourself agonizing over every decision, big or small, for fear of making the wrong choice? If so, you’re not alone. Many entrepreneurs face the challenge of balancing calculated risk with caution. In this episode, Omar delves into the question posed by Brenda: “Am I too conservative to be an entrepreneur?” Omar shares his personal experiences and valuable insights on navigating the risks and decision-making processes in

Feb 21, 2024 • 19:50

MBA2432 Q&A Wednesday: Am I too conservative to be an entrepreneur?

MBA2432 Q&A Wednesday: Am I too conservative to be an entrepreneur?

Are you hesitant to take risks in your entrepreneurial journey? Do you find yourself agonizing over every decision, big or small, for fear of making the wrong choice? If so, you’re not alone. Many entrepreneurs face the challenge of balancing calculated risk with caution. In this episode, Omar delves into the question posed by Brenda: “Am I too conservative to be an entrepreneur?” Omar shares his personal experiences and valuable insights on navigating the risks and decision-making processes in

Feb 21, 2024 • 15:38

MBA2431 Must Read: The Courage to Be Disliked by Ichiro Kishimi and Fumitake Koga

MBA2431 Must Read: The Courage to Be Disliked by Ichiro Kishimi and Fumitake Koga

Ever wondered how your personal wellbeing could impact your business success? Are you ready to discover the mindset shift that can transform not only your business, but your entire life? Here’s a thought-provoking book that explores the connection between inner peace and business performance. Join Omar as he delves deep into the insights and takeaways from this incredible book, “The Courage to Be Disliked” by Ichiro Kishimi and Fumitake Koga. Learn how this book can help you achieve inner peace

Feb 19, 2024 • 15:09

MBA2431 Must Read: The Courage to Be Disliked by Ichiro Kishimi and Fumitake Koga

MBA2431 Must Read: The Courage to Be Disliked by Ichiro Kishimi and Fumitake Koga

Ever wondered how your personal wellbeing could impact your business success? Are you ready to discover the mindset shift that can transform not only your business, but your entire life? Here’s a thought-provoking book that explores the connection between inner peace and business performance. Join Omar as he delves deep into the insights and takeaways from this incredible book, “The Courage to Be Disliked” by Ichiro Kishimi and Fumitake Koga. Learn how this book can help you achieve inner peace

Feb 19, 2024 • 19:50

MBA2430 Just Show Up!

MBA2430 Just Show Up!

Are you struggling to build your business or maintain consistency in your efforts? Do you wonder why some entrepreneurs seem to effortlessly succeed while others flounder? In this episode, Omar shares the power of just showing up. With over 20 years of entrepreneurship experience and a track record of helping thousands of business owners, Omar outlines three crucial rules for achieving success by simply being present and consistent in your business endeavors. Discover the three fundamental tene

Feb 16, 2024 • 18:51

MBA2430 Just Show Up!

MBA2430 Just Show Up!

Are you struggling to build your business or maintain consistency in your efforts? Do you wonder why some entrepreneurs seem to effortlessly succeed while others flounder? In this episode, Omar shares the power of just showing up. With over 20 years of entrepreneurship experience and a track record of helping thousands of business owners, Omar outlines three crucial rules for achieving success by simply being present and consistent in your business endeavors. Discover the three fundamental tene

Feb 16, 2024 • 14:42

MBA2429 Q&A Wednesday: How do I deal with haters that say we need more diversity?

MBA2429 Q&A Wednesday: How do I deal with haters that say we need more diversity?

How important is diversity in business or events? What if your business lacks diversity and gets a lot of hate for it? How can your business effectively respond to criticism regarding the absence of diversity in its operations or events, and what steps can you take to actively promote and incorporate diversity? In this episode, Omar delves into the topic of handling criticism and enhancing diversity within your business. Omar also provides practical tips and insights on dealing with haters, str

Feb 14, 2024 • 13:12

MBA2429 Q&A Wednesday: How do I deal with haters that say we need more diversity?

MBA2429 Q&A Wednesday: How do I deal with haters that say we need more diversity?

How important is diversity in business or events? What if your business lacks diversity and gets a lot of hate for it? How can your business effectively respond to criticism regarding the absence of diversity in its operations or events, and what steps can you take to actively promote and incorporate diversity? In this episode, Omar delves into the topic of handling criticism and enhancing diversity within your business. Omar also provides practical tips and insights on dealing with haters, str

Feb 14, 2024 • 17:23

MBA2428 Must Read: Elon Musk by Walter Isaacson

MBA2428 Must Read: Elon Musk by Walter Isaacson

Do you ever wonder what it takes to become a larger-than-life entrepreneur like Elon Musk? What challenges did he face? What can we learn from his journey? In this episode, Omar delves into the must-read biography “Elon Musk” by Walter Isaacson, sharing key takeaways and insights that will leave you riveted. Omar explores the in-depth research conducted by author Walter Isaacson, who shadowed Elon Musk for two straight years to bring to light the raw truth about this influential figure. Omar sh

Feb 12, 2024 • 22:13

MBA2428 Must Read: Elon Musk by Walter Isaacson

MBA2428 Must Read: Elon Musk by Walter Isaacson

Do you ever wonder what it takes to become a larger-than-life entrepreneur like Elon Musk? What challenges did he face? What can we learn from his journey? In this episode, Omar delves into the must-read biography “Elon Musk” by Walter Isaacson, sharing key takeaways and insights that will leave you riveted. Omar explores the in-depth research conducted by author Walter Isaacson, who shadowed Elon Musk for two straight years to bring to light the raw truth about this influential figure. Omar sh

Feb 12, 2024 • 18:14

MBA2427 How to Use Your Job To Start Your Business

MBA2427 How to Use Your Job To Start Your Business

Are you currently employed but dreaming of starting your own business? Wondering how you can use your current job as a stepping stone to entrepreneurship? If so, then this episode is perfect for you! In this episode, Omar shares invaluable insights on how you can leverage your job to gain the skills and experience necessary to launch your own business. From real-life examples to practical tips, you’ll learn how to use your time at work wisely to prepare for your entrepreneurial journey. This ep

Feb 9, 2024 • 16:43

MBA2427 How to Use Your Job To Start Your Business

MBA2427 How to Use Your Job To Start Your Business

Are you currently employed but dreaming of starting your own business? Wondering how you can use your current job as a stepping stone to entrepreneurship? If so, then this episode is perfect for you! In this episode, Omar shares invaluable insights on how you can leverage your job to gain the skills and experience necessary to launch your own business. From real-life examples to practical tips, you’ll learn how to use your time at work wisely to prepare for your entrepreneurial journey. This ep

Feb 9, 2024 • 12:29

MBA2426 Q&A Wednesday: How do I sell my first product with no email list or following?

MBA2426 Q&A Wednesday: How do I sell my first product with no email list or following?

Do you struggle selling your products without an email list or social media following? Are you feeling lost without a platform to promote your offerings? Fret not, because in today’s episode, Omar is here to guide you through the process and provide practical solutions to this common entrepreneurial challenge. Omar shares a variety of options for selling your first product without relying on an email list or social media following. Drawing from decades of business experience and timeless market

Feb 7, 2024 • 15:24

MBA2426 Q&A Wednesday: How do I sell my first product with no email list or following?

MBA2426 Q&A Wednesday: How do I sell my first product with no email list or following?

Do you struggle selling your products without an email list or social media following? Are you feeling lost without a platform to promote your offerings? Fret not, because in today’s episode, Omar is here to guide you through the process and provide practical solutions to this common entrepreneurial challenge. Omar shares a variety of options for selling your first product without relying on an email list or social media following. Drawing from decades of business experience and timeless market

Feb 7, 2024 • 11:15

MBA2425 Extended Interview: Noah Kagan – How to Launch a Million Dollar Business This Weekend

MBA2425 Extended Interview: Noah Kagan – How to Launch a Million Dollar Business This Weekend

Want to learn how to launch a million-dollar business this weekend? Can you actually create a thriving business with very limited time and resources? In this extended interview, Omar dives deep into the extraordinary life and entrepreneurial journey of Noah Kagan, the brilliant mind behind AppSumo and the author of his new book, ‘Million Dollar Weekend.’ Join Omar as he uncovers the pivotal moments in Noah’s personal life that ignited his passion for entrepreneurship and set him on the path to

Feb 5, 2024 • 1:17:37

MBA2425 Extended Interview: Noah Kagan – How to Launch a Million Dollar Business This Weekend

MBA2425 Extended Interview: Noah Kagan – How to Launch a Million Dollar Business This Weekend

Want to learn how to launch a million-dollar business this weekend? Can you actually create a thriving business with very limited time and resources? In this extended interview, Omar dives deep into the extraordinary life and entrepreneurial journey of Noah Kagan, the brilliant mind behind AppSumo and the author of his new book, ‘Million Dollar Weekend.’ Join Omar as he uncovers the pivotal moments in Noah’s personal life that ignited his passion for entrepreneurship and set him on the path to

Feb 5, 2024 • 1:23:05

MBA2424 Why People Hate Running Agency Businesses & How To Avoid The Headaches

MBA2424 Why People Hate Running Agency Businesses & How To Avoid The Headaches

Want to know why many agency owners hate their business? Omar delves into the common reasons why a lot of owners end up frustrated and burnt out with their agency. Managing people, dealing with talent wars, handling client expectations, and the constant pressure to maintain and acquire new clientele are some of the headaches that come with this type of business. Luckily, Omar highlights the pitfalls but also provides a solution and the steps to take to ensure your agency runs smoothly, profitab

Feb 2, 2024 • 13:44

MBA2424 Why People Hate Running Agency Businesses & How To Avoid The Headaches

MBA2424 Why People Hate Running Agency Businesses & How To Avoid The Headaches

Want to know why many agency owners hate their business? Omar delves into the common reasons why a lot of owners end up frustrated and burnt out with their agency. Managing people, dealing with talent wars, handling client expectations, and the constant pressure to maintain and acquire new clientele are some of the headaches that come with this type of business. Luckily, Omar highlights the pitfalls but also provides a solution and the steps to take to ensure your agency runs smoothly, profitab

Feb 2, 2024 • 18:23

MBA2423 Q&A Wednesday: Why did you stop your coaching program?

MBA2423 Q&A Wednesday: Why did you stop your coaching program?

Is it time for you to stop offering a product or service in your business? Today’s lesson is a reminder that business decisions often require cutting ties – even with products or services we once cherished. Omar candidly shares why he decided to stop offering the Mission Control program, emphasizing the importance of making business decisions that align with personal goals and values. He shares the thought process behind pivoting business offerings and the strategic perspective that guides such

Jan 31, 2024 • 13:31

MBA2423 Q&A Wednesday: Why did you stop your coaching program?

MBA2423 Q&A Wednesday: Why did you stop your coaching program?

Is it time for you to stop offering a product or service in your business? Today’s lesson is a reminder that business decisions often require cutting ties – even with products or services we once cherished. Omar candidly shares why he decided to stop offering the Mission Control program, emphasizing the importance of making business decisions that align with personal goals and values. He shares the thought process behind pivoting business offerings and the strategic perspective that guides such

Jan 31, 2024 • 17:35

MBA2422 How Much Does Timing Matter in Business?

MBA2422 How Much Does Timing Matter in Business?

Are you wondering if timing really matters in business? Can perfect timing turn a startup into a unicorn? Have you heard successful founders attribute their success to perfect timing? In today’s episode, Omar explores the critical role of timing in business and shares real-world examples of when timing made or broke a business. From real-world examples, like Slack’s meteoric rise during the pandemic and Burberry’s missteps during the financial crisis, get ready to better understand the signific

Jan 29, 2024 • 15:43

MBA2422 How Much Does Timing Matter in Business?

MBA2422 How Much Does Timing Matter in Business?

Are you wondering if timing really matters in business? Can perfect timing turn a startup into a unicorn? Have you heard successful founders attribute their success to perfect timing? In today’s episode, Omar explores the critical role of timing in business and shares real-world examples of when timing made or broke a business. From real-world examples, like Slack’s meteoric rise during the pandemic and Burberry’s missteps during the financial crisis, get ready to better understand the signific

Jan 29, 2024 • 19:48

MBA2421 How to Know if Your Business Will Succeed

MBA2421 How to Know if Your Business Will Succeed

Are you an entrepreneur or aspiring to be one, but hesitant to start your own business because you’re unsure if it will succeed? Do you want to learn how to determine if your business will thrive before diving in, making the most of your time, effort, and investment? In this episode, Omar presents a straightforward approach to assessing the potential success of your business. By defining what success means in a business context and breaking down essential factors like profitability and customer

Jan 26, 2024 • 12:26

MBA2421 How to Know if Your Business Will Succeed

MBA2421 How to Know if Your Business Will Succeed

Are you an entrepreneur or aspiring to be one, but hesitant to start your own business because you’re unsure if it will succeed? Do you want to learn how to determine if your business will thrive before diving in, making the most of your time, effort, and investment? In this episode, Omar presents a straightforward approach to assessing the potential success of your business. By defining what success means in a business context and breaking down essential factors like profitability and customer

Jan 26, 2024 • 17:05

MBA2420 Q&A Wednesday: Should I hire someone underqualified that has potential?

MBA2420 Q&A Wednesday: Should I hire someone underqualified that has potential?

Ever found yourself wondering whether to hire someone with loads of potential but not quite the qualifications you’re looking for? Is it a smart move to bring on an under-qualified candidate with a ton of upside? It’s a tricky decision to hire under-qualified talent and there are risks and rewards involved. That’s why Omar’s bringing in some real-life stories to give you a clear picture of what to consider when faced with a potential hire who’s a bit of a wildcard. Plus, he’s throwing in some t

Jan 24, 2024 • 13:46

MBA2420 Q&A Wednesday: Should I hire someone underqualified that has potential?

MBA2420 Q&A Wednesday: Should I hire someone underqualified that has potential?

Ever found yourself wondering whether to hire someone with loads of potential but not quite the qualifications you’re looking for? Is it a smart move to bring on an under-qualified candidate with a ton of upside? It’s a tricky decision to hire under-qualified talent and there are risks and rewards involved. That’s why Omar’s bringing in some real-life stories to give you a clear picture of what to consider when faced with a potential hire who’s a bit of a wildcard. Plus, he’s throwing in some t

Jan 24, 2024 • 18:10

MBA2419 What is Branding Anyway and How to Do It Right

MBA2419 What is Branding Anyway and How to Do It Right

Have you ever wondered what branding really means and how you can leverage it to propel your business forward? If you’ve felt lost in the sea of advice and buzzwords surrounding branding, then you’re not alone. Join Omar as he demystifies the enigma of branding, breaking it down into tangible and actionable insights that will revolutionize the way you approach business identity. Discover the real essence of branding and what it means in day-to-day operations. Unravel the key to creating a stron

Jan 22, 2024 • 16:23

MBA2419 What is Branding Anyway and How to Do It Right

MBA2419 What is Branding Anyway and How to Do It Right

Have you ever wondered what branding really means and how you can leverage it to propel your business forward? If you’ve felt lost in the sea of advice and buzzwords surrounding branding, then you’re not alone. Join Omar as he demystifies the enigma of branding, breaking it down into tangible and actionable insights that will revolutionize the way you approach business identity. Discover the real essence of branding and what it means in day-to-day operations. Unravel the key to creating a stron

Jan 22, 2024 • 12:11

MBA2418 Why I Sold WebinarNinja and What I Learned Along The Way + Free Ride Friday

MBA2418 Why I Sold WebinarNinja and What I Learned Along The Way + Free Ride Friday

Today’s episode is an exclusive peek into the journey and compelling story of why Omar and Nicole decided to sell WebinarNinja, after nurturing it into a powerhouse in the live video software arena over a span of 9 years. Omar gets brutally honest as he shares the top 10 lessons he learned along the way, condensing nearly a decade of knowledge, skills, and insights into one powerful episode. From the challenges of starting the business to navigating the decision to sell and the bittersweet feel

Jan 19, 2024 • 15:32

MBA2418 Why I Sold WebinarNinja and What I Learned Along The Way + Free Ride Friday

MBA2418 Why I Sold WebinarNinja and What I Learned Along The Way + Free Ride Friday

Today’s episode is an exclusive peek into the journey and compelling story of why Omar and Nicole decided to sell WebinarNinja, after nurturing it into a powerhouse in the live video software arena over a span of 9 years. Omar gets brutally honest as he shares the top 10 lessons he learned along the way, condensing nearly a decade of knowledge, skills, and insights into one powerful episode. From the challenges of starting the business to navigating the decision to sell and the bittersweet feel

Jan 19, 2024 • 19:36

MBA2417 Q&A Wednesday: TikTok or YouTube? Which platform should I create content for?

MBA2417 Q&A Wednesday: TikTok or YouTube? Which platform should I create content for?

Are you torn between creating content for TikTok or YouTube? Unsure of which platform offers a better return on investment and can help you build a lasting audience? Omar tackles this dilemma head-on in response to this week’s Q&A. He dives deep into the nuances of YouTube versus TikTok, providing a wealth of insights to help creators and businesses determine the most effective platform for audience engagement and brand growth. He explores the advantages of both platforms, shares his personal e

Jan 17, 2024 • 17:39

MBA2417 Q&A Wednesday: TikTok or YouTube? Which platform should I create content for?

MBA2417 Q&A Wednesday: TikTok or YouTube? Which platform should I create content for?

Are you torn between creating content for TikTok or YouTube? Unsure of which platform offers a better return on investment and can help you build a lasting audience? Omar tackles this dilemma head-on in response to this week’s Q&A. He dives deep into the nuances of YouTube versus TikTok, providing a wealth of insights to help creators and businesses determine the most effective platform for audience engagement and brand growth. He explores the advantages of both platforms, shares his personal e

Jan 17, 2024 • 13:27

MBA2416 5 Things That Cause Businesses to Fail and How to Avoid Them

MBA2416 5 Things That Cause Businesses to Fail and How to Avoid Them

Are you curious about the reasons why some businesses flourish while others struggle to gain traction? Have you ever pondered over the critical factors that can lead a business to failure and wondered how to safeguard your own venture from such pitfalls? This episode is a goldmine of insights and actionable advice for entrepreneurs. By drawing from his extensive experience and real-world examples, Omar sheds light on the key challenges that can hamper business growth and success. Tune in so you

Jan 15, 2024 • 22:19

MBA2416 5 Things That Cause Businesses to Fail and How to Avoid Them

MBA2416 5 Things That Cause Businesses to Fail and How to Avoid Them

Are you curious about the reasons why some businesses flourish while others struggle to gain traction? Have you ever pondered over the critical factors that can lead a business to failure and wondered how to safeguard your own venture from such pitfalls? This episode is a goldmine of insights and actionable advice for entrepreneurs. By drawing from his extensive experience and real-world examples, Omar sheds light on the key challenges that can hamper business growth and success. Tune in so you

Jan 15, 2024 • 26:31

MBA2415 How to Spend Less Time in Your Email Inbox in 2024 + Free Ride Friday

MBA2415 How to Spend Less Time in Your Email Inbox in 2024 + Free Ride Friday

Are you tired of spending endless hours in your email inbox? Do you want to reclaim your time and focus on growing your business instead? In this episode, Omar shares valuable strategies on how to cut down the time you spend in your email inbox. These proven strategies are designed to liberate you from the shackles of your inbox, allowing you to channel your focus and energy towards business growth and scalability.  If you’re ready to take control of your email inbox and maximize your productiv

Jan 12, 2024 • 18:22

MBA2415 How to Spend Less Time in Your Email Inbox in 2024 + Free Ride Friday

MBA2415 How to Spend Less Time in Your Email Inbox in 2024 + Free Ride Friday

Are you tired of spending endless hours in your email inbox? Do you want to reclaim your time and focus on growing your business instead? In this episode, Omar shares valuable strategies on how to cut down the time you spend in your email inbox. These proven strategies are designed to liberate you from the shackles of your inbox, allowing you to channel your focus and energy towards business growth and scalability.  If you’re ready to take control of your email inbox and maximize your productiv

Jan 12, 2024 • 14:10

MBA2414 Q&A Wednesday: Are there any short term loan options to get us over a hump?

MBA2414 Q&A Wednesday: Are there any short term loan options to get us over a hump?

Are you experiencing financial hurdles in your business and weighing the options for short-term loans to overcome the tough times? In this episode, Omar tackles the challenge of needing a short-term loan to overcome a tight financial situation. He shares practical advice and alternative strategies to not only weather the storm but also create lasting changes to ensure business sustainability. Running a successful business is no easy feat, but with the right guidance and strategies, you can navi

Jan 10, 2024 • 18:34

MBA2414 Q&A Wednesday: Are there any short term loan options to get us over a hump?

MBA2414 Q&A Wednesday: Are there any short term loan options to get us over a hump?

Are you experiencing financial hurdles in your business and weighing the options for short-term loans to overcome the tough times? In this episode, Omar tackles the challenge of needing a short-term loan to overcome a tight financial situation. He shares practical advice and alternative strategies to not only weather the storm but also create lasting changes to ensure business sustainability. Running a successful business is no easy feat, but with the right guidance and strategies, you can navi

Jan 10, 2024 • 22:44

MBA2413 Business Breakdowns: True Classic – A New E-Commerce Brand Stealing Ideas

MBA2413 Business Breakdowns: True Classic – A New E-Commerce Brand Stealing Ideas

Today, Omar breaks down the incredible journey of True Classic, an e-commerce brand that has not only disrupted the market but also stolen ideas from other industries to become one of the fastest-growing brands, making over a quarter of a billion dollars in revenue in just a few years. Omar uncovers the 5 compelling strategies they used to achieve such rapid growth and how you can apply these tactics to your own business. From their brilliant marketing and sales strategies to their exceptional

Jan 8, 2024 • 21:24

MBA2413 Business Breakdowns: True Classic – A New E-Commerce Brand Stealing Ideas

MBA2413 Business Breakdowns: True Classic – A New E-Commerce Brand Stealing Ideas

Today, Omar breaks down the incredible journey of True Classic, an e-commerce brand that has not only disrupted the market but also stolen ideas from other industries to become one of the fastest-growing brands, making over a quarter of a billion dollars in revenue in just a few years. Omar uncovers the 5 compelling strategies they used to achieve such rapid growth and how you can apply these tactics to your own business. From their brilliant marketing and sales strategies to their exceptional

Jan 8, 2024 • 17:22

MBA2412 Experts, Gurus, Mentors- How To Know Who To Trust Online + Free Ride Friday

MBA2412 Experts, Gurus, Mentors- How To Know Who To Trust Online + Free Ride Friday

In an era where it’s easy to be inundated with promises of overnight success and secret formulas, it’s crucial to know who we can trust in our quest for business growth and success. In this episode, Omar cuts through the noise and gets real about the untrustworthy characters in the online business world. From “experts” selling get-rich-quick schemes to “gurus” peddling their secret formulas, how can you know who to trust in the digital age? Drawn from over two decades of experience, Omar shares

Jan 5, 2024 • 20:04

MBA2412 Experts, Gurus, Mentors- How To Know Who To Trust Online + Free Ride Friday

MBA2412 Experts, Gurus, Mentors- How To Know Who To Trust Online + Free Ride Friday

In an era where it’s easy to be inundated with promises of overnight success and secret formulas, it’s crucial to know who we can trust in our quest for business growth and success. In this episode, Omar cuts through the noise and gets real about the untrustworthy characters in the online business world. From “experts” selling get-rich-quick schemes to “gurus” peddling their secret formulas, how can you know who to trust in the digital age? Drawn from over two decades of experience, Omar shares

Jan 5, 2024 • 16:07

MBA2411 Q&A Wednesday: How do I go from one client to replacing my job while working full-time?

MBA2411 Q&A Wednesday: How do I go from one client to replacing my job while working full-time?

Are you currently working a full-time job but dreaming of transitioning into full-time entrepreneurship? You’re not alone.  In this Q&A Wednesday episode, we dive deep into the challenges facing entrepreneurs who are side hustling while working in a full-time job and offer creative solutions to bridge the gap between the two. Drawing from his personal journey of transitioning from a lengthy career in teaching to becoming a full-time entrepreneur, Omar offers valuable insights and practical advi

Jan 3, 2024 • 18:11

MBA2411 Q&A Wednesday: How do I go from one client to replacing my job while working full-time?

MBA2411 Q&A Wednesday: How do I go from one client to replacing my job while working full-time?

Are you currently working a full-time job but dreaming of transitioning into full-time entrepreneurship? You’re not alone.  In this Q&A Wednesday episode, we dive deep into the challenges facing entrepreneurs who are side hustling while working in a full-time job and offer creative solutions to bridge the gap between the two. Drawing from his personal journey of transitioning from a lengthy career in teaching to becoming a full-time entrepreneur, Omar offers valuable insights and practical advi

Jan 3, 2024 • 14:14

MBA2410 Must Read: Outlive by Peter Attia

MBA2410 Must Read: Outlive by Peter Attia

Happy New Year! As we embark on a new year, it’s the perfect time to prioritize our health and set the foundation for a successful and fulfilling year ahead. In this episode, Omar shares a compelling must-read book recommendation that has the potential to not only transform your health but also positively impact your business. “Outlive” by Dr. Peter Attia resonates well with the start of the year as it emphasizes the importance of making investments in our health now, to live longer and better

Jan 1, 2024 • 17:34

MBA2410 Must Read: Outlive by Peter Attia

MBA2410 Must Read: Outlive by Peter Attia

Happy New Year! As we embark on a new year, it’s the perfect time to prioritize our health and set the foundation for a successful and fulfilling year ahead. In this episode, Omar shares a compelling must-read book recommendation that has the potential to not only transform your health but also positively impact your business. “Outlive” by Dr. Peter Attia resonates well with the start of the year as it emphasizes the importance of making investments in our health now, to live longer and better

Jan 1, 2024 • 22:14

MBA2409 How to Identify Your Ideal Customer + Free Ride Friday

MBA2409 How to Identify Your Ideal Customer + Free Ride Friday

Your ideal customer is the key to attracting the right people to buy your products or services. Not everybody should be your customer, and understanding who your ideal customer is can make a significant difference in your business growth and strategy. In this episode, Omar shares valuable insights on how to identify your ideal customer and walks us through the importance of understanding the customers who are not only able to afford your offerings but are happy to pay for the value you provide.

Dec 29, 2023 • 19:15

MBA2409 How to Identify Your Ideal Customer + Free Ride Friday

MBA2409 How to Identify Your Ideal Customer + Free Ride Friday

Your ideal customer is the key to attracting the right people to buy your products or services. Not everybody should be your customer, and understanding who your ideal customer is can make a significant difference in your business growth and strategy. In this episode, Omar shares valuable insights on how to identify your ideal customer and walks us through the importance of understanding the customers who are not only able to afford your offerings but are happy to pay for the value you provide.

Dec 29, 2023 • 15:20

MBA2408 Q&A Wednesday: How do I resolve disagreements with my co-founder?

MBA2408 Q&A Wednesday: How do I resolve disagreements with my co-founder?

As many of us know, co-founding a business can be an incredibly rewarding, challenging, and dynamic journey. It comes with its fair share of disagreements, but they don’t have to be roadblocks. In this episode, Omar shares his own experience of working with a co-founder for over 10 years and how they have navigated through disagreements effectively. From seeking common ground to evaluating upside versus downside, Omar’s practical advice provides a roadmap for addressing differences in opinion w

Dec 27, 2023 • 16:51

MBA2408 Q&A Wednesday: How do I resolve disagreements with my co-founder?

MBA2408 Q&A Wednesday: How do I resolve disagreements with my co-founder?

As many of us know, co-founding a business can be an incredibly rewarding, challenging, and dynamic journey. It comes with its fair share of disagreements, but they don’t have to be roadblocks. In this episode, Omar shares his own experience of working with a co-founder for over 10 years and how they have navigated through disagreements effectively. From seeking common ground to evaluating upside versus downside, Omar’s practical advice provides a roadmap for addressing differences in opinion w

Dec 27, 2023 • 12:29

MBA2407 Must Read: Relentless by Tim Grover

MBA2407 Must Read: Relentless by Tim Grover

“Relentless” by Tim Grover unveils the mindset of top athletes like Michael Jordan, Kobe Bryant, & Dwyane Wade, and the learnings are a game-changer.  Today’s must-read offers unique perspectives on what it takes to be a top performer, drawing from Grover’s extensive experience in elite athlete training. Omar shares his key takeaways and thoughts on the book. While there are some points of disagreement, there are also valuable insights that every entrepreneur can benefit from. Whether you’re an

Dec 25, 2023 • 17:06

MBA2407 Must Read: Relentless by Tim Grover

MBA2407 Must Read: Relentless by Tim Grover

“Relentless” by Tim Grover unveils the mindset of top athletes like Michael Jordan, Kobe Bryant, & Dwyane Wade, and the learnings are a game-changer.  Today’s must-read offers unique perspectives on what it takes to be a top performer, drawing from Grover’s extensive experience in elite athlete training. Omar shares his key takeaways and thoughts on the book. While there are some points of disagreement, there are also valuable insights that every entrepreneur can benefit from. Whether you’re an

Dec 25, 2023 • 12:52

MBA2406 How to Prepare For a Successful 2024 + Free Ride Friday

MBA2406 How to Prepare For a Successful 2024 + Free Ride Friday

As we approach the end of the year, it’s the perfect time to start thinking about how we can set ourselves up for an incredibly successful 2024.  To assist you in this, Omar shares a remarkable episode that’s all about strategic planning and guidance on how to set the stage for a highly successful year. During this episode, you’ll discover the significance of determining one pivotal goal that will significantly influence your entire year.  Remember, meticulous planning is the linchpin to succes

Dec 22, 2023 • 19:12

MBA2406 How to Prepare For a Successful 2024 + Free Ride Friday

MBA2406 How to Prepare For a Successful 2024 + Free Ride Friday

As we approach the end of the year, it’s the perfect time to start thinking about how we can set ourselves up for an incredibly successful 2024.  To assist you in this, Omar shares a remarkable episode that’s all about strategic planning and guidance on how to set the stage for a highly successful year. During this episode, you’ll discover the significance of determining one pivotal goal that will significantly influence your entire year.  Remember, meticulous planning is the linchpin to succes

Dec 22, 2023 • 15:25

MBA2405 Q&A Wednesday: How do I attract and retain top talent in a competitive market?

MBA2405 Q&A Wednesday: How do I attract and retain top talent in a competitive market?

Attracting and retaining top talent in a competitive market is a real challenge. Omar helps out a listener currently facing this challenge. Drawing from his own experiences running a business for over two decades, Omar shares practical strategies and insights on creating an appealing offer for potential employees, optimizing the onboarding process, and fostering strong relationships within the team.  Remember, building a great team is essential for creating something bigger than yourself. Gain

Dec 20, 2023 • 15:12

MBA2405 Q&A Wednesday: How do I attract and retain top talent in a competitive market?

MBA2405 Q&A Wednesday: How do I attract and retain top talent in a competitive market?

Attracting and retaining top talent in a competitive market is a real challenge. Omar helps out a listener currently facing this challenge. Drawing from his own experiences running a business for over two decades, Omar shares practical strategies and insights on creating an appealing offer for potential employees, optimizing the onboarding process, and fostering strong relationships within the team.  Remember, building a great team is essential for creating something bigger than yourself. Gain

Dec 20, 2023 • 19:40

MBA2404 Business Breakdowns: Virgin Voyages – Re-inventing Cruising

MBA2404 Business Breakdowns: Virgin Voyages – Re-inventing Cruising

Today, we’re thrilled to dive into an exciting new segment here on the podcast: Business Breakdowns. We’re going to take an in-depth look at how Virgin Voyages reinvented the cruise industry and became a major disrupter in their highly competitive market.  Virgin Voyages, led by the visionary Richard Branson, dared to enter the competitive world of cruise lines, and despite launching in the midst of a pandemic, they have defied odds and emerged as a game-changer in the industry.In this episode,

Dec 18, 2023 • 18:03

MBA2404 Business Breakdowns: Virgin Voyages – Re-inventing Cruising

MBA2404 Business Breakdowns: Virgin Voyages – Re-inventing Cruising

Today, we’re thrilled to dive into an exciting new segment here on the podcast: Business Breakdowns. We’re going to take an in-depth look at how Virgin Voyages reinvented the cruise industry and became a major disrupter in their highly competitive market.  Virgin Voyages, led by the visionary Richard Branson, dared to enter the competitive world […] The post MBA2404 Business Breakdowns: Virgin Voyages – Re-inventing Cruising appeared first on The $100 MBA.

Dec 18, 2023 • 13:51

MBA2403 Courses vs. Communities. Which is Better for You?  + Free Ride Friday

MBA2403 Courses vs. Communities. Which is Better for You? + Free Ride Friday

Online courses have gained popularity because they can be created once and sold repeatedly. It’s like front-loading the work and reaping the benefits over time. On the other hand, communities offer a hybrid approach, combining access to content with accountability, guidance, and a sense of belonging. Communities are perfect for recurring memberships, ensuring steady income month after month. In this episode, Omar outlines the factors you should consider when choosing between courses and communi

Dec 15, 2023 • 16:50

MBA2403 Courses vs. Communities. Which is Better for You?  + Free Ride Friday

MBA2403 Courses vs. Communities. Which is Better for You? + Free Ride Friday

Online courses have gained popularity because they can be created once and sold repeatedly. It’s like front-loading the work and reaping the benefits over time. On the other hand, communities offer a hybrid approach, combining access to content with accountability, guidance, and a sense of belonging. Communities are perfect for recurring memberships, ensuring steady income month after month. In this episode, Omar outlines the factors you should consider when choosing between courses and communi

Dec 15, 2023 • 12:54

MBA2402 Q&A Wednesday: How do I grow my email list fast?

MBA2402 Q&A Wednesday: How do I grow my email list fast?

Building a thriving email list is crucial for your online business. Whether you’re just starting out or have been running your online business for a while, it is important to have a robust email list that can drive sales and sustain your growth. In this episode, Omar  breaks down the exact strategies he used to dramatically increase his email list from just a few subscribers to hundreds per day. Omar emphasizes the importance of creating a compelling lead magnet. But it doesn’t stop there. Driv

Dec 13, 2023 • 12:52

MBA2402 Q&A Wednesday: How do I grow my email list fast?

MBA2402 Q&A Wednesday: How do I grow my email list fast?

Building a thriving email list is crucial for your online business. Whether you’re just starting out or have been running your online business for a while, it is important to have a robust email list that can drive sales and sustain your growth. In this episode, Omar breaks down the exact strategies he used to dramatically increase his email list from just a few subscribers to hundreds per day. Omar emphasizes the importance of creating a compelling lead magnet. But it doesn’t stop there. Drivi

Dec 13, 2023 • 16:41

MBA2401 Guest Teacher- Ankur Nagpal – How Business Owners Can Save Money on Taxes

MBA2401 Guest Teacher- Ankur Nagpal – How Business Owners Can Save Money on Taxes

Imagine if you could keep more of your hard-earned money by implementing some mind-blowing tax strategies. How would that impact your business?  Today’s guest teacher is Ankur Nagpal, the founder of Teachable, a popular online course platform. Today, Ankur is dedicated to helping business owners save money on taxes through his new venture, Carry. Ankur will share three mind-blowing strategies that business owners can use to save money on taxes. These strategies are based on Ankur’s personal exp

Dec 11, 2023 • 20:03

MBA2401 Guest Teacher- Ankur Nagpal – How Business Owners Can Save Money on Taxes

MBA2401 Guest Teacher- Ankur Nagpal – How Business Owners Can Save Money on Taxes

Imagine if you could keep more of your hard-earned money by implementing some mind-blowing tax strategies. How would that impact your business?  Today’s guest teacher is Ankur Nagpal, the founder of Teachable, a popular online course platform. Today, Ankur is dedicated to helping business owners save money on taxes through his new venture, Carry. Ankur […] The post MBA2401 Guest Teacher- Ankur Nagpal – How Business Owners Can Save Money on Taxes appeared first on The $100 MBA.

Dec 11, 2023 • 15:51

MBA2400 How To Create Your Own Chat GPT  + Free Ride Friday

MBA2400 How To Create Your Own Chat GPT + Free Ride Friday

In today’s fast-paced business landscape, it’s crucial to stay ahead of the curve. And AI is the secret weapon that can give you a competitive edge. One incredible tool that’s making waves in the AI world is ChatGPT by OpenAI.  In this episode, Omar explains the recent announcements made by OpenAI, the company behind ChatGPT, […] The post MBA2400 How To Create Your Own Chat GPT + Free Ride Friday appeared first on The $100 MBA.

Dec 8, 2023 • 12:33

MBA2400 How To Create Your Own Chat GPT  + Free Ride Friday

MBA2400 How To Create Your Own Chat GPT + Free Ride Friday

In today’s fast-paced business landscape, it’s crucial to stay ahead of the curve. And AI is the secret weapon that can give you a competitive edge. One incredible tool that’s making waves in the AI world is ChatGPT by OpenAI.  In this episode, Omar explains the recent announcements made by OpenAI, the company behind ChatGPT, including the ability to create a specific ChatGPT tailored to your niche and even how to sell it on OpenAI’s App Store.  But you might be wondering, how can you practical

Dec 8, 2023 • 16:29

MBA2399 Q&A Wednesday: Is being an influencer a good business model?

MBA2399 Q&A Wednesday: Is being an influencer a good business model?

Being an influencer is more than just a role, it’s a business mindset. As influencers continue to rise in popularity with the growth of social media and platforms like TikTok and YouTube, it is important to understand what being an influencer really means and how this translates into a business. In this episode, Omar dives deep into the world of influencers, explores how they make money, and determines if it is a sustainable business model or just a pipe dream. Omar will discuss the role of inf

Dec 6, 2023 • 15:24

MBA2399 Q&A Wednesday: Is being an influencer a good business model?

MBA2399 Q&A Wednesday: Is being an influencer a good business model?

Being an influencer is more than just a role, it’s a business mindset. As influencers continue to rise in popularity with the growth of social media and platforms like TikTok and YouTube, it is important to understand what being an influencer really means and how this translates into a business. In this episode, Omar dives deep into the world of influencers, explores how they make money, and determines if it is a sustainable business model or just a pipe dream. Omar will discuss the role of inf

Dec 6, 2023 • 11:33

MBA2398 Must Read: Excellent Advice for Living by Kevin Kelly

MBA2398 Must Read: Excellent Advice for Living by Kevin Kelly

Excellent Advice for Living by Kevin Kelly is a refreshing blend of business wisdom, life lessons, and personal growth strategies. Kevin Kelly, a renowned creator and entrepreneur, shares 68 small pieces of advice that are both valuable and applicable not only to our businesses but also to our personal lives.  In this episode, Omar highlights some key pieces of advice from the book that are particularly relevant for entrepreneurs and individuals striving for success. He’ll explore the importanc

Dec 4, 2023 • 14:08

MBA2398 Must Read: Excellent Advice for Living by Kevin Kelly

MBA2398 Must Read: Excellent Advice for Living by Kevin Kelly

Excellent Advice for Living by Kevin Kelly is a refreshing blend of business wisdom, life lessons, and personal growth strategies. Kevin Kelly, a renowned creator and entrepreneur, shares 68 small pieces of advice that are both valuable and applicable not only to our businesses but also to our personal lives.  In this episode, Omar highlights some key pieces of advice from the book that are particularly relevant for entrepreneurs and individuals striving for success. He’ll explore the importanc

Dec 4, 2023 • 18:19

MBA2397 Why It Feels Like You Are Always Putting Out Fires + Free Ride Friday

MBA2397 Why It Feels Like You Are Always Putting Out Fires + Free Ride Friday

As entrepreneurs, we often find ourselves waking up to new problems and challenges that need to be solved. But why does this happen so frequently? And more importantly, what can we do about it?  In today’s episode, we dive deep into a common struggle that many business owners face – the constant need to solve problems. The answer lies in the nature of entrepreneurship itself. As business owners, we are constantly innovating, introducing new ideas, products, services, and marketing campaigns. Om

Dec 1, 2023 • 13:30

MBA2397 Why It Feels Like You Are Always Putting Out Fires + Free Ride Friday

MBA2397 Why It Feels Like You Are Always Putting Out Fires + Free Ride Friday

As entrepreneurs, we often find ourselves waking up to new problems and challenges that need to be solved. But why does this happen so frequently? And more importantly, what can we do about it?  In today’s episode, we dive deep into a common struggle that many business owners face – the constant need to solve problems. The answer lies in the nature of entrepreneurship itself. As business owners, we are constantly innovating, introducing new ideas, products, services, and marketing campaigns. Om

Dec 1, 2023 • 17:54

MBA2396 Q&A Wednesday: How do I start a business while in a job? I have no time.

MBA2396 Q&A Wednesday: How do I start a business while in a job? I have no time.

Many of us dream of starting our own business, but finding the time and juggling responsibilities can often seem impossible. As a former high school teacher who side-hustled for ten years before transitioning into full-time entrepreneurship, Omar shares his personal experience and offers valuable advice on how to make it work. Learn how he did it, so you can too!  In this episode, he’ll discuss strategies for time management, finding the hours you need to dedicate to your business, and making t

Nov 29, 2023 • 20:27

MBA2396 Q&A Wednesday: How do I start a business while in a job? I have no time.

MBA2396 Q&A Wednesday: How do I start a business while in a job? I have no time.

Many of us dream of starting our own business, but finding the time and juggling responsibilities can often seem impossible. As a former high school teacher who side-hustled for ten years before transitioning into full-time entrepreneurship, Omar shares his personal experience and offers valuable advice on how to make it work. Learn how he did it, so you can too!  In this episode, he’ll discuss strategies for time management, finding the hours you need to dedicate to your business, and making t

Nov 29, 2023 • 16:21

MBA2395 Must Read: Be Useful by Arnold Schwarzenegger

MBA2395 Must Read: Be Useful by Arnold Schwarzenegger

In his book Be Useful, Arnold Schwarzenegger shares his seven principles for a fulfilling life – a life where you feel useful, content, and happy. Arnold Schwarzenegger’s life story is nothing short of incredible. From being an immigrant to becoming a bodybuilding champion, movie star, and even a governor, he has defied all odds. In this episode, Omar dives deep into Schwarzenegger’s seven rules and how they can be applied to your business and personal life. More than just a book review, this e

Nov 27, 2023 • 14:50

MBA2395 Must Read: Be Useful by Arnold Schwarzenegger

MBA2395 Must Read: Be Useful by Arnold Schwarzenegger

In his book Be Useful, Arnold Schwarzenegger shares his seven principles for a fulfilling life – a life where you feel useful, content, and happy. Arnold Schwarzenegger’s life story is nothing short of incredible. From being an immigrant to becoming a bodybuilding champion, movie star, and even a governor, he has defied all odds. In this episode, Omar dives deep into Schwarzenegger’s seven rules and how they can be applied to your business and personal life. More than just a book review, this e

Nov 27, 2023 • 19:02

MBA2394 How To Create an HR Department on a Budget + Free Ride Friday

MBA2394 How To Create an HR Department on a Budget + Free Ride Friday

As your company expands, managing human resources becomes essential for maintaining organization and nurturing a positive team culture. However, building a dedicated HR department can be costly, especially when you’re just starting out. In this episode, Omar shares the three key ingredients to creating a successful HR department on a budget. By implementing these three ingredients, you’ll be able to establish a simple yet effective HR system that will support your team’s needs and contribute to

Nov 24, 2023 • 13:04

MBA2394 How To Create an HR Department on a Budget + Free Ride Friday

MBA2394 How To Create an HR Department on a Budget + Free Ride Friday

As your company expands, managing human resources becomes essential for maintaining organization and nurturing a positive team culture. However, building a dedicated HR department can be costly, especially when you’re just starting out. In this episode, Omar shares the three key ingredients to creating a successful HR department on a budget. By implementing these three ingredients, you’ll be able to establish a simple yet effective HR system that will support your team’s needs and contribute to

Nov 24, 2023 • 17:30

MBA2393 Q&A Wednesday: Should I use AI for my blog post and site content?

MBA2393 Q&A Wednesday: Should I use AI for my blog post and site content?

Artificial Intelligence (AI) has revolutionized many aspects of our lives, including content creation. However, when it comes to utilizing AI for your blog posts and website content, there are important considerations to keep in mind. Omar shares tips and strategies on leveraging AI to optimize your content, create better blog posts, and enhance your website copy.  While there are some concerns about AI-generated content not ranking well for SEO, Omar explains that when used properly, AI can ac

Nov 22, 2023 • 10:17

MBA2393 Q&A Wednesday: Should I use AI for my blog post and site content?

MBA2393 Q&A Wednesday: Should I use AI for my blog post and site content?

Artificial Intelligence (AI) has revolutionized many aspects of our lives, including content creation. However, when it comes to utilizing AI for your blog posts and website content, there are important considerations to keep in mind. Omar shares tips and strategies on leveraging AI to optimize your content, create better blog posts, and enhance your website copy.  While there are some concerns about AI-generated content not ranking well for SEO, Omar explains that when used properly, AI can ac

Nov 22, 2023 • 13:58

MBA2392 How to Find Your Niche in 3 Steps

MBA2392 How to Find Your Niche in 3 Steps

You may have heard the saying, “the riches are in the niches.” And it’s true. When you know exactly who your target audience is and what they’re looking for, you have the power to build a loyal customer base that is obsessed with your product or service. In today’s episode, Omar breaks down the process of finding your niche into three simple steps that you can implement right away. By following Omar’s three-step process, you can define who you serve, stand out in your industry, and attract dedi

Nov 20, 2023 • 15:21

MBA2392 How to Find Your Niche in 3 Steps

MBA2392 How to Find Your Niche in 3 Steps

You may have heard the saying, “the riches are in the niches.” And it’s true. When you know exactly who your target audience is and what they’re looking for, you have the power to build a loyal customer base that is obsessed with your product or service. In today’s episode, Omar breaks down the process of finding your niche into three simple steps that you can implement right away. By following Omar’s three-step process, you can define who you serve, stand out in your industry, and attract dedi

Nov 20, 2023 • 19:18

MBA2391 How To Redesign Your Website + Free Ride Friday

MBA2391 How To Redesign Your Website + Free Ride Friday

Your website serves as the primary platform for your business, and it’s crucial to optimize and enhance its design and functionality. While it’s common for entrepreneurs to start with a basic website to get the ball rolling, there comes a time when a redesign is necessary to keep up with the competition and provide a better customer experience. In this episode, Omar shares valuable insights and tips on how to approach your website redesign effectively. He emphasizes the importance of good desig

Nov 17, 2023 • 15:57

MBA2391 How To Redesign Your Website + Free Ride Friday

MBA2391 How To Redesign Your Website + Free Ride Friday

Your website serves as the primary platform for your business, and it’s crucial to optimize and enhance its design and functionality. While it’s common for entrepreneurs to start with a basic website to get the ball rolling, there comes a time when a redesign is necessary to keep up with the competition and provide a better customer experience. In this episode, Omar shares valuable insights and tips on how to approach your website redesign effectively. He emphasizes the importance of good desig

Nov 17, 2023 • 17:21

MBA2390 Q&A Wednesday: Should I do a Black Friday Sale?

MBA2390 Q&A Wednesday: Should I do a Black Friday Sale?

Black Friday is undoubtedly one of the biggest opportunities to make a sale and offer jaw-dropping deals to entice potential customers. However, it’s crucial to remember that amidst all the noise and countless offers, standing out can be a challenge.  In today’s episode, Omar will be diving into a question from Andrew, who runs a basketball training business and is wondering if he should do a Black Friday sale this year. Omar will discuss the pros and cons of participating in Black Friday sales

Nov 15, 2023 • 17:53

MBA2390 Q&A Wednesday: Should I do a Black Friday Sale?

MBA2390 Q&A Wednesday: Should I do a Black Friday Sale?

Black Friday is undoubtedly one of the biggest opportunities to make a sale and offer jaw-dropping deals to entice potential customers. However, it’s crucial to remember that amidst all the noise and countless offers, standing out can be a challenge.  In today’s episode, Omar will be diving into a question from Andrew, who runs a […] The post MBA2390 Q&A Wednesday: Should I do a Black Friday Sale? appeared first on The $100 MBA.

Nov 15, 2023 • 16:13

MBA2389 Must Read: On the Shortness of Life by Seneca

MBA2389 Must Read: On the Shortness of Life by Seneca

As entrepreneurs, who often dedicate a significant portion of our waking hours to building and growing our businesses, it’s crucial to reflect on how we use our time. In today’s episode, Omar introduces us to Seneca’s timeless book and its relevance to our business lives. “On the Shortness of Life” explores the concept of time and how we often squander our most valuable asset on trivial matters. This book, even though written centuries ago, offers timeless wisdom and lessons that can benefit en

Nov 13, 2023 • 15:53

MBA2389 Must Read: On the Shortness of Life by Seneca

MBA2389 Must Read: On the Shortness of Life by Seneca

As entrepreneurs, who often dedicate a significant portion of our waking hours to building and growing our businesses, it’s crucial to reflect on how we use our time. In today’s episode, Omar introduces us to Seneca’s timeless book and its relevance to our business lives. “On the Shortness of Life” explores the concept of time and how we often squander our most valuable asset on trivial matters. This book, even though written centuries ago, offers timeless wisdom and lessons that can benefit en

Nov 13, 2023 • 17:31

MBA2388 My Biggest Take-Aways from SXSW + Free Ride Friday

MBA2388 My Biggest Take-Aways from SXSW + Free Ride Friday

Have you ever wondered what it’s like to attend South by Southwest (SXSW), one of the most exciting conferences in the tech, business, and entertainment world?  In the episode, Omar shares his experience attending the South by Southwest conference and what he learned from it. If you’re curious about the future of technology, business, and culture, this episode is a must-listen. Omar dives into topics like AI and how it will change the Internet, the booming economy of content creators, and the i

Nov 10, 2023 • 18:39

MBA2388 My Biggest Take-Aways from SXSW + Free Ride Friday

MBA2388 My Biggest Take-Aways from SXSW + Free Ride Friday

Have you ever wondered what it’s like to attend South by Southwest (SXSW), one of the most exciting conferences in the tech, business, and entertainment world?  In the episode, Omar shares his experience attending the South by Southwest conference and what he learned from it. If you’re curious about the future of technology, business, and culture, this episode is a must-listen. Omar dives into topics like AI and how it will change the Internet, the booming economy of content creators, and the i

Nov 10, 2023 • 19:23

MBA2387 Q&A Wednesday: Is blogging dead? Should I just focus on video content?

MBA2387 Q&A Wednesday: Is blogging dead? Should I just focus on video content?

Is blogging dead? Should you focus on creating more video content for social media instead? In this episode, we dive deep into Fred’s question and explore the pros and cons of blogging versus video content. Omar explores the power of blogging in driving organic traffic to your website and the challenges of driving traffic through […] The post MBA2387 Q&A Wednesday: Is blogging dead? Should I just focus on video content? appeared first on The $100 MBA.

Nov 8, 2023 • 13:38

MBA2387 Q&A Wednesday: Is blogging dead? Should I just focus on video content?

MBA2387 Q&A Wednesday: Is blogging dead? Should I just focus on video content?

Is blogging dead? Should you focus on creating more video content for social media instead? In this episode, we dive deep into Fred’s question and explore the pros and cons of blogging versus video content. Omar explores the power of blogging in driving organic traffic to your website and the challenges of driving traffic through video content on platforms like Instagram and TikTok. Omar also provides tips on how to improve the quality of your blog posts and optimize them for maximum impact. So

Nov 8, 2023 • 15:56

MBA2386 Guest Teacher – Matt McWilliams – How to Start and Scale an Affiliate Program

MBA2386 Guest Teacher – Matt McWilliams – How to Start and Scale an Affiliate Program

Affiliate programs offer four major advantages over other forms of advertising. They allow you to make money before you spend it, as you only pay for performance. In this episode, Matt McWilliams, a renowned affiliate expert who has worked with big brands and industry leaders such as Brian Tracy, Lewis Howes, Tony Robbins, and Kevin Harrington from Shark Tank. Matt will walk you through the process of creating your own affiliate program to promote your business. He also provides tips on how to

Nov 6, 2023 • 19:43

MBA2386 Guest Teacher – Matt McWilliams – How to Start and Scale an Affiliate Program

MBA2386 Guest Teacher – Matt McWilliams – How to Start and Scale an Affiliate Program

Affiliate programs offer four major advantages over other forms of advertising. They allow you to make money before you spend it, as you only pay for performance. In this episode, Matt McWilliams, a renowned affiliate expert who has worked with big brands and industry leaders such as Brian Tracy, Lewis Howes, Tony Robbins, and Kevin Harrington from Shark Tank. Matt will walk you through the process of creating your own affiliate program to promote your business. He also provides tips on how to

Nov 6, 2023 • 21:46

MBA2385 What’s Important is Difficult + Free Ride Friday

MBA2385 What’s Important is Difficult + Free Ride Friday

We all have areas in our lives that are important to us, whether it’s staying healthy, building strong relationships, or achieving financial independence. And let’s face it, these things are not easy. They require effort, perseverance, and sometimes stepping out of our comfort zones. But why is it that important things are often difficult? This episode uncovers the reasoning behind it, shedding light on the underlying value of tackling tough challenges. Omar shares his personal experiences, hig

Nov 3, 2023 • 12:26

MBA2385 What’s Important is Difficult + Free Ride Friday

MBA2385 What’s Important is Difficult + Free Ride Friday

We all have areas in our lives that are important to us, whether it’s staying healthy, building strong relationships, or achieving financial independence. And let’s face it, these things are not easy. They require effort, perseverance, and sometimes stepping out of our comfort zones. But why is it that important things are often difficult? This episode uncovers the reasoning behind it, shedding light on the underlying value of tackling tough challenges. Omar shares his personal experiences, hig

Nov 3, 2023 • 14:48

MBA2384 Q&A Wednesday: Do I need to be on social media? I hate it.

MBA2384 Q&A Wednesday: Do I need to be on social media? I hate it.

Do you need to be on social media? It’s a question many of us can relate to, as social media can be overwhelming and have negative effects on our mood and overall well-being. Social media isn’t everyone’s cup of tea, but it can be a powerful tool for your business success and personal brand. Omar shares his thoughts on whether being on social media is necessary in today’s business landscape. He discusses successful examples of individuals who have built brands without a social media presence an

Nov 1, 2023 • 12:55

MBA2384 Q&A Wednesday: Do I need to be on social media? I hate it.

MBA2384 Q&A Wednesday: Do I need to be on social media? I hate it.

Do you need to be on social media? It’s a question many of us can relate to, as social media can be overwhelming and have negative effects on our mood and overall well-being. Social media isn’t everyone’s cup of tea, but it can be a powerful tool for your business success and personal brand. Omar shares his thoughts on whether being on social media is necessary in today’s business landscape. He discusses successful examples of individuals who have built brands without a social media presence an

Nov 1, 2023 • 14:14

MBA2383 Must Read: The Diary Of A CEO by Steven Bartlett

MBA2383 Must Read: The Diary Of A CEO by Steven Bartlett

Are you someone who tends to prioritize your career over other aspects of your life? How can you strike a balance between your personal and professional priorities? We’ll be exploring The Diary of a CEO by Steven Bartlett. This is not your typical business book. It’s a compilation of gems dropped by Steven Bartlett, sharing […] The post MBA2383 Must Read: The Diary Of A CEO by Steven Bartlett appeared first on The $100 MBA.

Oct 30, 2023 • 18:58

MBA2383 Must Read: The Diary Of A CEO by Steven Bartlett

MBA2383 Must Read: The Diary Of A CEO by Steven Bartlett

Are you someone who tends to prioritize your career over other aspects of your life? How can you strike a balance between your personal and professional priorities? We’ll be exploring The Diary of a CEO by Steven Bartlett. This is not your typical business book. It’s a compilation of gems dropped by Steven Bartlett, sharing his learnings as a CEO from experts, industry leaders, and his own experiences. Omar dives into some of the standout takeaways from the book, exploring its powerful lessons

Oct 30, 2023 • 21:01

MBA2382 How to Drastically Improve Your Online Course + Free Ride Friday

MBA2382 How to Drastically Improve Your Online Course + Free Ride Friday

Creating a successful online course is not as easy as it seems. Many of us put in a lot of effort and then hear crickets after launching.  Today, Omar will be sharing how you can avoid that and ensure that your course stands out. We’ll give you three key ingredients that will make your course stand out, making it easier for you to market, sell, and deliver your content to your students. By incorporating three ingredients into your online course, you’ll significantly improve your chances of succ

Oct 27, 2023 • 15:06

MBA2382 How to Drastically Improve Your Online Course + Free Ride Friday

MBA2382 How to Drastically Improve Your Online Course + Free Ride Friday

Creating a successful online course is not as easy as it seems. Many of us put in a lot of effort and then hear crickets after launching.  Today, Omar will be sharing how you can avoid that and ensure that your course stands out. We’ll give you three key ingredients that will make your course […] The post MBA2382 How to Drastically Improve Your Online Course + Free Ride Friday appeared first on The $100 MBA.

Oct 27, 2023 • 14:17

MBA2381 Q&A Wednesday: Should I give my team a raise or invest in marketing?

MBA2381 Q&A Wednesday: Should I give my team a raise or invest in marketing?

When you make some profit in your business, should you give a raise to your team members or invest the money in marketing? It’s a tough question, as both options have their benefits.  On one hand, investing in marketing can help grow your business and bring in more customers. On the other hand, rewarding your team and creating a better working environment can lead to an improved customer experience and product. In this episode, we explore the pros and cons of each option. Omar discusses the lon

Oct 25, 2023 • 15:18

MBA2381 Q&A Wednesday: Should I give my team a raise or invest in marketing?

MBA2381 Q&A Wednesday: Should I give my team a raise or invest in marketing?

When you make some profit in your business, should you give a raise to your team members or invest the money in marketing? It’s a tough question, as both options have their benefits.  On one hand, investing in marketing can help grow your business and bring in more customers. On the other hand, rewarding your team and creating a better working environment can lead to an improved customer experience and product. In this episode, we explore the pros and cons of each option. Omar discusses the lon

Oct 25, 2023 • 14:03

MBA2380 How To Start Speaking on Stages

MBA2380 How To Start Speaking on Stages

If you’ve never spoken on stages before and feel unsure about how to get started, worry not! Omar shares his personal journey of how he got started with speaking engagements and gives valuable insights on what works and what doesn’t, as well as tips on how to put your best foot forward and make the most of your opportunities on stage.  Remember, speaking on stages can have a tremendous impact on your business and brand. So invest the time and effort to develop your speaking skills and seize opp

Oct 23, 2023 • 19:48

MBA2380 How To Start Speaking on Stages

MBA2380 How To Start Speaking on Stages

If you’ve never spoken on stages before and feel unsure about how to get started, worry not! Omar shares his personal journey of how he got started with speaking engagements and gives valuable insights on what works and what doesn’t, as well as tips on how to put your best foot forward and make the most of your opportunities on stage.  Remember, speaking on stages can have a tremendous impact on your business and brand. So invest the time and effort to develop your speaking skills and seize opp

Oct 23, 2023 • 19:22

MBA2379 How to Know If You Have Too Much on Your Plate + Free Ride Friday

MBA2379 How to Know If You Have Too Much on Your Plate + Free Ride Friday

Do you ever feel like you have too much on your plate? Wondering if you’re just poor at managing your time or if there’s such a thing as having too much work? As entrepreneurs, it’s easy to feel overwhelmed, frustrated, and burnt out when juggling multiple tasks and responsibilities. Omar explores the signs that indicate […] The post MBA2379 How to Know If You Have Too Much on Your Plate + Free Ride Friday appeared first on The $100 MBA.

Oct 20, 2023 • 16:49

MBA2379 How to Know If You Have Too Much on Your Plate + Free Ride Friday

MBA2379 How to Know If You Have Too Much on Your Plate + Free Ride Friday

Do you ever feel like you have too much on your plate? Wondering if you’re just poor at managing your time or if there’s such a thing as having too much work? As entrepreneurs, it’s easy to feel overwhelmed, frustrated, and burnt out when juggling multiple tasks and responsibilities. Omar explores the signs that indicate you may have taken on too much and provides practical solutions to help you regain control. He spent years exploring this very question, and is excited to share with you what h

Oct 20, 2023 • 18:22

MBA2378 Q&A Wednesday: Should I attend SXSW or is it a waste of money?

MBA2378 Q&A Wednesday: Should I attend SXSW or is it a waste of money?

Conferences like South by Southwest (SXSW) can be quite costly, and it’s crucial to evaluate if it’s worth your time, money, and energy.  SXSW is a renowned conference and festival that covers three major areas: technology and innovation, gaming, and music and film. Many organizations, companies, and experts flock to this conference because it is […] The post MBA2378 Q&A Wednesday: Should I attend SXSW or is it a waste of money? appeared first on The $100 MBA.

Oct 18, 2023 • 14:57

MBA2378 Q&A Wednesday: Should I attend SXSW or is it a waste of money?

MBA2378 Q&A Wednesday: Should I attend SXSW or is it a waste of money?

Conferences like South by Southwest (SXSW) can be quite costly, and it’s crucial to evaluate if it’s worth your time, money, and energy.  SXSW is a renowned conference and festival that covers three major areas: technology and innovation, gaming, and music and film. Many organizations, companies, and experts flock to this conference because it is known for presenting cutting-edge ideas and advancements in these fields. In this episode, we’ll dive deep into how you can evaluate the value of atte

Oct 18, 2023 • 16:16

MBA2377 How I Prepare to Speak on Stage at Conferences

MBA2377 How I Prepare to Speak on Stage at Conferences

Public speaking is a powerful tool to establish authority, build your brand, and connect with a larger audience. It’s networking on steroids and it’s worth considering as a powerful tool for expanding your entrepreneurial horizons. Omar has been honing his public speaking skills for over a decade, investing in coaches, training, and stage performance techniques. In this episode, he’ll walk you through his step-by-step process, from conceiving a presentation idea to delivering an impactful talk

Oct 16, 2023 • 20:37

MBA2377 How I Prepare to Speak on Stage at Conferences

MBA2377 How I Prepare to Speak on Stage at Conferences

Public speaking is a powerful tool to establish authority, build your brand, and connect with a larger audience. It’s networking on steroids and it’s worth considering as a powerful tool for expanding your entrepreneurial horizons. Omar has been honing his public speaking skills for over a decade, investing in coaches, training, and stage performance techniques. In this episode, he’ll walk you through his step-by-step process, from conceiving a presentation idea to delivering an impactful talk

Oct 16, 2023 • 19:17

MBA2376 How To Keep Depression Away When Running a Business + Free Ride Friday

MBA2376 How To Keep Depression Away When Running a Business + Free Ride Friday

Running a business isn’t all sunshine and rainbows, and there will be tough times that can take a toll on your mental health. But in order to lead a successful business, it’s crucial to prioritize your own well-being. In this episode, Omar will be sharing strategies that have helped him navigate through the challenges and stay mentally resilient. From taking it one day at a time to starting your day on a positive note, we’ll uncover practical techniques to preserve your mental well-being while

Oct 13, 2023 • 23:03

MBA2376 How To Keep Depression Away When Running a Business + Free Ride Friday

MBA2376 How To Keep Depression Away When Running a Business + Free Ride Friday

Running a business isn’t all sunshine and rainbows, and there will be tough times that can take a toll on your mental health. But in order to lead a successful business, it’s crucial to prioritize your own well-being. In this episode, Omar will be sharing strategies that have helped him navigate through the challenges and […] The post MBA2376 How To Keep Depression Away When Running a Business + Free Ride Friday appeared first on The $100 MBA.

Oct 13, 2023 • 21:31

MBA2375 Q&A Wednesday: Should I build in public?

MBA2375 Q&A Wednesday: Should I build in public?

Should you build in public? This trend of sharing the journey of building a business publicly has gained significant popularity, but is it the right strategy for everyone? Omar shares his insights on the pros and cons of building in public. While it can be an effective marketing strategy, it may not be suitable for every business, especially those in highly competitive industries without a unique selling proposition.  If you’ve been curious about the building in public movement, or if you’re cu

Oct 11, 2023 • 11:47

MBA2375 Q&A Wednesday: Should I build in public?

MBA2375 Q&A Wednesday: Should I build in public?

Should you build in public? This trend of sharing the journey of building a business publicly has gained significant popularity, but is it the right strategy for everyone? Omar shares his insights on the pros and cons of building in public. While it can be an effective marketing strategy, it may not be suitable for every business, especially those in highly competitive industries without a unique selling proposition.  If you’ve been curious about the building in public movement, or if you’re cu

Oct 11, 2023 • 13:22

MBA2374 How To Drastically Improve Your Business in 1 Hour

MBA2374 How To Drastically Improve Your Business in 1 Hour

Want to level up your business in just 1 hour? I know it sounds like a bold claim, but trust us, this exercise has been a game-changer for countless entrepreneurs, no matter how long they’ve been in business.  In this episode, Omar will guide you through a step-by-step exercise that will challenge you to think objectively about your business. And the best part? You can do it right now with just a pen and paper. We’ll focus on five key areas: finance, marketing, sales, product, operations, and t

Oct 9, 2023 • 15:54

MBA2374 How To Drastically Improve Your Business in 1 Hour

MBA2374 How To Drastically Improve Your Business in 1 Hour

Want to level up your business in just 1 hour? I know it sounds like a bold claim, but trust us, this exercise has been a game-changer for countless entrepreneurs, no matter how long they’ve been in business.  In this episode, Omar will guide you through a step-by-step exercise that will challenge you to think […] The post MBA2374 How To Drastically Improve Your Business in 1 Hour appeared first on The $100 MBA.

Oct 9, 2023 • 14:43

MBA2373 The 3 Things You Must Spend on to Grow Your Business + Free Ride Friday

MBA2373 The 3 Things You Must Spend on to Grow Your Business + Free Ride Friday

As entrepreneurs, we often find ourselves wondering where we should invest our hard-earned money to ensure the growth and success of our businesses.  In this episode, Omar will share with you the three essential areas that require your financial attention in order to keep your business on an upward trajectory. Drawing from his own experience […] The post MBA2373 The 3 Things You Must Spend on to Grow Your Business + Free Ride Friday appeared first on The $100 MBA.

Oct 6, 2023 • 14:07

MBA2373 The 3 Things You Must Spend on to Grow Your Business + Free Ride Friday

MBA2373 The 3 Things You Must Spend on to Grow Your Business + Free Ride Friday

As entrepreneurs, we often find ourselves wondering where we should invest our hard-earned money to ensure the growth and success of our businesses.  In this episode, Omar will share with you the three essential areas that require your financial attention in order to keep your business on an upward trajectory. Drawing from his own experience as the co-founder of WebinarNinja, Omar will reveal why investing in skills and knowledge is crucial for both you and your team. We’ll discuss how continuo

Oct 6, 2023 • 15:54

MBA2372 Q&A Wednesday: Should I hire to create a logo or create it myself?

MBA2372 Q&A Wednesday: Should I hire to create a logo or create it myself?

Should you hire a professional for your logo or do it yourself? This is an important decision that can have a significant impact on your brand’s identity and perception.  Omar personally experienced both sides of this decision – creating logos himself and hiring professional designers. In this episode, Omar will share with you the benefits […] The post MBA2372 Q&A Wednesday: Should I hire to create a logo or create it myself? appeared first on The $100 MBA.

Oct 4, 2023 • 14:45

MBA2372 Q&A Wednesday: Should I hire to create a logo or create it myself?

MBA2372 Q&A Wednesday: Should I hire to create a logo or create it myself?

Should you hire a professional for your logo or do it yourself? This is an important decision that can have a significant impact on your brand’s identity and perception.  Omar personally experienced both sides of this decision – creating logos himself and hiring professional designers. In this episode, Omar will share with you the benefits of both options and help you make an informed choice for your own business. A well-crafted logo can enhance your brand’s identity and leave a lasting impress

Oct 4, 2023 • 15:47

MBA2371 Extended Interview: How Greg Smith Grew Thinkific to a $150M Company

MBA2371 Extended Interview: How Greg Smith Grew Thinkific to a $150M Company

Surviving tough times in business is an art. Discover how Greg Smith, the CEO of Thinkific, a $150M company grew Thinkific, survived tough times, and gained valuable insights along the way.  Sitting down to chat with Omar, Greg shares valuable insights and lessons learned along the way, emphasizing the importance of surviving tough times in business. He reveals the strategies he used to anticipate potential financial challenges and ensure the company’s survival.  There are a lot of takeaways fr

Oct 2, 2023 • 54:49

MBA2371 Extended Interview: How Greg Smith Grew Thinkific to a $150M Company

MBA2371 Extended Interview: How Greg Smith Grew Thinkific to a $150M Company

Surviving tough times in business is an art. Discover how Greg Smith, the CEO of Thinkific, a $150M company grew Thinkific, survived tough times, and gained valuable insights along the way.  Sitting down to chat with Omar, Greg shares valuable insights and lessons learned along the way, emphasizing the importance of surviving tough times in […] The post MBA2371 Extended Interview: How Greg Smith Grew Thinkific to a $150M Company appeared first on The $100 MBA.

Oct 2, 2023 • 50:41

MBA2370 Should You Start a Brick and Mortar Business? + Free Ride Friday

MBA2370 Should You Start a Brick and Mortar Business? + Free Ride Friday

Are you tired of the online world? Thinking about starting a brick and mortar business?  Brick and mortar businesses have been around for centuries, and for good reason. In today’s episode, we tackle the question that many aspiring entrepreneurs ponder: “Should I start a brick and mortar business?” While online businesses have dominated the landscape in recent years, brick and mortar businesses still hold valuable advantages.  Let’s discuss the pros and cons, helping you make an informed decisi

Sep 29, 2023 • 13:53

MBA2370 Should You Start a Brick and Mortar Business? + Free Ride Friday

MBA2370 Should You Start a Brick and Mortar Business? + Free Ride Friday

Are you tired of the online world? Thinking about starting a brick and mortar business?  Brick and mortar businesses have been around for centuries, and for good reason. In today’s episode, we tackle the question that many aspiring entrepreneurs ponder: “Should I start a brick and mortar business?” While online businesses have dominated the landscape […] The post MBA2370 Should You Start a Brick and Mortar Business? + Free Ride Friday appeared first on The $100 MBA.

Sep 29, 2023 • 13:01

MBA2369 Q&A Wednesday: How long should I keep going before I quit?

MBA2369 Q&A Wednesday: How long should I keep going before I quit?

Should you quit your business if it’s not working out for you? Should you quit the pursuit of becoming an entrepreneur altogether? Being an entrepreneur is a career, just like any other career. Sometimes, it’s necessary to switch companies or explore different opportunities within the same field. However, quitting the pursuit of entrepreneurship itself is […] The post MBA2369 Q&A Wednesday: How long should I keep going before I quit? appeared first on The $100 MBA.

Sep 27, 2023 • 17:14

MBA2369 Q&A Wednesday: How long should I keep going before I quit?

MBA2369 Q&A Wednesday: How long should I keep going before I quit?

Should you quit your business if it’s not working out for you? Should you quit the pursuit of becoming an entrepreneur altogether? Being an entrepreneur is a career, just like any other career. Sometimes, it’s necessary to switch companies or explore different opportunities within the same field. However, quitting the pursuit of entrepreneurship itself is a whole different decision. Tune in to this episode for a candid and honest discussion about the decision to quit or keep going on your entre

Sep 27, 2023 • 18:32

MBA2368 Must Read: Business Made Simple by Donald Miller

MBA2368 Must Read: Business Made Simple by Donald Miller

On today’s must read, we’re diving into the book “Business Made Simple” by Donald Miller. What sets this book apart is Donald Miller’s conversational writing style, which feels as if he’s speaking directly to you. He provides real-world examples to illustrate complex concepts, allowing you to grasp and apply them in your own business ventures. Omar explores the key takeaways and insights from Donald Miller’s book and discusses the importance of clear messaging in your business, how to effective

Sep 25, 2023 • 15:24

MBA2368 Must Read: Business Made Simple by Donald Miller

MBA2368 Must Read: Business Made Simple by Donald Miller

On today’s must read, we’re diving into the book “Business Made Simple” by Donald Miller. What sets this book apart is Donald Miller’s conversational writing style, which feels as if he’s speaking directly to you. He provides real-world examples to illustrate complex concepts, allowing you to grasp and apply them in your own business ventures. […] The post MBA2368 Must Read: Business Made Simple by Donald Miller appeared first on The $100 MBA.

Sep 25, 2023 • 13:46

MBA2367 Three Things That Make Your Business Way Easier + Free Ride Friday

MBA2367 Three Things That Make Your Business Way Easier + Free Ride Friday

What are the three essential elements that can make your business run smoother and more profitable?  Omar shares his insights gained from his 20 years of experience running various successful businesses. In this episode, he’ll cover the three things that can make your business so much easier. These are key aspects that, if implemented, will save you time, effort, and make your entrepreneurial journey smoother. Are you ready to make your business journey easier and more fulfilling? Don’t just ta

Sep 22, 2023 • 14:25

MBA2367 Three Things That Make Your Business Way Easier + Free Ride Friday

MBA2367 Three Things That Make Your Business Way Easier + Free Ride Friday

What are the three essential elements that can make your business run smoother and more profitable?  Omar shares his insights gained from his 20 years of experience running various successful businesses. In this episode, he’ll cover the three things that can make your business so much easier. These are key aspects that, if implemented, will save you time, effort, and make your entrepreneurial journey smoother. Are you ready to make your business journey easier and more fulfilling? Don’t just ta

Sep 22, 2023 • 15:26

MBA2366 Q&A Wednesday: What’s the difference between a CRM and an Email Marketing software?

MBA2366 Q&A Wednesday: What’s the difference between a CRM and an Email Marketing software?

Are you confused about the differences between a CRM and an email marketing software? Are you wondering which one you need for your online business? Whether you’re just starting out or looking to scale your business, this is a vital distinction to understand. In this episode, we’ll dive into the differences between a CRM and […] The post MBA2366 Q&A Wednesday: What’s the difference between a CRM and an Email Marketing software? appeared first on The $100 MBA.

Sep 20, 2023 • 15:49

MBA2366 Q&A Wednesday: What’s the difference between a CRM and an Email Marketing software?

MBA2366 Q&A Wednesday: What’s the difference between a CRM and an Email Marketing software?

Are you confused about the differences between a CRM and an email marketing software? Are you wondering which one you need for your online business? Whether you’re just starting out or looking to scale your business, this is a vital distinction to understand. In this episode, we’ll dive into the differences between a CRM and an email marketing software, as well as how to determine which one is right for you. It’s crucial not only to invest your money wisely but also your time and effort as you

Sep 20, 2023 • 16:43

MBA2365 Must Read: You Can’t Hurt Me by David Goggins

MBA2365 Must Read: You Can’t Hurt Me by David Goggins

Whether in business or personal life, resilience and determination are crucial in achieving success. How can you develop mental toughness and resilience in business? Omar shares his insights on the book “You Can’t Hurt Me” by David Goggins. Omar initially resisted reading this book due to Goggins’ intense persona but was pleasantly surprised by its inspirational content. This book is a memoir that chronicles Goggins’ incredible journey of overcoming adversity after adversity, and how he develop

Sep 18, 2023 • 14:52

MBA2365 Must Read: You Can’t Hurt Me by David Goggins

MBA2365 Must Read: You Can’t Hurt Me by David Goggins

Whether in business or personal life, resilience and determination are crucial in achieving success. How can you develop mental toughness and resilience in business? Omar shares his insights on the book “You Can’t Hurt Me” by David Goggins. Omar initially resisted reading this book due to Goggins’ intense persona but was pleasantly surprised by its […] The post MBA2365 Must Read: You Can’t Hurt Me by David Goggins appeared first on The $100 MBA.

Sep 18, 2023 • 12:43

MBA2364 Why You Shouldn’t Follow Highly Successful People + Free Ride Friday

MBA2364 Why You Shouldn’t Follow Highly Successful People + Free Ride Friday

As entrepreneurs, we often idolize highly successful individuals and aspire to emulate their achievements. We’re often encouraged to emulate those who have achieved great success.  Omar believes that blindly following in their footsteps may not be the best path for everyone.  Omar explains why seeking balance and fulfilment in all areas of your life should be a priority. As you’ll find out, the extreme dedication and obsession of highly successful individuals, often comes at a high cost. From t

Sep 15, 2023 • 16:17

MBA2364 Why You Shouldn’t Follow Highly Successful People + Free Ride Friday

MBA2364 Why You Shouldn’t Follow Highly Successful People + Free Ride Friday

As entrepreneurs, we often idolize highly successful individuals and aspire to emulate their achievements. We’re often encouraged to emulate those who have achieved great success.  Omar believes that blindly following in their footsteps may not be the best path for everyone.  Omar explains why seeking balance and fulfilment in all areas of your life should […] The post MBA2364 Why You Shouldn’t Follow Highly Successful People + Free Ride Friday appeared first on The $

Sep 15, 2023 • 14:30

MBA2363 Q&A Wednesday: Should I launch my app without knowing how to monetize it?

MBA2363 Q&A Wednesday: Should I launch my app without knowing how to monetize it?

Can you launch your app without knowing how to monetize it? It’s not uncommon for passionate entrepreneurs to want to dive headfirst into bringing an app idea to life.  The excitement of creating something innovative can sometimes overshadow the importance of having a solid monetization strategy. While it’s understandable to be eager to launch your […] The post MBA2363 Q&A Wednesday: Should I launch my app without knowing how to monetize it? appeared first on The $100

Sep 13, 2023 • 15:13

MBA2363 Q&A Wednesday: Should I launch my app without knowing how to monetize it?

MBA2363 Q&A Wednesday: Should I launch my app without knowing how to monetize it?

Can you launch your app without knowing how to monetize it? It’s not uncommon for passionate entrepreneurs to want to dive headfirst into bringing an app idea to life.  The excitement of creating something innovative can sometimes overshadow the importance of having a solid monetization strategy. While it’s understandable to be eager to launch your app, it’s essential to first consider how you will make money from it.  Omar dives into the importance of having a monetization strategy from the st

Sep 13, 2023 • 17:03

MBA2362 Guest Teacher – Tommy Mello – How to Grow and Scale a Business from the Ground Up

MBA2362 Guest Teacher – Tommy Mello – How to Grow and Scale a Business from the Ground Up

What are the key factors to consider when building a successful business from scratch? How can you achieve rapid growth and scalability? In today’s episode, we have a phenomenal guest teacher, Tommy Mello, sharing his expertise on how to grow and scale a business from the ground up. Tommy is a self-made multimillionaire who has […] The post MBA2362 Guest Teacher – Tommy Mello – How to Grow and Scale a Business from the Ground Up appeared first on The $100 MBA.

Sep 11, 2023 • 22:08

MBA2362 Guest Teacher – Tommy Mello – How to Grow and Scale a Business from the Ground Up

MBA2362 Guest Teacher – Tommy Mello – How to Grow and Scale a Business from the Ground Up

What are the key factors to consider when building a successful business from scratch? How can you achieve rapid growth and scalability? In today’s episode, we have a phenomenal guest teacher, Tommy Mello, sharing his expertise on how to grow and scale a business from the ground up. Tommy is a self-made multimillionaire who has built a $220 million business with over 700 employees in the garage door repair industry. His journey from starting with nothing to creating a highly successful business

Sep 11, 2023 • 24:03

MBA2361 How to Work While Away on Business The Smart Way + Free Ride Friday

MBA2361 How to Work While Away on Business The Smart Way + Free Ride Friday

Can you effectively work while travelling for business and not sacrifice focus and productivity? A common challenge many entrepreneurs face is working while away on business trips.  We’ve all been there, feeling overwhelmed and guilty for not being fully present at conferences or meetings. Omar shares his personal experiences and insights on how to work smarter and more efficiently while travelling for business. He learned the hard way during a conference in Las Vegas when his workload seemed t

Sep 8, 2023 • 0:00

MBA2361 How to Work While Away on Business The Smart Way + Free Ride Friday

MBA2361 How to Work While Away on Business The Smart Way + Free Ride Friday

Can you effectively work while travelling for business and not sacrifice focus and productivity? A common challenge many entrepreneurs face is working while away on business trips.  We’ve all been there, feeling overwhelmed and guilty for not being fully present at conferences or meetings. Omar shares his personal experiences and insights on how to work smarter and more efficiently while travelling for business. He learned the hard way during a conference in Las Vegas when his workload seemed t

Sep 8, 2023 • 14:16

MBA2360 Q&A Wednesday: Is it better to sell high ticket or low ticket offers when getting started?

MBA2360 Q&A Wednesday: Is it better to sell high ticket or low ticket offers when getting started?

When it comes to choosing between low ticket or high ticket offers, there’s no one-size-fits-all answer. It depends on your specific situation and what motivates you as an entrepreneur. Many experts argue that starting with high ticket offers can be more beneficial in terms of generating sustainable income. In this episode, we’ll dive into the advantages and considerations of both high-ticket and low-ticket offers, examining which approach might be more suitable for you when you’re still buildi

Sep 6, 2023 • 0:00

MBA2360 Q&A Wednesday: Is it better to sell high ticket or low ticket offers when getting started?

MBA2360 Q&A Wednesday: Is it better to sell high ticket or low ticket offers when getting started?

When it comes to choosing between low ticket or high ticket offers, there’s no one-size-fits-all answer. It depends on your specific situation and what motivates you as an entrepreneur. Many experts argue that starting with high ticket offers can be more beneficial in terms of generating sustainable income. In this episode, we’ll dive into the […] The post MBA2360 Q&A Wednesday: Is it better to sell high ticket or low ticket offers when getting started? appeared first on T

Sep 6, 2023 • 14:30

MBA2359 Must Read: 80/20 Rule by Richard Koch

MBA2359 Must Read: 80/20 Rule by Richard Koch

So, what exactly is the 80/20 Rule? It’s a concept that highlights how focusing on a few vital inputs can generate the majority of your results. In other words, 20% of your efforts will deliver 80% of your outcomes.  Omar dives into the transformative power of the 80/20 Rule, as explained in the book The […] The post MBA2359 Must Read: 80/20 Rule by Richard Koch appeared first on The $100 MBA.

Sep 4, 2023 • 14:46

MBA2359 Must Read: 80/20 Rule by Richard Koch

MBA2359 Must Read: 80/20 Rule by Richard Koch

So, what exactly is the 80/20 Rule? It’s a concept that highlights how focusing on a few vital inputs can generate the majority of your results. In other words, 20% of your efforts will deliver 80% of your outcomes.  Omar dives into the transformative power of the 80/20 Rule, as explained in the book The 80/20 Principle by Richard Koch. This principle can revolutionize your efficiency, effectiveness, and overall success in business and life.  Let’s break down the 80/20 Rule, explore its histori

Sep 4, 2023 • 0:00

MBA2358 What I Learned Running My Annual Conference OZCON in 2023 + Free Ride Friday

MBA2358 What I Learned Running My Annual Conference OZCON in 2023 + Free Ride Friday

No matter what type of business you run, building an audience and becoming an authority in your industry is crucial. By hosting events, you can position yourself as a leader and create a remarkable experience for your participants and attendees. In today’s episode, Omar will be sharing his experience running the annual conference, OZCON, in […] The post MBA2358 What I Learned Running My Annual Conference OZCON in 2023 + Free Ride Friday appeared first on The $100 MBA.

Sep 1, 2023 • 18:18

MBA2358 What I Learned Running My Annual Conference OZCON in 2023 + Free Ride Friday

MBA2358 What I Learned Running My Annual Conference OZCON in 2023 + Free Ride Friday

No matter what type of business you run, building an audience and becoming an authority in your industry is crucial. By hosting events, you can position yourself as a leader and create a remarkable experience for your participants and attendees. In today’s episode, Omar will be sharing his experience running the annual conference, OZCON, in 2023. Join as we take you through what worked, what didn’t, and the valuable lessons learned from organizing this event.  Running events, whether big or sma

Sep 1, 2023 • 0:00

MBA2357 Q&A Wednesday: Hiring in the Philippines: What are the pros and cons?

MBA2357 Q&A Wednesday: Hiring in the Philippines: What are the pros and cons?

Have you considered hiring remote workers from the Philippines?  What are the pros and cons of hiring in the Philippines? Hiring in the Philippines offers incredible opportunities, and we personally recommend considering Filipino talent for your business. Having hired and worked with Filipino team members for the past nine years, Omar provides the transparent, honest truth about the pros and cons of this hiring approach. Remember, understanding the pros and cons of any hiring decision is crucia

Aug 30, 2023 • 0:00

MBA2357 Q&A Wednesday: Hiring in the Philippines: What are the pros and cons?

MBA2357 Q&A Wednesday: Hiring in the Philippines: What are the pros and cons?

Have you considered hiring remote workers from the Philippines?  What are the pros and cons of hiring in the Philippines? Hiring in the Philippines offers incredible opportunities, and we personally recommend considering Filipino talent for your business. Having hired and worked with Filipino team members for the past nine years, Omar provides the transparent, honest truth about the pros and cons of this hiring approach. Remember, understanding the pros and cons of any hiring decision is crucia

Aug 30, 2023 • 14:30

MBA2356 Must Read: 10x Is Easier Than 2x by Dan Sullivan

MBA2356 Must Read: 10x Is Easier Than 2x by Dan Sullivan

How is achieving tenfold growth more achievable than just doubling your business? What if it’s actually easier to achieve tenfold growth in your businesses than just doubling it?  Dan Sullivan’s 10x Is Easier Than 2x, challenges the conventional mindset of gradual progress and encourages us to think bigger. He provides valuable insights and strategies to […] The post MBA2356 Must Read: 10x Is Easier Than 2x by Dan Sullivan appeared first on The $100 MBA.

Aug 28, 2023 • 13:45

MBA2356 Must Read: 10x Is Easier Than 2x by Dan Sullivan

MBA2356 Must Read: 10x Is Easier Than 2x by Dan Sullivan

How is achieving tenfold growth more achievable than just doubling your business? What if it’s actually easier to achieve tenfold growth in your businesses than just doubling it?  Dan Sullivan’s 10x Is Easier Than 2x, challenges the conventional mindset of gradual progress and encourages us to think bigger. He provides valuable insights and strategies to shift our thinking and achieve exponential growth. But be warned, this book is a real mind-shifter and might confront some of our long-held be

Aug 28, 2023 • 0:00

MBA2355 How To Follow Up with Clients Without Being Annoying + Free Ride Friday

MBA2355 How To Follow Up with Clients Without Being Annoying + Free Ride Friday

As entrepreneurs, we understand the importance of building strong relationships with our clients. It’s not just about making the sale, but also about providing value and support along the way. But how do you follow up without feeling spammy or a pest?  Effective follow-up is an opportunity to demonstrate your reliability, trustworthiness, and commitment to helping your clients achieve their goals. Omar shares insights from his own experience as he explains the dos and don’ts of follow-up. Wheth

Aug 25, 2023 • 0:00

MBA2355 How To Follow Up with Clients Without Being Annoying + Free Ride Friday

MBA2355 How To Follow Up with Clients Without Being Annoying + Free Ride Friday

As entrepreneurs, we understand the importance of building strong relationships with our clients. It’s not just about making the sale, but also about providing value and support along the way. But how do you follow up without feeling spammy or a pest?  Effective follow-up is an opportunity to demonstrate your reliability, trustworthiness, and commitment to […] The post MBA2355 How To Follow Up with Clients Without Being Annoying + Free Ride Friday appeared first on The $100 MBA.

Aug 25, 2023 • 16:02

MBA2354 Bonus Episode- Introducing Real Good Podcast Season 5

MBA2354 Bonus Episode- Introducing Real Good Podcast Season 5

Today, we’ve got a little something extra for you. We’re back sharing another episode of a podcast called Real Good by US Bank as they kick off Season 5.  This episode also takes us on a journey through the themes of the past seasons and gives us an exciting preview of what’s to come this season. We’ll get a sneak peek into the upcoming conversations that tackle cultural shifts, equality, and personal challenges with decision makers.  You’ll learn about the power of diverse perspectives and tru

Aug 23, 2023 • 0:00

MBA2354 Bonus Episode- Introducing Real Good Podcast Season 5

MBA2354 Bonus Episode- Introducing Real Good Podcast Season 5

Today, we’ve got a little something extra for you. We’re back sharing another episode of a podcast called Real Good by US Bank as they kick off Season 5.  This episode also takes us on a journey through the themes of the past seasons and gives us an exciting preview of what’s to come this […] The post MBA2354 Bonus Episode- Introducing Real Good Podcast Season 5 appeared first on The $100 MBA.

Aug 23, 2023 • 1:06:00

MBA2353 Q&A Wednesday: How do I spend my limited marketing budget?

MBA2353 Q&A Wednesday: How do I spend my limited marketing budget?

As entrepreneurs, every dollar counts. Marketing can make or break a business, but what if you don’t have a huge budget to play with?  Omar shares valuable insights and strategies on how to spend your limited marketing budget wisely.  Whether you’re a beginner or an experienced marketer, Omar’s advice will help you stretch your limited budget further and see real ROI.  Remember, starting small doesn’t mean your results will be small. By experimenting with a conservative budget, you can learn an

Aug 23, 2023 • 0:00

MBA2353 Q&A Wednesday: How do I spend my limited marketing budget?

MBA2353 Q&A Wednesday: How do I spend my limited marketing budget?

As entrepreneurs, every dollar counts. Marketing can make or break a business, but what if you don’t have a huge budget to play with?  Omar shares valuable insights and strategies on how to spend your limited marketing budget wisely.  Whether you’re a beginner or an experienced marketer, Omar’s advice will help you stretch your limited […] The post MBA2353 Q&A Wednesday: How do I spend my limited marketing budget? appeared first on The $100 MBA.

Aug 23, 2023 • 12:50

MBA2352 Must Read: Die with Zero by Bill Perkins

MBA2352 Must Read: Die with Zero by Bill Perkins

Are you ready to challenge your perspective on wealth and money? Get ready to broaden your entrepreneurial mindset and discover the power of creating memories instead of more zeros in the bank. Die with Zero by Bill Perkins is not your typical money management guide. It unveils a thought-provoking concept that encourages readers to reassess their approach to wealth accumulation and ultimately embrace a life filled with incredible experiences. Omar explores who would benefit the most from readin

Aug 21, 2023 • 0:00

MBA2352 Must Read: Die with Zero by Bill Perkins

MBA2352 Must Read: Die with Zero by Bill Perkins

Are you ready to challenge your perspective on wealth and money? Get ready to broaden your entrepreneurial mindset and discover the power of creating memories instead of more zeros in the bank. Die with Zero by Bill Perkins is not your typical money management guide. It unveils a thought-provoking concept that encourages readers to reassess […] The post MBA2352 Must Read: Die with Zero by Bill Perkins appeared first on The $100 MBA.

Aug 21, 2023 • 13:30

MBA2351 Why Chasing Home Runs is a Bad Idea + Free Ride Friday

MBA2351 Why Chasing Home Runs is a Bad Idea + Free Ride Friday

We often believe that success comes from one big, game-changing idea or business. But here’s the reality: slow, incremental growth is the true key to long-term success. Have you ever wondered why some businesses skyrocket to success seemingly overnight, while others struggle to gain traction? In this episode, we debunk the myth of the “home […] The post MBA2351 Why Chasing Home Runs is a Bad Idea + Free Ride Friday appeared first on The $100 MBA.

Aug 18, 2023 • 15:50

MBA2351 Why Chasing Home Runs is a Bad Idea + Free Ride Friday

MBA2351 Why Chasing Home Runs is a Bad Idea + Free Ride Friday

We often believe that success comes from one big, game-changing idea or business. But here’s the reality: slow, incremental growth is the true key to long-term success. Have you ever wondered why some businesses skyrocket to success seemingly overnight, while others struggle to gain traction? In this episode, we debunk the myth of the “home run” and how focusing on slow, steady growth is the key to building a sustainable business.  Remember, success in business is a marathon, not a sprint. Buil

Aug 18, 2023 • 0:00

MBA2350 Q&A Wednesday: How do I grow my newsletter?

MBA2350 Q&A Wednesday: How do I grow my newsletter?

Did you know that businesses can sell for millions of dollars based solely on the strength of their newsletter? It’s true! Attention is a precious commodity, and having a newsletter with engaged subscribers is like holding gold in your hands. But how exactly do you go about growing your newsletter and increasing subscribers? It’s not as simple as sending out a few emails and hoping for the best. Today, Omar will be sharing practical strategies and focused efforts you can implement to take your

Aug 16, 2023 • 0:00

MBA2350 Q&A Wednesday: How do I grow my newsletter?

MBA2350 Q&A Wednesday: How do I grow my newsletter?

Did you know that businesses can sell for millions of dollars based solely on the strength of their newsletter? It’s true! Attention is a precious commodity, and having a newsletter with engaged subscribers is like holding gold in your hands. But how exactly do you go about growing your newsletter and increasing subscribers? It’s not […] The post MBA2350 Q&A Wednesday: How do I grow my newsletter? appeared first on The $100 MBA.

Aug 16, 2023 • 15:09

MBA2349 Guest Teacher – Kim Rittberg – How To Go From Professional To Thought Leader With Video – No Pointing or Dancing Needed

MBA2349 Guest Teacher – Kim Rittberg – How To Go From Professional To Thought Leader With Video – No Pointing or Dancing Needed

Are you a professional looking to establish yourself as a thought leader in your industry using the power of video? Being on video makes you easier to find and differentiates you as a speaker or expert. In this episode, guest teacher, Kim Rittberg, shares her invaluable insights on how to go from being a professional to a thought leader using the power of video. And the best part? No pointing or dancing required! Discover how videos can enhance your personal brand and establish you as an expert

Aug 14, 2023 • 0:00

MBA2349 Guest Teacher – Kim Rittberg – How To Go From Professional To Thought Leader With Video – No Pointing or Dancing Needed

MBA2349 Guest Teacher – Kim Rittberg – How To Go From Professional To Thought Leader With Video – No Pointing or Dancing Needed

Are you a professional looking to establish yourself as a thought leader in your industry using the power of video? Being on video makes you easier to find and differentiates you as a speaker or expert. In this episode, guest teacher, Kim Rittberg, shares her invaluable insights on how to go from being a professional […] The post MBA2349 Guest Teacher – Kim Rittberg – How To Go From Professional To Thought Leader With Video – No Pointing or Dancing Needed appeared first o

Aug 14, 2023 • 20:48

MBA2348 How To Easily Leverage AI to Grow Your Business + Free Ride Friday

MBA2348 How To Easily Leverage AI to Grow Your Business + Free Ride Friday

How can AI tools help improve productivity and efficiency in your business? We’re diving into the world of artificial intelligence and showing you how you can easily leverage it to grow your business.  AI is like having a fast and smart assistant that can take care of various tasks for you. With examples ranging from […] The post MBA2348 How To Easily Leverage AI to Grow Your Business + Free Ride Friday appeared first on The $100 MBA.

Aug 11, 2023 • 14:06

MBA2348 How To Easily Leverage AI to Grow Your Business + Free Ride Friday

MBA2348 How To Easily Leverage AI to Grow Your Business + Free Ride Friday

How can AI tools help improve productivity and efficiency in your business? We’re diving into the world of artificial intelligence and showing you how you can easily leverage it to grow your business.  AI is like having a fast and smart assistant that can take care of various tasks for you. With examples ranging from replying to emails to creating sales videos, you’ll discover how AI can be a game-changer for your business. Omar also shares two AI tools that have been personally recommended. Bu

Aug 11, 2023 • 0:00

MBA2347 Q&A Wednesday: How do I get better at holding my team accountable?

MBA2347 Q&A Wednesday: How do I get better at holding my team accountable?

Accountability is a crucial aspect of any successful team. As a leader, it’s important to set expectations and ensure that your team members are meeting them. In today’s episode, we’ll look at various strategies and techniques to help you foster accountability in your team without micromanaging them. Omar highlights the importance of coaching and continuously […] The post MBA2347 Q&A Wednesday: How do I get better at holding my team accountable? appeared first on The

Aug 9, 2023 • 14:04

MBA2347 Q&A Wednesday: How do I get better at holding my team accountable?

MBA2347 Q&A Wednesday: How do I get better at holding my team accountable?

Accountability is a crucial aspect of any successful team. As a leader, it’s important to set expectations and ensure that your team members are meeting them. In today’s episode, we’ll look at various strategies and techniques to help you foster accountability in your team without micromanaging them. Omar highlights the importance of coaching and continuously improving team members. But how do you address accountability issues effectively? From practical group coaching sessions to one-on-one co

Aug 9, 2023 • 0:00

MBA2346 Must Read: Stumbling on Happiness by Daniel Gilbert

MBA2346 Must Read: Stumbling on Happiness by Daniel Gilbert

Did you know that our minds play tricks on us when it comes to finding happiness? So what can we do to create our own happiness in life? Stumbling Upon Happiness by Daniel Gilbert uncovers the human perception of happiness and how our minds can sometimes deceive us when it comes to finding what will […] The post MBA2346 Must Read: Stumbling on Happiness by Daniel Gilbert appeared first on The $100 MBA.

Aug 7, 2023 • 13:36

MBA2346 Must Read: Stumbling on Happiness by Daniel Gilbert

MBA2346 Must Read: Stumbling on Happiness by Daniel Gilbert

Did you know that our minds play tricks on us when it comes to finding happiness? So what can we do to create our own happiness in life? Stumbling Upon Happiness by Daniel Gilbert uncovers the human perception of happiness and how our minds can sometimes deceive us when it comes to finding what will make us happy. As we reflect on our childhood memories, we discover that simple activities like playing with friends, having dinner with family, or even watching TV brought immense joy.  Remember, h

Aug 7, 2023 • 0:00

MBA2345 5 Mistakes to Avoid When Starting a Business in 2023 + Free Ride Friday

MBA2345 5 Mistakes to Avoid When Starting a Business in 2023 + Free Ride Friday

Have you ever wondered what the biggest mistakes are when launching a business? Knowing what to avoid when starting a business in 2023 can help you understand common pitfalls and evade making costly errors. As the well-known saying goes, ‘change is the only constant in life’. So when it comes to starting a business in 2023, Omar shares his expertise and real-life experiences on what not to do when starting today. Remember, starting a business is hard work, but it gets easier as you gain tractio

Aug 4, 2023 • 0:00

MBA2345 5 Mistakes to Avoid When Starting a Business in 2023 + Free Ride Friday

MBA2345 5 Mistakes to Avoid When Starting a Business in 2023 + Free Ride Friday

Have you ever wondered what the biggest mistakes are when launching a business? Knowing what to avoid when starting a business in 2023 can help you understand common pitfalls and evade making costly errors. As the well-known saying goes, ‘change is the only constant in life’. So when it comes to starting a business in […] The post MBA2345 5 Mistakes to Avoid When Starting a Business in 2023 + Free Ride Friday appeared first on The $100 MBA.

Aug 4, 2023 • 17:17

MBA2344 Q&A Wednesday: What’s the best way to train new leaders in my business?

MBA2344 Q&A Wednesday: What’s the best way to train new leaders in my business?

As business owners and managers, developing and nurturing leadership skills is essential for growth and success.  In this episode, we’re sharing the strategies and techniques for training new leaders. From the importance of setting a strong example, to utilizing resources like books and online courses, we’ll leave no stone unturned in helping you build a […] The post MBA2344 Q&A Wednesday: What’s the best way to train new leaders in my business? appeared first on The

Aug 2, 2023 • 13:54

MBA2344 Q&A Wednesday: What’s the best way to train new leaders in my business?

MBA2344 Q&A Wednesday: What’s the best way to train new leaders in my business?

As business owners and managers, developing and nurturing leadership skills is essential for growth and success.  In this episode, we’re sharing the strategies and techniques for training new leaders. From the importance of setting a strong example, to utilizing resources like books and online courses, we’ll leave no stone unturned in helping you build a team of effective leaders.  As a seasoned leader himself, Omar reflects on his own experiences and shares what worked and what didn’t in his l

Aug 2, 2023 • 0:00

MBA2343 Extended Guest Teacher Lesson: Ashley Gordon – How to create transformational coaching programs

MBA2343 Extended Guest Teacher Lesson: Ashley Gordon – How to create transformational coaching programs

Are you a coach looking to create transformational coaching programs? As a coach, it’s not enough to just share information with your clients. How can you design coaching programs that truly make a difference in your clients’ lives? What are the key elements that contribute to a successful coaching journey?  Today’s guest teacher Ashley Gordon shares her expertise on how to create impactful coaching programs that truly transform lives. From creating a sense of community and camaraderie among st

Jul 31, 2023 • 0:00

MBA2343 Extended Guest Teacher Lesson: Ashley Gordon – How to create transformational coaching programs

MBA2343 Extended Guest Teacher Lesson: Ashley Gordon – How to create transformational coaching programs

Are you a coach looking to create transformational coaching programs? As a coach, it’s not enough to just share information with your clients. How can you design coaching programs that truly make a difference in your clients’ lives? What are the key elements that contribute to a successful coaching journey?  Today’s guest teacher Ashley Gordon […] The post MBA2343 Extended Guest Teacher Lesson: Ashley Gordon – How to create transformational coaching programs appeared

Jul 31, 2023 • 30:11

MBA2342 How to Create Your Content Marketing Strategy in 2023  + Free Ride Friday

MBA2342 How to Create Your Content Marketing Strategy in 2023 + Free Ride Friday

In today’s crowded and distracting online landscape, standing out with great content is crucial. Content marketing creates a machine that drives website traffic, attracts new email subscribers, builds relationships, and generates new customers. It’s a long-term strategy that can benefit your business for years to come. But how do you create an effective content marketing strategy? We explore how this process compounds over time, resulting in a steady flow of leads and more customers. Ready to c

Jul 28, 2023 • 0:00

MBA2342 How to Create Your Content Marketing Strategy in 2023  + Free Ride Friday

MBA2342 How to Create Your Content Marketing Strategy in 2023 + Free Ride Friday

In today’s crowded and distracting online landscape, standing out with great content is crucial. Content marketing creates a machine that drives website traffic, attracts new email subscribers, builds relationships, and generates new customers. It’s a long-term strategy that can benefit your business for years to come. But how do you create an effective content marketing […] The post MBA2342 How to Create Your Content Marketing Strategy in 2023 + Free Ride Friday appeared firs

Jul 28, 2023 • 15:44

MBA2341 Q&A Wednesday: How much time do I need to promote my webinar?

MBA2341 Q&A Wednesday: How much time do I need to promote my webinar?

Webinars are an incredibly effective method for selling products. They allow you to build trust with your audience while presenting your products in a personal and engaging way.  Think of webinars as the closest thing to a personal, in-person discussion and an essential part of the sales process. You might think that promoting your webinar as early as possible is the way to go, but guess what? The data proves otherwise. Overpromoting too far in advance can actually lead to lower attendance rate

Jul 26, 2023 • 0:00

MBA2341 Q&A Wednesday: How much time do I need to promote my webinar?

MBA2341 Q&A Wednesday: How much time do I need to promote my webinar?

Webinars are an incredibly effective method for selling products. They allow you to build trust with your audience while presenting your products in a personal and engaging way.  Think of webinars as the closest thing to a personal, in-person discussion and an essential part of the sales process. You might think that promoting your webinar […] The post MBA2341 Q&A Wednesday: How much time do I need to promote my webinar? appeared first on The $100 MBA.

Jul 26, 2023 • 13:04

MBA2340 Must Read: The Art of Profitability by Adrian Slywotzky

MBA2340 Must Read: The Art of Profitability by Adrian Slywotzky

Profitability is the lifeblood of any business. Without it, growth, success, and sustainability become difficult to achieve.  The Art of Profitability by Adrian Slywotzky dives into ways to increase profitability and the challenges that come with executing these ideas. We discuss various strategies and insights from the book that can help you prioritize and improve […] The post MBA2340 Must Read: The Art of Profitability by Adrian Slywotzky appeared first on The $100 MBA.

Jul 24, 2023 • 14:37

MBA2340 Must Read: The Art of Profitability by Adrian Slywotzky

MBA2340 Must Read: The Art of Profitability by Adrian Slywotzky

Profitability is the lifeblood of any business. Without it, growth, success, and sustainability become difficult to achieve.  The Art of Profitability by Adrian Slywotzky dives into ways to increase profitability and the challenges that come with executing these ideas. We discuss various strategies and insights from the book that can help you prioritize and improve profitability.  Profitability is not just a metric; it’s a mindset. By prioritizing profitability, entrepreneurs can achieve the co

Jul 24, 2023 • 0:00

MBA2339 Should You Hire Through an Agency?  + Free Ride Friday

MBA2339 Should You Hire Through an Agency? + Free Ride Friday

Hiring can be a time-consuming process that involves tasks such as creating job descriptions, interviewing, screening, and testing.  It’s not uncommon to have to sift through a large number of candidates before finding the right fit. Even a 30-minute interview can add up to several hours or even days of your time. Omar discusses the pros and cons of hiring independently versus using a recruitment agency. The agency model can be highly advantageous for startups and businesses, as it saves valuab

Jul 21, 2023 • 0:00

MBA2339 Should You Hire Through an Agency?  + Free Ride Friday

MBA2339 Should You Hire Through an Agency? + Free Ride Friday

Hiring can be a time-consuming process that involves tasks such as creating job descriptions, interviewing, screening, and testing.  It’s not uncommon to have to sift through a large number of candidates before finding the right fit. Even a 30-minute interview can add up to several hours or even days of your time. Omar discusses the […] The post MBA2339 Should You Hire Through an Agency? + Free Ride Friday appeared first on The $100 MBA.

Jul 21, 2023 • 13:10

MBA2338 Q&A Wednesday: I am about to give up. I’m working hard with no results. Can you help?

MBA2338 Q&A Wednesday: I am about to give up. I’m working hard with no results. Can you help?

Are you feeling frustrated and ready to give up on your business dreams? As entrepreneurs, we’ve all experienced moments of frustration, but it’s crucial to remember that success often requires us to adapt and make changes in our businesses. Omar tackles a listener’s question who is facing a tough situation in his business and considering […] The post MBA2338 Q&A Wednesday: I am about to give up. I’m working hard with no results. Can you help? appeared first on

Jul 19, 2023 • 14:47

MBA2338 Q&A Wednesday: I am about to give up. I’m working hard with no results. Can you help?

MBA2338 Q&A Wednesday: I am about to give up. I’m working hard with no results. Can you help?

Are you feeling frustrated and ready to give up on your business dreams? As entrepreneurs, we’ve all experienced moments of frustration, but it’s crucial to remember that success often requires us to adapt and make changes in our businesses. Omar tackles a listener’s question who is facing a tough situation in his business and considering throwing in the towel. Running a business is not always smooth sailing. There will be challenges and roadblocks along the way. Remember the success story of I

Jul 19, 2023 • 0:00

MBA2337 Must Read: The Ultimate Sales Letter by Dan Kennedy

MBA2337 Must Read: The Ultimate Sales Letter by Dan Kennedy

Are you ready to take your writing skills to the next level and generate a great income? We’ve got just the resource for you! Today, we’re diving into a must-read book that will teach you what you need to know about becoming a sales copywriting expert. The book “The Ultimate Sales Letter” by Dan Kennedy, has been praised for its simplicity, practicality, and its ability to transform your sales copy game. In today’s crowded business world, writing effective sales copy is essential. Whether it’s

Jul 17, 2023 • 0:00

MBA2337 Must Read: The Ultimate Sales Letter by Dan Kennedy

MBA2337 Must Read: The Ultimate Sales Letter by Dan Kennedy

Are you ready to take your writing skills to the next level and generate a great income? We’ve got just the resource for you! Today, we’re diving into a must-read book that will teach you what you need to know about becoming a sales copywriting expert. The book “The Ultimate Sales Letter” by Dan Kennedy, has been praised for its simplicity, practicality, and its ability to transform your sales copy game. In today’s crowded business world, writing effective sales copy is essential. Whether it’s

Jul 17, 2023 • 14:26

MBA2336 How To Sell Subscriptions in Any Business in 2023  + Free Ride Friday

MBA2336 How To Sell Subscriptions in Any Business in 2023 + Free Ride Friday

Subscriptions are not just for companies like Netflix, Spotify, and Amazon Prime. They can provide stable income and build a loyal customer base for businesses of all types and sizes. In this episode, you’ll learn about the best subscription models, how to incorporate them into your pricing or value metrics, and how to test and experiment with pricing to optimize revenue and customer value. Selling subscriptions can be a game-changer for your business.  With the right approach and experimentati

Jul 14, 2023 • 0:00

MBA2336 How To Sell Subscriptions in Any Business in 2023  + Free Ride Friday

MBA2336 How To Sell Subscriptions in Any Business in 2023 + Free Ride Friday

Subscriptions are not just for companies like Netflix, Spotify, and Amazon Prime. They can provide stable income and build a loyal customer base for businesses of all types and sizes. In this episode, you’ll learn about the best subscription models, how to incorporate them into your pricing or value metrics, and how to test and experiment with pricing to optimize revenue and customer value. Selling subscriptions can be a game-changer for your business.  With the right approach and experimentati

Jul 14, 2023 • 14:05

MBA2335 Q&A Wednesday: Should I join a co-working space or work out of a cafe?

MBA2335 Q&A Wednesday: Should I join a co-working space or work out of a cafe?

Are you struggling to be productive at home? It’s great that you’re recognizing the need for a change in your work environment. Being productive at home can sometimes be a challenge, and exploring alternative workspaces can make a world of difference.  You’re torn between an office space and a cafe, so let’s weigh the options. In this episode, Omar shares his personal experiences and recommendations for finding the perfect work environment.  Remember, choosing the right work environment is cruc

Jul 12, 2023 • 15:27

MBA2335 Q&A Wednesday: Should I join a co-working space or work out of a cafe?

MBA2335 Q&A Wednesday: Should I join a co-working space or work out of a cafe?

Are you struggling to be productive at home? It’s great that you’re recognizing the need for a change in your work environment. Being productive at home can sometimes be a challenge, and exploring alternative workspaces can make a world of difference.  You’re torn between an office space and a cafe, so let’s weigh the options. In this episode, Omar shares his personal experiences and recommendations for finding the perfect work environment.  Remember, choosing the right work environment is cruc

Jul 12, 2023 • 0:00

MBA2334 Must Read: Linchpin by Seth Godin

MBA2334 Must Read: Linchpin by Seth Godin

How can you differentiate yourself and become indispensable in a crowded market? Linchpin is an individual who is irreplaceable and creates exceptional value in their business or profession.  “Linchpin” by Seth Godin is not your typical business book filled with jargon and marketing talk. Instead, Godin takes a refreshing no-nonsense approach and emphasizes the importance of being indispensable in your field. It’s all about standing out, being fantastic, and making a significant impact in your

Jul 10, 2023 • 0:00

MBA2334 Must Read: Linchpin by Seth Godin

MBA2334 Must Read: Linchpin by Seth Godin

How can you differentiate yourself and become indispensable in a crowded market? Linchpin is an individual who is irreplaceable and creates exceptional value in their business or profession.  “Linchpin” by Seth Godin is not your typical business book filled with jargon and marketing talk. Instead, Godin takes a refreshing no-nonsense approach and emphasizes the importance of being indispensable in your field. It’s all about standing out, being fantastic, and making a significant impact in your

Jul 10, 2023 • 14:08

MBA2333 Why You Should Live Like Nothing Is Guaranteed + Free Ride Friday

MBA2333 Why You Should Live Like Nothing Is Guaranteed + Free Ride Friday

Life is unpredictable and circumstances can change in the blink of an eye. It’s essential not to take current success for granted, even if your business is experiencing growth.  In this episode, Omar emphasizes that current circumstances are not permanent and can change at any time. As your business experiences growth, it’s crucial not to take success for granted. Remember, factors beyond your skills and knowledge, such as the economy or global events can influence growth and the strategies of

Jul 7, 2023 • 14:22

MBA2333 Why You Should Live Like Nothing Is Guaranteed + Free Ride Friday

MBA2333 Why You Should Live Like Nothing Is Guaranteed + Free Ride Friday

Life is unpredictable and circumstances can change in the blink of an eye. It’s essential not to take current success for granted, even if your business is experiencing growth.  In this episode, Omar emphasizes that current circumstances are not permanent and can change at any time. As your business experiences growth, it’s crucial not to take success for granted. Remember, factors beyond your skills and knowledge, such as the economy or global events can influence growth and the strategies of

Jul 7, 2023 • 0:00

MBA2332 Q&A Wednesday: I need a break but I can’t afford one. What do I do?

MBA2332 Q&A Wednesday: I need a break but I can’t afford one. What do I do?

Are you ready for a much-deserved break, but can’t seem to find the funds or time to make it happen?  Common challenge that many entrepreneurs and business owners face is needing a break but feeling constrained by time and finances.  Personal well-being has a crucial role in achieving business success. Taking breaks is essential to avoid burnout and make better decisions. You can recharge without spending a ton of money or time. Breaks don’t have to break the bank! It’s all about getting creati

Jul 5, 2023 • 0:00

MBA2332 Q&A Wednesday: I need a break but I can’t afford one. What do I do?

MBA2332 Q&A Wednesday: I need a break but I can’t afford one. What do I do?

Are you ready for a much-deserved break, but can’t seem to find the funds or time to make it happen?  Common challenge that many entrepreneurs and business owners face is needing a break but feeling constrained by time and finances.  Personal well-being has a crucial role in achieving business success. Taking breaks is essential to avoid burnout and make better decisions. You can recharge without spending a ton of money or time. Breaks don’t have to break the bank! It’s all about getting creati

Jul 5, 2023 • 12:58

MBA2331 Must Read: How To Get Rich by Felix Dennis

MBA2331 Must Read: How To Get Rich by Felix Dennis

Wealth isn’t just about hitting a specific number. According to Felix Dennis, the author of “How to Get Rich”, there isn’t much difference in lifestyle beyond a particular number (listen to find out). In this Must Read book, Felix challenges the myths surrounding wealth and shares his personal journey to success. From comfortably poor to super rich, he defines wealth based on net worth and offers invaluable lessons along the way. But here’s the catch, folks: money can’t solve everything. Insecu

Jul 3, 2023 • 0:00

MBA2331 Must Read: How To Get Rich by Felix Dennis

MBA2331 Must Read: How To Get Rich by Felix Dennis

Wealth isn’t just about hitting a specific number. According to Felix Dennis, the author of “How to Get Rich”, there isn’t much difference in lifestyle beyond a particular number (listen to find out). In this Must Read book, Felix challenges the myths surrounding wealth and shares his personal journey to success. From comfortably poor to […] The post MBA2331 Must Read: How To Get Rich by Felix Dennis appeared first on The $100 MBA.

Jul 3, 2023 • 14:07

MBA2330 The Fastest Way For a Beginner To Be Successful in Business + Free Ride Friday

MBA2330 The Fastest Way For a Beginner To Be Successful in Business + Free Ride Friday

In business, it’s about both “who you know” and “what you know.” “Who you know” provides opportunities and networking, but “what you know” is equally important.  As a beginner in business, networking is essential to meet people and build relationships. However, it’s important to approach networking with a spirit of generosity and adding value before asking for anything in return.  It’s equally important to have the necessary skills, knowledge, and mindset to be successful. Combining what you kn

Jun 30, 2023 • 0:00

MBA2330 The Fastest Way For a Beginner To Be Successful in Business + Free Ride Friday

MBA2330 The Fastest Way For a Beginner To Be Successful in Business + Free Ride Friday

In business, it’s about both “who you know” and “what you know.” “Who you know” provides opportunities and networking, but “what you know” is equally important.  As a beginner in business, networking is essential to meet people and build relationships. However, it’s important to approach networking with a spirit of generosity and adding value before asking for anything in return.  It’s equally important to have the necessary skills, knowledge, and mindset to be successful. Combining what you kn

Jun 30, 2023 • 15:20

MBA2329 Q&A Wednesday: How do I choose which side hustle to go all in on?

MBA2329 Q&A Wednesday: How do I choose which side hustle to go all in on?

As entrepreneurs, we need to be driven by the sense of accomplishment and pride that comes from putting something good out in the world. Doing something we love or are passionate about is crucial to maintaining that drive over time.  This episode is all about practical advice on how to choose the right side hustle to focus on and strategies to make it successful and sustainable in the long term.  Success can mean different things to different people. For some, it’s making enough money to live c

Jun 28, 2023 • 11:50

MBA2329 Q&A Wednesday: How do I choose which side hustle to go all in on?

MBA2329 Q&A Wednesday: How do I choose which side hustle to go all in on?

As entrepreneurs, we need to be driven by the sense of accomplishment and pride that comes from putting something good out in the world. Doing something we love or are passionate about is crucial to maintaining that drive over time.  This episode is all about practical advice on how to choose the right side hustle to focus on and strategies to make it successful and sustainable in the long term.  Success can mean different things to different people. For some, it’s making enough money to live c

Jun 28, 2023 • 0:00

MBA2328 Guest Teacher – Steven Mark Kahan – How to set in motion a modern digital marketing strategy & increase revenue growth

MBA2328 Guest Teacher – Steven Mark Kahan – How to set in motion a modern digital marketing strategy & increase revenue growth

The way buyers interact with businesses has changed. Buyers no longer want to interact with multiple car dealerships when buying a car, instead preferring to search online and conduct their own research. It is important to meet those changes and understand your customer’s language and needs. Our guest teacher Steven Mark Kahan shares his expertise […] The post MBA2328 Guest Teacher – Steven Mark Kahan – How to set in motion a modern digital marketing strategy & incre

Jun 26, 2023 • 23:52

MBA2328 Guest Teacher – Steven Mark Kahan – How to set in motion a modern digital marketing strategy & increase revenue growth

MBA2328 Guest Teacher – Steven Mark Kahan – How to set in motion a modern digital marketing strategy & increase revenue growth

The way buyers interact with businesses has changed. Buyers no longer want to interact with multiple car dealerships when buying a car, instead preferring to search online and conduct their own research. It is important to meet those changes and understand your customer’s language and needs. Our guest teacher Steven Mark Kahan shares his expertise on modern digital marketing strategies to help increase revenue growth. Buyers now rely on digital content to make purchasing decisions, therefore, g

Jun 26, 2023 • 0:00

MBA2327 Are You Optimizing For The Wrong Things in Your Business? + Free Ride Friday

MBA2327 Are You Optimizing For The Wrong Things in Your Business? + Free Ride Friday

Are you optimizing for the wrong things in your business? It can be easy to focus on the wrong things in your business and lose sight of why you started in the first place. In this episode, we dive into the importance of planning and focusing on the right goals. It’s essential to take a step back and evaluate whether the actions you are taking in your business are optimized for the goals you set out to achieve. By reflecting, setting clear goals, and prioritizing what you optimize for, you can

Jun 23, 2023 • 0:00

MBA2327 Are You Optimizing For The Wrong Things in Your Business? + Free Ride Friday

MBA2327 Are You Optimizing For The Wrong Things in Your Business? + Free Ride Friday

Are you optimizing for the wrong things in your business? It can be easy to focus on the wrong things in your business and lose sight of why you started in the first place. In this episode, we dive into the importance of planning and focusing on the right goals. It’s essential to take a […] The post MBA2327 Are You Optimizing For The Wrong Things in Your Business? + Free Ride Friday appeared first on The $100 MBA.

Jun 23, 2023 • 14:49

MBA2326 Q&A Wednesday: Should I raise my prices with inflation?

MBA2326 Q&A Wednesday: Should I raise my prices with inflation?

Inflation affects businesses and consumers alike, and the decision to raise prices is a difficult one for many entrepreneurs. In this episode, we dive into the question of whether or not you should raise your prices with inflation.  It’s important to note that even successful companies like McDonald’s would go out of business if they continued to sell their products at extremely low prices. High inflation rates have been observed in some countries in the last year, putting companies under press

Jun 21, 2023 • 0:00

MBA2326 Q&A Wednesday: Should I raise my prices with inflation?

MBA2326 Q&A Wednesday: Should I raise my prices with inflation?

Inflation affects businesses and consumers alike, and the decision to raise prices is a difficult one for many entrepreneurs. In this episode, we dive into the question of whether or not you should raise your prices with inflation.  It’s important to note that even successful companies like McDonald’s would go out of business if they […] The post MBA2326 Q&A Wednesday: Should I raise my prices with inflation? appeared first on The $100 MBA.

Jun 21, 2023 • 13:03

MBA2325 Guest Teacher – John McKenna – How to leverage a virtual assistant to scale your business

MBA2325 Guest Teacher – John McKenna – How to leverage a virtual assistant to scale your business

Are you struggling to keep up with the day-to-day tasks of your business, leaving you with less time to focus on growing your business? If so, then you don’t want to miss today’s Guest Teacher lesson with John McKenna on How to leverage a virtual assistant to scale your business. John McKenna, CEO of Peachtree VA, shares his expertise on using virtual assistants to help grow your business, taking you through the process of how to hire them and delegate tasks effectively.  To determine which tas

Jun 19, 2023 • 0:00

MBA2325 Guest Teacher – John McKenna – How to leverage a virtual assistant to scale your business

MBA2325 Guest Teacher – John McKenna – How to leverage a virtual assistant to scale your business

Are you struggling to keep up with the day-to-day tasks of your business, leaving you with less time to focus on growing your business? If so, then you don’t want to miss today’s Guest Teacher lesson with John McKenna on How to leverage a virtual assistant to scale your business. John McKenna, CEO of Peachtree VA, shares his expertise on using virtual assistants to help grow your business, taking you through the process of how to hire them and delegate tasks effectively.  To determine which tas

Jun 19, 2023 • 17:18

MBA2324 How To Plan a Successful MVP Launch + Free Ride Friday

MBA2324 How To Plan a Successful MVP Launch + Free Ride Friday

The first and most important lesson for new entrepreneurs: don’t try to create the “perfect” product or service. Instead, start with an MVP — a Minimum Viable Product you can improve on. That’s how you find out for sure that your idea is worth investing more time and money in, while simultaneously building the foundation […] The post MBA2324 How To Plan a Successful MVP Launch + Free Ride Friday appeared first on The $100 MBA.

Jun 16, 2023 • 16:14

MBA2324 How To Plan a Successful MVP Launch + Free Ride Friday

MBA2324 How To Plan a Successful MVP Launch + Free Ride Friday

The first and most important lesson for new entrepreneurs: don’t try to create the “perfect” product or service. Instead, start with an MVP — a Minimum Viable Product you can improve on. That’s how you find out for sure that your idea is worth investing more time and money in, while simultaneously building the foundation of your customer base. An MVP is a basic version of your product that’s good enough to get the job done, and lets you solicit valuable feedback for how to perfect it. It’s all

Jun 16, 2023 • 0:00

MBA2323 Q&A Wednesday: How do I give my team confidence?

MBA2323 Q&A Wednesday: How do I give my team confidence?

It’s a common problem for newer and smaller teams: they have the goods, they have the skills, but they’re untested. Unproven. And they don’t trust themselves to make decisions on their own.  In business, confidence is earned. But it can also be fostered and cultivated by a great leader. It’s Q&A Wednesday, and we’ve got a listener whose team is great at everything they do, but just can’t seem to believe in themselves enough to unleash their full potential. Can anything be done? If so, what actu

Jun 14, 2023 • 0:00

MBA2323 Q&A Wednesday: How do I give my team confidence?

MBA2323 Q&A Wednesday: How do I give my team confidence?

It’s a common problem for newer and smaller teams: they have the goods, they have the skills, but they’re untested. Unproven. And they don’t trust themselves to make decisions on their own.  In business, confidence is earned. But it can also be fostered and cultivated by a great leader. It’s Q&A Wednesday, and we’ve got a listener whose team is great at everything they do, but just can’t seem to believe in themselves enough to unleash their full potential. Can anything be done? If so, what actu

Jun 14, 2023 • 15:18

MBA2322 Must Have: Storyteller Tactics

MBA2322 Must Have: Storyteller Tactics

Struggle to write great copy? Hit a wall when you’re trying to craft that perfect email campaign or video script? We’ve got a tool that’ll help you find the perfect narrative and turn you into an ace copywriter. …and no, they’re not a sponsor, and we’re not an affiliate. This thing just rocks.  Today is a rare “Must Have” product review of Storyteller Tactics. Storyteller Tactics is a deck of cards, each one a surefire recipe for compelling copy. No more guessing games or writer’s block. These

Jun 12, 2023 • 0:00

MBA2322 Must Have: Storyteller Tactics

MBA2322 Must Have: Storyteller Tactics

Struggle to write great copy? Hit a wall when you’re trying to craft that perfect email campaign or video script? We’ve got a tool that’ll help you find the perfect narrative and turn you into an ace copywriter. …and no, they’re not a sponsor, and we’re not an affiliate. This thing just rocks.  Today is a rare “Must Have” product review of Storyteller Tactics. Storyteller Tactics is a deck of cards, each one a surefire recipe for compelling copy. No more guessing games or writer’s block. These

Jun 12, 2023 • 14:14

MBA2321 Why Retargeting Ads Are a Must if You’re Struggling With Sales + Free Ride Friday

MBA2321 Why Retargeting Ads Are a Must if You’re Struggling With Sales + Free Ride Friday

Hit a sales slump? Is the ‘Profit’ side of your Profit & Loss sheet looking less than ideal?  The solution might be as simple as two words: Retargeting ads. These. Things. Work. Today, we explain how. In our experience, retargeting is an incredibly efficient, cost-effective way to create new customers and get the chance to turn them into lifers. In this episode, we unpack exactly how to set up and execute your campaigns — and give your business the momentum it needs.  With a little guidance, it

Jun 9, 2023 • 0:00

MBA2321 Why Retargeting Ads Are a Must if You’re Struggling With Sales + Free Ride Friday

MBA2321 Why Retargeting Ads Are a Must if You’re Struggling With Sales + Free Ride Friday

Hit a sales slump? Is the ‘Profit’ side of your Profit & Loss sheet looking less than ideal?  The solution might be as simple as two words: Retargeting ads. These. Things. Work. Today, we explain how. In our experience, retargeting is an incredibly efficient, cost-effective way to create new customers and get the chance to turn them into lifers. In this episode, we unpack exactly how to set up and execute your campaigns — and give your business the momentum it needs.  With a little guidance, it

Jun 9, 2023 • 16:27

MBA2320 Bonus Episode: You’re going to love My First Million

MBA2320 Bonus Episode: You’re going to love My First Million

Ever wonder how some of these wildly successful entrepreneurs did it? The ones who went from startup to “never worry about money again”? You’re not the only one, and there’s a new podcast you’re gonna love. Today we’re sharing an episode of My First Million — a top 25 business podcast where Sam Parr & Shaan Puri brainstorm business ideas you can start tomorrow. Sometimes they bring on famous guests like Mr. Beast, Rob Dyrdek, Sophia Amoruso & Hasan Minhaj and get them to open up about business

Jun 7, 2023 • 0:00

MBA2320 You’re going to love My First Million

MBA2320 You’re going to love My First Million

Ever wonder how some of these wildly successful entrepreneurs did it? The ones who went from startup to “never worry about money again”? You’re not the only one, and there’s a new podcast you’re gonna love. Today we’re sharing an episode of My First Million — a top 25 business podcast where Sam Parr & Shaan Puri brainstorm business ideas you can start tomorrow. Sometimes they bring on famous guests like Mr. Beast, Rob Dyrdek, Sophia Amoruso & Hasan Minhaj and get them to open up about business

Jun 7, 2023 • 1:14:02

MBA2319 Q&A Wednesday: My employee surprised me and just resigned. What do I do?

MBA2319 Q&A Wednesday: My employee surprised me and just resigned. What do I do?

For a small business owner, “I quit” can be a terrifying thing to hear, especially from a key player. But that’s exactly what one of our listeners is going through. Fortunately, we have some experience in this arena. It’s Q&A Wednesday, and we’re helping this listener keep calm — and keep their business on track.  Sudden personnel loss is a problem, but not as much as being unprepared for it is. Quickly filling a crucial role and ensuring a seamless transition is never easy, but it’s way toughe

Jun 7, 2023 • 0:00

MBA2319 Q&A Wednesday: My employee surprised me and just resigned. What do I do?

MBA2319 Q&A Wednesday: My employee surprised me and just resigned. What do I do?

For a small business owner, “I quit” can be a terrifying thing to hear, especially from a key player. But that’s exactly what one of our listeners is going through. Fortunately, we have some experience in this arena. It’s Q&A Wednesday, and we’re helping this listener keep calm — and keep their business on track.  Sudden personnel loss is a problem, but not as much as being unprepared for it is. Quickly filling a crucial role and ensuring a seamless transition is never easy, but it’s way toughe

Jun 7, 2023 • 14:51

MBA2318 Must Read: The Psychology of Money by Morgan Housel

MBA2318 Must Read: The Psychology of Money by Morgan Housel

Money is an emotion. While we like to think of wealth-building as a purely rational or strategic exercise, those who ignore the psychological component are at a disadvantage.  Today’s Must-Read explores how your heart & soul — not just your profit & loss sheet — impacts your ability to thrive in business. The Psychology of Money by Morgan Housel isn’t your average entrepreneurship guide. It serves up high-impact insights on personal and business finance in bite-sized chapters and everyday langu

Jun 5, 2023 • 0:00

MBA2318 Must Read: The Psychology of Money by Morgan Housel

MBA2318 Must Read: The Psychology of Money by Morgan Housel

Money is an emotion. While we like to think of wealth-building as a purely rational or strategic exercise, those who ignore the psychological component are at a disadvantage.  Today’s Must-Read explores how your heart & soul — not just your profit & loss sheet — impacts your ability to thrive in business. The Psychology of Money by Morgan Housel isn’t your average entrepreneurship guide. It serves up high-impact insights on personal and business finance in bite-sized chapters and everyday langu

Jun 5, 2023 • 17:15

MBA2317 Focusing on Marketing vs. Focusing on Product + Free Ride Friday

MBA2317 Focusing on Marketing vs. Focusing on Product + Free Ride Friday

Business is a tightrope: lean too far in one direction, and you’ll fall. That’s why every entrepreneur has to carefully balance producing and developing their product against marketing and selling it.  How do you know if you’re doing too much or too little of either? Without sufficient marketing and sales, funds dry up, and you can’t ensure your product meets peoples’ needs. But if you neglect product development in favor of marketing and sales, all the marketing and sales in the world won’t sa

Jun 2, 2023 • 0:00

MBA2317 Focusing on Marketing vs. Focusing on Product + Free Ride Friday

MBA2317 Focusing on Marketing vs. Focusing on Product + Free Ride Friday

Business is a tightrope: lean too far in one direction, and you’ll fall. That’s why every entrepreneur has to carefully balance producing and developing their product against marketing and selling it.  How do you know if you’re doing too much or too little of either? Without sufficient marketing and sales, funds dry up, and you can’t ensure your product meets peoples’ needs. But if you neglect product development in favor of marketing and sales, all the marketing and sales in the world won’t sa

Jun 2, 2023 • 13:36

MBA2316 Q&A Wednesday: Should I take on debt financing in my business?

MBA2316 Q&A Wednesday: Should I take on debt financing in my business?

Ready for new funding? You don’t have to take on a loan or an investor. There’s an option that straddles the line between both: debt financing, or, as its proponents like to call it, “non-dilutive” funding.  Never heard of it? This is the episode for you. Heard of it, but not sure how it works? We got you. It’s Q&A Wednesday, and one of our listeners needs to know if debt financing is the right move. Today, Omar explains exactly how it works. We’ll cover the advantages and disadvantages, the ri

May 31, 2023 • 12:26

MBA2316 Q&A Wednesday: Should I take on debt financing in my business?

MBA2316 Q&A Wednesday: Should I take on debt financing in my business?

Ready for new funding? You don’t have to take on a loan or an investor. There’s an option that straddles the line between both: debt financing, or, as its proponents like to call it, “non-dilutive” funding.  Never heard of it? This is the episode for you. Heard of it, but not sure how it works? We got you. It’s Q&A Wednesday, and one of our listeners needs to know if debt financing is the right move. Today, Omar explains exactly how it works. We’ll cover the advantages and disadvantages, the ri

May 31, 2023 • 0:00

MBA2315 Must Read: The Almanack of Naval Ravikant by Eric Jorgenson

MBA2315 Must Read: The Almanack of Naval Ravikant by Eric Jorgenson

What is “wealth” anyway? With modern material comforts well beyond what even the most powerful monarchs enjoyed centuries ago, you’d think we’d all be feeling pretty rich. Yet the goalposts of what defines wealth keep moving.  So how do you actually become “wealthy”…whatever that means? Today, we explore a fresh take on the concept from one of this century’s most impactful investors and influencers: Naval Ravikant. Eric Jorgenson’s The Almanack of Naval Ravikant isn’t a biography per se. It’s n

May 29, 2023 • 0:00

MBA2315 Must Read: The Almanack of Naval Ravikant by Eric Jorgenson

MBA2315 Must Read: The Almanack of Naval Ravikant by Eric Jorgenson

What is “wealth” anyway? With modern material comforts well beyond what even the most powerful monarchs enjoyed centuries ago, you’d think we’d all be feeling pretty rich. Yet the goalposts of what defines wealth keep moving.  So how do you actually become “wealthy”…whatever that means? Today, we explore a fresh take on the concept from one of this century’s most impactful investors and influencers: Naval Ravikant. Eric Jorgenson’s The Almanack of Naval Ravikant isn’t a biography per se. It’s n

May 29, 2023 • 14:49

MBA2314 Is it Too Late to Start a Podcast? + Free Ride Friday

MBA2314 Is it Too Late to Start a Podcast? + Free Ride Friday

Have you missed the boat on podcasting? It’s a crowded field out there, with podcasts from every self-anointed expert with a microphone and some free time — so should you even bother? The short answer is yes. Today, we address a question that Omar gets…oh, about a zillion times a week. Thing is, there are lots of reasons starting a podcast is harder today than it was when the first episode of The $100 MBA Show debuted.  …but there are lots of reasons it’s easier now, too. We’ll discuss everythi

May 26, 2023 • 11:53

MBA2314 Is it Too Late to Start a Podcast? + Free Ride Friday

MBA2314 Is it Too Late to Start a Podcast? + Free Ride Friday

Have you missed the boat on podcasting? It’s a crowded field out there, with podcasts from every self-anointed expert with a microphone and some free time — so should you even bother? The short answer is yes. Today, we address a question that Omar gets…oh, about a zillion times a week. Thing is, there are lots of reasons starting a podcast is harder today than it was when the first episode of The $100 MBA Show debuted.  …but there are lots of reasons it’s easier now, too. We’ll discuss everythi

May 26, 2023 • 0:00

MBA2313 Q&A Wednesday: How did you get through your lowest moments in business?

MBA2313 Q&A Wednesday: How did you get through your lowest moments in business?

Every business owner goes through tough times, those truly awful moments when the wins seem unreachable. Even the most successful entrepreneurs go through this, time and again. So how do they deal with it? How can you navigate those ugly times and keep moving forward? How do seasoned entrepreneurs press on when things seem hopeless? It’s Q&A Wednesday, and one listener is experiencing hardships in their personal and professional life. They need advice on cultivating resilience and making it thr

May 24, 2023 • 0:00

MBA2313 Q&A Wednesday: How did you get through your lowest moments in business?

MBA2313 Q&A Wednesday: How did you get through your lowest moments in business?

Every business owner goes through tough times, those truly awful moments when the wins seem unreachable. Even the most successful entrepreneurs go through this, time and again. So how do they deal with it? How can you navigate those ugly times and keep moving forward? How do seasoned entrepreneurs press on when things seem hopeless? It’s Q&A Wednesday, and one listener is experiencing hardships in their personal and professional life. They need advice on cultivating resilience and making it thr

May 24, 2023 • 14:45

MBA2312 Extended Interview with Liam Martin: The Challenges & Benefits of Running a Remote Team

MBA2312 Extended Interview with Liam Martin: The Challenges & Benefits of Running a Remote Team

What does it really take to run a remote team? As businesses grapple with the choice to bring employees back to the office or maintain COVID-era remote work policies, entrepreneurs find themselves at a crossroads.  Liam Martin, founder of remote team management software Time Doctor, still believes remote work is the future. Today, Omar and Liam explore the secrets to asynchronous success! Omar and Liam share a road-tested faith in the power of remote work (since 2014, our software company has o

May 22, 2023 • 54:54

MBA2312 Extended Interview with Liam Martin: The Challenges & Benefits of Running a Remote Team

MBA2312 Extended Interview with Liam Martin: The Challenges & Benefits of Running a Remote Team

What does it really take to run a remote team? As businesses grapple with the choice to bring employees back to the office or maintain COVID-era remote work policies, entrepreneurs find themselves at a crossroads.  Liam Martin, founder of remote team management software Time Doctor, still believes remote work is the future. Today, Omar and Liam explore the secrets to asynchronous success! Omar and Liam share a road-tested faith in the power of remote work (since 2014, our software company has o

May 22, 2023 • 0:00

MBA2311 How to Know If You’re Not Good Enough + Free Ride Friday

MBA2311 How to Know If You’re Not Good Enough + Free Ride Friday

Will your business make it, realistically? Does it offer what people really want? Do you have the skills, assets, and resources to succeed as an entrepreneur? How can you even tell? In other words, are you good enough?  Today, we nail down what “good enough” actually means in the world of entrepreneurship —  and how you can gain a realistic sense of your business’s chances of success. We’ll share and debunk myths and  misconceptions, giving you a clearer perspective on what truly separates busi

May 19, 2023 • 16:03

MBA2311 How to Know If You’re Not Good Enough + Free Ride Friday

MBA2311 How to Know If You’re Not Good Enough + Free Ride Friday

Will your business make it, realistically? Does it offer what people really want? Do you have the skills, assets, and resources to succeed as an entrepreneur? How can you even tell? In other words, are you good enough?  Today, we nail down what “good enough” actually means in the world of entrepreneurship —  and how you can gain a realistic sense of your business’s chances of success. We’ll share and debunk myths and  misconceptions, giving you a clearer perspective on what truly separates busi

May 19, 2023 • 0:00

MBA2310 Q&A Wednesday: Should I book an AirBnB or Hotel for my team retreat?

MBA2310 Q&A Wednesday: Should I book an AirBnB or Hotel for my team retreat?

What’s the best venue for a productive retreat? Where your team or network gets together matters a ton — but with so many hotel alternatives available, is it smarter to go with a short-term rental? It’s Q&A Wednesday, and one listener needs to know. This fellow entrepreneur has a retreat to plan, and wonders whether an AirBnB or something like it is a smarter move than a full-on proper hotel. Fortunately, this is the right podcast to ask; Omar’s planned and executed several retreats over the ye

May 17, 2023 • 13:53

MBA2310 Q&A Wednesday: Should I book an AirBnB or Hotel for my team retreat?

MBA2310 Q&A Wednesday: Should I book an AirBnB or Hotel for my team retreat?

What’s the best venue for a productive retreat? Where your team or network gets together matters a ton — but with so many hotel alternatives available, is it smarter to go with a short-term rental? It’s Q&A Wednesday, and one listener needs to know. This fellow entrepreneur has a retreat to plan, and wonders whether an AirBnB or something like it is a smarter move than a full-on proper hotel. Fortunately, this is the right podcast to ask; Omar’s planned and executed several retreats over the ye

May 17, 2023 • 0:00

MBA2309 Extended Interview with Steve Chou: How to Make 2+Million Dollars per Year Working Only 20 Hours per Week

MBA2309 Extended Interview with Steve Chou: How to Make 2+Million Dollars per Year Working Only 20 Hours per Week

Can you have both money and a ton of free time? Is it actually realistic to build a business that generates multiple millions in annual profit, but doesn’t take more than 4 hours a day to run? Turns out, yeah. Today, Omar sits down for an extended interview with Steve Chou. Steve doesn’t work all that much, because he’d rather hang out with his kids. And who wouldn’t?  But making that dream a reality took serious strategy, work, and a clear vision of his priorities. As the child of extraordinar

May 15, 2023 • 56:20

MBA2309 Extended Interview with Steve Chou: How to Make 2+Million Dollars per Year Working Only 20 Hours per Week

MBA2309 Extended Interview with Steve Chou: How to Make 2+Million Dollars per Year Working Only 20 Hours per Week

Can you have both money and a ton of free time? Is it actually realistic to build a business that generates multiple millions in annual profit, but doesn’t take more than 4 hours a day to run? Turns out, yeah. Today, Omar sits down for an extended interview with Steve Chou. Steve doesn’t work all that much, because he’d rather hang out with his kids. And who wouldn’t?  But making that dream a reality took serious strategy, work, and a clear vision of his priorities. As the child of extraordinar

May 15, 2023 • 0:00

MBA2308 Red Flags To Watch Out For When Hiring + Free Ride Friday

MBA2308 Red Flags To Watch Out For When Hiring + Free Ride Friday

How do you know the person sitting in front of you is a bad hire? We’ve found out — the hard way, and more than once. Today, we invite you to let our mistakes be your guide. Seriously. Listen to this episode before your next interview! It’s exciting to build a team. It’s a sign your business is growing, and you’re about to experience the joy of delegating tasks to specialists so you can focus on leadership. But hiring the wrong person can be costly. When you make a bad hire, it’s not as simple

May 12, 2023 • 14:17

MBA2308 Red Flags To Watch Out For When Hiring + Free Ride Friday

MBA2308 Red Flags To Watch Out For When Hiring + Free Ride Friday

How do you know the person sitting in front of you is a bad hire? We’ve found out — the hard way, and more than once. Today, we invite you to let our mistakes be your guide. Seriously. Listen to this episode before your next interview! It’s exciting to build a team. It’s a sign your business is growing, and you’re about to experience the joy of delegating tasks to specialists so you can focus on leadership. But hiring the wrong person can be costly. When you make a bad hire, it’s not as simple

May 12, 2023 • 0:00

MBA2307 Why You Should Always Bootstrap Your First Business

MBA2307 Why You Should Always Bootstrap Your First Business

If you’re a new entrepreneur, the best way to start is by “bootstrapping” your first business: as in funding it with only your own resources, rather than getting a loan or outside investment. Why? Well, that’s exactly what we’ll get into in today’s episode. Truly seasoned entrepreneurs will tell you that your first business is not likely to be the one that brings you long-term success. That doesn’t mean you shouldn’t give it an honest try — but it’s more strategic to think of your first venture

May 11, 2023 • 0:00

MBA2307 Why You Should Always Bootstrap Your First Business

MBA2307 Why You Should Always Bootstrap Your First Business

If you’re a new entrepreneur, the best way to start is by “bootstrapping” your first business: as in funding it with only your own resources, rather than getting a loan or outside investment. Why? Well, that’s exactly what we’ll get into in today’s episode. Truly seasoned entrepreneurs will tell you that your first business is not likely to be the one that brings you long-term success. That doesn’t mean you shouldn’t give it an honest try — but it’s more strategic to think of your first venture

May 11, 2023 • 13:29

MBA2306 Q&A Wednesday: What gear do I need to create a great sales video for my site?

MBA2306 Q&A Wednesday: What gear do I need to create a great sales video for my site?

What makes a sales video convert? And what do you need to make it happen? The answer might surprise you — and cost less than you think, at least in strictly financial terms.  It’s Q&A Wednesday, and we’ve got a listener who wants to sell their online course with a top-notch video pitch. But they need to know what tools are best for the job.  Fortunately, we’ve been there. Many, many times. Today, we share what you really need to make a video do the trick, and what you don’t. The truth is, even

May 10, 2023 • 12:18

MBA2306 Q&A Wednesday: What gear do I need to create a great sales video for my site?

MBA2306 Q&A Wednesday: What gear do I need to create a great sales video for my site?

What makes a sales video convert? And what do you need to make it happen? The answer might surprise you — and cost less than you think, at least in strictly financial terms.  It’s Q&A Wednesday, and we’ve got a listener who wants to sell their online course with a top-notch video pitch. But they need to know what tools are best for the job.  Fortunately, we’ve been there. Many, many times. Today, we share what you really need to make a video do the trick, and what you don’t. The truth is, even

May 10, 2023 • 0:00

MBA2305 How To Create a Board of Advisors

MBA2305 How To Create a Board of Advisors

No business leader can do it all. But here’s the good news: you don’t have to! Today, learn why you should consider putting together a board of directors (even if your business is just getting started). Yes, this is something even new entrepreneurs should start thinking about. It might sound a little daunting or even corporate-y, but having a team of experts to help guide your decisions can make all the difference. Plus, it’s a way to avoid “founder’s syndrome,” where you feel like you have to

May 9, 2023 • 13:54

MBA2305 How To Create a Board of Advisors

MBA2305 How To Create a Board of Advisors

No business leader can do it all. But here’s the good news: you don’t have to! Today, learn why you should consider putting together a board of directors (even if your business is just getting started). Yes, this is something even new entrepreneurs should start thinking about. It might sound a little daunting or even corporate-y, but having a team of experts to help guide your decisions can make all the difference. Plus, it’s a way to avoid “founder’s syndrome,” where you feel like you have to

May 9, 2023 • 0:00

MBA2304 Must Read: The Cold Email Manifesto by Alex Berman & Robert Indries

MBA2304 Must Read: The Cold Email Manifesto by Alex Berman & Robert Indries

Crazy thought: cold emails can work. Yeah, we didn’t think so either — until we realized how they work when you do it properly. All thanks to this week’s Must-Read for entrepreneurs! If you’re like most people, you probably assume that cold emailing is a bad marketing strategy.  It’s too direct, too forward, too scammy, too annoying. Right? But what if you’re wrong? What if cold emailing can actually do the trick? That’s the premise of The Cold Email Manifesto by Alex Berman and Robert Indries.

May 8, 2023 • 0:00

MBA2304 Must Read: The Cold Email Manifesto by Alex Berman & Robert Indries

MBA2304 Must Read: The Cold Email Manifesto by Alex Berman & Robert Indries

Crazy thought: cold emails can work. Yeah, we didn’t think so either — until we realized how they work when you do it properly. All thanks to this week’s Must-Read for entrepreneurs! If you’re like most people, you probably assume that cold emailing is a bad marketing strategy.  It’s too direct, too forward, too scammy, too annoying. Right? But what if you’re wrong? What if cold emailing can actually do the trick? That’s the premise of The Cold Email Manifesto by Alex Berman and Robert Indries.

May 8, 2023 • 12:46

MBA2303 Should You Hire Interns? + Free Ride Friday

MBA2303 Should You Hire Interns? + Free Ride Friday

Thinking about bringing interns into your business? Free labor has its upsides — but also its disadvantages. Even if you’re paying nothing, both parties in an internship need to get an ROI. So when do interns make sense? It all depends on what your business needs, and what role the intern is fulfilling.  Some work, anyone can do. Other work requires the kind of skill, experience, or credentials that are always worth paying for. On top of that, no intern is truly “free” in the sense that your bu

May 5, 2023 • 13:55

MBA2303 Should You Hire Interns? + Free Ride Friday

MBA2303 Should You Hire Interns? + Free Ride Friday

Thinking about bringing interns into your business? Free labor has its upsides — but also its disadvantages. Even if you’re paying nothing, both parties in an internship need to get an ROI. So when do interns make sense? It all depends on what your business needs, and what role the intern is fulfilling.  Some work, anyone can do. Other work requires the kind of skill, experience, or credentials that are always worth paying for. On top of that, no intern is truly “free” in the sense that your bu

May 5, 2023 • 0:00

MBA2302 How To Get Started with Paid Ads in 2023

MBA2302 How To Get Started with Paid Ads in 2023

Looking to get started with paid ads? It’s the perfect time! Over the past year, the most effective strategies have become more clear and well-established — though some of them might surprise you.  Today, you’ll learn why paid ad campaigns can fail, and how to increase their odds of success. We’ll discuss how to spend your time, money, and resources more wisely and effectively to get the best ROI. You’ll also learn what services are worth spending money on when it comes to creating ad campaigns

May 4, 2023 • 0:00

MBA2302 How To Get Started with Paid Ads in 2023

MBA2302 How To Get Started with Paid Ads in 2023

Looking to get started with paid ads? It’s the perfect time! Over the past year, the most effective strategies have become more clear and well-established — though some of them might surprise you.  Today, you’ll learn why paid ad campaigns can fail, and how to increase their odds of success. We’ll discuss how to spend your time, money, and resources more wisely and effectively to get the best ROI. You’ll also learn what services are worth spending money on when it comes to creating ad campaigns

May 4, 2023 • 15:55

MBA2301 Q&A Wednesday: How do I use non-copyrighted music for my YouTube videos?

MBA2301 Q&A Wednesday: How do I use non-copyrighted music for my YouTube videos?

YouTube can be a gold mine — or a minefield. One of the biggest headaches for YouTube content creators is getting flagged for copyright violations. Even music you think is “safe” can trigger a demonetization. So how can you ensure your soundtracks won’t kill your revenue? It’s Q&A Wednesday, and we’ve got a listener whose videos keep getting flagged, despite their best efforts. Before losing yet another big monetization opportunity, this listener needs to know where to find music that won’t rai

May 3, 2023 • 12:32

MBA2301 Q&A Wednesday: How do I use non-copyrighted music for my YouTube videos?

MBA2301 Q&A Wednesday: How do I use non-copyrighted music for my YouTube videos?

YouTube can be a gold mine — or a minefield. One of the biggest headaches for YouTube content creators is getting flagged for copyright violations. Even music you think is “safe” can trigger a demonetization. So how can you ensure your soundtracks won’t kill your revenue? It’s Q&A Wednesday, and we’ve got a listener whose videos keep getting flagged, despite their best efforts. Before losing yet another big monetization opportunity, this listener needs to know where to find music that won’t rai

May 3, 2023 • 0:00

MBA2300 Why It’s So Hard to Go All-In on Your Business

MBA2300 Why It’s So Hard to Go All-In on Your Business

It’s tough to give your business your all. We’re always juggling multiple projects, sometimes a day job, hobbies, and personal commitments. But if you’re serious about your business, it’s time to focus. So why do we struggle to go all-in?  Most of us think it’s due to fear of risk, of putting all the eggs of our time and energy into the basket of one mission. But that’s not really it.  The truth is, we’re not afraid, we’re just a little delusional. We think we can succeed at everything, all at

May 2, 2023 • 14:55

MBA2300 Why It’s So Hard to Go All-In on Your Business

MBA2300 Why It’s So Hard to Go All-In on Your Business

It’s tough to give your business your all. We’re always juggling multiple projects, sometimes a day job, hobbies, and personal commitments. But if you’re serious about your business, it’s time to focus. So why do we struggle to go all-in?  Most of us think it’s due to fear of risk, of putting all the eggs of our time and energy into the basket of one mission. But that’s not really it.  The truth is, we’re not afraid, we’re just a little delusional. We think we can succeed at everything, all at

May 2, 2023 • 0:00

MBA2299 Must Read: Undisputed Truth by Mike Tyson

MBA2299 Must Read: Undisputed Truth by Mike Tyson

If nothing else, an entrepreneur needs to be a fighter. And who better to learn fighting from than Iron Mike himself, whose rise and fall (and rise again) is the perfect lesson in resilience and adaptability.  No matter what business you’re in, this book is a knockout. Entrepreneurship is much like boxing; you have to fight through challenges, adapt to changing situations, be disciplined, and learn from potentially costly mistakes. Mike Tyson started with nothing, but invested in his abilities,

May 1, 2023 • 0:00

MBA2299 Must Read: Undisputed Truth by Mike Tyson

MBA2299 Must Read: Undisputed Truth by Mike Tyson

If nothing else, an entrepreneur needs to be a fighter. And who better to learn fighting from than Iron Mike himself, whose rise and fall (and rise again) is the perfect lesson in resilience and adaptability.  No matter what business you’re in, this book is a knockout. Entrepreneurship is much like boxing; you have to fight through challenges, adapt to changing situations, be disciplined, and learn from potentially costly mistakes. Mike Tyson started with nothing, but invested in his abilities,

May 1, 2023 • 14:28

MBA2298 How to Know What to Spend More On + Free Ride Friday

MBA2298 How to Know What to Spend More On + Free Ride Friday

You’re in profit. Congrats! To keep it that way, you have to reinvest. But where? How much? Where you put your money will determine if your business grows or stagnates. Let’s approach this strategically. Today, we take a detailed look at how to evaluate your business’s strengths, weaknesses, and opportunities for improvement. By doing a little homework, you can get a clear picture of where reinvestment is likely to have the biggest impact.  Hint: it’s all about tracking data. Whether you use a

Apr 28, 2023 • 13:09

MBA2298 How to Know What to Spend More On + Free Ride Friday

MBA2298 How to Know What to Spend More On + Free Ride Friday

You’re in profit. Congrats! To keep it that way, you have to reinvest. But where? How much? Where you put your money will determine if your business grows or stagnates. Let’s approach this strategically. Today, we take a detailed look at how to evaluate your business’s strengths, weaknesses, and opportunities for improvement. By doing a little homework, you can get a clear picture of where reinvestment is likely to have the biggest impact.  Hint: it’s all about tracking data. Whether you use a

Apr 28, 2023 • 0:00

MBA2297 The Cost of Stress in Your Business

MBA2297 The Cost of Stress in Your Business

Stress doesn’t just hurt you (although that’s reason enough to address it). It also hurts your business. Understanding this is the best way to stop thinking of stress management as an afterthought or a luxury. You can’t avoid stress, but you have to mitigate it.  Once you see what stress costs, you’ll do something about it. If you don’t take action, the costs aren’t just emotional — they’re tangible. Today, we’ll explain several specific things stress takes away from your business, and how to t

Apr 27, 2023 • 14:22

MBA2297 The Cost of Stress in Your Business

MBA2297 The Cost of Stress in Your Business

Stress doesn’t just hurt you (although that’s reason enough to address it). It also hurts your business. Understanding this is the best way to stop thinking of stress management as an afterthought or a luxury. You can’t avoid stress, but you have to mitigate it.  Once you see what stress costs, you’ll do something about it. If you don’t take action, the costs aren’t just emotional — they’re tangible. Today, we’ll explain several specific things stress takes away from your business, and how to t

Apr 27, 2023 • 0:00

MBA2296 Q&A Wednesday: How often should I meet with my team?

MBA2296 Q&A Wednesday: How often should I meet with my team?

Remote work isn’t going anywhere, especially for lean startups who want a big talent pool and low overhead. But for new entrepreneurs, it can be hard to know if you’re in touch with the team enough. Also, let’s admit it: most people hate meetings. Including the boss. It’s Q&A Wednesday, and we’ve got a listener with a small remote team who isn’t sure how often to bring the crew together (virtually, of course). As the CEO of a company with employees all over the world, Omar can relate. Talking i

Apr 26, 2023 • 14:21

MBA2296 Q&A Wednesday: How often should I meet with my team?

MBA2296 Q&A Wednesday: How often should I meet with my team?

Remote work isn’t going anywhere, especially for lean startups who want a big talent pool and low overhead. But for new entrepreneurs, it can be hard to know if you’re in touch with the team enough. Also, let’s admit it: most people hate meetings. Including the boss. It’s Q&A Wednesday, and we’ve got a listener with a small remote team who isn’t sure how often to bring the crew together (virtually, of course). As the CEO of a company with employees all over the world, Omar can relate. Talking i

Apr 26, 2023 • 0:00

MBA2295 How to Discipline Your Disappointment

MBA2295 How to Discipline Your Disappointment

There’s one skill that differentiates people who can make it in business (or anything really) in the long term: a comfortable relationship with disappointment. Including the kind that comes from your own failure. Don’t worry, this episode won’t bum you out. It’ll empower you! Long understood in the sports world, the ability to shake off a bad outcome is the key to survival in business. If you don’t allow your motivation, confidence, and belief to be derailed by losses, you will get to the wins

Apr 25, 2023 • 0:00

MBA2295 How to Discipline Your Disappointment

MBA2295 How to Discipline Your Disappointment

There’s one skill that differentiates people who can make it in business (or anything really) in the long term: a comfortable relationship with disappointment. Including the kind that comes from your own failure. Don’t worry, this episode won’t bum you out. It’ll empower you! Long understood in the sports world, the ability to shake off a bad outcome is the key to survival in business. If you don’t allow your motivation, confidence, and belief to be derailed by losses, you will get to the wins

Apr 25, 2023 • 18:06

MBA2294 Guest Teacher – Jessica Totillo Coster – How to Get Repeat Purchases for Your eCommerce Store

MBA2294 Guest Teacher – Jessica Totillo Coster – How to Get Repeat Purchases for Your eCommerce Store

We’ll never stop saying it: the easiest people to sell to are the people you already sold to. But too many of us focus almost exclusively on new customer acquisition, instead of going back to a perfectly good well. This is especially important when it comes to eCommerce. Today, special guest Jessica Totillo Coster shares a detailed, step-by-step plan for making sure that those who buy, buy again. And keep buying. Once you’ve established a good customer base, you can’t just assume they’ll want m

Apr 24, 2023 • 0:00

MBA2294 Guest Teacher – Jessica Totillo Coster – How to Get Repeat Purchases for Your eCommerce Store

MBA2294 Guest Teacher – Jessica Totillo Coster – How to Get Repeat Purchases for Your eCommerce Store

We’ll never stop saying it: the easiest people to sell to are the people you already sold to. But too many of us focus almost exclusively on new customer acquisition, instead of going back to a perfectly good well. This is especially important when it comes to eCommerce. Today, special guest Jessica Totillo Coster shares a detailed, step-by-step plan for making sure that those who buy, buy again. And keep buying. Once you’ve established a good customer base, you can’t just assume they’ll want m

Apr 24, 2023 • 23:37

MBA2293 When to Hire a Coach + Free Ride Friday

MBA2293 When to Hire a Coach + Free Ride Friday

You might think “If only I had a coach…” And you’d be right — a good business coach can make a world of difference. But that’s only true if you hire the right coach for the moment you’re currently in. What do we mean by that? Well, different kinds of coaches can help you in different stages of your business. The person who gets you from A to B may not be the person who gets you from B to C. It all depends on where you and your business are in their development, growth, and potential. Get the wr

Apr 21, 2023 • 0:00

MBA2293 When to Hire a Coach + Free Ride Friday

MBA2293 When to Hire a Coach + Free Ride Friday

You might think “If only I had a coach…” And you’d be right — a good business coach can make a world of difference. But that’s only true if you hire the right coach for the moment you’re currently in. What do we mean by that? Well, different kinds of coaches can help you in different stages of your business. The person who gets you from A to B may not be the person who gets you from B to C. It all depends on where you and your business are in their development, growth, and potential. Get the wr

Apr 21, 2023 • 15:05

MBA2292 The #1 Habit That Will Help Grow Your Business

MBA2292 The #1 Habit That Will Help Grow Your Business

Habits are the key to achieving anything. So which habit brings about growth for your business? It’s not meditation or drinking enough water (though those things don’t hurt). It’s something…unexpected. Except it’s totally expected. But not in the way you might think. It takes some explaining, ok? And this episode description isn’t the place to do it, for one because we don’t like these to be too long, and also because we really, really want you to listen to the episode. After all, Omar explains

Apr 20, 2023 • 0:00

MBA2292 The #1 Habit That Will Help Grow Your Business

MBA2292 The #1 Habit That Will Help Grow Your Business

Habits are the key to achieving anything. So which habit brings about growth for your business? It’s not meditation or drinking enough water (though those things don’t hurt). It’s something…unexpected. Except it’s totally expected. But not in the way you might think. It takes some explaining, ok? And this episode description isn’t the place to do it, for one because we don’t like these to be too long, and also because we really, really want you to listen to the episode. After all, Omar explains

Apr 20, 2023 • 13:41

MBA2291 Q&A Wednesday: How do I get some quick sales ASAP?

MBA2291 Q&A Wednesday: How do I get some quick sales ASAP?

Sometimes, you just need revenue. For small businesses, cash is oxygen — and when the waters rise, you need to make sure you can breathe for as long as it takes to get to dry land.  That’s when it’s time for a sales push. It’s Q&A Wednesday, and we’ve got a listener who ran into some unexpected expenses outside their control (that’s gonna happen, entrepreneurs). Now, the business needs a lil’ extra somethin’ to stay in the black in the short to medium term.  This is not the time to panic or mak

Apr 19, 2023 • 0:00

MBA2291 Q&A Wednesday: How do I get some quick sales ASAP?

MBA2291 Q&A Wednesday: How do I get some quick sales ASAP?

Sometimes, you just need revenue. For small businesses, cash is oxygen — and when the waters rise, you need to make sure you can breathe for as long as it takes to get to dry land.  That’s when it’s time for a sales push. It’s Q&A Wednesday, and we’ve got a listener who ran into some unexpected expenses outside their control (that’s gonna happen, entrepreneurs). Now, the business needs a lil’ extra somethin’ to stay in the black in the short to medium term.  This is not the time to panic or mak

Apr 19, 2023 • 12:04

MBA2290 How to Stay Motivated When Times Are Tough

MBA2290 How to Stay Motivated When Times Are Tough

Motivation is easy when things are awesome. But how do you stay on top of your game when the game isn’t going your way? If you can answer that question, you can make it through anything. Today, we offer several answers. Omar’s been there — frustrations, failures, plans that go sideways when you least expect it. And here he is, still running a successful independent business with a global team that needs steady leadership. How does he get out of bed when the skies are gray?  The key is to have a

Apr 18, 2023 • 0:00

MBA2290 How to Stay Motivated When Times Are Tough

MBA2290 How to Stay Motivated When Times Are Tough

Motivation is easy when things are awesome. But how do you stay on top of your game when the game isn’t going your way? If you can answer that question, you can make it through anything. Today, we offer several answers. Omar’s been there — frustrations, failures, plans that go sideways when you least expect it. And here he is, still running a successful independent business with a global team that needs steady leadership. How does he get out of bed when the skies are gray?  The key is to have a

Apr 18, 2023 • 19:03

MBA2289 5 Guest Teacher – Derek Lidow – How to Become a Master Innovator by Copying Others

MBA2289 5 Guest Teacher – Derek Lidow – How to Become a Master Innovator by Copying Others

It’s never the best idea that wins. It’s the best execution. In the history of business, the most successful entrepreneurs were the ones who adapted existing ideas better than anyone else (including whoever had the idea first).  Now it’s your turn. Today, special guest Derek Lidow explains how building on pre-existing concepts is the all-time best way to pursue success. With real-world experience as a successful entrepreneur — and deep academic knowledge of business as a Princeton University te

Apr 17, 2023 • 0:00

MBA2289 5 Guest Teacher – Derek Lidow – How to Become a Master Innovator by Copying Others

MBA2289 5 Guest Teacher – Derek Lidow – How to Become a Master Innovator by Copying Others

It’s never the best idea that wins. It’s the best execution. In the history of business, the most successful entrepreneurs were the ones who adapted existing ideas better than anyone else (including whoever had the idea first).  Now it’s your turn. Today, special guest Derek Lidow explains how building on pre-existing concepts is the all-time best way to pursue success. With real-world experience as a successful entrepreneur — and deep academic knowledge of business as a Princeton University te

Apr 17, 2023 • 16:10

MBA2288 5 Ways To Use ChatGPT To Make Money Online + Free Ride Friday

MBA2288 5 Ways To Use ChatGPT To Make Money Online + Free Ride Friday

Despite what you might’ve heard, ChatGPT isn’t here to end careers. Quite the opposite, really — it can help you start a whole new business, with less time and effort on your part. Today, we discuss how. We’re sharing five different ways you can fire up the AI and set it to work on services people need.  You might ask yourself: why don’t these potential customers just use ChatGPT for themselves, instead of paying someone else? But that ignores a crucial fact: AI doesn’t work alone. Like any oth

Apr 14, 2023 • 16:16

MBA2288 5 Ways To Use ChatGPT To Make Money Online + Free Ride Friday

MBA2288 5 Ways To Use ChatGPT To Make Money Online + Free Ride Friday

Despite what you might’ve heard, ChatGPT isn’t here to end careers. Quite the opposite, really — it can help you start a whole new business, with less time and effort on your part. Today, we discuss how. We’re sharing five different ways you can fire up the AI and set it to work on services people need.  You might ask yourself: why don’t these potential customers just use ChatGPT for themselves, instead of paying someone else? But that ignores a crucial fact: AI doesn’t work alone. Like any oth

Apr 14, 2023 • 0:00

MBA2287 Why You Should Start an Agency Business

MBA2287 Why You Should Start an Agency Business

There are lots of ways to make money on your own. But one of the most reliable (and least risky) is the agency business. Today, we discuss what that is, and why it’s such a great option. Long story short, it’s about as low-risk, high-reward as independent businesses get. By providing a service like design or copy or multimedia, you can almost guarantee that if your work is up to snuff, you’ll always be able to find clients. Even if you start as a solopreneur with just a single client, you can l

Apr 13, 2023 • 9:51

MBA2287 Why You Should Start an Agency Business

MBA2287 Why You Should Start an Agency Business

There are lots of ways to make money on your own. But one of the most reliable (and least risky) is the agency business. Today, we discuss what that is, and why it’s such a great option. Long story short, it’s about as low-risk, high-reward as independent businesses get. By providing a service like design or copy or multimedia, you can almost guarantee that if your work is up to snuff, you’ll always be able to find clients. Even if you start as a solopreneur with just a single client, you can l

Apr 13, 2023 • 0:00

MBA2286 Q&A Wednesday: When should I secure funding for my business?

MBA2286 Q&A Wednesday: When should I secure funding for my business?

So you’re starting a business, and you’ll need some outside investment to really make it work. Where to seek funding is one problem — but just as important is when to seek funding. Timing is everything when you’re asking for money! No matter who the funding source is, you’ll have to convince them that you’re a good investment. And you can’t do that until you’ve gathered enough hard evidence that your product, systems, and team are viable. And that takes time. But how much? It’s Q&A Wednesday, a

Apr 12, 2023 • 0:00

MBA2286 Q&A Wednesday: When should I secure funding for my business?

MBA2286 Q&A Wednesday: When should I secure funding for my business?

So you’re starting a business, and you’ll need some outside investment to really make it work. Where to seek funding is one problem — but just as important is when to seek funding. Timing is everything when you’re asking for money! No matter who the funding source is, you’ll have to convince them that you’re a good investment. And you can’t do that until you’ve gathered enough hard evidence that your product, systems, and team are viable. And that takes time. But how much? It’s Q&A Wednesday, a

Apr 12, 2023 • 10:35

MBA2285 What Went Wrong & Right With Our Team Retreat

MBA2285 What Went Wrong & Right With Our Team Retreat

Yes, even startups and small businesses can have incredible team retreats. In fact, it’s more fun with a smaller, tight-knit team — especially when that team is remote and doesn’t get much face-time. Of course, not everything will go perfectly. Today, we share lessons learned from our most recent team getaway. We invited our engineering, marketing, design, and other pros from around the globe to finally see each other in person, having lost that opportunity to COVID for so many years. And it wa

Apr 11, 2023 • 0:00

MBA2285 What Went Wrong & Right With Our Team Retreat

MBA2285 What Went Wrong & Right With Our Team Retreat

Yes, even startups and small businesses can have incredible team retreats. In fact, it’s more fun with a smaller, tight-knit team — especially when that team is remote and doesn’t get much face-time. Of course, not everything will go perfectly. Today, we share lessons learned from our most recent team getaway. We invited our engineering, marketing, design, and other pros from around the globe to finally see each other in person, having lost that opportunity to COVID for so many years. And it wa

Apr 11, 2023 • 16:01

MBA2284 Must Read: Four Thousand Weeks by Oliver Burkeman

MBA2284 Must Read: Four Thousand Weeks by Oliver Burkeman

How much time do you really have? It’s easy to say “life is short.” But if you really look closely at the numbers, it’s shorter than you might realize. And all the “productivity” in the world can’t change that. That’s the premise of today’s Must-Read book for entrepreneurs: Four Thousand Weeks. Yep, that’s about how many weeks most people (in industrialized nations) get before they kick the bucket. Much of it is already gone by the time most of us decide to start a business! Mountains of advice

Apr 10, 2023 • 13:24

MBA2284 Must Read: Four Thousand Weeks by Oliver Burkeman

MBA2284 Must Read: Four Thousand Weeks by Oliver Burkeman

How much time do you really have? It’s easy to say “life is short.” But if you really look closely at the numbers, it’s shorter than you might realize. And all the “productivity” in the world can’t change that. That’s the premise of today’s Must-Read book for entrepreneurs: Four Thousand Weeks. Yep, that’s about how many weeks most people (in industrialized nations) get before they kick the bucket. Much of it is already gone by the time most of us decide to start a business! Mountains of advice

Apr 10, 2023 • 0:00

MBA2283 Why You Are Not Getting Any Traction + Free Ride Friday

MBA2283 Why You Are Not Getting Any Traction + Free Ride Friday

You’ve launched — but your business just can’t seem to get anywhere. Why? What makes some businesses grow steadily (or suddenly), while others just get stuck on the ol’ hamster wheel?  Today, we diagnose the problem. In this episode, we’ll explore what exactly creates that all-important traction, and allows new companies to reach “escape velocity,” a.k.a. the point at which you break through the invisible barrier, and your expenditure of energy isn’t the only thing moving you forward.  Y’know…l

Apr 7, 2023 • 13:34

MBA2283 Why You Are Not Getting Any Traction + Free Ride Friday

MBA2283 Why You Are Not Getting Any Traction + Free Ride Friday

You’ve launched — but your business just can’t seem to get anywhere. Why? What makes some businesses grow steadily (or suddenly), while others just get stuck on the ol’ hamster wheel?  Today, we diagnose the problem. In this episode, we’ll explore what exactly creates that all-important traction, and allows new companies to reach “escape velocity,” a.k.a. the point at which you break through the invisible barrier, and your expenditure of energy isn’t the only thing moving you forward.  Y’know…l

Apr 7, 2023 • 0:00

MBA2282 Are You Thinking Big Enough?

MBA2282 Are You Thinking Big Enough?

If you think the sky’s the limit, you’re forgetting what’s beyond the sky. Too often, entrepreneurs are held back not by market forces or competition, but by self-limiting beliefs.  So how big can you really go? And how do you define “big” anyway? This episode isn’t a hollow pep talk. It’s about realizing that when you create your own future by starting your own business, you get to decide for yourself what’s possible. With real-world examples, we’ll explain how no matter how small you start, s

Apr 6, 2023 • 13:19

MBA2282 Are You Thinking Big Enough?

MBA2282 Are You Thinking Big Enough?

If you think the sky’s the limit, you’re forgetting what’s beyond the sky. Too often, entrepreneurs are held back not by market forces or competition, but by self-limiting beliefs.  So how big can you really go? And how do you define “big” anyway? This episode isn’t a hollow pep talk. It’s about realizing that when you create your own future by starting your own business, you get to decide for yourself what’s possible. With real-world examples, we’ll explain how no matter how small you start, s

Apr 6, 2023 • 0:00

MBA2281 Q&A Wednesday: Is it better to hire full time or part time employees?

MBA2281 Q&A Wednesday: Is it better to hire full time or part time employees?

For new and small businesses, every cent you spend on employee compensation counts. So are you getting more bang for your buck when you hire part-time, or full-time?  The answer — as is often the case in business — depends. It’s Q&A Wednesday, and we’re helping a listener with a growing business spend his payroll dollars wisely. They know they need to build a team in order to reach the next level, but the budget requires some tough choices. Where’s the most value for money? Hint: it has more to

Apr 5, 2023 • 9:45

MBA2281 Q&A Wednesday: Is it better to hire full time or part time employees?

MBA2281 Q&A Wednesday: Is it better to hire full time or part time employees?

For new and small businesses, every cent you spend on employee compensation counts. So are you getting more bang for your buck when you hire part-time, or full-time?  The answer — as is often the case in business — depends. It’s Q&A Wednesday, and we’re helping a listener with a growing business spend his payroll dollars wisely. They know they need to build a team in order to reach the next level, but the budget requires some tough choices. Where’s the most value for money? Hint: it has more to

Apr 5, 2023 • 0:00

MBA2280 How to Deal With Everyday Stress in Your Business

MBA2280 How to Deal With Everyday Stress in Your Business

Stress is like an anchor. It weighs you down, and holds you back. It does the same to your business, as stress makes you a less effective and efficient leader. So what can you do about it? And by the way, we’re not talking about big stress, like you get in response to a rare crisis or major catastrophe.  We’re talking about the basic, everyday stresses that any entrepreneur experiences, no matter how well their business does. It’s simply unavoidable: things will not always go your way. With the

Apr 4, 2023 • 0:00

MBA2280 How to Deal With Everyday Stress in Your Business

MBA2280 How to Deal With Everyday Stress in Your Business

Stress is like an anchor. It weighs you down, and holds you back. It does the same to your business, as stress makes you a less effective and efficient leader. So what can you do about it? And by the way, we’re not talking about big stress, like you get in response to a rare crisis or major catastrophe.  We’re talking about the basic, everyday stresses that any entrepreneur experiences, no matter how well their business does. It’s simply unavoidable: things will not always go your way. With the

Apr 4, 2023 • 15:57

MBA2279 Extended Interview: Nathan Barry – How to Grow a Self-Funded Software Business to $34 Million and Beyond

MBA2279 Extended Interview: Nathan Barry – How to Grow a Self-Funded Software Business to $34 Million and Beyond

If you need proof that a self-funded, bootstrapping startup can make it big — with no special advantages or even extraordinary luck — this is the episode for you.  Creator-focused email marketing software ConvertKit is the company. College dropout Nathan Barry is the founder. And his story will erase any doubts you have about your own business potential.  Omar and Nathan go way back, to a time before both had achieved real escape velocity with their SaaS products. In today’s extended conversati

Apr 3, 2023 • 1:12:09

MBA2279 Extended Interview: Nathan Barry – How to Grow a Self-Funded Software Business to $34 Million and Beyond

MBA2279 Extended Interview: Nathan Barry – How to Grow a Self-Funded Software Business to $34 Million and Beyond

If you need proof that a self-funded, bootstrapping startup can make it big — with no special advantages or even extraordinary luck — this is the episode for you.  Creator-focused email marketing software ConvertKit is the company. College dropout Nathan Barry is the founder. And his story will erase any doubts you have about your own business potential.  Omar and Nathan go way back, to a time before both had achieved real escape velocity with their SaaS products. In today’s extended conversati

Apr 3, 2023 • 0:00

MBA2278 Why Now is The Best Time To Hire + Free Ride Friday

MBA2278 Why Now is The Best Time To Hire + Free Ride Friday

It’s time to start hiring. Every once in a while, the stars align to make great talent more available and accessible to small businesses. And you don’t need the world’s biggest budget to get the best hires. Sometimes, it’s all about timing. A few forces have come to bear on the jobs market. Yes, unemployment is low — but it’s not in the freefall it’s been in since 2010 or so. Yes, we just went through the “Great Resignation” — but many who resigned didn’t land the job of their dreams (or any jo

Mar 31, 2023 • 11:04

MBA2278 Why Now is The Best Time To Hire + Free Ride Friday

MBA2278 Why Now is The Best Time To Hire + Free Ride Friday

It’s time to start hiring. Every once in a while, the stars align to make great talent more available and accessible to small businesses. And you don’t need the world’s biggest budget to get the best hires. Sometimes, it’s all about timing. A few forces have come to bear on the jobs market. Yes, unemployment is low — but it’s not in the freefall it’s been in since 2010 or so. Yes, we just went through the “Great Resignation” — but many who resigned didn’t land the job of their dreams (or any jo

Mar 31, 2023 • 0:00

MBA2277 Ideas You Can Steal From Apple

MBA2277 Ideas You Can Steal From Apple

As they say, “Success leaves clues.” And few companies have left more clues behind than Apple — even for small businesses. You don’t have to be a giant to make these moves. You just have to dare. After all, Apple was a startup once, too. Today, we break down a few key things that Apple has always done well. From the way they create their products to the way they market, Apple cut a new path through tech. Their strategies aren’t just for fancy phones, though! No matter what you sell, the bedrock

Mar 30, 2023 • 0:00

MBA2277 Ideas You Can Steal From Apple

MBA2277 Ideas You Can Steal From Apple

As they say, “Success leaves clues.” And few companies have left more clues behind than Apple — even for small businesses. You don’t have to be a giant to make these moves. You just have to dare. After all, Apple was a startup once, too. Today, we break down a few key things that Apple has always done well. From the way they create their products to the way they market, Apple cut a new path through tech. Their strategies aren’t just for fancy phones, though! No matter what you sell, the bedrock

Mar 30, 2023 • 18:01

MBA2276 Q&A Wednesday: How do I price my first product?

MBA2276 Q&A Wednesday: How do I price my first product?

Setting your first price for your first product can feel…scary. But most new entrepreneurs err on the wrong side of the equation, undervaluing their product or service in a way that can backfire — badly. It’s Q&A Wednesday, and we’ve got a listener with a new software product. But what should it cost? A common misconception is that the lowest price will attract the most customers. However, this strategy isn’t sustainable in the long run, because it limits the revenue you can invest in making yo

Mar 29, 2023 • 0:00

MBA2276 Q&A Wednesday: How do I price my first product?

MBA2276 Q&A Wednesday: How do I price my first product?

Setting your first price for your first product can feel…scary. But most new entrepreneurs err on the wrong side of the equation, undervaluing their product or service in a way that can backfire — badly. It’s Q&A Wednesday, and we’ve got a listener with a new software product. But what should it cost? A common misconception is that the lowest price will attract the most customers. However, this strategy isn’t sustainable in the long run, because it limits the revenue you can invest in making yo

Mar 29, 2023 • 16:05

MBA2275 5 Sales Strategies That Don’t Scale

MBA2275 5 Sales Strategies That Don’t Scale

A personal touch can set your business apart — even when there’s no chance you’ll be able to do it for everyone. So why do new businesses avoid strategies that don’t scale…even while they’re still small? Sometimes, there’s a such thing as being too efficient, even in business. It’s the inverse of the old saying, “What got you here won’t get you there.” Of course you’ll have to evolve your strategies when your business gets bigger — but while it’s still young, you can afford to go above and beyo

Mar 28, 2023 • 0:00

MBA2275 5 Sales Strategies That Don’t Scale

MBA2275 5 Sales Strategies That Don’t Scale

A personal touch can set your business apart — even when there’s no chance you’ll be able to do it for everyone. So why do new businesses avoid strategies that don’t scale…even while they’re still small? Sometimes, there’s a such thing as being too efficient, even in business. It’s the inverse of the old saying, “What got you here won’t get you there.” Of course you’ll have to evolve your strategies when your business gets bigger — but while it’s still young, you can afford to go above and beyo

Mar 28, 2023 • 20:34

MBA2274 Extended Interview: Tom Ross – How to Build a Thriving Online Community

MBA2274 Extended Interview: Tom Ross – How to Build a Thriving Online Community

Sometimes, it’s not the brand that’s the star of the show — it’s the community. As today’s special guest explains, an intentionally fostered community can be as valuable an asset as your product! Yes, you read that right. When it comes to everything from marketing to your company’s valuation, a well-planned and managed community can be worth its weight in gold. But too many entrepreneurs simply open an online space and then…hope people engage on their own.  That won’t do the trick. In this spec

Mar 27, 2023 • 50:13

MBA2274 Extended Interview: Tom Ross – How to Build a Thriving Online Community

MBA2274 Extended Interview: Tom Ross – How to Build a Thriving Online Community

Sometimes, it’s not the brand that’s the star of the show — it’s the community. As today’s special guest explains, an intentionally fostered community can be as valuable an asset as your product! Yes, you read that right. When it comes to everything from marketing to your company’s valuation, a well-planned and managed community can be worth its weight in gold. But too many entrepreneurs simply open an online space and then…hope people engage on their own.  That won’t do the trick. In this spec

Mar 27, 2023 • 0:00

MBA2273 My Podcasting Recording Setup + Free Ride Friday

MBA2273 My Podcasting Recording Setup + Free Ride Friday

Ever wonder how we make your favorite bite-sized business podcast? Wonder no more! Today, we share the exact setup in our home “studio” where we record almost every episode. That’s right — we record this professional-quality podcast at home. And so can you. We’ll share the tools we use to get consistent quality of sound, including how the setup of the room itself affects the recording. You don’t need a full-blown professional studio, or even expensive equipment, to produce a podcast. But you do

Mar 24, 2023 • 0:00

MBA2273 My Podcasting Recording Setup + Free Ride Friday

MBA2273 My Podcasting Recording Setup + Free Ride Friday

Ever wonder how we make your favorite bite-sized business podcast? Wonder no more! Today, we share the exact setup in our home “studio” where we record almost every episode. That’s right — we record this professional-quality podcast at home. And so can you. We’ll share the tools we use to get consistent quality of sound, including how the setup of the room itself affects the recording. You don’t need a full-blown professional studio, or even expensive equipment, to produce a podcast. But you do

Mar 24, 2023 • 18:29

MBA2272 Why It’s So Hard To Fire Someone & How To Do It The Right Way

MBA2272 Why It’s So Hard To Fire Someone & How To Do It The Right Way

Firing people is never fun, unless you’re the kind of boss who someone is better off not working for. But firing people is almost inevitable, especially as your team and business grows. Better to be prepared! Today, we take a hard look at this hard — but necessary — task. Besides the obvious cringe-worthiness of taking someone’s living away, firing people is uncomfortable because it’s not just about their failure. If you hired this person, it means you messed up too, miscalculating whether they

Mar 23, 2023 • 14:52

MBA2272 Why It’s So Hard To Fire Someone & How To Do It The Right Way

MBA2272 Why It’s So Hard To Fire Someone & How To Do It The Right Way

Firing people is never fun, unless you’re the kind of boss who someone is better off not working for. But firing people is almost inevitable, especially as your team and business grows. Better to be prepared! Today, we take a hard look at this hard — but necessary — task. Besides the obvious cringe-worthiness of taking someone’s living away, firing people is uncomfortable because it’s not just about their failure. If you hired this person, it means you messed up too, miscalculating whether they

Mar 23, 2023 • 0:00

MBA2271 Q&A Wednesday: I’m stuck! My business is not growing. What do I do?

MBA2271 Q&A Wednesday: I’m stuck! My business is not growing. What do I do?

To borrow a quote from a book title, “What got you here won’t get you there.” It’s normal for new businesses to hit a plateau after a period of initial growth. But how do you…y’know, move past it? It’s Q&A Wednesday, and we’ve got a listener with exactly that problem. Plateaus can happen for any number of reasons. Market saturation, changing consumer preferences, economic downturns, competition — the list goes on. When it happens, get your lab coat on! Because the best thing you can do is exper

Mar 22, 2023 • 12:17

MBA2271 Q&A Wednesday: I’m stuck! My business is not growing. What do I do?

MBA2271 Q&A Wednesday: I’m stuck! My business is not growing. What do I do?

To borrow a quote from a book title, “What got you here won’t get you there.” It’s normal for new businesses to hit a plateau after a period of initial growth. But how do you…y’know, move past it? It’s Q&A Wednesday, and we’ve got a listener with exactly that problem. Plateaus can happen for any number of reasons. Market saturation, changing consumer preferences, economic downturns, competition — the list goes on. When it happens, get your lab coat on! Because the best thing you can do is exper

Mar 22, 2023 • 0:00

MBA2270 Lessons Learned From Silicon Valley Bank’s Failure

MBA2270 Lessons Learned From Silicon Valley Bank’s Failure

Yikes. The collapse of SVB is one of the biggest stories in business, as depositors, investors, and investees react to what can only be described as a full-blown disaster. But what can you learn from it? You don’t have to be in Silicon Valley to take a lesson from all this. We won’t be analyzing the specific causes of SVB’s faceplant. But we will explore how SVB broke some of the most basic rules of business, with predictable results. The same thing can happen to any business that doesn’t activ

Mar 21, 2023 • 0:00

MBA2270 Lessons Learned From Silicon Valley Bank’s Failure

MBA2270 Lessons Learned From Silicon Valley Bank’s Failure

Yikes. The collapse of SVB is one of the biggest stories in business, as depositors, investors, and investees react to what can only be described as a full-blown disaster. But what can you learn from it? You don’t have to be in Silicon Valley to take a lesson from all this. We won’t be analyzing the specific causes of SVB’s faceplant. But we will explore how SVB broke some of the most basic rules of business, with predictable results. The same thing can happen to any business that doesn’t activ

Mar 21, 2023 • 14:22

MBA2269 Bonus Episode: You’re going to love The Hustle Daily Show

MBA2269 Bonus Episode: You’re going to love The Hustle Daily Show

Love the Hustle’s email? Now they have a podcast. Break down biz headlines in 10 min – and how it affects you. Plus random fun bits like Bob Ross thing. Fun, informative. Ep about free stuff, and why people go so crazy for it and why it’s a great biz strategy. Here’s a crazy idea: a short daily podcast with valuable lessons and insights about business! And no, we’re not talking about The $100 MBA Show. Today, we’re sharing an episode of The Hustle Daily Show. This podcast from the creators of T

Mar 20, 2023 • 31:51

MBA2269 Bonus Episode: You’re going to love The Hustle Daily Show

MBA2269 Bonus Episode: You’re going to love The Hustle Daily Show

Love the Hustle’s email? Now they have a podcast. Break down biz headlines in 10 min – and how it affects you. Plus random fun bits like Bob Ross thing. Fun, informative. Ep about free stuff, and why people go so crazy for it and why it’s a great biz strategy. Here’s a crazy idea: a short daily podcast with valuable lessons and insights about business! And no, we’re not talking about The $100 MBA Show. Today, we’re sharing an episode of The Hustle Daily Show. This podcast from the creators of T

Mar 20, 2023 • 0:00

MBA2268 The Business of Japan P4: How I’m Tapping Into a 5.6 Trillion-Dollar Economy

MBA2268 The Business of Japan P4: How I’m Tapping Into a 5.6 Trillion-Dollar Economy

We’ve learned a ton about business in Japan, and how the country offers incredible opportunities for small business (including Western ones). Now, it’s time to take the first concrete steps. So what do we do? Today, we put our Ja-plan into action.  We’re making a few small — but important — moves to introduce ourselves and our company to the country. You won’t see a new $100 MBA Show or WebinarNinja headquarters in Tokyo, but we’re making connections and developing ways to offer our content and

Mar 20, 2023 • 0:00

MBA2268 The Business of Japan P4: How I’m Tapping Into a 5.6 Trillion-Dollar Economy

MBA2268 The Business of Japan P4: How I’m Tapping Into a 5.6 Trillion-Dollar Economy

We’ve learned a ton about business in Japan, and how the country offers incredible opportunities for small business (including Western ones). Now, it’s time to take the first concrete steps. So what do we do? Today, we put our Ja-plan into action.  We’re making a few small — but important — moves to introduce ourselves and our company to the country. You won’t see a new $100 MBA Show or WebinarNinja headquarters in Tokyo, but we’re making connections and developing ways to offer our content and

Mar 20, 2023 • 16:25

MBA2267 Why Blog Comments Are Dead + Free Ride Friday

MBA2267 Why Blog Comments Are Dead + Free Ride Friday

“What got you here won’t get you there,” as the saying goes. And while a good blog is still a powerful marketing tool, one thing we can finally put to bed forever is the Comments section.  Today, we explain why — and what you can do instead. We all remember the early days of blogging, when a lively Comments section could breed an active, engaged community of potential followers or customers. Comments sections were like a million little niche town squares, and helped launch more than a few busin

Mar 17, 2023 • 0:00

MBA2267 Why Blog Comments Are Dead + Free Ride Friday

MBA2267 Why Blog Comments Are Dead + Free Ride Friday

“What got you here won’t get you there,” as the saying goes. And while a good blog is still a powerful marketing tool, one thing we can finally put to bed forever is the Comments section.  Today, we explain why — and what you can do instead. We all remember the early days of blogging, when a lively Comments section could breed an active, engaged community of potential followers or customers. Comments sections were like a million little niche town squares, and helped launch more than a few busin

Mar 17, 2023 • 11:06

MBA2266 Do Gifts Work in Business?

MBA2266 Do Gifts Work in Business?

When you buy someone a gift, what does that buy you? Do customers, partners, and others see it as an investment in your relationship, or an unasked-for transaction? Or worse, an attempted bribe? It all depends on how you give. Today, we discuss the art of the business gift. If it’s overly transactional, or impersonal, or simply has the wrong objective behind it, a gift can backfire. But if you do it the right way — which is also the way with the least predictable results — it can lead to incred

Mar 16, 2023 • 10:43

MBA2266 Do Gifts Work in Business?

MBA2266 Do Gifts Work in Business?

When you buy someone a gift, what does that buy you? Do customers, partners, and others see it as an investment in your relationship, or an unasked-for transaction? Or worse, an attempted bribe? It all depends on how you give. Today, we discuss the art of the business gift. If it’s overly transactional, or impersonal, or simply has the wrong objective behind it, a gift can backfire. But if you do it the right way — which is also the way with the least predictable results — it can lead to incred

Mar 16, 2023 • 0:00

MBA2265 Q&A Wednesday: Is a recession a bad time to start a business?

MBA2265 Q&A Wednesday: Is a recession a bad time to start a business?

Times are tough. Inflation, continuing supply chain issues, and price gouging are on the rise. Recessions are natural and inevitable — but should you wait them out before starting your own business? Spoiler alert: no. It’s Q&A Wednesday, and we’ve got a listener with a great business idea. But they’re worried about the timing. Is it smart to get into business when businesses (and consumers) are struggling? Is it better to wait a year or more and get started when people are spending more? Again…

Mar 15, 2023 • 8:25

MBA2265 Q&A Wednesday: Is a recession a bad time to start a business?

MBA2265 Q&A Wednesday: Is a recession a bad time to start a business?

Times are tough. Inflation, continuing supply chain issues, and price gouging are on the rise. Recessions are natural and inevitable — but should you wait them out before starting your own business? Spoiler alert: no. It’s Q&A Wednesday, and we’ve got a listener with a great business idea. But they’re worried about the timing. Is it smart to get into business when businesses (and consumers) are struggling? Is it better to wait a year or more and get started when people are spending more? Again…

Mar 15, 2023 • 0:00

MBA2264 Why You Need to Fire Your Customers

MBA2264 Why You Need to Fire Your Customers

The customer is always right — except when they’re not. It’s time to stop clinging to customers who aren’t serving your business, just like they’d quit your business if it wasn’t working for them. Seriously. As providers of products and services, we’re often primed to bend over backwards for our customers. But when a customer starts costing you more than they’re making you, a line’s been crossed. Today, we explore what that looks like, and how to know when it’s time to say goodbye. At some poin

Mar 14, 2023 • 16:00

MBA2264 Why You Need to Fire Your Customers

MBA2264 Why You Need to Fire Your Customers

The customer is always right — except when they’re not. It’s time to stop clinging to customers who aren’t serving your business, just like they’d quit your business if it wasn’t working for them. Seriously. As providers of products and services, we’re often primed to bend over backwards for our customers. But when a customer starts costing you more than they’re making you, a line’s been crossed. Today, we explore what that looks like, and how to know when it’s time to say goodbye. At some poin

Mar 14, 2023 • 0:00

MBA2263 The Business of Japan P3: East Meets West- Business at Its Best

MBA2263 The Business of Japan P3: East Meets West- Business at Its Best

We’ve been hanging out in Japan, learning a whole new perspective on business. Now, it’s time to explore how you can get in on the action — by actually doing business with or inside Japan. Yes, this is possible. And it’s a very good idea. Today, we explore various ways non-Japanese businesses have forged ties with Japanese entities and professionals. We’ll also get into digital nomad options in Japan, which has become much more outsider-friendly in the last few years. From infrastructure to sup

Mar 13, 2023 • 0:00

MBA2263 The Business of Japan P3: East Meets West- Business at Its Best

MBA2263 The Business of Japan P3: East Meets West- Business at Its Best

We’ve been hanging out in Japan, learning a whole new perspective on business. Now, it’s time to explore how you can get in on the action — by actually doing business with or inside Japan. Yes, this is possible. And it’s a very good idea. Today, we explore various ways non-Japanese businesses have forged ties with Japanese entities and professionals. We’ll also get into digital nomad options in Japan, which has become much more outsider-friendly in the last few years. From infrastructure to sup

Mar 13, 2023 • 12:37

MBA2262 How and Why You Should Always Sell Out + Free Ride Friday

MBA2262 How and Why You Should Always Sell Out + Free Ride Friday

The wrong approach: “I should do my best to make sure there’s always enough of my product/service for everyone who wants to buy it.” The right approach: “I should run out of stuff. Often.” Yes, this is tough to wrap your head around, especially if you’re new to business. But remember that value is defined by one thing: scarcity. That’s why people line up for new Jordans — because there will never be that many of them. Creating scarcity is a tried-and-true way to increase the value of whatever y

Mar 10, 2023 • 0:00

MBA2262 How and Why You Should Always Sell Out + Free Ride Friday

MBA2262 How and Why You Should Always Sell Out + Free Ride Friday

The wrong approach: “I should do my best to make sure there’s always enough of my product/service for everyone who wants to buy it.” The right approach: “I should run out of stuff. Often.” Yes, this is tough to wrap your head around, especially if you’re new to business. But remember that value is defined by one thing: scarcity. That’s why people line up for new Jordans — because there will never be that many of them. Creating scarcity is a tried-and-true way to increase the value of whatever y

Mar 10, 2023 • 13:39

MBA2261 The 3 Most Effective Sales Funnels

MBA2261 The 3 Most Effective Sales Funnels

Let’s cut to the chase: what’s the best way to get people to buy your thing? Today, we offer 3 answers, based on our experience. These funnels work best for us — and they might for you, too. We’ll lay out exactly how to build and manage each of these funnels, with our own products as an example.  There’s no single “best” funnel for every business. But by studying the way various funnels work — and trying them out for yourself — you can find the one that moves the most of your product or service

Mar 9, 2023 • 0:00

MBA2261 The 3 Most Effective Sales Funnels

MBA2261 The 3 Most Effective Sales Funnels

Let’s cut to the chase: what’s the best way to get people to buy your thing? Today, we offer 3 answers, based on our experience. These funnels work best for us — and they might for you, too. We’ll lay out exactly how to build and manage each of these funnels, with our own products as an example.  There’s no single “best” funnel for every business. But by studying the way various funnels work — and trying them out for yourself — you can find the one that moves the most of your product or service

Mar 9, 2023 • 15:42

MBA2260 Q&A Wednesday: Do I need to brag to be an effective marketer?

MBA2260 Q&A Wednesday: Do I need to brag to be an effective marketer?

You can’t sell your product or service if you can’t sell yourself. Confidence in branding is everything. But does that mean you have to be…full of yourself? Can you persuade without playing the peacock? After all, in a noisy market, the loudest voice often wins. It’s Q&A Wednesday, and we’re helping one listener learn how to market without being a total tool. There is a way to showcase everything that makes you awesome in a way that doesn’t seem egocentric or irritating. In fact, the best marke

Mar 8, 2023 • 11:26

MBA2260 Q&A Wednesday: Do I need to brag to be an effective marketer?

MBA2260 Q&A Wednesday: Do I need to brag to be an effective marketer?

You can’t sell your product or service if you can’t sell yourself. Confidence in branding is everything. But does that mean you have to be…full of yourself? Can you persuade without playing the peacock? After all, in a noisy market, the loudest voice often wins. It’s Q&A Wednesday, and we’re helping one listener learn how to market without being a total tool. There is a way to showcase everything that makes you awesome in a way that doesn’t seem egocentric or irritating. In fact, the best marke

Mar 8, 2023 • 0:00

MBA2259 How to Simplify Your Growth to One Number

MBA2259 How to Simplify Your Growth to One Number

Goals are hard. A goal, however, is more attainable. So how can you narrow your focus to something big and all-encompassing that’ll have the greatest impact on your business? And should you? It all comes down to a single number. There’s no shortage of business metrics you can track (and no shortage of products and services designed to help you track them). If you’re not careful, you can get lost in a sea of analytics — without actually accomplishing anything meaningful. That’s why it’s critical

Mar 7, 2023 • 11:15

MBA2259 How to Simplify Your Growth to One Number

MBA2259 How to Simplify Your Growth to One Number

Goals are hard. A goal, however, is more attainable. So how can you narrow your focus to something big and all-encompassing that’ll have the greatest impact on your business? And should you? It all comes down to a single number. There’s no shortage of business metrics you can track (and no shortage of products and services designed to help you track them). If you’re not careful, you can get lost in a sea of analytics — without actually accomplishing anything meaningful. That’s why it’s critical

Mar 7, 2023 • 0:00

MBA2258 The Business of Japan P2: The Economy of Kawaii

MBA2258 The Business of Japan P2: The Economy of Kawaii

So how exactly did a cartoon kitten take over the world? And why does Japan consistently produce products that are almost dangerously cute? It’s no accident — it’s a business strategy. Kawaii is a catch-all term for a specific aesthetic, something Japanese businesses purposely cultivate. Loosely translated, it means “cuteness.”  But kawaii is no child’s play. It’s a cultural vein that Japanese companies tap into in order to reach their target markets. By understanding what makes people go gaga

Mar 6, 2023 • 8:44

MBA2258 The Business of Japan P2: The Economy of Kawaii

MBA2258 The Business of Japan P2: The Economy of Kawaii

So how exactly did a cartoon kitten take over the world? And why does Japan consistently produce products that are almost dangerously cute? It’s no accident — it’s a business strategy. Kawaii is a catch-all term for a specific aesthetic, something Japanese businesses purposely cultivate. Loosely translated, it means “cuteness.”  But kawaii is no child’s play. It’s a cultural vein that Japanese companies tap into in order to reach their target markets. By understanding what makes people go gaga

Mar 6, 2023 • 0:00

MBA2257 4 Tech Must-Haves When Working While Traveling + Free Ride Friday

MBA2257 4 Tech Must-Haves When Working While Traveling + Free Ride Friday

Don’t leave home without these — and we’re not talking about hardware. You can’t put these items in your bag, but if you’re working on the road, each and every one is a potential lifesaver. Not to mention…a trip-saver. Wherever you go, you can’t predict exactly what the situation will be re: Internet, security, and your ability to communicate with the rest of your team. For that reason, it’s important to build in some fail-safes so that whatever happens, you can get the job done from wherever y

Mar 3, 2023 • 0:00

MBA2257 4 Tech Must-Haves When Working While Traveling + Free Ride Friday

MBA2257 4 Tech Must-Haves When Working While Traveling + Free Ride Friday

Don’t leave home without these — and we’re not talking about hardware. You can’t put these items in your bag, but if you’re working on the road, each and every one is a potential lifesaver. Not to mention…a trip-saver. Wherever you go, you can’t predict exactly what the situation will be re: Internet, security, and your ability to communicate with the rest of your team. For that reason, it’s important to build in some fail-safes so that whatever happens, you can get the job done from wherever y

Mar 3, 2023 • 19:56

MBA2256 How to Choose a Business Model That Works For You

MBA2256 How to Choose a Business Model That Works For You

It’s not as simple as “make stuff, sell stuff.” Of course it can be, but there are other ways to make money on your own. Before you start your first (or next) business, listen to this episode. Our intrepid host Omar has started several businesses in his day. And he’s learned how critical it is to choose the right model — regardless of the industry or niche. These days it’s SaaS (Software as a Service), as in our webinar platform. It’s also course creation and coaching, aka selling content and s

Mar 2, 2023 • 0:00

MBA2256 How to Choose a Business Model That Works For You

MBA2256 How to Choose a Business Model That Works For You

It’s not as simple as “make stuff, sell stuff.” Of course it can be, but there are other ways to make money on your own. Before you start your first (or next) business, listen to this episode. Our intrepid host Omar has started several businesses in his day. And he’s learned how critical it is to choose the right model — regardless of the industry or niche. These days it’s SaaS (Software as a Service), as in our webinar platform. It’s also course creation and coaching, aka selling content and s

Mar 2, 2023 • 15:36

MBA2255 Q&A Wednesday: Should I create videos for YouTube or Instagram to grow my travel blog?

MBA2255 Q&A Wednesday: Should I create videos for YouTube or Instagram to grow my travel blog?

Writers rule the Internet, but videographers are the gatekeepers. So what’s the best way to use video to support a blog? Today, we weigh the two biggest options: YouTube and the ‘Gram. If you could only focus on one, which is the most effective? It’s Q&A Wednesday, and we’ve got a listener with a travel blog. The good stuff is in the articles, but this savvy blogger knows that people find their way into content via visual media these days. The plan: dump some time and resources into YouTube or

Mar 1, 2023 • 18:29

MBA2255 Q&A Wednesday: Should I create videos for YouTube or Instagram to grow my travel blog?

MBA2255 Q&A Wednesday: Should I create videos for YouTube or Instagram to grow my travel blog?

Writers rule the Internet, but videographers are the gatekeepers. So what’s the best way to use video to support a blog? Today, we weigh the two biggest options: YouTube and the ‘Gram. If you could only focus on one, which is the most effective? It’s Q&A Wednesday, and we’ve got a listener with a travel blog. The good stuff is in the articles, but this savvy blogger knows that people find their way into content via visual media these days. The plan: dump some time and resources into YouTube or

Mar 1, 2023 • 0:00

MBA2254 Coaching via Email: The How & Why

MBA2254 Coaching via Email: The How & Why

When we think coaching, we think live calls. But it’s not the only way. Yes, you can coach via email (you heard that right). Today, we explore why you should, and how it works. It’s really pretty ingenious. Because it’s asynchronous, you can coach people whose schedules don’t align with yours. Because it’s written, you can reach people who aren’t comfortable with live video. Because it’s email, you can keep the whole program focused only on what matters most with greater efficiency.  In fact, g

Feb 28, 2023 • 0:00

MBA2254 Coaching via Email: The How & Why

MBA2254 Coaching via Email: The How & Why

When we think coaching, we think live calls. But it’s not the only way. Yes, you can coach via email (you heard that right). Today, we explore why you should, and how it works. It’s really pretty ingenious. Because it’s asynchronous, you can coach people whose schedules don’t align with yours. Because it’s written, you can reach people who aren’t comfortable with live video. Because it’s email, you can keep the whole program focused only on what matters most with greater efficiency.  In fact, g

Feb 28, 2023 • 12:25

MBA2253 The Business of Japan P1: Why Japan Is So Good at Business

MBA2253 The Business of Japan P1: Why Japan Is So Good at Business

Japan does business differently. Today kicks off a 4-part series on the Japanese approach to everything from product development to customer service — and why it all just…works. We begin with Part 1, an exploration of the cultural attitudes and values that position Japanese entrepreneurs to succeed wildly. …and no, you don’t have to be Japanese to do some of this yourself. It’s all rooted in a different notion of what “success” actually means. For Westerners, the endgame is the primary focus, a

Feb 27, 2023 • 0:00

MBA2253 The Business of Japan P1: Why Japan Is So Good at Business

MBA2253 The Business of Japan P1: Why Japan Is So Good at Business

Japan does business differently. Today kicks off a 4-part series on the Japanese approach to everything from product development to customer service — and why it all just…works. We begin with Part 1, an exploration of the cultural attitudes and values that position Japanese entrepreneurs to succeed wildly. …and no, you don’t have to be Japanese to do some of this yourself. It’s all rooted in a different notion of what “success” actually means. For Westerners, the endgame is the primary focus, a

Feb 27, 2023 • 15:33

MBA2252 4 Ways to Increase Your Email Open Rates in 2023 + Free Ride Friday

MBA2252 4 Ways to Increase Your Email Open Rates in 2023 + Free Ride Friday

The best email campaign in the world won’t help your business if no one reads it. So how can you make sure people actually see what you’re saying (without misleading subject lines, that is)? Today, we offer a few very specific answers. In both of our businesses, we’ve had ups and downs in our open rates. Along the way, we’ve discovered some moves that work. In this episode, we’ll share 4 things that reliably moved the needle for us.  The best part? It’s not the elaborate or overly technical stu

Feb 24, 2023 • 15:54

MBA2252 4 Ways to Increase Your Email Open Rates in 2023 + Free Ride Friday

MBA2252 4 Ways to Increase Your Email Open Rates in 2023 + Free Ride Friday

The best email campaign in the world won’t help your business if no one reads it. So how can you make sure people actually see what you’re saying (without misleading subject lines, that is)? Today, we offer a few very specific answers. In both of our businesses, we’ve had ups and downs in our open rates. Along the way, we’ve discovered some moves that work. In this episode, we’ll share 4 things that reliably moved the needle for us.  The best part? It’s not the elaborate or overly technical stu

Feb 24, 2023 • 0:00

MBA2251 How Much Can You Earn on YouTube in 2023?

MBA2251 How Much Can You Earn on YouTube in 2023?

YouTube: it’s one heckuva revenue-generator for anyone making video content. But how much can you really expect to bring in? And how can you optimize your approach to earn the most? Today, we unpack how to monetize your YouTube channel. Yes, we’ll discuss the ad revenue model — but it’s not the only way to get paid for YouTubing. In this episode, we’ll explore a few ways to turn videos into profit, and how some of the best YouTubers out there make their living. We’ll dive deep into exactly how

Feb 23, 2023 • 12:55

MBA2251 How Much Can You Earn on YouTube in 2023?

MBA2251 How Much Can You Earn on YouTube in 2023?

YouTube: it’s one heckuva revenue-generator for anyone making video content. But how much can you really expect to bring in? And how can you optimize your approach to earn the most? Today, we unpack how to monetize your YouTube channel. Yes, we’ll discuss the ad revenue model — but it’s not the only way to get paid for YouTubing. In this episode, we’ll explore a few ways to turn videos into profit, and how some of the best YouTubers out there make their living. We’ll dive deep into exactly how

Feb 23, 2023 • 0:00

MBA2250 Q&A Wednesday: How many support messages is too many for one team member?

MBA2250 Q&A Wednesday: How many support messages is too many for one team member?

Customer Support should never be a secondary concern — it’s a selling point, and key to fighting churn. But a listener wants to know: how much Support can you expect your team to offer?  It’s Q&A Wednesday, and our listener has more Support requests than the current (single) Support agent can handle. Is it because there are more requests than any one person can deal with? Or is it because this one person isn’t measuring up? And how the heck can you tell, either way? Fortunately, we’ve got a lot

Feb 22, 2023 • 14:54

MBA2250 Q&A Wednesday: How many support messages is too many for one team member?

MBA2250 Q&A Wednesday: How many support messages is too many for one team member?

Customer Support should never be a secondary concern — it’s a selling point, and key to fighting churn. But a listener wants to know: how much Support can you expect your team to offer?  It’s Q&A Wednesday, and our listener has more Support requests than the current (single) Support agent can handle. Is it because there are more requests than any one person can deal with? Or is it because this one person isn’t measuring up? And how the heck can you tell, either way? Fortunately, we’ve got a lot

Feb 22, 2023 • 0:00

MBA2249 How Sell More Products Passively with a Deadline Funnel

MBA2249 How Sell More Products Passively with a Deadline Funnel

Urgency sells. But nothing turns people off like fake urgency (y’know, like those furniture stores that’ve been “going out of business” for the last 20 years). So how can you get folks to “buy now” without sounding full of it? The answer: deadline funnels. Deadline funnels are an automated way to create individualized timed special offers — emphasis on “timed.” The lead engages with your content, and the clock starts ticking. If they don’t buy…they really do miss out on the offer. At best, it h

Feb 21, 2023 • 14:56

MBA2249 How to Sell More Products Passively with a Deadline Funnel

MBA2249 How to Sell More Products Passively with a Deadline Funnel

Urgency sells. But nothing turns people off like fake urgency (y’know, like those furniture stores that’ve been “going out of business” for the last 20 years). So how can you get folks to “buy now” without sounding full of it? The answer: deadline funnels. Deadline funnels are an automated way to create individualized timed special offers — emphasis on “timed.” The lead engages with your content, and the clock starts ticking. If they don’t buy…they really do miss out on the offer. At best, it h

Feb 21, 2023 • 0:00

MBA2248 Extended Interview: Bradley T. Morris – How to Build a Business That You Love

MBA2248 Extended Interview: Bradley T. Morris – How to Build a Business That You Love

Don’t settle for success. Build a business you’re over the moon about! Today, we sit down with someone who did exactly that: Majik Media’s Bradley T. Morris. Bradley built the life of his dreams — which mostly involves adventures, night golf, and co-creating products with his 6-year-old son — by staying true to what really made him tick (and ditching the rest).  He even gave up social media, just because it’s not a good vibe. And that decision has in no way harmed his considerable success. In th

Feb 20, 2023 • 50:34

MBA2248 Extended Interview: Bradley T. Morris – How to Build a Business That You Love

MBA2248 Extended Interview: Bradley T. Morris – How to Build a Business That You Love

Don’t settle for success. Build a business you’re over the moon about! Today, we sit down with someone who did exactly that: Majik Media’s Bradley T. Morris. Bradley built the life of his dreams — which mostly involves adventures, night golf, and co-creating products with his 6-year-old son — by staying true to what really made him tick (and ditching the rest).  He even gave up social media, just because it’s not a good vibe. And that decision has in no way harmed his considerable success. In th

Feb 20, 2023 • 0:00

MBA2247 Should You Build a Business to Sell or a Lifestyle Business? + Free Ride Friday

MBA2247 Should You Build a Business to Sell or a Lifestyle Business? + Free Ride Friday

Is your business a lifetime commitment — or a way out? Today we explore the difference between “lifestyle” businesses and businesses designed for (eventual) sale.  Which one are you building?  Thing is, you need to answer that question, like yesterday. Because the way you build and run your business will differ wildly depending on what your endgame is.  “Lifestyle” businesses are all yours. You’re going to do it for as long as possible, maybe for the rest of your working life. Because of that, y

Feb 17, 2023 • 16:42

MBA2247 Should You Build a Business to Sell or a Lifestyle Business? + Free Ride Friday

MBA2247 Should You Build a Business to Sell or a Lifestyle Business? + Free Ride Friday

Is your business a lifetime commitment — or a way out? Today we explore the difference between “lifestyle” businesses and businesses designed for (eventual) sale.  Which one are you building?  Thing is, you need to answer that question, like yesterday. Because the way you build and run your business will differ wildly depending on what your endgame is.  “Lifestyle” businesses are all yours. You’re going to do it for as long as possible, maybe for the rest of your working life. Because of that, y

Feb 17, 2023 • 0:00

MBA2246 Why You Need to Start Saving Cash In Your Business

MBA2246 Why You Need to Start Saving Cash In Your Business

Recession anyone? Sooner or later, a rainy day comes. But with a little planning ahead, you can thrive in the rain.  Today, we explain how the current economic moment is the perfect example of why you need a war chest.  When the economy slows and interest rates rise, it becomes much more expensive to borrow the cash you need to invest in your business…unless you borrow it from yourself, that is. And while you’re not likely to have pockets as deep as the bank’s, you might be surprised at what you

Feb 16, 2023 • 0:00

MBA2246 Why You Need to Start Saving Cash In Your Business

MBA2246 Why You Need to Start Saving Cash In Your Business

Recession anyone? Sooner or later, a rainy day comes. But with a little planning ahead, you can thrive in the rain.  Today, we explain how the current economic moment is the perfect example of why you need a war chest.  When the economy slows and interest rates rise, it becomes much more expensive to borrow the cash you need to invest in your business…unless you borrow it from yourself, that is. And while you’re not likely to have pockets as deep as the bank’s, you might be surprised at what you

Feb 16, 2023 • 13:58

MBA2245 Q&A Wednesday: How do you spend less time on social media?

MBA2245 Q&A Wednesday: How do you spend less time on social media?

Are you using social media, or is it using you?  Today, we share tried-and-true strategies for using these addictive platforms strategically — not mindlessly. Facebook, Insta, and the rest can be incredibly valuable tools. But they don’t exist to serve your business. They exist to serve their own. If you’re not careful, you can end up investing your time and energy into something that benefits Zuckerberg and Musk more than it benefits you. It’s Q&A Wednesday, and one of our listeners has seen th

Feb 15, 2023 • 0:00

MBA2245 Q&A Wednesday: How do you spend less time on social media?

MBA2245 Q&A Wednesday: How do you spend less time on social media?

Are you using social media, or is it using you?  Today, we share tried-and-true strategies for using these addictive platforms strategically — not mindlessly. Facebook, Insta, and the rest can be incredibly valuable tools. But they don’t exist to serve your business. They exist to serve their own. If you’re not careful, you can end up investing your time and energy into something that benefits Zuckerberg and Musk more than it benefits you. It’s Q&A Wednesday, and one of our listeners has seen th

Feb 15, 2023 • 14:48

MBA2244 How to Know It’s Time to Upgrade Your Team

MBA2244 How to Know It’s Time to Upgrade Your Team

Nothing stays the same forever — not if it’s going to grow. That’s true for your team, too. If your team isn’t getting better, it’s stagnating. Which means your business is stagnating. Which means your business is dying. So how do you stop this from happening? How do you keep your team out of a rut? At some point, you’ll probably have to replace some people. You can’t let fear of change (or potential confrontation) stop you from helping your business thrive. But here’s the good news: sometimes y

Feb 14, 2023 • 0:00

MBA2244 How to Know It’s Time to Upgrade Your Team

MBA2244 How to Know It’s Time to Upgrade Your Team

Nothing stays the same forever — not if it’s going to grow. That’s true for your team, too. If your team isn’t getting better, it’s stagnating. Which means your business is stagnating. Which means your business is dying. So how do you stop this from happening? How do you keep your team out of a rut? At some point, you’ll probably have to replace some people. You can’t let fear of change (or potential confrontation) stop you from helping your business thrive. But here’s the good news: sometimes y

Feb 14, 2023 • 14:16

MBA2243 Guest Teacher – Stephen Key – How to Bring an Idea to Market Without Starting a Business.

MBA2243 Guest Teacher – Stephen Key – How to Bring an Idea to Market Without Starting a Business.

You have a great idea for a product. But you don’t have the time, resources, or know-how to bring it to life. No problem. Today’s guest teacher, Stephen Key, knows all there is to know about “open innovation” — allowing other companies to license your idea and bring it to market. They take the risk. They do the work. You reap the benefits. It’s a win-win! Of course, you have to do some legwork first. In this episode, Stephen will walk you through the process of securing the rights to your idea,

Feb 13, 2023 • 0:00

MBA2243 Guest Teacher – Stephen Key – How to Bring an Idea to Market Without Starting a Business.

MBA2243 Guest Teacher – Stephen Key – How to Bring an Idea to Market Without Starting a Business.

You have a great idea for a product. But you don’t have the time, resources, or know-how to bring it to life. No problem. Today’s guest teacher, Stephen Key, knows all there is to know about “open innovation” — allowing other companies to license your idea and bring it to market. They take the risk. They do the work. You reap the benefits. It’s a win-win! Of course, you have to do some legwork first. In this episode, Stephen will walk you through the process of securing the rights to your idea,

Feb 13, 2023 • 18:44

MBA2242 How to Use Your Competition In Your Marketing + Free Ride Friday

MBA2242 How to Use Your Competition In Your Marketing + Free Ride Friday

Competition is a good thing — if you know how to use it. We often think it’d be great to be the only one selling what we’re selling. But if that were true, it wouldn’t be an awesome sign re: consumer demand. So instead of being afraid of the competition, let’s turn it to our advantage! In this episode, we’ll share a few ways. With examples from famous brands and our own businesses, we’ll explore how companies that are willing to stand side-by-side with the alternatives win. The key is to underst

Feb 10, 2023 • 0:00

MBA2242 How to Use Your Competition In Your Marketing + Free Ride Friday

MBA2242 How to Use Your Competition In Your Marketing + Free Ride Friday

Competition is a good thing — if you know how to use it. We often think it’d be great to be the only one selling what we’re selling. But if that were true, it wouldn’t be an awesome sign re: consumer demand. So instead of being afraid of the competition, let’s turn it to our advantage! In this episode, we’ll share a few ways. With examples from famous brands and our own businesses, we’ll explore how companies that are willing to stand side-by-side with the alternatives win. The key is to underst

Feb 10, 2023 • 14:03

MBA2241 Why Three is The Magic Number in Business

MBA2241 Why Three is The Magic Number in Business

Sometimes the simplest tricks have the most dramatic results. Case in point: The Rule of 3. Human brain psychology 101 teaches us that people are selective about what goes into their memories. If it’s not easily understandable, digestible, and recallable, our brains won’t make space for it. But with the right structure and rhythm, almost anything can find a place on the “top shelf” of our minds. That includes marketing and sales material. Today, we explore how dividing things — everything, reall

Feb 9, 2023 • 0:00

MBA2241 Why Three is The Magic Number in Business

MBA2241 Why Three is The Magic Number in Business

Sometimes the simplest tricks have the most dramatic results. Case in point: The Rule of 3. Human brain psychology 101 teaches us that people are selective about what goes into their memories. If it’s not easily understandable, digestible, and recallable, our brains won’t make space for it. But with the right structure and rhythm, almost anything can find a place on the “top shelf” of our minds. That includes marketing and sales material. Today, we explore how dividing things — everything, reall

Feb 9, 2023 • 13:36

MBA2240 Q&A Wednesday: Should I offer an unlimited paid leave policy for my team?

MBA2240 Q&A Wednesday: Should I offer an unlimited paid leave policy for my team?

How much time off is too much?  Or is there any such thing as too much? In an era of high employment and the ‘Great Resignation,’ it can be tough to make your company the place to be for the most talented and dedicated employees. One benefit some startups have tried sounds a little extreme, but it’s a thing: unlimited leave.  The question: does that really work out? It’s Q&A Wednesday, and we’ve got a listener with a small software startup who wants to scale up. They’re considering a no-limits t

Feb 8, 2023 • 14:27

MBA2240 Q&A Wednesday: Should I offer an unlimited paid leave policy for my team?

MBA2240 Q&A Wednesday: Should I offer an unlimited paid leave policy for my team?

How much time off is too much?  Or is there any such thing as too much? In an era of high employment and the ‘Great Resignation,’ it can be tough to make your company the place to be for the most talented and dedicated employees. One benefit some startups have tried sounds a little extreme, but it’s a thing: unlimited leave.  The question: does that really work out? It’s Q&A Wednesday, and we’ve got a listener with a small software startup who wants to scale up. They’re considering a no-limits t

Feb 8, 2023 • 0:00

MBA2239 5 Mistakes To Avoid When Running Live Events in 2023

MBA2239 5 Mistakes To Avoid When Running Live Events in 2023

Live events are back — but that doesn’t mean things are exactly the way they used to be.  From a small meetup to a major conference, the way you plan and execute a live event might need some adjusting. Attitudes, expectations, and realities have changed drastically in the last few years. As in all things business, those who fail to evolve get left behind. Today, we’ll explore 5 things that can totally derail your next live event, if you’re not careful to avoid them. We’ll explain what’s changed

Feb 7, 2023 • 0:00

MBA2239 5 Mistakes To Avoid When Running Live Events in 2023

MBA2239 5 Mistakes To Avoid When Running Live Events in 2023

Live events are back — but that doesn’t mean things are exactly the way they used to be.  From a small meetup to a major conference, the way you plan and execute a live event might need some adjusting. Attitudes, expectations, and realities have changed drastically in the last few years. As in all things business, those who fail to evolve get left behind. Today, we’ll explore 5 things that can totally derail your next live event, if you’re not careful to avoid them. We’ll explain what’s changed

Feb 7, 2023 • 19:35

MBA2238 Guest Teacher – Alvin Poh – How to hire the right people in order to scale up your business

MBA2238 Guest Teacher – Alvin Poh – How to hire the right people in order to scale up your business

Fact: No matter what you do, you will never scale your business. Your team will. That’s what scaling is: growing your business beyond what any one person can accomplish on their own. Which means that one of the most important keys to scaling is assembling the right crew. Today’s guest teacher knows a thing or two about that. In fact, he scaled his way up from solopreneurship to a team of over a hundred — and a $30 million ext. Today, Alvin Poh is here to explain how he built the team that took

Feb 6, 2023 • 18:42

MBA2238 Guest Teacher – Alvin Poh – How to hire the right people in order to scale up your business

MBA2238 Guest Teacher – Alvin Poh – How to hire the right people in order to scale up your business

Fact: No matter what you do, you will never scale your business. Your team will. That’s what scaling is: growing your business beyond what any one person can accomplish on their own. Which means that one of the most important keys to scaling is assembling the right crew. Today’s guest teacher knows a thing or two about that. In fact, he scaled his way up from solopreneurship to a team of over a hundred — and a $30 million ext. Today, Alvin Poh is here to explain how he built the team that took

Feb 6, 2023 • 0:00

MBA2237 How Make 10K a Month with Live Courses  + Free Ride Friday

MBA2237 How Make 10K a Month with Live Courses + Free Ride Friday

There are lots of ways to share what you know. But one is the most complete, comprehensive, and effective: live courses. They’re the closest thing to teaching someone in person. More intimate than a blog post or YouTube video, more in-depth than a webinar, the live course is the ultimate way to sell your unique knowledge and experience. Today, we’ll explain how that’s easily worth $10k per month. We’ll share the three basic steps to creating, marketing, and selling a killer live course. If you’r

Feb 3, 2023 • 18:49

MBA2237 How Make 10K a Month with Live Courses  + Free Ride Friday

MBA2237 How Make 10K a Month with Live Courses + Free Ride Friday

There are lots of ways to share what you know. But one is the most complete, comprehensive, and effective: live courses. They’re the closest thing to teaching someone in person. More intimate than a blog post or YouTube video, more in-depth than a webinar, the live course is the ultimate way to sell your unique knowledge and experience. Today, we’ll explain how that’s easily worth $10k per month. We’ll share the three basic steps to creating, marketing, and selling a killer live course. If you’r

Feb 3, 2023 • 0:00

MBA2236 The Truth About Business Success You Don’t Want To Hear

MBA2236 The Truth About Business Success You Don’t Want To Hear

It’s not that you won’t like it. It’s that you might find it confusing, or hard to believe. But it’s true. Also — despite being an answer of sorts — it raises some questions. But if you implement this one very basic principle, you’ll see results. We have. Other entrepreneurs we’ve worked with and coached have.  But it can take time. This isn’t some ancient secret or a newfangled “hack” sweeping the Internet. It’s basic, bare-bones, tried-and-true business reality. It’s worked for everyone from

Feb 2, 2023 • 0:00

MBA2236 The Truth About Business Success You Don’t Want To Hear

MBA2236 The Truth About Business Success You Don’t Want To Hear

It’s not that you won’t like it. It’s that you might find it confusing, or hard to believe. But it’s true. Also — despite being an answer of sorts — it raises some questions. But if you implement this one very basic principle, you’ll see results. We have. Other entrepreneurs we’ve worked with and coached have.  But it can take time. This isn’t some ancient secret or a newfangled “hack” sweeping the Internet. It’s basic, bare-bones, tried-and-true business reality. It’s worked for everyone from

Feb 2, 2023 • 17:03

MBA2235 Q&A Wednesday: Can I monetize my podcast that only has 500 listeners an episode?

MBA2235 Q&A Wednesday: Can I monetize my podcast that only has 500 listeners an episode?

Success isn’t a matter of size. In fact, you can make a decent profit with even a small audience — if you know how to monetize it. It’s Q&A Wednesday, and we’re helping a fellow podcaster figure out how to generate revenue. Our listener has their own podcast audience of about 500. Not massive, but not anything to sneeze at either. Is that a big enough crowd to attract some podcast sponsors? If not, then what? Today, we’ll explore how even the most niche audience can be a gold mine.  We’ll discus

Feb 1, 2023 • 13:11

MBA2235 Q&A Wednesday: Can I monetize my podcast that only has 500 listeners an episode?

MBA2235 Q&A Wednesday: Can I monetize my podcast that only has 500 listeners an episode?

Success isn’t a matter of size. In fact, you can make a decent profit with even a small audience — if you know how to monetize it. It’s Q&A Wednesday, and we’re helping a fellow podcaster figure out how to generate revenue. Our listener has their own podcast audience of about 500. Not massive, but not anything to sneeze at either. Is that a big enough crowd to attract some podcast sponsors? If not, then what? Today, we’ll explore how even the most niche audience can be a gold mine.  We’ll discus

Feb 1, 2023 • 0:00

MBA2234 5 Steps to Launching a YouTube Channel 2023

MBA2234 5 Steps to Launching a YouTube Channel 2023

YouTube: it’s the top platform for online content consumption, by a mile. With millions of eyeballs watching countless hours of video each day, entrepreneurs are scrambling to establish a YouTube presence. And for good reason — with so many potential customers on the platform, the potential for reaching your target audience and building a strong brand is huge.  But with so much competition, it can be tough to stand out.  That’s why on today’s episode, we’re diving deep into the world of YouTube,

Jan 31, 2023 • 15:40

MBA2234 5 Steps to Launching a YouTube Channel 2023

MBA2234 5 Steps to Launching a YouTube Channel 2023

YouTube: it’s the top platform for online content consumption, by a mile. With millions of eyeballs watching countless hours of video each day, entrepreneurs are scrambling to establish a YouTube presence. And for good reason — with so many potential customers on the platform, the potential for reaching your target audience and building a strong brand is huge.  But with so much competition, it can be tough to stand out.  That’s why on today’s episode, we’re diving deep into the world of YouTube,

Jan 31, 2023 • 0:00

MBA2233 Must Read: Expert Secrets by Russell Brunson

MBA2233 Must Read: Expert Secrets by Russell Brunson

Not everything in every “Must Read” is a…must. But that doesn’t mean you can’t learn something valuable from it. Today we tackle Expert Secrets by one of the most influential personalities in entrepreneurship: Russell Brunson. In this book, Brunson teaches you how to position yourself as an expert in your field and build a strong following. It’s a comprehensive guide to creating a “tribe,” and turning expertise into revenue.   We liked most of it. The rest of it was still worth reading! Brunson’

Jan 30, 2023 • 20:15

MBA2233 Must Read: Expert Secrets by Russell Brunson

MBA2233 Must Read: Expert Secrets by Russell Brunson

Not everything in every “Must Read” is a…must. But that doesn’t mean you can’t learn something valuable from it. Today we tackle Expert Secrets by one of the most influential personalities in entrepreneurship: Russell Brunson. In this book, Brunson teaches you how to position yourself as an expert in your field and build a strong following. It’s a comprehensive guide to creating a “tribe,” and turning expertise into revenue.   We liked most of it. The rest of it was still worth reading! Brunson’

Jan 30, 2023 • 0:00

MBA2232 How to Create An Email Offer + Free Ride Friday

MBA2232 How to Create An Email Offer + Free Ride Friday

You have a product. You have an email list. What now? A simple “Hey [name], this thing is for sale” won’t do the trick. To get results from email campaigns, you need to do more than just sell. You need to engage. Today, we share the ingredients for an effective email campaign — based on months of research and our years of experience. These are the tactics and strategies that have worked for us. It’s a dense episode, but here’s the short version: your emails have to be valuable in and of themsel

Jan 27, 2023 • 0:00

MBA2232 How to Create An Email Offer + Free Ride Friday

MBA2232 How to Create An Email Offer + Free Ride Friday

You have a product. You have an email list. What now? A simple “Hey [name], this thing is for sale” won’t do the trick. To get results from email campaigns, you need to do more than just sell. You need to engage. Today, we share the ingredients for an effective email campaign — based on months of research and our years of experience. These are the tactics and strategies that have worked for us. It’s a dense episode, but here’s the short version: your emails have to be valuable in and of themsel

Jan 27, 2023 • 20:20

MBA2231 How to Increase Your Profit Margins without Upsetting Customers

MBA2231 How to Increase Your Profit Margins without Upsetting Customers

When profit margins are thin, your business isn’t safe. Yet even when we know the numbers aren’t good, entrepreneurs are often afraid to do what it takes to get deeper into the black.  That’s because we don’t realize something important: your profits don’t have to come at the expense of your customers. You can always increase the distance between what you spend and what you bring in — without alienating anyone. Today, we discuss how. IN this episode, we’ll share how widening profit margins isn’

Jan 26, 2023 • 16:13

MBA2231 How to Increase Your Profit Margins without Upsetting Customers

MBA2231 How to Increase Your Profit Margins without Upsetting Customers

When profit margins are thin, your business isn’t safe. Yet even when we know the numbers aren’t good, entrepreneurs are often afraid to do what it takes to get deeper into the black.  That’s because we don’t realize something important: your profits don’t have to come at the expense of your customers. You can always increase the distance between what you spend and what you bring in — without alienating anyone. Today, we discuss how. In this episode, we’ll share how widening profit margins isn’

Jan 26, 2023 • 0:00

MBA2230 Q&A Wednesday: How can I be a more interesting personality for my brand?

MBA2230 Q&A Wednesday: How can I be a more interesting personality for my brand?

More and more, what you sell isn’t the only thing you’re selling. You’re also selling you. People gravitate to brands they can identify with — which usually means brands associated with people they identify with. Sometimes, it’s sponsors or their fellow customers. But just as often, it’s the founder. But what if you’re not much of a…personality? The short answer is: you are, even if you think you’re not. Today, we help a fellow entrepreneur who knows they have to personify their brand, but isn’

Jan 25, 2023 • 0:00

MBA2230 Q&A Wednesday: How can I be a more interesting personality for my brand?

MBA2230 Q&A Wednesday: How can I be a more interesting personality for my brand?

More and more, what you sell isn’t the only thing you’re selling. You’re also selling you. People gravitate to brands they can identify with — which usually means brands associated with people they identify with. Sometimes, it’s sponsors or their fellow customers. But just as often, it’s the founder. But what if you’re not much of a…personality? The short answer is: you are, even if you think you’re not. Today, we help a fellow entrepreneur who knows they have to personify their brand, but isn’

Jan 25, 2023 • 16:26

MBA2229 How To Get Your First 1,000 Email Subscribers

MBA2229 How To Get Your First 1,000 Email Subscribers

The first hill tends to be the steepest. …or at least it can feel that way. When it comes to assembling a solid email list, getting from nothing to something can seem daunting.  But with a few simple tactics, you can build that foundation. The best part? One thousand subscribers is enough to generate a full-time income, depending on what you sell. So doing some extra work in the beginning is a no-brainer investment into the future of your business. A little sweat now creates momentum that can pa

Jan 24, 2023 • 14:33

MBA2229 How To Get Your First 1,000 Email Subscribers

MBA2229 How To Get Your First 1,000 Email Subscribers

The first hill tends to be the steepest. …or at least it can feel that way. When it comes to assembling a solid email list, getting from nothing to something can seem daunting.  But with a few simple tactics, you can build that foundation. The best part? One thousand subscribers is enough to generate a full-time income, depending on what you sell. So doing some extra work in the beginning is a no-brainer investment into the future of your business. A little sweat now creates momentum that can pa

Jan 24, 2023 • 0:00

MBA2228 Extended Interview: Dan Martell – How to Buy Back Your Time

MBA2228 Extended Interview: Dan Martell – How to Buy Back Your Time

For entrepreneurs (and humans in general), nothing is more valuable than time. But too often, we trade our time for money — or the promise of money. Entrepreneurs especially feel like your level of success is directly aligned to how much time you spend working. This. Is. False. In fact, the best thing you can do for your company and yourself is to take back as much time as possible. Omar learned this from his former business coach, SaaS-scaling legend Dan Martell.  Today, Omar and Dan sit down

Jan 23, 2023 • 0:00

MBA2228 Extended Interview: Dan Martell – How to Buy Back Your Time

MBA2228 Extended Interview: Dan Martell – How to Buy Back Your Time

For entrepreneurs (and humans in general), nothing is more valuable than time. But too often, we trade our time for money — or the promise of money. Entrepreneurs especially feel like your level of success is directly aligned to how much time you spend working. This. Is. False. In fact, the best thing you can do for your company and yourself is to take back as much time as possible. Omar learned this from his former business coach, SaaS-scaling legend Dan Martell.  Today, Omar and Dan sit down t

Jan 23, 2023 • 1:08:17

MBA2227 How to Hold Yourself Accountable + Free Ride Friday

MBA2227 How to Hold Yourself Accountable + Free Ride Friday

As a general rule, people don’t do what they don’t want to do. …even when they should. It’s not that we’re lazy, or not committed. It’s that we fail to proactively strategize, to paint ourselves into the corners where we’re forced to follow through on our goals.  It sounds simple. But then…why don’t we all do it? Today, we’ll share a few tried-and-true ways to set yourself up for success. By employing some external factors in addition to your internal discipline, you can hit the “sweet spot” of

Jan 20, 2023 • 14:26

MBA2227 How to Hold Yourself Accountable + Free Ride Friday

MBA2227 How to Hold Yourself Accountable + Free Ride Friday

As a general rule, people don’t do what they don’t want to do. …even when they should. It’s not that we’re lazy, or not committed. It’s that we fail to proactively strategize, to paint ourselves into the corners where we’re forced to follow through on our goals.  It sounds simple. But then…why don’t we all do it? Today, we’ll share a few tried-and-true ways to set yourself up for success. By employing some external factors in addition to your internal discipline, you can hit the “sweet spot” of

Jan 20, 2023 • 0:00

MBA2226 Why You Can’t Get Everything Done

MBA2226 Why You Can’t Get Everything Done

Overwhelmed? The problem might not be you. There’s an entire industry of content, influence, and promises regarding productivity. But what if that’s tackling the problem backwards? What if maximizing your ability to blast through ToDo lists is missing a key element? We think that’s the case. Today, Omar shares a straightforward but potentially game-changing “secret” to productivity. But really, it’s not so secret at all. It’s an application of good ol’ Occam’s razor: the principle that the simpl

Jan 19, 2023 • 15:52

MBA2226 Why You Can’t Get Everything Done

MBA2226 Why You Can’t Get Everything Done

Overwhelmed? The problem might not be you. There’s an entire industry of content, influence, and promises regarding productivity. But what if that’s tackling the problem backwards? What if maximizing your ability to blast through ToDo lists is missing a key element? We think that’s the case. Today, Omar shares a straightforward but potentially game-changing “secret” to productivity. But really, it’s not so secret at all. It’s an application of good ol’ Occam’s razor: the principle that the simpl

Jan 19, 2023 • 0:00

MBA2225 Q&A Wednesday: Help! I’m an introvert in Fiji. How do I make connections?

MBA2225 Q&A Wednesday: Help! I’m an introvert in Fiji. How do I make connections?

Online entrepreneurship is perfect for creative introverts. You get to work by yourself, limit distractions, and subtract the anxiety that comes with office politics and social drama.  …but that approach can leave you isolated, personally and professionally. It’s Q&A Wednesday, and we’ve got a listener who’s living the ideal introvert lifestyle: a blogger based in Fiji. How can you beat that? But like many introverts discover, the cost of not having a network can be high. No entrepreneur is an i

Jan 18, 2023 • 13:19

MBA2225 Q&A Wednesday: Help! I’m an introvert in Fiji. How do I make connections?

MBA2225 Q&A Wednesday: Help! I’m an introvert in Fiji. How do I make connections?

Online entrepreneurship is perfect for creative introverts. You get to work by yourself, limit distractions, and subtract the anxiety that comes with office politics and social drama.  …but that approach can leave you isolated, personally and professionally. It’s Q&A Wednesday, and we’ve got a listener who’s living the ideal introvert lifestyle: a blogger based in Fiji. How can you beat that? But like many introverts discover, the cost of not having a network can be high. No entrepreneur is an i

Jan 18, 2023 • 0:00

MBA2224 How To Hold Your Team Members Accountable

MBA2224 How To Hold Your Team Members Accountable

They seemed great when you hired them. But then… Why do some employees fail to measure up? Often, we think it’s because something is wrong with our hiring process. But realistically, it’s more likely to be what happens after the hire. Today, we discuss how to set and maintain expectations for employees in a constructive way. That doesn’t mean being heavy-handed, authoritarian, or micro-managing. It means communicating and following through on exactly what you need from them. We’ll share exactly

Jan 17, 2023 • 0:00

MBA2224 How To Hold Your Team Members Accountable

MBA2224 How To Hold Your Team Members Accountable

They seemed great when you hired them. But then… Why do some employees fail to measure up? Often, we think it’s because something is wrong with our hiring process. But realistically, it’s more likely to be what happens after the hire. Today, we discuss how to set and maintain expectations for employees in a constructive way. That doesn’t mean being heavy-handed, authoritarian, or micro-managing. It means communicating and following through on exactly what you need from them. We’ll share exactly

Jan 17, 2023 • 14:28

MBA2223 Guest Teacher – Gen Furukawa – How to Increase Sales & Personalize Your Marketing with an eCommerce Quiz

MBA2223 Guest Teacher – Gen Furukawa – How to Increase Sales & Personalize Your Marketing with an eCommerce Quiz

The more specific your marketing is to your leads, the better it’ll work. Hence, quizzes. Gen Furukawa is the cofounder of Prehook, a company that helps ecommerce businesses create interactive quiz funnels to drive leads and sales. By engaging with website visitors in a 2-way conversation, you can gather the data that makes marketing more personal. And of course, more personal means more effective. In this guest lesson, Gen will explain exactly how quizzes super-charge sales. But just as importa

Jan 16, 2023 • 0:00

MBA2223 Guest Teacher – Gen Furukawa – How to Increase Sales & Personalize Your Marketing with an eCommerce Quiz

MBA2223 Guest Teacher – Gen Furukawa – How to Increase Sales & Personalize Your Marketing with an eCommerce Quiz

The more specific your marketing is to your leads, the better it’ll work. Hence, quizzes. Gen Furukawa is the cofounder of Prehook, a company that helps ecommerce businesses create interactive quiz funnels to drive leads and sales. By engaging with website visitors in a 2-way conversation, you can gather the data that makes marketing more personal. And of course, more personal means more effective. In this guest lesson, Gen will explain exactly how quizzes super-charge sales. But just as importa

Jan 16, 2023 • 21:50

MBA2222 Does Your Morning Routine Matter? + Free Ride Friday

MBA2222 Does Your Morning Routine Matter? + Free Ride Friday

The influencers agree: the key to success is tackling the day like it just ran off with your grandma’s purse. …but is it really? The high-powered morning routine is the latest craze, and one of the hottest topics of content on life and business optimization. But today, we dare to ask: does it even make a difference? Will your business thrive if you never miss your morning journaling/meditation/powerlifting/cold plunge session? Our answer might surprise you. Explore what really moves the needles

Jan 13, 2023 • 14:15

MBA2222 Does Your Morning Routine Matter? + Free Ride Friday

MBA2222 Does Your Morning Routine Matter? + Free Ride Friday

The influencers agree: the key to success is tackling the day like it just ran off with your grandma’s purse. …but is it really? The high-powered morning routine is the latest craze, and one of the hottest topics of content on life and business optimization. But today, we dare to ask: does it even make a difference? Will your business thrive if you never miss your morning journaling/meditation/powerlifting/cold plunge session? Our answer might surprise you. Explore what really moves the needles

Jan 13, 2023 • 0:00

MBA2221 Is it Time For a Change?

MBA2221 Is it Time For a Change?

Feeling stuck in your business? That’s not to say you’re not doing ok financially. But every so often, a business can lose the…magic. You feel bored, unmotivated, maybe even depressed. You go through the motions, joylessly. Running your business has become the thing that you became an entrepreneur to escape: just another job. You’re not alone, and you’re probably fine. In fact, your business is probably fine. In our experience (and others’), we have these feelings because we’ve hit a personal pl

Jan 12, 2023 • 16:25

MBA2221 Is it Time For a Change?

MBA2221 Is it Time For a Change?

Feeling stuck in your business? That’s not to say you’re not doing ok financially. But every so often, a business can lose the…magic. You feel bored, unmotivated, maybe even depressed. You go through the motions, joylessly. Running your business has become the thing that you became an entrepreneur to escape: just another job. You’re not alone, and you’re probably fine. In fact, your business is probably fine. In our experience (and others’), we have these feelings because we’ve hit a personal pl

Jan 12, 2023 • 0:00

MBA2220 Q&A Wednesday: Should I extend my refund policy from 30 to 90 days?

MBA2220 Q&A Wednesday: Should I extend my refund policy from 30 to 90 days?

How long is too long to request a refund?  It’s an important question, especially for small businesses. To grow, you have to be able to rely on steady, predictable revenue. And revenue that suddenly reverses can throw your metrics out of whack.  But on the other hand… Risk reversal is one of the most powerful selling tools you have. When customers feel like they’re truly guaranteed satisfaction, you earn trust. And trust means sales. Every day a customer knows they can change their mind equals a

Jan 11, 2023 • 0:00

MBA2220 Q&A Wednesday: Should I extend my refund policy from 30 to 90 days?

MBA2220 Q&A Wednesday: Should I extend my refund policy from 30 to 90 days?

How long is too long to request a refund?  It’s an important question, especially for small businesses. To grow, you have to be able to rely on steady, predictable revenue. And revenue that suddenly reverses can throw your metrics out of whack.  But on the other hand… Risk reversal is one of the most powerful selling tools you have. When customers feel like they’re truly guaranteed satisfaction, you earn trust. And trust means sales. Every day a customer knows they can change their mind equals a

Jan 11, 2023 • 13:14

MBA2219 My 5 Business Predictions for 2023

MBA2219 My 5 Business Predictions for 2023

2022 was…something alright.  So what fresh challenges and opportunities can we expect this year? We’ve got a few (educated) guesses.  Today, Omar shares what’s most likely to define 2023, based on his borderline-obsessive reflection and study of small business trends. From post-COVID adjustments to workplace culture to the surprise advantages most people will miss, these predictions can keep you ahead of the curve. They might not all pan out — but the smart money says at least some of them will.

Jan 10, 2023 • 0:00

MBA2219 My 5 Business Predictions for 2023

MBA2219 My 5 Business Predictions for 2023

2022 was…something alright.  So what fresh challenges and opportunities can we expect this year? We’ve got a few (educated) guesses.  Today, Omar shares what’s most likely to define 2023, based on his borderline-obsessive reflection and study of small business trends. From post-COVID adjustments to workplace culture to the surprise advantages most people will miss, these predictions can keep you ahead of the curve. They might not all pan out — but the smart money says at least some of them will.

Jan 10, 2023 • 17:24

MBA2218 Must Read: Monsters and How to Tame Them by Kevin Hart

MBA2218 Must Read: Monsters and How to Tame Them by Kevin Hart

We all have monsters. Maybe you call them “demons,” or just plain old insecurities. Whatever the name, they’re the things that make us make poor decisions out of fear, doubt, or simple habit.  Today, we review a book from someone who’s had to face their monsters down. And somehow, it’s…hilarious. Leave it to Kevin Hart, the comedian who survived a serious accident and came out a little wiser — but no less funny. In Monsters and How to Tame Them, Hart puts a name to common reasons we fail ourselv

Jan 9, 2023 • 0:00

MBA2218 Must Read: Monsters and How to Tame Them by Kevin Hart

MBA2218 Must Read: Monsters and How to Tame Them by Kevin Hart

We all have monsters. Maybe you call them “demons,” or just plain old insecurities. Whatever the name, they’re the things that make us make poor decisions out of fear, doubt, or simple habit.  Today, we review a book from someone who’s had to face their monsters down. And somehow, it’s…hilarious. Leave it to Kevin Hart, the comedian who survived a serious accident and came out a little wiser — but no less funny. In Monsters and How to Tame Them, Hart puts a name to common reasons we fail ourselv

Jan 9, 2023 • 14:46

MBA2217 How to Spend Less on High Quality Traffic + Free Ride Friday

MBA2217 How to Spend Less on High Quality Traffic + Free Ride Friday

So you need traffic…but you don’t have much cash to throw around. No problem! As a lean startup, we regularly experiment with low-to-no-cost ways of driving consumers to our website. Today, we share a few we’ve heard about, researched, and even tried ourselves.  Always remember that paid ads can get eyeballs on your content and other assets — but not necessarily the eyeballs you want. For small businesses especially, the quality of traffic matters way way more than the quantity.  The tips we sha

Jan 6, 2023 • 17:38

MBA2217 How to Spend Less on High Quality Traffic + Free Ride Friday

MBA2217 How to Spend Less on High Quality Traffic + Free Ride Friday

So you need traffic…but you don’t have much cash to throw around. No problem! As a lean startup, we regularly experiment with low-to-no-cost ways of driving consumers to our website. Today, we share a few we’ve heard about, researched, and even tried ourselves.  Always remember that paid ads can get eyeballs on your content and other assets — but not necessarily the eyeballs you want. For small businesses especially, the quality of traffic matters way way more than the quantity.  The tips we sha

Jan 6, 2023 • 0:00

MBA2216 The One Thing That Will Help You Make More Revenue in 2023

MBA2216 The One Thing That Will Help You Make More Revenue in 2023

You can do a million things for your business. …or you can do just one, really well. There’s a simple strategy that can boost almost any business, in the medium term. It doesn’t matter what you sell, who your audience is, or what size business you have. It doesn’t require expensive tools, or super-advanced specialized knowledge. But it’s not exactly easy. This move is low on complexity, but requires consistency. If you do it all year, the effects are almost guaranteed to come — slowly but surely

Jan 5, 2023 • 0:00

MBA2216 The One Thing That Will Help You Make More Revenue in 2023

MBA2216 The One Thing That Will Help You Make More Revenue in 2023

You can do a million things for your business. …or you can do just one, really well. There’s a simple strategy that can boost almost any business, in the medium term. It doesn’t matter what you sell, who your audience is, or what size business you have. It doesn’t require expensive tools, or super-advanced specialized knowledge. But it’s not exactly easy. This move is low on complexity, but requires consistency. If you do it all year, the effects are almost guaranteed to come — slowly but surely

Jan 5, 2023 • 14:46

MBA2215 Q&A Wednesday: How do I grow an email list on a budget?

MBA2215 Q&A Wednesday: How do I grow an email list on a budget?

It’s easy to grow an email list… …when you have lots of money to blow on paid lead captures. But for the rest of us, building a solid list takes time, work, and creativity. It’s Q&A Wednesday, and we’re helping one listener figure out how to rake in the email addresses without sinking too much cash into the project.  The good news? There are lots of ways. Early on, we generated our own initial leads the old-fashioned ways: tried-and-true methods based on content, SEO, and more. Even today, we ke

Jan 4, 2023 • 19:11

MBA2215 Q&A Wednesday: How do I grow an email list on a budget?

MBA2215 Q&A Wednesday: How do I grow an email list on a budget?

It’s easy to grow an email list… …when you have lots of money to blow on paid lead captures. But for the rest of us, building a solid list takes time, work, and creativity. It’s Q&A Wednesday, and we’re helping one listener figure out how to rake in the email addresses without sinking too much cash into the project.  The good news? There are lots of ways. Early on, we generated our own initial leads the old-fashioned ways: tried-and-true methods based on content, SEO, and more. Even today, we ke

Jan 4, 2023 • 0:00

MBA2214 How to Create a Compelling Vision

MBA2214 How to Create a Compelling Vision

What is your business really offering people? We’ve all heard the “benefits over features” lecture, where you do your best to communicate what consumers get out of your product. But there’s a bigger picture — and it can compel people even more effectively. It’s all about your vision. Identifying and communicating your vision isn’t some exercise in self-importance. It’s a way to show your audience that when they use your product or service, they’re not just getting a problem solved. They’re inves

Jan 3, 2023 • 13:00

MBA2214 How to Create a Compelling Vision

MBA2214 How to Create a Compelling Vision

What is your business really offering people? We’ve all heard the “benefits over features” lecture, where you do your best to communicate what consumers get out of your product. But there’s a bigger picture — and it can compel people even more effectively. It’s all about your vision. Identifying and communicating your vision isn’t some exercise in self-importance. It’s a way to show your audience that when they use your product or service, they’re not just getting a problem solved. They’re inves

Jan 3, 2023 • 0:00

MBA2213 Extended Interview: Justin Moore – How to Secure More Sponsorships for More Money

MBA2213 Extended Interview: Justin Moore – How to Secure More Sponsorships for More Money

Your sponsorship “packages” might be costing you sponsors. Sponsorships are one of the best ways to monetize your brand and content. But as entrepreneurs who “work smarter not harder,” many of us approach sponsorships way too…passively. Today’s guest has a better idea. Justin Moore is a classic self-made entrepreneur with a unique specialty: helping other entrepreneurs get the best possible sponsorship deals. In this extended conversation, Justin and Omar explore why one-size-fits-all and “choos

Jan 2, 2023 • 52:06

MBA2213 Extended Interview: Justin Moore – How to Secure More Sponsorships for More Money

MBA2213 Extended Interview: Justin Moore – How to Secure More Sponsorships for More Money

Your sponsorship “packages” might be costing you sponsors. Sponsorships are one of the best ways to monetize your brand and content. But as entrepreneurs who “work smarter not harder,” many of us approach sponsorships way too…passively. Today’s guest has a better idea. Justin Moore is a classic self-made entrepreneur with a unique specialty: helping other entrepreneurs get the best possible sponsorship deals. In this extended conversation, Justin and Omar explore why one-size-fits-all and “choos

Jan 2, 2023 • 0:00

MBA2212 How To Use Frustration To Overcome Fear + Free Ride Friday

MBA2212 How To Use Frustration To Overcome Fear + Free Ride Friday

Hate your day job? Is your own business stagnating? Are you feeling powerless? Sad? Angry? Good. When it gets bad enough, you have one of the greatest advantages an entrepreneur can have: motivation that outranks your fear. Today, we discuss how to use a rock-bottom low point in your professional life as a launching pad for independence. Omar will share how all the success we’ve built with The $100 MBA and our software company started with a bad day — the day he was passed over for a promotion.

Dec 30, 2022 • 17:42

MBA2212 How To Use Frustration To Overcome Fear + Free Ride Friday

MBA2212 How To Use Frustration To Overcome Fear + Free Ride Friday

Hate your day job? Is your own business stagnating? Are you feeling powerless? Sad? Angry? Good. When it gets bad enough, you have one of the greatest advantages an entrepreneur can have: motivation that outranks your fear. Today, we discuss how to use a rock-bottom low point in your professional life as a launching pad for independence. Omar will share how all the success we’ve built with The $100 MBA and our software company started with a bad day — the day he was passed over for a promotion.

Dec 30, 2022 • 0:00

MBA2211 Why So Many Struggle to Earn 10K a Month

MBA2211 Why So Many Struggle to Earn 10K a Month

There’s a magic to the number 10,000. For an entrepreneur, $10k in monthly profit represents the moment you’re no longer trying to achieve independence — you have it.  So why is it so hard to get to? The journey to 10k is likely the steepest hill you’ll have to climb on the way to success. That hill tends to weed out most would-be entrepreneurs, leaving only the ones who can truly make it. Today, we’ll discuss the common challenges that end so many people’s dreams, and how to navigate them. Plus

Dec 29, 2022 • 18:31

MBA2211 Why So Many Struggle to Earn 10K a Month

MBA2211 Why So Many Struggle to Earn 10K a Month

There’s a magic to the number 10,000. For an entrepreneur, $10k in monthly profit represents the moment you’re no longer trying to achieve independence — you have it.  So why is it so hard to get to? The journey to 10k is likely the steepest hill you’ll have to climb on the way to success. That hill tends to weed out most would-be entrepreneurs, leaving only the ones who can truly make it. Today, we’ll discuss the common challenges that end so many people’s dreams, and how to navigate them. Plus

Dec 29, 2022 • 0:00

MBA2210 Q&A Wednesday: I am burnt out but I can’t afford to stop working. What do I do?

MBA2210 Q&A Wednesday: I am burnt out but I can’t afford to stop working. What do I do?

Every entrepreneur’s mantra should be this: “I can only do so much.” Starting and running a business is never easy — but there’s a line between “not easy” and detrimental to your health. Moreover, working too hard for too long is simply, objectively unsustainable. For anyone. It’s Q&A Wednesday, and we’ve got a listener who runs a business that’s doing ok, but only as long as the founder keeps the candle burning at both ends. The breaking point is on the horizon, but our listener is convinced th

Dec 28, 2022 • 20:37

MBA2210 Q&A Wednesday: I am burnt out but I can’t afford to stop working. What do I do?

MBA2210 Q&A Wednesday: I am burnt out but I can’t afford to stop working. What do I do?

Every entrepreneur’s mantra should be this: “I can only do so much.” Starting and running a business is never easy — but there’s a line between “not easy” and detrimental to your health. Moreover, working too hard for too long is simply, objectively unsustainable. For anyone. It’s Q&A Wednesday, and we’ve got a listener who runs a business that’s doing ok, but only as long as the founder keeps the candle burning at both ends. The breaking point is on the horizon, but our listener is convinced th

Dec 28, 2022 • 0:00

MBA2209 How to Know if You Were Slapped By Google

MBA2209 How to Know if You Were Slapped By Google

Google is a fickle master. Your traffic depends on your content’s ability to rank. For better or worse, Google is the #1 search engine, which means SEO (Search Engine Optimization) basically means appeasing Google, whatever it takes.  …and what appeases Google changes all the time. In its effort to bring people the best results (and keep up with SEO pros trying to game the system), Google makes regular adjustments to the algorithm that determines where your website shows up in the search results

Dec 27, 2022 • 0:00

MBA2209 How to Know if You Were Slapped By Google

MBA2209 How to Know if You Were Slapped By Google

Google is a fickle master. Your traffic depends on your content’s ability to rank. For better or worse, Google is the #1 search engine, which means SEO (Search Engine Optimization) basically means appeasing Google, whatever it takes.  …and what appeases Google changes all the time. In its effort to bring people the best results (and keep up with SEO pros trying to game the system), Google makes regular adjustments to the algorithm that determines where your website shows up in the search results

Dec 27, 2022 • 17:53

MBA2208 Must Read: On Writing Well by William Zinsser

MBA2208 Must Read: On Writing Well by William Zinsser

There’s writing, and then there’s writing well.  Every form of communication in business requires a solid handle on the written word. From marketing and sales copy to public talks to pitches, if you can’t write it, you can’t share it.  William Zinsser’s On Writing Well is different from our other recent Must-Read (Stephen King’s On Writing). It’s strictly about non-fiction! The strategies in this book are perfect for your blog, email campaigns, and everything else you’ll write in order to move y

Dec 26, 2022 • 17:27

MBA2208 Must Read: On Writing Well by William Zinsser

MBA2208 Must Read: On Writing Well by William Zinsser

There’s writing, and then there’s writing well.  Every form of communication in business requires a solid handle on the written word. From marketing and sales copy to public talks to pitches, if you can’t write it, you can’t share it.  William Zinsser’s On Writing Well is different from our other recent Must-Read (Stephen King’s On Writing). It’s strictly about non-fiction! The strategies in this book are perfect for your blog, email campaigns, and everything else you’ll write in order to move y

Dec 26, 2022 • 0:00

MBA2207 How To Automate Getting Testimonials & Case Studies + Free Ride Friday

MBA2207 How To Automate Getting Testimonials & Case Studies + Free Ride Friday

For a business, social proof is everything. There’s no better marketer or salesperson than a happy customer with an honest recommendation. A great testimonial or case study is worth a thousand paid ads, conversion-wise.  But of course, getting that social proof can be laborious, awkward, and time-consuming.  …but it doesn’t have to be. Today, we share our system for getting loads of social proof the smart way: through automation. By setting up a simple system, you can take a “set it and forget i

Dec 23, 2022 • 0:00

MBA2207 How To Automate Getting Testimonials & Case Studies + Free Ride Friday

MBA2207 How To Automate Getting Testimonials & Case Studies + Free Ride Friday

For a business, social proof is everything. There’s no better marketer or salesperson than a happy customer with an honest recommendation. A great testimonial or case study is worth a thousand paid ads, conversion-wise.  But of course, getting that social proof can be laborious, awkward, and time-consuming.  …but it doesn’t have to be. Today, we share our system for getting loads of social proof the smart way: through automation. By setting up a simple system, you can take a “set it and forget i

Dec 23, 2022 • 17:37

MBA2206 How Much You Should Spend on Your Professional Development

MBA2206 How Much You Should Spend on Your Professional Development

What are your skills worth? To a conventional employer, they’re worth an average salary. But to yourself as an entrepreneur, their worth is limitless. Your knowledge and abilities are the foundation of your business — which means every dime you spend on learning more is an investment.  Of course, that’s the simple answer. Here’s where it gets complex: what kinds of skills should you invest in? How much of your revenue is appropriate to part with? Should you develop your strengths, or address you

Dec 22, 2022 • 18:24

MBA2206 How Much You Should Spend on Your Professional Development

MBA2206 How Much You Should Spend on Your Professional Development

What are your skills worth? To a conventional employer, they’re worth an average salary. But to yourself as an entrepreneur, their worth is limitless. Your knowledge and abilities are the foundation of your business — which means every dime you spend on learning more is an investment.  Of course, that’s the simple answer. Here’s where it gets complex: what kinds of skills should you invest in? How much of your revenue is appropriate to part with? Should you develop your strengths, or address you

Dec 22, 2022 • 0:00

MBA2205 Q&A Wednesday: Should I spend $4,000 on attending an-in person conference?

MBA2205 Q&A Wednesday: Should I spend $4,000 on attending an-in person conference?

Conferences can be worth their weight in gold.  But how can you tell? It’s Q&A Wednesday, and we’ve got a listener with a business in its infancy. Their YouTube following is impressive, and they’re wondering if it’s a smart move to spend $4k to attend a conference that could help them better monetize it.  Thing is, at this stage in the business, $4k is nothing to sneeze at, budget-wise. Is it a wise investment, or a reckless gamble? Today, Omar shares his personal experience as a new entrepreneu

Dec 21, 2022 • 0:00

MBA2205 Q&A Wednesday: Should I spend $4,000 on attending an-in person conference?

MBA2205 Q&A Wednesday: Should I spend $4,000 on attending an-in person conference?

Conferences can be worth their weight in gold.  But how can you tell? It’s Q&A Wednesday, and we’ve got a listener with a business in its infancy. Their YouTube following is impressive, and they’re wondering if it’s a smart move to spend $4k to attend a conference that could help them better monetize it.  Thing is, at this stage in the business, $4k is nothing to sneeze at, budget-wise. Is it a wise investment, or a reckless gamble? Today, Omar shares his personal experience as a new entrepreneu

Dec 21, 2022 • 18:46

MBA2204 How Your Indecision Is Wasting Your Time & Money

MBA2204 How Your Indecision Is Wasting Your Time & Money

At any stage of entrepreneurship, indecision can kill your business. Whether you’re just starting out, or making higher-stakes calls at an established company, not deciding something can be the worst decision possible. And consistently avoiding decisions is almost a guarantee of stagnation at best, and failure at worst.  Fact is, in the long term “analysis paralysis” hurts businesses just as much as incorrect decisions do. Today, we discuss what’s really behind indecision, and its roots in our s

Dec 20, 2022 • 18:10

MBA2204 How Your Indecision Is Wasting Your Time & Money

MBA2204 How Your Indecision Is Wasting Your Time & Money

At any stage of entrepreneurship, indecision can kill your business. Whether you’re just starting out, or making higher-stakes calls at an established company, not deciding something can be the worst decision possible. And consistently avoiding decisions is almost a guarantee of stagnation at best, and failure at worst.  Fact is, in the long term “analysis paralysis” hurts businesses just as much as incorrect decisions do. Today, we discuss what’s really behind indecision, and its roots in our s

Dec 20, 2022 • 0:00

MBA2203 Guest Teacher – John Murphy – How To Get More Organic Traffic And Sales While Becoming Less Reliant on Paid Ads

MBA2203 Guest Teacher – John Murphy – How To Get More Organic Traffic And Sales While Becoming Less Reliant on Paid Ads

You can pay for ads. But organic traffic is (literally) priceless. The ROI on paid marketing and advertising grows more and more questionable, especially as moves like Apple’s tracking opt-outs make consumers more savvy, and less susceptible. But you know what consumers don’t mind? Actively choosing what they engage with. All you have to do is offer genuinely good reasons to engage with your brand — and make sure Google sees what you’re doing. John Murphy realized that when it came to generatin

Dec 19, 2022 • 0:00

MBA2203 Guest Teacher – John Murphy – How To Get More Organic Traffic And Sales While Becoming Less Reliant on Paid Ads

MBA2203 Guest Teacher – John Murphy – How To Get More Organic Traffic And Sales While Becoming Less Reliant on Paid Ads

You can pay for ads. But organic traffic is (literally) priceless. The ROI on paid marketing and advertising grows more and more questionable, especially as moves like Apple’s tracking opt-outs make consumers more savvy, and less susceptible. But you know what consumers don’t mind? Actively choosing what they engage with. All you have to do is offer genuinely good reasons to engage with your brand — and make sure Google sees what you’re doing. John Murphy realized that when it came to generatin

Dec 19, 2022 • 20:16

MBA2202 How Much Money Should You Raise For Your Startup + Free Ride Friday

MBA2202 How Much Money Should You Raise For Your Startup + Free Ride Friday

So you’re ready for outside investment. …or are you? The decision to take on someone else’s money is a huge one. If you’re going to sacrifice some autonomy, and ask someone to risk their capital, you have to know exactly what your goals are — and what your business is realistically capable of.  And of course, you need to know how much scratch you’re asking for. Today, we discuss the complex factors involved in making this calculation, and how to know if your startup is ready. By making a thought

Dec 16, 2022 • 18:31

MBA2202 How Much Money Should You Raise For Your Startup + Free Ride Friday

MBA2202 How Much Money Should You Raise For Your Startup + Free Ride Friday

So you’re ready for outside investment. …or are you? The decision to take on someone else’s money is a huge one. If you’re going to sacrifice some autonomy, and ask someone to risk their capital, you have to know exactly what your goals are — and what your business is realistically capable of.  And of course, you need to know how much scratch you’re asking for. Today, we discuss the complex factors involved in making this calculation, and how to know if your startup is ready. By making a thought

Dec 16, 2022 • 0:00

MBA2201 How to Revive Your Newsletter

MBA2201 How to Revive Your Newsletter

If your email list is dead, your business may not be far behind. As the Internet continues to bombard consumers from every angle, earning a special place in someone’s inbox is the key to maintaining a relationship. So when the open and click rates are in a freefall, it’s critical to do something to reawaken engagement with your newsletter. So what can you do? How can you bring back a dormant newsletter? Today, we share exactly how. We’ve had our own newsletter-refreshes from time to time, and we

Dec 15, 2022 • 0:00

MBA2201 How to Revive Your Newsletter

MBA2201 How to Revive Your Newsletter

If your email list is dead, your business may not be far behind. As the Internet continues to bombard consumers from every angle, earning a special place in someone’s inbox is the key to maintaining a relationship. So when the open and click rates are in a freefall, it’s critical to do something to reawaken engagement with your newsletter. So what can you do? How can you bring back a dormant newsletter? Today, we share exactly how. We’ve had our own newsletter-refreshes from time to time, and we

Dec 15, 2022 • 15:50

MBA2200 Q&A Wednesday: Should I stop spending on marketing during the holidays?

MBA2200 Q&A Wednesday: Should I stop spending on marketing during the holidays?

For many businesses, the year-end holiday season is a slow period. …but does that mean your business should slow (or stop) its marketing efforts? It’s Q&A Wednesday, and one of our listeners is wondering whether they should pump the brakes on marketing ‘till the new year. It’s not an unreasonable question; the holidays are busy, and consumers might be less inclined to engage with any of the zillion holiday marketing messages headed their way. However, every slow period is an opportunity to work

Dec 14, 2022 • 0:00

MBA2200 Q&A Wednesday: Should I stop spending on marketing during the holidays?

MBA2200 Q&A Wednesday: Should I stop spending on marketing during the holidays?

For many businesses, the year-end holiday season is a slow period. …but does that mean your business should slow (or stop) its marketing efforts? It’s Q&A Wednesday, and one of our listeners is wondering whether they should pump the brakes on marketing ‘till the new year. It’s not an unreasonable question; the holidays are busy, and consumers might be less inclined to engage with any of the zillion holiday marketing messages headed their way. However, every slow period is an opportunity to work

Dec 14, 2022 • 14:25

MBA2199 Are Facebook Groups Dead?

MBA2199 Are Facebook Groups Dead?

What’s the marketing value of a Facebook group? With all of Zuckerberg and Meta’s stumbles — and Apple’s undercutting of Facebook ads with its tracking opt-out policy — you might think Facebook is an empire in decline. But that’s not the whole story. There’s still a place for Facebook in your marketing, and Groups is probably it. Today, we discuss how Facebook’s struggles in some areas make Groups a uniquely valuable marketing (and even sales) channel. We’ll explain exactly how to use Groups to

Dec 13, 2022 • 0:00

MBA2199 Are Facebook Groups Dead?

MBA2199 Are Facebook Groups Dead?

What’s the marketing value of a Facebook group? With all of Zuckerberg and Meta’s stumbles — and Apple’s undercutting of Facebook ads with its tracking opt-out policy — you might think Facebook is an empire in decline. But that’s not the whole story. There’s still a place for Facebook in your marketing, and Groups is probably it. Today, we discuss how Facebook’s struggles in some areas make Groups a uniquely valuable marketing (and even sales) channel. We’ll explain exactly how to use Groups to

Dec 13, 2022 • 17:19

MBA2198 Must Have: What Is OpenAI and How Can It Help Your Business?

MBA2198 Must Have: What Is OpenAI and How Can It Help Your Business?

Some tools are so good, we can’t keep it to ourselves. They’re not sponsors. We’re not affiliates. In fact, this tool is free — and it’s causing tsunami-sized waves across the Internet. It’s called OpenAI, specifically its GPT-3 writing platform. Content and copy written by a bot, you say? Sounds like a recipe for disaster…except it isn’t. The good folks at OpenAI have finally cracked a way for artificial intelligence to write coherent copy (and code). No, it can’t replace human writers yet (not

Dec 12, 2022 • 0:00

MBA2198 Must Have: What Is OpenAI and How Can It Help Your Business?

MBA2198 Must Have: What Is OpenAI and How Can It Help Your Business?

Some tools are so good, we can’t keep it to ourselves. They’re not sponsors. We’re not affiliates. In fact, this tool is free — and it’s causing tsunami-sized waves across the Internet. It’s called OpenAI, specifically its GPT-3 writing platform. Content and copy written by a bot, you say? Sounds like a recipe for disaster…except it isn’t. The good folks at OpenAI have finally cracked a way for artificial intelligence to write coherent copy (and code). No, it can’t replace human writers yet (not

Dec 12, 2022 • 15:52

MBA2197 3 New Habits That Changed My Business in 2022 + Free Ride Friday

MBA2197 3 New Habits That Changed My Business in 2022 + Free Ride Friday

What habits really make a difference? There’s no shortage of tips, tricks, and hacks on the Internet, promising that if just do this, everything will improve. Some of it is legitimately game-changing, and some of it is clickbait and content fluff. At the end of the day, all we can trust is our experience — so Omar’s sharing his. The habits we share today worked for Omar, and they might just work for you. By experimenting with a few ideas, Omar saw measurable change in the business. Not all of th

Dec 9, 2022 • 0:00

MBA2197 3 New Habits That Changed My Business in 2022 + Free Ride Friday

MBA2197 3 New Habits That Changed My Business in 2022 + Free Ride Friday

What habits really make a difference? There’s no shortage of tips, tricks, and hacks on the Internet, promising that if just do this, everything will improve. Some of it is legitimately game-changing, and some of it is clickbait and content fluff. At the end of the day, all we can trust is our experience — so Omar’s sharing his. The habits we share today worked for Omar, and they might just work for you. By experimenting with a few ideas, Omar saw measurable change in the business. Not all of th

Dec 9, 2022 • 18:05

MBA2196 The Key to Achieving Your Goals for 2023

MBA2196 The Key to Achieving Your Goals for 2023

It’s that time of year! Time to reflect, assess how we did in 2022, and look ahead to our goals for 2023.  But having goals is one thing; actually achieving them is another. What’s the difference between companies (and people) who meet their goals, and those who don’t? We think it comes down to one thing — yes, one thing. Today, we share a single strategy that undeniably works, no matter what else you do. It’s a trick from the early days of Facebook, credited by many with Facebook’s incredible i

Dec 8, 2022 • 17:31

MBA2196 The Key to Achieving Your Goals for 2023

MBA2196 The Key to Achieving Your Goals for 2023

It’s that time of year! Time to reflect, assess how we did in 2022, and look ahead to our goals for 2023.  But having goals is one thing; actually achieving them is another. What’s the difference between companies (and people) who meet their goals, and those who don’t? We think it comes down to one thing — yes, one thing. Today, we share a single strategy that undeniably works, no matter what else you do. It’s a trick from the early days of Facebook, credited by many with Facebook’s incredible i

Dec 8, 2022 • 0:00

MBA2195 Q&A Wednesday: How do I grow an email list for my e-commerce store?

MBA2195 Q&A Wednesday: How do I grow an email list for my e-commerce store?

Email marketing still works better than almost anything else — but only if people get your emails. There are a million ways to get someone’s email address, but they don’t work as well as they used to. Consumers are understandably wary of junk emails clogging their inbox. So what still works? What gets people to sign up (and actually open your emails, too)? It’s Q&A Wednesday, and we’ve got a listener with an e-commerce store who wants to build a bigger, better email list. However, the advice in

Dec 7, 2022 • 0:00

MBA2195 Q&A Wednesday: How do I grow an email list for my e-commerce store?

MBA2195 Q&A Wednesday: How do I grow an email list for my e-commerce store?

Email marketing still works better than almost anything else — but only if people get your emails. There are a million ways to get someone’s email address, but they don’t work as well as they used to. Consumers are understandably wary of junk emails clogging their inbox. So what still works? What gets people to sign up (and actually open your emails, too)? It’s Q&A Wednesday, and we’ve got a listener with an e-commerce store who wants to build a bigger, better email list. However, the advice in

Dec 7, 2022 • 15:23

MBA2194 How To Create a Hell Yeah Product

MBA2194 How To Create a Hell Yeah Product

We’ve all had that “Just take my money!” feeling about a product or service. It happens when what’s being offered is…perfect.  Perfect for your needs, perfect for the price, and perfectly explained in its features and benefits. Best of all, we tend to tell our friends, family, and colleagues all about that kind of product. So how do you come up with something like that? How can you get a “Hell Yeah” from the consumers in your market? Today, we explore what makes some products so absurdly sellabl

Dec 6, 2022 • 0:00

MBA2194 How To Create a Hell Yeah Product

MBA2194 How To Create a Hell Yeah Product

We’ve all had that “Just take my money!” feeling about a product or service. It happens when what’s being offered is…perfect.  Perfect for your needs, perfect for the price, and perfectly explained in its features and benefits. Best of all, we tend to tell our friends, family, and colleagues all about that kind of product. So how do you come up with something like that? How can you get a “Hell Yeah” from the consumers in your market? Today, we explore what makes some products so absurdly sellabl

Dec 6, 2022 • 16:57

MBA2193 Must Read: Exactly How to Sell by Phil M. Jones

MBA2193 Must Read: Exactly How to Sell by Phil M. Jones

How hard is selling, anyway? No matter what kind of experience you have in sales, you can get better at it. It’s a skill, not a magic power.  And like any skill, you can learn it, practice it, improve it. Today, we review a sales strategy guide from one of our favorite authors on the topic, Phil M. Jones. Following up on his excellent Exactly What to Say, Jones’ Exactly How to Sell expands on and provides context for the first book. From prospecting to closing, this book delivers on its promise

Dec 5, 2022 • 16:12

MBA2193 Must Read: Exactly How to Sell by Phil M. Jones

MBA2193 Must Read: Exactly How to Sell by Phil M. Jones

How hard is selling, anyway? No matter what kind of experience you have in sales, you can get better at it. It’s a skill, not a magic power.  And like any skill, you can learn it, practice it, improve it. Today, we review a sales strategy guide from one of our favorite authors on the topic, Phil M. Jones. Following up on his excellent Exactly What to Say, Jones’ Exactly How to Sell expands on and provides context for the first book. From prospecting to closing, this book delivers on its promise

Dec 5, 2022 • 0:00

MBA2192 How to Make the Most of a Failing Business  + Free Ride Friday

MBA2192 How to Make the Most of a Failing Business + Free Ride Friday

Just because you’re down, doesn’t mean you’re out. Businesses fail. In fact, some might argue that you’re not a true entrepreneur if you’ve never had a business fail!  The question is: what do you do when it’s happening? Today, we explore a few specific options. When every metric available tells you that your business is headed straight for a cliff, you have some decisions to make. Can you save it? Can you sell? Should you just go back to your day job? It all depends. Even if your business is do

Dec 2, 2022 • 17:14

MBA2192 How to Make the Most of a Failing Business  + Free Ride Friday

MBA2192 How to Make the Most of a Failing Business + Free Ride Friday

Just because you’re down, doesn’t mean you’re out. Businesses fail. In fact, some might argue that you’re not a true entrepreneur if you’ve never had a business fail!  The question is: what do you do when it’s happening? Today, we explore a few specific options. When every metric available tells you that your business is headed straight for a cliff, you have some decisions to make. Can you save it? Can you sell? Should you just go back to your day job? It all depends. Even if your business is do

Dec 2, 2022 • 0:00

MBA2191 Can You Start a Business With Zero Capital?

MBA2191 Can You Start a Business With Zero Capital?

They say “it takes money to make money.” We say: Hold my beer. You don’t need major investment or capital saved up to create a business. In fact, just to show how little you can start with, today we explore how to start with nothing!  Before he was the game-changing business coach and SaaS founder we know and love today, Omar had to start from scratch — without any scratch. In this episode, he shares how he started a real business with nothing but a little networking, creativity, and gumption.

Dec 1, 2022 • 16:15

MBA2191 Can You Start a Business With Zero Capital?

MBA2191 Can You Start a Business With Zero Capital?

They say “it takes money to make money.” We say: Hold my beer. You don’t need major investment or capital saved up to create a business. In fact, just to show how little you can start with, today we explore how to start with nothing!  Before he was the game-changing business coach and SaaS founder we know and love today, Omar had to start from scratch — without any scratch. In this episode, he shares how he started a real business with nothing but a little networking, creativity, and gumption.

Dec 1, 2022 • 0:00

MBA2190 Q&A Wednesday: How do I get more clients into my barbershop?

MBA2190 Q&A Wednesday: How do I get more clients into my barbershop?

Sometimes, you just need more revenue. Often, that means getting more customers. But not always!  For example, today might be the first Q&A Wednesday in which — rather than simply answering the question — we suggest our loyal listener rethink the problem in the first place. In this episode, we help a barbershop owner with a steady, profitable business that just isn’t growing.  While the needs of a brick & mortar business can be a little different from the online kind, the basic principles are un

Nov 30, 2022 • 0:00

MBA2190 Q&A Wednesday: How do I get more clients into my barbershop?

MBA2190 Q&A Wednesday: How do I get more clients into my barbershop?

Sometimes, you just need more revenue. Often, that means getting more customers. But not always!  For example, today might be the first Q&A Wednesday in which — rather than simply answering the question — we suggest our loyal listener rethink the problem in the first place. In this episode, we help a barbershop owner with a steady, profitable business that just isn’t growing.  While the needs of a brick & mortar business can be a little different from the online kind, the basic principles are un

Nov 30, 2022 • 18:24

MBA2189 How To Sell More with a Strong Reason to Buy

MBA2189 How To Sell More with a Strong Reason to Buy

What are people really buying when they buy your product? The answer to that question can make selling it dramatically easier.  Of course, it requires a little thought. Whatever your product or service is, it’s a means to an end for the consumer. And the end is all that matters, when it comes to your marketing and sales approach. What will the customer actually get once they put your product into action?  Answer that honestly and fearlessly, and you won’t have to do much “selling.” Today, we sha

Nov 29, 2022 • 18:29

MBA2189 How To Sell More with a Strong Reason to Buy

MBA2189 How To Sell More with a Strong Reason to Buy

What are people really buying when they buy your product? The answer to that question can make selling it dramatically easier.  Of course, it requires a little thought. Whatever your product or service is, it’s a means to an end for the consumer. And the end is all that matters, when it comes to your marketing and sales approach. What will the customer actually get once they put your product into action?  Answer that honestly and fearlessly, and you won’t have to do much “selling.” Today, we sha

Nov 29, 2022 • 0:00

MBA2188 Must Read: On Writing by Stephen King

MBA2188 Must Read: On Writing by Stephen King

The better you communicate, the better your business will do. And yes, for almost every entrepreneur, that means having to write well. Whether it’s books, e-books, blog posts, sales copy, or even just social media, you need the written word. Even if it’s just for that all-important SEO, you have to write. The good news? You don’t have to be Stephen King to produce great writing.  …just ask Stephen King. Today, we review his classic On Writing, where the mega-best-selling author shares a powerful

Nov 28, 2022 • 0:00

MBA2188 Must Read: On Writing by Stephen King

MBA2188 Must Read: On Writing by Stephen King

The better you communicate, the better your business will do. And yes, for almost every entrepreneur, that means having to write well. Whether it’s books, e-books, blog posts, sales copy, or even just social media, you need the written word. Even if it’s just for that all-important SEO, you have to write. The good news? You don’t have to be Stephen King to produce great writing.  …just ask Stephen King. Today, we review his classic On Writing, where the mega-best-selling author shares a powerful

Nov 28, 2022 • 18:17

MBA2187 Are Funnels Better Than Websites?  + Free Ride Friday

MBA2187 Are Funnels Better Than Websites? + Free Ride Friday

No business product magically solves everything. Lately, we’ve seen more and more companies offering pre-fabricated marketing and sales “funnels.” Some of these companies claim that their funnels can replace things like your company website.  It’s not that there’s anything wrong with these funnels. But the way they’re marked misses the point. Today, we explore the value of specific, targeted funnels and the products designed to build them. More importantly, we dig into how your own website is an

Nov 25, 2022 • 0:00

MBA2187 Are Funnels Better Than Websites?  + Free Ride Friday

MBA2187 Are Funnels Better Than Websites? + Free Ride Friday

No business product magically solves everything. Lately, we’ve seen more and more companies offering pre-fabricated marketing and sales “funnels.” Some of these companies claim that their funnels can replace things like your company website.  It’s not that there’s anything wrong with these funnels. But the way they’re marked misses the point. Today, we explore the value of specific, targeted funnels and the products designed to build them. More importantly, we dig into how your own website is an

Nov 25, 2022 • 15:51

MBA2186 How to Market During a Recession

MBA2186 How to Market During a Recession

Recessions are like rainstorms. They’re not something you can avoid.  They’re something you prepare for. Just as you might keep an umbrella or a raincoat around, a business owner needs a plan in place for when the economy takes one of its natural, cyclical downturns. And that plan should not include winding down or stopping your marketing efforts. You just need to approach the market with a recession mindset. An ugly economy can be just as good a reason to buy something as to not buy something.

Nov 24, 2022 • 0:00

MBA2186 How to Market During a Recession

MBA2186 How to Market During a Recession

Recessions are like rainstorms. They’re not something you can avoid.  They’re something you prepare for. Just as you might keep an umbrella or a raincoat around, a business owner needs a plan in place for when the economy takes one of its natural, cyclical downturns. And that plan should not include winding down or stopping your marketing efforts. You just need to approach the market with a recession mindset. An ugly economy can be just as good a reason to buy something as to not buy something.

Nov 24, 2022 • 17:56

MBA2185 Q&A Wednesday: How do I not hire the wrong person?

MBA2185 Q&A Wednesday: How do I not hire the wrong person?

A bad hire can cost you. There’s nothing worse than wasting time, money, and effort bringing in someone new, only to lose them shortly thereafter. Maybe they don’t have the right skills. Maybe they lack the right work ethic. More often, they don’t have the right attitude. But that’s not the most important reason it didn’t work out. The most important reason is that you didn’t see what they were lacking before you hired them. It’s Q&A Wednesday, and we’ve got a listener who’s having trouble findi

Nov 23, 2022 • 19:17

MBA2185 Q&A Wednesday: How do I not hire the wrong person?

MBA2185 Q&A Wednesday: How do I not hire the wrong person?

A bad hire can cost you. There’s nothing worse than wasting time, money, and effort bringing in someone new, only to lose them shortly thereafter. Maybe they don’t have the right skills. Maybe they lack the right work ethic. More often, they don’t have the right attitude. But that’s not the most important reason it didn’t work out. The most important reason is that you didn’t see what they were lacking before you hired them. It’s Q&A Wednesday, and we’ve got a listener who’s having trouble findi

Nov 23, 2022 • 0:00

MBA2184 Should You Run a Black Friday Promotion in 2022?

MBA2184 Should You Run a Black Friday Promotion in 2022?

The Black Friday/Cyber Monday sale feels almost as obligatory as Thanksgiving itself. But do you have to do it? Sometimes, following the herd is the best way to get lost in the crowd. With a billion promotional emails hitting inboxes this time of year, is your holiday sale a smart play, or just adding to the noise? Just because everyone else is doing it doesn’t mean you have to — but it doesn’t necessarily mean you shouldn’t, either. So what are your options? Today, we explore different takes on

Nov 22, 2022 • 16:40

MBA2184 Should You Run a Black Friday Promotion in 2022?

MBA2184 Should You Run a Black Friday Promotion in 2022?

The Black Friday/Cyber Monday sale feels almost as obligatory as Thanksgiving itself. But do you have to do it? Sometimes, following the herd is the best way to get lost in the crowd. With a billion promotional emails hitting inboxes this time of year, is your holiday sale a smart play, or just adding to the noise? Just because everyone else is doing it doesn’t mean you have to — but it doesn’t necessarily mean you shouldn’t, either. So what are your options? Today, we explore different takes on

Nov 22, 2022 • 0:00

MBA2183 Must Read: How the Mighty Fall by Jim Collins

MBA2183 Must Read: How the Mighty Fall by Jim Collins

Success is never immunity. Even the biggest businesses fail, as explored in this week’s Must-Read book review. Jim Collins’ How the Mighty Fall is a fascinating look at the demise of huge, multi-billion dollar enterprises — but its lessons are just as applicable to small businesses. If success leaves clues, so does failure. Your business isn’t FTX, or Blockbuster, or Nokia. But the same patterns of leadership (or lack thereof) can sink a small business as easily as a giant one. As the leader of

Nov 21, 2022 • 0:00

MBA2183 Must Read: How the Mighty Fall by Jim Collins

MBA2183 Must Read: How the Mighty Fall by Jim Collins

Success is never immunity. Even the biggest businesses fail, as explored in this week’s Must-Read book review. Jim Collins’ How the Mighty Fall is a fascinating look at the demise of huge, multi-billion dollar enterprises — but its lessons are just as applicable to small businesses. If success leaves clues, so does failure. Your business isn’t FTX, or Blockbuster, or Nokia. But the same patterns of leadership (or lack thereof) can sink a small business as easily as a giant one. As the leader of

Nov 21, 2022 • 16:21

MBA2182 4 Affiliate Program Models to Make More Sales + Free Ride Friday

MBA2182 4 Affiliate Program Models to Make More Sales + Free Ride Friday

Affiliate marketing: one of the best ways to grow your business. We would know! There’s currently a small army of content creators and other industry pros pushing our SaaS platform, and we couldn’t be more grateful.  But if you’re thinking about having affiliates sell your own product or service, give this episode a listen first. It’s slightly more complex than simply “You sell my thing, you get a cut.” There’s more than one way to set up your affiliate program — and choosing the way that best s

Nov 18, 2022 • 19:26

MBA2182 4 Affiliate Program Models to Make More Sales + Free Ride Friday

MBA2182 4 Affiliate Program Models to Make More Sales + Free Ride Friday

Affiliate marketing: one of the best ways to grow your business. We would know! There’s currently a small army of content creators and other industry pros pushing our SaaS platform, and we couldn’t be more grateful.  But if you’re thinking about having affiliates sell your own product or service, give this episode a listen first. It’s slightly more complex than simply “You sell my thing, you get a cut.” There’s more than one way to set up your affiliate program — and choosing the way that best s

Nov 18, 2022 • 0:00

MBA2181 How To Find Your Sales Machine

MBA2181 How To Find Your Sales Machine

Does your business have roller-coaster sales? Up and down, feast and famine; if your sales fluctuate too much, you can’t really run your business effectively. You can’t rely on a predictable revenue stream and plan accordingly. You just go into each month without even a rough idea of what you’ll take in. It’s time to smooth out the ups and downs. It took us years to realize that consistency is key — and a lot of experimentation to achieve that consistency.  Today, we share a 3-step system for ge

Nov 17, 2022 • 19:34

MBA2181 How To Find Your Sales Machine

MBA2181 How To Find Your Sales Machine

Does your business have roller-coaster sales? Up and down, feast and famine; if your sales fluctuate too much, you can’t really run your business effectively. You can’t rely on a predictable revenue stream and plan accordingly. You just go into each month without even a rough idea of what you’ll take in. It’s time to smooth out the ups and downs. It took us years to realize that consistency is key — and a lot of experimentation to achieve that consistency.  Today, we share a 3-step system for ge

Nov 17, 2022 • 0:00

MBA2180 Q&A Wednesday: Should I curse on my YouTube channel?

MBA2180 Q&A Wednesday: Should I curse on my YouTube channel?

Sometimes, “just being yourself” is more complicated than it sounds. What if some aspects of “yourself” are potential turn-offs for customers? Where’s the line between authenticity and being…obnoxious?  It’s Q&A Wednesday, and we’ve got a listener whose language skews a little salty (they are Australian, after all). The question is: would a bit of natural, casual cussing on their online content come off as genuine and unpretentious, or would it drive leads away? It’s a tough f%$@#ing question. T

Nov 16, 2022 • 0:00

MBA2180 Q&A Wednesday: Should I curse on my YouTube channel?

MBA2180 Q&A Wednesday: Should I curse on my YouTube channel?

Sometimes, “just being yourself” is more complicated than it sounds. What if some aspects of “yourself” are potential turn-offs for customers? Where’s the line between authenticity and being…obnoxious?  It’s Q&A Wednesday, and we’ve got a listener whose language skews a little salty (they are Australian, after all). The question is: would a bit of natural, casual cussing on their online content come off as genuine and unpretentious, or would it drive leads away? It’s a tough f%$@#ing question. T

Nov 16, 2022 • 13:50

MBA2179 How to Motivate Yourself to Get Things Done

MBA2179 How to Motivate Yourself to Get Things Done

Motivation ebbs and flows.  But your ToDo list is always there — and it doesn’t care if you’re not in the right headspace. We get it! Some days, your pillow is just more persuasive than your business. That’s when you need a few strategies to get yourself out of bed, shake off the ennui, and get your rear in gear for another productive day. Fortunately, we’ve got a few of those. Today, we share specific, simple things you can do to find the “oomph” we all lack from time to time. With a little psy

Nov 15, 2022 • 0:00

MBA2179 How to Motivate Yourself to Get Things Done

MBA2179 How to Motivate Yourself to Get Things Done

Motivation ebbs and flows.  But your ToDo list is always there — and it doesn’t care if you’re not in the right headspace. We get it! Some days, your pillow is just more persuasive than your business. That’s when you need a few strategies to get yourself out of bed, shake off the ennui, and get your rear in gear for another productive day. Fortunately, we’ve got a few of those. Today, we share specific, simple things you can do to find the “oomph” we all lack from time to time. With a little psy

Nov 15, 2022 • 15:46

MBA2178 Guest Teacher –  Jen L’Estrange – How to Be Creative with Compensation

MBA2178 Guest Teacher – Jen L’Estrange – How to Be Creative with Compensation

There’s way more to employee compensation than a number. When you’re trying to figure out what to offer a potential new hire, the dollars and cents are only the beginning. It’s time to take a big step back, and think differently. Today’s guest teacher, Jen L’Estrange, is an HR firm founder with a holistic approach. Instead of living in a mindset that asks “What do I want to spend on this position?,” she starts by asking what the business wants to achieve. Then, it’s a matter of taking the compan

Nov 14, 2022 • 23:03

MBA2178 Guest Teacher –  Jen L’Estrange – How to Be Creative with Compensation

MBA2178 Guest Teacher – Jen L’Estrange – How to Be Creative with Compensation

There’s way more to employee compensation than a number. When you’re trying to figure out what to offer a potential new hire, the dollars and cents are only the beginning. It’s time to take a big step back, and think differently. Today’s guest teacher, Jen L’Estrange, is an HR firm founder with a holistic approach. Instead of living in a mindset that asks “What do I want to spend on this position?,” she starts by asking what the business wants to achieve. Then, it’s a matter of taking the compan

Nov 14, 2022 • 0:00

MBA2177 Why I Took My Money Out of Facebook Ads + Free Ride Friday

MBA2177 Why I Took My Money Out of Facebook Ads + Free Ride Friday

Facebook ads just ain’t what they used to be. A lot of that has to do with Apple’s bold decision: to let their users opt out of being tracked by Facebook for advertising purposes. But that’s not the only reason you might consider a different strategy. There are loads of other ways to find your audience and deliver content, ads, and more. Today, we explain our decision to drop Facebook advertising altogether, and share what we’re doing instead. When it comes to returns on investment, the alternat

Nov 11, 2022 • 13:11

MBA2177 Why I Took My Money Out of Facebook Ads + Free Ride Friday

MBA2177 Why I Took My Money Out of Facebook Ads + Free Ride Friday

Facebook ads just ain’t what they used to be. A lot of that has to do with Apple’s bold decision: to let their users opt out of being tracked by Facebook for advertising purposes. But that’s not the only reason you might consider a different strategy. There are loads of other ways to find your audience and deliver content, ads, and more. Today, we explain our decision to drop Facebook advertising altogether, and share what we’re doing instead. When it comes to returns on investment, the alternat

Nov 11, 2022 • 0:00

MBA2176 Why I Started a Software Business

MBA2176 Why I Started a Software Business

Do you have to be a “tech person” to start a software business? Turns out you don’t. Today, Omar shares the story of how he became a SaaS founder, despite never having been an engineer or software developer by trade. In fact, we never intended to become a software outfit. In trying to sell one thing, we stumbled onto something else…and ran with it.  Sometimes, it’s our ability to respond to — rather than predict — customers’ needs that matters most. Hear how and why we developed WebinarNinja, ou

Nov 10, 2022 • 0:00

MBA2176 Why I Started a Software Business

MBA2176 Why I Started a Software Business

Do you have to be a “tech person” to start a software business? Turns out you don’t. Today, Omar shares the story of how he became a SaaS founder, despite never having been an engineer or software developer by trade. In fact, we never intended to become a software outfit. In trying to sell one thing, we stumbled onto something else…and ran with it.  Sometimes, it’s our ability to respond to — rather than predict — customers’ needs that matters most. Hear how and why we developed WebinarNinja, ou

Nov 10, 2022 • 17:32

MBA2175 Q&A Wednesday: How do I stop arguing with my co-founder?

MBA2175 Q&A Wednesday: How do I stop arguing with my co-founder?

In business, arguments happen.  But if they happen a lot, it’s time to evaluate why, and come up with a plan to turn down the heat. Otherwise, your business can become a serious source of (counterproductive) stress. It’s Q&A Wednesday, and we’ve got a listener who’s constantly getting into scraps with their cofounder. These arguments are heated, dramatic, and steal time and energy that would otherwise go to improving the business.  What’s a confounder to do? Fortunately, Omar has some experience

Nov 9, 2022 • 18:10

MBA2175 Q&A Wednesday: How do I stop arguing with my co-founder?

MBA2175 Q&A Wednesday: How do I stop arguing with my co-founder?

In business, arguments happen.  But if they happen a lot, it’s time to evaluate why, and come up with a plan to turn down the heat. Otherwise, your business can become a serious source of (counterproductive) stress. It’s Q&A Wednesday, and we’ve got a listener who’s constantly getting into scraps with their cofounder. These arguments are heated, dramatic, and steal time and energy that would otherwise go to improving the business.  What’s a confounder to do? Fortunately, Omar has some experience

Nov 9, 2022 • 0:00

MBA2174 Why I Deleted My Social Media Apps

MBA2174 Why I Deleted My Social Media Apps

What is social media really doing for you? Here’s the thing: we tell ourselves it’s important. It’s how we raise brand awareness, connect with our audience, keep the conversation going. Anyone who’s not spending significant time on social media is leaving money on the table, right? …right? Today, Omar shares why he’s taken every last social media app right off of his phone. Is he committing entrepreneuricide? Of course not. He’s just taking a new — and perhaps healthier — approach to platforms d

Nov 8, 2022 • 0:00

MBA2174 Why I Deleted My Social Media Apps

MBA2174 Why I Deleted My Social Media Apps

What is social media really doing for you? Here’s the thing: we tell ourselves it’s important. It’s how we raise brand awareness, connect with our audience, keep the conversation going. Anyone who’s not spending significant time on social media is leaving money on the table, right? …right? Today, Omar shares why he’s taken every last social media app right off of his phone. Is he committing entrepreneuricide? Of course not. He’s just taking a new — and perhaps healthier — approach to platforms d

Nov 8, 2022 • 16:59

MBA2173 Must Read: $100M Dollar Offers by Alex Hormozi

MBA2173 Must Read: $100M Dollar Offers by Alex Hormozi

How much revenue can you really make? Sometimes, the key is to simply not be afraid of thinking big. With $100M Offers, Alex Hormozi shares his unique strategies for maximizing revenue by making sales offers that make so much sense, it’s almost impossible to say “no.”  That’s a big claim, but Hormozi’s track record speaks for itself — and loudly enough to make us take his philosophy seriously. With this book, Hormozi widens the realm of possibility. Even if your goal isn’t to make hundreds of mi

Nov 7, 2022 • 18:52

MBA2173 Must Read: $100M Dollar Offers by Alex Hormozi

MBA2173 Must Read: $100M Dollar Offers by Alex Hormozi

How much revenue can you really make? Sometimes, the key is to simply not be afraid of thinking big. With $100M Offers, Alex Hormozi shares his unique strategies for maximizing revenue by making sales offers that make so much sense, it’s almost impossible to say “no.”  That’s a big claim, but Hormozi’s track record speaks for itself — and loudly enough to make us take his philosophy seriously. With this book, Hormozi widens the realm of possibility. Even if your goal isn’t to make hundreds of mi

Nov 7, 2022 • 0:00

MBA2172 How to Sell Anything Even if You Are a Beginner + Free Ride Friday

MBA2172 How to Sell Anything Even if You Are a Beginner + Free Ride Friday

Sales: it’s a foreign, intimidating concept to many of us. But if we’re going to succeed in business, we all have to get comfortable with a few skills outside our comfort zones! Fortunately, there are a few strategies that can change your perspective on sales, and get you in the right frame of mind to move your products or services. Today, we prove that anyone can sell. In this episode, Omar shares the most fundamental sales principles he’s learned along the way, going all the way back to what h

Nov 4, 2022 • 0:00

MBA2172 How to Sell Anything Even if You Are a Beginner + Free Ride Friday

MBA2172 How to Sell Anything Even if You Are a Beginner + Free Ride Friday

Sales: it’s a foreign, intimidating concept to many of us. But if we’re going to succeed in business, we all have to get comfortable with a few skills outside our comfort zones! Fortunately, there are a few strategies that can change your perspective on sales, and get you in the right frame of mind to move your products or services. Today, we prove that anyone can sell. In this episode, Omar shares the most fundamental sales principles he’s learned along the way, going all the way back to what h

Nov 4, 2022 • 19:18

MBA2171 How Making More Expansion Revenue Is Easier Than You Think

MBA2171 How Making More Expansion Revenue Is Easier Than You Think

For an independent business, revenue is life. It’s the oxygen your business needs to breathe, the runway it needs to stay alive long enough to grow. And yes, the notion that your business needs money sounds a tad obvious — yet somehow, so many entrepreneurs could bring in more of it, and don’t. In fact, there’s a pretty simple way to do it. Today, we share how pretty much any business can significantly increase revenue, using one strategy that’s worked extremely well for us. It’s not some super-

Nov 3, 2022 • 0:00

MBA2171 How Making More Expansion Revenue Is Easier Than You Think

MBA2171 How Making More Expansion Revenue Is Easier Than You Think

For an independent business, revenue is life. It’s the oxygen your business needs to breathe, the runway it needs to stay alive long enough to grow. And yes, the notion that your business needs money sounds a tad obvious — yet somehow, so many entrepreneurs could bring in more of it, and don’t. In fact, there’s a pretty simple way to do it. Today, we share how pretty much any business can significantly increase revenue, using one strategy that’s worked extremely well for us. It’s not some super-

Nov 3, 2022 • 15:55

MBA2170 Q&A Wednesday: Should I write a book?

MBA2170 Q&A Wednesday: Should I write a book?

Let’s be honest; we’ve all thought about it: writing a book. Whether you want extra credibility and authority in your industry, you think it’ll generate leads and sales, or you just have insights to share, a book is something most entrepreneurs consider at one time or another. But is it worth it? And what if you’re…not a writer? It’s Q&A Wednesday, and we’ve got a listener who thinks a book might be the key to unlocking the potential of their coaching and consulting business. But what does it re

Nov 2, 2022 • 0:00

MBA2170 Q&A Wednesday: Should I write a book?

MBA2170 Q&A Wednesday: Should I write a book?

Let’s be honest; we’ve all thought about it: writing a book. Whether you want extra credibility and authority in your industry, you think it’ll generate leads and sales, or you just have insights to share, a book is something most entrepreneurs consider at one time or another. But is it worth it? And what if you’re…not a writer? It’s Q&A Wednesday, and we’ve got a listener who thinks a book might be the key to unlocking the potential of their coaching and consulting business. But what does it re

Nov 2, 2022 • 15:45

MBA2169 Why You Might Be Failing at Customer Support

MBA2169 Why You Might Be Failing at Customer Support

Support isn’t just about solving problems. Building the best Customer Service/Support team should have way bigger goals! Support affects everything from marketing to sales to product development — not just retention and churn rates.  Yet somehow, most entrepreneurs see Support as almost an afterthought.  If putting out fires is all your Support team is doing…you’re missing out on some huge opportunities to grow your business. Today, we explain what those opportunities are, and why so many busine

Nov 1, 2022 • 0:00

MBA2169 Why You Might Be Failing at Customer Support

MBA2169 Why You Might Be Failing at Customer Support

Support isn’t just about solving problems. Building the best Customer Service/Support team should have way bigger goals! Support affects everything from marketing to sales to product development — not just retention and churn rates.  Yet somehow, most entrepreneurs see Support as almost an afterthought.  If putting out fires is all your Support team is doing…you’re missing out on some huge opportunities to grow your business. Today, we explain what those opportunities are, and why so many busine

Nov 1, 2022 • 16:48

MBA2168 Guest Teacher – Nikki Rausch – How To Make Sales Simple Using The Selling Staircase

MBA2168 Guest Teacher – Nikki Rausch – How To Make Sales Simple Using The Selling Staircase

Selling can be tough. But anyone can get better at it. The best way? Start with a framework — a proven, reliable overall method that you can learn, master, and ultimately personalize for yourself. Nikki Rausch is a sales expert, having worked with organizations like the Bill & Melinda Gates Foundation and NASA. Today, she’s here to share her basic framework, a 5-step process that guides your conversation with a potential customer all the way to the point of sale. The most important trick: don’t

Oct 31, 2022 • 19:09

MBA2168 Guest Teacher – Nikki Rausch – How To Make Sales Simple Using The Selling Staircase

MBA2168 Guest Teacher – Nikki Rausch – How To Make Sales Simple Using The Selling Staircase

Selling can be tough. But anyone can get better at it. The best way? Start with a framework — a proven, reliable overall method that you can learn, master, and ultimately personalize for yourself. Nikki Rausch is a sales expert, having worked with organizations like the Bill & Melinda Gates Foundation and NASA. Today, she’s here to share her basic framework, a 5-step process that guides your conversation with a potential customer all the way to the point of sale. The most important trick: don’t

Oct 31, 2022 • 0:00

MBA2167 5 Things Musicians Do That Can Help Your Business + Free Ride Friday

MBA2167 5 Things Musicians Do That Can Help Your Business + Free Ride Friday

Almost everything is a business — including the arts. Which means you can learn how to do business better from almost anywhere, including artists. Like musicians, for example. What your successful recording artist does is exactly what any great entrepreneur does, only…y’know, it sounds better. Best of all, you can do exactly what the rock stars and hip-hop icons on the Top 40 do, in your own business. Today, we share 5 specific things anyone in any kind of independent business can learn from the

Oct 28, 2022 • 0:00

MBA2167 5 Things Musicians Do That Can Help Your Business + Free Ride Friday

MBA2167 5 Things Musicians Do That Can Help Your Business + Free Ride Friday

Almost everything is a business — including the arts. Which means you can learn how to do business better from almost anywhere, including artists. Like musicians, for example. What your successful recording artist does is exactly what any great entrepreneur does, only…y’know, it sounds better. Best of all, you can do exactly what the rock stars and hip-hop icons on the Top 40 do, in your own business. Today, we share 5 specific things anyone in any kind of independent business can learn from the

Oct 28, 2022 • 14:27

MBA2166 Why Business is Simple But Not Easy

MBA2166 Why Business is Simple But Not Easy

If you’re worried that running your own business is too complicated…don’t be! From the outside, it can seem like independent business is a maze of responsibilities and tasks that no one could keep up with or have enough expertise in. Product development, marketing, sales, hiring, the list goes on.  Isn’t it all just too much? How do entrepreneurs do it? The truth is, all that stuff boils down to a few simple actions, unchanged since the first human being exchanged currency for a product or servi

Oct 27, 2022 • 18:37

MBA2166 Why Business is Simple But Not Easy

MBA2166 Why Business is Simple But Not Easy

If you’re worried that running your own business is too complicated…don’t be! From the outside, it can seem like independent business is a maze of responsibilities and tasks that no one could keep up with or have enough expertise in. Product development, marketing, sales, hiring, the list goes on.  Isn’t it all just too much? How do entrepreneurs do it? The truth is, all that stuff boils down to a few simple actions, unchanged since the first human being exchanged currency for a product or servi

Oct 27, 2022 • 0:00

MBA2165 Q&A Wednesday: There is so much I need to do. What do I do first?

MBA2165 Q&A Wednesday: There is so much I need to do. What do I do first?

How long is your “To Do” list? If you’re like most entrepreneurs, it’s longer than any single human being can actually handle. Which means it’s literally impossible to check every item off. Which means you have to choose which items you’ll actually do — and which you won’t. This can be tough. However, there is an answer. There’s a way to identify the “Must-Do’s” on your list, and make other plans for everything else. It’s all about defining your role as founder, and figuring out which tasks real

Oct 26, 2022 • 16:43

MBA2165 Q&A Wednesday: There is so much I need to do. What do I do first?

MBA2165 Q&A Wednesday: There is so much I need to do. What do I do first?

How long is your “To Do” list? If you’re like most entrepreneurs, it’s longer than any single human being can actually handle. Which means it’s literally impossible to check every item off. Which means you have to choose which items you’ll actually do — and which you won’t. This can be tough. However, there is an answer. There’s a way to identify the “Must-Do’s” on your list, and make other plans for everything else. It’s all about defining your role as founder, and figuring out which tasks real

Oct 26, 2022 • 0:00

MBA2164 How to Use UTM Links to Know Which Marketing Efforts Are Working

MBA2164 How to Use UTM Links to Know Which Marketing Efforts Are Working

Are your emails actually working to create leads or customers? How about your blog? Your social posts? Your YouTube channel? How do you know? UTM links is how you know! The “Urchin Tracking Module” is the secret weapon of every results-based marketer. These strings of characters might look unwieldy, but they serve an important purpose: telling you exactly how people ended up at the web address you worked so hard to get them to. “Tracking” is the key word here. Today, we explain what UTM links ar

Oct 25, 2022 • 14:12

MBA2164 How to Use UTM Links to Know Which Marketing Efforts Are Working

MBA2164 How to Use UTM Links to Know Which Marketing Efforts Are Working

Are your emails actually working to create leads or customers? How about your blog? Your social posts? Your YouTube channel? How do you know? UTM links is how you know! The “Urchin Tracking Module” is the secret weapon of every results-based marketer. These strings of characters might look unwieldy, but they serve an important purpose: telling you exactly how people ended up at the web address you worked so hard to get them to. “Tracking” is the key word here. Today, we explain what UTM links ar

Oct 25, 2022 • 0:00

MBA2163 Extended Interview: Michele Hansen – How to Build The Product and Business You Want by Deploying Empathy

MBA2163 Extended Interview: Michele Hansen – How to Build The Product and Business You Want by Deploying Empathy

How do you know what people want? You have to see their problems from their perspective. Michele Hansen, cofounder of Geocodio and author of Deploy Empathy: A Practical Guide to Interviewing Customers, is a master of the art of understanding a target audience. By making a concerted effort to get in customers’ heads, she’s multiplied the success of her product development and marketing. So how’d she do it? Omar sat down with Michele to find out. In this latest extended interview, Omar and Michele

Oct 24, 2022 • 1:16:05

MBA2163 Extended Interview: Michele Hansen – How to Build The Product and Business You Want by Deploying Empathy

MBA2163 Extended Interview: Michele Hansen – How to Build The Product and Business You Want by Deploying Empathy

How do you know what people want? You have to see their problems from their perspective. Michele Hansen, cofounder of Geocodio and author of Deploy Empathy: A Practical Guide to Interviewing Customers, is a master of the art of understanding a target audience. By making a concerted effort to get in customers’ heads, she’s multiplied the success of her product development and marketing. So how’d she do it? Omar sat down with Michele to find out. In this latest extended interview, Omar and Michele

Oct 24, 2022 • 0:00

MBA2162 5 Strategies to Prevent Burn Out + Free Ride Friday

MBA2162 5 Strategies to Prevent Burn Out + Free Ride Friday

It should go without saying: you don’t want to burn out. Yet so many entrepreneurs do. Maybe it’s a question of perceived “grit” or toughness. We think that if we don’t work ourselves into the ground, then we’re not trying hard enough. But that attitude isn’t just unhealthy — it’s bad business strategy. The best entrepreneur is at the top of their game, not worn down to a nub. So how do you keep burnout at bay? Today, Omar shares 5 strategies that work for him. With multiple businesses and a rem

Oct 21, 2022 • 0:00

MBA2162 5 Strategies to Prevent Burn Out + Free Ride Friday

MBA2162 5 Strategies to Prevent Burn Out + Free Ride Friday

It should go without saying: you don’t want to burn out. Yet so many entrepreneurs do. Maybe it’s a question of perceived “grit” or toughness. We think that if we don’t work ourselves into the ground, then we’re not trying hard enough. But that attitude isn’t just unhealthy — it’s bad business strategy. The best entrepreneur is at the top of their game, not worn down to a nub. So how do you keep burnout at bay? Today, Omar shares 5 strategies that work for him. With multiple businesses and a rem

Oct 21, 2022 • 17:25

MBA2161 How Important Are Launches?

MBA2161 How Important Are Launches?

Ah, the launch. The day you get to introduce your product or service to the world. It can feel extremely exciting — and extremely high-stakes. But is it? This year, we’re launching a new product, and we’re taking a different approach. We have different goals this time around, and different metrics by which we’ll measure success. It’s not that this launch is any less important than past launches. It’s just that we’re defining what we want to achieve more specifically. What about your next launch?

Oct 20, 2022 • 14:24

MBA2161 How Important Are Launches?

MBA2161 How Important Are Launches?

Ah, the launch. The day you get to introduce your product or service to the world. It can feel extremely exciting — and extremely high-stakes. But is it? This year, we’re launching a new product, and we’re taking a different approach. We have different goals this time around, and different metrics by which we’ll measure success. It’s not that this launch is any less important than past launches. It’s just that we’re defining what we want to achieve more specifically. What about your next launch?

Oct 20, 2022 • 0:00

MBA2160 Q&A Wednesday: Do I have to have annoying cookies pop up on my site?

MBA2160 Q&A Wednesday: Do I have to have annoying cookies pop up on my site?

When it comes to converting website traffic, friction hurts. Friction is anything that requires the visitor to take extra steps before they take a desired action — like signing up for your newsletter or reading your blog. The more obstacles are in the way, the less effective the website is at creating leads and customers. Unfortunately, some obstacles are legal requirements. It’s Q&A Wednesday, and we’re dealing with “cookies,” those little bits of code that track your online activity. They’re u

Oct 19, 2022 • 15:13

MBA2160 Q&A Wednesday: Do I have to have annoying cookies pop up on my site?

MBA2160 Q&A Wednesday: Do I have to have annoying cookies pop up on my site?

When it comes to converting website traffic, friction hurts. Friction is anything that requires the visitor to take extra steps before they take a desired action — like signing up for your newsletter or reading your blog. The more obstacles are in the way, the less effective the website is at creating leads and customers. Unfortunately, some obstacles are legal requirements. It’s Q&A Wednesday, and we’re dealing with “cookies,” those little bits of code that track your online activity. They’re u

Oct 19, 2022 • 0:00

MBA2159 How Committed Are You?

MBA2159 How Committed Are You?

Almost all entrepreneurs who succeed in the long term have one thing in common: commitment. But what is commitment, anyway? What does it look like? Most importantly, how can you tell if you have it? Today, we explore what real commitment looks like in practical terms. Spoiler alert: it doesn’t mean obsession, or being a slave to your business. But it does mean going beyond what 90% of people are willing to do. With examples from various businesses and walks of life, we explore the difference bet

Oct 18, 2022 • 16:14

MBA2159 How Committed Are You?

MBA2159 How Committed Are You?

Almost all entrepreneurs who succeed in the long term have one thing in common: commitment. But what is commitment, anyway? What does it look like? Most importantly, how can you tell if you have it? Today, we explore what real commitment looks like in practical terms. Spoiler alert: it doesn’t mean obsession, or being a slave to your business. But it does mean going beyond what 90% of people are willing to do. With examples from various businesses and walks of life, we explore the difference bet

Oct 18, 2022 • 0:00

MBA2158 Must Read: Mastering The Rockefeller Habits by Verne Harnish

MBA2158 Must Read: Mastering The Rockefeller Habits by Verne Harnish

Not everything in every book is advice worth following. …but that doesn’t mean you shouldn’t read it. Today, we review Verne Harnish’s Mastering The Rockefeller Habits, a primer on some of the best practices any business can use to strategically pursue growth. Did we agree with everything in it? Definitely not. But the good parts are so good, it’s worth it. We couldn’t call it a “Must Read” otherwise. In this episode, Omar shares his favorite takeaways, particularly on the topics that too few bu

Oct 17, 2022 • 0:00

MBA2158 Must Read: Mastering The Rockefeller Habits by Verne Harnish

MBA2158 Must Read: Mastering The Rockefeller Habits by Verne Harnish

Not everything in every book is advice worth following. …but that doesn’t mean you shouldn’t read it. Today, we review Verne Harnish’s Mastering The Rockefeller Habits, a primer on some of the best practices any business can use to strategically pursue growth. Did we agree with everything in it? Definitely not. But the good parts are so good, it’s worth it. We couldn’t call it a “Must Read” otherwise. In this episode, Omar shares his favorite takeaways, particularly on the topics that too few bu

Oct 17, 2022 • 17:02

MBA2157 How Much Cash Should You Always Have in the Bank? + Free Ride Friday

MBA2157 How Much Cash Should You Always Have in the Bank? + Free Ride Friday

Rainy days happen. How’s your umbrella? Every business needs to have a stash in place for market downturns, slow quarters, or even…y’know, mistakes. But how big should it be? Today, we offer a firm answer. We’ll explain how to figure out the right number, and how to get your business there. Having enough runway is critical to the long-term viability of your business. But there is a such thing as too much money in the bank, depending on your location and industry. Learn why you should never opera

Oct 14, 2022 • 16:32

MBA2157 How Much Cash Should You Always Have in the Bank? + Free Ride Friday

MBA2157 How Much Cash Should You Always Have in the Bank? + Free Ride Friday

Rainy days happen. How’s your umbrella? Every business needs to have a stash in place for market downturns, slow quarters, or even…y’know, mistakes. But how big should it be? Today, we offer a firm answer. We’ll explain how to figure out the right number, and how to get your business there. Having enough runway is critical to the long-term viability of your business. But there is a such thing as too much money in the bank, depending on your location and industry. Learn why you should never opera

Oct 14, 2022 • 0:00

MBA2156 Signs It’s Time to Go All in on Your Business Idea

MBA2156 Signs It’s Time to Go All in on Your Business Idea

When you’re running (and funding) your own business, it’s smart to avoid too much risk. …but you can’t avoid all risk. And at some point, risk avoidance starts to look like cheating yourself out of greater success. Every business reaches a moment where you have to ask if the time, money, and effort you invested is likely to pay off. If the answer is no, you bail or pivot (no shame in that). But if the answer is yes, it makes no sense to go in halfway.  It’s time to commit. Today, we share some o

Oct 13, 2022 • 16:30

MBA2156 Signs It’s Time to Go All in on Your Business Idea

MBA2156 Signs It’s Time to Go All in on Your Business Idea

When you’re running (and funding) your own business, it’s smart to avoid too much risk. …but you can’t avoid all risk. And at some point, risk avoidance starts to look like cheating yourself out of greater success. Every business reaches a moment where you have to ask if the time, money, and effort you invested is likely to pay off. If the answer is no, you bail or pivot (no shame in that). But if the answer is yes, it makes no sense to go in halfway.  It’s time to commit. Today, we share some o

Oct 13, 2022 • 0:00

MBA2155 Q&A Wednesday: Should I fire someone before I have a replacement?

MBA2155 Q&A Wednesday: Should I fire someone before I have a replacement?

Firing people is almost never easy. We’re often afraid of dealing with the fallout of letting an employee go. Operations will be disrupted, feelings may be hurt, and someone needs to take over for whoever got the boot…preferably as soon as possible. Can you plan ahead for a firing? You certainly can. It’s Q&A Wednesday, and we’ve got a listener who knows it’s time to say goodbye to a certain employee, but worries that it may be smarter to find a replacement before swinging the ol’ ax. Is that po

Oct 12, 2022 • 18:22

MBA2155 Q&A Wednesday: Should I fire someone before I have a replacement?

MBA2155 Q&A Wednesday: Should I fire someone before I have a replacement?

Firing people is almost never easy. We’re often afraid of dealing with the fallout of letting an employee go. Operations will be disrupted, feelings may be hurt, and someone needs to take over for whoever got the boot…preferably as soon as possible. Can you plan ahead for a firing? You certainly can. It’s Q&A Wednesday, and we’ve got a listener who knows it’s time to say goodbye to a certain employee, but worries that it may be smarter to find a replacement before swinging the ol’ ax. Is that po

Oct 12, 2022 • 0:00

MBA2154 How Much Time Should You Give Your Idea Before You Quit?

MBA2154 How Much Time Should You Give Your Idea Before You Quit?

Quitting is an option. And it’s often the right one. When a product or business idea fails to produce fruit — and you have little evidence to suggest it ever will — wasting more money on it doesn’t make sense. But of course, it’s hard to tell when you’re in that situation.  There’s a fine line between perseverance and delusion; between being a quitter and being savvy. Today, we take a look at the most clear signs that something isn’t working, and that it’s time to admit defeat. More importantly,

Oct 11, 2022 • 15:54

MBA2154 How Much Time Should You Give Your Idea Before You Quit?

MBA2154 How Much Time Should You Give Your Idea Before You Quit?

Quitting is an option. And it’s often the right one. When a product or business idea fails to produce fruit — and you have little evidence to suggest it ever will — wasting more money on it doesn’t make sense. But of course, it’s hard to tell when you’re in that situation.  There’s a fine line between perseverance and delusion; between being a quitter and being savvy. Today, we take a look at the most clear signs that something isn’t working, and that it’s time to admit defeat. More importantly,

Oct 11, 2022 • 0:00

MBA2153 Extended Interview: Laura Roeder – Lessons Learned From Growing & Selling Her Business and Starting Again

MBA2153 Extended Interview: Laura Roeder – Lessons Learned From Growing & Selling Her Business and Starting Again

If you had to start your business all over again, what would you do differently? Some entrepreneurs actually get to answer that question.  Take Laura Roeder, who created the social-media scheduling app MeetEdgar, built it into a top marketing tool, and ultimately sold it. Now that she’s out of the social game, Laura has turned her focus to a new business, the coaching platform Paperbell. How well have the lessons Laura learned at MeetEdgar transferred to Paperbell?  Today, Omar sits down with La

Oct 10, 2022 • 1:03:15

MBA2153 Extended Interview: Laura Roeder – Lessons Learned From Growing & Selling Her Business and Starting Again

MBA2153 Extended Interview: Laura Roeder – Lessons Learned From Growing & Selling Her Business and Starting Again

If you had to start your business all over again, what would you do differently? Some entrepreneurs actually get to answer that question.  Take Laura Roeder, who created the social-media scheduling app MeetEdgar, built it into a top marketing tool, and ultimately sold it. Now that she’s out of the social game, Laura has turned her focus to a new business, the coaching platform Paperbell. How well have the lessons Laura learned at MeetEdgar transferred to Paperbell?  Today, Omar sits down with La

Oct 10, 2022 • 0:00

MBA2152 Why You Need To Attend More In-Person Conferences + Free Ride Friday

MBA2152 Why You Need To Attend More In-Person Conferences + Free Ride Friday

In-person events are back! One of the best things entrepreneurs — especially new entrepreneurs — can do to boost their business is to attend live, in-person conferences. COVID took that option off the table for a while. But now that things are normal(er), it’s time to take advantage. Today, we explain why you should be at the next conference you can get to, and how to get the most from it. We’ll dive into what makes conferences so intensely valuable, what you can expect to gain from them, and ho

Oct 7, 2022 • 0:00

MBA2152 Why You Need To Attend More In-Person Conferences + Free Ride Friday

MBA2152 Why You Need To Attend More In-Person Conferences + Free Ride Friday

In-person events are back! One of the best things entrepreneurs — especially new entrepreneurs — can do to boost their business is to attend live, in-person conferences. COVID took that option off the table for a while. But now that things are normal(er), it’s time to take advantage. Today, we explain why you should be at the next conference you can get to, and how to get the most from it. We’ll dive into what makes conferences so intensely valuable, what you can expect to gain from them, and ho

Oct 7, 2022 • 17:55

MBA2151 Do You Need To Sell Products at Different Price Points?

MBA2151 Do You Need To Sell Products at Different Price Points?

Let’s break down the “value ladder,” Many businesses purposely create products at varying price points, in the hopes of getting people into their ecosystem. Think of your cheapest (or free) product as a gateway to bigger-ticket purchases down the road — one stepping stone at a time. But does this work for everyone? Today, we explore this strategy in depth, and who it’s most appropriate for.  We get into why price variance works so well, and why sometimes, it doesn’t. With examples from various b

Oct 6, 2022 • 0:00

MBA2151 Do You Need To Sell Products at Different Price Points?

MBA2151 Do You Need To Sell Products at Different Price Points?

Let’s break down the “value ladder,” Many businesses purposely create products at varying price points, in the hopes of getting people into their ecosystem. Think of your cheapest (or free) product as a gateway to bigger-ticket purchases down the road — one stepping stone at a time. But does this work for everyone? Today, we explore this strategy in depth, and who it’s most appropriate for.  We get into why price variance works so well, and why sometimes, it doesn’t. With examples from various b

Oct 6, 2022 • 12:49

MBA2150 Q&A Wednesday: Do I charge in US Dollars or my local currency?

MBA2150 Q&A Wednesday: Do I charge in US Dollars or my local currency?

Should you be charging in USD, no matter where you are? It’s a good question. Today is Q&A Wednesday, and we’ve got a listener with their own business in Europe, who noticed that competitors list their prices in American currency.  Why? What’s the advantage, and are there disadvantages? Now that even the smallest business can go global, the currency question looms large. Today, we outline the options you have, and the ups and downs of each. Whether you choose a “global” currency like the USD, lo

Oct 5, 2022 • 14:03

MBA2150 Q&A Wednesday: Do I charge in US Dollars or my local currency?

MBA2150 Q&A Wednesday: Do I charge in US Dollars or my local currency?

Should you be charging in USD, no matter where you are? It’s a good question. Today is Q&A Wednesday, and we’ve got a listener with their own business in Europe, who noticed that competitors list their prices in American currency.  Why? What’s the advantage, and are there disadvantages? Now that even the smallest business can go global, the currency question looms large. Today, we outline the options you have, and the ups and downs of each. Whether you choose a “global” currency like the USD, lo

Oct 5, 2022 • 0:00

MBA2149 How To Create & Sell a Product in a Weekend

MBA2149 How To Create & Sell a Product in a Weekend

If that title sounds like clickbait…we get it. But we’re not kidding around; you can put together a genuine sales offer for an entirely new product in 48 hours or so. Whether it’s to boost revenue, or to simply put a few extra reps in exchanging goods for money, this is real. And yes, there’s a trick to it. It’ll all make sense once you hear the episode. Are we burying the lede right now? Of course we are. But if you execute the strategy we outline, you will definitely have a full-fledged, valua

Oct 4, 2022 • 0:00

MBA2149 How To Create & Sell a Product in a Weekend

MBA2149 How To Create & Sell a Product in a Weekend

If that title sounds like clickbait…we get it. But we’re not kidding around; you can put together a genuine sales offer for an entirely new product in 48 hours or so. Whether it’s to boost revenue, or to simply put a few extra reps in exchanging goods for money, this is real. And yes, there’s a trick to it. It’ll all make sense once you hear the episode. Are we burying the lede right now? Of course we are. But if you execute the strategy we outline, you will definitely have a full-fledged, valua

Oct 4, 2022 • 14:41

MBA2148 Guest Teacher – Lorrie Thomas Ross – How to Create a Sustainable and Effective Marketing Strategy

MBA2148 Guest Teacher – Lorrie Thomas Ross – How to Create a Sustainable and Effective Marketing Strategy

Don’t market without a (long-term) plan. Often, new entrepreneurs “wing it” when it comes to marketing and brand-building. But being new to business comes with a huge advantage: you can implement a long-term strategy earlier. Today’s special guest teacher will help you do just that — and if you’re already marketing, she’ll help you course correct for better results. Lorrie Thomas Ross founded Web Marketing Therapy to diagnose ineffective marketing strategies, and help businesses find a better st

Oct 3, 2022 • 20:51

MBA2148 Guest Teacher – Lorrie Thomas Ross – How to Create a Sustainable and Effective Marketing Strategy

MBA2148 Guest Teacher – Lorrie Thomas Ross – How to Create a Sustainable and Effective Marketing Strategy

Don’t market without a (long-term) plan. Often, new entrepreneurs “wing it” when it comes to marketing and brand-building. But being new to business comes with a huge advantage: you can implement a long-term strategy earlier. Today’s special guest teacher will help you do just that — and if you’re already marketing, she’ll help you course correct for better results. Lorrie Thomas Ross founded Web Marketing Therapy to diagnose ineffective marketing strategies, and help businesses find a better st

Oct 3, 2022 • 0:00

MBA2147 Why Ecommerce Is One of the Hardest Businesses to Start & Grow + Free Ride Friday

MBA2147 Why Ecommerce Is One of the Hardest Businesses to Start & Grow + Free Ride Friday

Omar has run many a business. But the hardest kind, for (literally) his money, is ecommerce. Every type of business has its challenges, but selling physical goods online has more — and more difficult — issues to contend with. That’s not to say you shouldn’t start an ecommerce business. But you should know what you’re getting into! Today, we share what you need to prepare for, if ecommerce really is your game. For many aspiring entrepreneurs, ecommerce seems like the obvious choice. And while sel

Sep 30, 2022 • 0:00

MBA2147 Why Ecommerce Is One of the Hardest Businesses to Start & Grow + Free Ride Friday

MBA2147 Why Ecommerce Is One of the Hardest Businesses to Start & Grow + Free Ride Friday

Omar has run many a business. But the hardest kind, for (literally) his money, is ecommerce. Every type of business has its challenges, but selling physical goods online has more — and more difficult — issues to contend with. That’s not to say you shouldn’t start an ecommerce business. But you should know what you’re getting into! Today, we share what you need to prepare for, if ecommerce really is your game. For many aspiring entrepreneurs, ecommerce seems like the obvious choice. And while sel

Sep 30, 2022 • 19:11

MBA2146 Is Your Business Pushing You Around?

MBA2146 Is Your Business Pushing You Around?

At first, your business is your baby.  But if you’re not mindful, it can quickly turn into a monster. Many entrepreneurs learn this the hard way, as responsibilities and obligations multiply, and gradually encroach on the boundaries between your work and your life. You may not see it coming; taking a weekend call here, sacrificing a workout there, cutting family time just a little short… Before you know it, your business dictates a lifestyle that supports it, instead of enabling a lifestyle you

Sep 29, 2022 • 0:00

MBA2146 Is Your Business Pushing You Around?

MBA2146 Is Your Business Pushing You Around?

At first, your business is your baby.  But if you’re not mindful, it can quickly turn into a monster. Many entrepreneurs learn this the hard way, as responsibilities and obligations multiply, and gradually encroach on the boundaries between your work and your life. You may not see it coming; taking a weekend call here, sacrificing a workout there, cutting family time just a little short… Before you know it, your business dictates a lifestyle that supports it, instead of enabling a lifestyle you

Sep 29, 2022 • 20:19

MBA2145 Q&A Wednesday: How do I grow my email list without paid ads?

MBA2145 Q&A Wednesday: How do I grow my email list without paid ads?

We know email marketing is a must. But when you’re just starting out, how do you get people’s addresses? …more importantly, how do you get email addresses for free? Anyone can throw money at the list-building problem and get results (short-term though the results may be). But there are other, arguably better, options. With a little time, work, and creativity, anyone can build a strong email list. It’s Q&A Wednesday, and we’re helping one listener get their email marketing off the ground — withou

Sep 28, 2022 • 0:00

MBA2145 Q&A Wednesday: How do I grow my email list without paid ads?

MBA2145 Q&A Wednesday: How do I grow my email list without paid ads?

We know email marketing is a must. But when you’re just starting out, how do you get people’s addresses? …more importantly, how do you get email addresses for free? Anyone can throw money at the list-building problem and get results (short-term though the results may be). But there are other, arguably better, options. With a little time, work, and creativity, anyone can build a strong email list. It’s Q&A Wednesday, and we’re helping one listener get their email marketing off the ground — withou

Sep 28, 2022 • 15:07

MBA2144 How To Promote Your Product Without Spamming Your Email List

MBA2144 How To Promote Your Product Without Spamming Your Email List

eMail marketing works — but it can backfire. Sending your list too many emails comes with a host of bad consequences: unsubscribes and getting your content labeled as spam (yikes) can hurt your deliverability, making it less and less likely your emails will land in people’s inboxes.  So how do you communicate without…over-communicating? Today, Omar shares a simple system that works for us. By testing the waters a bit before executing certain campaigns, you can send emails that are much more like

Sep 27, 2022 • 14:00

MBA2144 How To Promote Your Product Without Spamming Your Email List

MBA2144 How To Promote Your Product Without Spamming Your Email List

eMail marketing works — but it can backfire. Sending your list too many emails comes with a host of bad consequences: unsubscribes and getting your content labeled as spam (yikes) can hurt your deliverability, making it less and less likely your emails will land in people’s inboxes.  So how do you communicate without…over-communicating? Today, Omar shares a simple system that works for us. By testing the waters a bit before executing certain campaigns, you can send emails that are much more like

Sep 27, 2022 • 0:00

MBA2143 Extended Interview: Patrick Campbell – Building & Selling a $200 Million Business

MBA2143 Extended Interview: Patrick Campbell – Building & Selling a $200 Million Business

Create it. Grow it. Cash out. That’s the goal of many entrepreneurs: to build a business that’ll sell for enough money to fund whatever comes next — even if nothing comes next, business-wise. So what does that journey look like? How do you get there? And just as importantly, what happens after? Patrick Campbell created ProfitWell and bootstrapped it into a successful startup. Selling it wasn’t exactly the goal, but when Paddle came along with an offer that made sense, Campbell let his baby go —

Sep 26, 2022 • 1:16:46

MBA2143 Extended Interview: Patrick Campbell – Building & Selling a $200 Million Business

MBA2143 Extended Interview: Patrick Campbell – Building & Selling a $200 Million Business

Create it. Grow it. Cash out. That’s the goal of many entrepreneurs: to build a business that’ll sell for enough money to fund whatever comes next — even if nothing comes next, business-wise. So what does that journey look like? How do you get there? And just as importantly, what happens after? Patrick Campbell created ProfitWell and bootstrapped it into a successful startup. Selling it wasn’t exactly the goal, but when Paddle came along with an offer that made sense, Campbell let his baby go —

Sep 26, 2022 • 0:00

MBA2142 Should You Offer Payment Plans for High-Ticket Offers? + Free Ride Friday

MBA2142 Should You Offer Payment Plans for High-Ticket Offers? + Free Ride Friday

Charging in installments works for infomercial products. But will it work for yours? When you don’t collect the entire price of your product or service right away, you take a risk. You may see one or two payments, only to forfeit the rest. That said, when you only accept full payment up front, you risk not making the sale.  The key is to understand what kinds of offers benefit from payment plans — and which don’t. Today, we break down the advantages and pitfalls of payment plans, and what factor

Sep 23, 2022 • 14:02

MBA2142 Should You Offer Payment Plans for High-Ticket Offers? + Free Ride Friday

MBA2142 Should You Offer Payment Plans for High-Ticket Offers? + Free Ride Friday

Charging in installments works for infomercial products. But will it work for yours? When you don’t collect the entire price of your product or service right away, you take a risk. You may see one or two payments, only to forfeit the rest. That said, when you only accept full payment up front, you risk not making the sale.  The key is to understand what kinds of offers benefit from payment plans — and which don’t. Today, we break down the advantages and pitfalls of payment plans, and what factor

Sep 23, 2022 • 0:00

MBA2141 How Often Should You Post to Social Media?

MBA2141 How Often Should You Post to Social Media?

When it comes to social media, more isn’t always better. Our instinct (and a lot of advice out there) is to post as much and as often as possible. But the data — and our experience — don’t bear that out. Today, we take a dive into the available data on social media, and unpack how exactly you can use FB, Twitter, the ‘Gram, and LInkedIn to your advantage. Remember: these platforms and the companies that run them have their own goals, and it’s not to grow your business.  The key is to balance the

Sep 22, 2022 • 0:00

MBA2141 How Often Should You Post to Social Media?

MBA2141 How Often Should You Post to Social Media?

When it comes to social media, more isn’t always better. Our instinct (and a lot of advice out there) is to post as much and as often as possible. But the data — and our experience — don’t bear that out. Today, we take a dive into the available data on social media, and unpack how exactly you can use FB, Twitter, the ‘Gram, and LInkedIn to your advantage. Remember: these platforms and the companies that run them have their own goals, and it’s not to grow your business.  The key is to balance the

Sep 22, 2022 • 12:57

MBA2140 Q&A Wednesday: How do I choose an email marketing software for my business?

MBA2140 Q&A Wednesday: How do I choose an email marketing software for my business?

Email is one of the most powerful tools for an independent business. As they say (and as we often repeat) “the money’s in the list.” For all the marketing channels out there, email still gets the best results in terms of reach and conversions. But there are way too many email platforms out there. Today, we help a brave, aspiring young entrepreneur get started on the right track, by choosing an email platform that gets the job done on a high-schooler’s budget. But it’s not just about finding the

Sep 21, 2022 • 0:00

MBA2140 Q&A Wednesday: How do I choose an email marketing software for my business?

MBA2140 Q&A Wednesday: How do I choose an email marketing software for my business?

Email is one of the most powerful tools for an independent business. As they say (and as we often repeat) “the money’s in the list.” For all the marketing channels out there, email still gets the best results in terms of reach and conversions. But there are way too many email platforms out there. Today, we help a brave, aspiring young entrepreneur get started on the right track, by choosing an email platform that gets the job done on a high-schooler’s budget. But it’s not just about finding the

Sep 21, 2022 • 12:57

MBA2139 How to Charge for a Service on Your Website

MBA2139 How to Charge for a Service on Your Website

Charging for a physical or digital product is fairly easy. But what about services? If you’re a freelance web designer, copywriter, or coach, getting paid can be tricky. Today, we explore the best ways to charge for services and process payments quickly — without hurting sales or getting yourself overburdened with complicated software tools. Buying your service online should be just as seamless as buying a t-shirt! In this episode, we explain exactly what your point-of-sale and payment processin

Sep 20, 2022 • 0:00

MBA2139 How to Charge for a Service on Your Website

MBA2139 How to Charge for a Service on Your Website

Charging for a physical or digital product is fairly easy. But what about services? If you’re a freelance web designer, copywriter, or coach, getting paid can be tricky. Today, we explore the best ways to charge for services and process payments quickly — without hurting sales or getting yourself overburdened with complicated software tools. Buying your service online should be just as seamless as buying a t-shirt! In this episode, we explain exactly what your point-of-sale and payment processin

Sep 20, 2022 • 15:54

MBA2138 Must Read: Effortless by Greg McKeown

MBA2138 Must Read: Effortless by Greg McKeown

Harder doesn’t mean better. In fact, the opposite might be true. For as powerful as grit and a solid work ethic can be, we’re never grunting and sweating when we’re at our best. We’re smooth. We’re fluid.  We’re…Effortless. Greg McKeown first changed our approach to business with his truly essential Essentialism, which advocates for a strict focus on what matters most. Now, Effortless adds a new dynamic: embracing the ease that characterizes our best efforts. Of course, it means reframing your m

Sep 19, 2022 • 0:00

MBA2138 Must Read: Effortless by Greg McKeown

MBA2138 Must Read: Effortless by Greg McKeown

Harder doesn’t mean better. In fact, the opposite might be true. For as powerful as grit and a solid work ethic can be, we’re never grunting and sweating when we’re at our best. We’re smooth. We’re fluid.  We’re…Effortless. Greg McKeown first changed our approach to business with his truly essential Essentialism, which advocates for a strict focus on what matters most. Now, Effortless adds a new dynamic: embracing the ease that characterizes our best efforts. Of course, it means reframing your m

Sep 19, 2022 • 18:33

MBA2137 How To Create Attractive Templates To Get More Leads + Free Ride Friday

MBA2137 How To Create Attractive Templates To Get More Leads + Free Ride Friday

Information isn’t the only thing that gets leads. When we create free lead magnets, we often default to sharing information. After all, sharing what we know doesn’t cost much, and knowledge is easy to transfer online. But there’s another option — and it’s just as good for conversions: templates. Whether it’s email or blog post templates, slide deck templates, or something else, a template doesn’t teach your lead anything. But it still empowers them. In other words, a free template is a solution

Sep 16, 2022 • 0:00

MBA2137 How To Create Attractive Templates To Get More Leads + Free Ride Friday

MBA2137 How To Create Attractive Templates To Get More Leads + Free Ride Friday

Information isn’t the only thing that gets leads. When we create free lead magnets, we often default to sharing information. After all, sharing what we know doesn’t cost much, and knowledge is easy to transfer online. But there’s another option — and it’s just as good for conversions: templates. Whether it’s email or blog post templates, slide deck templates, or something else, a template doesn’t teach your lead anything. But it still empowers them. In other words, a free template is a solution

Sep 16, 2022 • 14:30

MBA2136 What I Learned From Hosting a 4 Day Event

MBA2136 What I Learned From Hosting a 4 Day Event

Offering live, in-person workshops, retreats, and other events isn’t easy. …but it’s so worth it. Recently, Omar hosted a 4-day in-person ski & snowboard retreat for independent founders. It was the first in-person event we’ve put together in a while, and it didn’t go exactly as planned — but it was still a win for us, and a worthwhile experience for everyone who attended. Today, we share how we planned this event, what went right and wrong, and how we navigated the unexpected twists along the w

Sep 15, 2022 • 0:00

MBA2136 What I Learned From Hosting a 4 Day Event

MBA2136 What I Learned From Hosting a 4 Day Event

Offering live, in-person workshops, retreats, and other events isn’t easy. …but it’s so worth it. Recently, Omar hosted a 4-day in-person ski & snowboard retreat for independent founders. It was the first in-person event we’ve put together in a while, and it didn’t go exactly as planned — but it was still a win for us, and a worthwhile experience for everyone who attended. Today, we share how we planned this event, what went right and wrong, and how we navigated the unexpected twists along the w

Sep 15, 2022 • 18:32

[Bonus Episode] From Real Good Podcast: The Business of Empowering Girls with Jennifer Openshaw

[Bonus Episode] From Real Good Podcast: The Business of Empowering Girls with Jennifer Openshaw

Entrepreneurship is about more than just making money. …or at least it can be.  Today, we resume our partnership with US Bank’s Real Good podcast, a show that highlights business ventures for which profit isn’t the first goal. In this episode of Real Good, get to know Jennifer Openshaw, founder and CEO of Girls With Impact. GWI’s mission is to empower young female business people with a 10-week “mini MBA” program, designed to give these young women the skills and confidence they may not get from

Sep 14, 2022 • 0:00

[Bonus Episode] From Real Good: The Business of Empowering Girls with Jennifer Openshaw

[Bonus Episode] From Real Good: The Business of Empowering Girls with Jennifer Openshaw

Entrepreneurship is about more than just making money. …or at least it can be.  Today, we resume our partnership with US Bank’s Real Good podcast, a show that highlights business ventures for which profit isn’t the first goal. In this episode of Real Good, get to know Jennifer Openshaw, founder and CEO of Girls With Impact. GWI’s mission is to empower young female business people with a 10-week “mini MBA” program, designed to give these young women the skills and confidence they may not get from

Sep 14, 2022 • 57:39

MBA2135 Q&A Wednesday: When do I hire my first executive assistant?

MBA2135 Q&A Wednesday: When do I hire my first executive assistant?

If you’re running a business by yourself, the question isn’t if you should hire an EA or VA (Executive Assistant/Virtual Assistant).  The question is when. And wouldn’t you know it, one of our listeners asked exactly that. It’s Q&A Wednesday, and we’ve got a solopreneur who knows an EA will be a good idea at some point. But how soon is too soon? How can you know when it’s the right time? In other words, at what point does an EA become an investment, rather than just an expense? In this episode,

Sep 14, 2022 • 14:30

MBA2135 Q&A Wednesday: When do I hire my first executive assistant?

MBA2135 Q&A Wednesday: When do I hire my first executive assistant?

If you’re running a business by yourself, the question isn’t if you should hire an EA or VA (Executive Assistant/Virtual Assistant).  The question is when. And wouldn’t you know it, one of our listeners asked exactly that. It’s Q&A Wednesday, and we’ve got a solopreneur who knows an EA will be a good idea at some point. But how soon is too soon? How can you know when it’s the right time? In other words, at what point does an EA become an investment, rather than just an expense? In this episode,

Sep 14, 2022 • 0:00

MBA2134 How To Negotiate and Cut Your Expenses

MBA2134 How To Negotiate and Cut Your Expenses

Profit is oxygen. But if you’re only creating profit by maximizing revenue…you’re only doing half the job. It’s time to get lean, and stay lean. Today, we explore how to keep expenses down, by consistently tracking and trimming the fat. It’s not about obsessing over overy penny or being a miser. It’s about making smart deals with the people and companies who make up the “Loss” side of your Profit & Loss sheet — and renegotiating regularly. Learn how we systematically analyze our own spending, an

Sep 13, 2022 • 16:18

MBA2134 How To Negotiate and Cut Your Expenses

MBA2134 How To Negotiate and Cut Your Expenses

Profit is oxygen. But if you’re only creating profit by maximizing revenue…you’re only doing half the job. It’s time to get lean, and stay lean. Today, we explore how to keep expenses down, by consistently tracking and trimming the fat. It’s not about obsessing over overy penny or being a miser. It’s about making smart deals with the people and companies who make up the “Loss” side of your Profit & Loss sheet — and renegotiating regularly. Learn how we systematically analyze our own spending, an

Sep 13, 2022 • 0:00

MBA2133 Extended Interview: Ronsley Vaz – How He Created Australia’s First Podcasting Conference

MBA2133 Extended Interview: Ronsley Vaz – How He Created Australia’s First Podcasting Conference

There’s only one thing more valuable than networking: being the one creating the networking opportunity. Ronsley Vaz started Australia’s first podcasting conference, We Are Podcast, now a significant regular event for entrepreneurs worldwide. But…how?  How does someone just decide to create a major event and actually pull it off? We decided to ask Ronsley and find out. In this extended conversation, Omar sits down with Ronsley to unpack everything that went into creating the event. By studying R

Sep 12, 2022 • 0:00

MBA2133 Extended Interview: Ronsley Vaz – How He Created Australia’s First Podcasting Conference

MBA2133 Extended Interview: Ronsley Vaz – How He Created Australia’s First Podcasting Conference

There’s only one thing more valuable than networking: being the one creating the networking opportunity. Ronsley Vaz started Australia’s first podcasting conference, We Are Podcast, now a significant regular event for entrepreneurs worldwide. But…how?  How does someone just decide to create a major event and actually pull it off? We decided to ask Ronsley and find out. In this extended conversation, Omar sits down with Ronsley to unpack everything that went into creating the event. By studying R

Sep 12, 2022 • 50:24

MBA2132 Why Your Business Needs a Podcast + Free Ride Friday

MBA2132 Why Your Business Needs a Podcast + Free Ride Friday

Everyone’s blogging. Everyone’s on social.  Podcasting, though… We can’t stress enough how powerful this podcast has been for our business. From our coaching and public speaking to our software business, The $100 MBA Show has opened more doors for us than anything else. More importantly, it taught us skills that apply to everything, not just the digital airwaves. And you should try it, too. It’s not as impossible as it seems! Everyone with a successful podcast, from ourselves to Joe Rogan himsel

Sep 9, 2022 • 0:00

MBA2132 Why Your Business Needs a Podcast + Free Ride Friday

MBA2132 Why Your Business Needs a Podcast + Free Ride Friday

Everyone’s blogging. Everyone’s on social.  Podcasting, though… We can’t stress enough how powerful this podcast has been for our business. From our coaching and public speaking to our software business, The $100 MBA Show has opened more doors for us than anything else. More importantly, it taught us skills that apply to everything, not just the digital airwaves. And you should try it, too. It’s not as impossible as it seems! Everyone with a successful podcast, from ourselves to Joe Rogan himsel

Sep 9, 2022 • 16:13

MBA2131 How To Attract Your Perfect Leads

MBA2131 How To Attract Your Perfect Leads

Your marketing and advertising resources are limited. You can’t afford to waste them on people who might buy what you’re selling, or even on people who almost certainly will buy it. To grow a small business, that’s simply not good enough. You want to focus on people who will love what you’re selling, and tell everyone they know. In other words, you want the perfect leads. And as it turns out, they’re not as hard to find as you might think. Today, we share how to stop wasting time and effort on t

Sep 8, 2022 • 13:20

MBA2131 How To Attract Your Perfect Leads

MBA2131 How To Attract Your Perfect Leads

Your marketing and advertising resources are limited. You can’t afford to waste them on people who might buy what you’re selling, or even on people who almost certainly will buy it. To grow a small business, that’s simply not good enough. You want to focus on people who will love what you’re selling, and tell everyone they know. In other words, you want the perfect leads. And as it turns out, they’re not as hard to find as you might think. Today, we share how to stop wasting time and effort on t

Sep 8, 2022 • 0:00

MBA2130 Q&A Wednesday: Do I need to build my network or audience first?

MBA2130 Q&A Wednesday: Do I need to build my network or audience first?

What really gets your new business off the ground — friends or followers? As they say, your “network is your net worth.” But as we say, your audience is the single most valuable asset you can build, one that can support you across multiple products and businesses.  So which should you put first? It’s Q&A Wednesday, and we’ve got a listener who’s just starting out, and asking exactly the right questions. While getting out and forging relationships with industry people and influencers in your nich

Sep 7, 2022 • 0:00

MBA2130 Q&A Wednesday: Do I need to build my network or audience first?

MBA2130 Q&A Wednesday: Do I need to build my network or audience first?

What really gets your new business off the ground — friends or followers? As they say, your “network is your net worth.” But as we say, your audience is the single most valuable asset you can build, one that can support you across multiple products and businesses.  So which should you put first? It’s Q&A Wednesday, and we’ve got a listener who’s just starting out, and asking exactly the right questions. While getting out and forging relationships with industry people and influencers in your nich

Sep 7, 2022 • 14:17

MBA2129 How To Be More Consistent

MBA2129 How To Be More Consistent

We all know consistency is key.  …but we’re terrible at putting it into practice. Making real strides in business (or anything else, really) isn’t about monumental efforts or drastic measures. It’s about the small, daily decisions we make that add up to something bigger over time. So how can you stay on the ball, day after day? Today, we break it down. From his years of experience in both education and entrepreneurship, Omar shares the importance of consistency, what it really means, and what st

Sep 6, 2022 • 0:00

MBA2129 How To Be More Consistent

MBA2129 How To Be More Consistent

We all know consistency is key.  …but we’re terrible at putting it into practice. Making real strides in business (or anything else, really) isn’t about monumental efforts or drastic measures. It’s about the small, daily decisions we make that add up to something bigger over time. So how can you stay on the ball, day after day? Today, we break it down. From his years of experience in both education and entrepreneurship, Omar shares the importance of consistency, what it really means, and what st

Sep 6, 2022 • 17:48

MBA2128 Extended Interview: Ayman Al-Abdullah – How to Scale Your Business by Working Smarter

MBA2128 Extended Interview: Ayman Al-Abdullah – How to Scale Your Business by Working Smarter

Hard work does not guarantee success. In fact, the unsuccessful are some of the hardest working people out there. That’s because instead of leveraging what comes easiest to them, they dig in and grind. Meanwhile, other people are experiencing less stress — and passing the hardest workers by. Ayman Al-Abdullah was CEO of AppSumo. In his time there, Ayman took the company from a modest 7-figure annual revenue all the way up to within striking distance of 9 figures. He didn’t do it by working himse

Sep 5, 2022 • 0:00

MBA2128 Extended Interview: Ayman Al-Abdullah – How to Scale Your Business by Working Smarter

MBA2128 Extended Interview: Ayman Al-Abdullah – How to Scale Your Business by Working Smarter

Hard work does not guarantee success. In fact, the unsuccessful are some of the hardest working people out there. That’s because instead of leveraging what comes easiest to them, they dig in and grind. Meanwhile, other people are experiencing less stress — and passing the hardest workers by. Ayman Al-Abdullah was CEO of AppSumo. In his time there, Ayman took the company from a modest 7-figure annual revenue all the way up to within striking distance of 9 figures. He didn’t do it by working himse

Sep 5, 2022 • 1:15:44

MBA2127 How To Get The Most From Your Team + Free Ride Friday

MBA2127 How To Get The Most From Your Team + Free Ride Friday

Your team can (probably) do even more. In our experience, most founders don’t realize how much their people are really capable of. But once employees settle into their roles, they have a tendency to go on autopilot. Then — lacking a challenge — they operate at less than their full potential. Today, we explore the different ways you can fire up your team, and get them excited to work, not just willing to. By tapping into their natural sense of pride and ambition, you can inspire employees to work

Sep 2, 2022 • 20:12

MBA2127 How To Get The Most From Your Team + Free Ride Friday

MBA2127 How To Get The Most From Your Team + Free Ride Friday

Your team can (probably) do even more. In our experience, most founders don’t realize how much their people are really capable of. But once employees settle into their roles, they have a tendency to go on autopilot. Then — lacking a challenge — they operate at less than their full potential. Today, we explore the different ways you can fire up your team, and get them excited to work, not just willing to. By tapping into their natural sense of pride and ambition, you can inspire employees to work

Sep 2, 2022 • 0:00

MBA2126 How To Make More Revenue With Customer Cancellations

MBA2126 How To Make More Revenue With Customer Cancellations

Losing a customer isn’t fun — but it doesn’t have to be a total loss. There are a few ways you can make lemonade (by which we mean money) when a customer is on their way out the door.  Some of them are…well, odd. But today, we’re sharing our favorites. The key is to not write off every soon-to-be former customer. Instead, you can build a “cancellation flow” that helps identify a best-case scenario for both of you.  Ideally, it means they stick around. But even if they don’t, you can still profit

Sep 1, 2022 • 15:37

MBA2126 How To Make More Revenue With Customer Cancellations

MBA2126 How To Make More Revenue With Customer Cancellations

Losing a customer isn’t fun — but it doesn’t have to be a total loss. There are a few ways you can make lemonade (by which we mean money) when a customer is on their way out the door.  Some of them are…well, odd. But today, we’re sharing our favorites. The key is to not write off every soon-to-be former customer. Instead, you can build a “cancellation flow” that helps identify a best-case scenario for both of you.  Ideally, it means they stick around. But even if they don’t, you can still profit

Sep 1, 2022 • 0:00

MBA2125 Q&A Wednesday: How do I secure sponsors for my podcast?

MBA2125 Q&A Wednesday: How do I secure sponsors for my podcast?

You found your voice. You found your audience. Now it’s time that podcast got you paid! It’s Q&A Wednesday, and we’ve got a listener who’s just over a year into their own podcast, and ready to monetize. There’s only one question: how? You can’t exactly walk into the nearest sponsor store and ask someone to put an ad on your show. Fortunately, we have lots of experience with this. Today, we’ll explore the different ways you can go about getting ads onto your podcast. We’ll discuss what attracts s

Aug 31, 2022 • 0:00

MBA2125 Q&A Wednesday: How do I secure sponsors for my podcast?

MBA2125 Q&A Wednesday: How do I secure sponsors for my podcast?

You found your voice. You found your audience. Now it’s time that podcast got you paid! It’s Q&A Wednesday, and we’ve got a listener who’s just over a year into their own podcast, and ready to monetize. There’s only one question: how? You can’t exactly walk into the nearest sponsor store and ask someone to put an ad on your show. Fortunately, we have lots of experience with this. Today, we’ll explore the different ways you can go about getting ads onto your podcast. We’ll discuss what attracts s

Aug 31, 2022 • 15:37

MBA2124 Your Business Strategy: How Much Time Should You Dedicate?

MBA2124 Your Business Strategy: How Much Time Should You Dedicate?

In business, you need to go in with a plan.  But how much planning is really useful? At some point, strategizing stops being preparation and starts becoming procrastination. If you spend all your time drawing the map, you can’t take enough steps to get anywhere.  Today, we explore how too much strategizing can be more limiting than helpful. With examples from various businesses, we’ll discuss how the right amount of planning is empowering — but too much will only hold you back. How many decision

Aug 30, 2022 • 0:00

MBA2124 Your Business Strategy: How Much Time Should You Dedicate?

MBA2124 Your Business Strategy: How Much Time Should You Dedicate?

In business, you need to go in with a plan.  But how much planning is really useful? At some point, strategizing stops being preparation and starts becoming procrastination. If you spend all your time drawing the map, you can’t take enough steps to get anywhere.  Today, we explore how too much strategizing can be more limiting than helpful. With examples from various businesses, we’ll discuss how the right amount of planning is empowering — but too much will only hold you back. How many decision

Aug 30, 2022 • 19:10

MBA2123 Guest Teacher – Narek Vardanyan – How to validate your ideas with pre-launching

MBA2123 Guest Teacher – Narek Vardanyan – How to validate your ideas with pre-launching

Don’t hope people will buy your product. Know it. If you have an idea for a product or service, it’s just that: an idea. And even if it sounds like a great one, you can’t really tell if people will actually part with their money for it.  Not without a little research, anyway. Today, special guest Narek Vardanyan walks us through the “pre-launch,” a way to put your product on the market before you go all-in. By dipping your toes into the water, you can get a  much more accurate sense of whether t

Aug 29, 2022 • 15:44

MBA2123 Guest Teacher – Narek Vardanyan – How to validate your ideas with pre-launching

MBA2123 Guest Teacher – Narek Vardanyan – How to validate your ideas with pre-launching

Don’t hope people will buy your product. Know it. If you have an idea for a product or service, it’s just that: an idea. And even if it sounds like a great one, you can’t really tell if people will actually part with their money for it.  Not without a little research, anyway. Today, special guest Narek Vardanyan walks us through the “pre-launch,” a way to put your product on the market before you go all-in. By dipping your toes into the water, you can get a  much more accurate sense of whether t

Aug 29, 2022 • 0:00

MBA2122 How to Scale a Coaching Business + Free Ride Friday

MBA2122 How to Scale a Coaching Business + Free Ride Friday

If you have an established coaching business, it’s time to grow it. Maybe you know that already. Maybe you’re even trying! Today, we break down how to do it, and the key principles you can organize your scaling efforts around. Too many coaches make too little for what they do — make sure you’re not one of them. And yes, we will talk numbers. Today’s lesson applies to every kind of coaching, from business to fitness and beyond. We’ll discuss what you should charge, how much you can (really) make,

Aug 26, 2022 • 15:29

MBA2122 How to Scale a Coaching Business + Free Ride Friday

MBA2122 How to Scale a Coaching Business + Free Ride Friday

If you have an established coaching business, it’s time to grow it. Maybe you know that already. Maybe you’re even trying! Today, we break down how to do it, and the key principles you can organize your scaling efforts around. Too many coaches make too little for what they do — make sure you’re not one of them. And yes, we will talk numbers. Today’s lesson applies to every kind of coaching, from business to fitness and beyond. We’ll discuss what you should charge, how much you can (really) make,

Aug 26, 2022 • 0:00

MBA2121 Can You Run More Than One Business?

MBA2121 Can You Run More Than One Business?

Is it feasible to juggle 2, 3, or more business simultaneously? …and just as importantly, should you? We get this question a lot, probably because our business consists of quite a few operations. From this very podcast to our webinar software to Omar’s public speaking engagements, our income streams are varied. So, is it a good thing? Or are we pulling ourselves in too many directions? Today, we discuss all the reasons we run (meaning run, not just own) multiple businesses, and every advantage t

Aug 25, 2022 • 0:00

MBA2121 Can You Run More Than One Business?

MBA2121 Can You Run More Than One Business?

Is it feasible to juggle 2, 3, or more business simultaneously? …and just as importantly, should you? We get this question a lot, probably because our business consists of quite a few operations. From this very podcast to our webinar software to Omar’s public speaking engagements, our income streams are varied. So, is it a good thing? Or are we pulling ourselves in too many directions? Today, we discuss all the reasons we run (meaning run, not just own) multiple businesses, and every advantage t

Aug 25, 2022 • 14:47

MBA2120 Q&A Wednesday: How do I choose the right website builder tool for me?

MBA2120 Q&A Wednesday: How do I choose the right website builder tool for me?

Every business needs a website (seriously, every).  But not every business can hire a website designer full-time. Fortunately, there are a ton of DIY site builders out there. Unfortunately, there are so many, it can be a major task just to figure out which one is right for you and your needs, wants, and skill set. We’ve got you covered. It’s Q&A Wednesday, and we’ve got a listener with just enough tech skills to feel comfortable building their own site, but not enough to build it from scratch. I

Aug 24, 2022 • 0:00

MBA2120 Q&A Wednesday: How do I choose the right website builder tool for me?

MBA2120 Q&A Wednesday: How do I choose the right website builder tool for me?

Every business needs a website (seriously, every).  But not every business can hire a website designer full-time. Fortunately, there are a ton of DIY site builders out there. Unfortunately, there are so many, it can be a major task just to figure out which one is right for you and your needs, wants, and skill set. We’ve got you covered. It’s Q&A Wednesday, and we’ve got a listener with just enough tech skills to feel comfortable building their own site, but not enough to build it from scratch. I

Aug 24, 2022 • 16:53

MBA2119 Why Low-Ticket Coaching Doesn’t Work

MBA2119 Why Low-Ticket Coaching Doesn’t Work

If you’re charging 2 figures for a coaching program, you’ve already lost. That’s a bit of a bold statement, but in today’s episode, Omar explains why it’s true.  From years of experience coaching, being coached, and working with coaches, one thing is clear from where we stand: the bargain-bin pricing model is a no-go — even if it’s designed to create upsell opportunities. It may seem like a solid premise, but it doesn’t work. Not for clients, and certainly not for your business. Learn why! Today

Aug 23, 2022 • 0:00

MBA2119 Why Low-Ticket Coaching Doesn’t Work

MBA2119 Why Low-Ticket Coaching Doesn’t Work

If you’re charging 2 figures for a coaching program, you’ve already lost. That’s a bit of a bold statement, but in today’s episode, Omar explains why it’s true.  From years of experience coaching, being coached, and working with coaches, one thing is clear from where we stand: the bargain-bin pricing model is a no-go — even if it’s designed to create upsell opportunities. It may seem like a solid premise, but it doesn’t work. Not for clients, and certainly not for your business. Learn why! Today

Aug 23, 2022 • 13:47

MBA2118 Extended Interview: Matt Giovanisci – Building a Crazy Successful Business On Your Own Terms

MBA2118 Extended Interview: Matt Giovanisci – Building a Crazy Successful Business On Your Own Terms

The best way to “make it” as an entrepreneur?  Don’t learn the right strategies — create them. Matt Giovanisci built a successful brand and business without anyone else’s money, anyone else’s formulas, or even a post-secondary education (unless you count everything he taught himself, which you should).  So how did he do it?  By fearlessly experimenting, adapting what works, and ditching the rest. In this long-form interview, you’ll get an in-depth lesson in how adaptability, ingenuity, and some

Aug 22, 2022 • 0:00

MBA2118 Extended Interview: Matt Giovanisci – Building a Crazy Successful Business On Your Own Terms

MBA2118 Extended Interview: Matt Giovanisci – Building a Crazy Successful Business On Your Own Terms

The best way to “make it” as an entrepreneur?  Don’t learn the right strategies — create them. Matt Giovanisci built a successful brand and business without anyone else’s money, anyone else’s formulas, or even a post-secondary education (unless you count everything he taught himself, which you should).  So how did he do it?  By fearlessly experimenting, adapting what works, and ditching the rest. In this long-form interview, you’ll get an in-depth lesson in how adaptability, ingenuity, and some

Aug 22, 2022 • 1:09:15

MBA2117 Passion or Money? Which Comes First? + Free Ride Friday

MBA2117 Passion or Money? Which Comes First? + Free Ride Friday

Should you “do what you love?”  Or is that exactly the kind of advice that’ll keep you from doing what you love? Entrepreneurship is supposed to be about freedom, and the ability to choose your livelihood. But just because you love something doesn’t mean it’s a viable business. So if you’re starting out, should you try to create a business out of your passion, or a business that can fund your passion? We have a firm answer on that one. Today, Omar shares his experience (plus lessons from other,

Aug 19, 2022 • 0:00

MBA2117 Passion or Money? Which Comes First? + Free Ride Friday

MBA2117 Passion or Money? Which Comes First? + Free Ride Friday

Should you “do what you love?”  Or is that exactly the kind of advice that’ll keep you from doing what you love? Entrepreneurship is supposed to be about freedom, and the ability to choose your livelihood. But just because you love something doesn’t mean it’s a viable business. So if you’re starting out, should you try to create a business out of your passion, or a business that can fund your passion? We have a firm answer on that one. Today, Omar shares his experience (plus lessons from other,

Aug 19, 2022 • 17:18

MBA2116 What Getting Sick Taught Me As a Business Owner

MBA2116 What Getting Sick Taught Me As a Business Owner

If you know our host Omar, you know he prides himself on a healthy lifestyle. But everyone eventually meets the bug they just can’t beat. …no, it wasn’t that one.  But Omar was recently laid out for 10 days with one of the nastiest infections you can get without heading to the hospital. And while it wasn’t life-altering like a serious illness, it did force some serious reflection, specifically about life as an entrepreneur. In this episode, Omar explores what he learned by being forced to do not

Aug 18, 2022 • 14:28

MBA2116 What Getting Sick Taught Me As a Business Owner

MBA2116 What Getting Sick Taught Me As a Business Owner

If you know our host Omar, you know he prides himself on a healthy lifestyle. But everyone eventually meets the bug they just can’t beat. …no, it wasn’t that one.  But Omar was recently laid out for 10 days with one of the nastiest infections you can get without heading to the hospital. And while it wasn’t life-altering like a serious illness, it did force some serious reflection, specifically about life as an entrepreneur. In this episode, Omar explores what he learned by being forced to do not

Aug 18, 2022 • 0:00

MBA2115 Q&A Wednesday: I feel trapped in my business. How do I get out?

MBA2115 Q&A Wednesday: I feel trapped in my business. How do I get out?

It’s a depressing scenario: you built a business. You’re not happy with it. And you’re stuck exactly where you are…forever? It’s Q&A Wednesday, and we’ve got a listener who invested 10 years into a small business — and hates it. It does just well enough to survive, but not well enough to support the ideal lifestyle or allow its founder to cash out. So what now? This is more common than you might think. And there are always options. Even Omar has been in exactly this same situation. The problem i

Aug 17, 2022 • 0:00

MBA2115 Q&A Wednesday: I feel trapped in my business. How do I get out?

MBA2115 Q&A Wednesday: I feel trapped in my business. How do I get out?

It’s a depressing scenario: you built a business. You’re not happy with it. And you’re stuck exactly where you are…forever? It’s Q&A Wednesday, and we’ve got a listener who invested 10 years into a small business — and hates it. It does just well enough to survive, but not well enough to support the ideal lifestyle or allow its founder to cash out. So what now? This is more common than you might think. And there are always options. Even Omar has been in exactly this same situation. The problem i

Aug 17, 2022 • 18:29

MBA2114 Why You’re Not Growing

MBA2114 Why You’re Not Growing

When success is followed by a rut…what do you do? What holds a business back from reaching that next level? When your business started off good, but levelled off, how do you get off that plateau and move forward again? Our answer will probably surprise you. When your business hits a flat spot in terms of growth, it’s probably not your marketing, sales, product development, or anything you can quantify. Or rather, those things are just symptoms of the real, deeper issue. Today, we discuss what ge

Aug 16, 2022 • 19:38

MBA2114 Why You’re Not Growing

MBA2114 Why You’re Not Growing

When success is followed by a rut…what do you do? What holds a business back from reaching that next level? When your business started off good, but levelled off, how do you get off that plateau and move forward again? Our answer will probably surprise you. When your business hits a flat spot in terms of growth, it’s probably not your marketing, sales, product development, or anything you can quantify. Or rather, those things are just symptoms of the real, deeper issue. Today, we discuss what ge

Aug 16, 2022 • 0:00

MBA2113 Guest Teacher – Dave Charest – How to Attract and Retain a Strong and Loyal Customer Base

MBA2113 Guest Teacher – Dave Charest – How to Attract and Retain a Strong and Loyal Customer Base

For a small business, customer loyalty is the best guarantee of success. Ultra-happy customers create more business for you than any amount of marketing or advertising. Word of mouth is — and always will be — the undisputed champion of business growth, stability, and long-term success. So how do you create those die-hards? Today, special guest teacher Dave Charest is here with a system you can use to be discovered by your (soon to be) loyal supporters. Dave is the Director of SMB Success at Cons

Aug 15, 2022 • 21:00

MBA2113 Guest Teacher – Dave Charest – How to Attract and Retain a Strong and Loyal Customer Base

MBA2113 Guest Teacher – Dave Charest – How to Attract and Retain a Strong and Loyal Customer Base

For a small business, customer loyalty is the best guarantee of success. Ultra-happy customers create more business for you than any amount of marketing or advertising. Word of mouth is — and always will be — the undisputed champion of business growth, stability, and long-term success. So how do you create those die-hards? Today, special guest teacher Dave Charest is here with a system you can use to be discovered by your (soon to be) loyal supporters. Dave is the Director of SMB Success at Cons

Aug 15, 2022 • 0:00

MBA2112 Do You Need a Business Coach?  + Free Ride Friday

MBA2112 Do You Need a Business Coach? + Free Ride Friday

Let’s just say it: coaching isn’t always a good idea. There are times when it’s the best way to grow and advance as an entrepreneur. And there are times when it’s a colossal waste of time and money. Over years of developing businesses, Omar has had quite a few coaches. And of course, he’s been a coach too! With lots of experience from both sides of the coach/coach-ee equation, Omar is uniquely qualified to share a few (hard) truths about the business coaching industry. And suffice to say, it’s i

Aug 12, 2022 • 0:00

MBA2112 Do You Need a Business Coach?  + Free Ride Friday

MBA2112 Do You Need a Business Coach? + Free Ride Friday

Let’s just say it: coaching isn’t always a good idea. There are times when it’s the best way to grow and advance as an entrepreneur. And there are times when it’s a colossal waste of time and money. Over years of developing businesses, Omar has had quite a few coaches. And of course, he’s been a coach too! With lots of experience from both sides of the coach/coach-ee equation, Omar is uniquely qualified to share a few (hard) truths about the business coaching industry. And suffice to say, it’s i

Aug 12, 2022 • 18:32

MBA2111 Should You Diversify or Go All In With One Business?

MBA2111 Should You Diversify or Go All In With One Business?

You’re supposed to diversify and spread risk. But ideally, you’re also supposed to focus on one thing at a time. What’s an entrepreneur to do? For some of us, businesses are like potato chips or tattoos — it’s hard to have just one. That’s why so many independent founders have 2, 3, or more brands going at the same time. Is this some kind of addictive behavior? Or is it a smart way to keep your eggs in different baskets? Or is it both? Today, we explore the ups and downs of running multiple busi

Aug 11, 2022 • 13:53

MBA2111 Should You Diversify or Go All In With One Business?

MBA2111 Should You Diversify or Go All In With One Business?

You’re supposed to diversify and spread risk. But ideally, you’re also supposed to focus on one thing at a time. What’s an entrepreneur to do? For some of us, businesses are like potato chips or tattoos — it’s hard to have just one. That’s why so many independent founders have 2, 3, or more brands going at the same time. Is this some kind of addictive behavior? Or is it a smart way to keep your eggs in different baskets? Or is it both? Today, we explore the ups and downs of running multiple busi

Aug 11, 2022 • 0:00

MBA2110 Q&A Wednesday: Am I paying myself enough?

MBA2110 Q&A Wednesday: Am I paying myself enough?

It can be easy to forget when you run your own business: you’re an employee, too.  As such, you need compensation as much as anyone else on the team. No one can run a business when they can’t pay their rent. But too often, we feel like every dime we take for ourselves is somehow stolen from the company.  It’s Q&A Wednesday, and one of our listeners is finally starting to see some real traction in their small business’s growth. Until now, our listener has been taking survival wages, just enough t

Aug 10, 2022 • 14:05

MBA2110 Q&A Wednesday: Am I paying myself enough?

MBA2110 Q&A Wednesday: Am I paying myself enough?

It can be easy to forget when you run your own business: you’re an employee, too.  As such, you need compensation as much as anyone else on the team. No one can run a business when they can’t pay their rent. But too often, we feel like every dime we take for ourselves is somehow stolen from the company.  It’s Q&A Wednesday, and one of our listeners is finally starting to see some real traction in their small business’s growth. Until now, our listener has been taking survival wages, just enough t

Aug 10, 2022 • 0:00

MBA2109 Why Should Invest in Your SEO Now

MBA2109 Why Should Invest in Your SEO Now

Think of small businesses as David, and big businesses as Goliath. SEO is your slingshot. Paid advertising is getting wildly expensive, rapidly approaching the point where it’s out of reach for new and small businesses. Paying for attention and traffic can quickly deplete your resources. Bottom line: it’s not sustainable. But getting organic traffic from loyal followers who actually want to be on your website? That’s doable. Today, we explain how increasingly important SEO (Search Engine Optimiz

Aug 9, 2022 • 0:00

MBA2109 Why Should Invest in Your SEO Now

MBA2109 Why Should Invest in Your SEO Now

Think of small businesses as David, and big businesses as Goliath. SEO is your slingshot. Paid advertising is getting wildly expensive, rapidly approaching the point where it’s out of reach for new and small businesses. Paying for attention and traffic can quickly deplete your resources. Bottom line: it’s not sustainable. But getting organic traffic from loyal followers who actually want to be on your website? That’s doable. Today, we explain how increasingly important SEO (Search Engine Optimiz

Aug 9, 2022 • 17:45

MBA2108 Must Read: Sell It Like a Mango by Donald Kelly

MBA2108 Must Read: Sell It Like a Mango by Donald Kelly

You can get better at selling, just by thinking about it differently. Too many of us approach sales as an intimidating or mysterious skill — or worse, as a form of manipulation. As a result, we shy away from it. We think of it as one of those necessary evils that we just have to do to run a business. But what if sales isn’t like that at all? Sell It Like a Mango is a practical, easy read that’ll reframe your thinking about selling. Based on the author’s long experience in sales (starting with hi

Aug 8, 2022 • 0:00

MBA2108 Must Read: Sell It Like a Mango by Donald Kelly

MBA2108 Must Read: Sell It Like a Mango by Donald Kelly

You can get better at selling, just by thinking about it differently. Too many of us approach sales as an intimidating or mysterious skill — or worse, as a form of manipulation. As a result, we shy away from it. We think of it as one of those necessary evils that we just have to do to run a business. But what if sales isn’t like that at all? Sell It Like a Mango is a practical, easy read that’ll reframe your thinking about selling. Based on the author’s long experience in sales (starting with hi

Aug 8, 2022 • 14:32

MBA2107 Why You Are Being Ignored  + Free Ride Friday

MBA2107 Why You Are Being Ignored + Free Ride Friday

When you put a lot of effort into your marketing, there’s nothing worse than the sound of crickets. So many of us blog, vlog, tweet and post, only to get nothing out of it. We pump what we think is great content out into the Internet, and then…nothing. How can you turn this around? What can you do to finally get noticed by the audience you want to convert? Today, we finally shut those crickets up. In this episode, we’ll explore why certain brands don’t take off, and why it’s so hard (especially

Aug 5, 2022 • 0:00

MBA2107 Why You Are Being Ignored  + Free Ride Friday

MBA2107 Why You Are Being Ignored + Free Ride Friday

When you put a lot of effort into your marketing, there’s nothing worse than the sound of crickets. So many of us blog, vlog, tweet and post, only to get nothing out of it. We pump what we think is great content out into the Internet, and then…nothing. How can you turn this around? What can you do to finally get noticed by the audience you want to convert? Today, we finally shut those crickets up. In this episode, we’ll explore why certain brands don’t take off, and why it’s so hard (especially

Aug 5, 2022 • 13:29

MBA2106 Tips for Being Interviewed on a Podcast

MBA2106 Tips for Being Interviewed on a Podcast

It’s one of the most effective ways to grow your following. But how do you pull it off? Here’s the good news: almost every podcast needs guests — lots of ‘em. Most of the time, your average podcast would be thrilled to have someone who knows their area of expertise and can carry a good conversation. You just have to be that person. Today, we explain how. Using Omar’s personal system, we’ll discuss how to get yourself invited onto the right podcasts, and how to prepare in a way that’ll make you m

Aug 4, 2022 • 12:43

MBA2106 Tips for Being Interviewed on a Podcast

MBA2106 Tips for Being Interviewed on a Podcast

It’s one of the most effective ways to grow your following. But how do you pull it off? Here’s the good news: almost every podcast needs guests — lots of ‘em. Most of the time, your average podcast would be thrilled to have someone who knows their area of expertise and can carry a good conversation. You just have to be that person. Today, we explain how. Using Omar’s personal system, we’ll discuss how to get yourself invited onto the right podcasts, and how to prepare in a way that’ll make you m

Aug 4, 2022 • 0:00

MBA2105 Q&A Wednesday: How much of a raise should I give my employees?

MBA2105 Q&A Wednesday: How much of a raise should I give my employees?

What are your employees worth? What will it take to keep them? It’s a question every founder has to ask themselves, especially once the ball gets rolling. It’s Q&A Wednesday, and we’ve got a listener who’s finally making decent profits — enough to start spreading the wealth to the team that helped make it happen. …but how much is a “good” raise? Today, we’ll explore how to create a raise-giving formula that rewards and retains your best employees without hurting the business. We’ll discuss what

Aug 3, 2022 • 0:00

MBA2105 Q&A Wednesday: How much of a raise should I give my employees?

MBA2105 Q&A Wednesday: How much of a raise should I give my employees?

What are your employees worth? What will it take to keep them? It’s a question every founder has to ask themselves, especially once the ball gets rolling. It’s Q&A Wednesday, and we’ve got a listener who’s finally making decent profits — enough to start spreading the wealth to the team that helped make it happen. …but how much is a “good” raise? Today, we’ll explore how to create a raise-giving formula that rewards and retains your best employees without hurting the business. We’ll discuss what

Aug 3, 2022 • 12:21

MBA2104 Why You Should Run an AppSumo Deal

MBA2104 Why You Should Run an AppSumo Deal

If you sell digital products, you need to know about AppSumo. AppSumo is the GroupOn of digital deals aimed at entrepreneurs and other business people. Today, we explain how putting your own offer on AppSumo can boost your business. …in fact, we’re offering our own deal on AppSumo, to help promote our SaaS business. Learn the benefits of creating an AppSumo deal, what missteps to avoid, and how to create an attractive offer that draws people in. Yes, you’re giving away a discount — but you’re do

Aug 2, 2022 • 0:00

MBA2104 Why You Should Run an AppSumo Deal

MBA2104 Why You Should Run an AppSumo Deal

If you sell digital products, you need to know about AppSumo. AppSumo is the GroupOn of digital deals aimed at entrepreneurs and other business people. Today, we explain how putting your own offer on AppSumo can boost your business. …in fact, we’re offering our own deal on AppSumo, to help promote our SaaS business. Learn the benefits of creating an AppSumo deal, what missteps to avoid, and how to create an attractive offer that draws people in. Yes, you’re giving away a discount — but you’re do

Aug 2, 2022 • 13:39

MBA2103 Guest Teacher – Frida Leibowitz – How to Identify a Niche in Your Market

MBA2103 Guest Teacher – Frida Leibowitz – How to Identify a Niche in Your Market

Don’t go for the biggest audience. Go for the right audience. Finding your niche might be the most important early step in creating a business. If you can find the people only you can serve best, you don’t just create sales. You create loyalty. …and best of all, you do an end-run around the competition. Today, special guest teacher Frida Leibowitz shares her strategies for identifying, connecting with, and growing the crowd that’s perfect for you and your business. From high-level research to ge

Aug 1, 2022 • 0:00

MBA2103 Guest Teacher – Frida Leibowitz – How to Identify a Niche in Your Market

MBA2103 Guest Teacher – Frida Leibowitz – How to Identify a Niche in Your Market

Don’t go for the biggest audience. Go for the right audience. Finding your niche might be the most important early step in creating a business. If you can find the people only you can serve best, you don’t just create sales. You create loyalty. …and best of all, you do an end-run around the competition. Today, special guest teacher Frida Leibowitz shares her strategies for identifying, connecting with, and growing the crowd that’s perfect for you and your business. From high-level research to ge

Aug 1, 2022 • 17:23

MBA2102 How To Reduce Stress In Your Business  + Free Ride Friday

MBA2102 How To Reduce Stress In Your Business + Free Ride Friday

Stress is not a sign of a great work ethic. It’s a liability. It’s crucial not to underestimate the toll stress can take on you and your business. The myth is that we trade our mental health for better business outcomes. But the reality is just the opposite.  Today, we discuss the effects of excessive stress — and how to avoid it as an entrepreneur. Stress is limiting, draining, and ultimately counterproductive. Fortunately, there are reasonable ways to bring stress down to manageable levels. No

Jul 29, 2022 • 0:00

MBA2102 How To Reduce Stress In Your Business  + Free Ride Friday

MBA2102 How To Reduce Stress In Your Business + Free Ride Friday

Stress is not a sign of a great work ethic. It’s a liability. It’s crucial not to underestimate the toll stress can take on you and your business. The myth is that we trade our mental health for better business outcomes. But the reality is just the opposite.  Today, we discuss the effects of excessive stress — and how to avoid it as an entrepreneur. Stress is limiting, draining, and ultimately counterproductive. Fortunately, there are reasonable ways to bring stress down to manageable levels. No

Jul 29, 2022 • 18:28

MBA2101 What Is No-Code Development & Is It Right For Your Business?

MBA2101 What Is No-Code Development & Is It Right For Your Business?

You don’t have to be a developer to develop an online business. These days, “no code” business-building is all the rage. With third-party solutions for everything from creating a website to building an online community to designing an app, your average non-engineer can pretty much do anything…within certain limits. But is it smart? There are advantages to not hiring or relying on real-deal devs. Today, we explore those advantages, and what you give up in exchange.  “No code” development is somet

Jul 28, 2022 • 0:00

MBA2101 What Is No-Code Development & Is It Right For Your Business?

MBA2101 What Is No-Code Development & Is It Right For Your Business?

You don’t have to be a developer to develop an online business. These days, “no code” business-building is all the rage. With third-party solutions for everything from creating a website to building an online community to designing an app, your average non-engineer can pretty much do anything…within certain limits. But is it smart? There are advantages to not hiring or relying on real-deal devs. Today, we explore those advantages, and what you give up in exchange.  “No code” development is somet

Jul 28, 2022 • 14:38

MBA2100 Q&A Wednesday: Am I too nice to be an entrepreneur?

MBA2100 Q&A Wednesday: Am I too nice to be an entrepreneur?

In business, can you get respect without being ruthless? Can you command a team without being commanding? Do entrepreneurs need a mean streak to survive — or even a cold one? It’s Q&A Wednesday, and we’ve got a listener with a team that basically walks all over them. For some reason, the employees are not showing our listener the respect due to their position as founder. Can a leader change this without getting…mean? We think so, and today we explain why. In this episode, we’ll share what can mo

Jul 27, 2022 • 0:00

MBA2100 Q&A Wednesday: Am I too nice to be an entrepreneur?

MBA2100 Q&A Wednesday: Am I too nice to be an entrepreneur?

In business, can you get respect without being ruthless? Can you command a team without being commanding? Do entrepreneurs need a mean streak to survive — or even a cold one? It’s Q&A Wednesday, and we’ve got a listener with a team that basically walks all over them. For some reason, the employees are not showing our listener the respect due to their position as founder. Can a leader change this without getting…mean? We think so, and today we explain why. In this episode, we’ll share what can mo

Jul 27, 2022 • 18:09

MBA2099 How to Make More Revenue With Salutation Offers

MBA2099 How to Make More Revenue With Salutation Offers

Ready to create (and keep) more customers? A while back, we started experimenting with something in our SaaS company, WebinarNinja. We authorized team members who have daily contact with leads and customers to offer what we call “salutation offers.”  …and it worked like a charm. Today, we explain how this tactic is boosting our revenue, lowering our churn rate, and generally strengthening our business in modest — but important — ways. We’ll explain exactly how these special offers work, and how

Jul 26, 2022 • 12:08

MBA2099 How to Make More Revenue With Salutation Offers

MBA2099 How to Make More Revenue With Salutation Offers

Ready to create (and keep) more customers? A while back, we started experimenting with something in our SaaS company, WebinarNinja. We authorized team members who have daily contact with leads and customers to offer what we call “salutation offers.”  …and it worked like a charm. Today, we explain how this tactic is boosting our revenue, lowering our churn rate, and generally strengthening our business in modest — but important — ways. We’ll explain exactly how these special offers work, and how

Jul 26, 2022 • 0:00

MBA2098 Guest Teacher – Rochelle Clarke – How to Protect Your People, Profits, and Growth From Unplanned Events With a Business Continuity Plan

MBA2098 Guest Teacher – Rochelle Clarke – How to Protect Your People, Profits, and Growth From Unplanned Events With a Business Continuity Plan

In business, anything can happen — including bad things. You have two choices: be prepared, or be blindsided.  Rochelle Clarke is an expert in ensuring business longevity through continuity. She helps businesses plan for the worst, so they can bounce back and keep on keeping on. Think of your business like a car; most of the time, it just runs. But breakdowns happen. Accidents happen. Potholes. Traffic. The longer you drive, the higher the odds are that something will take you off  the road.  Si

Jul 25, 2022 • 0:00

MBA2098 Guest Teacher – Rochelle Clarke – How to Protect Your People, Profits, and Growth From Unplanned Events With a Business Continuity Plan

MBA2098 Guest Teacher – Rochelle Clarke – How to Protect Your People, Profits, and Growth From Unplanned Events With a Business Continuity Plan

In business, anything can happen — including bad things. You have two choices: be prepared, or be blindsided.  Rochelle Clarke is an expert in ensuring business longevity through continuity. She helps businesses plan for the worst, so they can bounce back and keep on keeping on. Think of your business like a car; most of the time, it just runs. But breakdowns happen. Accidents happen. Potholes. Traffic. The longer you drive, the higher the odds are that something will take you off  the road.  Si

Jul 25, 2022 • 18:19

MBA2097 Why You Should Start a Services Business + Free Ride Friday

MBA2097 Why You Should Start a Services Business + Free Ride Friday

Not sure what kind of business you want to start? There’s a perfect go-to answer. Service-based businesses are uniquely suited to first-time entrepreneurs, solopreneurs, and people with day jobs. Today, we explain why. With a low barrier to entry, limitless growth potential, and more flexibility than any other model, the services game is pitch-perfect for your first (or next) foray into entrepreneurship. The risk-to-reward ratio doesn’t get any better — and you can create the schedule and worklo

Jul 22, 2022 • 0:00

MBA2097 Why You Should Start a Services Business + Free Ride Friday

MBA2097 Why You Should Start a Services Business + Free Ride Friday

Not sure what kind of business you want to start? There’s a perfect go-to answer. Service-based businesses are uniquely suited to first-time entrepreneurs, solopreneurs, and people with day jobs. Today, we explain why. With a low barrier to entry, limitless growth potential, and more flexibility than any other model, the services game is pitch-perfect for your first (or next) foray into entrepreneurship. The risk-to-reward ratio doesn’t get any better — and you can create the schedule and worklo

Jul 22, 2022 • 13:27

MBA2096 5 Ways to Use The Gym to Improve Your Business

MBA2096 5 Ways to Use The Gym to Improve Your Business

Call it the ultimate productivity hack: blurring the line between the office and the gym. There are so many ways to make progress on your To-Do list while you’re on a treadmill or under a barbell. The kind of repetitive exercises most of us use for conditioning are a perfect opportunity to make headway on any number of tasks — including the tedious ones. Today, Omar shares how he personally kills two birds with one stone, by merging work and workouts. For many of us, our gym time is a wasted opp

Jul 21, 2022 • 0:00

MBA2096 5 Ways to Use The Gym to Improve Your Business

MBA2096 5 Ways to Use The Gym to Improve Your Business

Call it the ultimate productivity hack: blurring the line between the office and the gym. There are so many ways to make progress on your To-Do list while you’re on a treadmill or under a barbell. The kind of repetitive exercises most of us use for conditioning are a perfect opportunity to make headway on any number of tasks — including the tedious ones. Today, Omar shares how he personally kills two birds with one stone, by merging work and workouts. For many of us, our gym time is a wasted opp

Jul 21, 2022 • 12:53

MBA2095 Q&A Wednesday: I hate sales but love my business. What do I do?

MBA2095 Q&A Wednesday: I hate sales but love my business. What do I do?

We’re not all salespeople. It comes naturally to some. For others, nothing is more awkward than trying to get someone to buy your thing. But here’s the good news: you really don’t have to “sell” if you don’t want to. It’s Q&A Wednesday, and one of our listeners has a thriving business, ripe for expansion. The only problem? Our listener can’t stand the thought of having to do more selling.  Fortunately, we’ve got a few good alternatives. In this episode, we explain why “sales” as traditionally un

Jul 20, 2022 • 12:20

MBA2095 Q&A Wednesday: I hate sales but love my business. What do I do?

MBA2095 Q&A Wednesday: I hate sales but love my business. What do I do?

We’re not all salespeople. It comes naturally to some. For others, nothing is more awkward than trying to get someone to buy your thing. But here’s the good news: you really don’t have to “sell” if you don’t want to. It’s Q&A Wednesday, and one of our listeners has a thriving business, ripe for expansion. The only problem? Our listener can’t stand the thought of having to do more selling.  Fortunately, we’ve got a few good alternatives. In this episode, we explain why “sales” as traditionally un

Jul 20, 2022 • 0:00

MBA2094 Are You Starting or Running the Wrong Business?

MBA2094 Are You Starting or Running the Wrong Business?

Ever have doubts about the business you’re in? That’s natural. In fact, it’s healthy. But sometimes, we’re scared to ask ourselves if we chose the wrong path — and to answer that question honestly. Today, Omar shares a single guiding principle he’s learned over decades as an entrepreneur, having founded almost a dozen independent businesses. In all that time, one huge, crucial, clear lesson has come through about what kind of business you should run. Tune in to this episode, hear Omar’s #1 rule,

Jul 19, 2022 • 0:00

MBA2094 Are You Starting or Running the Wrong Business?

MBA2094 Are You Starting or Running the Wrong Business?

Ever have doubts about the business you’re in? That’s natural. In fact, it’s healthy. But sometimes, we’re scared to ask ourselves if we chose the wrong path — and to answer that question honestly. Today, Omar shares a single guiding principle he’s learned over decades as an entrepreneur, having founded almost a dozen independent businesses. In all that time, one huge, crucial, clear lesson has come through about what kind of business you should run. Tune in to this episode, hear Omar’s #1 rule,

Jul 19, 2022 • 16:50

MBA2093 Must Read: Thinking, Fast and Slow by Daniel Kahneman

MBA2093 Must Read: Thinking, Fast and Slow by Daniel Kahneman

Why do you make the decisions you make? How? It’s a huge question, with huge implications for how you run your business. Today, we dive into Daniel Kahneman’s Thinking, Fast and Slow. This book by economist, psychologist, and nobel laureate Kahneman unpacks the mechanics of decision-making — and how to better optimize it. If that sounds a little deep…it is. But it’s entirely practical, and applicable to the way you make day-to-day calls in your company. In this episode, we discuss how Thinking b

Jul 18, 2022 • 0:00

MBA2093 Must Read: Thinking, Fast and Slow by Daniel Kahneman

MBA2093 Must Read: Thinking, Fast and Slow by Daniel Kahneman

Why do you make the decisions you make? How? It’s a huge question, with huge implications for how you run your business. Today, we dive into Daniel Kahneman’s Thinking, Fast and Slow. This book by economist, psychologist, and nobel laureate Kahneman unpacks the mechanics of decision-making — and how to better optimize it. If that sounds a little deep…it is. But it’s entirely practical, and applicable to the way you make day-to-day calls in your company. In this episode, we discuss how Thinking b

Jul 18, 2022 • 17:01

MBA2092 How to Improve Your Writing in 30 Days + Free Ride Friday

MBA2092 How to Improve Your Writing in 30 Days + Free Ride Friday

For entrepreneurs, there’s no way around writing. No matter what you sell, the written word is your primary tool for reaching potential customers. Even if you’re a great speaker or vlogger, writing will still be mostly how you market, sell, and communicate generally — even when you’re writing what you’ll say out loud. So how can you get good at it? Today, we offer a simple 30-day challenge that will force you to up your writing game. Focusing on the 3 main types of writing every entrepreneur has

Jul 15, 2022 • 0:00

MBA2092 How to Improve Your Writing in 30 Days + Free Ride Friday

MBA2092 How to Improve Your Writing in 30 Days + Free Ride Friday

For entrepreneurs, there’s no way around writing. No matter what you sell, the written word is your primary tool for reaching potential customers. Even if you’re a great speaker or vlogger, writing will still be mostly how you market, sell, and communicate generally — even when you’re writing what you’ll say out loud. So how can you get good at it? Today, we offer a simple 30-day challenge that will force you to up your writing game. Focusing on the 3 main types of writing every entrepreneur has

Jul 15, 2022 • 13:35

MBA2091 Are You Afraid to Start a Business?

MBA2091 Are You Afraid to Start a Business?

Thinking about starting a business? For how long now? Getting honest with ourselves about our motivations — and our fears — might be the most fundamental step toward becoming an entrepreneur. “Am I afraid to do this?” is the first question you have to answer. And you have to answer it truthfully, for better or worse. The alternative? You just keep thinking, to avoid actually doing. It’s true; we protect our alleged goals by never really pursuing them. We strategize, we dream up products, but in

Jul 14, 2022 • 0:00

MBA2091 Are You Afraid to Start a Business?

MBA2091 Are You Afraid to Start a Business?

Thinking about starting a business? For how long now? Getting honest with ourselves about our motivations — and our fears — might be the most fundamental step toward becoming an entrepreneur. “Am I afraid to do this?” is the first question you have to answer. And you have to answer it truthfully, for better or worse. The alternative? You just keep thinking, to avoid actually doing. It’s true; we protect our alleged goals by never really pursuing them. We strategize, we dream up products, but in

Jul 14, 2022 • 15:46

MBA2090 Q&A Wednesday: How do I mend a business relationship?

MBA2090 Q&A Wednesday: How do I mend a business relationship?

Business can get emotional — but you can’t let emotions hurt your business. The ability to navigate strong feelings and prioritize relationships over ego is a must-have skill in entrepreneurship. If networking is key, most of us can’t afford bad blood. It’s Q&A Wednesday, and we’ve got a listener who had a falling out with their former business partner. In the past, they had great success. But then things went South in a hurry. Now, our listener wants to mend fences — and potentially work togeth

Jul 13, 2022 • 17:32

MBA2090 Q&A Wednesday: How do I mend a business relationship?

MBA2090 Q&A Wednesday: How do I mend a business relationship?

Business can get emotional — but you can’t let emotions hurt your business. The ability to navigate strong feelings and prioritize relationships over ego is a must-have skill in entrepreneurship. If networking is key, most of us can’t afford bad blood. It’s Q&A Wednesday, and we’ve got a listener who had a falling out with their former business partner. In the past, they had great success. But then things went South in a hurry. Now, our listener wants to mend fences — and potentially work togeth

Jul 13, 2022 • 0:00

MBA2089 4 Quick Revenue Strategies for Tight Times

MBA2089 4 Quick Revenue Strategies for Tight Times

Experts agree a recession is on the horizon. Most small businesses will have to keep a closer eye on their budgets, very soon. Which means now is the perfect time to shore up your reserves, and stockpile revenue to weather the coming storm. But how can you get some extra pennies in the piggy bank, quickly and without burning out yourself or your team? Today, we offer 4 ways. Short-term revenue bursts are almost always possible, if you simply leverage the assets you have a little differently for

Jul 12, 2022 • 0:00

MBA2089 4 Quick Revenue Strategies for Tight Times

MBA2089 4 Quick Revenue Strategies for Tight Times

Experts agree a recession is on the horizon. Most small businesses will have to keep a closer eye on their budgets, very soon. Which means now is the perfect time to shore up your reserves, and stockpile revenue to weather the coming storm. But how can you get some extra pennies in the piggy bank, quickly and without burning out yourself or your team? Today, we offer 4 ways. Short-term revenue bursts are almost always possible, if you simply leverage the assets you have a little differently for

Jul 12, 2022 • 14:34

MBA2088 Must Read: The Coaching Habit by Michael Stanier

MBA2088 Must Read: The Coaching Habit by Michael Stanier

What kind of leaders do employees love most? According to this week’s Must-Read, the best leader isn’t someone who commands. It’s someone who coaches their people, unleashes their fullest potential, and trusts them to be their best. The Coaching Habit by Michael Stanier is two things at once: a primer on a coaching-based leadership philosophy, and a practical guide to make it happen.  Today, we share the best takeaways from this super-valuable book, one you’ll want to keep on the shelf and refer

Jul 11, 2022 • 15:03

MBA2088 Must Read: The Coaching Habit by Michael Stanier

MBA2088 Must Read: The Coaching Habit by Michael Stanier

What kind of leaders do employees love most? According to this week’s Must-Read, the best leader isn’t someone who commands. It’s someone who coaches their people, unleashes their fullest potential, and trusts them to be their best. The Coaching Habit by Michael Stanier is two things at once: a primer on a coaching-based leadership philosophy, and a practical guide to make it happen.  Today, we share the best takeaways from this super-valuable book, one you’ll want to keep on the shelf and refer

Jul 11, 2022 • 0:00

MBA2087 5 Online Business Ideas You Can Start Today + Free Ride Friday

MBA2087 5 Online Business Ideas You Can Start Today + Free Ride Friday

Don’t dream about starting a business. Do it! You don’t have to start by quitting your job or borrowing a ton of money. You don’t need the “perfect” product or service idea.  You just need time, and practice. Today, we share 5 low-risk, low-investment businesses you can literally (yes, literally) start today. With minimal time, resources, and sweat, you can get the ball rolling on a business that can go big down the road. The key is to get the “reps” in, and watch it pay off over time. To prove

Jul 8, 2022 • 14:48

MBA2087 5 Online Business Ideas You Can Start Today + Free Ride Friday

MBA2087 5 Online Business Ideas You Can Start Today + Free Ride Friday

Don’t dream about starting a business. Do it! You don’t have to start by quitting your job or borrowing a ton of money. You don’t need the “perfect” product or service idea.  You just need time, and practice. Today, we share 5 low-risk, low-investment businesses you can literally (yes, literally) start today. With minimal time, resources, and sweat, you can get the ball rolling on a business that can go big down the road. The key is to get the “reps” in, and watch it pay off over time. To prove

Jul 8, 2022 • 0:00

MBA2086 How To Drastically Improve Your SEO on WordPress

MBA2086 How To Drastically Improve Your SEO on WordPress

The written word is still the biggest key to your website’s traffic. Fortunately, nailing the words you need to rank on search engines is much easier than it used to be — especially if your site is hosted on WordPress. With the tools available now, even non-professional writers can get help making sure their page copy, blog posts, and other content is hitting the right notes for Google (and even content & copy pros can get some valuable assistance).  Today, we share a few ways you can tighten up

Jul 7, 2022 • 15:04

MBA2086 How To Drastically Improve Your SEO on Wordpress

MBA2086 How To Drastically Improve Your SEO on Wordpress

The written word is still the biggest key to your website’s traffic. Fortunately, nailing the words you need to rank on search engines is much easier than it used to be — especially if your site is hosted on WordPress. With the tools available now, even non-professional writers can get help making sure their page copy, blog posts, and other content is hitting the right notes for Google (and even content & copy pros can get some valuable assistance).  Today, we share a few ways you can tighten up

Jul 7, 2022 • 0:00

MBA2085 Q&A Wednesday: How Much Should I Charge for Group Coaching?

MBA2085 Q&A Wednesday: How Much Should I Charge for Group Coaching?

This isn’t the question you think it is. Normally, pricing coaching comes down to a fairly standard formula. You determine how much a client stands to make based on your training, and set your price at about a fraction of that. “For just $XXXX, you can be qualified to charge $XXXXXX!”  But what if your potential clients stand to make…nothing from your training? It’s Q&A Wednesday, and we’re helping a listener who coaches photographers. But here’s the twist: the audience isn’t aspiring pros who w

Jul 6, 2022 • 0:00

MBA2085 Q&A Wednesday: How Much Should I Charge for Group Coaching?

MBA2085 Q&A Wednesday: How Much Should I Charge for Group Coaching?

This isn’t the question you think it is. Normally, pricing coaching comes down to a fairly standard formula. You determine how much a client stands to make based on your training, and set your price at about a fraction of that. “For just $XXXX, you can be qualified to charge $XXXXXX!”  But what if your potential clients stand to make…nothing from your training? It’s Q&A Wednesday, and we’re helping a listener who coaches photographers. But here’s the twist: the audience isn’t aspiring pros who w

Jul 6, 2022 • 15:09

MBA2084 How To Deal With Free Trial & Refund Abuse

MBA2084 How To Deal With Free Trial & Refund Abuse

Risk reversal is a must for most products and services. But inevitably, someone tries to turn a fair shake into a ploy for free stuff — at your expense. So how can you prevent someone from using your free trial offer as a way to get…more than a trial? Today, we share all the ways we make sure that our free trial is used for its intended purpose: to give people a risk-free way to confirm their choice. By digging into the data, and seeing how (and how often) people abuse your refund policy, you ca

Jul 5, 2022 • 22:16

MBA2084 How To Deal With Free Trial & Refund Abuse

MBA2084 How To Deal With Free Trial & Refund Abuse

Risk reversal is a must for most products and services. But inevitably, someone tries to turn a fair shake into a ploy for free stuff — at your expense. So how can you prevent someone from using your free trial offer as a way to get…more than a trial? Today, we share all the ways we make sure that our free trial is used for its intended purpose: to give people a risk-free way to confirm their choice. By digging into the data, and seeing how (and how often) people abuse your refund policy, you ca

Jul 5, 2022 • 0:00

MBA2083 Guest Teacher – Chloe Thomas – How to Build Your Customer Masterplan

MBA2083 Guest Teacher – Chloe Thomas – How to Build Your Customer Masterplan

Your customers are out there…somewhere. You just have to give them a path to your door.  The art of creating and converting leads takes practice, experimentation, and (of course) a plan. Today’s special guest teacher is an expert at identifying, attracting, and winning over the people who are the best fit for your product or service.  Chloe Thomas is a renowned consultant, speaker, author, and expert in e-commerce — but the customer acquisition plan she shares today can work for any kind of busi

Jul 4, 2022 • 21:46

MBA2083 Guest Teacher – Chloe Thomas – How to Build Your Customer Masterplan

MBA2083 Guest Teacher – Chloe Thomas – How to Build Your Customer Masterplan

Your customers are out there…somewhere. You just have to give them a path to your door.  The art of creating and converting leads takes practice, experimentation, and (of course) a plan. Today’s special guest teacher is an expert at identifying, attracting, and winning over the people who are the best fit for your product or service.  Chloe Thomas is a renowned consultant, speaker, author, and expert in e-commerce — but the customer acquisition plan she shares today can work for any kind of busi

Jul 4, 2022 • 0:00

MBA2082 How to Stop Wasting Money on Marketing That Doesn’t Work + Free Ride Friday

MBA2082 How to Stop Wasting Money on Marketing That Doesn’t Work + Free Ride Friday

For a small business trying to build a following, every cent counts.  Too much of marketing seems like magic, or hack-based advice that makes empty promises of results if you just do x, y, or z. The reality is much more fluid, and requires you to be very careful with your marketing dollars.  Today, we share what we know to be true about marketing fails — based on our own failures. These are the marketing truths we wish we’d known from the beginning, but can only be learned the hard way. In this

Jul 1, 2022 • 19:03

MBA2082 How to Stop Wasting Money on Marketing That Doesn’t Work + Free Ride Friday

MBA2082 How to Stop Wasting Money on Marketing That Doesn’t Work + Free Ride Friday

For a small business trying to build a following, every cent counts.  Too much of marketing seems like magic, or hack-based advice that makes empty promises of results if you just do x, y, or z. The reality is much more fluid, and requires you to be very careful with your marketing dollars.  Today, we share what we know to be true about marketing fails — based on our own failures. These are the marketing truths we wish we’d known from the beginning, but can only be learned the hard way. In this

Jul 1, 2022 • 0:00

MBA2081 How to Prepare For a Recession

MBA2081 How to Prepare For a Recession

There’s a storm coming. But it’s not time to batten down the hatches and head for the cellar just yet. With a recession on the way, it’s definitely time to prepare — but not to duck and cover. Today, we discuss how to minimize the damage our impending recession will do to your business. But more importantly, we explain how to take advantage of the recession to position yourself for greater success in the long term. Recessions happen. You don’t fight the cycle; you ride it. No period of economic

Jun 30, 2022 • 0:00

MBA2081 How to Prepare For a Recession

MBA2081 How to Prepare For a Recession

There’s a storm coming. But it’s not time to batten down the hatches and head for the cellar just yet. With a recession on the way, it’s definitely time to prepare — but not to duck and cover. Today, we discuss how to minimize the damage our impending recession will do to your business. But more importantly, we explain how to take advantage of the recession to position yourself for greater success in the long term. Recessions happen. You don’t fight the cycle; you ride it. No period of economic

Jun 30, 2022 • 15:23

MBA2080 Q&A Wednesday: Do I need to quit my job to see my startup succeed?

MBA2080 Q&A Wednesday: Do I need to quit my job to see my startup succeed?

It’s the classic conundrum for aspiring entrepreneurs: can I build a truly successful business without ditching the 9 to 5? It’s Q&A Wednesday, and we’ve got a listener who’s caught between the safety of a regular paycheck, and the promise of independence.  Their side-hustle is established, but its growth is held back by the demands of a conventional job. Is it possible to reach “escape velocity” while holding down a regular gig? Can you only quit once your business is thriving enough to support

Jun 29, 2022 • 0:00

MBA2080 Q&A Wednesday: Do I need to quit my job to see my startup succeed?

MBA2080 Q&A Wednesday: Do I need to quit my job to see my startup succeed?

It’s the classic conundrum for aspiring entrepreneurs: can I build a truly successful business without ditching the 9 to 5? It’s Q&A Wednesday, and we’ve got a listener who’s caught between the safety of a regular paycheck, and the promise of independence.  Their side-hustle is established, but its growth is held back by the demands of a conventional job. Is it possible to reach “escape velocity” while holding down a regular gig? Can you only quit once your business is thriving enough to support

Jun 29, 2022 • 16:20

MBA2079 Should You Give Up Equity to Attract Talent?

MBA2079 Should You Give Up Equity to Attract Talent?

What’s top talent really worth? Is it worth giving up a piece of your business? Offering equity can be a smart move. But too many entrepreneurs do it when they think they have to, rather than investigating whether it’s prudent.  If you can’t afford a salary that’s tempting enough to assemble the best team, it might be wiser to step back and retool, rather than bet the farm on someone (or several someones) who might not be the answer to all your challenges.  Also, there are performance-based alte

Jun 28, 2022 • 0:00

MBA2079 Should You Give Up Equity to Attract Talent?

MBA2079 Should You Give Up Equity to Attract Talent?

What’s top talent really worth? Is it worth giving up a piece of your business? Offering equity can be a smart move. But too many entrepreneurs do it when they think they have to, rather than investigating whether it’s prudent.  If you can’t afford a salary that’s tempting enough to assemble the best team, it might be wiser to step back and retool, rather than bet the farm on someone (or several someones) who might not be the answer to all your challenges.  Also, there are performance-based alte

Jun 28, 2022 • 13:07

MBA2078 Guest Teacher – Jon Ostenson – How to Select a Franchise

MBA2078 Guest Teacher – Jon Ostenson – How to Select a Franchise

You don’t have to start your own business to run your own business. Franchising is a viable, lower-risk way to get your entrepreneurship on. Instead of building something from the ground up, you can take ownership of an existing, proven business.  It may not be entirely “yours,” but a franchise is yours enough to provide the flexibility, autonomy, and financial benefits of independent business. But of course, you have to find the right franchise for you and your specific needs and goals. Fortuna

Jun 27, 2022 • 24:04

MBA2078 Guest Teacher – Jon Ostenson – How to Select a Franchise

MBA2078 Guest Teacher – Jon Ostenson – How to Select a Franchise

You don’t have to start your own business to run your own business. Franchising is a viable, lower-risk way to get your entrepreneurship on. Instead of building something from the ground up, you can take ownership of an existing, proven business.  It may not be entirely “yours,” but a franchise is yours enough to provide the flexibility, autonomy, and financial benefits of independent business. But of course, you have to find the right franchise for you and your specific needs and goals. Fortuna

Jun 27, 2022 • 0:00

MBA2077 5 Strategies for a Successful Launch on Product Hunt + Free Ride Friday

MBA2077 5 Strategies for a Successful Launch on Product Hunt + Free Ride Friday

Got a digital product to sell? Get it on Product Hunt. Product Hunt is a wildly popular, seriously trusted resource where real consumers share their thoughts on everything from apps to websites to tech hardware. If you can make a splash there, you can build a customer base. …but of course, you have to know how to stand out. With countless products up for review, it can be a real challenge to rise to the top, or snag the game-changing “Product of the Day” designation. Today, we share 5 ways to ge

Jun 24, 2022 • 0:00

MBA2077 5 Strategies for a Successful Launch on Product Hunt + Free Ride Friday

MBA2077 5 Strategies for a Successful Launch on Product Hunt + Free Ride Friday

Got a digital product to sell? Get it on Product Hunt. Product Hunt is a wildly popular, seriously trusted resource where real consumers share their thoughts on everything from apps to websites to tech hardware. If you can make a splash there, you can build a customer base. …but of course, you have to know how to stand out. With countless products up for review, it can be a real challenge to rise to the top, or snag the game-changing “Product of the Day” designation. Today, we share 5 ways to ge

Jun 24, 2022 • 14:00

MBA2076 Is Selling a Lifetime Deal a Good Idea?

MBA2076 Is Selling a Lifetime Deal a Good Idea?

Lifetime deals are the ultimate long-term sales tactic. But can the sales you score now hurt your business years (or decades) later? Like any strategy, offering neverending deals has its strengths and weaknesses.  We know — we’ve done lifetime deals for our SaaS company, some of which panned out better than others. If you don’t […]The post MBA2076 Is Selling a Lifetime Deal a Good Idea? appeared first on The $100 MBA.

Jun 23, 2022 • 12:39

MBA2076 Is Selling a Lifetime Deal a Good Idea?

MBA2076 Is Selling a Lifetime Deal a Good Idea?

Lifetime deals are the ultimate long-term sales tactic. But can the sales you score now hurt your business years (or decades) later? Like any strategy, offering neverending deals has its strengths and weaknesses.  We know — we’ve done lifetime deals for our SaaS company, some of which panned out better than others. If you don’t carefully weigh all the variables, your lifetime deal can be a lifetime drag on your bottom line!  Today, we explain exactly what to avoid if you’re considering a lifetim

Jun 23, 2022 • 0:00

MBA2075 Q&A Wednesday: Why is my sales funnel not working?

MBA2075 Q&A Wednesday: Why is my sales funnel not working?

There’s a flaw in the “funnel” approach. It’s not that marketing and sales funnels don’t work generally, or that they’re not useful. It’s that funnels can only do so much.  With packaged funnel-building programs and software making big promises, it’s easy to think funnels are more powerful than they really are. Can you really set up a few assets, sit back, and watch the conversions roll in? Not exactly.  It’s Q&A Wednesday, and we’ve got a listener who bet their chips on a funnel software, only

Jun 22, 2022 • 0:00

MBA2075 Q&A Wednesday: Why is my sales funnel not working?

MBA2075 Q&A Wednesday: Why is my sales funnel not working?

There’s a flaw in the “funnel” approach.It’s not that marketing and sales funnels don’t work generally, or that they’re not useful. It’s that funnels can only do so much. With packaged funnel-building programs and software making big promises, it’s easy to think funnels are more powerful than they really are. Can you really set up a few assets, sit back, and watch the conversions roll in? Not exactly. It’s Q&A Wednesday, and we’ve got a listener who bet their chips on a funnel software, only to

Jun 22, 2022 • 16:49

MBA2074 4 Cold Emailing Tips if You Hate Cold Emailing

MBA2074 4 Cold Emailing Tips if You Hate Cold Emailing

Cold emailing works — just maybe not the way you think it does. Sending an unsolicited message to a complete stranger is…awkward at best. But ask any successful independent business founder, and you’ll find that it’s almost unavoidable. Creating a stronger network (and a stronger business) means you can’t be afraid to reach out, even when it’s downright uncomfortable. You have to power through the awkwardness to get results!  But first, you can take a few steps to raise your odds of success. Tod

Jun 21, 2022 • 0:00

MBA2074 4 Cold Emailing Tips if You Hate Cold Emailing

MBA2074 4 Cold Emailing Tips if You Hate Cold Emailing

Cold emailing works — just maybe not the way you think it does. Sending an unsolicited message to a complete stranger is…awkward at best. But ask any successful independent business founder, and you’ll find that it’s almost unavoidable. Creating a stronger network (and a stronger business) means you can’t be afraid to reach out, even […]The post MBA2074 4 Cold Emailing Tips if You Hate Cold Emailing appeared first on The $100 MBA.

Jun 21, 2022 • 14:58

MBA2073 Must Read: Price for Growth by Jeff Robinson

MBA2073 Must Read: Price for Growth by Jeff Robinson

Are you charging too much? Most small business advice encourages higher prices for higher profits. But the somewhat controversial Price for Growth goes against that grain, suggesting entrepreneurs should play a longer game — even at the expense of profit. And frankly, we’re convinced. Jeff Robinson’s book flies further under the radar than it should. Today, we unpack its growth-centric pricing model, and share the philosophy behind the strategy. This isn’t abstract stuff; this book’s argument is

Jun 20, 2022 • 0:00

MBA2073 Must Read: Price for Growth by Jeff Robinson

MBA2073 Must Read: Price for Growth by Jeff Robinson

Are you charging too much?Most small business advice encourages higher prices for higher profits. But the somewhat controversial Price for Growth goes against that grain, suggesting entrepreneurs should play a longer game — even at the expense of profit.And frankly, we’re convinced.Jeff Robinson’s book flies further under the radar than it should. Today, we unpack its growth-centric pricing model, and share the philosophy behind the strategy. This isn’t abstract stuff; this book’s argument is so

Jun 20, 2022 • 16:21

MBA2072 How to Segment Your Email List to Improve Conversions  + Free Ride Friday

MBA2072 How to Segment Your Email List to Improve Conversions + Free Ride Friday

If you’re not segmenting, you’re not email marketing. The first rule of marketing is that you can’t say the same thing to everyone. As much as possible, you have to appeal to individuals. If you’re sending the same exact messages to your whole contact list, you’re leaving leads on the table. In fact, the fewer segments you have, the less effective your emails will be. Today, we share an easy way to segment your email list, so you can start writing to people based on their needs and interests. No

Jun 17, 2022 • 0:00

MBA2072 How to Segment Your Email List to Improve Conversions  + Free Ride Friday

MBA2072 How to Segment Your Email List to Improve Conversions + Free Ride Friday

If you’re not segmenting, you’re not email marketing. The first rule of marketing is that you can’t say the same thing to everyone. As much as possible, you have to appeal to individuals. If you’re sending the same exact messages to your whole contact list, you’re leaving leads on the table. In fact, the fewer […]The post MBA2072 How to Segment Your Email List to Improve Conversions + Free Ride Friday appeared first on The $100 MBA.

Jun 17, 2022 • 17:53

MBA2071 How to Discount Your Product While Maximizing Revenue

MBA2071 How to Discount Your Product While Maximizing Revenue

Can lower prices = more revenue? Sure — but only if you do it right. Yes, we spend a lot of time on this podcast advocating for higher prices. “Who can charge the least?” is a race to the bottom that no one wins (unless you’re Wal-Mart). But in certain contexts, a discount can be […]The post MBA2071 How to Discount Your Product While Maximizing Revenue appeared first on The $100 MBA.

Jun 16, 2022 • 13:51

MBA2071 How to Discount Your Product While Maximizing Revenue

MBA2071 How to Discount Your Product While Maximizing Revenue

Can lower prices = more revenue? Sure — but only if you do it right. Yes, we spend a lot of time on this podcast advocating for higher prices. “Who can charge the least?” is a race to the bottom that no one wins (unless you’re Wal-Mart). But in certain contexts, a discount can be an investment in your business’ growth. Today, we explain how. We’ll discuss when it’s time to offer a discount, and how to execute a discount in a way that makes money in the long term (even while sacrificing some in t

Jun 16, 2022 • 0:00

MBA2070 Q&A Wednesday: Any tips on running an in-person event?

MBA2070 Q&A Wednesday: Any tips on running an in-person event?

The good news: in-person events are a viable option again (finally). The bad news: it’s been a while. Do we still remember how to pull them off? It’s Q&A Wednesday, and we’ve got a listener who wants to organize their very first live, in-person event. As it happens, we’re planning one of our own — […]The post MBA2070 Q&A Wednesday: Any tips on running an in-person event? appeared first on The $100 MBA.

Jun 15, 2022 • 19:08

MBA2070 Q&A Wednesday: Any tips on running an in-person event?

MBA2070 Q&A Wednesday: Any tips on running an in-person event?

The good news: in-person events are a viable option again (finally). The bad news: it’s been a while. Do we still remember how to pull them off? It’s Q&A Wednesday, and we’ve got a listener who wants to organize their very first live, in-person event. As it happens, we’re planning one of our own — and we’ve done a few in the past. Today, we share our best tips. Think of the advice in this episode as “things we wish we knew before we threw our first event.” Based on his own experience attending a

Jun 15, 2022 • 0:00

MBA2069 Should You Sell Your Online Course on Udemy?

MBA2069 Should You Sell Your Online Course on Udemy?

Udemy: it’s got a quarter million courses on just about every topic under the sun — and an audience of tens of millions of potential students. Sounds like a great place to sell your own course, doesn’t it?  …or is it? There’s never been a better time to sell your expertise and create a revenue stream as an online teacher, trainer, or coach. But whenever you sell your wares in someone else’s shop, it comes at a cost.  In Udemy’s case, the question is: is it worth that cost? Today, we break down h

Jun 14, 2022 • 0:00

MBA2069 Should You Sell Your Online Course on Udemy?

MBA2069 Should You Sell Your Online Course on Udemy?

Udemy: it’s got a quarter million courses on just about every topic under the sun — and an audience of tens of millions of potential students. Sounds like a great place to sell your own course, doesn’t it?  …or is it? There’s never been a better time to sell your expertise and create a revenue […]The post MBA2069 Should You Sell Your Online Course on Udemy? appeared first on The $100 MBA.

Jun 14, 2022 • 13:58

MBA2068 Guest Teacher – Demir Bentley – How To Plan A Winning Week, Every Week

MBA2068 Guest Teacher – Demir Bentley – How To Plan A Winning Week, Every Week

Make the “Sunday Blues” yesterday’s news. If you struggle with getting things done over the course of the week, we have the episode (and the expert) for you. Demir Bentley is a renowned productivity expert who’s helped executives at major companies to…well, get their sh*t together. The problem, according to Bentley, isn’t a lack of […]The post MBA2068 Guest Teacher – Demir Bentley – How To Plan A Winning Week, Every Week appeared first on The $100 MBA.

Jun 13, 2022 • 29:01

MBA2068 Guest Teacher – Demir Bentley – How To Plan A Winning Week, Every Week

MBA2068 Guest Teacher – Demir Bentley – How To Plan A Winning Week, Every Week

Make the “Sunday Blues” yesterday’s news. If you struggle with getting things done over the course of the week, we have the episode (and the expert) for you. Demir Bentley is a renowned productivity expert who’s helped executives at major companies to…well, get their sh*t together. The problem, according to Bentley, isn’t a lack of effort or even time. It’s that we need a more active approach to tackling our priorities. And yes, by applying the strategies Demir shares today, you can finally enjo

Jun 13, 2022 • 0:00

MBA2067 How to Organize Your Week When You Wear All the Hats + Free Ride Friday

MBA2067 How to Organize Your Week When You Wear All the Hats + Free Ride Friday

Solopreneur-ing or running a small team? Have too much on your plate? Have everything on your plate? We’ve been there. Specifically, Omar knows what it’s like to be the developer, marketer, salesperson, janitor, and everything else you can think of in a small business — all at once. Today, he shares his system for getting […]The post MBA2067 How to Organize Your Week When You Wear All the Hats + Free Ride Friday appeared first on The $100 MBA.

Jun 10, 2022 • 12:47

MBA2067 How to Organize Your Week When You Wear All the Hats + Free Ride Friday

MBA2067 How to Organize Your Week When You Wear All the Hats + Free Ride Friday

Solopreneur-ing or running a small team? Have too much on your plate? Have everything on your plate? We’ve been there. Specifically, Omar knows what it’s like to be the developer, marketer, salesperson, janitor, and everything else you can think of in a small business — all at once. Today, he shares his system for getting it all handled efficiently, and still having time to breathe. The key is avoiding “context switching.” Learn what context switching is, how it demolishes your productivity, and

Jun 10, 2022 • 0:00

MBA2066 How to Have a Marketing Budget With Zero Dollars

MBA2066 How to Have a Marketing Budget With Zero Dollars

No money in the marketing budget? There’s a way around that. For newer and smaller businesses, relying on content, word of mouth, and other organic marketing is normal (and smart!). But at some point, you’ll hit that growth plateau. With rare exception, most businesses have to invest in marketing to see results. But what if […]The post MBA2066 How to Have a Marketing Budget With Zero Dollars appeared first on The $100 MBA.

Jun 9, 2022 • 11:00

MBA2066 How to Have a Marketing Budget With Zero Dollars

MBA2066 How to Have a Marketing Budget With Zero Dollars

No money in the marketing budget? There’s a way around that. For newer and smaller businesses, relying on content, word of mouth, and other organic marketing is normal (and smart!). But at some point, you’ll hit that growth plateau. With rare exception, most businesses have to invest in marketing to see results. But what if you don’t have any spare revenue? What happens then? You get creative, that’s what. Today, we lay out a plan for funding paid marketing — without actually cutting into your c

Jun 9, 2022 • 0:00

MBA2065 Q&A Wednesday: How do I get investors without losing control?

MBA2065 Q&A Wednesday: How do I get investors without losing control?

Entrepreneurship is about freedom. But if you take investments, how much freedom are you giving up? It’s Q&A Wednesday, and we’ve got a listener in a fairly common pickle. They started a business, grew it, and it’s doing great. The only problem: our listener can see that the business has hit a plateau — and […]The post MBA2065 Q&A Wednesday: How do I get investors without losing control? appeared first on The $100 MBA.

Jun 8, 2022 • 12:14

MBA2065 Q&A Wednesday: How do I get investors without losing control?

MBA2065 Q&A Wednesday: How do I get investors without losing control?

Entrepreneurship is about freedom. But if you take investments, how much freedom are you giving up? It’s Q&A Wednesday, and we’ve got a listener in a fairly common pickle. They started a business, grew it, and it’s doing great. The only problem: our listener can see that the business has hit a plateau — and the only way to grow is to get a little help from outside. Is it worth it? Is it possible to maintain control of “your” business after it becomes (partially) someone else’s? In this episode,

Jun 8, 2022 • 0:00

MBA2064 How to Protect Your Business From Hackers

MBA2064 How to Protect Your Business From Hackers

Every business is vulnerable to hackers. It’s only getting worse. In our many years of online entrepreneurship, we’ve faced multiple attacks from different kinds of saboteurs and assorted badguys. At some point, you just have to accept the reality, and protect yourself. Fortunately, you can do a few (relatively easy) things that make your business […]The post MBA2064 How to Protect Your Business From Hackers appeared first on The $100 MBA.

Jun 7, 2022 • 16:47

MBA2064 How to Protect Your Business From Hackers

MBA2064 How to Protect Your Business From Hackers

Every business is vulnerable to hackers. It’s only getting worse. In our many years of online entrepreneurship, we’ve faced multiple attacks from different kinds of saboteurs and assorted badguys. At some point, you just have to accept the reality, and protect yourself. Fortunately, you can do a few (relatively easy) things that make your business much harder to hack. Today, we share the key steps to securing your business against online ne’er do wells. No matter how online your business is — fr

Jun 7, 2022 • 0:00

MBA2063 Guest Teacher – Iliana Bobova – How to Maximize Your MBA ROI

MBA2063 Guest Teacher – Iliana Bobova – How to Maximize Your MBA ROI

Are you ready for your MBA?  First, you need to make sure it’ll be (more than) worth it.  Becoming a Master of Business Administration can take years, tens of thousands of dollars, and a whole ‘lotta sweat. It might be the biggest investment you ever make! Before your first day of class, it’s crucial to take certain steps to ensure you get serious returns. Fortunately, we have an expert on the show to help with that. Iliana Bobova is an international career coach and former MBA admissions office

Jun 6, 2022 • 0:00

MBA2063 Guest Teacher – Iliana Bobova – How to Maximize Your MBA ROI

MBA2063 Guest Teacher – Iliana Bobova – How to Maximize Your MBA ROI

Are you ready for your MBA?  First, you need to make sure it’ll be (more than) worth it.  Becoming a Master of Business Administration can take years, tens of thousands of dollars, and a whole ‘lotta sweat. It might be the biggest investment you ever make! Before your first day of class, it’s crucial to […]The post MBA2063 Guest Teacher – Iliana Bobova – How to Maximize Your MBA ROI appeared first on The $100 MBA.

Jun 6, 2022 • 18:39

MBA2062 How to Price Your Online Course + Free Ride Friday

MBA2062 How to Price Your Online Course + Free Ride Friday

What’s your online course worth? That can be a tough question, but it’s one you have to answer. Price it too low, and you’ll cheat yourself out of revenue. Price it too high, and you’ll alienate buyers. So where’s the Goldilocks zone? And how can you find it for your course? If you think our […]The post MBA2062 How to Price Your Online Course + Free Ride Friday appeared first on The $100 MBA.

Jun 3, 2022 • 16:31

MBA2062 How to Price Your Online Course + Free Ride Friday

MBA2062 How to Price Your Online Course + Free Ride Friday

What’s your online course worth? That can be a tough question, but it’s one you have to answer. Price it too low, and you’ll cheat yourself out of revenue. Price it too high, and you’ll alienate buyers. So where’s the Goldilocks zone? And how can you find it for your course? If you think our answer is “it depends,” think again. Today, we’re offering a firm answer, based on the one single factor that actually, truly, realistically determines what people will pay for knowledge and expertise. Hear

Jun 3, 2022 • 0:00

MBA2061 Why So Many Creators Are Doing Live Video

MBA2061 Why So Many Creators Are Doing Live Video

If you haven’t embraced video marketing yet, it’s time. For many, creating (or “producing”) video content can seem intimidating, like something you need special training or experience to pull off. But that’s the wrong approach. Video marketing isn’t about presenting some slick appearance. It’s about documenting and sharing the journey.  Today, we break down exactly why video marketing is so much more popular than it used to be (and not only because it’s so much easier than it used to be). As con

Jun 2, 2022 • 0:00

MBA2061 Why So Many Creators Are Doing Live Video

MBA2061 Why So Many Creators Are Doing Live Video

If you haven’t embraced video marketing yet, it’s time. For many, creating (or “producing”) video content can seem intimidating, like something you need special training or experience to pull off. But that’s the wrong approach. Video marketing isn’t about presenting some slick appearance. It’s about documenting and sharing the journey.  Today, we break down exactly […]The post MBA2061 Why So Many Creators Are Doing Live Video appeared first on The $100 MBA.

Jun 2, 2022 • 12:59

MBA2060 Q&A Wednesday: How many customers do I need to have product/market fit?

MBA2060 Q&A Wednesday: How many customers do I need to have product/market fit?

How do you know when you’ve really struck oil? Product/market fit is the gold standard of business viability. Once you have it, you’re golden. And if you don’t have it…well, an uphill battle is your best-case scenario.   So what defines product/market viability, and what metrics can prove it’s there? It’s Q&A Wednesday, and we’ve got […]The post MBA2060 Q&A Wednesday: How many customers do I need to have product/market fit? appeared first on The $100 MBA.

Jun 1, 2022 • 12:11

MBA2060 Q&A Wednesday: How many customers do I need to have product/market fit?

MBA2060 Q&A Wednesday: How many customers do I need to have product/market fit?

How do you know when you’ve really struck oil? Product/market fit is the gold standard of business viability. Once you have it, you’re golden. And if you don’t have it…well, an uphill battle is your best-case scenario.   So what defines product/market viability, and what metrics can prove it’s there? It’s Q&A Wednesday, and we’ve got a listener who may or may not be on the cusp of escape velocity. Their product might be striking a chord. It’s clearly right for some people — but is it right for e

Jun 1, 2022 • 0:00

MBA2059 How Good Does Your Product Need To Be Before Launch?

MBA2059 How Good Does Your Product Need To Be Before Launch?

Don’t let ‘perfect’ be the enemy of ‘launched.’ For any kind of product — from a shirt to a SaaS — the urge to keep tweaking and tweaking before you bring it to market is powerful. But you have to resist it. In business, it’s better to create an MVP (Minimum Viable Product), and get it out the door. From there, you adjust based on real-world feedback, allowing your customers to help shape what will ultimately become the “final” product — even though you’ll need to reiterate and evolve that produ

May 31, 2022 • 0:00

MBA2059 How Good Does Your Product Need To Be Before Launch?

MBA2059 How Good Does Your Product Need To Be Before Launch?

Don’t let ‘perfect’ be the enemy of ‘launched.’ For any kind of product — from a shirt to a SaaS — the urge to keep tweaking and tweaking before you bring it to market is powerful. But you have to resist it. In business, it’s better to create an MVP (Minimum Viable Product), and get […]The post MBA2059 How Good Does Your Product Need To Be Before Launch? appeared first on The $100 MBA.

May 31, 2022 • 14:08

MBA2058 Must Read: Zero to Sold by Arvid Kahl

MBA2058 Must Read: Zero to Sold by Arvid Kahl

If you’re building your own business, read this book. In 2016, Arvid Kahl founded FeedbackPanda, a SaaS product for teachers. In 2019, he sold it. Using FeedbackPanda as a model, Zero to Sold outlines exactly how to create a SaaS business, grow it quickly, and cash out. If that sounds ruthlessly practical and to the point, that’s because it is. Our intrepid host Omar took one of Kahl’s courses, and couldn’t resist giving this book a read. Once he did, it was clear that anyone looking to self-fun

May 30, 2022 • 0:00

MBA2058 Must Read: Zero to Sold by Arvid Kahl

MBA2058 Must Read: Zero to Sold by Arvid Kahl

If you’re building your own business, read this book. In 2016, Arvid Kahl founded FeedbackPanda, a SaaS product for teachers. In 2019, he sold it. Using FeedbackPanda as a model, Zero to Sold outlines exactly how to create a SaaS business, grow it quickly, and cash out. If that sounds ruthlessly practical and to the […]The post MBA2058 Must Read: Zero to Sold by Arvid Kahl appeared first on The $100 MBA.

May 30, 2022 • 16:58

MBA2057 The Cost of Firing an Employee + Free Ride Friday

MBA2057 The Cost of Firing an Employee + Free Ride Friday

Saying goodbye isn’t easy — or cheap. At some point, if you run a business long enough, you’ll have to fire someone. Probably several someones.  This is normal, but it should never be done without serious consideration. Before you give someone the ax, it’s imperative to calculate exactly what you’re losing. Even the most sub-par […]The post MBA2057 The Cost of Firing an Employee + Free Ride Friday appeared first on The $100 MBA.

May 27, 2022 • 16:22

MBA2057 The Cost of Firing an Employee + Free Ride Friday

MBA2057 The Cost of Firing an Employee + Free Ride Friday

Saying goodbye isn’t easy — or cheap. At some point, if you run a business long enough, you’ll have to fire someone. Probably several someones.  This is normal, but it should never be done without serious consideration. Before you give someone the ax, it’s imperative to calculate exactly what you’re losing. Even the most sub-par employees can be extremely costly to replace, in terms of money, time, and even less tangible resources like team morale. Today, we share a few things to take a good, ha

May 27, 2022 • 16:22

MBA2056 How To Present Like a Pro on Live Video

MBA2056 How To Present Like a Pro on Live Video

Nervous about going live? Live video presentations are almost unavoidable in business now — especially online business. Even if it’s just internal presentations with your own team, the camera is calling. Fortunately, Omar has a lot of experience in this department. As someone who’s logged countless hours running webinars, remote meetings, and live courses, Omar’s […]The post MBA2056 How To Present Like a Pro on Live Video appeared first on The $100 MBA.

May 26, 2022 • 16:55

MBA2056 How To Present Like a Pro on Live Video

MBA2056 How To Present Like a Pro on Live Video

Nervous about going live? Live video presentations are almost unavoidable in business now — especially online business. Even if it’s just internal presentations with your own team, the camera is calling. Fortunately, Omar has a lot of experience in this department. As someone who’s logged countless hours running webinars, remote meetings, and live courses, Omar’s picked up a few moves along the way. Today, we share 5 specific things you can start doing today to make yourself a more confident, mo

May 26, 2022 • 0:00

MBA2055 Q&A Wednesday: I don’t love my business. I can’t sell it, what should I do?

MBA2055 Q&A Wednesday: I don’t love my business. I can’t sell it, what should I do?

Can you break up with your business? What do you do if you’ve built a business, but you’re just not feeling it any more? What happens when entrepreneurship starts to feel like…just work? It’s Q&A Wednesday, and we’ve got a listener who’s had an ecommerce business for a few years — and kinda hates it now. This listener hasn’t enjoyed the business in a long time, and feels like life is starting to pass them by. Is it time to say goodbye? First, a few questions need asking. As it happens, Omar went

May 25, 2022 • 0:00

MBA2055 Q&A Wednesday: I don’t love my business. I can’t sell it, what should I do?

MBA2055 Q&A Wednesday: I don’t love my business. I can’t sell it, what should I do?

Can you break up with your business? What do you do if you’ve built a business, but you’re just not feeling it any more? What happens when entrepreneurship starts to feel like…just work? It’s Q&A Wednesday, and we’ve got a listener who’s had an ecommerce business for a few years — and kinda hates it […]The post MBA2055 Q&A Wednesday: I don’t love my business. I can’t sell it, what should I do? appeared first on The $100 MBA.

May 25, 2022 • 15:46

MBA2054 Is Being Liked Important in Business?

MBA2054 Is Being Liked Important in Business?

Does being nice, funny, or likable even matter? Lots of jerks are successful in business, right? But is there any tangible evidence that likeability and profitability go together?  The impact of your personal brand on your business brand is hard to measure. But it’s pretty impossible to argue that a well-liked personality who puts smiles […]The post MBA2054 Is Being Liked Important in Business? appeared first on The $100 MBA.

May 24, 2022 • 13:16

MBA2054 Is Being Liked Important in Business?

MBA2054 Is Being Liked Important in Business?

Does being nice, funny, or likable even matter? Lots of jerks are successful in business, right? But is there any tangible evidence that likeability and profitability go together?  The impact of your personal brand on your business brand is hard to measure. But it’s pretty impossible to argue that a well-liked personality who puts smiles on people’s faces doesn’t have a positive effect on sales.  Can we be aware of this? Can we incorporate it into our marketing strategy? Omar has some opinions o

May 24, 2022 • 0:00

MBA2053 Guest Teacher – Patrick Bryant – How to Use Scale and Innovation to Grow Companies

MBA2053 Guest Teacher – Patrick Bryant – How to Use Scale and Innovation to Grow Companies

How big could your business grow? The decisions you make now can put a ceiling on your growth potential, or make the sky the limit. It all depends on whether you build for scalability and innovation. Today, we have a lesson from a special guest teacher on how to do exactly that. Whether you’re just starting your business, or you want to unleash its fullest potential, this episode can help. Patrick Bryant is a serial entrepreneur and cofounder of Code + Trust. In this lesson, Patrick explains how

May 23, 2022 • 0:00

MBA2053 Guest Teacher – Patrick Bryant – How to Use Scale and Innovation to Grow Companies

MBA2053 Guest Teacher – Patrick Bryant – How to Use Scale and Innovation to Grow Companies

How big could your business grow? The decisions you make now can put a ceiling on your growth potential, or make the sky the limit. It all depends on whether you build for scalability and innovation. Today, we have a lesson from a special guest teacher on how to do exactly that. Whether you’re just […]The post MBA2053 Guest Teacher – Patrick Bryant – How to Use Scale and Innovation to Grow Companies appeared first on The $100 MBA.

May 23, 2022 • 23:08

MBA2052 Why You Should (and Shouldn’t) Write a Book + Free Ride Friday

MBA2052 Why You Should (and Shouldn’t) Write a Book + Free Ride Friday

Thinking about writing a book? The first question to ask yourself: why? There are great reasons for an entrepreneur to write a book. There are also terrible reasons. Before you put a single word down, make sure you’re approaching it from the right angle. Setting appropriate intentions and expectations is key to making your book project successful. If you’re not willing to be honest about what you’re trying to accomplish, writing a book can be a drain on your time, energy, and revenue that doesn’

May 20, 2022 • 0:00

MBA2052 Why You Should (and Shouldn’t) Write a Book + Free Ride Friday

MBA2052 Why You Should (and Shouldn’t) Write a Book + Free Ride Friday

Thinking about writing a book? The first question to ask yourself: why? There are great reasons for an entrepreneur to write a book. There are also terrible reasons. Before you put a single word down, make sure you’re approaching it from the right angle. Setting appropriate intentions and expectations is key to making your book […]The post MBA2052 Why You Should (and Shouldn’t) Write a Book + Free Ride Friday appeared first on The $100 MBA.

May 20, 2022 • 15:55

MBA2051 How Much Time You Should Dedicate to Your Side Hustle

MBA2051 How Much Time You Should Dedicate to Your Side Hustle

Starting a business while holding down a 9-to-5?  It’s one of the smartest ways to get started. That said, it’s not the easiest. To actually make progress, you’ll need to give up significant amounts of free time.  How significant? Well, that’s what this episode is all about. It’s one thing to “start a business.” It’s quite another to start and grow a business until it reaches true escape velocity (that’s the part where you can quit your day job). Until then, it’s not just about how much time you

May 19, 2022 • 0:00

MBA2051 How Much Time You Should Dedicate to Your Side Hustle

MBA2051 How Much Time You Should Dedicate to Your Side Hustle

Starting a business while holding down a 9-to-5?  It’s one of the smartest ways to get started. That said, it’s not the easiest. To actually make progress, you’ll need to give up significant amounts of free time.  How significant? Well, that’s what this episode is all about. It’s one thing to “start a business.” It’s […]The post MBA2051 How Much Time You Should Dedicate to Your Side Hustle appeared first on The $100 MBA.

May 19, 2022 • 18:28

MBA2050 Q&A Wednesday: How long does it take to grow a following on Twitter?

MBA2050 Q&A Wednesday: How long does it take to grow a following on Twitter?

Ready to find your crowd on Twitter? Take it slow. Too many new entrepreneurs put too much focus on social media. And of course, that’s exactly how social media platforms like it. But that doesn’t mean you can’t use Facebook, Insta, Twitter, and the rest to your advantage. Today, we explore how. It’s Q&A Wednesday, and one of our listeners is an experienced entrepreneur who’s never played the social game. However, they’ve decided it’s time to finally dive and start building a following. The plat

May 18, 2022 • 0:00

MBA2050 Q&A Wednesday: How long does it take to grow a following on Twitter?

MBA2050 Q&A Wednesday: How long does it take to grow a following on Twitter?

Ready to find your crowd on Twitter? Take it slow. Too many new entrepreneurs put too much focus on social media. And of course, that’s exactly how social media platforms like it. But that doesn’t mean you can’t use Facebook, Insta, Twitter, and the rest to your advantage. Today, we explore how. It’s Q&A Wednesday, […]The post MBA2050 Q&A Wednesday: How long does it take to grow a following on Twitter? appeared first on The $100 MBA.

May 18, 2022 • 14:21

MBA2049 How to Improve Your Luck in Business

MBA2049 How to Improve Your Luck in Business

Luck doesn’t happen by accident. No, this episode is not about witchcraft or “manifesting” success. It’s a simple lesson on how the things you can control put you in a better position re: things you can’t control. Fate can’t be controlled, but odds can be raised or lowered.  Today, we share a few key things that — no matter what kind of business you’re in — help expand the zone of what’s within your control, and make better outcomes more likely. It’s all about creating the right conditions for “

May 17, 2022 • 0:00

MBA2049 How to Improve Your Luck in Business

MBA2049 How to Improve Your Luck in Business

Luck doesn’t happen by accident. No, this episode is not about witchcraft or “manifesting” success. It’s a simple lesson on how the things you can control put you in a better position re: things you can’t control. Fate can’t be controlled, but odds can be raised or lowered.  Today, we share a few key things […]The post MBA2049 How to Improve Your Luck in Business appeared first on The $100 MBA.

May 17, 2022 • 17:44

MBA2048 Must Read: The Minimalist Entrepreneur by Sahil Lavingia

MBA2048 Must Read: The Minimalist Entrepreneur by Sahil Lavingia

What do you really need to start and grow a business? Today’s marketplace has lowered the barrier to entry for entrepreneurship. Given the tools available, the average person can start a profitable, scalable business with way less capital — and less experience — than ever before. Today’s Must-Read explains how. The Minimalist Entrepreneur is a roadmap for creating low-stress, low-investment businesses that put your profitability (and your sanity) first. The author, Sahil Lavingia, was employee #

May 16, 2022 • 0:00

MBA2048 Must Read: The Minimalist Entrepreneur by Sahil Lavingia

MBA2048 Must Read: The Minimalist Entrepreneur by Sahil Lavingia

What do you really need to start and grow a business? Today’s marketplace has lowered the barrier to entry for entrepreneurship. Given the tools available, the average person can start a profitable, scalable business with way less capital — and less experience — than ever before. Today’s Must-Read explains how. The Minimalist Entrepreneur is a […]The post MBA2048 Must Read: The Minimalist Entrepreneur by Sahil Lavingia appeared first on The $100 MBA.

May 16, 2022 • 13:49

MBA2047 Why You Should Offer a Faux Free Plan + Free Ride Friday

MBA2047 Why You Should Offer a Faux Free Plan + Free Ride Friday

The “freemium” model is everywhere now. And it makes sense! Consumers are picky, more wary than ever, and in need of more proof before opening their wallets. But what if freemium isn’t feasible for you? Giving away your product or service is pretty costly, after all (we know — our software platform offers a free plan). If you’re not yet at a point where you can absorb the cost of even a basic version of what you’re selling, there’s another way.  It’s called the faux free plan. What is it? Well,

May 13, 2022 • 0:00

MBA2047 Why You Should Offer a Faux Free Plan + Free Ride Friday

MBA2047 Why You Should Offer a Faux Free Plan + Free Ride Friday

The “freemium” model is everywhere now. And it makes sense! Consumers are picky, more wary than ever, and in need of more proof before opening their wallets. But what if freemium isn’t feasible for you? Giving away your product or service is pretty costly, after all (we know — our software platform offers a free […]The post MBA2047 Why You Should Offer a Faux Free Plan + Free Ride Friday appeared first on The $100 MBA.

May 13, 2022 • 12:04

MBA2046 How I’m Outsourcing My Networking

MBA2046 How I’m Outsourcing My Networking

We can all agree that networking is vital to getting anywhere in business. But you might be surprised to learn that networking is something you can outsource. Wait, what? How can you outsource building relationships with people? With a little ingenuity, that’s how. From helpful tech to helpful employees, you can develop systems to initiate and maintain connections with the right people. Tune in, and hear how Omar takes significant amounts of the work of networking off his plate — without sacrifi

May 12, 2022 • 0:00

MBA2046 How I’m Outsourcing My Networking

MBA2046 How I’m Outsourcing My Networking

We can all agree that networking is vital to getting anywhere in business. But you might be surprised to learn that networking is something you can outsource. Wait, what? How can you outsource building relationships with people? With a little ingenuity, that’s how. From helpful tech to helpful employees, you can develop systems to initiate […]The post MBA2046 How I’m Outsourcing My Networking appeared first on The $100 MBA.

May 12, 2022 • 14:34

MBA2045 Q&A Wednesday: Should I learn how to build my own app or should I hire someone?

MBA2045 Q&A Wednesday: Should I learn how to build my own app or should I hire someone?

You have an awesome idea for an app. You’re sure it would address a real need in the marketplace. You’re ready to do the work of marketing and selling it. …but you couldn’t code your way out of a wet paper bag. It’s Q&A Wednesday, and we’ve got a listener with a fairly common question: […]The post MBA2045 Q&A Wednesday: Should I learn how to build my own app or should I hire someone? appeared first on The $100 MBA.

May 11, 2022 • 12:36

MBA2045 Q&A Wednesday: Should I learn how to build my own app or should I hire someone?

MBA2045 Q&A Wednesday: Should I learn how to build my own app or should I hire someone?

You have an awesome idea for an app. You’re sure it would address a real need in the marketplace. You’re ready to do the work of marketing and selling it. …but you couldn’t code your way out of a wet paper bag. It’s Q&A Wednesday, and we’ve got a listener with a fairly common question: to engineer or not to engineer? Theoretically, anyone can learn to develop software. That said, theoretically anyone can learn how to fix their own car; that doesn’t mean it’s the right move. Fortunately, Omar def

May 11, 2022 • 0:00

MBA2044 My Favorite Video Marketing Tools in 2022

MBA2044 My Favorite Video Marketing Tools in 2022

Ready to dive into video marketing? Here’s what you need. Video is second only to the written word when it comes to online marketing. It’s personal, involves more senses, and is proven to elicit more engagement.  But many entrepreneurs — especially newer ones — are intimidated by the idea of creating videos. In truth, it’s […]The post MBA2044 My Favorite Video Marketing Tools in 2022 appeared first on The $100 MBA.

May 10, 2022 • 16:10

MBA2044 My Favorite Video Marketing Tools in 2022

MBA2044 My Favorite Video Marketing Tools in 2022

Ready to dive into video marketing? Here’s what you need. Video is second only to the written word when it comes to online marketing. It’s personal, involves more senses, and is proven to elicit more engagement.  But many entrepreneurs — especially newer ones — are intimidated by the idea of creating videos. In truth, it’s never been easier for a non-professional to produce high-quality videos, as long as you use the right tools. Today, we share the tools behind our own video marketing (and we d

May 10, 2022 • 0:00

MBA2043 Guest Teacher – Mike Moll – How to Leverage Video to Generate More Sales

MBA2043 Guest Teacher – Mike Moll – How to Leverage Video to Generate More Sales

Don’t just send a message. Send a video. Consumers are hit with about a bazillion marketing and sales messages each day. Most of them are emails that go straight to ‘Promo,’ and other text-based messages we simply ignore or delete. But video is different. Video has a better chance of being consumed, and scoring you […]The post MBA2043 Guest Teacher – Mike Moll – How to Leverage Video to Generate More Sales appeared first on The $100 MBA.

May 9, 2022 • 23:21

MBA2043 Guest Teacher – Mike Moll – How to Leverage Video to Generate More Sales

MBA2043 Guest Teacher – Mike Moll – How to Leverage Video to Generate More Sales

Don’t just send a message. Send a video. Consumers are hit with about a bazillion marketing and sales messages each day. Most of them are emails that go straight to ‘Promo,’ and other text-based messages we simply ignore or delete. But video is different. Video has a better chance of being consumed, and scoring you a conversion. Plus, they’re easier than ever to create! Mike Moll is a marketing coach who helps small businesses find innovative ways to grow sustainably — like video-based marketing

May 9, 2022 • 0:00

MBA2042 The 3 Pitfalls to Avoid When Growing Your Email List + Free Ride Friday

MBA2042 The 3 Pitfalls to Avoid When Growing Your Email List + Free Ride Friday

As they say, “the money’s in the list.” But more list does not mean more money. Like so much in business, it’s more complicated than a simple equation. To get the most out of any email list requires way more than just gathering new addresses.  If you’re throwing lead magnets around the whole wide Internet, […]The post MBA2042 The 3 Pitfalls to Avoid When Growing Your Email List + Free Ride Friday appeared first on The $100 MBA.

May 6, 2022 • 15:53

MBA2042 The 3 Pitfalls to Avoid When Growing Your Email List + Free Ride Friday

MBA2042 The 3 Pitfalls to Avoid When Growing Your Email List + Free Ride Friday

As they say, “the money’s in the list.” But more list does not mean more money. Like so much in business, it’s more complicated than a simple equation. To get the most out of any email list requires way more than just gathering new addresses.  If you’re throwing lead magnets around the whole wide Internet, you’re probably raking in contacts — and they’re probably not becoming customers. If that syndrome sounds familiar, this is the episode for you.  Today, we explain how to build an email list t

May 6, 2022 • 0:00

MBA2041 Why You Should Open & Close Your Courses

MBA2041 Why You Should Open & Close Your Courses

More people will sign up for your course if they can sign up whenever they want…right? Not necessarily. It might seem logical to let people enroll in your course whenever. But basic consumer psychology tells a different story; when there’s no urgency, there’s less chance someone will make a commitment. Most people will put off ‘till tomorrow what they can do today. …and that’s only one of the reasons you should periodically close your course enrollment. Not only are people more likely to sign up

May 5, 2022 • 0:00

MBA2041 Why You Should Open & Close Your Courses

MBA2041 Why You Should Open & Close Your Courses

More people will sign up for your course if they can sign up whenever they want…right? Not necessarily. It might seem logical to let people enroll in your course whenever. But basic consumer psychology tells a different story; when there’s no urgency, there’s less chance someone will make a commitment. Most people will put off […]The post MBA2041 Why You Should Open & Close Your Courses appeared first on The $100 MBA.

May 5, 2022 • 16:35

MBA2040 Q&A Wednesday: Do I need a virtual assistant if I am just getting started?

MBA2040 Q&A Wednesday: Do I need a virtual assistant if I am just getting started?

For a brand-new business, is a VA (virtual assistant) worth it? When you’re starting out, staying lean is a top priority. Which is why it struck one of our listeners as a little counterintuitive that we’re so bullish on hiring VAs.  It’s Q&A Wednesday! This listener is only weeks into a new business, and wants to know if a VA is really, truly a wise investment at this stage. We understand; a hire is a significant expense. But it might not be as significant as you think — and it might be more val

May 4, 2022 • 0:00

MBA2040 Q&A Wednesday: Do I need a virtual assistant if I am just getting started?

MBA2040 Q&A Wednesday: Do I need a virtual assistant if I am just getting started?

For a brand-new business, is a VA (virtual assistant) worth it? When you’re starting out, staying lean is a top priority. Which is why it struck one of our listeners as a little counterintuitive that we’re so bullish on hiring VAs.  It’s Q&A Wednesday! This listener is only weeks into a new business, and wants […]The post MBA2040 Q&A Wednesday: Do I need a virtual assistant if I am just getting started? appeared first on The $100 MBA.

May 4, 2022 • 16:51

MBA2039 Can You Grow Your Business With No Paid Ads?

MBA2039 Can You Grow Your Business With No Paid Ads?

Are paid ads a money pit? Small businesses need to stay lean. That means not throwing money away on expensive marketing and sales tactics that don’t produce a solid return. From print to radio to Google and Facebook, is the money you spend on paid advertising worth it? More importantly, can your business thrive without […]The post MBA2039 Can You Grow Your Business With No Paid Ads? appeared first on The $100 MBA.

May 3, 2022 • 13:33

MBA2039 Can You Grow Your Business With No Paid Ads?

MBA2039 Can You Grow Your Business With No Paid Ads?

Are paid ads a money pit? Small businesses need to stay lean. That means not throwing money away on expensive marketing and sales tactics that don’t produce a solid return. From print to radio to Google and Facebook, is the money you spend on paid advertising worth it? More importantly, can your business thrive without it? Lots of businesses do just fine without spending a dime on ads. Today, we share several examples, and explain exactly why the ad-less strategy can work. Of course, it won’t wo

May 3, 2022 • 0:00

MBA2038 Guest Teacher – Barry Moltz – How to  Make the Changes You Know You Need to Make in your Business

MBA2038 Guest Teacher – Barry Moltz – How to Make the Changes You Know You Need to Make in your Business

Are you brave enough to admit it’s time for change? Accepting the need for change is one of the more surprising challenges in business. It requires courage, accountability, and the will to let go of what’s familiar and comfortable. Barry Moltz is a speaker, author, radio host, and SMB expert who specializes in getting business […]The post MBA2038 Guest Teacher – Barry Moltz – How to Make the Changes You Know You Need to Make in your Business appeared first on The $100 MBA.

May 2, 2022 • 19:05

MBA2038 Guest Teacher – Barry Moltz – How to  Make the Changes You Know You Need to Make in your Business

MBA2038 Guest Teacher – Barry Moltz – How to Make the Changes You Know You Need to Make in your Business

Are you brave enough to admit it’s time for change? Accepting the need for change is one of the more surprising challenges in business. It requires courage, accountability, and the will to let go of what’s familiar and comfortable. Barry Moltz is a speaker, author, radio host, and SMB expert who specializes in getting business out of ruts. For a small business, a plateau can become a graveyard. Being agile and embracing change is one of the most important abilities an entrepreneur can develop. T

May 2, 2022 • 0:00

MBA2037 The 5 Biggest E-Commerce Mistakes To Avoid + Free Ride Friday

MBA2037 The 5 Biggest E-Commerce Mistakes To Avoid + Free Ride Friday

Thinking about starting an e-commerce business? Listen to this first. Before he got into the podcast & SaaS game, our intrepid host Omar ran a successful e-commerce business selling custom menswear. Along the way, he learned valuable lessons about what to do, and what not to do — sometimes the hard way. Today, let Omar’s […]The post MBA2037 The 5 Biggest E-Commerce Mistakes To Avoid + Free Ride Friday appeared first on The $100 MBA.

Apr 29, 2022 • 15:15

MBA2037 The 5 Biggest E-Commerce Mistakes To Avoid + Free Ride Friday

MBA2037 The 5 Biggest E-Commerce Mistakes To Avoid + Free Ride Friday

Thinking about starting an e-commerce business? Listen to this first. Before he got into the podcast & SaaS game, our intrepid host Omar ran a successful e-commerce business selling custom menswear. Along the way, he learned valuable lessons about what to do, and what not to do — sometimes the hard way. Today, let Omar’s experience be your guide! From your website design to your payment processing and fulfillment, there are many ways to make e-commerce harder for yourself, and hurt your chances

Apr 29, 2022 • 0:00

MBA2036 How To Sell Group Coaching

MBA2036 How To Sell Group Coaching

For most coaches, the ultimate goal is to have fewer clients paying higher prices. But the group coaching model — whether as a stepping stone to 1:1 clients or a long-term strategy — is more than sustainable.  Better yet, it’s super-scalable. But how do you get those clients in the first place? To sustain a […]The post MBA2036 How To Sell Group Coaching appeared first on The $100 MBA.

Apr 28, 2022 • 13:10

MBA2036 How To Sell Group Coaching

MBA2036 How To Sell Group Coaching

For most coaches, the ultimate goal is to have fewer clients paying higher prices. But the group coaching model — whether as a stepping stone to 1:1 clients or a long-term strategy — is more than sustainable.  Better yet, it’s super-scalable. But how do you get those clients in the first place? To sustain a group coaching business, you need to ensure a steady flow of leads, and a reliable funnel to convert those leads. Today, we share 3 specific ways to do so, based on tried-and-true tactics emp

Apr 28, 2022 • 0:00

MBA2035 Q&A Wednesday: How much money do I need to start an affiliate travel blog?

MBA2035 Q&A Wednesday: How much money do I need to start an affiliate travel blog?

Blogging: it’s still one of the best ways to start a business! All you really need to get started is your own experience, decent writing ability, and the time to put your insights down on (digital) paper. But of course, there are a few other costs. It’s Q&A Wednesday, and we’ve got a well-traveled listener […]The post MBA2035 Q&A Wednesday: How much money do I need to start an affiliate travel blog? appeared first on The $100 MBA.

Apr 27, 2022 • 13:40

MBA2035 Q&A Wednesday: How much money do I need to start an affiliate travel blog?

MBA2035 Q&A Wednesday: How much money do I need to start an affiliate travel blog?

Blogging: it’s still one of the best ways to start a business! All you really need to get started is your own experience, decent writing ability, and the time to put your insights down on (digital) paper. But of course, there are a few other costs. It’s Q&A Wednesday, and we’ve got a well-traveled listener who wants to start a blog, with the ultimate goal of monetizing it through affiliate commissions. Wisely, this listener wants to know how much an aspiring blogger needs to budget in order to g

Apr 27, 2022 • 0:00

MBA2034 How To Create a Go To Market Strategy

MBA2034 How To Create a Go To Market Strategy

Never go to market without a strategy. A launch is never as simple as just putting your product or service in front of people. Before you attempt the first sale (whether it’s a new business, a pivot, or a product launch), you have to decide exactly how to make your “entrance” into the marketplace. Today, we break down exactly how to plot your debut. Based on countless hours of reading, research, and coaching, we’ve boiled the go-to-market strategy down to 6 basic steps. In this episode, we share

Apr 26, 2022 • 0:00

MBA2034 How To Create a Go To Market Strategy

MBA2034 How To Create a Go To Market Strategy

Never go to market without a strategy. A launch is never as simple as just putting your product or service in front of people. Before you attempt the first sale (whether it’s a new business, a pivot, or a product launch), you have to decide exactly how to make your “entrance” into the marketplace. Today, […]The post MBA2034 How To Create a Go To Market Strategy appeared first on The $100 MBA.

Apr 26, 2022 • 17:07

MBA2033 Must Read: Tribe of Mentors by Tim Ferris

MBA2033 Must Read: Tribe of Mentors by Tim Ferris

It’s another incredible book from the 4-Hour legend. Today, we review the inimitable Tim Ferriss’ Tribe of Mentors.  Ferriss is the original life-hacker, a seeker of new solutions for everything from making money to getting in shape. With Tribe, Ferriss surveyed successful innovators and game-changers to see how they managed to make waves where others […] The post MBA2033 Must Read: Tribe of Mentors by Tim Ferris appeared first on The $100 MBA.

Apr 25, 2022 • 12:10

MBA2033 Must Read: Tribe of Mentors by Tim Ferris

MBA2033 Must Read: Tribe of Mentors by Tim Ferris

It’s another incredible book from the 4-Hour legend. Today, we review the inimitable Tim Ferriss’ Tribe of Mentors.  Ferriss is the original life-hacker, a seeker of new solutions for everything from making money to getting in shape. With Tribe, Ferriss surveyed successful innovators and game-changers to see how they managed to make waves where others couldn’t. This book is big, dense…and worth every second. Tribe is composed of 100 interviews with various experts, based on conversations from Th

Apr 25, 2022 • 0:00

MBA2032 How To Prepare Your Business For a Holiday + Free Ride Friday

MBA2032 How To Prepare Your Business For a Holiday + Free Ride Friday

Don’t let holidays sneak up on you! Having SOPs (Standard Operating Procedures) for holiday breaks is a crucial part of managing your team — and your customers’ expectations. From communicating with customers to giving your employees time off (while still keeping the business running), holiday management takes a little preparation. It gets even more complex […]The post MBA2032 How To Prepare Your Business For a Holiday + Free Ride Friday appeared first on The $100 MBA.

Apr 22, 2022 • 13:01

MBA2032 How To Prepare Your Business For a Holiday + Free Ride Friday

MBA2032 How To Prepare Your Business For a Holiday + Free Ride Friday

Don’t let holidays sneak up on you! Having SOPs (Standard Operating Procedures) for holiday breaks is a crucial part of managing your team — and your customers’ expectations. From communicating with customers to giving your employees time off (while still keeping the business running), holiday management takes a little preparation. It gets even more complex when you consider remote teams and global marketplaces, since folks in different areas may celebrate different holidays. Fortunately, we hav

Apr 22, 2022 • 0:00

MBA2031 Why Your Audience Is More Important Than Your Product

MBA2031 Why Your Audience Is More Important Than Your Product

There’s (way) more money in people than in products. One of the hardest early lessons new entrepreneurs have to learn is to stop chasing the best product idea.  Almost all of us start with some version of the thought: “If I come up with the right product or service, I can build a business.” Or, […]The post MBA2031 Why Your Audience Is More Important Than Your Product appeared first on The $100 MBA.

Apr 21, 2022 • 13:24

MBA2031 Why Your Audience Is More Important Than Your Product

MBA2031 Why Your Audience Is More Important Than Your Product

There’s (way) more money in people than in products. One of the hardest early lessons new entrepreneurs have to learn is to stop chasing the best product idea.  Almost all of us start with some version of the thought: “If I come up with the right product or service, I can build a business.” Or, we build a business because we thought of a product or service. But that’s getting it backwards. To build a business, you don’t start by building a product.  You start by building an audience. Today, we o

Apr 21, 2022 • 0:00

MBA2030 Q&A Wednesday: I’ve had no luck with paid ads. Should I just stop wasting my money?

MBA2030 Q&A Wednesday: I’ve had no luck with paid ads. Should I just stop wasting my money?

For a startup, paid ads can be a game-changer…or a complete bust. It’s Q&A Wednesday, and we’ve got a listener who runs a small SaaS business in need of more traffic. Our listener has been sinking money into paid digital advertising for months — and has exactly $0 to show for it. So how long […]The post MBA2030 Q&A Wednesday: I’ve had no luck with paid ads. Should I just stop wasting my money? appeared first on The $100 MBA.

Apr 20, 2022 • 13:18

MBA2030 Q&A Wednesday: I’ve had no luck with paid ads. Should I just stop wasting my money?

MBA2030 Q&A Wednesday: I’ve had no luck with paid ads. Should I just stop wasting my money?

For a startup, paid ads can be a game-changer…or a complete bust. It’s Q&A Wednesday, and we’ve got a listener who runs a small SaaS business in need of more traffic. Our listener has been sinking money into paid digital advertising for months — and has exactly $0 to show for it. So how long should you lose profit on paid ads, before finally tapping out? Today, we discuss why paid ads work better for some businesses than others, why paid advertising is deceptively complex, and how to know if you

Apr 20, 2022 • 0:00

MBA2029 Why You Really Want to Be a Time Billionaire

MBA2029 Why You Really Want to Be a Time Billionaire

Redefine your “why.”  Most of us get into business hoping to make a certain amount of money. But a radically different approach is gaining steam, helping entrepreneurs totally rethink what they’re really working towards.  Spoiler alert: it’s not money. Today, we explore the concept of a “time billionaire.” That’s a specific term for a specific reason; it represents a measurable portion of your finite term on Earth, providing a concrete — if unconventional — way to define true wealth. Learn about

Apr 19, 2022 • 0:00

MBA2029 Why You Really Want to Be a Time Billionaire

MBA2029 Why You Really Want to Be a Time Billionaire

Redefine your “why.”  Most of us get into business hoping to make a certain amount of money. But a radically different approach is gaining steam, helping entrepreneurs totally rethink what they’re really working towards.  Spoiler alert: it’s not money. Today, we explore the concept of a “time billionaire.” That’s a specific term for a specific […]The post MBA2029 Why You Really Want to Be a Time Billionaire appeared first on The $100 MBA.

Apr 19, 2022 • 14:34

MBA2028 Must Read: Free Time by Jenny Blake

MBA2028 Must Read: Free Time by Jenny Blake

What’s the point of starting a business?  Is it to earn money, or what money buys? Probably the latter. And the most important, valuable thing money can buy isn’t real estate or caviar — it’s time. Free Time by Jenny Blake takes a different approach to entrepreneurship. Rather than trying to win the game of Who Can Make the Most Money, Blake decided to prioritize the creation of time for herself. And she couldn’t be happier with the results. Today, we review Free Time, and share why this book is

Apr 18, 2022 • 0:00

MBA2028 Must Read: Free Time by Jenny Blake

MBA2028 Must Read: Free Time by Jenny Blake

What’s the point of starting a business?  Is it to earn money, or what money buys? Probably the latter. And the most important, valuable thing money can buy isn’t real estate or caviar — it’s time. Free Time by Jenny Blake takes a different approach to entrepreneurship. Rather than trying to win the game of […]The post MBA2028 Must Read: Free Time by Jenny Blake appeared first on The $100 MBA.

Apr 18, 2022 • 14:52

MBA2027 Is The Email Newsletter Dead? + Free Ride Friday

MBA2027 Is The Email Newsletter Dead? + Free Ride Friday

How many company newsletter emails do you really read? The email newsletter goes all the way back to the beginning of the Internet. But needless to say, times have changed. With stuffed inboxes and the invention of the ‘Promo’ tab, does anyone give a hoot about your newsletter now? Well, that depends on you. Today, we share 3 strategic approaches to newsletters. From marketing your products to actually charging for the newsletter itself, these emails can truly support your business — if you incl

Apr 15, 2022 • 0:00

MBA2027 Is The Email Newsletter Dead? + Free Ride Friday

MBA2027 Is The Email Newsletter Dead? + Free Ride Friday

How many company newsletter emails do you really read? The email newsletter goes all the way back to the beginning of the Internet. But needless to say, times have changed. With stuffed inboxes and the invention of the ‘Promo’ tab, does anyone give a hoot about your newsletter now? Well, that depends on you. Today, […]The post MBA2027 Is The Email Newsletter Dead? + Free Ride Friday appeared first on The $100 MBA.

Apr 15, 2022 • 15:02

MBA2026 The 5 Elements of an Impactful Online Course

MBA2026 The 5 Elements of an Impactful Online Course

Creating a course? Listen to this first. Our intrepid host Omar wasn’t always a SaaS entrepreneur. Before that, he was a professional educator for over a dozen years. And since then, he’s created (and taken) dozens of online courses.  In other words, we know what makes a good course…and what makes a bad one. Today, we share 5 essential elements every course needs. These aren’t suggestions or options; these are the 5 musts. If your course is going to produce results for your students, certain thi

Apr 14, 2022 • 0:00

MBA2026 The 5 Elements of an Impactful Online Course

MBA2026 The 5 Elements of an Impactful Online Course

Creating a course? Listen to this first. Our intrepid host Omar wasn’t always a SaaS entrepreneur. Before that, he was a professional educator for over a dozen years. And since then, he’s created (and taken) dozens of online courses.  In other words, we know what makes a good course…and what makes a bad one. Today, […]The post MBA2026 The 5 Elements of an Impactful Online Course appeared first on The $100 MBA.

Apr 14, 2022 • 13:39

MBA2025 Q&A Wednesday: Should I offer a money back guarantee?

MBA2025 Q&A Wednesday: Should I offer a money back guarantee?

How risky are money-back guarantees? Can they hurt your business more than they help it? It’s Q&A Wednesday, and we’ve got a coach whose potential clients want some reassurance, in the form of a guaranteed refund if they don’t get results. But quite reasonably, our listener is hesitant to commit to not being paid for their time and effort.  So what’s the right move? To guarantee or not? Today, we explain why risk reversal is a sales and marketing must. Yes, in our experience, a money-back guaran

Apr 13, 2022 • 0:00

MBA2025 Q&A Wednesday: Should I offer a money back guarantee?

MBA2025 Q&A Wednesday: Should I offer a money back guarantee?

How risky are money-back guarantees? Can they hurt your business more than they help it? It’s Q&A Wednesday, and we’ve got a coach whose potential clients want some reassurance, in the form of a guaranteed refund if they don’t get results. But quite reasonably, our listener is hesitant to commit to not being paid for […]The post MBA2025 Q&A Wednesday: Should I offer a money back guarantee? appeared first on The $100 MBA.

Apr 13, 2022 • 10:42

MBA2024 Why Too Many Tools Are Bad For Business

MBA2024 Why Too Many Tools Are Bad For Business

When software tools pile up, they’re no longer solving problems — they’re creating one. Every business picks up excess tools along the way. Software for marketing, project management, analytics, design, and more come and go. But inevitably, too many come and not enough go!  Today, we explore how to give your business a little tool […]The post MBA2024 Why Too Many Tools Are Bad For Business appeared first on The $100 MBA.

Apr 12, 2022 • 15:52

MBA2024 Why Too Many Tools Are Bad For Business

MBA2024 Why Too Many Tools Are Bad For Business

When software tools pile up, they’re no longer solving problems — they’re creating one. Every business picks up excess tools along the way. Software for marketing, project management, analytics, design, and more come and go. But inevitably, too many come and not enough go!  Today, we explore how to give your business a little tool audit. We did our own audit recently, and found we were able to get rid of about 50% of our tools (and the costs associated with them). By defining our priorities and

Apr 12, 2022 • 0:00

MBA2023 Guest Teacher – Caroline Goyder – How To Instantly Be A More Confident Communicator

MBA2023 Guest Teacher – Caroline Goyder – How To Instantly Be A More Confident Communicator

Stage fright? Get nervous before a big talk, meeting, or pitch? We’ve got you covered. Caroline Goyder is a celebrated author and presenter who knows exactly how to approach speaking with cool, calm, and confidence. Today, she’s here with 5 specific exercises you can use as often as you need to develop the kind of […]The post MBA2023 Guest Teacher – Caroline Goyder – How To Instantly Be A More Confident Communicator appeared first on The $100 MBA.

Apr 11, 2022 • 25:25

MBA2023 Guest Teacher – Caroline Goyder – How To Instantly Be A More Confident Communicator

MBA2023 Guest Teacher – Caroline Goyder – How To Instantly Be A More Confident Communicator

Stage fright? Get nervous before a big talk, meeting, or pitch? We’ve got you covered. Caroline Goyder is a celebrated author and presenter who knows exactly how to approach speaking with cool, calm, and confidence. Today, she’s here with 5 specific exercises you can use as often as you need to develop the kind of poise that makes speaking a breeze. Fair warning though: maybe listen to this episode (and do these exercises) in private. Follow along as Caroline guides you through a few key movies

Apr 11, 2022 • 0:00

MBA2022 Your Only Goal When Starting a Business + Free Ride Friday

MBA2022 Your Only Goal When Starting a Business + Free Ride Friday

Sometimes, the best way to push forward is to simplify. For a new business, a million shiny objects can become distractions disguised as goals. As legitimate as these goals may be, you can’t take your eyes off the most important prize of all — the one that’ll ensure your business’s long-term future. Today, we explore […]The post MBA2022 Your Only Goal When Starting a Business + Free Ride Friday appeared first on The $100 MBA.

Apr 8, 2022 • 13:59

MBA2022 Your Only Goal When Starting a Business + Free Ride Friday

MBA2022 Your Only Goal When Starting a Business + Free Ride Friday

Sometimes, the best way to push forward is to simplify. For a new business, a million shiny objects can become distractions disguised as goals. As legitimate as these goals may be, you can’t take your eyes off the most important prize of all — the one that’ll ensure your business’s long-term future. Today, we explore exactly what that goal is (and how to achieve it). No matter the industry, no matter the type of business, no matter the product or service, every new business needs to get to this

Apr 8, 2022 • 0:00

MBA2021 The 3 Types of Social Posts That Get The Most Engagement

MBA2021 The 3 Types of Social Posts That Get The Most Engagement

Looking for traction on social media? Need to work the ol’ algorithms a bit?  We’ve got a strategy for you.  Actually, we’ve got 3 strategies. Today, Omar shares the “3 S’s,” a simple framework for creating social posts specifically to drive engagement. Whether you’re looking for likes, shares, or comments, the 3 S’s have you […]The post MBA2021 The 3 Types of Social Posts That Get The Most Engagement appeared first on The $100 MBA.

Apr 7, 2022 • 11:48

MBA2021 The 3 Types of Social Posts That Get The Most Engagement

MBA2021 The 3 Types of Social Posts That Get The Most Engagement

Looking for traction on social media? Need to work the ol’ algorithms a bit?  We’ve got a strategy for you.  Actually, we’ve got 3 strategies. Today, Omar shares the “3 S’s,” a simple framework for creating social posts specifically to drive engagement. Whether you’re looking for likes, shares, or comments, the 3 S’s have you covered. Remember: marketing works best when it’s simple! The strategy we discuss today utilizes the most fundamental aspects of human psychology and social behavior. With

Apr 7, 2022 • 13:09

MBA2020 Q&A Wednesday: How do I know if people would want my app?

MBA2020 Q&A Wednesday: How do I know if people would want my app?

You have a great idea for an app. That doesn’t mean you have a business. So how can you possibly tell if your idea has legs? It’s Q&A Wednesday, and we’ve got a listener with a banger of an idea for a business app, but who isn’t willing to start throwing money around to develop […] The post MBA2020 Q&A Wednesday: How do I know if people would want my app? appeared first on The $100 MBA.

Apr 6, 2022 • 13:16

MBA2020 Q&A Wednesday: How do I know if people would want my app?

MBA2020 Q&A Wednesday: How do I know if people would want my app?

You have a great idea for an app. That doesn’t mean you have a business. So how can you possibly tell if your idea has legs? It’s Q&A Wednesday, and we’ve got a listener with a banger of an idea for a business app, but who isn’t willing to start throwing money around to develop it just yet. Wise decision! Today, we explain how to get some reliable market research, so you can make the best bet. Hint: you don’t have to build it to sell it. Using our own SaaS product as an example, Omar shares how

Apr 6, 2022 • 14:34

MBA2019 The 80% Delegation Rule That Will Change Your Life

MBA2019 The 80% Delegation Rule That Will Change Your Life

That’s not hyperbole. If you run a business, the most important thing you can do is figure out how to get back some of your most precious, irreplaceable resource: time. As we like to say, time is infinitely more valuable than money.  One of the biggest obstacles to taking time back is insisting on doing everything yourself. Just as dangerous (but a little more subtle) is insisting that other people do things exactly as you would — or even just as well as you would. It’s time to let go. Today, w

Apr 5, 2022 • 14:42

MBA2019 The 80% Delegation Rule That Will Change Your Life

MBA2019 The 80% Delegation Rule That Will Change Your Life

That’s not hyperbole. If you run a business, the most important thing you can do is figure out how to get back some of your most precious, irreplaceable resource: time. As we like to say, time is infinitely more valuable than money.  One of the biggest obstacles to taking time back is insisting on doing […] The post MBA2019 The 80% Delegation Rule That Will Change Your Life appeared first on The $100 MBA.

Apr 5, 2022 • 13:28

MBA2018 Must Read: Will by Will Smith and Mark Manson

MBA2018 Must Read: Will by Will Smith and Mark Manson

Forget the Oscars thing for a second. Before the…incident, we planned to review Will, the powerful autobiography Will Smith co-authored with Mark Manson (the guy behind The Subtle Art of Not Giving a F*ck). And we couldn’t be happier we decided to stick with that decision. This book is penetrating, insightful, and valuable — recent […] The post MBA2018 Must Read: Will by Will Smith and Mark Manson appeared first on The $100 MBA.

Apr 4, 2022 • 19:03

MBA2018 Must Read: Will by Will Smith and Mark Manson

MBA2018 Must Read: Will by Will Smith and Mark Manson

Forget the Oscars thing for a second. Before the…incident, we planned to review Will, the powerful autobiography Will Smith co-authored with Mark Manson (the guy behind The Subtle Art of Not Giving a F*ck). And we couldn’t be happier we decided to stick with that decision. This book is penetrating, insightful, and valuable — recent drama aside. Today, Omar shares some of the incredible lessons this book offers on work, success, and happiness itself. These lessons are more than applicable to bus

Apr 4, 2022 • 20:08

MBA2017 Does Scarcity Actually Get More Sales? + Free Ride Friday

MBA2017 Does Scarcity Actually Get More Sales? + Free Ride Friday

Act now! As consumers, we’re told this all the time by people trying to get sales. If you don’t buy ASAP, you’ll miss out on a great deal, or even the chance to buy altogether. But is it…bull?  Is scarcity just another manipulative tool used by unscrupulous salespeople? More importantly, is scarcity a tool you should use? FOMO (Fear of Missing Out) can be a powerful motivator. But is it effective — and ethical? Today, we explore the concept, and how to execute it without feeling gross. Scarcity

Apr 1, 2022 • 16:58

MBA2017 Does Scarcity Actually Get More Sales? + Free Ride Friday

MBA2017 Does Scarcity Actually Get More Sales? + Free Ride Friday

Act now! As consumers, we’re told this all the time by people trying to get sales. If you don’t buy ASAP, you’ll miss out on a great deal, or even the chance to buy altogether. But is it…bull?  Is scarcity just another manipulative tool used by unscrupulous salespeople? More importantly, is scarcity a tool you […] The post MBA2017 Does Scarcity Actually Get More Sales? + Free Ride Friday appeared first on The $100 MBA.

Apr 1, 2022 • 16:14

MBA2016 Why I Am Not on TikTok

MBA2016 Why I Am Not on TikTok

TikTok: it’s all the rage. But does it matter to your business? In our case…no. So why don’t we use this powerful platform, where millions of potential customers are engaged?  It all comes down to time, priorities, and defining your goals. When you know what kind of company you are, you can be comfortable with […] The post MBA2016 Why I Am Not on TikTok appeared first on The $100 MBA.

Mar 31, 2022 • 12:46

MBA2016 Why I Am Not on TikTok

MBA2016 Why I Am Not on TikTok

TikTok: it’s all the rage. But does it matter to your business? In our case…no. So why don’t we use this powerful platform, where millions of potential customers are engaged?  It all comes down to time, priorities, and defining your goals. When you know what kind of company you are, you can be comfortable with “opportunity costs” — the things you have to say “no” to in order to say “yes” to something more important. Today, we explain why TikTok hasn’t made our list. It’s not because it’s a “bad

Mar 31, 2022 • 13:41

MBA2015 Q&A Wednesday: Should I take a dividend in my business?

MBA2015 Q&A Wednesday: Should I take a dividend in my business?

Your business is profiting. You’re making a living.  But what’s in store for the long term? It’s Q&A Wednesday, and we’ve got a listener who’s seen what can happen when you only give yourself a paycheck, and nothing more. Even long-standing businesses can fall — and when they do, the founders can walk away with next to nothing. Which raises the question: should you be taking dividends? And if so, how much? Balancing the need for a personal safety net with the needs of your business can be trick

Mar 30, 2022 • 13:48

MBA2015 Q&A Wednesday: Should I take a dividend in my business?

MBA2015 Q&A Wednesday: Should I take a dividend in my business?

Your business is profiting. You’re making a living.  But what’s in store for the long term? It’s Q&A Wednesday, and we’ve got a listener who’s seen what can happen when you only give yourself a paycheck, and nothing more. Even long-standing businesses can fall — and when they do, the founders can walk away with […] The post MBA2015 Q&A Wednesday: Should I take a dividend in my business? appeared first on The $100 MBA.

Mar 30, 2022 • 12:35

MBA2014 How to Demand Higher Prices

MBA2014 How to Demand Higher Prices

Who are these coaches charging thousands — or tens of thousands — for their services? More importantly, who are their clients, and how are they getting them? No matter what kind of service you offer, working your way up to massive rates is the best way to get the biggest ROI. Making more money from fewer clients is always the smart move.  But as you can probably guess, it doesn’t happen overnight. Today, Omar shares what he’s learned about exactly how some people claw their way up to premium pr

Mar 29, 2022 • 14:18

MBA2014 How to Demand Higher Prices

MBA2014 How to Demand Higher Prices

Who are these coaches charging thousands — or tens of thousands — for their services? More importantly, who are their clients, and how are they getting them? No matter what kind of service you offer, working your way up to massive rates is the best way to get the biggest ROI. Making more money from […] The post MBA2014 How to Demand Higher Prices appeared first on The $100 MBA.

Mar 29, 2022 • 13:05

MBA2013 Guest Teacher – Matt Edmundson – How to Create a Customer-Centric Experience With Toilet Seat Marketing

MBA2013 Guest Teacher – Matt Edmundson – How to Create a Customer-Centric Experience With Toilet Seat Marketing

Are you thinking like a customer? If you don’t understand your customers’ perspective, there’s a ceiling on how effective your marketing can be. But if you drop the “hacks” and influencer strategies, you can master the fundamentals that create long-term growth. And of course, we have an expert to explain how. Matt Edmundson is an […] The post MBA2013 Guest Teacher – Matt Edmundson – How to Create a Customer-Centric Experience With Toilet Seat Marketing appeared first on The $10

Mar 28, 2022 • 24:44

MBA2013 Guest Teacher – Matt Edmundson – How to Create a Customer-Centric Experience With Toilet Seat Marketing

MBA2013 Guest Teacher – Matt Edmundson – How to Create a Customer-Centric Experience With Toilet Seat Marketing

Are you thinking like a customer? If you don’t understand your customers’ perspective, there’s a ceiling on how effective your marketing can be. But if you drop the “hacks” and influencer strategies, you can master the fundamentals that create long-term growth. And of course, we have an expert to explain how. Matt Edmundson is an ecommerce mastermind who knows how to achieve growth. But in any type of business, the basic principles remain the same: not to pander to customers or pretend you thin

Mar 28, 2022 • 26:01

MBA2012 Do Engagement Posts Work on Social Media? + Free Ride Friday

MBA2012 Do Engagement Posts Work on Social Media? + Free Ride Friday

If you’ve ever been asked to like, share, or comment, you know what we’re talking about.  But does it work? Business owners constantly ask for engagement on Facebook, Insta, Twitter and the rest. But does this strategy actually pay off? When you’re blatantly asking your audience to help you game social media algorithms, does it […] The post MBA2012 Do Engagement Posts Work on Social Media? + Free Ride Friday appeared first on The $100 MBA.

Mar 25, 2022 • 13:13

MBA2012 Do Engagement Posts Work on Social Media? + Free Ride Friday

MBA2012 Do Engagement Posts Work on Social Media? + Free Ride Friday

If you’ve ever been asked to like, share, or comment, you know what we’re talking about.  But does it work? Business owners constantly ask for engagement on Facebook, Insta, Twitter and the rest. But does this strategy actually pay off? When you’re blatantly asking your audience to help you game social media algorithms, does it seem savvy, or thirsty? It depends on how you go about it. Today, we discuss the ins and outs of this social media strategy, and why so many entrepreneurs try it. More i

Mar 25, 2022 • 14:11

MBA2011 7 Sales Page Must Haves

MBA2011 7 Sales Page Must Haves

Is your sales page…selling? Whether it’s your homepage, your pricing page, or a product-specific landing page, it has a job. And if your copy, design, and more aren’t right, the job won’t get done. Today, we share 7 specific items — some big, some small — that every sales page needs to nail. The problem with many sales pages is that they try to do too many things. Instead, by checking off these 7 items, you can make sure your page is a streamlined, focused, sales-producing machine that works ef

Mar 24, 2022 • 23:35

MBA2011 7 Sales Page Must Haves

MBA2011 7 Sales Page Must Haves

Is your sales page…selling? Whether it’s your homepage, your pricing page, or a product-specific landing page, it has a job. And if your copy, design, and more aren’t right, the job won’t get done. Today, we share 7 specific items — some big, some small — that every sales page needs to nail. The problem […] The post MBA2011 7 Sales Page Must Haves appeared first on The $100 MBA.

Mar 24, 2022 • 22:20

MBA2010 Q&A Wednesday: Is it time to quit my business?

MBA2010 Q&A Wednesday: Is it time to quit my business?

When a long-running business has lost its mojo, should you fight for it? Or is cashing out the smart move? As always, it depends. It’s Q&A Wednesday, and one listener is in a pickle. Their decade-old business has done well overall, but over the last year it’s been stuck in a rut. This e-commerce operation […] The post MBA2010 Q&A Wednesday: Is it time to quit my business? appeared first on The $100 MBA.

Mar 23, 2022 • 18:04

MBA2010 Q&A Wednesday: Is it time to quit my business?

MBA2010 Q&A Wednesday: Is it time to quit my business?

When a long-running business has lost its mojo, should you fight for it? Or is cashing out the smart move? As always, it depends. It’s Q&A Wednesday, and one listener is in a pickle. Their decade-old business has done well overall, but over the last year it’s been stuck in a rut. This e-commerce operation has gone from growing to slowing, from expansion to stasis.  Worst of all, it’s just not…motivating anymore. This listener could sell the business and move on. But is that really the answer in

Mar 23, 2022 • 0:00

MBA2009 5 FAQs Page Hacks To Make More Sales

MBA2009 5 FAQs Page Hacks To Make More Sales

Your FAQs page can do more than just inform — it can boost sales. When you understand how consumers actually use FAQs pages (and it’s not the way you might think), you can see there are serious opportunities for conversions.  Too many businesses neglect their site’s FAQs page, either by not having one, or simply…answering […] The post MBA2009 5 FAQs Page Hacks To Make More Sales appeared first on The $100 MBA.

Mar 22, 2022 • 15:05

MBA2009 5 FAQs Page Hacks To Make More Sales

MBA2009 5 FAQs Page Hacks To Make More Sales

Your FAQs page can do more than just inform — it can boost sales. When you understand how consumers actually use FAQs pages (and it’s not the way you might think), you can see there are serious opportunities for conversions.  Too many businesses neglect their site’s FAQs page, either by not having one, or simply…answering frequently asked questions. This un-strategic approach leaves money on the table!  With a few simple moves, the FAQs page can create opportunities to lead your visitor down th

Mar 22, 2022 • 0:00

MBA2008 Guest Teacher – Jarod Latch – How to Ensure That Creativity Works During Challenging Times

MBA2008 Guest Teacher – Jarod Latch – How to Ensure That Creativity Works During Challenging Times

You can do better than just survival. When you’re under intense pressure or facing a crisis, it can be easy to focus on nothing more than “getting through it.”  But you’d be shortchanging your business, and cheating your team out of their full potential. There are ways to ensure that there’s always time and space […] The post MBA2008 Guest Teacher – Jarod Latch – How to Ensure That Creativity Works During Challenging Times appeared first on The $100 MBA.

Mar 21, 2022 • 20:48

MBA2008 Guest Teacher – Jarod Latch – How to Ensure That Creativity Works During Challenging Times

MBA2008 Guest Teacher – Jarod Latch – How to Ensure That Creativity Works During Challenging Times

You can do better than just survival. When you’re under intense pressure or facing a crisis, it can be easy to focus on nothing more than “getting through it.”  But you’d be shortchanging your business, and cheating your team out of their full potential. There are ways to ensure that there’s always time and space for creativity, and not just in traditionally “creative” fields like content or design. According to today’s guest teacher, it’s actually crucial to make sure challenging times don’t c

Mar 21, 2022 • 23:12

MBA2007 How To Combat Inflation as Business Owner + Free Ride Friday

MBA2007 How To Combat Inflation as Business Owner + Free Ride Friday

Inflation starting to sting yet? Nations like the USA are facing serious drops in the buying power of their currency. Experts don’t predict the situation will improve significantly, at least not anytime soon. So what’s an independent business owner to do? At some point, rising inflation will start to eat away at your profit margins. […] The post MBA2007 How To Combat Inflation as Business Owner + Free Ride Friday appeared first on The $100 MBA.

Mar 18, 2022 • 14:33

MBA2007 How To Combat Inflation as Business Owner + Free Ride Friday

MBA2007 How To Combat Inflation as Business Owner + Free Ride Friday

Inflation starting to sting yet? Nations like the USA are facing serious drops in the buying power of their currency. Experts don’t predict the situation will improve significantly, at least not anytime soon. So what’s an independent business owner to do? At some point, rising inflation will start to eat away at your profit margins. And if those margins are thin, inflation will soon overwhelm your profit & loss sheet. Fortunately, there are proactive steps you can take to mitigate the effects i

Mar 18, 2022 • 0:00

MBA2006 How To Make Your First Dollar

MBA2006 How To Make Your First Dollar

“Start small” should be the mantra every new and aspiring entrepreneur lives by.  …and when we say “small,” we mean small. Before you try to tackle any huge or long-term business goals, it’s crucial to start developing the skill of producing something valuable, and selling it for a profit.  It’s exactly like lifting weights — you don’t try to put up big numbers in the first week. Instead, you start light, learn the form, and progressively build on your strength.  Getting good at business requir

Mar 17, 2022 • 15:09

MBA2006 How To Make Your First Dollar

MBA2006 How To Make Your First Dollar

“Start small” should be the mantra every new and aspiring entrepreneur lives by.  …and when we say “small,” we mean small. Before you try to tackle any huge or long-term business goals, it’s crucial to start developing the skill of producing something valuable, and selling it for a profit.  It’s exactly like lifting weights — […] The post MBA2006 How To Make Your First Dollar appeared first on The $100 MBA.

Mar 17, 2022 • 14:18

MBA2005 Q&A Wednesday: Do I need a .com for my website?

MBA2005 Q&A Wednesday: Do I need a .com for my website?

Is a  dot-com better than a dot-co or dot-anything else? The right .com domain name — as in the one that best matches your brand name — can be hard to come by. But with so many other options, what’s the big deal about .coms anyway? It’s Q&A Wednesday, and we’ve got a listener with a content business (a blog and paid newsletter) who can’t get their hands on the perfect .com domain. Should they suck it up and pay whatever it costs, or accept a .whatever?  Will an alternative suffix hurt traffic o

Mar 16, 2022 • 13:31

MBA2005 Q&A Wednesday: Do I need a .com for my website?

MBA2005 Q&A Wednesday: Do I need a .com for my website?

Is a  dot-com better than a dot-co or dot-anything else? The right .com domain name — as in the one that best matches your brand name — can be hard to come by. But with so many other options, what’s the big deal about .coms anyway? It’s Q&A Wednesday, and we’ve got a listener with […] The post MBA2005 Q&A Wednesday: Do I need a .com for my website? appeared first on The $100 MBA.

Mar 16, 2022 • 13:08

MBA2004 How To Use Twitter to Build a Better Product

MBA2004 How To Use Twitter to Build a Better Product

When entrepreneurs think of Twitter, they usually think of marketing.But they should also think about product development. Why? Because people love to complain, especially on social media.  And when they complain about certain challenges — and certain products — you get free insight into how your business can solve the problems no one else is […] The post MBA2004 How To Use Twitter to Build a Better Product appeared first on The $100 MBA.

Mar 15, 2022 • 14:31

MBA2004 How To Use Twitter to Build a Better Product

MBA2004 How To Use Twitter to Build a Better Product

When entrepreneurs think of Twitter, they usually think of marketing.But they should also think about product development. Why? Because people love to complain, especially on social media.  And when they complain about certain challenges — and certain products — you get free insight into how your business can solve the problems no one else is solving! In other words, Twitter is 100% free market research. It’s simply too easy (and too valuable) to pass up. Today, Omar shares real-world examples

Mar 15, 2022 • 16:22

MBA2003 Must Read: Your Next Five Moves by Patrick Bet-David

MBA2003 Must Read: Your Next Five Moves by Patrick Bet-David

Maybe you haven’t started your business yet. Maybe it’s brand-new. Maybe it’s established and producing results. Whatever the case, the question is the same: what’s your next move? For an answer (well, 5 answers actually), we turn to Patrick Bet-David’s Your Next Five Moves, an eye-opening business strategy book that takes a unique approach to the entrepreneur’s journey — and definitely belongs on your Must-Read list. David was a refugee who, after fleeing from abject chaos, founded a massively

Mar 14, 2022 • 15:19

MBA2003 Must Read: Your Next Five Moves by Patrick Bet-David

MBA2003 Must Read: Your Next Five Moves by Patrick Bet-David

Maybe you haven’t started your business yet. Maybe it’s brand-new. Maybe it’s established and producing results. Whatever the case, the question is the same: what’s your next move? For an answer (well, 5 answers actually), we turn to Patrick Bet-David’s Your Next Five Moves, an eye-opening business strategy book that takes a unique approach to […] The post MBA2003 Must Read: Your Next Five Moves by Patrick Bet-David appeared first on The $100 MBA.

Mar 14, 2022 • 13:22

MBA2002 How To Greatly Improve Your Chances of Success + Free Ride Friday

MBA2002 How To Greatly Improve Your Chances of Success + Free Ride Friday

Everything starts in your mind. Have you ever heard advice that sounds generally true, but too broad, obvious, or simple to actually take action on? Does the above seem like that kind of advice? Often, the problem isn’t with the advice. It’s that we’re not really putting it into practice. Today, Omar shares what might […] The post MBA2002 How To Greatly Improve Your Chances of Success + Free Ride Friday appeared first on The $100 MBA.

Mar 11, 2022 • 16:43

MBA2002 How To Greatly Improve Your Chances of Success + Free Ride Friday

MBA2002 How To Greatly Improve Your Chances of Success + Free Ride Friday

Everything starts in your mind. Have you ever heard advice that sounds generally true, but too broad, obvious, or simple to actually take action on? Does the above seem like that kind of advice? Often, the problem isn’t with the advice. It’s that we’re not really putting it into practice. Today, Omar shares what might be the single most important principle he lives by — one to which he credits his success in business and other pursuits. It might sound a little woo-woo, or too simple to actually

Mar 11, 2022 • 0:00

MBA2001 How We Launched Our Online Community

MBA2001 How We Launched Our Online Community

A company with a great product has every chance of success. But a company with a great community has even more potential. Recently, we launched a new online space for users of our online teaching and marketing platform, WebinarNinja. We wanted to bring our incredible collection of teachers, coaches, marketers and more together to network, […] The post MBA2001 How We Launched Our Online Community appeared first on The $100 MBA.

Mar 10, 2022 • 17:06

MBA2001 How We Launched Our Online Community

MBA2001 How We Launched Our Online Community

A company with a great product has every chance of success. But a company with a great community has even more potential. Recently, we launched a new online space for users of our online teaching and marketing platform, WebinarNinja. We wanted to bring our incredible collection of teachers, coaches, marketers and more together to network, share ideas, and find support. …but it wasn’t easy. Today, we share the steps we went through to launch this new community, which we call NinjaTown.  From fin

Mar 10, 2022 • 17:31

MBA2000 What I Learned After 2,000 Podcast Episodes

MBA2000 What I Learned After 2,000 Podcast Episodes

Somehow, this is our 2000th episode! But like every podcaster ever, we started with nothing. No content, no listeners, and no guarantee that our show would catch on. So how’d we pull it off? Today, Omar shares the most important lessons from 8 years in front of the mic! The truth is, we didn’t always […] The post MBA2000 What I Learned After 2,000 Podcast Episodes appeared first on The $100 MBA.

Mar 9, 2022 • 20:20

MBA2000 What I Learned After 2,000 Podcast Episodes

MBA2000 What I Learned After 2,000 Podcast Episodes

Somehow, this is our 2000th episode! But like every podcaster ever, we started with nothing. No content, no listeners, and no guarantee that our show would catch on. So how’d we pull it off? Today, Omar shares the most important lessons from 8 years in front of the mic! The truth is, we didn’t always have an iTunes-award-worthy podcast. To get from cringeworthy to binge-worthy took heaps of effort from the whole team (even when that team was tiny).  Now, we’re passing on what we learned — to yo

Mar 9, 2022 • 0:00

MBA1999 Why Content Products Are So Easy to Sell

MBA1999 Why Content Products Are So Easy to Sell

Dreaming of entrepreneurship, but not sure what kind of business to get into? That’s an easy one: start by producing and selling content.  Today, Omar explains why the content model is the best way to get your entrepreneurial career off the ground. No supply costs, no previous experience necessary…no-brainer! All you need to get started is your own expertise. But a content business isn’t only great because it has less overhead. It’s also one of the easiest ways to generate revenue! Learn why co

Mar 8, 2022 • 14:37

MBA1999 Why Content Products Are So Easy to Sell

MBA1999 Why Content Products Are So Easy to Sell

Dreaming of entrepreneurship, but not sure what kind of business to get into? That’s an easy one: start by producing and selling content.  Today, Omar explains why the content model is the best way to get your entrepreneurial career off the ground. No supply costs, no previous experience necessary…no-brainer! All you need to get started […] The post MBA1999 Why Content Products Are So Easy to Sell appeared first on The $100 MBA.

Mar 8, 2022 • 13:00

MBA1998 Guest Teacher – Paul Orlando – How to Understand Lifetime Value (LTV) and Customer Acquisition Cost (CAC)

MBA1998 Guest Teacher – Paul Orlando – How to Understand Lifetime Value (LTV) and Customer Acquisition Cost (CAC)

What’s a customer worth — exactly? Literally! Each customer is worth a specific dollar amount to your business, over the entire time they pay for your products or services. And of course, each customer costs your business a specific dollar amount to acquire. In other words, your overall success is the difference between your customers’ […] The post MBA1998 Guest Teacher – Paul Orlando – How to Understand Lifetime Value (LTV) and Customer Acquisition Cost (CAC) appeared first on

Mar 7, 2022 • 18:18

MBA1998 Guest Teacher – Paul Orlando – How to Understand Lifetime Value (LTV) and Customer Acquisition Cost (CAC)

MBA1998 Guest Teacher – Paul Orlando – How to Understand Lifetime Value (LTV) and Customer Acquisition Cost (CAC)

What’s a customer worth — exactly? Literally! Each customer is worth a specific dollar amount to your business, over the entire time they pay for your products or services. And of course, each customer costs your business a specific dollar amount to acquire. In other words, your overall success is the difference between your customers’ Lifetime Value (LTV) and their Customer Acquisition Cost (CAC) To dive deeper into this crucial equation, we’re happy to welcome Paul Orlando, a business growth

Mar 7, 2022 • 19:37

MBA1997 My Checklist for Hosting a Webinar + Free Ride Friday

MBA1997 My Checklist for Hosting a Webinar + Free Ride Friday

Nervous about your next (or first) webinar? Don’t be! Can things go wrong? Yes. Lots of things! But not if you prevent them. The key is to get all those worst-case-scenarios out of your head and into an SOP (Standard Operating Procedure).  Then, you can just execute. Today, we share a simple (and downloadable) checklist […] The post MBA1997 My Checklist for Hosting a Webinar + Free Ride Friday appeared first on The $100 MBA.

Mar 4, 2022 • 15:28

MBA1997 My Checklist for Hosting a Webinar + Free Ride Friday

MBA1997 My Checklist for Hosting a Webinar + Free Ride Friday

Nervous about your next (or first) webinar? Don’t be! Can things go wrong? Yes. Lots of things! But not if you prevent them. The key is to get all those worst-case-scenarios out of your head and into an SOP (Standard Operating Procedure).  Then, you can just execute. Today, we share a simple (and downloadable) checklist for a worry-free webinar. From technical to emotional and everything in between, the problems most likely to pop up during a webinar are mostly preventable.  Omar would know — h

Mar 4, 2022 • 15:15

MBA1996 How Long Does It Take To Be a Successful Entrepreneur?

MBA1996 How Long Does It Take To Be a Successful Entrepreneur?

Almost no one “makes it” overnight.  If you’re a rational, pragmatic aspiring entrepreneur, one of your first questions is also one of the most common (and important): when can I expect success? In a world without crystal balls, there’s no 1,000% answer. But there are rational timelines, and effective ways to map them out. Good ol’ Omar would know — he’s done it. Today, we help you get a reliable idea of how long the road to independence really is. By nailing down a few key variables, you can d

Mar 3, 2022 • 0:00

MBA1996 How Long Does It Take To Be a Successful Entrepreneur?

MBA1996 How Long Does It Take To Be a Successful Entrepreneur?

Almost no one “makes it” overnight.  If you’re a rational, pragmatic aspiring entrepreneur, one of your first questions is also one of the most common (and important): when can I expect success? In a world without crystal balls, there’s no 1,000% answer. But there are rational timelines, and effective ways to map them out. Good […] The post MBA1996 How Long Does It Take To Be a Successful Entrepreneur? appeared first on The $100 MBA.

Mar 3, 2022 • 17:22

MBA1995 Q&A Wednesday: How do I make my offer appealing without discounts?

MBA1995 Q&A Wednesday: How do I make my offer appealing without discounts?

If cutting prices is your go-to sales move, you’re in for trouble. It’s Q&A Wednesday, and we’ve got an online coach and course creator who wants to boost sales, but doesn’t want to devalue the product. And we couldn’t agree more!  Discounting is a strategy of last resort. It has a rapidly approaching point of […] The post MBA1995 Q&A Wednesday: How do I make my offer appealing without discounts? appeared first on The $100 MBA.

Mar 2, 2022 • 14:18

MBA1995 Q&A Wednesday: How do I make my offer appealing without discounts?

MBA1995 Q&A Wednesday: How do I make my offer appealing without discounts?

If cutting prices is your go-to sales move, you’re in for trouble. It’s Q&A Wednesday, and we’ve got an online coach and course creator who wants to boost sales, but doesn’t want to devalue the product. And we couldn’t agree more!  Discounting is a strategy of last resort. It has a rapidly approaching point of diminishing returns. In other words, it’s not a good long term approach. It’s a race to the bottom. In this episode, we’ll share some consumer psychology 101, and explain why profitable p

Mar 2, 2022 • 0:00

MBA1994 How to Never Let a Crisis Go to Waste

MBA1994 How to Never Let a Crisis Go to Waste

Not every crisis is avoidable. But almost all have a silver lining. Today, we reorient your perspective on crises from “avoid and survive” to “expect and take advantage of.” That’s not to say you should look for trouble, or neglect the rational measures every business takes to prevent problems. But at some point, you’re almost […] The post MBA1994 How to Never Let a Crisis Go to Waste appeared first on The $100 MBA.

Mar 1, 2022 • 14:06

MBA1994 How to Never Let a Crisis Go to Waste

MBA1994 How to Never Let a Crisis Go to Waste

Not every crisis is avoidable. But almost all have a silver lining. Today, we reorient your perspective on crises from “avoid and survive” to “expect and take advantage of.” That’s not to say you should look for trouble, or neglect the rational measures every business takes to prevent problems. But at some point, you’re almost guaranteed to face a serious, even existential snafu.  The way you respond can judo-flip a disaster into a boon. With examples from our own serious DEFCON moments at Webi

Mar 1, 2022 • 15:19

MBA1993 Guest Teacher – Kayla Kozan – How to Take Care of Your Employees’ Wellness as a Busy Entrepreneur

MBA1993 Guest Teacher – Kayla Kozan – How to Take Care of Your Employees’ Wellness as a Busy Entrepreneur

Yes — your team’s wellness is your responsibility. As a business leader, you have to take an active role in ensuring that your team is positioned to do their best work. That means taking steps to promote physical, mental, and emotional well-being.  If you don’t, employees and their work will suffer. It’s a simple equation: […] The post MBA1993 Guest Teacher – Kayla Kozan – How to Take Care of Your Employees’ Wellness as a Busy Entrepreneur appeared first on The $100 MBA.

Feb 28, 2022 • 19:07

MBA1993 Guest Teacher – Kayla Kozan – How to Take Care of Your Employees’ Wellness as a Busy Entrepreneur

MBA1993 Guest Teacher – Kayla Kozan – How to Take Care of Your Employees’ Wellness as a Busy Entrepreneur

Yes — your team’s wellness is your responsibility. As a business leader, you have to take an active role in ensuring that your team is positioned to do their best work. That means taking steps to promote physical, mental, and emotional well-being.  If you don’t, employees and their work will suffer. It’s a simple equation: if employees aren’t encouraged to take care of themselves, they’ll assume you just want them to work harder — which will backfire. So we brought in an expert corporate wellne

Feb 28, 2022 • 19:42

MBA1992 How To Know You Are Getting Better + Free Ride Friday

MBA1992 How To Know You Are Getting Better + Free Ride Friday

Long-term goals can be tough to track.  Whatever you’re trying to achieve in life or business, the bigger goals have to be broken down — and progress towards them made visible. Or in other words, measurable. Today, Omar shares one way to see if your needles are actually moving. You’ve heard of the technique before […] The post MBA1992 How To Know You Are Getting Better + Free Ride Friday appeared first on The $100 MBA.

Feb 25, 2022 • 14:50

MBA1992 How To Know You Are Getting Better + Free Ride Friday

MBA1992 How To Know You Are Getting Better + Free Ride Friday

Long-term goals can be tough to track.  Whatever you’re trying to achieve in life or business, the bigger goals have to be broken down — and progress towards them made visible. Or in other words, measurable. Today, Omar shares one way to see if your needles are actually moving. You’ve heard of the technique before (quite often, probably). But in this episode, you won’t just learn why you should do it. You’ll learn how to. With concrete instructions, Omar shares the way he keeps broad — but reli

Feb 25, 2022 • 0:00

MBA1991 What Makes a Great Super Bowl Ad?

MBA1991 What Makes a Great Super Bowl Ad?

What can you learn from Superbowl ads? Companies spend absurd amounts of money, literally millions for less than a minute of airtime — which means they want the absolute best ROI per second.  Therefore, Superbowl ads are the prime example of how to get the most out of even the tiniest moments of consumers’ attention. For a small business, the principles are the same, just scaled down. And as we know, video content is quickly becoming the most powerful form of online advertising. Today, we break

Feb 24, 2022 • 0:00

MBA1991 What Makes a Great Super Bowl Ad?

MBA1991 What Makes a Great Super Bowl Ad?

What can you learn from Superbowl ads? Companies spend absurd amounts of money, literally millions for less than a minute of airtime — which means they want the absolute best ROI per second.  Therefore, Superbowl ads are the prime example of how to get the most out of even the tiniest moments of consumers’ attention. […] The post MBA1991 What Makes a Great Super Bowl Ad? appeared first on The $100 MBA.

Feb 24, 2022 • 13:01

MBA1990 Q&A Wednesday: How best can I monetize my blog?

MBA1990 Q&A Wednesday: How best can I monetize my blog?

It’s a great feeling: earning real traffic on the strength of your content. Now, it’s time to cash in. It’s Q&A Wednesday, and we’re helping one listener figure out how to leverage their hard-earned blog following to generate some well-deserved income. After writing extensively about tech products without taking a dime, they’ve finally got enough […] The post MBA1990 Q&A Wednesday: How best can I monetize my blog? appeared first on The $100 MBA.

Feb 23, 2022 • 14:32

MBA1990 Q&A Wednesday: How best can I monetize my blog?

MBA1990 Q&A Wednesday: How best can I monetize my blog?

It’s a great feeling: earning real traffic on the strength of your content. Now, it’s time to cash in. It’s Q&A Wednesday, and we’re helping one listener figure out how to leverage their hard-earned blog following to generate some well-deserved income. After writing extensively about tech products without taking a dime, they’ve finally got enough eyeballs on the domain to make a move. But what’s the right move? With so many ways to monetize a popular blog, it can get a little overwhelming. Toda

Feb 23, 2022 • 15:42

MBA1989 How Your Job Can Help You Grow Your Business

MBA1989 How Your Job Can Help You Grow Your Business

Don’t think of your day job as an obstacle to starting your own business. Think of it as a stepping stone. Depending on the specifics, you can use your 9-to-5 to gain exactly the experience you’ll need as an entrepreneur. Today, Omar shares how his experience as a longtime teacher was valuable preparation for full-time entrepreneurship — because he went out of his way to make sure it was. Learn how you can take advantage of what your current job offers in terms of training, access to other peop

Feb 22, 2022 • 17:01

MBA1989 How Your Job Can Help You Grow Your Business

MBA1989 How Your Job Can Help You Grow Your Business

Don’t think of your day job as an obstacle to starting your own business. Think of it as a stepping stone. Depending on the specifics, you can use your 9-to-5 to gain exactly the experience you’ll need as an entrepreneur. Today, Omar shares how his experience as a longtime teacher was valuable preparation for full-time […] The post MBA1989 How Your Job Can Help You Grow Your Business appeared first on The $100 MBA.

Feb 22, 2022 • 15:40

MBA1988 Extended Interview: Ramit Sethi – Navigating Money & Relationships

MBA1988 Extended Interview: Ramit Sethi – Navigating Money & Relationships

We study the psychology of finance. We study the psychology of relationships? But why don’t we study the psychology of both? One of the best thought leaders in personal finance joins us again for another extended interview: Ramit Sethi, author of the best-selling I Will Teach You to Be Rich and founder of the finance-education […] The post MBA1988 Extended Interview: Ramit Sethi – Navigating Money & Relationships appeared first on The $100 MBA.

Feb 21, 2022 • 1:06:32

MBA1988 Extended Interview: Ramit Sethi – Navigating Money & Relationships

MBA1988 Extended Interview: Ramit Sethi – Navigating Money & Relationships

We study the psychology of finance. We study the psychology of relationships? But why don’t we study the psychology of both? One of the best thought leaders in personal finance joins us again for another extended interview: Ramit Sethi, author of the best-selling I Will Teach You to Be Rich and founder of the finance-education empire of the same name. In this episode, Ramit and Omar dig deep into money management for couples, and how partnerships add another dimension to the already complex emo

Feb 21, 2022 • 1:10:17

MBA1987 Best Business Models for Solopreneurs + Free Ride Friday

MBA1987 Best Business Models for Solopreneurs + Free Ride Friday

Ready to rock on your own? If you want the freedom of entrepreneurship, but don’t see yourself running a team — for now —  there are lots of ways to generate income all by your lonesome. Today, we discuss which business models work best for the solopreneur, and help you decide which path is suited […] The post MBA1987 Best Business Models for Solopreneurs + Free Ride Friday appeared first on The $100 MBA.

Feb 18, 2022 • 16:07

MBA1987 Best Business Models for Solopreneurs + Free Ride Friday

MBA1987 Best Business Models for Solopreneurs + Free Ride Friday

Ready to rock on your own? If you want the freedom of entrepreneurship, but don’t see yourself running a team — for now —  there are lots of ways to generate income all by your lonesome. Today, we discuss which business models work best for the solopreneur, and help you decide which path is suited to your goals and talents. Whether by freelancing, selling information-based products, and more, there’s a way forward for everyone. Whether you intend to start solo and scale up later (like Omar did)

Feb 18, 2022 • 0:00

MBA1986 How To Break Through a Revenue Plateau

MBA1986 How To Break Through a Revenue Plateau

Are you bringing in the same amount of money as last year? …and the year before that? If you’re spinning your wheels on revenue, it’s time to try something new. But what? Today, we explain how breaking out of a revenue rut is less complicated than you might think. It doesn’t take sophisticated marketing or […] The post MBA1986 How To Break Through a Revenue Plateau appeared first on The $100 MBA.

Feb 17, 2022 • 15:20

MBA1986 How To Break Through a Revenue Plateau

MBA1986 How To Break Through a Revenue Plateau

Are you bringing in the same amount of money as last year? …and the year before that? If you’re spinning your wheels on revenue, it’s time to try something new. But what? Today, we explain how breaking out of a revenue rut is less complicated than you might think. It doesn’t take sophisticated marketing or a massive sales bump. In fact, it all comes down to 3 factors you can manipulate with relative ease. That’s right — this is advice you can start using immediately. Tune in for this detailed,

Feb 17, 2022 • 16:33

MBA1985 Q&A Wednesday: How do I connect with more positive people?

MBA1985 Q&A Wednesday: How do I connect with more positive people?

One of our favorite insights comes from Jim Rohn, who said that everyone is the average of the 5 people they spend the most time with. That’s perhaps even more true for entrepreneurs. Starting your own business takes a certain kind of personality. It’s a very different approach to life, one that works best if it’s supported by like-minded friends and colleagues. It’s Q&A Wednesday, and we’ve got a listener who recognizes that, but isn’t sure how to act on it. They know their current social circ

Feb 16, 2022 • 16:32

MBA1985 Q&A Wednesday: How do I connect with more positive people?

MBA1985 Q&A Wednesday: How do I connect with more positive people?

One of our favorite insights comes from Jim Rohn, who said that everyone is the average of the 5 people they spend the most time with. That’s perhaps even more true for entrepreneurs. Starting your own business takes a certain kind of personality. It’s a very different approach to life, one that works best if […] The post MBA1985 Q&A Wednesday: How do I connect with more positive people? appeared first on The $100 MBA.

Feb 16, 2022 • 15:00

MBA1984 The Fire Yourself Experiment

MBA1984 The Fire Yourself Experiment

It’s time for you to let you go. Seriously — there’s incredible value in learning how to step back from your own business.  Why? Maybe you’ll want to sell one day. Maybe you’ll want a less hands-on role. Maybe you’ll take a month (or 6) off!  …or maybe, you’ll want to make your income 100% […] The post MBA1984 The Fire Yourself Experiment appeared first on The $100 MBA.

Feb 15, 2022 • 14:35

MBA1984 The Fire Yourself Experiment

MBA1984 The Fire Yourself Experiment

It’s time for you to let you go. Seriously — there’s incredible value in learning how to step back from your own business.  Why? Maybe you’ll want to sell one day. Maybe you’ll want a less hands-on role. Maybe you’ll take a month (or 6) off!  …or maybe, you’ll want to make your income 100% passive. There’s a million good reasons to find out what taking your hands off the wheel would look like, even if you’re not ready yet.  Today, we challenge you to conduct an experiment, to see exactly what s

Feb 15, 2022 • 15:38

MBA1983 Must Read: The Richest Man in Babylon By George S. Clason

MBA1983 Must Read: The Richest Man in Babylon By George S. Clason

Can fiction offer practical business advice? It sure can. That’s what Omar discovered when he (finally) read George S. Clason’s The Richest Man in Babylon, a tale set thousands of years ago with made-up characters sharing lessons about life, business, and wealth. This powerful book offers 7 principles, or “cures” to poverty, that are just […] The post MBA1983 Must Read: The Richest Man in Babylon By George S. Clason appeared first on The $100 MBA.

Feb 14, 2022 • 20:29

MBA1983 Must Read: The Richest Man in Babylon By George S. Clason

MBA1983 Must Read: The Richest Man in Babylon By George S. Clason

Can fiction offer practical business advice? It sure can. That’s what Omar discovered when he (finally) read George S. Clason’s The Richest Man in Babylon, a tale set thousands of years ago with made-up characters sharing lessons about life, business, and wealth. This powerful book offers 7 principles, or “cures” to poverty, that are just as valid in the real world as they are in the fictionalized Babylon of the story.  Discover what these 7 principles are, and why this book’s insights will alw

Feb 14, 2022 • 20:58

MBA1982 The Most Reliable Way To Become Wealthy + Free Ride Friday

MBA1982 The Most Reliable Way To Become Wealthy + Free Ride Friday

More research and preparation went into this episode than any we’ve done before. It’s that important. Break out the notepad, and get ready to learn what is inarguably, logically the single best way to become wealthy. It’s not about inventing a magic product, or manipulating the system in some way.  It’s about a slow, steady, […] The post MBA1982 The Most Reliable Way To Become Wealthy + Free Ride Friday appeared first on The $100 MBA.

Feb 11, 2022 • 14:52

MBA1982 The Most Reliable Way To Become Wealthy + Free Ride Friday

MBA1982 The Most Reliable Way To Become Wealthy + Free Ride Friday

More research and preparation went into this episode than any we’ve done before. It’s that important. Break out the notepad, and get ready to learn what is inarguably, logically the single best way to become wealthy. It’s not about inventing a magic product, or manipulating the system in some way.  It’s about a slow, steady, tortoise-and-hare build to a financial situation in which you’re no longer trading your time for money. Today, Omar shares how for a very long time, he pursued wealth in th

Feb 11, 2022 • 16:24

MBA1981 Personal Finance Tips For Business Owners

MBA1981 Personal Finance Tips For Business Owners

Personal finance is different for entrepreneurs. For the conventionally employed, so many expenses and lifestyle choices are dictated by the job. But for independent business owners, the equation is much more flexible. Unfortunately, not every entrepreneur takes advantage of that fact. Today, Omar offers advice from his own experience on how to do better financially […] The post MBA1981 Personal Finance Tips For Business Owners appeared first on The $100 MBA.

Feb 10, 2022 • 13:53

MBA1981 Personal Finance Tips For Business Owners

MBA1981 Personal Finance Tips For Business Owners

Personal finance is different for entrepreneurs. For the conventionally employed, so many expenses and lifestyle choices are dictated by the job. But for independent business owners, the equation is much more flexible. Unfortunately, not every entrepreneur takes advantage of that fact. Today, Omar offers advice from his own experience on how to do better financially in your private life, even as your business goes through its normal ups and downs. By leveraging the unique freedom entrepreneursh

Feb 10, 2022 • 15:30

MBA1980 Q&A Wednesday: I got offered a promotion a month before I was going to start my business. What should I do?

MBA1980 Q&A Wednesday: I got offered a promotion a month before I was going to start my business. What should I do?

It’s a great problem to have: being forced to choose between good, steady pay and the opportunity to start your own business. …but it’s a problem nonetheless. It’s Q&A Wednesday, and one of our listeners is in a big ol’ success pickle! They put over a year into building their own business on the side, while simultaneously working an unrewarding dead-end day job — or so they thought.  Just as the time to make the final leap to entrepreneurship was approaching, the day job offered our listener a

Feb 9, 2022 • 19:33

MBA1980 Q&A Wednesday: I got offered a promotion a month before I was going to start my business. What should I do?

MBA1980 Q&A Wednesday: I got offered a promotion a month before I was going to start my business. What should I do?

It’s a great problem to have: being forced to choose between good, steady pay and the opportunity to start your own business. …but it’s a problem nonetheless. It’s Q&A Wednesday, and one of our listeners is in a big ol’ success pickle! They put over a year into building their own business on the side, […] The post MBA1980 Q&A Wednesday: I got offered a promotion a month before I was going to start my business. What should I do? appeared first on The $100 MBA.

Feb 9, 2022 • 18:15

MBA1979 How to Be in the Software Business Without a Software

MBA1979 How to Be in the Software Business Without a Software

There’s money to be made in the software game — even if you couldn’t code your way out of a wet paper bag. Entrepreneurs looking to make online income (even the “passive” kind, insofar as that exists) can’t do better than SaaS products. There’s no inventory, no shipping, and lots of recurring revenue month after […] The post MBA1979 How to Be in the Software Business Without a Software appeared first on The $100 MBA.

Feb 8, 2022 • 13:58

MBA1979 How to Be in the Software Business Without a Software

MBA1979 How to Be in the Software Business Without a Software

There’s money to be made in the software game — even if you couldn’t code your way out of a wet paper bag. Entrepreneurs looking to make online income (even the “passive” kind, insofar as that exists) can’t do better than SaaS products. There’s no inventory, no shipping, and lots of recurring revenue month after month. And if you choose…there’s no software engineering involved. How? Affiliate marketing is how. You can make an entire income by piggybacking off someone else’s software. The key is

Feb 8, 2022 • 14:03

MBA1978 Must Read: Don’t Sweat the Small Stuff by Richard Carlson

MBA1978 Must Read: Don’t Sweat the Small Stuff by Richard Carlson

Whatever you’re worried about, it’s probably not that big of a deal. That can be hard to hear. It can be hard to acknowledge. But it’s also very, very true. Today, we review a classic: Don’t Sweat the Small Stuff by Richard Carlson. Omar first read this book 17 years ago, well before he became an independent business person. But since then, he’s read it — and referred back to it — over and over. Some books just stick with you. In this Must-Read book review, we unpack the philosophy that made th

Feb 7, 2022 • 15:36

MBA1978 Must Read: Don’t Sweat the Small Stuff by Richard Carlson

MBA1978 Must Read: Don’t Sweat the Small Stuff by Richard Carlson

Whatever you’re worried about, it’s probably not that big of a deal. That can be hard to hear. It can be hard to acknowledge. But it’s also very, very true. Today, we review a classic: Don’t Sweat the Small Stuff by Richard Carlson. Omar first read this book 17 years ago, well before he became […] The post MBA1978 Must Read: Don’t Sweat the Small Stuff by Richard Carlson appeared first on The $100 MBA.

Feb 7, 2022 • 13:28

MBA1977 Are You The Bottleneck in Your Business? + Free Ride Friday

MBA1977 Are You The Bottleneck in Your Business? + Free Ride Friday

Are you holding your business back? It’s a classic problem for solopreneurs and small businesses. The founder is used to personally taking care of everything; but when the business gains traction, there are more decisions than anyone can handle alone.  As a result, the work backs up behind one person, whose inability to let other […] The post MBA1977 Are You The Bottleneck in Your Business? + Free Ride Friday appeared first on The $100 MBA.

Feb 4, 2022 • 15:12

MBA1977 Are You The Bottleneck in Your Business? + Free Ride Friday

MBA1977 Are You The Bottleneck in Your Business? + Free Ride Friday

Are you holding your business back? It’s a classic problem for solopreneurs and small businesses. The founder is used to personally taking care of everything; but when the business gains traction, there are more decisions than anyone can handle alone.  As a result, the work backs up behind one person, whose inability to let other people share the steering wheel slows the whole operation down.  Is this you? Today, we’ll discuss how to assess whether this is happening in your business.  More impo

Feb 4, 2022 • 16:16

MBA1976 Should You Have an Online Community for Your Customers?

MBA1976 Should You Have an Online Community for Your Customers?

The online community: is it just a gimmick, or an important part of a modern business approach? Whether it’s a Facebook group, a Slack channel, Discord, or something else, giving your customers a place to hang out together can have its advantages.  But of course, someone has to devote the time and effort necessary to […] The post MBA1976 Should You Have an Online Community for Your Customers? appeared first on The $100 MBA.

Feb 3, 2022 • 12:50

MBA1976 Should You Have an Online Community for Your Customers?

MBA1976 Should You Have an Online Community for Your Customers?

The online community: is it just a gimmick, or an important part of a modern business approach? Whether it’s a Facebook group, a Slack channel, Discord, or something else, giving your customers a place to hang out together can have its advantages.  But of course, someone has to devote the time and effort necessary to build and maintain these communities.  Today, we explore what it takes to create and manage an online community, and what your business can gain from it. While not appropriate for

Feb 3, 2022 • 14:02

MBA1975 Q&A Wednesday: Do I need to reply to all my comments on social and YouTube?

MBA1975 Q&A Wednesday: Do I need to reply to all my comments on social and YouTube?

Engagement is crucial. But how much engagement can you handle? It’s Q&A Wednesday, and we’ve got a listener with a problem that most creators would be happy to have. Their social feeds and YouTube channel are brimming with comments! The problem: do all these comments need replies? You have to engage, but it’s impossible to keep up with every comment on a popular account. How much is too much? How much is too little?  This listener is burning out fast by replying to pretty much everything. Is it

Feb 2, 2022 • 14:51

MBA1975 Q&A Wednesday: Do I need to reply to all my comments on social and YouTube?

MBA1975 Q&A Wednesday: Do I need to reply to all my comments on social and YouTube?

Engagement is crucial. But how much engagement can you handle? It’s Q&A Wednesday, and we’ve got a listener with a problem that most creators would be happy to have. Their social feeds and YouTube channel are brimming with comments! The problem: do all these comments need replies? You have to engage, but it’s impossible to […] The post MBA1975 Q&A Wednesday: Do I need to reply to all my comments on social and YouTube? appeared first on The $100 MBA.

Feb 2, 2022 • 13:20

MBA1974 How to Keep Your Valuable Employees

MBA1974 How to Keep Your Valuable Employees

The ‘Great Resignation’ set a lot of talent loose. The options for all kinds of workers are better than ever, and opportunities for better employment abound. So why should your team stick with you? It’s a question every business owner should ask, especially now. Today, we share how we maintain a solid relationship with all our employees, so top talent doesn’t head for the door. Spoiler alert: it’s not all about the money. In this episode, we lay out our strategy for engaging with our team in a

Feb 1, 2022 • 13:29

MBA1974 How to Keep Your Valuable Employees

MBA1974 How to Keep Your Valuable Employees

The ‘Great Resignation’ set a lot of talent loose. The options for all kinds of workers are better than ever, and opportunities for better employment abound. So why should your team stick with you? It’s a question every business owner should ask, especially now. Today, we share how we maintain a solid relationship with all […] The post MBA1974 How to Keep Your Valuable Employees appeared first on The $100 MBA.

Feb 1, 2022 • 12:33

MBA1973 Guest Teacher – Kerrie Otto de Grancy & Marie Louise – How to Evolve Yourself Consciously to Evolve Your Business

MBA1973 Guest Teacher – Kerrie Otto de Grancy & Marie Louise – How to Evolve Yourself Consciously to Evolve Your Business

If you’re not well, your business can’t be.  There’s nothing woo-woo about it. Keeping your mind, body, and energy in good shape is key to making the best decisions, being productive, and making entrepreneurship a healthy pursuit.  But of course, that’s easier said than done for busy founders.  Kerrie Otto de Grancy & Marie Louise […] The post MBA1973 Guest Teacher – Kerrie Otto de Grancy & Marie Louise – How to Evolve Yourself Consciously to Evolve Your

Jan 31, 2022 • 28:07

MBA1973 Guest Teacher – Kerrie Otto de Grancy & Marie Louise – How to Evolve Yourself Consciously to Evolve Your Business

MBA1973 Guest Teacher – Kerrie Otto de Grancy & Marie Louise – How to Evolve Yourself Consciously to Evolve Your Business

If you’re not well, your business can’t be.  There’s nothing woo-woo about it. Keeping your mind, body, and energy in good shape is key to making the best decisions, being productive, and making entrepreneurship a healthy pursuit.  But of course, that’s easier said than done for busy founders.  Kerrie Otto de Grancy & Marie Louise take a conscious, holistic approach to putting all your wellness ducks in a row. Today, they’re here with 4 key areas to focus on, as well as 5 ways to improve your o

Jan 31, 2022 • 28:42

MBA1972 Should You Offer Your Product in an App Store + Free Ride Friday

MBA1972 Should You Offer Your Product in an App Store + Free Ride Friday

So you created an app. But can you sell it totally on your own, or should you make it available on the most popular marketplaces: the App store, Play store, etc?  What do you have to gain? What do you have to lose?  Today, we run a SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis for independent app developers. There are very good reasons to work with a major app store, but also undeniable drawbacks.  So what’s your move? Tune in to this discussion, and decide if being on a big app

Jan 28, 2022 • 15:14

MBA1972 Should You Offer Your Product in an App Store + Free Ride Friday

MBA1972 Should You Offer Your Product in an App Store + Free Ride Friday

So you created an app. But can you sell it totally on your own, or should you make it available on the most popular marketplaces: the App store, Play store, etc?  What do you have to gain? What do you have to lose?  Today, we run a SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis for independent […] The post MBA1972 Should You Offer Your Product in an App Store + Free Ride Friday appeared first on The $100 MBA.

Jan 28, 2022 • 13:56

MBA1971 How To Ensure You Become a Better Business Owner in 2022

MBA1971 How To Ensure You Become a Better Business Owner in 2022

If you’re not growing, you’re dying. That’s just as true for a business founder as it is for the business itself. If you’re not improving your ability to run a business, your business can stagnate. In other words, you can never stop upping your game. But how do you go about that? What can you […] The post MBA1971 How To Ensure You Become a Better Business Owner in 2022 appeared first on The $100 MBA.

Jan 27, 2022 • 17:07

MBA1971 How To Ensure You Become a Better Business Owner in 2022

MBA1971 How To Ensure You Become a Better Business Owner in 2022

If you’re not growing, you’re dying. That’s just as true for a business founder as it is for the business itself. If you’re not improving your ability to run a business, your business can stagnate. In other words, you can never stop upping your game. But how do you go about that? What can you do in concrete terms to make sure you’re developing as an entrepreneur? In this episode, we help you do exactly that. Today, we explain how to identify and narrow down key areas of improvement to focus on

Jan 27, 2022 • 17:55

MBA1970 Q&A Wednesday: How do I handle health insurance for my global remote team?

MBA1970 Q&A Wednesday: How do I handle health insurance for my global remote team?

Some countries cover their citizens’ healthcare needs. Some cover a portion. In others, employers are the only real source of coverage. So if you’re hiring globally, what the heck kind of health plan do you even offer? It’s Q&A Wednesday, and one of our listeners is building a borderless distributed team. How can they possibly […] The post MBA1970 Q&A Wednesday: How do I handle health insurance for my global remote team? appeared first on The $100 MBA.

Jan 26, 2022 • 14:30

MBA1970 Q&A Wednesday: How do I handle health insurance for my global remote team?

MBA1970 Q&A Wednesday: How do I handle health insurance for my global remote team?

Some countries cover their citizens’ healthcare needs. Some cover a portion. In others, employers are the only real source of coverage. So if you’re hiring globally, what the heck kind of health plan do you even offer? It’s Q&A Wednesday, and one of our listeners is building a borderless distributed team. How can they possibly accommodate the needs of…everyone? It’s a fair question, one that’s becoming more important as remote work becomes the norm. In this episode, we discuss all the factors y

Jan 26, 2022 • 15:12

MBA1969 Do You Need To Hire A Full Time Website Manager?

MBA1969 Do You Need To Hire A Full Time Website Manager?

As we like to say, your website is your biz. Even if you have a physical store or office, your site can make or break your whole operation.  But of course, every website needs regular maintenance, updates, and protection from cyber-threats in order to run properly. Is that the kind of thing you can do on your own, indefinitely? Or do you need someone to be in charge of it? More importantly, is this “someone” a full-time hire? Today, we discuss what your website needs, and who your website needs

Jan 25, 2022 • 16:18

MBA1969 Do You Need To Hire A Full Time Website Manager?

MBA1969 Do You Need To Hire A Full Time Website Manager?

As we like to say, your website is your biz. Even if you have a physical store or office, your site can make or break your whole operation.  But of course, every website needs regular maintenance, updates, and protection from cyber-threats in order to run properly. Is that the kind of thing you can do […] The post MBA1969 Do You Need To Hire A Full Time Website Manager? appeared first on The $100 MBA.

Jan 25, 2022 • 15:05

MBA1968 Guest Teacher – Jessica Norwood – How to overcome adversity as an entrepreneur

MBA1968 Guest Teacher – Jessica Norwood – How to overcome adversity as an entrepreneur

It’s been quite a year for adversity. From a global pandemic and its effects on hiring and supply chains, to a drastic reckoning with structural inequality, times got tough. But as any successful entrepreneur will tell you, navigating adversity is the one skill that everyone in every business needs. So how can you dig deep and respond constructively when the struggle becomes real? Jessica Norwood is an activist and entrepreneur who specializes in overcoming adversity. Today, she’s here with 4 p

Jan 24, 2022 • 21:01

MBA1968 Guest Teacher – Jessica Norwood – How to overcome adversity as an entrepreneur

MBA1968 Guest Teacher – Jessica Norwood – How to overcome adversity as an entrepreneur

It’s been quite a year for adversity. From a global pandemic and its effects on hiring and supply chains, to a drastic reckoning with structural inequality, times got tough. But as any successful entrepreneur will tell you, navigating adversity is the one skill that everyone in every business needs. So how can you dig deep […] The post MBA1968 Guest Teacher – Jessica Norwood – How to overcome adversity as an entrepreneur appeared first on The $100 MBA.

Jan 24, 2022 • 19:51

MBA1967 How to Increase Profits With Lower Prices + Free Ride Friday

MBA1967 How to Increase Profits With Lower Prices + Free Ride Friday

Let’s be clear: we almost never recommend lower prices. In fact, we spend lots of time on this podcast encouraging people to charge more. Often, raising prices is the best way to boost overall revenue.  Often, but not always. Today, we explain how lower prices can be a powerful tool — when applied correctly. There is a way to sell to the clearance-bin crowd that won’t kill profit, or devalue your brand or products.  …and it’s one of the best ways to grow your business. If we sound self-contradi

Jan 21, 2022 • 13:21

MBA1967 How to Increase Profits With Lower Prices + Free Ride Friday

MBA1967 How to Increase Profits With Lower Prices + Free Ride Friday

Let’s be clear: we almost never recommend lower prices. In fact, we spend lots of time on this podcast encouraging people to charge more. Often, raising prices is the best way to boost overall revenue.  Often, but not always. Today, we explain how lower prices can be a powerful tool — when applied correctly. There […] The post MBA1967 How to Increase Profits With Lower Prices + Free Ride Friday appeared first on The $100 MBA.

Jan 21, 2022 • 13:03

MBA1966 Does Having an Office Space Make Sense in 2022?

MBA1966 Does Having an Office Space Make Sense in 2022?

So..are we ever going back to work?  More importantly, should we? Not ‘work’ as in doing work, of course. We mean going back to the physical, brick & mortar office space that used to be a requirement for any business, big or small. The key phrase is “used to be.” Office space is expensive, especially for new and small businesses. For all that money, is it really worth it? Has COVID shown us that the office is a thing of the past? Today, we explore that question, and offer our own answers. Spoil

Jan 20, 2022 • 14:03

MBA1966 Does Having an Office Space Make Sense in 2022?

MBA1966 Does Having an Office Space Make Sense in 2022?

So..are we ever going back to work?  More importantly, should we? Not ‘work’ as in doing work, of course. We mean going back to the physical, brick & mortar office space that used to be a requirement for any business, big or small. The key phrase is “used to be.” Office space is expensive, especially […] The post MBA1966 Does Having an Office Space Make Sense in 2022? appeared first on The $100 MBA.

Jan 20, 2022 • 13:44

MBA1965 Q&A Wednesday: How do I fire my brother?

MBA1965 Q&A Wednesday: How do I fire my brother?

Well this is awkward. However, it’s not that uncommon. Hiring family members who just don’t work out is a thing that happens. In fact, it even happened to Omar!  It’s Q&A Wednesday, and it also happened to one of our listeners. Six months into a new position, and one business founder’s brother just isn’t up […] The post MBA1965 Q&A Wednesday: How do I fire my brother? appeared first on The $100 MBA.

Jan 19, 2022 • 15:53

MBA1965 Q&A Wednesday: How do I fire my brother?

MBA1965 Q&A Wednesday: How do I fire my brother?

Well this is awkward. However, it’s not that uncommon. Hiring family members who just don’t work out is a thing that happens. In fact, it even happened to Omar!  It’s Q&A Wednesday, and it also happened to one of our listeners. Six months into a new position, and one business founder’s brother just isn’t up to the task. How in the world do you let a close family member go without creating chaos at home? There is a way. It’s not easy, but it’s not supposed to be. The good news is that — if you h

Jan 19, 2022 • 17:21

MBA1964 Top 5 Website Mistakes

MBA1964 Top 5 Website Mistakes

What’s the difference between a website that works, and one that doesn’t? When we say ‘works,’ we mean the site’s ability to reach an audience, generate leads and sales, and represent your brand. In our experience, most ineffective sites are suffering from one or more of 5 specific mistakes. These common no-no’s are like cinderblocks tied to the neck of your business. They’re holding you back, and you shouldn’t waste any time getting rid of them! Today, we share the absolute do-not’s. We’ll dis

Jan 18, 2022 • 17:59

MBA1964 Top 5 Website Mistakes

MBA1964 Top 5 Website Mistakes

What’s the difference between a website that works, and one that doesn’t? When we say ‘works,’ we mean the site’s ability to reach an audience, generate leads and sales, and represent your brand. In our experience, most ineffective sites are suffering from one or more of 5 specific mistakes. These common no-no’s are like cinderblocks […] The post MBA1964 Top 5 Website Mistakes appeared first on The $100 MBA.

Jan 18, 2022 • 17:55

MBA1963 Guest Teacher – Joe DiChiara – How to set up and manage a business’ finances

MBA1963 Guest Teacher – Joe DiChiara – How to set up and manage a business’ finances

We’re not all great with numbers. And we don’t all know the rules. If you’re thinking of starting a business, but not sure how to do the whole financial management thing, you’re not alone.  That’s why we brought an expert in for advice. Joe DiChiara is a rare combination: successful independent entrepreneur and CPA (Certified […] The post MBA1963 Guest Teacher – Joe DiChiara – How to set up and manage a business’ finances appeared first on The $100 MBA.

Jan 17, 2022 • 21:31

MBA1963 Guest Teacher – Joe DiChiara – How to set up and manage a business’ finances

MBA1963 Guest Teacher – Joe DiChiara – How to set up and manage a business’ finances

We’re not all great with numbers. And we don’t all know the rules. If you’re thinking of starting a business, but not sure how to do the whole financial management thing, you’re not alone.  That’s why we brought an expert in for advice. Joe DiChiara is a rare combination: successful independent entrepreneur and CPA (Certified Public Accountant). While most CPA’s work for someone else, Joe knows what it takes to build your own business — and how to make the finances part a little easier. The key

Jan 17, 2022 • 22:06

MBA1962 When & How to Hire for Marketing + Free Ride Friday

MBA1962 When & How to Hire for Marketing + Free Ride Friday

Get started marketing! Too many new entrepreneurs skip this part, or make it a low priority. While it’s natural to focus on developing your product, marketing is where you can get an incredible return on every cent you invest. In other words, marketing is just as important to building your business as the product is!  […] The post MBA1962 When & How to Hire for Marketing + Free Ride Friday appeared first on The $100 MBA.

Jan 14, 2022 • 17:05

MBA1962 When & How to Hire for Marketing + Free Ride Friday

MBA1962 When & How to Hire for Marketing + Free Ride Friday

Get started marketing! Too many new entrepreneurs skip this part, or make it a low priority. While it’s natural to focus on developing your product, marketing is where you can get an incredible return on every cent you invest. In other words, marketing is just as important to building your business as the product is!  By getting an early start on forging your company’s relationship with your target audience, you can get ahead of the game in meaningful ways, leading to steadier growth down the r

Jan 14, 2022 • 17:53

MBA1961 The Hardest Part of Business

MBA1961 The Hardest Part of Business

Can you handle business? If you’re thinking about starting one, you might wonder what pitfalls or obstacles are the toughest.  Entrepreneurship is challenging in a thousand different ways, but which way is…the scariest? Today, we narrow it down to one. There’s one thing about business that will hurt the most, take the most out of […] The post MBA1961 The Hardest Part of Business appeared first on The $100 MBA.

Jan 13, 2022 • 17:14

MBA1961 The Hardest Part of Business

MBA1961 The Hardest Part of Business

Can you handle business? If you’re thinking about starting one, you might wonder what pitfalls or obstacles are the toughest.  Entrepreneurship is challenging in a thousand different ways, but which way is…the scariest? Today, we narrow it down to one. There’s one thing about business that will hurt the most, take the most out of you, and make you ask yourself again and again if it’s really the life for you. It might surprise you to find out what is, but anyone who runs a business will probably

Jan 13, 2022 • 16:45

MBA1960 Q&A Wednesday: My first 3 businesses failed. Is business right for me?

MBA1960 Q&A Wednesday: My first 3 businesses failed. Is business right for me?

Fact: entrepreneurship is not for everyone. The truth is that not everyone is right for independent business. Some people thrive more, contribute more, and live more happily by working a conventional job.  But how do you know which category you fall into? It’s Q&A Wednesday, and we’ve got a listener with several business failures under […] The post MBA1960 Q&A Wednesday: My first 3 businesses failed. Is business right for me? appeared first on The $100 MBA.

Jan 12, 2022 • 14:51

MBA1960 Q&A Wednesday: My first 3 businesses failed. Is business right for me?

MBA1960 Q&A Wednesday: My first 3 businesses failed. Is business right for me?

Fact: entrepreneurship is not for everyone. The truth is that not everyone is right for independent business. Some people thrive more, contribute more, and live more happily by working a conventional job.  But how do you know which category you fall into? It’s Q&A Wednesday, and we’ve got a listener with several business failures under their belt. The question of whether to just hang it up is looming. With such a poor track record…is it time to quit? After all, there’s a difference between pers

Jan 12, 2022 • 14:29

MBA1959 Why You and Your Team Need Pressure

MBA1959 Why You and Your Team Need Pressure

We’ve all heard sayings about the value of pressure.  Pressure drives us; it “creates diamonds,” or so we’re told. But is it true?  Yes! Today, we explain why you should seek pressure — because otherwise, you won’t know what your team is really capable of.  A simple fact of human nature is that we respond differently when things aren’t optional. The good news? There’s plenty of pressure to be found in entrepreneurship, and all of it can help you and your team reach your highest potential. In th

Jan 11, 2022 • 13:52

MBA1959 Why You and Your Team Need Pressure

MBA1959 Why You and Your Team Need Pressure

We’ve all heard sayings about the value of pressure.  Pressure drives us; it “creates diamonds,” or so we’re told. But is it true?  Yes! Today, we explain why you should seek pressure — because otherwise, you won’t know what your team is really capable of.  A simple fact of human nature is that we respond […] The post MBA1959 Why You and Your Team Need Pressure appeared first on The $100 MBA.

Jan 11, 2022 • 13:18

MBA1958 Must Read: The Ultimate Jim Rohn Library by Jim Rohn

MBA1958 Must Read: The Ultimate Jim Rohn Library by Jim Rohn

Get ready for a (seriously) life-changing book. The Ultimate Jim Rohn Library is a collection of lectures and lessons from the one and only — you guessed it — Jim Rohn. The O.G. of self-help and personal development, Rohn taught and inspired countless individuals to be their best selves. Now, the best of his life’s […] The post MBA1958 Must Read: The Ultimate Jim Rohn Library by Jim Rohn appeared first on The $100 MBA.

Jan 10, 2022 • 12:52

MBA1958 Must Read: The Ultimate Jim Rohn Library by Jim Rohn

MBA1958 Must Read: The Ultimate Jim Rohn Library by Jim Rohn

Get ready for a (seriously) life-changing book. The Ultimate Jim Rohn Library is a collection of lectures and lessons from the one and only — you guessed it — Jim Rohn. The O.G. of self-help and personal development, Rohn taught and inspired countless individuals to be their best selves. Now, the best of his life’s work is distilled into a power-packed audiobook. The Library is truly the ‘best of’ one of the best of entrepreneurs. Rohn’s straightforward advice rings as true as ever, as you’re g

Jan 10, 2022 • 13:17

MBA1957 Why 2022 Is The Year To Hire Great Talent + Free Ride Friday

MBA1957 Why 2022 Is The Year To Hire Great Talent + Free Ride Friday

Everybody quit. So where will they work now? The ‘Great Resignation’ is real — countless professionals left unfulfilling jobs in 2021. Startups and other small companies are uniquely positioned to benefit from this once-in-generation trend. Today, we explain how. With so much talent on the table, there’s never been a better time to recruit. You […] The post MBA1957 Why 2022 Is The Year To Hire Great Talent + Free Ride Friday appeared first on The $100 MBA.

Jan 7, 2022 • 17:11

MBA1957 Why 2022 Is The Year To Hire Great Talent + Free Ride Friday

MBA1957 Why 2022 Is The Year To Hire Great Talent + Free Ride Friday

Everybody quit. So where will they work now? The ‘Great Resignation’ is real — countless professionals left unfulfilling jobs in 2021. Startups and other small companies are uniquely positioned to benefit from this once-in-generation trend. Today, we explain how. With so much talent on the table, there’s never been a better time to recruit. You can lock in newly free, high-value pros from bigger — but more boring — companies. Best of all? Because the Great Resigners are choosing companies they

Jan 7, 2022 • 16:05

MBA1956 3 Email Campaigns to Boost Your Sales

MBA1956 3 Email Campaigns to Boost Your Sales

How ‘bout a sales boost to kick off the year? It’s the perfect time to warm up your list, nurture leads, and get a first-quarter sales bump! Today, we share 3 email campaigns that can do all that and more. No matter what you’re selling, these 3 campaign types can do the trick. All you have to do is tailor the specific content of each email to your product or service, send them out, and see what happens.  Yes, it’s really that simple. And yes…we do this for our own business. You can send these e

Jan 6, 2022 • 0:00

MBA1956 3 Email Campaigns to Boost Your Sales

MBA1956 3 Email Campaigns to Boost Your Sales

How ‘bout a sales boost to kick off the year? It’s the perfect time to warm up your list, nurture leads, and get a first-quarter sales bump! Today, we share 3 email campaigns that can do all that and more. No matter what you’re selling, these 3 campaign types can do the trick. All you […] The post MBA1956 3 Email Campaigns to Boost Your Sales appeared first on The $100 MBA.

Jan 6, 2022 • 19:05

MBA1955 Q&A Wednesday: I’m terrified of public speaking. How can I get better?

MBA1955 Q&A Wednesday: I’m terrified of public speaking. How can I get better?

Public speaking is impossible to avoid. That’s just as true for introverts as everyone else. But if speaking doesn’t come naturally, you don’t have a disadvantage. You simply have an obstacle to overcome! Today, we show you how. It’s Q&A Wednesday, and we’ve got a side-hustling listener with a pretty significant problem: public speaking terrifies them. Whether it’s for the day job, potential investors, or potential conference gigs, not speaking publicly isn’t an option. But it’s…scary as heck.

Jan 5, 2022 • 20:52

MBA1955 Q&A Wednesday: I’m terrified of public speaking. How can I get better?

MBA1955 Q&A Wednesday: I’m terrified of public speaking. How can I get better?

Public speaking is impossible to avoid. That’s just as true for introverts as everyone else. But if speaking doesn’t come naturally, you don’t have a disadvantage. You simply have an obstacle to overcome! Today, we show you how. It’s Q&A Wednesday, and we’ve got a side-hustling listener with a pretty significant problem: public speaking terrifies […] The post MBA1955 Q&A Wednesday: I’m terrified of public speaking. How can I get better? appeared first on The $100 MBA.

Jan 5, 2022 • 22:17

MBA1954 How to Plan & Execute Your Q1 Goals

MBA1954 How to Plan & Execute Your Q1 Goals

How you start the year is a huge factor in how you’ll end it. 2022 is here, and you want to give your business the best chance of success. In our experience, that means hitting the first quarter hard.  By putting some extra oomph in up front, you can generate the kind of momentum that’ll carry you to new heights of success. But what does that look like, exactly? Today, we offer a concrete plan for starting the year off right! By focusing on the most impactful goals — then breaking those goals d

Jan 4, 2022 • 18:17

MBA1954 How to Plan & Execute Your Q1 Goals

MBA1954 How to Plan & Execute Your Q1 Goals

How you start the year is a huge factor in how you’ll end it. 2022 is here, and you want to give your business the best chance of success. In our experience, that means hitting the first quarter hard.  By putting some extra oomph in up front, you can generate the kind of momentum that’ll […] The post MBA1954 How to Plan & Execute Your Q1 Goals appeared first on The $100 MBA.

Jan 4, 2022 • 16:55

MBA1953 Guest Teacher – Akbar Sheikh – How To Build a 7-Figure Online Business with Giving

MBA1953 Guest Teacher – Akbar Sheikh – How To Build a 7-Figure Online Business with Giving

The more you give, the more you’ll get. That’s the core philosophy of Akbar Sheikh, a wildly successful entrepreneur in the coaching space. He’s here to rewire your approach to success with a system that turns generosity into growth. Get your notepad ready! With Akbar’s 7-step system, you can take what’s uniquely valuable about you, […] The post MBA1953 Guest Teacher – Akbar Sheikh – How To Build a 7-Figure Online Business with Giving appeared first on The $100 MBA.

Jan 3, 2022 • 21:04

MBA1953 Guest Teacher – Akbar Sheikh – How To Build a 7-Figure Online Business with Giving

MBA1953 Guest Teacher – Akbar Sheikh – How To Build a 7-Figure Online Business with Giving

The more you give, the more you’ll get. That’s the core philosophy of Akbar Sheikh, a wildly successful entrepreneur in the coaching space. He’s here to rewire your approach to success with a system that turns generosity into growth. Get your notepad ready! With Akbar’s 7-step system, you can take what’s uniquely valuable about you, use it to grow an audience, and turn that audience into a loyal customer base.  You won’t accomplish this by “selling” so much as giving. You share, and keep sharin

Jan 3, 2022 • 21:51

MBA1952 How to Sell Your Online Course in 2022 + Free Ride Friday

MBA1952 How to Sell Your Online Course in 2022 + Free Ride Friday

You have something to teach. So how do you find your students? Online courses are the most valuable informational products you can sell. But if you’re not getting the traffic or conversions you need to fill the “classroom,” all the knowledge and experience in the world won’t make your business profitable. Today, we show you […] The post MBA1952 How to Sell Your Online Course in 2022 + Free Ride Friday appeared first on The $100 MBA.

Dec 31, 2021 • 21:34

MBA1952 How to Sell Your Online Course in 2022 + Free Ride Friday

MBA1952 How to Sell Your Online Course in 2022 + Free Ride Friday

You have something to teach. So how do you find your students? Online courses are the most valuable informational products you can sell. But if you’re not getting the traffic or conversions you need to fill the “classroom,” all the knowledge and experience in the world won’t make your business profitable. Today, we show you how to solve that problem. There’s a simple, straightforward way to get people signing up. It involves a little work to set up, but once you do, it’ll work over and over aga

Dec 31, 2021 • 22:01

MBA1951 How Much Should You Spend on Paid Marketing?

MBA1951 How Much Should You Spend on Paid Marketing?

Paid ads can suck the money out of your business, quickly. But you should still use them. Today, we discuss how to walk the tightrope between spending too much and spending too little on paid marketing and advertising campaigns. The fact is, if you don’t know what you’re doing, you can quickly run out of […] The post MBA1951 How Much Should You Spend on Paid Marketing? appeared first on The $100 MBA.

Dec 30, 2021 • 15:51

MBA1951 How Much Should You Spend on Paid Marketing?

MBA1951 How Much Should You Spend on Paid Marketing?

Paid ads can suck the money out of your business, quickly. But you should still use them. Today, we discuss how to walk the tightrope between spending too much and spending too little on paid marketing and advertising campaigns. The fact is, if you don’t know what you’re doing, you can quickly run out of money and get little in return.  …but it’s just as dangerous to be too conservative with your budget. The trick isn’t how much you spend, it’s how much you get out of each dollar. And while org

Dec 30, 2021 • 16:34

MBA1950 Q&A Wednesday: Should I first try to win over a small part of a small market?

MBA1950 Q&A Wednesday: Should I first try to win over a small part of a small market?

When you niche down, how far down should you go? It’s Q&A Wednesday, and one of our listeners is about to open up a new e-commerce store. But first, we need to determine just how specific the target market is. There are advantages and disadvantages to extreme niching. But when it’s done right, you won’t paint yourself into a corner. You’ll create the momentum necessary to move beyond your niche — secure in the revenue you’ll keep getting from ultra-loyal existing customers. With several example

Dec 29, 2021 • 12:20

MBA1950 Q&A Wednesday: Should I first try to win over a small part of a small market?

MBA1950 Q&A Wednesday: Should I first try to win over a small part of a small market?

When you niche down, how far down should you go? It’s Q&A Wednesday, and one of our listeners is about to open up a new e-commerce store. But first, we need to determine just how specific the target market is. There are advantages and disadvantages to extreme niching. But when it’s done right, you won’t […] The post MBA1950 Q&A Wednesday: Should I first try to win over a small part of a small market? appeared first on The $100 MBA.

Dec 29, 2021 • 12:07

MBA1949 Will Free Content Still Work in 2022?

MBA1949 Will Free Content Still Work in 2022?

Is Content still King? Nothing works forever. So how’s the whole “content marketing” model holding up? In the earlier 2000’s, it was the beginning of a new era in marketing. Has anything changed? If so, what? It’s time to update our outlook. Today, we discuss what trends are changing content marketing — specifically, what types of content your business should focus on going into 2022. We’ve done the research, and hard data reveals a few undeniable factors that may reshape how we market in the f

Dec 28, 2021 • 16:03

MBA1949 Will Free Content Still Work in 2022?

MBA1949 Will Free Content Still Work in 2022?

Is Content still King? Nothing works forever. So how’s the whole “content marketing” model holding up? In the earlier 2000’s, it was the beginning of a new era in marketing. Has anything changed? If so, what? It’s time to update our outlook. Today, we discuss what trends are changing content marketing — specifically, what types […] The post MBA1949 Will Free Content Still Work in 2022? appeared first on The $100 MBA.

Dec 28, 2021 • 15:32

MBA1948 Guest Teacher – Jason Byer – How To Attract More Customers with a Strong Brand

MBA1948 Guest Teacher – Jason Byer – How To Attract More Customers with a Strong Brand

Welcome to Branding 101. A strong brand is the foundation of all your marketing efforts. But what is a “brand” anyway? Spoiler alert: it’s more than a logo. Today, marketing consultant Jason Byer explains the concept of branding, and why it’s much more powerful than you might think. The sheer psychological impact of a carefully cultivated brand can do more for your business than more direct efforts, like ads and sales pushes. Learn a few ways you can boost your branding. Earn some extra love fr

Dec 27, 2021 • 19:55

MBA1948 Guest Teacher – Jason Byer – How To Attract More Customers with a Strong Brand

MBA1948 Guest Teacher – Jason Byer – How To Attract More Customers with a Strong Brand

Welcome to Branding 101. A strong brand is the foundation of all your marketing efforts. But what is a “brand” anyway? Spoiler alert: it’s more than a logo. Today, marketing consultant Jason Byer explains the concept of branding, and why it’s much more powerful than you might think. The sheer psychological impact of a carefully […] The post MBA1948 Guest Teacher – Jason Byer – How To Attract More Customers with a Strong Brand appeared first on The $100 MBA.

Dec 27, 2021 • 19:30

MBA1947 When to Secure Funding for Your Business + Free Ride Friday

MBA1947 When to Secure Funding for Your Business + Free Ride Friday

Rule #1: your idea alone won’t get you funding. Whether you’re looking for an angel investor, a bank loan, or a favor from a wealthy uncle, getting outside funding takes strategy.  In particular, the timing of your pitch matters almost as much as the content.  When you ask for money is just as important as how. Certain things have to be in place before any reasonable investor can say yes — and a great product or service idea is only one of them. Today, we discuss how to make sure you’re already

Dec 24, 2021 • 0:00

MBA1947 When to Secure Funding for Your Business + Free Ride Friday

MBA1947 When to Secure Funding for Your Business + Free Ride Friday

Rule #1: your idea alone won’t get you funding. Whether you’re looking for an angel investor, a bank loan, or a favor from a wealthy uncle, getting outside funding takes strategy.  In particular, the timing of your pitch matters almost as much as the content.  When you ask for money is just as important as […] The post MBA1947 When to Secure Funding for Your Business + Free Ride Friday appeared first on The $100 MBA.

Dec 24, 2021 • 15:33

MBA1946 The 5 Biggest Lessons I Learned In 2021

MBA1946 The 5 Biggest Lessons I Learned In 2021

…and you thought 2020 was weird. It’s the end of the year, and it’s time for our annual round-up of the most important lessons learned during this particular trip around the sun. 2021 brought new challenges — some of them pretty tough. But every challenge comes with a prize: the wisdom you earn by navigating […] The post MBA1946 The 5 Biggest Lessons I Learned In 2021 appeared first on The $100 MBA.

Dec 23, 2021 • 20:15

MBA1946 The 5 Biggest Lessons I Learned In 2021

MBA1946 The 5 Biggest Lessons I Learned In 2021

…and you thought 2020 was weird. It’s the end of the year, and it’s time for our annual round-up of the most important lessons learned during this particular trip around the sun. 2021 brought new challenges — some of them pretty tough. But every challenge comes with a prize: the wisdom you earn by navigating it. Sometimes you win, sometimes you don’t. But you can always take something away with you. Today, we share 5 things 2021 taught us.  These aren’t just philosophical conclusions; they’re r

Dec 23, 2021 • 0:00

MBA1945 Q&A Wednesday: How do I stop myself from working 24/7

MBA1945 Q&A Wednesday: How do I stop myself from working 24/7

It’s a classic founder’s problem: the belief that more work is always better.  It’s not. It’s Q&A Wednesday, and we’ve got a listener who just can’t turn themselves off. In fact, they work so hard for so long that they often fall ill, and only get real rest when disease forces them to. It’s clear […] The post MBA1945 Q&A Wednesday: How do I stop myself from working 24/7 appeared first on The $100 MBA.

Dec 22, 2021 • 20:54

MBA1945 Q&A Wednesday: How do I stop myself from working 24/7

MBA1945 Q&A Wednesday: How do I stop myself from working 24/7

It’s a classic founder’s problem: the belief that more work is always better.  It’s not. It’s Q&A Wednesday, and we’ve got a listener who just can’t turn themselves off. In fact, they work so hard for so long that they often fall ill, and only get real rest when disease forces them to. It’s clear what the problem is, but how does one fix it? We have a few ways. Today, Omar shares several strategies he’s tried for getting out of ‘work mode.’ Some of them worked beautifully. Others, not so much.

Dec 22, 2021 • 0:00

MBA1944 How Make Real Connections at Live Events

MBA1944 How Make Real Connections at Live Events

In business, connections are everything. That means — now that it’s possible again — making sure to get out to those conferences, meetups, and other networking events.  But how do you make sure they’re worth it? You spend time and money getting to in-person events, and you need to leave with an ROI. It’s not […] The post MBA1944 How Make Real Connections at Live Events appeared first on The $100 MBA.

Dec 21, 2021 • 15:02

MBA1944 How To Make Real Connections at Live Events

MBA1944 How To Make Real Connections at Live Events

In business, connections are everything. That means — now that it’s possible again — making sure to get out to those conferences, meetups, and other networking events.  But how do you make sure they’re worth it? You spend time and money getting to in-person events, and you need to leave with an ROI. It’s not about the cocktails or the hors d’oeuvres, but the new connections you walk away with. That’s why you need a strategy. Today, we share the tips, tricks, and tactics we use to ensure that ev

Dec 21, 2021 • 0:00

MBA1943 Guest Teacher – Mikil Taylor – How to Support a First-Time Manager

MBA1943 Guest Teacher – Mikil Taylor – How to Support a First-Time Manager

You need your managers. But they need you too. That’s especially true for a first-timer. As your company grows, it’s perfectly natural to promote employees from within, rather than seek more experienced outsiders. But you have to make sure your newly-minted manager has the guidance they need to succeed. Today, an expert stops by to […] The post MBA1943 Guest Teacher – Mikil Taylor – How to Support a First-Time Manager appeared first on The $100 MBA.

Dec 20, 2021 • 18:49

MBA1943 Guest Teacher – Mikil Taylor – How to Support a First-Time Manager

MBA1943 Guest Teacher – Mikil Taylor – How to Support a First-Time Manager

You need your managers. But they need you too. That’s especially true for a first-timer. As your company grows, it’s perfectly natural to promote employees from within, rather than seek more experienced outsiders. But you have to make sure your newly-minted manager has the guidance they need to succeed. Today, an expert stops by to show us how. Mikil Taylor understands what it takes to make a manager, not just hire one. He’s here with 4 specific ways you can help an employee transition to a man

Dec 20, 2021 • 19:48

MBA1942 What to Ask in an Interview To Find The Best Hires + Free Ride Friday

MBA1942 What to Ask in an Interview To Find The Best Hires + Free Ride Friday

You don’t just want the right skills. You want the right people.  In fact, the latter might be even more important than the former. But how can you tell who someone really is from one or two interviews? How can you get an accurate sense of their reliability, creativity, and ability to problem-solve? Today, we explain how. In this episode, we share 3 types of questions you should ask in every interview. They’re the best predictors of performance, no matter what kind of job you’re hiring for.  Th

Dec 17, 2021 • 0:00

MBA1942 What to Ask in an Interview To Find The Best Hires + Free Ride Friday

MBA1942 What to Ask in an Interview To Find The Best Hires + Free Ride Friday

You don’t just want the right skills. You want the right people.  In fact, the latter might be even more important than the former. But how can you tell who someone really is from one or two interviews? How can you get an accurate sense of their reliability, creativity, and ability to problem-solve? Today, we […] The post MBA1942 What to Ask in an Interview To Find The Best Hires + Free Ride Friday appeared first on The $100 MBA.

Dec 17, 2021 • 18:05

MBA1941 Are You Spending Enough Time on Making Revenue?

MBA1941 Are You Spending Enough Time on Making Revenue?

Profit: it’s the only way a small business can survive. One of the reasons so many new businesses don’t survive is because new entrepreneurs don’t focus on it enough. Sounds weird, right? Making money should be an obvious priority. But it might be too obvious — so obvious we forget all about it. In this […] The post MBA1941 Are You Spending Enough Time on Making Revenue? appeared first on The $100 MBA.

Dec 16, 2021 • 15:02

MBA1941 Are You Spending Enough Time on Making Revenue?

MBA1941 Are You Spending Enough Time on Making Revenue?

Profit: it’s the only way a small business can survive. One of the reasons so many new businesses don’t survive is because new entrepreneurs don’t focus on it enough. Sounds weird, right? Making money should be an obvious priority. But it might be too obvious — so obvious we forget all about it. In this episode, we discuss how to keep your mind on the “P” side of your P&L (Profit and Loss) sheet. It’s incredible how much time you can spend on tasks that don’t help your bottom line, if you’re no

Dec 16, 2021 • 0:00

MBA1940 Q&A Wednesday: How to Approach Partnerships With No Evidence of Success

MBA1940 Q&A Wednesday: How to Approach Partnerships With No Evidence of Success

When you have no reputation, why should anyone trust you? It’s the age-old challenge for a brand-new business. And it’s especially problematic for one of our listeners.  It’s Q&A Wednesday, and this listener has a business that depends heavily on partnerships with other companies. Unfortunately, this fledgling business has no track record they can use to prove their value to potential partners.  How can you gain experience when you need experience to gain it? If you’ve got a new business, this

Dec 15, 2021 • 18:12

MBA1940 Q&A Wednesday: How to Approach Partnerships With No Evidence of Success

MBA1940 Q&A Wednesday: How to Approach Partnerships With No Evidence of Success

When you have no reputation, why should anyone trust you? It’s the age-old challenge for a brand-new business. And it’s especially problematic for one of our listeners.  It’s Q&A Wednesday, and this listener has a business that depends heavily on partnerships with other companies. Unfortunately, this fledgling business has no track record they can use […] The post MBA1940 Q&A Wednesday: How to Approach Partnerships With No Evidence of Success appeared first on The $100 MBA.

Dec 15, 2021 • 17:44

MBA1939 The Cost of Updating Our Branding & Logo

MBA1939 The Cost of Updating Our Branding & Logo

Ready to freshen up your company’s look? We just did. Today, we share the process of overhauling our marketing design, from the logo to our color scheme and everything else.  Our software company went years without any significant tweaks to the branding. With big changes to the product on the horizon, we decided it was […] The post MBA1939 The Cost of Updating Our Branding & Logo appeared first on The $100 MBA.

Dec 14, 2021 • 11:18

MBA1939 The Cost of Updating Our Branding & Logo

MBA1939 The Cost of Updating Our Branding & Logo

Ready to freshen up your company’s look? We just did. Today, we share the process of overhauling our marketing design, from the logo to our color scheme and everything else.  Our software company went years without any significant tweaks to the branding. With big changes to the product on the horizon, we decided it was the right time to try on some fresh looks.  In this episode, we detail what went into the entire effort — and more importantly, what it cost. We share the fun of it, the struggle

Dec 14, 2021 • 12:30

MBA1938 Must Read: Demand-Side Sales 101 by Bob Moesta

MBA1938 Must Read: Demand-Side Sales 101 by Bob Moesta

We’ve all heard about the “buyer’s journey.” But what does it really look like? Every once in a while, you read something that sticks with you. That’s the case with Bob Moesta’s Demand-Side Sales 101, one of the most mind-opening books we’ve seen in a while. This book completely realigned our concept of selling.  It’s […] The post MBA1938 Must Read: Demand-Side Sales 101 by Bob Moesta appeared first on The $100 MBA.

Dec 13, 2021 • 16:11

MBA1938 Must Read: Demand-Side Sales 101 by Bob Moesta

MBA1938 Must Read: Demand-Side Sales 101 by Bob Moesta

We’ve all heard about the “buyer’s journey.” But what does it really look like? Every once in a while, you read something that sticks with you. That’s the case with Bob Moesta’s Demand-Side Sales 101, one of the most mind-opening books we’ve seen in a while. This book completely realigned our concept of selling.  It’s a total reversal of the typical sales model, which has you blasting features and benefits in the customer’s direction. Instead, Demand-Side urges you to figure out where in the jo

Dec 13, 2021 • 16:41

MBA1937 How to Spend More Time On What Matters + Free Ride Friday

MBA1937 How to Spend More Time On What Matters + Free Ride Friday

You want to make money. But you can’t make time. If you’re not careful, the million little things that come with running a business can suck your hours, days, and weeks away — a few minutes at a time.  We often feel comfortable getting sucked into day-to-day work that takes up time, but doesn’t necessarily grow the business. It’s time to change that. Today, we share a simple system for using every day to its fullest potential. By identifying what matters most and prioritizing it, you can get of

Dec 10, 2021 • 16:25

MBA1937 How to Spend More Time On What Matters + Free Ride Friday

MBA1937 How to Spend More Time On What Matters + Free Ride Friday

You want to make money. But you can’t make time. If you’re not careful, the million little things that come with running a business can suck your hours, days, and weeks away — a few minutes at a time.  We often feel comfortable getting sucked into day-to-day work that takes up time, but doesn’t necessarily […] The post MBA1937 How to Spend More Time On What Matters + Free Ride Friday appeared first on The $100 MBA.

Dec 10, 2021 • 15:59

MBA1936 Why We Raised Prices

MBA1936 Why We Raised Prices

Have you raised prices lately? We just did, and it was no easy decision. We revamped all plans and upped the prices for our webinar software, WebinarNinja. It was scary. It was anxious. It involved months of thorough research and consultation.  …and we should’ve done it a long time ago. Today, we explain exactly what led to this major change, and why we’re convinced it was the right move. We’ll explore all the anxieties and apprehensions that come with a decision like this, and why we went ahea

Dec 9, 2021 • 17:17

MBA1936 Why We Raised Prices

MBA1936 Why We Raised Prices

Have you raised prices lately? We just did, and it was no easy decision. We revamped all plans and upped the prices for our webinar software, WebinarNinja. It was scary. It was anxious. It involved months of thorough research and consultation.  …and we should’ve done it a long time ago. Today, we explain exactly what […] The post MBA1936 Why We Raised Prices appeared first on The $100 MBA.

Dec 9, 2021 • 16:20

MBA1935 Q&A Wednesday: How do I know if my idea will work?

MBA1935 Q&A Wednesday: How do I know if my idea will work?

It’s the first, biggest question every aspiring entrepreneur asks: “Will this work?” No one has a crystal ball, and no one can say with 100% certainty whether a new business will succeed or fail.  But there are ways to get an accurate sense of whether your idea has a reasonable chance of success.  It’s Q&A Wednesday, and we’ve got a listener who spent months developing a new business idea. But they’re afraid to take that final step of committing real resources and pulling the trigger on a launc

Dec 8, 2021 • 0:00

MBA1935 Q&A Wednesday: How do I know if my idea will work?

MBA1935 Q&A Wednesday: How do I know if my idea will work?

It’s the first, biggest question every aspiring entrepreneur asks: “Will this work?” No one has a crystal ball, and no one can say with 100% certainty whether a new business will succeed or fail.  But there are ways to get an accurate sense of whether your idea has a reasonable chance of success.  It’s Q&A […] The post MBA1935 Q&A Wednesday: How do I know if my idea will work? appeared first on The $100 MBA.

Dec 8, 2021 • 13:24

MBA1934 Why Playing It Safe Can Be Risky

MBA1934 Why Playing It Safe Can Be Risky

Some say “if it ain’t broke, don’t fix it.”  But something doesn’t have to be broken to be improved — or left behind. Every time you’re scared to change something about your business, think of this episode! Too much risk aversion can have the same effect (or worse) as excess risk. Today, we explore how […] The post MBA1934 Why Playing It Safe Can Be Risky appeared first on The $100 MBA.

Dec 7, 2021 • 12:32

MBA1934 Why Playing It Safe Can Be Risky

MBA1934 Why Playing It Safe Can Be Risky

Some say “if it ain’t broke, don’t fix it.”  But something doesn’t have to be broken to be improved — or left behind. Every time you’re scared to change something about your business, think of this episode! Too much risk aversion can have the same effect (or worse) as excess risk. Today, we explore how businesses fail when they don’t make bold changes.  With specific examples, we demonstrate how inertia can kill your business just as easily as a bad move. While you can’t guarantee the results o

Dec 7, 2021 • 13:06

MBA1933 Guest Teacher – David Ibarra – How to Utilize the Brain Model

MBA1933 Guest Teacher – David Ibarra – How to Utilize the Brain Model

You have more control over your mind — and therefore your performance — than you think. If you’re not sure what’s holding you back from certain goals in business or life, it might just be your mind. And according to today’s guest teacher, there’s something you can do about it.  David Ibarra is a business […] The post MBA1933 Guest Teacher – David Ibarra – How to Utilize the Brain Model appeared first on The $100 MBA.

Dec 6, 2021 • 19:41

MBA1933 Guest Teacher – David Ibarra – How to Utilize the Brain Model

MBA1933 Guest Teacher – David Ibarra – How to Utilize the Brain Model

You have more control over your mind — and therefore your performance — than you think. If you’re not sure what’s holding you back from certain goals in business or life, it might just be your mind. And according to today’s guest teacher, there’s something you can do about it.  David Ibarra is a business consultant, author, and speaker who specializes in mental training for peak performance. He teaches people how to manage their minds and influence their own subconsciouses.  Rather than living

Dec 6, 2021 • 0:00

MBA1932 How To Make Revenue Past The Holidays + Free Ride Friday

MBA1932 How To Make Revenue Past The Holidays + Free Ride Friday

The new year can bring more than one kind of hangover. So many businesses see a huge bump in sales around the holidays, only to suffer a serious dry spell right after. In some cases, the post-holiday drought can almost cancel out the gains that preceded it.  The worst part? For many businesses, it doesn’t have to happen. Today, we offer a few ways to avoid that first-quarter slump. The beginning of the year offers unique opportunities to make serious strides. If you prepare in advance, you can

Dec 3, 2021 • 14:56

MBA1932 How To Make Revenue Past The Holidays + Free Ride Friday

MBA1932 How To Make Revenue Past The Holidays + Free Ride Friday

The new year can bring more than one kind of hangover. So many businesses see a huge bump in sales around the holidays, only to suffer a serious dry spell right after. In some cases, the post-holiday drought can almost cancel out the gains that preceded it.  The worst part? For many businesses, it doesn’t […] The post MBA1932 How To Make Revenue Past The Holidays + Free Ride Friday appeared first on The $100 MBA.

Dec 3, 2021 • 14:36

MBA1931 Why We Launched a Free Plan

MBA1931 Why We Launched a Free Plan

We’re making a huge change to our business — and you’re invited to witness. As many listeners know, we run a SaaS business. Our webinar software has been on the market since 2014, and growing steadily. This week, we’re taking a big leap: ditching our free trial, and moving to a completely free plan with no expiration. In other words, we’ve decided to give our product away. …well, a version of it, anyway. The “freemium” model is all the rage, and likely to continue. So after consulting with frie

Dec 2, 2021 • 15:09

MBA1931 Why We Launched a Free Plan

MBA1931 Why We Launched a Free Plan

Most service-based businesses (web design, copywriting, photography, etc) charge in a way that’s…well, limited. Usually it’s by the hour, or some other fixed unit that helps the client predict what they’ll spend. But there’s another way to charge. It’s a little different. It requires some risk on your part. But if you and the client […] The post MBA1931 Why We Launched a Free Plan appeared first on The $100 MBA.

Dec 2, 2021 • 13:51

MBA1930 Q&A Wednesday: How do I tell my spouse I want to start a business?

MBA1930 Q&A Wednesday: How do I tell my spouse I want to start a business?

Most service-based businesses (web design, copywriting, photography, etc) charge in a way that’s…well, limited. Usually it’s by the hour, or some other fixed unit that helps the client predict what they’ll spend. But there’s another way to charge. It’s a little different. It requires some risk on your part. But if you and the client […] The post MBA1930 Q&A Wednesday: How do I tell my spouse I want to start a business? appeared first on The $100 MBA.

Dec 1, 2021 • 14:05

MBA1930 Q&A Wednesday: How do I tell my spouse I want to start a business?

MBA1930 Q&A Wednesday: How do I tell my spouse I want to start a business?

Most service-based businesses (web design, copywriting, photography, etc) charge in a way that’s…well, limited. Usually it’s by the hour, or some other fixed unit that helps the client predict what they’ll spend. But there’s another way to charge. It’s a little different. It requires some risk on your part. But if you and the client are willing to try it, you can both make (much) more money. It can also help you land clients that are on the fence. You might not use this trick for every job. But

Dec 1, 2021 • 15:53

MBA1929 What Does Facebook’s Metaverse Mean For Your Business?

MBA1929 What Does Facebook’s Metaverse Mean For Your Business?

What is Facebook about to do? Everyone’s talking about Meta and the Metaverse, but not everyone knows exactly what they’re talking about. Part rebrand, part new platform, part complete overhaul of the entire Internet — whatever it is, it’s potentially huge. Today, we clear up the confusion. More importantly, we’ll discuss what potential opportunities and/or problems Meta might create for your business. If this ambitious plan actually comes to fruition the way Mr. Zuckerberg intends, it will be

Nov 30, 2021 • 17:51

MBA1929 What Does Facebook’s Metaverse Mean For Your Business?

MBA1929 What Does Facebook’s Metaverse Mean For Your Business?

What is Facebook about to do? Everyone’s talking about Meta and the Metaverse, but not everyone knows exactly what they’re talking about. Part rebrand, part new platform, part complete overhaul of the entire Internet — whatever it is, it’s potentially huge. Today, we clear up the confusion. More importantly, we’ll discuss what potential opportunities and/or […] The post MBA1929 What Does Facebook’s Metaverse Mean For Your Business? appeared first on The $100 MBA.

Nov 30, 2021 • 17:19

MBA1928 Guest Teacher – Tanessa Shears – How to Eliminate Brain Fog for More Productivity, Energy, and Growth in Your Business

MBA1928 Guest Teacher – Tanessa Shears – How to Eliminate Brain Fog for More Productivity, Energy, and Growth in Your Business

Your brain is your most important tool. And tools need maintenance. Taking care of your mental and emotional well-being is not indulgence — it’s business. Investing time and effort into brain health is what a responsible leader does. But sometimes, we need a little guidance.  That’s where Tanessa Shears comes in. Tanessa is a biohacking expert and health consultant for entrepreneurs. Today, she shares a few tips that can improve your sleep, boost your focus, and keep you at the top of your game

Nov 29, 2021 • 21:09

MBA1928 Guest Teacher – Tanessa Shears – How to Eliminate Brain Fog for More Productivity, Energy, and Growth in Your Business

MBA1928 Guest Teacher – Tanessa Shears – How to Eliminate Brain Fog for More Productivity, Energy, and Growth in Your Business

Your brain is your most important tool. And tools need maintenance. Taking care of your mental and emotional well-being is not indulgence — it’s business. Investing time and effort into brain health is what a responsible leader does. But sometimes, we need a little guidance.  That’s where Tanessa Shears comes in. Tanessa is a biohacking […] The post MBA1928 Guest Teacher – Tanessa Shears – How to Eliminate Brain Fog for More Productivity, Energy, and Growth in Your Business app

Nov 29, 2021 • 21:03

MBA1927 5 Low-Cost Ways To Increase Revenue + Free Ride Friday

MBA1927 5 Low-Cost Ways To Increase Revenue + Free Ride Friday

Need a boost to get through tough times, or just meet a short-term goal? We’ve got you covered. Today, we share 5 specific ways you can inject some black ink into the ol’ profit and loss sheet — quickly, and at very little cost. These are all tactics we’ve used in our businesses, which you can use alone or in combinations. Best of all? None of them are very difficult to pull off. No matter what kind of business you run, one or more of these moves will work for you. We’ll explain why they work,

Nov 26, 2021 • 0:00

MBA1927 5 Low-Cost Ways To Increase Revenue + Free Ride Friday

MBA1927 5 Low-Cost Ways To Increase Revenue + Free Ride Friday

Need a boost to get through tough times, or just meet a short-term goal? We’ve got you covered. Today, we share 5 specific ways you can inject some black ink into the ol’ profit and loss sheet — quickly, and at very little cost. These are all tactics we’ve used in our businesses, which you […] The post MBA1927 5 Low-Cost Ways To Increase Revenue + Free Ride Friday appeared first on The $100 MBA.

Nov 26, 2021 • 17:21

MBA1926 Why We Stopped Doing Black Friday

MBA1926 Why We Stopped Doing Black Friday

Sometimes, you have to go the other way. Black Friday & Cyber Monday have become almost like holidays unto themselves. The only problem? The “tradition” of trampling each other for discount blenders or sending Amazon fulfillment centers into apocalypse mode isn’t right for every business. Not to mention, it has some serious drawbacks. Today, we […] The post MBA1926 Why We Stopped Doing Black Friday appeared first on The $100 MBA.

Nov 25, 2021 • 12:50

MBA1926 Why We Stopped Doing Black Friday

MBA1926 Why We Stopped Doing Black Friday

Sometimes, you have to go the other way. Black Friday & Cyber Monday have become almost like holidays unto themselves. The only problem? The “tradition” of trampling each other for discount blenders or sending Amazon fulfillment centers into apocalypse mode isn’t right for every business. Not to mention, it has some serious drawbacks. Today, we explain why our company decided to skip Black Friday this year, and institute a new tradition. The reasons are both practical and moral, which pretty mu

Nov 25, 2021 • 0:00

MBA1925 Q&A Wednesday: How do I hire for a skill I am not an expert in?

MBA1925 Q&A Wednesday: How do I hire for a skill I am not an expert in?

Sometimes, the toughest thing about entrepreneurship is putting faith in other people. That’s especially true when you need to hire someone.  None of us know how to do everything — creatives might not know how engineering works, graphic designers might not know SEO; the list goes on. So how can you build the best team when you haven’t played all the positions yourself? It’s Q&A Wednesday, and we’ve got a listener in exactly that pickle. This listener is a founder and engineer, who needs a copyw

Nov 24, 2021 • 14:56

MBA1925 Q&A Wednesday: How do I hire for a skill I am not an expert in?

MBA1925 Q&A Wednesday: How do I hire for a skill I am not an expert in?

Sometimes, the toughest thing about entrepreneurship is putting faith in other people. That’s especially true when you need to hire someone.  None of us know how to do everything — creatives might not know how engineering works, graphic designers might not know SEO; the list goes on. So how can you build the best team […] The post MBA1925 Q&A Wednesday: How do I hire for a skill I am not an expert in? appeared first on The $100 MBA.

Nov 24, 2021 • 14:30

MBA1924 Selling Your Product or Service on Groupon

MBA1924 Selling Your Product or Service on Groupon

How do you get on Groupon? More importantly…should you? Groupon has a thriving business with a massive global reach. The only problem for you? Their revenue comes from drastically reducing yours. Groupon became a household name by selling vastly discounted products and services from companies who partner with them. But of course, there’s a huge upside. Today, we share our own experience with Groupon, and why we…well, kinda love it. We’ll explain why it can be a great idea to sell your product o

Nov 23, 2021 • 14:59

MBA1924 Selling Your Product or Service on Groupon

MBA1924 Selling Your Product or Service on Groupon

How do you get on Groupon? More importantly…should you? Groupon has a thriving business with a massive global reach. The only problem for you? Their revenue comes from drastically reducing yours. Groupon became a household name by selling vastly discounted products and services from companies who partner with them. But of course, there’s a huge […] The post MBA1924 Selling Your Product or Service on Groupon appeared first on The $100 MBA.

Nov 23, 2021 • 14:45

MBA1923 Extended Interview: Amir Salihefendic – Building a 25 Million User Business

MBA1923 Extended Interview: Amir Salihefendic – Building a 25 Million User Business

How can you build what you really want to build?  Do you have the courage to put your vision ahead of metrics? The work ethic to give it your all? The flexibility to figure out what works for your company, even if it’s a little different? If that sounds like you, you’ll probably love Amir […] The post MBA1923 Extended Interview: Amir Salihefendic – Building a 25 Million User Business appeared first on The $100 MBA.

Nov 22, 2021 • 56:38

MBA1923 Extended Interview: Amir Salihefendic – Building a 25 Million User Business

MBA1923 Extended Interview: Amir Salihefendic – Building a 25 Million User Business

How can you build what you really want to build?  Do you have the courage to put your vision ahead of metrics? The work ethic to give it your all? The flexibility to figure out what works for your company, even if it’s a little different? If that sounds like you, you’ll probably love Amir Salihefendic. The founder and CEO of Doist (that’s the parent company of Doist and Twist), Amir built something that tens of millions of people love — and just might represent the future of remote work. Today,

Nov 22, 2021 • 58:37

MBA1922 A Different Way to Charge for Services  + Free Ride Friday

MBA1922 A Different Way to Charge for Services + Free Ride Friday

Most service-based businesses (web design, copywriting, photography, etc) charge in a way that’s…well, limited. Usually it’s by the hour, or some other fixed unit that helps the client predict what they’ll spend. But there’s another way to charge. It’s a little different. It requires some risk on your part. But if you and the client are willing to try it, you can both make (much) more money. It can also help you land clients that are on the fence. You might not use this trick for every job. But

Nov 19, 2021 • 13:48

MBA1922 A Different Way to Charge for Services  + Free Ride Friday

MBA1922 A Different Way to Charge for Services + Free Ride Friday

Most service-based businesses (web design, copywriting, photography, etc) charge in a way that’s…well, limited. Usually it’s by the hour, or some other fixed unit that helps the client predict what they’ll spend. But there’s another way to charge. It’s a little different. It requires some risk on your part. But if you and the client […] The post MBA1922 A Different Way to Charge for Services + Free Ride Friday appeared first on The $100 MBA.

Nov 19, 2021 • 12:47

MBA1921 How to Easily Write a Valuable Blog Post

MBA1921 How to Easily Write a Valuable Blog Post

Tired of staring at that blank word doc? Writing can be hard. It can be intimidating. But you’ve got knowledge to share, and potential customers to bring to your website. So how can you pump out great content, reliably?  All you need is a system. Today, we show you how to get the good stuff out of your head and onto the page. With a relatively simple template, you can break the entire writing process down into a few bite-sized steps — and turn yourself into a quality-content machine. The writte

Nov 18, 2021 • 15:51

MBA1921 How to Easily Write a Valuable Blog Post

MBA1921 How to Easily Write a Valuable Blog Post

Tired of staring at that blank word doc? Writing can be hard. It can be intimidating. But you’ve got knowledge to share, and potential customers to bring to your website. So how can you pump out great content, reliably?  All you need is a system. Today, we show you how to get the good stuff […] The post MBA1921 How to Easily Write a Valuable Blog Post appeared first on The $100 MBA.

Nov 18, 2021 • 15:43

MBA1920 Q&A Wednesday: Do I Need to Offer Free Shipping?

MBA1920 Q&A Wednesday: Do I Need to Offer Free Shipping?

It’s an age-old e-commerce debate: should you offer free shipping? There is a firm answer, but it’s not as simple as ‘yes’ or ‘no.’ Like so many things in business, it depends. It’s Q&A Wednesday, and we’re helping one listener decide whether to ship their high-end iPhone accessories at their own expense, or make the […] The post MBA1920 Q&A Wednesday: Do I Need to Offer Free Shipping? appeared first on The $100 MBA.

Nov 17, 2021 • 14:53

MBA1920 Q&A Wednesday: Do I Need to Offer Free Shipping?

MBA1920 Q&A Wednesday: Do I Need to Offer Free Shipping?

It’s an age-old e-commerce debate: should you offer free shipping? There is a firm answer, but it’s not as simple as ‘yes’ or ‘no.’ Like so many things in business, it depends. It’s Q&A Wednesday, and we’re helping one listener decide whether to ship their high-end iPhone accessories at their own expense, or make the customer cover it. Is shipping a deal-breaker? Can covering shipping increase sales to the point where it’s worth the cost? Like we said — it depends. Today, we draw on our own exp

Nov 17, 2021 • 14:45

MBA1919 What Metrics Should You Track in Your Business?

MBA1919 What Metrics Should You Track in Your Business?

Is your business healthy? How do you know? For a small business, it can be hard to tell which metrics really matter. You can lose yourself down endless rabbit holes of analytics — without really gaining any useful insight. And as your business grows, the complexity of data grows too.  Maybe the most useful question […] The post MBA1919 What Metrics Should You Track in Your Business? appeared first on The $100 MBA.

Nov 16, 2021 • 13:53

MBA1919 What Metrics Should You Track in Your Business?

MBA1919 What Metrics Should You Track in Your Business?

Is your business healthy? How do you know? For a small business, it can be hard to tell which metrics really matter. You can lose yourself down endless rabbit holes of analytics — without really gaining any useful insight. And as your business grows, the complexity of data grows too.  Maybe the most useful question is: what metrics can you afford to ignore? Today, we discuss which stats you should spend your time and effort on. By ignoring the numbers that don’t speak directly to the health of

Nov 16, 2021 • 15:14

MBA1918 Must Read: How to Win at the Sport of Business by Mark Cuban

MBA1918 Must Read: How to Win at the Sport of Business by Mark Cuban

Why do some entrepreneurs win, while others…just don’t? If you ask reality TV star and Dallas Mavericks owner Mark Cuban, the short answer is hustle — even though so many other factors are outside your control. Today, we review Cuban’s book, How to Win at the Sport of Business. Packed with actionable, down-to-Earth advice, this […] The post MBA1918 Must Read: How to Win at the Sport of Business by Mark Cuban appeared first on The $100 MBA.

Nov 15, 2021 • 16:03

MBA1918 Must Read: How to Win at the Sport of Business by Mark Cuban

MBA1918 Must Read: How to Win at the Sport of Business by Mark Cuban

Why do some entrepreneurs win, while others…just don’t? If you ask reality TV star and Dallas Mavericks owner Mark Cuban, the short answer is hustle — even though so many other factors are outside your control. Today, we review Cuban’s book, How to Win at the Sport of Business. Packed with actionable, down-to-Earth advice, this book leaves no doubt as to how Cuban rose from modest means to serious wealth: through sheer hustle, and never letting go of a small business owner’s mindset. Even as a

Nov 15, 2021 • 16:01

MBA1917 How to Improve Any Aspect Of Your Business + Free Ride Friday

MBA1917 How to Improve Any Aspect Of Your Business + Free Ride Friday

What is your business worst at? No one can be the best at everything. But to survive and thrive in business, we have to make a conscious effort to address our weak points. Whether it’s marketing, sales, support, or any other aspect of your business, you can always improve. Today, we explain how. With a shift in mindset, you can become the kind of entrepreneur who leaves no aspect of their game stuck in a rut. The ability to take ownership of your weaknesses and do something about them is a must

Nov 12, 2021 • 18:51

MBA1917 How to Improve Any Aspect Of Your Business + Free Ride Friday

MBA1917 How to Improve Any Aspect Of Your Business + Free Ride Friday

What is your business worst at? No one can be the best at everything. But to survive and thrive in business, we have to make a conscious effort to address our weak points. Whether it’s marketing, sales, support, or any other aspect of your business, you can always improve. Today, we explain how. With a […] The post MBA1917 How to Improve Any Aspect Of Your Business + Free Ride Friday appeared first on The $100 MBA.

Nov 12, 2021 • 16:41

MBA1916 The Great Resignation and What It Means for Your Business

MBA1916 The Great Resignation and What It Means for Your Business

Workers have more options — which means small businesses have more opportunities. If the COVID-19 pandemic has a silver lining, it’s the “Great Resignation.” Across the globe, people are quitting jobs that aren’t fulfilling, challenging, or lucrative enough. Part of that has to do with an expanded social safety net, but there’s more to it than that. More importantly, the Great Resignation is changing how founders need to manage their teams. Today, we’ll discuss the mindset of the Great Resigner

Nov 11, 2021 • 16:19

MBA1916 The Great Resignation and What It Means for Your Business

MBA1916 The Great Resignation and What It Means for Your Business

Workers have more options — which means small businesses have more opportunities. If the COVID-19 pandemic has a silver lining, it’s the “Great Resignation.” Across the globe, people are quitting jobs that aren’t fulfilling, challenging, or lucrative enough. Part of that has to do with an expanded social safety net, but there’s more to it […] The post MBA1916 The Great Resignation and What It Means for Your Business appeared first on The $100 MBA.

Nov 11, 2021 • 14:45

MBA1915 Q&A Wednesday: I’ve lost thousands on paid ads and can’t get new customers. Can you help?

MBA1915 Q&A Wednesday: I’ve lost thousands on paid ads and can’t get new customers. Can you help?

Paid advertising can supercharge your growth — or just drain your budget. It’s Q&A Wednesday, and one of our listeners has a problem. They’ve spent $20k on paid advertising, and gotten squat as a result. Facebook, Insta, YouTube, and more have produced nothing in terms of conversions, despite their dumping a used car’s worth of money into ads. What’s going on here? Today, we explore what could be causing this problem, and how to improve the ROI on paid ads. More importantly, we discuss why smal

Nov 10, 2021 • 19:56

MBA1915 Q&A Wednesday: I’ve lost thousands on paid ads and can’t get new customers. Can you help?

MBA1915 Q&A Wednesday: I’ve lost thousands on paid ads and can’t get new customers. Can you help?

Paid advertising can supercharge your growth — or just drain your budget. It’s Q&A Wednesday, and one of our listeners has a problem. They’ve spent $20k on paid advertising, and gotten squat as a result. Facebook, Insta, YouTube, and more have produced nothing in terms of conversions, despite their dumping a used car’s worth of […] The post MBA1915 Q&A Wednesday: I’ve lost thousands on paid ads and can’t get new customers. Can you help? appeared first on The $100 MBA.

Nov 10, 2021 • 18:52

MBA1914 What Are NFTs?

MBA1914 What Are NFTs?

You wouldn’t pay millions of dollars for a screenshot of the Mona Lisa from Google Images. But the original hanging in the Louvre is priceless, because there’s only one of those. Now apply that logic to digital files, and you can understand NFTs. Yes, people are spending millions of dollars for images of things you can see for free. That’s because blockchain technology has made it possible to identify digital originals called NFTs, or Non-Fungible Tokens.  They’re not made of earthly material l

Nov 9, 2021 • 14:26

MBA1914 What Are NFTs?

MBA1914 What Are NFTs?

You wouldn’t pay millions of dollars for a screenshot of the Mona Lisa from Google Images. But the original hanging in the Louvre is priceless, because there’s only one of those. Now apply that logic to digital files, and you can understand NFTs. Yes, people are spending millions of dollars for images of things you […] The post MBA1914 What Are NFTs? appeared first on The $100 MBA.

Nov 9, 2021 • 14:56

MBA1913 Extended Interview: Dorie Clark – How to Play The Long Game in Business

MBA1913 Extended Interview: Dorie Clark – How to Play The Long Game in Business

She’s the best-selling author, thought leader, and all-around veteran of entrepreneurship whose advice helps and inspires millions.  The one and only Dorie Clark is here to share some business wisdom! In this extended interview, Omar sits down with Dorie to discuss long-term strategic thinking, and Dorie’s new book on the topic: The Long Game: How to Be a Long-Term Thinker in a Short-Term World.  Trends and “next big things” can keep our minds stuck in the present, and distract us from building

Nov 8, 2021 • 55:02

MBA1913 Extended Interview: Dorie Clark – How to Play The Long Game in Business

MBA1913 Extended Interview: Dorie Clark – How to Play The Long Game in Business

She’s the best-selling author, thought leader, and all-around veteran of entrepreneurship whose advice helps and inspires millions.  The one and only Dorie Clark is here to share some business wisdom! In this extended interview, Omar sits down with Dorie to discuss long-term strategic thinking, and Dorie’s new book on the topic: The Long Game: How […] The post MBA1913 Extended Interview: Dorie Clark – How to Play The Long Game in Business appeared first on The $100 MBA.

Nov 8, 2021 • 52:53

MBA1912 How to Name a Product + Free Ride Friday

MBA1912 How to Name a Product + Free Ride Friday

Marketing starts with a name. Every product needs a name that doesn’t just express your company’s personality, but actively begins the marketing process. The name has to occupy a space in consumers’ minds, quickly, and create associations conducive to purchasing. After all, there’s no word-of-mouth without the right word. Today, we share a few “rules” to follow when choosing a product name. By following these few basic principles, you can avoid choosing names that hurt your marketing down the r

Nov 5, 2021 • 13:39

MBA1912 How to Name a Product + Free Ride Friday

MBA1912 How to Name a Product + Free Ride Friday

Marketing starts with a name. Every product needs a name that doesn’t just express your company’s personality, but actively begins the marketing process. The name has to occupy a space in consumers’ minds, quickly, and create associations conducive to purchasing. After all, there’s no word-of-mouth without the right word. Today, we share a few “rules” […] The post MBA1912 How to Name a Product + Free Ride Friday appeared first on The $100 MBA.

Nov 5, 2021 • 12:26

MBA1911 Should You Advertise With Quora?

MBA1911 Should You Advertise With Quora?

Can you find customers on Quora? It’s one of the top Q&A-based sites, right up there with Reddit. Quora pages often rank high in search engine results for certain topics, which begs the question: should your business have a presence there?  Quora allows you to post sponsored answers to questions in your niche. It’s also much more competitively priced than other online ad platforms, like Google and Facebook — which means it might be the smartest place to spend some of your ad budget.  Today, we

Nov 4, 2021 • 14:47

MBA1911 Should You Advertise With Quora?

MBA1911 Should You Advertise With Quora?

Can you find customers on Quora? It’s one of the top Q&A-based sites, right up there with Reddit. Quora pages often rank high in search engine results for certain topics, which begs the question: should your business have a presence there?  Quora allows you to post sponsored answers to questions in your niche. It’s also […] The post MBA1911 Should You Advertise With Quora? appeared first on The $100 MBA.

Nov 4, 2021 • 14:07

MBA1910 Q&A Wednesday: How do I ask friends & family to invest in my business?

MBA1910 Q&A Wednesday: How do I ask friends & family to invest in my business?

It’s a $100 MBA Show first — Omar refuses to answer a listener’s question! You read that right. It’s Q&A Wednesday, but our intrepid host has finally found a question he just can’t bring himself to tackle. It’s not because he doesn’t know the answer. Rather, it’s because the question itself begs an even better one:  Why would you ask family and friends to invest in your business? Today, Omar helps our listener by explaining why taking money from folks in your personal life is not the best strat

Nov 3, 2021 • 16:20

MBA1910 Q&A Wednesday: How do I ask friends & family to invest in my business?

MBA1910 Q&A Wednesday: How do I ask friends & family to invest in my business?

It’s a $100 MBA Show first — Omar refuses to answer a listener’s question! You read that right. It’s Q&A Wednesday, but our intrepid host has finally found a question he just can’t bring himself to tackle. It’s not because he doesn’t know the answer. Rather, it’s because the question itself begs an even better […] The post MBA1910 Q&A Wednesday: How do I ask friends & family to invest in my business? appeared first on The $100 MBA.

Nov 3, 2021 • 15:32

MBA1909 How to Implement Price Anchoring in Your Business

MBA1909 How to Implement Price Anchoring in Your Business

What’s price anchoring?  We’re so glad you asked. You’re probably doing it already — but maybe not as effectively as you could be. It’s an old-school sales move that can work for any business. It uses basic psychology to make the best case for buying your product or service.  And best of all, it’s pretty […] The post MBA1909 How to Implement Price Anchoring in Your Business appeared first on The $100 MBA.

Nov 2, 2021 • 14:20

MBA1909 How to Implement Price Anchoring in Your Business

MBA1909 How to Implement Price Anchoring in Your Business

What’s price anchoring?  We’re so glad you asked. You’re probably doing it already — but maybe not as effectively as you could be. It’s an old-school sales move that can work for any business. It uses basic psychology to make the best case for buying your product or service.  And best of all, it’s pretty easy to do! By creating the right mental context for a purchase, you help potential customers make the right choice. It’s the basis of every sale, discount, and tiered pricing structure in the

Nov 2, 2021 • 16:48

MBA1908 Guest Teacher – James Knull – How To Earn Passive Income In Real Estate

MBA1908 Guest Teacher – James Knull – How To Earn Passive Income In Real Estate

Not in the real estate game? Maybe you should be. Real estate isn’t just for realtors, or full-time home-flippers. It’s a smart place to send cash you’ve earmarked for reinvestment. ‘Reinvestment’ can mean many things — including moves that don’t put cash directly into your business, but create overall stability. So how can you get started? Real estate investment expert James Knull is here with the most important tips. Today, James explores why real estate is a perfect way to diversify your pas

Nov 1, 2021 • 0:00

MBA1908 Guest Teacher – James Knull – How To Earn Passive Income In Real Estate

MBA1908 Guest Teacher – James Knull – How To Earn Passive Income In Real Estate

Not in the real estate game? Maybe you should be. Real estate isn’t just for realtors, or full-time home-flippers. It’s a smart place to send cash you’ve earmarked for reinvestment. ‘Reinvestment’ can mean many things — including moves that don’t put cash directly into your business, but create overall stability. So how can you get […] The post MBA1908 Guest Teacher – James Knull – How To Earn Passive Income In Real Estate appeared first on The $100 MBA.

Nov 1, 2021 • 19:06

MBA1907 Why Most Businesses Fail + Free Ride Friday

MBA1907 Why Most Businesses Fail + Free Ride Friday

The odds of success are low. It’s a little uncomfortable to admit, but it’s too true to ignore. According to a recent study, about 80% of businesses fail within the first 2 years.  Which begs the question: why? Today, we share what kills most new businesses. Having started businesses that crashed and burned before we “made it,” we know what it takes to fail! And in our experience, it usually comes down to one of a few reasons.  If you can avoid these, your odds can improve — by a mile. Hear how

Oct 29, 2021 • 18:02

MBA1907 Why Most Businesses Fail + Free Ride Friday

MBA1907 Why Most Businesses Fail + Free Ride Friday

The odds of success are low. It’s a little uncomfortable to admit, but it’s too true to ignore. According to a recent study, about 80% of businesses fail within the first 2 years.  Which begs the question: why? Today, we share what kills most new businesses. Having started businesses that crashed and burned before we […] The post MBA1907 Why Most Businesses Fail + Free Ride Friday appeared first on The $100 MBA.

Oct 29, 2021 • 18:11

MBA1906 How To Scale Your Freelance Business With Zero Cost

MBA1906 How To Scale Your Freelance Business With Zero Cost

It’s one of the best ways to become an entrepreneur: start with a side hustle. But how do you turn a side gig into the real thing?  How do you scale up and achieve “escape velocity” when you’ve only got so much time and money?  You do it the same way we did! Today, Omar explains how to stop trading time for money, and start helping your business grow into full maturity. You can’t keep doing it all on your own — not if you want the business to give you a sustainable full-time income.  To scale u

Oct 28, 2021 • 12:36

MBA1906 How To Scale Your Freelance Business With Zero Cost

MBA1906 How To Scale Your Freelance Business With Zero Cost

It’s one of the best ways to become an entrepreneur: start with a side hustle. But how do you turn a side gig into the real thing?  How do you scale up and achieve “escape velocity” when you’ve only got so much time and money?  You do it the same way we did! Today, Omar […] The post MBA1906 How To Scale Your Freelance Business With Zero Cost appeared first on The $100 MBA.

Oct 28, 2021 • 12:26

MBA1905 Q&A Wednesday: How do I not second guess myself and make a decision?

MBA1905 Q&A Wednesday: How do I not second guess myself and make a decision?

Decisions can be like quicksand. If you’re not careful, you can get stuck in a place where the more you do, the more trapped you become. It’s Q&A Wednesday, and one of our listeners has a classic problem: they’re a big-time second guesser, never quite comfortable with their own decisions —  even long after the […] The post MBA1905 Q&A Wednesday: How do I not second guess myself and make a decision? appeared first on The $100 MBA.

Oct 27, 2021 • 17:59

MBA1905 Q&A Wednesday: How do I not second guess myself and make a decision?

MBA1905 Q&A Wednesday: How do I not second guess myself and make a decision?

Decisions can be like quicksand. If you’re not careful, you can get stuck in a place where the more you do, the more trapped you become. It’s Q&A Wednesday, and one of our listeners has a classic problem: they’re a big-time second guesser, never quite comfortable with their own decisions —  even long after the fact. And as their business grows, so do the potential consequences of “analysis paralysis.” Is second-guessing a habit that can be broken? If so, how? Today, we share the one key to gett

Oct 27, 2021 • 18:10

MBA1904 How to Stop Comparing Yourself To Others

MBA1904 How to Stop Comparing Yourself To Others

It’s one of the most tempting mistakes you can make: measuring yourself by someone else’s ruler. Or more accurately, measuring yourself by what you think other people are achieving. It wastes time and energy. It throws off your confidence and creativity. Through self-imposed feelings of inadequacy, FOMO, and simply falling for the Insta-version of other […] The post MBA1904 How to Stop Comparing Yourself To Others appeared first on The $100 MBA.

Oct 26, 2021 • 13:07

MBA1904 How to Stop Comparing Yourself To Others

MBA1904 How to Stop Comparing Yourself To Others

It’s one of the most tempting mistakes you can make: measuring yourself by someone else’s ruler. Or more accurately, measuring yourself by what you think other people are achieving. It wastes time and energy. It throws off your confidence and creativity. Through self-imposed feelings of inadequacy, FOMO, and simply falling for the Insta-version of other people’s lives and businesses, you can really wear yourself thin. It’s time to stop. Today, we explore how to measure your own progress in a he

Oct 26, 2021 • 14:20

MBA1903 Guest Teacher – Lauren Sergy – How to Create High Value Virtual Meetings While Kicking Zoom Fatigue to the Curb

MBA1903 Guest Teacher – Lauren Sergy – How to Create High Value Virtual Meetings While Kicking Zoom Fatigue to the Curb

Sick of online meetings? Who isn’t? Since an unprecedented number of us suddenly became remote workers, “Zoom fatigue” has set in hard. For many of us, virtual meetings are the worst part of our day. Between staring at our own webcam feeds and sneaking peeks at Facebook, we’re forced to ask: is there a better […] The post MBA1903 Guest Teacher – Lauren Sergy – How to Create High Value Virtual Meetings While Kicking Zoom Fatigue to the Curb appeared first on The $100 MBA.

Oct 25, 2021 • 22:51

MBA1903 Guest Teacher – Lauren Sergy – How to Create High Value Virtual Meetings While Kicking Zoom Fatigue to the Curb

MBA1903 Guest Teacher – Lauren Sergy – How to Create High Value Virtual Meetings While Kicking Zoom Fatigue to the Curb

Sick of online meetings? Who isn’t? Since an unprecedented number of us suddenly became remote workers, “Zoom fatigue” has set in hard. For many of us, virtual meetings are the worst part of our day. Between staring at our own webcam feeds and sneaking peeks at Facebook, we’re forced to ask: is there a better way? Turns out there is. Lauren Sergy is a speaking and communications expert. Today, she tackles what may be the biggest communications challenge of our time: making virtual meetings less

Oct 25, 2021 • 22:43

MBA1902 Stop Working With Jerks + Free Ride Friday

MBA1902 Stop Working With Jerks + Free Ride Friday

In business, you have to be selective. You have to be selective in how you spend your time, money, and energy. You have to prioritize, and focus on what matters at the cost of what doesn’t. And when it comes to other people, you won’t have bandwidth for everyone — especially not jerks. That’s right, […] The post MBA1902 Stop Working With Jerks + Free Ride Friday appeared first on The $100 MBA.

Oct 22, 2021 • 14:02

MBA1902 Stop Working With Jerks + Free Ride Friday

MBA1902 Stop Working With Jerks + Free Ride Friday

In business, you have to be selective. You have to be selective in how you spend your time, money, and energy. You have to prioritize, and focus on what matters at the cost of what doesn’t. And when it comes to other people, you won’t have bandwidth for everyone — especially not jerks. That’s right, jerks. Toolbags. A-holes. People who just aren’t nice.  Sometimes, they’re your customers. Other times, they’re your employees. They can even be your partners. But you have the sacred right — in fac

Oct 22, 2021 • 13:31

MBA1901 Running a Business as a Person of Color

MBA1901 Running a Business as a Person of Color

“Not seeing color” isn’t an option for some of us. Whether we like it or not, the experience of minority groups is different. But that’s not always a bad thing. In fact, being different can be an asset.  Overcoming the challenges unique to POC can make you the kind of entrepreneur who’s uniquely qualified to […] The post MBA1901 Running a Business as a Person of Color appeared first on The $100 MBA.

Oct 21, 2021 • 14:50

MBA1901 Running a Business as a Person of Color

MBA1901 Running a Business as a Person of Color

“Not seeing color” isn’t an option for some of us. Whether we like it or not, the experience of minority groups is different. But that’s not always a bad thing. In fact, being different can be an asset.  Overcoming the challenges unique to POC can make you the kind of entrepreneur who’s uniquely qualified to navigate other challenges. Business — especially marketing — is about perception. It’s about the courage to be yourself, and the skills to communicate with people who don’t see what you see

Oct 21, 2021 • 14:49

MBA1900 Q&A Wednesday: How do I forecast purchases and inventory of goods for future sale?

MBA1900 Q&A Wednesday: How do I forecast purchases and inventory of goods for future sale?

The first challenge of e-commerce: keeping track of inventory. It can be a nail-biting affair to predict exactly how much product to order or create, without knowing exactly how much people will buy. Too much, and you lose money on overhead. Too little, and you lose money on lost sales and slow fulfillment. How do you strike the right balance? It’s Q&A Wednesday, and we’re helping one listener find the e-commerce Goldilocks Zone. This listener runs an auto parts business, which can be particula

Oct 20, 2021 • 13:49

MBA1900 Q&A Wednesday: How do I forecast purchases and inventory of goods for future sale?

MBA1900 Q&A Wednesday: How do I forecast purchases and inventory of goods for future sale?

The first challenge of e-commerce: keeping track of inventory. It can be a nail-biting affair to predict exactly how much product to order or create, without knowing exactly how much people will buy. Too much, and you lose money on overhead. Too little, and you lose money on lost sales and slow fulfillment. How do […] The post MBA1900 Q&A Wednesday: How do I forecast purchases and inventory of goods for future sale? appeared first on The $100 MBA.

Oct 20, 2021 • 13:40

MBA1899 Do Company Policies Work?

MBA1899 Do Company Policies Work?

Company policies: do they uphold your principles and offer a guidepost for how your team conducts business? Or are they just fluff? We all know that the only real rules are the ones that actually get enforced. Is it realistic — or even necessary — to have hard-and-fast policies? Do your policies keep your team […] The post MBA1899 Do Company Policies Work? appeared first on The $100 MBA.

Oct 19, 2021 • 11:01

MBA1899 Do Company Policies Work?

MBA1899 Do Company Policies Work?

Company policies: do they uphold your principles and offer a guidepost for how your team conducts business? Or are they just fluff? We all know that the only real rules are the ones that actually get enforced. Is it realistic — or even necessary — to have hard-and-fast policies? Do your policies keep your team grounded and in line with company values, or are they just words? Is it professionalism, or pantomime? Today, we discuss how to have real policies that genuinely guide your team. In fact,

Oct 19, 2021 • 11:39

MBA1898 Must Read: Great by Choice by Jim Collins

MBA1898 Must Read: Great by Choice by Jim Collins

Every business owner has to deal with forces beyond their control. But handling what you can control is usually enough to guarantee that you can navigate whatever happens. That’s the basic premise of Great by Choice, Jim Collins’ study of businesses that thrive in unpredictable, even hostile conditions. Researched like a thorough work of academia, […] The post MBA1898 Must Read: Great by Choice by Jim Collins appeared first on The $100 MBA.

Oct 18, 2021 • 13:36

MBA1898 Must Read: Great by Choice by Jim Collins

MBA1898 Must Read: Great by Choice by Jim Collins

Every business owner has to deal with forces beyond their control. But handling what you can control is usually enough to guarantee that you can navigate whatever happens. That’s the basic premise of Great by Choice, Jim Collins’ study of businesses that thrive in unpredictable, even hostile conditions. Researched like a thorough work of academia, but written like an accessible guide for real-world entrepreneurs, Great by Choice makes one thing clear: you can succeed, come what may. You just ha

Oct 18, 2021 • 13:24

MBA1897 How to Choose The Right Tools + Free Ride Friday

MBA1897 How to Choose The Right Tools + Free Ride Friday

Which software is best? Whether it’s for web design, CRM, payment processing, fulfillment — you name it — every new business eventually runs into the question above. And yes, you can sift through company websites, review forums, and more as you search for The One.  But listen to this episode first! Today, we’re not reviewing […] The post MBA1897 How to Choose The Right Tools + Free Ride Friday appeared first on The $100 MBA.

Oct 15, 2021 • 14:37

MBA1897 How to Choose The Right Tools + Free Ride Friday

MBA1897 How to Choose The Right Tools + Free Ride Friday

Which software is best? Whether it’s for web design, CRM, payment processing, fulfillment — you name it — every new business eventually runs into the question above. And yes, you can sift through company websites, review forums, and more as you search for The One.  But listen to this episode first! Today, we’re not reviewing software. Instead, we offer a matrix, a list of questions you should ask yourself before considering any of your options. By nailing down exactly what you and your business

Oct 15, 2021 • 15:15

MBA1896 How Often Should You Email Your List?

MBA1896 How Often Should You Email Your List?

One of the biggest reasons for unsubscribes: too many emails. Of course, one of the biggest reasons for slow sales is not enough emails. So how many is enough? What’s the Goldilocks Zone for email frequency?  Healthy open and click rates are the key to online marketing. Even in the age of social, email is […] The post MBA1896 How Often Should You Email Your List? appeared first on The $100 MBA.

Oct 14, 2021 • 16:36

MBA1896 How Often Should You Email Your List?

MBA1896 How Often Should You Email Your List?

One of the biggest reasons for unsubscribes: too many emails. Of course, one of the biggest reasons for slow sales is not enough emails. So how many is enough? What’s the Goldilocks Zone for email frequency?  Healthy open and click rates are the key to online marketing. Even in the age of social, email is still the highest-converting way to reach out to your audience. But inboxes are becoming harder and harder to get into — and stay in for the long haul. Today, we discuss how to know if you’re

Oct 14, 2021 • 0:00

MBA1895 Q&A Wednesday: How Do I Get On Other Blogs?

MBA1895 Q&A Wednesday: How Do I Get On Other Blogs?

The written word: it’s still your most powerful tool for creating online traffic. But sometimes, you have to stimulate that traffic by getting your thoughts onto someone else’s site. The question is, why would anyone let you? Guest posting was huge for our business in its early days. By posting on more popular sites, Omar […] The post MBA1895 Q&A Wednesday: How Do I Get On Other Blogs? appeared first on The $100 MBA.

Oct 13, 2021 • 17:52

MBA1895 Q&A Wednesday: How Do I Get On Other Blogs?

MBA1895 Q&A Wednesday: How Do I Get On Other Blogs?

The written word: it’s still your most powerful tool for creating online traffic. But sometimes, you have to stimulate that traffic by getting your thoughts onto someone else’s site. The question is, why would anyone let you? Guest posting was huge for our business in its early days. By posting on more popular sites, Omar was able to build a foundation that made everything else possible. In fact, we still get traffic from years-old guest posts that continue to resonate — and generate leads. But

Oct 13, 2021 • 0:00

MBA1894 Was Our Virtual Team Retreat a Flop? Lessons Learned.

MBA1894 Was Our Virtual Team Retreat a Flop? Lessons Learned.

In business, you have to play the hand you’re dealt. In the age of COVID, that means moving traditionally IRL activities online. Sometimes that works out. Sometimes…not as much. Following up on our episode about why we chose to hold a virtual retreat, today we discuss the results. Our online “retreat week” just ended, and […] The post MBA1894 Was Our Virtual Team Retreat a Flop? Lessons Learned. appeared first on The $100 MBA.

Oct 12, 2021 • 15:46

MBA1894 Was Our Virtual Team Retreat a Flop? Lessons Learned.

MBA1894 Was Our Virtual Team Retreat a Flop? Lessons Learned.

In business, you have to play the hand you’re dealt. In the age of COVID, that means moving traditionally IRL activities online. Sometimes that works out. Sometimes…not as much. Following up on our episode about why we chose to hold a virtual retreat, today we discuss the results. Our online “retreat week” just ended, and we learned a few things. Some aspects of it worked well — really well.  But some in-person experiences are just irreplaceable. With dozens of employees on four continents, we

Oct 12, 2021 • 0:00

MBA1893 Guest Teacher – Ruchira Chaudhary – How To Become an Extraordinary Leader by Becoming a Great Coach

MBA1893 Guest Teacher – Ruchira Chaudhary – How To Become an Extraordinary Leader by Becoming a Great Coach

Think of yourself as a coach, and watch your team win. Too many team leaders act as “managers.” But think about how we use that term outside of business. We “manage” problems, difficulties. Our employees are neither.  Instead, our employees are investments — and they can only deliver returns when we bring out the best […] The post MBA1893 Guest Teacher – Ruchira Chaudhary – How To Become an Extraordinary Leader by Becoming a Great Coach appeared first on The $100 MBA.

Oct 11, 2021 • 18:44

MBA1893 Guest Teacher – Ruchira Chaudhary – How To Become an Extraordinary Leader by Becoming a Great Coach

MBA1893 Guest Teacher – Ruchira Chaudhary – How To Become an Extraordinary Leader by Becoming a Great Coach

Think of yourself as a coach, and watch your team win. Too many team leaders act as “managers.” But think about how we use that term outside of business. We “manage” problems, difficulties. Our employees are neither.  Instead, our employees are investments — and they can only deliver returns when we bring out the best in them. Ruchira Chaudhary is a renowned consultant who teaches leaders how to lead, rather than manage. The best way to do that? Be your team’s coach. Today, Ruchira explains exa

Oct 11, 2021 • 18:55

MBA1892 4 Lessons From Apple’s iPhone 13 Launch + Free Ride Friday

MBA1892 4 Lessons From Apple’s iPhone 13 Launch + Free Ride Friday

Apple knows what they’re doing. Love ‘em or hate ‘em, the world’s leading tech company has a unique ability to excite their own market. Each year, Apple’s fall announcement of new products and updates causes a stir — and offers incredibly valuable lessons for entrepreneurs. Today, we share 4 of those lessons. Apple events are […] The post MBA1892 4 Lessons From Apple’s iPhone 13 Launch + Free Ride Friday appeared first on The $100 MBA.

Oct 8, 2021 • 15:53

MBA1892 4 Lessons From Apple’s iPhone 13 Launch + Free Ride Friday

MBA1892 4 Lessons From Apple’s iPhone 13 Launch + Free Ride Friday

Apple knows what they’re doing. Love ‘em or hate ‘em, the world’s leading tech company has a unique ability to excite their own market. Each year, Apple’s fall announcement of new products and updates causes a stir — and offers incredibly valuable lessons for entrepreneurs. Today, we share 4 of those lessons. Apple events are worth watching for any business founder. When this company puts what they have on the table, you can glean crucial insights into their mission and strategy. Then, you can

Oct 8, 2021 • 15:48

MBA1891 Dominate Your Market by Creating a Movement

MBA1891 Dominate Your Market by Creating a Movement

Marketing isn’t just about what brings customers to your door. It’s what brings customers together that counts.  When your business model includes some element of a movement, you do better than creating leads and sales. You create a sense of community that drives long-term brand loyalty, and full-blown evangelism for your brand. In other words, your customers become your greatest marketing asset — without you even asking them to. Today, we explain how and why movement-based businesses succeed.

Oct 7, 2021 • 11:28

MBA1891 Dominate Your Market by Creating a Movement

MBA1891 Dominate Your Market by Creating a Movement

Marketing isn’t just about what brings customers to your door. It’s what brings customers together that counts.  When your business model includes some element of a movement, you do better than creating leads and sales. You create a sense of community that drives long-term brand loyalty, and full-blown evangelism for your brand. In other words, […] The post MBA1891 Dominate Your Market by Creating a Movement appeared first on The $100 MBA.

Oct 7, 2021 • 10:41

MBA1890 Q&A Wednesday: How Much Should I Spend On My Logo?

MBA1890 Q&A Wednesday: How Much Should I Spend On My Logo?

What’s a symbol worth? When you start a business, you start lean. That means making careful choices about where to spend your marketing dollars. When it comes to branding, how important is the company logo? How much is really worth investing when you have plenty of other costs? It’s Q&A Wednesday, and we’ve got a […] The post MBA1890 Q&A Wednesday: How Much Should I Spend On My Logo? appeared first on The $100 MBA.

Oct 6, 2021 • 11:29

MBA1890 Q&A Wednesday: How Much Should I Spend On My Logo?

MBA1890 Q&A Wednesday: How Much Should I Spend On My Logo?

What’s a symbol worth? When you start a business, you start lean. That means making careful choices about where to spend your marketing dollars. When it comes to branding, how important is the company logo? How much is really worth investing when you have plenty of other costs? It’s Q&A Wednesday, and we’ve got a listener with a brand-new business who needs to know. Some schools of thought say that any logo will do at first, and to wait for momentum before you go paying graphic designers. Other

Oct 6, 2021 • 12:25

MBA1889 How Peloton Became a 4 Billion Dollar Company

MBA1889 How Peloton Became a 4 Billion Dollar Company

Peloton is one of the most successful fitness business models ever.  How did they pull it off? Exercise equipment comes and goes. Most of the time, companies that sell in-home workout machines have terrible churn, as New Years’ resolutions become next year’s regrets and laundry starts to pile up on the treadmill. What makes Peloton […] The post MBA1889 How Peloton Became a 4 Billion Dollar Company appeared first on The $100 MBA.

Oct 5, 2021 • 13:26

MBA1889 How Peloton Became a 4 Billion Dollar Company

MBA1889 How Peloton Became a 4 Billion Dollar Company

Peloton is one of the most successful fitness business models ever.  How did they pull it off? Exercise equipment comes and goes. Most of the time, companies that sell in-home workout machines have terrible churn, as New Years’ resolutions become next year’s regrets and laundry starts to pile up on the treadmill. What makes Peloton different? Peloton didn’t invent the stationary bike. What they created was a community. In this episode, we unpack the recipe for success behind Peloton. Focusing o

Oct 5, 2021 • 14:28

MBA1888 Guest Teacher – Laura Lopuch – How to write a winning cold email

MBA1888 Guest Teacher – Laura Lopuch – How to write a winning cold email

Hi [First Name], Do your cold emails…work? Most people’s don’t. That’s because writing cold emails is different from any other kind of copywriting.  If you want results, you have to craft emails in a way that strikes the right tone — and doesn’t come off as a phony attempt to be personal. Fortunately, we have an expert on that. Laura Lopuch is a copywriting expert who teaches people how to turn words into wins. Having built her own business largely on the strength of her emails, Laura is here w

Oct 4, 2021 • 0:00

MBA1888 Guest Teacher – Laura Lopuch – How to write a winning cold email

MBA1888 Guest Teacher – Laura Lopuch – How to write a winning cold email

Hi [First Name], Do your cold emails…work? Most people’s don’t. That’s because writing cold emails is different from any other kind of copywriting.  If you want results, you have to craft emails in a way that strikes the right tone — and doesn’t come off as a phony attempt to be personal. Fortunately, we have […] The post MBA1888 Guest Teacher – Laura Lopuch – How to write a winning cold email appeared first on The $100 MBA.

Oct 4, 2021 • 16:36

MBA1887 Why Time Is On Your Side + Free Ride Friday

MBA1887 Why Time Is On Your Side + Free Ride Friday

Take a cue from the tortoise. Slow & steady is the way forward. Entrepreneurship is not a sprint; it’s a marathon. In fact, it’s not even a race —  it’s a lifestyle! And slower growth is the most stable kind of growth. Instead of fretting that you’re not an overnight (or over-week, or over-year) success, […] The post MBA1887 Why Time Is On Your Side + Free Ride Friday appeared first on The $100 MBA.

Oct 1, 2021 • 13:47

MBA1887 Why Time Is On Your Side + Free Ride Friday

MBA1887 Why Time Is On Your Side + Free Ride Friday

Take a cue from the tortoise. Slow & steady is the way forward. Entrepreneurship is not a sprint; it’s a marathon. In fact, it’s not even a race —  it’s a lifestyle! And slower growth is the most stable kind of growth. Instead of fretting that you’re not an overnight (or over-week, or over-year) success, take a breath, and realize that’s probably a good thing. We’ve seen businesses collapse under “catastrophic success,” where the business grows too fast to keep up with! Today, we’ll provide con

Oct 1, 2021 • 13:47

MBA1886 Post-Pandemic Business Opportunities

MBA1886 Post-Pandemic Business Opportunities

As anyone in business can tell you, all tragedies contain opportunities.  Today, we discuss how in certain situations, it’s never been easier to start a business (or expand one) — because of the pandemic. Savvy entrepreneurs can identify the gaps in the market the disaster left behind. If you’re able, the chance to fill one […] The post MBA1886 Post-Pandemic Business Opportunities appeared first on The $100 MBA.

Sep 30, 2021 • 11:15

MBA1886 Post-Pandemic Business Opportunities

MBA1886 Post-Pandemic Business Opportunities

As anyone in business can tell you, all tragedies contain opportunities.  Today, we discuss how in certain situations, it’s never been easier to start a business (or expand one) — because of the pandemic. Savvy entrepreneurs can identify the gaps in the market the disaster left behind. If you’re able, the chance to fill one of those gaps could be a once-in-a-lifetime shot. For every door that COVID has closed, it’s also opened up new paths forward for those who are willing and able to start the

Sep 30, 2021 • 12:18

MBA1885 Q&A Wednesday: How often should I publish a blog post?

MBA1885 Q&A Wednesday: How often should I publish a blog post?

Blogging is still one of the most effective (and cost-effective) kinds of content marketing. But does frequency matter? If so, how often should you post? It’s Q&A Wednesday, and we’re helping a relatively new blogger figure out how much content to pump out. In 6 months, this blogger hasn’t seen the needle move much. Does […] The post MBA1885 Q&A Wednesday: How often should I publish a blog post? appeared first on The $100 MBA.

Sep 29, 2021 • 13:28

MBA1885 Q&A Wednesday: How often should I publish a blog post?

MBA1885 Q&A Wednesday: How often should I publish a blog post?

Blogging is still one of the most effective (and cost-effective) kinds of content marketing. But does frequency matter? If so, how often should you post? It’s Q&A Wednesday, and we’re helping a relatively new blogger figure out how much content to pump out. In 6 months, this blogger hasn’t seen the needle move much. Does it make a difference if you publish every day, week, or month? The short answer is yes — but there are other, bigger factors. Everything from SEO to reader habits have changed

Sep 29, 2021 • 14:23

MBA1884 How to Collect Customer Feedback

MBA1884 How to Collect Customer Feedback

If you don’t listen to your customers, you’ll lose them. Just as true: if you listen too much to your customers…you’ll lose them. Feedback matters. What your customers say should help guide your product development, or you won’t be competitive for long. But you can’t please everybody — and you can’t let yourself be blown around like a leaf in the wind by a thousand different opinions. So what should you do? Today, we nail down an organized, scientific approach to gathering and utilizing custome

Sep 28, 2021 • 0:00

MBA1884 How to Collect Customer Feedback

MBA1884 How to Collect Customer Feedback

If you don’t listen to your customers, you’ll lose them. Just as true: if you listen too much to your customers…you’ll lose them. Feedback matters. What your customers say should help guide your product development, or you won’t be competitive for long. But you can’t please everybody — and you can’t let yourself be blown […] The post MBA1884 How to Collect Customer Feedback appeared first on The $100 MBA.

Sep 28, 2021 • 15:17

MBA1883 Extended Interview: John Jantsch- Build Your Ultimate Marketing Engine

MBA1883 Extended Interview: John Jantsch- Build Your Ultimate Marketing Engine

“Marketing.” The term is vague. New entrepreneurs don’t always know exactly what it means — let alone how to do it effectively. That’s why we’re so happy to have John Jantsch. A best-selling author, sought-after speaker, and founder of Duct Tape Marketing, John specializes in helping small businesses market effectively. In today’s extended conversation, John and Omar discuss what marketing is really for — and how to know you’re doing it right. In other words, we’re cutting through the “hacks” t

Sep 27, 2021 • 47:02

MBA1883 Extended Interview: John Jantsch- Build Your Ultimate Marketing Engine

MBA1883 Extended Interview: John Jantsch- Build Your Ultimate Marketing Engine

“Marketing.” The term is vague. New entrepreneurs don’t always know exactly what it means — let alone how to do it effectively. That’s why we’re so happy to have John Jantsch. A best-selling author, sought-after speaker, and founder of Duct Tape Marketing, John specializes in helping small businesses market effectively. In today’s extended conversation, John […] The post MBA1883 Extended Interview: John Jantsch- Build Your Ultimate Marketing Engine appeared first on The $100 MBA.

Sep 27, 2021 • 45:58

MBA1882 Why I Stopped Doing 1:1 Consulting + Free Ride Friday

MBA1882 Why I Stopped Doing 1:1 Consulting + Free Ride Friday

We love teachers. As the founders of a webinar platform (and former educators), we live and breathe coaching, training, and consulting as a business model. Our experience in that realm is what brought us into the webinar game, and continues to guide our development.  But at some point, our good ol’ Omar had to hang up his consulting hat. Today, Omar shares why he made the difficult decision to give this aspect of the business (and revenue stream) up. It’s a fantastic service and business model,

Sep 24, 2021 • 0:00

MBA1882 Why I Stopped Doing 1:1 Consulting + Free Ride Friday

MBA1882 Why I Stopped Doing 1:1 Consulting + Free Ride Friday

We love teachers. As the founders of a webinar platform (and former educators), we live and breathe coaching, training, and consulting as a business model. Our experience in that realm is what brought us into the webinar game, and continues to guide our development.  But at some point, our good ol’ Omar had to hang […] The post MBA1882 Why I Stopped Doing 1:1 Consulting + Free Ride Friday appeared first on The $100 MBA.

Sep 24, 2021 • 12:13

MBA1881 The #1 Reason Why Your Business Is Not Growing

MBA1881 The #1 Reason Why Your Business Is Not Growing

You’ve hit a plateau. Whether your business is new, established, or even getting close to the endgame, anyone can get stuck. Surprisingly, it’s often because of this one thing. When you’ve looked into everything — sales, marketing, advertising — and you just can’t figure out what’s got your wheels spinning, there’s a very good chance […] The post MBA1881 The #1 Reason Why Your Business Is Not Growing appeared first on The $100 MBA.

Sep 23, 2021 • 16:02

MBA1881 The #1 Reason Your Business Is Not Growing

MBA1881 The #1 Reason Your Business Is Not Growing

You’ve hit a plateau. Whether your business is new, established, or even getting close to the endgame, anyone can get stuck. Surprisingly, it’s often because of this one thing. When you’ve looked into everything — sales, marketing, advertising — and you just can’t figure out what’s got your wheels spinning, there’s a very good chance it’s this. It’s not something most people expect, and it might seem…weird. But you owe it to your business to consider it. We should know; as we’ll discuss, it’s h

Sep 23, 2021 • 14:28

MBA1880 Q&A Wednesday: How Do You Motivate Yourself To Keep Going?

MBA1880 Q&A Wednesday: How Do You Motivate Yourself To Keep Going?

Entrepreneurship isn’t easy.  Anyone who says so isn’t telling the whole story. Sometimes it’s difficult. Sometimes it’s boring. Sometimes you put everything you have into a campaign or product, only to watch it flop. This is a reality of business.  The question isn’t how to avoid that — it’s how to handle it. It’s Q&A Wednesday, and one listener wants to know how we keep our chins up when the going gets tough. No one — no one — is motivated all the time. In fact, it’s perfectly normal to lose

Sep 22, 2021 • 17:28

MBA1880 Q&A Wednesday: How Do You Motivate Yourself To Keep Going?

MBA1880 Q&A Wednesday: How Do You Motivate Yourself To Keep Going?

Entrepreneurship isn’t easy.  Anyone who says so isn’t telling the whole story. Sometimes it’s difficult. Sometimes it’s boring. Sometimes you put everything you have into a campaign or product, only to watch it flop. This is a reality of business.  The question isn’t how to avoid that — it’s how to handle it. It’s Q&A […] The post MBA1880 Q&A Wednesday: How Do You Motivate Yourself To Keep Going? appeared first on The $100 MBA.

Sep 22, 2021 • 16:16

MBA1879 4 Ways to Improve Your Cost To Acquire a Customer

MBA1879 4 Ways to Improve Your Cost To Acquire a Customer

Let’s lower that CAC! Your Customer Acquisition Cost is one of the biggest factors affecting your bottom line. The total investment of marketing, advertising, and sales dollars to produce a single customer is a key metric, one that has to be studied carefully. As your business grows, so can your CAC — leading to an overall plateau. Fortunately, there are things you can do about that. Today, we share 4 specific ways you can put a major dent in that number, starting now. No matter what business y

Sep 21, 2021 • 11:33

MBA1879 4 Ways to Improve Your Cost To Acquire a Customer

MBA1879 4 Ways to Improve Your Cost To Acquire a Customer

Let’s lower that CAC! Your Customer Acquisition Cost is one of the biggest factors affecting your bottom line. The total investment of marketing, advertising, and sales dollars to produce a single customer is a key metric, one that has to be studied carefully. As your business grows, so can your CAC — leading to an […] The post MBA1879 4 Ways to Improve Your Cost To Acquire a Customer appeared first on The $100 MBA.

Sep 21, 2021 • 11:34

MBA1878 Must Read: The Biggest Bluff by Maria Konnikova

MBA1878 Must Read: The Biggest Bluff by Maria Konnikova

Is poker the best analogy for entrepreneurship? The Biggest Bluff makes a very strong case for “yes.”  This fascinating memoir about a total novice’s quest to get really good at something is stuffed with insights that any business owner can learn from. By going from amateur to champion, Maria Konnikova demonstrated that in poker and business, it’s not all about the hand you’re dealt.  It’s about sticking to the plan. Tune in, and hear how one person’s poker journey offers a perfect formula for

Sep 20, 2021 • 17:01

MBA1878 Must Read: The Biggest Bluff by Maria Konnikova

MBA1878 Must Read: The Biggest Bluff by Maria Konnikova

Is poker the best analogy for entrepreneurship? The Biggest Bluff makes a very strong case for “yes.”  This fascinating memoir about a total novice’s quest to get really good at something is stuffed with insights that any business owner can learn from. By going from amateur to champion, Maria Konnikova demonstrated that in poker and […] The post MBA1878 Must Read: The Biggest Bluff by Maria Konnikova appeared first on The $100 MBA.

Sep 20, 2021 • 17:02

MBA1877 Is Your Business Idea Good Enough? + Free Ride Friday

MBA1877 Is Your Business Idea Good Enough? + Free Ride Friday

In business, it’s not the idea that leads to success. It’s the execution. That said, not all ideas are equally viable — which is why it’s important to change how we think about “good” or “bad” product and service ideas. A product that seems ridiculous might strike a chord with consumers (remember pet rocks?). Likewise, the graveyard of failed businesses is full of seemingly great ideas that people just didn’t buy into.  So how can you tell what’ll actually work? Today, we discuss how to determi

Sep 17, 2021 • 0:00

MBA1877 Is Your Business Idea Good Enough? + Free Ride Friday

MBA1877 Is Your Business Idea Good Enough? + Free Ride Friday

In business, it’s not the idea that leads to success. It’s the execution. That said, not all ideas are equally viable — which is why it’s important to change how we think about “good” or “bad” product and service ideas. A product that seems ridiculous might strike a chord with consumers (remember pet rocks?). Likewise, […] The post MBA1877 Is Your Business Idea Good Enough? + Free Ride Friday appeared first on The $100 MBA.

Sep 17, 2021 • 14:27

MBA1876 How To Address Poor Performance From a Team Member

MBA1876 How To Address Poor Performance From a Team Member

As a business owner, you set the standards. But what do you do when an employee — even one you like and respect — isn’t clearing the bar? It’s one of the most uncomfortable aspects of running a business. But it’s also pretty much inevitable. Team members will fail you sometimes. The key is to fix it through collaboration, not just correction. We call our staff a “team” for a reason. Part of supporting your teammates is helping them do their best work. Because the truth is, most screwups aren’t

Sep 16, 2021 • 19:46

MBA1876 How To Address Poor Performance From a Team Member

MBA1876 How To Address Poor Performance From a Team Member

As a business owner, you set the standards. But what do you do when an employee — even one you like and respect — isn’t clearing the bar? It’s one of the most uncomfortable aspects of running a business. But it’s also pretty much inevitable. Team members will fail you sometimes. The key is to […] The post MBA1876 How To Address Poor Performance From a Team Member appeared first on The $100 MBA.

Sep 16, 2021 • 19:18

MBA1875 Q&A Wednesday: Who has been your biggest mentor in business?

MBA1875 Q&A Wednesday: Who has been your biggest mentor in business?

We think of entrepreneurs as people who go their own way. But in truth, no one becomes successful entirely on their own. It’s Q&A Wednesday, and one listener wants to know who taught, coached, and inspired Omar into the entrepreneur he is today. We all stand on the shoulders of our teachers, whether or not we’re formal students. In his business journey, Omar is no exception. But he has to give credit to more than one person! Today, Omar discusses a few people who had the biggest impact on his d

Sep 15, 2021 • 0:00

MBA1875 Q&A Wednesday: Who has been your biggest mentor in business?

MBA1875 Q&A Wednesday: Who has been your biggest mentor in business?

We think of entrepreneurs as people who go their own way. But in truth, no one becomes successful entirely on their own. It’s Q&A Wednesday, and one listener wants to know who taught, coached, and inspired Omar into the entrepreneur he is today. We all stand on the shoulders of our teachers, whether or not […] The post MBA1875 Q&A Wednesday: Who has been your biggest mentor in business? appeared first on The $100 MBA.

Sep 15, 2021 • 14:16

MBA1874 Is Your Business Website Mobile First?

MBA1874 Is Your Business Website Mobile First?

Most online traffic is on mobile. That trend shows no signs of slowing down; Google even prioritizes mobile-friendliness when ranking for SEO. For many consumers, mobile devices are the primary, if not only devices they use. Whatever you’re doing online, it needs to fit and work as beautifully on an iPhone as on a desktop. […] The post MBA1874 Is Your Business Website Mobile First? appeared first on The $100 MBA.

Sep 14, 2021 • 13:37

MBA1874 Is Your Business Website Mobile First?

MBA1874 Is Your Business Website Mobile First?

Most online traffic is on mobile. That trend shows no signs of slowing down; Google even prioritizes mobile-friendliness when ranking for SEO. For many consumers, mobile devices are the primary, if not only devices they use. Whatever you’re doing online, it needs to fit and work as beautifully on an iPhone as on a desktop. Today, we explore how. We’ll talk about how to take a look at your site, and make sure your mobile game is as strong (or stronger) than your desktop game. In terms of looks,

Sep 14, 2021 • 0:00

MBA1873 Guest Teacher – Anne Candido and April Martini – How to Cultivate Your Personal Brand

MBA1873 Guest Teacher – Anne Candido and April Martini – How to Cultivate Your Personal Brand

It’s about the person, not just the business. After all, your business can change. You can go through endless iterations of what you sell, but the one constant is who you are. If you can build a strong personal brand, it’ll follow you no matter where entrepreneurship takes you. Today, we bring on a pair […] The post MBA1873 Guest Teacher – Anne Candido and April Martini – How to Cultivate Your Personal Brand appeared first on The $100 MBA.

Sep 13, 2021 • 16:14

MBA1873 Guest Teacher – Anne Candido and April Martini – How to Cultivate Your Personal Brand

MBA1873 Guest Teacher – Anne Candido and April Martini – How to Cultivate Your Personal Brand

It’s about the person, not just the business. After all, your business can change. You can go through endless iterations of what you sell, but the one constant is who you are. If you can build a strong personal brand, it’ll follow you no matter where entrepreneurship takes you. Today, we bring on a pair of experts to help with that. Anne Candido and April Martini are the founders of branding and marketing firm ForthRight People. In this episode, Anne and April explain how to figure out what you

Sep 13, 2021 • 16:32

MBA1872 Lessons Learned After COVID Killed My Conference + Free Ride Friday

MBA1872 Lessons Learned After COVID Killed My Conference + Free Ride Friday

Sometimes, life kicks your business in the teeth. We planned what we thought would be an awesome conference for entrepreneurs in Australia. Then came the Delta variant. With the country plunged rapidly back into lockdown purgatory, everything we’d worked for was dusted. Well, not everything. Today, we discuss how to navigate a big blow to […] The post MBA1872 Lessons Learned After COVID Killed My Conference + Free Ride Friday appeared first on The $100 MBA.

Sep 10, 2021 • 17:37

MBA1872 Lessons Learned After COVID Killed My Conference + Free Ride Friday

MBA1872 Lessons Learned After COVID Killed My Conference + Free Ride Friday

Sometimes, life kicks your business in the teeth. We planned what we thought would be an awesome conference for entrepreneurs in Australia. Then came the Delta variant. With the country plunged rapidly back into lockdown purgatory, everything we’d worked for was dusted. Well, not everything. Today, we discuss how to navigate a big blow to your business plans. Yes, getting the shaft from fate sucks, but you can always salvage something — even if it’s just a valuable lesson or two.  Hear how we h

Sep 10, 2021 • 18:09

MBA1871 How To Know What Really Matters in Your Business

MBA1871 How To Know What Really Matters in Your Business

If you don’t focus on what matters most, what matters least will take up your time. That’s one of the first — and one of the hardest — lessons entrepreneurs have to learn. We all have limited time, energy, and resources. We have to prioritize. Because the uncomfortable truth is that when everything is important, […] The post MBA1871 How To Know What Really Matters in Your Business appeared first on The $100 MBA.

Sep 9, 2021 • 14:33

MBA1871 How To Know What Really Matters in Your Business

MBA1871 How To Know What Really Matters in Your Business

If you don’t focus on what matters most, what matters least will take up your time. That’s one of the first — and one of the hardest — lessons entrepreneurs have to learn. We all have limited time, energy, and resources. We have to prioritize. Because the uncomfortable truth is that when everything is important, nothing is. It’s easy to let non-priority tasks suck up your entire day.  Today, we share a simple formula for figuring out what makes the “Must Do” list. It’s nothing more than answeri

Sep 9, 2021 • 14:50

MBA1870 Q&A Wednesday: Why did you start a software company? Should I start one too?

MBA1870 Q&A Wednesday: Why did you start a software company? Should I start one too?

Your “why” is everything. If you don’t have a single, super-clear motivation for building your business, it gets very hard to stick with it. Entrepreneurship is a commitment that requires constant motivation. It’s Q&A Wednesday, and we’ve got a listener who understands that. They’re thinking about getting into the software game, but there’s one missing piece: the big “why.” The interest is there, the vision is there. But this listener is smart enough to recognize that that’s not enough. Not eno

Sep 8, 2021 • 17:00

MBA1870 Q&A Wednesday: Why did you start a software company? Should I start one too?

MBA1870 Q&A Wednesday: Why did you start a software company? Should I start one too?

Your “why” is everything. If you don’t have a single, super-clear motivation for building your business, it gets very hard to stick with it. Entrepreneurship is a commitment that requires constant motivation. It’s Q&A Wednesday, and we’ve got a listener who understands that. They’re thinking about getting into the software game, but there’s one missing […] The post MBA1870 Q&A Wednesday: Why did you start a software company? Should I start one too? appeared first on The $100 MBA.

Sep 8, 2021 • 16:30

MBA1869 My Typical Work Week

MBA1869 My Typical Work Week

Let’s talk time management. It’s one of the pillars of a successful entrepreneurial lifestyle.  Today, our intrepid host Omar shares his exact weekly schedule. Hear how he manages to fit work, fitness, rest, and yes…even fun into his tight daily routine.  Is an entrepreneur’s life a total grind? Or a laptop-on-the-beach fantasy? Or something in […] The post MBA1869 My Typical Work Week appeared first on The $100 MBA.

Sep 7, 2021 • 19:41

MBA1869 My Typical Work Week

MBA1869 My Typical Work Week

Let’s talk time management. It’s one of the pillars of a successful entrepreneurial lifestyle.  Today, our intrepid host Omar shares his exact weekly schedule. Hear how he manages to fit work, fitness, rest, and yes…even fun into his tight daily routine.  Is an entrepreneur’s life a total grind? Or a laptop-on-the-beach fantasy? Or something in between? In this episode, you’ll learn why flexibility is just as important as consistency, and how to balance the two. Your schedule doesn’t have to lo

Sep 7, 2021 • 21:50

MBA1868 Guest Teacher – Hanneke Antonelli – How to Cultivate a Strategic Mindset to Accomplish Anything

MBA1868 Guest Teacher – Hanneke Antonelli – How to Cultivate a Strategic Mindset to Accomplish Anything

One thing successful entrepreneurs have in common? They’re strategists. They don’t just create or execute strategies. They see the entire world through a strategic lens, a mindset that’s constantly figuring out how to get it done — whatever “it” is.  Hanneke Antonelli is a celebrated life and business coach who specializes in strategic thinking. Today, she’s got a guest lesson that teaches you how to turn your thoughts into action, your wants into results.  Using a relatively simple formula, yo

Sep 6, 2021 • 21:49

MBA1868 Guest Teacher – Hanneke Antonelli – How to Cultivate a Strategic Mindset to Accomplish Anything

MBA1868 Guest Teacher – Hanneke Antonelli – How to Cultivate a Strategic Mindset to Accomplish Anything

One thing successful entrepreneurs have in common? They’re strategists. They don’t just create or execute strategies. They see the entire world through a strategic lens, a mindset that’s constantly figuring out how to get it done — whatever “it” is.  Hanneke Antonelli is a celebrated life and business coach who specializes in strategic thinking. Today, […] The post MBA1868 Guest Teacher – Hanneke Antonelli – How to Cultivate a Strategic Mindset to Accomplish Anything appeared f

Sep 6, 2021 • 20:26

MBA1867 How I Create Video Lead Magnets That Convert Part 2 + Free Ride Friday

MBA1867 How I Create Video Lead Magnets That Convert Part 2 + Free Ride Friday

Does your content marketing include videos?  If not, it’s time to change that! We’re continuing with our deep-dive lesson on creating video marketing assets. Yesterday, we focused on the video itself and its content. Today, we explain where to put that video on your website, and how to turn it into a lead-generating machine. The best part? Once it’s set up, the rest mostly takes care of itself. Learn exactly what to do with your video, step by step. From the web pages you’ll need, to the email

Sep 3, 2021 • 14:30

MBA1867 How I Create Video Lead Magnets That Convert Part 2 + Free Ride Friday

MBA1867 How I Create Video Lead Magnets That Convert Part 2 + Free Ride Friday

Does your content marketing include videos?  If not, it’s time to change that! We’re continuing with our deep-dive lesson on creating video marketing assets. Yesterday, we focused on the video itself and its content. Today, we explain where to put that video on your website, and how to turn it into a lead-generating machine. The […] The post MBA1867 How I Create Video Lead Magnets That Convert Part 2 + Free Ride Friday appeared first on The $100 MBA.

Sep 3, 2021 • 14:22

MBA1866 How I Create Video Lead Magnets That Convert Part 1

MBA1866 How I Create Video Lead Magnets That Convert Part 1

Not sure how to start video marketing? We got you. Today is the first half of a 2-part, in-depth lesson on setting up a video lead magnet. From nailing the content to creating a complete funnel, this is your guide to creating customers by creating great videos! We’ll explain how it’s done step by step, […] The post MBA1866 How I Create Video Lead Magnets That Convert Part 1 appeared first on The $100 MBA.

Sep 2, 2021 • 14:31

MBA1866 How I Create Video Lead Magnets That Convert Part 1

MBA1866 How I Create Video Lead Magnets That Convert Part 1

Not sure how to start video marketing? We got you. Today is the first half of a 2-part, in-depth lesson on setting up a video lead magnet. From nailing the content to creating a complete funnel, this is your guide to creating customers by creating great videos! We’ll explain how it’s done step by step, exactly the way we produce videos for our own products.  In this episode, we focus on the actual video production, including all the tools and programs we use. Beginning with the right choice of

Sep 2, 2021 • 15:17

MBA1865 Q&A Wednesday: Should I buy a failing business?

MBA1865 Q&A Wednesday: Should I buy a failing business?

They say you “get what you pay for.”  But what if you could get much, much more? It’s Q&A Wednesday, and we’ve got a listener with a (possible) opportunity. An e-commerce store is on its last legs, and the owner has it up for sale — at a discount. But what makes the price so […] The post MBA1865 Q&A Wednesday: Should I buy a failing business? appeared first on The $100 MBA.

Sep 1, 2021 • 13:08

MBA1865 Q&A Wednesday: Should I buy a failing business?

MBA1865 Q&A Wednesday: Should I buy a failing business?

They say you “get what you pay for.”  But what if you could get much, much more? It’s Q&A Wednesday, and we’ve got a listener with a (possible) opportunity. An e-commerce store is on its last legs, and the owner has it up for sale — at a discount. But what makes the price so right is also what makes it a tough decision.  How can you know if a business is worth buying, at any price? Today, we lay out exactly what questions to ask, what data to gather, and everything else you need to know before

Sep 1, 2021 • 14:44

MBA1864 How To Know Which Opportunities to Say ‘No’ To

MBA1864 How To Know Which Opportunities to Say ‘No’ To

As your business grows, so will the contents of your inbox. Offers to collaborate, sponsor, or just network will pile up quickly. It’s a good problem to have, but it’s still a problem!  Time is your most valuable resource. To protect it, you need a consistent, efficient system for dealing with all the opportunities people will throw your way. And eventually, you’ll be saying “no” to the vast majority of them — so you’d better get good at it. Today, Omar shares his system for quickly identifying

Aug 31, 2021 • 15:33

MBA1864 How To Know Which Opportunities to Say ‘No’ To

MBA1864 How To Know Which Opportunities to Say ‘No’ To

As your business grows, so will the contents of your inbox. Offers to collaborate, sponsor, or just network will pile up quickly. It’s a good problem to have, but it’s still a problem!  Time is your most valuable resource. To protect it, you need a consistent, efficient system for dealing with all the opportunities people […] The post MBA1864 How To Know Which Opportunities to Say ‘No’ To appeared first on The $100 MBA.

Aug 31, 2021 • 14:23

[Bonus Episode] From the Nicole & Kate Can Relate Podcast: Overwhelm: Can I make it go away?

[Bonus Episode] From the Nicole & Kate Can Relate Podcast: Overwhelm: Can I make it go away?

Overwhelmed? You’re not alone.  Today, we’re thrilled to present a special bonus episode featuring a brand new podcast from the $100 MBA family. Nicole & Kate Can Relate tackles the big issues around entrepreneurship, from the perspectives of two highly driven women navigating the challenges of working and living by their own designs.  Listen as […] The post [Bonus Episode] From the Nicole & Kate Can Relate Podcast: Overwhelm: Can I make it go away? appeared first on The $100 MBA.

Aug 30, 2021 • 46:39

[Bonus Episode] From the Nicole & Kate Can Relate Podcast: Overwhelm: Can I make it go away?

[Bonus Episode] From the Nicole & Kate Can Relate Podcast: Overwhelm: Can I make it go away?

Overwhelmed? You’re not alone.  Today, we’re thrilled to present a special bonus episode featuring a brand new podcast from the $100 MBA family. Nicole & Kate Can Relate tackles the big issues around entrepreneurship, from the perspectives of two highly driven women navigating the challenges of working and living by their own designs.  Listen as our very own Nicole Baldinu and EOFire’s Kate Erickson offer other entrepreneurs support, insight, and inspiration by sharing their conversations — inc

Aug 30, 2021 • 0:00

MBA1863 Guest Teacher – Walter Hill, Jr. – How To Maximize Profits With Red Flagging

MBA1863 Guest Teacher – Walter Hill, Jr. – How To Maximize Profits With Red Flagging

Businesses don’t die overnight. Usually, it happens gradually. It takes a year, or two, or five. That’s because what kills a business isn’t always something big, obvious, or dramatic. Systemic flaws, nagging problems, and other issues that seem small — but add up over time — are the most likely culprit.  So how can you […] The post MBA1863 Guest Teacher – Walter Hill, Jr. – How To Maximize Profits With Red Flagging appeared first on The $100 MBA.

Aug 30, 2021 • 18:56

MBA1863 Guest Teacher – Walter Hill, Jr. – How To Maximize Profits With Red Flagging

MBA1863 Guest Teacher – Walter Hill, Jr. – How To Maximize Profits With Red Flagging

Businesses don’t die overnight. Usually, it happens gradually. It takes a year, or two, or five. That’s because what kills a business isn’t always something big, obvious, or dramatic. Systemic flaws, nagging problems, and other issues that seem small — but add up over time — are the most likely culprit.  So how can you protect your business?  How can you identify and address the problems you might not even see ‘till it’s too late?  Today’s guest teacher has an answer. Walter Hill, Jr. is a seco

Aug 30, 2021 • 0:00

MBA1862 5 Side Hustling Habits That Helped Me Quit My Job + Free Ride Friday

MBA1862 5 Side Hustling Habits That Helped Me Quit My Job + Free Ride Friday

The dream is real. Transitioning from regular work to entrepreneurship is totally doable.  How do we know? Because good ol’ Omar did it. Today, Omar shares 5 things he did to make that transition possible. While he was still employed as an educator, he had to find ways to get the most out of his […] The post MBA1862 5 Side Hustling Habits That Helped Me Quit My Job + Free Ride Friday appeared first on The $100 MBA.

Aug 27, 2021 • 17:44

MBA1862 5 Side Hustling Habits That Helped Me Quit My Job + Free Ride Friday

MBA1862 5 Side Hustling Habits That Helped Me Quit My Job + Free Ride Friday

The dream is real. Transitioning from regular work to entrepreneurship is totally doable.  How do we know? Because good ol’ Omar did it. Today, Omar shares 5 things he did to make that transition possible. While he was still employed as an educator, he had to find ways to get the most out of his limited time, energy, and motivation. It wasn’t totally easy, but with a few good habits, it worked. Your turn. Hear these 5 habits, and learn how you can gradually shift out of conventional work to ful

Aug 27, 2021 • 0:00

MBA1861 How I Got My First 1,000 Podcast Subscribers

MBA1861 How I Got My First 1,000 Podcast Subscribers

We all start with zero. Whether it’s your email list, blog readership, social followers, or — yes indeed — podcast listeners, building a real fanbase takes work. The good news? While money can buy attention, it can’t buy engagement or loyalty. Only quality content can do that. But how do you bring the people to […] The post MBA1861 How I Got My First 1,000 Podcast Subscribers appeared first on The $100 MBA.

Aug 26, 2021 • 18:06

MBA1861 How I Got My First 1,000 Podcast Subscribers

MBA1861 How I Got My First 1,000 Podcast Subscribers

We all start with zero. Whether it’s your email list, blog readership, social followers, or — yes indeed — podcast listeners, building a real fanbase takes work. The good news? While money can buy attention, it can’t buy engagement or loyalty. Only quality content can do that. But how do you bring the people to the content?  Today, we share how we went from 0 to 1k. We didn’t have much by way of a budget, but we did have something valuable to share. 7 years and 1,800 + episodes later, we look b

Aug 26, 2021 • 0:00

MBA1860 Q&A Wednesday: COVID lockdowns are crushing my business. How do I survive?

MBA1860 Q&A Wednesday: COVID lockdowns are crushing my business. How do I survive?

The “old normal” isn’t coming back anytime soon. With Australia and other countries remaining in lockdown, and cases rising even in re-opened places, COVID isn’t in the rearview just yet. That means businesses whose models were upended by the pandemic have to hold out — and adapt — a while longer. Case in point: today’s […] The post MBA1860 Q&A Wednesday: COVID lockdowns are crushing my business. How do I survive? appeared first on The $100 MBA.

Aug 25, 2021 • 14:37

MBA1860 Q&A Wednesday: COVID lockdowns are crushing my business. How do I survive?

MBA1860 Q&A Wednesday: COVID lockdowns are crushing my business. How do I survive?

The “old normal” isn’t coming back anytime soon. With Australia and other countries remaining in lockdown, and cases rising even in re-opened places, COVID isn’t in the rearview just yet. That means businesses whose models were upended by the pandemic have to hold out — and adapt — a while longer. Case in point: today’s Q&A Wednesday listener. As the owner of a co-work space, our listener seems to be in one of the worst positions possible during a pandemic. After all, the business model depends

Aug 25, 2021 • 13:04

MBA1859 Implementing Product-Led Growth in Your Business

MBA1859 Implementing Product-Led Growth in Your Business

It’s time to show, not just tell. “Product-led” growth is exactly what it sounds like: letting the product itself be its own primary marketing and sales asset. But while most of us associate the “freemium” model with software products, any product can “lead” growth. You just have to figure out how. That’s what this episode […] The post MBA1859 Implementing Product-Led Growth in Your Business appeared first on The $100 MBA.

Aug 24, 2021 • 9:34

MBA1859 Implementing Product-Led Growth in Your Business

MBA1859 Implementing Product-Led Growth in Your Business

It’s time to show, not just tell. “Product-led” growth is exactly what it sounds like: letting the product itself be its own primary marketing and sales asset. But while most of us associate the “freemium” model with software products, any product can “lead” growth. You just have to figure out how. That’s what this episode is all about. With examples from various businesses — not just the software kind — we explain how you can let your product do the talking. More than ever, consumers don’t wan

Aug 24, 2021 • 8:21

MBA1858 Must Read: Hustle Harder, Hustle Smarter by Curtis “50 Cent” Jackson

MBA1858 Must Read: Hustle Harder, Hustle Smarter by Curtis “50 Cent” Jackson

This week, we take a look at a well-reviewed book from a surprising source: rapper turned entrepreneur 50 Cent. Despite growing up in abject poverty and having zero formal business education, Curtis Jackson leveraged what little opportunities he had to achieve wealth. But more importantly, he didn’t just make money. He created a diverse portfolio […] The post MBA1858 Must Read: Hustle Harder, Hustle Smarter by Curtis “50 Cent” Jackson appeared first on The $100 MBA.

Aug 23, 2021 • 13:08

MBA1858 Must Read: Hustle Harder, Hustle Smarter by Curtis “50 Cent” Jackson

MBA1858 Must Read: Hustle Harder, Hustle Smarter by Curtis “50 Cent” Jackson

This week, we take a look at a well-reviewed book from a surprising source: rapper turned entrepreneur 50 Cent. Despite growing up in abject poverty and having zero formal business education, Curtis Jackson leveraged what little opportunities he had to achieve wealth. But more importantly, he didn’t just make money. He created a diverse portfolio of assets and revenue streams that continues to evolve. …and so should you. Today, we share some of the most powerful insights from Hustle Harder, Hus

Aug 23, 2021 • 11:55

MBA1857 How To Make More Time For Health & Wellness  + Free Ride Friday

MBA1857 How To Make More Time For Health & Wellness + Free Ride Friday

One of the worst mistakes an entrepreneur can make? Treating mental health like an afterthought instead of a priority. After yesterday’s talk on the importance of mental well-being, it’s time to address one big problem: finding the time. Business founders have tight schedules and heaps of responsibility — especially if you’re side-hustling or have a […] The post MBA1857 How To Make More Time For Health & Wellness + Free Ride Friday appeared first on The $100 MBA.

Aug 20, 2021 • 20:43

MBA1857 How To Make More Time For Health & Wellness  + Free Ride Friday

MBA1857 How To Make More Time For Health & Wellness + Free Ride Friday

One of the worst mistakes an entrepreneur can make? Treating mental health like an afterthought instead of a priority. After yesterday’s talk on the importance of mental well-being, it’s time to address one big problem: finding the time. Business founders have tight schedules and heaps of responsibility — especially if you’re side-hustling or have a family. We get that. Today, we share a few things even the busiest founders can do! You can’t reach your potential if you’re mentally drained or ov

Aug 20, 2021 • 19:50

MBA1856 Mental Health and Your Business

MBA1856 Mental Health and Your Business

Call it healthy, or call it smart business. Either way, looking after the mental and emotional well-being of your team is critical. Today, we explore how to do that. Year after year, research confirms what we’ve always known: mental health affects the bottom line. A good leader takes an active role in ensuring the internal stability of both themselves and their team — because it’s compassionate, but also because it’s smart. Mental health is a human right and a business asset. Join us as we defi

Aug 19, 2021 • 0:00

MBA1856 Mental Health and Your Business

MBA1856 Mental Health and Your Business

Call it healthy, or call it smart business. Either way, looking after the mental and emotional well-being of your team is critical. Today, we explore how to do that. Year after year, research confirms what we’ve always known: mental health affects the bottom line. A good leader takes an active role in ensuring the internal […] The post MBA1856 Mental Health and Your Business appeared first on The $100 MBA.

Aug 19, 2021 • 14:49

MBA1855 Q&A Wednesday: Is Amazon FBA a viable business?

MBA1855 Q&A Wednesday: Is Amazon FBA a viable business?

What if Amazon was your garage…and post office? “Fulfillment by Amazon:” If you haven’t heard by now, Amazon offers an e-commerce option for those who prefer to outsource the logistics. From warehousing to shipping and returns, Amazon will handle it all for your business — for a price, of course. Is it worth it? It’s […] The post MBA1855 Q&A Wednesday: Is Amazon FBA a viable business? appeared first on The $100 MBA.

Aug 18, 2021 • 12:25

MBA1855 Q&A Wednesday: Is Amazon FBA a viable business?

MBA1855 Q&A Wednesday: Is Amazon FBA a viable business?

What if Amazon was your garage…and post office? “Fulfillment by Amazon:” If you haven’t heard by now, Amazon offers an e-commerce option for those who prefer to outsource the logistics. From warehousing to shipping and returns, Amazon will handle it all for your business — for a price, of course. Is it worth it? It’s Q&A Wednesday, and we’ve got a listener who wants to know if the FBA model is really viable. In this episode, we take a closer look at FBA, its advantages and disadvantages, and wh

Aug 18, 2021 • 11:49

MBA1854 Can You Future Proof Your Business?

MBA1854 Can You Future Proof Your Business?

Can you create an invincible business? Is there any way to make it so that no matter what happens, your business can survive? From pandemics to market shifts to new tech, the dangers to a startup are varied and unpredictable. How can you prepare for the worst-case scenario(s)? Today, we discuss what you can do to be ready. Of course, you can’t prepare your business for literally anything. But you can make a few smart choices that position your business to endure. With tips, strategies, and exam

Aug 17, 2021 • 13:13

MBA1854 Can You Future Proof Your Business?

MBA1854 Can You Future Proof Your Business?

Can you create an invincible business? Is there any way to make it so that no matter what happens, your business can survive? From pandemics to market shifts to new tech, the dangers to a startup are varied and unpredictable. How can you prepare for the worst-case scenario(s)? Today, we discuss what you can do […] The post MBA1854 Can You Future Proof Your Business? appeared first on The $100 MBA.

Aug 17, 2021 • 12:34

MBA1853 Extended Interview: John O’Nolan – Building a Wildly Successful Yet Balanced Business

MBA1853 Extended Interview: John O’Nolan – Building a Wildly Successful Yet Balanced Business

Most people build a business to make money. But what if someone simply tried to build a better solution for a certain audience? What if someone’s idea of success is a better, healthier balance between life, work, and one’s impact on an industry? What if profit wasn’t the priority? John O’Nolan was Deputy Head of Design at WordPress. In terms of business, he “made it” by anyone’s definition of success. But he wanted to make something else — something that didn’t exist for the sole purpose of cre

Aug 16, 2021 • 1:04:08

MBA1853 Extended Interview: John O’Nolan – Building a Wildly Successful Yet Balanced Business

MBA1853 Extended Interview: John O’Nolan – Building a Wildly Successful Yet Balanced Business

Most people build a business to make money. But what if someone simply tried to build a better solution for a certain audience? What if someone’s idea of success is a better, healthier balance between life, work, and one’s impact on an industry? What if profit wasn’t the priority? John O’Nolan was Deputy Head of […] The post MBA1853 Extended Interview: John O’Nolan – Building a Wildly Successful Yet Balanced Business appeared first on The $100 MBA.

Aug 16, 2021 • 1:04:46

MBA1852 Why You Should Invest in Video Marketing  + Free Ride Friday

MBA1852 Why You Should Invest in Video Marketing + Free Ride Friday

Don’t play catch-up. Get into video marketing now! It’s easier than ever — and probably easier for you than you might think. Whether it’s videos on your website, a YouTube channel, or social content, video is almost as important as written content when it comes to wooing your audience. Today, we discuss how to develop […] The post MBA1852 Why You Should Invest in Video Marketing + Free Ride Friday appeared first on The $100 MBA.

Aug 13, 2021 • 13:56

MBA1852 Why You Should Invest in Video Marketing  + Free Ride Friday

MBA1852 Why You Should Invest in Video Marketing + Free Ride Friday

Don’t play catch-up. Get into video marketing now! It’s easier than ever — and probably easier for you than you might think. Whether it’s videos on your website, a YouTube channel, or social content, video is almost as important as written content when it comes to wooing your audience. Today, we discuss how to develop and execute your video marketing strategy. More importantly, we discuss why video is so powerful. As voice recognition and video searchability gets more sophisticated, your videos

Aug 13, 2021 • 12:58

MBA1851 Why We Built a Virtual Office (& How You Can Too)

MBA1851 Why We Built a Virtual Office (& How You Can Too)

Want that “real” office feel — even though your team is remote? Enter the Virtual Office. As a completely remote company since…well, ever, we were looking for ways to keep our distributed team connected long before the pandemic. Recently, we experimented with something new along those lines. And it worked beautifully! Today, we share how […] The post MBA1851 Why We Built a Virtual Office (& How You Can Too) appeared first on The $100 MBA.

Aug 12, 2021 • 10:39

MBA1851 Why We Built a Virtual Office (& How You Can Too)

MBA1851 Why We Built a Virtual Office (& How You Can Too)

Want that “real” office feel — even though your team is remote? Enter the Virtual Office. As a completely remote company since…well, ever, we were looking for ways to keep our distributed team connected long before the pandemic. Recently, we experimented with something new along those lines. And it worked beautifully! Today, we share how we set it up. While we use lots of asynchronous tools and procedures, sometimes it’s better to just get together. That’s why we took the time to establish a “p

Aug 12, 2021 • 10:14

MBA1850 Q&A Wednesday: How do I pull myself away from my computer?

MBA1850 Q&A Wednesday: How do I pull myself away from my computer?

Anyone can get sucked into the black hole of “never done” — especially when things are going well. It’s Q&A Wednesday! We’ve got a listener who’s seeing success, but finds themselves ensnared by it. As the business gains momentum and the stakes become higher, this listener feels more and more pressure to stay at work, all the time. We need to fix that. Growing your business is not about taking on more and more work. It’s about establishing systems and teams that can support growth — while maint

Aug 11, 2021 • 10:41

MBA1850 Q&A Wednesday: How do I pull myself away from my computer?

MBA1850 Q&A Wednesday: How do I pull myself away from my computer?

Anyone can get sucked into the black hole of “never done” — especially when things are going well. It’s Q&A Wednesday! We’ve got a listener who’s seeing success, but finds themselves ensnared by it. As the business gains momentum and the stakes become higher, this listener feels more and more pressure to stay at work, […] The post MBA1850 Q&A Wednesday: How do I pull myself away from my computer? appeared first on The $100 MBA.

Aug 11, 2021 • 12:51

MBA1849 How I Create Presentation Slides in 15 Minutes

MBA1849 How I Create Presentation Slides in 15 Minutes

When you think about creating slides, remember ‘Parkinson’s Law.’ It basically states that a task will expand to fill the time you allow for it. Few tasks demonstrate Parkinson’s law better than creating slide presentations! Putting together a great slideshow can take hours — if you let it. Today, we explain how to put some […] The post MBA1849 How I Create Presentation Slides in 15 Minutes appeared first on The $100 MBA.

Aug 10, 2021 • 13:04

MBA1849 How I Create Presentation Slides in 15 Minutes

MBA1849 How I Create Presentation Slides in 15 Minutes

When you think about creating slides, remember ‘Parkinson’s Law.’ It basically states that a task will expand to fill the time you allow for it. Few tasks demonstrate Parkinson’s law better than creating slide presentations! Putting together a great slideshow can take hours — if you let it. Today, we explain how to put some boundaries on the time you spend in PowerPoint (or Keynote, or Google Slides, or our personal fave, Canva). Best of all, this isn’t a shortcut, per se. You don’t sacrifice a

Aug 10, 2021 • 13:16

MBA1848 Extended Interview: Michael Port – Grow Your Business by Becoming a Referable Speaker

MBA1848 Extended Interview: Michael Port – Grow Your Business by Becoming a Referable Speaker

Want authority in your space? There’s no substitute for being a great speaker. Of course, being great at speaking is like being great at anything. It doesn’t happen by accident! And you’ll probably need a little advice — maybe even a little coaching. Fortunately, there’s Michael Port. Michael has built a business empire as the […] The post MBA1848 Extended Interview: Michael Port – Grow Your Business by Becoming a Referable Speaker appeared first on The $100 MBA.

Aug 9, 2021 • 1:22:00

MBA1848 Extended Interview: Michael Port – Grow Your Business by Becoming a Referable Speaker

MBA1848 Extended Interview: Michael Port – Grow Your Business by Becoming a Referable Speaker

Want authority in your space? There’s no substitute for being a great speaker. Of course, being great at speaking is like being great at anything. It doesn’t happen by accident! And you’ll probably need a little advice — maybe even a little coaching. Fortunately, there’s Michael Port. Michael has built a business empire as the go-to speaking coach for entrepreneurs — including our very own Omar Zenhom. Today, Michael sits down with Omar for one of our rare full-length interviews.  Don’t miss t

Aug 9, 2021 • 1:22:48

MBA1847 How to Get Your Seed Money To Start a Business + Free Ride Friday

MBA1847 How to Get Your Seed Money To Start a Business + Free Ride Friday

Every business needs a little capital to get started. But some ways of raising it are better than others! Here’s the good news: Finding that initial seed money is less of an obstacle than you might think. For smart, lean businesses, all you need is enough to start engaging your audience, validate your idea, and […] The post MBA1847 How to Get Your Seed Money To Start a Business + Free Ride Friday appeared first on The $100 MBA.

Aug 6, 2021 • 14:46

MBA1847 How to Get Your Seed Money To Start a Business + Free Ride Friday

MBA1847 How to Get Your Seed Money To Start a Business + Free Ride Friday

Every business needs a little capital to get started. But some ways of raising it are better than others! Here’s the good news: Finding that initial seed money is less of an obstacle than you might think. For smart, lean businesses, all you need is enough to start engaging your audience, validate your idea, and create an MVP (Minimum Viable Product).  In other words, you can probably save (or make) the money you need all on your own. That’s not to say no one should consider loans or investments

Aug 6, 2021 • 15:34

MBA1846 Why We’re Running A Virtual Team Retreat

MBA1846 Why We’re Running A Virtual Team Retreat

Considering an online company retreat? This might be the episode for you. Last year, we couldn’t have our live team retreat, for obvious reasons. And with COVID not entirely in the rearview just yet, we had to make a decision. The question before us was: go virtual, or just wait another year? In the end, […] The post MBA1846 Why We’re Running A Virtual Team Retreat appeared first on The $100 MBA.

Aug 5, 2021 • 12:00

MBA1846 Why We’re Running A Virtual Team Retreat

MBA1846 Why We’re Running A Virtual Team Retreat

Considering an online company retreat? This might be the episode for you. Last year, we couldn’t have our live team retreat, for obvious reasons. And with COVID not entirely in the rearview just yet, we had to make a decision. The question before us was: go virtual, or just wait another year? In the end, we decided a Virtual Retreat was the right move. Today, we discuss why we think it’s worth the effort (and time, and money), and why even though this retreat won’t be live, it can still have al

Aug 5, 2021 • 0:00

MBA1845 Q&A Wednesday: Been in business for over a year but my email list is still under 1K. Why?

MBA1845 Q&A Wednesday: Been in business for over a year but my email list is still under 1K. Why?

Email lists are like houseplants. They don’t grow without a little love. It’s Q&A Wednesday, and we’re helping one listener who built a solid list, but just can’t seem to crack the 1,000 subscriber mark. Here’s the good news: once you get your list growing, it gets easier to keep it growing. Fortunately, this listener already did the hardest part — getting from 0 to 3 figures. In this episode, we discuss what holds a list back from growing, and share a few growth strategies for different goals

Aug 4, 2021 • 0:00

MBA1845 Q&A Wednesday: Been in business for over a year but my email list is still under 1K. Why?

MBA1845 Q&A Wednesday: Been in business for over a year but my email list is still under 1K. Why?

Email lists are like houseplants. They don’t grow without a little love. It’s Q&A Wednesday, and we’re helping one listener who built a solid list, but just can’t seem to crack the 1,000 subscriber mark. Here’s the good news: once you get your list growing, it gets easier to keep it growing. Fortunately, this listener […] The post MBA1845 Q&A Wednesday: Been in business for over a year but my email list is still under 1K. Why? appeared first on The $100 MBA.

Aug 4, 2021 • 14:46

MBA1844 The Easiest Way To Get Sponsors

MBA1844 The Easiest Way To Get Sponsors

If you build it, they will come. Yes, that’s from a movie, but it definitely applies to today’s episode! When you’re looking for sponsorships, the key is not to chase potential sponsors around. It’s to understand the sponsors’ needs, and create something irresistible. In other words, you have to make sponsorship the easiest possible decision. […] The post MBA1844 The Easiest Way To Get Sponsors appeared first on The $100 MBA.

Aug 3, 2021 • 12:10

MBA1844 The Easiest Way To Get Sponsors

MBA1844 The Easiest Way To Get Sponsors

If you build it, they will come. Yes, that’s from a movie, but it definitely applies to today’s episode! When you’re looking for sponsorships, the key is not to chase potential sponsors around. It’s to understand the sponsors’ needs, and create something irresistible. In other words, you have to make sponsorship the easiest possible decision. Whether it’s for content, events, or anything else, getting sponsorship is not about convincing. It’s about making yourself the most attractive possible p

Aug 3, 2021 • 9:51

MBA1843 Must Read – How to Live by Derek Sivers

MBA1843 Must Read – How to Live by Derek Sivers

This one kept us up at night. No, literally. Omar had to stop reading Derek Sivers’ How to Live before bed, because it generated so much thought and emotion he couldn’t sleep. Today’s Must-Read is so different from the usual personal development books, we just had to share it. But we can’t share too much. This book takes a walk through some of the most fundamental wisdom — much of which you’ve heard before — and challenges it. In the end, it all comes together in a way that’s so surprising, it

Aug 2, 2021 • 15:16

MBA1843 Must Read – How to Live by Derek Sivers

MBA1843 Must Read – How to Live by Derek Sivers

This one kept us up at night. No, literally. Omar had to stop reading Derek Sivers’ How to Live before bed, because it generated so much thought and emotion he couldn’t sleep. Today’s Must-Read is so different from the usual personal development books, we just had to share it. But we can’t share too much. […] The post MBA1843 Must Read – How to Live by Derek Sivers appeared first on The $100 MBA.

Aug 2, 2021 • 16:25

MBA1842 What To Look For When Hiring For Marketing + Free Ride Friday

MBA1842 What To Look For When Hiring For Marketing + Free Ride Friday

Marketing is a must. The second you can afford it, hire a marketing professional to get your message out there. But before you do, you have some things to consider. From budget to skill set, your first marketing hire is a decision to make carefully — not lightly. It can make all the difference in the world. Today, we discuss how to set your budget (for more than just salary, btw), and what to look for in a marketing pro. Marketing is a broad field, which means you have to find someone with the

Jul 30, 2021 • 14:39

MBA1842 What To Look For When Hiring For Marketing + Free Ride Friday

MBA1842 What To Look For When Hiring For Marketing + Free Ride Friday

Marketing is a must. The second you can afford it, hire a marketing professional to get your message out there. But before you do, you have some things to consider. From budget to skill set, your first marketing hire is a decision to make carefully — not lightly. It can make all the difference in […] The post MBA1842 What To Look For When Hiring For Marketing + Free Ride Friday appeared first on The $100 MBA.

Jul 30, 2021 • 13:53

MBA1841 Get Your To Do List Done With Less Anxiety

MBA1841 Get Your To Do List Done With Less Anxiety

Your “To Do” list doesn’t have to be a scary thing. In fact, it should be a relief. Every entrepreneur has to self-discipline. It’s the price of freedom! But when a To Do list gets too long, it can start to seem hopeless. Tasks pile up, and next thing you know, each new addition is just another drop in the ocean.  It’s time to break the cycle. Today, we’ll show you how to make your To Do list a path to freedom, not a prison of your own overwhelm. Good ol’ Omar spent years trying to find the bes

Jul 29, 2021 • 13:33

MBA1841 Get Your To Do List Done With Less Anxiety

MBA1841 Get Your To Do List Done With Less Anxiety

Your “To Do” list doesn’t have to be a scary thing. In fact, it should be a relief. Every entrepreneur has to self-discipline. It’s the price of freedom! But when a To Do list gets too long, it can start to seem hopeless. Tasks pile up, and next thing you know, each new addition is […] The post MBA1841 Get Your To Do List Done With Less Anxiety appeared first on The $100 MBA.

Jul 29, 2021 • 13:47

MBA1840 Q&A Wednesday: How do I niche down a business I bought?

MBA1840 Q&A Wednesday: How do I niche down a business I bought?

Controlling the direction of a business you built is one thing. But what if you didn’t build it? It’s Q&A Wednesday, and we’ve got a listener in a special kind of pickle. They purchased a business, but it needs to shift gears. The business isn’t doing as well as it could, because it’s trying to please everyone instead of a targeted audience. Can you buy a business and change it without alienating existing customers? As it turns out, we have an example that can shed some light on this one. Many

Jul 28, 2021 • 0:00

MBA1840 Q&A Wednesday: How do I niche down a business I bought?

MBA1840 Q&A Wednesday: How do I niche down a business I bought?

Controlling the direction of a business you built is one thing. But what if you didn’t build it? It’s Q&A Wednesday, and we’ve got a listener in a special kind of pickle. They purchased a business, but it needs to shift gears. The business isn’t doing as well as it could, because it’s trying to […] The post MBA1840 Q&A Wednesday: How do I niche down a business I bought? appeared first on The $100 MBA.

Jul 28, 2021 • 12:59

MBA1839 Should You Get an Investor When Starting a Software Company?

MBA1839 Should You Get an Investor When Starting a Software Company?

File this under “questions we get a lot.” If you want to start a software business, do you need outside money? Well, it depends. Our SaaS business, WebinarNinja, is 100% self-funded. Omar used his own money to get it going, and it’s been running on its own steam ever since. But that doesn’t mean self-funding […] The post MBA1839 Should You Get an Investor When Starting a Software Company? appeared first on The $100 MBA.

Jul 27, 2021 • 15:02

MBA1839 Should You Get an Investor When Starting a Software Company?

MBA1839 Should You Get an Investor When Starting a Software Company?

File this under “questions we get a lot.” If you want to start a software business, do you need outside money? Well, it depends. Our SaaS business, WebinarNinja, is 100% self-funded. Omar used his own money to get it going, and it’s been running on its own steam ever since. But that doesn’t mean self-funding is the right decision for everyone.  It all depends on your goals. Today, we discuss the ups and downs of taking investment, and alternative ways to get the capital you need. Software is a

Jul 27, 2021 • 0:00

MBA1838 Guest Teacher – Michael Reddington – How to Incorporate Forensic Interrogator Tactics to Sell More

MBA1838 Guest Teacher – Michael Reddington – How to Incorporate Forensic Interrogator Tactics to Sell More

What’s the difference between getting someone to make a purchase, and getting someone to tell you the truth? To the human brain…very little.  This one sounds out of left field, but stick with us. Michael Reddington made a career out of getting information from criminal suspects. Along the way, he discovered that the same kind of trust, honesty, and vulnerability required to elicit a confession has another application. Turns out, it’s a heckuva sales strategy. In this episode, Michael explains 5

Jul 26, 2021 • 16:39

MBA1838 Guest Teacher – Michael Reddington – How to Incorporate Forensic Interrogator Tactics to Sell More

MBA1838 Guest Teacher – Michael Reddington – How to Incorporate Forensic Interrogator Tactics to Sell More

What’s the difference between getting someone to make a purchase, and getting someone to tell you the truth? To the human brain…very little.  This one sounds out of left field, but stick with us. Michael Reddington made a career out of getting information from criminal suspects. Along the way, he discovered that the same kind […] The post MBA1838 Guest Teacher – Michael Reddington – How to Incorporate Forensic Interrogator Tactics to Sell More appeared first on The $

Jul 26, 2021 • 17:47

MBA1837 How Entry Level Products Can Help Your Business + Free Ride Friday

MBA1837 How Entry Level Products Can Help Your Business + Free Ride Friday

Sometimes, the best way to find customers is to create them. You’ll hear what we mean! Today, we discuss how entry-level products are the perfect gateway for bigger purchases later. Almost every kind of business can (and should) use this strategy. In this episode, we discuss exactly how. We’ll cover various ways to create versions of your product with a lower barrier of entry. Using examples from our own businesses and others, we’ll show you how there’s always a low-risk way to bring people thr

Jul 23, 2021 • 14:38

MBA1837 How Entry Level Products Can Help Your Business + Free Ride Friday

MBA1837 How Entry Level Products Can Help Your Business + Free Ride Friday

Sometimes, the best way to find customers is to create them. You’ll hear what we mean! Today, we discuss how entry-level products are the perfect gateway for bigger purchases later. Almost every kind of business can (and should) use this strategy. In this episode, we discuss exactly how. We’ll cover various ways to create versions […] The post MBA1837 How Entry Level Products Can Help Your Business + Free Ride Friday appeared first on The $100 MBA.

Jul 23, 2021 • 15:03

MBA1836 My Top 3 Tools for New Businesses

MBA1836 My Top 3 Tools for New Businesses

Just. Get. Started. Sometimes, we spend so much time planning to start a business that we never do it. To get out of “analysis paralysis” and make your business a reality, start here. Today, we discuss the only 3 things you really need to get the ball rolling. From there, you can decide what you need next. But first things first! The best part? These 3 tools cost less than $100 combined. It’s never been easier or more affordable to start an online business. The key is to get your ideas out of y

Jul 22, 2021 • 13:48

MBA1836 My Top 3 Tools for New Businesses

MBA1836 My Top 3 Tools for New Businesses

Just. Get. Started. Sometimes, we spend so much time planning to start a business that we never do it. To get out of “analysis paralysis” and make your business a reality, start here. Today, we discuss the only 3 things you really need to get the ball rolling. From there, you can decide what you […] The post MBA1836 My Top 3 Tools for New Businesses appeared first on The $100 MBA.

Jul 22, 2021 • 13:46

MBA1835 Q&A Wednesday: I’ve hired several coaches, but no improvements. What’s wrong with me?

MBA1835 Q&A Wednesday: I’ve hired several coaches, but no improvements. What’s wrong with me?

Does coaching really work? It’s Q&A Wednesday! We’ve got a listener who’s an experienced entrepreneur, but looking to get to the next level. They’ve tried coaches before — more than once. Each time, our listener feels like they’ve wasted their time and money.  The question is…why? Today, we discuss what makes coaching work, and what […] The post MBA1835 Q&A Wednesday: I’ve hired several coaches, but no improvements. What’s wrong with me? appeared first on The $10

Jul 21, 2021 • 15:32

MBA1835 Q&A Wednesday: I’ve hired several coaches, but no improvements. What’s wrong with me?

MBA1835 Q&A Wednesday: I’ve hired several coaches, but no improvements. What’s wrong with me?

Does coaching really work? It’s Q&A Wednesday! We’ve got a listener who’s an experienced entrepreneur, but looking to get to the next level. They’ve tried coaches before — more than once. Each time, our listener feels like they’ve wasted their time and money.  The question is…why? Today, we discuss what makes coaching work, and what makes it fail. We’ll explain what you need to do on your end to get the best ROI from a coach, plus how to make sure your coach is the right fit for you.  Fortunate

Jul 21, 2021 • 15:42

MBA1834 Why Your Marketing is Not Working

MBA1834 Why Your Marketing is Not Working

Struggling to get leads? We think we know why. Or at least, we have it narrowed down to 4 possibilities. Today, we discuss what usually goes wrong with small business marketing. In our experience with marketing fails (yeah, we have some experience with that), the problem almost always falls into one of a few categories.. In this episode, we describe these 4 categories — and help you figure out what to do about each. With so many strategies, products, and approaches to marketing, it can be impos

Jul 20, 2021 • 18:35

MBA1834 Why Your Marketing is Not Working

MBA1834 Why Your Marketing is Not Working

Struggling to get leads? We think we know why. Or at least, we have it narrowed down to 4 possibilities. Today, we discuss what usually goes wrong with small business marketing. In our experience with marketing fails (yeah, we have some experience with that), the problem almost always falls into one of a few categories.. […] The post MBA1834 Why Your Marketing is Not Working appeared first on The $100 MBA.

Jul 20, 2021 • 17:47

MBA1833 Must Read: Simple Numbers by Greg Crabtree

MBA1833 Must Read: Simple Numbers by Greg Crabtree

Do you hate dealing with numbers? If your eyes glaze over when you think about accounting, today’s Must-Read is definitely for you. Simple Numbers is exactly what the title implies: a no-nonsense, straightforward guide to dealing with your business finances. It’s one of the most valuable books we’ve ever reviewed, especially for people who just don’t enjoy the math of entrepreneurship.  Today, Omar explains why this book made such a big impact, and why he thinks pretty much every business found

Jul 19, 2021 • 17:25

MBA1833 Must Read: Simple Numbers by Greg Crabtree

MBA1833 Must Read: Simple Numbers by Greg Crabtree

Do you hate dealing with numbers? If your eyes glaze over when you think about accounting, today’s Must-Read is definitely for you. Simple Numbers is exactly what the title implies: a no-nonsense, straightforward guide to dealing with your business finances. It’s one of the most valuable books we’ve ever reviewed, especially for people who just […] The post MBA1833 Must Read: Simple Numbers by Greg Crabtree appeared first on The $100 MBA.

Jul 19, 2021 • 16:35

MBA1832 Small Changes to Stand Out From The Competition + Free Ride Friday

MBA1832 Small Changes to Stand Out From The Competition + Free Ride Friday

Sometimes, standing out is subtle. You might think you have to be radically different. But more often, just being different enough is the best recipe for success. By focusing on some little things, some small but impactful zigs when others zag, you can beat the competition. The key is to play your own game, rather […] The post MBA1832 Small Changes to Stand Out From The Competition + Free Ride Friday appeared first on The $100 MBA.

Jul 16, 2021 • 13:35

MBA1832 Small Changes to Stand Out From The Competition + Free Ride Friday

MBA1832 Small Changes to Stand Out From The Competition + Free Ride Friday

Sometimes, standing out is subtle. You might think you have to be radically different. But more often, just being different enough is the best recipe for success. By focusing on some little things, some small but impactful zigs when others zag, you can beat the competition. The key is to play your own game, rather than your competitors’.  Today, we discuss a few specific things you can zoom in on to truly differentiate your brand. We’ll discuss how people get “niching” wrong, and what you can d

Jul 16, 2021 • 14:19

MBA1831 How To Keep Your Product Fresh Every Year

MBA1831 How To Keep Your Product Fresh Every Year

In business, you evolve or die. You can’t rest on your laurels. You can’t let your product and marketing be the same quarter after quarter, year after year. But sometimes, it can be hard to know what’s next. What’s the next update? The next big (or small) news? Today, we create a plan. Tune in, and learn how to systematize your business evolution. By plotting out your updates, you can craft a coordinated approach to innovating, communicating, and growing at a steady clip. Never get behind! With

Jul 15, 2021 • 11:45

MBA1831 How To Keep Your Product Fresh Every Year

MBA1831 How To Keep Your Product Fresh Every Year

In business, you evolve or die. You can’t rest on your laurels. You can’t let your product and marketing be the same quarter after quarter, year after year. But sometimes, it can be hard to know what’s next. What’s the next update? The next big (or small) news? Today, we create a plan. Tune in, […] The post MBA1831 How To Keep Your Product Fresh Every Year appeared first on The $100 MBA.

Jul 15, 2021 • 11:54

MBA1830 Q&A Wednesday: I hate customer support. Should I hire a support manager?

MBA1830 Q&A Wednesday: I hate customer support. Should I hire a support manager?

What do you love least about your business? More importantly, why? It’s Q&A Wednesday, and we’re helping one listener decide what to do about Customer Support. Thing is, this entrepreneur just “hates” it. But before we choose a course of action, we have to understand the real root of the problem. Plus, is it smart […] The post MBA1830 Q&A Wednesday: I hate customer support. Should I hire a support manager? appeared first on The $100 MBA.

Jul 14, 2021 • 9:13

MBA1830 Q&A Wednesday: I hate customer support. Should I hire a support manager?

MBA1830 Q&A Wednesday: I hate customer support. Should I hire a support manager?

What do you love least about your business? More importantly, why? It’s Q&A Wednesday, and we’re helping one listener decide what to do about Customer Support. Thing is, this entrepreneur just “hates” it. But before we choose a course of action, we have to understand the real root of the problem. Plus, is it smart to pay someone else for work you can do? Is it not “lean” enough for a startup to make unnecessary hires? We explore all the ins and outs of this intriguing problem. We’ll discuss how

Jul 14, 2021 • 11:16

MBA1829 Why Do Payments Fail?

MBA1829 Why Do Payments Fail?

If you run an online business, it’ll definitely happen. Sometimes, your customers’ credit cards will be declined.  But it’s probably not for the reason you think. Insufficient funds actually account for only a minority of credit card rejections. There are other reasons, some of which you might not suspect. More importantly, some of these reasons are things you can prevent or fix! Today, we list the most common reasons cards get declined, and explain what you can do about it. Don’t lose customer

Jul 13, 2021 • 14:22

MBA1829 Why Do Payments Fail?

MBA1829 Why Do Payments Fail?

If you run an online business, it’ll definitely happen. Sometimes, your customers’ credit cards will be declined.  But it’s probably not for the reason you think. Insufficient funds actually account for only a minority of credit card rejections. There are other reasons, some of which you might not suspect. More importantly, some of these reasons […] The post MBA1829 Why Do Payments Fail? appeared first on The $100 MBA.

Jul 13, 2021 • 13:58

MBA1828 Guest Teacher – Steph Clarke – How to Get the Most Value From the Books You Read

MBA1828 Guest Teacher – Steph Clarke – How to Get the Most Value From the Books You Read

Books are the greatest investment you can make in yourself. We’ve always maintained that — it’s why we host regular “Must Read” book review episodes. That’s why it’s so exciting to have Steph Clarke, bookworm par excellence on the show! The host of the Steph’s Business Bookshelf podcast, Steph knows a thing or two (or […] The post MBA1828 Guest Teacher – Steph Clarke – How to Get the Most Value From the Books You Read appeared first on The $100 MBA.

Jul 12, 2021 • 17:54

MBA1828 Guest Teacher – Steph Clarke – How to Get the Most Value From the Books You Read

MBA1828 Guest Teacher – Steph Clarke – How to Get the Most Value From the Books You Read

Books are the greatest investment you can make in yourself. We’ve always maintained that — it’s why we host regular “Must Read” book review episodes. That’s why it’s so exciting to have Steph Clarke, bookworm par excellence on the show! The host of the Steph’s Business Bookshelf podcast, Steph knows a thing or two (or 4) about maximizing every minute you spend reading. Today, Steph is here with strategies for really digging into the books you choose. By taking an active approach to learning fro

Jul 12, 2021 • 19:45

MBA1827 Why You Should Work On Your Pitch Even If You’re Self Funded + Free Ride Friday

MBA1827 Why You Should Work On Your Pitch Even If You’re Self Funded + Free Ride Friday

Always be ready to pitch. Don’t need investors? That doesn’t mean you don’t need a solid, succinct pitch. Our own company is 100% self-funded, and Omar pitches all the time. Why? Because your pitch is for a million super-important things — not just investment. Today, we explain why. We’ll discuss all the ways a great pitch helps you become a better leader and ambassador for your brand. It’s an exercise like any other: if you do it consistently, it will make you stronger. Learn why to pitch, how

Jul 9, 2021 • 12:59

MBA1827 Why You Should Work On Your Pitch Even If You’re Self Funded + Free Ride Friday

MBA1827 Why You Should Work On Your Pitch Even If You’re Self Funded + Free Ride Friday

Always be ready to pitch. Don’t need investors? That doesn’t mean you don’t need a solid, succinct pitch. Our own company is 100% self-funded, and Omar pitches all the time. Why? Because your pitch is for a million super-important things — not just investment. Today, we explain why. We’ll discuss all the ways a great […] The post MBA1827 Why You Should Work On Your Pitch Even If You’re Self Funded + Free Ride Friday appeared first on The $100 MBA.

Jul 9, 2021 • 13:43

MBA1826 How to Deal With a Sudden Loss of Revenue

MBA1826 How to Deal With a Sudden Loss of Revenue

Sudden revenue loss is not uncommon. In entrepreneurship, it’s almost inevitable. Situations change. The big players (think Google, Amazon, etc.) change the rules or algorithms you built your strategy around. Market cycles, pandemics, trends, and a host of other factors beyond your control can blindside your business. It’s up to you how to respond. Today, […] The post MBA1826 How to Deal With a Sudden Loss of Revenue appeared first on The $100 MBA.

Jul 8, 2021 • 15:42

MBA1826 How to Deal With a Sudden Loss of Revenue

MBA1826 How to Deal With a Sudden Loss of Revenue

Sudden revenue loss is not uncommon. In entrepreneurship, it’s almost inevitable. Situations change. The big players (think Google, Amazon, etc.) change the rules or algorithms you built your strategy around. Market cycles, pandemics, trends, and a host of other factors beyond your control can blindside your business. It’s up to you how to respond. Today, we discuss what can go wrong suddenly, and how to deal with it. Over years of running our own small businesses, we’ve been knocked off track

Jul 8, 2021 • 16:19

MBA1825 Q&A Wednesday: Should I take a dividend or always reinvest in my business?

MBA1825 Q&A Wednesday: Should I take a dividend or always reinvest in my business?

When is it ok to take some profit home? It’s Q&A Wednesday, and we’ve got a listener with a small — but profitable — software business. It’s doing pretty well, which raises the question: how much can a founder keep, guilt-free? How much should be plowed right back into the business? It’s a great problem to have, but a problem nonetheless. Today, we discuss what you should think about when deciding how much to reinvest. Based on your business goals and structure, the ratio of money in and money

Jul 7, 2021 • 0:00

MBA1825 Q&A Wednesday: Should I take a dividend or always reinvest in my business?

MBA1825 Q&A Wednesday: Should I take a dividend or always reinvest in my business?

When is it ok to take some profit home? It’s Q&A Wednesday, and we’ve got a listener with a small — but profitable — software business. It’s doing pretty well, which raises the question: how much can a founder keep, guilt-free? How much should be plowed right back into the business? It’s a great problem […] The post MBA1825 Q&A Wednesday: Should I take a dividend or always reinvest in my business? appeared first on The $100 MBA.

Jul 7, 2021 • 13:50

MBA1824 Ecommerce Product Pricing 101

MBA1824 Ecommerce Product Pricing 101

e-Commerce is different. The model is different. The math is different. So when it comes to figuring out your prices, you have to take what makes e-commerce special into account. Fortunately, Omar has some experience in that, having run a successful online clothing business. Today, he shares the insights he discovered. This is one of […] The post MBA1824 Ecommerce Product Pricing 101 appeared first on The $100 MBA.

Jul 6, 2021 • 16:36

MBA1824 Ecommerce Product Pricing 101

MBA1824 Ecommerce Product Pricing 101

e-Commerce is different. The model is different. The math is different. So when it comes to figuring out your prices, you have to take what makes e-commerce special into account. Fortunately, Omar has some experience in that, having run a successful online clothing business. Today, he shares the insights he discovered. This is one of those “I wish I had known this when I started” episodes. From calculating overhead to understanding your market, e-commerce is a totally different animal from bric

Jul 6, 2021 • 0:00

MBA1823 Guest Teacher – Lisa Gralnek – How to Integrate Values for Business Growth and Transformation

MBA1823 Guest Teacher – Lisa Gralnek – How to Integrate Values for Business Growth and Transformation

Values: they’re not just for HR documents and mission statements.  For your company to really be shaped by your values, you have to live them. And it’s not only a moral decision; values-driven decisions are great for business — as companies big and small are realizing. So how can you put values first? Today, special […] The post MBA1823 Guest Teacher – Lisa Gralnek – How to Integrate Values for Business Growth and Transformation appeared first on The $100 MBA.

Jul 5, 2021 • 21:00

MBA1823 Guest Teacher – Lisa Gralnek – How to Integrate Values for Business Growth and Transformation

MBA1823 Guest Teacher – Lisa Gralnek – How to Integrate Values for Business Growth and Transformation

Values: they’re not just for HR documents and mission statements.  For your company to really be shaped by your values, you have to live them. And it’s not only a moral decision; values-driven decisions are great for business — as companies big and small are realizing. So how can you put values first? Today, special guest Lisa Gralnek is here with a detailed lesson on the impact of values, and why they need to be (much) more than an afterthought. Before launching her own values-based consultanc

Jul 5, 2021 • 22:09

MBA1822 Is WordPress Still The Best Option for Your Website? + Free Ride Friday

MBA1822 Is WordPress Still The Best Option for Your Website? + Free Ride Friday

WordPress is king. Or is it? We are huge, serious WordPress loyalists. Our websites run on WordPress. Our host, Omar, basically built all of his businesses on WordPress. But what was true several years ago might not be true today.  While WordPress is as awesome as ever, it’s not the only game in town. When […] The post MBA1822 Is WordPress Still The Best Option for Your Website? + Free Ride Friday appeared first on The $100 MBA.

Jul 2, 2021 • 14:00

MBA1822 Is Wordpress Still The Best Option for Your Website? + Free Ride Friday

MBA1822 Is Wordpress Still The Best Option for Your Website? + Free Ride Friday

WordPress is king. Or is it? We are huge, serious WordPress loyalists. Our websites run on WordPress. Our host, Omar, basically built all of his businesses on WordPress. But what was true several years ago might not be true today.  While WordPress is as awesome as ever, it’s not the only game in town. When it comes to website design and management, other options have come along. And some of them are better for certain types of businesses. As an entrepreneur, you have to do what works for you, y

Jul 2, 2021 • 14:46

MBA1821 Get Used to Getting Punched in the Face

MBA1821 Get Used to Getting Punched in the Face

Not literally, of course. It’s one of the most important lessons a life of entrepreneurship has taught us: resilience. Disappointments, failures, injustices, and a thousand other blows will come. It’s just the price of doing business.  That’s not a bad thing. Today, Omar explains how he developed resilience, and why setbacks are something he treasures. We’ll discuss what “punches” to expect, how to cope with them, and even how to value them.  A healthy attitude towards your setbacks might be on

Jul 1, 2021 • 12:29

MBA1821 Get Used to Getting Punched in the Face

MBA1821 Get Used to Getting Punched in the Face

Not literally, of course. It’s one of the most important lessons a life of entrepreneurship has taught us: resilience. Disappointments, failures, injustices, and a thousand other blows will come. It’s just the price of doing business.  That’s not a bad thing. Today, Omar explains how he developed resilience, and why setbacks are something he treasures. […] The post MBA1821 Get Used to Getting Punched in the Face appeared first on The $100 MBA.

Jul 1, 2021 • 11:46

MBA1820 Q&A Wednesday: Is it better to promote within or make an outside hire?

MBA1820 Q&A Wednesday: Is it better to promote within or make an outside hire?

It’s a decision most small businesses will have to make, eventually. Your small team is full of people you trust, who know your product and your customers. But are they qualified to lead? When it’s time to make important hires, should you look for the best you can find, or use the best you already […] The post MBA1820 Q&A Wednesday: Is it better to promote within or make an outside hire? appeared first on The $100 MBA.

Jun 30, 2021 • 12:30

MBA1820 Q&A Wednesday: Is it better to promote within or make an outside hire?

MBA1820 Q&A Wednesday: Is it better to promote within or make an outside hire?

It’s a decision most small businesses will have to make, eventually. Your small team is full of people you trust, who know your product and your customers. But are they qualified to lead? When it’s time to make important hires, should you look for the best you can find, or use the best you already have? There are pros and cons to both. It’s Q&A Wednesday, and we’re helping one listener who’s ready to make their first managerial hire. We’ll discuss the advantages and disadvantages of each approa

Jun 30, 2021 • 13:44

MBA1819 The #1 Marketing Mistake Business Owners Make

MBA1819 The #1 Marketing Mistake Business Owners Make

There’s a single, simple mistake too many entrepreneurs make when it comes to their marketing.  It might be killing your business. The good news? Avoiding it takes some time and effort, but it’s very, very doable. And it’s beyond worth the effort. We’ve seen countless people make this error. We used to make it ourselves.  […] The post MBA1819 The #1 Marketing Mistake Business Owners Make appeared first on The $100 MBA.

Jun 29, 2021 • 16:20

MBA1819 The #1 Marketing Mistake Business Owners Make

MBA1819 The #1 Marketing Mistake Business Owners Make

There’s a single, simple mistake too many entrepreneurs make when it comes to their marketing.  It might be killing your business. The good news? Avoiding it takes some time and effort, but it’s very, very doable. And it’s beyond worth the effort. We’ve seen countless people make this error. We used to make it ourselves.  But once we stopped doing it, everything changed for the better. So what is it? You’ll have to tune in to find out. Today, we discuss what this mistake is, share our experienc

Jun 29, 2021 • 16:39

MBA1818 Guest Teacher – Susan Drumm – How to Develop Your Leadership with the Enneagram

MBA1818 Guest Teacher – Susan Drumm – How to Develop Your Leadership with the Enneagram

If you don’t understand your team, you can’t lead them. The Enneagram is an advanced system for leadership and team cohesion, using 9 personality types. By identifying everyone’s type — including yours — you can build a better, more mutually supportive team. …and it’s not too hard to apply. Today, CEO, advisor, and coach Susan Drumm is here to explain the Enneagram framework, and how you can use it. She’ll discuss why it’s the most effective system of its kind, and offer resources for you to le

Jun 28, 2021 • 18:44

MBA1818 Guest Teacher – Susan Drumm – How to Develop Your Leadership with the Enneagram

MBA1818 Guest Teacher – Susan Drumm – How to Develop Your Leadership with the Enneagram

If you don’t understand your team, you can’t lead them. The Enneagram is an advanced system for leadership and team cohesion, using 9 personality types. By identifying everyone’s type — including yours — you can build a better, more mutually supportive team. …and it’s not too hard to apply. Today, CEO, advisor, and coach Susan […] The post MBA1818 Guest Teacher – Susan Drumm – How to Develop Your Leadership with the Enneagram appeared first on The $100 MBA.

Jun 28, 2021 • 18:09

MBA1817 Do You Need To Offer Discounts? + Free Ride Friday

MBA1817 Do You Need To Offer Discounts? + Free Ride Friday

Is there any way out of offering discounts? It’s one of the oldest sales tricks in the books. At some point, almost every business decides that it’s worth losing a little revenue to gain some customers. But how do you ensure a good return on that investment?  And is there a better way to bring in business? Today, we discuss when and where discounts work best — and worst. We’ll explore how to be more strategic about your discounts, and why (depending on the business) they’re not always the best

Jun 25, 2021 • 13:13

MBA1817 Do You Need To Offer Discounts? + Free Ride Friday

MBA1817 Do You Need To Offer Discounts? + Free Ride Friday

Is there any way out of offering discounts? It’s one of the oldest sales tricks in the books. At some point, almost every business decides that it’s worth losing a little revenue to gain some customers. But how do you ensure a good return on that investment?  And is there a better way to bring […] The post MBA1817 Do You Need To Offer Discounts? + Free Ride Friday appeared first on The $100 MBA.

Jun 25, 2021 • 13:07

MBA1816 What I Didn’t Know About My Customers

MBA1816 What I Didn’t Know About My Customers

How do you know what your customers really want? Without regular, open conversations with clients, you could be missing something crucial. That’s what happened to us, as we found out during a recent round of user interviews for our software company, WebinarNinja. …and what we discovered wasn’t just important for our business alone. The simple […] The post MBA1816 What I Didn’t Know About My Customers appeared first on The $100 MBA.

Jun 24, 2021 • 17:45

MBA1816 What I Didn’t Know About My Customers

MBA1816 What I Didn’t Know About My Customers

How do you know what your customers really want? Without regular, open conversations with clients, you could be missing something crucial. That’s what happened to us, as we found out during a recent round of user interviews for our software company, WebinarNinja. …and what we discovered wasn’t just important for our business alone. The simple fact that these interviews produced huge revelations should inspire all founders to hop on some calls! Tune in, and hear what was so important, yet had sl

Jun 24, 2021 • 18:18

MBA1815 Q&A Wednesday: How do I know If there is a market for my product?

MBA1815 Q&A Wednesday: How do I know If there is a market for my product?

Will it sell? It’s the first scary question entrepreneurs have to ask. Just because you think it’s a great idea doesn’t guarantee there’s a market for your product or service. So how can you find out?  How can you get an accurate sense of whether your business will make it? It’s Q&A Wednesday, and we’re helping an aspiring entrepreneur figure out if anybody actually wants what they’re planning to sell. With a few low-budget tools and strategies, this episode will walk you through a few smart wa

Jun 23, 2021 • 13:20

MBA1815 Q&A Wednesday: How do I know If there is a market for my product?

MBA1815 Q&A Wednesday: How do I know If there is a market for my product?

Will it sell? It’s the first scary question entrepreneurs have to ask. Just because you think it’s a great idea doesn’t guarantee there’s a market for your product or service. So how can you find out?  How can you get an accurate sense of whether your business will make it? It’s Q&A Wednesday, and we’re […] The post MBA1815 Q&A Wednesday: How do I know If there is a market for my product? appeared first on The $100 MBA.

Jun 23, 2021 • 12:52

MBA1814 Should You Pay Monthly or Annually for Software?

MBA1814 Should You Pay Monthly or Annually for Software?

No matter what kind of business you run, you’ll need software tools to maintain your online presence. The question is: what’s the best way to pay for them? You might be tempted to think that anytime you can afford to pay annually, you should. It saves money in the long run, right?  But in our experience, some software is better paid for on a monthly basis — even when your budget allows otherwise. Today, we explain what kinds of software are best for each payment schedule, and why.  With example

Jun 22, 2021 • 16:40

MBA1814 Should You Pay Monthly or Annually for Software?

MBA1814 Should You Pay Monthly or Annually for Software?

No matter what kind of business you run, you’ll need software tools to maintain your online presence. The question is: what’s the best way to pay for them? You might be tempted to think that anytime you can afford to pay annually, you should. It saves money in the long run, right?  But in our […] The post MBA1814 Should You Pay Monthly or Annually for Software? appeared first on The $100 MBA.

Jun 22, 2021 • 16:24

MBA1813 Must Read: Profit First by Mike Michalowicz

MBA1813 Must Read: Profit First by Mike Michalowicz

What is “profit?” If you think you know, you might be looking at it all wrong. It sounds out there, but Profit First by Mike Michalowicz makes a compelling case for a totally new outlook on profit. And after reading it, we can’t see profit the same way ever again. In this Must-Read book review, […] The post MBA1813 Must Read: Profit First by Mike Michalowicz appeared first on The $100 MBA.

Jun 21, 2021 • 13:07

MBA1813 Must Read: Profit First by Mike Michalowicz

MBA1813 Must Read: Profit First by Mike Michalowicz

What is “profit?” If you think you know, you might be looking at it all wrong. It sounds out there, but Profit First by Mike Michalowicz makes a compelling case for a totally new outlook on profit. And after reading it, we can’t see profit the same way ever again.Two applications for bodybuilding to install on your smartphone bharat serums 4 muscle exercises for how to get fat fast. In this Must-Read book review, we explain the radically different approach championed by Michalowicz, and why it

Jun 21, 2021 • 20:34

MBA1812 How Much Money Do You Need To Quit Your Job? + Free Ride Friday

MBA1812 How Much Money Do You Need To Quit Your Job? + Free Ride Friday

Can you really make it on your own? It’s the first (and maybe most important) question aspiring entrepreneurs ask. What do the numbers need to look like to (safely) leave the 9 to 5?  How can you transition out of your job, with enough runway and cushion to have a real chance at success? Today, […] The post MBA1812 How Much Money Do You Need To Quit Your Job? + Free Ride Friday appeared first on The $100 MBA.

Jun 18, 2021 • 18:52

MBA1812 How Much Money Do You Need To Quit Your Job? + Free Ride Friday

MBA1812 How Much Money Do You Need To Quit Your Job? + Free Ride Friday

Can you really make it on your own? It’s the first (and maybe most important) question aspiring entrepreneurs ask. What do the numbers need to look like to (safely) leave the 9 to 5?  How can you transition out of your job, with enough runway and cushion to have a real chance at success? Today, we do the math. Becoming an entrepreneur isn’t about taking a massive risk. It’s about mitigating risk! Even if you’re nowhere near financially ready to leave your job, there are things you can do right

Jun 18, 2021 • 19:56

MBA1811 How To Manage Rising Customer Acquisition Costs

MBA1811 How To Manage Rising Customer Acquisition Costs

Yes, you have to spend money to make money. But if you’re not careful, you’ll spend more than it’s worth. Staying lean and profitable is getting tougher. The cost of digital ads is rising steadily, as social media platforms take advantage of their unique position. But there are ways to get customers without draining your marketing budget! Today, we show you how. Using our own business as an example, we’ll explain how to nurture and convert leads with a few creative, lower-cost strategies. By ge

Jun 17, 2021 • 17:16

MBA1811 How To Manage Rising Customer Acquisition Costs

MBA1811 How To Manage Rising Customer Acquisition Costs

Yes, you have to spend money to make money. But if you’re not careful, you’ll spend more than it’s worth. Staying lean and profitable is getting tougher. The cost of digital ads is rising steadily, as social media platforms take advantage of their unique position. But there are ways to get customers without draining your […] The post MBA1811 How To Manage Rising Customer Acquisition Costs appeared first on The $100 MBA.

Jun 17, 2021 • 17:06

MBA1810 Q&A Wednesday: Am I spending too much on tools and software?

MBA1810 Q&A Wednesday: Am I spending too much on tools and software?

Take a close look at your bills. Are you really using everything you’re paying for? It’s Q&A Wednesday, and we’ve got a listener with a common worry: that money is being wasted on redundant or unnecessary software. Over time, the products (and the costs) can add up! Today, we clean house. That doesn’t necessarily mean canceling. Sometimes, the smartest move is to utilize a given software differently, so you get your money’s worth. You might be surprised how much value you have laying around! Ge

Jun 16, 2021 • 15:42

MBA1810 Q&A Wednesday: Am I spending too much on tools and software?

MBA1810 Q&A Wednesday: Am I spending too much on tools and software?

Take a close look at your bills. Are you really using everything you’re paying for? It’s Q&A Wednesday, and we’ve got a listener with a common worry: that money is being wasted on redundant or unnecessary software. Over time, the products (and the costs) can add up! Today, we clean house. That doesn’t necessarily mean […] The post MBA1810 Q&A Wednesday: Am I spending too much on tools and software? appeared first on The $100 MBA.

Jun 16, 2021 • 15:19

MBA1809 5 Tips To Prepare To Step Away For a Break

MBA1809 5 Tips To Prepare To Step Away For a Break

Vacations are investments. And you should never waste an investment. Taking time off to recharge and reset your creative energy is absolutely essential. But too often, entrepreneurs can’t leave work behind long enough to truly recuperate.  Today, we fix that. With our 5 tips, you can take an active approach to your vacation planning. By […] The post MBA1809 5 Tips To Prepare To Step Away For a Break appeared first on The $100 MBA.

Jun 15, 2021 • 14:34

MBA1809 5 Tips To Prepare To Step Away For a Break

MBA1809 5 Tips To Prepare To Step Away For a Break

Vacations are investments. And you should never waste an investment. Taking time off to recharge and reset your creative energy is absolutely essential. But too often, entrepreneurs can’t leave work behind long enough to truly recuperate.  Today, we fix that. With our 5 tips, you can take an active approach to your vacation planning. By doing so, you can make sure that when you relax, you relax. No checking in, no worrying, no stressing! You’ll simply trust your team, and know that you’ll only

Jun 15, 2021 • 14:42

MBA1808 Guest Teacher – Mike Morse – How to Take Your Business From Unpredictable to Wildly Profitable

MBA1808 Guest Teacher – Mike Morse – How to Take Your Business From Unpredictable to Wildly Profitable

It’s time to run your business, rather than letting business run you. Mike Morse is an attorney, consultant, and best-selling author. At one point, the unpredictability of business (and life) caused his dreams to go up in flames —  literally. But from the ashes of tragedy rose a fresh, smarter approach to entrepreneurship. Today, Mike is here to share some of that approach. After a destructive experience opened the door to a different outlook, Mike developed a system for creating stability, rel

Jun 14, 2021 • 21:08

MBA1808 Guest Teacher – Mike Morse – How to Take Your Business From Unpredictable to Wildly Profitable

MBA1808 Guest Teacher – Mike Morse – How to Take Your Business From Unpredictable to Wildly Profitable

It’s time to run your business, rather than letting business run you. Mike Morse is an attorney, consultant, and best-selling author. At one point, the unpredictability of business (and life) caused his dreams to go up in flames —  literally. But from the ashes of tragedy rose a fresh, smarter approach to entrepreneurship. Today, Mike […] The post MBA1808 Guest Teacher – Mike Morse – How to Take Your Business From Unpredictable to Wildly Profitable appeared first on The $100 MB

Jun 14, 2021 • 21:13

MBA1807 Do You Need A Personal Assistant? + Free Ride Friday

MBA1807 Do You Need A Personal Assistant? + Free Ride Friday

Should you get someone to help you with…life? We always recommend executive assistants for your business. But what about the personal kind? Can having someone take the pressure off your day-to-day life create enough breathing room to help you succeed in business? Is a personal assistant worth it? Or is it just an indulgence? Today, we discuss a few people’s experience with getting basic life help (including our own). We explore the potential impact, cost/benefit ratio, and the place where your

Jun 11, 2021 • 13:23

MBA1807 Do You Need A Personal Assistant? + Free Ride Friday

MBA1807 Do You Need A Personal Assistant? + Free Ride Friday

Should you get someone to help you with…life? We always recommend executive assistants for your business. But what about the personal kind? Can having someone take the pressure off your day-to-day life create enough breathing room to help you succeed in business? Is a personal assistant worth it? Or is it just an indulgence? Today, […] The post MBA1807 Do You Need A Personal Assistant? + Free Ride Friday appeared first on The $100 MBA.

Jun 11, 2021 • 13:27

MBA1806 3 Habits That Will Change Your Business and Life

MBA1806 3 Habits That Will Change Your Business and Life

We all know the power of habits. But which habits are most important? Which ones have the biggest impact on your overall life and business? We believe it’s these 3. Today, Omar names the 3 habits that are definitely, unquestionably worth the effort to develop. They’re the habits he credits with giving him health, success, […] The post MBA1806 3 Habits That Will Change Your Business and Life appeared first on The $100 MBA.

Jun 10, 2021 • 18:35

MBA1806 3 Habits That Will Change Your Business and Life

MBA1806 3 Habits That Will Change Your Business and Life

We all know the power of habits. But which habits are most important? Which ones have the biggest impact on your overall life and business? We believe it’s these 3. Today, Omar names the 3 habits that are definitely, unquestionably worth the effort to develop. They’re the habits he credits with giving him health, success, and the grounding to pursue a fuller personal and professional life. Can these habits do the same for you? Some might surprise you; some you can guess. Some might change your

Jun 10, 2021 • 19:07

MBA1805 Q&A Wednesday: Am I growing too slow?

MBA1805 Q&A Wednesday: Am I growing too slow?

How much “growth” makes your company a success? The truth is that the answer is different for every business. Depending on goals, funding, and a host of other variables, growth can mean everything — or very little.  It’s Q&A Wednesday, and we’re helping one listener figure out where to set the bar. This listener started a small software business a few years ago, but they’re not sure if it’s progressing fast enough. But before we can answer that question, we have to establish a baseline.  In thi

Jun 9, 2021 • 12:35

MBA1805 Q&A Wednesday: Am I growing too slow?

MBA1805 Q&A Wednesday: Am I growing too slow?

How much “growth” makes your company a success? The truth is that the answer is different for every business. Depending on goals, funding, and a host of other variables, growth can mean everything — or very little.  It’s Q&A Wednesday, and we’re helping one listener figure out where to set the bar. This listener started […] The post MBA1805 Q&A Wednesday: Am I growing too slow? appeared first on The $100 MBA.

Jun 9, 2021 • 12:41

MBA1804 How to Wow Your Customers With Little Things

MBA1804 How to Wow Your Customers With Little Things

When it comes to delighting customers (and making sure they remain customers), a little can go a long way! Tiny gestures can have a huge impact on retention, churn, and word of mouth for your business. In this episode, we explore some of the best pound-for-pound investments you can make in customer relations. The gestures […] The post MBA1804 How to Wow Your Customers With Little Things appeared first on The $100 MBA.

Jun 8, 2021 • 13:56

MBA1804 How to Wow Your Customers With Little Things

MBA1804 How to Wow Your Customers With Little Things

When it comes to delighting customers (and making sure they remain customers), a little can go a long way! Tiny gestures can have a huge impact on retention, churn, and word of mouth for your business. In this episode, we explore some of the best pound-for-pound investments you can make in customer relations. The gestures are small, but the ROI adds up! New and smaller companies can afford personal touches that don’t really scale well. For independent businesses, it’s a huge advantage. With exa

Jun 7, 2021 • 13:10

MBA1803 Must Read: Blue Ocean Strategy by W. Chan Kim and Renée A. Mauborgne

MBA1803 Must Read: Blue Ocean Strategy by W. Chan Kim and Renée A. Mauborgne

Stop “competing,” at least in the old-fashioned sense. That’s the main message of this incredible book. Blue Ocean Strategy is a deep dive into a whole new marketing philosophy that will completely change the way you look at business. Or at least, it changed the way we look at business. This fascinating book by W. […] The post MBA1803 Must Read: Blue Ocean Strategy by W. Chan Kim and Renée A. Mauborgne appeared first on The $100 MBA.

Jun 7, 2021 • 15:07

MBA1803 Must Read: Blue Ocean Strategy by W. Chan Kim and Renée A. Mauborgne

MBA1803 Must Read: Blue Ocean Strategy by W. Chan Kim and Renée A. Mauborgne

Stop “competing,” at least in the old-fashioned sense. That’s the main message of this incredible book. Blue Ocean Strategy is a deep dive into a whole new marketing philosophy that will completely change the way you look at business. Or at least, it changed the way we look at business. This fascinating book by W. Chan Kim and Renee A. Mauborgne upended our entrepreneurial mindset. In this Must-Read book review episode, we share its most powerful takeaways.  With examples from various businesse

Jun 7, 2021 • 15:26

MBA1802 How to Motivate Your Remote Team + Free Ride Friday

MBA1802 How to Motivate Your Remote Team + Free Ride Friday

Some of us have had a remote team since ever. Some of us had to go remote when COVID struck. And some of us are gonna stay remote, even after the virus is in our rearview. So how do you make remote work work, in the long term? Today, we explain how to make sure your homebound employees are on the ball, all the time. It’s not about intimidation or keeping a digital eye on them. It’s about making sure they feel equally valued and challenged. Specifically, we have 3 strategies you can implement ri

Jun 4, 2021 • 15:13

MBA1802 How to Motivate Your Remote Team + Free Ride Friday

MBA1802 How to Motivate Your Remote Team + Free Ride Friday

Some of us have had a remote team since ever. Some of us had to go remote when COVID struck. And some of us are gonna stay remote, even after the virus is in our rearview. So how do you make remote work work, in the long term? Today, we explain how to make sure […] The post MBA1802 How to Motivate Your Remote Team + Free Ride Friday appeared first on The $100 MBA.

Jun 4, 2021 • 14:31

MBA1801 Is Your Product Unique Enough?

MBA1801 Is Your Product Unique Enough?

Nothing’s really original. But that doesn’t mean your product can’t be unique. In fact, it kinda has to be. Today, we explain how to stand out from the competition, by narrowing your focus to being different in just one way. Whatever your product is, it’s ok if it’s not to be the only one on […] The post MBA1801 Is Your Product Unique Enough? appeared first on The $100 MBA.

Jun 3, 2021 • 10:50

MBA1801 Is Your Product Unique Enough?

MBA1801 Is Your Product Unique Enough?

Nothing’s really original. But that doesn’t mean your product can’t be unique. In fact, it kinda has to be. Today, we explain how to stand out from the competition, by narrowing your focus to being different in just one way. Whatever your product is, it’s ok if it’s not to be the only one on the market. But it has to be better than anything else at something. Just one thing. Learn how to find the one thing your product does like no other. There’s a whole Internet full of competitors out there,

Jun 3, 2021 • 10:25

MBA1800 Q&A Wednesday: Do I need a website if I don’t have a product yet?

MBA1800 Q&A Wednesday: Do I need a website if I don’t have a product yet?

Does every business need a website? Spoiler alert: YES. It’s Q&A Wednesday, and we’re helping one listener decide whether to take their business from social media to their own corner of the Internet. While this entrepreneur is making a few bucks selling on social, it’s time to move on. The good news? Creating a business website has never been easier. In this listener’s case, it’s time to build an e-commerce site. We’ll discuss why it’s the right move, how to do it, and what tools and resources

Jun 2, 2021 • 12:42

MBA1800 Q&A Wednesday: Do I need a website if I don’t have a product yet?

MBA1800 Q&A Wednesday: Do I need a website if I don’t have a product yet?

Does every business need a website? Spoiler alert: YES. It’s Q&A Wednesday, and we’re helping one listener decide whether to take their business from social media to their own corner of the Internet. While this entrepreneur is making a few bucks selling on social, it’s time to move on. The good news? Creating a business […] The post MBA1800 Q&A Wednesday: Do I need a website if I don’t have a product yet? appeared first on The $100 MBA.

Jun 2, 2021 • 12:14

MBA1799 Let’s Talk About Diversity and Your Business

MBA1799 Let’s Talk About Diversity and Your Business

Put aside the politics. Let’s talk business. Ensuring diversity isn’t just a moral imperative or an obligation to society. It’s a smart move that a true entrepreneur sees the financial value of. It’s an investment in your company’s long-term future. It’s a strategy! Today, we discuss how diversity improves your bottom line. By avoiding a monoculture, you create a business that can engage more people. By inviting different perspectives, you find ways to win that conformist companies can’t even s

Jun 1, 2021 • 15:22

MBA1799 Let’s Talk About Diversity and Your Business

MBA1799 Let’s Talk About Diversity and Your Business

Put aside the politics. Let’s talk business. Ensuring diversity isn’t just a moral imperative or an obligation to society. It’s a smart move that a true entrepreneur sees the financial value of. It’s an investment in your company’s long-term future. It’s a strategy! Today, we discuss how diversity improves your bottom line. By avoiding a […] The post MBA1799 Let’s Talk About Diversity and Your Business appeared first on The $100 MBA.

Jun 1, 2021 • 14:57

MBA1798 Guest Teacher – Vince Perri – How To Prepare For A Natural Disaster To Your Office

MBA1798 Guest Teacher – Vince Perri – How To Prepare For A Natural Disaster To Your Office

As COVID taught us, you have to expect the (completely) unexpected. That includes all kinds of disasters, including the natural kind. Today, public adjuster Vince Perri is here to explain exactly how to prepare for the worst. Floods, tornadoes, earthquakes, hurricanes and more don’t schedule themselves into your calendar. You have to take action now, before they happen. Fortunately, the guy who gets insurance companies to rebuild businesses hurt by disaster knows a thing or two about that. If y

May 31, 2021 • 27:51

MBA1798 Guest Teacher – Vince Perri – How To Prepare For A Natural Disaster To Your Office

MBA1798 Guest Teacher – Vince Perri – How To Prepare For A Natural Disaster To Your Office

As COVID taught us, you have to expect the (completely) unexpected. That includes all kinds of disasters, including the natural kind. Today, public adjuster Vince Perri is here to explain exactly how to prepare for the worst. Floods, tornadoes, earthquakes, hurricanes and more don’t schedule themselves into your calendar. You have to take action now, […] The post MBA1798 Guest Teacher – Vince Perri – How To Prepare For A Natural Disaster To Your Office appeared first on T

May 31, 2021 • 26:57

MBA1797 How to Build an Audience P2 + Free Ride Friday

MBA1797 How to Build an Audience P2 + Free Ride Friday

What are you feeding your audience? It’s Part 2 of our series on building a (strong) audience, a lesson in putting together the most important asset a business can have. In this episode, we focus on the milkshake that brings all the boys to the yard: your content. Specifically, we discuss the 3 most powerful […] The post MBA1797 How to Build an Audience P2 + Free Ride Friday appeared first on The $100 MBA.

May 28, 2021 • 15:49

MBA1797 How to Build an Audience P2 + Free Ride Friday

MBA1797 How to Build an Audience P2 + Free Ride Friday

What are you feeding your audience? It’s Part 2 of our series on building a (strong) audience, a lesson in putting together the most important asset a business can have. In this episode, we focus on the milkshake that brings all the boys to the yard: your content. Specifically, we discuss the 3 most powerful mediums you can use to reach your audience. With specific advice and examples from our experience, we’ll explain how to find the platform for you, and get the most out of it. By focusing on

May 28, 2021 • 16:00

MBA1796 How to Build an Audience P1

MBA1796 How to Build an Audience P1

Nothing is more important than your audience. It’s your Number One business asset. Your product can change; your entire business can change. But if you have a strong audience, they’ll follow you from venture to venture, even through ups and downs. So how do you build one? Today, we kick off a 2-part series on […] The post MBA1796 How to Build an Audience P1 appeared first on The $100 MBA.

May 27, 2021 • 17:40

MBA1796 How to Build an Audience P1

MBA1796 How to Build an Audience P1

Nothing is more important than your audience. It’s your Number One business asset. Your product can change; your entire business can change. But if you have a strong audience, they’ll follow you from venture to venture, even through ups and downs. So how do you build one? Today, we kick off a 2-part series on cultivating your audience — emphasis on “your.” While it might be tempting to go for the biggest audience, you don’t want broad appeal. You want to hone in on the people who’ll stick with

May 27, 2021 • 18:22

MBA1795 Q&A Wednesday: How Do I Manage Inventory For My Small E-Commerce Store?

MBA1795 Q&A Wednesday: How Do I Manage Inventory For My Small E-Commerce Store?

How much can you sell out of your garage? Quite a bit, turns out. Even better, you can move on to bigger (but surprisingly affordable) warehousing sooner than you might think. It’s Q&A Wednesday, and we’re helping one listener learn how to handle e-commerce inventory management — from scratch. When you sell physical products, it gets harder to keep track of what you have to ship out as the business grows. Scalability becomes a question mark.  But with a little strategy (and one app we really lo

May 26, 2021 • 16:09

MBA1795 Q&A Wednesday: How Do I Manage Inventory For My Small E-Commerce Store?

MBA1795 Q&A Wednesday: How Do I Manage Inventory For My Small E-Commerce Store?

How much can you sell out of your garage? Quite a bit, turns out. Even better, you can move on to bigger (but surprisingly affordable) warehousing sooner than you might think. It’s Q&A Wednesday, and we’re helping one listener learn how to handle e-commerce inventory management — from scratch. When you sell physical products, it […] The post MBA1795 Q&A Wednesday: How Do I Manage Inventory For My Small E-Commerce Store? appeared first on The $100 MBA.

May 26, 2021 • 15:11

MBA1794 Is Passive Income a Real Thing?

MBA1794 Is Passive Income a Real Thing?

Make money while laying on the beach! Or…not. Roughly 17 billion entrepreneurs, coaches, and influencers promise “passive” income. You know, the “set it and forget” kind where you build an asset, then sit back and watch the money roll in. Forever. If that sounds like horse puckey, it is.  In this episode, we explore what […] The post MBA1794 Is Passive Income a Real Thing? appeared first on The $100 MBA.

May 25, 2021 • 12:56

MBA1794 Is Passive Income a Real Thing?

MBA1794 Is Passive Income a Real Thing?

Make money while laying on the beach! Or…not. Roughly 17 billion entrepreneurs, coaches, and influencers promise “passive” income. You know, the “set it and forget” kind where you build an asset, then sit back and watch the money roll in. Forever. If that sounds like horse puckey, it is.  In this episode, we explore what “passive” income really means, and how to realistically generate the most profit with less daily effort. We’ll bust myths, and discuss what it really takes to keep a revenue st

May 25, 2021 • 13:01

MBA1793 Guest Teacher – Justin Gordon – How to Build an Effective and Efficient Content Marketing Flywheel

MBA1793 Guest Teacher – Justin Gordon – How to Build an Effective and Efficient Content Marketing Flywheel

You’ve heard of the marketing “funnel.” Now, welcome to the flywheel. Content marketing works — but only if you know how to leverage content effectively. One of the best ways to do so (that people often don’t realize) is to leverage it more than once. Justin Gordon of the Just Go Grind Podcast is here […] The post MBA1793 Guest Teacher – Justin Gordon – How to Build an Effective and Efficient Content Marketing Flywheel appeared first on The $100 MBA.

May 24, 2021 • 17:31

MBA1793 Guest Teacher – Justin Gordon – How to Build an Effective and Efficient Content Marketing Flywheel

MBA1793 Guest Teacher – Justin Gordon – How to Build an Effective and Efficient Content Marketing Flywheel

You’ve heard of the marketing “funnel.” Now, welcome to the flywheel. Content marketing works — but only if you know how to leverage content effectively. One of the best ways to do so (that people often don’t realize) is to leverage it more than once. Justin Gordon of the Just Go Grind Podcast is here to explain how it’s done. In today’s special guest lesson, Justin explains the flywheel concept and how to use it. With specific examples and actionable steps, Justin will show you how to generate

May 24, 2021 • 18:07

MBA1792 Why You Don’t Need To Love What You Do + Free Ride Friday

MBA1792 Why You Don’t Need To Love What You Do + Free Ride Friday

“Do what you love and you’ll never work a day.” True — but you also won’t make very much. Following “passion” and doing only what your heart desires is a luxury, not a business plan. Most of us need to make a living, and that means doing things you would never do if it weren’t profitable. Getting comfortable with this fact is crucial to your success. Today, we destroy the myth of “doing what you love.” You can be challenged, fulfilled, and happy doing plain-old business. You can live a life of

May 21, 2021 • 12:12

MBA1792 Why You Don’t Need To Love What You Do + Free Ride Friday

MBA1792 Why You Don’t Need To Love What You Do + Free Ride Friday

“Do what you love and you’ll never work a day.” True — but you also won’t make very much. Following “passion” and doing only what your heart desires is a luxury, not a business plan. Most of us need to make a living, and that means doing things you would never do if it weren’t […] The post MBA1792 Why You Don’t Need To Love What You Do + Free Ride Friday appeared first on The $100 MBA.

May 21, 2021 • 11:47

MBA1791 Creating a Business To Be Sold One Day

MBA1791 Creating a Business To Be Sold One Day

Let’s call it the business-flipping model. Some entrepreneurs search for the one business they can devote a whole career to. Some seek a way to monetize a passion or interest. But others are in the business of building businesses — and selling them off. Creating businesses for sale is a great way to make a […] The post MBA1791 Creating a Business To Be Sold One Day appeared first on The $100 MBA.

May 20, 2021 • 13:00

MBA1791 Creating a Business To Be Sold One Day

MBA1791 Creating a Business To Be Sold One Day

Let’s call it the business-flipping model. Some entrepreneurs search for the one business they can devote a whole career to. Some seek a way to monetize a passion or interest. But others are in the business of building businesses — and selling them off. Creating businesses for sale is a great way to make a living or fund other ventures. But it requires a different approach. If you plan to cash out in just a few years, you have to put certain elements in place from Day One. Today, we discuss how

May 20, 2021 • 13:26

MBA1790 Q&A Wednesday: How do I get my first customer?

MBA1790 Q&A Wednesday: How do I get my first customer?

This one’s for the noobs. Let’s start at Square One: your very first customer. It’s the first big hump for new entrepreneurs, the line you cross to become an actual independent business person. So how do you get there? What’s the best route from zero to one? Hint: it’s not advertising. It’s Q&A Wednesday, and […] The post MBA1790 Q&A Wednesday: How do I get my first customer? appeared first on The $100 MBA.

May 19, 2021 • 14:35

MBA1790 Q&A Wednesday: How do I get my first customer?

MBA1790 Q&A Wednesday: How do I get my first customer?

This one’s for the noobs. Let’s start at Square One: your very first customer. It’s the first big hump for new entrepreneurs, the line you cross to become an actual independent business person. So how do you get there? What’s the best route from zero to one? Hint: it’s not advertising. It’s Q&A Wednesday, and we’re helping one listener make their very first sale. We’ll share a few strategies that can help even a completely unknown brand find its footing and create momentum.  No list, no leads,

May 19, 2021 • 15:02

MBA1789 How To Make Any Goal Easier To Achieve

MBA1789 How To Make Any Goal Easier To Achieve

Lose weight. Read more. Play the violin. Build your own business. There’s a single, universal trick for achieving most goals. It’s the secret to accomplishing whatever you want, in any area of life. From personal to professional goals, there’s one thing you can always do to increase your chances of success — by a lot. […] The post MBA1789 How To Make Any Goal Easier To Achieve appeared first on The $100 MBA.

May 18, 2021 • 12:11

MBA1789 How To Make Any Goal Easier To Achieve

MBA1789 How To Make Any Goal Easier To Achieve

Lose weight. Read more. Play the violin. Build your own business. There’s a single, universal trick for achieving most goals. It’s the secret to accomplishing whatever you want, in any area of life. From personal to professional goals, there’s one thing you can always do to increase your chances of success — by a lot. This isn’t a magical solution. In fact, it’s not really a “secret” at all.  There’s no incantations or “manifesting” involved. It’s just a simple technique that most people don’t

May 18, 2021 • 12:36

MBA1788 Guest Teacher – Michael Redman – How to Leverage the Power of a Super Niche

MBA1788 Guest Teacher – Michael Redman – How to Leverage the Power of a Super Niche

You’ve probably heard you should “niche down.” Well, today’s special guest wants you to niche down even further! Author, speaker, and consultant Michael Redman is here to introduce us to the “super niche.” It’s a market so small and specified that — counterintuitively — it’s worth its weight in gold.  So how do you find […] The post MBA1788 Guest Teacher – Michael Redman – How to Leverage the Power of a Super Niche appeared first

May 17, 2021 • 15:54

MBA1788 Guest Teacher – Michael Redman – How to Leverage the Power of a Super Niche

MBA1788 Guest Teacher – Michael Redman – How to Leverage the Power of a Super Niche

You’ve probably heard you should “niche down.” Well, today’s special guest wants you to niche down even further! Author, speaker, and consultant Michael Redman is here to introduce us to the “super niche.” It’s a market so small and specified that — counterintuitively — it’s worth its weight in gold.  So how do you find yours? Join Michael as he explains how to identify and serve a niche-within-a-niche market. With low (or no) competition, ultra-niche services can be incredibly valuable to the

May 17, 2021 • 15:55

MBA1787 Networking for Introverts + Free Ride Friday

MBA1787 Networking for Introverts + Free Ride Friday

Introverts have to network too. Fortunately, there are plenty of introvert-friendly ways to do it! Even if you’re not a showperson, even if the thought of “networking” makes you cringe, there is a way to make connections. Best of all? You don’t have to wander *too* far out of your comfort zone. Today, we share a few ways to network that don’t feel forced, fake, or otherwise unnatural. Introversion doesn’t have to hold you back socially or professionally. You simply have to work with what you’ve

May 14, 2021 • 11:49

MBA1787 Networking for Introverts + Free Ride Friday

MBA1787 Networking for Introverts + Free Ride Friday

Introverts have to network too. Fortunately, there are plenty of introvert-friendly ways to do it! Even if you’re not a showperson, even if the thought of “networking” makes you cringe, there is a way to make connections. Best of all? You don’t have to wander *too* far out of your comfort zone. Today, we share […] The post MBA1787 Networking for Introverts + Free Ride Friday appeared first on The $100 MBA.

May 14, 2021 • 11:47

MBA1786 3 Tips That Will Massively Improve Your Sales Webinars

MBA1786 3 Tips That Will Massively Improve Your Sales Webinars

Webinars can be the best sales asset in your business. But if they’re not working, it’s time to tweak your ‘nique! As the co-founder of WebinarNinja, Omar has hosted hundreds of webinars. He’s attended hundreds more. Over the years, he’s learned what works, what doesn’t, and how to optimize your presentation for results.  Today, he shares the 3 most important things to get right. By nailing these 3 key aspects, you can create conversion rates that fuel strong, steady growth for your business. W

May 13, 2021 • 14:48

MBA1786 3 Tips That Will Massively Improve Your Sales Webinars

MBA1786 3 Tips That Will Massively Improve Your Sales Webinars

Webinars can be the best sales asset in your business. But if they’re not working, it’s time to tweak your ‘nique! As the co-founder of WebinarNinja, Omar has hosted hundreds of webinars. He’s attended hundreds more. Over the years, he’s learned what works, what doesn’t, and how to optimize your presentation for results.  Today, he […] The post MBA1786 3 Tips That Will Massively Improve Your Sales Webinars appeared first on The $100 MBA.

May 13, 2021 • 14:16

MBA1785 How To Build a Software That Scales – Brought To You by Dell

MBA1785 How To Build a Software That Scales – Brought To You by Dell

Starting a SaaS business? Plan for success. Decisions you make early on can limit or expand your company’s potential. To give your software the best chance at the biggest market share, you have to create the space to grow!  Today, we explain how. When we started our own software business, we did a few things right from Day One. We also did a few things really, really wrong (and paid the price later). If you’re getting ready to launch, let our experience be your guide! In this episode, we share

May 12, 2021 • 13:09

MBA1785 How To Build a Software That Scales – Brought To You by Dell

MBA1785 How To Build a Software That Scales – Brought To You by Dell

Starting a SaaS business? Plan for success. Decisions you make early on can limit or expand your company’s potential. To give your software the best chance at the biggest market share, you have to create the space to grow!  Today, we explain how. When we started our own software business, we did a few things […] The post MBA1785 How To Build a Software That Scales – Brought To You by Dell appeared first on The $100 MBA.

May 12, 2021 • 16:49

MBA1784 Guest Teacher – Jon Levy – How to Quickly Earn Trust

MBA1784 Guest Teacher – Jon Levy – How to Quickly Earn Trust

The best way to be an influencer? Earn the trust of the influential. Making a good name for yourself starts with trust. But too many people (and brands) try to earn trust in ways that are superficial, or too focused on demonstrating their value.  Today’s guest teacher, Jon Levy, believes there’s a better way. It’s less about proving yourself, and more about making meaningful connections. And surprisingly, what others can do for you is just as important as what you can do for them.  It’s all par

May 11, 2021 • 17:24

MBA1784 Guest Teacher – Jon Levy – How to Quickly Earn Trust

MBA1784 Guest Teacher – Jon Levy – How to Quickly Earn Trust

The best way to be an influencer? Earn the trust of the influential. Making a good name for yourself starts with trust. But too many people (and brands) try to earn trust in ways that are superficial, or too focused on demonstrating their value.  Today’s guest teacher, Jon Levy, believes there’s a better way. It’s […] The post MBA1784 Guest Teacher – Jon Levy – How to Quickly Earn Trust appeared first on The $100 MBA.

May 11, 2021 • 17:33

MBA1783 Q&A Monday: Does Online Event Sponsorship Work?

MBA1783 Q&A Monday: Does Online Event Sponsorship Work?

Has your company been asked to sponsor an online event? Once your business has a certain reach, online event planners will notice. They’ll come to you with offers to sponsor an online conference, seminar, or other event — and promise serious brand exposure for you. Is it really a good investment? It’s Q&A Wednesday Monday, and we’re talking to a listener who’s considering it. Our companies have sponsored multiple events, both online and in-person, so we know how promising it can seem.  We also

May 10, 2021 • 17:33

MBA1783 Q&A Monday: Does Online Event Sponsorship Work?

MBA1783 Q&A Monday: Does Online Event Sponsorship Work?

Has your company been asked to sponsor an online event? Once your business has a certain reach, online event planners will notice. They’ll come to you with offers to sponsor an online conference, seminar, or other event — and promise serious brand exposure for you. Is it really a good investment? It’s Q&A Wednesday Monday, […] The post MBA1783 Q&A Monday: Does Online Event Sponsorship Work? appeared first on The $100 MBA.

May 10, 2021 • 12:32

MBA1782 How To Change Direction & Get Big Results + Free Ride Friday

MBA1782 How To Change Direction & Get Big Results + Free Ride Friday

No matter how well your small business grows, it will stop. Not permanently, but definitely. You could be growing steadily for years before it happens, but it will happen. It’s happened to us. It happens to everyone! For whatever reason, the needles just stop moving, and nothing you try seems to work.  But there’s always […] The post MBA1782 How To Change Direction & Get Big Results + Free Ride Friday appeared first on The $100 MBA.

May 7, 2021 • 13:07

MBA1782 How To Change Direction & Get Big Results + Free Ride Friday

MBA1782 How To Change Direction & Get Big Results + Free Ride Friday

No matter how well your small business grows, it will stop. Not permanently, but definitely. You could be growing steadily for years before it happens, but it will happen. It’s happened to us. It happens to everyone! For whatever reason, the needles just stop moving, and nothing you try seems to work.  But there’s always a way forward. Today, we explore what to do when your business is just stuck. When the usual fixes don’t get you out of a slump, it’s time to consider more drastic measures. Th

May 7, 2021 • 12:27

MBA1781 Should You Outsource Customer Support

MBA1781 Should You Outsource Customer Support

As your business scales, you’ll need more customer support. There are companies out there that can handle it for you.  Easy, right?  Just pay a fee, and let someone else answer questions, troubleshoot, and otherwise deal with your customers for you. But is it a good idea? By outsourcing support, do you give up something […] The post MBA1781 Should You Outsource Customer Support appeared first on The $100 MBA.

May 6, 2021 • 12:35

MBA1781 Should You Outsource Customer Support

MBA1781 Should You Outsource Customer Support

As your business scales, you’ll need more customer support. There are companies out there that can handle it for you.  Easy, right?  Just pay a fee, and let someone else answer questions, troubleshoot, and otherwise deal with your customers for you. But is it a good idea? By outsourcing support, do you give up something besides the workload? We approach this issue a little differently in our company. Today, we discuss the up-and-downsides of farming out your support. We’ll explain why some comp

May 6, 2021 • 13:02

MBA1780 Q&A Wednesday: I hate working from home. Any tips?

MBA1780 Q&A Wednesday: I hate working from home. Any tips?

Are you tired of working from home? It’s not just you. While it seemed great at first (and there are lots of upsides), it can get old. That’s even more true if you don’t actively design a WFH lifestyle that maintains clear boundaries. It’s Q&A Wednesday, and we’re helping one listener cope with the distractions.  It’s all there: your TV, your couch, your bed, and the rest. For many, productivity is dropping fast. How do you stay on task? More importantly, how do you keep work from invading your

May 5, 2021 • 13:31

MBA1780 Q&A Wednesday: I hate working from home. Any tips?

MBA1780 Q&A Wednesday: I hate working from home. Any tips?

Are you tired of working from home? It’s not just you. While it seemed great at first (and there are lots of upsides), it can get old. That’s even more true if you don’t actively design a WFH lifestyle that maintains clear boundaries. It’s Q&A Wednesday, and we’re helping one listener cope with the distractions.  […] The post MBA1780 Q&A Wednesday: I hate working from home. Any tips? appeared first on The $100 MBA.

May 5, 2021 • 0:40

MBA1779 How to Validate Your Next Idea

MBA1779 How to Validate Your Next Idea

Is your business idea…any good? If the answer is “no,” you don’t want to find out the hard way! That’s why validation is one of the most important steps you can take before investing too much into a product or service.  A business isn’t just a hobby or a passion. It has to be profitable […] The post MBA1779 How to Validate Your Next Idea appeared first on The $100 MBA.

May 4, 2021 • 14:04

MBA1779 How to Validate Your Next Idea

MBA1779 How to Validate Your Next Idea

Is your business idea…any good? If the answer is “no,” you don’t want to find out the hard way! That’s why validation is one of the most important steps you can take before investing too much into a product or service.  A business isn’t just a hobby or a passion. It has to be profitable to be sustainable. Today, we explain how to do just enough market research pre-launch to make your next idea a safer bet. You can do this efficiently, effectively, and at a modest cost. The intel is worth it! Fi

May 4, 2021 • 14:27

MBA1778 Guest Interview – Michelle Brownstein – Financial Tips for Every Entrepreneur To Action Right Now

MBA1778 Guest Interview – Michelle Brownstein – Financial Tips for Every Entrepreneur To Action Right Now

Let’s get your financial house in order! Today’s episode is a very special one. Omar sat down for a chat with Michelle Brownstein, a Certified Financial Planner from Personal Capital. Together, Omar and Michelle discuss the big financial questions every entrepreneur needs to answer: How do you prepare for financial downturns and personal emergencies? How […] The post MBA1778 Guest Interview – Michelle Brownstein – Financial Tips for Every Entrepreneur To Action Righ

May 3, 2021 • 30:14

MBA1778 Guest Interview – Michelle Brownstein – Financial Tips for Every Entrepreneur To Action Right Now

MBA1778 Guest Interview – Michelle Brownstein – Financial Tips for Every Entrepreneur To Action Right Now

Let’s get your financial house in order! Today’s episode is a very special one. Omar sat down for a chat with Michelle Brownstein, a Certified Financial Planner from Personal Capital. Together, Omar and Michelle discuss the big financial questions every entrepreneur needs to answer: How do you prepare for financial downturns and personal emergencies? How do you set yourself up for retirement? What about taxes? …and more! This is a crash course in personal financial management for entrepreneurs.

May 3, 2021 • 31:42

[Bonus Episode] From The Side Hustle Show: My $550k Side Hustle: An Online Business from Idea to Exit

[Bonus Episode] From The Side Hustle Show: My $550k Side Hustle: An Online Business from Idea to Exit

How far can a side hustle take you? Pretty far, apparently. Nick Loper started building a business on the side, ultimately earning $550,000 in total revenue. That number includes the sale of the business, once it became valuable enough. How did he do it? Today, we take a break from our usual programming to bring […] The post [Bonus Episode] From The Side Hustle Show: My $550k Side Hustle: An Online Business from Idea to Exit appeared first on The $100 MBA.

Apr 30, 2021 • 44:27

[Bonus Episode] From The Side Hustle Show: My $550k Side Hustle: An Online Business from Idea to Exit

[Bonus Episode] From The Side Hustle Show: My $550k Side Hustle: An Online Business from Idea to Exit

How far can a side hustle take you? Pretty far, apparently. Nick Loper started building a business on the side, ultimately earning $550,000 in total revenue. That number includes the sale of the business, once it became valuable enough. How did he do it? Today, we take a break from our usual programming to bring you an extended interview with Nick Loper on The Side Hustle Show. He’ll tell the incredible story of how he created and grew his half-million-dollar side business, and why he chose to

Apr 30, 2021 • 0:00

MBA1777 Why Low-Priced Products Are the Best Lead Generators  + Free Ride Friday

MBA1777 Why Low-Priced Products Are the Best Lead Generators + Free Ride Friday

It’s the sale before the sale. When most of us think lead generation, we think freebies. Marketing content, free trials, free plans, etc. But what if that’s not the best way to create customers? What if making people pay their way into your funnel works out better? It just might. Today, we explain how getting […] The post MBA1777 Why Low-Priced Products Are the Best Lead Generators + Free Ride Friday appeared first on The $100 MBA.

Apr 30, 2021 • 11:49

MBA1777 Why Low-Priced Products Are the Best Lead Generators  + Free Ride Friday

MBA1777 Why Low-Priced Products Are the Best Lead Generators + Free Ride Friday

It’s the sale before the sale. When most of us think lead generation, we think freebies. Marketing content, free trials, free plans, etc. But what if that’s not the best way to create customers? What if making people pay their way into your funnel works out better? It just might. Today, we explain how getting someone to reach into their pocket is an excellent way to qualify them as a lead. Granted, freebies generate more leads —but starter products generate better leads!  We’ll discuss how to i

Apr 30, 2021 • 13:12

MBA1776 Upgrade Your Blog To a Money Making Machine

MBA1776 Upgrade Your Blog To a Money Making Machine

Your blog isn’t only for marketing. Or it doesn’t have to be, anyway. For a little supplemental income, you can convert your blog into a revenue-generator. It doesn’t take a ton of time or resources, and it won’t affect your marketing. But it works! Today, we share a few ways to pull this off. With […] The post MBA1776 Upgrade Your Blog To a Money Making Machine appeared first on The $100 MBA.

Apr 29, 2021 • 12:56

MBA1776 Upgrade Your Blog To a Money Making Machine

MBA1776 Upgrade Your Blog To a Money Making Machine

Your blog isn’t only for marketing. Or it doesn’t have to be, anyway. For a little supplemental income, you can convert your blog into a revenue-generator. It doesn’t take a ton of time or resources, and it won’t affect your marketing. But it works! Today, we share a few ways to pull this off. With some relatively simple options, you can earn more money from the traffic you’re already getting. Boost revenue and make faster progress in your business – without disrupting your long-term branding.

Apr 29, 2021 • 14:57

MBA1775 Q&A Wednesday: I have many courses but none of them sell. Help!

MBA1775 Q&A Wednesday: I have many courses but none of them sell. Help!

What makes people buy knowledge? A course or other training-based product is different. It’s not like selling a T-shirt or car. To sell guidance, you need a reliable system for finding the people who need it, and earning their trust. It’s Q&A Wednesday, and we’re helping one listener do just that. This listener has multiple […] The post MBA1775 Q&A Wednesday: I have many courses but none of them sell. Help! appeared first on The $100 MBA.

Apr 28, 2021 • 10:04

MBA1775 Q&A Wednesday: I have many courses but none of them sell. Help!

MBA1775 Q&A Wednesday: I have many courses but none of them sell. Help!

What makes people buy knowledge? A course or other training-based product is different. It’s not like selling a T-shirt or car. To sell guidance, you need a reliable system for finding the people who need it, and earning their trust. It’s Q&A Wednesday, and we’re helping one listener do just that. This listener has multiple courses available through their website. Unfortunately, none of them are taking off. Today, we share a marketing and conversion formula based on a simple sales rule that too

Apr 28, 2021 • 11:38

MBA1774 Why Money Will Solve Your Problems & How to Get It

MBA1774 Why Money Will Solve Your Problems & How to Get It

Money is everything.  It’s not superficial to admit this. If you don’t have enough money, you can’t even start to work on fixing other problems. And one way or another, all your problems cost money to fix.  This is reality, not materialism. That includes the most un-material things: health, emotional and mental well-being, and spirituality. It all takes money. So how can you ensure you have enough, but also have a healthy relationship with money? Today, we explain why and how to prioritize mone

Apr 27, 2021 • 0:00

MBA1774 Why Money Will Solve Your Problems & How to Get It

MBA1774 Why Money Will Solve Your Problems & How to Get It

Money is everything.  It’s not superficial to admit this. If you don’t have enough money, you can’t even start to work on fixing other problems. And one way or another, all your problems cost money to fix.  This is reality, not materialism. That includes the most un-material things: health, emotional and mental well-being, and spirituality. […] The post MBA1774 Why Money Will Solve Your Problems & How to Get It appeared first on The $100 MBA.

Apr 27, 2021 • 14:59

MBA1773 Guest Teacher – Michael Solomon – How To Optimize Yourself & Team

MBA1773 Guest Teacher – Michael Solomon – How To Optimize Yourself & Team

Are you your best? Is your team their best? We understand: “Best” can be tough to define. Fortunately, we’ve got an expert in personal improvement and optimization: Michael Solomon. He’s here with a lesson on how to reach your highest potential — and get your team there, too. Hint: it’s all about quality feedback. As […] The post MBA1773 Guest Teacher – Michael Solomon – How To Optimize Yourself & Team appeared first on The $100 MBA.

Apr 26, 2021 • 18:16

MBA1773 Guest Teacher – Michael Solomon – How To Optimize Yourself & Team

MBA1773 Guest Teacher – Michael Solomon – How To Optimize Yourself & Team

Are you your best? Is your team their best? We understand: “Best” can be tough to define. Fortunately, we’ve got an expert in personal improvement and optimization: Michael Solomon. He’s here with a lesson on how to reach your highest potential — and get your team there, too. Hint: it’s all about quality feedback. As Solomon explains, everyone needs reliable, honest feedback to reach peak performance. Rather than groping blindly for what “feels like” better, making smart investments of time and

Apr 26, 2021 • 20:44

MBA1772 How Much Time Off Should You Give Your Team? + Free Ride Friday

MBA1772 How Much Time Off Should You Give Your Team? + Free Ride Friday

Let’s be clear: time off is an investment in your team. When people don’t have enough downtime, their work reaches a point of diminishing returns. But how do you know what’s “enough?” And how can you track and manage off-time for the whole team? We have some experience with this. With a remote team of dozens spread across four continents, we know how tricky it can be. You have to let your people rest, but you have to keep the machinery running. It’s not always easy. Today, we share our system f

Apr 23, 2021 • 0:00

MBA1772 How Much Time Off Should You Give Your Team? + Free Ride Friday

MBA1772 How Much Time Off Should You Give Your Team? + Free Ride Friday

Let’s be clear: time off is an investment in your team. When people don’t have enough downtime, their work reaches a point of diminishing returns. But how do you know what’s “enough?” And how can you track and manage off-time for the whole team? We have some experience with this. With a remote team of […] The post MBA1772 How Much Time Off Should You Give Your Team? + Free Ride Friday appeared first on The $100 MBA.

Apr 23, 2021 • 15:50

MBA1771 3 Automated Ways To Get Customer Feedback

MBA1771 3 Automated Ways To Get Customer Feedback

You need feedback.  It’s the only way to measure customer satisfaction and improve your product. If you’re not asking how you’re doing, you can expect trouble down the road. But it takes so much time…. It doesn’t have to! Today, we share a few ways you can gather the data you need without sucking up […] The post MBA1771 3 Automated Ways To Get Customer Feedback appeared first on The $100 MBA.

Apr 22, 2021 • 16:55

MBA1771 3 Automated Ways To Get Customer Feedback

MBA1771 3 Automated Ways To Get Customer Feedback

You need feedback.  It’s the only way to measure customer satisfaction and improve your product. If you’re not asking how you’re doing, you can expect trouble down the road. But it takes so much time…. It doesn’t have to! Today, we share a few ways you can gather the data you need without sucking up too many hours. With the right systems in place, you can keep fresh, valuable feedback coming in every month.  You can let this feedback inform your product development and support. And you should!

Apr 22, 2021 • 17:56

MBA1770 Q&A Wednesday: Should I start my software company without a co-founder?

MBA1770 Q&A Wednesday: Should I start my software company without a co-founder?

Can non-tech people run successful tech startups? It’s a common question. As co-founder of a SaaS business, our host Omar is a pretty good example of what non-techies can do in the software game.  But he’s not doing it alone, of course. It’s Q&A Wednesday, and we’re helping one listener who’s got the basics in […] The post MBA1770 Q&A Wednesday: Should I start my software company without a co-founder? appeared first on The $100 MBA.

Apr 21, 2021 • 13:32

MBA1770 Q&A Wednesday: Should I start my software company without a co-founder?

MBA1770 Q&A Wednesday: Should I start my software company without a co-founder?

Can non-tech people run successful tech startups? It’s a common question. As co-founder of a SaaS business, our host Omar is a pretty good example of what non-techies can do in the software game.  But he’s not doing it alone, of course. It’s Q&A Wednesday, and we’re helping one listener who’s got the basics in place. There’s a software product, a solid group of beta testers, and experience in business.  But he’s just not sure if he can scale without an expert co-founder. Tune in as we discuss t

Apr 21, 2021 • 14:45

MBA1769 Will In-Person Events Still Be Viable in 2021 and Beyond?

MBA1769 Will In-Person Events Still Be Viable in 2021 and Beyond?

Do we need to rethink in-person events? Will marketing and networking move permanently online? While COVID is increasingly closer to under control, it’s not quite over. Vaccines are out, but everything is still far from “normal.” Will people ever feel safe enough to gather again? Can we do so responsibly?  Today, we discuss what live events might look like going forward. If you’re making plans to meet real people in real life to advance your business, tune in. Things may look a little different

Apr 20, 2021 • 12:16

MBA1769 Will In-Person Events Still Be Viable in 2021 and Beyond?

MBA1769 Will In-Person Events Still Be Viable in 2021 and Beyond?

Do we need to rethink in-person events? Will marketing and networking move permanently online? While COVID is increasingly closer to under control, it’s not quite over. Vaccines are out, but everything is still far from “normal.” Will people ever feel safe enough to gather again? Can we do so responsibly?  Today, we discuss what live […] The post MBA1769 Will In-Person Events Still Be Viable in 2021 and Beyond? appeared first on The $100 MBA.

Apr 20, 2021 • 11:03

MBA1768 Guest Teacher –  Laurie Gerber – How to Build Personal Integrity

MBA1768 Guest Teacher – Laurie Gerber – How to Build Personal Integrity

Trouble following through? Laurie Gerber believes that success in business, life, and relationships has a common factor: personal integrity. It’s what allows you to show up for yourself, to hit the goals you set. To keep your promises to…you!  From there, you can be just as reliable for others. Today, Gerber shares what makes us […] The post MBA1768 Guest Teacher – Laurie Gerber – How to Build Personal Integrity appeared first on The $100 MBA.

Apr 19, 2021 • 20:23

MBA1768 Guest Teacher –  Laurie Gerber – How to Build Personal Integrity

MBA1768 Guest Teacher – Laurie Gerber – How to Build Personal Integrity

Trouble following through? Laurie Gerber believes that success in business, life, and relationships has a common factor: personal integrity. It’s what allows you to show up for yourself, to hit the goals you set. To keep your promises to…you!  From there, you can be just as reliable for others. Today, Gerber shares what makes us accountable to ourselves. By focusing on this specific version of integrity, you can unleash your true potential. It’s not just about winning, but about greater happine

Apr 19, 2021 • 20:59

MBA1767 Should You Run Multiple Businesses at The Same Time + Free Ride Friday

MBA1767 Should You Run Multiple Businesses at The Same Time + Free Ride Friday

Why stop at just one business? We run two: The $100 MBA, and our software company, WebinarNinja. In our experience, that comes with some ups and downs. Naturally, it takes more time and resources to run more than one operation. But multiple businesses can support each other! The key is to define your goals. Today, […] The post MBA1767 Should You Run Multiple Businesses at The Same Time + Free Ride Friday appeared first on The $100 MBA.

Apr 16, 2021 • 16:19

MBA1767 Should You Run Multiple Businesses at The Same Time + Free Ride Friday

MBA1767 Should You Run Multiple Businesses at The Same Time + Free Ride Friday

Why stop at just one business? We run two: The $100 MBA, and our software company, WebinarNinja. In our experience, that comes with some ups and downs. Naturally, it takes more time and resources to run more than one operation. But multiple businesses can support each other! The key is to define your goals. Today, we discuss what to do with all that entrepreneurial energy. By picking and choosing projects and experiments that work in conjunction with existing businesses, it can be well worth th

Apr 16, 2021 • 0:00

MBA1766 3 Low Cost Ways to Improve Your Team

MBA1766 3 Low Cost Ways to Improve Your Team

Let’s keep the “lean” in your lean startup. One of the best ways to grow your business is to get the most out of every team member. But you don’t do it by demanding harder work; you do it by empowering employees to do their best work. And it doesn’t have to cost much. Today, […] The post MBA1766 3 Low Cost Ways to Improve Your Team appeared first on The $100 MBA.

Apr 15, 2021 • 15:30

MBA1766 3 Low Cost Ways to Improve Your Team

MBA1766 3 Low Cost Ways to Improve Your Team

Let’s keep the “lean” in your lean startup. One of the best ways to grow your business is to get the most out of every team member. But you don’t do it by demanding harder work; you do it by empowering employees to do their best work. And it doesn’t have to cost much. Today, we’ll share the most low-cost, high-impact ways we’ve helped our team members up their game. With a few smart moves, you can make a relatively small investment in your team with a huge return. It won’t just benefit your bus

Apr 15, 2021 • 14:36

MBA1765 Q&A Wednesday: I need to make some layoffs. Any advice?

MBA1765 Q&A Wednesday: I need to make some layoffs. Any advice?

No one likes losing team members. Sometimes it’s the only way to save the business. But before you let the ax fall, consider a few alternatives. That way, if you have to let someone go, you’ll both know it was truly the last resort. It’s Q&A Wednesday, and we’re helping one listener do just that. Many businesses were hit hard in the last year. The good news is that if your troubles are temporary, your layoffs might be, too. Join us as we discuss the options, and how to handle the worst case in

Apr 14, 2021 • 15:08

MBA1765 Q&A Wednesday: I need to make some layoffs. Any advice?

MBA1765 Q&A Wednesday: I need to make some layoffs. Any advice?

No one likes losing team members. Sometimes it’s the only way to save the business. But before you let the ax fall, consider a few alternatives. That way, if you have to let someone go, you’ll both know it was truly the last resort. It’s Q&A Wednesday, and we’re helping one listener do just that. […] The post MBA1765 Q&A Wednesday: I need to make some layoffs. Any advice? appeared first on The $100 MBA.

Apr 14, 2021 • 14:18

MBA1764 What Makes a Great Special Offer

MBA1764 What Makes a Great Special Offer

Why do people buy? A reduced price or extra bonus can help, but things like that won’t drive sales by themselves. The key to a really attractive deal isn’t in the savings or product details —  it’s in the psychology behind the offer. You’ll see what we mean. Today, we lay out the key components […] The post MBA1764 What Makes a Great Special Offer appeared first on The $100 MBA.

Apr 13, 2021 • 15:30

MBA1764 What Makes a Great Special Offer

MBA1764 What Makes a Great Special Offer

Why do people buy? A reduced price or extra bonus can help, but things like that won’t drive sales by themselves. The key to a really attractive deal isn’t in the savings or product details —  it’s in the psychology behind the offer. You’ll see what we mean. Today, we lay out the key components of an effective special offer. By combining a few elements, you can create offers that boost the heck out of your sales, every time.  It’s all about getting out of your head, and into your audience’s. Le

Apr 13, 2021 • 16:24

MBA1763 Must Read: The 100-Page Book by Mike Capuzzi

MBA1763 Must Read: The 100-Page Book by Mike Capuzzi

You should write a book. No really! You don’t have to be Hemingway or Tim Ferriss. Anyone with expertise and a story can share both. The key is to write the right kind of book. Not a novel, not a tell-all memoir, and not something to impress critics. You want to write something with one purpose: marketing. Today, we review The 100-Page Book: The Business Owner’s Guide to Self-Publishing a Short Customer Attraction Book. That’s right — just 100 pages, laser focused on simply establishing your cr

Apr 12, 2021 • 14:06

MBA1763 Must Read: The 100-Page Book by Mike Capuzzi

MBA1763 Must Read: The 100-Page Book by Mike Capuzzi

You should write a book. No really! You don’t have to be Hemingway or Tim Ferriss. Anyone with expertise and a story can share both. The key is to write the right kind of book. Not a novel, not a tell-all memoir, and not something to impress critics. You want to write something with one […] The post MBA1763 Must Read: The 100-Page Book by Mike Capuzzi appeared first on The $100 MBA.

Apr 12, 2021 • 13:32

MBA1762 Why You Should Promise Less To Make More + Free Ride Friday

MBA1762 Why You Should Promise Less To Make More + Free Ride Friday

Stop offering too much. There’s an over-promising epidemic in marketing and sales today. Too many entrepreneurs try to get customers by promising the moon and stars. But even when your product or service can potentially deliver, can you really guarantee that outcome? It’s time to focus on what’s deliverable. Today, we discuss why promising less […] The post MBA1762 Why You Should Promise Less To Make More + Free Ride Friday appeared first on The $100 MBA.

Apr 9, 2021 • 11:21

MBA1762 Why You Should Promise Less To Make More + Free Ride Friday

MBA1762 Why You Should Promise Less To Make More + Free Ride Friday

Stop offering too much. There’s an over-promising epidemic in marketing and sales today. Too many entrepreneurs try to get customers by promising the moon and stars. But even when your product or service can potentially deliver, can you really guarantee that outcome? It’s time to focus on what’s deliverable. Today, we discuss why promising less works better in the long run. It’s not about underselling yourself, or withholding. It’s about accurately managing expectations, delivering wins, and bu

Apr 9, 2021 • 13:06

MBA1761 The Most Important Step In Sales

MBA1761 The Most Important Step In Sales

Sales: most people think it’s really easy, or a mystical art. It’s neither. Great salesmanship is nothing more than understanding why people buy stuff. It’s effective application of a few key principles that pretty much always work.  But there’s one principle way too many people forget. Today, we explain what it is, and how it works. Sales is our host Omar’s thing. From his childhood in his father’s car dealership, to his sales coaching today, Omar’s had years of study and practice.  In all tha

Apr 8, 2021 • 13:44

MBA1761 The Most Important Step In Sales

MBA1761 The Most Important Step In Sales

Sales: most people think it’s really easy, or a mystical art. It’s neither. Great salesmanship is nothing more than understanding why people buy stuff. It’s effective application of a few key principles that pretty much always work.  But there’s one principle way too many people forget. Today, we explain what it is, and how it […] The post MBA1761 The Most Important Step In Sales appeared first on The $100 MBA.

Apr 8, 2021 • 13:46

MBA1760 Q&A Wednesday: How often should I do 1:1’s with my employees?

MBA1760 Q&A Wednesday: How often should I do 1:1’s with my employees?

A real conversation goes a long way. We’re not talking about performance reviews or team meetings. We’re talking about frank, one-on-one dialogues with each member of your team. They work wonders!  That’s why we do them in our business. But how often is often enough? It’s Q&A Wednesday, and we’re helping one listener get closer […] The post MBA1760 Q&A Wednesday: How often should I do 1:1’s with my employees? appeared first on The $100 MBA.

Apr 7, 2021 • 10:05

MBA1760 Q&A Wednesday: How often should I do 1:1’s with my employees?

MBA1760 Q&A Wednesday: How often should I do 1:1’s with my employees?

A real conversation goes a long way. We’re not talking about performance reviews or team meetings. We’re talking about frank, one-on-one dialogues with each member of your team. They work wonders!  That’s why we do them in our business. But how often is often enough? It’s Q&A Wednesday, and we’re helping one listener get closer to his employees. We’ll explain why you should establish a consistent schedule for 1:1’s, and how to conduct them.  This episode is especially clutch for remote teams. T

Apr 7, 2021 • 10:41

MBA1759 How To Verify That You’re Doing The Right Things

MBA1759 How To Verify That You’re Doing The Right Things

It can be hard to see how you’re doing. Just keeping up with the day-to-day of running a business can take most of your time. Then you add experiments with different strategies for sales, marketing, team management, and more. What’s left over? Where’s the time to analyze? Where’s the bandwidth for checking your progress? We’ve […] The post MBA1759 How To Verify That You’re Doing The Right Things appeared first on The $100 MBA.

Apr 6, 2021 • 10:16

MBA1759 How To Verify That You’re Doing The Right Things

MBA1759 How To Verify That You’re Doing The Right Things

It can be hard to see how you’re doing. Just keeping up with the day-to-day of running a business can take most of your time. Then you add experiments with different strategies for sales, marketing, team management, and more. What’s left over? Where’s the time to analyze? Where’s the bandwidth for checking your progress? We’ve got a shortcut. With one clever little tactic, you can get a clear, reliable picture of what you’re doing and whether it works. You can apply it to literally any aspect o

Apr 6, 2021 • 11:51

MBA1758 Guest Teacher – Cheryl Lynn Mobley – How to Unlock Your Team’s Potential

MBA1758 Guest Teacher – Cheryl Lynn Mobley – How to Unlock Your Team’s Potential

What’s your team capable of? Many business leaders don’t know — not really. That’s when Cheryl Lynn Mobley steps in. She’s an expert in getting the most from a team by unleashing their true potential. Today, she shares a few of her most important key principles. By asking just a few crucial questions, you can discover the hidden power of your team, however big or small. You can boost communication, motivation, and productivity. With more cohesion and less micromanagement, you can find out what

Apr 5, 2021 • 17:18

MBA1758 Guest Teacher – Cheryl Lynn Mobley – How to Unlock Your Team’s Potential

MBA1758 Guest Teacher – Cheryl Lynn Mobley – How to Unlock Your Team’s Potential

What’s your team capable of? Many business leaders don’t know — not really. That’s when Cheryl Lynn Mobley steps in. She’s an expert in getting the most from a team by unleashing their true potential. Today, she shares a few of her most important key principles. By asking just a few crucial questions, you can […] The post MBA1758 Guest Teacher – Cheryl Lynn Mobley – How to Unlock Your Team’s Potential appeared first on The $100 MBA.

Apr 5, 2021 • 16:03

MBA1757 My Favorite Tools For Professional Development + Free Ride Friday

MBA1757 My Favorite Tools For Professional Development + Free Ride Friday

Be a better business person. There’s so much self-improvement…stuff out there. Courses, coaches, programs of every sort. But as heavy consumers of game-upping content, we’ve discovered a few things. Sometimes, a few basics are all you need. Today, we share the 3 most important ways to be a better you. These are the tools that […] The post MBA1757 My Favorite Tools For Professional Development + Free Ride Friday appeared first on The $100 MBA.

Apr 2, 2021 • 15:17

MBA1757 My Favorite Tools For Professional Development + Free Ride Friday

MBA1757 My Favorite Tools For Professional Development + Free Ride Friday

Be a better business person. There’s so much self-improvement…stuff out there. Courses, coaches, programs of every sort. But as heavy consumers of game-upping content, we’ve discovered a few things. Sometimes, a few basics are all you need. Today, we share the 3 most important ways to be a better you. These are the tools that get the biggest result for the investment. Whether it’s your time, money, or effort, the ROI has to be worth it! That’s why these 3 things are essential. Start with these,

Apr 2, 2021 • 0:00

MBA1756 Why You Should Learn To Code

MBA1756 Why You Should Learn To Code

Should you learn to read? Almost no one would answer “no.” In most places, everyone can. It’s a fundamental skill that empowers you to do…anything! No matter the industry, it’s a must. People who can’t read are at an unfair disadvantage, regardless of their career. That’s how we feel about coding. Today, we discuss why everyone — not just developers — should learn coding. Even if you hire developers, even if you never write a line yourself, learn it! We’ll explain why and how, and why it doesn’

Apr 1, 2021 • 0:00

MBA1756 Why You Should Learn To Code

MBA1756 Why You Should Learn To Code

Should you learn to read? Almost no one would answer “no.” In most places, everyone can. It’s a fundamental skill that empowers you to do…anything! No matter the industry, it’s a must. People who can’t read are at an unfair disadvantage, regardless of their career. That’s how we feel about coding. Today, we discuss why […] The post MBA1756 Why You Should Learn To Code appeared first on The $100 MBA.

Apr 1, 2021 • 15:43

MBA1755 Q&A Wednesday: Has my business plateaued? What can I do?

MBA1755 Q&A Wednesday: Has my business plateaued? What can I do?

In business, you grow or you die. That doesn’t mean endlessly increasing profit or market share. And it doesn’t mean never being happy or satisfied. It simply means making sure you’re always evolving and achieving your personal best. Kinda like the gym — if you’re too comfortable, it’s not a good thing! It’s Q&A Wednesday, and we’re helping one listener answer two questions: am I plateauing, and what can I do about it? We’ll help identify the problem, and offer concrete solutions for maintainin

Mar 31, 2021 • 0:00

MBA1755 Q&A Wednesday: Has my business plateaued? What can I do?

MBA1755 Q&A Wednesday: Has my business plateaued? What can I do?

In business, you grow or you die. That doesn’t mean endlessly increasing profit or market share. And it doesn’t mean never being happy or satisfied. It simply means making sure you’re always evolving and achieving your personal best. Kinda like the gym — if you’re too comfortable, it’s not a good thing! It’s Q&A Wednesday, […] The post MBA1755 Q&A Wednesday: Has my business plateaued? What can I do? appeared first on The $100 MBA.

Mar 31, 2021 • 14:20

MBA1754 How To Set Revenue Goals That Work

MBA1754 How To Set Revenue Goals That Work

How much do you need to bring in? It seems like a pretty basic question for a business owner. But many entrepreneurs aren’t really sure how to answer it. Revenue – not profit – is a tricky subject. How much you need depends on a few key factors. Surprisingly enough, bringing in more isn’t always the right move.  By putting revenue in a bigger context, you can identify realistic, effective goals. By understanding what revenue is really for, you can calculate how much you need. Make a plan you ca

Mar 30, 2021 • 10:37

MBA1754 How To Set Revenue Goals That Work

MBA1754 How To Set Revenue Goals That Work

How much do you need to bring in? It seems like a pretty basic question for a business owner. But many entrepreneurs aren’t really sure how to answer it. Revenue – not profit – is a tricky subject. How much you need depends on a few key factors. Surprisingly enough, bringing in more isn’t always […] The post MBA1754 How To Set Revenue Goals That Work appeared first on The $100 MBA.

Mar 30, 2021 • 10:13

MBA1753 Guest Teacher – Peter Kozodoy – How To Use Brutal Strategic Honesty To Make Massive Changes In Your Life & Business

MBA1753 Guest Teacher – Peter Kozodoy – How To Use Brutal Strategic Honesty To Make Massive Changes In Your Life & Business

Telling the truth seems easy, until you try it. We like to think we’re straight shooters. Some of us even use “straight talk” and “brutal honesty” as an excuse to be a jerk. But are we really, truly telling it “like it is?” Today’s guest teacher wants an honest answer. As he explains it, honesty starts between your own ears. Peter Kozodoy is a well-known expert in business leadership. His premise? Using honesty to get a real handle on what you and the people in your life want. Then, bringing th

Mar 29, 2021 • 17:42

MBA1753 Guest Teacher – Peter Kozodoy – How To Use Brutal Strategic Honesty To Make Massive Changes In Your Life & Business

MBA1753 Guest Teacher – Peter Kozodoy – How To Use Brutal Strategic Honesty To Make Massive Changes In Your Life & Business

Telling the truth seems easy, until you try it. We like to think we’re straight shooters. Some of us even use “straight talk” and “brutal honesty” as an excuse to be a jerk. But are we really, truly telling it “like it is?” Today’s guest teacher wants an honest answer. As he explains it, honesty […] The post MBA1753 Guest Teacher – Peter Kozodoy – How To Use Brutal Strategic Honesty To Make Massive Changes In Your Life & Busi

Mar 29, 2021 • 16:37

[Bonus Episode] From Real Good: The Six Degrees of Segregation with Yohuru Williams

[Bonus Episode] From Real Good: The Six Degrees of Segregation with Yohuru Williams

What did we learn during the pandemic? The COVID-19 outbreak was an undeniable tragedy. But it also revealed other tragedies. As the disease swept through the nation, it hit some communities harder than others. It shed a harsh light on systemic inequality and historical disadvantage that left some less able to cope than their neighbors. […] The post [Bonus Episode] From Real Good: The Six Degrees of Segregation with Yohuru Williams appeared first on The $100 MBA.

Mar 26, 2021 • 1:03:45

[Bonus Episode] From Real Good: The Six Degrees of Segregation with Yohuru Williams

[Bonus Episode] From Real Good: The Six Degrees of Segregation with Yohuru Williams

What did we learn during the pandemic? The COVID-19 outbreak was an undeniable tragedy. But it also revealed other tragedies. As the disease swept through the nation, it hit some communities harder than others. It shed a harsh light on systemic inequality and historical disadvantage that left some less able to cope than their neighbors. In other words, COVID revealed existing problems even as it caused new ones. But the news isn’t all bad. Today, we share another episode Real Good, a podcast th

Mar 26, 2021 • 0:00

MBA1752 How To Sell More to Your Customers + Free Ride Friday

MBA1752 How To Sell More to Your Customers + Free Ride Friday

Rookie move: only chasing new customers. Pro move: investing in the customers you have. Existing customers are a way better investment of marketing and sales resources than strangers. That’s not to say you shouldn’t bring new customers in. We’re just pointing out that on average, the fans you have are easier to convert again. And again. And again. You put so much time and resources into creating these leads. Why only sell to them once? Today, we discuss why you should reconfigure your model to

Mar 26, 2021 • 14:01

MBA1752 How To Sell More to Your Customers + Free Ride Friday

MBA1752 How To Sell More to Your Customers + Free Ride Friday

Rookie move: only chasing new customers. Pro move: investing in the customers you have. Existing customers are a way better investment of marketing and sales resources than strangers. That’s not to say you shouldn’t bring new customers in. We’re just pointing out that on average, the fans you have are easier to convert again. And […] The post MBA1752 How To Sell More to Your Customers + Free Ride Friday appeared first on The $100 MBA.

Mar 26, 2021 • 13:02

MBA1751 How to Handle Negative Reviews & Comments Online

MBA1751 How to Handle Negative Reviews & Comments Online

You will get complaints. Everyone does. Even the best companies in the world do. Instead of trying to avoid the unavoidable, prepare for it! Whether it’s your own mistakes, haters hating, or just normal people having a bad day, it’s gonna happen. What’s the right response? The professional response? Today, we discuss how to handle bad reviews, flak on social media, and other forms of public shaming. We’ll explain how to respond, and why some complaints are actually great marketing opportunities

Mar 25, 2021 • 12:21

MBA1751 How to Handle Negative Reviews & Comments Online

MBA1751 How to Handle Negative Reviews & Comments Online

You will get complaints. Everyone does. Even the best companies in the world do. Instead of trying to avoid the unavoidable, prepare for it! Whether it’s your own mistakes, haters hating, or just normal people having a bad day, it’s gonna happen. What’s the right response? The professional response? Today, we discuss how to handle […] The post MBA1751 How to Handle Negative Reviews & Comments Online appeared first on The $100 MBA.

Mar 25, 2021 • 11:12

MBA1750 Q&A Wednesday: How do I get started with SEO?

MBA1750 Q&A Wednesday: How do I get started with SEO?

It’s SEO 101! Search Engine Optimization can be intimidating. It seems complex, and it can be. But it doesn’t have to be! Anyone can take the basic steps that make a huge difference in brand visibility, expert or not. Today, we focus on what you absolutely can do, right now. It’s Q&A Wednesday, and we’re helping an entrepreneur get their new website onto that first SERP. That’s “Search Engine Results Page,” if you don’t already know.  You’ll be shocked at how powerful a few simple tweaks can be

Mar 24, 2021 • 15:01

MBA1750 Q&A Wednesday: How do I get started with SEO?

MBA1750 Q&A Wednesday: How do I get started with SEO?

It’s SEO 101! Search Engine Optimization can be intimidating. It seems complex, and it can be. But it doesn’t have to be! Anyone can take the basic steps that make a huge difference in brand visibility, expert or not. Today, we focus on what you absolutely can do, right now. It’s Q&A Wednesday, and we’re […] The post MBA1750 Q&A Wednesday: How do I get started with SEO? appeared first on The $100 MBA.

Mar 24, 2021 • 14:11

MBA1749 How Fast Should Your Support Response Time Really Be?

MBA1749 How Fast Should Your Support Response Time Really Be?

How fast is fast enough? We know great customer support can be a huge asset, especially for a small business. It’s a differentiator, a way to compete against bigger firms with bigger budgets. But how do you know your support is that good? What’s a game-changing response time? Or just a standard one? Today, we […] The post MBA1749 How Fast Should Your Support Response Time Really Be? appeared first on The $100 MBA.

Mar 23, 2021 • 13:38

MBA1749 How Fast Should Your Support Response Time Really Be?

MBA1749 How Fast Should Your Support Response Time Really Be?

How fast is fast enough? We know great customer support can be a huge asset, especially for a small business. It’s a differentiator, a way to compete against bigger firms with bigger budgets. But how do you know your support is that good? What’s a game-changing response time? Or just a standard one? Today, we discuss what fast, responsive support looks like. With its huge impact on churn, marketing, and sales, support speed is worth real investment.  Make your business a customer support cheeta

Mar 23, 2021 • 14:51

MBA1748 Must Read: The Common Path to Uncommon Success by John Lee Dumas

MBA1748 Must Read: The Common Path to Uncommon Success by John Lee Dumas

I’d pre-order this one if I were you. Nope, we don’t get anything out of it. No affiliate commission, no favors, nothing. In fact, we believe in this book and its author so much, we’ll actually give you an incredible bonus just for buying it. Again, this is not sponsored.  We just want to spread the word on behalf of a great entrepreneur and friend, John Lee Dumas.  We’ve learned a ton from him, and you can too. Dumas is the legend behind Entrepreneurs on Fire and Podcaster’s Paradise. His new

Mar 22, 2021 • 19:59

MBA1748 Must Read: The Common Path to Uncommon Success by John Lee Dumas

MBA1748 Must Read: The Common Path to Uncommon Success by John Lee Dumas

I’d pre-order this one if I were you. Nope, we don’t get anything out of it. No affiliate commission, no favors, nothing. In fact, we believe in this book and its author so much, we’ll actually give you an incredible bonus just for buying it. Again, this is not sponsored.  We just want to spread […] The post MBA1748 Must Read: The Common Path to Uncommon Success by John Lee Dumas appeared first on The $100 MBA.

Mar 22, 2021 • 18:53

MBA1747 4 Free Tools to Manage Your Business Finances + Free Ride Friday

MBA1747 4 Free Tools to Manage Your Business Finances + Free Ride Friday

Rule one of entrepreneurship: watch your money. Of course, Rule two might be “keep it lean.” Which means if there’s a free way to watch your money, consider it! For all the low-cost, low-quality products out there, a few killer options exist that won’t cost you a nickel.  Today, we share 4 of them. And maybe one more, just for fun. These are tools we use ourselves to track and manage our finances. This is non-sponsored, proven advice that’s worked for us. Some of these tools are everywhere; som

Mar 19, 2021 • 14:39

MBA1747 4 Free Tools to Manage Your Business Finances + Free Ride Friday

MBA1747 4 Free Tools to Manage Your Business Finances + Free Ride Friday

Rule one of entrepreneurship: watch your money. Of course, Rule two might be “keep it lean.” Which means if there’s a free way to watch your money, consider it! For all the low-cost, low-quality products out there, a few killer options exist that won’t cost you a nickel.  Today, we share 4 of them. And […] The post MBA1747 4 Free Tools to Manage Your Business Finances + Free Ride Friday appeared first on The $100 MBA.

Mar 19, 2021 • 13:32

MBA1746 Slack vs. Facebook Groups

MBA1746 Slack vs. Facebook Groups

For years, a Facebook group was the go-to way to keep a group of coaching or training clients in touch. It was a forum to discuss, ask, encourage, and engage, adding value to courses and challenges.  But now, there’s another (better?) option: Slack. Today, we discuss the differences between these two group-messaging platforms. We’ll explain […] The post MBA1746 Slack vs. Facebook Groups appeared first on The $100 MBA.

Mar 18, 2021 • 13:32

MBA1746 Slack vs. Facebook Groups

MBA1746 Slack vs. Facebook Groups

For years, a Facebook group was the go-to way to keep a group of coaching or training clients in touch. It was a forum to discuss, ask, encourage, and engage, adding value to courses and challenges.  But now, there’s another (better?) option: Slack. Today, we discuss the differences between these two group-messaging platforms. We’ll explain why some entrepreneurs prefer one to the other, and why one is way better for certain groups.  Slack has been horning in on Facebook’s turf for a while now.

Mar 18, 2021 • 15:14

MBA1745 Q&A Wednesday: Do I Need To Offer a Free Trial?

MBA1745 Q&A Wednesday: Do I Need To Offer a Free Trial?

Does every business have to give before they sell? As they say, there’s no such thing as a “free” lunch. Free trials and plans involve overhead for you, and without a good ROI, that money is wasted. But many businesses, especially the SaaS kind, do it anyway.  Is there a better way to bring customers in?  It’s Q&A Wednesday, and we’ve got a listener with a low-priced SaaS product who isn’t sure it’s worth a free sample. We’ll discuss whether he should follow the trend, and what other options ar

Mar 17, 2021 • 14:34

MBA1745 Q&A Wednesday: Do I Need To Offer a Free Trial?

MBA1745 Q&A Wednesday: Do I Need To Offer a Free Trial?

Does every business have to give before they sell? As they say, there’s no such thing as a “free” lunch. Free trials and plans involve overhead for you, and without a good ROI, that money is wasted. But many businesses, especially the SaaS kind, do it anyway.  Is there a better way to bring customers […] The post MBA1745 Q&A Wednesday: Do I Need To Offer a Free Trial? appeared first on The $100 MBA.

Mar 17, 2021 • 13:12

MBA1744 Why Live Courses are So Hot Right Now

MBA1744 Why Live Courses are So Hot Right Now

It’s not just COVID. Live courses have specific advantages, even in normal times. Coaches and trainers are catching on in a big way, and the trend isn’t likely to slow down anytime soon. But why? What do live courses offer that’s so great? And how the heck do you scale them? Today, we discuss why this one model is on fire. We’ll dig into the specific reasons live courses yield so much for businesses. We’ll discuss why automation isn’t always better, especially in coaching/training situations.

Mar 16, 2021 • 14:04

MBA1744 Why Live Courses are So Hot Right Now

MBA1744 Why Live Courses are So Hot Right Now

It’s not just COVID. Live courses have specific advantages, even in normal times. Coaches and trainers are catching on in a big way, and the trend isn’t likely to slow down anytime soon. But why? What do live courses offer that’s so great? And how the heck do you scale them? Today, we discuss why […] The post MBA1744 Why Live Courses are So Hot Right Now appeared first on The $100 MBA.

Mar 16, 2021 • 13:08

MBA1743 Guest Teacher – Alex Douzet – How to Maintain Consumer Visibility In the Wake of Budget Cuts

MBA1743 Guest Teacher – Alex Douzet – How to Maintain Consumer Visibility In the Wake of Budget Cuts

Tight marketing budget? No problem. Many of us had to scale back in the wake of COVID. Since then, learning how to do more with less became something of a required skill. And it’s especially important in marketing – often one of the first budgets cut. So how can you spread your message? Today, special […] The post MBA1743 Guest Teacher – Alex Douzet – How to Maintain Consumer Visibility In the Wake of Budget Cuts appeared first on The $100 MBA.

Mar 15, 2021 • 21:13

MBA1743 Guest Teacher – Alex Douzet – How to Maintain Consumer Visibility In the Wake of Budget Cuts

MBA1743 Guest Teacher – Alex Douzet – How to Maintain Consumer Visibility In the Wake of Budget Cuts

Tight marketing budget? No problem. Many of us had to scale back in the wake of COVID. Since then, learning how to do more with less became something of a required skill. And it’s especially important in marketing – often one of the first budgets cut. So how can you spread your message? Today, special guest Alex Douzet explains a few ways you can get your brand out there for minimal cost. With a little creativity, you can leverage low-cost assets to get in people’s heads.  It might cost less to

Mar 15, 2021 • 21:18

MBA1742 How Much Should You Spend on Marketing? + Free Ride Friday

MBA1742 How Much Should You Spend on Marketing? + Free Ride Friday

Marketing is magical. But it isn’t free. As with everything, you get what you pay for. But so many entrepreneurs miscalculate how much of their budget should go towards marketing. Too many people simply get the math wrong on this.  Fortunately, we have a simple formula. Get the pencil and paper out! Today, we’ll show […] The post MBA1742 How Much Should You Spend on Marketing? + Free Ride Friday appeared first on The $100 MBA.

Mar 12, 2021 • 13:17

MBA1742 How Much Should You Spend on Marketing? + Free Ride Friday

MBA1742 How Much Should You Spend on Marketing? + Free Ride Friday

Marketing is magical. But it isn’t free. As with everything, you get what you pay for. But so many entrepreneurs miscalculate how much of their budget should go towards marketing. Too many people simply get the math wrong on this.  Fortunately, we have a simple formula. Get the pencil and paper out! Today, we’ll show you how to calculate exactly what to spend on marketing. By applying this basic math, you can make your business more successful, sustainable, and scalable.  Let’s crunch the numbe

Mar 12, 2021 • 14:03

MBA1741 The Perfect First Business

MBA1741 The Perfect First Business

You want to work for yourself. You just don’t know how. This is very normal! Getting started as an entrepreneur means finding a business model that works for you. As someone who founded several businesses, our host Omar has more experience in this than most — and he’s reached a conclusion. He’s convinced that one […] The post MBA1741 The Perfect First Business appeared first on The $100 MBA.

Mar 11, 2021 • 12:43

MBA1741 The Perfect First Business

MBA1741 The Perfect First Business

You want to work for yourself. You just don’t know how. This is very normal! Getting started as an entrepreneur means finding a business model that works for you. As someone who founded several businesses, our host Omar has more experience in this than most — and he’s reached a conclusion. He’s convinced that one specific type of business is the best place to start. For anyone! Tune in, and hear why this one model is so perfect for beginners. Remember: your first business probably won’t be your

Mar 11, 2021 • 13:42

MBA1740 Q&A Wednesday: Q&A Wednesday: Do Google Ads work for lead generation?

MBA1740 Q&A Wednesday: Q&A Wednesday: Do Google Ads work for lead generation?

Read this before you spend a dime on Google ads! And also…y’know, listen to the episode.  It’s Q&A Wednesday, and we’re helping a listener with a brand-new business figure out what’s wrong with their Google game. After running ads for a bit, the return on investment just isn’t there. Why not? Is it the channel […] The post MBA1740 Q&A Wednesday: Q&A Wednesday: Do Google Ads work for lead generation? appeared first on The $100 MBA.

Mar 10, 2021 • 12:37

MBA1740 Q&A Wednesday: Q&A Wednesday: Do Google Ads work for lead generation?

MBA1740 Q&A Wednesday: Q&A Wednesday: Do Google Ads work for lead generation?

Read this before you spend a dime on Google ads! And also…y’know, listen to the episode.  It’s Q&A Wednesday, and we’re helping a listener with a brand-new business figure out what’s wrong with their Google game. After running ads for a bit, the return on investment just isn’t there. Why not? Is it the channel itself or the execution? Or both? Today, we discuss how Google ads work, and how to make them work better. With a little experimentation, you can make an informed decision about how to sp

Mar 10, 2021 • 14:06

MBA1739 Did The Facebook Ad Apocalypse Happen With the iOS14 Update?

MBA1739 Did The Facebook Ad Apocalypse Happen With the iOS14 Update?

Is Facebook advertising over? Not exactly. Today, we explore the fallout from Apple’s big decision. If you haven’t heard, the iOS 14 update lets users opt out of data tracking. Without the ability to stalk you around the Internet, advertisers have drastically less data to inform targeted Facebook ads.  It was a huge win for privacy — and a gut punch to the Facebook advertising model. But all is not lost! Join Omar as he explains the nuances of the update, and why it’s more accurate to say that

Mar 9, 2021 • 15:11

MBA1739 Did The Facebook Ad Apocalypse Happen With the iOS14 Update?

MBA1739 Did The Facebook Ad Apocalypse Happen With the iOS14 Update?

Is Facebook advertising over? Not exactly. Today, we explore the fallout from Apple’s big decision. If you haven’t heard, the iOS 14 update lets users opt out of data tracking. Without the ability to stalk you around the Internet, advertisers have drastically less data to inform targeted Facebook ads.  It was a huge win for […] The post MBA1739 Did The Facebook Ad Apocalypse Happen With the iOS14 Update? appeared first on The $100 MBA.

Mar 9, 2021 • 13:34

MBA1738 Guest Teacher – Jon Mitchell – How to Maximize Productivity With Biohacking

MBA1738 Guest Teacher – Jon Mitchell – How to Maximize Productivity With Biohacking

Your potential is in your body, not just your mind. Yes, that includes your business potential.  If you’re not physically fit, you’re not mentally fit. Ill health, fatigue, and malnutrition are cognition killers. Too many entrepreneurs think that sacrificing health for business is a necessary evil. It’s not.  It’s an unnecessary mistake. Today, we welcome […] The post MBA1738 Guest Teacher – Jon Mitchell – How to Maximize Productivity With Biohacking appeared first on

Mar 8, 2021 • 19:59

MBA1738 Guest Teacher – Jon Mitchell – How to Maximize Productivity With Biohacking

MBA1738 Guest Teacher – Jon Mitchell – How to Maximize Productivity With Biohacking

Your potential is in your body, not just your mind. Yes, that includes your business potential.  If you’re not physically fit, you’re not mentally fit. Ill health, fatigue, and malnutrition are cognition killers. Too many entrepreneurs think that sacrificing health for business is a necessary evil. It’s not.  It’s an unnecessary mistake. Today, we welcome entrepreneur and biohacking expert Jon Mitchell. He’s here with a few tricks for optimizing your business performance by fixing your health.

Mar 8, 2021 • 20:43

MBA1737 Should You Give Awards to Your Team? + Free Ride Friday

MBA1737 Should You Give Awards to Your Team? + Free Ride Friday

When’s the last time you got a trophy? Call it cheesy, but on some level everyone loves an award. The question is whether it’s an effective motivator in business. Is symbolic recognition inspiring, or insulting? Appreciated, or patronizing? When you give out awards, are you patting your employees’ backs…or your own? Today, we discuss how […] The post MBA1737 Should You Give Awards to Your Team? + Free Ride Friday appeared first on The $100 MBA.

Mar 5, 2021 • 11:07

MBA1737 Should You Give Awards to Your Team? + Free Ride Friday

MBA1737 Should You Give Awards to Your Team? + Free Ride Friday

When’s the last time you got a trophy? Call it cheesy, but on some level everyone loves an award. The question is whether it’s an effective motivator in business. Is symbolic recognition inspiring, or insulting? Appreciated, or patronizing? When you give out awards, are you patting your employees’ backs…or your own? Today, we discuss how best to recognize extraordinary work, accomplishments, and more. There’s a fine line between symbolic and superficial — and you don’t want to cross it. Click p

Mar 5, 2021 • 12:01

MBA1736 How to Make More Money With the Team You Have

MBA1736 How to Make More Money With the Team You Have

Need more revenue? Sometimes, we’re so focused on the quality of our product or marketing that we forget one thing: profit. To stay in business, lean startups need to keep their eye on revenue. Always. But especially in tougher times like these. Are you getting the best ROI from the people you hired? Today, we’ll explain how to find out. By making a few tweaks with a focus on revenue, you can make (or keep) your business profitable. That’s a surefire recipe for faster, more stable growth. Click

Mar 4, 2021 • 14:18

MBA1736 How to Make More Money With the Team You Have

MBA1736 How to Make More Money With the Team You Have

Need more revenue? Sometimes, we’re so focused on the quality of our product or marketing that we forget one thing: profit. To stay in business, lean startups need to keep their eye on revenue. Always. But especially in tougher times like these. Are you getting the best ROI from the people you hired? Today, we’ll […] The post MBA1736 How to Make More Money With the Team You Have appeared first on The $100 MBA.

Mar 4, 2021 • 12:56

MBA1735 Q&A Wednesday: Is it time for me to break up with my business partner?

MBA1735 Q&A Wednesday: Is it time for me to break up with my business partner?

It happens.  Business partnerships don’t work out sometimes. How do you know when it’s time to say goodbye? It’s Q&A Wednesday, and we’re helping one listener decide whether to end things. They’ve been fighting — a lot — and it’s not clear that both parties have the same objectives anymore. The longer this goes, the worse it’s gonna get. …especially if they wait too long to part ways. Tune in, and learn what to look for in an ex-partner. We’ll help you navigate the personal and professional fal

Mar 3, 2021 • 14:59

MBA1735 Q&A Wednesday: Is it time for me to break up with my business partner?

MBA1735 Q&A Wednesday: Is it time for me to break up with my business partner?

It happens.  Business partnerships don’t work out sometimes. How do you know when it’s time to say goodbye? It’s Q&A Wednesday, and we’re helping one listener decide whether to end things. They’ve been fighting — a lot — and it’s not clear that both parties have the same objectives anymore. The longer this goes, the […] The post MBA1735 Q&A Wednesday: Is it time for me to break up with my business partner? appeared first on The $100 MBA.

Mar 3, 2021 • 13:29

MBA1734 Why You Should Start a Small Conference

MBA1734 Why You Should Start a Small Conference

Yes, even during COVID. Most countries now allow small gatherings. That’s a huge opportunity for entrepreneurs. By putting together a small networking opportunity, you can score big.  Your credibility will rise. Your network will grow. And you’ll get a strong reputation as a “connector.” Hear why small conferences can be so powerful. Learn how to […] The post MBA1734 Why You Should Start a Small Conference appeared first on The $100 MBA.

Mar 2, 2021 • 11:44

MBA1734 Why You Should Start a Small Conference

MBA1734 Why You Should Start a Small Conference

Yes, even during COVID. Most countries now allow small gatherings. That’s a huge opportunity for entrepreneurs. By putting together a small networking opportunity, you can score big.  Your credibility will rise. Your network will grow. And you’ll get a strong reputation as a “connector.” Hear why small conferences can be so powerful. Learn how to put one together in your own area. We’ll help you host an event that makes an impact for you and everyone else who attends. Click play at the top of t

Mar 2, 2021 • 12:27

MBA1733 Guest Teacher – Mesh Lakhani –  How To Find The Right Cofounder and Business Partner

MBA1733 Guest Teacher – Mesh Lakhani – How To Find The Right Cofounder and Business Partner

The wrong partner can kill your business. When you take on a co-founder, investor, or even upper management, it’s a big deal. The relationship is just as serious as a marriage. So what should you look for when seeking that someone special? Today’s special guest has some answers. Mesh Lakhani learned the hard way what […] The post MBA1733 Guest Teacher – Mesh Lakhani – How To Find The Right Cofounder and Business Partner appeared first on The $100 MBA.

Mar 1, 2021 • 20:31

MBA1733 Guest Teacher – Mesh Lakhani –  How To Find The Right Cofounder and Business Partner

MBA1733 Guest Teacher – Mesh Lakhani – How To Find The Right Cofounder and Business Partner

The wrong partner can kill your business. When you take on a co-founder, investor, or even upper management, it’s a big deal. The relationship is just as serious as a marriage. So what should you look for when seeking that someone special? Today’s special guest has some answers. Mesh Lakhani learned the hard way what can go wrong when partners aren’t a good fit. He’s also experienced what can go right! Today, he shares a few key items you can use to make a perfect partner checklist.  The stakes

Mar 1, 2021 • 20:27

MBA1732 Is Multitasking Killing Your Business? + Free Ride Friday

MBA1732 Is Multitasking Killing Your Business? + Free Ride Friday

Multitasking doesn’t accomplish more. It just takes longer. Years ago, spinning many plates was considered a skill. That time is long gone. Study after study has proven that when we do it all, we do it poorly. Every time you switch tasks, you waste energy and kill momentum. Your work suffers. Are you multitasking? Even worse, are you forcing your team to? Today, we discuss why multitasking is so counterproductive. We’ll give you ways to stop doing it, and cultivate focus and completion instead.

Feb 26, 2021 • 13:23

MBA1732 Is Multitasking Killing Your Business? + Free Ride Friday

MBA1732 Is Multitasking Killing Your Business? + Free Ride Friday

Multitasking doesn’t accomplish more. It just takes longer. Years ago, spinning many plates was considered a skill. That time is long gone. Study after study has proven that when we do it all, we do it poorly. Every time you switch tasks, you waste energy and kill momentum. Your work suffers. Are you multitasking? Even […] The post MBA1732 Is Multitasking Killing Your Business? + Free Ride Friday appeared first on The $100 MBA.

Feb 26, 2021 • 13:33

MBA1731 The More You Grow, The More You Need To Say No

MBA1731 The More You Grow, The More You Need To Say No

You’re not a noob anymore. At some point in your business, this becomes a fact. You have to recognize it. Embrace it. As your momentum builds, more and more opportunities will come your way. …and you have to start turning them down. Today, we discuss how to only say “yes” when you really mean “Hell […] The post MBA1731 The More You Grow, The More You Need To Say No appeared first on The $100 MBA.

Feb 25, 2021 • 15:06

MBA1731 The More You Grow, The More You Need To Say No

MBA1731 The More You Grow, The More You Need To Say No

You’re not a noob anymore. At some point in your business, this becomes a fact. You have to recognize it. Embrace it. As your momentum builds, more and more opportunities will come your way. …and you have to start turning them down. Today, we discuss how to only say “yes” when you really mean “Hell Yeah!” That means saying “no” more than you’re used to. But it’s all part of transitioning to the next level of entrepreneurship.  As your time grows more valuable, you have to protect it. The good n

Feb 25, 2021 • 0:00

MBA1730 Q&A Wednesday: Do I Need To Lower My Prices?

MBA1730 Q&A Wednesday: Do I Need To Lower My Prices?

When sales slip, the problem can be tough to diagnose. Sometimes, it’s a marketing issue. Other times it’s normal business cycles or seasonal trends. But it’s always possible that your business model needs tweaking.  It’s Q&A Wednesday, and we’re helping one listener who’s in an e-commerce slump.  Sales were steady for a while, but something […] The post MBA1730 Q&A Wednesday: Do I Need To Lower My Prices? appeared first on The $100 MBA.

Feb 24, 2021 • 15:18

MBA1730 Q&A Wednesday: Do I Need To Lower My Prices?

MBA1730 Q&A Wednesday: Do I Need To Lower My Prices?

When sales slip, the problem can be tough to diagnose. Sometimes, it’s a marketing issue. Other times it’s normal business cycles or seasonal trends. But it’s always possible that your business model needs tweaking.  It’s Q&A Wednesday, and we’re helping one listener who’s in an e-commerce slump.  Sales were steady for a while, but something pushed the trend downward. Is cutting prices the way to save the day? Or will that only make things worse? Today, we discuss how to tell when price is the

Feb 24, 2021 • 0:00

MBA1729 Should You Hire a Business Coach?

MBA1729 Should You Hire a Business Coach?

Hit a plateau in your business? Maybe you’re new to the game. Or you’re established, but it’s time to scale. Either way, we all reach a point where some guidance can help. So how do you know if it’s time for a mentor? It’s important to time this right. If it’s too soon or too […] The post MBA1729 Should You Hire a Business Coach? appeared first on The $100 MBA.

Feb 23, 2021 • 14:21

MBA1729 Should You Hire a Business Coach?

MBA1729 Should You Hire a Business Coach?

Hit a plateau in your business? Maybe you’re new to the game. Or you’re established, but it’s time to scale. Either way, we all reach a point where some guidance can help. So how do you know if it’s time for a mentor? It’s important to time this right. If it’s too soon or too late, you can waste money. Quality coaching isn’t cheap! It’s crucial to ensure a good return on investment. We’ll explain how.  Click play at the top of the page! Show Links Dan Martell The post MBA1729 Should You Hire a

Feb 23, 2021 • 0:00

MBA1728 Guest Teacher – Benjamin Schneider – How to build and scale a digital marketing agency only with remote workers

MBA1728 Guest Teacher – Benjamin Schneider – How to build and scale a digital marketing agency only with remote workers

Get the team you need — at the right price. Even before COVID, hiring remote was a good move. Tapping into the global marketplace of talent is no-brainer. People in the Philippines, India, and elsewhere are just as skilled as their Western counterparts. They just cost less. Today, special guest Ben Schneider stops by to […] The post MBA1728 Guest Teacher – Benjamin Schneider – How to build and scale a digital marketing agency only with remote workers appeared first on The $100

Feb 22, 2021 • 23:14

MBA1728 Guest Teacher – Benjamin Schneider – How to build and scale a digital marketing agency only with remote workers

MBA1728 Guest Teacher – Benjamin Schneider – How to build and scale a digital marketing agency only with remote workers

Get the team you need — at the right price. Even before COVID, hiring remote was a good move. Tapping into the global marketplace of talent is no-brainer. People in the Philippines, India, and elsewhere are just as skilled as their Western counterparts. They just cost less. Today, special guest Ben Schneider stops by to explain how he built Jobmofy, an online marketplace for remote talent. Find out how (and why) to find your next great hire abroad. Click play at the top of the page! Show Links

Feb 22, 2021 • 0:00

MBA1727 The Easiest Way to Create Content Regularly + Free Ride Friday

MBA1727 The Easiest Way to Create Content Regularly + Free Ride Friday

More content, better results. We all know we have to keep the value coming for our audience. There’s a way to do so that’s pretty easy, and pretty much free. It’s something real content pros do, but you can adapt this trick to your own life. It’s so simple, you’ll wonder how you didn’t think […] The post MBA1727 The Easiest Way to Create Content Regularly + Free Ride Friday appeared first on The $100 MBA.

Feb 19, 2021 • 15:16

MBA1727 The Easiest Way to Create Content Regularly + Free Ride Friday

MBA1727 The Easiest Way to Create Content Regularly + Free Ride Friday

More content, better results. We all know we have to keep the value coming for our audience. There’s a way to do so that’s pretty easy, and pretty much free. It’s something real content pros do, but you can adapt this trick to your own life. It’s so simple, you’ll wonder how you didn’t think of it. Tune in, and hear how to execute this one little trick. Save time and mental effort, and just get the good stuff out there. Click play at the top of the page! Show Links EasyCourse Naval The post MBA

Feb 19, 2021 • 14:59

MBA1726 Newsletters vs Email Sequences

MBA1726 Newsletters vs Email Sequences

How much email marketing should you automate? That’s the question at the heart of today’s episode. We explore the difference between two kinds of campaigns: pre-written emails triggered by contact actions, and regular old updates. Some companies use one or the other, some do both. What would work best for you? We’ll lay out the strengths and weaknesses of each type of email. Both can help move your contacts down the funnel, but in very different ways. As always, it all comes down to who’s readi

Feb 18, 2021 • 0:00

MBA1726 Newsletters vs Email Sequences

MBA1726 Newsletters vs Email Sequences

How much email marketing should you automate? That’s the question at the heart of today’s episode. We explore the difference between two kinds of campaigns: pre-written emails triggered by contact actions, and regular old updates. Some companies use one or the other, some do both. What would work best for you? We’ll lay out the […] The post MBA1726 Newsletters vs Email Sequences appeared first on The $100 MBA.

Feb 18, 2021 • 13:13

MBA1725 Q&A Wednesday: Will Quitting Social Media Kill My Business?

MBA1725 Q&A Wednesday: Will Quitting Social Media Kill My Business?

Social media: is it a necessary evil? Facebook, Insta, and the rest can be as toxic as they are beneficial. Can you step away? Can a business owner disengage without losing customers? Are we all chained forever to the whim of Zuckerberg? We have some experience with this. A while back, our host Omar took […] The post MBA1725 Q&A Wednesday: Will Quitting Social Media Kill My Business? appeared first on The $100 MBA.

Feb 17, 2021 • 16:04

MBA1725 Q&A Wednesday: Will Quitting Social Media Kill My Business?

MBA1725 Q&A Wednesday: Will Quitting Social Media Kill My Business?

Social media: is it a necessary evil? Facebook, Insta, and the rest can be as toxic as they are beneficial. Can you step away? Can a business owner disengage without losing customers? Are we all chained forever to the whim of Zuckerberg? We have some experience with this. A while back, our host Omar took an extended break from social, just to see what would happen. We’ll share lessons from that experience.  We’ll also share some alternative engagement strategies you can use instead. Click play

Feb 17, 2021 • 17:11

MBA1724 How Much Power Do Your Customers Have Over Your Business?

MBA1724 How Much Power Do Your Customers Have Over Your Business?

The customer isn’t always right. It’s a lesson entrepreneurs have to learn early. For small businesses and independents, autonomy is everything. That’s why it’s crucial not to let customers dictate all your decisions. It’s about serving your customers, not making them CEO! Today, we’ll discuss how to know if your customers have too much leverage over your leadership. If so, there are ways to put yourself in a position to say “No” — when necessary. Steer your own ship. Click play at the top of t

Feb 16, 2021 • 12:45

MBA1724 How Much Power Do Your Customers Have Over Your Business?

MBA1724 How Much Power Do Your Customers Have Over Your Business?

The customer isn’t always right. It’s a lesson entrepreneurs have to learn early. For small businesses and independents, autonomy is everything. That’s why it’s crucial not to let customers dictate all your decisions. It’s about serving your customers, not making them CEO! Today, we’ll discuss how to know if your customers have too much leverage […] The post MBA1724 How Much Power Do Your Customers Have Over Your Business? appeared first on The $100 MBA.

Feb 16, 2021 • 13:56

MBA1723 Guest Teacher: Jas Takhar – How To Publish 15-20 Pieces of Content Per Day

MBA1723 Guest Teacher: Jas Takhar – How To Publish 15-20 Pieces of Content Per Day

Content is king. Everyone in digital marketing knows that. The question, though, is how to produce enough of it to earn a following.  Ideally, your content is both high-quality and consistent. And today’s special guest, Jas Takhar, is a content machine. He’s here with his system for pumping out double-digits’ worth of engaging stuff on a daily basis. By cranking out the free value, Takhar built a powerhouse real estate brand. What can you do with that level of production? One way to find out!

Feb 15, 2021 • 19:24

MBA1723 Guest Teacher: Jas Takhar – How To Publish 15-20 Pieces of Content Per Day

MBA1723 Guest Teacher: Jas Takhar – How To Publish 15-20 Pieces of Content Per Day

Content is king. Everyone in digital marketing knows that. The question, though, is how to produce enough of it to earn a following.  Ideally, your content is both high-quality and consistent. And today’s special guest, Jas Takhar, is a content machine. He’s here with his system for pumping out double-digits’ worth of engaging stuff on […] The post MBA1723 Guest Teacher: Jas Takhar – How To Publish 15-20 Pieces of Content Per Day appeared first on The $100 MBA.

Feb 15, 2021 • 14:42

MBA1722 The #1 Mistake You Can Make (and How to Avoid It) + Free Ride Friday

MBA1722 The #1 Mistake You Can Make (and How to Avoid It) + Free Ride Friday

Why do businesses die? There are a million answers to that question, but one really stands out. It’s a business-killing syndrome that sounds easy to avoid, but somehow runs rampant. It’s a bad — but really tempting — decision that too many people make. Are you one of them? Today, we discuss the one thing nobody should do, despite how many people do it anyway. Learn how to avoid this all-too-common fate, and give your business a chance to thrive. Click play at the top of the page! Show Links Eas

Feb 12, 2021 • 13:52

MBA1722 The #1 Mistake You Can Make (and How to Avoid It) + Free Ride Friday

MBA1722 The #1 Mistake You Can Make (and How to Avoid It) + Free Ride Friday

Why do businesses die? There are a million answers to that question, but one really stands out. It’s a business-killing syndrome that sounds easy to avoid, but somehow runs rampant. It’s a bad — but really tempting — decision that too many people make. Are you one of them? Today, we discuss the one thing […] The post MBA1722 The #1 Mistake You Can Make (and How to Avoid It) + Free Ride Friday appeared first on The $100 MBA.

Feb 12, 2021 • 13:29

MBA1721 5 Ways To Improve Your Branding in 2021

MBA1721 5 Ways To Improve Your Branding in 2021

How does branding work? To grow your business, it’s crucial to have a firm understanding of the term. Before you can improve your branding, you first have to define it. From there, you can evaluate and optimize it to promote growth. It’s easier — and less vague — than it sounds. Today, we demystify branding, […] The post MBA1721 5 Ways To Improve Your Branding in 2021 appeared first on The $100 MBA.

Feb 11, 2021 • 14:42

MBA1721 5 Ways To Improve Your Branding in 2021

MBA1721 5 Ways To Improve Your Branding in 2021

How does branding work? To grow your business, it’s crucial to have a firm understanding of the term. Before you can improve your branding, you first have to define it. From there, you can evaluate and optimize it to promote growth. It’s easier — and less vague — than it sounds. Today, we demystify branding, so you can make smart investments that’ll pay off for years to come. We’ll discuss specific, actionable techniques you can use to get a clear picture of your brand, and make sure it’s accur

Feb 11, 2021 • 0:00

MBA1720 Q&A Wednesday: How do I sell more of my online courses?

MBA1720 Q&A Wednesday: How do I sell more of my online courses?

Selling courses isn’t about salesperson-ship. It’s about systems.  By building the right systems, you generate consistent results. It’s Q&A Wednesday, and we’re helping an online music teacher figure out how to best package, market, and sell lessons month over month, year over year. It’s all about the bigger picture. By taking a broad view of the entire funnel, online teachers can not only move more courses, but move them more regularly. The result? Stable, predictable revenue. Find out how it’

Feb 10, 2021 • 16:04

MBA1720 Q&A Wednesday: How do I sell more of my online courses?

MBA1720 Q&A Wednesday: How do I sell more of my online courses?

Selling courses isn’t about salesperson-ship. It’s about systems.  By building the right systems, you generate consistent results. It’s Q&A Wednesday, and we’re helping an online music teacher figure out how to best package, market, and sell lessons month over month, year over year. It’s all about the bigger picture. By taking a broad view of […] The post MBA1720 Q&A Wednesday: How do I sell more of my online courses? appeared first on The $100 MBA.

Feb 10, 2021 • 15:19

MBA1719 How to Start Every Day With a Win

MBA1719 How to Start Every Day With a Win

Change every day for the better — starting tomorrow. This isn’t some easy “hack.” It’s a challenging strategy with powerful benefits that can enhance productivity, improve your mood, and simply make life better.  There’s an investment of effort, but it comes with a huge return. This trick isn’t complicated, but once you execute, you’ll see the benefits immediately. It’s one of the best habits you can build into your life, giving you the chance to start every day positive, and end every day with

Feb 9, 2021 • 16:06

MBA1719 How to Start Every Day With a Win

MBA1719 How to Start Every Day With a Win

Change every day for the better — starting tomorrow. This isn’t some easy “hack.” It’s a challenging strategy with powerful benefits that can enhance productivity, improve your mood, and simply make life better.  There’s an investment of effort, but it comes with a huge return. This trick isn’t complicated, but once you execute, you’ll see […] The post MBA1719 How to Start Every Day With a Win appeared first on The $100 MBA.

Feb 9, 2021 • 16:10

MBA1718 Must Read: The Decision by Kevin Hart

MBA1718 Must Read: The Decision by Kevin Hart

Yes, that Kevin Hart. He might be a jokester, but he’s also an accomplished entrepreneur who’s transformed his life, career, and body. The Decision isn’t just worth reading — it’s worth keeping around to give yourself a regular boost in motivation! It’s not only a narrative. It’s a resource for regular mindset rehabilitation. Tune in, and hear the key takeaways that make this audiobook so valuable. From someone so funny, this book is a serious tool for cultivating resilience and gratitude. Clic

Feb 8, 2021 • 15:10

MBA1718 Must Read: The Decision by Kevin Hart

MBA1718 Must Read: The Decision by Kevin Hart

Yes, that Kevin Hart. He might be a jokester, but he’s also an accomplished entrepreneur who’s transformed his life, career, and body. The Decision isn’t just worth reading — it’s worth keeping around to give yourself a regular boost in motivation! It’s not only a narrative. It’s a resource for regular mindset rehabilitation. Tune in, […] The post MBA1718 Must Read: The Decision by Kevin Hart appeared first on The $100 MBA.

Feb 8, 2021 • 14:17

MBA1717 Grow Your Business With These 4 Part Time Hires + Free Ride Friday

MBA1717 Grow Your Business With These 4 Part Time Hires + Free Ride Friday

Need help, but can’t afford a full-time team?  Here’s how to take the next step — on a budget. Today, we discuss the essential part-time hires that can really move your business forward. With minimal cash, you can make smart investments in the kind of work that has a huge impact, even in less than […] The post MBA1717 Grow Your Business With These 4 Part Time Hires + Free Ride Friday appeared first on The $100 MBA.

Feb 5, 2021 • 12:38

MBA1717 Grow Your Business With These 4 Part Time Hires + Free Ride Friday

MBA1717 Grow Your Business With These 4 Part Time Hires + Free Ride Friday

Need help, but can’t afford a full-time team?  Here’s how to take the next step — on a budget. Today, we discuss the essential part-time hires that can really move your business forward. With minimal cash, you can make smart investments in the kind of work that has a huge impact, even in less than 20 hours a week. We’ll list the exact positions you should fill, tell you where to find the best candidates, and give you a cost estimate for each. Don’t let a lean budget limit your business potentia

Feb 5, 2021 • 12:11

MBA1716 Lessons Learned From a Website Re-Design

MBA1716 Lessons Learned From a Website Re-Design

Gotta keep it fresh! We recently overhauled the website for our software company, WebinarNinja. Spoiler alert: it wasn’t easy.  Today, we discuss what it took, how we planned and executed the redesign, and what we would do differently. We’ll share the most important lessons you can apply to your next redesign, and what the most crucial goals of a redesign should be. Tune in, and learn how to get the best return from the time, money, and effort you invest into your website. Click play at the top

Feb 4, 2021 • 17:52

MBA1716 Lessons Learned From a Website Re-Design

MBA1716 Lessons Learned From a Website Re-Design

Gotta keep it fresh! We recently overhauled the website for our software company, WebinarNinja. Spoiler alert: it wasn’t easy.  Today, we discuss what it took, how we planned and executed the redesign, and what we would do differently. We’ll share the most important lessons you can apply to your next redesign, and what the most […] The post MBA1716 Lessons Learned From a Website Re-Design appeared first on The $100 MBA.

Feb 4, 2021 • 17:19

MBA1715 Q&A Wednesday: I’m constantly stressed thinking my business will go under. What do I do?

MBA1715 Q&A Wednesday: I’m constantly stressed thinking my business will go under. What do I do?

You’re not alone. Being stressed out by your business is very normal. But at some point, the stress outweighs the benefits. How can you tell when your business is costing you too much in terms of mental and emotional health? More importantly, how can you regain your sanity? It’s Q&A Wednesday, and we’ve got a listener whose business has been causing too much stress for way too long. Today, we offer a few ways to really decide if it’s worth carrying on — and if so, how to enjoy it again! We appl

Feb 3, 2021 • 17:35

MBA1715 Q&A Wednesday: I’m constantly stressed thinking my business will go under. What do I do?

MBA1715 Q&A Wednesday: I’m constantly stressed thinking my business will go under. What do I do?

You’re not alone. Being stressed out by your business is very normal. But at some point, the stress outweighs the benefits. How can you tell when your business is costing you too much in terms of mental and emotional health? More importantly, how can you regain your sanity? It’s Q&A Wednesday, and we’ve got a […] The post MBA1715 Q&A Wednesday: I’m constantly stressed thinking my business will go under. What do I do? appeared first on The $100 MBA.

Feb 3, 2021 • 16:52

MBA1714 Grow Your Business Consistently: Passive vs Active Marketing

MBA1714 Grow Your Business Consistently: Passive vs Active Marketing

You can’t be “on” all the time. Conversely, nothing in business is truly “set it and forget it.” It’s crucial to find the most efficient combination of “active” marketing — like live webinars and speaking engagements — and the “passive,” automate-able kind. It’s not a choice between the two, but a balance of both. Today, […] The post MBA1714 Grow Your Business Consistently: Passive vs Active Marketing appeared first on The $100 MBA.

Feb 2, 2021 • 12:14

MBA1714 Grow Your Business Consistently: Passive vs Active Marketing

MBA1714 Grow Your Business Consistently: Passive vs Active Marketing

You can’t be “on” all the time. Conversely, nothing in business is truly “set it and forget it.” It’s crucial to find the most efficient combination of “active” marketing — like live webinars and speaking engagements — and the “passive,” automate-able kind. It’s not a choice between the two, but a balance of both. Today, we discuss how to make sure the marketing never stops. Do what’s most impactful, but also what’s most reproducible and scalable. Your marketing will be much better for it — Cli

Feb 2, 2021 • 12:07

MBA1713 Guest Teacher – Adii Pienaar – How to Build a Business That Profits Your Life

MBA1713 Guest Teacher – Adii Pienaar – How to Build a Business That Profits Your Life

What’s the cost of making money? It’s easy for entrepreneurs to be over-focused on their business. Take today’s special guest teacher, for example. Adii Pienaar founded multiple, massively successful startups with huge payouts in the end. But along the way, he realized he was losing something: life, bit by bit. Today, Adii explains how to […] The post MBA1713 Guest Teacher – Adii Pienaar – How to Build a Business That Profits Your Life appeared first on The $100 MBA.

Feb 1, 2021 • 21:27

MBA1713 Guest Teacher – Adii Pienaar – How to Build a Business That Profits Your Life

MBA1713 Guest Teacher – Adii Pienaar – How to Build a Business That Profits Your Life

What’s the cost of making money? It’s easy for entrepreneurs to be over-focused on their business. Take today’s special guest teacher, for example. Adii Pienaar founded multiple, massively successful startups with huge payouts in the end. But along the way, he realized he was losing something: life, bit by bit. Today, Adii explains how to make sure your business fuels your life, rather than diminishing it in exchange for the conventional idea of profit. The ROI of entrepreneurship should be an

Feb 1, 2021 • 22:01

MBA1712 How to Create a Safety Net For Your Business + Free Ride Friday

MBA1712 How to Create a Safety Net For Your Business + Free Ride Friday

Get ready for disaster. Not that one’s coming! But as 2020 amply demonstrated, the sh*t can hit the fan out of nowhere, drastically altering your business plans. From pandemics to unrest to new technologies, no entrepreneur should be caught off guard. So how can you be prepared for the unexpected? Today, we discuss why and […] The post MBA1712 How to Create a Safety Net For Your Business + Free Ride Friday appeared first on The $100 MBA.

Jan 29, 2021 • 13:13

MBA1712 How to Create a Safety Net For Your Business + Free Ride Friday

MBA1712 How to Create a Safety Net For Your Business + Free Ride Friday

Get ready for disaster. Not that one’s coming! But as 2020 amply demonstrated, the sh*t can hit the fan out of nowhere, drastically altering your business plans. From pandemics to unrest to new technologies, no entrepreneur should be caught off guard. So how can you be prepared for the unexpected? Today, we discuss why and how to build a reasonable “safety net” that will surprise-proof your business. By changing the equation to include exit strategies and contingency plans, you make your busine

Jan 29, 2021 • 13:53

MBA1711 Why and How To Make Sure Your Website Is Fast in 2021

MBA1711 Why and How To Make Sure Your Website Is Fast in 2021

Page speed: it’s not just about looking good. A slow website can actually kill your business. A fast one will boost SEO, maintain your brand’s credibility, and facilitate sales. It’s worth giving your site a regular “health check” to see just how fast (or not) pages are loading. Today, we explain how to measure and improve this critical factor. With a few free tools and maybe some freelance help, you can guarantee a quick-loading, business-powering online storefront. It’s just a matter of inves

Jan 28, 2021 • 13:27

MBA1711 Why and How To Make Sure Your Website Is Fast in 2021

MBA1711 Why and How To Make Sure Your Website Is Fast in 2021

Page speed: it’s not just about looking good. A slow website can actually kill your business. A fast one will boost SEO, maintain your brand’s credibility, and facilitate sales. It’s worth giving your site a regular “health check” to see just how fast (or not) pages are loading. Today, we explain how to measure and […] The post MBA1711 Why and How To Make Sure Your Website Is Fast in 2021 appeared first on The $100 MBA.

Jan 28, 2021 • 12:47

MBA1710 Q&A Wednesday: What should I look for when buying a software business?

MBA1710 Q&A Wednesday: What should I look for when buying a software business?

In the market for a SaaS business? It’s Q&A Wednesday, and one of our listeners is shopping around for a company. Buying an existing business can be a great way to get into entrepreneurship without starting a whole company yourself. But what should you look for? Today, we lay out the “must haves.” We discuss exactly what to look for, and what to avoid. By finding the right company with the right assets (and revenue history), this kind of purchase can produce a huge ROI. Hear the details — Click

Jan 27, 2021 • 13:40

MBA1710 Q&A Wednesday: What should I look for when buying a software business?

MBA1710 Q&A Wednesday: What should I look for when buying a software business?

In the market for a SaaS business? It’s Q&A Wednesday, and one of our listeners is shopping around for a company. Buying an existing business can be a great way to get into entrepreneurship without starting a whole company yourself. But what should you look for? Today, we lay out the “must haves.” We discuss […] The post MBA1710 Q&A Wednesday: What should I look for when buying a software business? appeared first on The $100 MBA.

Jan 27, 2021 • 13:17

MBA1709  How To Be More Comfortable Taking Risks

MBA1709 How To Be More Comfortable Taking Risks

Risk-taking isn’t just for the boldest entrepreneurs. It’s a job requirement for everyone who starts a business. As we explain today, everything we do — and don’t do — is inherently a choice between risks. To reach your full potential as an entrepreneur, you have to develop the skill of risk-taking like any other: with […] The post MBA1709 How To Be More Comfortable Taking Risks appeared first on The $100 MBA.

Jan 26, 2021 • 14:46

MBA1709 How To Be More Comfortable Taking Risks

MBA1709 How To Be More Comfortable Taking Risks

Risk-taking isn’t just for the boldest entrepreneurs. It’s a job requirement for everyone who starts a business. As we explain today, everything we do — and don’t do — is inherently a choice between risks. To reach your full potential as an entrepreneur, you have to develop the skill of risk-taking like any other: with practice. Today, we discuss how. Learn why risks are unavoidable, and why they’re not so scary with the right approach. By purposely cultivating your personal “risk factor,” you

Jan 26, 2021 • 15:24

MBA1708 Guest Teacher – Janel Dyan – How to Invest in Women’s Leadership in Your Company

MBA1708 Guest Teacher – Janel Dyan – How to Invest in Women’s Leadership in Your Company

Diversity is never an accident. Making sure your company speaks with the right mix of voices takes a little effort. But as today’s special guest teacher explains, it’s beyond worth it. When you invest in female empowerment, it comes back big. In other words, it’s not only about justice. It’s also about business. Janel Dyan is a brand strategist who specializes in helping companies uninstall their glass ceilings. Today, she explains why it’s so vital to purposely keep the doors to power open for

Jan 25, 2021 • 18:39

MBA1708 Guest Teacher – Janel Dyan – How to Invest in Women’s Leadership in Your Company

MBA1708 Guest Teacher – Janel Dyan – How to Invest in Women’s Leadership in Your Company

Diversity is never an accident. Making sure your company speaks with the right mix of voices takes a little effort. But as today’s special guest teacher explains, it’s beyond worth it. When you invest in female empowerment, it comes back big. In other words, it’s not only about justice. It’s also about business. Janel Dyan […] The post MBA1708 Guest Teacher – Janel Dyan – How to Invest in Women’s Leadership in Your Company appeared first on The $100 MBA.

Jan 25, 2021 • 18:06

MBA1707 The Truth About Viral Marketing + Free Ride Friday

MBA1707 The Truth About Viral Marketing + Free Ride Friday

“Viral”: as a buzzword, it’s past its prime.  As a marketing concept, it just needs a little fine-tuning. Today, we discuss how simply “getting your brand out there” and hoping some influencer spotlights it is a flawed strategy. Real, sustainable brand awareness is built more gradually, and on firmer footing. It’s not that you can’t […] The post MBA1707 The Truth About Viral Marketing + Free Ride Friday appeared first on The $100 MBA.

Jan 22, 2021 • 13:42

MBA1707 The Truth About Viral Marketing + Free Ride Friday

MBA1707 The Truth About Viral Marketing + Free Ride Friday

“Viral”: as a buzzword, it’s past its prime.  As a marketing concept, it just needs a little fine-tuning. Today, we discuss how simply “getting your brand out there” and hoping some influencer spotlights it is a flawed strategy. Real, sustainable brand awareness is built more gradually, and on firmer footing. It’s not that you can’t have a “viral” moment. It’s just that you want the hype to last longer than a moment. Tune in, and hear about realistic strategies to create genuine, reproducible b

Jan 22, 2021 • 14:07

MBA1706 How to Identify Your Best Customers & Get More of Them

MBA1706 How to Identify Your Best Customers & Get More of Them

Some customers are worth more of your time and resources than others. I know, that sounds harsh. But it’s better for all customers when you understand this simple truth. It’s not that your “best” customers are inherently superior. It’s just that they’re a better fit for your product or service. …which means they’re worth a […] The post MBA1706 How to Identify Your Best Customers & Get More of Them appeared first on The $100 MBA.

Jan 21, 2021 • 13:23

MBA1706 How to Identify Your Best Customers & Get More of Them

MBA1706 How to Identify Your Best Customers & Get More of Them

Some customers are worth more of your time and resources than others. I know, that sounds harsh. But it’s better for all customers when you understand this simple truth. It’s not that your “best” customers are inherently superior. It’s just that they’re a better fit for your product or service. …which means they’re worth a little extra love. Today, we discuss how to figure out who your real cheerleaders are: the ones who stay engaged, love what you do, and spread the word. Then, we’ll talk abou

Jan 21, 2021 • 14:07

MBA1705 Q&A Wednesday: How do I market a local healthcare clinic?

MBA1705 Q&A Wednesday: How do I market a local healthcare clinic?

Believe it or not, offline businesses still exist. I know, right? Crazy. But it’s Q&A Wednesday, and we’re helping one listener get some marketing traction for a local clinic. The good doctor knows his trade, but there weren’t many marketing classes in med school.  Fortunately, he came to the right podcast. Today, we’ll discuss how […] The post MBA1705 Q&A Wednesday: How do I market a local healthcare clinic? appeared first on The $100 MBA.

Jan 20, 2021 • 15:44

MBA1705 Q&A Wednesday: How do I market a local healthcare clinic?

MBA1705 Q&A Wednesday: How do I market a local healthcare clinic?

Believe it or not, offline businesses still exist. I know, right? Crazy. But it’s Q&A Wednesday, and we’re helping one listener get some marketing traction for a local clinic. The good doctor knows his trade, but there weren’t many marketing classes in med school.  Fortunately, he came to the right podcast. Today, we’ll discuss how to market a good-old-fashioned brick & mortar local business. With a healthy mix of online tactics and offline creativity, a booming local business is just a matter

Jan 20, 2021 • 15:36

MBA1704 How to Know Exactly What to Work on in 2021

MBA1704 How to Know Exactly What to Work on in 2021

2021: where to start? We’re all eager to leave the past behind and conquer new challenges. But which challenges? How can you decide where to focus your time and effort? When the year is over, what will be your most impactful achievement? It’s time to prioritize. Today, we discuss how to zero in on what […] The post MBA1704 How to Know Exactly What to Work on in 2021 appeared first on The $100 MBA.

Jan 19, 2021 • 15:45

MBA1704 How to Know Exactly What to Work on in 2021

MBA1704 How to Know Exactly What to Work on in 2021

2021: where to start? We’re all eager to leave the past behind and conquer new challenges. But which challenges? How can you decide where to focus your time and effort? When the year is over, what will be your most impactful achievement? It’s time to prioritize. Today, we discuss how to zero in on what 2021 should be all about for you. The best part? Once you decide, the rest of your year is execution-only, with less stress and decision fatigue. Click play at the top of the page! Show Links Sha

Jan 19, 2021 • 16:08

MBA1703 Guest Teacher – Susan Robertson – How to Supercharge Your Creative Thinking by Outwitting Your Instincts

MBA1703 Guest Teacher – Susan Robertson – How to Supercharge Your Creative Thinking by Outwitting Your Instincts

As entrepreneurs, we like to think we’re logical. But as today’s special guest teacher explains, we’re subject to all kinds of limiting, wired-in behaviors that make less sense than we realize.  Susan Robertson is an Innovation Strategist, someone who helps companies break out of the box and achieve new things. She’s here with a lesson […] The post MBA1703 Guest Teacher – Susan Robertson – How to Supercharge Your Creative Thinking by Outwitting Your Instincts appeared first on

Jan 18, 2021 • 21:39

MBA1703 Guest Teacher – Susan Robertson – How to Supercharge Your Creative Thinking by Outwitting Your Instincts

MBA1703 Guest Teacher – Susan Robertson – How to Supercharge Your Creative Thinking by Outwitting Your Instincts

As entrepreneurs, we like to think we’re logical. But as today’s special guest teacher explains, we’re subject to all kinds of limiting, wired-in behaviors that make less sense than we realize.  Susan Robertson is an Innovation Strategist, someone who helps companies break out of the box and achieve new things. She’s here with a lesson in making yourself a more daring, more optimistic problem-solver by overcoming negative, inborn tendencies. Learn how to navigate the “negativity bias” that keep

Jan 18, 2021 • 22:02

MBA1702 How Your Remote Team Can Work More Efficiently + Free Ride Friday

MBA1702 How Your Remote Team Can Work More Efficiently + Free Ride Friday

By now, newly remote teams are familiar with the challenges and struggles of working from home. That hasn’t made any of it easier. But it’s nothing new to us. Both The $100 MBA and WebinarNinja have always been 100% remote. With a few dozen employees on 4 continents — and half a dozen time zones […] The post MBA1702 How Your Remote Team Can Work More Efficiently + Free Ride Friday appeared first on The $100 MBA.

Jan 15, 2021 • 15:45

MBA1702 How Your Remote Team Can Work More Efficiently + Free Ride Friday

MBA1702 How Your Remote Team Can Work More Efficiently + Free Ride Friday

By now, newly remote teams are familiar with the challenges and struggles of working from home. That hasn’t made any of it easier. But it’s nothing new to us. Both The $100 MBA and WebinarNinja have always been 100% remote. With a few dozen employees on 4 continents — and half a dozen time zones — we’re somewhat ahead of the curve on this. Learn how to motivate (and trust) your team to get the best results. Click play at the top of the page! Show Links EasyCourse Basecamp The post MBA1702 How Y

Jan 15, 2021 • 16:12

MBA1701 How To Get on Podcasts as a Guest

MBA1701 How To Get on Podcasts as a Guest

Podcasts are a perfect way to gain exposure for your brand. But how do you get yourself on them? With a plan, that’s how. The good news is that podcasts are always looking for great guests. All you have to do is be one — a few times — and it won’t be long before […] The post MBA1701 How To Get on Podcasts as a Guest appeared first on The $100 MBA.

Jan 14, 2021 • 17:17

MBA1701 How To Get on Podcasts as a Guest

MBA1701 How To Get on Podcasts as a Guest

Podcasts are a perfect way to gain exposure for your brand. But how do you get yourself on them? With a plan, that’s how. The good news is that podcasts are always looking for great guests. All you have to do is be one — a few times — and it won’t be long before the podcasts come looking for you. Trust us…we would know. Learn our system for making the rounds on podcasts, including how to approach your first few. Click play at the top of the page! The post MBA1701 How To Get on Podcasts as a Gue

Jan 14, 2021 • 0:00

MBA1700 Q&A Wednesday: I’m a travel blogger. How do I pivot my business during COVID?

MBA1700 Q&A Wednesday: I’m a travel blogger. How do I pivot my business during COVID?

A year on, we’re still adjusting. Some industries were hit particularly hard by COVID — in particular, anything to do with travel and tourism. So what’s a successful travel blogger to do when travel isn’t really a thing?  Turns out there’s quite a bit to do. It’s Q&A Wednesday, and we’re helping one listener navigate the new ‘rona reality. Tune in, and learn what you can do if the virus has put your business in a temporary slump. Click play at the top of the page! The post MBA1700 Q&A Wednesday

Jan 13, 2021 • 0:00

MBA1700 Q&A Wednesday: I’m a travel blogger. How do I pivot my business during COVID?

MBA1700 Q&A Wednesday: I’m a travel blogger. How do I pivot my business during COVID?

A year on, we’re still adjusting. Some industries were hit particularly hard by COVID — in particular, anything to do with travel and tourism. So what’s a successful travel blogger to do when travel isn’t really a thing?  Turns out there’s quite a bit to do. It’s Q&A Wednesday, and we’re helping one listener navigate […] The post MBA1700 Q&A Wednesday: I’m a travel blogger. How do I pivot my business during COVID? appeared first on The $100 MBA.

Jan 13, 2021 • 14:39

MBA1699 What is Clubhouse and Can It Help Your Business?

MBA1699 What is Clubhouse and Can It Help Your Business?

There’s a new social platform in town. Much like TikTok took many by surprise, the latest (possible) game-changer is Clubhouse. It’s in private beta now, so you might not’ve heard of it. But it has the potential to make waves. But what’s it mean for you? Today, we explain what Clubhouse is (short version: an […] The post MBA1699 What is Clubhouse and Can It Help Your Business? appeared first on The $100 MBA.

Jan 12, 2021 • 14:56

MBA1699 What is Clubhouse and Can It Help Your Business?

MBA1699 What is Clubhouse and Can It Help Your Business?

There’s a new social platform in town. Much like TikTok took many by surprise, the latest (possible) game-changer is Clubhouse. It’s in private beta now, so you might not’ve heard of it. But it has the potential to make waves. But what’s it mean for you? Today, we explain what Clubhouse is (short version: an audio-only social platform), and discuss its potential for business marketing — and its weak points so far. Tune in, and get ahead of the curve. Click play at the top of the page! Show Link

Jan 12, 2021 • 14:54

MBA1698 Guest Teacher – Piyanka Jain – How to Growth Hack Using Data

MBA1698 Guest Teacher – Piyanka Jain – How to Growth Hack Using Data

Data is power. No one understands that better than Piyanka Jain, who specializes in using data to achieve explosive growth. A best-selling author, speaker, and thought leader in analytics, Jain knows how powerful data can be. …when used correctly. Today, Jain stops by to explain the key components of data-based transformation. By using the numbers to understand your audience, you can move them to action. Learn how it’s done — Click play at the top of the page! Show Links Aryng Academy (Use Prom

Jan 11, 2021 • 19:05

MBA1698 Guest Teacher – Piyanka Jain – How to Growth Hack Using Data

MBA1698 Guest Teacher – Piyanka Jain – How to Growth Hack Using Data

Data is power. No one understands that better than Piyanka Jain, who specializes in using data to achieve explosive growth. A best-selling author, speaker, and thought leader in analytics, Jain knows how powerful data can be. …when used correctly. Today, Jain stops by to explain the key components of data-based transformation. By using the numbers […] The post MBA1698 Guest Teacher – Piyanka Jain – How to Growth Hack Using Data appeared first on The $100 MBA.

Jan 11, 2021 • 18:18

MBA1697 Are You Launching Too Late? + Free Ride Friday

MBA1697 Are You Launching Too Late? + Free Ride Friday

What’s the “right” time for a launch? Whether it’s a business, product, website, or content launch, timing is everything. Today, we discuss how to create a smart launch timeline that creates a real moment — and takes advantage of it. We’ve had to learn how to nail this ourselves. As our own software company moves towards a major launch, our experience can help you prepare for your next rollout. Hear our process, and study some examples from other companies that got it right. Click play at the t

Jan 8, 2021 • 0:00

MBA1697 Are You Launching Too Late? + Free Ride Friday

MBA1697 Are You Launching Too Late? + Free Ride Friday

What’s the “right” time for a launch? Whether it’s a business, product, website, or content launch, timing is everything. Today, we discuss how to create a smart launch timeline that creates a real moment — and takes advantage of it. We’ve had to learn how to nail this ourselves. As our own software company moves […] The post MBA1697 Are You Launching Too Late? + Free Ride Friday appeared first on The $100 MBA.

Jan 8, 2021 • 20:08

MBA1696 Lessons I Learned by Growing Fast in 2020

MBA1696 Lessons I Learned by Growing Fast in 2020

Growth spikes happen. Are you ready? 2020 was a year of insane growth for our software company. With everyone forced to work and learn from home, sudden demand for our webinar platform forced us to expand in a hurry.  Today, we share lessons from that (sometimes stressful) experience. Our successes, our stumbles, and everything we wish we’d known can help you prepare for something similar. You can’t control when world events will send business your way, but we can all take steps to avoid “catas

Jan 7, 2021 • 0:00

MBA1696 Lessons I Learned by Growing Fast in 2020

MBA1696 Lessons I Learned by Growing Fast in 2020

Growth spikes happen. Are you ready? 2020 was a year of insane growth for our software company. With everyone forced to work and learn from home, sudden demand for our webinar platform forced us to expand in a hurry.  Today, we share lessons from that (sometimes stressful) experience. Our successes, our stumbles, and everything we […] The post MBA1696 Lessons I Learned by Growing Fast in 2020 appeared first on The $100 MBA.

Jan 7, 2021 • 16:05

MBA1695 Q&A Wednesday: Should I plan an in-person event in 2021?

MBA1695 Q&A Wednesday: Should I plan an in-person event in 2021?

Is the pandemic winding down?  Even in a digital economy, in-person events are crucial. With vaccines for COVID-19 rolling out, is it time to start thinking about a return to the “old normal?” Can you plan and schedule IRL events for 2021? More importantly, should you? Today, we help one listener navigate the practical and […] The post MBA1695 Q&A Wednesday: Should I plan an in-person event in 2021? appeared first on The $100 MBA.

Jan 6, 2021 • 10:50

MBA1695 Q&A Wednesday: Should I plan an in-person event in 2021?

MBA1695 Q&A Wednesday: Should I plan an in-person event in 2021?

Is the pandemic winding down?  Even in a digital economy, in-person events are crucial. With vaccines for COVID-19 rolling out, is it time to start thinking about a return to the “old normal?” Can you plan and schedule IRL events for 2021? More importantly, should you? Today, we help one listener navigate the practical and ethical issues involved. Even with vaccines, we probably won’t return to business as usual for a bit. Consider your realistic options for the coming year, and adjust accordin

Jan 6, 2021 • 11:22

MBA1694 Is Apple’s New Ad Tracking Block The End of Paid Ads?

MBA1694 Is Apple’s New Ad Tracking Block The End of Paid Ads?

Apple just rocked the digital marketing world. If you haven’t heard, an iOS update for Apple mobile devices allows users to opt out of having their Internet activity tracked, logged, and sold to advertisers. This tracking makes targeted advertising on Facebook and Google…kinda impossible. What’s it mean for you? Today, we explain this development, and how it will affect paid advertising for startups. Get a sense of what you should do to adjust, and keep your marketing ahead of the curve. Click

Jan 5, 2021 • 14:44

MBA1694 Is Apple’s New Ad Tracking Block The End of Paid Ads?

MBA1694 Is Apple’s New Ad Tracking Block The End of Paid Ads?

Apple just rocked the digital marketing world. If you haven’t heard, an iOS update for Apple mobile devices allows users to opt out of having their Internet activity tracked, logged, and sold to advertisers. This tracking makes targeted advertising on Facebook and Google…kinda impossible. What’s it mean for you? Today, we explain this development, and […] The post MBA1694 Is Apple’s New Ad Tracking Block The End of Paid Ads? appeared first on The $100 MBA.

Jan 5, 2021 • 14:17

MBA1693 Must Read: Greenlights by Matthew McConaughey

MBA1693 Must Read: Greenlights by Matthew McConaughey

Entertainers are entrepreneurs too — especially Matthew McConaughey. Greenlights is the memoir of an actor. But it’s also the memoir of an accomplished business person, marketer, and independent creator. When Omar bought this book to read for fun, he had no idea it would be so valuable as a business resource. Today, we share the most relevant lessons. Take some time to study one actor’s success story, and realize that some qualities apply to every business. Take in the best insights from McCona

Jan 4, 2021 • 0:00

MBA1693 Must Read: Greenlights by Matthew McConaughey

MBA1693 Must Read: Greenlights by Matthew McConaughey

Entertainers are entrepreneurs too — especially Matthew McConaughey. Greenlights is the memoir of an actor. But it’s also the memoir of an accomplished business person, marketer, and independent creator. When Omar bought this book to read for fun, he had no idea it would be so valuable as a business resource. Today, we share the […] The post MBA1693 Must Read: Greenlights by Matthew McConaughey appeared first on The $100 MBA.

Jan 4, 2021 • 15:47

MBA1692 How Is 2021 Going to Be Different?+ Free Ride Friday

MBA1692 How Is 2021 Going to Be Different?+ Free Ride Friday

Happy New Year! 2020 was…well, you were there. So what happens now? What can we reasonably expect to go down now that COVID has (permanently?) altered the business landscape? We’ve got 3 predictions. 3 specific trends are almost certainly going to continue through 2021. By adapting to them, you can position your business to thrive […] The post MBA1692 How Is 2021 Going to Be Different?+ Free Ride Friday appeared first on The $100 MBA.

Jan 1, 2021 • 17:21

MBA1692 How Is 2021 Going to Be Different?+ Free Ride Friday

MBA1692 How Is 2021 Going to Be Different?+ Free Ride Friday

Happy New Year! 2020 was…well, you were there. So what happens now? What can we reasonably expect to go down now that COVID has (permanently?) altered the business landscape? We’ve got 3 predictions. 3 specific trends are almost certainly going to continue through 2021. By adapting to them, you can position your business to thrive in the not-exactly-roaring 20’s. Learn how to prepare — Click play at the top of the page! Show Links EasyCourse The post MBA1692 How Is 2021 Going to Be Different?+

Jan 1, 2021 • 0:00

MBA1691 Should You Set Goals for 2021?

MBA1691 Should You Set Goals for 2021?

Are goals…useful? As 2020 wraps up, it’s time to look forward. A common way to do so is to set goals, to envision outcomes you want for your business. But is that effective? Does setting goals do anything by way of actually achieving them? We’ve got a better idea. Today, we discuss an alternative to goal-setting that takes things several steps further. With a little more up-front effort, you can replace goals with something more tangible — and powerful.  Head into 2021 with more than a wish lis

Dec 31, 2020 • 0:00

MBA1691 Should You Set Goals for 2021?

MBA1691 Should You Set Goals for 2021?

Are goals…useful? As 2020 wraps up, it’s time to look forward. A common way to do so is to set goals, to envision outcomes you want for your business. But is that effective? Does setting goals do anything by way of actually achieving them? We’ve got a better idea. Today, we discuss an alternative to […] The post MBA1691 Should You Set Goals for 2021? appeared first on The $100 MBA.

Dec 31, 2020 • 14:55

MBA1690 Q&A Wednesday: Should I create multiple revenue streams?

MBA1690 Q&A Wednesday: Should I create multiple revenue streams?

Jack of all trades, or master of one? That’s the question facing one listener today.  It’s Q&A Wednesday, and we’ve got a budding entrepreneur who’s ditching the 9-to-5 for full-time independence. But she wonders whether she should take some popular advice: building multiple income sources. Of course, popular doesn’t always mean good. Today, Omar bucks the trend and explains why multi-streaming can backfire, especially for new entrepreneurs. Tune in, and hear the arguments against this (seeming

Dec 30, 2020 • 12:24

MBA1690 Q&A Wednesday: Should I create multiple revenue streams?

MBA1690 Q&A Wednesday: Should I create multiple revenue streams?

Jack of all trades, or master of one? That’s the question facing one listener today.  It’s Q&A Wednesday, and we’ve got a budding entrepreneur who’s ditching the 9-to-5 for full-time independence. But she wonders whether she should take some popular advice: building multiple income sources. Of course, popular doesn’t always mean good. Today, Omar bucks […] The post MBA1690 Q&A Wednesday: Should I create multiple revenue streams? appeared first on The $100 MBA.

Dec 30, 2020 • 12:24

MBA1689 How to Grow an Email List From Scratch

MBA1689 How to Grow an Email List From Scratch

Email is *checks notes*…yep, still King. It’s the most powerful marketing channel, even over social. But how can you grow a robust email contact list that actually converts? How do you go from no subscribers — or just a few — to a teeming list that feeds your marketing and sales funnels? Steadily, that’s how. […] The post MBA1689 How to Grow an Email List From Scratch appeared first on The $100 MBA.

Dec 29, 2020 • 18:31

MBA1689 How to Grow an Email List From Scratch

MBA1689 How to Grow an Email List From Scratch

Email is *checks notes*…yep, still King. It’s the most powerful marketing channel, even over social. But how can you grow a robust email contact list that actually converts? How do you go from no subscribers — or just a few — to a teeming list that feeds your marketing and sales funnels? Steadily, that’s how. Today, we explain the steps it takes to get more, better contacts. By balancing the quality and quantity of your contacts, you can build a list that actually produces customers.  All you h

Dec 29, 2020 • 0:00

MBA1688 Guest Teacher – Jessica Burlingame – How To Revitalize Your Work-From-Home Team

MBA1688 Guest Teacher – Jessica Burlingame – How To Revitalize Your Work-From-Home Team

Remember when working from home seemed…revolutionary? Now, it’s kind of a drag. If your team is losing focus, motivation, and momentum, this is the episode for you. Jessica Burlingame is the founder of Agon Advisors, a talent development firm that specializes in team-building. Today, she’s here with a few strategies. The best part? These strategies […] The post MBA1688 Guest Teacher – Jessica Burlingame – How To Revitalize Your Work-From-Home Team appeared first on The $1

Dec 28, 2020 • 19:04

MBA1688 Guest Teacher – Jessica Burlingame – How To Revitalize Your Work-From-Home Team

MBA1688 Guest Teacher – Jessica Burlingame – How To Revitalize Your Work-From-Home Team

Remember when working from home seemed…revolutionary? Now, it’s kind of a drag. If your team is losing focus, motivation, and momentum, this is the episode for you. Jessica Burlingame is the founder of Agon Advisors, a talent development firm that specializes in team-building. Today, she’s here with a few strategies. The best part? These strategies are simple, subtle, and easy to implement. Tune in, and learn how to get your distributed team back on the ball. As remote work cements its place in

Dec 28, 2020 • 19:11

MBA1687 How Much Money Can You Make on YouTube? + Free Ride Friday

MBA1687 How Much Money Can You Make on YouTube? + Free Ride Friday

YouTube: it’s kind of everything right now. As a search engine, it’s second only to The Big G. As a media platform, it’s literally second to none. With billions of viewers, there’s billions to be made. So where’s your slice? How can you get aboard the YouTube revenue train? A step at a time, that’s […] The post MBA1687 How Much Money Can You Make on YouTube? + Free Ride Friday appeared first on The $100 MBA.

Dec 25, 2020 • 16:36

MBA1687 How Much Money Can You Make on YouTube? + Free Ride Friday

MBA1687 How Much Money Can You Make on YouTube? + Free Ride Friday

YouTube: it’s kind of everything right now. As a search engine, it’s second only to The Big G. As a media platform, it’s literally second to none. With billions of viewers, there’s billions to be made. So where’s your slice? How can you get aboard the YouTube revenue train? A step at a time, that’s how. Today, we discuss how money is made on this global behemoth of a platform. The bad news? It takes a massive amount of followers to simply lay back and let the cash roll in. But the good news is

Dec 25, 2020 • 16:13

MBA1686 How Often Should You Update Your Online Courses?

MBA1686 How Often Should You Update Your Online Courses?

You put a ton of work into your course…but it won’t last forever. Like your business, your course has to grow, evolve, and adapt to the times. Otherwise, you’re getting closer and closer to irrelevance.  So how do you stay on top of it?  How can you make sure that your newest students are just as blown away as your first ones?  Today, we explain how to keep the value level high by regularly checking in, updating, and improving what you offer. Keep that revenue stream healthy with a proactive ap

Dec 24, 2020 • 13:05

MBA1686 How Often Should You Update Your Online Courses?

MBA1686 How Often Should You Update Your Online Courses?

You put a ton of work into your course…but it won’t last forever. Like your business, your course has to grow, evolve, and adapt to the times. Otherwise, you’re getting closer and closer to irrelevance.  So how do you stay on top of it?  How can you make sure that your newest students are just […] The post MBA1686 How Often Should You Update Your Online Courses? appeared first on The $100 MBA.

Dec 24, 2020 • 13:06

MBA1685 Q&A Wednesday: How often should I increase my rates?

MBA1685 Q&A Wednesday: How often should I increase my rates?

You can’t keep charging the same amount forever. It’s Q&A Wednesday, and we’ve got a listener with a small but successful web development company. Business is booming, and it’s clearly time prices reflect that.  But how can you suddenly charge people more without…ticking them off? More importantly, when should you do it? You’ll never scale if you don’t have a plan to keep rates on pace with growth. Today, we discuss the right “schedule” for inching rates up — in a way that doesn’t alienate curr

Dec 23, 2020 • 13:46

MBA1685 Q&A Wednesday: How often should I increase my rates?

MBA1685 Q&A Wednesday: How often should I increase my rates?

You can’t keep charging the same amount forever. It’s Q&A Wednesday, and we’ve got a listener with a small but successful web development company. Business is booming, and it’s clearly time prices reflect that.  But how can you suddenly charge people more without…ticking them off? More importantly, when should you do it? You’ll never scale […] The post MBA1685 Q&A Wednesday: How often should I increase my rates? appeared first on The $100 MBA.

Dec 23, 2020 • 13:01

MBA1684 5 Business Insights You Should Take Away from 2020

MBA1684 5 Business Insights You Should Take Away from 2020

The greatest disasters produce the best lessons. From catastrophic successes to plain old catastrophes, 2020 has produced no shortage of forehead-slapping circumstances. When things are spiraling, whoever holds fast comes away with the most powerful insights — and a huge advantage in business. Today, we share the 5 most important things this dumpster fire of […] The post MBA1684 5 Business Insights You Should Take Away from 2020 appeared first on The $100 MBA.

Dec 22, 2020 • 15:11

MBA1684 5 Business Insights You Should Take Away from 2020

MBA1684 5 Business Insights You Should Take Away from 2020

The greatest disasters produce the best lessons. From catastrophic successes to plain old catastrophes, 2020 has produced no shortage of forehead-slapping circumstances. When things are spiraling, whoever holds fast comes away with the most powerful insights — and a huge advantage in business. Today, we share the 5 most important things this dumpster fire of a year taught us. Tune in, and get a lesson in the value of adversity. Take some wisdom from 2020, and use it to make 2021 brighter, bette

Dec 22, 2020 • 16:17

MBA1683 Guest Teacher – Kyle York – How to Pitch to Investors

MBA1683 Guest Teacher – Kyle York – How to Pitch to Investors

What do you say when it’s time to ask for money? Kyle York knows how to talk to investors. He is one! He’s also the man behind York IE, a firm that specializes in bringing investors and investees together. So how do you nail your pitch? Today, Kyle shares his “key pillars,” along with 7 […] The post MBA1683 Guest Teacher – Kyle York – How to Pitch to Investors appeared first on The $100 MBA.

Dec 21, 2020 • 13:55

MBA1683 Guest Teacher – Kyle York – How to Pitch to Investors

MBA1683 Guest Teacher – Kyle York – How to Pitch to Investors

What do you say when it’s time to ask for money? Kyle York knows how to talk to investors. He is one! He’s also the man behind York IE, a firm that specializes in bringing investors and investees together. So how do you nail your pitch? Today, Kyle shares his “key pillars,” along with 7 specific steps everyone should take when it’s time to woo the bankrollers. Give whoever’s across the table from you complete confidence in the ROI of their decision — Click play at the top of the page! Show Link

Dec 21, 2020 • 15:30

MBA1682 How to Stand Out From The Competition + Free Ride Friday

MBA1682 How to Stand Out From The Competition + Free Ride Friday

Competition isn’t a bad thing.  That said, you don’t want to “compete” by doing what the other company does better. The best strategy for smart, lean small businesses is differentiation — finding a way to do what no one else is. What could that mean for your business? Today, we discuss a few ways your business can stand out by zigging where others zag. By embracing a creative approach to competition, you can give yourself an advantage that no one else has. Be different — in a positive, meaningf

Dec 18, 2020 • 0:00

MBA1682 How to Stand Out From The Competition + Free Ride Friday

MBA1682 How to Stand Out From The Competition + Free Ride Friday

Competition isn’t a bad thing.  That said, you don’t want to “compete” by doing what the other company does better. The best strategy for smart, lean small businesses is differentiation — finding a way to do what no one else is. What could that mean for your business? Today, we discuss a few ways your […] The post MBA1682 How to Stand Out From The Competition + Free Ride Friday appeared first on The $100 MBA.

Dec 18, 2020 • 13:32

MBA1681 Is Your Business Failing…or Just in a Dip?

MBA1681 Is Your Business Failing…or Just in a Dip?

Every business has ups and downs. But can you tell the difference between a temporary “down” and…something more serious? Maybe it’s the normal business cycle. Maybe it’s an industry-wide issue outside your control. But maybe it isn’t!  It’s not always easy to tell — and it’s not always easy to admit you’re failing.  Today, we discuss the most visible differences between a slump and a genuine nosedive. By gathering and analyzing the right information, you can get a clear, honest picture of how w

Dec 17, 2020 • 13:12

MBA1681 Is Your Business Failing…or Just in a Dip?

MBA1681 Is Your Business Failing…or Just in a Dip?

Every business has ups and downs. But can you tell the difference between a temporary “down” and…something more serious? Maybe it’s the normal business cycle. Maybe it’s an industry-wide issue outside your control. But maybe it isn’t!  It’s not always easy to tell — and it’s not always easy to admit you’re failing.  Today, we […] The post MBA1681 Is Your Business Failing…or Just in a Dip? appeared first on The $100 MBA.

Dec 17, 2020 • 11:53

MBA1680 Q&A Wednesday: I’m starting a new podcast. Any advice?

MBA1680 Q&A Wednesday: I’m starting a new podcast. Any advice?

This one’s definitely in our wheelhouse. It’s Q&A Wednesday, and we’ve got a listener with an interior design blog who’s ready to move to the digital airwaves. So what makes our podcast work so well for us? What’s the secret sauce? It’s not really a secret. In fact, it’s a few simple tips we’re happy to share today.  We’ve failed, we’ve succeeded, and we’ve done everything in between. Tune in, and hear the 5 most important things you can focus on to get a podcast off the ground. Let our experie

Dec 16, 2020 • 0:00

MBA1680 Q&A Wednesday: I’m starting a new podcast. Any advice?

MBA1680 Q&A Wednesday: I’m starting a new podcast. Any advice?

This one’s definitely in our wheelhouse. It’s Q&A Wednesday, and we’ve got a listener with an interior design blog who’s ready to move to the digital airwaves. So what makes our podcast work so well for us? What’s the secret sauce? It’s not really a secret. In fact, it’s a few simple tips we’re happy […] The post MBA1680 Q&A Wednesday: I’m starting a new podcast. Any advice? appeared first on The $100 MBA.

Dec 16, 2020 • 14:34

MBA1679 Do You Have to Use Paid Ads to Grow?

MBA1679 Do You Have to Use Paid Ads to Grow?

Is there any way around paid advertising? For lean startups, the cost of paid ads can add up quickly. Are there any growth strategies that don’t involve blowing a hole in the budget? And if so, how’s it done?  What alternative tactics have small businesses used to spread the word more…frugally? Today, we discuss your other options. Learn how to elevate your brand without relying on ads. With a little hustle, you can introduce your company to the right audience on a budget that works for you. Cl

Dec 15, 2020 • 0:00

MBA1679 Do You Have to Use Paid Ads to Grow?

MBA1679 Do You Have to Use Paid Ads to Grow?

Is there any way around paid advertising? For lean startups, the cost of paid ads can add up quickly. Are there any growth strategies that don’t involve blowing a hole in the budget? And if so, how’s it done?  What alternative tactics have small businesses used to spread the word more…frugally? Today, we discuss your […] The post MBA1679 Do You Have to Use Paid Ads to Grow? appeared first on The $100 MBA.

Dec 15, 2020 • 14:40

MBA1678 Guest Teacher – Molly Fletcher – How To Negotiate With Confidence And Ask For What You Want

MBA1678 Guest Teacher – Molly Fletcher – How To Negotiate With Confidence And Ask For What You Want

Everyone negotiates. It’s a foundational business skill that every entrepreneur has to develop, to the best of their ability. Whether it’s with vendors, employees, partners, or clients, you’ll have to (literally) come to terms with people on a daily basis. So how do you get good at it? Molly Fletcher has been called “the female Jerry Maguire” for her skill in negotiating on behalf of professional athletes. Over the years, she’s developed a few simple, proven tactics that anyone can practice. To

Dec 14, 2020 • 22:41

MBA1678 Guest Teacher – Molly Fletcher – How To Negotiate With Confidence And Ask For What You Want

MBA1678 Guest Teacher – Molly Fletcher – How To Negotiate With Confidence And Ask For What You Want

Everyone negotiates. It’s a foundational business skill that every entrepreneur has to develop, to the best of their ability. Whether it’s with vendors, employees, partners, or clients, you’ll have to (literally) come to terms with people on a daily basis. So how do you get good at it? Molly Fletcher has been called “the female […] The post MBA1678 Guest Teacher – Molly Fletcher – How To Negotiate With Confidence And Ask For What You Want appeared first on The $100 MBA.

Dec 14, 2020 • 22:13

MBA1677 How to Hire Great Talent in The Philippines + Free Ride Friday

MBA1677 How to Hire Great Talent in The Philippines + Free Ride Friday

Ready to build a dynamic team? Look to the Philippines. There’s a huge pool of talented, tech-savvy, multilingual go-getters just waiting to find the right team to join. And given the differences in currency values and cost of living, you can hire them at beyond-reasonable rates. You just have to know where — and how […] The post MBA1677 How to Hire Great Talent in The Philippines + Free Ride Friday appeared first on The $100 MBA.

Dec 11, 2020 • 15:02

MBA1677 How to Hire Great Talent in The Philippines + Free Ride Friday

MBA1677 How to Hire Great Talent in The Philippines + Free Ride Friday

Ready to build a dynamic team? Look to the Philippines. There’s a huge pool of talented, tech-savvy, multilingual go-getters just waiting to find the right team to join. And given the differences in currency values and cost of living, you can hire them at beyond-reasonable rates. You just have to know where — and how — to look. Today, we explain how to get into the Filipino job market, and find exactly the talent you need to scale your growing business. We’ll discuss where to go, how to attract

Dec 11, 2020 • 0:00

MBA1676 What Your Marketing Focus Should Be in December

MBA1676 What Your Marketing Focus Should Be in December

For retailers, December is a beast. But for many other businesses, it’s the perfect “down time” to get ahead on certain things. …like marketing. Today, we discuss what your business should do while things are quiet. By taking advantage of the slower pace, you can give yourself a head start on next year’s marketing. There’s […] The post MBA1676 What Your Marketing Focus Should Be in December appeared first on The $100 MBA.

Dec 10, 2020 • 13:25

MBA1676 What Your Marketing Focus Should Be in December

MBA1676 What Your Marketing Focus Should Be in December

For retailers, December is a beast. But for many other businesses, it’s the perfect “down time” to get ahead on certain things. …like marketing. Today, we discuss what your business should do while things are quiet. By taking advantage of the slower pace, you can give yourself a head start on next year’s marketing. There’s one thing in particular that — with a little extra effort — can bring you major results. Best of all, this “one particular thing” is very cost effective. Find out what it is,

Dec 10, 2020 • 0:00

MBA1675 Q&A Wednesday: How do I motivate my employees without spending money?

MBA1675 Q&A Wednesday: How do I motivate my employees without spending money?

When it comes to motivation, money only goes so far. That might sound a little precious, but it’s true.  It’s Q&A Wednesday, and we’ve got a listener with a great team — and a tight budget. Fortunately, study after study has confirmed that after a certain salary point, employees are far more motivated by things […] The post MBA1675 Q&A Wednesday: How do I motivate my employees without spending money? appeared first on The $100 MBA.

Dec 9, 2020 • 14:27

MBA1675 Q&A Wednesday: How do I motivate my employees without spending money?

MBA1675 Q&A Wednesday: How do I motivate my employees without spending money?

When it comes to motivation, money only goes so far. That might sound a little precious, but it’s true.  It’s Q&A Wednesday, and we’ve got a listener with a great team — and a tight budget. Fortunately, study after study has confirmed that after a certain salary point, employees are far more motivated by things like autonomy, respect, and achievement than anything else.  Today, we discuss a few options for showing some love without breaking the bank.  The simple fact that money (really, truly)

Dec 9, 2020 • 15:33

MBA1674 How to Evaluate Your Promotion’s Success

MBA1674 How to Evaluate Your Promotion’s Success

You put time, money, and effort into promoting your product. Did it work? Today, we discuss how to know for sure. If you’re not accurately measuring success (or lack thereof), your marketing efforts can’t evolve. And if they can’t evolve…well, eventually they won’t bring you much in sales. So how do you define “success” for […] The post MBA1674 How to Evaluate Your Promotion’s Success appeared first on The $100 MBA.

Dec 8, 2020 • 13:02

MBA1674 How to Evaluate Your Promotion’s Success

MBA1674 How to Evaluate Your Promotion’s Success

You put time, money, and effort into promoting your product. Did it work? Today, we discuss how to know for sure. If you’re not accurately measuring success (or lack thereof), your marketing efforts can’t evolve. And if they can’t evolve…well, eventually they won’t bring you much in sales. So how do you define “success” for a promotion? We’ll lay out the parameters, and help you establish a running tally of what’s working and what’s not. Get a clear picture of how to get the most out of your pr

Dec 8, 2020 • 0:00

MBA1673 Extended Interview: Ramit Sethi – How To Start Your Own Thing

MBA1673 Extended Interview: Ramit Sethi – How To Start Your Own Thing

Who makes it in business? More importantly, why? Ramit Sethi started his career by giving frank advice on personal finances. Now, the best-selling author teaches people how to monetize their strengths and develop their own businesses.  Today, we sit down with Ramit for an in-depth chat about what it (really) takes to succeed. From deciding […] The post MBA1673 Extended Interview: Ramit Sethi – How To Start Your Own Thing appeared first on The $100 MBA.

Dec 7, 2020 • 48:22

MBA1673 Extended Interview: Ramit Sethi – How To Start Your Own Thing

MBA1673 Extended Interview: Ramit Sethi – How To Start Your Own Thing

Who makes it in business? More importantly, why? Ramit Sethi started his career by giving frank advice on personal finances. Now, the best-selling author teaches people how to monetize their strengths and develop their own businesses.  Today, we sit down with Ramit for an in-depth chat about what it (really) takes to succeed. From deciding what kind of business to run, to making the brave choices necessary to truly invest in yourself, Ramit and Omar discuss the realities of entrepreneurship — t

Dec 7, 2020 • 0:00

MBA1672 How to Stop Being So Busy  + Free Ride Friday

MBA1672 How to Stop Being So Busy + Free Ride Friday

Constantly short on time? Don’t seem to have any for yourself? That’s not “hustle.” That’s unhealthy. Today, we offer a few strategies for getting your schedule under control. If your business is consuming your life, it’ll backfire eventually. That’s why it’s important to take a hard look at where all your hours are going. Work […] The post MBA1672 How to Stop Being So Busy + Free Ride Friday appeared first on The $100 MBA.

Dec 4, 2020 • 14:13

MBA1672 How to Stop Being So Busy  + Free Ride Friday

MBA1672 How to Stop Being So Busy + Free Ride Friday

Constantly short on time? Don’t seem to have any for yourself? That’s not “hustle.” That’s unhealthy. Today, we offer a few strategies for getting your schedule under control. If your business is consuming your life, it’ll backfire eventually. That’s why it’s important to take a hard look at where all your hours are going. Work to live, not the other way around. Remember, time isn’t money — it’s way more valuable. Learn how to save and protect your time, so you can enjoy entrepreneurship. Click

Dec 4, 2020 • 14:41

MBA1671 How To Get Comfortable Being on Camera

MBA1671 How To Get Comfortable Being on Camera

These days, it’s harder and harder not to be seen. Videos, webinars, and other on-camera presentations are becoming indispensable in online marketing. Consumers want to see you, and know who they’re (potentially) buying from.  But not everyone’s naturally comfortable. So how do you get over the fear? Today, we discuss what you can do to […] The post MBA1671 How To Get Comfortable Being on Camera appeared first on The $100 MBA.

Dec 3, 2020 • 14:51

MBA1671 How To Get Comfortable Being on Camera

MBA1671 How To Get Comfortable Being on Camera

These days, it’s harder and harder not to be seen. Videos, webinars, and other on-camera presentations are becoming indispensable in online marketing. Consumers want to see you, and know who they’re (potentially) buying from.  But not everyone’s naturally comfortable. So how do you get over the fear? Today, we discuss what you can do to become comfortable, confident, and cool on camera. As a speaker and host of hundreds of webinars, our host Omar spends plenty of time in front of the  camera —

Dec 3, 2020 • 16:16

MBA1670 Q&A Wednesday: Should I offer discounts to nonprofits?

MBA1670 Q&A Wednesday: Should I offer discounts to nonprofits?

They’re not profiting. Does that mean you shouldn’t? It’s Q&A Wednesday, and we’ve got a listener with a t-shirt company who gets regular requests from nonprofit organizations. These groups are looking for support in the form of a discount — which would make our listener’s profit margins a little on the tight side. It might be nice, but is it good business? Today, we discuss how helping nonprofits can help your company. By supporting organizations whose values jibe with yours, you can earn more

Dec 2, 2020 • 11:41

MBA1670 Q&A Wednesday: Should I offer discounts to nonprofits?

MBA1670 Q&A Wednesday: Should I offer discounts to nonprofits?

They’re not profiting. Does that mean you shouldn’t? It’s Q&A Wednesday, and we’ve got a listener with a t-shirt company who gets regular requests from nonprofit organizations. These groups are looking for support in the form of a discount — which would make our listener’s profit margins a little on the tight side. It might […] The post MBA1670 Q&A Wednesday: Should I offer discounts to nonprofits? appeared first on The $100 MBA.

Dec 2, 2020 • 11:15

MBA1669 How To Get Testimonials That Sell

MBA1669 How To Get Testimonials That Sell

We all know testimonials work. …but not just any old testimonials. We’re living in the “social proof” era. When it comes to deciding whether to buy a product, no founder, marketer, or salesperson is trusted more than a fellow consumer.  Gathering quality testimonials, then, is one of the most important sales strategies you can use. […] The post MBA1669 How To Get Testimonials That Sell appeared first on The $100 MBA.

Dec 1, 2020 • 13:27

MBA1669 How To Get Testimonials That Sell

MBA1669 How To Get Testimonials That Sell

We all know testimonials work. …but not just any old testimonials. We’re living in the “social proof” era. When it comes to deciding whether to buy a product, no founder, marketer, or salesperson is trusted more than a fellow consumer.  Gathering quality testimonials, then, is one of the most important sales strategies you can use. Today, we explain how to reach out and get the most impactful testimonials. From how and when to contact customers, to the specific questions you should pose, we’ll

Dec 1, 2020 • 15:09

MBA1668 Guest Teacher – Johnny Merritt – How to Implement Kinetic Leadership

MBA1668 Guest Teacher – Johnny Merritt – How to Implement Kinetic Leadership

How do some leaders do it? You know the kind — they can get their teams to do the (nearly) impossible, inspiring loyalty and commitment that goes way beyond working for a paycheck.  What factor do the best leaders in business have in common? Today’s special guest, Johnny Merritt, has an idea. He calls it […] The post MBA1668 Guest Teacher – Johnny Merritt – How to Implement Kinetic Leadership appeared first on The $100 MBA.

Nov 30, 2020 • 17:21

MBA1668 Guest Teacher – Johnny Merritt – How to Implement Kinetic Leadership

MBA1668 Guest Teacher – Johnny Merritt – How to Implement Kinetic Leadership

How do some leaders do it? You know the kind — they can get their teams to do the (nearly) impossible, inspiring loyalty and commitment that goes way beyond working for a paycheck.  What factor do the best leaders in business have in common? Today’s special guest, Johnny Merritt, has an idea. He calls it “kinetic” leadership, and he’s seen his share of it as an attorney working with high-profile companies. Today, Johnny shares the key traits displayed by the most powerful leaders, with specific

Nov 30, 2020 • 17:49

MBA1667 Should You Move Up Market?  + Free Ride Friday

MBA1667 Should You Move Up Market? + Free Ride Friday

Is it time to catch bigger fish? Moving “upmarket” can be a bold — but smart — move for some businesses. Transitioning from selling lower-priced products and services to higher-priced ones can be tricky, though.  How can you decide if it’s right for your business? More importantly, how do you pull it off? Today, we discuss what can go right, and what can go wrong. By making a smart transition, you can enjoy the benefits of wider profit margins, higher customer lifetime value, and a whole new ma

Nov 27, 2020 • 14:47

MBA1667 Should You Move Up Market?  + Free Ride Friday

MBA1667 Should You Move Up Market? + Free Ride Friday

Is it time to catch bigger fish? Moving “upmarket” can be a bold — but smart — move for some businesses. Transitioning from selling lower-priced products and services to higher-priced ones can be tricky, though.  How can you decide if it’s right for your business? More importantly, how do you pull it off? Today, we […] The post MBA1667 Should You Move Up Market? + Free Ride Friday appeared first on The $100 MBA.

Nov 27, 2020 • 14:12

MBA1666 Lessons Learned from Sony’s Playstation 5 Launch

MBA1666 Lessons Learned from Sony’s Playstation 5 Launch

Gamer or not, pay attention to the Playstation 5. The launch of this highly anticipated gaming console is a Master Class in how to debut a new product. Every step of Sony’s marketing campaign was packed with lessons for anyone who wants their next offering to make a serious splash. And yes, even small businesses can learn from the pros. Today, we detail the steps Sony took to make sure this launch had a massive positive impact on their brand. From product development to advertising, Sony frikki

Nov 26, 2020 • 13:55

MBA1666 Lessons Learned from Sony’s Playstation 5 Launch

MBA1666 Lessons Learned from Sony’s Playstation 5 Launch

Gamer or not, pay attention to the Playstation 5. The launch of this highly anticipated gaming console is a Master Class in how to debut a new product. Every step of Sony’s marketing campaign was packed with lessons for anyone who wants their next offering to make a serious splash. And yes, even small businesses […] The post MBA1666 Lessons Learned from Sony’s Playstation 5 Launch appeared first on The $100 MBA.

Nov 26, 2020 • 12:44

MBA1665 Q&A Wednesday: Should I get interns to work for my startup?

MBA1665 Q&A Wednesday: Should I get interns to work for my startup?

You get what you pay for — even when it’s free. It’s Q&A Wednesday, and we’ve got a tech startup founder who’s considering bringing on interns. It sounds like a can’t-lose: free labor from qualified young go-getters, right? But are there drawbacks? Spoiler alert: yes. Lots.  Today, we discuss what you really take on when you “hire” an intern — and why it may not be the no-brainer it appears to be. We’ll explain what it actually costs to have one, even if it’s not an actual salary. On the bright

Nov 25, 2020 • 13:17

MBA1665 Q&A Wednesday: Should I get interns to work for my startup?

MBA1665 Q&A Wednesday: Should I get interns to work for my startup?

You get what you pay for — even when it’s free. It’s Q&A Wednesday, and we’ve got a tech startup founder who’s considering bringing on interns. It sounds like a can’t-lose: free labor from qualified young go-getters, right? But are there drawbacks? Spoiler alert: yes. Lots.  Today, we discuss what you really take on when […] The post MBA1665 Q&A Wednesday: Should I get interns to work for my startup? appeared first on The $100 MBA.

Nov 25, 2020 • 11:42

MBA1664 Are Government Grants Worth Applying For?

MBA1664 Are Government Grants Worth Applying For?

Most national and state governments offer grants to businesses. Where’s yours? Today, we share our experience applying for grants. How much time and effort do you really have to invest? How much money? And of course…is it remotely worth it?  We’ll discuss the best ways to find out what grants are available in your country […] The post MBA1664 Are Government Grants Worth Applying For? appeared first on The $100 MBA.

Nov 24, 2020 • 13:17

MBA1664 Are Government Grants Worth Applying For?

MBA1664 Are Government Grants Worth Applying For?

Most national and state governments offer grants to businesses. Where’s yours? Today, we share our experience applying for grants. How much time and effort do you really have to invest? How much money? And of course…is it remotely worth it?  We’ll discuss the best ways to find out what grants are available in your country and industry, and how to apply in a way that increases your odds of success. Spoiler alert: it might be worth enlisting some help. You could be leaving (public) money on the t

Nov 24, 2020 • 13:21

MBA1663 Must Read: Million Dollar Coach By Taki Moore

MBA1663 Must Read: Million Dollar Coach By Taki Moore

Today, it’s a Must-Read from a master. Taki Moore is the coach’s coach — the guy whose success and experience in this rapidly growing field is second to none. If coaching continues to explode as predicted, it won’t surprise Taki. He’s been ahead of this game for a while now. Million Dollar Coach is Taki Moore’s handbook for building a 7-figure business by helping others reach their goals. It’s an audacious title, but a realistic approach — one he’s tested in the field.  Tune in, and hear the be

Nov 23, 2020 • 15:25

MBA1663 Must Read: Million Dollar Coach By Taki Moore

MBA1663 Must Read: Million Dollar Coach By Taki Moore

Today, it’s a Must-Read from a master. Taki Moore is the coach’s coach — the guy whose success and experience in this rapidly growing field is second to none. If coaching continues to explode as predicted, it won’t surprise Taki. He’s been ahead of this game for a while now. Million Dollar Coach is Taki […] The post MBA1663 Must Read: Million Dollar Coach By Taki Moore appeared first on The $100 MBA.

Nov 23, 2020 • 14:59

MBA1662 Where To Find a Great Paid Ads Marketer + Free Ride Friday

MBA1662 Where To Find a Great Paid Ads Marketer + Free Ride Friday

Sometimes, you really do have to spend some to make some…but it only works if you spend wisely. That’s where the professionals come in.  Today, we discuss how (and why) to find a paid ads marketer for hire. Yes, you can run ads yourself — you can even take courses and use free resources to learn how. We did, in our early days. But you won’t be as effective as a pro. Learn why real marketers are worth the investment, and where to find a reliable one that’ll get you the most for your advertising

Nov 20, 2020 • 16:07

MBA1662 Where To Find a Great Paid Ads Marketer + Free Ride Friday

MBA1662 Where To Find a Great Paid Ads Marketer + Free Ride Friday

Sometimes, you really do have to spend some to make some…but it only works if you spend wisely. That’s where the professionals come in.  Today, we discuss how (and why) to find a paid ads marketer for hire. Yes, you can run ads yourself — you can even take courses and use free resources to […] The post MBA1662 Where To Find a Great Paid Ads Marketer + Free Ride Friday appeared first on The $100 MBA.

Nov 20, 2020 • 15:52

MBA1661 Are Google Ads Worth It?

MBA1661 Are Google Ads Worth It?

It’s the “other” SEO: paying Google to display your ads above the organic search results. It’s expensive. But does it work? Today, we discuss what kinds of businesses get the most from Google. We’ll explain why these ads work, and why they cost so much more than ads on social media.  The investment is high, but the returns are (potentially) game-changing. It’s all part of a 2-part exploration of paid ads, which continues on tomorrow’s episode. Tune in, and learn what makes Google ads worth thei

Nov 19, 2020 • 14:05

MBA1661 Are Google Ads Worth It?

MBA1661 Are Google Ads Worth It?

It’s the “other” SEO: paying Google to display your ads above the organic search results. It’s expensive. But does it work? Today, we discuss what kinds of businesses get the most from Google. We’ll explain why these ads work, and why they cost so much more than ads on social media.  The investment is high, […] The post MBA1661 Are Google Ads Worth It? appeared first on The $100 MBA.

Nov 19, 2020 • 14:12

MBA1660 Q&A Wednesday: How do I grow my cleaning service business?

MBA1660 Q&A Wednesday: How do I grow my cleaning service business?

When you personally provide a paid service, how can you scale up? And can you do it without sacrificing quality? Unless they finally invent cloning, a solopreneur can only do so much. Which means that every service-based business has a ceiling — once you reach a certain number of clients…that’s it. Or is it? It’s […] The post MBA1660 Q&A Wednesday: How do I grow my cleaning service business? appeared first on The $100 MBA.

Nov 18, 2020 • 14:06

MBA1660 Q&A Wednesday: How do I grow my cleaning service business?

MBA1660 Q&A Wednesday: How do I grow my cleaning service business?

When you personally provide a paid service, how can you scale up? And can you do it without sacrificing quality? Unless they finally invent cloning, a solopreneur can only do so much. Which means that every service-based business has a ceiling — once you reach a certain number of clients…that’s it. Or is it? It’s Q&A Wednesday, and we’ve got a listener who wants to go big. For now, the business is a two-person operation. But in today’s episode, we explain how to bring on a team that provides a

Nov 18, 2020 • 14:47

MBA1659 The 1 x 3 Focus Challenge

MBA1659 The 1 x 3 Focus Challenge

Focus = results. It’s tempting — very tempting — to try and do everything. To spread your bets across multiple projects, products, and marketing channels. It even seems smart. Why put your eggs in one basket? Well…because it can work. Really well.  Today, we introduce a challenge from a fellow founder that can change everything. […] The post MBA1659 The 1 x 3 Focus Challenge appeared first on The $100 MBA.

Nov 17, 2020 • 14:12

MBA1659 The 1 x 3 Focus Challenge

MBA1659 The 1 x 3 Focus Challenge

Focus = results. It’s tempting — very tempting — to try and do everything. To spread your bets across multiple projects, products, and marketing channels. It even seems smart. Why put your eggs in one basket? Well…because it can work. Really well.  Today, we introduce a challenge from a fellow founder that can change everything. It’s a way to hone in on what really gets results, and help you end the year on a high note. The 1×3 Focus Challenge isn’t complicated — and that’s the point.  By strip

Nov 17, 2020 • 12:28

MBA1658 Guest Teacher – Loren Weisman – How to Personalize the Navigation of your Business Strategy

MBA1658 Guest Teacher – Loren Weisman – How to Personalize the Navigation of your Business Strategy

One size does not fit all. When you’re seeking guidance on business, there’s no shortage. But what worked for one “guru” might not work for you. For all the well-intentioned advice out there, none of it considers one key factor — you. So how can you find your path to independent success? Loren Weisman is a different kind of teacher. He won’t tell you to do what he did. He wants you to figure out what works best considering your resources, strengths, and style. Tune in, and stop trying to fit sq

Nov 16, 2020 • 17:33

MBA1658 Guest Teacher – Loren Weisman – How to Personalize the Navigation of your Business Strategy

MBA1658 Guest Teacher – Loren Weisman – How to Personalize the Navigation of your Business Strategy

One size does not fit all. When you’re seeking guidance on business, there’s no shortage. But what worked for one “guru” might not work for you. For all the well-intentioned advice out there, none of it considers one key factor — you. So how can you find your path to indendepenent success? Loren Weisman is […] The post MBA1658 Guest Teacher – Loren Weisman – How to Personalize the Navigation of your Business Strategy appeared first on The $100 MBA.

Nov 16, 2020 • 17:31

MBA1657 How to Prepare Your Business for The Holidays + Free Ride Friday

MBA1657 How to Prepare Your Business for The Holidays + Free Ride Friday

It’s getting close. Whatever your background or beliefs, “the holidays” are something most businesses have to prepare for. And that’s the key: actually preparing — so that you, your team, and your customers can enjoy…well, happy holidays. It doesn’t happen by accident. Today, we discuss the steps you need to take to accommodate the needs […] The post MBA1657 How to Prepare Your Business for The Holidays + Free Ride Friday appeared first on The $100 MBA.

Nov 13, 2020 • 13:51

MBA1657 How to Prepare Your Business for The Holidays + Free Ride Friday

MBA1657 How to Prepare Your Business for The Holidays + Free Ride Friday

It’s getting close. Whatever your background or beliefs, “the holidays” are something most businesses have to prepare for. And that’s the key: actually preparing — so that you, your team, and your customers can enjoy…well, happy holidays. It doesn’t happen by accident. Today, we discuss the steps you need to take to accommodate the needs of your employees, the wants of your customers, and the overall health of your business.Don’t lose momentum. But don’t lose the opportunity to enjoy time with

Nov 13, 2020 • 13:48

MBA1656 The Best Time To Take a Break

MBA1656 The Best Time To Take a Break

You need a break. But your business needs you. What’s an entrepreneur to do? Today, we discuss how to schedule vacations wisely. By being smart with your calendar, you can do what’s best for your business and for yourself — both of which depend on the other staying healthy. These are practical steps for avoiding burnout, and protecting your free time. Remember why you go into business: to create time for yourself. Anyone can work themselves to death. But the freedom of entrepreneurship is the f

Nov 12, 2020 • 14:31

MBA1656 The Best Time To Take a Break

MBA1656 The Best Time To Take a Break

You need a break. But your business needs you. What’s an entrepreneur to do? Today, we discuss how to schedule vacations wisely. By being smart with your calendar, you can do what’s best for your business and for yourself — both of which depend on the other staying healthy. These are practical steps for avoiding […] The post MBA1656 The Best Time To Take a Break appeared first on The $100 MBA.

Nov 12, 2020 • 14:12

MBA1655 Q&A Wednesday: Is a Cat Cafe a good business?

MBA1655 Q&A Wednesday: Is a Cat Cafe a good business?

There’s niche — and then there’s “Cat Cafe” niche. It’s Q&A Wednesday, and we’ve got a listener who’s considering this surprisingly popular business model. Some hot beverages, maybe a little food, and…live cats. Lots of ‘em. Can this actually work? If so, how? Today, we’ll explore what factors you should think about when starting a […] The post MBA1655 Q&A Wednesday: Is a Cat Cafe a good business? appeared first on The $100 MBA.

Nov 11, 2020 • 14:03

MBA1655 Q&A Wednesday: Is a Cat Cafe a good business?

MBA1655 Q&A Wednesday: Is a Cat Cafe a good business?

There’s niche — and then there’s “Cat Cafe” niche. It’s Q&A Wednesday, and we’ve got a listener who’s considering this surprisingly popular business model. Some hot beverages, maybe a little food, and…live cats. Lots of ‘em. Can this actually work? If so, how? Today, we’ll explore what factors you should think about when starting a niche brick & mortar business. While extremely specific passion projects are fun, they still have to be profitable, sustainable, and scaleable. We’ll discuss how to

Nov 11, 2020 • 13:53

MBA1654 5 Things I Learned From 5 People in 2020

MBA1654 5 Things I Learned From 5 People in 2020

It’s that time of year!  Our annual tradition of sharing the best lessons from the most insightful people helps us put a lid on the year gone by — and gear up for next year’s challenges. While 2020 was…not ideal for many, it was rich with wisdom we can bring into 2021.  Today, we’ve got […] The post MBA1654 5 Things I Learned From 5 People in 2020 appeared first on The $100 MBA.

Nov 10, 2020 • 16:34

MBA1654 5 Things I Learned From 5 People in 2020

MBA1654 5 Things I Learned From 5 People in 2020

It’s that time of year!  Our annual tradition of sharing the best lessons from the most insightful people helps us put a lid on the year gone by — and gear up for next year’s challenges. While 2020 was…not ideal for many, it was rich with wisdom we can bring into 2021.  Today, we’ve got 5 hard-hitting, indelible insights from fellow entrepreneurs who do things a little bit differently, a little more creatively, and definitely more memorably. This is the best of the best: the most helpful lesson

Nov 10, 2020 • 17:15

MBA1653 Guest Teacher – Amira Alvarez – How to Make an Income Breakthrough

MBA1653 Guest Teacher – Amira Alvarez – How to Make an Income Breakthrough

Wealth is attainable. Amira Alvarez is the founder and CEO of The Unstoppable Woman, a company founded on the idea that limits are something we impose on ourselves.  As someone who personally quintupled her own income within a year, she would know. Today, she’s here with a 6-step plan for earning the income you want, […] The post MBA1653 Guest Teacher – Amira Alvarez – How to Make an Income Breakthrough appeared first on The $100 MBA.

Nov 9, 2020 • 18:43

MBA1653 Guest Teacher – Amira Alvarez – How to Make an Income Breakthrough

MBA1653 Guest Teacher – Amira Alvarez – How to Make an Income Breakthrough

Wealth is attainable. Amira Alvarez is the founder and CEO of The Unstoppable Woman, a company founded on the idea that limits are something we impose on ourselves.  As someone who personally quintupled her own income within a year, she would know. Today, she’s here with a 6-step plan for earning the income you want, not the income you can settle for. In this lesson, she explores what stops people from doing whatever it is they want to do. More importantly, she explains how to stop stopping. Ge

Nov 9, 2020 • 18:58

MBA1652 How to Start a Customer Support Team + Free Ride Friday

MBA1652 How to Start a Customer Support Team + Free Ride Friday

Handling questions, complaints, and more all by yourself? Maybe it’s time to stop. Today, we discuss how to put together an all-star Customer Support squad. It’s one of the best ways to compete against bigger companies, as rockstar service can make all the difference to consumers — especially for tech products. Learn how to know when it’s time to hire, where to look for the best help for your budget, and how to create a system that lets your team scale as the business grows. Prioritize support,

Nov 6, 2020 • 13:37

MBA1652 How to Start a Customer Support Team + Free Ride Friday

MBA1652 How to Start a Customer Support Team + Free Ride Friday

Handling questions, complaints, and more all by yourself? Maybe it’s time to stop. Today, we discuss how to put together an all-star Customer Support squad. It’s one of the best ways to compete against bigger companies, as rockstar service can make all the difference to consumers — especially for tech products. Learn how to know […] The post MBA1652 How to Start a Customer Support Team + Free Ride Friday appeared first on The $100 MBA.

Nov 6, 2020 • 13:44

MBA1651 Build a System, Not a Business

MBA1651 Build a System, Not a Business

It’s never about the product. It’s always about execution. Today, we discuss how to “systematize” your business. By establishing self-sustaining standard operating procedures, you won’t just make your business more efficient. You’ll make it more powerful. It’s the epitome of working smarter, not harder.Learn how to improve your process and your results, with systems that […] The post MBA1651 Build a System, Not a Business appeared first on The $100 MBA.

Nov 5, 2020 • 13:01

MBA1651 Build a System, Not a Business

MBA1651 Build a System, Not a Business

It’s never about the product. It’s always about execution. Today, we discuss how to “systematize” your business. By establishing self-sustaining standard operating procedures, you won’t just make your business more efficient. You’ll make it more powerful. It’s the epitome of working smarter, not harder.Learn how to improve your process and your results, with systems that minimize the time and effort required to produce each outcome. Put it all together, and see how much of your business can run

Nov 5, 2020 • 12:56

MBA1650 Q&A Wednesday: How do I build a sales funnel on WordPress?

MBA1650 Q&A Wednesday: How do I build a sales funnel on WordPress?

From stranger, to customer — how does your website get people there? It’s all about effective funnels. “Funnels” are pretty much anything that moves people from never having heard of your brand, to being interested, to considering a purchase, to making one. Many have tried to perfect a system for this. But all you really […] The post MBA1650 Q&A Wednesday: How do I build a sales funnel on WordPress? appeared first on The $100 MBA.

Nov 4, 2020 • 13:39

MBA1650 Q&A Wednesday: How do I build a sales funnel on WordPress?

MBA1650 Q&A Wednesday: How do I build a sales funnel on WordPress?

From stranger, to customer — how does your website get people there? It’s all about effective funnels. “Funnels” are pretty much anything that moves people from never having heard of your brand, to being interested, to considering a purchase, to making one. Many have tried to perfect a system for this. But all you really need is a WordPress site, and a little software. It’s Q&A Wednesday, and we’ve got a listener who wants to make his site the most efficient funneling machine possible. Today, w

Nov 4, 2020 • 13:19

MBA1649 3 Low-Risk Businesses You Can Start Today

MBA1649 3 Low-Risk Businesses You Can Start Today

Nothing is risk-free. But risk can be minimized. …even when you start a business. You don’t have to put your home or life savings on the line to be an entrepreneur. There are ways to get into the game that don’t require a massive investment, or sinking yourself into debt. Today, we discuss 3 of […] The post MBA1649 3 Low-Risk Businesses You Can Start Today appeared first on The $100 MBA.

Nov 3, 2020 • 15:05

MBA1649 3 Low-Risk Businesses You Can Start Today

MBA1649 3 Low-Risk Businesses You Can Start Today

Nothing is risk-free. But risk can be minimized. …even when you start a business. You don’t have to put your home or life savings on the line to be an entrepreneur. There are ways to get into the game that don’t require a massive investment, or sinking yourself into debt. Today, we discuss 3 of those ways. The 3 kinds of businesses we cover have one thing in common: minimal capital required from you. That means that even if it doesn’t go well, you don’t lose your shirt. It’s about taking smart,

Nov 3, 2020 • 15:14

MBA1648 Must Read: Before the Exit by Dan Andrews

MBA1648 Must Read: Before the Exit by Dan Andrews

Is it time to sell your business? Most of this podcast is about building your business. But when the endgame is in sight, how do you know when to make that final call?  When is entrepreneurship…over? We’ve got a Must-Read book with a few answers. Before the Exit poses a few questions you should ask before cashing out. And if you’re not considering selling — read this anyway! The thought experiments this book contains can help you stick with your business when times are tough. Get some great adv

Nov 2, 2020 • 13:21

MBA1648 Must Read: Before the Exit by Dan Andrews

MBA1648 Must Read: Before the Exit by Dan Andrews

Is it time to sell your business? Most of this podcast is about building your business. But when the endgame is in sight, how do you know when to make that final call?  When is entrepreneurship…over? We’ve got a Must-Read book with a few answers. Before the Exit poses a few questions you should ask […] The post MBA1648 Must Read: Before the Exit by Dan Andrews appeared first on The $100 MBA.

Nov 2, 2020 • 12:45

MBA1647 How to Deliver Tough News to Customers + Free Ride Friday

MBA1647 How to Deliver Tough News to Customers + Free Ride Friday

It’ll happen eventually. A change to your service. A delay. A mistake. At some point, you’ll have to break some less-than-pleasant news to your customers.  Fortunately, it doesn’t have to hurt your relationship. Today, we share the steps you should take whenever there’s an uncomfortable announcement on the horizon. You can tell people what they don’t want to hear — while still making them feel respected and valued. When it’s time to communicate bad news, you can always communicate something els

Oct 30, 2020 • 14:56

MBA1647 How to Deliver Tough News to Customers + Free Ride Friday

MBA1647 How to Deliver Tough News to Customers + Free Ride Friday

It’ll happen eventually. A change to your service. A delay. A mistake. At some point, you’ll have to break some less-than-pleasant news to your customers.  Fortunately, it doesn’t have to hurt your relationship. Today, we share the steps you should take whenever there’s an uncomfortable announcement on the horizon. You can tell people what they […] The post MBA1647 How to Deliver Tough News to Customers + Free Ride Friday appeared first on The $100 MBA.

Oct 30, 2020 • 15:10

MBA1646 How to Prevent Hustle Burnout

MBA1646 How to Prevent Hustle Burnout

Hard work has a tipping point…but it also has a point of diminishing returns. Hard work isn’t “productive” if it burns you out. Hustle isn’t effective if it’s not sustainable. While it’s tempting to assume that the hardest worker wins, it’s just never been true. Entrepreneurs have to master efficiency — not self-denial. It’s a cold, hard reality of business that you can’t sprint through a marathon! Today, we offer a few ways to avoid burnout without hurting your business. With a few techniques,

Oct 29, 2020 • 0:00

MBA1646 How to Prevent Hustle Burnout

MBA1646 How to Prevent Hustle Burnout

Hard work has a tipping point…but it also has a point of diminishing returns. Hard work isn’t “productive” if it burns you out. Hustle isn’t effective if it’s not sustainable. While it’s tempting to assume that the hardest worker wins, it’s just never been true. Entrepreneurs have to master efficiency — not self-denial. It’s a […] The post MBA1646 How to Prevent Hustle Burnout appeared first on The $100 MBA.

Oct 29, 2020 • 20:38

MBA1645 Q&A Wednesday: How can I provide some company perks on the cheap? Any advice?

MBA1645 Q&A Wednesday: How can I provide some company perks on the cheap? Any advice?

Wanna show your team some love…on a budget? It’s Q&A Wednesday, and we’ve got a listener who wants nothing more than to show the team just how appreciated they are. Unfortunately, it’s not possible to show it in their paychecks. But it’s still possible. Today, we explore a few ways to reward your team with […] The post MBA1645 Q&A Wednesday: How can I provide some company perks on the cheap? Any advice? appeared first on The $100 MBA.

Oct 28, 2020 • 13:18

MBA1645 Q&A Wednesday: How can I provide some company perks on the cheap? Any advice?

MBA1645 Q&A Wednesday: How can I provide some company perks on the cheap? Any advice?

Wanna show your team some love…on a budget? It’s Q&A Wednesday, and we’ve got a listener who wants nothing more than to show the team just how appreciated they are. Unfortunately, it’s not possible to show it in their paychecks. But it’s still possible. Today, we explore a few ways to reward your team with the funds you have. From strategic time off to services to professional development, you can afford to keep morale high. Find out how. Click play at the top of the page! The post MBA1645 Q&A

Oct 28, 2020 • 12:54

MBA1644 More Revenue in 45 Days

MBA1644 More Revenue in 45 Days

Strapped for cash? Revenue is like oxygen for a business — it’s a matter of survival. Today, we discuss exactly how to boost revenue when you need it most, in just a few weeks. With the strategies we discuss in this episode, 45 days is a realistic timeframe in which to add some serious black […] The post MBA1644 More Revenue in 45 Days appeared first on The $100 MBA.

Oct 27, 2020 • 13:34

MBA1644 More Revenue in 45 Days

MBA1644 More Revenue in 45 Days

Strapped for cash? Revenue is like oxygen for a business — it’s a matter of survival. Today, we discuss exactly how to boost revenue when you need it most, in just a few weeks. With the strategies we discuss in this episode, 45 days is a realistic timeframe in which to add some serious black ink. It all comes down to 3 specific strategies. Every business needs a boost now and again. In fact, we shouldn’t wait until we’re in financial trouble to maximize revenue. You can employ these strategies

Oct 27, 2020 • 13:41

MBA1643 Guest Teacher – Stacey Brown Randall – How to Generate Referrals Without Asking

MBA1643 Guest Teacher – Stacey Brown Randall – How to Generate Referrals Without Asking

Who’s sending you business? Why? Can you do anything to make it happen more often? Yes, you can. That’s the message today’s special guest teacher, Stacy Brown Randall, is here to deliver. She’s got a step-by-step plan to make more referrals happen — without actually asking anyone to refer people. All you need is a […] The post MBA1643 Guest Teacher – Stacey Brown Randall – How to Generate Referrals Without Asking appeared first on The $100 MBA.

Oct 26, 2020 • 16:54

MBA1643 Guest Teacher – Stacey Brown Randall – How to Generate Referrals Without Asking

MBA1643 Guest Teacher – Stacey Brown Randall – How to Generate Referrals Without Asking

Who’s sending you business? Why? Can you do anything to make it happen more often? Yes, you can. That’s the message today’s special guest teacher, Stacy Brown Randall, is here to deliver. She’s got a step-by-step plan to make more referrals happen — without actually asking anyone to refer people. All you need is a little psychology. Tune in, and hear how a few simple steps can increase referrals drastically, without the awkwardness of overtly encouraging your referrers. Click play at the top of

Oct 26, 2020 • 17:25

MBA1642 Can You Build a Business Alone? + Free Ride Friday

MBA1642 Can You Build a Business Alone? + Free Ride Friday

Solopreneurs: are they real? Do they stay solo…forever? Running a business by yourself is something we usually think of as a first stage. Eventually, you hire people. But if you’re happy to run a one-person operation, is it viable in the long term?  Short answer: yes, but it comes with some drawbacks. Today, we discuss what kinds of businesses can function without any help, and what the real limits are. Having run a one-man web design company alone, our intrepid host Omar knows what it takes.

Oct 23, 2020 • 16:54

MBA1642 Can You Build a Business Alone? + Free Ride Friday

MBA1642 Can You Build a Business Alone? + Free Ride Friday

Solopreneurs: are they real? Do they stay solo…forever? Running a business by yourself is something we usually think of as a first stage. Eventually, you hire people. But if you’re happy to run a one-person operation, is it viable in the long term?  Short answer: yes, but it comes with some drawbacks. Today, we discuss […] The post MBA1642 Can You Build a Business Alone? + Free Ride Friday appeared first on The $100 MBA.

Oct 23, 2020 • 16:58

MBA1641 How to Find a Great Content Writer

MBA1641 How to Find a Great Content Writer

Words are the heart of marketing.  So how do you find the best writing talent? Your emails, blog, social posts, and website copy need to reflect your brand. Your words have to provoke emotional responses and inspire action among consumers.  For most people, that requires a professional. There’s no shortage of writers out there. Unfortunately, most of them are terrible. Today, we’ll share how we found our full-time wordsmith, and why cruising the job boards might not help you find what you’re re

Oct 22, 2020 • 11:57

MBA1641 How to Find a Great Content Writer

MBA1641 How to Find a Great Content Writer

Words are the heart of marketing.  So how do you find the best writing talent? Your emails, blog, social posts, and website copy need to reflect your brand. Your words have to provoke emotional responses and inspire action among consumers.  For most people, that requires a professional. There’s no shortage of writers out there. Unfortunately, […] The post MBA1641 How to Find a Great Content Writer appeared first on The $100 MBA.

Oct 22, 2020 • 12:04

MBA1640 Q&A Wednesday: Should my remote team have a dress code?

MBA1640 Q&A Wednesday: Should my remote team have a dress code?

What should you wear to a Zoom meeting? As COVID has forced so many businesses to operate online, some new questions have come up. While office dress codes are pretty standard — and easily enforceable — what happens when everyone works from home? And, y’know…does it matter? It’s Q&A Wednesday, and we’re helping one listener decide on a policy for their team. While it’s important to keep your business professional as norms change, it’s equally important to treat your team like adults.  Hear our

Oct 21, 2020 • 11:29

MBA1640 Q&A Wednesday: Should my remote team have a dress code?

MBA1640 Q&A Wednesday: Should my remote team have a dress code?

What should you wear to a Zoom meeting? As COVID has forced so many businesses to operate online, some new questions have come up. While office dress codes are pretty standard — and easily enforceable — what happens when everyone works from home? And, y’know…does it matter? It’s Q&A Wednesday, and we’re helping one listener […] The post MBA1640 Q&A Wednesday: Should my remote team have a dress code? appeared first on The $100 MBA.

Oct 21, 2020 • 11:17

MBA1639 5 Principles of Starting a Tech Startup

MBA1639 5 Principles of Starting a Tech Startup

Here’s what we wish we knew earlier! In our time building and running a tech startup, we’ve learned too much to fit into a single episode. But a few core principles apply to all of it, in one way or another. Today, we share these principles with you. We’ve got the 5 most important ideas any tech startup founder should live by. These are things that both of us (your intrepid host Omar, and myself, his co-founder) learned the hard way — so you don’t have to. Let our experience be your advantage!

Oct 20, 2020 • 13:11

MBA1639 5 Principles of Starting a Tech Startup

MBA1639 5 Principles of Starting a Tech Startup

Here’s what we wish we knew earlier! In our time building and running a tech startup, we’ve learned too much to fit into a single episode. But a few core principles apply to all of it, in one way or another. Today, we share these principles with you. We’ve got the 5 most important ideas […] The post MBA1639 5 Principles of Starting a Tech Startup appeared first on The $100 MBA.

Oct 20, 2020 • 13:18

MBA1638 Guest Teacher – Margie Warrell – How to Bounce Back from a COVID-induced Crisis

MBA1638 Guest Teacher – Margie Warrell – How to Bounce Back from a COVID-induced Crisis

You can make it through this. And so can your business. COVID has screwed up…everything. Many businesses have closed — some temporarily, some forever. But others have adapted, pivoted, even thrived.  How? According to this week’s special guest teacher, it all comes down to resilience. Margie Warrell has closely studied success in business, and currently sits on the advisory board of The Forbes School of Business and Technology.  Today, she’s here to share the habits that cultivate resilience, a

Oct 19, 2020 • 25:00

MBA1638 Guest Teacher – Margie Warrell – How to Bounce Back from a COVID-induced Crisis

MBA1638 Guest Teacher – Margie Warrell – How to Bounce Back from a COVID-induced Crisis

You can make it through this. And so can your business. COVID has screwed up…everything. Many businesses have closed — some temporarily, some forever. But others have adapted, pivoted, even thrived.  How? According to this week’s special guest teacher, it all comes down to resilience. Margie Warrell has closely studied success in business, and currently […] The post MBA1638 Guest Teacher – Margie Warrell – How to Bounce Back from a COVID-induced Crisis appeared first on T

Oct 19, 2020 • 25:11

MBA1637 Do You Need a Change? + Free Ride Friday

MBA1637 Do You Need a Change? + Free Ride Friday

Ask yourself honestly: does running your business just…suck? If you’re feeling run-down, unmotivated, uninspired, you might be fine. You might just need a break, or a change in how your business operates. But you might need something a little more drastic. You might need to get out of it altogether. The point of entrepreneurship is to choose your own path. If you don’t like the one you’re on, it’s ok to get off!  Today, we’ll discuss how to know if it’s really time to move on — and what to do i

Oct 16, 2020 • 16:28

MBA1637 Do You Need a Change? + Free Ride Friday

MBA1637 Do You Need a Change? + Free Ride Friday

Ask yourself honestly: does running your business just…suck? If you’re feeling run-down, unmotivated, uninspired, you might be fine. You might just need a break, or a change in how your business operates. But you might need something a little more drastic. You might need to get out of it altogether. The point of entrepreneurship is […] The post MBA1637 Do You Need a Change? + Free Ride Friday appeared first on The $100 MBA.

Oct 16, 2020 • 17:36

MBA1636 5 Reasons To Keep Your Business Small

MBA1636 5 Reasons To Keep Your Business Small

How big is big enough? Most people try to grow their business as much as possible. But that’s not the only option! What if the right business for you is…something less gigantic? There are a few reasons this could be the case. Today, we discuss 5 big advantages to keeping it small. Instead of assuming […] The post MBA1636 5 Reasons To Keep Your Business Small appeared first on The $100 MBA.

Oct 15, 2020 • 14:35

MBA1636 5 Reasons To Keep Your Business Small

MBA1636 5 Reasons To Keep Your Business Small

How big is big enough? Most people try to grow their business as much as possible. But that’s not the only option! What if the right business for you is…something less gigantic? There are a few reasons this could be the case. Today, we discuss 5 big advantages to keeping it small. Instead of assuming you want what other entrepreneurs want, take a moment to decide what kind of lifestyle and workday would make you happiest. …it just might be the kind of business that doesn’t grow indefinitely. Cl

Oct 15, 2020 • 12:42

[Bonus Episode] Ep1 of Start Your First Online Business

[Bonus Episode] Ep1 of Start Your First Online Business

Today, we’re bringing you something special. We teamed up with Himalaya Learning, an online education platform offering audio courses in entrepreneurial skills. Together, we created Start Your First Online Business, a complete course that walks you step by step through creating your own startup. This 10-part course gives you the knowledge you need to get your business idea out of your head, and into the real world — with a low-risk, sustainable, realistic approach. …and we’re sharing the first

Oct 14, 2020 • 34:35

[Bonus Episode] Ep1 of Start Your First Online Business

[Bonus Episode] Ep1 of Start Your First Online Business

Today, we’re bringing you something special. We teamed up with Himalaya Learning, an online education platform offering audio courses in entrepreneurial skills. Together, we created Start Your First Online Business, a complete course that walks you step by step through creating your own startup. This 10-part course gives you the knowledge you need to get […] The post [Bonus Episode] Ep1 of Start Your First Online Business appeared first on The $100 MBA.

Oct 14, 2020 • 34:04

MBA1635 Q&A Wednesday: How much do I need to pay my EA?

MBA1635 Q&A Wednesday: How much do I need to pay my EA?

Ready for an executive assistant?  It’s Q&A Wednesday, and we’ve got a listener who wants an EA, but isn’t sure what to spend. An EA is our top recommendation for a first hire, and they can quickly become invaluable. …but how much should “invaluable” actually cost? Today, we’ll discuss what the options are, what the variables are, and our recommendations for finding the perfect new team member. From local to global, part-time to full-time, the right EA for your needs, budget, and location is ou

Oct 14, 2020 • 12:56

MBA1635 Q&A Wednesday: How much do I need to pay my EA?

MBA1635 Q&A Wednesday: How much do I need to pay my EA?

Ready for an executive assistant?  It’s Q&A Wednesday, and we’ve got a listener who wants an EA, but isn’t sure what to spend. An EA is our top recommendation for a first hire, and they can quickly become invaluable. …but how much should “invaluable” actually cost? Today, we’ll discuss what the options are, what the […] The post MBA1635 Q&A Wednesday: How much do I need to pay my EA? appeared first on The $100 MBA.

Oct 14, 2020 • 13:44

MBA1634 3 Reasons Not To Sell Your Products on eBay

MBA1634 3 Reasons Not To Sell Your Products on eBay

If you’re thinking of selling products on eBay…don’t. It seems like a good idea, from a distance. But the dangers inherent in selling on eBay far outweigh the advantages. Our intrepid host Omar would know — he had an eBay-based business once. There’s a good reason he doesn’t have one now. Today, we detail the […] The post MBA1634 3 Reasons Not To Sell Your Products on eBay appeared first on The $100 MBA.

Oct 13, 2020 • 13:03

MBA1634 3 Reasons Not To Sell Your Products on eBay

MBA1634 3 Reasons Not To Sell Your Products on eBay

If you’re thinking of selling products on eBay…don’t. It seems like a good idea, from a distance. But the dangers inherent in selling on eBay far outweigh the advantages. Our intrepid host Omar would know — he had an eBay-based business once. There’s a good reason he doesn’t have one now. Today, we detail the serious downsides of eBay commerce, including some nefarious scam artistry that anyone can fall victim to — and eBay can’t seem to do anything about. We’ll discuss why it’s always better t

Oct 13, 2020 • 13:05

MBA1633 Guest Teacher – Gino Wickman – How To Determine If You Have What It Takes To Become An Entrepreneur

MBA1633 Guest Teacher – Gino Wickman – How To Determine If You Have What It Takes To Become An Entrepreneur

Is entrepreneurship for you? ‘Cause it’s not for everyone. If you’re wondering whether you have what it takes to build your own business, we have an answer. Actually, our special guest, Gino Wickman, has an answer. Actually, you have the answer. But Gino has the perfect way to help you find it.  Gino Wickman has 30 years of experience building businesses, guiding other entrepreneurs, and writing best-selling books on entrepreneurship — including one featured on our “Must Read” list.  Today, he’

Oct 12, 2020 • 0:00

MBA1633 Guest Teacher – Gino Wickman – How To Determine If You Have What It Takes To Become An Entrepreneur

MBA1633 Guest Teacher – Gino Wickman – How To Determine If You Have What It Takes To Become An Entrepreneur

Is entrepreneurship for you? ‘Cause it’s not for everyone. If you’re wondering whether you have what it takes to build your own business, we have an answer. Actually, our special guest, Gino Wickman, has an answer. Actually, you have the answer. But Gino has the perfect way to help you find it.  Gino Wickman has […] The post MBA1633 Guest Teacher – Gino Wickman – How To Determine If You Have What It Takes To Become An Entrepreneur appeared first on The $100 MBA.

Oct 12, 2020 • 19:49

MBA1632 How Do You Turn Your YouTube Viewers into Email Subscribers? + Free Ride Friday

MBA1632 How Do You Turn Your YouTube Viewers into Email Subscribers? + Free Ride Friday

Got great YouTube content? A strong following? Great! But how is that supposed to help your business? Today, we discuss how to turn views into conversions. YouTube is awesome for the top of your marketing “funnel,” but all those viewers are useless if you can’t follow up. You need email addresses, not likes and shares.  Fortunately, there’s a way. Learn how a simple modification can turn every YouTube video into a lead-capturing, email-list-building machine. Get your potential customers off You

Oct 9, 2020 • 0:00

MBA1632 How Do You Turn Your YouTube Viewers into Email Subscribers? + Free Ride Friday

MBA1632 How Do You Turn Your YouTube Viewers into Email Subscribers? + Free Ride Friday

Got great YouTube content? A strong following? Great! But how is that supposed to help your business? Today, we discuss how to turn views into conversions. YouTube is awesome for the top of your marketing “funnel,” but all those viewers are useless if you can’t follow up. You need email addresses, not likes and shares. […] The post MBA1632 How Do You Turn Your YouTube Viewers into Email Subscribers? + Free Ride Friday appeared first on The $100 MBA.

Oct 9, 2020 • 13:20

MBA1631 How To Create A Compelling Sales Page

MBA1631 How To Create A Compelling Sales Page

What makes a sales page work? The goal is to get people to buy. So why do some pages perform better than others? Today, we’ll discuss one key element that has a bigger impact than any other.  Whether it’s your homepage, or individual product pages, there’s one thing that really conveys the value of your product. It might not be what you think, but it’s undeniably at the core of what inspires consumer action. Best of all? This thing is completely under your control. Tune in, and learn how your s

Oct 8, 2020 • 11:28

MBA1631 How To Create A Compelling Sales Page

MBA1631 How To Create A Compelling Sales Page

What makes a sales page work? The goal is to get people to buy. So why do some pages perform better than others? Today, we’ll discuss one key element that has a bigger impact than any other.  Whether it’s your homepage, or individual product pages, there’s one thing that really conveys the value of your […] The post MBA1631 How To Create A Compelling Sales Page appeared first on The $100 MBA.

Oct 8, 2020 • 12:34

MBA1630 Q&A Wednesday: Is it OK to not give refunds?

MBA1630 Q&A Wednesday: Is it OK to not give refunds?

No-refund policy: good idea? Terrible idea? It’s Q&A Wednesday, and we’ve got an online course seller who wants to protect their revenue from frivolous refund requests. Will a blanket no-refund statement scare people away? Or will it just save some hard-earned cash? We’ll discuss a few options when it comes to refund policy, and why no business owner has to feel bad about protecting their investment. It’s all about making sure that customers really give your product a chance first! There is a w

Oct 7, 2020 • 0:00

MBA1630 Q&A Wednesday: Is it OK to not give refunds?

MBA1630 Q&A Wednesday: Is it OK to not give refunds?

No-refund policy: good idea? Terrible idea? It’s Q&A Wednesday, and we’ve got an online course seller who wants to protect their revenue from frivolous refund requests. Will a blanket no-refund statement scare people away? Or will it just save some hard-earned cash? We’ll discuss a few options when it comes to refund policy, and why […] The post MBA1630 Q&A Wednesday: Is it OK to not give refunds? appeared first on The $100 MBA.

Oct 7, 2020 • 10:42

MBA1629 How to Attract Great Talent When You’re Just Getting Started

MBA1629 How to Attract Great Talent When You’re Just Getting Started

We all want the best possible team. But is that a realistic goal in your first year or two? When you haven’t established a reputation yet, how can you attract the best talent?  Turns out, being new to the game is a big advantage in that department. Today, we discuss 5 things that attract great […] The post MBA1629 How to Attract Great Talent When You’re Just Getting Started appeared first on The $100 MBA.

Oct 6, 2020 • 9:40

MBA1629 How to Attract Great Talent When You’re Just Getting Started

MBA1629 How to Attract Great Talent When You’re Just Getting Started

We all want the best possible team. But is that a realistic goal in your first year or two? When you haven’t established a reputation yet, how can you attract the best talent?  Turns out, being new to the game is a big advantage in that department. Today, we discuss 5 things that attract great hires, and explain why new businesses are sometimes better positioned to offer them. We’ll explain what to put out there so dynamic, creative, hungry individuals apply. If you build it, they will come — b

Oct 6, 2020 • 9:14

MBA1628 Guest Teacher – Penny Elliott – How To Get Momentum In Your Business Through Accelerated Sales & Automation

MBA1628 Guest Teacher – Penny Elliott – How To Get Momentum In Your Business Through Accelerated Sales & Automation

Not much of a “salesperson?” That’s ok (and totally normal). Today, we’ve got a top-level expert in the Selling Arts, Penny Elliott. Penny’s raked in millions in sales over her career, and currently makes her living showing others how it’s done.  In this episode, Penny shares 3 specific strategies anyone can use to move their […] The post MBA1628 Guest Teacher – Penny Elliott – How To Get Momentum In Your Business Through Accelerated Sales & Automation appeared first

Oct 5, 2020 • 18:48

MBA1628 Guest Teacher – Penny Elliott – How To Get Momentum In Your Business Through Accelerated Sales & Automation

MBA1628 Guest Teacher – Penny Elliott – How To Get Momentum In Your Business Through Accelerated Sales & Automation

Not much of a “salesperson?” That’s ok (and totally normal). Today, we’ve got a top-level expert in the Selling Arts, Penny Elliott. Penny’s raked in millions in sales over her career, and currently makes her living showing others how it’s done.  In this episode, Penny shares 3 specific strategies anyone can use to move their products and services — especially in the current business climate.  Learn the principles that can empower you to sell, whether you think of yourself as a “salesperson” or

Oct 5, 2020 • 17:46

MBA1627 Do You Need an Office To Work Efficiently + Free Ride Friday

MBA1627 Do You Need an Office To Work Efficiently + Free Ride Friday

What did we really lose when we lost our offices? Coronavirus changed everything for some companies. Not ours — our team has always been fully remote. But as other companies were forced into the WFH life, we couldn’t help but wonder… …have we been missing out on something? Our host Omar decided to find out […] The post MBA1627 Do You Need an Office To Work Efficiently + Free Ride Friday appeared first on The $100 MBA.

Oct 2, 2020 • 13:39

MBA1627 Do You Need an Office To Work Efficiently + Free Ride Friday

MBA1627 Do You Need an Office To Work Efficiently + Free Ride Friday

What did we really lose when we lost our offices? Coronavirus changed everything for some companies. Not ours — our team has always been fully remote. But as other companies were forced into the WFH life, we couldn’t help but wonder… …have we been missing out on something? Our host Omar decided to find out by asking a fellow entrepreneur. He spoke with the founder and CEO of Wistia, which had to shutter their Massachusetts-based headquarters.  Did they lose productivity? Collaboration? Revenue?

Oct 2, 2020 • 13:29

MBA1626 Are You Taking Enough Risks?

MBA1626 Are You Taking Enough Risks?

Playing it safe isn’t that…safe. If you’re stuck in habitual patterns — because they’ve worked ok so far — that’s not stability. That’s stagnation. Today, we discuss how to tell if you’re too comfortable in your comfort zone. Are you trying new things? Are you innovating? If not, the competition will. Tune in, and learn […] The post MBA1626 Are You Taking Enough Risks? appeared first on The $100 MBA.

Oct 1, 2020 • 0:13

MBA1626 Are You Taking Enough Risks?

MBA1626 Are You Taking Enough Risks?

Playing it safe isn’t that…safe. If you’re stuck in habitual patterns — because they’ve worked ok so far — that’s not stability. That’s stagnation. Today, we discuss how to tell if you’re too comfortable in your comfort zone. Are you trying new things? Are you innovating? If not, the competition will. Tune in, and learn how and why to experiment and look for new paths — even if you like the paths you’re used to. “Risky” doesn’t have to mean dangerous or irresponsible. And remember: not taking r

Oct 1, 2020 • 13:00

MBA1625 Q&A Wednesday: How long should my YouTube videos be?

MBA1625 Q&A Wednesday: How long should my YouTube videos be?

YouTube: if you think your business can ignore it, think again. It’s Q&A Wednesday, and we’ve got a listener looking for some YouTips, if you will.  Because YouTube is so much more than a place to watch cat videos. It’s a social platform, an ad-revenue generating machine, and…a powerful search engine. In other words, treat […] The post MBA1625 Q&A Wednesday: How long should my YouTube videos be? appeared first on The $100 MBA.

Sep 30, 2020 • 0:14

MBA1625 Q&A Wednesday: How long should my YouTube videos be?

MBA1625 Q&A Wednesday: How long should my YouTube videos be?

YouTube: if you think your business can ignore it, think again. It’s Q&A Wednesday, and we’ve got a listener looking for some YouTips, if you will.  Because YouTube is so much more than a place to watch cat videos. It’s a social platform, an ad-revenue generating machine, and…a powerful search engine. In other words, treat YouTube like you treat its owner, Google — like it can make or break your business.  Today, we’ll borrow some advice from a true YouTube expert (don’t worry, we’ll tell you w

Sep 30, 2020 • 13:38

MBA1624 Must Read P2- Creativity, Inc. by Ed Catmull

MBA1624 Must Read P2- Creativity, Inc. by Ed Catmull

But wait, there’s more! From the company that brought you incredible stories like Finding Nemo comes another inspiring tale — how one business did things differently, and it worked. This is part 2 of our 2-part review of Ed Catmull’s Creativity, Inc. Go back and listen to Part 1, if you haven’t.  In this episode, […] The post MBA1624 Must Read P2- Creativity, Inc. by Ed Catmull appeared first on The $100 MBA.

Sep 29, 2020 • 0:20

MBA1624 Must Read P2- Creativity, Inc. by Ed Catmull

MBA1624 Must Read P2- Creativity, Inc. by Ed Catmull

But wait, there’s more! From the company that brought you incredible stories like Finding Nemo comes another inspiring tale — how one business did things differently, and it worked. This is part 2 of our 2-part review of Ed Catmull’s Creativity, Inc. Go back and listen to Part 1, if you haven’t.  In this episode, we’ll discuss the book’s takes on planning strategies, fear, failure, and how to truly lead a team of empowered, independent, motivated employees.  It was a long road to Woody and Buzz

Sep 29, 2020 • 17:51

MBA1623 Must Read P1 – Creativity, Inc. by Ed Catmull

MBA1623 Must Read P1 – Creativity, Inc. by Ed Catmull

This book is so good, we had to review it twice. Creativity, Inc., from the co-founder of Pixar, is packed with incredibly valuable lessons for any business leader (or anyone who wants to be one). In the first part of this 2-part review, we’ll discuss Ed Catmull’s take on team-building, cultivating creativity, creating a company […] The post MBA1623 Must Read P1 – Creativity, Inc. by Ed Catmull appeared first on The $100 MBA.

Sep 28, 2020 • 0:20

MBA1623 Must Read P1 – Creativity, Inc. by Ed Catmull

MBA1623 Must Read P1 – Creativity, Inc. by Ed Catmull

This book is so good, we had to review it twice. Creativity, Inc., from the co-founder of Pixar, is packed with incredibly valuable lessons for any business leader (or anyone who wants to be one). In the first part of this 2-part review, we’ll discuss Ed Catmull’s take on team-building, cultivating creativity, creating a company culture, and leadership. The author’s take on these things will surprise you — and inspire you. Hear what it took to build one of the greatest story-telling businesses

Sep 28, 2020 • 19:01

MBA1622 How To Negotiate Any Big Expense + Free Ride Friday

MBA1622 How To Negotiate Any Big Expense + Free Ride Friday

Tough times? Tight budget? Let’s make some room on that balance sheet. Today, we explain how to save money by renegotiating some of your biggest expenses. It’s an obvious strategy, but too few entrepreneurs try it. You could be paying less to suppliers, vendors, contractors, and others. So why not ask? Remember: your business is valuable to them — and there’s leverage in that. We’ll discuss the approach you can take (and exactly what you can say) to bring your monthly bills down. In the end, yo

Sep 25, 2020 • 14:00

MBA1622 How To Negotiate Any Big Expense + Free Ride Friday

MBA1622 How To Negotiate Any Big Expense + Free Ride Friday

Tough times? Tight budget? Let’s make some room on that balance sheet. Today, we explain how to save money by renegotiating some of your biggest expenses. It’s an obvious strategy, but too few entrepreneurs try it. You could be paying less to suppliers, vendors, contractors, and others. So why not ask? Remember: your business is […] The post MBA1622 How To Negotiate Any Big Expense + Free Ride Friday appeared first on The $100 MBA.

Sep 25, 2020 • 0:14

MBA1621 Is Paid Advertising Bad For Your Business?

MBA1621 Is Paid Advertising Bad For Your Business?

The biggest problem with paid ads? They cost money. And sometimes, they cost more than they’re worth. Today, we explore the ROI on paid ads — whether they’re on social platforms like Facebook, search engines like Google, or content spaces like YouTube. If you’re not careful, what looks like a smart move can be nothing […] The post MBA1621 Is Paid Advertising Bad For Your Business? appeared first on The $100 MBA.

Sep 24, 2020 • 0:10

MBA1621 Is Paid Advertising Bad For Your Business?

MBA1621 Is Paid Advertising Bad For Your Business?

The biggest problem with paid ads? They cost money. And sometimes, they cost more than they’re worth. Today, we explore the ROI on paid ads — whether they’re on social platforms like Facebook, search engines like Google, or content spaces like YouTube. If you’re not careful, what looks like a smart move can be nothing but a money pit. Depending on the business, ads can be a major drag. Paid advertising is not your only option. If you’re not tracking and controlling the cost per acquisition of e

Sep 24, 2020 • 0:00

MBA1620 Q&A Wednesday: What’s the best mic for podcasting?

MBA1620 Q&A Wednesday: What’s the best mic for podcasting?

Podcasting: it’s a lot better with the right equipment. It’s Q&A Wednesday, and we’re helping one listener choose a crucial piece of gear: the mic! We’ve been doing this for a while — this is episode 1,620 — so we’ve tried quite a few. The mic we use isn’t the most expensive one, but it […] The post MBA1620 Q&A Wednesday: What’s the best mic for podcasting? appeared first on The $100 MBA.

Sep 23, 2020 • 0:15

MBA1620 Q&A Wednesday: What’s the best mic for podcasting?

MBA1620 Q&A Wednesday: What’s the best mic for podcasting?

Podcasting: it’s a lot better with the right equipment. It’s Q&A Wednesday, and we’re helping one listener choose a crucial piece of gear: the mic! We’ve been doing this for a while — this is episode 1,620 — so we’ve tried quite a few. The mic we use isn’t the most expensive one, but it does everything a podcaster needs. But more importantly, we control the space we record in.  That has a much bigger impact on sound quality than anything else. Learn how to get the most professional sound, whate

Sep 23, 2020 • 13:30

MBA1619 Should You Charge For Shipping?

MBA1619 Should You Charge For Shipping?

Did Prime ruin the whole shipping thing? It’s a fundamental e-commerce question. So many businesses lose money — or tighten their margins — by absorbing excessive shipping costs.  You don’t have to be one of them!  Today, we explain why shipping should actually be a revenue generator, not an expense. WIth our intrepid host Omar’s […] The post MBA1619 Should You Charge For Shipping? appeared first on The $100 MBA.

Sep 22, 2020 • 0:14

MBA1619 Should You Charge For Shipping?

MBA1619 Should You Charge For Shipping?

Did Prime ruin the whole shipping thing? It’s a fundamental e-commerce question. So many businesses lose money — or tighten their margins — by absorbing excessive shipping costs.  You don’t have to be one of them!  Today, we explain why shipping should actually be a revenue generator, not an expense. WIth our intrepid host Omar’s experience in e-commerce, this episode lays out the reality of shipping costs and their effect on purchasing habits. Spoiler alert: shipping is rarely a deal-breaker.

Sep 22, 2020 • 0:00

MBA1618 Guest Teacher – Domenic Aversa – How to Navigate the World of High Risk Lending

MBA1618 Guest Teacher – Domenic Aversa – How to Navigate the World of High Risk Lending

Is your business in trouble? Don’t make it worse. There are financial predators out there targeting distressed companies. Don’t let your business fall victim! If you’re in a tight spot, you have to know who to accept help from — and what to expect. Fortunately, we know an expert on all that. Domenic Aversa specializes […] The post MBA1618 Guest Teacher – Domenic Aversa – How to Navigate the World of High Risk Lending appeared first on The $100 MBA.

Sep 21, 2020 • 0:18

MBA1618 Guest Teacher – Domenic Aversa – How to Navigate the World of High Risk Lending

MBA1618 Guest Teacher – Domenic Aversa – How to Navigate the World of High Risk Lending

Is your business in trouble? Don’t make it worse. There are financial predators out there targeting distressed companies. Don’t let your business fall victim! If you’re in a tight spot, you have to know who to accept help from — and what to expect. Fortunately, we know an expert on all that. Domenic Aversa specializes in getting companies through tough times. Today, he’s here to tell you what the predators — and scavengers — look like, so you can see them coming. If you’re like countless busine

Sep 21, 2020 • 0:00

MBA1617 How Saying “No” Can Make Your Business More Profitable + Free Ride Friday

MBA1617 How Saying “No” Can Make Your Business More Profitable + Free Ride Friday

Few words are more powerful than “no.” But you have to know how to use that power wisely.  As your business grows, the “no’s” become more frequent, and more important. Every “yes” is a “no” to something else — which means you need to master your priorities. Today, we discuss how to be properly selective, and more discriminating in what you say “yes” to. We’ll explore the different kinds of no’s — internal and external — and get a handle on how to wield them effectively. Opportunity costs are st

Sep 18, 2020 • 15:13

MBA1617 How Saying No Can Make Your Business More Profitable + Free Ride Friday

MBA1617 How Saying No Can Make Your Business More Profitable + Free Ride Friday

Few words are more powerful than “no.” But you have to know how to use that power wisely.  As your business grows, the “no’s” become more frequent, and more important. Every “yes” is a “no” to something else — which means you need to master your priorities. Today, we discuss how to be properly selective, […] The post MBA1617 How Saying No Can Make Your Business More Profitable + Free Ride Friday appeared first on The $100 MBA.

Sep 18, 2020 • 0:15

MBA1616 Should You Offer Chat Support in Your Business?

MBA1616 Should You Offer Chat Support in Your Business?

Live Chat Support: it’s an incredible plus for your business. But that doesn’t mean you’re ready to offer it. Today, we discuss what you have to consider before you make a promise you can’t keep.  A lot goes into live support, and you have to make sure you can deliver. We learned this with our […] The post MBA1616 Should You Offer Chat Support in Your Business? appeared first on The $100 MBA.

Sep 17, 2020 • 0:16

MBA1616 Should You Offer Chat Support in Your Business?

MBA1616 Should You Offer Chat Support in Your Business?

Live Chat Support: it’s an incredible plus for your business. But that doesn’t mean you’re ready to offer it. Today, we discuss what you have to consider before you make a promise you can’t keep.  A lot goes into live support, and you have to make sure you can deliver. We learned this with our own SaaS company, as reliable support is great for both pleasing current customers and attracting new ones. But you can’t just give people support — you have to give them great support, or none at all. Le

Sep 17, 2020 • 15:47

MBA1615 Q&A Wednesday: Should I ask my dad to invest in my business?

MBA1615 Q&A Wednesday: Should I ask my dad to invest in my business?

Need money to start a business? It’s one of the first big hurdles entrepreneurs face. Going to a bank or VC is a fraught process, and it’s not guaranteed to work. But what if you have family with cash to spare?  It’s Q&A Wednesday, and we’ve got a listener who has an idea for a mobile app — and a dad with $20k to burn. Should he ask for it? Or is there another way to build this thing? Today, we’ll explore the ups and downs of taking business loans from family, and what the alternatives are. Ris

Sep 16, 2020 • 13:04

MBA1615 Q&A Wednesday: Should I ask my dad to invest in my business?

MBA1615 Q&A Wednesday: Should I ask my dad to invest in my business?

Need money to start a business? It’s one of the first big hurdles entrepreneurs face. Going to a bank or VC is a fraught process, and it’s not guaranteed to work. But what if you have family with cash to spare?  It’s Q&A Wednesday, and we’ve got a listener who has an idea for a […] The post MBA1615 Q&A Wednesday: Should I ask my dad to invest in my business? appeared first on The $100 MBA.

Sep 16, 2020 • 0:13

MBA1614 3 Big Mistakes to Avoid When Growing Your Business

MBA1614 3 Big Mistakes to Avoid When Growing Your Business

Ready to scale? You got your business off the ground. Now, it’s time to reach for that next level.  But if you’ve never done so before, look out! Too many small businesses stumble in ways that can cost you dearly — for months or years to come. Today, we outline 3 ways you can really […] The post MBA1614 3 Big Mistakes to Avoid When Growing Your Business appeared first on The $100 MBA.

Sep 15, 2020 • 0:14

MBA1614 3 Big Mistakes to Avoid When Growing Your Business

MBA1614 3 Big Mistakes to Avoid When Growing Your Business

Ready to scale? You got your business off the ground. Now, it’s time to reach for that next level.  But if you’ve never done so before, look out! Too many small businesses stumble in ways that can cost you dearly — for months or years to come. Today, we outline 3 ways you can really screw up. These are the most common ways businesses get derailed on their way up the mountain. Fortunately, the pitfalls are pretty easy to avoid, if you’re willing to grow strategically. Let’s make sure your busine

Sep 15, 2020 • 13:19

MBA1613 Guest Teacher – Jeff White – How to Make Your Website Accessible to All

MBA1613 Guest Teacher – Jeff White – How to Make Your Website Accessible to All

Brick & mortar businesses must be accessible to people with different needs. But what about websites? Are you leaving people with sensory or motor disabilities out of your marketing? Making sure you’re not isn’t just ethically right, it’s smart business. So what can you do to make sure everyone is welcome on your little corner […] The post MBA1613 Guest Teacher – Jeff White – How to Make Your Website Accessible to All appeared first on The $100 MBA.

Sep 14, 2020 • 0:18

MBA1613 Guest Teacher – Jeff White – How to Make Your Website Accessible to All

MBA1613 Guest Teacher – Jeff White – How to Make Your Website Accessible to All

Brick & mortar businesses must be accessible to people with different needs. But what about websites? Are you leaving people with sensory or motor disabilities out of your marketing? Making sure you’re not isn’t just ethically right, it’s smart business. So what can you do to make sure everyone is welcome on your little corner of the Internet? We have a guest teacher for that. Jeff White of Kula Partners is an expert in website accessibility. A web designer for almost 3 decades, he understands

Sep 14, 2020 • 18:33

MBA1612 How Much You Should Spend on Payroll + Free Ride Friday

MBA1612 How Much You Should Spend on Payroll + Free Ride Friday

What percentage of your expenses should cover payroll? What’s sustainable, fair, and makes sense?  Today, we discuss the factors involved. We’ll help you figure out just how big a slice your team should take out of the profit pie. The right number will vary for different types of businesses, but almost every business falls into one of two categories. And of course, you get what you invest in. Get a baseline for what businesses like yours spend on their teams, and see if you’re spending the righ

Sep 11, 2020 • 15:27

MBA1612 How Much You Should Spend on Payroll + Free Ride Friday

MBA1612 How Much You Should Spend on Payroll + Free Ride Friday

What percentage of your expenses should cover payroll? What’s sustainable, fair, and makes sense?  Today, we discuss the factors involved. We’ll help you figure out just how big a slice your team should take out of the profit pie. The right number will vary for different types of businesses, but almost every business falls into […] The post MBA1612 How Much You Should Spend on Payroll + Free Ride Friday appeared first on The $100 MBA.

Sep 11, 2020 • 0:15

MBA1611 Why Candour Is Essential To Growth

MBA1611 Why Candour Is Essential To Growth

Will your team tell you when you’re wrong? If the answer is no, you have a problem. Without a culture of openness and honesty, you can’t really find out where your business’s strengths and weaknesses are. You can’t make important decisions about what’s working and what’s not. Your team can’t be afraid to criticize. Today, we discuss how and why to make your business a safe space for candid feedback. By promoting respectful disagreement, you can help your business avoid a fatal flaw: mediocrity.

Sep 10, 2020 • 14:20

MBA1611 Why Candour Is Essential To Growth

MBA1611 Why Candour Is Essential To Growth

Will your team tell you when you’re wrong? If the answer is no, you have a problem. Without a culture of openness and honesty, you can’t really find out where your business’s strengths and weaknesses are. You can’t make important decisions about what’s working and what’s not. Your team can’t be afraid to criticize. Today, […] The post MBA1611 Why Candour Is Essential To Growth appeared first on The $100 MBA.

Sep 10, 2020 • 0:14

MBA1610 Q&A Wednesday: How do I scale my service-based business?

MBA1610 Q&A Wednesday: How do I scale my service-based business?

Got more clients than you can handle? Ready to take the next step? It’s Q&A Wednesday, and we’ve got a listener with an awesome problem: too many customers. He’s the only one who works at his own web services company, and it’s time to grow beyond solopreneurship. But how can he handle the quantity without sacrificing quality? Today, we’ll explain how to move past the solo phase. Scaling can be a huge challenge for people who’re used to handling everything. But it’s crucial to help your business

Sep 9, 2020 • 16:52

MBA1610 Q&A Wednesday: How do I scale my service-based business?

MBA1610 Q&A Wednesday: How do I scale my service-based business?

Got more clients than you can handle? Ready to take the next step? It’s Q&A Wednesday, and we’ve got a listener with an awesome problem: too many customers. He’s the only one who works at his own web services company, and it’s time to grow beyond solopreneurship. But how can he handle the quantity without […] The post MBA1610 Q&A Wednesday: How do I scale my service-based business? appeared first on The $100 MBA.

Sep 9, 2020 • 0:18

MBA1609 How to Prevent an Employee From Being Fired

MBA1609 How to Prevent an Employee From Being Fired

Firing people sucks. It’s not just uncomfortable. It’s a loss of investment in the employee, and a sign that you missed something along the way — possibly something that could’ve prevented the firing (or hiring!) in the first place.  You will have to fire people eventually. But you can be proactive in reducing how many. Today, we discuss the steps we take to make sure we fire as few people as possible. Fortunately, giving a team member the ol’ heave-ho is a rarity at our company. And that’s no

Sep 8, 2020 • 15:23

MBA1609 How to Prevent an Employee From Being Fired

MBA1609 How to Prevent an Employee From Being Fired

Firing people sucks. It’s not just uncomfortable. It’s a loss of investment in the employee, and a sign that you missed something along the way — possibly something that could’ve prevented the firing (or hiring!) in the first place.  You will have to fire people eventually. But you can be proactive in reducing how many. […] The post MBA1609 How to Prevent an Employee From Being Fired appeared first on The $100 MBA.

Sep 8, 2020 • 0:15

MBA1608 Guest Teacher – Yasmin Vorajee – How to Build a Client Attraction System That Works in 4 Hours Per Week

MBA1608 Guest Teacher – Yasmin Vorajee – How to Build a Client Attraction System That Works in 4 Hours Per Week

“Long hours” is not the answer. If you think you’re too busy to run a business, we submit Yasmin Vorajee: a mother of 3 who operates her business in just 20 hours a week.  The author of Tiny Time, Big Results, Vorajee had to find a way to maximize her time…and boy, did she. Today, Vorajee explains her system for bringing in new business every week — in less time than it takes to watch a miniseries. See what you can accomplish when you put efficiency over sweat. Plus, get a free bonus gift from

Sep 7, 2020 • 0:00

MBA1608 Guest Teacher – Yasmin Vorajee – How to Build a Client Attraction System That Works in 4 Hours Per Week

MBA1608 Guest Teacher – Yasmin Vorajee – How to Build a Client Attraction System That Works in 4 Hours Per Week

“Long hours” is not the answer. If you think you’re too busy to run a business, we submit Yasmin Vorajee: a mother of 3 who operates her business in just 20 hours a week.  The author of Tiny Time, Big Results, Vorajee had to find a way to maximize her time…and boy, did she. Today, […] The post MBA1608 Guest Teacher – Yasmin Vorajee – How to Build a Client Attraction System That Works in 4 Hours Per Week appeared first on The $100 MBA.

Sep 7, 2020 • 0:18

MBA1607 How On Demand Webinars Can Increase Your Revenue + Free Ride Friday

MBA1607 How On Demand Webinars Can Increase Your Revenue + Free Ride Friday

We automate emails, social posts, and a million other things.  Why not automate webinars? We’ve been experimenting with “on demand” or automated webinars for the last year or so, and it’s been great. Our pre-recorded lessons and sales pitches have brought us a bump in conversions and sales — all while we’re sleeping. Today, we’ll explain how to set up, record, promote, and follow up on these valuable assets. On demand webinars have a fantastic reach, great conversion rates, and you only have to

Sep 4, 2020 • 0:00

MBA1607 How On Demand Webinars Can Increase Your Revenue + Free Ride Friday

MBA1607 How On Demand Webinars Can Increase Your Revenue + Free Ride Friday

We automate emails, social posts, and a million other things.  Why not automate webinars? We’ve been experimenting with “on demand” or automated webinars for the last year or so, and it’s been great. Our pre-recorded lessons and sales pitches have brought us a bump in conversions and sales — all while we’re sleeping. Today, we’ll […] The post MBA1607 How On Demand Webinars Can Increase Your Revenue + Free Ride Friday appeared first on The $100 MBA.

Sep 4, 2020 • 0:13

MBA1606 How To Create Your First Sales Funnel

MBA1606 How To Create Your First Sales Funnel

The sales funnel: if you’re in business, you’ve heard of it. But maybe you’ve heard too much. Today, we’ll break the funnel down into a simple, step-by-step plan to generate sales. We’ll put aside all the theorizing and competing expertises, and bring it back to basics. This is Creating Customers 101. We’ll establish the tried-and-true fundamentals of purposely building a funnel — from attracting the attention, all the way to the purchase. We’ll also discuss what your business looks like withou

Sep 3, 2020 • 0:00

MBA1606 How To Create Your First Sales Funnel

MBA1606 How To Create Your First Sales Funnel

The sales funnel: if you’re in business, you’ve heard of it. But maybe you’ve heard too much. Today, we’ll break the funnel down into a simple, step-by-step plan to generate sales. We’ll put aside all the theorizing and competing expertises, and bring it back to basics. This is Creating Customers 101. We’ll establish the tried-and-true […] The post MBA1606 How To Create Your First Sales Funnel appeared first on The $100 MBA.

Sep 3, 2020 • 0:16

MBA1605 Q&A Wednesday: Is a Tony Robbins training a good business investment?

MBA1605 Q&A Wednesday: Is a Tony Robbins training a good business investment?

He’s “not your guru.” But he’s something. Tony Robbins might be the biggest name in self-help. But is personal development professional development, too?  It’s Q&A Wednesday, and one listener is pondering whether to spend company dollars on a Robbins training session. The formerly in-person seminars have gone online, and the price has dropped accordingly. Is it a wise investment? Or is this too personal for business? Today, we’ll discuss what you can get from people like Robbins, whether you bu

Sep 2, 2020 • 0:00

MBA1605 Q&A Wednesday: Is a Tony Robbins training a good business investment?

MBA1605 Q&A Wednesday: Is a Tony Robbins training a good business investment?

He’s “not your guru.” But he’s something. Tony Robbins might be the biggest name in self-help. But is personal development professional development, too?  It’s Q&A Wednesday, and one listener is pondering whether to spend company dollars on a Robbins training session. The formerly in-person seminars have gone online, and the price has dropped accordingly. Is […] The post MBA1605 Q&A Wednesday: Is a Tony Robbins training a good business investment? appeared first on The $100 M

Sep 2, 2020 • 0:12

MBA1604 Are You Spending Enough Time on Team Morale?

MBA1604 Are You Spending Enough Time on Team Morale?

Morale doesn’t happen by accident. It affects productivity and outcomes. It keeps people on the team instead of looking elsewhere. It makes your employees go beyond working “hard,” and feel personally invested in their work.  So how can you cultivate morale? Today, we discuss how to make everyone feel like their work matters. We’ll explain […] The post MBA1604 Are You Spending Enough Time on Team Morale? appeared first on The $100 MBA.

Sep 1, 2020 • 0:12

MBA1604 Are You Spending Enough Time on Team Morale?

MBA1604 Are You Spending Enough Time on Team Morale?

Morale doesn’t happen by accident. It affects productivity and outcomes. It keeps people on the team instead of looking elsewhere. It makes your employees go beyond working “hard,” and feel personally invested in their work.  So how can you cultivate morale? Today, we discuss how to make everyone feel like their work matters. We’ll explain what you can do to increase your team’s enjoyment of their jobs, in good times and bad.  Managing human beings is one of the biggest challenges for new entre

Sep 1, 2020 • 12:30

MBA1603 Guest Teacher – Tyler Jordan – How To Advertise In A Down Market

MBA1603 Guest Teacher – Tyler Jordan – How To Advertise In A Down Market

New to paid advertising? Now’s the time to get into it. COVID-19 sent the price of online advertising down. Way down. Google, YouTube, social media platforms — every platform is ripe for getting exposure.  …and your potential customers are spending more time on those platforms than usual. Today, special guest teacher Tyler Jordan of Jordan […] The post MBA1603 Guest Teacher – Tyler Jordan – How To Advertise In A Down Market appeared first on The $100 MBA.

Aug 31, 2020 • 0:17

MBA1603 Guest Teacher – Tyler Jordan – How To Advertise In A Down Market

MBA1603 Guest Teacher – Tyler Jordan – How To Advertise In A Down Market

New to paid advertising? Now’s the time to get into it. COVID-19 sent the price of online advertising down. Way down. Google, YouTube, social media platforms — every platform is ripe for getting exposure.  …and your potential customers are spending more time on those platforms than usual. Today, special guest teacher Tyler Jordan of Jordan Digital Marketing is here with a lesson on how to capitalize on this unique opportunity. He’s got 6 ways you can attack paid advertising, even on a limited b

Aug 31, 2020 • 16:49

MBA1602 Are You Making It Hard For Your Customers to Spend More Money? + Free Ride Friday

MBA1602 Are You Making It Hard For Your Customers to Spend More Money? + Free Ride Friday

We’ve said it before, and we’ll keep saying it: Take a break from chasing customers, and focus on the ones you already have! Your existing customers are the easiest group of people to market and sell to.  But do you have unnecessary barriers between them and further purchases? Are you making it easy to buy […] The post MBA1602 Are You Making It Hard For Your Customers to Spend More Money? + Free Ride Friday appeared first on The $100 MBA.

Aug 28, 2020 • 0:12

MBA1602 Are You Making It Hard For Your Customers to Spend More Money? + Free Ride Friday

MBA1602 Are You Making It Hard For Your Customers to Spend More Money? + Free Ride Friday

We’ve said it before, and we’ll keep saying it: Take a break from chasing customers, and focus on the ones you already have! Your existing customers are the easiest group of people to market and sell to.  But do you have unnecessary barriers between them and further purchases? Are you making it easy to buy again, buy something else, or upgrade? You could be leaving revenue on the table. Today, we’ll discuss how to figure out whether your customers have a smooth path to spending more. Eliminate

Aug 28, 2020 • 12:15

MBA1601 Should You Start Accepting Apple Pay?

MBA1601 Should You Start Accepting Apple Pay?

The easier it is to pay, the more people buy. We’ve all been somewhere that doesn’t accept credit cards. But in the future, will not accepting methods like Apple Pay put your business in the same outdated category?  Today, we discuss whether Apple Pay is the next PayPal — or the next Visa. Does your […] The post MBA1601 Should You Start Accepting Apple Pay? appeared first on The $100 MBA.

Aug 27, 2020 • 0:14

MBA1601 Should You Start Accepting Apple Pay?

MBA1601 Should You Start Accepting Apple Pay?

The easier it is to pay, the more people buy. We’ve all been somewhere that doesn’t accept credit cards. But in the future, will not accepting methods like Apple Pay put your business in the same outdated category?  Today, we discuss whether Apple Pay is the next PayPal — or the next Visa. Does your website or brick & mortar need to make Apple Pay happen? If so, what does it take? What does it cost? We looked into this for our own business, so we’ll share the results of our research with you. C

Aug 27, 2020 • 15:04

MBA1600 Q&A Wednesday: How do I make important decisions faster?

MBA1600 Q&A Wednesday: How do I make important decisions faster?

They say not to rush important decisions. But you can’t drag your feet, either. It’s Q&A Wednesday, and we’ve got a listener who takes weeks or months to make a call. Worst of all, the time he takes doesn’t necessarily result in better decisions — it just delays everything that comes next. So how can […] The post MBA1600 Q&A Wednesday: How do I make important decisions faster? appeared first on The $100 MBA.

Aug 26, 2020 • 0:14

MBA1600 Q&A Wednesday: How do I make important decisions faster?

MBA1600 Q&A Wednesday: How do I make important decisions faster?

They say not to rush important decisions. But you can’t drag your feet, either. It’s Q&A Wednesday, and we’ve got a listener who takes weeks or months to make a call. Worst of all, the time he takes doesn’t necessarily result in better decisions — it just delays everything that comes next. So how can we speed things up? Today, we’ll discuss how to categorize your decisions, and find the right amount of time to spend on each. Getting comfortable with tough calls is Job One for entrepreneurs — bu

Aug 26, 2020 • 14:00

MBA1599 How To Hire For Skills You Don’t Have

MBA1599 How To Hire For Skills You Don’t Have

You can’t do everything. But who should do what? It’s a great problem to have: Your business is growing, and you’re ready to hand responsibilities off to new hires.  But how do you know what the best talent looks like? You’re hiring because you don’t know that much about…development, marketing, whatever.  In other words, you’re not qualified to pick the right person! There’s a way around this.  Today, we’ll discuss our system for identifying the right person for the job — even when we know very

Aug 25, 2020 • 15:03

MBA1599 How To Hire For Skills You Don’t Have

MBA1599 How To Hire For Skills You Don’t Have

You can’t do everything. But who should do what? It’s a great problem to have: Your business is growing, and you’re ready to hand responsibilities off to new hires.  But how do you know what the best talent looks like? You’re hiring because you don’t know that much about…development, marketing, whatever.  In other words, you’re […] The post MBA1599 How To Hire For Skills You Don’t Have appeared first on The $100 MBA.

Aug 25, 2020 • 0:15

MBA1598 Guest Teacher – Luana Ribeira – How to Get Featured in The Media

MBA1598 Guest Teacher – Luana Ribeira – How to Get Featured in The Media

All marketing starts with awareness. So how do you get your name out there? We’ve got an expert with an answer. Luana Ribeira specializes in getting entrepreneurs exposure by giving the media what they want: good stories from interesting people. To earn credibility and trust with a wide audience, media exposure and general PR is a must. And with a little strategy, almost anyone can get themselves featured in the trusted outlets their target audience enjoys.  No, you won’t be on the cover of Tim

Aug 24, 2020 • 18:41

MBA1598 Guest Teacher – Luana Ribeira – How to Get Featured in The Media

MBA1598 Guest Teacher – Luana Ribeira – How to Get Featured in The Media

All marketing starts with awareness. So how do you get your name out there? We’ve got an expert with an answer. Luana Ribeira specializes in getting entrepreneurs exposure by giving the media what they want: good stories from interesting people. To earn credibility and trust with a wide audience, media exposure and general PR is […] The post MBA1598 Guest Teacher – Luana Ribeira – How to Get Featured in The Media appeared first on The $100 MBA.

Aug 24, 2020 • 0:19

MBA1597 Advanced Email List Marketing Optimization + Free Ride Friday

MBA1597 Advanced Email List Marketing Optimization + Free Ride Friday

How are those open rates looking? As your email contact list grows, it takes a little more effort to manage.  You’ve got to protect your “sender reputation,” the metric by which email services decide whether your message is sent to the inbox — or to the dump. Today, we’ll discuss a few tactics you can use to clean up that list, and trim the less engaged contacts from your campaigns. The net result: more people opening and responding to your emails. You won’t be able to convert people if they ne

Aug 21, 2020 • 0:00

MBA1597 Advanced Email List Marketing Optimization + Free Ride Friday

MBA1597 Advanced Email List Marketing Optimization + Free Ride Friday

How are those open rates looking? As your email contact list grows, it takes a little more effort to manage.  You’ve got to protect your “sender reputation,” the metric by which email services decide whether your message is sent to the inbox — or to the dump. Today, we’ll discuss a few tactics you can […] The post MBA1597 Advanced Email List Marketing Optimization + Free Ride Friday appeared first on The $100 MBA.

Aug 21, 2020 • 0:15

MBA1596 How Will COVID-19 Affect Your Business Long Term?

MBA1596 How Will COVID-19 Affect Your Business Long Term?

Stop asking when COVID-19 will end. Start asking how to do business around it. We’re half a year into the pandemic, and there are no signs of it going away anytime soon. Major changes in consumer and company behavior are reshaping the business landscape. Can you navigate it? Of course you can.  Coronavirus is a […] The post MBA1596 How Will COVID-19 Affect Your Business Long Term? appeared first on The $100 MBA.

Aug 20, 2020 • 0:13

MBA1596 How Will COVID-19 Affect Your Business Long Term?

MBA1596 How Will COVID-19 Affect Your Business Long Term?

Stop asking when COVID-19 will end. Start asking how to do business around it. We’re half a year into the pandemic, and there are no signs of it going away anytime soon. Major changes in consumer and company behavior are reshaping the business landscape. Can you navigate it? Of course you can.  Coronavirus is a unique disease, but it’s not the first global disaster human beings have faced. What can we learn by looking at lessons from past calamities? What strategies will help your business surv

Aug 20, 2020 • 0:00

MBA1595 Q&A Wednesday: How do I lower my FB ads cost per lead?

MBA1595 Q&A Wednesday: How do I lower my FB ads cost per lead?

Facebook ads can be incredibly effective. But if you’re not careful, you can end up losing money. It’s Q&A Wednesday, and we’ve got one listener who’s been running Facebook ads for 6 months, and can’t seem to get one crucial metric to move in the right direction: the cost per lead.  If you’re spending too much on every conversion, you might as well not advertise! Today, we discuss the 4 factors you can manipulate to improve your Facebook cost per lead. By experimenting with these variables, you

Aug 19, 2020 • 0:00

MBA1595 Q&A Wednesday: How do I lower my FB ads cost per lead?

MBA1595 Q&A Wednesday: How do I lower my FB ads cost per lead?

Facebook ads can be incredibly effective. But if you’re not careful, you can end up losing money. It’s Q&A Wednesday, and we’ve got one listener who’s been running Facebook ads for 6 months, and can’t seem to get one crucial metric to move in the right direction: the cost per lead.  If you’re spending too […] The post MBA1595 Q&A Wednesday: How do I lower my FB ads cost per lead? appeared first on The $100 MBA.

Aug 19, 2020 • 0:16

MBA1594 How to Evaluate Your Employees

MBA1594 How to Evaluate Your Employees

If you’re not evaluating your employees, you’re not getting your money’s worth. Just as importantly, the employees aren’t getting their time’s worth.  Finding out if your employees are growing — or just working — is crucial. But it has to be done in a way that’s fair and long-term-goal-oriented. Today, we’ll explain how it’s done. […] The post MBA1594 How to Evaluate Your Employees appeared first on The $100 MBA.

Aug 18, 2020 • 0:12

MBA1593 Guest Teacher – Mark Toft – How to Build an Authentic Brand in an Insincere Age

MBA1593 Guest Teacher – Mark Toft – How to Build an Authentic Brand in an Insincere Age

When everyone’s faking not faking it…who can tell the difference? It’s hard for any brand earn trust when cynicism rules the Internet, and consumer bullsh*t radars are set to High Alert.  But it’s not impossible.  Today’s special guest teacher, Mark Toft, built a career on finding the authentic message behind the brands he worked with. […] The post MBA1593 Guest Teacher – Mark Toft – How to Build an Authentic Brand in an Insincere Age appeared first on The $100

Aug 17, 2020 • 0:18

MBA1592 Is Your Team Working On The Right Things? + Free Ride Friday

MBA1592 Is Your Team Working On The Right Things? + Free Ride Friday

Is your team making progress…or just working? It can be hard for individuals to stay focused on long-term goals, let alone teams. So making an effort to keep your employees on track isn’t just smart — it’s necessary.  Today, we discuss how to make sure your team isn’t losing sight of the horizon. By ensuring […] The post MBA1592 Is Your Team Working On The Right Things? + Free Ride Friday appeared first on The $100 MBA.

Aug 14, 2020 • 0:13

MBA1591 Creating a User Manual For Your Business

MBA1591 Creating a User Manual For Your Business

Can your business run without you? It’s important that it can.  As your operation grows, it becomes more and more dangerous for you — or anyone on your team — to be indispensable. When life happens and you can’t make it to work, your business should be able to run on autopilot, at least temporarily.  […] The post MBA1591 Creating a User Manual For Your Business appeared first on The $100 MBA.

Aug 13, 2020 • 0:10

MBA1590 Q&A Wednesday: My site keeps crashing. How do I find someone to fix it?

MBA1590 Q&A Wednesday: My site keeps crashing. How do I find someone to fix it?

Website down? That’s a crisis for almost any business. What now? It’s Q&A Wednesday, and we’ve got a listener whose site crashed. No small business can afford that, at least not for long. More importantly, no small business should run without measures in place to prevent it from happening! Today, we’ll discuss how to get […] The post MBA1590 Q&A Wednesday: My site keeps crashing. How do I find someone to fix it? appeared first on The $100 MBA.

Aug 12, 2020 • 0:12

MBA1589 Why Selling Low-Priced Products Can Be Harder

MBA1589 Why Selling Low-Priced Products Can Be Harder

We assume big price tags are for big businesses. But it’s the opposite, really. Today, we discuss why new and smaller companies think they have to undercut. While it might seem like a better way to sell your product at first, the message it sends — and the customers it attracts — can make this […] The post MBA1589 Why Selling Low-Priced Products Can Be Harder appeared first on The $100 MBA.

Aug 11, 2020 • 0:15

MBA1588 Guest Teacher – Alain Hunkins – How to Increase Your Impact and Influence by Building Your Credibility

MBA1588 Guest Teacher – Alain Hunkins – How to Increase Your Impact and Influence by Building Your Credibility

A lack of credibility is deadly. For all your other assets, not being seen as reliable can negate everything else. That’s true for potential customers, business partners, and your own team. Today, we welcome a special guest who can help.  Alain Hunkins is a coach, consultant, and author who’s worked with some of the biggest […] The post MBA1588 Guest Teacher – Alain Hunkins – How to Increase Your Impact and Influence by Building Your Credibility appeared first on The $100

Aug 10, 2020 • 0:18

MBA1587 Does Influencer Marketing Work? + Free Ride Friday

MBA1587 Does Influencer Marketing Work? + Free Ride Friday

We’ve all seen “influencers” casually (or not so casually) hawking products on social media. But can this be an effective marketing strategy for you? It’s FREE RIDE FRIDAY!!!, and we’re exploring influence. While having a semi-famous (or “Instagram famous”) person back your product undoubtedly raises awareness, does it create customers?  Can it work for small […] The post MBA1587 Does Influencer Marketing Work? + Free Ride Friday appeared first on The $100 MBA.

Aug 7, 2020 • 0:12

MBA1586 Should You Offer a Lifetime Deal?

MBA1586 Should You Offer a Lifetime Deal?

The lifetime deal: smart strategy, or slippery slope? Many companies with monthly or other recurring-revenue business models consider this trick. You simply offer a great deal that never expires — ever.  Customers are locked in at a certain rate, for as long as they’re alive. This can backfire. Today, we do the math on lifetime […] The post MBA1586 Should You Offer a Lifetime Deal? appeared first on The $100 MBA.

Aug 6, 2020 • 0:11

MBA1585 Q&A Wednesday: How do I pivot my business without upsetting current customers?

MBA1585 Q&A Wednesday: How do I pivot my business without upsetting current customers?

You’ve gotta do what’s best for your business. But you also have to do what’s best for the customers — especially the ones who supported you early on.. What happens when those two principles conflict? It’s Q&A Wednesday, and we’ve got a listener who wants to niche down their coaching business — which would mean […] The post MBA1585 Q&A Wednesday: How do I pivot my business without upsetting current customers? appeared first on The $100 MBA.

Aug 5, 2020 • 0:14

MBA1584 Should You Outsource Your Paid Ad Marketing?

MBA1584 Should You Outsource Your Paid Ad Marketing?

You’re ready to spend money on advertising. The question is: do you know how to get the best results? And if not, should you learn, or should you put that advertising budget into the hands of a pro? We had to ask ourselves those questions as our business grew. Paid advertising is complex, and only […] The post MBA1584 Should You Outsource Your Paid Ad Marketing? appeared first on The $100 MBA.

Aug 4, 2020 • 0:16

MBA1583 Must Read: How We Decide by Jonah Lehrer

MBA1583 Must Read: How We Decide by Jonah Lehrer

Why did I do that? It’s a question we don’t ask ourselves enough. As small business leaders and entrepreneurs, it’s crucial to understand the human decision-making process. This week, we take a look at a Must-Read that does exactly that. Jonah Lehrer’s How We Decide challenges the myth of rational, logical, even self-serving decision-making. Instead, […] The post MBA1583 Must Read: How We Decide by Jonah Lehrer appeared first on The $100 MBA.

Aug 3, 2020 • 0:16

MBA1582 Why Your Business Needs an Enemy  + Free Ride Friday

MBA1582 Why Your Business Needs an Enemy + Free Ride Friday

Every brand needs a story. Every story needs a hero. And every hero needs a villain. Don’t get us wrong; we’re not talking about “vilifying” the competition. We’re talking about differentiating. To build your brand’s narrative and stand out, you have to tell the world what you’re doing differently. In other words, you need contrast. […] The post MBA1582 Why Your Business Needs an Enemy + Free Ride Friday appeared first on The $100 MBA.

Jul 31, 2020 • 0:14

MBA1581 How to Run a Paid Live Workshop or Course

MBA1581 How to Run a Paid Live Workshop or Course

Teaching, training, and coaching online: everybody’s doing it for a reason. It’s one of the most profitable ways to monetize your expertise. But that comes with a downside — a ton of competition.  With so many courses, webinars, and videos out there, how can you stand out? Today, we’ll explain exactly how to set up […] The post MBA1581 How to Run a Paid Live Workshop or Course appeared first on The $100 MBA.

Jul 30, 2020 • 0:13

MBA1580 Q&A Wednesday: What’s a good email open rate for my business?

MBA1580 Q&A Wednesday: What’s a good email open rate for my business?

*Checks notes* Yep, the money’s still in the list.  Email is everything when it comes to marketing. It’s the #1 way to nurture leads, and move them closer to becoming customers. But how do you know if you’re…y’know, doing it right? How do you measure the success (or failure) of your email campaigns? Open and […] The post MBA1580 Q&A Wednesday: What’s a good email open rate for my business? appeared first on The $100 MBA.

Jul 29, 2020 • 0:13

MBA1579 Lessons Learned From Basecamp’s “Hey” Launch

MBA1579 Lessons Learned From Basecamp’s “Hey” Launch

Want to innovate your marketing? Study marketing innovation. That’s what we’ve been doing, as we followed the launch of Hey, a new take on email from the guys who created Basecamp. And no — we’re not affiliated with Hey in any way.  We just paid close attention to Hey’s pre-launch marketing strategy, and felt compelled […] The post MBA1579 Lessons Learned From Basecamp’s “Hey” Launch appeared first on The $100 MBA.

Jul 28, 2020 • 0:13

MBA1578 Guest Teacher – Erin Corn – How To Succeed With Paid Social Ads

MBA1578 Guest Teacher – Erin Corn – How To Succeed With Paid Social Ads

No more “post & pray.” It’s time for a strategic approach to social media. Social media advertising is a tricky business. But right now is a great time to get into it — costs are down, and folks are spending more time than usual scrolling around.  So how can you get the most out of […] The post MBA1578 Guest Teacher – Erin Corn – How To Succeed With Paid Social Ads appeared first on The $100 MBA.

Jul 27, 2020 • 0:14

MBA1577 Is It Worth It To Switch Providers to Save Money?  + Free Ride Friday

MBA1577 Is It Worth It To Switch Providers to Save Money? + Free Ride Friday

If you’re cutting costs this year, you’re not alone.  One of the easiest ways to boost profits is to cut down on overhead. But lowering expenses can cost your business in ways you might not realize — especially when it comes to ditching providers and suppliers in favor of cheaper options. Whether it’s digital providers […] The post MBA1577 Is It Worth It To Switch Providers to Save Money? + Free Ride Friday appeared first on The $100 MBA.

Jul 24, 2020 • 0:15

1576 3 New Lead Magnet Ideas

1576 3 New Lead Magnet Ideas

Where are your (potential) customers? More importantly, how do you get their email addresses? Today, we’re talking top of the funnel. We’ve got 3 creative ways to find your audience, and get them to opt into the conversation. You probably haven’t tried these (or all of them, anyway), but they work — if executed properly. […] The post 1576 3 New Lead Magnet Ideas appeared first on The $100 MBA.

Jul 23, 2020 • 0:12

MBA1575 Q&A Wednesday: Does giving away company swag work?

MBA1575 Q&A Wednesday: Does giving away company swag work?

Swag is fun. But is it effective? What’s the real power of t-shirts, mugs, stickers, and all the rest? What’s a reasonable ROI, and how do you even measure it? We’ve given away lots of branded gear over the years. Was it worth it? At least one listener wants to know.  It’s Q&A Wednesday, and […] The post MBA1575 Q&A Wednesday: Does giving away company swag work? appeared first on The $100 MBA.

Jul 22, 2020 • 0:11

1574 How To Make Sure Your Business Finishes 2020 Strong

1574 How To Make Sure Your Business Finishes 2020 Strong

How good can 2020 be? Crazy question, right? But it’s one you should be asking.  This sh*tshow of a year has derailed businesses and shattered motivation around the world. But entrepreneurs thrive on challenge — even if it’s just the challenge to survive. So how can you get the most out of this wacky year? […] The post 1574 How To Make Sure Your Business Finishes 2020 Strong appeared first on The $100 MBA.

Jul 21, 2020 • 0:13

MBA1573 Guest Teacher – Rob Ristagno – How to Find New Revenue in Old Data

MBA1573 Guest Teacher – Rob Ristagno – How to Find New Revenue in Old Data

How much revenue are you leaving on the table? Rob Ristagno knows data. From baseball to balance sheets, he specializes in figuring out what the numbers are saying — and what they’re hiding. Today, he’s here to teach us a simple exercise to get the most out of the data we already have. Best of […] The post MBA1573 Guest Teacher – Rob Ristagno – How to Find New Revenue in Old Data appeared first on The $100 MBA.

Jul 20, 2020 • 0:19

MBA1572 Productive Meeting Hacks  + Free Ride Friday

MBA1572 Productive Meeting Hacks + Free Ride Friday

There’s no way around meetings. But they don’t have to suck. Today, we’re sharing our best tips for ensuring that your team’s meetings are tight, efficient, and not a boring slog. Most importantly, these 4 “Must Do’s” guarantee that your meetings aren’t the worst possible thing: a waste of time. It just takes a little […] The post MBA1572 Productive Meeting Hacks + Free Ride Friday appeared first on The $100 MBA.

Jul 17, 2020 • 0:14

[Bonus Episode] Introducing: Real Good

[Bonus Episode] Introducing: Real Good

If business isn’t doing any good…what’s the point? We’re interrupting our regular podcast stream to bring you something special. It’s the first episode of Real Good, a new podcast about people using the power of their business to make a better world.  Seriously. These stories aren’t about PR or charity.  They’re about businesses and leaders […] The post [Bonus Episode] Introducing: Real Good appeared first on The $100 MBA.

Jul 16, 2020 • 0:43

MBA1571 How Your Business Can Have Frequent Small Wins

MBA1571 How Your Business Can Have Frequent Small Wins

They say success is mostly perspiration, with a little inspiration. But what about motivation? Keeping spirits high is a team leader’s responsibility. The best way to do that? Breed success with success by regularly celebrating wins. By making a point of basking in small victories every week, you keep the motivation going.  Feeling the little […] The post MBA1571 How Your Business Can Have Frequent Small Wins appeared first on The $100 MBA.

Jul 16, 2020 • 0:11

MBA1570 Q&A Wednesday: Who should be my first hire?

MBA1570 Q&A Wednesday: Who should be my first hire?

Solo no mo’.  It’s Q&A Wednesday, and we’ve got a listener who’s finally making enough revenue to double the size of their one-person team. The only problem? This soon-to-be-former solopreneur isn’t sure what position to fill. What’s the priority?  Your first hire is a big investment (and commitment). It’s crucial to find someone that doesn’t […] The post MBA1570 Q&A Wednesday: Who should be my first hire? appeared first on The $100 MBA.

Jul 15, 2020 • 0:12

MBA1569 Take The Pricing Challenge

MBA1569 Take The Pricing Challenge

We dare you. Seriously, we want you to do this. Raise your prices, even if it’s just a little. Do it this month, and you’ll learn something very powerful. You’ll learn that you can charge more than you think — without pissing off your customers. And there’s one way to prove it. A few factors […] The post MBA1569 Take The Pricing Challenge appeared first on The $100 MBA.

Jul 14, 2020 • 0:12

MBA1568 Must Read Episode: You’re Gonna Die by Neville Medhora

MBA1568 Must Read Episode: You’re Gonna Die by Neville Medhora

Let’s talk about death — but in a good way! This is a very different “Must Read.” Neville Medhora’s You’re Gonna Die isn’t exactly about business. Or it’s not only about business. It’s about life, how it ends, and how we all need to make every second of it count. Especially entrepreneurs. Subtitled “A framework […] The post MBA1568 Must Read Episode: You’re Gonna Die by Neville Medhora appeared first on The $100 MBA.

Jul 13, 2020 • 0:15

MBA1567 Will Your Business Survive? + Free Ride Friday

MBA1567 Will Your Business Survive? + Free Ride Friday

This crisis will end. But when? And can your business last ‘till then? Let’s find out. Today, we’re discussing what your company needs to come through the other side of this whole COVID thing. How can you navigate the tunnel when you can’t yet see the light? How do you know when it’s smarter just […] The post MBA1567 Will Your Business Survive? + Free Ride Friday appeared first on The $100 MBA.

Jul 10, 2020 • 0:14

MBA1566 Should You Charge a Set Up Fee?

MBA1566 Should You Charge a Set Up Fee?

Should onboarding cost the customer money? Can “set-up” fees backfire?  Once you’ve made the sale, is it smart to immediately tack on an extra charge just to get someone up and running? It depends.  Today, we’ll discuss why businesses charge these initial, one-time set-up fees. By understanding why companies do it — and how it […] The post MBA1566 Should You Charge a Set Up Fee? appeared first on The $100 MBA.

Jul 9, 2020 • 0:12

MBA1565 Q&A Wednesday: How do I shut off my brain so I can recharge?

MBA1565 Q&A Wednesday: How do I shut off my brain so I can recharge?

Entrepreneurs are different. We don’t work the same. We don’t live the same. And we face challenges that the conventionally employed just don’t. For example, it can be incredibly tough to “leave work at work” when we’re solely responsible for our businesses. Our brains are full of hamsters, spinning away on wheels that never stop. […] The post MBA1565 Q&A Wednesday: How do I shut off my brain so I can recharge? appeared first on The $100 MBA.

Jul 8, 2020 • 0:14

MBA1564 Special Guest Lesson: A Masterclass in Email Marketing with Steffen Schebesta

MBA1564 Special Guest Lesson: A Masterclass in Email Marketing with Steffen Schebesta

Don’t miss this one.  It’s an in-depth interview with someone who saw a special niche in a very, very competitive industry, and filled it successfully. It’s a true Master Class in both business-building and one of the most important aspects of digital marketing: email. No, email isn’t “dead,” or anywhere close to it. Yes, the […] The post MBA1564 Special Guest Lesson: A Masterclass in Email Marketing with Steffen Schebesta appeared first on The $100 MBA.

Jul 7, 2020 • 0:31

MBA1563 Must Read: Never Lose A Customer Again by Joey Coleman

MBA1563 Must Read: Never Lose A Customer Again by Joey Coleman

Retention is the new acquisition. As business people, we put a ton of effort into getting new customers. But so many of us fail to devote adequate focus to keeping the customers we have. It’s a plague! A syndrome. A common pitfall that’s swallowed a million businesses.  So how can you keep — and keep […] The post MBA1563 Must Read: Never Lose A Customer Again by Joey Coleman appeared first on The $100 MBA.

Jul 6, 2020 • 0:14

MBA1562 When to Hire a CFO + Free Right Friday

MBA1562 When to Hire a CFO + Free Right Friday

Are your finances getting too big to handle? That’s a great problem to have! But it’s a problem nonetheless. Hiring a CFO is a sign you’ve arrived. It means you’re dealing with so much revenue and expenses that it’s no longer something you can just…do. You need a professional who can take total command of […] The post MBA1562 When to Hire a CFO + Free Right Friday appeared first on The $100 MBA.

Jul 3, 2020 • 0:14

MBA1561 Dealing With Financial Stress in Your Business

MBA1561 Dealing With Financial Stress in Your Business

Of all the kinds of stress, financial stress is one of the worst. It can make entrepreneurship…not fun anymore.  Stress compounds any financial problem your business has, making it significantly worse. But dealing with tough times calmly and strategically is just one of those must-have skills for independent business people.  Easier said than done though, […] The post MBA1561 Dealing With Financial Stress in Your Business appeared first on The $100 MBA.

Jul 2, 2020 • 0:13

MBA1560 Q&A Wednesday: How do you consistently publish content? Any tips?

MBA1560 Q&A Wednesday: How do you consistently publish content? Any tips?

Producing content is exhausting. If you’re doing it wrong, that is. It’s Q&A Wednesday, and one listener wants to know how in the heck we manage to produce 5 podcast episodes every single week. It’s not easy, but it’s also not that stressful — because we have a system to support consistent production. And you […] The post MBA1560 Q&A Wednesday: How do you consistently publish content? Any tips? appeared first on The $100 MBA.

Jul 1, 2020 • 0:12

MBA1559 How to Get More Backlinks to Your Site

MBA1559 How to Get More Backlinks to Your Site

You’ve gotta rank. There’s no way around it. No matter what kind of business you have, SEO is the way to grow. And the single most important factor in getting your website to the first page of Google results isn’t where you stick the keywords. It’s who’s linking to it. Backlinks are Priority One for […] The post MBA1559 How to Get More Backlinks to Your Site appeared first on The $100 MBA.

Jun 30, 2020 • 0:12

MBA1558 Guest Teacher – Tanner Chidester – How to Boost Revenue with High-Ticket Sales

MBA1558 Guest Teacher – Tanner Chidester – How to Boost Revenue with High-Ticket Sales

Say it with me: undercutting is a garbage strategy. Trying to compete by offering the lowest price is a race to the bottom. When we’re starting out, most of us are shy about charging high prices. But done right, the high-ticket proposition is a smart way to gain real momentum for a new business. But […] The post MBA1558 Guest Teacher – Tanner Chidester – How to Boost Revenue with High-Ticket Sales appeared first on The $100 MBA.

Jun 29, 2020 • 0:19

MBA1557 Why an End Goal For Your Business Is So Important + Free Ride Friday

MBA1557 Why an End Goal For Your Business Is So Important + Free Ride Friday

Every game has to end — including the entrepreneurship game.  So what does winning the game look like for you? It can seem obvious, but do many people start and run businesses without a clear endgame in mind. Or they start with an endgame that’s too vague, and over the years lose sight of that […] The post MBA1557 Why an End Goal For Your Business Is So Important + Free Ride Friday appeared first on The $100 MBA.

Jun 26, 2020 • 0:12

MBA1556 How Too Much Content on Your Website Can Harm Your Business

MBA1556 How Too Much Content on Your Website Can Harm Your Business

You’re posting too much content. I know, sounds crazy right? But something changed.  Specifically, the algorithm Google uses to rank website pages made a major shift. While in simpler times, regularly posting content was a solid strategy for getting to Page One, that’s no longer true. Too many pages = depressed ranking. Less is seriously […] The post MBA1556 How Too Much Content on Your Website Can Harm Your Business appeared first on The $100 MBA.

Jun 25, 2020 • 0:10

MBA1555 Q&A Wednesday: Should I keep my online course open, or do an “open & close” launch?

MBA1555 Q&A Wednesday: Should I keep my online course open, or do an “open & close” launch?

What’s the best way to sell an online course? Should you leave it out there, open for enrollment whenever? Or should you establish a limited enrollment period with a firm end date? Does one help you sell more memberships?  Does one help your overall business plan more? It’s Q&A Wednesday, and we’ve got a listener […] The post MBA1555 Q&A Wednesday: Should I keep my online course open, or do an “open & close” launch? appeared first on The $100 MBA.

Jun 24, 2020 • 0:11

MBA1554 Should You Trademark Your Brand?

MBA1554 Should You Trademark Your Brand?

We’ve all seen the little encircled “TM” on the names of our favorite brands. But what does it actually mean?  More importantly, how can it help your chances of success? Depending on the nation or State you live in, a trademark can be a crucial part of protecting your company from copycats. But not always; […] The post MBA1554 Should You Trademark Your Brand? appeared first on The $100 MBA.

Jun 23, 2020 • 0:12

MBA1553 Guest Teacher – Nathan Hirsch – How to Build and Promote an Affiliate Program

MBA1553 Guest Teacher – Nathan Hirsch – How to Build and Promote an Affiliate Program

Affiliate marketing: in many ways, it’s the ultimate “growth hack” for new businesses.  You essentially crowdsource sales by cutting people in on the revenue generated by their own referrals. Win-win! But is there a strategy to it?  Today’s special guest teacher certainly thinks so.  Nathan Hirsch built multiple successful companies that harnessed the power of […] The post MBA1553 Guest Teacher – Nathan Hirsch – How to Build and Promote an Affiliate Program appeared first on Th

Jun 22, 2020 • 0:16

MBA1552 Should Your Business Publicly Take a Stand? + Free Ride Friday

MBA1552 Should Your Business Publicly Take a Stand? + Free Ride Friday

Politics. Social movements. Morality. Does any of that have a role in your business? That question is on the forefront of many an entrepreneur’s mind, as protests rage across the United States and the world over issues of inequality. While it’s tempting to think we can simply keep current events out of business… …it’s just […] The post MBA1552 Should Your Business Publicly Take a Stand? + Free Ride Friday appeared first on The $100 MBA.

Jun 19, 2020 • 0:15

MBA1551 Are You Putting Too Much Money Back Into Your Business?

MBA1551 Are You Putting Too Much Money Back Into Your Business?

How much is too much to reinvest?  As the founder of a small business, you’re responsible for keeping your company in good financial health. You owe it to everyone on your team — and your customers — to keep the ship afloat.  That’s why so many entrepreneurs pour every possible cent of profit right back […] The post MBA1551 Are You Putting Too Much Money Back Into Your Business? appeared first on The $100 MBA.

Jun 18, 2020 • 0:14

MBA1550 Q&A Wednesday: Do I need to accept PayPal with my new business?

MBA1550 Q&A Wednesday: Do I need to accept PayPal with my new business?

PayPal: is it a must? PayPal used to dominate the cardless transaction world. Even now, it’s a popular choice for millions of consumers. But is it so popular that your small business has to offer it? Do people’s ideas about security and convenience dictate that only taking credit cards is a mistake? It all depends. […] The post MBA1550 Q&A Wednesday: Do I need to accept PayPal with my new business? appeared first on The $100 MBA.

Jun 17, 2020 • 0:12

MBA1549 4 Simple Tips To Improve Your New Hire On-Boarding

MBA1549 4 Simple Tips To Improve Your New Hire On-Boarding

Onboarding: it’s not just for customers! When you make a new hire, it’s your job to set them up for wins. So much time and effort is wasted by new employees when they aren’t quite sure how things really work, or when they’re trying to find their place in a new company culture.  Here’s how […] The post MBA1549 4 Simple Tips To Improve Your New Hire On-Boarding appeared first on The $100 MBA.

Jun 16, 2020 • 0:14

MBA1548 Guest Teacher – Saksham Sharda – How to Generate Demand and Qualify Leads Using Calculators and Quizzes

MBA1548 Guest Teacher – Saksham Sharda – How to Generate Demand and Qualify Leads Using Calculators and Quizzes

It’s the biggest question in digital marketing: how can I get people to stop and hear me out? Today’s guest teacher, Saksham Sharda, has an answer: hear them out first. By adding fun little tools like quizzes and calculators, you’re leveraging every consumer’s favorite topic (themselves) into crucial market research. It doesn’t just get attention. […] The post MBA1548 Guest Teacher – Saksham Sharda – How to Generate Demand and Qualify Leads Using Calculators and Quizzes appeare

Jun 15, 2020 • 0:18

MBA1547 Are Lifestyle Businesses Real? + Free Ride Friday

MBA1547 Are Lifestyle Businesses Real? + Free Ride Friday

This whole “laptop on the beach” thing…it’s BS, right? Yes and no. As independent entrepreneurs, we’ve often wondered what we’re doing wrong. We see these other founders globe-hopping, working out of Parisian cafes and beachside bungalows for a few hours before getting back to the “lifestyle” of many people’s dreams. But it turns out there’s […] The post MBA1547 Are Lifestyle Businesses Real? + Free Ride Friday appeared first on The $100 MBA.

Jun 12, 2020 • 0:13

MBA1546 3 Big Affiliate Marketing Mistakes to Avoid

MBA1546 3 Big Affiliate Marketing Mistakes to Avoid

We’re all for affiliate marketing. It’s one of the best ways to monetize your expertise, content, and following. It’s a fantastic passive(ish) revenue stream, whether you’re a full-time affiliate, a side hustler, or just someone who likes to share great products with people who would benefit from them. But you can do it wrong. Way […] The post MBA1546 3 Big Affiliate Marketing Mistakes to Avoid appeared first on The $100 MBA.

Jun 11, 2020 • 0:12

MBA1545 Q&A Wednesday: I’m having a hard time with my market analysis. How do I get started?

MBA1545 Q&A Wednesday: I’m having a hard time with my market analysis. How do I get started?

Market research: you’re lost without it. But some markets are easier to research than others. It’s Q&A Wednesday, and we’ve got one listener in a very niche industry, unsure of where to turn for data to analyze. When you’re blazing your own trail, intel can be hard to find. But it’s always there somewhere. Today, […] The post MBA1545 Q&A Wednesday: I’m having a hard time with my market analysis. How do I get started? appeared first on The $100 MBA.

Jun 10, 2020 • 0:12

MBA1544 How to Spend Your Weekend for a Better Week

MBA1544 How to Spend Your Weekend for a Better Week

We’ll never stop saying this: your rest is just as important to your business as your work. Like any good trainer will tell you about muscles, a business can only grow when recuperation is a priority. If you’re a full-time independent business person, it can be very tempting to work yourself into a ditch.  And […] The post MBA1544 How to Spend Your Weekend for a Better Week appeared first on The $100 MBA.

Jun 9, 2020 • 0:12

MBA1543 Must Read: The Ride of a Lifetime by Robert Allen Iger

MBA1543 Must Read: The Ride of a Lifetime by Robert Allen Iger

What can you learn from the big companies? Can any of the philosophies behind mega-companies like Disney help your small business? Yes. Robert Allen Iger climbed the ranks of the ultimate corporation, Disney, and ran the show for 15 years. In that time, he learned a few things that can help you — yes, you, […] The post MBA1543 Must Read: The Ride of a Lifetime by Robert Allen Iger appeared first on The $100 MBA.

Jun 8, 2020 • 0:14

MBA1542 Charging Local Currency With Your Online Business  + Free Ride Friday

MBA1542 Charging Local Currency With Your Online Business + Free Ride Friday

It’s a global marketplace. Charge accordingly, or you’re leaving rupees on the table. Currency localization is way more than a convenience bonus. It’s a potentially game-changing tactic that can have a serious impact on your overall revenue. Not only do different nations have different currencies; they have different economies.  The bottom line? It’s not just […] The post MBA1542 Charging Local Currency With Your Online Business + Free Ride Friday appeared first on The $100 MBA.

Jun 5, 2020 • 0:12

MBA1541 Do Company Perks Work?

MBA1541 Do Company Perks Work?

Is Google on to something? Those nap pods and free lunches must be worth the investment, right? Can the same perk-heavy approach work for smaller businesses? Today, we’ll explore the ROI of all those “extras.” From breakroom snacks to in-house gyms, some perks have historically worked better than others. Some have even done more harm […] The post MBA1541 Do Company Perks Work? appeared first on The $100 MBA.

Jun 4, 2020 • 0:11

MBA1540 Q&A Wednesdays: Should I open my shop doors with COVID restrictions?

MBA1540 Q&A Wednesdays: Should I open my shop doors with COVID restrictions?

This is math we’ve never had to do before. Trying to stay in the black during a pandemic involves a lot more than simple numbers. Navigating the rules, assessing the risks, and operating with one (or both) hands tied behind our backs can be overwhelming – especially when the rules vary from place to place […] The post MBA1540 Q&A Wednesdays: Should I open my shop doors with COVID restrictions? appeared first on The $100 MBA.

Jun 3, 2020 • 0:12

MBA1539 Do You Need A Degree To Be a Successful Entrepreneur?

MBA1539 Do You Need A Degree To Be a Successful Entrepreneur?

What’s a formal education really worth? Since this is The $100 MBA, you might expect us to say something along the lines of “not much.” But not necessarily. There are things you can only get in college. Whether or not you need you need those things depends on your goals, your entrepreneurial vision, and your […] The post MBA1539 Do You Need A Degree To Be a Successful Entrepreneur? appeared first on The $100 MBA.

Jun 2, 2020 • 0:15

MBA1538 Guest Teacher  – Matt Johnson – How To Use Podcast Interviews To Build Relationships.

MBA1538 Guest Teacher – Matt Johnson – How To Use Podcast Interviews To Build Relationships.

Get on a podcast. Now. It doesn’t have to be this one. But the value of being heard on a good podcast goes way beyond the exposure and brand awareness you stand to gain. In fact, this week’s special guest teacher might argue that the networking opportunities you get are just as valuable. Or maybe […] The post MBA1538 Guest Teacher – Matt Johnson – How To Use Podcast Interviews To Build Relationships. appeared first on The $100 MBA.

Jun 1, 2020 • 0:18

MBA1537 4 Essential Purchases When Starting a Business  + Free Ride Friday

MBA1537 4 Essential Purchases When Starting a Business + Free Ride Friday

Digital or physical, online or brick & mortar, every business needs a few things at the start.  These are the non-negotiables, the 4 things that every single business can’t really function and thrive without. These are your first investments, literally the cost of doing business when you’re first getting started. This is where to spend […] The post MBA1537 4 Essential Purchases When Starting a Business + Free Ride Friday appeared first on The $100 MBA.

May 29, 2020 • 0:14

MBA1536 How To Build Your Network Despite a Pandemic

MBA1536 How To Build Your Network Despite a Pandemic

Being stuck in lockdown doesn’t have to stop you from networking.  Even though we can’t go to conferences and the like, networking is still possible — and it’s still incredibly important. It’s one of the most powerful methods for building your business, one that’s worth an intentional investment of time and effort, pandemics be damned. […] The post MBA1536 How To Build Your Network Despite a Pandemic appeared first on The $100 MBA.

May 28, 2020 • 0:14

MBA1535 Q&A Wednesdays: Should I raise my prices during a pandemic?

MBA1535 Q&A Wednesdays: Should I raise my prices during a pandemic?

Price hikes can be scary. Will you turn customers off? Will people feel betrayed or surprised — especially during a global crisis? It’s Q&A Wednesday, and we’ve got one listener who can’t get his business in the black without some fresh revenue. With no room for paid ads in the budget, and the lockdown depressing […] The post MBA1535 Q&A Wednesdays: Should I raise my prices during a pandemic? appeared first on The $100 MBA.

May 27, 2020 • 0:16

MBA1534 4 Big Opportunities in 2020

MBA1534 4 Big Opportunities in 2020

This year isn’t all bad. I mean, it’s bad. It’s awful. But if every crisis presents opportunities, the Year of COVID is no exception. Through pandemics, murder hornets, and whatever fate dreams up next, success comes to those who adapt the quickest. So how can you navigate the new normal in a way that grows […] The post MBA1534 4 Big Opportunities in 2020 appeared first on The $100 MBA.

May 26, 2020 • 0:17

MBA1533 Guest Teacher – Rich Allen – How to Explain How Your Business Works Using a Bike

MBA1533 Guest Teacher – Rich Allen – How to Explain How Your Business Works Using a Bike

Communication is everything when you’re leading a team. So how can you better explain why everyone’s work matters? With a bicycle. Rich Allen is an entrepreneur, writer, speaker, and consultant whose success in small business has a lot to do with great team management. His bike analogy is the centerpiece of a results-driven approach that […] The post MBA1533 Guest Teacher – Rich Allen – How to Explain How Your Business Works Using a Bike appeared first on The $100 MBA.

May 25, 2020 • 0:18

MBA1532 Google vs. Facebook Ads  + Free Ride Friday

MBA1532 Google vs. Facebook Ads + Free Ride Friday

Digital advertising is suddenly a lot cheaper. But it’s no less confusing. When you’re deciding how and where to spend your advertising budget, it’s important to have a clear strategy. What are your priorities? One of the first, most fundamental decisions you have to make is to choose between the two super-powerhouses of online ads: […] The post MBA1532 Google vs. Facebook Ads + Free Ride Friday appeared first on The $100 MBA.

May 22, 2020 • 0:18

MBA1531 2020’s 5 Most Common Online Business Mistakes

MBA1531 2020’s 5 Most Common Online Business Mistakes

Just getting started? Here’s what not to do. So far this year, we’ve seen various businesses make some of the same blunders. The mistakes aren’t just holding people back; they’re a mortal threat to any company trying to get off the ground. These are potentially devastating mistakes that negate all the hard work people put […] The post MBA1531 2020’s 5 Most Common Online Business Mistakes appeared first on The $100 MBA.

May 21, 2020 • 0:17

MBA1530 Q&A Wednesdays: So many things to improve in my business. Which one first?

MBA1530 Q&A Wednesdays: So many things to improve in my business. Which one first?

Analysis Paralysis: it’s that frozen feeling you get when there’s so much to do, you can’t do any of it.  Sometimes, just knowing where to start is the first challenge, and the key that unlocks all your forward progress. When your business has multiple areas in need of help, what’s the priority? What takes precedence […] The post MBA1530 Q&A Wednesdays: So many things to improve in my business. Which one first? appeared first on The $100 MBA.

May 20, 2020 • 0:16

MBA1529 When Should You Hire A Bookkeeper?

MBA1529 When Should You Hire A Bookkeeper?

There’s only so much time and money. A bookkeeper can save you tons of both. Today, we’ll explain exactly what a bookkeeper does, and why one is so vital to your business after a certain point. Different from a full-blown accountant, a bookkeeper helps you handle what no one should tackle solo — that is, […] The post MBA1529 When Should You Hire A Bookkeeper? appeared first on The $100 MBA.

May 19, 2020 • 0:18

MBA1528 Guest Teacher – Oli Bridge – How to Build Video Funnels for Your Business

MBA1528 Guest Teacher – Oli Bridge – How to Build Video Funnels for Your Business

How powerful is video? As a medium, it’s quickly gone from a marketing “maybe” to a “must.” Video can’t replace written content for every purpose, but used strategically (and created efficiently), a little video can be a huge differentiator. Oli Bridge specializes in using video content in ways you might not have considered — for […] The post MBA1528 Guest Teacher – Oli Bridge – How to Build Video Funnels for Your Business appeared first on The $100 MBA.

May 18, 2020 • 0:19

MBA1527 Focus on The Things That Don’t Change  + Free Ride Friday

MBA1527 Focus on The Things That Don’t Change + Free Ride Friday

Entrepreneurship isn’t just about innovation. Sometimes, understanding that which doesn’t change is just as important. Real long-term success requires a strategy that’s built around a few key principles; eternal truths about your industry that aren’t subject to the whims of the market. No matter what, consumers will always want their food to be tasty, their […] The post MBA1527 Focus on The Things That Don’t Change + Free Ride Friday appeared first on The $100 MBA.

May 15, 2020 • 0:15

MBA1526 How to Get Great Customer Reviews Quickly

MBA1526 How to Get Great Customer Reviews Quickly

Your business needs good reviews.  These days, people don’t buy a paperclip without seeing how many stars it got on Amazon. We live in the “social proof” era, where consumer opinions carry far, far more weight than any of your marketing or advertising.  If people can’t find reviews of your product, it creates uncertainty, if […] The post MBA1526 How to Get Great Customer Reviews Quickly appeared first on The $100 MBA.

May 14, 2020 • 0:14

MBA1525 Q&A Wednesdays: Do I need an About Page if it’s just me and my EA?

MBA1525 Q&A Wednesdays: Do I need an About Page if it’s just me and my EA?

Every business needs a website. But does every business need an “About” page? Yes. It’s Q&A Wednesday, and we’ve got a listener who’s building their (very) small business website, and wonders whether showcasing his tiny “team” sends the wrong message. Can an About Page backfire, or make visitors take you less seriously? Not if you […] The post MBA1525 Q&A Wednesdays: Do I need an About Page if it’s just me and my EA? appeared first on The $100 MBA.

May 13, 2020 • 0:11

MBA1524 Add-Ons In Your Business The Right Way

MBA1524 Add-Ons In Your Business The Right Way

Ever get annoyed when businesses try to tack on little upsells?  What if we took a different approach, one that puts added value first and added revenue second? That’s a better way to approach the optional features customers can add to your product – or not. Today, we’ll explain how to determine what should be […] The post MBA1524 Add-Ons In Your Business The Right Way appeared first on The $100 MBA.

May 12, 2020 • 0:15

MBA1523 Must Read: Remote by Jason Fried and David Heinemeier Hansson

MBA1523 Must Read: Remote by Jason Fried and David Heinemeier Hansson

The book isn’t new, but the review is timely. This is the best guide to running a remote team available, from two guys who helped pioneer and popularize the concept. Fried and Hansson are the co-founders of Basecamp, the tool we use here at The $100 MBA to coordinate the work of about two dozen […] The post MBA1523 Must Read: Remote by Jason Fried and David Heinemeier Hansson appeared first on The $100 MBA.

May 11, 2020 • 0:14

MBA1522 Set Up a Home Office on a Budget + Free Ride Friday

MBA1522 Set Up a Home Office on a Budget + Free Ride Friday

Our company has always been remote, and we’ve always worked from home.  With millions suddenly forced to do business from the same building they live in, we figured a little advice on effective home office setup might be helpful. The good news? It’s pretty easy, and not that expensive. If you’re used to working in […] The post MBA1522 Set Up a Home Office on a Budget + Free Ride Friday appeared first on The $100 MBA.

May 8, 2020 • 0:13

MBA1521 First Steps In Setting Up a YouTube Channel

MBA1521 First Steps In Setting Up a YouTube Channel

YouTube: ignore it at your peril.  It’s the world’s second largest search engine, and its content often dominates the results of that other search engine. It’s a powerful marketing channel, as powerful as any blog or social media account. So how do you get started? Today, we’ll explain how to get your own YouTube channel […] The post MBA1521 First Steps In Setting Up a YouTube Channel appeared first on The $100 MBA.

May 7, 2020 • 0:14

MBA1520 Q&A Wednesdays: I Want To Sell My Books. Do I need a Website?

MBA1520 Q&A Wednesdays: I Want To Sell My Books. Do I need a Website?

Standing out as a writer is tough.  Fortunately, you don’t necessarily have to shoot for the New York Times’ best-seller list. You just have to find your audience, and grow it. But for today’s authors, that begs the question: does Amazon help with that, or hurt? Or both? It’s Q&A Wednesday, and one of our […] The post MBA1520 Q&A Wednesdays: I Want To Sell My Books. Do I need a Website? appeared first on The $100 MBA.

May 6, 2020 • 0:11

MBA1519 How to Create a Demo Video for Your Product

MBA1519 How to Create a Demo Video for Your Product

No matter what you’re selling — product or service, physical or digital — a great video can be a marketing game-changer. Videos are an efficient way to get attention, get your message across, and nurture leads faster. As content goes, video is almost as important as the written word these days, and will almost certainly […] The post MBA1519 How to Create a Demo Video for Your Product appeared first on The $100 MBA.

May 5, 2020 • 0:18

MBA1518 Guest Teacher – Angela Henderson – How To Use Human to Human Marketing In Your Business

MBA1518 Guest Teacher – Angela Henderson – How To Use Human to Human Marketing In Your Business

You’ve heard of B2C and B2B. But H2H is still important, no matter what kind of business you run. Angela Henderson is a business coach, keynote speaker, and podcaster who helps women business owners from around the world earn consistent 5-figure monthly revenue and multiple 6-figure years… without burning out in the process. Her focus […] The post MBA1518 Guest Teacher – Angela Henderson – How To Use Human to Human Marketing In Your Business appeared first on The $100 MBA

May 4, 2020 • 0:22

MBA1517 How To Move From Working In Your Business to Working On Your Business + Free Ride Friday

MBA1517 How To Move From Working In Your Business to Working On Your Business + Free Ride Friday

You’ve built a business. Congratulations! Now, it’s time to stop building it. Seriously. One trap entrepreneurs fall into is failing to take Marshall Goldsmith’s old advice: “What got you here won’t get you there.” In this case, it means hanging on to responsibilities that shouldn’t be yours anymore — things you handled at the beginning, […] The post MBA1517 How To Move From Working In Your Business to Working On Your Business + Free Ride Friday appeared first on The $100 MBA.

May 1, 2020 • 0:15

MBA1516 How to Manage Support Coverage During Holidays

MBA1516 How to Manage Support Coverage During Holidays

What happens to your company’s Customer Support during holidays?  More importantly, what happens when it’s a holiday for some of your employees or customers, but not for others? It’s a global economy, and if you run a global business like ours, this becomes an issue. With a couple dozen employees and thousands of customers scattered […] The post MBA1516 How to Manage Support Coverage During Holidays appeared first on The $100 MBA.

Apr 30, 2020 • 0:12

MBA1515 Q&A Wednesdays: I need to make some layoffs. Should I do it slowly or all at once?

MBA1515 Q&A Wednesdays: I need to make some layoffs. Should I do it slowly or all at once?

If you’re anxious about letting employees go, you are not alone. Unemployment rates are at absurd levels, as company after company is forced into mass layoffs. Small businesses are no exception. The only difference? Axing team members can hurt more when the team is small. Timing can make a huge difference. When you let employees […] The post MBA1515 Q&A Wednesdays: I need to make some layoffs. Should I do it slowly or all at once? appeared first on The $100 MBA.

Apr 29, 2020 • 0:15

MBA1514 Why Now Is The Best Time to Create More Content

MBA1514 Why Now Is The Best Time to Create More Content

Whether you blog or vlog, work in words or graphics, it’s time to turn the content machine up to 11.  Like, now. It’s not just a way to pass the time while we’re all cooped up inside. For all the downsides, the current lockdowns aren’t just a way to save lives — they’re a business […] The post MBA1514 Why Now Is The Best Time to Create More Content appeared first on The $100 MBA.

Apr 28, 2020 • 0:13

MBA1513 Must Read: Stillness Is The Key by Ryan Holiday

MBA1513 Must Read: Stillness Is The Key by Ryan Holiday

One of our favorite authors is back with another mindset-altering book we can’t wait to share with you.  Ryan Holiday’s Stillness Is The Key is required reading for anyone looking to be their best in business and life. No, it’s not a meditation instruction manual. It’s a guide to addressing the overwhelm and anxiety common […] The post MBA1513 Must Read: Stillness Is The Key by Ryan Holiday appeared first on The $100 MBA.

Apr 27, 2020 • 0:20

MBA1512 3 Must Do Online Security Tips + Free Ride Friday

MBA1512 3 Must Do Online Security Tips + Free Ride Friday

Cybersecurity has never been more important, as COVID-19 forces more and more business online. As we learned from the Zoom debacle, leaving your business vulnerable can lead to some serious losses, potentially losses you can’t recover from. Let’s protect your baby. There are three online “gates” cyberjerks can hack their way through, if you let […] The post MBA1512 3 Must Do Online Security Tips + Free Ride Friday appeared first on The $100 MBA.

Apr 24, 2020 • 0:19

MBA1511 Is Now a Bad Time To Sell a Business?

MBA1511 Is Now a Bad Time To Sell a Business?

Maybe you were just getting ready to sell when COVID-19 hit. Maybe you’re thinking about getting out because of COVID-19. Either way, it’s a bit of a buyer’s market generally, so selling a business during this crisis must be approached with caution and careful analysis. So how long should you hold out? How long can […] The post MBA1511 Is Now a Bad Time To Sell a Business? appeared first on The $100 MBA.

Apr 23, 2020 • 0:13

MBA1510 Q&A Wednesdays: How long should I plan for COVID-19 to affect my business?

MBA1510 Q&A Wednesdays: How long should I plan for COVID-19 to affect my business?

This corona thing is gonna be with us for a while. The question is: how long is a while? More importantly, what can you do about it as an entrepreneur or small business owner? It’s Q&A Wednesday, and we’ve got a listener with a question that’s surely on many, many people’s minds. Trying to plan […] The post MBA1510 Q&A Wednesdays: How long should I plan for COVID-19 to affect my business? appeared first on The $100 MBA.

Apr 22, 2020 • 0:17

MBA1509 Things to Consider Before You Change Your Brand Name

MBA1509 Things to Consider Before You Change Your Brand Name

Rebranding – is it worth the trouble? Sometimes, the answer is yes. But we have to stress the key word here: sometimes. Rebranding can be a lengthy, difficult, costly process that only moves your business forward in very specific circumstances. Do your circumstances fit the bill? Let’s find out. If you rebrand in the wrong […] The post MBA1509 Things to Consider Before You Change Your Brand Name appeared first on The $100 MBA.

Apr 21, 2020 • 0:14

MBA1508 Guest Teacher – Clay Staires – How to Create Repeat Business and Customer Service Experiences That Wow in the Digital Age

MBA1508 Guest Teacher – Clay Staires – How to Create Repeat Business and Customer Service Experiences That Wow in the Digital Age

Customer service is your difference. It’s one of the best ways for a small business to stand out from competitors and build a loyal following. You don’t have the marketing and advertising budgets of bigger operations, but you can devote a larger portion of your resources to making sure your customers aren’t just happy — […] The post MBA1508 Guest Teacher – Clay Staires – How to Create Repeat Business and Customer Service Experiences That Wow in the Digital Age appeared first on

Apr 20, 2020 • 0:22

MBA1507 The Fastest Way To Sell Your Physical Products Online + Free Ride Friday

MBA1507 The Fastest Way To Sell Your Physical Products Online + Free Ride Friday

You sold merchandise IRL in a brick & mortar store or public marketplaces. Now you can’t. There is a way forward. Today, we’re not just discussing how to start selling your physical goods online. We recognize that this is a business emergency, and you don’t only need a way to do it effectively, or with […] The post MBA1507 The Fastest Way To Sell Your Physical Products Online + Free Ride Friday appeared first on The $100 MBA.

Apr 17, 2020 • 0:15

MBA1506 How to Use Content Swaps To Grow Your Audience

MBA1506 How to Use Content Swaps To Grow Your Audience

Sometimes, the best way to find your audience is to borrow someone else’s. Content swapping is a classic, tried-and-true method of growing your brand awareness. It’s so well-established, it doesn’t even feel right calling it a “hack.” But whatever you call it, it works. Today, we’ll explain how to execute this smart, efficient way to […] The post MBA1506 How to Use Content Swaps To Grow Your Audience appeared first on The $100 MBA.

Apr 16, 2020 • 0:15

MBA1505 Q&A Wednesdays: How do I balance quantity vs. quality and not get overwhelmed?

MBA1505 Q&A Wednesdays: How do I balance quantity vs. quality and not get overwhelmed?

Not everyone is binging Netflix during this quarantine. As COVID-19 forces countless people to learn new ways of doing business, some companies and entrepreneurs are suddenly inundated with inquiries, new customers, and…just work.  How can we handle it all? It’s Q&A Wednesday, and we’re helping one listener whose plate is too full for comfort. While […] The post MBA1505 Q&A Wednesdays: How do I balance quantity vs. quality and not get overwhelmed? appeared first on The $100 M

Apr 15, 2020 • 0:14

MBA1504 Should You Run Competitive Ads?

MBA1504 Should You Run Competitive Ads?

Online advertising is cheaper than ever. Cost-per-Click is down, and the whole world is moving their business to the web. It’s a very noisy Internet right now. Should you stand out from the competition by calling out the competition? Today, we’ll discuss what’s to be gained from taking on your competitors directly. When your marketing […] The post MBA1504 Should You Run Competitive Ads? appeared first on The $100 MBA.

Apr 14, 2020 • 0:17

MBA1503 Must Read: The Road Less Stupid by Keith Cunningham

MBA1503 Must Read: The Road Less Stupid by Keith Cunningham

As you might be able to tell by the title, this week’s Must-Read is, um…direct. That’s the best thing about it. Keith Cunningham’s The Road Less Stupid isn’t blunt for blunt’s sake. It strives to be practical, immediately applicable, and just as useful as possible. Read it, and you can pretty much take action right […] The post MBA1503 Must Read: The Road Less Stupid by Keith Cunningham appeared first on The $100 MBA.

Apr 13, 2020 • 0:17

MBA1502 Who to Partner with When Markets are Down + Free Ride Friday

MBA1502 Who to Partner with When Markets are Down + Free Ride Friday

COVID-19 is cratering the economy. But not everyone is losing business. Just ask Netflix, Amazon, or your local takeout place. Even if your business isn’t naturally quarantine-proof, you can still find a way to thrive. By identifying and partnering with businesses better suited to ride this thing out, you can find a way forward. There’s […] The post MBA1502 Who to Partner with When Markets are Down + Free Ride Friday appeared first on The $100 MBA.

Apr 10, 2020 • 0:15

MBA1501 Lessons Learned from Vlogging Daily

MBA1501 Lessons Learned from Vlogging Daily

He’s been stuck in the house for 14 days. At first, it seemed like an inconvenience. So he turned it into an opportunity. We just came back from some time abroad. During the COVID-19 crisis, that made things a little awkward when we touched back down at home. By law, our intrepid host Omar wasn’t […] The post MBA1501 Lessons Learned from Vlogging Daily appeared first on The $100 MBA.

Apr 9, 2020 • 0:13

MBA1500 Q&A Wednesday: How do I sell a $10,000 program on a webinar?

MBA1500 Q&A Wednesday: How do I sell a $10,000 program on a webinar?

Price doesn’t matter. Value does. When it comes to sales, the only thing that a high price changes is the amount of trust you have to build in order to convey the real value of the product. It might take more time or effort, but if the value is there, the sale makes sense. That’s […] The post MBA1500 Q&A Wednesday: How do I sell a $10,000 program on a webinar? appeared first on The $100 MBA.

Apr 8, 2020 • 0:14

MBA1499 How to Manage Your Cash Flow During a Crisis

MBA1499 How to Manage Your Cash Flow During a Crisis

For your business to be stable, your revenue stream needs a minimum level of predictability. That’s where smart, proactive cashflow management comes in. As a small business owner or entrepreneur, you have to have a plan for the ups and downs, for all the circumstances outside your control that can affect your business. And the […] The post MBA1499 How to Manage Your Cash Flow During a Crisis appeared first on The $100 MBA.

Apr 7, 2020 • 0:20

MBA1498 Guest Teacher: Brian Hamilton – How and Why To Use your Accountant for Much More Than Taxes

MBA1498 Guest Teacher: Brian Hamilton – How and Why To Use your Accountant for Much More Than Taxes

A qualified accountant is a clutch hire, no matter the size of your business. If a penny saved is a penny earned, a penny well-managed is just as valuable. CPA (Certified Public Accountants) don’t just count beans – they increase the bean count, and make sure the beans you have are creating beans of their […] The post MBA1498 Guest Teacher: Brian Hamilton – How and Why To Use your Accountant for Much More Than Taxes appeared first on The $100 MBA.

Apr 6, 2020 • 0:19

MBA1497 How You Feel is How You Perform + Free Ride Friday

MBA1497 How You Feel is How You Perform + Free Ride Friday

Nothing is “just business.”  Feelings affect everything we do, no matter how calculated or logical we think business is. It’s time to stop trying to separate emotions from business, and instead learn to navigate the emotions around business.  Pretending our feelings don’t affect our performance or our decisions is delusional. But if we work on […] The post MBA1497 How You Feel is How You Perform + Free Ride Friday appeared first on The $100 MBA.

Apr 3, 2020 • 0:14

MBA1496 Lesson Learned From My Trip to Japan

MBA1496 Lesson Learned From My Trip to Japan

Just before the corona-crisis descended, our intrepid co-founders Omar and Nicole headed to Japan for 10 days of decompression.  It wasn’t a business trip, just pure travel for the fun of it. But as they explored this new culture for the first time, they couldn’t help but  learn a few things. Now, it’s time to […] The post MBA1496 Lesson Learned From My Trip to Japan appeared first on The $100 MBA.

Apr 2, 2020 • 0:15

MBA1495 Q&A Wednesday: How do I shift my team to remote work?

MBA1495 Q&A Wednesday: How do I shift my team to remote work?

Let’s tackle the most FAQ about business in the COVID-19 era. It’s Q&A Wednesday, and one of our listeners (actually, make that a ton of our listeners) is suddenly forced to run a team remotely. How the heck do you manage people who are nowhere near you? We definitely have this one covered. Our company […] The post MBA1495 Q&A Wednesday: How do I shift my team to remote work? appeared first on The $100 MBA.

Apr 1, 2020 • 0:12

MBA1494 How to Work From Home and Stay Sane

MBA1494 How to Work From Home and Stay Sane

You knew this episode was coming. During the coronavirus pandemic, so many people suddenly have to work from home. When your kitchen table becomes your office, how can you keep from losing your grip? How can you protect your home and personal life —  not to mention your mental wellbeing — from your job? For […] The post MBA1494 How to Work From Home and Stay Sane appeared first on The $100 MBA.

Mar 31, 2020 • 0:14

MBA1493 Must Read: Walt Disney by Neal Gabler

MBA1493 Must Read: Walt Disney by Neal Gabler

Where does innovation come from? What about the greatest game-changers lets them see opportunities the rest of us miss? What is genius? Walt Disney is a perfect case study. Neal Gabler’s Walt Disney: The Triumph of the American Imagination is the most detailed, exhaustively researched portrait of Mickey’s creator ever written. It takes a deep […] The post MBA1493 Must Read: Walt Disney by Neal Gabler appeared first on The $100 MBA.

Mar 30, 2020 • 0:18

MBA1492 Are You Paying Too Much For Your VA? + Free Ride Friday

MBA1492 Are You Paying Too Much For Your VA? + Free Ride Friday

Virtual assistants can be invaluable – but exactly how valuable are they? Having a dedicated person to handle administrative tasks online is a massive advantage for small business owners. We’ve used a VA since the early stages of our business, and she’s worth every cent. But just how many cents makes sense, business-wise? Let’s do […] The post MBA1492 Are You Paying Too Much For Your VA? + Free Ride Friday appeared first on The $100 MBA.

Mar 27, 2020 • 0:13

MBA1491 How Often Should You Offer Training To Your Team?

MBA1491 How Often Should You Offer Training To Your Team?

Professional development is key, no matter what you do. As a small business owner, how much of your team’s development is your responsibility? How much training, resources, and opportunities should you provide? No matter how big or small the team, it’s a question we all should answer. You can’t be the only one who continues […] The post MBA1491 How Often Should You Offer Training To Your Team? appeared first on The $100 MBA.

Mar 26, 2020 • 0:12

MBA1490 Q&A Wednesday: Do I need to have a dedicated server for my website?

MBA1490 Q&A Wednesday: Do I need to have a dedicated server for my website?

Are you being served? Most of us use shared servers for our websites, at least at first. Whether you’re on WordPress, SquareSpace, Weebly, or another host, you’re probably sharing server space with a few hundred “roommates.” So when is it time to leave the apartment and buy your own house? Like so many things in […] The post MBA1490 Q&A Wednesday: Do I need to have a dedicated server for my website? appeared first on The $100 MBA.

Mar 25, 2020 • 0:13

MBA1489 Hiring a Website Manager

MBA1489 Hiring a Website Manager

Does someone need to take the wheel at your website? Stop right there: this is not an episode only for the technologically…disinclined. Your website doesn’t have to be a mess for you to consider an outside expert. In fact, if your business and website are doing great, it might just be the right time. Especially […] The post MBA1489 Hiring a Website Manager appeared first on The $100 MBA.

Mar 24, 2020 • 0:14

MBA1488 Guest Teacher: Timothy Clark – How To Lead your Team Through The 4 Stages Of Psychological Safety

MBA1488 Guest Teacher: Timothy Clark – How To Lead your Team Through The 4 Stages Of Psychological Safety

Are you getting the best from your team? If they’re not psychologically safe…probably not. In order to perform to their potential, employees have certain work environmental needs, aligned to commonly understood human needs. If that all sounds a little academic, it’s because we’ve got an eminently qualified guest teacher this week: author, entrepreneur, and Oxford […] The post MBA1488 Guest Teacher: Timothy Clark – How To Lead your Team Through The 4 Stages Of Psychological Safety app

Mar 23, 2020 • 0:18

MBA1487 How Stress Has Affected My Business + Free Ride Friday

MBA1487 How Stress Has Affected My Business + Free Ride Friday

This episode isn’t about your health. Well, it’s about that, too. But this is a business podcast, and here’s the bottom line: stress doesn’t only hurt your body and mind. It can destroy your business. It can make you think you’re “working hard” when you’re really just working against yourself. De-stressing isn’t a luxury. It’s […] The post MBA1487 How Stress Has Affected My Business + Free Ride Friday appeared first on The $100 MBA.

Mar 20, 2020 • 0:19

MBA1486 Lessons & Actions You Can Take When Googling Your Business

MBA1486 Lessons & Actions You Can Take When Googling Your Business

Ever Googled your own business? Sure you have.  But what were you trying to accomplish? Today, we’re discussing how to use Google’s search results strategically. No, this isn’t exactly an SEO lesson. But it’s a way to use Google to shape and act on your broader marketing objectives, systematically. What can you learn? And what […] The post MBA1486 Lessons & Actions You Can Take When Googling Your Business appeared first on The $100 MBA.

Mar 19, 2020 • 0:13

MBA1485 Q&A Wednesday: How do I know if my business will succeed?

MBA1485 Q&A Wednesday: How do I know if my business will succeed?

Nothing is guaranteed. But that doesn’t mean we can’t evaluate the viability of a business idea in advance, and give ourselves the best chance of success. But how? It’s like poker: while there are elements you can’t control, knowing the odds and acting strategically are what separates the winners from the rest – all luck […] The post MBA1485 Q&A Wednesday: How do I know if my business will succeed? appeared first on The $100 MBA.

Mar 18, 2020 • 0:17

MBA1484 3 Tough Lessons I’ve Learned in The Past 12 Months

MBA1484 3 Tough Lessons I’ve Learned in The Past 12 Months

This is how we screwed up. Every mistake carries the gift of a lesson. Learning those lessons makes those mistakes valuable — to you, and anyone who can learn from you. To get the most value out of our stumbles, blunders, and fails over the last 12 months, we’re discussing them here – for you! […] The post MBA1484 3 Tough Lessons I’ve Learned in The Past 12 Months appeared first on The $100 MBA.

Mar 17, 2020 • 0:15

MBA1483 Must Read: The 1% Solution for Work and Life by Tom Connellan

MBA1483 Must Read: The 1% Solution for Work and Life by Tom Connellan

Are you stuck at “average?” This week’s Must-Read for entrepreneurs is all about making real change, one little bit at a time. Whether you’re not progressing enough, quickly enough, or at all, it’s time to take action. Because average will only get you so far. The good news is that becoming your absolute best — […] The post MBA1483 Must Read: The 1% Solution for Work and Life by Tom Connellan appeared first on The $100 MBA.

Mar 16, 2020 • 0:15

MBA1482 The Best Time to Send Your Email Newsletters + Free Ride Friday

MBA1482 The Best Time to Send Your Email Newsletters + Free Ride Friday

Email is still the most important marketing channel you have. But your emails won’t do much for your business if no one is reading them.  Part of getting those open, read, and click rates up is finding the right time for your message to hit the inbox — which isn’t as simple as you might […] The post MBA1482 The Best Time to Send Your Email Newsletters + Free Ride Friday appeared first on The $100 MBA.

Mar 13, 2020 • 0:12

MBA1481 How to Use Automated Webinars to Sell Your Online Course

MBA1481 How to Use Automated Webinars to Sell Your Online Course

Ready to extend your reach way beyond your daily working hours? If you have a course to sell, there’s a method that can save you a ton of time and energy, all while bringing in passive leads and sales. Automated webinars. Some people call them “evergreen” webinars. Whatever the name, they’re more than just videos. […] The post MBA1481 How to Use Automated Webinars to Sell Your Online Course appeared first on The $100 MBA.

Mar 12, 2020 • 0:11

MBA1480 Q&A Wednesday: How do I tell my lifetime members I need to charge them?

MBA1480 Q&A Wednesday: How do I tell my lifetime members I need to charge them?

Lifetime memberships can be tricky, especially as your business grows. When something changes, how can you honor your long-standing arrangements without losing money? How can you change the terms of your service without ticking off your earliest supporters? It’s Q&A Wednesday, and we’ve got a coach who’s ready to add significantly more value to their […] The post MBA1480 Q&A Wednesday: How do I tell my lifetime members I need to charge them? appeared first on The $100 MBA.

Mar 11, 2020 • 0:13

MBA1479 How to Just Get Started With Your Business Today

MBA1479 How to Just Get Started With Your Business Today

Almost everyone has a cool idea for a business. Almost no one will actually do it. Will you? Today, we’ve got your first step. Do this one thing now, and you’ll be closer to actually starting your business than most of the would-be entrepreneurs who never make it past a great idea. The best part? […] The post MBA1479 How to Just Get Started With Your Business Today appeared first on The $100 MBA.

Mar 10, 2020 • 0:13

MBA1478 Guest Teacher: Graham Brown – How To Influence, Engage, And Create Change Through Storytelling

MBA1478 Guest Teacher: Graham Brown – How To Influence, Engage, And Create Change Through Storytelling

The best product doesn’t win. The product with the best story wins. Narrative is how we learn. More importantly, it’s how we’re convinced. Stories take a lesson, person, or product past the gates of our conscious decision making and into the most impressionable parts of our minds. Ask any great teacher which lessons work best: […] The post MBA1478 Guest Teacher: Graham Brown – How To Influence, Engage, And Create Change Through Storytelling appeared first on The $100 MBA.

Mar 9, 2020 • 0:21

MBA1477 Outsourcing Your Most Time Consuming Tasks + Free Ride Friday

MBA1477 Outsourcing Your Most Time Consuming Tasks + Free Ride Friday

Forget the dollar, the euro, the pound. The most valuable currency on Earth is time. So let’s get you more of it. Odds are, you’re doing things you don’t have to. These tasks are thieves, robbing you of the  precious resource of time — a resource that can’t be replenished. Your time alive is a […] The post MBA1477 Outsourcing Your Most Time Consuming Tasks + Free Ride Friday appeared first on The $100 MBA.

Mar 6, 2020 • 0:17

MBA1476 How To Use Newsjacking to Promote Your Business

MBA1476 How To Use Newsjacking to Promote Your Business

Current events can produce more than anxiety. In fat, they might just be your secret marketing weapon. “Newsjacking” is a tried-and-true trick in which you tie your marketing to national and global events. Whatever the media’s fixated on, you can leverage it to promote your business– if you’re creative enough. And yes, it’s ok if […] The post MBA1476 How To Use Newsjacking to Promote Your Business appeared first on The $100 MBA.

Mar 5, 2020 • 0:13

MBA1475 Q&A Wednesday: How do I create an MVP for my physical product?

MBA1475 Q&A Wednesday: How do I create an MVP for my physical product?

Always, always test the MVP – no matter what you’re selling. If you don’t know, the MVP (Minimum Viable Product) is the first iteration of a product you can sell. It’s the barest-bones, cheapest-to-produce version of something you can still sell at a profit, to test the market potential of your idea in the real […] The post MBA1475 Q&A Wednesday: How do I create an MVP for my physical product? appeared first on The $100 MBA.

Mar 4, 2020 • 0:16

MBA1474 The Worst Time To Make Big Decisions

MBA1474 The Worst Time To Make Big Decisions

Sometimes, it’s not how you make decisions, but when. When you’re faced with a major choice, with significant stakes on the line, you have to make sure of one thing before you decide. You have to make sure that the context in which you make your decision isn’t putting the kind of pressure on you […] The post MBA1474 The Worst Time To Make Big Decisions appeared first on The $100 MBA.

Mar 3, 2020 • 0:16

MBA1473 Must Read: Who Moved My Cheese? by Dr. Spencer Johnson

MBA1473 Must Read: Who Moved My Cheese? by Dr. Spencer Johnson

Still thinking about starting a business? Stop. This week’s Must-Read book for entrepreneurs is a classic. It’s a short, simple analogy that our intrepid host Omar first got as a gift from an old boss. Who Moved My Cheese? is all about getting out of your head and into the game, whatever your ambitions. It’s […] The post MBA1473 Must Read: Who Moved My Cheese? by Dr. Spencer Johnson appeared first on The $100 MBA.

Mar 2, 2020 • 0:14

MBA1472 Are You Confusing Your Customers? + Free Ride Friday

MBA1472 Are You Confusing Your Customers? + Free Ride Friday

Marketing only has a few unbreakable rules. One of them is to never overwhelm the prospect with too much information. Confusion is kryptonite for sales. But it can be incredibly hard to know when you’re confusing your audience. That’s because it’s exceedingly difficult for someone on the inside of a business to understand the outsider’s […] The post MBA1472 Are You Confusing Your Customers? + Free Ride Friday appeared first on The $100 MBA.

Feb 28, 2020 • 0:17

MBA1471 Quality vs Deadlines: When to Choose What

MBA1471 Quality vs Deadlines: When to Choose What

What matters most: quality, or fulfillment? What disappoints customers more: failure to deliver on time, or substandard performance? Meeting deadlines and maxing out quality can be opposing goals. Today, we discuss how to balance them. We’ve had this experience in our business, when delivering on a promise meant sacrificing a modicum of…let’s say, idealism. Over […] The post MBA1471 Quality vs Deadlines: When to Choose What appeared first on The $100 MBA.

Feb 27, 2020 • 0:12

MBA1470 Q&A Wednesday: I never hit my goals. Am I setting them too high?

MBA1470 Q&A Wednesday: I never hit my goals. Am I setting them too high?

We all want to reach our goals. But where do we set them? How do we know which goals are realistic, and which are just setting us up for failure? It’s Q&A Wednesday, and we’ve got a listener who misses goal after goal. Is it because they’re too lofty? If so, how can we avoid […] The post MBA1470 Q&A Wednesday: I never hit my goals. Am I setting them too high? appeared first on The $100 MBA.

Feb 26, 2020 • 0:13

MBA1469 How Many Support Agents Do You Need?

MBA1469 How Many Support Agents Do You Need?

At our software company, we pride ourselves on customer support. We differentiate ourselves with it, and always have. It’s kind of our thing. So we weren’t surprised to field several questions about customer support when we attended a recent conference. What many people wanted to know was how many support personnel are really necessary. For […] The post MBA1469 How Many Support Agents Do You Need? appeared first on The $100 MBA.

Feb 25, 2020 • 0:17

MBA1468 Guest Teacher: Chris Meroff – How To Develop A Company Culture That Fulfills Every Employee

MBA1468 Guest Teacher: Chris Meroff – How To Develop A Company Culture That Fulfills Every Employee

Company culture isn’t something we always think about. And when we do, it’s often…after-thinking. But it matters. If you don’t intentionally build a culture, that lack of intention becomes your culture. And in a culture like that, there’s no way to get real and lasting buy-in from team members. It’s always about more than just […] The post MBA1468 Guest Teacher: Chris Meroff – How To Develop A Company Culture That Fulfills Every Employee appeared first on The $100 MBA.

Feb 24, 2020 • 0:22

MBA1467 My 3 Biggest Takeaways from Funnel Hacking Live + Free Ride Friday

MBA1467 My 3 Biggest Takeaways from Funnel Hacking Live + Free Ride Friday

If you haven’t heard of ClickFunnels, you will.  The company’s massive conference, Funnel Hacking Live, is like Coachella for marketing nerds. The energy is huge, the excitement is palpable, and the attendees are…devout, to say the least. But is there any substance behind the hype?  We saddled up and headed to Nashville to find out. […] The post MBA1467 My 3 Biggest Takeaways from Funnel Hacking Live + Free Ride Friday appeared first on The $100 MBA.

Feb 21, 2020 • 0:19

MBA1466 Simplify Your Marketing Efforts

MBA1466 Simplify Your Marketing Efforts

Keep. It. Simple. The problem entrepreneurs often have with marketing is totally overcomplicating it. Too many channels, too much content, and no idea what’s working and what’s not. It’s time to stop being a jack of all things, and become a master of one…at a time, anyway. But how can you know what to focus […] The post MBA1466 Simplify Your Marketing Efforts appeared first on The $100 MBA.

Feb 20, 2020 • 0:15

MBA1465 Q&A Wednesday: How often should I raise my rates?

MBA1465 Q&A Wednesday: How often should I raise my rates?

Did you forget to raise your rates again? You’re not the only one. It’s Q&A Wednesday, and we’ve got a business coach who hasn’t raised prices in years. Whether you’re a coach, a freelancer, or selling a product, keeping prices flat for that long is slow suicide!  Unless you run a dollar store, of course. […] The post MBA1465 Q&A Wednesday: How often should I raise my rates? appeared first on The $100 MBA.

Feb 19, 2020 • 0:13

MBA1464 Are You Willing to Redo It All?

MBA1464 Are You Willing to Redo It All?

Get back in the saddle — even if you never fell out. Sometimes, we put our whole selves into building a business or product, only to watch it bomb. That’s normal. In fact, that’s good. Failure isn’t just a rite of passage in entrepreneurship. It’s a required lesson, and a necessary stepping stone to success. […] The post MBA1464 Are You Willing to Redo It All? appeared first on The $100 MBA.

Feb 18, 2020 • 0:14

MBA1463 Must Read: The Five Minute Journal by Alex Iconn

MBA1463 Must Read: The Five Minute Journal by Alex Iconn

This week, you’re writing the Must-Read book. We couldn’t resist. After using The Five Minute Journal by Alex Iconn for a while, we just had to recommend it — even if it’s not a “book” per se. It’s an app, or a hardcover analog journal if you prefer, that helps you get focused, grow, and […] The post MBA1463 Must Read: The Five Minute Journal by Alex Iconn appeared first on The $100 MBA.

Feb 17, 2020 • 0:14

MBA1462 3 Key Ingredients to a Successful Facebook Group + Free Ride Friday

MBA1462 3 Key Ingredients to a Successful Facebook Group + Free Ride Friday

Facebook groups can go really well, or really badly. They can increase engagement and loyalty, or they can embarrass you. They can drive growth, or they can hurt your reputation in the space. Let’s make sure your next Facebook group moves your business forward, not back. One of the best ways to build a brand […] The post MBA1462 3 Key Ingredients to a Successful Facebook Group + Free Ride Friday appeared first on The $100 MBA.

Feb 14, 2020 • 0:14

MBA1461 The Only 3 Ways You Can Differentiate and Compete

MBA1461 The Only 3 Ways You Can Differentiate and Compete

That’s right: we said “only.” In our considerable experience, we’ve only found 3 ways to make our business stand out. In fact, we’ve only seen other businesses stand out in one of these 3 ways. Whatever you sell, you have to differentiate in order to compete.  In fact, “differ” and “compete” may as well be […] The post MBA1461 The Only 3 Ways You Can Differentiate and Compete appeared first on The $100 MBA.

Feb 13, 2020 • 0:14

MBA1460 Q&A Wednesday: Will I put off customers if I share my political and religious views?

MBA1460 Q&A Wednesday: Will I put off customers if I share my political and religious views?

We live in a golden age of political bipartisanship, religious tolerance, and cooperation among people of diverse viewpoints. Just kidding, we live in a never-ending mosh pit of political and social rock-hurling. So what does that mean for your business? It’s Q&A Wednesday, and we’re helping one Mommy Blogger decide whether to share her convictions, […] The post MBA1460 Q&A Wednesday: Will I put off customers if I share my political and religious views? appeared first on The $100

Feb 12, 2020 • 0:13

MBA1459 How Amazon Can Help You Create Your Next Product

MBA1459 How Amazon Can Help You Create Your Next Product

There’s a ridiculously valuable, totally free resource you’re not using. It has all the information you need to target an audience, build them the perfect product, and stand out in your space. That’s right, Amazon (you read the title, didn’t you?). The “everything store” isn’t just a behemoth of online retail. It’s a treasure trove […] The post MBA1459 How Amazon Can Help You Create Your Next Product appeared first on The $100 MBA.

Feb 11, 2020 • 0:11

MBA1458 Guest Teacher: Grant Baldwin – How To Find & Book Speaking Gigs

MBA1458 Guest Teacher: Grant Baldwin – How To Find & Book Speaking Gigs

Have you started speaking yet? You don’t have to be Tony Robbins to use the power of public speaking to grow your business.  Even if you don’t plan to make a living off your speeches, you can build incredible authority and elevate your brand by delivering just a few talks per year. And if that […] The post MBA1458 Guest Teacher: Grant Baldwin – How To Find & Book Speaking Gigs appeared first on The $100 MBA.

Feb 10, 2020 • 0:18

MBA1457 How to Meet Industry Leaders with Dinners + Free Ride Friday

MBA1457 How to Meet Industry Leaders with Dinners + Free Ride Friday

Who do you wish you could get to know? They say the fastest way to an entrepreneur’s heart… Ok, no one says that. But one meal can have a massive impact on your future, if you plan it right. Hosting a dinner is the ultimate networking power move, one that’s worked for us and others […] The post MBA1457 How to Meet Industry Leaders with Dinners + Free Ride Friday appeared first on The $100 MBA.

Feb 7, 2020 • 0:16

MBA1456 Should You Sell a White Labeled Product?

MBA1456 Should You Sell a White Labeled Product?

Who says you have to build a product to build a business? “White Label” products let you market and sell someone else’s creation, under your own brand. It’s a tempting alternative for entrepreneurs whose strengths lie more in marketing and sales than in product development. And it’s a more popular option than ever before. But […] The post MBA1456 Should You Sell a White Labeled Product? appeared first on The $100 MBA.

Feb 6, 2020 • 0:14

MBA1455 Q&A Wednesday: How do I deal with a customer that threatens me?

MBA1455 Q&A Wednesday: How do I deal with a customer that threatens me?

Online bullying: it isn’t just for middle schoolers. Every business will eventually have a customer who turns rabid, threatening to blast your company all over the Internet if you don’t cave to their (often unreasonable) demands.  Here’s what to do next. It’s Q&A Wednesday, and one of our listeners has a disgruntled customer who wants […] The post MBA1455 Q&A Wednesday: How do I deal with a customer that threatens me? appeared first on The $100 MBA.

Feb 5, 2020 • 0:13

MBA1454 Does Sponsoring a An Online Summit Work?

MBA1454 Does Sponsoring a An Online Summit Work?

Conferences were always going to go digital.  Enter the online summit, a virtual gathering of industry pros that might offer the same (or similar) benefits to the analog version. These summits are more popular each year, with entire businesses built around hosting and promoting them.  What does that mean for you? We’ve sponsored online summits, […] The post MBA1454 Does Sponsoring a An Online Summit Work? appeared first on The $100 MBA.

Feb 4, 2020 • 0:14

MBA1453 Must Read: Barking Up The Wrong Tree by Eric Barker

MBA1453 Must Read: Barking Up The Wrong Tree by Eric Barker

Conventional wisdom: how wise is it? That’s the question Eric Barker asks in Barking Up The Wrong Tree, a super-entertaining challenge to everything you thought you knew about business.  In this highly original, inventive look at the usual advice about success, Barker takes aim at the most well-established assumptions. Commonly held beliefs about everything from […] The post MBA1453 Must Read: Barking Up The Wrong Tree by Eric Barker appeared first on The $100 MBA.

Feb 3, 2020 • 0:16

MBA1452 Should You Hire Friends and Family of Team Members? + Free Ride Friday

MBA1452 Should You Hire Friends and Family of Team Members? + Free Ride Friday

Hiring the best employees is no easy task. That task is further complicated when the perfect fit happens to be the relative, friend, or significant other of someone on your team. Trust me, we’ve been there. When you get a referral from a trusted employee, is that a good thing? Today, we’ll discuss the advantages […] The post MBA1452 Should You Hire Friends and Family of Team Members? + Free Ride Friday appeared first on The $100 MBA.

Jan 31, 2020 • 0:14

MBA1451 4 Low Cost Ways to Gather Customer Feedback

MBA1451 4 Low Cost Ways to Gather Customer Feedback

Customer feedback is like fertilizer for your business growth.  Way too many entrepreneurs try to “figure out” what would appeal to customers, when a smarter solution is there all along: just ask some. Today, we’ll discuss the incredible, underappreciated value of customer feedback, and how to mine your customers for this valuable resource.  With it, […] The post MBA1451 4 Low Cost Ways to Gather Customer Feedback appeared first on The $100 MBA.

Jan 30, 2020 • 0:15

MBA1450 Q&A Wednesday: Should I refund customers past the refund deadline?

MBA1450 Q&A Wednesday: Should I refund customers past the refund deadline?

Almost every business goes through this: you set a refund policy, and a customer violates it — but they still want their money back. The terms were clear, but the customer isn’t. Or they are, but they want an exception. This is especially common when your refund policy stops after a certain amount of time. […] The post MBA1450 Q&A Wednesday: Should I refund customers past the refund deadline? appeared first on The $100 MBA.

Jan 29, 2020 • 0:14

MBA1449 What Exactly Is a Funnel? (and How to Build One)

MBA1449 What Exactly Is a Funnel? (and How to Build One)

It’s something every marketer studies endlessly. If you’re in business, you’ve heard of it by now: the “funnel.” There’s a good reason this concept is so common. Understanding the funnel and applying it to your business is crucial to your company’s growth. You could even argue that without studying the art of the funnel, your […] The post MBA1449 What Exactly Is a Funnel? (and How to Build One) appeared first on The $100 MBA.

Jan 28, 2020 • 0:14

MBA1448 Guest Teacher: Kim Speed – How to turn your clients into your greatest sales team

MBA1448 Guest Teacher: Kim Speed – How to turn your clients into your greatest sales team

There is no better salesperson than someone who doesn’t work for you. Think about how you decide to purchase something. While marketers, advertisers, and actual sales people have a goal in mind, other consumers have nothing to gain by encouraging you to buy a given product. It’s that simple. A happy customer is worth a […] The post MBA1448 Guest Teacher: Kim Speed – How to turn your clients into your greatest sales team appeared first on The $100 MBA.

Jan 27, 2020 • 0:16

MBA1447 How Much Money Do You Need To Start a Podcast? + Free Ride Friday

MBA1447 How Much Money Do You Need To Start a Podcast? + Free Ride Friday

What does a podcast cost? It’s a good question, and one you should definitely ask before you get on the mic. The good news is that it’s more affordable than ever to produce a decent quality, competitive podcast in your space. But a good entrepreneur always crunches the numbers. We’ve gotten a ton of exposure […] The post MBA1447 How Much Money Do You Need To Start a Podcast? + Free Ride Friday appeared first on The $100 MBA.

Jan 24, 2020 • 0:18

MBA1446 The Best Time To Start A Business

MBA1446 The Best Time To Start A Business

What are you waiting for?  No, seriously. What should you wait for before starting a business? One of the first, biggest hurdles new entrepreneurs face is taking the first step into the game. You’ve researched, you’ve planned, you’ve studied. But when is the right time to actually move? When does the light turn green, and […] The post MBA1446 The Best Time To Start A Business appeared first on The $100 MBA.

Jan 23, 2020 • 0:13

MBA1445 Q&A Wednesday: Do I need to also buy the .net and .co for my domain?

MBA1445 Q&A Wednesday: Do I need to also buy the .net and .co for my domain?

Every business needs a website, and therefore a good domain name. But do you need all the domains with that name? Good question. It’s Q&A Wednesday, and one listener wants to know if you should buy up the .com alternatives: the .co, the .net, even the international domains like .uk and .au. How many domains […] The post MBA1445 Q&A Wednesday: Do I need to also buy the .net and .co for my domain? appeared first on The $100 MBA.

Jan 22, 2020 • 0:10

MBA1444 How To Minimize Stress When Traveling For Business

MBA1444 How To Minimize Stress When Traveling For Business

Business travel got you stressed out, tired, and feeling low? It’s not just you. Traveling for work can absolutely suck. The airports, the baggage, the time zones, the bad food, and a million other inconveniences can turn any trip into a draining experience. As entrepreneurs, business travel is supposed to be part of the fun. […] The post MBA1444 How To Minimize Stress When Traveling For Business appeared first on The $100 MBA.

Jan 21, 2020 • 0:16

MBA1443 Must Read: Talking to Strangers by Malcolm Gladwell

MBA1443 Must Read: Talking to Strangers by Malcolm Gladwell

We’re not good at understanding each other. And that’s bad for business. Malcolm Gladwell has made a massive career out of noticing — patterns, syndromes, common social threads. He’s sold millions of copies of books like The Tipping Point and Outliers. His latest, Talking to Strangers, tackles another big, broad topic: human interaction. How we […] The post MBA1443 Must Read: Talking to Strangers by Malcolm Gladwell appeared first on The $100 MBA.

Jan 20, 2020 • 0:13

MBA1442 3 Simple Ideas To Improve Your Customer Service + Free Ride Friday

MBA1442 3 Simple Ideas To Improve Your Customer Service + Free Ride Friday

Customer service: the forgotten weapon. The power move. The brand-defining differentiator that sets you apart from the competition. The secret to long-term customer retention and increased CLTV (Customer Lifetime Value).  It’s kind of a big deal, so you have to get it right. Great customer service doesn’t just solve customer’s problems. It creates loyalty and […] The post MBA1442 3 Simple Ideas To Improve Your Customer Service + Free Ride Friday appeared first on The $100 MBA.

Jan 17, 2020 • 0:12

MBA1441 How To Feel Good About Your Decisions

MBA1441 How To Feel Good About Your Decisions

Second-guessing: some would say it’s a sign of healthy skepticism. But if it becomes a habit, it’s fatal to entrepreneurs. When you run your own business, you are constantly faced with high-pressure decisions — way more often than people with conventional jobs. With every call you make, that little voice can be heard talking: was […] The post MBA1441 How To Feel Good About Your Decisions appeared first on The $100 MBA.

Jan 16, 2020 • 0:10

MBA1440 Q&A Wednesday: What’s the biggest difference between a content business and a software business?

MBA1440 Q&A Wednesday: What’s the biggest difference between a content business and a software business?

Content business vs. software business: which is right for you? Today’s episode is a good place to start answering that question. It’s Q&A Wednesday, and we’re helping one listener understand the biggest, most fundamental difference between the two business models. That difference is critical. Content businesses (like The $100 MBA) require different skill sets, resources, […] The post MBA1440 Q&A Wednesday: What’s the biggest difference between a content business and a softw

Jan 15, 2020 • 0:12

MBA1439 How Do Your Customers Decide to Buy?

MBA1439 How Do Your Customers Decide to Buy?

To get more wins, study the ones you have. The “buyer’s journey” is a much-studied topic that CRM (Customer Relationship Management) experts have spilled thousands of gallons of digital ink on. What is the process by which people go from awareness of your brand to a final purchase? What gets them to that final decision? […] The post MBA1439 How Do Your Customers Decide to Buy? appeared first on The $100 MBA.

Jan 14, 2020 • 0:14

MBA1438 Guest Teacher: Dr. Cindy McGovern – How a Simple “THANK YOU” Can Make You a Better Leader

MBA1438 Guest Teacher: Dr. Cindy McGovern – How a Simple “THANK YOU” Can Make You a Better Leader

Thank you. Was that so hard? Actually, effective gratitude is more than just stringing two words together. It’s something today’s special guest teacher, Dr. Cindy McGovern calls a “lost art” — the ability to thank employees in a way that values, motivates, and inspires them.  Thanking isn’t just a social reflex. For real leaders, it’s […] The post MBA1438 Guest Teacher: Dr. Cindy McGovern – How a Simple “THANK YOU” Can Make You a Better Leader appeared first on The $

Jan 13, 2020 • 0:17

MBA1437 Lessons Learned From a 1:1 with Every Team Member  + Free Ride Friday

MBA1437 Lessons Learned From a 1:1 with Every Team Member + Free Ride Friday

What do your employees really think? It can be hard to find out. People are naturally more reserved in meetings, and can feel “evaluated” or cornered if asked too much in front of others. That’s why we decided to do individual, one-on-one sit-downs with each of our employees to get their feedback. In other words, […] The post MBA1437 Lessons Learned From a 1:1 with Every Team Member + Free Ride Friday appeared first on The $100 MBA.

Jan 10, 2020 • 0:15

MBA1436 Sharing Your Long Term Strategic Plan With Your Team

MBA1436 Sharing Your Long Term Strategic Plan With Your Team

You and your team: are you in it together? Recently, we made a significant decision. We decided to share our biggest, longest-term, most ambitious goals with our entire team — every single employee. While we used to reserve our Grand Plans for ourselves and a few managers, we decided it was time to put our […] The post MBA1436 Sharing Your Long Term Strategic Plan With Your Team appeared first on The $100 MBA.

Jan 9, 2020 • 0:14

MBA1435 Q&A Wednesday: How can I successfully pre-launch an online business?

MBA1435 Q&A Wednesday: How can I successfully pre-launch an online business?

Prepare for launch! Actually, scratch that. We need to start even further ahead, with a pre-launch strategy. It’s Q&A Wednesday, and one listener is wondering how to maximize their launch by marketing well in advance. This doesn’t just apply to the debut of your whole business; product launches, updates, and other milestones all require the […] The post MBA1435 Q&A Wednesday: How can I successfully pre-launch an online business? appeared first on The $100 MBA.

Jan 8, 2020 • 0:13

MBA1434 Do You Need to Work More Than 40 Hours a Week to Be Successful?

MBA1434 Do You Need to Work More Than 40 Hours a Week to Be Successful?

Is hustling effective? Does more work mean more results? Maybe not. Today, we’re discussing the math on work hours. While it might seem logical to assume that more work = more success, that approach forgets a key principle of productivity: working smart, not just hard. Which brings us to the “standard” work week of 40 […] The post MBA1434 Do You Need to Work More Than 40 Hours a Week to Be Successful? appeared first on The $100 MBA.

Jan 7, 2020 • 0:16

MBA1433 Must Read: Never Split the Difference by Chris Voss

MBA1433 Must Read: Never Split the Difference by Chris Voss

Sometimes, abandoning logic is the most logical decision. That’s the (somewhat controversial) premise of this week’s Must-Read book, Never Split the Difference by Chris Voss. While it’s tempting to think that fact-based, rational reasons are the most persuasive, the reality of business says otherwise.  In other words, appeals to emotion are more effective than appeals […] The post MBA1433 Must Read: Never Split the Difference by Chris Voss appeared first on The $100 MBA.

Jan 6, 2020 • 0:16

MBA1432 Paid Marketing Ideas for Under $300 + Free Ride Friday

MBA1432 Paid Marketing Ideas for Under $300 + Free Ride Friday

What kind of growth can you get for $300? The answer might surprise you, but only if you’re willing to experiment.  If your marketing budget isn’t exactly…flush, but you need a nice boost, it’s time to think outside that proverbial box. This is the beauty of entrepreneurship: how a little creativity can give you exactly […] The post MBA1432 Paid Marketing Ideas for Under $300 + Free Ride Friday appeared first on The $100 MBA.

Jan 3, 2020 • 0:17

MBA1431 What Will Stop You From Making 2020 a Success

MBA1431 What Will Stop You From Making 2020 a Success

This is your year…unless it isn’t. We all hit January wide-eyed and full of big plans. But why do some entrepreneurs hit the goals they set, while others don’t? Why do some businesses actually make the progress their founders envision, while the rest of us keep dreaming?  What’s stopping us? Today, we’re discussing a few […] The post MBA1431 What Will Stop You From Making 2020 a Success appeared first on The $100 MBA.

Jan 2, 2020 • 0:16

MBA1430 Q&A Wednesday: Not enough cashflow to pay my cofounder a salary. Should I buy him out?

MBA1430 Q&A Wednesday: Not enough cashflow to pay my cofounder a salary. Should I buy him out?

Your co-founder wants in. You need them out. This is awkward. It’s Q&A Wednesday, and we’ve got a doozy. One listener co-founded a business a while back, but the co-founder in question took a back seat — only just maintaining their involvement while they pursued other things. Now, said co-founder wants to commit full-time to […] The post MBA1430 Q&A Wednesday: Not enough cashflow to pay my cofounder a salary. Should I buy him out? appeared first on The $100 MBA.

Jan 1, 2020 • 0:12

MBA1429 Why You Should or Shouldn’t Change Your Brand Name

MBA1429 Why You Should or Shouldn’t Change Your Brand Name

To rebrand or not to rebrand? That is the question. Today, anyway. If you feel like you chose the wrong name for your business, or something about your business name is holding you back, it might be time to rechristen. But you can’t do so without considering the costs — and not just in terms […] The post MBA1429 Why You Should or Shouldn’t Change Your Brand Name appeared first on The $100 MBA.

Dec 31, 2019 • 0:12

MBA1428 Guest Teacher: Kenneth Aldrich – How to Create an Entrepreneurial Mindset

MBA1428 Guest Teacher: Kenneth Aldrich – How to Create an Entrepreneurial Mindset

Skills don’t matter, without the right mindset. There’s a ton of advice out there about what to do if you want to start and run a business. But there’s not enough about how to be, mentally and emotionally. If your frame of mind isn’t optimized, it doesn’t matter how great your product idea, marketing strategy, […] The post MBA1428 Guest Teacher: Kenneth Aldrich – How to Create an Entrepreneurial Mindset appeared first on The $100 MBA.

Dec 30, 2019 • 0:19

MBA1427 5 Takeaways From SaaStock Aus 2019 + Free Ride Friday

MBA1427 5 Takeaways From SaaStock Aus 2019 + Free Ride Friday

SaaStock rocked — and we brought back some lessons for you. This annual convention for SaaS (Software as a Service) businesses is a magnet for startups, freelancers, thought leaders, and entrepreneurs from around the globe. This year, our intrepid host Omar was invited to speak at the Sydney version of this multi-city international get-together.  The […] The post MBA1427 5 Takeaways From SaaStock Aus 2019 + Free Ride Friday appeared first on The $100 MBA.

Dec 27, 2019 • 0:14

MBA1426 How To Perform a SWOT Analysis & Stay Ahead of Challenges

MBA1426 How To Perform a SWOT Analysis & Stay Ahead of Challenges

SWOTing: it’s not something you do to flies. It’s a simple but powerful exercise anyone can use to refocus their business and plan for whatever comes next. A SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis lets you look around the bend to the future of your business. It’s an easy way to assess exactly what your […] The post MBA1426 How To Perform a SWOT Analysis & Stay Ahead of Challenges appeared first on The $100 MBA.

Dec 26, 2019 • 0:13

MBA1425 Q&A Wednesday: I’m exhausted all the time. What do I do?

MBA1425 Q&A Wednesday: I’m exhausted all the time. What do I do?

Business draining you? Feeling exhausted? You’re not alone. But you have to fix it. It’s Q&A Wednesday, and one listener is simply out of gas. The freedom of entrepreneurship has a cost, and that cost is a workload and mental burden that few of the conventionally employed ever experience. How can we cope? How can […] The post MBA1425 Q&A Wednesday: I’m exhausted all the time. What do I do? appeared first on The $100 MBA.

Dec 25, 2019 • 0:17

MBA1424 Improving Your About Page

MBA1424 Improving Your About Page

You’re missing a huge marketing opportunity. That’s the case for most entrepreneurs with a business website, at least. Statistically, the “About” page is one of the most visited pages on a given website — second or third behind the home page, usually. And yet…so few people take advantage of this. “About” pages are almost never […] The post MBA1424 Improving Your About Page appeared first on The $100 MBA.

Dec 24, 2019 • 0:10

MBA1423 Must Read: What You Do Is Who You Are by Ben Horowitz

MBA1423 Must Read: What You Do Is Who You Are by Ben Horowitz

What is company culture, why does it matter, and how can you build it? The answers to that and more come from one of Omar’s favorite business books ever: What You Do Is Who You Are by Ben Horowitz. Horowitz is a venture capital legend whose wisdom and experience is grounded in a street-level, practical […] The post MBA1423 Must Read: What You Do Is Who You Are by Ben Horowitz appeared first on The $100 MBA.

Dec 23, 2019 • 0:15

MBA1422 Why Online Courses Fail + Free Ride Friday

MBA1422 Why Online Courses Fail + Free Ride Friday

Online courses: more popular than ever. A great source of revenue. A perfect way to monetize your expertise or passion. And yet… So many courses bomb. For every course that thrills its students and grows the business, there’s a ton that go nowhere. Our intrepid host Omar has created many, many courses over the years, […] The post MBA1422 Why Online Courses Fail + Free Ride Friday appeared first on The $100 MBA.

Dec 20, 2019 • 0:15

MBA1421 Why and How to Plan All of 2020 Today

MBA1421 Why and How to Plan All of 2020 Today

2020 starts now. I know the ball hasn’t dropped yet, but if you want certain things to happen next year, it’s already time to take the first step. It’s time to plan out your entire year, right now, today. All of it. The best part? It won’t even take that long. For an hour or […] The post MBA1421 Why and How to Plan All of 2020 Today appeared first on The $100 MBA.

Dec 19, 2019 • 0:11

MBA1420 Q&A Wednesday: Do I close for the holidays and give my team time off?

MBA1420 Q&A Wednesday: Do I close for the holidays and give my team time off?

It’s that time of year. We don’t all celebrate the same way — or at all — but “the holidays” are a reality of business. Crucially, the holidays mean that your team will have personal and family obligations. Part of your job as a leader is to balance the needs of your business with the […] The post MBA1420 Q&A Wednesday: Do I close for the holidays and give my team time off? appeared first on The $100 MBA.

Dec 18, 2019 • 0:12

MBA1419 Ideas You Can Steal From Elon and The Tesla Cybertruck

MBA1419 Ideas You Can Steal From Elon and The Tesla Cybertruck

Ever seen a win that — at first — looks like a fail? Elon Musk is the king of confounding expectations. When he unveiled Tesla’s take on the good ol’ ‘Merican truck, he did what he does best: surprised everyone, for better or worse. Even a demonstration of the Cybertuck’s, em… impact-resistant windows famously didn’t […] The post MBA1419 Ideas You Can Steal From Elon and The Tesla Cybertruck appeared first on The $100 MBA.

Dec 17, 2019 • 0:14

MBA1418 Guest Teacher: Ashley Micciche – How To Value Your Business in 30 Minutes For Free

MBA1418 Guest Teacher: Ashley Micciche – How To Value Your Business in 30 Minutes For Free

What’s your business worth? Even if you’re nowhere near selling your business, it’s important to know. And thanks to today’s special guest teacher, it doesn’t take long to find out. Ashley Micciche is the CEO of True North, a retirement advising firm. This means she takes the long view — helping business owners keep their […] The post MBA1418 Guest Teacher: Ashley Micciche – How To Value Your Business in 30 Minutes For Free appeared first on The $100 MBA.

Dec 16, 2019 • 0:20

MBA1417 Low Cost Team Retreat Options + Free Ride Friday

MBA1417 Low Cost Team Retreat Options + Free Ride Friday

Let’s start here: a retreat is not a frivolous expense. For teams of all sizes, a retreat can have an incredible, valuable effect on motivation, cohesion, and productivity. It’s the definition of the term “investment:” something you spend money on because it will be worth it in the long run.  But you don’t have to […] The post MBA1417 Low Cost Team Retreat Options + Free Ride Friday appeared first on The $100 MBA.

Dec 13, 2019 • 0:14

MBA1416 Building a Chrome Extension Business

MBA1416 Building a Chrome Extension Business

There’s apps — and then there’s Chrome extensions. It’s a fantastic, emerging niche-among-niches. As Chrome becomes an ever more popular browser, the need for the Chromified version of this or that software become ever more important. Halfway between a cloud-based solution and a full-on app, Chrome extensions meet a need that’s more needed every day.  […] The post MBA1416 Building a Chrome Extension Business appeared first on The $100 MBA.

Dec 12, 2019 • 0:13

MBA1415 Q&A Wednesday: How do I find a great business coach?

MBA1415 Q&A Wednesday: How do I find a great business coach?

The first sign that you’re really serious about moving your business forward? You’re ready to hire a coach. A successful entrepreneur is two things: brave enough to try on their own, and smart enough to know their limits. The ones who make it know when to get help, when to invest in the experience and […] The post MBA1415 Q&A Wednesday: How do I find a great business coach? appeared first on The $100 MBA.

Dec 11, 2019 • 0:13

MBA1414 4 Business Expenses You Should Never Go Cheap On

MBA1414 4 Business Expenses You Should Never Go Cheap On

Yes, we all want our startups to be lean. Profit first, we always say. But like any fundamental truth, there’s an equal and opposite consideration you should never forget: You get what you pay for. Today, we’re discussing a few things you should never seek the lowest price on. Like a great pair of boots […] The post MBA1414 4 Business Expenses You Should Never Go Cheap On appeared first on The $100 MBA.

Dec 10, 2019 • 0:14

MBA1413 Must Read: Built To Last by Jim Collins

MBA1413 Must Read: Built To Last by Jim Collins

The 90’s gave us a few classics: Nevermind, Clueless, flannel in general. But for entrepreneurs, one classic work defined a new approach to business and echoed into the next century — even as the Internet changed everything. That classic was Jim Collins’ Built to Last. This genre-defining tome was a deep, extended study of 18 […] The post MBA1413 Must Read: Built To Last by Jim Collins appeared first on The $100 MBA.

Dec 9, 2019 • 0:15

MBA1412 Have a Team But Still Overwhelmed? How To Assign Ownership + Free Ride Friday

MBA1412 Have a Team But Still Overwhelmed? How To Assign Ownership + Free Ride Friday

You’ve made the hires. You’ve got a great team ready to rock. So why are you still overworked? One of the trickier aspects of leading a growing business is handing off responsibility to new team members. For some of us, it’s hard because we don’t want to surrender control. But sometimes, we’re so eager to […] The post MBA1412 Have a Team But Still Overwhelmed? How To Assign Ownership + Free Ride Friday appeared first on The $100 MBA.

Dec 6, 2019 • 0:19

MBA1411 My Top 3 Vacations for Entrepreneurs

MBA1411 My Top 3 Vacations for Entrepreneurs

Everyone needs a break: especially entrepreneurs. This isn’t an episode that tells you where to go. This all about the types of vacations that are most restful, useful, and valuable for independent business people. These entrepreneur-friendly trip types will recharge your batteries, and accomplish the one goal of a true, proper vacation: sending you back […] The post MBA1411 My Top 3 Vacations for Entrepreneurs appeared first on The $100 MBA.

Dec 5, 2019 • 0:13

MBA1410 Q&A Wednesday: How do I stay on top of my email with everything else I need to do?

MBA1410 Q&A Wednesday: How do I stay on top of my email with everything else I need to do?

We’ve all had the sensation: Inbox Dread. The knowledge that you’re so behind on emails, the list of black, bolded “unreads” will just be too much to bear.  How can you dig out of email overwhelm, and still get things done? It’s Q&A Wednesday, and we’re helping a listener who’s got 10 pounds of To-Dos […] The post MBA1410 Q&A Wednesday: How do I stay on top of my email with everything else I need to do? appeared first on The $100 MBA.

Dec 4, 2019 • 0:13

MBA1409 My Top 5 Books for 2019

MBA1409 My Top 5 Books for 2019

If you know our intrepid host Omar, you know he’s a reader. Omar plows through over 50 books each year, searching for those golden lessons that resonate and have a real impact. That’s because he believes a book has the greatest ROI in terms of professional development. For usually less than $20, you can learn […] The post MBA1409 My Top 5 Books for 2019 appeared first on The $100 MBA.

Dec 3, 2019 • 0:15

MBA1408 Guest Teacher: Suzanne Chadwick – How To Create a Stand-Out Brand Experience

MBA1408 Guest Teacher: Suzanne Chadwick – How To Create a Stand-Out Brand Experience

The market is a crowded place. One of the first hurdles new entrepreneurs struggle with is the old classic: how the heck do you stand out? Fortunately, we’ve got an expert in just that. Suzanne Chadwick has turned standing out into a full-time occupation. She’s mastered the art of being memorable for the purpose of […] The post MBA1408 Guest Teacher: Suzanne Chadwick – How To Create a Stand-Out Brand Experience appeared first on The $100 MBA.

Dec 2, 2019 • 0:15

MBA1407 Where to Start When You Have No Ideas + Free Ride Friday

MBA1407 Where to Start When You Have No Ideas + Free Ride Friday

You know you want to start a business. But that’s about all you know. You’re not alone! So many people think that entrepreneurs start by having some grand product idea, but that’s rarely the case. More often, entrepreneurship starts with nothing more than the desire to be independent, and the chutzpah to go for it. […] The post MBA1407 Where to Start When You Have No Ideas + Free Ride Friday appeared first on The $100 MBA.

Nov 29, 2019 • 0:15

MBA1406 3 Golden Rules When Starting a Software Company

MBA1406 3 Golden Rules When Starting a Software Company

Ready to start a software company? These are the most important things we learned from building ours! It took time to learn them. It took a lot of trial, and no small amount of error. Software as a product type has exploded, especially the SaaS (Software as a Service) model. For anyone looking to start […] The post MBA1406 3 Golden Rules When Starting a Software Company appeared first on The $100 MBA.

Nov 28, 2019 • 0:16

MBA1405 Q&A Wednesday: How do I get a better work/life balance?

MBA1405 Q&A Wednesday: How do I get a better work/life balance?

Entrepreneurs are in a tough spot.  We take on tremendous responsibility to improve our lives, but sometimes it comes at the expense of our lives. We know that a happy, healthy entrepreneur is more successful than an overworked one, but business doesn’t care when you need a break. We want freedom, but we chain ourselves […] The post MBA1405 Q&A Wednesday: How do I get a better work/life balance? appeared first on The $100 MBA.

Nov 27, 2019 • 0:15

MBA1404 How To Manage a Bad Day

MBA1404 How To Manage a Bad Day

Bad days will happen. What matters is how you respond. Our intrepid host, Omar, is no stranger to rough days at work. He’s learned how to feel it coming; the insurmountable To-Do list, the shift in mood, the feeling that nothing can go right while this particular sun is up. We’ve all been there. And […] The post MBA1404 How To Manage a Bad Day appeared first on The $100 MBA.

Nov 26, 2019 • 0:14

MBA1403 Must Read: 12 Rules for Life by Jordan Peterson

MBA1403 Must Read: 12 Rules for Life by Jordan Peterson

It starts with posture.  Jordan Peterson is a controversial figure, ever since he left academia and touched many a nerve with his hugely successful self-help career. His landmark book, 12 Rules for Life, lays out a philosophy guided by deceptively simple advice — like standing up straight — rooted deeply in his interpretation of history, […] The post MBA1403 Must Read: 12 Rules for Life by Jordan Peterson appeared first on The $100 MBA.

Nov 25, 2019 • 0:19

MBA1402 Is Growing Your Business Pages on Social Media Still Important? + Free Ride Friday

MBA1402 Is Growing Your Business Pages on Social Media Still Important? + Free Ride Friday

Social media is a fickle thing. One year it’s the key to your business, the next year all your “likes” don’t translate to a dime in sales. The social media Powers That Be (that’s Facebook, Insta, and the like) are constantly updating their algorithms and tweaking the way they determine how much of your content […] The post MBA1402 Is Growing Your Business Pages on Social Media Still Important? + Free Ride Friday appeared first on The $100 MBA.

Nov 22, 2019 • 0:14

MBA1401 How to Start Getting on Stages

MBA1401 How to Start Getting on Stages

So you’re ready to speak in public. Kudos. Public speaking — especially at industry conferences — can be a massive brand-builder. It can turbo-charge your networking. It’s not for everyone, but the effects on a small business are undeniable. Somewhat surprisingly, it can also be the perfect way for introverted entrepreneurs to connect with people. […] The post MBA1401 How to Start Getting on Stages appeared first on The $100 MBA.

Nov 21, 2019 • 0:14

MBA1400 Q&A Wednesday: Why is my website not getting any traffic?

MBA1400 Q&A Wednesday: Why is my website not getting any traffic?

It’s an SEO emergency! It’s the first big, scary challenge that many entrepreneurs face: how the heck to get people to your website. There are literally hundreds of millions of websites out there, many of which are filled with advice on how to get traffic.  But what can you do, right now, today, that’ll give […] The post MBA1400 Q&A Wednesday: Why is my website not getting any traffic? appeared first on The $100 MBA.

Nov 20, 2019 • 0:13

MBA1399 Should You Write a Book in 2020?

MBA1399 Should You Write a Book in 2020?

“You should write a book.” “I could write a book.” “One day I’ll write a book.” We’ve all had the thought, the suggestion, even the plan. But as a marketing strategy, is it smart? Are books still relevant in a digital economy? Does the (considerable) time, effort, and money required to produce a book pay […] The post MBA1399 Should You Write a Book in 2020? appeared first on The $100 MBA.

Nov 19, 2019 • 0:14

MBA1398 Guest Interview: Ramit Sethi – Creating Your Rich Life

MBA1398 Guest Interview: Ramit Sethi – Creating Your Rich Life

What do personal finance, entrepreneurship, “money dials,” and the importance of fitness have in common? Answer: Ramit Sethi. If you’re a regular listener, you know our intrepid host, Omar, reads a ton of books. Perhaps the most impactful one for him was I Will Teach You to Be Rich by personal finance expert and course-selling […] The post MBA1398 Guest Interview: Ramit Sethi – Creating Your Rich Life appeared first on The $100 MBA.

Nov 18, 2019 • 0:45

MBA1397 4 Ways to Turn Your Business Around + Free Ride Friday

MBA1397 4 Ways to Turn Your Business Around + Free Ride Friday

The best part about failing? It’s an opportunity to try something bold. If your business isn’t making it, you shouldn’t give up too soon. But you also shouldn’t keep trying the same strategies that got you into trouble in the first place. If you’re stuck in a ditch, it’s time to try something you wouldn’t […] The post MBA1397 4 Ways to Turn Your Business Around + Free Ride Friday appeared first on The $100 MBA.

Nov 15, 2019 • 0:13

MBA1396 What Is NPS, and How Can It Improve Your Customer Retention?

MBA1396 What Is NPS, and How Can It Improve Your Customer Retention?

What’s your NPS? If you don’t know, you need to find out. Your “Net Promoter Score,” or NPS, is a simple but super-powerful metric for measuring…well, love. Based on a single-question survey, it gives you a snapshot of how much your current customers love your business. That’s all there is to it, but don’t let […] The post MBA1396 What Is NPS, and How Can It Improve Your Customer Retention? appeared first on The $100 MBA.

Nov 14, 2019 • 0:10

MBA1395 Q&A Wednesday: My churn is out of control. How do I reduce churn ASAP?

MBA1395 Q&A Wednesday: My churn is out of control. How do I reduce churn ASAP?

Don’t just look at growth. Look at churn. If the latter outpaces the former, you have a huge problem. Churn destroys businesses, even ones that grow at a decent pace.  If you don’t already know, churn is the rate at which a business loses recurring customers, like monthly subscribers. For these kinds of businesses, keeping […] The post MBA1395 Q&A Wednesday: My churn is out of control. How do I reduce churn ASAP? appeared first on The $100 MBA.

Nov 13, 2019 • 0:11

MBA1394 Why Knowing Your Buyer’s Journey Is So Important

MBA1394 Why Knowing Your Buyer’s Journey Is So Important

Sometimes, we forget to focus on the customers we already have. Your “buyer’s journey,” the steps your customers took from stranger to lead to revenue source, is crucial to keeping your business alive and thriving. Knowing exactly how you got people interested — and how you converted that interest into a sale — is the […] The post MBA1394 Why Knowing Your Buyer’s Journey Is So Important appeared first on The $100 MBA.

Nov 12, 2019 • 0:12

MBA1393 Guest Teacher: Jonathan Slain – How to Look Forward to the Next Recession

MBA1393 Guest Teacher: Jonathan Slain – How to Look Forward to the Next Recession

A recession is coming. That’s a fact. How do we know? Because a recession is always coming. Business is cyclical, and smart entrepreneurs don’t hope against economic downturns — they prepare for them. Jonathan Slain was hit hard by the Great Recession of 2008. After he got back on his feet, he realized that recession-proofing […] The post MBA1393 Guest Teacher: Jonathan Slain – How to Look Forward to the Next Recession appeared first on The $100 MBA.

Nov 11, 2019 • 0:17

MBA1392 What Does Growing Too Fast Look Like? + Free Ride Friday

MBA1392 What Does Growing Too Fast Look Like? + Free Ride Friday

Catastrophic success is real — and dangerous. Unchecked growth has the same effect on a business as it does on a body: it overloads the systems and puts you at risk for collapse. Yes, growth is necessary for a business to survive. But if that growth isn’t sustainable, your business won’t survive it! That’s why […] The post MBA1392 What Does Growing Too Fast Look Like? + Free Ride Friday appeared first on The $100 MBA.

Nov 8, 2019 • 0:11

MBA1391 Great Bonus Ideas For Your Offer

MBA1391 Great Bonus Ideas For Your Offer

Sometimes, you’ve gotta sweeten the deal. But like literal sweeteners, bonuses have to be applied strategically. Today, we discuss how free swag, extra content, and other bonuses can move the needle on conversions. When a relatively small investment can motivate the right action and move people down the sales funnel, there’s no point in being […] The post MBA1391 Great Bonus Ideas For Your Offer appeared first on The $100 MBA.

Nov 7, 2019 • 0:14

MBA1390 Q&A Wednesday: My employee is asking for a HUGE raise. What do I do?

MBA1390 Q&A Wednesday: My employee is asking for a HUGE raise. What do I do?

Do you know what your employees are worth?  It’s Q&A Wednesday, and one of our listeners has a valuable employee with an inconvenient request: a 40 (yes, 40) percent increase in salary. That’s a hard bargain to drive, but driven it is. What’s an entrepreneur to do when a crucial team member makes such a […] The post MBA1390 Q&A Wednesday: My employee is asking for a HUGE raise. What do I do? appeared first on The $100 MBA.

Nov 6, 2019 • 0:11

MBA1389 Recording Content While Traveling

MBA1389 Recording Content While Traveling

Travel can be a great part of entrepreneurship. It can also hurt your content production — but only if you let it. You don’t have to choose between travel and content productivity. Whether you need to record podcasts or videos, you can stay on schedule with the right tools, the right tricks, and the right […] The post MBA1389 Recording Content While Traveling appeared first on The $100 MBA.

Nov 5, 2019 • 0:12

MBA1388 Must Read: Discipline Equals Freedom by Jocko Willink

MBA1388 Must Read: Discipline Equals Freedom by Jocko Willink

Discipline isn’t scary. That’s a core belief of former Navy SEAL Jocko Willink, and the central message of his latest book, Discipline Equals Freedom. Willink has experienced the toughest kind of discipline, but it didn’t just help him succeed in the military. It showed him how to enjoy his life more. That’s right: discipline doesn’t […] The post MBA1388 Must Read: Discipline Equals Freedom by Jocko Willink appeared first on The $100 MBA.

Nov 4, 2019 • 0:12

MBA1387 The Dangers of Free + Free Ride Friday

MBA1387 The Dangers of Free + Free Ride Friday

“Free” can really cost you. If you’re giving away too much, it’s not just hurting your bottom line. It’s hurting your future chances of success by building an expectation you can’t escape. It’s also creating a very unfavorable impression about your product’s true value. Far more than the actual cost of a product that’s offered […] The post MBA1387 The Dangers of Free + Free Ride Friday appeared first on The $100 MBA.

Nov 1, 2019 • 0:15

MBA1386 How to Fight and Beat Your Impostor Syndrome

MBA1386 How to Fight and Beat Your Impostor Syndrome

You can do this. You are doing this. And it’s not a mistake. Impostor syndrome affects almost everyone, but it’s especially vicious among entrepreneurs. Because we’re off the beaten path, making our own decisions and living according to our own ideas, it can be very easy to start doubting ourselves. Without the support of a […] The post MBA1386 How to Fight and Beat Your Impostor Syndrome appeared first on The $100 MBA.

Oct 31, 2019 • 0:16

MBA1385 Q&A Wednesday: What businesses can I start without funding?

MBA1385 Q&A Wednesday: What businesses can I start without funding?

No rich parents or angel investors? You can still start a business. It’s Q&A Wednesday, and one listener wants to know what kinds of businesses you can start without a dime in funding. Well, we’ve got it down to about $100. With only that much, you can build the foundation of a business that can […] The post MBA1385 Q&A Wednesday: What businesses can I start without funding? appeared first on The $100 MBA.

Oct 30, 2019 • 0:13

MBA1384 4 Simple Health Hacks That Will Improve Your Productivity

MBA1384 4 Simple Health Hacks That Will Improve Your Productivity

Tired? Sluggish? Over it? Here’s the thing about your health: not only is it more important than your business, it’s also crucial to your business. Unhealthy, fatigued, tired entrepreneurs simply don’t have the energy required to get things done. And that means your business suffers. Which raises the question: how can you get in entrepreneuring […] The post MBA1384 4 Simple Health Hacks That Will Improve Your Productivity appeared first on The $100 MBA.

Oct 29, 2019 • 0:20

MBA1383 Guest Teacher: Tom Cronin – How to Handle Stress and Work in Peace

MBA1383 Guest Teacher: Tom Cronin – How to Handle Stress and Work in Peace

Stress hurts. That’s not a complaint; it’s a fact. Excessive mental and emotional stress — the kind that seems to permeate modern life and business — hurts you, and your business. It diminishes health, and it kills performance. If you are stressed, you are not at your best. Managing stress isn’t a luxury. For entrepreneurs, […] The post MBA1383 Guest Teacher: Tom Cronin – How to Handle Stress and Work in Peace appeared first on The $100 MBA.

Oct 28, 2019 • 0:17

MBA1382 How Much Do You Really Need To Retire? + Free Ride Friday

MBA1382 How Much Do You Really Need To Retire? + Free Ride Friday

Let’s talk about the endgame. No, not the vaguely disappointing superhero movie. We mean your ultimate, ultimate goal, your plan for the time period after you’ve made it in business, and are ready to rest on your laurels. We mean the “golden years” of retirement. Assuming you’ve got enough gold, that is. Don’t worry: this […] The post MBA1382 How Much Do You Really Need To Retire? + Free Ride Friday appeared first on The $100 MBA.

Oct 25, 2019 • 0:14

MBA1381 Hotels vs AirBnB for Business Travel

MBA1381 Hotels vs AirBnB for Business Travel

Travel: it’s one of the perks of entrepreneurship. But when your accommodations feel less like home and more like hassle, travel can quickly become a chore. Which brings us to a classic question: to AirBnB, or not to AirBnB? The disruptive home-sharing industry has made it so hotels are not your only option. But does […] The post MBA1381 Hotels vs AirBnB for Business Travel appeared first on The $100 MBA.

Oct 24, 2019 • 0:13

MBA1380 Q&A Wednesday: I sell physical goods. How would webinars work for my business?

MBA1380 Q&A Wednesday: I sell physical goods. How would webinars work for my business?

Think digital marketing is only for digital products? Come on now. Webinars work. We’re not saying that because we run a webinar software company, WebinarNinja (ok, we’re not only saying that because we run a webinar software company, WebinarNinja). We’re saying it because it’s true, and more entrepreneurs need to know.  Unfortunately, too many entrepreneurs […] The post MBA1380 Q&A Wednesday: I sell physical goods. How would webinars work for my business? appeared first on The $

Oct 23, 2019 • 0:11

MBA1379 Why Pay Less When You Can Pay More

MBA1379 Why Pay Less When You Can Pay More

No, today’s title is not a typo.  It’s a famous quote from marketer Dan Kennedy, whose understanding of value — and how to communicate it — made him one of the most successful copywriters ever. Kennedy understood that price isn’t just a number that represents profit. Price is also a signal, a window into something […] The post MBA1379 Why Pay Less When You Can Pay More appeared first on The $100 MBA.

Oct 22, 2019 • 0:13

MBA1378 Must Read: The Trillion Dollar Coach by Eric Schmidt

MBA1378 Must Read: The Trillion Dollar Coach by Eric Schmidt

What’s a great coach worth? Bill Campbell was a legend among legends. From coaching football to coaching the likes of Steve Jobs and Jeff Bezos, Campbell’s ability to get the absolute best out of people echoes across business today.  In Trillion Dollar Coach, Campbell’s coach-ees unpack what made his coaching so effective — and how […] The post MBA1378 Must Read: The Trillion Dollar Coach by Eric Schmidt appeared first on The $100 MBA.

Oct 21, 2019 • 0:16

MBA1377 Does Business Get Easier as You Grow? + Free Ride Friday

MBA1377 Does Business Get Easier as You Grow? + Free Ride Friday

Spoiler alert. It doesn’t get better — but you do. If you’re an entrepreneur suffering from early-stage burnout, you may be asking yourself if this gets any easier. It’s an understandable question; sometimes, we plug away beyond the point of reason because we believe it’ll be worth it down the road. We work more, and […] The post MBA1377 Does Business Get Easier as You Grow? + Free Ride Friday appeared first on The $100 MBA.

Oct 18, 2019 • 0:17

MBA1376 3 Ways to Market Your Business with Podcasts

MBA1376 3 Ways to Market Your Business with Podcasts

We are living in the Podcast Era — and smart marketers know it. We recently spoke at the Click Engage Convert digital marketing conference in Melbourne, and couldn’t wait to explain how podcasting changed everything for our business. In fact, our own $100 MBA Show producer gave a talk on exactly how to market via […] The post MBA1376 3 Ways to Market Your Business with Podcasts appeared first on The $100 MBA.

Oct 17, 2019 • 0:11

MBA1375 Q&A Wednesday: Where should I start with running Facebook ads?

MBA1375 Q&A Wednesday: Where should I start with running Facebook ads?

You’ve heard that Facebook ads work. You’ve also heard they can be expensive, time-consuming, and hard to understand. Well, you heard right. But that doesn’t mean you can’t figure Facebook advertising out! It’s Q&A Wednesday, and we’re helping one listener tackle The Social Network, however imposing it might seem. Fortunately, we know how to test […] The post MBA1375 Q&A Wednesday: Where should I start with running Facebook ads? appeared first on The $100 MBA.

Oct 16, 2019 • 0:12

MBA1374 Creating Your Presentation Slides For a Conference Talk

MBA1374 Creating Your Presentation Slides For a Conference Talk

Got stage time at a conference? It’s time to perfect your deck. If you’ve ever spoken at a conference, you know that the right slideshow can make all the difference. But too many people think that more is…well, more when it comes to your slides. They don’t realize that the best slides don’t say it […] The post MBA1374 Creating Your Presentation Slides For a Conference Talk appeared first on The $100 MBA.

Oct 15, 2019 • 0:16

MBA1373 Guest Teacher: Trivinia Barber – How to Create Business Momentum with Virtual Teams

MBA1373 Guest Teacher: Trivinia Barber – How to Create Business Momentum with Virtual Teams

Can’t get your business ball rolling? Maybe you need a (virtual) hand. A little help can mean the difference between staying on your current plateau and leveling up. In the early phases of building a business, it might feel premature to make hires. But there are affordable, practical options out there in the wide digital […] The post MBA1373 Guest Teacher: Trivinia Barber – How to Create Business Momentum with Virtual Teams appeared first on The $100 MBA.

Oct 14, 2019 • 0:15

MBA1372 Negativity Detox For You and Your Business + Free Ride Friday

MBA1372 Negativity Detox For You and Your Business + Free Ride Friday

Negativity kills businesses (among other things). Negative, unhappy entrepreneurs are rarely successful. Negative, unhappy teams are rarely productive. The downsides to the downside are endless. And too often, we don’t address negativity in our businesses because we don’t see it in the first place.  Today, we discuss the subtle negative influences you might be missing, […] The post MBA1372 Negativity Detox For You and Your Business + Free Ride Friday appeared first on The $100 MBA.

Oct 11, 2019 • 0:17

MBA1371 The Do’s and Don’ts of Comparison Pages

MBA1371 The Do’s and Don’ts of Comparison Pages

Comparison pages cut right to the point, showing why your product is better than the competition’s. But are they always effective? Spoiler alert: no, they’re not.  Unless you know what you’re doing, of course. Today, we discuss what makes a comparison page work, and why. So many small businesses try to use these pages as […] The post MBA1371 The Do’s and Don’ts of Comparison Pages appeared first on The $100 MBA.

Oct 10, 2019 • 0:15

MBA1370 Q&A Wednesday: What should I spend my marketing budget on?

MBA1370 Q&A Wednesday: What should I spend my marketing budget on?

You’ve only got so much money to spend on marketing. How do you get the best ROI? It’s Q&A Wednesday, and we’re helping one listener figure out how to prioritize their marketing needs. Making those marketing dollars work efficiently is a must-have skill for any lean starter-upper, especially when you’re new to the scene. With […] The post MBA1370 Q&A Wednesday: What should I spend my marketing budget on? appeared first on The $100 MBA.

Oct 9, 2019 • 0:13

MBA1369 What Exactly Is Great Service?

MBA1369 What Exactly Is Great Service?

More and more, customer service is key to any business’s sustainability. Things are different now. As business niches down and democratizes, consumers simply expect more: more personal attention, more help, and more results. No matter the product or business, the bar for service is higher than ever before. The fact is, customer service can make […] The post MBA1369 What Exactly Is Great Service? appeared first on The $100 MBA.

Oct 8, 2019 • 0:11

MBA1368 Must Read: Extreme Revenue Growth by Victor Cheng

MBA1368 Must Read: Extreme Revenue Growth by Victor Cheng

How can you create revenue momentum? If you’re ready to watch your revenue growth snowball, you need to have the right systems in place from Day One. That’s the subject of this week’s very readable, endlessly useful Must-Read book for entrepreneurs. Victor Cheng’s Extreme Revenue Growth is less of a book and more of a […] The post MBA1368 Must Read: Extreme Revenue Growth by Victor Cheng appeared first on The $100 MBA.

Oct 7, 2019 • 0:13

MBA1367 4 Print Marketing Tips To Save You Money + Free Ride Friday

MBA1367 4 Print Marketing Tips To Save You Money + Free Ride Friday

Good ol’ fashioned print marketing: it still exists, even for digital entrepreneurs like us.  Unfortunately, it hasn’t gotten any cheaper. Anyone who’s ever purchased an ink cartridge knows how ridiculously expensive printing things can be. So what’s an entrepreneur to do when they need banners, flyers, t-shirts, business cards, and everything else? Today, we’ve got […] The post MBA1367 4 Print Marketing Tips To Save You Money + Free Ride Friday appeared first on The $100 MBA.

Oct 4, 2019 • 0:13

MBA1366 5 Marketing Blogs You Should Be Reading

MBA1366 5 Marketing Blogs You Should Be Reading

Never stop learning. Part of being a successful entrepreneur is keeping up on the latest ways to be better at…well, everything. But especially marketing. Of course, there’s a ton of content out there, and roughly eighty bazillion “gurus” with blogs full of advice on how to market. That’s why today, we’re sharing the 5 blogs […] The post MBA1366 5 Marketing Blogs You Should Be Reading appeared first on The $100 MBA.

Oct 3, 2019 • 0:14

MBA1365 Q&A Wednesday: I can’t find a payment processor for a Nigeria-based business. Help?

MBA1365 Q&A Wednesday: I can’t find a payment processor for a Nigeria-based business. Help?

We keep hearing it’s a global marketplace out there. Unfortunately, not all of the globe has access to the same resources and services that make entrepreneurship possible.  What’s an international business person to do? It’s Q&A Wednesday, and we’ve got a listener who can’t find a payment processor willing to do business with their Nigeria-based […] The post MBA1365 Q&A Wednesday: I can’t find a payment processor for a Nigeria-based business. Help? appeared first on The

Oct 2, 2019 • 0:11

MBA1364 How To Compete In a Highly Competitive Market

MBA1364 How To Compete In a Highly Competitive Market

There’s a ton of competition for you, but you’re ready to play anyway. So how do you win? If you’re diving into a crowded, highly competitive market (think fitness coaching or social media app development), there’s a single fact you have to accept: having a great product isn’t enough. You’ve got to have more than […] The post MBA1364 How To Compete In a Highly Competitive Market appeared first on The $100 MBA.

Oct 1, 2019 • 0:12

MBA1363 Guest Teacher: Steve Kaufmann – How To Learn A New Language

MBA1363 Guest Teacher: Steve Kaufmann – How To Learn A New Language

Every entrepreneur has a toolkit. Adding to that toolkit adds to your potential.  There’s one tool that’s undeniably valuable, and can instantly multiply your reach: speaking another language. Unfortunately, many entrepreneurs never think of it. Others don’t pursue it, because they’re afraid it’s too difficult. But without a doubt, learning a language can be huge […] The post MBA1363 Guest Teacher: Steve Kaufmann – How To Learn A New Language appeared first on The $100 MBA.

Sep 30, 2019 • 0:14

MBA1362 3 Things You Can Learn From Netflix as a Business + Free Ride Friday

MBA1362 3 Things You Can Learn From Netflix as a Business + Free Ride Friday

Netflix…am I right? I mean, they did it. They really did it. Netflix took a perfectly un-disrupted industry (movie rentals) and coolly demolished a corporate behemoth (remember Blockbuster?), seemingly without breaking a sweat. And before you knew it, they pivoted to pioneer an absolutely groundbreaking new way to deliver entertainment. Was it luck? Was it […] The post MBA1362 3 Things You Can Learn From Netflix as a Business + Free Ride Friday appeared first on The $100 MBA.

Sep 27, 2019 • 0:16

MBA1361 Why Every Company Is Becoming a Media Company

MBA1361 Why Every Company Is Becoming a Media Company

Billboards just won’t cut it anymore. Today, it seems like every kind of company is investing in media: everything from books to series to full-on films, all for marketing purposes. Is it a wise investment? Does someone who sells shoes or auto parts or coding courses need a movie to convert their audience?  Well, maybe. […] The post MBA1361 Why Every Company Is Becoming a Media Company appeared first on The $100 MBA.

Sep 26, 2019 • 0:12

MBA1360 Q&A Wednesday: Do I need to have a registered business as a solopreneur?

MBA1360 Q&A Wednesday: Do I need to have a registered business as a solopreneur?

Where’s the line between you and your business? Legally speaking, it’s a question worth asking. It’s Q&A Wednesday, and we’re helping one listener decide when it’s time to register a business as a separate entity from themselves. A solopreneur is still running a business, after all — even if it’s a one-person show. Of course, […] The post MBA1360 Q&A Wednesday: Do I need to have a registered business as a solopreneur? appeared first on The $100 MBA.

Sep 25, 2019 • 0:11

MBA1359 How To Form A Leave Policy That Works For Your Business

MBA1359 How To Form A Leave Policy That Works For Your Business

We all need a break. That includes your employees. As your team grows, it’s inevitable that your team members will ask for some downtime. For that reason, it’s important to have a set policy in place that defines when and how they can access a little R&R.  Plan for it now, and you’ll avoid problems […] The post MBA1359 How To Form A Leave Policy That Works For Your Business appeared first on The $100 MBA.

Sep 24, 2019 • 0:11

MBA1358 Must Read: Shape Up by Ryan Singer

MBA1358 Must Read: Shape Up by Ryan Singer

How did they do it? It’s a question entrepreneurs ask about other successful startups all the time. Very rarely do we get a full, honest answer. Even more rarely do we get an answer that’s completely original. But every once in a while… Shape Up by Ryan Singer is the true story of how the […] The post MBA1358 Must Read: Shape Up by Ryan Singer appeared first on The $100 MBA.

Sep 23, 2019 • 0:12

MBA1357 3 Big Things I Learned From Customer Interviews + Free Ride Friday

MBA1357 3 Big Things I Learned From Customer Interviews + Free Ride Friday

Market researchers obsess over figuring out what customers want. We have our own method. We just ask them. Customer interviews are an underutilized strategy that can cut right to the heart of product development. When you get on the phone and learn exactly what customers like — and don’t like — you can guide your […] The post MBA1357 3 Big Things I Learned From Customer Interviews + Free Ride Friday appeared first on The $100 MBA.

Sep 20, 2019 • 0:15

MBA1356 Grandfathering Your Customers, Revisited

MBA1356 Grandfathering Your Customers, Revisited

We all love our customers — especially the ones who first bought our products and helped us build the foundation of our business. But “grandfathering,” the policy of keeping prices eternally low for those early adopters, may not be a sustainable long-term strategy. Your business has to grow, change, and evolve. Usually, that means prices […] The post MBA1356 Grandfathering Your Customers, Revisited appeared first on The $100 MBA.

Sep 19, 2019 • 0:11

MBA1355 Q&A Wednesday: How do I learn to say no?

MBA1355 Q&A Wednesday: How do I learn to say no?

Enough already! When you’re new to business, it can feel impossible to turn anything, or anyone, down. But if you’re not careful, you can “yes” yourself into a total productivity breakdown — leaving your business worse off than if you’d simply had the courage to say “no.” It’s Q&A Wednesday, and we’re helping a classic […] The post MBA1355 Q&A Wednesday: How do I learn to say no? appeared first on The $100 MBA.

Sep 18, 2019 • 0:12

MBA1354 Should You Hire a Marketing Agency or Hire In-House?

MBA1354 Should You Hire a Marketing Agency or Hire In-House?

Marketing: should you hire out, or hire in? It’s kind of like deciding whether to cook or call for takeout. On the one hand, you have ease, convenience, and the experience of specialists. On the other, you have a chance to create something that’s yours — something truly grounded in your own business and message.  […] The post MBA1354 Should You Hire a Marketing Agency or Hire In-House? appeared first on The $100 MBA.

Sep 17, 2019 • 0:17

MBA1353 Must Read: The Go-Giver by Bob Burg

MBA1353 Must Read: The Go-Giver by Bob Burg

What are you worth? That’s the essential question of this week’s Must-Read book for entrepreneurs, Bob Burg’s The Go-Giver. It’s a book that’s simple, highly readable, digestible, and fun. But the lessons it imparts are as profound as they are practical. Honestly, it’s a book we couldn’t wait to read and review. Burg is a […] The post MBA1353 Must Read: The Go-Giver by Bob Burg appeared first on The $100 MBA.

Sep 16, 2019 • 0:15

MBA1352 Are You Doing Your Job as CEO? + Free Ride Friday!

MBA1352 Are You Doing Your Job as CEO? + Free Ride Friday!

What’s a leader’s job? As our business grows, we can find ourselves plateauing. That’s because a business founder has to make a difficult transition: at first, you’re the person responsible for everything. But ultimately, you have to let go of more and more responsibilities, handing them off so that you can focus on bigger, broader […] The post MBA1352 Are You Doing Your Job as CEO? + Free Ride Friday! appeared first on The $100 MBA.

Sep 13, 2019 • 0:18

MBA1351 Does Your Offer Address the Biggest Pain Point?

MBA1351 Does Your Offer Address the Biggest Pain Point?

Before you try to sell, ask yourself: what’s the point? All products, and all marketing, should address the pain point. It’s about being customer-centric. Customers will choose your business if they think it offers the best cure for their pain. In other words, customers ultimately don’t want the most features or the coolest look or […] The post MBA1351 Does Your Offer Address the Biggest Pain Point? appeared first on The $100 MBA.

Sep 12, 2019 • 0:14

MBA1350 Q&A Wednesday: How do you deal with cold email pitches?

MBA1350 Q&A Wednesday: How do you deal with cold email pitches?

It’s gonna happen. If you make even a modest name for yourself in business or media, your inbox will become a very crowded place.  Potential investors, partners, and guest writers and speakers will find your email address and fire away. We all want to network, but networking strategically is tough when you have a thousand […] The post MBA1350 Q&A Wednesday: How do you deal with cold email pitches? appeared first on The $100 MBA.

Sep 11, 2019 • 0:11

MBA1349 Should You Build Your Website with Webflow?

MBA1349 Should You Build Your Website with Webflow?

What’s the right website hosting platform for you business? There’s no shortage of options. Recently, we pondered whether Webflow would be a better fit for certain businesses, including ours. Omar did some intense research, comparing and contrasting Webflow with WordPress, Weebly, and the rest. The results are an in-depth lesson on what makes this platform […] The post MBA1349 Should You Build Your Website with Webflow? appeared first on The $100 MBA.

Sep 10, 2019 • 0:19

MBA1348 Guest Teacher: Nir Eyal- How to become Indistractable

MBA1348 Guest Teacher: Nir Eyal- How to become Indistractable

Every one of your goals depends on mastering one skill: what we normally call “focus.” Nir Eyal thinks of it a little differently. He knows that cutting out distractions and getting in the zone is the key that unlocks all doors. But rather than “focus,” he refers to “traction” — as in, the opposite of […] The post MBA1348 Guest Teacher: Nir Eyal- How to become Indistractable appeared first on The $100 MBA.

Sep 9, 2019 • 0:20

MBA1347 Is it Better To Be The Best at One Thing or Good at Many? + Free Ride Friday!

MBA1347 Is it Better To Be The Best at One Thing or Good at Many? + Free Ride Friday!

Who wins in business: the jack of all trades, or the master of one? It’s one of the most important questions an entrepreneur can ask about their business. Should your product be defined by versatility, mass appeal, and all-around utility? Or is it best to make your product uniquely, unbeatably awesome at solving one particular […] The post MBA1347 Is it Better To Be The Best at One Thing or Good at Many? + Free Ride Friday! appeared first on The $100 MBA.

Sep 6, 2019 • 0:14

MBA1346 4 Essentials When Hiring a Developer

MBA1346 4 Essentials When Hiring a Developer

What makes a good developer? More importantly, how can you find one? If you’re building an app, a website, or any other kind of digital product, your business is only as good as your devs. We know — we’ve spent the last several years building our own webinar software, including a radical top-down redesign that […] The post MBA1346 4 Essentials When Hiring a Developer appeared first on The $100 MBA.

Sep 5, 2019 • 0:13

MBA1345 Q&A Wednesday: Is my blog working? How do I know?

MBA1345 Q&A Wednesday: Is my blog working? How do I know?

If your content isn’t marketing, you’re not content marketing.  Blogs are fun to write, and valuable for your audience. But if they aren’t converting, they’re worth bupkus to your business. Today, we discuss how to move past the “spray and pray” method of throwing content into the wind, hoping for results. It’s time to start […] The post MBA1345 Q&A Wednesday: Is my blog working? How do I know? appeared first on The $100 MBA.

Sep 4, 2019 • 0:13

MBA1344 How to Create Momentum in Your Business

MBA1344 How to Create Momentum in Your Business

We all want to move our business forward. But true success means reaching a point where your business moves itself forward.  That’s momentum, and that’s the topic of today’s episode. At some point, you need to stop pushing the boulder uphill, and get over the hump. There’s a way of working that encourages this — […] The post MBA1344 How to Create Momentum in Your Business appeared first on The $100 MBA.

Sep 3, 2019 • 0:14

MBA1343 Must Read: Explosive Growth by Cliff Lerner

MBA1343 Must Read: Explosive Growth by Cliff Lerner

How do people make it in business? Every once in a while, a successful entrepreneur writes a book that helps answer that question. Explosive Growth has a title that sounds like it’s a bit much, but the content lives up to it. Clif Lerner is a startup founder who’s had his share of failures (and […] The post MBA1343 Must Read: Explosive Growth by Cliff Lerner appeared first on The $100 MBA.

Sep 2, 2019 • 0:18

MBA1342 How To Use Podcasting To Make More B2B Sales + Free Ride Friday!

MBA1342 How To Use Podcasting To Make More B2B Sales + Free Ride Friday!

Most people think of podcasting as more of a B2C thing, reaching out to a wide audience of consumers to establish your reputation.  But we’ve got a secret: podcasts are incredible marketing tools for B2B sales, too! Selling to other businesses is all about relationships and networking. As it turns out, hosting a popular podcast […] The post MBA1342 How To Use Podcasting To Make More B2B Sales + Free Ride Friday! appeared first on The $100 MBA.

Aug 30, 2019 • 0:15

MBA1341 How to Have a Free Plan Alternative That Won’t Cost You Money

MBA1341 How to Have a Free Plan Alternative That Won’t Cost You Money

Thinking about offering a free version of your service? Do the math first. A free plan for your recurring payment/subscription model can be an incredible marketing and sales tool. Just ask Google: the free service can haul potential paying customers in by the bazillions.  But it only works if the freebies convert.  Every day, your […] The post MBA1341 How to Have a Free Plan Alternative That Won’t Cost You Money appeared first on The $100 MBA.

Aug 29, 2019 • 0:15

MBA1340 Q&A Wednesday: How can I convince a customer they don’t need a refund?

MBA1340 Q&A Wednesday: How can I convince a customer they don’t need a refund?

Refund requests happen. They’re unavoidable. But how you respond can make all the difference in the success of your business. It’s Q&A Wednesday, and we’re helping one listener learn how to turn those refund requests into opportunities — to keep the sale, to keep the customer, or to improve your company’s reputation in the long […] The post MBA1340 Q&A Wednesday: How can I convince a customer they don’t need a refund? appeared first on The $100 MBA.

Aug 28, 2019 • 0:16

MBA1339 Not Enough Time? How To Add More Hours to Your Day.

MBA1339 Not Enough Time? How To Add More Hours to Your Day.

So. Little. Time. It’s every entrepreneur’s curse. But there might be more time than you think — if you know how to manage it properly. We all wish there were more than 24 hours in a day, and we’ve all hit our pillows anxious about what we didn’t accomplish.  But there is hope. There is […] The post MBA1339 Not Enough Time? How To Add More Hours to Your Day. appeared first on The $100 MBA.

Aug 27, 2019 • 0:13

MBA1338 Guest Teacher: Ali Smith- Tips to Avoid A Trademark ‘War of Words’

MBA1338 Guest Teacher: Ali Smith- Tips to Avoid A Trademark ‘War of Words’

When it comes to branding, words are everything. Trademark rules are complicated, and new entrepreneurs face two dangers when choosing company names, product names, and any other brand-identifying language. First, there’s the risk of running afoul of trademark laws. More likely, though, is the brand-killing possibility of not protecting your own business’s uniqueness from potential […] The post MBA1338 Guest Teacher: Ali Smith- Tips to Avoid A Trademark ‘War of Words’ appeared

Aug 26, 2019 • 0:17

MBA1337 Do Business Lunches & Dinners Still Work?  + Free Ride Friday!

MBA1337 Do Business Lunches & Dinners Still Work? + Free Ride Friday!

The business meal: effective relationship builder, or Mad Men throwback? While the 3-martini lunches of the past may no longer be in vogue, buying someone a meal can be an incredibly good investment. A meal can add a layer of personal connection that’s often missing from today’s mostly virtual business relationships. It can open doors. […] The post MBA1337 Do Business Lunches & Dinners Still Work? + Free Ride Friday! appeared first on The $100 MBA.

Aug 23, 2019 • 0:15

MBA1336 Is Gated Content a Good Idea?

MBA1336 Is Gated Content a Good Idea?

We usually think of content as something we give away. But should you be getting something in return, besides exposure? Today, we discuss whether to build the wall — the paywall, that is. Or at the very least, whether you should require an email address or other opt-in to access your premium content. Does it […] The post MBA1336 Is Gated Content a Good Idea? appeared first on The $100 MBA.

Aug 22, 2019 • 0:14

MBA1335 Q&A Wednesday: I am a business coach. What is the best laptop to buy?

MBA1335 Q&A Wednesday: I am a business coach. What is the best laptop to buy?

Success requires the right tools. For entrepreneurs, tool #1 is usually the laptop.  It’s Q&A Wednesday, and we’re helping one listener decide which laptop is best for her business. She’s an online coach, so her window to the online world will have a major effect on her business.  With so many options and so many […] The post MBA1335 Q&A Wednesday: I am a business coach. What is the best laptop to buy? appeared first on The $100 MBA.

Aug 21, 2019 • 0:16

MBA1334 Why We Decided Against Renting an Office

MBA1334 Why We Decided Against Renting an Office

We work from home. Why? More importantly, should you? Some of the reasons are obvious, like the convenience of having no commute and the money saved on renting a space. But those aren’t the only reasons we’ve chosen to run our entire business — remote team included — from the same building in which we […] The post MBA1334 Why We Decided Against Renting an Office appeared first on The $100 MBA.

Aug 20, 2019 • 0:15

MBA1333 Guest Teacher: Laura B. Janusek- How to Estimate How Long a Group Project Will Take

MBA1333 Guest Teacher: Laura B. Janusek- How to Estimate How Long a Group Project Will Take

How long will this take? It’s a question we have to ask about every task, big or small. One of the toughest parts of managing a team is coordinating a long-term project with some sense of timeliness. Multiple people, multiple agendas, all adding up to one result.  It can’t take too long, but it can’t […] The post MBA1333 Guest Teacher: Laura B. Janusek- How to Estimate How Long a Group Project Will Take appeared first on The $100 MBA.

Aug 19, 2019 • 0:19

MBA1332 What is TikTok and Do You Need To Start Using It? + Free Ride Friday!

MBA1332 What is TikTok and Do You Need To Start Using It? + Free Ride Friday!

Social media can be hard to keep up with. But for entrepreneurs, every marketing opportunity counts.  So what’s up with TikTok? There’s always a “next big thing” in social media, and many platforms are more hype than usefulness. But TikTok is making waves, and its success has reached a point where ignoring it is no […] The post MBA1332 What is TikTok and Do You Need To Start Using It? + Free Ride Friday! appeared first on The $100 MBA.

Aug 16, 2019 • 0:14

MBA1331 My Top 5 Free Productivity Tools

MBA1331 My Top 5 Free Productivity Tools

Get better at what you do. Get faster. Get more efficient.  Get things done. Today, we’re highlighting the 5 best productivity tools an entrepreneur could ask for — when the budget is $0. It’s almost shocking that these tools are free, because the value they add is incalculable. At zero cost to you, you can […] The post MBA1331 My Top 5 Free Productivity Tools appeared first on The $100 MBA.

Aug 15, 2019 • 0:15

MBA1330 Q&A Wednesday: How do I get ready to take the leap into business?

MBA1330 Q&A Wednesday: How do I get ready to take the leap into business?

Entrepreneurship is challenging. But the biggest challenge is the mental challenge to leave guaranteed outcomes behind, and strike out on your own. It’s Q&A Wednesday, and we’ve got a risk-averse listener who’s terrified of failing in business. He needs to know how to bridge the emotional gap between a comfortable day job and the wild […] The post MBA1330 Q&A Wednesday: How do I get ready to take the leap into business? appeared first on The $100 MBA.

Aug 14, 2019 • 0:13

MBA1329 How to Reclaim Your Weekends

MBA1329 How to Reclaim Your Weekends

You busted your butt. You worked the long hours. You poured yourself into your business. Now, it’s going well. Time to take some of that time back. It may take some serious effort to get a startup started, but once that business is off the ground, you deserve to refocus on your own life and […] The post MBA1329 How to Reclaim Your Weekends appeared first on The $100 MBA.

Aug 13, 2019 • 0:15

MBA1328 Guest Teacher: Jaryd Krause-How To Buy Website Businesses Instead Of Building Them

MBA1328 Guest Teacher: Jaryd Krause-How To Buy Website Businesses Instead Of Building Them

You don’t need to start a business to be an entrepreneur. You just need to find one. Sometimes, there’s an alternative path we just don’t see. Jaryd Krause saw one, as a working plumber who wanted to get into business for himself. Instead of creating a whole new operation from scratch, he got into the […] The post MBA1328 Guest Teacher: Jaryd Krause-How To Buy Website Businesses Instead Of Building Them appeared first on The $100 MBA.

Aug 12, 2019 • 0:18

MBA1327 Why Apple Is Still The Most Profitable Company In the World + Free Ride Friday!

MBA1327 Why Apple Is Still The Most Profitable Company In the World + Free Ride Friday!

Apple does not sell the most devices. Apple does not bring in the most revenue. Apple does not dominate the market.  But Apple makes more money than literally every other company. Today, we discuss how, and what it can mean for you. Your business isn’t the size of Apple’s, but the profit strategy Apple uses […] The post MBA1327 Why Apple Is Still The Most Profitable Company In the World + Free Ride Friday! appeared first on The $100 MBA.

Aug 9, 2019 • 0:18

MBA1326 How to Please Your Customers in Their First 5 Minutes

MBA1326 How to Please Your Customers in Their First 5 Minutes

It might’ve taken months, or more, to earn a customer’s business — but you don’t have that long to make sure you keep it. The first phase after the initial transaction is where the most important impressions are made. Before the purchase, the customer’s excitement about your product is theoretical. Once money has changed hands, […] The post MBA1326 How to Please Your Customers in Their First 5 Minutes appeared first on The $100 MBA.

Aug 8, 2019 • 0:14

MBA1325 Q&A Wednesday: HELP! I have a huge project with no framework or instructions. Where do I start?

MBA1325 Q&A Wednesday: HELP! I have a huge project with no framework or instructions. Where do I start?

A big project is like a big meal: you can’t swallow it all at once. When the task before you is huge, where do you start? It’s Q&A Wednesday! We’ve got a question from a listener with a conventional job, but a problem that’s very common in entrepreneurship. Our listener’s new boss wants her to […] The post MBA1325 Q&A Wednesday: HELP! I have a huge project with no framework or instructions. Where do I start? appeared first on The $100 MBA.

Aug 7, 2019 • 0:10

MBA1324 How to Stay Motivated with Large Projects

MBA1324 How to Stay Motivated with Large Projects

Staying focused and motivated over the course of long projects is one of those skills an entrepreneur simply has to have. It’s one of the key differences between entrepreneurship and conventional work — you’re responsible for the long term, not just the day’s or week’s to-do list.  That said, we understand how tough it can […] The post MBA1324 How to Stay Motivated with Large Projects appeared first on The $100 MBA.

Aug 6, 2019 • 0:12

MBA1323 Guest Teacher: Shaan Patel- How To Build A 7-Figure Side Hustle Without Quitting Your Full-Time Day Job

MBA1323 Guest Teacher: Shaan Patel- How To Build A 7-Figure Side Hustle Without Quitting Your Full-Time Day Job

Interested in entrepreneurship, but afraid to quit your day job? We’ve got incredible news: you don’t have to.  This week’s special guest, Shaan Patel, built a multimillion-dollar business on the side, while working full-time as a doctor. He’s the cofounder of ClearHat digital marketing, a best-selling author, and a successful Shark Tank contestant — and […] The post MBA1323 Guest Teacher: Shaan Patel- How To Build A 7-Figure Side Hustle Without Quitting Your Full-Time Day Job appeare

Aug 5, 2019 • 0:18

MBA1322 Where to Find Your Next Business + Free Ride Friday!

MBA1322 Where to Find Your Next Business + Free Ride Friday!

In many ways, the earliest phase of starting a new business is the most fun. The possibilities are endless. The sky’s the limit. The only boundaries are imagination.  But eventually, you have to make a decision. Today, we discuss some general, universal truths we’ve discovered in the course of founding multiple businesses. We’ll share what […] The post MBA1322 Where to Find Your Next Business + Free Ride Friday! appeared first on The $100 MBA.

Aug 2, 2019 • 0:13

MBA1321 5 Ways To Save When Hiring

MBA1321 5 Ways To Save When Hiring

Finding great employees takes time and money. But are you getting the most from your hiring budget? No entrepreneur should be afraid of investing in great team members. That said, there are smarter, less costly ways to find the right fit. With a little knowledge, you can save thousands that would otherwise be wasted on […] The post MBA1321 5 Ways To Save When Hiring appeared first on The $100 MBA.

Aug 1, 2019 • 0:11

MBA1320 Q&A Wednesday: Hey Omar! What’s your office setup look like?

MBA1320 Q&A Wednesday: Hey Omar! What’s your office setup look like?

Your workspace matters. Efficiency, productivity, and overall well-being are greatly influenced by the feng shui of your office.  It’s Q&A Wednesday, and one listener is curious about our own setup, specifically the workspace of our intrepid host, Omar. Over the years, Omar’s tried different arrangements to facilitate writing, podcasting, video recording, and everything else. His […] The post MBA1320 Q&A Wednesday: Hey Omar! What’s your office setup look like? appeared

Jul 31, 2019 • 0:12

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