UNFOLDING

UNFOLDING

Marko Pfann

Hosted by Marko Pfann, this podcast dives into the unspoken truths, bringing our creative community closer to tackle an uncertain future and thrive, not just survive. We're here to share answers to the big questions—the ones we all ponder but seldom voice. Join us as we dare to ask what others shy away from.

The Four Conversations: A New Model for Selling Expertise

The Four Conversations: A New Model for Selling Expertise

In this episode, Marko Pfann sits down with Blair Enns, founder of winwithoutpitching.com, to discuss his latest book, The Four Conversations: A New Model for Selling Expertise. Together, they explore the importance of structuring your sales process and dive into exclusive insights from Blair that didn’t make it into the book. This is a must-watch for anyone looking to elevate their approach to selling expertise—don’t miss it!

Jan 24, • 43:07

The art of trusting intuition — Marko Pfann Talks with Ben Tallon

The art of trusting intuition — Marko Pfann Talks with Ben Tallon

In this episode, Marko Pfann chats with Ben Tallon, a multidisciplinary artist, illustrator, and writer, about the magic of creativity and trusting your instincts. They dive into the value of journaling, finding your authentic voice, and how creative breakthroughs often emerge from embracing unpredictability. Ben shares his journey from art school to becoming a published author and coach, revealing how he balances passion with life’s pressures. This inspiring conversation is packed with insights

Nov 22, 2024 • 52:52

You can't work your way up — Mike Alderson with Marko Pfann

You can't work your way up — Mike Alderson with Marko Pfann

We discuss the bold decisions and strategies that propelled MvsM to the top of the industry from the very beginning. But it wasn’t always smooth sailing. Discover how they defied conventional wisdom, took calculated risks, dealt with burnout, and still managed to build a world-class brand.

Nov 1, 2024 • 36:15

Is our design education setting us up for failure? — With James Martin

Is our design education setting us up for failure? — With James Martin

We explore how outdated methods and lack of client interaction leave talented designers struggling. Hear from industry expert James Martin on the importance of evolving teaching practices. Learn how real-world unpredictability and soft skills can transform your creative journey. Discover a new approach to design education.

Jul 26, 2024 • 51:32

Emmy Winner Ian Dawson on: The Future of VFX & AR

Emmy Winner Ian Dawson on: The Future of VFX & AR

Emmy Award winner Ian Dawson shares his journey in VFX, from iconic films like Iron Man to AR innovations. Discover his vision for the future of our industry, how AI and AR are transforming creative fields, and what skills are essential for thriving in this rapidly evolving landscape.

Jul 24, 2024 • 49:43

Digital Design Days 2024: The magic of creative events with Filippo Spiezia

Digital Design Days 2024: The magic of creative events with Filippo Spiezia

Attending a creative event is an exhilarating experience, filled with a unique energy and a sense of magic in the air. The potential is palpable as you connect with like-minded individuals, expand your network, and meet your idols. It’s a chance to escape the demands of clients and the constraints of the real world for a few days, allowing your creative battery to recharge and your soul to rejuvenate.If you want to feel your creative spirit come alive this October, join us at DDD in Milan. This

Jul 10, 2024 • 20:46

How to create strategic impact as a creative business — Dimitri (Jim) Antonopoulos

How to create strategic impact as a creative business — Dimitri (Jim) Antonopoulos

My special guest and friend Dimitri (Jim) Antonopoulos made a great point: Creative studios can access big budgets by incorporating strategy into their offerings. Strategy involves making choices to achieve outcomes, which can be challenging for individuals and organizations. The value of strategy for small studios includes increased profits and the ability to have clients that actually follow your lead.

Jul 3, 2024 • 49:55

Useful Not True — The new book by Derek Sivers

Useful Not True — The new book by Derek Sivers

Today, we’re discussing Derek Sivers’ new book, which argues that beliefs can be useful even if they’re not true. It challenges conventional views and covers perception fallibility, the utility of various perspectives, and thought reframing for better decision-making and personal growth.

Jun 26, 2024 • 54:43

From Good to Great: Real art connects with everyday people! — With Timothy Goodman

From Good to Great: Real art connects with everyday people! — With Timothy Goodman

Today, we explore the transformative power of real art that connects with everyday people. My special guest, artist and muralist Timothy Goodman, shares his journey of self-discovery and how he found his artistic voice. From creating murals on the streets of New York City to engaging in social experiments, Timothy emphasizes the importance of creating work that stems from personal experiences and resonates with a broader audience.

Jun 19, 2024 • 36:49

Being true to yourself pays off—listen in to learn how!  — With Radim Malinic

Being true to yourself pays off—listen in to learn how! — With Radim Malinic

To Radim Malinic, being true to oneself is his recipe to being a success creative. We discuss his journey of self-discovery and how he found his true identity as a designer and author. Finding one’s purpose and message in one's work IS what sets you apart from others. We also talk about the challenges of navigating client demands and deadlines while staying true to oneself.

Jun 6, 2024 • 45:36

Unspoken secrets from the creative industry — OFFF BCN'24 Panel Talk

Unspoken secrets from the creative industry — OFFF BCN'24 Panel Talk

Join us for a fiery discussion on how artists can ride the waves of new technologies without losing their artistic soul. We'll dive into the art of choosing the right talent, celebrating unique styles, and steering clear of the creative hamster wheel. Hear from the masters on the power of personal expression, the dangers of bypassing the basics, and the tightrope walk between passion projects and paying the bills.

May 15, 2024 • 52:59

The challenge of leading creative people — With Ekaterina Solomeina

The challenge of leading creative people — With Ekaterina Solomeina

Tune in as I chat with Ekaterina Solomeina, co-founder of London Future Academy. We're cutting straight to the chase on leadership in creativity. The London Future Academy primes top creatives to lead, not just create. We dig into what it takes to steer creative businesses forward and zero in on their Design Leaders program. This is where the real gap—knowing business and leading well—gets filled for creatives at the top. We talk about why designers must get business, linking art to money and st

May 8, 2024 • 38:02

How to get noticed: Present your creative work to stand out — With Stephen Price from STASH Magazine

How to get noticed: Present your creative work to stand out — With Stephen Price from STASH Magazine

Join me as I host Stephen Price from STASH, sharing essential strategies on standing out and making an impact in the creative industry. Discover how to get your work featured in publications like STASH by leveraging creativity, technical skill, and emotional depth. Explore the role of characters and storytelling in motion design and learn how to maintain high-quality work over time.Key Takeaways:Understanding STASH: Learn about Stash Media, its role in the motion design industry, and how to util

Apr 30, 2024 • 1:12:31

Selling Creativity & The Scarcity Mindset — With David C. Baker

Selling Creativity & The Scarcity Mindset — With David C. Baker

This episode is all about moving past the scarcity mindset in your creative business. David stresses the importance of autonomy, specialisation, and embracing AI. David also discussed the importance of focusing your expertise to overcome impostor syndrome and the need to aim high in business.

Apr 24, 2024 • 45:07

How to outpitch big agencies — With Rob Middleton

How to outpitch big agencies — With Rob Middleton

Today, I talk with Rob Middleton, former ECD at Astro Television in Malaysia, about finding and securing big brand projects as a creative studio. We discuss how leveraging personal networks, building trust on a personal level, and engaging prospects the simple way can lead to winning major branding pitches—even against large agencies. Tune in to learn how you can successfully reach out to and work with big brands without needing an agency.

Apr 18, 2024 • 1:08:28

Unstuck yourself! — With Ben Burns

Unstuck yourself! — With Ben Burns

In this "Unfolding" episode, Marko talks with Ben Burns from The Future about beating the doubts that hold creatives back. Ben tells his story of moving from being a police officer to a big name in creative education, showing how changing his own doubts helped him grow. They chat about common fears like not being good enough or needing others' approval, and how these can stop creatives from reaching their goals. Ben's experiences offer a powerful lesson: overcoming these doubts can lead to big c

Apr 10, 2024 • 1:02:37

Your Dogma Sucks — With Andy Starr from Level-C

Your Dogma Sucks — With Andy Starr from Level-C

Welcome to our no-nonsense chat on why branding matters and how to get it right. Branding can make everything about your business clearer and stronger - but only if you nail it. Mess it up, and you're looking at a whole lot of confusion.Good branding means your marketing and sales are singing the same tune, making it easier for customers to get what you're all about. This helps them choose you over anyone else, because they really get why you're different.But here's the thing - lots of folks try

Apr 3, 2024 • 57:32

The Role of Leadership in Creative Excellence — With Kate Bate

The Role of Leadership in Creative Excellence — With Kate Bate

My Guest: Kate Bate, COO, Tendril and ForeverDiscover how genuine care for your team's well-being fosters excellence in creativity. Liste in to gain insights into effective leadership in the creative industry and learn how to set up an environment that attracts top talent and brave clients.

Feb 7, 2024 • 50:55

AI, And The Need For Disruption — With Wesley Ter Har

AI, And The Need For Disruption — With Wesley Ter Har

This thought-provoking video delves deep into the world of AI and its profound impact on the creative industry. Join us as we extract key insights with Wesley Ter Har, the co-founder of MediaMonks.Throughout this video, we'll explore a range of compelling topics:1. AI Revolution: Discover how AI is on the verge of revolutionizing the creative landscape. From turning leaked scripts into Hollywood-level movies to reimagining content creation across all media, AI is reshaping how we approach creati

Jan 31, 2024 • 44:02

Residence — Changing The Way Creatives Do Business — With Ryan Honey

Residence — Changing The Way Creatives Do Business — With Ryan Honey

In this episode, join Ryan Honey, co-founder of BUCK and now Residence, as he unveils the essence of Residence. This global network of creative companies not only services the industry but also nurtures creative communities. Residence integrates companies specializing in diverse areas, from design to media, enhancing their focus on creative work through shared operational support. Emphasizing the perpetual need for human creativity, Residence is a testament to the evolving landscape of creative

Jan 17, 2024 • 40:50

AI — The Impending Creative Revolution?! — With Andreas Hoess

AI — The Impending Creative Revolution?! — With Andreas Hoess

This podcast episode will shake up your perspective on the future of the creative industry! Andreas is at the forefront of artificial intelligence research and has been there since the early 90's. Can you imagine? Experts predicts a massive societal transformation in the next 20 to 40 years due to AI. YET here's the twist – Andreas believes it's happening much sooner! Like in the next 3 to 5 years. And that's only if we are lucky. Discover why many big companies, especially in design, are seemin

Dec 27, 2023 • 26:04

The Magic Of Creative Spaces — With David Sheldon-Hicks

The Magic Of Creative Spaces — With David Sheldon-Hicks

In this episode with David Sheldon-Hicks, we explore the transformative power of creative spaces, delving into how design influences mindset and work quality.

Dec 20, 2023 • 29:32

Creative Leadership In Action — With Aporva Baxi

Creative Leadership In Action — With Aporva Baxi

One of the most important things, is to create context. Like change the context and the mindset to help someone see what they're doing and have some objectivity.

Dec 13, 2023 • 33:45

My journey to creative freedom — With Dot Lung

My journey to creative freedom — With Dot Lung

I took a bet on myself. That was the biggest risk I ever took, but to have courage to put yourself outside your comfort zone actually is a very slow process. It took me many years to be comfortable with the idea that I might not be comfortable for some years.

Dec 6, 2023 • 49:26

What is creative leadership? — With Simon Dixon

What is creative leadership? — With Simon Dixon

“You have to make sh*t work to make good work" — This was the core insight that I gathered from my talk with Simon. It's a raw, unfiltered truth about the creative process. Far beyond mere aesthetics, it's a call to embrace the imperfect and the challenging.

Nov 29, 2023 • 34:39

Forever — Is this the future business model for creative studios? — With James Callahan

Forever — Is this the future business model for creative studios? — With James Callahan

In the realm of creative innovation, "Forever" is not just a name—it's a vision. A vision that's bringing together some of the world’s most forward-thinking studios, like FutureDeluxe and Tendril, into a collective that's set to redefine the creative landscape. The cornerstone? A shared R&D and experimentation ethos. Each studio joining 'Forever' is pledging to fuel an innovation lab—a think tank that's all about exploring uncharted territories of technology and aesthetics. Our clients love

Nov 22, 2023 • 41:25

What startups can learn from corporations — With Ezequiel Abramzon

What startups can learn from corporations — With Ezequiel Abramzon

Ezequiel is a brand consultant & former Vice President of Global Product Creation at Disney. Listen in to learn what start ups can learn from big corporations and why branding is so important in this process.Guest: Ezequiel Abramzon, brand consultant and former VP of Global Product Creation at Disney.

Mar 10, 2023 • 39:55

Think Big; Create Frameless — With David Sheldon-Hicks

Think Big; Create Frameless — With David Sheldon-Hicks

The future of creativity is frameless, it's innovative yet creatives need to learn how to lead their clients into this bright new future.Guest: David Sheldon-Hicks, Co-founder of Territory Studio in London

Feb 24, 2023 • 37:09

Creativity is a super-power — With DixonBaxi

Creativity is a super-power — With DixonBaxi

Creativity is far more than good design. DixonBaxi understands creativity as a superpower that shatters limiting beliefs to create deep and lasting connections between clients and their audiences.

Feb 21, 2023 • 46:20

The 4 day work week — With Nico Puertollano

The 4 day work week — With Nico Puertollano

Guest: Nico Puertollano from Rezonate.tvListen to Nico and find out how Rezonate manages a team across the globe on a 4 day work week. Learn more about cultural differences and their Culture Handbook!

Dec 5, 2022 • 33:41

The 4 keys to creative success — With PJ Richardson

The 4 keys to creative success — With PJ Richardson

With PJ Richardson from Laundry (laundrymat.tv)Today, I talk to PJ Richardson from Laundry about his 4 keys to creative success, and how he went from being an early graffiti artist to co-founding one of the hottest studio out there. Learn how PJ publishes daily art pieces on social media, and how that helps to get new clients in the door. Enjoy!

Nov 2, 2022 • 26:53

Is this the future of the creative industry? — With Justin Cone

Is this the future of the creative industry? — With Justin Cone

In this episode I talk to a real legend in the motion design and animation field, Justin Cone. Justin is now working at BUCK, and they are on to something called RESIDENCE. A concept that might just change how the creative industry works. For more go to thisisresidence.co

Oct 21, 2022 • 53:53

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