Blubrry Podcasting
Todd Cochrane, Mike Dell & MacKenzie Bennett
Blubrry's official podcast where we discuss the podcasting industry, Blubrry news and interview podcasters on why they started their podcast.
Podcast Conference Roundup: Latest Trends & Events
Podcast Conference Roundup 2025
We’re diving into the current podcast conference scene—what’s happening, who’s attending, and whether these events are really worth your time and money. From TravelCon recaps to previews of Podcast Movement Evolutions, Podfest Asia, and The Podcast Show London, we cover what podcasters need to know to make the most of these gatherings. Creators of all levels can appreciate these hot takes, and insider insights to help you decide which events are right for you—and
How AI Enhances Creative Processes in Podcasting
How AI is transforming content creation by removing technical barriers and allowing creators to focus on ideas.
Why this matters: AI has changed the way people approach podcasting, video, and written content. Creators are shifting from figuring out how to create content to focusing on what to create.
Read the blog post that inspired this episode, from Barry Kantz on the Blubrry team: AI Has Changed My Brain
This is an exciting time for podcasters and content creators…
How AI Enhances Creative Pr
Mastering Podcast SEO: Strategies to Grow Your Listener Base
Hit play now and start optimizing your podcast for growth!
Want more listeners to discover your podcast? It’s time to harness the power of Podcast SEO! In this episode, we break down how to optimize your podcast for search engines and major directories like Apple Podcasts and Spotify.
What You’ll Learn:
✔️ The key differences between Podcast SEO and traditional SEO
✔️ How to find and use the right keywords for your episodes
✔️ Best practices for writing SEO-friendly show titles and description
Why 2025 is the Perfect Time to Start a Podcast (Even If It Seems Oversaturated)
2025 is a great time to start a podcast
Thinking of starting a podcast in 2025? Worried the podcasting world is already too crowded? In this episode, we dive into the top reasons why launching a show now can be more advantageous than ever—even when it seems like “everyone” already has a podcast. From tapping into hyper-niche audiences to taking advantage of cutting-edge tech, you’ll learn why there’s plenty of space for fresh voices and unique ideas.
Join us as we break down the key factors that
Split Decision: How to End a Podcast Co-Host Partnership Gracefully
Breaking up with a co-host can feel like navigating a delicate and deeply personal crisis—especially when you’ve invested time, energy, and your creative efforts into building a podcast together.
But like any partnership, misalignments in goals, scheduling, or creative vision can arise, sometimes leaving you little choice but to respectfully part ways. Today, we explore the signs that it may be time to move on, how to plan an amicable separation (if possible), and the best ways to handle shared
Using Video to Elevate Your Podcast Promotion
In today’s episode, we’re diving deep into the power of video for podcasters.
First, we’ll discuss why adding a visual component to your podcast promotion can skyrocket listener growth and brand recognition. Then, we’ll get hands-on with tips for setting up a budget-friendly or professional-quality video studio—without sacrificing great audio. You’ll learn how to transform your existing podcast content into scroll-stopping short clips, “audiograms,” and highlight reels perfect for YouTube, Insta
Building a Profitable Podcast Strategy for Businesses
Special Edition of Podcast Insider ft. Paul Colligan
In this special edition of Podcast Insider, Todd welcomes longtime friend and podcast industry veteran Paul Colligan. Together, they dive deep into how businesses—small or large, local or global—can leverage podcasting as a powerhouse marketing and sales tool. From identifying the exact goal of your show, to repurposing content for social media, to measuring real ROI (not just downloads), Paul and Todd share proven strategies and case studies
Unpacking Podfest: Insights and Encounters
Podfest 2025 Was a Blast
After an incredible few days at Podfest 2025—one of the year’s best gatherings for podcasters, creators, and audio aficionados—we’re back and ready to share all the highlights. We unpack the most exciting trends, tools, and questions that caught our attention. Don’t miss these takeaway
Quarterly Tasks For Your Podcast Success
(Originally aired Oct. 2024)
Are you thinking about changing things up for your podcast in 2025 and not sure what you can do different or better? We’ve got a whole list of quarterly tasks for your podcast success.
Learn what can be done to improve your podcast – whether that is for you the host and person behind the scenes making it all happen or for your listeners. Choose which of these recommendations would work best for you and your podcast to not only be easier for you but better for your a
Podcast Criticism into Growth: Managing Feedback & Boosting Your Podcast
Maneuvering Your Podcast Criticism and Feedback into Podcast Growth
It’s a new year and time for a new outlook on your podcast feedback. If you’ve ever run into criticism and what you’d consider negative feedback about your podcast, we’re here to help you not only manage that feedback but how you can boost your podcast brand with a PR strategy.
Today’s Hosts: MacKenzie Bennett, Cathy Beuten, Cyndee Harrison, Erika Brooks and Rachael Amato
1. How to Handle Negative Feedback:
Understanding the di
Innovative Podcast Tools You Didn’t Know About at Blubrry – PCI Rerun
As we take some time off for the holidays we figured it’s time for rerun episode on that focuses on some of the best tools that Blubrry has to offer. Tune in to find out if there’s any cool features you didn’t know we offer that you can use in the upcoming New Year!
Blubrry’s Innovative Podcast Tools
Hosting and Publishing
Podcast Hosting: Various plans from Standard to Pro, including unlimited storage and advanced tools.
WordPress Integration: PowerPress plugin for seamless management from Wor
Podcasting’s Year in Review: Trends and 2025 Predictions – PCI 426
In this recap episode, we’re diving into the key trends and milestones that defined podcasting in 2024 and looking ahead to what 2025 might have in store. Join us as we explore predictions, challenges, and opportunities for podcasters in the year to come.
Happy Holidays! And a note to all podcasters, please be patient with our support team from now til Jan. 2, 2025 as scale down our team for some well deserved time off.
Today’s Hosts: Todd Cochrane, MacKenzie Bennett and Mike Dell
2024 Rec
Optimizing Podcast Length: Balancing Depth and Engagement – PCI 425
Comparison is a thief of joy and that includes asking everyone how long you think your podcast should be. The answer lies with you, the creator and how long you believe each episode of your podcast should be. Today, Podcast Insider gives you the pros and cons on how one can optimize podcast length to balance the depth and engagement that creators strive for.
Today’s Hosts: Todd Cochrane and MacKenzie Bennett
Don’t focus on a specific time length of your episode, take this advice and decide
Ultimate Holiday Gift Guide for Podcasters – PCI 424
Tis the season to gift your podcast obsessed loves ones with their favorite gear.
Struggling to find the perfect gift for that podcaster who spends more time talking to a microphone than actual humans? Fear not! Blubrry has compiled the ultimate guide to help you win the title of “Best Gift Giver Ever” in your favorite podcaster’s heart (or at least their next episode shoutout).
Today’s Hosts: Mike Dell and Todd Cochrane
Take a Look at Blubrry’s Ultimate Holiday Gift Guide for Podcas
Unlocking New Listeners: Innovative Podcast Marketing Techniques
Are you ready to grow your podcast audience and reach listeners you’ve never tapped into before? In this episode, we dig into the latest and most effective marketing techniques to expand your show’s reach. From creative social media strategies to leveraging unique platforms and partnerships, we explore actionable tips that can help you attract new listeners. Tune in to learn about 10+ innovative podcast marketing techniques!
Today’s Hosts: MacKenzie Bennett and Todd Cochrane
Here are some innova
Celebrating Gratitude and Community in Podcasting
It is unofficially the holiday season and today we’re here to discuss the ways in which podcasters can participate in any way they can. Giving back to the community around Thanksgiving is a meaningful way for a podcast to show appreciation to listeners, guests, and supporters.
Today’s Hosts: Mike Dell, Todd Cochrane and MacKenzie Bennett
Here are some ideas to create a Thanksgiving Give-Back theme:
1. Charity Shoutouts and Partnerships:
Highlight Local or Relevant Charities: Dedicate an episo
Boost Your Video Podcast Quality with Expert Editing Tips
Podcasters know that video podcasting is quickly growing and they want to be part of the hype, but how does one jump on this effectively? Today, the Blubrry team goes into detail on to not only create video episodes but to do so well. From recording to editing to publishing, we take you through 15 tips on how to get your best video episode yet!
Today’s Hosts: Mike Dell and Todd Cochrane
Editing a video podcast involves balancing both audio and visual elements to create a polished and engaging fi
Tales from the Podcast Crypt: Navigating Nightmares in Podcasting
Happy Halloween from Podcast Insider!
Join Mike Dell and Dave Clements from the Blubrry team as they recount the most haunting experiences in podcasting in this Halloween special. From forgotten “record” buttons to complicated RSS feeds, each story offers insights and lessons that every podcaster can appreciate. Listen in for laughs, shivers, and valuable tips to help you avoid these common podcasting pitfalls.
Dave’s Podcasting Missteps
Interview fail: forgot to hit record on a Geek This! inter
Overcoming Podcasting Paralysis: Tips and Tricks
Today’s Hosts: Mike Dell and MacKenzie Bennett
There are several common barriers that stop people from starting a podcast, ranging from technical concerns to personal fears. This podcasting paralysis stops many from finally getting their show out there and today, we are here to alleviate those anxieties and dissecting how to fix them.
By addressing these concerns—through education, planning, and embracing imperfections—potential podcasters can overcome these barriers and successfully launch the
Essential Podcasting Gear for 2024: What You Need and What You Don't
Audiosigma’s Podmobile
In today’s episode, we take a look at the world of podcasting gear! Covering equipment and podcast setups for those just starting out or those looking to upgrade. Mike and Todd talk about microphones, mixers, and video setups to help you achieve great audio (and video) quality without breaking the bank. Plus, at the end of this episode Mike chats with Fernando P
Unlocking the Power of Visual Podcasting with Pod2Vid
In this episode, we explore our latest innovation, Pod2Vid, a tool designed to convert your podcast into a compelling video format. Whether you’re aiming to reach a broader audience on YouTube or other video platforms, Pod2Vid simplifies the process by transforming your audio episodes into engaging video content with just a few clicks. Todd, Mike and MacKenzie cover how it works, its advantages for podcasters looking to expand their audience, and share tips on maximizing its potential. Tune in t
Quarterly Tasks For Your Podcast Success
Consider what can be done to improve your podcast – whether that is for you the host and person behind the scenes making it all happen or for your listeners. Choose which of today’s recommendations would work best for you and your podcast to not only be easier for you but better for your audience.
Today’s Hosts: MacKenzie Bennett and Todd Cochrane
It’s the beginning of a the last quarter of the year, now is the time to start doing a handful of quarterly podcast tasks to ensure your podcast succe
Blubrry's Milestone: Two Decades of Podcast Industry Leadership
In this special episode of Podcast Insider, Todd Cochrane and the Blubrry team celebrate 20 years in podcasting a little early for International Podcasting Day. Join Todd, Barry Kantz, Brian Yuhnke, Cathy Beuten, and Mike Dell as they reflect on the early days of podcasting, the founding of Blubrry, and how the industry has evolved over the years. Hear stories of how Blubrry was built by podcasters for podcasters, from the first days of podcast monetization to the growth of podcast hosting and s
Top 10 Worst Pieces of Podcast Advice and Why
Replacing the Bad Podcast Advice with the Good
Mike and MacKenzie from Blubrry are here to dissect some of the worst podcasting advice out there – but of course include the better ways to treat yourself and your podcast instead. Each don’t comes with a side of what to do instead and please remember, each podcaster is different.
Take this as seriously as you’d like – but we’re here to explain exactly why the following pieces of advice are simply bad for you and your podcast. Without further ado,
Enhance Your Podcast Strategy with Smart Content Repurposing
Best practices for repurposing your video for your podcast
Today, the Blubrry team provides their perspective on the art and science of content repurposing to elevate your podcast strategy. Discover how to take your existing podcast episodes and transform them into valuable assets across various platforms, reaching new audiences and maximizing your podcast’s potential. Use these tips to create a smarter, more efficient workflow. Tune in and learn how to breathe new life into your podcast episode
When to Use Private and Premium Podcasting
We think private and premium podcasting are so important and helpful in today’s landscape of podcasting formats that we’re rerunning this episode for you.
Private and Premium Podcasting Use Cases
Keeping a podcast limited to a certain group of listeners gained popularity in recent years, especially due to a major switch to remote working. Blubrry offers a wonderful option for those interested in keeping a podcast secure and private, set to an audience of your discretion. Today, we go over when i
Networking and Navigating Industry Events: Tips from the Pros – PCI 411
In this encore episode of Podcast Insider, we review best practices when navigating industry events. In this retro-but-still-relevant episode, hosts Todd Cochrane, Mike Dell and…
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Podcasting Websites: Your 2024 Guide to Success
Podcast Websites: What Do You Need in 2024?
As the podcasting landscape becomes increasingly competitive, a dedicated website is no longer just a digital hub but a vital tool for podcasters. It serves as the central point for audience engagement, brand building, and content monetization. In 2024, having a well-designed, fully functional podcast website is essential for creators looking to stand out, enhance discoverability, and create a lasting connection with their listeners.
Creating a website
Deep Dive into Blubrry’s Thrive Bundle Features
The Blubrry Thrive Bundle offers a comprehensive suite of tools designed to enhance your podcasting experience, making it easier to create, promote, and analyze your content.
Today’s Hosts: Todd Cochrane and MacKenzie Bennett
Here are some key benefits of Blubrry’s Thrive Bundle:
Podcast AI Assistant (PAI):
Episode Planning: Assists with generating intelligent episode topics, guest questions, and bios.
Post-Production: Creates transcripts, suggests titles, generates show summaries, bullet point
Blubrry's Event Tracker for Podcast Milestones
Tracking Podcast Milestones Just Got Easier with Blubrry’s Event Tracker
In this episode, we dive into Blubrry’s latest feature release—an Event Tracker integrated into our Podcast Statistics Dashboard. Designed to enhance your podcasting strategy, this new tool is a game-changer for podcasters looking to streamline their workflow, better understand their audience, and optimize their content planning.
Today’s Hosts: Mike Dell and MacKenzie Bennett
Join us as we explore how this feature works, it
The Art of Podcasting from Anywhere: A Traveler’s Guide
Take Your Podcast With You
Welcome to another episode of the Podcast Insider, where we bring you tips, tricks, and insights to elevate your podcasting game. At some point you’ll likely have to adjust your podcast due to travel for work, vacation or just a desire in a change of scenery. Recording on the go can be both exciting and challenging, but we’re here to alleviate those fears. Join us as we dive into the essentials of mobile podcasting, from choosing the right gear and finding the perfect
AI and Copyright Laws: What Podcasters Need to Know
Offering insights into the implications of using AI-generated content.
Have you given AI a try yet when it comes to your podcast? Today, we are diving into the topic of copyright and the role of artificial intelligence in podcasting. Barry Kantz, General Counsel and CFO at Blubrry joins Mike to explore the legal intricacies and practical implications of using AI-generated content in your podcast. Featuring current trends and potential future legislation, this episode offers valuable insights fo
How to Use Visual Elements to Market Your Podcast Effectively
In this episode of Podcast Insider, hosts MacKenzie Bennett and guest Aaron Hope discuss effective strategies for using visual elements to market a podcast. They open by emphasizing the importance of incorporating design and aesthetics into podcast marketing to enhance listener engagement and share-ability across digital platforms.
Today’s Hosts: MacKenzie Bennett and Aaron Hope
1. Social Media Graphics
Why Use Them:
Grab attention quickly in crowded social media feeds.
Convey key information a
Missing Pieces: How to Fill the Gaps in Your Podcast’s Success – PCI 404
In this episode, MacKenzie and Mike discuss critical elements that may be missing from your podcast. They cover essential areas to enhance your podcast’s success…
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Secrets to Consistent Podcasting Success – PCI 403
The Blubrry team spills their secrets on how to be consistent and how to stay motivated for podcast success. Mike and MacKenzie have a combined…
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Innovative Podcast Tools You Didn’t Know About at Blubrry – PCI 402
We have been busy! Today let’s go over all the innovations Blubrry offers that you should know about – but might not have heard of.…
The post Innovative Podcast Tools You Didn’t Know About at Blubrry – PCI 402 appeared first on Blubrry Podcasting.
The Potential of Video Podcasting – PCI 401
Welcome to another exciting episode of our podcast! In this episode, we discuss the world of video podcasting and specifically just how easy it can…
The post The Potential of Video Podcasting – PCI 401 appeared first on Blubrry Podcasting.
400th Episode of Blubrry’s Podcast – PCI 400
We’ve got a special episode of Podcast Insider as the Blubrry team celebrates our 400th episode! Join us as we reflect on our journey, share…
The post 400th Episode of Blubrry’s Podcast – PCI 400 appeared first on Blubrry Podcasting.
Unleashing Control Over Your Podcast Platform with WordPress and PowerPress – PCI 399
Today Blubrry discusses the essentials of building and maintaining a podcast website. We explore why having your own site is crucial for total control over…
The post Unleashing Control Over Your Podcast Platform with WordPress and PowerPress – PCI 399 appeared first on Blubrry Podcasting.
On the Road to Success: Podwheels’ Path with Greg Thompson – PCI 398
The podcasting path has been long and prosperous for our Podcaster of the Month, Greg Thompson. Since its launch in 2016, Thompson’s show, PodWheels, has…
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Innovative Ad Strategies for Podcasters: A Deep Dive – PCI 397
Today we dive into the cutting-edge world of advertising strategies tailored specifically for podcasters. The monetization opportunities for podcasters is always changing, but there are…
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From Listeners to Fans: Crafting Content That Pays Off
Creating exclusive content for paying podcast listeners is an excellent way to provide additional value and encourage more listeners to subscribe to premium tiers. Blubrry offers premium podcasting for creators to offer to their audience in hopes of not only creating special, specific content for them, but monetizing said content as well.
Here are several ways podcasters can offer exclusive content to their paying subscribers:
Bonus Episodes: Offer additional episodes that are available only to
Cross-post Strategies for Podcaster Collaboration
A Rising Tides Raises All Ships
As the world of podcasting continues to grow, creators must find innovative ways to expand their audience. Today, we’re diving into the art of cross-posting, a powerful tactic that leverages the magic of collaboration. Podcasters that team up with fellow hosts can amplify their reach and introduce each other’s content to a whole new crowd. Take note of these strategies and join us as we explore how to make cross-posting work for podcast hosts and their podcasting
Podcast Statistics: What is Important
Todd and Mike sprinkle bits of advice about what podcast statistics that podcasters should pay more attention to as well as the ones that are less crucial to creators overall understanding of their success. Podcasters should focus on key statistics that reflect their unique goals and aspirations instead of getting caught up in every available metric.
Remember the importance of not stressing over stats but focusing on consistency and quality of the content to ensure steady growth and audience
Creating a Podcast Website: Must-Have Features and Tips
In today’s episode, we will delve into the podcast website must-have features, from selecting the perfect theme and SEO plugins to incorporating an effective audio player. Join us as we discuss the elements your podcast website needs, how to integrate social sharing, and tips to enhance your website’s user experience for your listeners.
Today’s Hosts: Mike Dell and MacKenzie Bennett
Creating a website for your podcast involves incorporating several essential tools and features to ensure functio
Landing a Job in Podcasting: Insider Tips
Sharing practical tips for landing a job in podcasting
Whether you’re a seasoned audio engineer or a passionate storyteller looking to break into the industry, this episode is packed with valuable advice from top insiders.We uncover necessary skills, the dos and don’ts of applying, and how to make your resume stand out. Long-standing Blubrry employees share our experiences to help you turn your podcasting aspirations into a rewarding career.
Today’s Hosts: Todd Cochrane, Mike Dell and MacKenzie
Exclusive Podcasts: Innovation or Industry Setback?
Exclusive Content Has the Capability to Reshape the Podcast Industry
Companies like Spotify, Wondery, and Luminary have invested in exclusive podcasts, contributing to a more competitive environment. Blubrry, on the provider side has also started offering Premium podcasting subscription plans content creation for our podcasters. Are these efforts worth it for the podcast industry?
These directory platforms offer unique content to their subscribers, with Luminary, for instance, providing exclusi
On the Road with Blubrry's Podcast Pioneers
A recap of the Mid-America Trucking Show and Podcast Movement Evolutions, featuring an interview with our April Podcaster of the Month, Cheryl Jones
In this enlightening episode of our podcast, Todd and Mike recap their experiences at two conferences they attend in March: the Mid-America Trucking Show and Podcast Movement Evolutions. Getting into the the details of these conferences, buzzing with innovation, inspiration, and insightful exchanges.
They share their experiences with keynote speeche
Podcast Vid2Pod & Widgets
In today’s episode of Podcast Insider hosts Todd Cochrane and Mike Dell discuss the new tools released by Blubrry Podcasting: Widgets & Embeds, and Vid2Pod. Widgets and Embeds are aimed at improving engagement with audiences and Vid2Pod makes it incredibly easy for video creators to also become audio creators.
The first of these services, Widgets and Embeds, offers a seamless integration of podcast content into websites and blogs. This tool allows podcasters to effortlessly share their episodes
Podcasting 101, Blubrry’s Podcast AI Assistant – PCI 388
This week we released our latest tool for podcasting, our very own Blubrry PAI – Podcast AI Assistant. In this episode we go into detail on how our new artificial intelligence feature for Thrive Bundle customers completely changes the way they prepare for, publish and promote their podcast. This new podcast AI tool is a game-changer for our creators and we promise will simplify the podcasting process, saving all involved precious time and energy that can be devoted to your podcast recordings.
To
Podcasting 101, Blubrry Thrive Bundle
The Thrive Bundle from Blubrry is designed to empower podcasters of all levels.
From the novice just starting out to the seasoned professional looking to enhance their show. Combined with our renowned hosting services, detailed analytics, and seamless WordPress integration via the PowerPress Plugin, the Thrive Bundle offers tools and insights that are indispensable for podcast growth and audience engagement.
Today the team unpacks each component of the bundle and why it’s a steal for anyone loo
Podcasting 101, Blubrry Pro Hosting – PCI 386
Take your show to the professional level In today’s episode we are taking a close look at the benefits of professional podcast hosting — more…
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Video Podcasting vs. YouTube vs. Spotify
A Video Podcast is What You Want it To Be
Video podcasting has revolutionized the way audiences engage with content, offering a visually enriching experience that complements the auditory. For podcasters looking to expand their reach and diversify their content, incorporating video podcasting into their strategy can be a game-changer. This approach not only enhances the listener’s experience by providing visual context but also opens up a multitude of distribution channels across various platfor
Moving to Blubrry from Another Podcast Host
Migrating to Blubrry from another platform is easy
Migrating your podcast to Blubrry from another hosting platform can be a strategic move to leverage Blubrry’s comprehensive suite of podcasting services, including advanced analytics, monetization options, and a robust distribution network. The process involves a few critical steps to ensure a smooth transition, preserving your show’s integrity, subscriber base, and search engine rankings. It’s essential to approach this migration with careful p
How Long Should a Podcast Be?
Don’t Put Too Much Thought Into Your Podcast Episode Length
Whether you’re a budding podcaster wondering how to pace your episodes or a seasoned listener curious about the behind-the-scenes decisions, this episode offers valuable perspectives on balancing content depth with listener attention spans. Join us as we unravel the art and science behind podcast lengths, ensuring your next listen or production hits the sweet spot.
Today’s Hosts: MacKenzie Bennett and Mike Dell
Podcast lengths can var
Benefits of Podcast Transcriptions
Have you used a podcast transcription to enhance your show?
Podcast transcription offers several significant benefits that can enhance the reach, accessibility, and overall impact of your podcast. Recently, Apple announced that they will be implementing the transcription tag into their platform; here at Blubrry we’ve offered transcription and closed captions in our podcast player since 2022.
Today’s Hosts: Mike Dell and MacKenzie Bennett
Learn more about Blubrry’s podcast transcriptions
Here are
Podcast Donation Platforms
Donation platforms are taking a pivotal role in the world of podcasting and sustaining and growing podcast projects.
Today we explore the ins and outs of various donation platforms available to podcasters, how they work, and why they are becoming an essential tool for podcast creators looking to monetize their content.
From understanding the mechanics behind these platforms to hearing firsthand experiences from seasoned podcasters who have successfully leveraged these tools, we aim to provide a
How to Grow Your Podcast Audience
Efficiently Grow Your Podcast Audience
In this enlightening session, we dive deep into the essential strategies and innovative techniques needed to expand your podcast’s reach and engage a broader audience. From leveraging social media platforms to understanding the power of storytelling, we’ll cover a range of topics that are crucial for any podcaster looking to make a significant impact.
Whether you’re just starting or seeking to elevate your existing podcast, this episode promises to offer va
Podcasting 101, The Beginning of a 2024 Series
An Overview of What to Do When Starting Your Podcast
Today, we’re covering a range of topics that are essential for beginners in podcasting. As January tends to lead to rapid podcast releases, we thought this would be the perfect time to reach out to any newcomers. These topics can help provide a comprehensive overview of what it takes to start and run a successful podcast.
Look for future episodes later this year related to progressing through the steps of starting your podcast.
Today’s Hosts:
Podcast Predictions for 2024
Are the Podcast ‘Experts’ Actually On Track?
Some members of the Blubrry team provided insight into what they believe will happen in the podcasting space in 2024. Todd, Mike and MacKenzie share their own thoughts and hopes (and some unfortunate expectations as well) in today’s episode of Podcast Insider, giving listeners a thorough assessment of the current podcasting landscape.
Happy New Year, we’re happy you’re here.
Today’s Hosts: Todd Cochrane, Mike Dell and MacKenzie Bennett
Blubrry’s Podca
Blubrry Year in Review, 2023
We take a moment to reflect on the incredible journey we’ve shared over the past year. This episode is a celebration of the milestones we’ve achieved, the challenges we’ve overcome, and the remarkable accomplishments that have marked this year. We’ve covered a vast landscape of ideas and insights. As we look back at the year’s highlights, we also set our sights on the future, anticipating another year of compelling conversations, learning, and growth. Lastly, we want to express our gratitude to
Value Time Split, PodRoll, Remote Item & New Blubrry Features
Podcasting features are ever evolving
We delve into the intriguing concept of the value time split. This episode is dedicated to exploring how individuals and organizations allocate their time between tasks that generate immediate value and those that promise long-term benefits. How this affects productivity, innovation, and personal growth. Join us as we unravel the complexities of the value-time split, whether you’re a business leader, entrepreneur, or just someone looking to make the most out
Podcast Listening Trends
Unveiling the Podcast Landscape: Dispelling Myths and Exploring News Consumption
In this episode, we delve deep into the evolving world of podcasts and exploring how podcasts have become a crucial medium for news consumption. We’ll analyze recent trends, highlight key changes in listener behavior, and discuss the implications of podcasts in the digital age. Join us as we navigate through the diverse podcasting terrain, examining its impact on media, culture, and information dissemination. Whethe
Podcast Slang Evolution
Exploring Quirky and Evolving Terminology in the Podcast World
Podcasting came to be around 20 something years ago and with this time has come changes to the way that people refer to the podcast industry and medium as a whole, effectively creating podcast slang that we’ve all become familiar with. Today we reflect on the creative and dynamic nature of the podcasting industry, continually evolving as the podcasting medium grows and changes.
Today’s Hosts: Mike Dell and MacKenzie Bennett
Here’s so
Podcast Slang Evolution – PCI 374 – repost
Exploring Quirky and Evolving Terminology in the Podcast World
Podcasting came to be around 20 something years ago and with this time has come changes to the way that people refer to the podcast industry and medium as a whole, effectively creating podcast slang that we’ve all become familiar with. Today we reflect on the creative and dynamic nature of the podcasting industry, continually evolving as the podcasting medium grows and changes.
Today’s Hosts: Mike Dell and MacKenzie Bennett
Here’s so
Podcast of the Month: Beer, Bourbon and Balderdash
As the hosts of Beer, Bourbon and Balderdash, Wes Olsen and John Harrison claim “they drink brown liquid, talk nonsense and maybe even solve some world problems.” Well, the Blubrry team was happy to feature them as our November Podcast of the Month and Wes joined Mike to tell us about their show and how it came to be.
Today’s Hosts: Mike Dell, featuring Wes Olsen
Read their featured article from earlier this month here.
The two pals have been podcasting since 2022, try out new spirits and beers
Transitioning Your Podcast: Hobby to Business
Expert advice on elevating your podcast into a whole new adventure.
On today’s episode of Podcast Insider, we explore the dynamic world of podcasting and guide you through the ins and outs of turning your passion podcast hobby into your thriving podcast business. We assure you, it is possible to turn your beloved podcast hobby into a sustainable and profitable venture.
We share the ways in which you should evaluate transitioning your show into a business opportunity.
Today’s Hosts: Todd Cochrane
YouTube for Podcasting
Should Podcasters Be Using YouTube For Their Podcast?
YouTube is a dynamic platform that extends beyond video content, making it an option for podcasting. Leveraging YouTube for podcasting provides creators with a broader audience reach, as the platform boasts billions of users worldwide. By converting audio content into engaging visual formats, podcasters can tap into the platform’s powerful search and discovery features, enhancing discoverability. It also has monetization options, such as ads
Podcast Episode Artwork Part II
Podcast Episode Artwork Part II: Including iOS 17 Artwork Updates
Podcast artwork is a requirement for each and every show to be universally accepted in podcast apps and directories; it’s also a direct advertisement for what listeners can expect from the show. As of late episode specific podcast artwork has been increasingly popular. So much that Apple has now integrated into their directory. Tune in and check the show notes for details about all of our topics today as well as examples we found
Quantity vs. Quality Podcasting
In this episode, we explore the advantages and drawbacks of daily and weekly (or less frequent) podcasting schedules. We discuss the delicate balance between quantity vs. quality podcasting.
The nature of your content, whether it’s daily news or in-depth interviews, should also influence your choice of podcasting schedule. Lastly, it’s crucial to assess the time, energy, and financial resources you have, as daily podcasting can be resource-intensive.
Today’s Hosts: MacKenzie Bennett and Mike Del
Podcasting Accessibility and Inclusivity
Explore ways to make your podcast more accessible to all listeners, including those with disabilities.
Podcasting is a powerful medium but it’s essential to ensure that everyone can enjoy and benefit from your content. By focusing on accessibility and inclusivity, we not only open the doors to a wider audience but also enrich the podcasting ecosystem with a more vibrant, empathetic, and representative tapestry of stories and ideas.
Today we’ll cover the aspects of accessibility from content crea
Writing a Book For Your Podcast
Expand your podcast audience to the written medium.
Creating a book based on the content of your podcast can be a fantastic way to extend your reach and provide your audience with a tangible resource. In our latest episode, we explore the dynamic process of transforming your podcast content into a book.
Today’s Hosts: Todd Cochrane and Mike Dell
Writing a book is hard work! BUT, as a content creator, you may have an upper hand in the subject of your book because you do a podcast about it.
First
The Art of Podcast Scriptwriting
The Art of Podcast Scriptwriting
Explore the process of scripting podcast episodes, whether you opt for fully scripted, semi-scripted, or improvised formats. We’re getting into the heart of the medium, where words transform into engaging narratives, informative discussions, and captivating stories. Whether you’re a seasoned podcaster looking to refine your scripting skills or a newbie eager to learn the ropes, this episode is your guide to mastering the craft of podcast scriptwriting.
Today’s Ho
Podcast Intros and Outros
Crafting Memorable Podcast Intros and Outros
In this episode, we’re diving deep into the art of creating engaging podcast intros and outros. Your podcast’s intro and outro serve as the welcome mat and farewell hug to your listeners, setting the tone and leaving a lasting impression. Whether you’re a seasoned podcaster looking to revamp your show’s identity or a newbie trying to make a memorable debut, we’ve got you covered with tips, tricks, and creative ideas.
Today’s Hosts: Mike Dell and MacKe
Reacting to Podcast Feedback
How do you react to good or bad feedback?
Reacting to podcast feedback can take some practice, more specifically depending on the type feedback you are receiving. Ultimately, the way you react to podcast feedback can significantly impact your show’s success and how your audience perceives you as a podcaster.
Handling feedback, especially when it pertains to a medium as personal as podcasting, is essential for growth and connection with your audience.
Show mentioned in the show for the master of
Taking a Social Media Break While Podcasting
Taking a Break From Social Media While Podcasting
We all need a social media break once in a while. But don’t leave your podcast listeners in the dust! Follow the tips below to ensure that you’ll have your well deserved digital consumption freedom without screwing up all of your hard work building an audience.
Today’s Hosts: Todd Cochrane and MacKenzie Bennett
Taking a break from social media while managing a podcast can be challenging, but it’s definitely possible with some planning and organiz
What Not to Do in Podcasting
What Not to Do With Your Podcast
Beyond the excitement of starting and maintaining your own podcast, there are a handful of things that you should avoid doing as well. Today we are here to discuss what not to do in podcasting; for the peace of mind and enjoyment of the creator as well as the listener. We start off strong getting right into what not to do on the technical end of podcasting.
Today’s Hosts: Mike Dell and MacKenzie Bennett
Creating a successful podcast involves not only knowing what
Podcast Movement Denver Blubrry Recap – PCI 361
After much preparation and anticipation, half of Blubrry’s Podcast Movement attendees headed to Colorado from Michigan while the other half simply headed from their homes in Denver. It was refreshing to see the conference so well attended and the team was excited to talk to would-be podcasters, newbies and, of course, to catch up with veteran podcasters and friends.
Today’s Hosts: Mike Dell, Todd Cochrane, Cathy Beuten and Ben Beecroft
Here’s a quick fun-down, err, rundown of our time at Podcast
Pet Peeves While Listening to a Podcast
Those annoying little podcast recording habits that can cost a podcaster their credibility.
All three of us hosts on Podcast Insider are avid podcast listeners. There are things that annoy us – and I’m sure we are not alone. Here are a few things that really annoy us about podcasts we listen to. We’d love to hear what annoys you, too, or if you disagree with our angst.
Today’s Hosts: Mike Dell, Todd Cochrane and MacKenzie Bennett
Here are our pet peeves while listening to a podcast.
Mike
Bad a
Pros and Cons of Live Podcasting
The pros and cons of hosting a ‘live’ podcast
Live podcasting offers several advantages . . . and disadvantages. On the side of pros, it enhances audience engagement by enabling real-time interaction through chat or comments, for a more dynamic listening experience and adding authenticity because its unscripted. Instant feedback from the audience allows for quick adjustments and a better understanding of resonating topics. However, live podcasting comes with downsides. Technical glitches can har
Do's and Don'ts for Podcast Show Notes
Writing better show notes is easy if you follow these do’s and don’ts
Mike and MacKenzie discuss the various do’s and don’ts that come accompany useful podcast show notes. Show notes add a plethora of information into your episode and most importantly allow search engines to easily pick up your episode topics. We highly encourage all podcasters to write thorough show notes to accompany their audio and/or video content.
Tell us what you think of today’s show notes.
Today’s Hosts: Mike Dell and Ma
Hired Help For Your Podcast
Are you considering hired help for your podcast?
In today’s episode we’ll be discussing eight factors to consider when hiring a paid podcast consultant for your podcast. Often times the podcast host is a jack of all trades for their show, which while admirable can be improved with hired help. If you’re looking to expand your podcast team, look no further to decide if that may be a good idea. First things first, what exactly do we mean when we say podcast consultant – read below for our explanati
Podcasting For Your Job
Best practices for employees podcasting for their company
This week we’re exploring the ways that employees of any organization can podcast. Join MacKenzie and Mike as they discuss the best practices for employees that are podcasting for their company, cause, etc. If you’re thinking of starting a show in any professional capacity consider reading here to learn more facts about the current podcast environment.
Today’s hosts: MacKenzie Bennett and Mike Dell
Define Your Show Topic
Decide on a spec
Why Podcasters Podcast
Why Did You Start Your Podcast?
The inspiration behind starting a podcast is unique to each creator. This week we dive into the reasons why people choose to start a show, ranging from personal passion of sharing your own knowledge to showcasing your business.
Today’s hosts: Todd Cochrane and Mike Dell
Podcasters choose to create podcasts for a variety of reasons. Here are some of them:
Sharing Knowledge: Many podcasters are experts or enthusiasts in a specific field and want to share their knowl
Dos and Don'ts of Podcast Promotion
Effectively Promoting Your Podcast Following These Dos and Don’ts
When it comes to promoting your podcast we have laid out some of the things to remember, the dos and don’ts have you, of promoting your podcast. Lastly, know that promoting your podcast is an ongoing effort. It may change over time, but following these steps may help me gain a larger audience more effectively.
Today’s Hosts: Todd Cochrane and MacKenzie Bennett
Promoting your podcast can be a fun and engaging way to connect with yo
Podcast Websites: The Blubrry Way
Do you have your own podcast website? You should.
On today’s Podcast Insider, we review why podcasters should have a website of their own and just how easy that can be utilizing Blubrry tools and services, as well as other platforms. Your online presence is essential to growing a podcast and creating a loyal audience.
Today’s Hosts: Todd Cochrane and Mike Dell
Why You Should Have a Podcast Website
SEO
Homebase for your show that your listeners can access — so if you disappear from a platform th
Home Office & Podcast Studio Setups
Creating a home office and podcast studio
As we say goodbye to the Columbus office as we convert to 100% remote we share our insights and experience in creating an at-home work environment and podcast studio setups. Creating this combination can be a fun challenge.
Today’s Hosts: MacKenzie Bennett, Mike Dell and Todd Cochrane
Greetings from all over the map! The entire Blubrry team is now fully remote. Our once bustling Columbus office is transitioning into a quiet relic of the past.
Being the
YouTube Podcasting
YouTube Podcasting Pros and Cons
The use of YouTube as a podcast platform has skyrocketed in recent years. While we have some qualms with the definition of a podcast and what exactly it means to have a podcast on YouTube we agree that it is undeniably a useful tool for growing a podcast audience. Tune in for the pros and cons of YouTube podcasting.
Today’s Hosts: MacKenzie Bennett and Mike Dell
YouTube released a “podcast feature” or section.
Mike is more well versed watching YouTube and general
Podcast History: Why Apple Has Dominated
Why Apple Podcasts has dominated for so long.
Mike and Todd discuss how and why Apple Podcasts has dominated the podcasting industry for so long and the new releases that they are working on currently.
Today’s Hosts: Todd Cochrane and Mike Dell
Before Apple added podcasts, there were new innovations coming every day to podcasting. When Apple introduced podcasts to iTunes in June 2005 with Version 4.9, most podcast “innovation” stopped. People were only concerned with iTunes (now Apple Podcasts)
Do You Need a Podcast Co-host?
Do you need (or want) a podcast co-host?
First off, you do not need a podcast co-host. The beauty of podcasting is that anyone can do it and the barrier to entry is incredibly low, this includes doing content by yourself. Here are some pros and cons of having a podcast co-host.
Today’s Hosts: Todd Cochrane and MacKenzie Bennett
Reviewing the pros and cons of having a podcast co-host
Pros
Content collaboration
Less stress involved in execution
A fun working relationship with a colleague, friend
AI in Podcasting
AI in Podcasting
Using AI for podcasting can enhance various aspects of the podcasting process, from content creation to enhanced search engine results. In today’s episode we debate some ways AI can be utilized in podcasting.
Today’s Hosts: Todd Cochrane and Mike Dell
Things you can do with AI
Help with writing show notes. Generate detailed show notes, summaries, and more automatically.
Suggestions for episode titles.
Transcripts: Text-to-speech (TTS)
Social media: Check out our new partner, Mo
What Is A Podcast?
We’re here to answer the question: what is a podcast? As podcast creators and listeners we have some strong opinions on what this means technically and creatively. Below are some examples of definitions from online and our team and expanded upon in today’s episode.
Today’s Hosts: Mike Dell and Todd Cochrane
From the dictionary:
Podcst – noun
noun: podcast; plural noun: podcasts
A digital audio file made available on the internet for downloading to a computer or mobile device, typically available
Podcast Artwork Dos & Don'ts
Your podcast’s artwork plays a crucial role in attracting potential listeners and setting the right tone for your show. In today’s episode we’re exploring the essential dos and don’ts when it comes to creating captivating podcast artwork. Let’s jump in with Blubrry’s graphic designer.
Today’s Hosts: MacKenzie Bennett and Aaron Hope
Podcasters ask us questions about podcast artwork regularly. We decided it was time to bring on a more creative and experienced person to guide us through our tips.
O
Popular Podcast Formats
Popular Podcast Formats and Styles
Early on in your podcast, you’ll make a decision on the format and style of your podcast. On today’s episode we explain the differences between the two and provide the most popular examples of different types of podcast formats. What type of podcast format did you choose for your show?
Today’s Hosts: Todd Cochrane and MacKenzie Bennett
Format: Delivery method – Interview podcast
Structure: Content within said method – Intro, interview segment, outro
These decis
Private and Premium Podcasting
Private and Premium Podcasting Use Cases
Keeping a podcast limited to a certain group of listeners gained popularity in recent years, especially due to a major switch to remote working. Blubrry offers a wonderful option for those interested in keeping a podcast secure and private, set to an audience of your discretion. Today, we go over when it’s best to use private or premium.
Today’s Hosts: Todd Cochrane and Mike Dell
We review the use cases for private and premium podcasting and when is the b
Should I Start or Join a Podcast Network?
The Ins and Outs of Podcast Networks
A podcast network is a collection of podcasts, associated to one another via production, distribution and/or monetarily. Chances are, you listen to a podcast involved in a podcast network. Today, we discuss the pros and cons of joining or starting a podcast network of your own.
Today’s Hosts: MacKenzie Bennett and Mike Dell
We review the pros and cons associated to participating in a podcast network.
Joining a podcast network
Pros
Access to a built-in audie
Podcast Publishing Styles
Choosing Your Podcast Publishing Style
There are various ways to publish your podcast, each with their own pros and cons. Today we’re getting a bit more Blubrry specific and will be reviewing the ways that you can publish your podcast with Blubrry’s tools and services, specifically our WordPress plugin and internal dashboard publishing platform.
Today’s Hosts: Mike Dell and Todd Cochrane
Clear up any preconceiving notions about publishing with clear explanations
Publishing Your Podcast … With Bl
Podcast Reviews
Podcast Reviews Can Be Beneficial, But Are They All They’re Cracked Up to Be?
You’re familiar with podcast reviews and more than likely have read some yourself about a show before you’ve given it a listen. Today, we discuss the benefits of having them and if they are really all that important in the grand scheme of podcast creation.
Today’s Hosts: MacKenzie Bennett and Todd Cochrane
Learn the Ins and Outs of Podcast Reviews
Benefits of Podcast Reviews
Gives new listeners the general overview of
Podcast Statistics: What to Pay Attention To
What do my podcast stats mean?
Podcast statistics can be a fun part of creating and growing your podcast. Collecting an overwhelming amount of data, we’ve prepared Blubrry’s podcast statistics in a way that podcasters can understand in the the podcaster dashboard. Today, we discuss podcast analytics overall and what creators should pay attention to.
Today’s Hosts: Mike Dell and Todd Cochrane
First and foremost, podcast statistics are not the same as web stats.
Podcast statistics are different t
Attending Events Related to Your Podcast
Should go to industry events related to your show topic?
Yes, you should attend conferences, summits, virtual seminars, etc. that are related to your podcast. Today we’ll get into the details on how this can benefit you as a podcaster, how to create authority in your expertise this way and more.
We hope you enjoy today’s episode of Podcast Insider; we’ve worked hard to ensure that you’re getting the best podcast knowledge. We’ll still be periodically having guests, so if you’re interested in bei
Podcast Distribution: Which Platforms Are Worth It (repost)
What apps, directories, and services are worth the effort, and which ones may not be an excellent fit for your show.
There are many places where you should syndicate your show. We take you through the extensive list of where you can list your podcast and the pros and cons of each.
We hope you enjoy today’s episode of Podcast Insider; we’ve worked hard to ensure you get the best podcast knowledge. We’ll still periodically have guests, so contact the team if you’re interested in being featured.
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