The Business of Making Podcast

The Business of Making Podcast

The Business of Making

Get your weekly dose of handmade business reality

130: Until next time…

130: Until next time…

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Dec 28, 2021 • 40:07

128: Will your handmade shop benefit from a refresh in 2022?

128: Will your handmade shop benefit from a refresh in 2022?

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Dec 7, 2021 • 41:02

127: How we finish the year strong, ready for the next one

127: How we finish the year strong, ready for the next one

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Nov 23, 2021 • 6:35

126: 2x big 2022 announcements

126: 2x big 2022 announcements

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Nov 16, 2021 • 29:48

125: What’s your marketing DNA?

125: What’s your marketing DNA?

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Nov 2, 2021 • 42:36

124: How to know when to quit or change tack?

124: How to know when to quit or change tack?

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Oct 26, 2021 • 7:46

123: The businesses we’ve run

123: The businesses we’ve run

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Oct 19, 2021 • 49:59

122: Bookclub: Atomic Habits by James Clear

122: Bookclub: Atomic Habits by James Clear

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Oct 5, 2021 • 44:59

121: The Content Cycle – How to Save Time by Repurposing Content

121: The Content Cycle – How to Save Time by Repurposing Content

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Sep 28, 2021 • 0:00

120: The Good, Bad, and Ugly of Influencer Marketing

120: The Good, Bad, and Ugly of Influencer Marketing

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Sep 14, 2021 • 0:00

119: Are you spending too much time on social media?

119: Are you spending too much time on social media?

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Aug 31, 2021 • 36:24

118: Do you need social media to succeed?

118: Do you need social media to succeed?

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Aug 24, 2021 • 6:12

117: The UK/EU Tax Nightmare

117: The UK/EU Tax Nightmare

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Aug 17, 2021 • 31:37

116: Selling in different languages

116: Selling in different languages

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Aug 3, 2021 • 25:18

115: How to choose what holiday promos to run?

115: How to choose what holiday promos to run?

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Jul 27, 2021 • 6:10

114: Mid-year check-in

114: Mid-year check-in

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Jul 20, 2021 • 32:24

113: Book Club: Wolfpack by Abby Wambach

113: Book Club: Wolfpack by Abby Wambach

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Jul 6, 2021 • 38:26

112: Critiquing Product Photos from our Patrons

112: Critiquing Product Photos from our Patrons

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Jun 22, 2021 • 5:49

111: Don’t make these 9 product photo mistakes

111: Don’t make these 9 product photo mistakes

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Jun 15, 2021 • 56:32

110: What to do when you run out of creativity

110: What to do when you run out of creativity

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Jun 1, 2021 • 31:37

109: The State of Handmade 2021 – Part 2: In-depth analysis

109: The State of Handmade 2021 – Part 2: In-depth analysis

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May 25, 2021 • 5:43

108: The State of Handmade 2021 – Part 1: How has Covid impacted handmade sellers?

108: The State of Handmade 2021 – Part 1: How has Covid impacted handmade sellers?

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May 18, 2021 • 30:01

107: Book Club

107: Book Club

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May 4, 2021 • 40:58

106: The ONLY way to succeed in a handmade business

106: The ONLY way to succeed in a handmade business

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Apr 27, 2021 • 6:14

105: But what if I don’t sell anything?

105: But what if I don’t sell anything?

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Apr 20, 2021 • 33:20

104: Stop putting other people’s problems/priorities before your dreams

104: Stop putting other people’s problems/priorities before your dreams

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Apr 7, 2021 • 32:59

103: Pricing – what if your products are time consuming to make?

103: Pricing – what if your products are time consuming to make?

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Mar 31, 2021 • 5:39

102: Perceived value – what is it and why you need it

102: Perceived value – what is it and why you need it

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Mar 16, 2021 • 43:19

101: A Formula To Price Your Handmade Products

101: A Formula To Price Your Handmade Products

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Mar 2, 2021 • 53:58

100: How we started, and where we’re going!

100: How we started, and where we’re going!

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Feb 24, 2021 • 48:55

99: why do women dominate the handmade industry

99: why do women dominate the handmade industry

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Feb 17, 2021 • 7:11

98: Book Club

98: Book Club

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Feb 9, 2021 • 48:37

97: Systems: How to create them (with minimum headaches)

97: Systems: How to create them (with minimum headaches)

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Jan 26, 2021 • 7:41

96: Systems: Order Processing

96: Systems: Order Processing

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Jan 19, 2021 • 39:29

The State of Handmade 2021 Survey – Have your say!

The State of Handmade 2021 Survey – Have your say!

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Jan 7, 2021 • 9:26

95: Systems – why they’ll make your life easier (& some examples!)

95: Systems – why they’ll make your life easier (& some examples!)

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Jan 5, 2021 • 48:51

A Few Announcements + Happy Holidays!

A Few Announcements + Happy Holidays!

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Dec 9, 2020 • 10:32

94: Preparing for 2021: 3 tools to help you plan

94: Preparing for 2021: 3 tools to help you plan

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Nov 24, 2020 • 5:41

93: Wrapping up 2020 – part 2

93: Wrapping up 2020 – part 2

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Nov 17, 2020 • 47:07

92: Wrapping up 2020 – part 1

92: Wrapping up 2020 – part 1

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Nov 4, 2020 • 45:15

91: PATREON – Monthly/Quarterly tracking (and what to do with those numbers)? With bonus spreadsheet!

91: PATREON – Monthly/Quarterly tracking (and what to do with those numbers)? With bonus spreadsheet!

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Oct 28, 2020 • 5:35

90: Why you need to pay attention to conversion rates

90: Why you need to pay attention to conversion rates

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Oct 20, 2020 • 36:24

89: What marketing numbers should you pay attention to in your biz?

89: What marketing numbers should you pay attention to in your biz?

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Oct 6, 2020 • 48:00

88: PATREON – How to plan, create and repurpose videos for your handmade shop

88: PATREON – How to plan, create and repurpose videos for your handmade shop

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Sep 22, 2020 • 5:42

87: where can you use video to market your handmade biz?

87: where can you use video to market your handmade biz?

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Sep 16, 2020 • 33:07

86: Type of videos you can make to help sell your handmade products

86: Type of videos you can make to help sell your handmade products

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Sep 1, 2020 • 40:53

85: PATREON – Q&A on website and marketplaces

85: PATREON – Q&A on website and marketplaces

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Aug 25, 2020 • 5:36

84: Why should you sell your handmade goods on your own website?

84: Why should you sell your handmade goods on your own website?

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Aug 18, 2020 • 45:25

83: why sell on marketplace sites like etsy?

83: why sell on marketplace sites like etsy?

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Aug 4, 2020 • 46:54

Patreon: What we’ve learnt about being self-employed [82]

Patreon: What we’ve learnt about being self-employed [82]

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Jul 21, 2020 • 5:35

Short announcement – be back soon!

Short announcement – be back soon!

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Jul 7, 2020 • 3:06

Patreon: Looking at the bigger picture to help you set priorities & let go [81]

Patreon: Looking at the bigger picture to help you set priorities & let go [81]

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Jun 24, 2020 • 5:23

Making time for the boring, tedious, little sh*t [80]

Making time for the boring, tedious, little sh*t [80]

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Jun 16, 2020 • 34:07

79: Shiny Object Syndrome

79: Shiny Object Syndrome

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Jun 2, 2020 • 42:34

78 PATREON: How to pivot your handmade shop (and should you, really?)

78 PATREON: How to pivot your handmade shop (and should you, really?)

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May 26, 2020 • 5:53

77: Are you hesitant about marketing your work?

77: Are you hesitant about marketing your work?

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May 19, 2020 • 40:35

76: grit, resilience, and netflix

76: grit, resilience, and netflix

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May 6, 2020 • 46:22

75 PATREON: CROSS REFERENCING

75 PATREON: CROSS REFERENCING

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Apr 28, 2020 • 7:08

74: THE STATE OF HANDMADE SURVEY RESULTS PART 2

74: THE STATE OF HANDMADE SURVEY RESULTS PART 2

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Apr 21, 2020 • 1:03:35

73: THE STATE OF HANDMADE SURVEY RESULTS PART 1

73: THE STATE OF HANDMADE SURVEY RESULTS PART 1

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Apr 7, 2020 • 1:03:53

[72] live in the time of covid-19

[72] live in the time of covid-19

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Mar 31, 2020 • 53:17

71: seo – how to research and pick keywords for your shop

71: seo – how to research and pick keywords for your shop

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Mar 25, 2020 • 4:24

70: SEO: Pinterest, Google & Etsy

70: SEO: Pinterest, Google & Etsy

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Mar 17, 2020 • 44:19

69: SEO 101: What it is + Why it matters

69: SEO 101: What it is + Why it matters

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Mar 3, 2020 • 45:54

68: PATREON: Step by step to get customers from social to your shop

68: PATREON: Step by step to get customers from social to your shop

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Feb 25, 2020 • 2:25

67: 8 traffic sources for your handmade business

67: 8 traffic sources for your handmade business

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Feb 18, 2020 • 33:33

66: Marketing: Then VS Now, a new type of hard

66: Marketing: Then VS Now, a new type of hard

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Feb 4, 2020 • 21:55

65: PATREON: Practical strategies to overcome mindset challenges

65: PATREON: Practical strategies to overcome mindset challenges

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Jan 28, 2020 • 5:46

64: What to do when your inspiration disappears

64: What to do when your inspiration disappears

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Jan 21, 2020 • 28:22

63: Expectations vs. Reality

63: Expectations vs. Reality

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Jan 8, 2020 • 43:02

The State of Handmade 2020 Survey – Have your say!

The State of Handmade 2020 Survey – Have your say!

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Jan 3, 2020 • 9:26

62: Changes are coming – our plans for TBOM in 2020

62: Changes are coming – our plans for TBOM in 2020

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Jan 1, 2020 • 50:29

61: Making Your Vision Happen [From the Vault]

61: Making Your Vision Happen [From the Vault]

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Dec 24, 2019 • 33:41

60: Clarifying Your Vision for the Year [From the Vault]

60: Clarifying Your Vision for the Year [From the Vault]

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Dec 17, 2019 • 35:05

59: How to get everything out of your head when you’re overwhelmed with business ideas

59: How to get everything out of your head when you’re overwhelmed with business ideas

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Dec 10, 2019 • 37:42

58: Do what you love and the money will follow?

58: Do what you love and the money will follow?

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Dec 3, 2019 • 36:11

57: what we hate about business

57: what we hate about business

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Nov 26, 2019 • 32:13

56: different ways to bring in income

56: different ways to bring in income

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Nov 19, 2019 • 45:27

55: Fear of failure (and success)

55: Fear of failure (and success)

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Nov 12, 2019 • 37:47

54: Favourite online business tools/apps

54: Favourite online business tools/apps

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Nov 5, 2019 • 46:29

53: Email marketing mistakes you might be making

53: Email marketing mistakes you might be making

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Oct 29, 2019 • 34:29

52: TBOM one year anniversary – celebrating our 1st year: the story behind the podcast

52: TBOM one year anniversary – celebrating our 1st year: the story behind the podcast

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Oct 22, 2019 • 28:48

51: what if you don’t want to grow? on keeping your biz deliberately small.

51: what if you don’t want to grow? on keeping your biz deliberately small.

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Oct 15, 2019 • 24:52

50: Learn how to say no

50: Learn how to say no

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Oct 8, 2019 • 36:47

49: Accountability buddies

49: Accountability buddies

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Oct 1, 2019 • 30:30

48: It’s all figureoutable

48: It’s all figureoutable

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Sep 24, 2019 • 30:49

47: How to create a planning system?

47: How to create a planning system?

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Sep 17, 2019 • 34:53

46: Setting social media boundaries

46: Setting social media boundaries

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Sep 10, 2019 • 43:23

45: Raising kids & running a business

45: Raising kids & running a business

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Sep 3, 2019 • 27:36

44: Do you really need to spend money to make money?

44: Do you really need to spend money to make money?

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Aug 27, 2019 • 31:40

43: You don’t have an ‘Etsy Business’

43: You don’t have an ‘Etsy Business’

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Aug 20, 2019 • 39:54

42: how to sell more at handmade markets & craft shows.

42: how to sell more at handmade markets & craft shows.

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Aug 13, 2019 • 34:32

41: Countdown to Christmas – It’s Time to Plan!

41: Countdown to Christmas – It’s Time to Plan!

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Aug 6, 2019 • 30:27

40: Why finding a support network is crucial – and where to find it.

40: Why finding a support network is crucial – and where to find it.

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Jul 30, 2019 • 21:39

39: how to prepare for handmade markets & craft shows

39: how to prepare for handmade markets & craft shows

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Jul 23, 2019 • 46:06

38: self-care: what is it and why it’s important in your handmade business

38: self-care: what is it and why it’s important in your handmade business

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Jul 16, 2019 • 25:04

37: The 9 biggest lessons we’ve learnt about being creative entrepreneurs

37: The 9 biggest lessons we’ve learnt about being creative entrepreneurs

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Jul 9, 2019 • 40:24

36: Should you sell at craft markets and shows?

36: Should you sell at craft markets and shows?

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Jul 2, 2019 • 28:47

35: How open should you be about polarizing topics in your handmade business?

35: How open should you be about polarizing topics in your handmade business?

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Jun 25, 2019 • 32:14

34: What email marketing software should you use for your handmade shop?

34: What email marketing software should you use for your handmade shop?

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Jun 18, 2019 • 32:31

33: Social media is only the start of your customer journey!

33: Social media is only the start of your customer journey!

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Jun 11, 2019 • 38:05

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