The Proffitt Podcast
Krystal Proffitt
Are you thinking about starting a podcast? Launching a YouTube channel? Repurposing your old blog content into something fresh? Hi, I'm Krystal - host of "The Proffitt Podcast." And I'm happy to say you've come to the right place! Business owners and content creators dream of building a platform where they can connect deeply with their audience, and marketing feels easy. But I also know what it's like to feel confused and overwhelmed. Join us weekly as we strip down those processes and remove all the overwhelm with new tips, simple strategies, and great conversations with creators like you. Tune in...
Building a Business That Honors Faith, Family, and Flexibility
Send Krystal a Text Message.What if you could create a business that not only thrives but also aligns with your personal values and family commitments? Join us as we welcome Kelly Roach, a celebrated business strategist who has successfully navigated the shift from corporate executive to entrepreneurial leader. Kelly opens up about her journey in establishing faith and family-first companies, sharing how her experiences, like homeschooling her daughter, have shaped her approach to business. She
The Turning Point: How One Investment Changed My Business Forever
Send Krystal a Text Message.What if a single decision could change the course of your entire career? That's exactly what happened when I enrolled in B-School with Marie Forleo back in 2019. In today's episode, I take you on a journey through my remarkable transformation from a stay-at-home mom unsure of her path to a thriving podcaster and entrepreneur. Through candid stories and personal insights, I reveal how B-School became the catalyst for not only my business growth but also profound person
Monetize Your Message: How Podcasters & Creators Can Publish a Profitable Book
Send Krystal a Text Message.Ready to ignite your writing journey? Five-time bestselling author and founder of the Thought Leader Academy, Sara Connell, joins us for an enlightening episode, sharing her profound insights. From the pages of her childhood journals to the grand stage of TEDx talks, Sara's story is a testament to the power of storytelling in overcoming self-doubt and setting ambitious goals. Throughout our conversation, Sara underscores the strategic role books play in building credi
6 Podcasting Tips for Every Level: From Launching to Thriving
Send Krystal a Text Message.Are you ready to take your podcast to the next level or finally hit “record” on that show you’ve been dreaming about? In this episode, we’re diving into podcasting tips for every level—whether you’re a beginner just starting out or a seasoned podcaster looking to refine and grow. From defining your “why” to upgrading your production and marketing strategies, this episode is packed with actionable advice to help you succeed.For beginners, we’ll cover how to choose the
How to Land Sponsorships in 2025: A Roadmap for Content Creators Without a Massive Following
Send Krystal a Text Message.Sponsorship coach extraordinaire Justin Moore joins us again (for the third time!), bringing insights and strategies from his new book, "Sponsor Magnet." Have you ever wondered how to maximize your content's earning potential beyond traditional product sales? Thanks to Justin's guidance and expertise, you'll discover how 2024 became my most lucrative year through sponsorships. Prepare to overcome any doubts about monetizing your content as we dive into the heart of se
The Most Powerful YouTube Strategy You're Not Using
Send Krystal a Text Message.Are you ready to transform your content strategy and harness the unique power of YouTube alongside your podcasting efforts? Join me, Crystal Profit, as we explore the art of balancing these two platforms to maximize audience engagement. Discover how integrating video into your podcast strategy can foster deeper connections and learn to navigate the challenges of podcast searchability by leveraging YouTube's algorithms and keywords. This episode is packed with insights
3 Must-Ask Questions Before Launching or Growing Your Podcast
Send Krystal a Text Message.Have you ever wondered what truly fuels a successful podcast? Get ready to uncover the secrets behind podcasting triumphs as we explore the vital elements of setting clear goals and maintaining unwavering consistency. Whether you're just starting or looking to elevate your show in 2025, I'll guide you through the reflection process to ensure your goals align with your motivations; from growing a business to connecting with like-minded individuals, understanding your '
All Time Greatest Hits: Top Podcast Episodes and YouTube Videos from The Proffitt Podcast
Send Krystal a Text Message.Prepare to celebrate, reflect, and set sights on future success as we transition from 2024 to 2025. Join me on a nostalgic journey through our most impactful and memorable content from the Profit Podcast and YouTube channel. From harnessing the power of simplicity to crafting engaging podcast intros, this episode promises to equip you with valuable insights and actionable tips for your content creation journey. Inspired by lessons learned from working with a coach in
Something is About to Happen with Podcasting (Are You Ready?)
Send Krystal a Text Message.Ready to transform your podcasting strategy for 2025? This episode promises to equip you with the insights and tools needed to navigate the ever-evolving podcasting landscape. Discover how the rise of video podcasts and niche-specific communities like Podcasters Connect are reshaping how we engage with audiences. You'll learn how to harness these trends to boost connection and explore the potential of interactive podcasts and AI to elevate your content game.Imagine th
9 Podcast Guest Booking Red Flags to Immediately Watch For
Send Krystal a Text Message.Booking the right guest can make or break your podcast episode. In this episode, we're diving into the red flags every podcaster should watch for when inviting guests onto their show. From no-shows to hard-sellers, knowing how to spot the warning signs can save you from awkward interviews and protect the trust you've built with your audience. Whether you're just starting your podcasting journey or a seasoned host, this episode will give you actionable tips to ensure e
From Audio to Visual: Expanding Your Podcast's Reach in 4 Simple Steps
Send Krystal a Text Message.What if your podcast could reach new heights by adding a visual element? This episode unpacks just that, offering you the tools and insights needed to expand your audio content into the vibrant world of YouTube. We promise you'll discover how to begin this transformation with minimal resources, even if you only have your phone. Join us as we thank Kay'aleya from the Herbal Womb Wisdom podcast for sparking this conversation and learn how to overcome the initial hurdles
Mastering Podcast Swaps and Guesting: Strategies for Authentic Connections and Success
Send Krystal a Text Message.Want to learn the secrets to elevating your podcast game? We promise you'll walk away with a toolbox full of strategies for podcast swaps and guesting. Join our chat with guest, Sam Brake-Guia from Podwritten, as we reveal the art of connecting with like-minded hosts and crafting pitches that resonate.Together, we reflect on our podcasting journeys, sharing amusing tales of mismatched pitches and the triumphs of finding the perfect podcast fit. We explore the transfor
Content Launch Success: A Break Down of the Three Common Mistakes
Send Krystal a Text Message.Unlock the secrets to crafting a launch strategy that resonates and achieves results. What if you could transform your content releases from haphazard experiments into well-oiled, strategic operations? This episode promises to guide you through the maze of strategic content planning, drawing from my own experiences and insights, including those sparked by listener Hannah Gill's query about launching a podcast or service successfully.Join me as we dissect the critical
Why Your Content Isn't Working (And How to Fix Your Marketing Strategy)
Send Krystal a Text Message.Experience the journey of transforming your marketing approach with insights from Tayler, a seasoned marketing consultant with an innovative mind behind Enji. Discover how her nearly decade-long expertise revolutionizes how small business owners and entrepreneurs manage their marketing campaigns quickly and confidently. Our serendipitous meeting at the Craft and Commerce conference sparked a conversation on the power of networking. It highlighted how Enji's tools have
Inside Our Strategy Debate: New BRAND or Separate? Lessons for Entrepreneurial Couples
Send Krystal a Text Message.What if you could seamlessly blend two successful brands into one powerhouse venture? This episode of The Proffitt Podcast tackles the intricate decision of creating a unified brand for Jessica and her husband’s joint podcast, "Married to the Hustle," or keeping their established individual brands separate. We unpack this process using the "BRAND" acronym, exploring the dynamics of audience synergy, benefits, and potential pitfalls of brand fusion. Through personal an
The NEW Guide to Mastering Business Data
Send Krystal a Text Message.Unlock the secrets of business success with Kari Poppleton, the insightful CEO and founder of Kari Poppleton Consulting. Have you ever wondered how data can transform your entrepreneurial journey? Discover how even accidental entrepreneurs can leverage audience feedback and organic traffic strategies to boost decision-making and efficiency. Kari shares her compelling story, revealing how she harnessed her love for numbers to turn her passion projects into thriving ven
I Added My Podcast RSS Feed to YouTube and This Happened (the First 60'ish Days)
Send Krystal a Text Message.Have you seen the feature to integrate your podcast RSS feed on YouTube? Ever wondered if this move is necessary for content creators like you? In today's episode, we're covering insights from my personal journey of uploading The Proffitt Podcast content (400+ episodes) to YouTube. I break down the technical steps, share the lessons learned, and reveal the key metrics tracked over the first 60 days. Using my partnership with Buzzsprout as a lens, we uncover the intric
Secrets to Video Podcasting Success: Behind the Lens
Send Krystal a Text Message.Emmy award-winning filmmaker Mariana Henninger takes center stage as she shares her insights into the business world through the lens of video storytelling. We talk about the secrets of creating brand videos that not only capture attention but also forge powerful emotional connections and build trust with new audiences. Mariana shares her fascinating journey from Brazil to bustling New York City and how this vibrant backdrop shaped her career in brand storytelling, ul
Affiliate Marketing for Content Creators: 5 Proven Strategies to Maximize Your Revenue
Send Krystal a Text Message."How do you share links for affiliate products?" Let's explore the strategies for successful affiliate marketing and transform your content into a revenue-generating powerhouse. We'll discuss the nuances of placing affiliate links across platforms like YouTube, podcasts, emails, and websites without sacrificing your brand's integrity. Drawing from my personal journey, including lessons learned from my early Amazon affiliate days, discover how to recommend products tha
Overcoming Burnout: Balancing Creativity and Self-Care
Send Krystal a Text Message.Sydnea Lewis, renowned creative strategist, and yoga teacher, joins us in unraveling the mysteries of burnout and learning how to triumph over it with grace. She shares her transformative yoga journey and how it became a cornerstone for redefining success beyond the relentless hustle culture. Get ready to discover how embracing curiosity and unexpected conversations can lead to enlightening insights and a healthier mindset. This episode is your guide to balancing prod
Content Creation Strategies for Steady Income
Send Krystal a Text Message.Want to transform your content into a revenue-generating machine? This episode is packed with tried-and-true monetization strategies for content creators at every level. I walk you through everything from affiliate marketing and sponsorships to meticulously planning your promotional calendar. With personal anecdotes and real-world examples, you'll clearly understand how to set up a 12-month strategy that maximizes your earning potential without overwhelming your audie
Unlocking the Power of Customer Testimonials
Send Krystal a Text Message.Can marketing indeed be ethical and still drive results? Discover how Danielle, a certified StoryBrand guide, has been transforming businesses for over a decade by focusing on genuine, customer-first marketing strategies. Inspired by Donald Miller's "Building a Story Brand," Danielle shares her journey from public relations to becoming an advocate for ethical marketing practices. Her insights on clarity in business communication and maintaining integrity while telling
Podcast Promotion: How to Get Podcast in Front of More People
Send Krystal a Text Message.Have you ever felt like marketing your podcast makes you seem pushy or inauthentic? Let's discuss how to overcome these obstacles while boosting your confidence with actionable strategies that don't feel salesy. In this episode, I share creative tips for marketing your podcast effectively, addressing common challenges, and turning mistakes into valuable learning opportunities. We'll explore the importance of embracing experimentation and the flexibility of content cre
Utilizing AI for Effective Course Creation and Marketing
Send Krystal a Text Message.Ready to supercharge your copywriting skills and maximize your content's impact? Join us for an enlightening conversation with Monica Badu, a seasoned conversion copywriter and marketing guru with over 25,000 hours of experience. Monica takes us through her remarkable journey, from creating SEO content to mastering sales copywriting. Learn how understanding your audience's pain points and focusing on their benefits can drastically improve your engagement and
BONUS: Turning Passion into Profit with Digital Courses | Real Stories and Practical Tips
Send Krystal a Text Message.Can turning your passion into profit feel genuine and sustainable? Discover the answer as we share our personal journey of breaking through the discomfort of monetization by embracing the world of digital courses and products. Influenced by the phenomenal Amy Porterfield, we introduce an exclusive episode from her, rich with practical advice and inspiring success stories. Whether you're just starting out or a seasoned creator struggling with sales, this episode i
How to Repurpose Podcast Content for Maximum Engagement and Efficiency
Send Krystal a Text Message.What if you could turn one piece of content into a treasure trove of engaging material across multiple platforms? On this episode of the Profit Podcast, we promise you'll unlock the secrets to repurposing your podcast content for maximum impact. Join me as I share my personal journey and tips for creatively reutilizing your content, saving you time and effort while enhancing its quality and reach. Whether you're a novice or a seasoned creator, you'll fi
Why I Choose Outsourcing Over Doing it All Myself
Send Krystal a Text Message.Unlock the secrets to transforming your business mindset with our special guest, Ed, the founding partner of Virtual Support Wizards. In this episode, we tackle the age-old debate of outsourcing versus doing it yourself, presenting compelling arguments for how virtual assistants can revolutionize your productivity and free up precious time for strategic growth. Listen to firsthand accounts and success stories that illustrate the life-changing impact of delegating task
The TRUTH About Video Podcasting - Listen Before You Start a Video Podcast
Send Krystal a Text Message.Ever wonder if you could transform your humble podcast setup into a professional-grade studio, even if you're just starting out? Join me as we unveil the secrets behind video podcasting, from choosing the proper recording formats to picking essential equipment that perfectly suits your needs. Special thanks to Joe from Arkansas, whose insightful Fan Mail question about managing video and audio podcasts led to today's episode, which is filled with practical a
Innovative Writing Tools and Techniques
Send Krystal a Text Message.What if you could transform your career and break into the writing industry? Join my chat with Barbara Richter, a seasoned expert in the writing and publishing world who turned her passion for storytelling into a thriving career. Barbara takes us on her journey from being a French teacher to becoming a sought-after ghostwriter, sharing the highs and lows of her path. We delve into her ventures, including the creation of In Ink Ghostwriting and her innovative platform,
How I Made $10,000 from Digital Products - and you can too!
Send Krystal a Text Message.Ever wondered how to turn your passion for content creation into a profitable business? On today's episode, I share the blueprint that helped me earn over $10,000 from digital products in the past year. Starting with one-on-one coaching, I uncovered invaluable insights that shaped my future offerings and allowed me to understand my audience's needs on a deeper level. You'll gain actionable tips and a practical roadmap, beginning with personalized coaching sessions and
Podcasting Made Easy and Modern Media Strategies
Send Krystal a Text Message.Curious about how ancient Roman strategies can revolutionize your modern marketing techniques? We sit down with Jeremy Ryan Slate, co-founder of Command Your Brand and host of the Jeremy Ryan Slate Show, to uncover the secrets behind commanding your brand's visibility. Jeremy combines insights from his academic adventures at Oxford University with his expertise in leveraging podcasts for unparalleled exposure. He also adds a personal touch with stories about rais
Navigating Entrepreneurship: Two Decades in the Making
Send Krystal a Text Message. Have you ever wondered what it takes to experience a "pinch me" moment with one of your mentors? Join me for a chat with one of my mentors, Marie Forleo. If you had told me in the humble beginnings of my online business in 2018 that I'd interview Marie not once, not twice, but three times in one year...I would've called BS!Tune in to hear about the dynamic setup of our latest Instagram live chat; you'll get more insight into the BTS of our co
How to Make Money with a Podcast
Send Krystal a Text Message.Ever wondered when’s the best time to start seeking podcast sponsors or how to differentiate between ads and sponsorships? In today's episode, we unravel the essentials of monetizing your podcast with our community member Leslie, who just launched her show and has burning questions. We break down the basics of sponsorships and get straight into self-sponsored content. Discover how promoting your products or services can be a robust form of self-sponsorship, setti
Unleashing Creator Potential through Genuine Partnerships
Send Krystal a Text Message.What if a single conversation could revolutionize your approach to sponsorships? Join me and Justin Moore, my sponsorship coach, as he shares a groundbreaking announcement—the launch of his Sponsorship Strategies Summit. This unforgettable episode was recorded at ConvertKit's breathtaking new podcast studio. (Stay tuned for the YouTube version of our convo!)Together, we unpack the transformative power of sponsorships for creators and discuss Justin's visionary plan to
The Power of Patience and Collaboration in Content Creation
Send Krystal a Text Message.Unlock the secrets to resilience and growth in content creation as we recap day two of Craft and Commerce 2024! Hear from Susie Bullock of "Hey Grill, Hey," who candidly contrasts the millennial dream with harsh realities, sharing invaluable practices like mindset shifts, gratitude, journaling, and meditation that have helped her persevere through challenges. Susie's journey is a beacon of hope for content creators struggling to maintain their passion amidst adversity
ConvertKit Rebrands to Kit and the Future of Content Creation
Send Krystal a Text Message.Ever wonder what happens when you gather the brightest minds in content creation under one roof? Join me as I recap part one of the magic of my second annual experience of ConvertKit's Craft and Commerce event, a gathering that inspired and transformed me. From the major announcement of ConvertKit's rebranding to 'Kit' to my journey rebranding as a 'content therapist,' this episode bursts with exhilarating moments and invaluable insights. (Plus, I spill the beans on m
Unlocking Podcast Monetization and Engagement: Insights and Success Stories
Send Krystal a Text Message.Unlock the secrets to successful podcast monetization and audience engagement with insights from Traci DeForge, a trailblazer in the podcasting industry with a stellar background in broadcast radio and executive management. Traci's journey from managing radio stations to founding Produce Your Podcast, a top-tier consulting and production agency, offers invaluable lessons for anyone interested in leveraging podcasting for business growth. Learn how her extensive e
Boosting Your Content with Strategic Tracking Techniques
Send Krystal a Text Message.Ever wonder how Regina George from Mean Girls would handle being a content creator? This episode is your ultimate guide to transforming the not-so-glamorous task of tracking numbers into a powerhouse strategy for content creation. We'll sprinkle in some nostalgia with references from early 2000s movies like The Devil Wears Prada and Old School, making this informative session much more entertaining. Discover how paying attention to your stats can revolutionize your co
Mastering Podcast Production and Marketing with AI Tools
Send Krystal a Text Message.Unlock the secrets to revolutionize your content production with AI as we sit down with Cody Schneider, the mastermind behind Draft Horse AI and Swell AI. Ever wondered how to transform traditional brands into digital juggernauts? Cody shares his journey from e-commerce to B2B marketing, revealing how his expertise in scaling startups led to the creation of Swell AI. Discover the game-changing ways AI is reshaping content workflows, making what once took a village now
Unveiling the Creator Economy: Maximizing Earnings and Unleashing Creativity
Send Krystal a Text Message.Imagine transforming your creative spark into a sustainable livelihood where your passions fuel your income. That's the landscape we're exploring today as we unpack ConvertKit's 2024 State of the Creator Economy report, revealing the shifts and trends redefining content creation. You'll get a dose of inspiration and practical advice that could change how you approach your craft and, potentially, your earning potential. The financial landscape of th
Let's Talk "Strategic Podcast Marketing" with Buzzsprout's Head of Marketing
Send Krystal a Text Message.Want to hear about the latest Buzzsprout features directly from the source? Get ready to geek out on podcasting and marketing with the return of Alban Brooke, Buzzsprout's Head of Marketing. Alban, a voice familiar to the pod, gifts us a download of Buzzsprout's latest gizmos.Picture this: a mobile app and fan mail functions so innovative they'll have you rethinking your podcast strategy. As I walk down memory lane, sharing how Buzzsprout's clever feature rollouts hav
Mastering the Art of Marketing Your Creative Work: Insider Tips
Send Krystal a Text Message.Have you ever poured your heart into creating something incredible, only to realize you've neglected to shout about it from the rooftops? I'll be the first to admit that I've fallen into this trap. Today, I'm laying it out on the table, providing a candid confession and a blueprint for ensuring your marketing efforts match your creative ideas. We're breaking down the house of content creation, focusing on the foundation—marketing—so you'r
Podcasting for the Sports Curious to the Enthusiastic
Send Krystal a Text Message.Do you listen to sports podcasts regularly? If I know my audience like I think I do, you likely said, "No, not regularly." But after today's episode, I bet you're at least a little more curious about sports and podcasting.Buckle up for a fun conversation with Amy Buchan Siegfried, half of the creative duo behind the Sports Curious podcast. As we navigate the twists and turns of Amy's transition from the corporate jungle into the bustling world
How to Use ChatGPT for Solo Content Creation
Send Krystal a Text Message.Have you ever felt like you're talking to a wall when practicing your podcasting skills? Well, I decided to swap out the wall for ChatGPT in my latest chat, and the result was nothing short of a quirky, insightful twist on content creation and the art of the interview. With the help of my AI companion, we unpack the often-overlooked role of authenticity in storytelling and examine how embracing our perfectly imperfect selves can captivate and connect us to our li
Exploring Podcasting Tech with Buzzsprout's Latest App Innovations
Send Krystal a Text Message.Have you ever wondered what it's like to peek behind the curtain of app development and get your hands on features no one else has seen? Join me as I guide you through the beta testing and recount my adventures with the brand-new Buzzsprout mobile app.I'm sharing my firsthand experience of these new capabilities, and you'll hear the pure joy in my voice, knowing that this community's needs are shaping the future of podcasting tools!Do you feel like
Turning Adversity Into Hope: The Story of a Podcast Born from Resilience and Optimism
Send Krystal a Text Message.When life throws you a curveball, how do you catch it and throw it back? Teisha, founder of "Hurdle to Hope," joins us to share her powerful story of facing multiple sclerosis and stage four breast cancer with unwavering optimism. Her journey is one of remarkable resilience, not just in coping with her diagnosis but in turning her struggles into a platform for encouraging others. We dive into the emotions and strategies behind starting her podcast "Well
Charting the Evolution of Content Creation: Strategies, Fears, and the Journey
Send Krystal a Text Message."I feel so self-conscious. How do I get over my fear of listening or watching to myself?" Have you asked that question, too? Join me on this chat about the evolution of content creation. I'll reflect on my own journey from the consistent efforts of 2018 to the content overload of 2021. Along the way, I'll share the valuable lessons I've learned on strategy, SEO, and nurturing an audience. By looking back at my earlier perspectives and how the
Harnessing Digital Tools for Online Success with ToolTester Founder
Send Krystal a Text Message.Unlock the secrets to a thriving online business presence with Robert Brandl, the insightful founder of ToolTester. Our conversation is an eye-opener for anyone from budding entrepreneurs to seasoned business owners looking to harness the power of digital tools. Robert narrates his transformative journey from searching for a simple website builder to creating a robust platform—ToolTester—that guides users in choosing the ideal digital assets. His experiences illuminat
Keeping Your Audience Engaged Through Personal Hurdles and Content Gaps
Send Krystal a Text Message.Have you ever dreamed of a break from your content but are terrified of losing touch with your audience? Well, my friends, you're not alone. Today, let's tackle the intricate dance of content creation with a side of life's little hiccups. Through the lens of a listener's daunting experience with illness-induced hiatus, we share the realities of falling podcast downloads and the critical need for strategic marketing. Join me as I reflect on my New Y
Navigating Podcast Breaks for Maximum Listener Retention
Send Krystal a Text Message.Have you ever wondered, "What's the secret sauce to podcasting success?" Get ready to uncover the magic behind structuring podcast seasons and effectively communicating with your audience—especially when taking those much-needed breathers. In a revealing session with our Proffitt Podcasting students, we share invaluable wisdom from the trenches of content creation, guiding you through the decision-making puzzles of podcast continuity—be it a single, ong
Optimizing Your Content Journey with My Personal Tech Stack Guide
Send Krystal a Text Message.Ever feel like you're juggling too many tools in your content creation process, barely keeping them all in the air? Join me as I lay out my personal content tech stack and walk you through the PREP'M method—an approach designed to streamline your planning, recording, editing, publishing, and marketing workflow. I'm sharing my favorite tools, like Asana for project management and Calendly, which can simplify scheduling to keep you organized and accountab
Financial Savvy for Business Growth with Expert Advice
Send Krystal a Text Message.Unlock financial mastery and entrepreneurial empowerment with the guidance of Danielle Hayden, CEO of Kickstart Accounting, in our latest episode. We peel back the layers of budgeting bliss and financial finesse, inviting you to a candid discussion on the journey to monetary freedom. Danielle, a reformed CFO with a heart for coaching female entrepreneurs, shares her insights on the interplay between mindset and money, emphasizing the value of consistency and the liber
Amplify Your Brand with the Power of Customer Stories
Send Krystal a Text Message.Unlock the secrets to turning customer praise into your most powerful marketing tool. Imagine having an ever-growing vault of testimonials that effortlessly champions your work while you focus on what you do best. That's the reality I'll help you achieve in today's episode as we dissect strategic timing, the art of asking the right questions, and my four-step method for cultivating an enviable collection of endorsements. We're not just gathering te
SEO Secrets for Podcast Growth from an Industry Expert
Send Krystal a Text Message."But how does SEO work? I've been trying to understand (for years!), and I still don't get it," said every frustrated creator who wants to see organic growth for their podcast. And I get it. I've been there and have firsthand exasperation when it comes to SEO.This is why I wanted to bring on the expertise of e-commerce wizard Carrie Saunders. As she dissects the complexities of search engine optimization on her podcast "eCommerce Made Eas
Embracing Change: A Podcast Host & Health Coach's Path
Send Krystal a Text Message.Have you ever felt the magnetic pull of a dream so strong that you couldn't ignore it? That's precisely what Molly experienced when she traded the certainty of corporate finance for the rollercoaster of entrepreneurship. This week's episode takes you through her remarkable transformation, a tale that echoes with the voices of coaches she now leads, empowering women to strike that elusive work-life balance. Our conversation traverses the often bumpy road
Revolutionizing Entrepreneurship with Marie Forleo
Send Krystal a Text Message."I can't believe this is happening." That was my first thought as I waited for today's guest to join me on Instagram Live. As a fledgling entrepreneur back in 2017, I learned the hard way that building a brand requires grit and tenacity. Fast forward to today, and my perseverance has paid rich dividends; one is the wisdom imparted by Marie Forleo, a trailblazer in the online business and marketing world. Together, we explore her treasure trove of i
Mastering Content for Business Success: Strategies to Captivate and Convert your Audience
Send Krystal a Text Message.Unlock the secrets to leveraging content for business triumph with our seven game-changing strategies. This episode is a goldmine for entrepreneurs and content creators looking to make a mark in the digital world. Let me guide you through the nuances of using content as your digital introduction, shaping how your audience perceives you from the get-go. We dissect the impact of a solid content-driven presence in building credibility and authority, which is crucial for
Embracing Authenticity and Media Savvy to Skyrocket Your Podcast Audience
Send Krystal a Text Message.Ever find yourself inspired by those who've pivoted their lives to follow a true calling? Susie Moore's journey from tech dynamo to life coach and media sensation is nothing short of inspiring. She joins us to chat about the leap of faith into full-time side hustling, penning bestsellers, and her unique philosophy: "Let it be easy."Our conversation is full of wisdom for those seeking to connect with their audience through the power of storytelling
Successful Podcast Launch and Monetization Strategies: Coaching Wisdom
Send Krystal a Text Message.Let's do some podcast coaching in today's episode! From creating a palpable buzz 90 days out to dropping a captivating trailer that hooks your future fanbase, we're spilling the beans on everything you need to ignite your podcasting journey. Whether you're new to the scene or seeking to rekindle the spark in your established show, the wisdom shared here is your ticket to content and business triumph. We delve into the art of anticipation and the st
How to Be More Productive in Content: 5 Simple Ways
Send Krystal a Text Message.Ever find yourself staring at the screen, the cursor blinking back at you mockingly as you struggle to push out your next piece of content? Let's shift gears and enter a realm where procrastination is a distant memory and content creation feels like a well-oiled machine. I'm opening up about my transformation from a master procrastinator to a productivity powerhouse. I promise that by the end of our time together, you'll have a toolkit brimming with str
How to Start a Podcast in 2024: Blueprint for Podcast Success
Send Krystal a Text Message.Are you wanting to start a podcast? Or maybe revamp one that's not creatively fulfilling? Today, we're diving deep into the art of content creation. Whether you're a budding podcaster, a blogger, a YouTuber, or mastering the craft of email newsletters, strategic planning is your golden ticket to success. In this episode, I'll introduce you to my signature PREP'M Method, the cornerstone of content creation encompassing planning, recording, edit
Year in Review: A Look Back at Podcasting in 2023 and Hopes for 2024
Send Krystal a Text Message.I invite you to take a memorable stroll down the memory lane of 2023 with me and then catapult ourselves into the thrills of what 2024 has in store! Remember the adrenaline rush at Podcast Movement Evolutions in Vegas? We connected with fantastic people and learned so much. Let's pause and honor the exceptional community members who sprinkled magic onto our year - you all are phenomenal!Now, think forward. Can you imagine the staggering potential of AI tools that
Strategic Content Planning: A Detailed Guide for Greater Productivity
Send Krystal a Text Message.Ready to organize your content creation in 2024 with efficiency and strategic precision? Promise yourself a productive year ahead as we navigate the essential aspects of planning your calendar, from setting your personal non-negotiables to aligning your content with your promotional strategy. More than just a New Year's resolution, this is about taking command of your content production in a structured and effective way.Let's discuss successful launches and
Behind the Scenes: The Birth and Success of 'Business After Baby'
Send Krystal a Text Message.Strap yourselves in for a candid conversation with the creative geniuses, Zafira Rajan and Kirstie Fanton, the brilliant minds behind the "Business After Baby" podcast. We dive deep into their journey of juggling motherhood and entrepreneurship and how this unique experience sparked their decision to launch a limited series podcast. From the project's inception to the creation of the title, cover art and format, we're taking you backstage to embrac
Podcast Automation and the Future of Podcasting
Send Krystal a Text Message.Prepare to revolutionize your podcasting game as I sit down with Joe Casabona, a wizard in the realm of podcast automation. In our thought-provoking conversation, we lift the veil on cutting-edge tools like Riverside and Make.com, exposing their potential to transform your content creation process. If you're a podcaster craving efficiency and innovation, this episode is your treasure map to streamlining your workflow and enhancing the quality of your work without
How to Avoid Podcast Scams: The Dark Side of Podcasting
Send Krystal a Text Message.Have you ever wondered about the darker side of podcasting? Well, brace yourself for an eye-opening journey as I pull back the curtain on the six most prevalent scams playing out in this industry. From paying for downloads to dubious promotion predators, unethical practices not only risk your reputation but can also create lasting damage with potential advertisers. My personal run-ins with these pitfalls have taught me valuable lessons I'm eager to share.It'
Podcast Production 101: Practical Tips from an Expert Audio Engineer
Send Krystal a Text Message.What if you could elevate your podcast production professionally...without breaking the bank? This is exactly what we explored in today's conversation with our guest, award-winning singer, and sought-after voiceover artist Cami Galles, who is also the CEO of 3V Productions. With a unique blend of experience from her time as an advertising executive at Google and AOL, Cami shares some incredible, practical insights on taking your podcast to the next level.Cami pul
How to Plan a Content Photoshoot
Send Krystal a Text Message.Have you ever wondered how creators and influencers get just the right angle of their face or the background image for their brand? Yup, today we're talking about brand photoshoots and digging into all the details. Join me as I share the secrets of finding that perfect match photographer. From my personal journey with five photoshoots since 2018, including two taken by my mom and a friend, we'll unravel the importance of content images and why you don't
The Entrepreneur's Guide to Achieving Goals: Microactions
Send Krystal a Text Message.After listening to today's episode, you'll say, "Wow!" Today's remarkable guest, Bevin, turned adversity into opportunity and embarked on an empowering entrepreneurship journey. From being laid off in 2019 to setting and smashing revenue goals, Bevin's story inspires you to tackle your challenges. We dive into her techniques and strategies that have helped numerous small businesses and entrepreneurs scale their operations, focusing on the
Mastering Live Event Production: A Deep Dive into Planning, Managing and Simplifying Events
Send Krystal a Text Message.Ever wondered what goes into producing a live event? Strap in as I take you on a whirlwind journey of my time as an On-the-Road Event Producer. From planning to prepping to managing live, you'll get the full picture of what it takes to put on a show. Plus, I'll share some priceless lessons learned from the three-day event I produced for my dear friend, Heather Sager.The heart of any event, whether live or virtual, is its content. And managing time is critica
How to Find Podcast Sponsors & Other Money Making Opportunities
Send Krystal a Text Message.Ready to unlock the secrets of making it big in the creator economy? Join us as we unpack the journey of Justin Moore, a sponsorship coach and founder of Creator Wizard. Graced with the wisdom of a seasoned professional, we'll explore Justin's eight-year experience in the creative field, where he's made a whopping $4 million working with brands. We'll cover everything from finding your niche to navigating sponsorships and even turning failures into
LIMITED TIME BONUS: How to Get Your First (or Next!) 1,000 Podcast Downloads
Ever wonder how you can wrangle over 1000 downloads for your podcast? You're not alone! Step into the exciting journey of podcasting as we explore the challenges, victories, and strategies of reaching that milestone. Most of our fellow podcasters are just getting started or are in their first 12 months—just like I was when I secured my first 1000 downloads after five rigorous months. This episode is all about sharing that experience and providing a roadmap for your podcasting voyage.We're tackli
Behind the Mic: A Candid Journey from Podcast Rookie to Pro
Send Krystal a Text Message.Ever wonder how to create an award-winning podcast from scratch? Being at the helm of my podcast journey, I've navigated the exciting, unpredictable terrains of podcasting. This episode is a rare opportunity for me to get candid about my journey, demystifying the process from a novice podcaster to a seasoned pro. I asked my friend, ChatGPT, to interview me.In today's episode, I discuss the significance of strategic partnerships, choosing the right niche, and
From Blogger to Podcaster: Karen's Journey to Connecting with Women Over 40
Send Krystal a Text Message.Do you ever stumble upon a voice that resonates so deeply with you that it feels like a dear friend sharing wisdom over coffee? That's exactly how you'll feel as you listen to this episode with our incredible guest, Karen. A certified health and lifestyle coach with a heart for women over 40, Karen's shift from blogger to podcaster has allowed her to connect more intimately with her audience. Her unique blend of health and life coaching topics, coupled
Podcasting 101: Mastering the Five Key Decisions for Success
Send Krystal a Text Message.Ready to hit that record button and start your podcast journey but feeling stuck on where to begin? Have no fear! This episode is packed to the brim with insights and decisions you need to make before you even consider buying a microphone. It's not about the technical stuff but the nitty-gritty of creating a podcast you'll be passionate about. Let's talk about why you're doing this, how to set goals for your podcast, identify your audience, and dec
Mastering Content Selling Techniques in a Non-Spammy Way
Send Krystal a Text Message.Are you ever struck with the fear of sounding too "salesy" when marketing your business or product? Tracy Beavers, a seasoned expert in marketing and sales growth, joined me to reassure you that selling doesn't have to feel spammy. With over 20 years of experience, she shares her wisdom on creating high-converting offers and using content, email lists, and even your podcast to sell without feeling guilty.As we delved deeper, we discussed the challenges
The 4 Keys to Content Monetization with Digital Products
Send Krystal a Text Message.Have you been asking yourself, "How do I make money with my [podcast, YouTube channel, or blog] in 2023?" This episode takes you on a money-making journey, illustrating how digital courses can revolutionize your content and transform your business. From my personal experience, we'll delve into how courses have added more 'umph' to my business and the game-changing return on investment I've seen. So, buckle up as we traverse the exciting l
Overcoming Challenges in Content Creation: A Journey to Productivity
Send Krystal a Text Message.Picture this: you're a content creator whose workload is piling up. The stress is getting to you, and you feel like you're drowning in a sea of tasks. Can you relate? Then this episode is for you. Let's talk about the seven strategies that have helped me stay afloat in the churning waters of project and time management. These have been the key to making sure I remain productive and avoid burnout. We'll explore setting clear goals, prioritizing task
A Week in the Life of a Productive Podcaster
Send Krystal a Text Message.Ever felt like you're drowning under the sea of tasks that come with running a podcast? Well, let me throw you a lifeline! Today, we're diving into a question from Theresa in our community about what a week in the life of a podcaster is like. With my years of podcasting wisdom, I'm eager to share my tried and tested PREP'M method – a surefire way to navigate the choppy waters of planning, recording, editing, publishing, and marketing any type of co
BONUS: The Power of Digital Courses, Achieving Success with Amy Porterfield
Send Krystal a Text Message.Ready to unlock the secrets of successful digital course creation? In this bonus episode, join me for an intimate chat with digital course expert Amy Porterfield, who has transformed her passion for teaching into a multi-million dollar online business. We'll unpack her incredible journey from humble beginnings to educating over 50,000 students, generating more than $85 million in revenue. You'll learn the must-have ingredients to kickstart your digital cours
Unlocking Success in the Creator Economy: Insights from ConvertKit's 2023 Report and Beyond
Send Krystal a Text Message.Ever wondered what it takes to thrive in the creator economy? Join me today as I dissect ConvertKit's State of the Creator Economy for the 2023 report with fascinating revelations. I'm delving into the intricacies of being a creator - from full-time employment to understanding the essentials of business finances and insurance options. Let's explore the time and commitment it takes to build an audience while debunking the myth that creators are overnight
BONUS: Content Monetization and AI in Digital Courses, A Dive into Amy Porterfield's Expertise
Send Krystal a Text Message.Ready for a thrilling conversation? Buckle up because we're about to embark on an exciting journey with the extraordinary Amy Porterfield, known for her Digital Marketing Genius, NYT Best Selling Book "Two Weeks Notice," Chart-Topping Podcast, & practical strategies. She's ready to take us behind the scenes, revealing inspiring insights from her successful journey, and it's one you can't afford to miss. Imagine quitting your 9-5 job a
How are Podcasts Profitable? The Essential Guide to Podcasting Profitability
Send Krystal a Text Message.Ever wondered how podcasting can turn from a passion project into a profitable venture? Buckle up as we unravel the changing podcasting landscape and give you the low-down on what sponsors are really looking for when they invest in a show. In this episode, I'm taking you beyond the game of numbers and explaining why attracting a large audience is not enough -- converting your listeners into customers is what counts. We'll tap into the heart of podcasting pro
The 3 Best AI Tools for Podcasters: Transform Your Content Creation with Cutting-Edge Tools
Send Krystal a Text Message.Prepare to shatter your content creation limitations with the power of AI. Discover the revolutionary tools changing the game for podcasters, videographers, and content creators. Let me guide you on this tech-infused journey. I'll share my experiences with three AI tools that have drastically transformed my work on the Proffitt Podcast, YouTube videos, and other content creations.We'll get a little nerdy and technical today, but it'll be worth it as we
Podcasts on Instagram: the Power of the 'Spider Web Effect' & Optimizing Your Content Strategy
Send Krystal a Text Message.Ready to unlock the secrets of a robust content strategy that ties all your platforms together in an intricate web? That's exactly what we're unraveling in this episode.I'm revealing the spider web effect, which allows you to optimize your reach by marrying Instagram, your podcast, YouTube channel, newsletter, Facebook group, website content, and anywhere else you're creating content! Discover the power of lead magnets and why a picture of a desser
Maximize Your Podcast Downloads & Impact: Leveraging SEO and Video for Organic Traffic
Send Krystal a Text Message.Have you ever wondered why your podcast isn't getting the traction you hoped for? It's time for you to sit back and take notes because we will transform how you approach podcast visibility. With a focus on organic traffic, I'm sharing tools, resources, and strategies that will help you amplify your podcast's reach. From SEO to video content, we're covering it all today! Brace yourself; we're simplifying the complex world of SEO and keywor
Embracing Partnership in Podcasting: How to Find Podcast Launch Accountability
Send Krystal a Text Message.Have you ever wondered about the power a supportive partnership can hold in your podcasting journey? Picture this, two distinctively different individuals, Melissa Kitchen, the genius behind the Preserve Your Past podcast, and Carrie Saunders, the e-commerce expert with her podcast, E-commerce Made Easy, coming together to launch their respective shows. Hear their personal stories, their unique experiences, and how they tapped into the power of an accountability buddy
My 7-Step Content Marketing Strategy to Unlock Your Marketing Potential
Send Krystal a Text Message.Are you overwhelmed by strategies that don't deliver results? Tune in to this episode and let me guide you through my proven seven-step content marketing strategy, a tried-and-tested approach to bring your content and audience closer. Listen as I reveal the secret sauce of focusing on what's working and the transformative feature of list building - two vital aspects that have revolutionized my content marketing journey. Then, I'll take you on a tour of
Marie Forleo's BSchool vs. Amy Porterfield's Digital Course Academy
Send Krystal a Text Message.Have you ever wondered which is better for your online business - Amy Porterfield's Digital Course Academy or Marie Forleo's BSchool program? Today, I'll help you make that decision.In this episode, I meticulously dissect both programs highlighting their unique features and benefits and giving you a detailed rundown. Whether you're a seasoned online entrepreneur or just getting your feet wet, this episode is a treasure trove of valuable insights th
Podcasting and Life Coaching: Embracing Evolution and Overcoming Mental Roadblocks
Send Krystal a Text Message.Ever wonder how a life coach gets into podcasting and evolves their style over time? Jen, a practiced life coach and podcaster, shares her journey and insights on life coaching, podcasting, overcoming mental roadblocks, and celebrating small successes. This episode is a comprehensive conversation about stepping out of your comfort zone, understanding thought patterns, and maximizing your potential. Our conversation uncovers Jen's intriguing journey from coaching
Turning Trashy Pitches into Treasures: Navigating the World of Podcast Pitching
Send Krystal a Text Message.How often have you received a lazy, nonsensical, and downright lousy podcast pitch? Well, we've all been there, haven't we? Join me as we embark on a hilarious and cringe-worthy journey, unpacking some of the worst podcast pitches ever received. You'll hear about the trashy attempts in our inboxes and how we can transform them into treasures of knowledge.Not all pitches are a perfect match, and that's okay! But how do you decline these without soun
Skyrocket Your Podcast Growth: 7 Mind-Blowing Email Marketing Strategies for 2023
Send Krystal a Text Message.Ever wondered how you can skyrocket your podcast growth through email marketing? Today, I'm revealing seven strategies that will change the game for your business in 2023. Trust me, you won't want to miss this episode packed with tips on creating a freebie that your audience will love, writing engaging emails effortlessly, and offering exclusive content to your loyal subscribers.As we dive into the world of email marketing, let me guide you through the impor
Skyrocket Your Podcast Traffic: 3 Powerful Strategies and SEO Optimization Secrets
Send Krystal a Text Message.Struggling to get more people to tune in to your podcast? Discover three powerful ways to boost your podcast traffic and maximize your hard work and dedication! We dive into effective marketing strategies like harnessing the power of social media, collaborating with guests, and optimizing cross-promotion, all aimed at captivating your target audience.Join us as we explore the ins and outs of optimizing your podcast for SEO, from using strategic keywords in titles and
Unlocking AI Secrets for Content Creation: Revolutionize Your Podcast with Buzzsprout's Cohost AI
Send Krystal a Text Message.Are you ready to unlock the secrets of AI in content creation? In today's episode, we dive deep into the world of artificial intelligence and chat GPT, examining how savvy content creators can harness the power of AI. Join me as I explore the fascinating duality of AI, where it's both embraced and questioned for its originality and discover how AI tools like Calendly and Buzzsprout's new feature can streamline your creative journey!I'm thrilled to
Breaking Free from Expectations: Redefining Content Success as an Unapologetic Entrepreneur
Send Krystal a Text Message.Have you ever felt trapped by society's expectations of success? What if you could break free and chase your version of fulfillment? Join me as I have an inspiring conversation with Amanda, a natural-born encourager who shares her journey of becoming an accidental entrepreneur and redefining success on her terms.We'll dive into the challenges of overcoming fear in starting a business and a podcast, plus the importance of vulnerability in sharing our stories.
Podcast Evolution: Exploring New Topics and Keeping It Fresh
Send Krystal a Text Message.Ever wondered how to craft your podcast content for a specific audience? Join me and Cathy, a fellow podcaster and member of the Proffitt Podcast community. In her listener-submitted question, she shares her experience creating content for caregivers and seeks advice on how to venture into a new topic, such as cancer support for caregivers.Let's talk about the options available for Cathy, including niching down her content, understanding her audience, and even wh
Stop Losing Podcast Listeners: Keep Your Show Engaging and Entertaining
Send Krystal a Text Message.Are you guilty of committing podcasting crimes? Don't worry - we've all made mistakes, and today I'm here to help you avoid seven fatal errors that could have your listeners hitting the off button. Listen in as I share my experiences and insights on keeping your audience engaged and entertained.First up, let's fix those terrible audio levels. I'll share my embarrassing story of a mismatched audio volume interview and provide tips on creating a
Mastering Podcast Production: Tips, Challenges, and Building Connections with Justin Peters
Send Krystal a Text Message.Do you find podcast editing daunting or feel swamped by the production process? Fear not, podcasting enthusiasts! I recently had a fantastic conversation with Justin Peters, a seasoned podcast producer and editor, who shared his valuable insights and tips to streamline the podcast production process. Our discussion explored the significance of production quality, the unpredictable schedules podcasters face, and how podcasting starts for a lot of people as a passion pr
Content Boundaries: What Are They & Why?
Send Krystal a Text Message."I have boundaries." This is the mantra of today's episode. You'll see why when you get into the juicy details around boundaries, but this could be the missing link if you struggle to get content published consistently.In this episode, I'm sharing what content (or creative) boundaries have done for my podcast and content journey. Without them, I would've burned out and quit creating content years ago!Let me share with you my secrets to av
Podcast Editing with Descript, Question from the Community
Send Krystal a Text Message.We're back with another listener-submitted question from the community today! Amy Connell from the Graced Health Podcast submitted a question about editing her podcast in Descript.If you're unfamiliar with the platform, Descript is a tool that allows you to upload an audio or video file, and you can edit the transcript of the file like a document. When you delete an "um" or other filler words from the text, that part of the audio is stripped out to
Humanize Your Content to Drive Authentic Thought Leadership
Send Krystal a Text Message.Do you consider yourself a thought leader? Or are you someone that wants to be seen as an authority in your industry? Then today's episode is for you!Join me as I chat with Chief Brand Officer at Zilker Media, Nichole Williamson, about growing a business online and what it takes to put your message into the world authentically. We talked about social media strategies, whether you should share about your family online, and how to use your content strengths to grow
4 Lessons Learned from Recording 400 Podcast Episodes
Send Krystal a Text Message.If you would've told me in 2018 that in 5 years, I'd have 400 episodes of this podcast, I would've cackled in your face! "Not possible, I don't believe it. I can't even imagine having ten episodes out in the world," is probably how I would've responded.Yet, here we are today -- celebrating episode 400 of The Proffitt Podcast. Grab your confetti and party hats because I forgot to run to Party City and choose the matching decor. W
Podcast Editing Basics, 7 Functions for Simple Podcast Editing
Send Krystal a Text Message.Need help making podcast editing easier? This episode is for you! Today's question from the community comes from Sasha, who needs help with podcast editing. Truthfully, all podcasters need to learn the basics of editing their show, even if you plan to outsource this to a team of pros one day. Let's cover the seven essential functions for keeping your podcast editing simple and talk about some of the lessons I've learned to streamline editing. Plus, I&ap
Chat GPT and Content Creation, What You Need to Know
Send Krystal a Text Message."What exactly is ChatGPT? Why would I use it? How does it work? And what kind of value does it add to me as a creator?" You've asked all the questions about AI & ChatGPT. I'm excited to chat with today's guest - who's used these powerful tools longer than me - to answer your questions.Join Craig VanSlyke and me as we chat about technology, the evolutions of the internet, and why you should consider these new tools as your creative ass
Podcast Movement Evolutions 2023, Part 2
Send Krystal a Text Message.In the last episode, we went on a journey through the talks of Podcast Movement Evolutions in Las Vegas. Today, we're rounding out the adventure with the second half of the takeaways and insights I gained at the conference.From learning the ins and outs of the HubSpot Podcast Network to soaking up more marketing strategies, you'll feel like you were right there with me. I'm sharing the aha moments I had as well as the big takeaways that reminded me, &qu
A Debrief on Podcast Movement Evolutions 2023, Part 1
Send Krystal a Text Message.Video podcasts, AI-generated ads, and brand deals for smaller shows -- that's right! Today, we're doing a debrief on Podcast Movement Evolutions 2023. While I had ambitions to fit everything into one episode, I didn't want to overwhelm you with too much information or not do the content justice. So, we're breaking this up into a two-part series.In this episode, I cover the first day and a half of the conference and what I learned. From industry exp
How to Build Credibility and Establish Authority
Send Krystal a Text Message."I want people to know my name in the industry, but I don't know how to make that happen," is a comment I often hear from podcasters in this community. If that's you, you're in luck today! Not only have I brought a rockstar authority builder on to interview, but she's also someone that brings a whole new level of street cred to speaking on stage.Heather Sager (a 4th-time guest on the show!) shares with us what it's like to put your m
"My Market is Saturated! How Can My Podcast Stand Out?" Listener Question
Send Krystal a Text Message."I've noticed lately in 2023 that everybody, and I mean everybody, either starting a podcast or wants to start a podcast...it's turning out to be quite a saturated space...I would love to know your tips on standing out." This was a listener-submitted question by Swapna Patel in our community. And it's such a good question. There are a lot of podcasts in 2023, and it can feel overwhelming to have a category that feels diluted with thousands of
How Do You Start a Podcast in 2023? Coaching Call
Send Krystal a Text Message."...I am still in the process of starting my own podcast/YouTube channel. Got a few episodes recorded. Any chance you'd be interested in doing a crossover episode of some sort where I can ask you questions about me getting started, and you could live-train a real newbie?"That was the email I received back in December from a friend I'd met at the Ramsey Solutions event in 2021. His name is Jordan, and he had the same questions as many brand-new cont
Content Marketing Success, How Do You Define It?
Send Krystal a Text Message."Is it the numbers? Subscribers? Downloads? What do you use to determine your content success?" Great question, and one that I can't wait to jump into today!There was a recent comment on my YouTube channel -- an observation that my video views have gone down. While this person wasn't wrong (my long-form video views are down), I understood the "issue" behind the scenes."They must think video views are the measuring stick for success h
Content Strategy Coaching Call: LIVE On-Air
Send Krystal a Text Message.I love a coaching call. But I especially love a coaching call when it's about content, strategy, and podcasting!Today's episode is a live coaching call with Anthony on YouTube as we dissect his most pressing podcast questions. From social media strategy to podcast websites, we covered the questions I often hear from new AND seasoned podcasters. If you've had a podcast and you're wanting to take your show to the next level, this coaching call may be
What is the Content Marketing Journey?
Send Krystal a Text Message."How does everything tie together? Why do you emphasize the different parts of an online experience?" That, my friend, is known as the Content Marketing Journey. Today, we're exploring how someone from your audience experiences your content with a fun new exercise. For the first time, I'm walking you through a guided Marketing Meditation to help you visualize what this can look like for your content and your business. You'll walk away from tod
Where to Invest Your Time and Money as a Creator
Send Krystal a Text Message.Time and money -- two of our most precious resources. Especially as busy creators!Today's episode is dedicated to walking you through four essential skills that deserve your time, money, and attention to make the most out of your content. I'm walking you through how there's a sliding scale of "investments" and that no two creator journeys are alike. Whether you have ample time to learn new things or are ready to drop hundreds or even thousands
How to Monetize a Podcast in 2023, 3 Simple Ways
Send Krystal a Text Message.The podcasting landscape has gone through several evolutions since I started in 2018. You can dynamically insert podcast ads (on your own!!), create episode footers for all your content, and monetize your show in ways that still blow my mind.Let's talk about how you can monetize your podcast in 2023! (Psst, these tips are especially exciting if you’re already a Buzzsprout user! It makes implementing that much easier.)Tune in to hear how you can start making money
Why YouTube Shorts Shouldn't Be Ignored
Send Krystal a Text Message.In this day and age, you can't ignore short content. That's why we have to talk about YouTube Shorts and why you can't ignore them.In the last two weeks, I've been asked more about creating content for YouTube, but mainly about the deal with YouTube Shorts. Today, I'm diving into the behind-the-scenes of our new YouTube channel for "Camping with the Fam" and sharing the insights I've discovered with you. Not only will you walk
Smartless Podcast Case Study
Send Krystal a Text Message."What do three comedians, three mics, and an audio experience make?" One of my favorite podcasts! It's time for another content case study about Smartless. Today, I'm breaking down the ins and outs of how this podcast started and skyrocketed to the top of the charts. Not only does their story have great guests and hilarious hosts, but I'm sharing the content format of their interview and why it matters.I'm not gonna lie. This case study g
How to Add Amazon to a Digital Business
Send Krystal a Text Message.What's next for your business in 2023 and beyond? If you answered "adding Amazon to my digital business," you'll love today's episode!Join me for a fun conversation with Laura Meyer, who specializes in helping brands build successful Amazon businesses through her agency and consultancy work. Not only does she know the ins and outs of the biz, but she has also tried and true methods to teach us.Tune in as Laura breaks down the need-to-knows for
My Top 3 Content Predictions for 2023
Send Krystal a Text Message."What's coming on the scene for content in 2023?" Oh, I thought you'd never ask!In today's episode, I'm sharing my top 3 predictions for content marketing in 2023. Some of them may surprise you. Some will make you want to run out and try ASAP. And you might feel a little uncomfortable getting out of your regular content routine.But whatever you do, I want you to pay attention to what makes you more confident in your content and have a dee
Armchair Expert Podcast, Content Case Study
Send Krystal a Text Message."Yes, I'm an Armcherry!" That identifying marker may sound strange to you if you're not a listener of the Armchair Expert Podcast. But if you listen to the show, you get it. Today, I'm doing a case study that I've waited for months to share with you. The Armchair Expert Podcast, with hosts Dax Shepard and Monica Padma, is one of my top 3 favorite podcasts! In today's episode, I'm breaking down the significance of their content a
Create Better, HONEST Content with Patience & Discipline
Send Krystal a Text Message."Ugh, that sales experience gave me the heebee jeebees!" We've all been there. A salesman that was too aggressive and pushy. A saleswoman duped you into upgrading your account when you didn't need to in a sleazy way. And countless other examples of bad sales experiences.Today's guest, Travis Albritton, joins me as we talk about honest marketing. Travis and I go way back -- to the start of this podcast in 2018. In our chat, we discuss the good,
Top 3 Things I'd Do If I Were Starting New Content in 2023...
Send Krystal a Text Message."Are you creating something new next year?" If I were creating a brand new podcast, YouTube channel, or blog in 2023, there are three things I'd focus on.I flashed back to 2018, and the baby content creator I was that didn't know anything about anything. I just knew I wanted to share an important message. Flash forward to today, and I know some essential lessons I've learned that have contributed to my remaining here five years later.In today&
Learn from Your Failures - Shark Tank & Amazon Success Story
Send Krystal a Text Message."I was late to my Shark Tank audition." Today's guest, Seneca Hampton, shares his journey of entrepreneurship -- and how it isn't always a linear path.From starting more than twenty businesses before he landed on the "successful one," Seneca shared how being resilient and consistent eventually led to his multi-million dollar booming business, Hampton Adams. Listen to our chat about using athletic tape, selling on Amazon, geeking out on ma
7 Mentors I'm Grateful for in 2022
Send Krystal a Text Message.Reese Witherspoon. Mindy Kaling. Elizabeth Gilbert. These are just three of the women that inspire me every day in my journey. From teaching me about creativity to learning how to invest in myself, all of the mentors mentioned in today's episode have profoundly impacted my life. And, because it's Thanksgiving week here in the US, I wanted to sprinkle the universe with my gratitude for incredible mentors and thought leaders making a difference in the world. I
Top 10 Resources for the Solo Content Creator
Send Krystal a Text Message.Are you creating solo content? You should be. Unsure where to get started? Not to worry. I've got you covered in today's episode!After creating more than hundreds of solo podcast episodes and YouTube videos, I've developed a content bank of helpful resources to guide you through the *awkwardness* of talking to yourself.In today's episode, we're doing a content roundup of the Top 10 must-have resources for any solo content creator. Walk away fr
How to Share Your Gifts Through Your Content
Send Krystal a Text Message."What does my story have to do with content?" Well, everything.Today's guest, Chef Amanda Schonberg, demonstrates what it takes to turn on the mic and share your story. In our conversation, she shared that her journey with creating content on Periscope -- unsure of what she was doing -- was just the starting point for taking her baking skills and sharing them with the world.As Host of the Baking for Business podcast, Chef Amanda teaches other bakers th
How to Survey Your Audience for Feedback & Content Ideas
Send Krystal a Text Message.Are you doing a good job with your content? How do you know? Unless you get feedback from members of your audience, you could be creating content in a void -- never knowing what you could be doing better.In today's episode, I'm walking you through four simple ways you can survey your audience and get feedback on your content. We're covering how to survey your community through:EmailYoutubeSocial MediaGoogle FormsThere are simple ways of surveying your a
What Does "Content Success" Look Like?
Send Krystal a Text Message.How do you define "success?" What does it look like to achieve "content success?" Does it look like less editing time and more opportunities to engage with your community? In today's episode, we're talking about content success and what that looks like -- for you. We each have our own content creation journeys, and we all have different goals and dreams about what we want to do with our content.Let's talk about three specific ways yo
BONUS: Easy Peasy Content Training
Check it out! Here is a limited-time replay of my training, Easy Peasy Content. Listen to the six ways to save 5+ hours each week creating your content. I'm also sharing about my brand new program, Radical Repurposing! You can learn more about the program and enroll here: https://krystalproffitt.com/radical-repurposing/.Small Biz FlashYour flash briefing for small business news, trends, and insights.Listen on: Apple Podcasts Spotify After Hours Entrepreneur: An Entrepreneurs Guide to 6-Figures
4 Content Time Wasters You Can't Afford
Send Krystal a Text Message.Do you feel like you're wasting hours each week creating your content? Four specific tasks were the ultimate time wasters when I look back over my content creation journey. Not only did these culprits waste time, but they also drained my energy and motivation because they took so long -- and most of them had roots in perfectionism. In today's episode, I'm breaking down the four content wasters that held me and my content creation processes back for too
11 Ways You’re Sabotaging Your Content Growth
Send Krystal a Text Message."My content isn't growing anymore. I've tried publishing better content, having bigger named guests, and even spending more time editing - but I've stopped growing. What am I doing wrong?" Sound familiar?There are 11 ways you may sabotage your content growth -- without even knowing it! Today's episode covers some mistakes I often see content creators making long after the allowable timeframe of "rookie mistakes."These might keep
The 3 Types of Content Workflows
Send Krystal a Text Message."How do all of your content systems and processes work?" We've covered content creation strategies at the most granular levels on the podcast. Today, we're taking everything up to a higher level so that you can see the potential impact your content can have in the future. The three types of content workflows will help you navigate your content more smoothly, give you more confidence in your work, and provide a blueprint for managing your content in
"What is Content Repurposing?" & More Questions Answered
Send Krystal a Text Message."Seriously though...what is content repurposing?" A question many of you have asked recently. It's not only a concept I've been obsessed with since 2020 when I decided to go all-in on my platforms. It's also the thing people ask me about the most.Sure, people want to know how to start a podcast. Or how to get their show notes just right or their website. Or what to say for their YouTube CTAs. But most often, I'm asked, "How do you cr