Having recently pivoted her business, Charlie shares her current struggles with marketing herself online and talking about her services on platforms that, up until now, have been predominantly personal ones. We discuss finding the balance between personal content vs business content and talk about the difference between sharing our passions in the moment or being more strategic and intentional. We also touch on the importance of showing up to get feedback from your community and potential clients. Finally, we chat about marketing your own way to make it more creative and fun. Follow us: @_charlieswift @loveaudrey83 #friendswithbizbenefits Get full access to Friends with Business Benefits at friendswithbusinessbenefits.substack.com/subscribe