Brand Safety safety is often seen from the wrong angles. Algorithms that can’t detect tone and context often push advertisers away from markets where their inventory would succeed. What’s the future of Brand Safety look like?Key Links:Moomal Shaikh of Oracle MoatArticle:https://soundsprofitable.com/update/podcasting-brand-safety-----Brand Safety can only get better with less exclusion and more inclusion.-----Credits:Hosted by Bryan Barletta of Sounds Profitable - bryan@soundsprofitable.comAudio engineering by Ian PowellExecutive produced by Evo Terra of Simpler MediaSpecial thanks to James Cridland of PodnewsPodcast hosting and dynamic insertion wizardry by WhooshkaaJoin our Premium Feed! https://soundsprofitable.supercast.tech/See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.