In this HRchat episode, we look at employee engagement and, specifically, the importance of benefits when building, and nurturing your employer brand.Bill's guest this time is Lyle Griffin, President at Selerix Systems. Since co-founding Selerix in 2002, Lyle has helped establish the company as a leading provider of benefits administration technology - used by more than 10 million employees - and a trusted partner to employers, carriers, and brokers. Prior to Selerix, Lyle held leadership positions in ventures spanning computer graphics, the internet, and fintech. Recognized in 1994 by Microsoft founder Bill Gates as a Windows Pioneer, he was instrumental in developing some of the first retail software products for Microsoft Windows. Questions For Lyle Include: Your team develops large-scale strategies for employer benefit administration solutions, work-site marketing, and employee benefits enrollment. What's the mission of Selerix?Talk about the importance of benefits in building one's employer brand.How have benefits changed over the past 20 years? How have events over the past 3 years intensified the need to attract and retain talent?What role does benefits play in employee engagement efforts? Is competitive benefits a differentiator for many?You've been an integral part of the development of LDEx Standards. Talk about the Standards and how Selerix contributed to them Selerix has a strategic integration with Lively, Inc., creators of the modern Health Savings Account (HSA) and Flexible Spending Account (FSA). How does this mean Selerix and Lively can bring efficiencies to the end-to-end benefits administration experience while enabling employers to offer employees a better way to plan for their healthcare needs?What does offering the right benefits, in multiple ways, mean for levels of employee engagement? We do our best to ensure editorial objectivity. The views and ideas shared by our guests and sponsors are entirely independent of The HR Gazette, HRchat Podcast and Iceni Media Inc.   Support the showFeature Your Brand on the HRchat PodcastThe HRchat show has had 100,000s of downloads and is frequently listed as one of the most popular global podcasts for HR pros, Talent execs and leaders. It is ranked in the top ten in the world based on traffic, social media followers, domain authority & freshness. The podcast is also ranked as the Best Canadian HR Podcast by FeedSpot and one of the top 10% most popular shows by Listen Score. Want to share the story of how your business is helping to shape the world of work? We offer sponsored episodes, audio adverts, email campaigns, and a host of other options. Check out packages here. Follow us on LinkedIn Subscribe to our newsletter Check out our in-person events