G2A.COM; 30 million users across 180 countries makes it the world’s largest marketplace for games, gift cards, subscriptions & software.Now a billion dollar business, built by one visionary entrepreneur: Bartosz Skwarczek.On episode 86 of the Extrology podcast, discover how Bartosz revolutionised the competitive gaming industry and his proven formula to scale a business internationally by prioritising people and culture over profits. As Forbes’ BrandMe CEO Award Winner, Digital Shaper Award Winner, Investor, Coach, Mentor & Public Speaker Bartosz’s episode is packed with actionable strategies for every entrepreneur to apply to their own venture; from innovative pivots to acquiring unique in-country expertise when scaling. Lee and Bartosz discuss:Early inspirations within Bartosz family to run your own organisationFirst interests in the gaming industry, and G2A’s pivot to a marketplace route in 2014How you go about becoming a global market leaderWays to attract the best talent without moneyWhy ‘culture eats strategy for breakfast’How the gaming and digital industries will evolve over the coming yearsLee Cooper: https://www.linkedin.com/in/leecooperrecruiter/Bartosz Skwarczek: https://www.linkedin.com/in/bartosz-skwarczek-37183015/G2A.COM:Website: https://www.g2a.com/LinkedIn: https://www.linkedin.com/company/g2a-com/Instagram: https://www.instagram.com/g2a_com/Facebook: https://www.facebook.com/G2AcomGet in touch: lee@extrology.comSend us a textGet in touch: lee@extrology.comExtrology: https://www.extrology.com/ https://www.instagram.com/extrologypodcast/ https://www.tiktok.com/@extrology https://substack.com/@extrology https://www.youtube.com/@extrology Lee Cooper: https://www.linkedin.com/in/leecooperrecruiter/