Welcome back to The Elevated Visibility Podcast! I am so excited to be here for Season 2 and I’m kicking things off with something I’ve been wanting to talk about for a while, so buckle up.Today, we're talking about TikTok SEO, if it is even really a thing, and if it is something that you need to think about or integrate into your overall marketing strategy.In this episode:Putting the stats about Gen Z and TikTok into contextWhat true SEO really is and why TikTok SEO and Instagram SEO are not itTikTok’s role versus Google’s role in the customer journeySome cases where TikTok may become an important part of your overall strategyThe type of content that can actually help you build a legacy brand or businessElevated Visibility: practical SEO, marketing, and soul-talk for female founders with zero bullshit + 100% compassion.Resources & LinksFREE DOWNLOAD: simple, straightforward, actionable SEO tips you can start implementing today. Grab your SEO checklist at ninagibson.co/freebieConnect with Nina Nina Gibson is a holistic SEO coach, search maven and corporate drop-out who is obsessed with helping female founders elevate their brand visibility with smart SEO. Instagram: @ninagibsonco Website: ninagibson.co