Host Simon Hodgkins catches up with David Carson, a marketing innovator and creative strategist who has turned the idea of "dumb thinking" into a superpower. With a rich background in advertising, entertainment, and brand innovation, David shares his unconventional philosophy that might inspire your next big idea.00:00 - Introduction & Welcome01:45 - Dumb Ideas as the Secret Sauce02:19 - What is Demify?05:25 - Dumb Ideas that Changed the World10:05 - The Trap of Being Too Smart15:09 - AI & Generating Dumb Ideas20:38 - Working with Big Brands26:07 - Final Thoughts: Let Your Dumb Ideas FlyListen to The Global DiscussionSpotify ► https://open.spotify.com/show/3QdMqfzyvca6EVlEJ80I4nWeb ► https://www.theglobaldiscussion.comYouTube ► https://www.youtube.com/@theglobaldiscussion/videosOthers ► LinkedIn, X, Instagram, and Facebook Join the newsletter via the website for updates on new episodes