Orthodontic Support Organizations (OSOs) have recently become a hot topic, with some dismissing them as Ponzi schemes.In this episode, I want to clear some things up and help you make informed decisions if you're considering an OSO partnership.The decline in OSO buzz last year was largely due to economic factors. Higher interest rates and inflation made investors wary of putting large sums of money into private equity deals. However, money is starting to flow back into the markets.OSOs are not inherently risky or comparable to Ponzi schemes, contrary to some opinions. With proper management, they can be profitable through acquisitions, effective marketing, and overhead control.OSOs are companies that provide support services to orthodontic practices. These can include business management, marketing, HR, and purchasing. OSOs streamline processes and help practices grow.Well-run OSOs generate profit through the internal growth strategies mentioned above, not just by endlessly acquiring new practices.OSOs can be a fantastic option for orthodontists, but it's essential to be informed. Don't be afraid to ask questions, research, and seek help to figure out if it's the right path for you.Tune in to this episode to hear more on this!Key TakeawaysIntro (00:00)Private equity investments in uncertain times (00:49)The impact of economic conditions on private equity investments (01:21)Viability of OSOs despite market challenges (03:57)Debunking the myth of OSOs as Ponzi schemes (05:53)Practical advice for evaluating OSO opportunities (06:23)Additional Resources- Call/Message Dr. Krieger: 469-610-9920- Register for the OrthoPreneurs Summit at Sea (2024): https://opsummitatsea.com/- For more information, visit: https://orthopreneurs.com/- Join our FREE Facebook group here: https://www.facebook.com/groups/OrthoPreneurs