In HRchat episode 277, we consider a software insider’s point of view on how to get from concept to commercialization. Listen too, as we consider how has the pandemic has forced tech vendors, vying to get business with enterprise-level clients, to adapt.Bill's guest this time is Ray Wang, Principal Analyst & Founder at Constellation Research. Ray is a keynote speaker, research analyst, futurist, and industry commentator. Ray has appeared in media outlets such as the Wall Street Journal, FoxBusiness, Yahoo Finance, Cheddar, CNBC, Bloomberg, CNN, CGTN, Tech Crunch, ZDNet, and Fortune.  He's the co-host and co-founder of the widely watched DisrupTV, a weekly enterprise tech and leadership webcast. As a leading futurist and authority on business transformation and technology, he’s also the author of the popular business strategy and technology blog “A Software Insider’s Point of View”. Ray has held executive roles at institutions such as Forrester Research, Oracle, PeopleSoft, Deloitte, Ernst & Young, and Johns Hopkins Hospital. He's also the author of a best-selling book, Disrupting Digital Business, published by Harvard Business Review Press. Support the showFeature Your Brand on the HRchat PodcastThe HRchat show has had 100,000s of downloads and is frequently listed as one of the most popular global podcasts for HR pros, Talent execs and leaders. It is ranked in the top ten in the world based on traffic, social media followers, domain authority & freshness. The podcast is also ranked as the Best Canadian HR Podcast by FeedSpot and one of the top 10% most popular shows by Listen Score. Want to share the story of how your business is helping to shape the world of work? We offer sponsored episodes, audio adverts, email campaigns, and a host of other options. Check out packages here. Follow us on LinkedIn Subscribe to our newsletter Check out our in-person events