“One of the biggest challenges that we’re facing is that we have a category defining product and nothing like it has existed before, so we have to do a lot of consumer education.”To celebrate the completion of 40 Minute Mentor Series 7, we’ve put together a fascinating roundup episode spotlighting industry disrupting business leaders. We hear from category defining businesses, including Dan Garrett from Farewill, Margot & Alexia de Broglie from Your Juno, Nicolas d’Audiffret from Ankorstore and Wing Chan from Sourceful. These Founders share some brilliant mentorship with us, including:  How Farewill came to exist and what mistakes Dan has learned from over the years [2:16] The fine line Your Juno have to balance while educating their consumers on what and why they’re building [17:02]  What it takes to scale Ankorstore, the fastest growing Unicorn in Europe, all while taking on big retail players like Amazon [23:30] And how Sourceful are helping businesses make more sustainable choices when it comes to sourcing [32:19]   ⛳️  Helpful links: ➡️ The full 40 Minute Mentor episode with Dan Garrett: https://jbmc.co.uk/insights/40-minute-mentor/destigmatising-death-with-farewills-dan-garrett/ ➡️ The full 40 Minute Mentor episode with Margow & Alexia de Broglie: https://jbmc.co.uk/insights/40-minute-mentor/closing-the-financial-literacy-gap-with-your-juno-founders-margot-alexia-de-broglie/ ➡️ The full 40 Minute Mentor episode with Nicolas d’Audiffret: https://jbmc.co.uk/insights/40-minute-mentor/how-to-build-a-2-billion-unicorn-in-under-3-years-with-ankorstores-nicolas-daudiffret/  ➡️ The full 40 Minute Mentor episode with Wing Chan: https://jbmc.co.uk/insights/40-minute-mentor/making-business-more-sustainable-and-developing-talent-with-wing-chan-co-founder-ceo-of-sourceful/ ⭐Enjoyed this episode?⭐️Keep up to date with all our latest episodes, by hitting the subscribe button on your favourite podcast platform. And for any feedback on what you enjoy the most and ideas on what we can do to make 40 Minute Mentor even better, please leave us a review on https://ratethispodcast.com/40mm Learn more about your ad choices. Visit megaphone.fm/adchoices