In this episode of The Thoughtful Entrepreneur, your host Josh Elledge speaks with Founder and CEO of Pencerita, David Tamm. David Tamm, former Air Force captain and successful business owner, shares a bit of his journey, including the people who had a big impact on his life and led him to where he is today.David shared that after 9.5 years in the military, he decided to start a digital marketing agency after discovering some of the common difficulties that business owners often face today. The company's goal is to help companies increase their discoverability and exposure using AI-enhanced tools and software, as well as find like-minded people within their sector that could better help them achieve their goals.Additionally, David also shared the inspiration and theory behind his start-up, Pencerita, which caters to a wide range of audiences looking to tell their life story and create content in their own terms. He believes there is a sense of need for some people today to share their stories with people, with their loved ones, and to share them even after they are gone. Key Points from the Episode:The Inspiration and Theory Behind PenceritaTips and Strategies for Content MarketingWhat Does it Mean to have Ai-Enhanced SEO?How Pencerita Works About David Tamm: David Tamm is an accomplished leader with 19 years managing projects and programs in the disciplines of technology, operations and sales. He has extensive experience in technology startups and building systems for scalability and sustainability. He has also successfully launched five businesses in various industries. Proven performer in leadership roles in government and industry sectors. United States Air Force veteran with combat deployments in Iraq and Afghanistan. About Pencerita: Pencerita's goal is to give people a new way to tell their story. It was designed to be an easy-to-use intentional memory-recording platform, allowing people to record their past in the fastest and most efficient - yet personally creative - way possible, so that people can start living the present moment again and enjoy the gift that is today. It is designed to be a revolutionary platform for preserving legacy, sharing content based on privacy and security, doing good in the world, and building a global community. Tweetable Moments:06:36 - "I don't think a lot of entrepreneurs really understand the scope of potentially is the true breadth of a go-to market strategy."07:42 - "We're heading into the video space right now, and for us it's a lot of influencers." Apply to be a Guest on The Thoughtful Entrepreneur:https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out Pencerita’s website at www.pencerita.comCheck out Pencerita on LinkedIn at https://www.linkedin.com/company/pencerita/Check out David Tamm on LinkedIn at https://www.linkedin.com/in/david-tamm/Check out Pencerita on Instagram at https://www.instagram.com/pencerita_live.share.grow/Check out Pencerita on Facebook at https://www.facebook.com/pencerita.live.share.growDon’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence:Tickets for the FIRST Annual Fame and Profit Summit 2022 are on sale now! Check it out HERE!We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.