How many of the people you attract with your current marketing are the right people for your brand?When you’re trying to grow a business, simply getting more eyes on your social media content doesn’t cut it!The key to real growth is to grab the attention of your ideal audience and that’s exactly what today’s guest, Deirdre Tshien is here to help you do!BY THE TIME YOU FINISH LISTENING, YOU’LL WALK AWAY WITH: 8 mental models that will help you cut through the marketing noise and grab the attention of your ideal peopleThe simple “Honey Trap” system you can use with your social media content to convert more of your followers into leadsWhy attracting an aligned audience is the secret to grow a business Episode LinksJoin CapshoCheck out Deirdre's podcast: Win The Content GameConnect with Deirdre: Website | Instagram -Support the showLiked this episode? Share it with your podcasting friends! Love this show? Say thanks in true podcasting style by leaving a review. Take the Podcast Health Score™ to see exactly where your show is losing listeners and get a custom plan that shows you what to fix first. Join the On-Air Coaching waitlist for a chance to get coached on air by Courtney and get your podcast questions answered in real time. Get the Podcast SEO Mastery Course and learn how to optimize your show so the right listeners can actually find it. Apply for the PodLaunch® Accelerator and get deeper podcasting support and expert guidance tailored to your specific podcasting goals. Email us at hello@podlaunchhq.com to learn more. Follow Courtney for more podcasting insights: Linked In | Instagram | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved.