Craig Cooke is a successful entrepreneur who had the foresight to start a “digital first” company utilizing the Internet long before “digital first,” “digital transformation,” and other buzzwords of today were created. With extremely limited resources of $1,300 and an Apple computer, he started RhythmNet.com. Over the years of struggle, adaptation, and repositioning the brand, “Rhythm“ was sold to a world-class digital creative agency in 2019. Craig stayed with the company for just over 3 years, completing a 26-year marathon of running the company as CEO. During his tenure at Rhythm®, Craig worked with middle market to large enterprise companies, such as American Honda Motors, Beats by Dr. Dre, ZO Skin Health, Irvine Company, The Travel Corporation, Segway, U.S. Bank, FivePoint, Online Trading Academy, Allergan, Abbott Labs, Takeda Pharmaceuticals, and many other B2C and B2B brands. Craig has also participated as a speaker in many conferences and seminars, including “Connections” by ExactTarget, The “Res Conference” by the National Center for American Indian Enterprise Development, The Integrated Marketing Forum, and numerous other events. He has also served on the boards of the California American Indian Chamber of Commerce as Vice-President and the American Advertising Federation as Interactive Chair. Today, Craig shares his business wisdom, experience, and expertise in three key areas: executive leadership, brand development, and marketing communications. He continues his training in martial arts, continuously learning and evolving his skills. Also, he has studied and served as a practitioner of Chinese Medical Qigong since 2015, bringing energy healing to hundreds of people. He has a Doctorate Degree of Chinese Energetic Medicine from the Temple of Change and Transformation. Craig incorporates his skills, knowledge, and expertise in energetic practices into the world of business to provide a truly unique perspective and method in working with professionals across a wide variety of industries. Outside of his consulting and qigong practice, Craig enjoys spending time with his wife, two kids, and two dogs in Southern California. -- Critical Mass Business Talk Show is Orange County, CA's longest-running business talk show, focused on offering value and insight to middle-market business leaders in the OC and beyond. Hosted by Ric Franzi, business partner at REF Orange County.