You’ve probably heard that podcast guesting is a great way to grow your audience — until you try it and end up with the same size audience you had before (and zero ROI to show for it). You’re not the only one. That’s why I invited Hell Yes Media founder and podcast guesting expert Kelly Mosser to break down why your guest appearances aren’t converting into the followers or clients you were counting on — and how to fix it.In this episode, we’re diving into why most guest interviews won’t actually yield an ROI (especially on the big shows), the biggest mistakes people make when using podcast guesting to grow and get seen, and the magic formula for framing your CTAs so every appearance you do actually translates into audience growth.So if you're ready to stop wasting time being interviewed on podcasts that don’t convert and start turning every guest spot into more listeners and leads for your business, hit play and let’s make your business bingeworthy.0:02 - Why Podcast Guesting Isn’t Growing Your Audience1:45 - The Mistake That’s Costing You Leads Before the Interview Even Starts6:15 - How to Nail Your Message So Your Guest Appearances Actually Convert13:13 - Why Your Call to Action Isn’t Working (And How to Fix It)17:05 - Why a Podcast Tour Delivers Better Results than Ongoing GuestingEpisode Links:The Profitable Podcast TourCheck out Kelly’s Podcast: Aligned SuccessConnect with Kelly: Website | Instagram | LinkedInOther Episodes You’ll Enjoy: The Real Reason Most Guests Don’t Share Their Episode (and How to Fix It)→ This episode was recorded on the Deity VO-7USupport the showLiked this episode? Share it with your podcasting friends! Love this show? Say thanks in true podcasting style by leaving a review. Take the Podcast Health Score™ to see exactly where your show is losing listeners and get a custom plan that shows you what to fix first. Join the On-Air Coaching waitlist for a chance to get coached on air by Courtney and get your podcast questions answered in real time. Get the Podcast SEO Mastery Course and learn how to optimize your show so the right listeners can actually find it. Apply for the PodLaunch® Accelerator and get deeper podcasting support and expert guidance tailored to your specific podcasting goals. Email us at hello@podlaunchhq.com to learn more. Follow Courtney for more podcasting insights: Linked In | Instagram | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved.