This week Francis is joined by six-time author, cultural critic and book publishing coach, Leigh Stein. Leigh is also the creator of the newsletter Attention Economy. Attention Economy: https://leighstein.substack.com/ Leigh's Website: https://www.leighstein.com/ 00:00 Leigh's prolific content output 01:43 Is now the best time to be a writer? 04:38 Defining 'writing vs creating' 08:47 The art is the product 16:45 Does form come before content? 20:25 TikToks instability and the importance of BookTok 23:09 Leigh's journey through the literary world 27:25 We're influencing, not influencers 34:54 Writing 'Attention Economy' 40:52 How to make your content shareable 42:54 Destroying the stigma of self-publishing 45:55 The magical portal to likeminded people 48:54 Leigh's upcoming projects 52:27 Advice for other creators #creatoreconomy #podcast #booktok