Are you at a fork in the road where you have multiple passions and multiple business ideas and aren't sure which direction to go in? Are you also wondering how to show up confidently on video via social media so you can build your personal brand and successful business? If so, this one is for you! Our guest, Dana Bowling, has helped women to grow their businesses on social media by branding themselves and showing up on video and today she's letting you in on how you can do the same!Rachel and Dana discuss:Dana's pivot from working as a casting agent for 15 years to now coaching female entrepreneursKnowing if you should do what you're good at or what you're passionate aboutPicking one thing when you've got shiny object syndrome and want to try and learn all the thingsHow exactly does Dana show up on social media to convert followers and commenters to buying customersStanding out in a saturated marketHow do you choose which social media platform to commit toPractical social media tips: Posting frequency? How to grow? How to repurpose content?Understanding the Tik Tok vs. Instagram algorithms and how to leverage them for your businessAnd more!Connect with Dana:WebsiteTik TokInstagramWorkshops & OffersThank you to our Sponsor, Organifi!! Go to iamrachelbrooks.com/organifi and use Code: TCW20 to save 20% on your entire order!Links to Check Out:Grab your copy of Rachel’s best-selling book, Chasing Perfection: A Journey to Healing, Fitness, and Self-Love, AND get a FREE gift with your purchaseBe sure to check out the limited-time, Fit From Within: 60 Days to Finding Freedom journal and start creating healthy habits and a balanced lifestyle from the inside out.Check out our newest obsession, I Am Athletics - a lifestyle and activewear apparel brand for The Confident Woman. Order Today & Save 20% - Promo Code: TCW20Check out some of Rachel’s favorite things at iamrachelbrooks.com/favoritethingsLeave me a Voicemail, Suggestion, or Review - HERE!Join The Confident Woman Community on Facebook here!Connect With Rachel:InstagramFacebook--- Send in a voice message: https://anchor.fm/theconfidentwomanpodcast/message