I'm speaking with Colin Moynihan from Uncle Dans. Colin was a guest on episode 48 back in November. We talk about how the year is progressing, some the omni channel tactics we presented at the Winter OR show, and more. Waypoint Outdoor- April 2018 Facebook Twitter Instagram The Outdoor Biz Podcast Support the show Please give us a rating and review HERE HOW TO THRIVE IN THE AGE OF AMAZON 1. Paradigm Shift a. Consumer now control where, when and how much. i. On Demand ii. Brands as Retailers and Retailers as Brands iii. The D2C Playbook. 2. Path To Purchase a. Gotta be where they are. 3. 50/50 Rule a. If you are not 50% digital in some aspect of your business, you will be. b. Think Sales Channels In-Store, Online, Mobile, Social, Marketplaces 4. Frictionless Experience a. Make it super easy. i. Inventory, Order and Fulfillment Management ii. Experience & Services b. Easy to find, Easy to buy, Easy to Return 5. Everybody's A VIP a. Starbucks App Welcome to a podcast dedicated to outdoor enthusiasts looking to elevate their outdoor careers while embracing the freedom and joy of outdoor adventure. We dive deep into outdoor recreation, adventure travel, and outdoor activities, helping you find the best outdoor jobs that fit your ideal outdoor life. Whether you're seeking career growth or just more time to get outdoors, we've got you covered.