Learn how grief can be a gift for your audience Wondering how to have difficult conversations with your audience? Want to know how to approach it without getting onto a soapbox? This episode with Dr Sherry Walling goes into depths of how to approach talking about difficult topics on your podcast. Why it is important and the trust it builds with your audience who are going through similar things. In this episode you will: Learn how Sherry has evolved as a podcast and learn her podcasting journey Understand why evolving as a podcaster is part of the journey Learn to evolve your podcast when you learn more with every episode Take a deeper look at how you learn as a podcaster We answer a question about maturing through the modality of podcasting Rethink your creation as a podcaster by doing the reps Understand how to become an information disseminator Hear us talk about how to present your information and when you are supposed to say nothing Learn how the foundations of news jacking and how you can get caught in what others are doing Think differently about writing a book and how to create with meaning We talk in-depth about covering topics that are taboo and are hard to talk about All this and more, on this week’s episode of  Should I Start A Podcast. Make sure you listen to the end … I’ll break down this episode to give you 3 small steps you can execute right now to help you take this listening experience into execution experience. Also, if you know a business owner that needs to hear an episode about why a podcast is the best business development tool, please share an episode with them. Pretty Please. Enjoy the show. After you listen to this episode I would love you to take these 3 small steps that will help you can turn grief into a gift your audience loves: Journal … keep track in real time of the facts. We distort the truth, especially if we are hurting. Ask the question, “what does this mean for my audience” … see what comes up. Nothing might, but if it does, honour it. Make a list of 3-5 things you want to cover as a result of this event. What you pick as your strategies to grow will depend on where you are at in your business. Pick the right strategy for where you are at and not where you want to be. These are 3 small steps that if you execute, irrespective of where you are at in your business and podcasting journey will make a huge impact on your making your podcast more profitable & more impactful. If this is the first episode you’ve listened to all the way to the end or if you are a regular, thank you … I love that you are here. Check out our back catalogue on  ShouldIStartAPodcast.com, subscribe to the show and give me a review and rating, it really helps us get found more. If you are a business owner podcaster and want to join others just like you in a group where we share tactics & ideas on what’s working (or not) for us when it comes to using our podcast in the best possible way. For more on that go to wearepodcast.com/group … it is free. We Are Podcast 2022 - It is happening this year. For the latest announcements on Australia’s first podcasting conference for business owners, join the free group wearepodcast.com/group Stay tuned next week when we going to cover being a representative of the people who don’t have a voice with Coss Marte. We cover lots including the responsibilities of speaking up and showing up for the people you represent. So, don’t forget to subscribe to the show to get that episode as soon it gets released. Until then, much love.