BJ Lackland is CEO of Lighter Capital, a Seattle based company that specializes in providing financial capital to early-stage SaaS companies. n this episode, we help you understand what exactly revenue-based financing is and why it's emerging as a leading alternative to equity financing for startups.The Show Notes
Lighter Capital
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The SaaS Podcast is the go-to resource for B2B SaaS founders and entrepreneurs who want to build, launch, and scale successful software businesses. Hosted by Omer Khan, we deliver honest, in-depth interviews with proven SaaS founders who share the specific strategies they used to generate recurring revenue and reach product-market fit.
Whether you are bootstrapping a micro-SaaS, seeking venture capital funding, or scaling past $10M ARR, you will find actionable tactics here. We unpack the real stories behind the wins, failures, and pivots, covering essential topics like SaaS growth, enterprise sales, product-led growth (PLG), marketing, and customer acquisition.
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