The TalentCulture #TChat Show is back live on Wednesday, January 21, 2015, from 7-8 pm ET (4-5 pm PT). Last week we talked about how to maximize the cowbell principle, and this week we're going to talk about managing the softer skills of your personal brand. What rings true today in a world gone social that demands transparency and authenticity is the fact that your reputation is your personal brand. And vice-versa. But with everything so "on" and online virtually all the time, what happened to body language? Nothing actually. In fact, it's more important than ever, because we spend so much time online. Body language conveys everything from confidence to approachability; it's more honest than the spoken word. Literally in the blink of an eye, we can make someone feel quite valued or unceremoniously dismissed. That's why developing our softer skills is the new differentiator. Join TalentCulture #TChat Show co-founders and co-hosts Meghan M. Biro and Kevin W. Grossman as we learn about how to manage the softer skills of your personal brand with this week's guest: Deborah Thomas-Nininger, Founder of DTN Productions International-Hallmark of Etiquette, a "Reputation Management" training company. Thank you to all our TalentCulture sponsors and partners: Dice, Hootsuite, SAP/SuccessFactors, GreatRated! of Great Place to Work, IBM Smarter Workforce, CareerBuilder, PeopleFluent, Fisher Vista and HRmarketer Insight.