The TalentCulture #TChat Show is back live on Wednesday, January 14, 2015, from 7-8 pm ET (4-5 pm PT). Last week we talked about a world gone social and the power of OPEN (Ordinary Person | Extraordinary Network), and this week we're going to talk about the cowbell principle. In fact, we've got a fever, and the only prescription is more cow bell. Really. For individuals, a cowbell is a talent or gift. For businesses, it's a durable competitive advantage. The key to happiness and success is knowing who you are and how you can make other people happy. A cowbell gives your value to people and they love you for it. Helping people and businesses find their true cowbell, develop it and communicate it is what this show is all about. Join TalentCulture #TChat Show co-founders and co-hosts Meghan M. Biro and Kevin W. Grossman as we learn about how to maximize the cowbell principle with this week's guests: Brian Carter, internationally bestselling author and one of the best known names in digital marketing and social media; and Garrison Wynn, author of the Amazon.com bestseller The REAL Truth About Success and sought after speaker. Both are co-authors of The Cowbell Principle. Thank you to all our TalentCulture sponsors and partners: Dice, Hootsuite, SAP/SuccessFactors, GreatRated! of Great Place to Work, IBM Smarter Workforce, CareerBuilder, PeopleFluent, Fisher Vista and HRmarketer Insight.