Anchor's redesign; podcast consumption in Denmark; Sounds Profitable's clever ad-tech, New People and Location Tags

Anchor's redesign; podcast consumption in Denmark; Sounds Profitable's clever ad-tech, New People and Location Tags

Podnews Weekly Review

Join James Cridland and Sam Sethi on this week's show.

Interviews
:

News:

  • SquadCast released v3 of their remote recording tool. The headline: you can now record quality HD video as well as audio with your guests. 

  • 25% of the 345m monthly active Spotify users now use the app to listen to podcasts, up from 22% the previous quarter. Speaking on the company’s Q4 2020 earnings call, Daniel Ek said he’s “reasonably confident” that he can see benefits in user growth and retention from podcasts.

  • In Denmark, 27% of adults (15+) listen to podcasts every week. That is 3 percentage points up from last year, according to new data from DR

  • Sounds Profitable now has a podcast. The show uses dynamic ad insertion from Whooshkaa in a number of different ways, and Bryan Barletta describes in depth some of the ways he’s using it.
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