In this episode of the HRchat show, we hear from Jennifer Paxton, co-founder of Jamyr, a video content platform that helps companies engage and attract candidates. Questions for Jennifer Include:  How does video help the candidate experience and the employer brand? stats around video contentEmployer Brand- what trends are you seeing in EB that are working really well right now? What are you seeing that isn't working? Should companies try to control what employees say about them on video? In this new world of remote and hybrid, employees are feeling lonelier than ever, how do you help to build connections between employees and foster and inclusive culture? A lot of budgets and teams have been affected by the "right-sizing" going on in the tech industry right now, how can HR professionals do more with less?  More About Jennifer Paxton With a master’s degree in Opera, Jen Paxton didn't think she would have a career in Talent Acquisition or PeopleOps, however, she fell in love with helping candidates find the right role. She started her career at JobSpring Partners placing technical professionals then moved on to Robert Half before deciding to move to an in-house recruiting team. She has grown teams at later-stage startups like Fiksu and LevelUp and built Recruiting and PeopleOps strategies from scratch at small startups like Logentries, TrueMotion, Privy, and Smile. She has been a part of three successful acquisitions and almost all of her companies have won “Best Place to Work” awards at least once while she was there. She loves coaching managers, fostering a feedback culture, and building programs that will help develop a sense of belonging. We do our best to ensure editorial objectivity. The views and ideas shared by our guests and sponsors are entirely independent of The HR Gazette, HRchat Podcast and Iceni Media Inc.   Support the showFeature Your Brand on the HRchat PodcastThe HRchat show has had 100,000s of downloads and is frequently listed as one of the most popular global podcasts for HR pros, Talent execs and leaders. It is ranked in the top ten in the world based on traffic, social media followers, domain authority & freshness. The podcast is also ranked as the Best Canadian HR Podcast by FeedSpot and one of the top 10% most popular shows by Listen Score. Want to share the story of how your business is helping to shape the world of work? We offer sponsored episodes, audio adverts, email campaigns, and a host of other options. Check out packages here. Follow us on LinkedIn Subscribe to our newsletter Check out our in-person events