Irina Bednova started programming when she was a kid, starting out with a smash the cockroach game written in Delphi (which is object oriented pascal). She obtained her Computer Science degree in Russia, and moved to the UK to work in a few startups, including Monzo a popular fintech product. Outside of tech, she cycles her hobbies from time to time, and has landed on gardening at the moment, along with interior design. She's mentioned she is going back to woodworking when the weather changes.Irina and her co-founder led teams at Monzo, specifically in operations. What they noticed was the proliferation of chat tools for customer service - but, that telephony was largely ignored. Once they validated the problem, they set out to build a product in this space.This is the creation story of Cordless.SponsorsImmediateOrbitPostmarkStytchVerb DataWebapp.ioLinksWebsite: https://cordless.systems/LinkedIn: https://www.linkedin.com/in/jafrog/Support this podcast at — https://redcircle.com/code-story-insights-from-startup-tech-leaders/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy