Welcome back to the Elevated Visibility Podcast. Today, we have Cait Howard as a guest and we're going to talk about something really fun – how to leverage your podcast for lead generation. If you’re into podcasts, if you have a podcast, and especially, if you’re thinking about starting a podcast, listen up.In this episode, we’re not only talking about using private podcasts as a lead generation tool for your business but also how it is a sustainable way to build your authority online, which is such an important component of being a business owner and creating expansive visibility in the online space.In this episode:What’s a private podcast? And why Cait calls it a LEADcast™The 3 main goals of a LEADcast™ Benefits of starting a private podcast for lead generationResults you can experience from a LEADcast™Short-form video vs. Podcasts & private podcastsThe strategy and process behind a LEADcast™ Elevated Visibility: practical SEO, marketing, and soul-talk for female founders with zero bullshit + 100% compassion.Resources & LinksLearn more about LEADcast™ here.Join the LEADcast™ here.FREE DOWNLOAD: simple, straightforward, actionable SEO tips you can start implementing today. Grab your SEO checklist at ninagibson.co/freebieConnect with CaitCait is the founder and CEO of Amplify Boutique. She has been working with powerhouse women to launch and grow their podcasts since 2018. She helps female entrepreneurs use podcasting as a strategic asset in their business to grow their authority online.Instagram: @amplify.caitWebsite: amplifyboutique.comConnect with Nina Nina Gibson is a holistic SEO coach, search maven and corporate drop-out who is obsessed with helping female founders elevate their brand visibility with smart SEO. Instagram: @ninagibsonco Website: ninagibson.co