How best to unleash your niche?   That’s what has Paul stumped.He’s the founder of a company called Cicero Learning, a business that helps families with the problem of global education access on a bespoke basis.It’s an educational method referred to as “World Schooling” which has become a hot topic thanks to the pandemic when laptop wielding parents realized that certain job types can now be done from literally anywhere in the world.But how can you best get customers educated on niche products and why the price tag is worth it? Listen in as Marc helps Paul think through the most  effective sampling strategies and how to build your funnel. Want to take a deeper dive into the topics on this show? Pre-order the paperback edition of international best-seller That Will Never work here for delivery June 7th. www.amazon.com/That-Will-Never-Work-Netflix/dp/0316530182  Want to be a guest on That Will Never Work? Head to marcrandolph.com/guest to apply.  While you’re there, sign up for Marc’s newsletter: marcrandolph.com/newsletter/Feeling social? Marc would love to hear from you:Tw: @mbrandolphIG: @ThatWillNeverWork LinkedIn: Marcrandolph   Tiktok: @marc_randolph