New NPR CEO, Open APIs for Podcasting, Audacy Revenue Projections, & More

Sounds Profitable

EpisodeJan 25, 20244m

New NPR CEO, Open APIs for Podcasting, Audacy Revenue Projections, & More

Sounds Profitable

EpisodeJan 25, 20244m

Here's what you need to know for today in the business of podcasting: Unlocking the Value of Audio Content: Why Open APIs Are a Game-Changer (featuring Bryan Barletta, Partner at Sounds Profitable)The “Why” of Your Podcast by Tom WebsterMore gambling ad spend goes to TV than all other formats combined by Sara LebowNPR names tech executive Katherine Maher to lead in turbulent era by David Folkenflik…as for the rest of the news: Audacy projects ambitious revenue growth in streaming and podcasting for the year, and Paramount announces Jon Stewart will return as executive producer and Monday host of The Daily Show.

Top comments

The pace of change the podcast industry is undergoing is staggering. The implications for podcasters, hosting providers, podcast listening app developers, and advertisers and agencies are enormous. And so is the growth potential. Presented as a companion to the weekly newsletter of the same name, our podcast provides you with direct access to our narrated articles, interviews with industry experts, bleeding-edge research, and can't miss industry news recaps. That Sounds Profitable, right? Assumptions and conventional wisdom will be challenged. Easy answers with no proof of efficacy will be exposed. Because the thinking that got podcast advertising close to a billion...

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