Leverage Word of Mouth Advertising for Your Podcast by Guesting and How to be a Great Guest - The Daily Dave - Podcasting TipsBack with another Daily Dave! Word of mouth is directly responsible for 19 percent of all purchases, and influences as much as 90 percent. Every human on Earth relies on word of mouth to make buying decisions. Yet even today, fewer than one percent of companies have an actual strategy for generating these crucial customer conversations. The key to activating customer chatter is the realization that same is lame. Nobody says "Let me tell you about this perfectly adequate experience I had last night." The strategic, operational differentiator is what gives customers something to tell a story about. Podcasters must dare to be different and exceed expectations in one or more palpable ways. That's when word of mouth becomes involuntary: The customers of these businesses simply must tell someone else.Let your podcast be the topic of discussion when you are not even in the room! Get the power of Word of Mouth Marketing working for you to grow your show!Recommended: Talk Triggers: The Complete Guide to Creating Customers with Word-of-Mouthhttps://www.talktriggers.com/___https://howtopodcast.ca/