Lorenzo Sartini has taken what he learned from growing up in a successful Entrepreneurial family and applied it to the his passion, hunting. As Founder & CEO of goHUNT he not only leads the team on their creative path, guiding content creation, and product development, but he also serves an authentic western hunter keeping everyone on track to solving the real problems hunters face. I met him and the team in 2013 and have watched his vision grow into one of the most innovative companies in the hunting industry. In our conversation we not only dive into his families background in the gaming industry and his involvement in the early UFC. We also dig into the founding of his companies, conservation, his new found love of golf, his football career, and everything between. Enjoy. www.gohunt.com www.outdoorclassofficial.com