Hello, and welcome to a new episode of Should I Start A Podcast. Today I have the immense pleasure of talking to a good friend of mine, Amber Hawken. Amber is a podcast host, YouTuber, author, life coach, mentor and teacher. Qualified in a variety of different things like Mindfulness-based Cognitive Behavioural Therapy, Neuro-linguistic Programming and Deep State Repatterning Therapy and with a passion for volunteer work and helping people, Amber is one remarkable young woman. Her new book The Unfuckwithable Life is currently scandalising the self-help genre in the best way, and her unapologetic approach to life mastery enables her to reach even the most hard-hearted people. Tune in to the episode to hear us dig deep and discuss things like: Personal branding, and the benefits of understanding who you are Why it’s okay to change direction, especially in business The beauty that is podcasting, and what it can do for you What Amber has learned from and about podcasting How vulnerability can help you conduct better interviews How to advertise your podcast The different ways we can reach and teach people through content and delivery How fear can help you, and why you should pay attention to it Authenticity, and the ‘F’ word Highlights of Amber’s career as a podcaster