In this episode of The Sustainable Angler podcast, I interview American Fly Fishing Trade Association (AFFTA) CEO Ben Bulis, Communications & Membership Director Matt Smythe and Conservation Director Regan Nelson. We discuss everything from the history of AFFTA, to important conservation initiatives like: Pebble Mine, Magnuson Stevens reauthorization, the Clean Water Rule and how AFFTA has formed a Kick Plastic Coalition in partnership with Costa Sunglasses to make the International Fly Tackle Dealer Show (IFTD) a single-use plastic free trade show!🎣 Like what you heard? Subscribe to The Sustainable Angler wherever you get your podcasts and leave a review to help us grow the conversation around sustainable business in the fishing and outdoor industries. For more resources, or to learn how Emerger Strategies can help your brand turn sustainability into a competitive advantage by making it simple, strategic, and profitable, visit www.emergerstrategies.com. Follow us on Instagram @emergerstrategies and @thesustainableangler and stay tuned for more insights from leaders at the intersection of conservation, business, and the outdoors.