In this episode, we’re chatting with Annemarie Vaupel, Vice President of Marketing at Hormel Foodservice. We’ll hear about the pivotal role that food has played in her personal life, but also how her career in F&B has informed her definition of hospitality. What can brands do to make a lasting impression on her? How do restaurants capture a finite amount of consumer dollars? She shares effective ways for restaurants to over-deliver without extra lift.