The A Better HR Business podcast looks at how consultants and tech firms in the broad Human Resources field grow their businesses; and how they help employers get the best out of their people. Today we're joined on the show by Kalina Trajanoska, Co-Founder & CEO at Coach Microlearning, a gamified employee learning platform based in Macedonia. Kalina and her team recognized the challenges faced by companies when it comes to training employees effectively and engagingly. Unlike traditional methods that rely on lengthy presentations or documentation, Coach Microlearning takes a different approach. The platform leverages the power of microlearning,  presenting information through content-based learning games.  The beauty of Coach Microlearning lies in its simplicity and personalization. Employees utilize a mobile app that prompts them with questions based on their specific learning needs. They earn points for correct answers and receive immediate feedback on incorrect responses. This gamified approach not only increases engagement but also allows employees to learn at their own pace. The platform goes a step further by leveraging advanced technology to detect knowledge gaps and deliver targeted learning materials to fill those gaps. It's a personalized learning experience without the need for L&D professionals to manually create learning paths. The impact of Coach Microlearning extends beyond mere knowledge acquisition. The platform is designed to enhance employee performance and contribute to key business outcomes. Whether it's boosting sales, reducing workplace accidents, or improving overall productivity, Coach Microlearning aligns training with organizational goals. In a wide-ranging discussion, Kalina and Ben talked about: ☑️ The main challenges faced by companies when it comes to employee training. ☑️ How does the "forgetting curve" phenomenon affect employee learning and retention? ☑️ What inspired the creation of Coach Microlearning? ☑️ How does Coach Microlearning address the problems of traditional training methods? ☑️ How does the app personalize the learning experience for each employee? ☑️ How can Coach Microlearning impact a company's performance and KPIs? ☑️ And much more Thanks, Kalina! Visit Coach Microlearning's website. For show notes and to see details of our previous guests, check out the podcast page here: www.GetMoreHRClients.com/Podcast WANT MORE CUSTOMERS OR CLIENTS? Want more clients for your HR-related consultancy or HR Tech business? Check out: www.GetMoreHRClients.com/Services. WANT TO START AN HR BUSINESS? Want to launch your own consulting business in the broad Human Resources sector? Check out: www.GetMoreHRClients.com/Start for resources.