Keeping your audience happy is important to maintaining your podcast. But there may be other things you can give your audience to keep them better fed and even happier with your show in the future.

It's unlikely that your audience listens to your show in a vacuum. And it's not just other podcasts, but other types of media and information all vying for more attention from the person you all count as your audience member.

In an effort to keep you and your show relevant as your listeners' needs and subsequent media diet changes, today I'm expanding on five very good ideas that The Atlantic came up with recently as they were grappling with the changing needs of their readers. 

Use these to help ensure that your audience keeps a seat for you at their media consumption table.

1. Provide Depth, Clarity, & Context

It's quite possible your audience wants you to go deeper. Not longer. Not more frequently. They may want you to get to the point faster. And they may want you to provide context on ideas and topics they hear from others.

2. Help Them Discover New Ideas

Your audience may rely on you to know more about something than they do. They likely expect you to be a step or two ahead of them and rely on you to look out for your shared future.  

3. Challenge Their Assumptions

I don't recommend going after core beliefs right away. But you may be able to explore the fuzzy edges and chip away at some lighter long-held notions in a way that captures and keeps your audience's attention. 

4. Provide A Welcome, Meaningful Break

Embrace the slowness of podcasting, and never underestimate your show's ability to give your audience a chance to breathe as they listen to you. And maybe do nothing else for a while. 

5. Introduce Your Audience To Better Media Options 

Your audience may appreciate it if you help surface new and better media for them to consume. Yes, other podcasts. But also other forms of media related to the topic of your podcast. 

So there you have it, five ways to think about what you can do for your audience to keep you and your podcast as a healthy part of their media diet.

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