Welcome to the Arena from ICR – Conversations with Today's Innovators & Business Leaders • Katherine Fogertey, CFO at Shake Shack — Grabbing a Byte : Innovation, digitalization and experience in the new age fast-food industry • Listen on Fountain
Katherine Fogertey, CFO at Shake Shack — Grabbing a Byte : Innovation, digitalization and experience in the new age fast-food industry
Highlights:Learning within the fast-food industry (4:36) Digital transformation of the company (5:46) Enlightened hospitality and commitment to service (6:54) Creating a stellar experience for the customer (8:22) Importance of digital channels (10:02) How the company values its people, both customers and employees (15:45) Menu innovation (18:51) Cold-beverage innovation (21:22) Logistics of company balance sheets (23:15) Intention of digital ecosystem regarding promotions and user engagement (24:03) Links:ICR TwitterICR LinkedInICR WebsiteShake Shack WebsiteKatherine Fogertey LinkedInShake Shack LinkedInShake Shack Mobile AppFeedback:If you have questions about the show or topics you'd like discussed in future episodes, email our producer, ross@lowerstreet.co
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In the increasingly crowded and competitive corporate and financial ecosystem, it’s harder than ever for companies to break through the clutter and be heard. The media, investors, agenda-driven influencers, even customers and competitors, are defining your business story on their terms. Therefore, it is imperative that companies take control and proactively drive the conversation with stakeholders in an effort to build & maintain equity value.
In Welcome to the Arena from ICR, Co-Founder & CEO of ICR, Tom Ryan, interviews key business and financial players who influence the fate of public or aspiring public companies in the capital markets. As a fo...