Welcome to The One Soccer Nation Podcast! Today, our host, Kareem Rae, sits down with Tom Perros, the Founder of SIEGE Sponsorship. Tom brings 22 years of experience in strategic consulting, sponsorship valuation, and partnership marketing. In this episode, Tom shares his journey into the world of sports and entertainment sponsorships and discusses building fan engagement, aligning brands with soccer audiences, and driving revenue growth for emerging clubs. From innovative strategies for international market expansion to leveraging data for better decisions, Tom provides valuable insights drawn from his work with clients like the USL, Liverpool FC, and Juventus. Don't miss this deep dive into the ever-evolving sponsorship landscape and what it takes to create meaningful partnerships in the world of soccer. © 2024 One Soccer Nation, under exclusive license to One Soccer Nation LLC. One Soccer Nation Website: https://www.onesoccernation.com  ------------------------------------------------- DISCLAIMER: Kareem Rae runs One Soccer Nation (OSN) all views expressed by him and the guests on his podcast are solely their opinions and do not reflect the views of One Soccer Nation. You should not treat any opinion expressed by Kareem or his guests as a specific inducement to make a particular investment or follow a particular strategy, but only as an expression of his personal opinion. This podcast is for informational purposes only. Investment opportunities are offered through One Soccer Nation LLC. The information contained herein is provided for informational and discussion purposes only and is not intended to be a recommendation for any investment, service, product, or other advice of any kind, and shall not constitute or imply an offer of any kind. Any investment opportunities and/or products or services shown here will only be completed pursuant to formal offering materials, a letter of intent, and/or any other agreements as determined by One Soccer Nation containing full details regarding risks, minimum investment, fees, and expenses of such transaction. The terms of any product, service, or particular investment opportunity, including size, costs, and other characteristics, are set forth in the applicable constituent documents for such product, service or particular investment opportunity and may differ materially from those presented in this presentation. Such terms are subject to change without notice. Quotes included in these materials related to One Soccer Nation’s services should not be construed in any way as an endorsement of One Soccer Nation's advice, analysis, or other service rendered to its clients/investors.