Why Cold outreach should be the foundation of your lead generation.In this episode of the Upscale Business Podcast, our sales expert Lachy and our Business Coach Thomas Marshall discuss the importance of cold outreach in business growth. Sydney Live Event: Get your tickets here⁠⁠Get started now⁠⁠⁠⁠Thomas shares his experiences as a tradie business owner and how strategies for effective cold outreach helped him to grow his business. We’ve got the tools you need to scale your business, automate, hire, and delegate.⁠ ⁠Book your call⁠⁠ with our team to talk strategy and learn more about our program.Follow us⁠⁠Instagram⁠⁠ I⁠ ⁠Facebook⁠⁠ I⁠ ⁠LinkedIn⁠⁠ I⁠ ⁠Website⁠⁠