Get Over Yourself and Pay for Media with Jay Jay

Behind the Book Cover

EpisodeMar 8, 202339m

Get Over Yourself and Pay for Media with Jay Jay

Behind the Book Cover

EpisodeMar 8, 202339m

Jay Jay is tired of people thinking they just deserve media attention.A former magician who now helps personal brands become seen as the number one in their industry, he's also tired of publicists overpromising and underdelivering.And he has good reason to be tired of it: Jay is excellent at guaranteeing people media attention—in publications like Forbes, LA Weekly and Ocean Drive, and even Maxim, WWD and Us Weekly.In this episode, he broke down why media attention matters, how it should be used and how authors seeking PR need to stop focusing on the wrong things.

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You've heard the book publishing podcasts that give you tips for selling a lot of books and the ones that only interview world-famous authors. Now it's time for a book publishing show that reveals what actually goes on behind the cover. Hosted by New York Times bestselling author Anna David, Behind the Book Cover features interviews with traditionally published authors, independently published entrepreneurs who have used their books too seven figures to their bottom line to build their businesses and more. Anna David has had books published by HarperCollins and Simon & Schuster and is the founder of Legacy Launch Pad...

www.legacylaunchpadpub.com/behind

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