Welcome to the Evolvepreneur Secrets For Entrepreneurs Show! My very special guest today is Ross O'Lochlainn... As a copywriter and a marketing consultant, he has worked with all different kinds of launches the info-marketing industry. These have included initial product launches to small starter lists, larger launches to a company’s internal house list, and million-dollar launches with 100+ partners and affiliates also promoting the offer. What he has concluded after all of this is that launches suck. And they suck by design.
Welcome to the Evolvepreneur Secrets For Entrepreneurs Show! My very special guest today is Ross O'Lochlainn... As a copywriter and a marketing consultant, he has worked with all different kinds of launches the info-marketing industry. These have included initial product launches to small starter lists, larger launches to a company’s internal house list, and million-dollar launches with 100+ partners and affiliates also promoting the offer. What he has concluded after all of this is that launches suck. And they suck by design.