Before The ENCORE returns for the monthly music-industry deep-dive to bring you the voices from behind the scenes and shed a bit more light on what goes on to make things work the way they do.This month I'm joined by Michelle Whitehead. Michelle has worked in the music industry for over 10 years now, gaining experience across a whole number of roles including marketing & PR for Aiken Promotions, MCD & her own freelance world before recently taking up a role with Singular Artists. We talk about a range of things in this episode including club-nights (in particular, one I frequented many times), how to and when in your career to contact a PR agency, and all of the experiences that each of her roles in the industry brought. See you next month for more!-Sonic Architect Adam. Hosted on Acast. See acast.com/privacy for more information.