Hello, everyone, and thank you for tuning in to 'The Jim Kroft Podcast,' where we explore the exciting intersection of solopreneurship and creativity. I'm your host, Jim Kroft.In these conversations, I engage with mavericks who chart their own courses in life, art, and business. Today, we have a special guest, 'The Dark Tenor' (Billy Andrews), who epitomises these values. Since leaving Universal Music, he has forged a unique path in the music industry and pioneered a groundbreaking business model in the process.Having directed Billy’s last 7 music videos, I’ve watched with curiosity and awe how he approaches the most challenging industry with a can-do attitude and astute business acumen.I asked him to come to my Berlin studio, and today, for the first time, he breaks down in intimate detail how musicians can forge independent careers in the toughest of environments.For Solopreneurs, Billy shares his strategies for launching new products, his approach to content creation, and leveraging marketing funnels effectively.In this episode:1️⃣ Navigating the music industry as your own manager2️⃣ The continuing relevance of Facebook marketing3️⃣ Harnessing AI for innovative marketing strategies4️⃣ Building robust databases5️⃣ Merging music industry insights with e-commerce tactics6️⃣ Adopting big-brand strategies for an independent careerFinally, today is a little landmark for the podcast, as we’ve just reached our 10th episode!Thank you all for the support so far; it really keeps me motivated to keep reaching out to great people, dig into their experiences, and share what I discover.It means the world to have you along for the journey.If you’re ready, then let’s dive in!JimTHE DARK TENORWebsiteSpotifyInstagramJIM KROFT LINKSNewsletterInstagramX ★ Support this podcast on Patreon ★