PR Yourself with Leah Frazier: PR Strategies for Small Businesses and Entrepreneurs

PR Yourself with Leah Frazier: PR Strategies for Small Businesses and Entrepreneurs

Leah Frazier

PR Yourself with Leah Frazier is a fun and informative DIY PR hub for small business owners, entrepreneurs and brands wanting to gain publicity, exposure, and press and media attention without the PR firm price. A noted "media maven", "plug" and coined as Dallas' Olivia Pope, Think Three Media CEO, Leah Frazier, brings in news anchors, influencers, PR pros, publicists, radio personalities, entrepreneurs and more to give practical advice, tips and PR strategies on how to generate publicity genuinely and consistently for your small business or brand -- not only for exposure, but for long-term success. But -- stay tuned...

Celebrities, Politics & PR: Snoop Dogg, Issa Rae, Dolly Parton, Taylor Swift & More

Celebrities, Politics & PR: Snoop Dogg, Issa Rae, Dolly Parton, Taylor Swift & More

Send us a textShould celebrities speak out on politics, or should they stay in their lane? In this episode of PR Yourself with Leah Frazier, Leah dives into the ongoing debate over whether athletes or Hollywood stars like Snoop Dogg, Dolly Parton, and Taylor Swift should use their platforms to voice political opinions—or keep their views private. From endorsements to public backlash, she explores what happens when celebrities take a stand, and the PR risks (and rewards) that come with it. Tune i

Feb 17, • 29:11

How to Maximize Your Visibility with Google's AI Overview

How to Maximize Your Visibility with Google's AI Overview

Send us a textIn this episode, Leah is diving into the future of search and discovery: Google’s AI Overview. This is the ultimate PR play! Leah breaks down practical PR strategies for small business owners and entrepreneurs to consider, to ensure their brands, websites, and key content show up in Google’s AI-generated summaries. From mastering SEO fundamentals to creating high-quality, AI-friendly content, this episode is your roadmap to staying visible in an evolving digital landscape. Tune in

Feb 8, • 32:17

PR Secrets Behind BravoCon, Peacock TV Hits, and Other High-Profile Campaigns with Julie Safer

PR Secrets Behind BravoCon, Peacock TV Hits, and Other High-Profile Campaigns with Julie Safer

Send us a textIn this power-packed episode of PR Yourself with Leah Frazier, Leah is joined by PR powerhouse Julie Safer of Civic Entertainment, the brilliant mind behind some of the most talked-about campaigns for BravoCon, Peacock TV's biggest hits, Audible and more! Julie pulls back the curtain on what it takes to manage high-profile PR campaigns in today's ever-evolving media landscape.Discover her insider strategies for creating buzzworthy moments, storytelling, and navigating the unique ch

Jan 8, • 53:13

Top 5 PR Trends for 2025 with Michael Mejer, Chandra Gore and Leah Frazier

Top 5 PR Trends for 2025 with Michael Mejer, Chandra Gore and Leah Frazier

Send us a textIn this episode of PR Yourself with Leah Frazier, Leah is joined by PR experts Mike Mejer and Chandra Gore to explore the top PR trends set to shape 2025 and beyond -- particularly for small businesses and entrepreneurs. The discussion delves into the evolving media landscape, the integration of emerging technologies, and innovative storytelling techniques that will define the future of PR in business. Whether you're a PR professional, entrepreneur, or small business owner, this ep

Dec 31, 2024 • 1:14:12

The Art of Strategic Storytelling with Seth Donlin: Turn Everyday Moments into Business Gold

The Art of Strategic Storytelling with Seth Donlin: Turn Everyday Moments into Business Gold

Send us a textIn this episode of PR Yourself with Leah Frazier, we dive deep into the world of strategic storytelling with storytelling expert Seth Donlin. Discover why storytelling is the secret weapon in PR for small businesses and entrepreneurs looking to build meaningful connections with their audience. Seth breaks down which stories resonate the most, shares practical tips for capturing the magic in day-to-day moments, and reveals how to weave these narratives into your brand's larger messa

Dec 24, 2024 • 57:32

Think Before You Post: Stop Oversharing on Social Media with Cynthia Nevels

Think Before You Post: Stop Oversharing on Social Media with Cynthia Nevels

Send us a textIn this episode of PR Yourself with Leah Frazier, Leah is joined by Cynthia Nevels, CEO of Integrality, to tackle a critical topic in the digital age: oversharing on social media and how it can negatively impact your personal or professional brand. Can someone say "canceled"? Can someone say crisis management PR ASAP? Cynthia, a business expert and strategist, shares real-world examples of when "too much sharing" has gone wrong and provides actionable tips for creating thoughtful,

Nov 29, 2024 • 51:29

You're Successful, But Are You Okay? Self-Care Strategies with Deya Smith Taylor

You're Successful, But Are You Okay? Self-Care Strategies with Deya Smith Taylor

On this episode of PR Yourself with Leah Frazier, Leah sits down with self-care strategist and author Deya Smith Taylor to dive into the powerful insights from her latest book, You're Successful, But Are You Okay?. Known for her expertise in guiding high achievers toward a healthier, more balanced lifestyle, Deya addresses the pressures of success and the often-overlooked question of mental and emotional well-being. Together, Leah and Deya explore essential self-care practices, mindfulness, and

Nov 15, 2024 • 54:19

Here's How to Get the Most Out of Your Podcast Appearances with Christina Lenkowski

Here's How to Get the Most Out of Your Podcast Appearances with Christina Lenkowski

In this episode, podcast PR expert Christina Lenkowski reveals the real secret to podcasting success: reaching the right audience, not just the biggest shows. Christina breaks down the power of podcasting to amplify your impact and build a loyal community. Tune in as she shares actionable strategies for identifying your ideal audience, crafting pitches that stand out, and turning podcast appearances into qualified leads for your business. Whether you’re a podcast newbie or a seasoned guest, this

Nov 6, 2024 • 43:28

CTA'S You’re Forgetting to Use On Social Media to Increase Engagement

CTA'S You’re Forgetting to Use On Social Media to Increase Engagement

We're back for another episode with Social Media Queen Karlyn Ankrom of Oh Snap! Social. But this time, she's here to give us all a swift kick in the you-know-what -- to let us know several "call to actions" (i.e. CTA's) that we're forgetting to use on social media for increased engagement. Are you looking to expand your follower count? Are you looking for more reach? Then, this is definitely the episode you'll want to tap all the way into to PR Yourself today!For more on Karlyn and Oh Snap! Soc

Aug 25, 2024 • 36:29

All the Smoke about Cannabis PR with Mike Mejer of Green Lane Communication

All the Smoke about Cannabis PR with Mike Mejer of Green Lane Communication

We wanted all the smoke when it comes to cannabis-related PR and well -- we got it! Coming to the podcast giving it to us blow by blow is the Cannabis PR King himself, Mike Mejer of Green Lane Communication. Whether you're in the cannabis business or not, you're going to want to take a listen, because Mike dishes actionable PR tips that can help drive success to any PR project or campaign.Be sure to stay connected with Mike on LinkedIn here.Support the Show.Follow PR Yourself on Instagram @PRYou

Aug 24, 2024 • 38:44

Press Release vs. Media Advisory: How, What and When to Send

Press Release vs. Media Advisory: How, What and When to Send

Press releases and media advisories are often referred to interchangeably, when they are in fact, two completely different communication tools within PR. One is short, simple and succinct, and they other is more long-form with room for storytelling capacity. Knowing when and how to send them, could be the key to you obtaining the maximum amount of coverage as possible for your event, red carpet event or press conference. Here -- we discuss media advisories -- the advantages of them and how to do

Jul 5, 2024 • 34:26

Top 5 Social Media Trends for 2024 with Karlyn Ankrom of Oh Snap! Social

Top 5 Social Media Trends for 2024 with Karlyn Ankrom of Oh Snap! Social

We love to hate it, and you hate to love it. Yep, you guessed it -- it's social media! Leah sits down with Karlyn Ankrom, Founder and Lead Strategist at Oh Snap! Social to get a heads up on what will be trending for social media in 2024 -- and believe us, there are a few curveballs you won't be expecting. Grab your paper and snag your pen, because these are the top trends that you'll want to get a leap on....now!For more on Karlyn and Oh Snap! Social, visit here.Follow Karlyn on instagram here.B

Dec 8, 2023 • 52:55

5 Things to Ask Before Hiring a Publicist or PR Firm

5 Things to Ask Before Hiring a Publicist or PR Firm

Hiring a publicist is like Hinge or maybe even Tinder for PR -- or maybe not as bad. But here are the top 5 things you should ask a publicist or PR firm/agency BEFORE you hire them. All of this should be done in the courting phase...before things get serious...before you enter into a monogamous relationship...ok, ok, ok...you get the drift. Getting these answers ahead of time will hopefully cut down on poor expectations, poor performance, and lack of transparency. Good luck!Support the showFollo

Nov 5, 2023 • 40:35

The REAL Truth About Newswires Part Two with Mickie Kennedy of eReleases

The REAL Truth About Newswires Part Two with Mickie Kennedy of eReleases

It wasn't too long ago that Leah gave her two cents about Newswires -- the good, the bad, and the ugly. Mickie Kennedy, founder of press release and newswire service eReleases, joins Leah as a follow-up to the previous podcast episode to provide more insight into newswires -- when to use them, how much they cost, and the benefits for small businesses.Be sure to take advantage of Mickie's free offer by heading to: ereleases.com/planSupport the showFollow PR Yourself on Instagram @PRYourselfPodcas

Oct 22, 2023 • 43:22

Buying the IG or Twitter Verified 'Blue Check': Yes or No? with Dr. Jada Jackson

Buying the IG or Twitter Verified 'Blue Check': Yes or No? with Dr. Jada Jackson

It used to be that "blue checks" on social media next to profile names were only reserved for the elite — celebrities, influencers, journalists, and more. It was a thing to acquire or to obtain by all of us "regular folk." However, the blue check "verified" profile has been up for sale — where any and everyone can purchase a verified account. This begs the question...since we've been pre-conditioned to place blue check profiles in a more elite hierarchy from years and years of conditioning...is

Aug 4, 2023 • 58:50

The Future Of PR and Artificial Intelligence with Aaron Kwittken of PRophet

The Future Of PR and Artificial Intelligence with Aaron Kwittken of PRophet

In this episode, Leah sits down with PR and Comms guru Aaron Kwittken of PRophet to discuss the intersection of AI with PR. What does this look like and how will it make life for PR industry pros better? In this discussion, Leah and Aaron dive deep into the future of artificial intelligence, and the rise of what Kwittken coins as the "communication engineer." As many tech analysts say, if you don't get with the AI program -- be prepared to get left behind...so let this episode be your first step

Apr 9, 2023 • 47:49

PR Yourself and Get Over Being Shy with Kayley Hamilton of KAYLEY Media

PR Yourself and Get Over Being Shy with Kayley Hamilton of KAYLEY Media

So many times business owners and leaders shy away from the limelight and just want their businesses to be in the spotlight. Some individuals stay away from attention because they truly are shy and lack self-confidencec. Well meet Kayley Hamilton of KAYLEY Media -- a self-proclaimed shy girl turned top entertainment reporter for Entertainment Tonight and US Weekly. The former red carpet reporter now owns her own media agency, but stops by the podcast to encourage others to step into the spotligh

Mar 10, 2023 • 45:29

The Truth About Newswires

The Truth About Newswires

Have you ever had a publicist tell you to put your news on the newswire? Better yet, do you question whether or not to use a newswire service or not? Leah gives you the unfiltered truth about the advantages and disadvantages of newswires, her favorite newswire services, and how to get the best bang for your buck!Grab a paper and a pen -- or your smart device, and take notes on this one -- you don't want to miss it!Follow PR Yourself on Instagram @PRYourselfPodcast.Follow Leah Frazier on Instagra

Mar 7, 2023 • 38:29

How to Become a Non-Shady Thought Leader with Caitlin Copple Masingill of Full Swing PR

How to Become a Non-Shady Thought Leader with Caitlin Copple Masingill of Full Swing PR

Do you cringe every time you hear the phrase "thought leader" OR when someone or some "coach" tries to push you a "How to Make x Millions of Dollars in 6 days" program? Um yeah...me too.  However, there is a space and a PR strategy to becoming a non-cringy thought leader AND it's one of the best tools to "PR'ing" your brand or yourself as a subject matter expert, leader, founder, entrepreneur, C-Suite Exec, and the list goes on and on.Today we talk with Caitlin Copple Masingill of Full Swing PR

Jan 21, 2023 • 41:28

This Year in PR Trends, It's All About Podcasts -- Still!

This Year in PR Trends, It's All About Podcasts -- Still!

If you haven't incorporated podcast pitching as a part of your PR strategy, then what are you waiting for? Season after season we boasts on the return of these gems, and people still consider them low priority on their PR pole. WHY?Join us in this latest episode as Leah talks with Brandy Whalen of Whalen Media and Kitcaster to discuss the ins and outs of podcast pitching and why it is ESSENTIAL to your PR strategy.Follow PR Yourself on Instagram @PRYourselfPodcast.Follow Leah Frazier on Instagra

Jan 14, 2023 • 40:22

Timing Your PR Pitches Just Right

Timing Your PR Pitches Just Right

Sure, the letters PR is in the word 'procrastination', but it doesn't make it right! In the world of pitches, media and news, timing is everything. For many small businesses and startups, you can't afford to pitch late or when it's down to the wire. Budgeting enough time for repetition, consistency and follow-ups is what will help you win the game. AND timing varies dependent upon the medium you desire (i.e. broadcast TV, magazines, digital outlets, etc.). Tune in as Leah dishes a few quick tips

Dec 28, 2022 • 29:19

Top PR Trends for 2022 with Dara Busch of 5WPR

Top PR Trends for 2022 with Dara Busch of 5WPR

On this episode we link up with veteran communications and PR  guru Dara Busch, Co-CEO of 5WPR -- an award-winning top PR firm that specializes in consumer practice spanning the industries of: Travel & Entertainment, Apparel & Accessories, Non-Profits, Home & Housewares, Health & Wellness, Mom & Baby, Beauty & Grooming, and Consumer Packaged Goods.  Dara dishes on what's trending in the world of PR and just how small business owners and entrepreneurs can take advantage of these trends in order t

Jul 31, 2022 • 34:55

Sesame Place Enters Cancel Culture with Racist Antics

Sesame Place Enters Cancel Culture with Racist Antics

On this latest episode of PR Yourself, we welcome back resident PR Yourself publicist guru Chandra Gore, to discuss the latest developments surrounding the public outrage against Philadelphia's Sesame Place. What should be deemed on of the happiest places on Earth for kiddos around the world, is now being coined racist, after videos have surfaced showing Sesame Place character Rosita deliberately dismissing Black children, while hugging and embracing other non-Black children. Celebrities such as

Jul 20, 2022 • 36:38

Not Everything is for the Gram! Legal and PR Issues with Social Media feat. Sammetria Goodson

Not Everything is for the Gram! Legal and PR Issues with Social Media feat. Sammetria Goodson

On this latest episode we attack a PR Piss-off of the week. Lately it seems as though EVERYONE has gone mad and are taking all of their business and entrepreneurial issues to the Court of Public Opinion - i.e. Instagram and Social Media, versus handling it in private. How much is too much to post on social media? How can the wrong post put YOUR business in jeopardy -- and potentially out of business?Leah brings on creative law attorney Sammetria Goodson of Goodson Law to discuss the legal ramifi

Jun 14, 2022 • 56:23

They Can't Steal My Joy: With 'Black Joy' Author Tracey Michae'l Lewis-Giggetts

They Can't Steal My Joy: With 'Black Joy' Author Tracey Michae'l Lewis-Giggetts

In this episode, right at the closing of May's Mental Health Awareness Month, we tap the shoulder of highly-acclaimed 'Black Joy' author Tracey Michae'l Lewis-Giggetts. In an inspiring story, Tracey discusses how she "PR'd" a simple guest essay on Black Joy for the Washington Post, into a globally renowned best-selling title -- from one of the top publishers in the world. In discussing 'Black Joy' and how to find joy during traumatic or discouraging times -- Tracey's candid depiction and charact

May 31, 2022 • 55:31

DeVon Franklin Reveals Why 'It Takes A Woman' In New Audible Book

DeVon Franklin Reveals Why 'It Takes A Woman' In New Audible Book

We're back with another episode featuring Hollywood Producer and New York Times bestselling author, DeVon Franklin. The last time we caught up with him, he was dropping his 2021 hit book, "Live Free". This time, Franklin returns to give us the scoop on his new Audible Book "It Takes a Woman", that just dropped on April 21. Let's face it. DeVon is the king of "PR'ing" himself as he continues to serve his numerous audiences with must-hear (and see) content, films, books, and more that further esta

Apr 26, 2022 • 21:02

Go Ahead! Pitch It Afraid! Plus, The Art of Reinvention with Deborah Driggs

Go Ahead! Pitch It Afraid! Plus, The Art of Reinvention with Deborah Driggs

On this latest episode, we keep it real on what's holding many of us back from success. Whether it's imposter syndrome, doubt or fear, why are YOU not pitching yourself for the opportunities, relationships, or deals that you want? Sometimes you have all of the resources you need, you need to just pitch it (or you) afraid! We then hear from former Playboy Centerfold AND Covergirl Deborah Driggs on what life was like working for the iconic brand. But most importantly, how her unwavering tenacity,

Apr 22, 2022 • 1:05:44

TikTok Made Me Famous with Shantaquilette Develle, Plus Spit Happens for Pastor Mike Todd

TikTok Made Me Famous with Shantaquilette Develle, Plus Spit Happens for Pastor Mike Todd

In this episode of PR Yourself, we sit down with retiree turned TikTok star, Shantaquilette Develle of @HeyShantaQ, to discuss her rise to TikTok stardom as one of the top moms to follow on the app. She's now known by Tiffany Haddish, Steve Harvey and has even had her videos shared by Snoop Dogg. She discusses everything from journeying into the unknown to truly enjoying the essence of life -- lessons she's learned following her unfortunate experience of both a stroke and a heart attack. Then, w

Jan 18, 2022 • 1:20:09

Do This ONE Thing and Watch What Happens to Your Brand with Ace of Spade's Jay Jay

Do This ONE Thing and Watch What Happens to Your Brand with Ace of Spade's Jay Jay

On this episode we make a triumphant return to the airwaves with social media influencer, blue check king, magician and Founder of the Ace of Spades Agency, Jay Jay. With 57 million views on YouTube and over a million followers on Instagram -- it's safe to say that Jay knows a thing or two about the type of content that can really grow a brand. Jay discusses everything from tactical marketing tips and strategies to implement for 2022 BUT offers that if you do this ONE thing for 30 days straight,

Dec 8, 2021 • 54:22

PR Yourself with Amazon Live Streaming

PR Yourself with Amazon Live Streaming

Amazon Live is EXPLODING with views, engagement and content. We sit down with fellow publicist, journalist and content creator Chandra Gore to discuss how she's using Amazon Live to amplify her platform, sell her products and connect with a new and engaging audience. THIS IS HOT AND FRESH INFO! You don't want to miss this!Sign up for an Amazon Influencer platform here: https://affiliate-program.amazon.com/influencersDownload the new Amazon Live app here (for IOS only): https://apps.apple.com/us/

Sep 21, 2021 • 59:37

The Moment I Knew We Had to Hire PR...with Fletcher's Corny Dog Heiress Amber Fletcher

The Moment I Knew We Had to Hire PR...with Fletcher's Corny Dog Heiress Amber Fletcher

Often times businesses and brands ponder on when to hire a PR professional, or an agency or firm. Is there a sweet spot? How do you know when you need to go to the next level? At some point, you just can't do it all by yourself. On the show we talk to Fletcher's Original Corny Dog heiress Amber Fletcher, who candidly discusses the moment when she had to press pause on "PR'ing" all by herself and enlist some professional help by way of our favorite PR guru, Cynthia Smoot of Gangway Advertising. S

Aug 25, 2021 • 46:38

How to PR Yourself with Influencers

How to PR Yourself with Influencers

Are influencers out or are they still in? Vogue Business now predicts that there is the rise of "Genuinfluencers" - GENUINE influencers who don't want you to pay them anything (gasp), and who don't want to sell their audiences anything! Say it ain't so!Tune in as we ponder on this new wave of influencers AND as we interview Florida beauty influencer and media personality, Elena Duque of Elena Duque Beauty to see just how brands and businesses should approach working with influencers. What campai

Aug 23, 2021 • 48:18

Facebook is for Old People! Dr. Whitfield vs. Colleyville

Facebook is for Old People! Dr. Whitfield vs. Colleyville

We're back for another #PRPetty episode as we discuss the latest in North Texas news involving a Black high school principal, Dr. James Whitfield, and the request by his school board to remove a picture of he and his Caucasian wife, Kerrie Whitfield, from his Facebook photo albums. The photos under fire are of him and his wife on the beach. The shoot was taken as an anniversary photoshoot and was done by a professional photographer. Was this racially motivated? Was the school board correct in re

Aug 14, 2021 • 52:20

PR Fail: Give DaBaby A Pacifier - While He's In Cancel Culture's Time-Out

PR Fail: Give DaBaby A Pacifier - While He's In Cancel Culture's Time-Out

Here in PR Land we know that all it takes is one slip of the tongue and a little bit of loose lip yappin' to get your brand canceled forever. The heat was felt in the kitchen these past few weeks for 29-year-old rapper DaBaby as he insinuated homophobic language and HIV/Aids misinformation targeted towards the LGBTQIA+ community. This week on the PR Petty, we break it down -- if after multiple brand and future concert cancellations due to his offensive statements, if DaBaby's career can recover.

Aug 7, 2021 • 58:49

Your PR Needs CPR with Gloria Chou

Your PR Needs CPR with Gloria Chou

In this episode of PR Yourself, we revisit Sha'Carri Richardson and her sneak attack promo with Kanye West and Beats by Dre, plus a behind-the-scenes discussion on Olympian gymnast Simone Biles' decision to withdraw from the team gymnastics competition at the Tokyo Olympics. Was this good or bad for her brand?And -- speaking of brands needling a little CPR, PR Guru and NYC-based PR strategist Gloria Chou visits the show to talk about how a little bit of grit and a little bit of guts can go a lon

Jul 28, 2021 • 58:19

Sha'Carri Richardson & Weed-Gate 2021: Sorry Not Sorry?

Sha'Carri Richardson & Weed-Gate 2021: Sorry Not Sorry?

It's the puff felt 'round the world as news burst of Dallas Olympic hopeful Sha'Carri Richardson failing a drug test, after earning her way into the 2021 Tokyo Summer Olympics to compete in the 100-meter race as one of the fastest women in the world. As some would say "it's just a little weed", or "The Olympic rules need to be reevaluated", or "rules are rules" -- as fans and spectators wait to see if Richardson will be eligible to at least compete in the relay races after her suspension expires

Jul 5, 2021 • 45:57

PR Yourself and Avoid Cancel Culture with Ed Zitron

PR Yourself and Avoid Cancel Culture with Ed Zitron

On this episode of PR Yourself, we sit down with Ed Zitron of EZ-PR to chat all things PR and media outreach, but things take an interesting turn when we get real about cancel culture: what is it, how brands get caught within its web, and how it can be avoided. Ed doesn't shy away from naming names and dishing out the game on what we're coining as the "realest" PR Yourself episode to date. Ed Zitron is the Founder and CEO of EZPR, a national media relations firm focusing on consumer tech startup

Jun 30, 2021 • 51:06

Sneak Listen: Lena Byrd Miles New Single "Watch Me"

Sneak Listen: Lena Byrd Miles New Single "Watch Me"

Enjoy this PR Yourself sneak listen, of gospel recording sensation Lena Byrd Miles' new single "Watch Me." Be sure to check out our previous episode interviewing Miles (Season 4, Episode 16) and show support for this incredible artist by downloading the full single on all streaming platforms today! For more on Lena, be sure to follow her on IG @LenaByrdMiles. Support the showFollow PR Yourself on Instagram @PRYourselfPodcast.Follow Leah Frazier on Instagram @TheLeahFrazier.Be sure to get your po

May 20, 2021 • 2:33

Lena Byrd Miles Exclusive Interview: Singing at DMX's Memorial, Going Gospel & Her New Single "Watch Me"

Lena Byrd Miles Exclusive Interview: Singing at DMX's Memorial, Going Gospel & Her New Single "Watch Me"

We stalked Gospel singing sensation Lena Byrd Miles after her stellar performance with Kanye West's Sunday Service choir for DMX's Memorial Service. We needed to know all the details on this beloved Gospel artist, and how she booked the solo heard 'round the world. PR Yourself Podcast host, Leah Frazier -- along with her unofficial co-host Chandra Gore, snag an exclusive first interview after the memorial service and sit down with Lena to break down her much buzzed about performance, going gospe

May 17, 2021 • 1:11:18

Started From the Bottom, Now She's Here: Designer Shavonne Dorsey Makes HSN

Started From the Bottom, Now She's Here: Designer Shavonne Dorsey Makes HSN

After 17 years in the fashion game, grinding, and taking some time off following the passing of her father, Dallas Plus Size Fashion Designer Shavonne Dorsey re-emerges with a new outlook, new designs and new opportunity. The dedicated designer gives us an exclusive interview on her Shavonne Dorsey collection hitting HSN on May 13th and the grueling process it took to get there. And did we mention she's doing it all during a pandemic? Shop her latest collection for HSN by visiting: https://www.h

May 12, 2021 • 43:48

Live Free: Exceeding Your Highest Expectations with Hollywood Producer DeVon Franklin

Live Free: Exceeding Your Highest Expectations with Hollywood Producer DeVon Franklin

How many times have you heard the saying, "Get out of your own way."? In business and in life, it is a concept that can make or break our successes. We sat down with award-winning Hollywood producer, New York Times bestselling author and renowned motivational speaker DeVon Franklin to chat about his new book, Live Free: Exceed Your Highest Expectations. Tune in as he candidly discusses how he allowed his own expectations, the expectations of loved ones and the expectations of society, to hinder

May 4, 2021 • 1:01:13

PR Success or Fail: Tashera Simmons PLUS Cinnamon Toast-Gate 2021, Surf with no Turf

PR Success or Fail: Tashera Simmons PLUS Cinnamon Toast-Gate 2021, Surf with no Turf

The PR Yourself PR Petty crew is back at it to discuss another round of PR hot news! We first pay homage to DMX and discuss the memorial service held at Barclays -- and then round it out with what everyone is buzzing about on the interwebs... DMX's ex-wife Tashera Simmons and his fiancee Desiree Lindstrom. Has Tashera PR'd herself to an even higher likeability factor? Also, we discuss the saga of the Cinnamon Toast Crunch Shrimp Scandal with Jensen Karp. Was it a PR success or fail on either par

Apr 29, 2021 • 59:08

PR Yourself Exclusive: New 2021 LinkedIn Features and #FoxRocks with Judi Fox

PR Yourself Exclusive: New 2021 LinkedIn Features and #FoxRocks with Judi Fox

Yep, you've guessed it. It's another episode about...LinkedIn! But this time we hear it straight from the expert, Judi Fox, on the new features that are dropping like Creator's Studio, integrated LinkedIn Events options and more. Judi is the LinkedIn guru behind some major celebrity profiles and knows a thing or two about how to make your profile pop. Tune in as Judi dishes to PR Yourself on all the new add-ons that LinkedIn is dropping and how to personalize your own LinkedIn hashtag. Be sure t

Apr 28, 2021 • 31:46

Get It Babe! Go After Your Dreams but with Permission to Pause with Kellie Rasberry

Get It Babe! Go After Your Dreams but with Permission to Pause with Kellie Rasberry

"The Kidd Kraddick Morning Show's" nationally syndicated radio veteran drops by the show to chat all things entrepreneurship and her venture outside of the airwaves, Emma Kelly and Me. Admitting to bumps along the way, Kellie keeps it real as to the unexpected feelings she's experienced with her small business and how she's pressed pause until further notice. An inspiring lesson for PR Yourself listeners, Kellie gives hope for those who may have lost the zest for their business and need a little

Apr 28, 2021 • 34:39

Discovery TV Dish with Restaurant Recovery Star Brent Reaves of Smokey John's BBQ

Discovery TV Dish with Restaurant Recovery Star Brent Reaves of Smokey John's BBQ

Leah's favorite Dallas BBQ joint (and the reason for her COVID weight gain) is the latest in spotlights for this season of Discovery TV's Restaurant Recovery. She sits down with Smokey John's BBQ Co-Owner Brent Reaves to discuss their latest appearance on the show, what the experience was like, and where they are "PR'ing" themselves at for the future. Tune in for this first-ever live-streamed episode, and be sure to support the Reaves family and Smokey John's BBQ on their latest TV appearance fo

Apr 28, 2021 • 1:00:09

PR Yourself and Bet on YOUR Brand! with L. Michelle Smith

PR Yourself and Bet on YOUR Brand! with L. Michelle Smith

There's no one else we'd bring on the show to talk the concept of branding yourself or your biz, than the master of it all -- executive and business coach L. Michelle Smith of No Silos Communications, LLC. The author of her latest book, No Thanks: 7 Ways to Say I'll Just Include Myself, stops by the show to chat all things on what makes a stellar brand. She also keeps it real on what a brand is NOT and how YOU can capture an engaging experience that targets the right audience. Grab your paper an

Apr 20, 2021 • 45:44

Executions, Star Wars and Tiger King, Oh My! with Mike Deeson

Executions, Star Wars and Tiger King, Oh My! with Mike Deeson

In this latest episode of PR Yourself, we sit down with 12-Time Emmy Winning investigative journalist Mike Deeson based out of Florida. As he chronicles his colorful career, one thing's for certain -- Deeson truly LOVED his job prior to recently retiring. "Find what you love to do and get paid for it," he says, as he details eyewitness accounts of electric chair executions, murder scenes, covering the war in Saudi Arabia and so much more. We tap into the lighter side of journalism as Deeson reco

Apr 16, 2021 • 48:32

I 10X'D My Business by Cold Calling Multi-Billionaire Grant Cardone with Dennice Johnson of Hyphen

I 10X'D My Business by Cold Calling Multi-Billionaire Grant Cardone with Dennice Johnson of Hyphen

One thing you can't or don't do -- is cold call Mr. 10X himself, Grant Cardone. It would be like saying "I'm going to ring up Oprah today" -- and then not expect to go through all of the red tape to get to her. But for Dennice Johnson of Hyphen, this story pans out differently. Without any formal education and with English as a second language, this go-getter hasn't let any barriers stop her. She epitomizes what it means to PR Yourself, your brand and your biz. From manifesting a mentorship with

Apr 14, 2021 • 1:04:01

Are YOU a PR Bug-A-Boo? Avoid Doing This And The BlackList

Are YOU a PR Bug-A-Boo? Avoid Doing This And The BlackList

Tune in to this week's PR Pissoff of the Week as Leah dives into an annoying habit that many DIY PR folks run into and develop, which may result in little to no coverage at all. If patience isn't your thing or you want your press piece published right here and right now, you may want to tune in close to this one. Support the showFollow PR Yourself on Instagram @PRYourselfPodcast.Follow Leah Frazier on Instagram @TheLeahFrazier.Be sure to get your podcast going and take advantage of our offer wit

Apr 14, 2021 • 22:36

Rachel Hollis: Girl, Wash Your Mouth and Hire PR

Rachel Hollis: Girl, Wash Your Mouth and Hire PR

Rachel Hollis and her Privilege has done it again. In this latest #PRPetty Episode, we dissect the latest Rachel Hollis drama off the cusp of her viral TikTok video that reeked of...well...it just reeked. In the absence of any type of humility, the blogger turned best selling author turned business consultant has ticked off the masses in a way that beckons for cancel culture. Will PR help this blubbering business coach or should she disappear from the interwebs for good? Tune in as the resident

Apr 14, 2021 • 44:59

Is Lil Nas X'd...Out? His Latest Stunt: PR Fail or PR Success?

Is Lil Nas X'd...Out? His Latest Stunt: PR Fail or PR Success?

In this week's #PRPetty segment, PR Pro Chandra Gore of Chandra Gore Consulting joins us to discuss the latest round of buzz surrounding the "Old Town Road" artist, Lil Nas X. The entertainer is no stranger to shock value but his latest music video goes straight to hell...literally...well, visually. Was this satanic video a PR Fail or PR Success? Could this damage his brand? Tune in as we break things down in #PRLand and give our opinions on the hot, smoky, possibly fatal turn of events. To watc

Mar 31, 2021 • 32:20

Crowdfunding Decoded: Marketing First, Products Second with Crowdfunding Expert Samit Patel

Crowdfunding Decoded: Marketing First, Products Second with Crowdfunding Expert Samit Patel

"The reasons businesses fail is because they're not generating enough sales." We sit down with crowdfunding expert and Clubhouse rockstar, Samit Patel to decode the myths and mystery behind crowdfunding -- should you do it? When should you do it? How do you do it? and more! From building a community before you launch to executing your campaign successfully via Kickstarter, Indiegogo, Amazon, etc., Samit lays out the structure to properly launching a product and how to generate the most buzz for

Mar 31, 2021 • 30:50

PR Yourself...Even With Imposter Syndrome feat. Self Esteem and Confidence Expert, Jonny Pardoe

PR Yourself...Even With Imposter Syndrome feat. Self Esteem and Confidence Expert, Jonny Pardoe

We welcome a new "mate" on the show from across the pond who goes by the name of Jonny Pardoe. Leah puts Jonny in the hot seat as she fires off questions related to self-esteem building, confidence, and imposter syndrome, with the recognized expert. Jonny goes through the differences between each of the variables with tips on how to overcome them so that all listeners can "PR" themselves better and with confidence! If you've ever struggled with imposter syndrome in business, take a listen to thi

Mar 18, 2021 • 23:34

PR Yourself with Pinterest - "CEO is the New DIY" with Pinterest Marketing Guru Jana Osofsky

PR Yourself with Pinterest - "CEO is the New DIY" with Pinterest Marketing Guru Jana Osofsky

First off, Leah met Jana at the Club...Clubhouse that is, and now even after "last call", Jana just can't get rid of her. Jana Osofsky is a marketing expert and creator of the Pinterest with Purpose e-course. She drops by PR Yourself to chat all the reasons why business coaches and consultants should be on Pinterest. The undervalued platform is NOT SOCIAL MEDIA, but the root cause for driving majority of traffic and leads to your website, an asset to growing your email list, a huge help with sel

Mar 18, 2021 • 30:47

Life After Trauma: Heal Yourself First, PR Yourself Last with Adrienne Rouan

Life After Trauma: Heal Yourself First, PR Yourself Last with Adrienne Rouan

Adrienne Rouan visits the show in one of the realest PR Yourself episodes to date. Her life reads like a Lifetime TV Movie, that even if you were to see it, you wouldn't believe it. Facing a past riddled with trauma, the now keynote and TEDx speaker discusses her past, her PTSD diagnosis, domestic abuse and more -- as she unpacks what led to a career in helping women create incredible comebacks for their lives, just as she did for herself. An expert in Trauma Informed Care, Rouan visits the podc

Mar 8, 2021 • 33:19

PR Scum, Scams and Scammers with Chandra Gore

PR Scum, Scams and Scammers with Chandra Gore

In this impromptu #PRPetty episode, Chandra Gore returns to discuss the latest irritant in PR News -- PR scams and scammers. It's the $97 too-good-to-be-true media proposals that are falling onto your feeds on Facebook and Instagram. OR maybe you have received a secret DM from a "digital media company" promising to get you into Forbes, Entrepreneur or Success Magazine. We put the game (or scam) on blast, break down the scams and give you the true PR dish. It's a "buyer beware" type of episode as

Mar 8, 2021 • 26:48

Free Your Mind: And the Money Will Follow: with the Money Mindset Expert Sean Croxton

Free Your Mind: And the Money Will Follow: with the Money Mindset Expert Sean Croxton

In this special bonus episode for PR Yourself, we're repurposing an important interview between our host, Leah Frazier and the Money Mindset Academy creator Sean Croxton, that took place during Global Entrepreneurship Week. At the root of all things evading success, can often be boiled down to mindset. How has your upbringing molded the way that you think about yourself, your business, others, or your finances? How can you work on your mindset daily in order to achieve the ultimate in success? B

Mar 8, 2021 • 1:03:42

PR Yourself, but Here's "How Not to F*** It Up", with Startup Attorney Jessica Vittorio

PR Yourself, but Here's "How Not to F*** It Up", with Startup Attorney Jessica Vittorio

Texas Startup Lawyer and friend of the show, Jessica Vittorio visits PR Yourself to chat all things surrounding her hot, new book: "How Not to F*** It Up: Legal Basics for Entrepreneurs on the Go". We chat the "sexiest thing that entrepreneurs like to talk about, but legally get wrong" which is the area of fundraising: the good, the bad and the ugly; PLUS, partnership and business ownership issues, and more. Frankly, if your business is not legally together, it could potentially cause you PR iss

Mar 1, 2021 • 34:56

It's the Gorilla Glue For Me: A PR Case Study featuring PR Veteran Chandra Gore and Quiana McDaniel of The House of Dasha

It's the Gorilla Glue For Me: A PR Case Study featuring PR Veteran Chandra Gore and Quiana McDaniel of The House of Dasha

It's a special "PR Petty" PR Yourself episode with special guests Chandra Gore of Chandra Gore Consulting, PR Yourself Host Leah Frazier and House of Dasha owner Quiana McDaniel as they discuss the #GorillaGlueGirl case and the PR implications for Tessica Brown and Gorilla Glue. Connect with Chandra Gore on instagram @cgoreconsults and online at chandragoreconsulting.com/; and follow Quiana McDaniel on instagram @thehouseofdasha and shop her latest collection at houseofdasha.com/.Support the sho

Mar 1, 2021 • 1:04:03

How Much of Your Biz Should Feed the Social Media Monster? featuring Quiana McDaniel of The House of Dasha

How Much of Your Biz Should Feed the Social Media Monster? featuring Quiana McDaniel of The House of Dasha

It's a free fall episode in the PR Yourself studio today as the unofficial co-host for the podcast, Quiana McDaniel, returns to fill in for the day. But on this day, Quiana has problems -- BIG problems. Facebook has completely shut down her Facebook page, which was one of the main ways she generated income for her business. We walk through the pros and cons of different ways she can PR herself while she waits on its return, candidly discuss just how much power social media has over small busines

Feb 22, 2021 • 38:45

PR Yourself with These Hot Trends for 2021 with Cynthia Smoot of Gangway Advertising

PR Yourself with These Hot Trends for 2021 with Cynthia Smoot of Gangway Advertising

We bring back our favorite publicist, Cynthia Smoot to give you guys the scoop on what's trending in PR for 2021. How can you be more flexible with your social media or media strategy? How can you pivot your brand or business to reflect the things that your audience wants to see? From emotional connections to more value-based messaging, Cynthia and Leah dish out what they believe will be the heavy hitters in PR for 2021 and throughout the pandemic. For more on Gangway Advertising, visit www.gang

Feb 22, 2021 • 34:26

Still Up In Da Club -- Club House Tips Parts Deux

Still Up In Da Club -- Club House Tips Parts Deux

It's been weeks since her Facebook Live rant and Leah is still up in da club. Clubhouse is more than poppin' now with heavy hitters such as Grant Cardone, Gary Vee, Tiffany Haddish and many others calling the app the "next big thing." Leah has navigated the app a little bit more and has now returned with even more tips on how to network like a pro, grow your platform, extend your reach and grow your target audience. Don't mind Leah if she seems a little all over the place on this one - she's jus

Feb 8, 2021 • 29:34

You Can Find Me In the Club -- How to PR Yourself on Clubhouse

You Can Find Me In the Club -- How to PR Yourself on Clubhouse

This was originally a Facebook Live where Leah told her private PR Yourself community how to PR themselves for success on the hot new social media networking app, Clubhouse. She then decided to release the info to the rest of her followers because the feedback was so huge. Anywho, let's face it - it's been awhile since Leah has been in the club but now she's taking club boppin' to a whole new level on this app every night! From nailing down your bio to speaking on stages, these tips from Leah wi

Feb 8, 2021 • 55:43

Is Radio Dead? It's Just Drip Right Now - No Sauce: Featuring J. Butter and Prezident Young

Is Radio Dead? It's Just Drip Right Now - No Sauce: Featuring J. Butter and Prezident Young

We didn't want to have this conversation but we had to do it. It's the pink elephant in the room that publicists and even marketers don't want to discuss. Is radio dead? As someone PR'ing yourself, where should radio coverage fall on your list of media pitches? Is it even relevant anymore? We open up the debate with another appearance by music guru J. Butter and PR Yourself newbie, A&R pro Prezident Young. We dive deep into who is actually listening to the radio anymore and what purpose it serve

Feb 8, 2021 • 48:09

There's Levels To This - Leveling Up Your Biz with Eric Siu, CEO of ClickFlow

There's Levels To This - Leveling Up Your Biz with Eric Siu, CEO of ClickFlow

Marketing guru and CEO of ClickFlow, Eric Siu visits PR Yourself to not only discuss his hot, new book Leveling Up but to also dish advice to business owners needing to PR themselves with web traffic, blogging and other content marketing sources. The best selling author briefly chats about buying his company for $2, growing his podcast to 1.5 million downloads and taking a failing company's blog from 0 visitors to over 320,000 visits per month. As a fan of "slow, steady growth", Eric keeps it re

Feb 8, 2021 • 30:51

How to Podcast Your Brand featuring Jay Wong

How to Podcast Your Brand featuring Jay Wong

Everyone is podcasting but SHOULD everyone be podcasting? On this episode, Jay Wong, CEO of Podcast Your Brand visits the show to share his insights and strategies for launching and building a successful podcast. Does closing $30K to $50K from your podcast sound attractive? Jay has done this for clients and gives the scoop on what this process could look like for you.Podcast Your Brand is a marketing company that builds podcasts that generate hundreds of thousands of dollars for its clients. The

Jan 25, 2021 • 30:04

You Want Me to do What? The Art of Negotiation for PR Success

You Want Me to do What? The Art of Negotiation for PR Success

It's another "PR Piss-off of the Week" with PR Yourself host Leah Frazier. On this episode, she spills the tea on a recent encounter she had with an internet show host requesting her to appear. What started off as a possible positive collaboration goes south really quick as Leah learns the deal is not all it's cracked up to be. Tune in for the scoop.Support the showFollow PR Yourself on Instagram @PRYourselfPodcast.Follow Leah Frazier on Instagram @TheLeahFrazier.Be sure to get your podcast goin

Jan 25, 2021 • 23:24

You Can Still Tell the News, It Doesn't Have to be Through a Newspaper, with Jessica Washington of the Dallas Weekly

You Can Still Tell the News, It Doesn't Have to be Through a Newspaper, with Jessica Washington of the Dallas Weekly

On this episode, Jessica Washington, the undercover "Ambassador for the Dallas Weekly" visits the show to discuss the inspiring pivot the historic publication has taken in an industry that is constantly evolving. As a former accountant, Jessica also shares her story of leaving one life behind to jump in now as the finance director of the Dallas Weekly, her husband's family business. She's bringing the passion, the excitement and the innovation to the popular publication along with her tips and t

Jan 25, 2021 • 35:47

SEO and PR: A Match Made in Google Heaven with "The SEO Queen" Charlene McCraney

SEO and PR: A Match Made in Google Heaven with "The SEO Queen" Charlene McCraney

In this episode, "The SEO Queen" Charlene McCraney visits the show to break down all things search engine optimization (SEO). Ever wonder how your favorite pages make it to the first page of Google? OR have you ever questioned how your competitors make it to the first and second pages of Google when you type in keywords that pertain to YOUR business? Charlene breaks it down and even more in how your strategic mapping of your SEO strategy can be the best way to PR your business or brand for 2021

Jan 20, 2021 • 26:52

TikTok Coulda Shoulda Woulda's with TikTok Star Jessica Serna of My Curly Adventures

TikTok Coulda Shoulda Woulda's with TikTok Star Jessica Serna of My Curly Adventures

Leah puts her foot in her mouth as she brags about her recently viral TikTok video hitting 19.5K views -- after proclaiming earlier in 2020 that she would never Tik or Tok on the app. We bring in local TikTok star, Jessica Serna of My Curly Adventures, to give us her tips and tricks of succeeding on the platform. It's no longer for the kiddos or for GenZ. Non-profit leaders, mompreneurs, and many others are gaining TikTok success and drawing attention to the more entertaining sides of their bran

Jan 8, 2021 • 29:56

Pastor Fred Thomas and the Viral Whataburger Honey Butter Chicken Biscuit Video

Pastor Fred Thomas and the Viral Whataburger Honey Butter Chicken Biscuit Video

Today on the show we honor clean comedian, friend and beloved Pastor, Fred Thomas who recently passed away from COVID19. A light to all those who knew him, we take a look at his rise to fame following his viral video tribute to Whataburger's Honey Butter Chicken Biscuit sandwich. Taking a page from the hilarious comic's book, we discuss everything from channeling your authenticity to Youtube tricks and tips for exposure. Tune in to this episode for inspiration on how to create consistent and sea

Jan 7, 2021 • 22:11

If You're Not Using IG Reels, What Are You Doing With Your Life/Business with House of Dasha's Quiana McDaniel

If You're Not Using IG Reels, What Are You Doing With Your Life/Business with House of Dasha's Quiana McDaniel

She now goes by "Hot Mama", but we know her as the guest that just won't go away -- Quiana McDaniel of the House of Dasha. Leah and Quiana get into a friendly banter on what social media platforms businesses should be utilizing, but the one thing they can agree on is that IG Reels are the hot, new way to go for engagement, follower growth and brand exposure. Tune in as both Leah and Quiana chat on why Instagram Reels are one of the best ways to PR yourself and your biz right now. Plus, for the P

Jan 7, 2021 • 43:26

Less is More, Give Media Quality Not Quantity with NBC 5's Laura Harris

Less is More, Give Media Quality Not Quantity with NBC 5's Laura Harris

Today on the show, NBC 5's Laura Harris drops by to bring a little sunshine into our lives. The queen of positive thinking gives us insight into her life as an anchor for NBC, and also dishes some don'ts when it comes to capturing her attention. From keeping it brief to knowing your story (in three lines or less), Laura keeps it real when she says less is truly more. And by the way, put some respect on her name! The easiest way to get a "no" from this bubbly personality, is to spell her name wro

Dec 22, 2020 • 36:30

Channel Your Authenticity, Show Up As Yourself with Tashara Parker of WFAA Channel 8

Channel Your Authenticity, Show Up As Yourself with Tashara Parker of WFAA Channel 8

WFAA Channel 8 Anchor Tashara Parker visits the show to chat all things about bringing your authentic self to the table and how she organically PR'd herself over the years. From Tyler to Dallas, the "Community-Focused Storyteller" describes how unapologetically being you is the best marketing strategy you'll ever have. Plus, we get the tea from Ms. T, on her natural hair showdown that went nationally viral several weeks ago. The leader of the "Bun Ministry" holds nothing back as she clues us in

Dec 22, 2020 • 39:02

Shhh! Move In Silence, Timing is Everything with Alex Edwards, Senior Editor for Dallas Innovates

Shhh! Move In Silence, Timing is Everything with Alex Edwards, Senior Editor for Dallas Innovates

Why is it that people feel that they have to post EVERYTHING online? Sometimes it backfires -- especially in the world of news. It's not newsworthy if EVERYBODY knows about it. Senior Editor for Dallas Innovates Alex Edwards visits the show to talk exclusivity with media, timing and moving in silence -- otherwise she doesn't need you or your story! (oop!) J. Butter pops in to give his two cents and then we move into the PR Petty to talk the devastating news of the loss of Dallas rapper MO3 and h

Dec 9, 2020 • 32:55

Google Me! Better Yet, Google Yourself with Trina Terrell-Andrews of the Mark Cuban Heroes Center

Google Me! Better Yet, Google Yourself with Trina Terrell-Andrews of the Mark Cuban Heroes Center

Trina Terrell-Andrews, CEO of the Mark Cuban Heroes Center and the "real" Olivia Pope of Dallas comes on the show to talk PR in terms of security and logistics. Her long-time career as a journalist and publicist to high-profile athletes has afforded her the opportunity to learn first-hand that protecting your name and image is the highest priority of PR'ing Yourself. Tune in as she gives tips and tricks on how to protect your brand, secure your image and stay out of trouble. Period! For more on

Dec 9, 2020 • 29:21

Everyone CAN Be a Coach -- But Should They? with Yasmine Salem-Hamden of Coaches and Co.

Everyone CAN Be a Coach -- But Should They? with Yasmine Salem-Hamden of Coaches and Co.

We bring in the woman responsible for snatching all of Leah's edges in 2020 -- Yasmine Salem-Hamden of Coaches and Co. We throw a little shade on the "everybody's a #coach or #consultant" parade, but Yasmine dishes how you can legitimately build a coaching or consulting practice and protect yourself legally. This "professional pivot" (as she has coined and trademarked) is escalating as online digital services for income increase because of COVID19. Tune in to get the lawyer's side of things on h

Dec 9, 2020 • 26:56

The Hard and Fast Rules of On-Air Fashion with Jenny Anchondo of CW33's Morning After

The Hard and Fast Rules of On-Air Fashion with Jenny Anchondo of CW33's Morning After

Today on the show we receive the ultimate slayage from CW33's Jenny Anchondo of the Morning After Show. The fashionably obsessed anchor keeps it real with her fashion do's and don'ts for TV coverage, plus a little dibble and dabble on what's the proper beauty beat. Plus, stay tuned as she hits the PR Petty as publicist for the day for none other than Kim Kardashian. Move over Kris Jenner as Jenny spins the latest in Kardashian drama -- so good that even Leah is totally convinced it's the truth!

Dec 9, 2020 • 36:15

I Believe in Incentivizing the Media with Jen Iro of Jen Iro PR Agency

I Believe in Incentivizing the Media with Jen Iro of Jen Iro PR Agency

The Queen of "No-Nonsense" PR, Jen Iro of the Jen Iro Agency, comes on the show to talk about the magical world of relationship building with media but how she does so successfully -- like with a small incentive of a coffee meetup or gift -- or two. Tune in as Jen dishes her tips on how these incentives secure coverage, how she properly builds relationships that matter, and how you can be successful at this method too! Then -- tune into the PR Petty as Jen plays publicist for model Tabria Majors

Dec 9, 2020 • 26:56

You Get What You Pay For, Plus More with Jenn Shertzer of Plano Magazine

You Get What You Pay For, Plus More with Jenn Shertzer of Plano Magazine

Today on the show we sit down with Jenn Shertzer, Editor of Plano Magazine and our dubbed "Queen of Plano" to discuss the advantages of print magazines versus digital. We also keep it real on the advantages of paid media versus earned media, and why sometimes for small businesses, startups and entrepreneurs it makes sense to budget for this type of advertisement. Plus, stay tuned as Jenn dishes the tea on real versus faux circulation numbers and how to get the best for your dollar. Connect with

Nov 30, 2020 • 24:14

It's Not a Flex: Check the Rolodex with Erica Anderson of PR Vein

It's Not a Flex: Check the Rolodex with Erica Anderson of PR Vein

Erica Anderson, veteran publicist and Owner of PR Vein comes onto the show to chat all things relationship building. But first -- Vogue. We take a quick pause to fangirl over Erica's time in PR at Vogue and her coveted desk right across from Anna Wintour's office. Fast forward to her time at Net-A-Porter and others, and this episode will fly by fabulously in a New York Minute. We dive deep into building a national media list, the do's and don'ts of a national media strategy and networking authen

Nov 30, 2020 • 31:09

Show Me the Stats Baby!

Show Me the Stats Baby!

Today on the show Leah discusses the advantages of Digital PR. Yes, print publications are glamorous and the end goal for many, but the true value is in Digital PR. From measurable stats and ROI to strategic SEO implementation, don't count the digital game out. Leah chats briefly on why PR'ing yourself digitally is key and how you can still go for your print #goals.  Support the showFollow PR Yourself on Instagram @PRYourselfPodcast.Follow Leah Frazier on Instagram @TheLeahFrazier.Be sure to get

Nov 30, 2020 • 12:20

It's the Network for Me with Willie Johnson and J. Butter

It's the Network for Me with Willie Johnson and J. Butter

Willie Johnson, Model Scout and Mother Agent Extraordinaire of J3 Productions returns to the show alongside one of DFW's rising music managers, J. Butter, to discuss the power of one's network. It's hard to PR one's self without the proper network surrounding you. The talk gets real when we discuss letting relationships, bad habits and mindsets go in order to reach the better versions of our businesses and selves. Plus we take it to church with the PR Petty this episode as both Willie and Butter

Nov 30, 2020 • 47:47

PR Wakeup Call: You Just Don't Get on Oprah with Jessica Nunez of TruePoint Communications

PR Wakeup Call: You Just Don't Get on Oprah with Jessica Nunez of TruePoint Communications

Today on the show, the brains behind TruePoint Communications, Jessica Nunez, sits down with Leah to keep it real about attracting national press and media attention. True Point Communications is a Top 100 PR agency in the nation and is a three-time recipient of the Inc. 5000 Fastest Growing Privately-Owned Companies in the U.S. Even though Jessica admitted to being happy when Oprah retired to go off-air (for good reasons), she discusses how she manages expectations and egos in the world of nati

Nov 30, 2020 • 26:10

Perfection is Not Relatable: Don't Over PR Yourself with WFAA TV Anchor Kara Sewell

Perfection is Not Relatable: Don't Over PR Yourself with WFAA TV Anchor Kara Sewell

WFAA Channel 8 Daybreak Anchor Kara Sewell comes on the show (glamorously of course) and spills the tea on some of her TV turn-offs: one of those which is when TV guests are too rehearsed and over-PR'd. To Kara, perfection is not relatable. Tune in as we discuss the types of stories that make for good TV, authentic approaches to PR and some rookie mistakes both Leah and Kara made in their careers. Plus, stay tuned in for the PR Petty where Kara plays publicist for the day and brainstorms how she

Nov 30, 2020 • 35:47

Birthing the Energy Check Fitness Line: From IG Live to Reality with Le'Nard "Nardi" Meyers

Birthing the Energy Check Fitness Line: From IG Live to Reality with Le'Nard "Nardi" Meyers

What started out as a bi-weekly Instagram Live check-in with his followers has now turned into a full-fledged fitness apparel collection, complete with hoodies, tees, sweat pants, hats, workout pants, sports bras and more. Barber, Model, Influencer and former NFL Hopeful, Le'Nard "Nardi" Meyers visits the show to tell us exactly how he did it and how he launched his collection at an event that gathered hundreds of fans from across the DFW Metroplex. But first, we talk the hot new trend, Teeth Ge

Nov 15, 2020 • 30:07

When the TV Gods Say No, Here's How They'll Say Yes with Chandra Gore

When the TV Gods Say No, Here's How They'll Say Yes with Chandra Gore

You may have to adjust the volume on this one (sorry for the technical difficulties), but it's an episode you don't want to miss. We virtually travel up the highways to the DMV area to get the latest from the PR Goddess herself, Chandra Gore of Chandra Gore Consulting. We talk how to secure TV coverage when it's highly competitive or oversaturated with content - and she keeps it all the way real with just how much time this whole "PR'ing Yourself" thing will really take you. Be sure to keep up w

Nov 15, 2020 • 25:02

It Goes Down in the DM featuring WFAA Anchor Cleo Greene

It Goes Down in the DM featuring WFAA Anchor Cleo Greene

WFAA Channel 8 Weekend Anchor Cleo Greene comes on the show to chat all things pitching and need-to-know when reaching out to anchors for media coverage. Often times brands, businesses and entrepreneurs wonder -- what's the best way to reach out for TV coverage? Well, in the world of Cleo, it's in her social media DM's. Tune in as she discusses what makes a great story, a great pitch and how to secure TV coverage in her world. Learn more about Cleo Greene by following her on Instagram @cleogreen

Nov 15, 2020 • 32:25

You, Yes YOU, Need Media Training featuring Susy Solis of KRLD Radio

You, Yes YOU, Need Media Training featuring Susy Solis of KRLD Radio

Susy Solis, radio morning anchor at 1080 KRLD Radio and Founder of Susy Solis Media Strategies joins the PR hotseat as she discusses the importance of media training. It's a know-before-you-go type of affair before you do any type of TV or Radio interview. Practice makes perfect, and you certainly don't want to wing it as Susy dishes on how you can look good, sound good and feel good in front of an audience or on camera. Follow Susy for more @susysolisdfw on Instagram and at SolisMediaStrategies

Nov 15, 2020 • 30:45

PR Baggage: I've Been Burned By Publicists in the Past with Quiana McDaniel of The House of Dasha

PR Baggage: I've Been Burned By Publicists in the Past with Quiana McDaniel of The House of Dasha

On today's episode, Quiana McDaniel admits she has baggage -- with being burned by publicists in the past. When you're done PR'ing yourself, you may want to consult with the experts. If you've been burned a time or two, we give tips and tricks on how to find the right PR Pro for your biz or brand and how to minimize the likelihood of further PR burn. We then layout when you should seek PR or publicity for your brand -- because timing is everything.Support the showFollow PR Yourself on Instagram

Nov 15, 2020 • 14:56

The Secret Sauce Behind Fletcher's Original Corny Dogs featuring Cynthia Smoot of Gangway Advertising

The Secret Sauce Behind Fletcher's Original Corny Dogs featuring Cynthia Smoot of Gangway Advertising

Today on the show, Cynthia Smoot, the official "Coordinator of Chaos" for Gangway Advertising, comes back to chat the latest success of her client -- Texas staple, Fletcher's Original Corny Dogs. She gives us the ultimate skinny (pun intended) on the world of marketing and PR for the renowned brand, plus scoop on how the brand had to adjust and pivot to thrive during the pandemic when the State Fair of Texas announced its closing. Listen and gain inspiration on how to PR Yourself, Pivot and Purs

Nov 15, 2020 • 22:05

PR Is More Than Cookies and Parties - it's WORK with Ashni Pabley

PR Is More Than Cookies and Parties - it's WORK with Ashni Pabley

Freelance publicist Ashni Pabley joins the show to chat about the myths of PR - what it is and what it ain't, but one thing she knows for sure -- it's a lot of work! One of the many things this PR newbie has learned, is how heavy copy-writing plays a role in the world of PR. As you PR Yourself, consider hiring a copywriter or brushing off your writing skills to secure those digital mentions! Head to Fiverr.com to find a virtual copywriter or contact us at thinkthreemedia.com for our list of reso

Nov 15, 2020 • 32:04

Customer Service is PR, Duh...with Quiana McDaniel of The House of Dasha

Customer Service is PR, Duh...with Quiana McDaniel of The House of Dasha

Quiana comes back to PR Yourself to get some things off of her chest. She's sick of bad business and has something to say about it. It's PR with a negative twist but she's not naming names. Contrary to popular belief, your execution of customer service is definitely an extension of PR and can do more damage than good if you're not careful about it. Tune in to see what we have to say about it. Shoutout to Chick-Fil-A for being the g.o.a.t. of Customer Service.Support the showFollow PR Yourself on

Nov 15, 2020 • 36:05

I Am the Brand! with Quiana McDaniel of The House of Dasha

I Am the Brand! with Quiana McDaniel of The House of Dasha

The House of Dasha Founder, Quiana McDaniel, drops by PR Yourself to talk about being the face of your brand and how people want to connect more with the Founder behind the brand now more than ever. Although she'd rather be a wallflower, PR'ing herself in front of her brand has helped to make The House of Dasha a household name. We also discuss her nervous ticks, cringeable media moments (rats and roaches and rodents, oh my!) and why many business owners need media training or better yet, a spok

Nov 15, 2020 • 39:22

Issa PR No-No: Stop Acting Hollywood

Issa PR No-No: Stop Acting Hollywood

Today on the show Leah gets it all off her chest - indulge her for this much needed venting sesh. But pause - a quick PR Shoutout to publicist Jen Iro for her amazing PR campaign for the newly opened Soiree Coffee Bar in Dallas. Did someone say liquor-infused coffee? Did someone say the infamous Brunchaholics Soul Food Burrito as well? Tune in for the deets. But you may be acting Hollywood when it comes to your press and media mentions and don't even realize it. Leah discusses the importance of

Nov 15, 2020 • 30:24

Virtual Event or Nah featuring PR Pro Cynthia Smoot

Virtual Event or Nah featuring PR Pro Cynthia Smoot

Today on the show we have Cynthia Smoot of Gangway Advertising -- a noted publicist in Dallas, socialite and O.G. blogger also known as "Oh So Cynthia." She perfected the PR Pandemic Pivot in terms of virtual events and has assisted many local non-profits in reaching their fundraising goals with her twist to unique and interactive virtual events. But are people sick of virtual events by now? Tune in as you think of ways that you can PR Yourself with a cool, new virtual event. Also Leah chats cur

Oct 24, 2020 • 23:57

Switch to the Fountain App