RESTAURANT STRATEGY
Chip Klose
The Restaurant Strategy podcast is dedicated helping independent restaurant owners increase the profitability of their restaurants. Hosted by industry expert, Chip Klose, the focus is split between operations and marketing... two episodes every single week. What would your life look like if your restaurant could deliver consistent, predictable 20% returns?
Email Marketing By The Numbers
#424 - Email Marketing By The Numbers
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: INKIND
To the over 1,800 U.S. restaurant owners who have been funded by INKIND, it is the source of capital that takes a lot of the pain out of starting and running a restaurant, ultimately he
Christin Marvin, Author of The Hospitality Leader's Roadmap (ENCORE)
#423 - Christin Marvin, Author of The Hospitality Leader's Roadmap (ENCORE)
*****
This week's episode is brought to you by: TORK
TORK understands that expectations for food service, sustainability, and guest experience are higher than ever. That’s why they provide products and services that help restaurants meet those demands.
VISIT: https://www.torkusa.com/your-business/solutions/overview/foodservice/restaurant-workflow?utm_source=podcast&utm_medium=paid-social&utm_campaign=US_Tork_Social_PH-
Google's Restaurant Influencer Summit
#422 - Google's Restaurant Influencer Summit
*****
This week's episode is brought to you by: AVERO
Increase your profitability using the industry's best kept secret weapon.
VISIT: https://averoinc.com/
*****
This week's episode is brought to you by: CHOWLY
The Chowly Platform unites powerful tools to transform your restaurant’s digital presence and grow profits ouside four walls. From Online Ordering and Third-Party Marketplace POS Integration to Smart Pricing and Digital Marketing, everyth
Better Hiring Practices for Our Restaurants
#421 - Better Hiring Practices for Our Restaurants
*****
This week's episode is brought to you by: TIME FORGE
TIME FORGE provides labor management for efficient teams. Recruit, retain, and manage your talent with a powerful piece of software.
VISIT: timeforge.com/RestaurantStrategy
*****
This week's episode is brought to you by: POPMENU
If you’re a restaurant owner you need a great website that not only looks beautiful, but helps drive more traffic and sales. Use POPMENU to take your business
The Power of Data with Avero CEO, Doug Hsieh
#420 - The Power of Data with Avero CEO, Doug Hsieh
*****
This week's episode is brought to you by: AVERO
Increase your profitability using the industry's best kept secret weapon.
VISIT: https://averoinc.com/
*****
This week's episode is brought to you by: CHOWLY
The Chowly Platform unites powerful tools to transform your restaurant’s digital presence and grow profits ouside four walls. From Online Ordering and Third-Party Marketplace POS Integration to Smart Pricing and Digital Marketing,
Joe Fontana, Owner of Chicago-Based Chicken Concept, Fry The Coop
#419 - Joe Fontana, Owner of Chicago-Based Chicken Concept, Fry The Coop
*****
This week's episode is brought to you by: TIME FORGE
TIME FORGE provides labor management for efficient teams. Recruit, retain, and manage your talent with a powerful piece of software.
VISIT: timeforge.com/RestaurantStrategy
*****
This week's episode is brought to you by: POPMENU
If you’re a restaurant owner you need a great website that not only looks beautiful, but helps drive more traffic and sales. Use POPMENU
Biggest Takeaways from the P3 Marketing Summit (Salt Lake City)
#418 - Biggest Takeaways from the P3 Marketing Summit (Salt Lake City)
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: INKIND
To the over 1,800 U.S. restaurant owners who have been funded by INKIND, it is the source of capital that takes a lot of the pain out of starting and runn
Turning Managers Into Leaders with Author Jason Brooks (ENCORE)
#417 - Turning Managers Into Leaders with Author Jason Brooks (ENCORE)
*****
This week's episode is brought to you by: TORK
TORK understands that expectations for food service, sustainability, and guest experience are higher than ever. That’s why they provide products and services that help restaurants meet those demands.
VISIT: https://www.torkusa.com/your-business/solutions/overview/foodservice/restaurant-workflow?utm_source=podcast&utm_medium=paid-social&utm_campaign=US_Tork_Social_PH-HoReC
The Future of Restaurant Funding with InKind Founder
#416 - The Future of Restaurant Funding with InKind Founder
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: INKIND
To the over 1,800 U.S. restaurant owners who have been funded by INKIND, it is the source of capital that takes a lot of the pain out of st
The Number One Way to Increase Revenue (ENCORE)
#415 - The Number One Way to Increase Revenue (ENCORE)
*****
This week's episode is brought to you by: TORK
TORK understands that expectations for food service, sustainability, and guest experience are higher than ever. That’s why they provide products and services that help restaurants meet those demands.
VISIT:
Better Table Touches to Drive Revenue
#414 - Better Table Touches to Drive Revenue
*****
This week's episode is brought to you by: AVERO
Increase your profitability using the industry's best kept secret weapon.
VISIT: https://averoinc.com/
*****
This week's episode is brought to you by: CHOWLY
The Chowly Platform unites powerful tools to transform your restaurant’s digital presence and grow profits ouside four walls. From Online Ordering and Third-Party Marketplace POS Integration to Smart Pricing and Digital Marketing, everyth
The Keys to a Successful Pre-Shift Meeting
#413 - The Keys to a Successful Pre-Shift Meeting
*****
This week's episode is brought to you by: TIME FORGE
TIME FORGE provides labor management for efficient teams. Recruit, retain, and manage your talent with a powerful piece of software.
VISIT: timeforge.com/RestaurantStrategy
*****
This week's episode is brought to you by: POPMENU
If you’re a restaurant owner you need a great website that not only looks beautiful, but helps drive more traffic and sales. Use POPMENU to take yo
Supercharge Your Email List Growth in 2025
#412 - Supercharge Your Email List Growth in 2025
*****
This week's episode is brought to you by: AVERO
Increase your profitability using the industry's best kept secret weapon.
VISIT: https://averoinc.com/
*****
This week's episode is brought to you by: CHOWLY
The Chowly Platform unites powerful tools to transform your restaurant’s digital presence and grow profits ouside four walls. From Online Ordering and Third-Party Marketplace POS Integration to Smart Pricing and Digital Marketing, ev
Two Ways Inventory Can Save You BIG Money (ENCORE)
#411 - Two Ways Inventory Can Save You BIG Money (ENCORE)
*****
This week's episode is brought to you by: TIME FORGE
TIME FORGE provides labor management for efficient teams. Recruit, retain, and manage your talent with a powerful piece of software.
VISIT: timeforge.com/RestaurantStrategy
*****
This week's episode is brought to you by: POPMENU
If you’re a restaurant owner you need a great website that not only looks beautiful, but helps drive more traffic and sales. Use POPMENU to
The Do's and Don'ts of Working with a Marketing Agency (ENCORE)
#410 - The Do's and Don'ts of Working with a Marketing Agency (ENCORE)
*****
This week's episode is brought to you by: MARQII
MARQII is your one-stop-shop for listings management and reputation management. Collect reviews in one place to make responding easy and effortless and win the SEO game to land at the top of more search results. Win back guests and put more butts in the seats with Marqii.
VISIT: https://marqii.com/
*****
This week's episode is brought to you by: INKIND
To the over 1,80
A System for Everything in Your Restaurant (ENCORE)
#409 - A System for Everything in Your Restaurant (ENCORE)
*****
This week's episode is brought to you by: TORK
TORK understands that expectations for food service, sustainability, and guest experience are higher than ever. That’s why they provide products and services that help restaurants meet those demands.
VISIT:
Getting Organized with My 2025 Marketing Calendar
#408 - Getting Organized with My 2025 Marketing Calendar
*****
This week's episode is brought to you by: MARQII
MARQII is your one-stop-shop for listings management and reputation management. Collect reviews in one place to make responding easy and effortless and win the SEO game to land at the top of more search results. Win back guests and put more butts in the seats with Marqii.
VISIT: https://marqii.com/
*****
This week's episode is brought to you by: INKIND
To the over 1,800 U.S. restaur
Ten Affirmations to Take into the New Year
#407 - Ten Affirmations to Take into the New Year
*****
This week's episode is brought to you by: TORK
TORK understands that expectations for food service, sustainability, and guest experience are higher than ever. That’s why they provide products and services that help restaurants meet those demands.
VISIT:
Behold the Power of First Approach
#406 - Behold the Power of First Approach
*****
This week's episode is brought to you by: AVERO
Increase your profitability using the industry's best kept secret weapon.
VISIT: https://averoinc.com/
*****
This week's episode is brought to you by: CHOWLY
Chowly Off Premise Platform helps restaurants create, capture, and convert demand to help drive more profits into the bottom line. Empower your restaurant with Digital Marketing, Chowly Online Orderi
The Difference Between Leadership and Management (ENCORE)
#405 - The Difference Between Leadership and Management (ENCORE)
*****
This week's episode is brought to you by: TIME FORGE
TIME FORGE provides labor management for efficient teams. Recruit, retain, and manage your talent with a powerful piece of software.
VISIT: timeforge.com/RestaurantStrategy
*****
This week's episode is brought to you by: POPMENU
If you’re a restaurant owner you need a great website that not only looks beautiful, but helps drive more traffic and sales. Use POP
Eight Simple Dos and Don'ts for Leveraging Third Party Platforms
#404 - Eight Simple Dos and Don'ts for Leveraging Third Party Platforms
*****
This week's episode is brought to you by: AVERO
Increase your profitability using the industry's best kept secret weapon.
VISIT: https://averoinc.com/
*****
This week's episode is brought to you by: CHOWLY
Chowly Off Premise Platform helps restaurants create, capture, and convert demand to help drive more profits into the bottom line. Empower your restaurant with Digital M
A Four-Step Framework for Developing Your Team
#403 - A Four-Step Framework for Developing Your Team
*****
This week's episode is brought to you by: TIME FORGE
TIME FORGE provides labor management for efficient teams. Recruit, retain, and manage your talent with a powerful piece of software.
VISIT: timeforge.com/RestaurantStrategy
*****
This week's episode is brought to you by: POPMENU
If you’re a restaurant owner you need a great website that not only looks beautiful, but helps drive more traffic and sales. Use POPMENU to tak
The Smartest Restaurant Marketer I Know, Rev Ciancio
#402 - The Smartest Restaurant Marketer I Know, Rev Ciancio
*****
This week's episode is brought to you by: MARQII
MARQII is your one-stop-shop for listings management and reputation management. Collect reviews in one place to make responding easy and effortless and win the SEO game to land at the top of more search results. Win back guests and put more butts in the seats with Marqii.
VISIT: https://marqii.com/
*****
This week's episode is brought to you by: INKIND
To the over 1,800 U.S. rest
The Future of Tipping with Kickfin and Mastercard
#401 - The Future of Tipping with Kickfin and Mastercard
*****
This week's episode is brought to you by: TORK
TORK understands that expectations for food service, sustainability, and guest experience are higher than ever. That’s why they provide products and services that help restaurants meet those demands.
VISIT:
Insights from Our 15 Most Popular Episodes of All Time!
#400 - Insights from Our 15 MOst Popular Episodes of All Time!
*****
This week's episode is brought to you by: MARQII
MARQII is your one-stop-shop for listings management and reputation management. Collect reviews in one place to make responding easy and effortless and win the SEO game to land at the top of more search results. Win back guests and put more butts in the seats with Marqii.
VISIT: https://marqii.com/
*****
This week's episode is brought to you by: INKIND
To the over 1,800 U.S.
The Secrets to Effective Management
#399 - The Secrets to Effective Management
*****
This week's episode is brought to you by: TORK
TORK understands that expectations for food service, sustainability, and guest experience are higher than ever. That’s why they provide products and services that help restaurants meet those demands.
VISIT:
Social Media: Organic versus Paid
#398 - Social Media: Organic versus Paid
*****
This week's episode is brought to you by: AVERO
Increase your profitability using the industry's best kept secret weapon.
VISIT: https://averoinc.com/
*****
This week's episode is brought to you by: CHOWLY
Chowly Off Premise Platform helps restaurants create, capture, and convert demand to help drive more profits into the bottom line. Empower your restaurant with Digital Marketing, Chowly Online Orderi
The Importance of First Approach
#397 - The Importance of First Approach
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
Explore New Financing Options: HONEYCOMB CREDIT
Are you looking for capital for your business? Sure, you have traditional lenders like SBA and commercial banks... or you could raise money from investors
Three Simple Frameworks to Help Your Marketing
#396 - Three Simple Frameworks to Help Your Marketing
*****
This week's episode is brought to you by: AVERO
Increase your profitability using the industry's best kept secret weapon.
VISIT: https://averoinc.com/
*****
This week's episode is brought to you by: CHOWLY
Chowly Off Premise Platform helps restaurants create, capture, and convert demand to help drive more profits into the bottom line. Empower your restaurant with Digital Marketing, Chowly
Eight Keys to Being a GREAT Leader
#395 - Eight Keys to Being a GREAT Leader
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
Explore New Financing Options: HONEYCOMB CREDIT
Are you looking for capital for your business? Sure, you have traditional lenders like SBA and commercial banks... or you could raise money from investo
Do You Need to Hire a PR Company?
#394 - Do You Need to Hire a PR Company?
*****
This week's episode is brought to you by: MARQII
MARQII is your one-stop-shop for listings management and reputation management. Collect reviews in one place to make responding easy and effortless and win the SEO game to land at the top of more search results. Win back guests and put more butts in the seats with Marqii.
VISIT: https://marqii.com/
*****
This week's episode is brought to you by: INKIND
To the over 1,800 U.S. restaurant owners who h
We Suck at Training, But This is How to Do It Better (ENCORE)
#393 - We Suck at Training, But This is How to Do It Better (ENCORE)
*****
This week's episode is brought to you by: TORK
TORK understands that expectations for food service, sustainability, and guest experience are higher than ever. That’s why they provide products and services that help restaurants meet those demands.
VISIT:
Launching Your Own Cooking Show with Lenzy Ruffin
#392 - Launching Your Own Cooking Show with Lenzy Ruffin
*****
This week's episode is brought to you by: POPMENU
If you’re a restaurant owner you need a great website that not only looks beautiful, but helps drive more traffic and sales. Use POPMENU to take your business to the next level. Best of all, listeners of this show can lock in one, set monthly rate… and get $100 off their first month.
VISIT: https://popmenu.com/restaurantstrategy
*****
This week's episode is brought to you by: INKIN
Getting More Orders with Chowly CEO, Sterling Douglass
#391 - Getting More Orders with Chowly CEO, Sterling Douglass
*****
This week's episode is brought to you by: TORK
TORK understands that expectations for food service, sustainability, and guest experience are higher than ever. That’s why they provide products and services that help restaurants meet those demands.
VISIT: https://w
The 3 Things You Need to Do During a Slowdown (ENCORE)
#390 - The 3 Things You Need to Do During a Slowdown (ENCORE)
*****
This week's episode is brought to you by: AVERO
Increase your profitability using the industry's best kept secret weapon.
VISIT: https://averoinc.com/
*****
This week's episode is brought to you by: CHOWLY
Chowly Off Premise Platform helps restaurants create, capture, and convert demand to help drive more profits into the bottom line. Empower your restaurant with Digital Marketing,
Why You MUST Reverse Engineer Your Business for PROFIT
#389 - Why You MUST Reverse Engineer Your Business for PROFIT
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
Explore New Financing Options: HONEYCOMB CREDIT
Are you looking for capital for your business? Sure, you have traditional lenders like SBA and commercial banks... or you could rais
Ten Restaurants That Are CRUSHING Social Media Right Now
#388 - Ten Restaurants That Are CRUSHING Social Media Right Now
*****
This week's episode is brought to you by: AVERO
Increase your profitability using the industry's best kept secret weapon.
VISIT: https://averoinc.com/
*****
This week's episode is brought to you by: CHOWLY
Chowly Off Premise Platform helps restaurants create, capture, and convert demand to help drive more profits into the bottom line. Empower your restaurant with Digital Marketing
Christin Marvin, Author of The Hospitality Leader's Roadmap
#387 - Christin Marvin, Author of The Hospitality Leader's Roadmap
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
Explore New Financing Options: HONEYCOMB CREDIT
Are you looking for capital for your business? Sure, you have traditional lenders like SBA and commercial banks... or you could
How to Win with a GREAT Organic Social Media Presence (ENCORE)
#386 - How to Win with a GREAT Organic Social Media Presence (ENCORE)
*****
This week's episode is brought to you by: MARQII
MARQII is your one-stop-shop for listings management and reputation management. Collect reviews in one place to make responding easy and effortless and win the SEO game to land at the top of more search results. Win back guests and put more butts in the seats with Marqii.
VISIT: https://marqii.com/
*****
This week's episode is brought to you by: INKIND
To the over 1,800
Teaching Your Team to Think Like You
#385 - Teaching Your Team to Think Like You
*****
This week's episode is brought to you by: TORK
TORK understands that expectations for food service, sustainability, and guest experience are higher than ever. That’s why they provide products and services that help restaurants meet those demands.
VISIT:
The Keys to Getting More 5 Star Reviews on Google and Yelp
#384 - The Keys to Getting More 5 Star Reviews on Google and Yelp
*****
This week's episode is brought to you by: MARQII
MARQII is your one-stop-shop for listings management and reputation management. Collect reviews in one place to make responding easy and effortless and win the SEO game to land at the top of more search results. Win back guests and put more butts in the seats with Marqii.
VISIT: https://marqii.com/
*****
This week's episode is brought to you by: INKIND
To the over 1,800 U.S
Ryan O'Hara, Founder of Big Spoon Creamery
#383 - Ryan O'Hara, Founder of Big Spoon Creamery
*****
This week's episode is brought to you by: TORK
TORK understands that expectations for food service, sustainability, and guest experience are higher than ever. That’s why they provide products and services that help restaurants meet those demands.
VISIT:
Jon Taffer Drops By to Talk Profitability
#382 - Jon Taffer Drops By to Talk Profitability
*****
This week's episode is brought to you by: AVERO
Increase your profitability using the industry's best kept secret weapon.
VISIT: https://averoinc.com/
*****
This week's episode is brought to you by: CHOWLY
Chowly Off Premise Platform helps restaurants create, capture, and convert demand to help drive more profits into the bottom line. Empower your restaurant with Digital Marketing, Chowly Online
Two Ways Inventory Can Save You BIG Money
#381 - Two Ways Inventory Can Save You BIG Money
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
Get inside the minds of 1,500 restaurant employees to find out what motivates them, what makes them quit, and learn the simple practices that
Building a Strategy to Spark Word-of-Mouth
#380 - Building a Strategy to Spark Word-of-Mouth
*****
This week's episode is brought to you by: AVERO
Increase your profitability using the industry's best kept secret weapon.
VISIT: https://averoinc.com/
*****
This week's episode is brought to you by: CHOWLY
Chowly Off Premise Platform helps restaurants create, capture, and convert demand to help drive more profits into the bottom line. Empower your restaurant with Digital Marketing, Chowly Onlin
How to Hire in a Post-Pandemic Environment
#379 - How to Hire in a Post-Pandemic Environment
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
Get inside the minds of 1,500 restaurant employees to find out what motivates them, what makes them quit, and learn the simple practices that
The Do's and Don'ts of Working with a Marketing Agency
#378 - The Do's and Don'ts of Working with a Marketing Agency
*****
This week's episode is brought to you by: MARQII
Marqii is your one-stop-shop for listings management and reputation management. Collect reviews in one place to make responding easy and effortless and win the SEO game to land at the top of more search results. Win back guests and put more butts in the seats with Marqii.
VISIT: https://marqii.com/
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team mana
The Key Differences Between Leadership and Management
#377 - The Key Differences Between Leadership and Management
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: https://kickfin.com/demo/
*****
This week's episode is brought to you by: POPMENU
Three Takeaways from My Trip to Spain
#376 - Three Takeaways from My Trip to Spain
*****
This week's episode is brought to you by: MARQII
Marqii is your one-stop-shop for listings management and reputation management. Collect reviews in one place to make responding easy and effortless and win the SEO game to land at the top of more search results. Win back guests and put more butts in the seats with Marqii.
VISIT: https://marqii.com/
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform f
The Secret to Employee Retention with Justin Roberts, Co-Founder of Kickfin
#375 - The Secret to Employee Retention with Justin Roberts, Co-Founder of Kickfin
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: https://kickfin.com/demo/
*****
This week's episode is broug
The Keys to Successfully Marketing Your Restaurant
#374 - The Keys to Successfully Marketing Your Restaurant
*****
This week's episode is brought to you by: AVERO
Increase your profitability using the industry's best kept secret weapon.
VISIT: https://averoinc.com/
*****
This week's episode is brought to you by: CHOWLY
Chowly Off Premise Platform helps restaurants create, capture, and convert demand to help drive more profits into the bottom line. Empower your restaurant with Digital Marketing, Chowly Online Ordering, Smart Pricing, and Thi
FIXING RESTAURANTS (PART 10) - Profitability
#373 - FIXING RESTAURANTS (PART 10) - Profitability
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
Get inside the minds of 1,500 restaurant employees to find out what motivates them, what makes them quit, and learn the simple practices that can help you limit your churn.
FIXING RESTAURANTS (PART 9) - Quit Complaining
#372 - FIXING RESTAURANTS (PART 9) - Quit Complaining
*****
This week's episode is brought to you by: AVERO
Increase your profitability using the industry's best kept secret weapon.
VISIT: https://averoinc.com/
*****
This week's episode is brought to you by: CHOWLY
Chowly Off Premise Platform helps restaurants create, capture, and convert demand to help drive more profits into the bottom line. Empower your restaurant with Digital Marketing, Chowly Online Ordering, Smart Pricing, and Third-P
FIXING RESTAURANTS (PART 8) - Employee Churn
#371 - FIXING RESTAURANTS (PART 8) - Employee Churn
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
Get inside the minds of 1,500 restaurant employees to find out what motivates them, what makes them quit, and learn the simple practices that can help you limit your churn.
FIXING RESTAURANTS (PART 7) - Innovation
#370 - FIXING RESTAURANTS (PART 7) - Innovation
*****
This week's episode is brought to you by: MARQII
Marqii is your one-stop-shop for listings management and reputation management. Collect reviews in one place to make responding easy and effortless and win the SEO game to land at the top of more search results. Win back guests and put more butts in the seats with Marqii.
VISIT: https://marqii.com/
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platfor
FIXING RESTAURANTS (PART 6) - Evolution
#369 - FIXING RESTAURANTS (PART 6) - Evolution
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: https://kickfin.com/demo/
*****
This week's episode is brought to you by: POPMENU
If you’re a re
FIXING RESTAURANTS (PART 5) - 80 Hour Workweeks
#368 - FIXING RESTAURANTS (PART 5) - 80 Hour Workweeks
*****
This week's episode is brought to you by: MARQII
Marqii is your one-stop-shop for listings management and reputation management. Collect reviews in one place to make responding easy and effortless and win the SEO game to land at the top of more search results. Win back guests and put more butts in the seats with Marqii.
VISIT: https://marqii.com/
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management
FIXING RESTAURANTS (PART 4) - The Reservation Bots
#367 - FIXING RESTAURANTS (PART 4) - The Reservation Bots
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: https://kickfin.com/demo/
*****
This week's episode is brought to you by: POPMENU
If
FIXING RESTAURANTS (PART 3) - The Importance of Value
#366 - FIXING RESTAURANTS (PART 3) - The Importance of Value
*****
This week's episode is brought to you by: AVERO
Increase your profitability using the industry's best kept secret weapon.
VISIT: https://averoinc.com/
*****
FIXING RESTAURANTS - PART 3
Value = Worth - Price
*****
Want a FREE copy of my book? Just pay $3.92 in shipping using the link below!
VISIT: https://restaurantstrategyagency.com/free-book-page
Read to learn more about thre P3 Mastermind?
VISIT: https://www.restaurant
FIXING RESTAURANTS (PART 2) - Bad Service
#365 - FIXING RESTAURANTS (PART 2) - Bad Service
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
Get inside the minds of 1,500 restaurant employees to find out what motivates them, what makes them quit, and learn the simple practices that can help you limit your churn. Do
FIXING RESTAURANTS (PART 1) - The Sea of Sameness
#364 - FIXING RESTAURANTS (PART 1) - The Sea of Sameness
*****
This week's episode is brought to you by: AVERO
Increase your profitability using the industry's best kept secret weapon.
VISIT: https://averoinc.com/
*****
FIXING RESTAURANTS - PART 1
The reason so many restaurants struggle is because there is a SAMENESS about so many of our properties. We don't need a newer version of something we already have. We need something bold and interesting... something that doesn't already exist. That
Scott Greenberg, Author of the New Book, STOP THE SHIFT SHOW
#363 - Scott Greenberg, Author of the New Book, STOP THE SHIFT SHOW
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
Get inside the minds of 1,500 restaurant employees to find out what motivates them, what makes them quit, and learn the simple practices that can help you l
Five Takeaways from the Profitability Summit in St. Louis
#362 - Five Takeaways from the Profitability Summit in St. Louis
*****
This week's episode is brought to you by: MARQII
Marqii is your one-stop-shop for listings management and reputation management. Collect reviews in one place to make responding easy and effortless and win the SEO game to land at the top of more search results. Win back guests and put more butts in the seats with Marqii.
VISIT: https://marqii.com/
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team m
Jason Hedges, Mixologist and Author of the New Book, The Seasonal Cocktail (ENCORE)
#361 - Jason Hedges, Mixologist and Author of the New Book, The Seasonal Cocktail (ENCORE)
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: https://kickfin.com/demo/
*****
This week's episode
The Only Thing That Matters (ENCORE)
#360 - The Only Thing That Matters (ENCORE)
*****
This week's episode is brought to you by: MARQII
Marqii is your one-stop-shop for listings management and reputation management. Collect reviews in one place to make responding easy and effortless and win the SEO game to land at the top of more search results. Win back guests and put more butts in the seats with Marqii.
VISIT: https://marqii.com/
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform fo
Devin Eichler, P3 Member and Owner of Crafty Cow (Milwaukee, WI)
#359 - Devin Eichler, P3 Member and Owner of Crafty Cow (Milwaukee, WI)
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: https://kickfin.com/demo/
*****
This week's episode is brought to you b
We Suck at Training, But This is How to Do It Better
#358 - We Suck at Training, But This is How to Do It Better
*****
This week's episode is brought to you by: AVERO
Increase your profitability using the industry's best kept secret weapon.
VISIT: https://averoinc.com/
*****
Adopt a three-tiered training program. All the details on today's episode!
*****
Want a FREE copy of my book? Just pay $3.92 in shipping using the link below!
VISIT: hhttps://restaurantstrategyagency.com/free-book?mcp_token=eyJwaWQiOjEwMDQ4Mzk1MjAyOTQwMywic2lkIjoxODY0M
Chef Franklin Becker on the Art of Restaurant Openings
#357 - Chef Franklin Becker on the Art of Restaurant Openings
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
Get inside the minds of 1,500 restaurant employees to find out what motivates them, what makes them quit, and learn the simple practices that can help you limit y
8 Simple Do's and Don'ts for Leveraging Third Party Platforms
#356 - 8 Simple Do's and Don'ts for Leveraging Third Party Platforms
*****
This week's episode is brought to you by: AVERO
Increase your profitability using the industry's best kept secret weapon.
VISIT: https://averoinc.com/
*****
Do these 8 things and you'll be miles ahead of your competitors when it comes to leveraging all of those third party platforms!
*****
Want a FREE copy of my book? Just pay $3.92 in shipping using the link below!
VISIT: hhttps://restaurantstrategyagency.com/f
James Beard Award-Winner, Chef Katie Button of Cúrate (Asheville, NC)
#355 - James Beard Award-Winner, Chef Katie Button of Cúrate (Asheville, NC)
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
Get inside the minds of 1,500 restaurant employees to find out what motivates them, what makes them quit, and learn the simple practices that can h
8 Simple Email Marketing Do's and Don'ts
#354 - 8 Simple Email Marketing Do's and Don'ts
*****
This week's episode is brought to you by: MARQII
Marqii is your one-stop-shop for listings management and reputation management. Collect reviews in one place to make responding easy and effortless and win the SEO game to land at the top of more search results. Win back guests and put more butts in the seats with Marqii.
VISIT: https://marqii.com/
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platfor
Henry Kaminski Jr., Chief Marketing Officer for Fabio Viviani Hospitality
#353 - Henry Kaminski Jr., Chief Marketing Officer for Fabio Viviani Hospitality
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: https://kickfin.com/demo/
*****
This week's episode is brought
8 Simple Website Do's and Don'ts
#352 - 8 Simple Website Do's and Don'ts
*****
This week's episode is brought to you by: MARQII
Marqii is your one-stop-shop for listings management and reputation management. Collect reviews in one place to make responding easy and effortless and win the SEO game to land at the top of more search results. Win back guests and put more butts in the seats with Marqii.
VISIT: https://marqii.com/
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for re
Building a Better Restaurant with the Owners of Nashville Hotspot, Noko (ENCORE)
#351 - Building a Better Restaurant with the Owners of Nashville Hotspot, Noko (ENCORE)
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: https://kickfin.com/demo/
*****
This week's episode is
The 5 Best Ways to Control COGS (ENCORE)
#350 - The 5 Best Ways to Control COGS (ENCORE)
*****
REGISTER NOW for the P3 PROFITABILITY SUMMIT (July 14-16, 2024 in St. Louis, MO): https://www.chipklose.com/events/ticket-p3-profitability-summit
*****
Of course, we're talking about the theoretical side of managing food cost, but this is where we should always begin. And if your COGS percentage is out of whack, there's a good chance your portioning and pricing is to blame. But the good news is that COGS problems are the best problems. Why?
5 Simple Tips for Increasing Profits from 5 Industry Experts
#349 - 5 Simple Tips for Increasing Profits from 5 Industry Experts
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to help you run
Hospitality is Now About CONVENIENCE and EXPERIENCE
#348 - Hospitality is Now About CONVENIENCE and EXPERIENCE
*****
This week's episode is brought to you by: MARQII
Marqii is your one-stop-shop for listings management and reputation management. Collect reviews in one place to make responding easy and effortless and win the SEO game to land at the top of more search results. Win back guests and put more butts in the seats with Marqii.
VISIT: https://marqii.com/
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team managem
Big Time Profits with P3 Mastermind Member, Micah Goldfarb
#347 - Big Time Profits with P3 Mastermind Member, Micah Goldfarb
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to help you run yo
The Connection Between Marketing and Creating Culture
#346 - The Connection Between Marketing and Creating Culture
*****
Join us in St. Louis, July 14-16, for the P3 PROFITABILITY SUMMIT: https://www.chipklose.com/events/ticket-p3-profitability-summit
*****
Most of the time it feels like our job is to get people to do what we want them to do... that applies to our employees, partners, and guests. It has a lot to do with creating culture. And culture has everything to do with behavior. Let me walk you through it on today's episode.
Launching, Growing, and Franchising DIRTY DOUGH with Bennett Maxwell
#345 - Launching, Growing, and Franchising DIRTY DOUGH with Bennett Maxwell
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: https://kickfin.com/demo/
*****
This week's episode is brought to y
The What, Why, and How of PROFIT
#344 - The What, Why, and How of PROFIT
*****
This week's episode is brought to you by: MARQII
Marqii is your one-stop-shop for listings management and reputation management. Collect reviews in one place to make responding easy and effortless and win the SEO game to land at the top of more search results. Win back guests and put more butts in the seats with Marqii.
VISIT: https://marqii.com/
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for re
The Art of Making the Sale with Neil Rogers
#343 - The Art of Making the Sale with Neil Rogers
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: https://kickfin.com/demo/
*****
This week's episode is brought to you by: POPMENU
If you’re
The 10 Things I Know About Running Insanely Profitable Restaurants
#342 - The 10 Things I Know About Running Insanely Profitable Restaurants
*****
REGISTER NOW for the P3 PROFITABILITY SUMMIT (July 14-16, 2024 in St. Louis, MO): https://www.chipklose.com/events/ticket-p3-profitability-summit
*****
After 25 years in the industry, helping hundreds of restaurant owners generate consistent, predictable 20% profits month after month... these are the 10 things I KNOW about running an insanely profitable restaurant. Listed below, with tactical advice on the podcast
INTERVIEW with Cook, Critic, and Author, Corey Mintz
#341 - INTERVIEW with Cook, Critic, and Author, Corey Mintz
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to help you run your bus
Tech Stack "Must Haves" for Your Restaurant
#340 - Tech Stack "Must Haves" for Your Restaurant
*****
I get asked all the time... "What are your tech stack must haves?" Today, I'm spilling the beans:
SpotOn - Email me directly and I'll connect you with the team over there - chip@chipklose.com
MarginEdge - https://www.marginedge.com/lp/chip
7shifts - https://www.7shifts.com/restaurantstrategy/
Sevenrooms - https://sevenrooms.com/
Chowly - https://chowly.com/
Mailchimp - https://mailchimp.com/
Kickfin - https://www.kickfin.com/demo/
Marq
Restaurateur and Activist, Yannick Benjamin (ENCORE)
#339 - Restaurateur and Activist, Yannick Benjamin (ENCORE)
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to help you run your bus
The Difference Between Leadership and Management
#338 - The Difference Between Leadership and Management
*****
This week's episode is brought to you by: MARQII
Marqii is your one-stop-shop for listings management and reputation management. Collect reviews in one place to make responding easy and effortless and win the SEO game to land at the top of more search results. Win back guests and put more butts in the seats with Marqii.
VISIT: https://marqii.com/
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management
The Power of Launching a Zero Proof Beverage Program with Heather Ransome
#337 - The Power of Launching a Zero Proof Beverage Program with Heather Ransome
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: https://kickfin.com/demo/
*****
This week's episode is brought
The 6 Big Complaints I Just Can't Stand (ENCORE)
#258 - The 6 Big Complaints I Just Can't Stand (ENCORE)
*****
This week's episode is brought to you by: MARQII
Marqii is your one-stop-shop for listings management and reputation management. Collect reviews in one place to make responding easy and effortless and win the SEO game to land at the top of more search results. Win back guests and put more butts in the seats with Marqii.
VISIT: https://marqii.com/
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management
Mike Bausch, Owner of Andolini's Pizza and Author of Unsliced
#335 - Mike Bausch, Owner of Andolini's Pizza and Author of Unsliced
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: https://kickfin.com/demo/
*****
This week's episode is brought to you by:
Excerpts from The Restaurant Marketing Mindset (ENCORE)
#334 - Excerpts from The Restaurant Marketing Mindset (ENCORE)
*****
This week's episode is brought to you by: TRIPLESEAT
Revolutionize your private event planning with Tripleseat's all-in-one platform. Boost new booking sales by 30%, generate more leads, create contracts, BEOs, and more. Plus listeners of the show get a discount when you sign up.
VISIT: https://tripleseat.com/restaurantstrategy/
*****
This week I'm reading the first two chapters from my new book, The Restaurant Marketing Minds
Welcoming Back Bo Davis, Founder and CEO of MarginEdge
#333 - Welcoming Back Bo Davis, Founder and CEO of MarginEdge
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to help you run your b
The VERY BEST Ways to Increase Check Average by 15 Percent
#332 - The VERY BEST Ways to Increase Check Average by 15 Percent
*****
This week's episode is brought to you by: TRIPLESEAT
Revolutionize your private event planning with Tripleseat's all-in-one platform. Boost new booking sales by 30%, generate more leads, create contracts, BEOs, and more. Plus listeners of the show get a discount when you sign up.
VISIT: https://tripleseat.com/restaurantstrategy/
*****
When it comes to full service restaurants, there are really only 4 opportunities to impact
Co-Owner of Boka Restaurant Group, Kevin Boehm (ENCORE)
#331 - Co-Owner of Boka Restaurant Group, Kevin Boehm (ENCORE)
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to help you run your
Six Takeaways from Bar and Restaurant Expo (Las Vegas, NV)
#330 - Six Takeaways from Bar & Restaurant Expo (Las Vegas, NV)
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to help you run your business with ease. Better understand your restaurant, hit your labor targets, and keep your entire team connected. Plus, 7shifts integrates with POS and payroll systems you already use and trust! Join over 30,000 re
Talking Systems and Goals with Boqueria's Emma Blecker
#329 - Talking Systems and Goals with Boqueria's Emma Blecker
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: https://kickfin.com/demo/
*****
This week's episode is brought to you by: POPMENU
How to WIN with a Great Organic Social Media Presence
#328 - How to WIN with a Great Organic Social Media Presence
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to help you run your business with ease. Better understand your restaurant, hit your labor targets, and keep your entire team connected. Plus, 7shifts integrates with POS and payroll systems you already use and trust! Join over 30,000 resta
Founder of Craveworthy Brands, Gregg Majewski
#327 - Founder of Craveworthy Brands, Gregg Majewski
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: https://kickfin.com/demo/
*****
This week's episode is brought to you by: POPMENU
If you’r
Facebook Ad Strategies that Generate 4X ROI
#326 - Facebook Ad Strategies that Generate 4X ROI
*****
This week's episode is brought to you by: TRIPLESEAT
Revolutionize your private event planning with Tripleseat's all-in-one platform. Boost new booking sales by 30%, generate more leads, create contracts, BEOs, and more. Plus listeners of the show get a discount when you sign up.
VISIT: https://tripleseat.com/restaurantstrategy/
*****
Most restaurants do not spend money on the social media platforms like Facebook and Instagram. On today's
Turning Restaurant Managers into Industry Leaders with Author, Jason E. Brooks
#325 - Turning Restaurant Managers into Industry Leaders with Author, Jason E. Brooks
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you nee
How to Get More 5-Star Reviews on Google and Yelp
#324 - How to Get More 5-Star Reviews on Google and Yelp
*****
This week's episode is brought to you by: TRIPLESEAT
Revolutionize your private event planning with Tripleseat's all-in-one platform. Boost new booking sales by 30%, generate more leads, create contracts, BEOs, and more. Plus listeners of the show get a discount when you sign up.
VISIT: https://tripleseat.com/restaurantstrategy/
*****
This week we're talking about all about the importance of reputation management!
*****
Ready for
Bringing the Taste of Haiti to the Big Apple with Chef Wesly Jean Simon
#323 - Bringing the Taste of Haiti to the Big Apple with Chef Wesly Jean Simon
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to he
The Psychology of Price (ENCORE)
#322 - The Psychology of Price (ENCORE)
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to help you run your business with ease. Better understand your restaurant, hit your labor targets, and keep your entire team connected. Plus, 7shifts integrates with POS and payroll systems you already use and trust! Join over 30,000 restaurants using 7shifts t
Creating Authentic Leaders with Executive Coach, Steve Schloss (ENCORE)
#321 - Creating Authentic Leaders with Executive Coach, Steve Schloss (ENCORE)
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: https://kickfin.com/demo/
*****
This week's episode is brought t
RETHINK: Profitability
#320 - RETHINK: Profitability
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to help you run your business with ease. Better understand your restaurant, hit your labor targets, and keep your entire team connected. Plus, 7shifts integrates with POS and payroll systems you already use and trust! Join over 30,000 restaurants using 7shifts today. Rest
RETHINK: Convenience and Experience
#319 - RETHINK: Convenience and Experience
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: https://kickfin.com/demo/
*****
This week's episode is brought to you by: POPMENU
If you’re a restau
RETHINK: Technology
#318 - RETHINK: Technology
*****
This week's episode is brought to you by: TRIPLESEAT
Revolutionize your private event planning with Tripleseat's all-in-one platform. Boost new booking sales by 30%, generate more leads, create contracts, BEOs, and more. Plus listeners of the show get a discount when you sign up.
VISIT: https://tripleseat.com/restaurantstrategy/
*****
RETHINKING RESTAURANTS - Part 8
This is it... we're finally talking about how we rethink technology. And I don't think it's the c
RETHINK: Education and Development
#317 - RETHINK: Education and Development
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to help you run your business with ease. B
RETHINK: Compensation
#316 - RETHINK: Compensation
*****
This week's episode is brought to you by: TRIPLESEAT
Revolutionize your private event planning with Tripleseat's all-in-one platform. Boost new booking sales by 30%, generate more leads, create contracts, BEOs, and more. Plus listeners of the show get a discount when you sign up.
VISIT: https://tripleseat.com/restaurantstrategy/
*****
RETHINKING RESTAURANTS - Part 6
This is the 6th installment of a 10-episode arc where I'm challenging you to think outside the
RETHINK: The Customer Journey
#315 - RETHINK: The Customer Journey
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to help you run your business with ease. Better
RETHINK: Cuisine
#314 - RETHINK: Cuisine
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to help you run your business with ease. Better understand your restaurant, hit your labor targets, and keep your entire team connected. Plus, 7shifts integrates with POS and payroll systems you already use and trust! Join over 30,000 restaurants using 7shifts today. Restaurant
RETHINK: The Service Model
#313 - RETHINK: The Service Model
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: https://kickfin.com/demo/
*****
This week's episode is brought to you by: POPMENU
If you’re a restaurant owne
RETHINK: Pricing
#312 - RETHINK: Pricing
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to help you run your business with ease. Better understand your restaurant, hit your labor targets, and keep your entire team connected. Plus, 7shifts integrates with POS and payroll systems you already use and trust! Join over 30,000 restaurants using 7shifts today. Restauran
RETHINK: The Business Model
#311 - RETHINK: The Business Model
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: https://kickfin.com/demo/
*****
This week's episode is brought to you by: POPMENU
If you’re a restaurant own
10 Takeaways from Our VERY FIRST In-Person Marketing Summit
#310 - 10 Takeaways from Our VERY FIRST In-Person Marketing Summit
*****
This week's episode is brought to you by: TRIPLESEAT
Revolutionize your private event planning with Tripleseat's all-in-one platform. Boost new booking sales by 30%, generate more leads, create contracts, BEOs, and more. Plus listeners of the show get a discount when you sign up.
VISIT: https://tripleseat.com/restaurantstrategy/
*****
Last week we hosted our very first in-person event, The P3 Marketing Summit, down in Colu
Dimitri Karousis, GM and Executive Chef of Nick's Lobster in Brooklyn, NY
#309 - Dimitri Karousis, GM and Executive Chef of Nick's Lobster in Brooklyn, NY
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to
How to Market in Reverse (ENCORE)
308 - How to Market in Reverse (ENCORE)
*****
This week's episode is brought to you by: TRIPLESEAT
Revolutionize your private event planning with Tripleseat's all-in-one platform. Boost new booking sales by 30%, generate more leads, create contracts, BEOs, and more. Plus listeners of the show get a discount when you sign up.
VISIT: https://tripleseat.com/restaurantstrategy/
*****
There are two ways to market...
1) You create a product and try to find people who might want that product.
2) You
The Power of Reputation Management with Marqii Founder, Avi Goren
#307 - The Power of Reputation Management with Marqii Founder, Avi Goren
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to help you
The 5 Best Ways to Control COGS
306 - The 5 Best Ways to Control COGS
*****
This week's episode is brought to you by: TRIPLESEAT
Revolutionize your private event planning with Tripleseat's all-in-one platform. Boost new booking sales by 30%, generate more leads, create contracts, BEOs, and more. Plus listeners of the show get a discount when you sign up.
VISIT: https://tripleseat.com/restaurantstrategy/
*****
COGS problems are the best problems!
Why?
Because we have so many tools at our disposal to get them in line. First,
Jason Hedges, Mixologist and Author of the New Book, The Seasonal Cocktail
#305 - Jason Hedges, Mixologist and Author of the New Book, The Seasonal Cocktail
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: https://kickfin.com/demo/
*****
This week's episode is brough
The Only Thing That Matters
304 - The Only Thing That Matters
*****
This week's episode is brought to you by: TRIPLESEAT
Revolutionize your private event planning with Tripleseat's all-in-one platform. Boost new booking sales by 30%, generate more leads, create contracts, BEOs, and more. Plus listeners of the show get a discount when you sign up.
VISIT: https://tripleseat.com/restaurantstrategy/
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring,
Talking Customer Centricity with Wharton Professor, Peter Fader (ENCORE)
#303 - Talking Customer Centricity with Wharton Professor, Peter Fader (ENCORE)
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: https://kickfin.com/demo/
*****
This week's episode is brought
BONUS: The Year of IDEAS
Too often we focus on that ONE BRILLIANT IDEA... that stroke of genius... the silver bullet that will fix all of our problems. But I don't believe in inspiration; I believe in the creative habit. Creativity is a mysterious pool of energy that expands the more we dip into it. And so I think we need to make time to be creative every single day.
To that end, I'm going to make 2024 the year of ideas.
I have no shortage of ideas and so I'm going to share them every week here on the podcast. But mor
Setting Goals and Getting Organized for 2024 (ENCORE)
302 - Setting Goals and Getting Organized for 2024 (ENCORE)
*****
This week's episode is brought to you by: TRIPLESEAT
Revolutionize your private event planning with Tripleseat's all-in-one platform. Boost new booking sales by 30%, generate more leads, create contracts, BEOs, and more. Plus listeners of the show get a discount when you sign up.
VISIT: https://tripleseat.com/restaurantstrategy/
*****
This is an encore presentation of an episode that originally aired this time last year. It's all
Jonathan Morse, Founder and CEO of Tripleseat
#301 - Jonathan Morse, Founder and CEO of Tripleseat
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
Jonathan Morse comes from the restaurant and event management side of things, but has spent a signifcant portion of his professional career in tech as well. So it was perhaps inevitable that he would ultimately build a pi
Celebrating 300 Episodes of the Restaurant Strategy Podcast
#300 - Celebrating 300 Episodes of the Restaurant Strategy Podcast
*****
We are only selling 100 tickets to the P3 Marketing Summit... and there are only 20 left.
SNAG ONE HERE: https://www.restaurantstrategypodcast.com/2024-marketing-summit
Co-hosted by Chip Klose and Rev Ciancio, this is specifically geared toward independent owners and operators who are ready to level up when it comes to marketing.
3 days5 workshops2 parties
JOIN US: https://www.restaurantstrategypodcast.com/2024-marketing-
How to Make Kids Feel More Included (an interview with my son!)
#299 - How to Make Kids Feel More Included (an interview with my son!)
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
I had a life before kids and now I have a life with one.
And to say it changes your perspective would be an understatement. (I'm sure the parents out there can appreciate that statement.) But I'm constan
Could Your Restaurant Survive Without You?
#298 - Could Your Restaurant Survive Without You?
*****
We are only selling 100 tickets to the P3 Marketing Summit...
SNAG ONE HERE: https://www.restaurantstrategypodcast.com/2024-marketing-summit
Co-hosted by Chip Klose and Rev Ciancio, this is specifically geared toward independent owners and operators who are ready to level up when it comes to marketing.
3 days5 workshops2 parties
And there are only 40 spots left...
JOIN US: https://www.restaurantstrategypodcast.com/2024-marketing-summit
Talking Restaurant AI and Tech Solutions with Popmenu Co-Founders, Brendan Sweeney and Tony Roy
297 - Talking Restaurant AI and Tech Solutions with Popmenu Co-Founders, Brendan Sweeney and Tony Roy
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: https://kickfin.com/demo/
*****
This week
A Proven Strategy to Sell $100K in Gift Cards
#296 - A Proven Strategy to Sell $100K in Gift Cards
*****
We are only selling 100 tickets to the P3 Marketing Summit...
SNAG ONE HERE: https://www.restaurantstrategypodcast.com/2024-marketing-summit
Co-hosted by Chip Klose and Rev Ciancio, this is specifically geared toward independent owners and operators who are ready to level up when it comes to marketing.
3 days5 workshops2 parties
And there are only 40 spots left...
JOIN US: https://www.restaurantstrategypodcast.com/2024-marketing-summ
Talking Hyper Growth with Pepper Lunch Superstar, Troy Hooper
295 - Talking Hyper Growth with Pepper Lunch Superstar, Troy Hooper
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: https://kickfin.com/demo/
*****
This week's episode is brought to you by: P
Strategies for Growing Catering and Private Dining (ENCORE)
294 - Strategies for Growing Catering and Private Dining (ENCORE)
*****
This week's episode is brought to you by: TRIPLESEAT
Revolutionize your private event planning with Tripleseat's all-in-one platform. Boost new booking sales by 30%, generate more leads, create contracts, BEOs, and more. Plus listeners of the show get a discount when you sign up.
VISIT: https://tripleseat.com/restaurantstrategy/
*****
This week's episode is brought to you by the P3 Marketing Summit
3 days, 2 parties, and 5 d
Restaurant Marketing Roundtable (Marketing Summit Preview)
293 - Restaurant Marketing Roundtable (Marketing Summit Preview)
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
In January we'll be hosting our first live event down in Columbia, SC. The P3 Marketing Summit will be 3 days, 5 workshops, and 2 networking parties. (Did I mention "open bar"?) Since this is the first one E
Three Ways to Build Deeper Relationships with Your Guests (to Drive More Revenue)
292 - Three Ways to Build Deeper Relationships with Your Guests (to Drive More Revenue)
*****
This week's episode is brought to you by: TRIPLESEAT
Revolutionize your private event planning with Tripleseat's all-in-one platform. Boost new booking sales by 30%, generate more leads, create contracts, BEOs, and more. Plus listeners of the show get a discount when you sign up.
VISIT: https://tripleseat.com/restaurantstrategy/
*****
This week's episode is brought to you by the P3 Marketing Summit
3 da
Understanding the Impact of Marketing Research (ENCORE)
291 - Understanding the Impact of Marketing Research (ENCORE)
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
A few years ago I decided to go back to school to get my MBA, and one of my absolute favorite professors was Dr. Ernest Baskin. He attended University of Pennsylvania for undergrad and then got his Master's and
Increase Profits with Second Beverage Sales
#290 - Increase Profits with Second Beverage Sales
*****
We are only selling 100 tickets to the P3 Marketing Summit...
SNAG ONE HERE: https://www.restaurantstrategypodcast.com/2024-marketing-summit
Co-hosted by Chip Klose and Rev Ciancio, this is specifically geared toward independent owners and operators who are ready to level up when it comes to marketing.
3 days5 workshops2 parties
And there are only 40 spots left...
JOIN US: https://www.restaurantstrategypodcast.com/2024-marketing-summit
Owners of East Nashville Hotspot, Noko
289 - Owners of East Nashville Hotspot, Noko
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: https://kickfin.com/demo/
*****
This week's episode is brought to you by: POPMENU
If you’re a rest
The 3 Things You Need to Do During a Slowdown
#288 - The 3 Things You Need to do During a Slowdown
*****
We are only selling 100 tickets to the P3 Marketing Summit...
SNAG ONE HERE: https://www.restaurantstrategypodcast.com/2024-marketing-summit
Co-hosted by Chip Klose and Rev Ciancio, this is specifically geared toward independent owners and operators who are ready to level up when it comes to marketing.
3 days5 workshops2 parties
And there are only 40 spots left...
JOIN US: https://www.restaurantstrategypodcast.com/2024-marketing-summ
Anthony Bucco, SVP of Culinary Operations for Landmark Hospitality
287 - Anthony Bucco, SVP of Culinary Operations for Landmark Hospitality
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: https://kickfin.com/demo/
*****
This week's episode is brought to you
The Value of Creating Value (ENCORE)
286 - The Value of Creating Value (ENCORE)
*****
This week's episode is brought to you by: TRIPLESEAT
Revolutionize your private event planning with Tripleseat's all-in-one platform. Boost new booking sales by 30%, generate more leads, create contracts, BEOs, and more. Plus listeners of the show get a discount when you sign up.
VISIT: https://tripleseat.com/restaurantstrategy/
*****
This week's episode is brought to you by the P3 Marketing Summit
3 days, 2 parties, and 5 different workshops wit
Interview with Restaurant Consultant, Ken McGarrie (ENCORE)
285 - Interview with Restaurant Consultant, Ken McGarrie (ENCORE)
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
Ken McGarrie is one of the smartest (and nicest) people I know in this industry. He's built decades of experience training teams and then wrote a book about everything he's learned along the journey. The bo
The 10 Biggest Mistakes That Keep Restaurants from Hitting 20 Percent Profits (ENCORE)
284 - The 10 Biggest Mistakes That Keep Restaurants from Hitting 20 Percent Profits (ENCORE)
*****
This week's episode is brought to you by: TRIPLESEAT
Revolutionize your private event planning with Tripleseat's all-in-one platform. Boost new booking sales by 30%, generate more leads, create contracts, BEOs, and more. Plus listeners of the show get a discount when you sign up.
VISIT: https://tripleseat.com/restaurantstrategy/
*****
This week's episode is brought to you by the P3 Marketing Summ
Interview with Hans Luttmann, Managing Partner at Rossoblu LA
283 - Interview with Hans Luttmann, Managing Partner at Rossoblu LA
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
Hans Luttmann is like me... he took the side door in to the industry. And that gives him a unique perspective on the how he approaches his work. On today's interview we talk about staffing, leadership, pr
How to Crush Your Marketing Goals
#282 - How to Crush Your Marketing Goals
*****
We are only selling 100 tickets to the P3 Marketing Summit...
SNAG ONE HERE: https://www.restaurantstrategypodcast.com/offers/4nbUSttN/checkout
Co-hosted by Chip Klose and Rev Ciancio, this is specifically geared toward independent owners and operators who are ready to level up when it comes to marketing. This is a 3-day event with five workshops and two parties.
And half the tickets are already gone. Get Premier Acces Early Bird Pricing...
JOIN
Host of the Restaurant Unstoppable Podcast, Eric Cacciatore
281 - Host of the Restaurant Unstoppable Podcast, Eric Cacciatore
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: https://kickfin.com/demo/
*****
This week's episode is brought to you by: PO
Do You Have an Exit Strategy?
#280 - Do You Have an Exit Strategy?
*****
We are only selling 100 tickets to the P3 Marketing Summit...
SNAG ONE HERE: https://www.restaurantstrategypodcast.com/offers/4nbUSttN/checkout
Co-hosted by Chip Klose and Rev Ciancio, this is specifically geared toward independent owners and operators who are ready to level up when it comes to marketing. This is a 3-day event with five workshops and two parties.
And half the tickets are already gone. Get Premier Acces Early Bird Pricing...
JOIN US:
This Week Chip Gets Interviewed
279 - This Week Chip Gets Interviewed!
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: https://kickfin.com/demo/
*****
This week's episode is brought to you by: POPMENU
If you’re a restauran
What Kind of People Are We Hiring?
278 - What Kind of People Are We Hiring?
*****
This week's episode is brought to you by: TRIPLESEAT
Revolutionize your private event planning with Tripleseat's all-in-one platform. Boost new booking sales by 30%, generate more leads, create contracts, BEOs, and more. Plus listeners of the show get a discount when you sign up.
VISIT: https://tripleseat.com/restaurantstrategy/
*****
This week's episode is brought to you by: DAVO
Don’t let sales tax spoil your business. Stay on top of sales tax
Crushing the Coffee Game with Biggby Co-CEO, Mike McFall (ENCORE)
277 - Crushing the Coffee Game with Biggby Co-CEO, Mike McFall (ENCORE)
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to help you
Your Marketing is Broken, Here's How to Fix It (ENCORE)
276 - Your Marketing is Broken, Here's How to Fix It (ENCORE)
*****
This week's episode is brought to you by: TRIPLESEAT
Revolutionize your private event planning with Tripleseat's all-in-one platform. Boost new booking sales by 30%, generate more leads, create contracts, BEOs, and more. Plus listeners of the show get a discount when you sign up.
VISIT: https://tripleseat.com/restaurantstrategy/
*****
This week's episode is brought to you by: DAVO
Don’t let sales tax spoil your business. Stay
The Pitfalls of Pricing with Author, William Poundstone
275 - The Pitfalls of Pricing with Author, William Poundstone
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to help you run your b
Understanding Personas and Pain Points
#274 - Understanding Personas and Pain Points
*****
This week's episode is brought to you by: SPOTON
You may think of them as a POS system, but SpotOn is so much more. With SpotOn you get a seamless restaurant tech solution that actually boosts revenue and manages costs. Book a demo today and see how SpotOn is changing the whole game.
VISIT: https://www.spoton.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring,
How a ROYALTY Program is Generating Massive Profits
273 - How a ROYALTY Program is Generating Massive Profits
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: https://kickfin.com/demo/
*****
This week's episode is brought to you by: POPMENU
If
Exclusive Excerpt from My NEW BOOK
#272 - Exclusive Excerpt from My NEW BOOK
*****
This week's episode is brought to you by: SPOTON
You may think of them as a POS system, but SpotOn is so much more. With SpotOn you get a seamless restaurant tech solution that actually boosts revenue and manages costs. Book a demo today and see how SpotOn is changing the whole game.
VISIT: https://www.spoton.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to
Buying and Selling Restaurants with Robin Gagnon
271 - Buying and Selling Restaurants with Robin Gagnon
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: https://kickfin.com/demo/
*****
This week's episode is brought to you by: POPMENU
If you
Lessons from the Lemonade Stand (ENCORE)
270 - Lessons from the Lemonade (ENCORE)
*****
This week's episode is brought to you by: TRIPLESEAT
Revolutionize your private event planning with Tripleseat's all-in-one platform. Boost new booking sales by 30%, generate more leads, create contracts, BEOs, and more. Plus listeners of the show get a discount when you sign up.
VISIT: https://tripleseat.com/restaurantstrategy/
*****
This week's episode is brought to you by: DAVO
Don’t let sales tax spoil your business. Stay on top of sales tax w
Modernizing an Iconic Texas Restaurant
269 - Modernizing an Iconic Texas Restaurant
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to help you run your business with ease
Everything I Believe About Running Restaurants (ENCORE)
268 - Everything I Believe About Running Restaurants (ENCORE)
*****
This week's episode is brought to you by: TRIPLESEAT
Revolutionize your private event planning with Tripleseat's all-in-one platform. Boost new booking sales by 30%, generate more leads, create contracts, BEOs, and more. Plus listeners of the show get a discount when you sign up.
VISIT: https://tripleseat.com/restaurantstrategy/
*****
This week's episode is brought to you by: DAVO
Don’t let sales tax spoil your business. Stay
Talking Music and Menus with Soundtrack CEO, Ola Sars
267 - Talking Music and Menus with Soundtrack CEO, Ola Sars
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to help you run your bus
How to Listen and Learn at a Trade Show
#266 - How to Listen and Learn at a Trade Show
*****
This week's episode is brought to you by: SPOTON
You may think of them as a POS system, but SpotOn is so much more. With SpotOn you get a seamless restaurant tech solution that actually boosts revenue and manages costs. Book a demo today and see how SpotOn is changing the whole game.
VISIT: https://www.spoton.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring
Better Data Allows for Better Decisions with Russ Hawkins
265 - Better Data Allows for Better Decisions with Russ Hawkins
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: https://kickfin.com/demo/
*****
This week's episode is brought to you by: POPME
The Psychology of Price
#264 - The Psychology of Price
*****
This week's episode is brought to you by: SPOTON
You may think of them as a POS system, but SpotOn is so much more. With SpotOn you get a seamless restaurant tech solution that actually boosts revenue and manages costs. Book a demo today and see how SpotOn is changing the whole game.
VISIT: https://www.spoton.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling,
NYC-Based Food Influencer, Simone Hanlen
#263 - NYC-Based Food Influencer, Simone Hanlen
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: https://kickfin.com/demo/
*****
This week's episode is brought to you by: POPMENU
If you’re a r
Understanding the Power of PR
#262 - Understanding the Power of PR
*****
This week's episode is brought to you by: TRIPLESEAT
Revolutionize your private event planning with Tripleseat's all-in-one platform. Boost new booking sales by 30%, generate more leads, create contracts, BEOs, and more. Plus listeners of the show get a discount when you sign up.
VISIT: https://tripleseat.com/restaurantstrategy/
*****
This week's episode is brought to you by: DAVO
Don’t let sales tax spoil your business. Stay on top of sales tax with
Franchisors and Franchisees, with Mark Lyso
#261 - Franchisors and Franchisees, with Mark Lyso
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to help you run your business wit
Insights from My Recent Trip to NZ
#260 - Insights from My Recent Trip to NZ
*****
This week's episode is brought to you by: TRIPLESEAT
Revolutionize your private event planning with Tripleseat's all-in-one platform. Boost new booking sales by 30%, generate more leads, create contracts, BEOs, and more. Plus listeners of the show get a discount when you sign up.
VISIT: https://tripleseat.com/restaurantstrategy/
*****
This week's episode is brought to you by: DAVO
Don’t let sales tax spoil your business. Stay on top of sales tax
INTERVIEWS from Auckland, New Zealand - Hospo Hui 2023
#259 - INTERVIEWS from Auckland, New Zealand (Hospo Hui 2023)
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to help you run your b
The 6 Common Complaints I Hear All The Time
#258 - The 6 Common Complaints I Hear All The Time
*****
This week's episode is brought to you by: SPOTON
You may think of them as a POS system, but SpotOn is so much more. With SpotOn you get a seamless restaurant tech solution that actually boosts revenue and manages costs. Book a demo today and see how SpotOn is changing the whole game.
VISIT: https://www.spoton.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hi
SpotOn Restaurateur-in-Residence, Scott Youkilis
#257 - SpotOn Restaurateur-in-Residence, Scott Youkilis
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: https://kickfin.com/demo/
*****
This week's episode is brought to you by: POPMENU
If yo
Understanding Your Mission, Vision, and Values
#256 - Understanding Your Mission, Vision, and Values
*****
This week's episode is brought to you by: SPOTON
You may think of them as a POS system, but SpotOn is so much more. With SpotOn you get a seamless restaurant tech solution that actually boosts revenue and manages costs. Book a demo today and see how SpotOn is changing the whole game.
VISIT: https://www.spoton.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From
Crafting Cocktails with Understory GM, Chance Curtis
#255 - Crafting Cocktails with Understory GM, Chance Curtis
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: kickfin.com/demo.
*****
This week's episode is brought to you by: POPMENU
If you’re
Back to Basics
#254 - Back to Basics
*****
This week's episode is brought to you by: TRIPLESEAT
Revolutionize your private event planning with Tripleseat's all-in-one platform. Boost new booking sales by 30%, generate more leads, create contracts, BEOs, and more. Plus listeners of the show get a discount when you sign up.
VISIT: https://tripleseat.com/restaurantstrategy/
*****
This week's episode is brought to you by: DAVO
Don’t let sales tax spoil your business. Stay on top of sales tax with automation from
Make the Most of Your Profits with Mark Myers
#253 - Make the Most of Your Profits with Mark Myers
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to help you run your business w
What If We Could Make 50% Profit Margins?
#252 - What If We Could Make 50% Profit Margins?
*****
This week's episode is brought to you by: TRIPLESEAT
Revolutionize your private event planning with Tripleseat's all-in-one platform. Boost new booking sales by 30%, generate more leads, create contracts, BEOs, and more. Plus listeners of the show get a discount when you sign up.
VISIT: https://tripleseat.com/restaurantstrategy/
*****
This week's episode is brought to you by: DAVO
Don’t let sales tax spoil your business. Stay on top of sal
Developing Managers with Il Buco General Manager, Steven Bloom
#251 - Developing Managers with Il Buco General Manager, Steven Bloom
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to help you ru
How Your Servers Can Make Themselves (and YOU) More Money
#250 - How Your Servers Can Make Themselves (And YOU) More Money
*****
This week's episode is brought to you by: SPOTON
You may think of them as a POS system, but SpotOn is so much more. With SpotOn you get a seamless restaurant tech solution that actually boosts revenue and manages costs. Book a demo today and see how SpotOn is changing the whole game.
VISIT: https://www.spoton.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restau
A Unique Approach to Differentiation with Grant Fry
#249 - A Unique Approach to Differentiation with Grant Fry
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: kickfin.com/demo.
*****
This week's episode is brought to you by: POPMENU
If you’re
8 Things You Need to Do to Turn Your Restaurant Around
#248 - 8 Things You Need to Do to Turn Your Restaurant Around
*****
This week's episode is brought to you by: SPOTON
You may think of them as a POS system, but SpotOn is so much more. With SpotOn you get a seamless restaurant tech solution that actually boosts revenue and manages costs. Book a demo today and see how SpotOn is changing the whole game.
VISIT: https://www.spoton.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restauran
Hyper Growth with Condado Tacos Founder and CEO
#247 - Hyper Growth with Condado Tacos Founder and CEO
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: kickfin.com/demo.
*****
This week's episode is brought to you by: POPMENU
If you’re a re
Planning for Slow Weeks in Your Restaurant
#246 - Planning for Slow Weeks in Your Restaurant
*****
This week's episode is brought to you by: TRIPLESEAT
Revolutionize your private event planning with Tripleseat's all-in-one platform. Boost new booking sales by 30%, generate more leads, create contracts, BEOs, and more. Plus listeners of the show get a discount when you sign up.
VISIT: https://tripleseat.com/restaurantstrategy/
*****
This week's episode is brought to you by: DAVO
Don’t let sales tax spoil your business. Stay on top of sa
How to Step Away with Restaurateur, Dave Wakeling
#245 - How to Step Away with Restaurateur, Dave Wakeling
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to help you run your busine
How Much Should You Spend on Your Marketing
#244 - How Much Should You Spend on Your Marketing?
*****
This week's episode is brought to you by: TRIPLESEAT
Revolutionize your private event planning with Tripleseat's all-in-one platform. Boost new booking sales by 30%, generate more leads, create contracts, BEOs, and more. Plus listeners of the show get a discount when you sign up.
VISIT: https://tripleseat.com/restaurantstrategy/
*****
This week's episode is brought to you by: DAVO
Don’t let sales tax spoil your business. Stay on top of
Creating Authentic Leaders with Executive Coach, Steve Schloss
#243 - Creating Authentic Leaders with Executive Coach, Steve Schloss
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to help you ru
The Only 3 Ways to Increase Revenue
#242 - The Only 3 Ways to Increase Revenue
*****
This week's episode is brought to you by: SPOTON
You may think of them as a POS system, but SpotOn is so much more. With SpotOn you get a seamless restaurant tech solution that actually boosts revenue and manages costs. Book a demo today and see how SpotOn is changing the whole game.
VISIT: https://www.spoton.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to
A New Service Model with Bartaco President, Anthony Valletta
#241 - A New Service Model with Bartaco President, Anthony Valletta
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: kickfin.com/demo.
*****
This week's episode is brought to y
Pros and Cons of Tip Pooling
#240 - Pros and Cons of Tip Pooling
*****
This week's episode is brought to you by: SPOTON
You may think of them as a POS system, but SpotOn is so much more. With SpotOn you get a seamless restaurant tech solution that actually boosts revenue and manages costs. Book a demo today and see how SpotOn is changing the whole game.
VISIT: https://www.spoton.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to schedu
COACHING: Marketing a Restaurant in the Middle of Nowhere
#239 - COACHING: Marketing a Restaurant in the Middle of Nowhere
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: kickfin.com/demo.
*****
This week's episode is brought to you by: POPMENU
If y
How to Get Better Waiters
#238 - How to Get Better Waiters
*****
This week's episode is brought to you by: TRIPLESEAT
Revolutionize your private event planning with Tripleseat's all-in-one platform. Boost new booking sales by 30%, generate more leads, create contracts, BEOs, and more. Plus listeners of the show get a discount when you sign up.
VISIT: https://tripleseat.com/restaurantstrategy/
*****
This week's episode is brought to you by: DAVO
Don’t let sales tax spoil your business. Stay on top of sales tax with auto
Charlie Eblen, Founder of Single Tree BBQ
#237 - Charlie Eblen, Founder of Single Tree BBQ
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to help you run your business with
How to Build a Network of Peers
#236 - How to Build a Network of Peers
*****
This week's episode is brought to you by: TRIPLESEAT
Revolutionize your private event planning with Tripleseat's all-in-one platform. Boost new booking sales by 30%, generate more leads, create contracts, BEOs, and more. Plus listeners of the show get a discount when you sign up.
VISIT: https://tripleseat.com/restaurantstrategy/
*****
This week's episode is brought to you by: DAVO
Don’t let sales tax spoil your business. Stay on top of sales tax wit
CEO of HUSTL Hospitality, Danni Eickenhorst
#235 - CEO of HUSTL Hospitality, Danni Eickenhorst
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to help you run your business wit
How to Market in Reverse
#234 - How to Market in Reverse
*****
This week's episode is brought to you by: SPOTON
You may think of them as a POS system, but SpotOn is so much more. With SpotOn you get a seamless restaurant tech solution that actually boosts revenue and manages costs. Book a demo today and see how SpotOn is changing the whole game.
VISIT: https://www.spoton.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling
Franchise Roundtable - PART 2
#233 - Franchise Roundtable - PART 2
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: kickfin.com/demo.
*****
This week's episode is brought to you by: POPMENU
If you’re a restaurant owner you
Telling Your Story is the ONLY Way to Thrive
#232 - Telling Your Story is the ONLY Way to Thrive
*****
This week's episode is brought to you by: SPOTON
You may think of them as a POS system, but SpotOn is so much more. With SpotOn you get a seamless restaurant tech solution that actually boosts revenue and manages costs. Book a demo today and see how SpotOn is changing the whole game.
VISIT: https://www.spoton.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From h
Franchise Roundtable - PART 1
#231 - Franchise Roundtable - PART 1
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: kickfin.com/demo.
*****
This week's episode is brought to you by: POPMENU
If you’re a restaurant owner you
Profit is the ONLY Thing That Matters
#230 - Profit is the ONLY Thing That Matters
*****
This week's episode is brought to you by: TRIPLESEAT
Revolutionize your private event planning with Tripleseat's all-in-one platform. Boost new booking sales by 30%, generate more leads, create contracts, BEOs, and more. Plus listeners of the show get a discount when you sign up.
VISIT: https://tripleseat.com/restaurantstrategy/
*****
This week's episode is brought to you by: DAVO
Don’t let sales tax spoil your business. Stay on top of sales t
Co-Founder of Boka Restaurant Group, Kevin Boehm
#229 - Co-Founder of Boka Restaurant Group, Kevin Boehm
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to help you run your busines
My 4 Takeaways from Bar & Restaurant Expo 2023
#228 - My 4 Takeaways from Bar & Restaurant Expo 2023
*****
This week's episode is brought to you by: TRIPLESEAT
Revolutionize your private event planning with Tripleseat's all-in-one platform. Boost new booking sales by 30%, generate more leads, create contracts, BEOs, and more. Plus listeners of the show get a discount when you sign up.
VISIT: https://tripleseat.com/restaurantstrategy/
*****
This week's episode is brought to you by: DAVO
Don’t let sales tax spoil your business. Stay on top o
Lightning Interviews at Bar & Restaurant Expo
#227 - Lightning Interviews at Bar & Restaurant Expo
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to help you run your business w
Strategies for Growing Private Dining Sales
#226 - Strategies for Growing Private Dining Sales
*****
This week's episode is brought to you by: SPOTON
You may think of them as a POS system, but SpotOn is so much more. With SpotOn you get a seamless restaurant tech solution that actually boosts revenue and manages costs. Book a demo today and see how SpotOn is changing the whole game.
VISIT: https://www.spoton.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hi
Doubling Your Catering Business with Dawn Skeete, Owner of Jam'It Bistro
#225 - Doubling Your Catering Business with Dawn Skeete, Owner of Jam'It Bistro
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: kickfin.com/demo.
*****
This week's episode is brought to you b
Creating Better Restaurant Managers
#224 - Creating Better Restaurant Managers
*****
This week's episode is brought to you by: SPOTON
You may think of them as a POS system, but SpotOn is so much more. With SpotOn you get a seamless restaurant tech solution that actually boosts revenue and manages costs. Book a demo today and see how SpotOn is changing the whole game.
VISIT: https://www.spoton.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to
Digitizing Your Restaurant with Carl Orsbourn and Meredith Sandland
#223 - Digitizing Your Restaurant with Carl Orsbourn and Meredith Sandland
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: kickfin.com/demo.
*****
This week's episode is brought to you by: PO
Dialing in Digital Presence for Your Restaurant
#222 - Dialing in Digital Presence for Your Restaurant
*****
This week's episode is brought to you by: TRIPLESEAT
Revolutionize your private event planning with Tripleseat's all-in-one platform. Boost new booking sales by 30%, generate more leads, create contracts, BEOs, and more. Plus listeners of the show get a discount when you sign up.
VISIT: https://tripleseat.com/restaurantstrategy/
*****
This week's episode is brought to you by: DAVO
Don’t let sales tax spoil your business. Stay on top
Mastering Operations with Restaurateur, Rick Camac
#221 - Mastering Operations with Restaurateur, Rick Camac
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to help you run your busin
How to Leverage ChatGPT for Your Restaurant
#220 - How to Leverage ChatGPT for Your Restaurant
*****
This week's episode is brought to you by: TRIPLESEAT
Revolutionize your private event planning with Tripleseat's all-in-one platform. Boost new booking sales by 30%, generate more leads, create contracts, BEOs, and more. Plus listeners of the show get a discount when you sign up.
VISIT: https://tripleseat.com/restaurantstrategy/
*****
This week's episode is brought to you by: DAVO
Don’t let sales tax spoil your business. Stay on top of s
James Beard Award Winning Chef, Gavin Kaysen
#219 - James Beard Award Winning Chef, Gavin Kaysen
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to help you run your business wi
The #1 Way to Get Predictable Profits
#218 - The #1 Way to Get Predictable Profits
*****
This week's episode is brought to you by: SPOTON
You may think of them as a POS system, but SpotOn is so much more. With SpotOn you get a seamless restaurant tech solution that actually boosts revenue and manages costs. Book a demo today and see how SpotOn is changing the whole game.
VISIT: https://www.spoton.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring,
The #1 Way to Get Predictable Profits
#218 - The #1 Way to Get Predictable Profits
*****
This week's episode is brought to you by: SPOTON
You may think of them as a POS system, but SpotOn is so much more. With SpotOn you get a seamless restaurant tech solution that actually boosts revenue and manages costs. Book a demo today and see how SpotOn is changing the whole game.
VISIT: https://www.spoton.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring,
How to Market Like a Beast with Rev Ciancio
#217 - How to Market Like a Beast with Rev Ciancio
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: kickfin.com/demo.
*****
This week's episode is brought to you by: POPMENU
If you’re a restau
How to Create a First Class Training Program for Your Staff
#216 - How to Create a First Class Training Program for Your Staff
*****
This week's episode is brought to you by: SPOTON
You may think of them as a POS system, but SpotOn is so much more. With SpotOn you get a seamless restaurant tech solution that actually boosts revenue and manages costs. Book a demo today and see how SpotOn is changing the whole game.
VISIT: https://www.spoton.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for rest
A New Approach to Leadership and Staff Development with Jimmie Williamson
#215 - A New Approach to Leadership and Staff Development with Jimmie Williamson
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: kickfin.com/demo.
*****
This week's episode is brought to you
12 Stupid Simple Marketing Hacks to Boost Revenue
#214 - 12 Stupid Simple Marketing Hacks to Boost Revenue
*****
Have you gotten your Employee Retention Tax Credit yet? I am hosting an hourlong Q&A session with CPA Catherine Tindall on Monday, February 27th. If you don't know what this is or you're curious to see if you qualify for more money, then please sign up below.
It's TOTALLY FREE and happening only once!
SECURE YOUR SPOT: https://www.restaurantstrategypodcast.com/employee-retention-tax-credit
*****
This week's episode is brought
Chatting with Pastry Chef Instructor and YouTube Influencer, Steven Konopelski
#213 - Chatting with Pastry Chef Instructor and YouTube Influencer, Steven Konopelski
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you nee
What's the Difference Between a Consultant and Coach?
#212 - What's the Difference Between a Consultant and Coach?
*****
Have you gotten your Employee Retention Tax Credit yet? I am hosting an hourlong Q&A session with CPA Catherine Tindall on Monday, February 27th. If you don't know what this is or you're curious to see if you qualify for more money, then please sign up below.
It's TOTALLY FREE and happening only once!
SECURE YOUR SPOT: https://www.restaurantstrategypodcast.com/employee-retention-tax-credit
*****
This week's episode is brou
Let Your Community Market For You with Bestselling Author, Mark Schaefer
#211 - Let Your Community Market For You with Bestselling Author, Mark Schaefer
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to h
Rethinking the Role of the Waiter
#210 - Rethinking the Role of the Waiter
*****
This week's episode is brought to you by: SPOTON
You may think of them as a POS system, but SpotOn is so much more. With SpotOn you get a seamless restaurant tech solution that actually boosts revenue and manages costs. Book a demo today and see how SpotOn is changing the whole game.
VISIT: https://www.spoton.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to s
Building a Brand with Full Course CEO, Lauren Fernandez
#209 - Building a Brand with Full Course CEO, Lauren Fernandez
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: kickfin.com/demo.
*****
This week's episode is brought to you by: POPMENU
If you
How to Leverage TikTok to Market Your Restaurant
#208 - How to Leverage TikTok to Market Your Restaurants
*****
This week's episode is brought to you by: SPOTON
You may think of them as a POS system, but SpotOn is so much more. With SpotOn you get a seamless restaurant tech solution that actually boosts revenue and manages costs. Book a demo today and see how SpotOn is changing the whole game.
VISIT: https://www.spoton.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. F
All Things TikTok with Restaurateur, Matt Kirschner
#207 - All Things TikTok with Restaurateur, Matt Kirschner
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: kickfin.com/demo.
*****
This week's episode is brought to you by: POPMENU
If you’re
Your Questions About Ghost Kitchens, Costing, and More!
#206 - Your Questions About Ghost Kitchens, Costing, and More!
*****
Have you gotten your Employee Retention Tax Credit yet? This is a government program that was launched in the wake of the pandemic. On Episode 168 I had Catherine Tindall on the show to talk all about it. She is a CPA who has been helping hundreds of restaurants across the country recover hundreds of thousands of dollars. Set up a FREE assessment by scheduling some time on her calendar:
LEARN MORE: https://calendly.com/ctin
How to Build a 7-Figure Catering Business with Duce Raymond
#205 - How to Build a 7-Figure Catering Business with Duce Raymond
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to help you run y
Your Questions Answered!
#204 - Your Questions Answered!
*****
This week's episode is brought to you by: DAVO
Don’t let sales tax spoil your business. Stay on top of sales tax with automation from DAVO by Avalara so you can spend less time in the back office, and more time in the front of house. Click the link below to learn more and try DAVO free for the first month:
VISIT: https://www.DAVOsalestax.com/restaurantstrategy
*****
Sign up for my FREE Webinar on January 24 & 25 and learn my 5-Step Framework for Marketing Y
Going for Maximum Profitability with MarginEdge Co-Founder, Bo Davis
#203 - Going for Maximum Profitability with Margin Edge Co-Founder, Bo Davis
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to help
What I Learned From a Year of Travel
#202 - What I Learned From a Year of Travel
*****
This week's episode is brought to you by: SPOTON
You may think of them as a POS system, but SpotOn is so much more. With SpotOn you get a seamless restaurant tech solution that actually boosts revenue and manages costs. Book a demo today and see how SpotOn is changing the whole game.
VISIT: https://www.spoton.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, t
Leadership 101 with KRP CEO, Troy Hooper
#201 - Leadership 101 with KRP CEO, Troy Hooper
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: kickfin.com/demo.
*****
This week's episode is brought to you by: POPMENU
If you’re a restauran
Everything I Believe About Running Restaurants
#200 - Everything I Believe About Running Restaurants
*****
This week's episode is brought to you by: SPOTON
You may think of them as a POS system, but SpotOn is so much more. With SpotOn you get a seamless restaurant tech solution that actually boosts revenue and manages costs. Book a demo today and see how SpotOn is changing the whole game.
VISIT: https://www.spoton.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From
Talking Beverage & Branding with Rob Day
#199 - Talking Beverage & Branding with Rob Day
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: kickfin.com/demo.
*****
This week's episode is brought to you by: POPMENU
If you’re a restauran
Goal Setting for the Year Ahead
#198 - Goal Setting for the Year Ahead
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? Listeners of this show get to try MarginEdge FREE for 30 days. No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got t
Reconnecting Our People with 7shifts Founder, Jordan Boesch
#197 - Reconnecting Our People with 7Shifts Founder, Jordan Boesch
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to help you run y
Killer Gift Ideas for Restaurateurs
#196 - Killer Gift Ideas for Restaurateurs
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: kickfin.com/demo.
*****
This week's episode is brought to you by: POPMENU
If you’re a restaurant own
Using Data to Create More Meaningful Connections with Brightloom CRO, Kellie Zimmerman
#195 - Using Data to Create More Meaningful Connections with Brightloom CRO, Kellie Zimmerman
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: kickfin.com/demo.
*****
This week's episode is br
Leadership in Turbulent Times
#194 - Leadership in Turbulent Times
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? Listeners of this show get to try MarginEdge FREE for 30 days. No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the
Bringing Intentionality to the Hiring Process with Talroo CEO, Thad Price
#193 - Bringing Intentionality to the Hiring Process with Talroo CEO, Thad Price
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? Listeners of this show get to try MarginEdge FREE for 30 days. No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to schedul
Your Marketing is Broken (Here's How to Fix It!)
#192 - Your Marketing is Broken (Here's How to Fix It!)
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: kickfin.com/demo.
*****
This week's episode is brought to you by: POPMENU
If you’re a r
The Future of Tipping with Kickfin Co-Founder, Brian Hassan
#191 - The Future of Tipping with Kickfin Co-Founder, Brian Hassan
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: kickfin.com/demo.
*****
This week's episode is brought to you by: POPMENU
If
Talking All About Your Tech Stack
#190 - Talking All About Your Tech Stack
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? Listeners of this show get to try MarginEdge FREE for 30 days. No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got
Interview with Asheville Restaurateur, Eric Scheffer
#189 - Interview with Asheville Restaurateur, Eric Scheffer
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? Listeners of this show get to try MarginEdge FREE for 30 days. No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is the team management platform for restaurants. From hiring, to scheduling, training and ret
Two Things All Restaurants NEED to Succeed
#188 - Two Things All Restaurants NEED to Succeed
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: kickfin.com/demo.
*****
This week's episode is brought to you by: POPMENU
If you’re a restaur
Going for the WOW Factor with Woworks CEO, Kelly Roddy
#187 - Going for the WOW Factor with Woworks CEO, Kelly Roddy
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: kickfin.com/demo.
*****
This week's episode is brought to you by: POPMENU
If you’
What Makes Great Hospitality?
#186 - What Makes Great Hospitality?
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? Listeners of this show get to try MarginEdge FREE for 30 days. No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is a modern team management platform, designed by restaurateurs, for restaurateurs. It integrates seamlessly with th
Understanding the Impact of Marketing Research with Dr. Ernest Baskin
#185 - Understanding the Impact of Marketing Research with Dr. Ernest Baskin
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? Listeners of this show get to try MarginEdge FREE for 30 days. No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is a modern team management platform, designed by restaurateurs, for restaur
Understanding the Impact of Marketing Research with Dr. Ernest Baskin
#185 - Understanding the Impact of Marketing Research with Dr. Ernest Baskin
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? Listeners of this show get to try MarginEdge FREE for 30 days. No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is a modern team management platform, designed by restaurateurs, for restaur
What a Lemonade Stand Can Teach Us About Business
#184 - What a Lemonade Stand Can Teach Us About Business
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: kickfin.com/demo.
*****
This week's episode is brought to you by: POPMENU
If you’re a
What a Lemonade Stand Can Teach Us About Business
#184 - What a Lemonade Stand Can Teach Us About Business
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: kickfin.com/demo.
*****
This week's episode is brought to you by: POPMENU
If you’re a
Talking Evolution and the Importance of a Growth Mindset with Chef Michael Reed
#183 - Talking Evolution and the Importance of a Growth Mindset with Chef Michael Reed
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: kickfin.com/demo.
*****
This week's episode is brought t
Talking Evolution and the Importance of a Growth Mindset with Chef Michael Reed
#183 - Talking Evolution and the Importance of a Growth Mindset with Chef Michael Reed
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: kickfin.com/demo.
*****
This week's episode is brought t
Providing Greater Personalization
#182 - Providing Greater Personalization
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? Listeners of this show get to try MarginEdge FREE for 30 days. No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is a modern team management platform, designed by restaurateurs, for restaurateurs. It integrates seamlessly wit
Providing Greater Personalization
#182 - Providing Greater Personalization
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? Listeners of this show get to try MarginEdge FREE for 30 days. No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is a modern team management platform, designed by restaurateurs, for restaurateurs. It integrates seamlessly wit
Niche Audiences
#181 - Niche Audiences
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? Listeners of this show get to try MarginEdge FREE for 30 days. No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is a modern team management platform, designed by restaurateurs, for restaurateurs. It integrates seamlessly with the POS and Payr
Niche Audiences
#181 - Niche Audiences
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? Listeners of this show get to try MarginEdge FREE for 30 days. No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is a modern team management platform, designed by restaurateurs, for restaurateurs. It integrates seamlessly with the POS and Payr
Rural Urbanites
#180 - Rural Urbanites
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: kickfin.com/demo.
*****
This week's episode is brought to you by: POPMENU
If you’re a restaurant owner you need a great
Rural Urbanites
#180 - Rural Urbanites
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: kickfin.com/demo.
*****
This week's episode is brought to you by: POPMENU
If you’re a restaurant owner you need a great
"Local" as a Response to Supply Chain Issues
#179 - "Local" as a Response to Supply Chain Issues
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: kickfin.com/demo.
*****
This week's episode is brought to you by: POPMENU
If you’re a resta
"Local" as a Response to Supply Chain Issues
#179 - "Local" as a Response to Supply Chain Issues
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: kickfin.com/demo.
*****
This week's episode is brought to you by: POPMENU
If you’re a resta
Diving Into the Metaverse
#178 - Diving Into the Metaverse
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? Listeners of this show get to try MarginEdge FREE for 30 days. No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is a modern team management platform, designed by restaurateurs, for restaurateurs. It integrates seamlessly with the PO
Diving Into the Metaverse
#178 - Diving Into the Metaverse
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? Listeners of this show get to try MarginEdge FREE for 30 days. No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is a modern team management platform, designed by restaurateurs, for restaurateurs. It integrates seamlessly with the PO
The Great Life Reset
#177 - The Great Life Reset
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? Listeners of this show get to try MarginEdge FREE for 30 days. No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is a modern team management platform, designed by restaurateurs, for restaurateurs. It integrates seamlessly with the POS and
The Great Life Reset
#177 - The Great Life Reset
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? Listeners of this show get to try MarginEdge FREE for 30 days. No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is a modern team management platform, designed by restaurateurs, for restaurateurs. It integrates seamlessly with the POS and
Death of the 9-to-5
#176 - Death of the 9-to-5
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: kickfin.com/demo.
*****
This week's episode is brought to you by: POPMENU
If you’re a restaurant owner you need a gr
Death of the 9-to-5
#176 - Death of the 9-to-5
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: kickfin.com/demo.
*****
This week's episode is brought to you by: POPMENU
If you’re a restaurant owner you need a gr
The Digital Revolution
#175 - The Digital Revolution
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: kickfin.com/demo.
*****
This week's episode is brought to you by: POPMENU
If you’re a restaurant owner you need
The Digital Revolution
#175 - The Digital Revolution
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: kickfin.com/demo.
*****
This week's episode is brought to you by: POPMENU
If you’re a restaurant owner you need
The Push for Experiences
#174 - The Push for Experiences
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? Listeners of this show get to try MarginEdge FREE for 30 days. No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is a modern team management platform, designed by restaurateurs, for restaurateurs. It integrates seamlessly with the POS
The Push for Experiences
#174 - The Push for Experiences
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? Listeners of this show get to try MarginEdge FREE for 30 days. No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is a modern team management platform, designed by restaurateurs, for restaurateurs. It integrates seamlessly with the POS
The Move Toward Convenience
#173 - The Move Toward Convenience
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? Listeners of this show get to try MarginEdge FREE for 30 days. No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is a modern team management platform, designed by restaurateurs, for restaurateurs. It integrates seamlessly with the
The Move Toward Convenience
#173 - The Move Toward Convenience
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? Listeners of this show get to try MarginEdge FREE for 30 days. No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is a modern team management platform, designed by restaurateurs, for restaurateurs. It integrates seamlessly with the
Integrating Hospitality and Tech with Popmenu Co-Founders, Brendan Sweeney and Tony Roy
#172 - Integrating Hospitality and Tech with Popmenu Co-Founders, Brendan Sweeney and Tony Roy
*****
Ready to learn more about the Restaurant Accelerator Group Coaching Program?
Click the link to set up a FREE 45-minute Strategy Session with me to see if you're a good fit: https://www.restaurantstrategypodcast.com/schedule
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their emplo
Integrating Hospitality and Tech with Popmenu Co-Founders, Brendan Sweeney and Tony Roy
#172 - Integrating Hospitality and Tech with Popmenu Co-Founders, Brendan Sweeney and Tony Roy
*****
Ready to learn more about the Restaurant Accelerator Group Coaching Program?
Click the link to set up a FREE 45-minute Strategy Session with me to see if you're a good fit: https://www.restaurantstrategypodcast.com/schedule
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their emplo
Two Shifts That All Restaurateurs Need To Make!
#171 - Two Shifts That All Restaurateurs Need To Make!
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: kickfin.com/demo.
*****
This week's episode is brought to you by: POPMENU
If you’re a re
Two Shifts That All Restaurateurs Need To Make!
#171 - Two Shifts That All Restaurateurs Need To Make!
*****
This week's episode is brought to you by: KICKFIN
Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin.
VISIT: kickfin.com/demo.
*****
This week's episode is brought to you by: POPMENU
If you’re a re
Talking Entrepreneurship and Social Change with T2D Founder, Tom Foley
#170 - Talking Entrepreneurship and Social Change with T2D Founder, Tom Foley
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? Listeners of this show get to try MarginEdge FREE for 30 days. No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is a modern team management platform, designed by restaurateurs, for restau
Talking Entrepreneurship and Social Change with T2D Founder, Tom Foley
#170 - Talking Entrepreneurship and Social Change with T2D Founder, Tom Foley
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? Listeners of this show get to try MarginEdge FREE for 30 days. No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is a modern team management platform, designed by restaurateurs, for restau
Leveraging Third-Party Delivery Apps
#169 - Leveraging Third-Party Delivery Apps
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? Listeners of this show get to try MarginEdge FREE for 30 days. No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is a modern team management platform, designed by restaurateurs, for restaurateurs. It integrates seamlessly
Leveraging Third-Party Delivery Apps
#169 - Leveraging Third-Party Delivery Apps
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? Listeners of this show get to try MarginEdge FREE for 30 days. No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is a modern team management platform, designed by restaurateurs, for restaurateurs. It integrates seamlessly
Talking FREE MONEY with CPA, Catherine Tindall
#168 - Talking FREE MONEY with CPA, Catherine Tindall
*****
This week's episode is brought to you by: POPMENU
If you’re a restaurant owner you need a great website that not only looks beautiful, but helps drive more traffic and sales. Use POPMENU to take your business to the next level. Best of all, listeners of this show can lock in one, set monthly rate… and get $100 off their first month.
VISIT: https://popmenu.com/restaurantstrategy
*****
Catherine Tindall is here to talk about tax planning
Talking FREE MONEY with CPA, Catherine Tindall
#168 - Talking FREE MONEY with CPA, Catherine Tindall
*****
This week's episode is brought to you by: POPMENU
If you’re a restaurant owner you need a great website that not only looks beautiful, but helps drive more traffic and sales. Use POPMENU to take your business to the next level. Best of all, listeners of this show can lock in one, set monthly rate… and get $100 off their first month.
VISIT: https://popmenu.com/restaurantstrategy
*****
Catherine Tindall is here to talk about tax planning
The Two Problems That Restaurants Are Solving
#167 - The Two Problems That Restaurants Are Solving
*****
This week's episode is brought to you by: POPMENU
If you’re a restaurant owner you need a great website that not only looks beautiful, but helps drive more traffic and sales. Use POPMENU to take your business to the next level. Best of all, listeners of this show can lock in one, set monthly rate… and get $100 off their first month.
VISIT: https://popmenu.com/restaurantstrategy
*****
Seth Godin is an award-winning author, a noted public
The Two Problems That Restaurants Are Solving
#167 - The Two Problems That Restaurants Are Solving
*****
This week's episode is brought to you by: POPMENU
If you’re a restaurant owner you need a great website that not only looks beautiful, but helps drive more traffic and sales. Use POPMENU to take your business to the next level. Best of all, listeners of this show can lock in one, set monthly rate… and get $100 off their first month.
VISIT: https://popmenu.com/restaurantstrategy
*****
Seth Godin is an award-winning author, a noted public
Finding the Next Great Restaurant Space with Kyle Inserra
#166 - Finding the Next Great Restaurant Space with Kyle Inserra
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? Listeners of this show get to try MarginEdge FREE for 30 days. No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is a modern team management platform, designed by restaurateurs, for restaurateurs. It i
Finding the Next Great Restaurant Space with Kyle Inserra
#166 - Finding the Next Great Restaurant Space with Kyle Inserra
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? Listeners of this show get to try MarginEdge FREE for 30 days. No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is a modern team management platform, designed by restaurateurs, for restaurateurs. It i
6 Ways That Travel Changes Us
#165 - 6 Ways That Travel Changes Us
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? Listeners of this show get to try MarginEdge FREE for 30 days. No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is a modern team management platform, designed by restaurateurs, for restaurateurs. It integrates seamlessly with th
6 Ways That Travel Changes Us
#165 - 6 Ways That Travel Changes Us
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? Listeners of this show get to try MarginEdge FREE for 30 days. No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is a modern team management platform, designed by restaurateurs, for restaurateurs. It integrates seamlessly with th
INTERVIEW with Award-Winning Bar Director, Jonathan Howard
#164 - INTERVIEW with Award-Winning Bar Director, Jonathan Howard
*****
This week's episode is brought to you by: POPMENU
If you’re a restaurant owner you need a great website that not only looks beautiful, but helps drive more traffic and sales. Use POPMENU to take your business to the next level. Best of all, listeners of this show can lock in one, set monthly rate… and get $100 off their first month.
VISIT: https://popmenu.com/restaurantstrategy
*****
Restaurant Strategy recently celebrated
INTERVIEW with Award-Winning Bar Director, Jonathan Howard
#164 - INTERVIEW with Award-Winning Bar Director, Jonathan Howard
*****
This week's episode is brought to you by: POPMENU
If you’re a restaurant owner you need a great website that not only looks beautiful, but helps drive more traffic and sales. Use POPMENU to take your business to the next level. Best of all, listeners of this show can lock in one, set monthly rate… and get $100 off their first month.
VISIT: https://popmenu.com/restaurantstrategy
*****
Restaurant Strategy recently celebrated
Takeaways from the BAR & RESTAURANT EXPO in Las Vegas
#163 - Takeaways from the Bar & Restaurant Expo in Las Vegas
*****
This week's episode is brought to you by: POPMENU
If you’re a restaurant owner you need a great website that not only looks beautiful, but helps drive more traffic and sales. Use POPMENU to take your business to the next level. Best of all, listeners of this show can lock in one, set monthly rate… and get $100 off their first month.
VISIT: https://popmenu.com/restaurantstrategy
*****
Last month I had the privilege of speaking at
Takeaways from the BAR & RESTAURANT EXPO in Las Vegas
#163 - Takeaways from the Bar & Restaurant Expo in Las Vegas
*****
This week's episode is brought to you by: POPMENU
If you’re a restaurant owner you need a great website that not only looks beautiful, but helps drive more traffic and sales. Use POPMENU to take your business to the next level. Best of all, listeners of this show can lock in one, set monthly rate… and get $100 off their first month.
VISIT: https://popmenu.com/restaurantstrategy
*****
Last month I had the privilege of speaking at
INTERVIEW with Mark Kelegian, Owner of LA's Iconic, Randy's Donuts
#162 - INTERVIEW with Mark Kelegian, Owner of LA's Iconic, Randy's Donuts
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? Listeners of this show get to try MarginEdge FREE for 30 days. No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is a modern team management platform, designed by restaurateurs, for restaurate
INTERVIEW with Randy Kelegian, Owner of LA's Iconic, Randy's Donuts
#162 - INTERVIEW with Randy Kelegian, Owner of LA's Iconic, Randy's Donuts
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? Listeners of this show get to try MarginEdge FREE for 30 days. No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is a modern team management platform, designed by restaurateurs, for restaurat
INTERVIEW with Mark Kelegian, Owner of LA's Iconic, Randy's Donuts
#162 - INTERVIEW with Mark Kelegian, Owner of LA's Iconic, Randy's Donuts
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? Listeners of this show get to try MarginEdge FREE for 30 days. No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is a modern team management platform, designed by restaurateurs, for restaurate
The 10 Biggest Mistakes That Keep Restaurants from Hitting Maximum Profitability
#161 - The 10 Biggest Mistakes That Keep Restaurants from Hitting Maximum Profitability
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? Listeners of this show get to try MarginEdge FREE for 30 days. No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is a modern team management platform, designed by restaurateurs,
The 10 Biggest Mistakes That Keep Restaurants from Hitting Maximum Profitability
#161 - The 10 Biggest Mistakes That Keep Restaurants from Hitting Maximum Profitability
*****
This week's episode is brought to you by: MARGIN EDGE
Take control of your costs with using MarginEdge. Best of all? Listeners of this show get to try MarginEdge FREE for 30 days. No contract. No setup fee. Free and unlimited training and support.
VISIT: marginedge.com/chip
*****
This week's episode is brought to you by: 7SHIFTS
7shifts is a modern team management platform, designed by restaurateurs,
INTERVIEW: Talking All Things Staffing with One Haus Founder, Mike Hewitt
#160 - INTERVIEW: Talking All Things Staffing with One Haus Founder, Mike Hewitt
*****
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboarding is super easy, with recipe guides, and step-by-step training for you and your staff. Visit the link below and use the promo code CHIP2021 to get started. That l
INTERVIEW: Talking All Things Staffing with One Haus Founder, Mike Hewitt
#160 - INTERVIEW: Talking All Things Staffing with One Haus Founder, Mike Hewitt
*****
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboarding is super easy, with recipe guides, and step-by-step training for you and your staff. Visit the link below and use the promo code CHIP2021 to get started. That l
Maslow's Heirarchy of DINING Needs
#159 - Maslow's Heirarchy of DINING Needs
*****
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboarding is super easy, with recipe guides, and step-by-step training for you and your staff. Visit the link below and use the promo code CHIP2021 to get started. That link is in the show notes
VISIT: https:/
Maslow's Heirarchy of DINING Needs
#159 - Maslow's Heirarchy of DINING Needs
*****
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboarding is super easy, with recipe guides, and step-by-step training for you and your staff. Visit the link below and use the promo code CHIP2021 to get started. That link is in the show notes
VISIT: https:/
INTERVIEW with the Owners of NYC Favorite, Harlem Shake
#158 - INTERVIEW with the Owners of NYC Favorite, Harlem Shake
*****
Harlem Shake is a fan favorite in its namesake neighborhood and they recently branched out into Brooklyn to open a second location. I had the opportunity to sit down with co-owners, Jelena Pasic & Dardra Coaxum, to talk all about systems, growth, and what comes next for this 8-year old brand.
IMPORTANT LINKS:
Harlem Shake Website - https://www.harlemshakenyc.com
Profile in Edible Brooklyn - https://www.ediblebrooklyn.com/2021
INTERVIEW with the Owners of NYC Favorite, Harlem Shake
#158 - INTERVIEW with the Owners of NYC Favorite, Harlem Shake
*****
Harlem Shake is a fan favorite in its namesake neighborhood and they recently branched out into Brooklyn to open a second location. I had the opportunity to sit down with co-owners, Jelena Pasic & Dardra Coaxum, to talk all about systems, growth, and what comes next for this 8-year old brand.
IMPORTANT LINKS:
Harlem Shake Website - https://www.harlemshakenyc.com
Profile in Edible Brooklyn - https://www.ediblebrooklyn.com/2021
The Push & Pull of Hospitality
#157 - The Push & Pull of Hospitality
*****
We've gotten so used to yelling that I wonder if we've forgotten how to whisper. This week's episode is all about the push and pull of hospitality, and I'm inviting you to do a bit more listening than you have in the past. In turn, I think you'll find your customers and staff will be more willing to lean in and listen to what you have to say. Listen in.
One quick favor... Take a minute to log a rating and a review on APPLE PODCASTS. Same with SPOTIFY.
The Push & Pull of Hospitality
#157 - The Push & Pull of Hospitality
*****
We've gotten so used to yelling that I wonder if we've forgotten how to whisper. This week's episode is all about the push and pull of hospitality, and I'm inviting you to do a bit more listening than you have in the past. In turn, I think you'll find your customers and staff will be more willing to lean in and listen to what you have to say. Listen in.
One quick favor... Take a minute to log a rating and a review on APPLE PODCASTS. Same with SPOTIFY.
INTERVIEW: Talking "People" With Author Matt Rolfe
#156 - INTERVIEW: All About "the People" With Author, Matt Rolfe
*****
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboarding is super easy, with recipe guides, and step-by-step training for you and your staff. Visit the link below and use the promo code CHIP2021 to get started. That link is in the sh
INTERVIEW: Talking "People" With Author Matt Rolfe
#156 - INTERVIEW: All About "the People" With Author, Matt Rolfe
*****
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboarding is super easy, with recipe guides, and step-by-step training for you and your staff. Visit the link below and use the promo code CHIP2021 to get started. That link is in the sh
Do You Sell T-Shirts in Your Restaurant
#155 - Do You Sell T-Shirts in Your Restaurant?
*****
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboarding is super easy, with recipe guides, and step-by-step training for you and your staff. Visit the link below and use the promo code CHIP2021 to get started. That link is in the show notes
VISIT: h
Do You Sell T-Shirts in Your Restaurant
#155 - Do You Sell T-Shirts in Your Restaurant?
*****
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboarding is super easy, with recipe guides, and step-by-step training for you and your staff. Visit the link below and use the promo code CHIP2021 to get started. That link is in the show notes
VISIT: h
INTERVIEW with Danielle McCusker, Owner of the Denver-Based Startup, Peer Brands
#154 - INTERVIEW with Danielle McCusker, Owner of the Denver-Based Startup, Peer Brands
*****
Danielle McCusker created Peer Brands out of sheer desperation. She was driven to launch a healthy ghost kitchen concept in her hometown of Denver, CO. But after struggling for more than a year to find a space she gave up. It was through that struggle that she realized there was a need in the market... a tool that could help connect landlords and small business owners. Less than a year later Peer Brands
INTERVIEW with Danielle McCusker, Owner of the Denver-Based Startup, Peer Brands
#154 - INTERVIEW with Danielle McCusker, Owner of the Denver-Based Startup, Peer Brands
*****
Danielle McCusker created Peer Brands out of sheer desperation. She was driven to launch a healthy ghost kitchen concept in her hometown of Denver, CO. But after struggling for more than a year to find a space she gave up. It was through that struggle that she realized there was a need in the market... a tool that could help connect landlords and small business owners. Less than a year later Peer Brands
How to Optimize a Restaurant Website
#153 - How to Optimize a Restaurant Website
***** Want to get $500 off my new digital course, RESTAURANT RECHARGE? Send me an email and I'll get you an exclusive promo code! CONTACT chip@chipklose.com
*****
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboarding is super easy, with recipe guides, and
How to Optimize a Restaurant Website
#153 - How to Optimize a Restaurant Website
***** Want to get $500 off my new digital course, RESTAURANT RECHARGE? Send me an email and I'll get you an exclusive promo code! CONTACT chip@chipklose.com
*****
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboarding is super easy, with recipe guides, and
What Disney Taught Me About the Future of Hospitality
#152 - What Disney Taught Me About the Future of Hospitality
*****
I'm recording this in the closet of my hotel room at Walt Disney World after a whirlwind week here at the parks. Join me as I share my biggest takeaways!
*****Register for my FREE webinar on January 24 and 25 all about the Two Secrets to Restaurant Profitability: www.restaurantstrategypodcast.com/webinar
What Disney Taught Me About the Future of Hospitality
#152 - What Disney Taught Me About the Future of Hospitality
*****
I'm recording this in the closet of my hotel room at Walt Disney World after a whirlwind week here at the parks. Join me as I share my biggest takeaways!
*****Register for my FREE webinar on January 24 and 25 all about the Two Secrets to Restaurant Profitability: www.restaurantstrategypodcast.com/webinar
Pick One Thing & Do It Well
#151 - Pick One Thing & Do It Well
***** Want to get $500 off my new digital course, RESTAURANT RECHARGE? Send me an email and I'll get you an exclusive promo code! CONTACT chip@chipklose.com
*****
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboarding is super easy, with recipe guides, and step-by-s
Pick One Thing & Do It Well
#151 - Pick One Thing & Do It Well
***** Want to get $500 off my new digital course, RESTAURANT RECHARGE? Send me an email and I'll get you an exclusive promo code! CONTACT chip@chipklose.com
*****
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboarding is super easy, with recipe guides, and step-by-s
INTERVIEW with Josh Kopel, Host of the Full Comp Podcast
#150 - INTERVIEW with Josh Kopel, Host of the Full Comp Podcast
This week's episode is also sponsored by STOCK MFG.
With Stock you get all the style of retail, with the price, continuity, and customer service of a traditional uniform vendor. They offer an assortment of everyday items that are ready to ship with no minimum order quantity, and can also create custom uniforms to fit any aesthetic.
Visit: stockmfg.co/chip to get get started.
*****
Josh Kopel is a restaurauteur, content creator, an
INTERVIEW with Josh Kopel, Host of the Full Comp Podcast
#150 - INTERVIEW with Josh Kopel, Host of the Full Comp Podcast
This week's episode is also sponsored by STOCK MFG.
With Stock you get all the style of retail, with the price, continuity, and customer service of a traditional uniform vendor. They offer an assortment of everyday items that are ready to ship with no minimum order quantity, and can also create custom uniforms to fit any aesthetic.
Visit: stockmfg.co/chip to get get started.
*****
Josh Kopel is a restaurauteur, content creator, an
Looking 5 Years Into the Future
#149 - Looking 5 Years Into the Future
This week's episode is also sponsored by STOCK MFG.
With Stock you get all the style of retail, with the price, continuity, and customer service of a traditional uniform vendor. They offer an assortment of everyday items that are ready to ship with no minimum order quantity, and can also create custom uniforms to fit any aesthetic.
Visit: stockmfg.co/chip to get get started.
*****
The "restaurant" has gone basically unchanged over the past two centuries,
Looking 5 Years Into the Future
#149 - Looking 5 Years Into the Future
This week's episode is also sponsored by STOCK MFG.
With Stock you get all the style of retail, with the price, continuity, and customer service of a traditional uniform vendor. They offer an assortment of everyday items that are ready to ship with no minimum order quantity, and can also create custom uniforms to fit any aesthetic.
Visit: stockmfg.co/chip to get get started.
*****
The "restaurant" has gone basically unchanged over the past two centuries,
INTERVIEW with Bret Csencsitz, Owner of the Relaunched Gotham Restaurant
#148 - INTERVIEW with Bret Csencsitz, Owner of the Relaunched Gotham Restaurant
*****
Register for my FREE webinar on January 24 and 25 all about the Two Secrets to Restaurant Profitability : https://www.restaurantstrategypodcast.com/webinar
*****
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboar
INTERVIEW with Bret Csencsitz, Owner of the Relaunched Gotham Restaurant
#148 - INTERVIEW with Bret Csencsitz, Owner of the Relaunched Gotham Restaurant
*****
Register for my FREE webinar on January 24 and 25 all about the Two Secrets to Restaurant Profitability : https://www.restaurantstrategypodcast.com/webinar
*****
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboar
A System for Everything in Your Restaurant
#147 - A System for Everything in Your Restaurant
*****
Interested in joining my mastermind group, RESTAURANT ACCELERATOR? Click the link below and schedule a FREE strategy session: https://www.restaurantstrategypodcast.com/schedule
*****
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboarding is
A System for Everything in Your Restaurant
#147 - A System for Everything in Your Restaurant
*****
Interested in joining my mastermind group, RESTAURANT ACCELERATOR? Click the link below and schedule a FREE strategy session: https://www.restaurantstrategypodcast.com/schedule
*****
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboarding is
INTERVIEW: The Return of Shawn Walchef, King of Smartphone Storytelling
#146 - The Return of Shawn Walchef, King of Smartphone Storytelling
This week's episode is also sponsored by STOCK MFG.
With Stock you get all the style of retail, with the price, continuity, and customer service of a traditional uniform vendor. They offer an assortment of everyday items that are ready to ship with no minimum order quantity, and can also create custom uniforms to fit any aesthetic.
Visit: stockmfg.co/chip to get get started.
*****
Shawn Walchef is the host of the Digital Hospi
INTERVIEW: The Return of Shawn Walchef, King of Smartphone Storytelling
#146 - The Return of Shawn Walchef, King of Smartphone Storytelling
This week's episode is also sponsored by STOCK MFG.
With Stock you get all the style of retail, with the price, continuity, and customer service of a traditional uniform vendor. They offer an assortment of everyday items that are ready to ship with no minimum order quantity, and can also create custom uniforms to fit any aesthetic.
Visit: stockmfg.co/chip to get get started.
*****
Shawn Walchef is the host of the Digital Hospi
The Power of Routine
#145 - The Power of Routine
This week's episode is also sponsored by STOCK MFG.
With Stock you get all the style of retail, with the price, continuity, and customer service of a traditional uniform vendor. They offer an assortment of everyday items that are ready to ship with no minimum order quantity, and can also create custom uniforms to fit any aesthetic.
Visit: stockmfg.co/chip to get get started.
*****
How do you prepare for the year ahead? Some rely on resolutions, while others set a se
The Power of Routine
#145 - The Power of Routine
This week's episode is also sponsored by STOCK MFG.
With Stock you get all the style of retail, with the price, continuity, and customer service of a traditional uniform vendor. They offer an assortment of everyday items that are ready to ship with no minimum order quantity, and can also create custom uniforms to fit any aesthetic.
Visit: stockmfg.co/chip to get get started.
*****
How do you prepare for the year ahead? Some rely on resolutions, while others set a se
INTERVIEW with Brendan Sweeney, Co-Founder of PopMenu
#144 - INTERVIEW with Brendan Sweeney, Co-Founder of PopMenu
*****
Secure your spot for my FREE upcoming webinar: https://www.restaurantstrategypodcast.com/webinar
*****
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboarding is super easy, with recipe guides, and step-by-step training for you and y
INTERVIEW with Brendan Sweeney, Co-Founder of PopMenu
#144 - INTERVIEW with Brendan Sweeney, Co-Founder of PopMenu
*****
Secure your spot for my FREE upcoming webinar: https://www.restaurantstrategypodcast.com/webinar
*****
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboarding is super easy, with recipe guides, and step-by-step training for you and y
Setting An Intention for The Year Ahead
#143 - Setting An Intention for The Year Ahead
*****
INCREASE REVENUE BY 10% WITH OUR FREE E-BOOK: https://chip-klose.mykajabi.com/revenue
*****
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboarding is super easy, with recipe guides, and step-by-step training for you and your staff. Visit the link b
Setting An Intention for The Year Ahead
#143 - Setting An Intention for The Year Ahead
*****
INCREASE REVENUE BY 10% WITH OUR FREE E-BOOK: https://chip-klose.mykajabi.com/revenue
*****
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboarding is super easy, with recipe guides, and step-by-step training for you and your staff. Visit the link b
INTERVIEW with Carl Orsbourn & Meredith Sandland, Co-Authors of Delivering the Digital Restaurant
#142 - INTERVIEW with Carl Orsbourn & Meredith Sandland
This week's episode is also sponsored by STOCK MFG.
With Stock you get all the style of retail, with the price, continuity, and customer service of a traditional uniform vendor. They offer an assortment of everyday items that are ready to ship with no minimum order quantity, and can also create custom uniforms to fit any aesthetic.
Visit: stockmfg.co/chip to get get started.
*****
Carl and Meredith have written a book that is both limely
INTERVIEW with Carl Orsbourn & Meredith Sandland, Co-Authors of Delivering the Digital Restaurant
#142 - INTERVIEW with Carl Orsbourn & Meredith Sandland
This week's episode is also sponsored by STOCK MFG.
With Stock you get all the style of retail, with the price, continuity, and customer service of a traditional uniform vendor. They offer an assortment of everyday items that are ready to ship with no minimum order quantity, and can also create custom uniforms to fit any aesthetic.
Visit: stockmfg.co/chip to get get started.
*****
Carl and Meredith have written a book that is both limely
Top 20 Things That I've Learned From My Guests
#141 - Top 20 Things That I've Learned From My Guests
This week's episode is also sponsored by STOCK MFG.
With Stock you get all the style of retail, with the price, continuity, and customer service of a traditional uniform vendor. They offer an assortment of everyday items that are ready to ship with no minimum order quantity, and can also create custom uniforms to fit any aesthetic.
Visit: stockmfg.co/chip to get get started.
*****
Week after week I have the great privelege of chatting
Top 20 Things That I've Learned From My Guests
#141 - Top 20 Things That I've Learned From My Guests
This week's episode is also sponsored by STOCK MFG.
With Stock you get all the style of retail, with the price, continuity, and customer service of a traditional uniform vendor. They offer an assortment of everyday items that are ready to ship with no minimum order quantity, and can also create custom uniforms to fit any aesthetic.
Visit: stockmfg.co/chip to get get started.
*****
Week after week I have the great privelege of chatting
INTERVIEW with Restaurateur and Activist, Yannick Benjamin
#140 - INTERVIEW with Restaurateur and Activist, Yannick Benjamin
*****
JOIN THE FREE 3-DAY CHALLENGE: https://www.restaurantstrategypodcast.com/challenge
*****
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboarding is super easy, with recipe guides, and step-by-step training for you and your staff.
INTERVIEW with Restaurateur and Activist, Yannick Benjamin
#140 - INTERVIEW with Restaurateur and Activist, Yannick Benjamin
*****
JOIN THE FREE 3-DAY CHALLENGE: https://www.restaurantstrategypodcast.com/challenge
*****
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboarding is super easy, with recipe guides, and step-by-step training for you and your staff.
#140 - INTERVIEW with Restaurateur and Activist, Yannick Benjamin
#140 - INTERVIEW with Restaurateur and Activist, Yannick Benjamin
*****
JOIN THE FREE 3-DAY CHALLENGE: https://www.restaurantstrategypodcast.com/challenge
*****
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboarding is super easy, with recipe guides, and step-by-step training for
How to Supercharge Your Email List
#139 - How to Supercharge Your Email List
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboarding is super easy, with recipe guides, and step-by-step training for you and your staff. Visit the link below and use the promo code CHIP2021 to get started. That link is in the show notes
VISIT: https://www.vi
How to Supercharge Your Email List
#139 - How to Supercharge Your Email List
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboarding is super easy, with recipe guides, and step-by-step training for you and your staff. Visit the link below and use the promo code CHIP2021 to get started. That link is in the show notes
VISIT: https://www.vi
INTERVIEW with Mike McFall, Co-CEO of Biggby Coffee
#138 - INTERVIEW with Mike McFall, Co-CEO of Biggby Coffee
*****
This week's episode is brought to you by: SEVENROOMS
With a full suite of products including reservation, waitlist and table management, online ordering, review aggregation, and marketing automation, SevenRooms is the perfect choice for helping you gain a 360-degree view of your guests across both on- and off-premise. Book a demo with SevenRooms today and receive an Amazon gift card for $50.
Simply email to hello@trysevenrooms.com
INTERVIEW with Mike McFall, Co-CEO of Biggby Coffee
#138 - INTERVIEW with Mike McFall, Co-CEO of Biggby Coffee
*****
This week's episode is brought to you by: SEVENROOMS
With a full suite of products including reservation, waitlist and table management, online ordering, review aggregation, and marketing automation, SevenRooms is the perfect choice for helping you gain a 360-degree view of your guests across both on- and off-premise. Book a demo with SevenRooms today and receive an Amazon gift card for $50.
Simply email to hello@trysevenrooms.com
What a Skyscraper Can Tell Us About the Future of Restaurants
#137 - What a Skyscraper Can Tell Us About the Future of Restaurants
*****
This week's episode is brought to you by: SEVENROOMS
With a full suite of products including reservation, waitlist and table management, online ordering, review aggregation, and marketing automation, SevenRooms is the perfect choice for helping you gain a 360-degree view of your guests across both on- and off-premise. Book a demo with SevenRooms today and receive an Amazon gift card for $50.
Simply email to hello@tryseve
What a Skyscraper Can Tell Us About the Future of Restaurants
#137 - What a Skyscraper Can Tell Us About the Future of Restaurants
*****
This week's episode is brought to you by: SEVENROOMS
With a full suite of products including reservation, waitlist and table management, online ordering, review aggregation, and marketing automation, SevenRooms is the perfect choice for helping you gain a 360-degree view of your guests across both on- and off-premise. Book a demo with SevenRooms today and receive an Amazon gift card for $50.
Simply email to hello@tryseve
INTERVIEW with Ethan Falk, Founder and CEO of Virtual Restaurant Group
#136 - INTERVIEW with Ethan Falk, Founder and CEO of Virtual Restaurant Group
*****
ACCESS THE FREE VIDEO TRAINING: https://www.restaurantstrategypodcast.com/thedailygrind
*****
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboarding is super easy, with recipe guides, and step-by-step training for y
INTERVIEW with Ethan Falk, Founder and CEO of Virtual Restaurant Group
#136 - INTERVIEW with Ethan Falk, Founder and CEO of Virtual Restaurant Group
*****
ACCESS THE FREE VIDEO TRAINING: https://www.restaurantstrategypodcast.com/thedailygrind
*****
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboarding is super easy, with recipe guides, and step-by-step training for y
How to Get Past This Staffing Crisis
#135 - How to Get Past This Staffing Crisis
*****
ACCESS THE FREE VIDEO TRAINING: https://www.restaurantstrategypodcast.com/thedailygrind
*****
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboarding is super easy, with recipe guides, and step-by-step training for you and your staff. Visit the link
How to Get Past This Staffing Crisis
#135 - How to Get Past This Staffing Crisis
*****
ACCESS THE FREE VIDEO TRAINING: https://www.restaurantstrategypodcast.com/thedailygrind
*****
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboarding is super easy, with recipe guides, and step-by-step training for you and your staff. Visit the link
INTERVIEW: Restaurant Marketing That Works with Matt Plapp
#134 - INTERVIEW: Restaurant Marketing That Works with Matt Plapp
*****
This week's episode is brought to you by: SEVENROOMS
With a full suite of products including reservation, waitlist and table management, online ordering, review aggregation, and marketing automation, SevenRooms is the perfect choice for helping you gain a 360-degree view of your guests across both on- and off-premise. Book a demo with SevenRooms today and receive an Amazon gift card for $50.
Simply email to hello@trysevenro
INTERVIEW: Restaurant Marketing That Works with Matt Plapp
#134 - INTERVIEW: Restaurant Marketing That Works with Matt Plapp
*****
This week's episode is brought to you by: SEVENROOMS
With a full suite of products including reservation, waitlist and table management, online ordering, review aggregation, and marketing automation, SevenRooms is the perfect choice for helping you gain a 360-degree view of your guests across both on- and off-premise. Book a demo with SevenRooms today and receive an Amazon gift card for $50.
Simply email to hello@trysevenro
3 Ways to Cut Expenses in Your Restaurant
#133 - 3 Ways to Cut Expenses in Your Restaurant
*****
This week's episode is brought to you by: SEVENROOMS
With a full suite of products including reservation, waitlist and table management, online ordering, review aggregation, and marketing automation, SevenRooms is the perfect choice for helping you gain a 360-degree view of your guests across both on- and off-premise. Book a demo with SevenRooms today and receive an Amazon gift card for $50.
Simply email to hello@trysevenrooms.com with "Res
3 Ways to Cut Expenses in Your Restaurant
#133 - 3 Ways to Cut Expenses in Your Restaurant
*****
This week's episode is brought to you by: SEVENROOMS
With a full suite of products including reservation, waitlist and table management, online ordering, review aggregation, and marketing automation, SevenRooms is the perfect choice for helping you gain a 360-degree view of your guests across both on- and off-premise. Book a demo with SevenRooms today and receive an Amazon gift card for $50.
Simply email to hello@trysevenrooms.com with "Res
INTERVIEW with Zack Oates, Founder & CEO of Ovation
#132 - INTERVIEW with Zack Oates, Founder & CEO of Ovation
*****
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboarding is super easy, with recipe guides, and step-by-step training for you and your staff. Visit the link below and use the promo code CHIP2021 to get started. That link is in the show note
INTERVIEW with Zack Oates, Founder & CEO of Ovation
#132 - INTERVIEW with Zack Oates, Founder & CEO of Ovation
*****
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboarding is super easy, with recipe guides, and step-by-step training for you and your staff. Visit the link below and use the promo code CHIP2021 to get started. That link is in the show note
3 Ways to Increase Revenue Overnight
#131 - 3 Ways to Increase Revenue Overnight
*****
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboarding is super easy, with recipe guides, and step-by-step training for you and your staff. Visit the link below and use the promo code CHIP2021 to get started. That link is in the show notes
VISIT: https:
3 Ways to Increase Revenue Overnight
#131 - 3 Ways to Increase Revenue Overnight
*****
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboarding is super easy, with recipe guides, and step-by-step training for you and your staff. Visit the link below and use the promo code CHIP2021 to get started. That link is in the show notes
VISIT: https:
INTERVIEW with Shawn Walchef, Founder of Cali BBQ and Host of the Digital Hospitality Podcast
#130 - INTERVIEW with Shawn Walchef, Founder of Cali BBQ and Host of the Digital Hospitality Podcast
*****
This week's episode is brought to you by: SEVENROOMS
With a full suite of products including reservation, waitlist and table management, online ordering, review aggregation, and marketing automation, SevenRooms is the perfect choice for helping you gain a 360-degree view of your guests across both on- and off-premise. Book a demo with SevenRooms today and receive an Amazon gift card for $50
INTERVIEW with Shawn Walchef, Founder of Cali BBQ and Host of the Digital Hospitality Podcast
#130 - INTERVIEW with Shawn Walchef, Founder of Cali BBQ and Host of the Digital Hospitality Podcast
*****
This week's episode is brought to you by: SEVENROOMS
With a full suite of products including reservation, waitlist and table management, online ordering, review aggregation, and marketing automation, SevenRooms is the perfect choice for helping you gain a 360-degree view of your guests across both on- and off-premise. Book a demo with SevenRooms today and receive an Amazon gift card for $50
Subsistence vs. Surplus
#129 - Subsistence vs. Surplus
*****
This week's episode is brought to you by: SEVENROOMS
With a full suite of products including reservation, waitlist and table management, online ordering, review aggregation, and marketing automation, SevenRooms is the perfect choice for helping you gain a 360-degree view of your guests across both on- and off-premise. Book a demo with SevenRooms today and receive an Amazon gift card for $50.
Simply email to hello@trysevenrooms.com with "Restaurant Strategy"
Subsistence vs. Surplus
#129 - Subsistence vs. Surplus
*****
This week's episode is brought to you by: SEVENROOMS
With a full suite of products including reservation, waitlist and table management, online ordering, review aggregation, and marketing automation, SevenRooms is the perfect choice for helping you gain a 360-degree view of your guests across both on- and off-premise. Book a demo with SevenRooms today and receive an Amazon gift card for $50.
Simply email to hello@trysevenrooms.com with "Restaurant Strategy"
INTERVIEW with Staffing Consultant, Adriane Mack
#128 - INTERVIEW with Staffing Consultant, Adriane Mack
*****
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboarding is super easy, with recipe guides, and step-by-step training for you and your staff. Visit the link below and use the promo code CHIP2021 to get started. That link is in the show notes
V
INTERVIEW with Staffing Consultant, Adriane Mack
#128 - INTERVIEW with Staffing Consultant, Adriane Mack
*****
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboarding is super easy, with recipe guides, and step-by-step training for you and your staff. Visit the link below and use the promo code CHIP2021 to get started. That link is in the show notes
V
The Future of QR Codes
#127 - The Future of QR Codes
*****
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboarding is super easy, with recipe guides, and step-by-step training for you and your staff. Visit the link below and use the promo code CHIP2021 to get started. That link is in the show notes
VISIT: https://www.virtualr
The Future of QR Codes
#127 - The Future of QR Codes
*****
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboarding is super easy, with recipe guides, and step-by-step training for you and your staff. Visit the link below and use the promo code CHIP2021 to get started. That link is in the show notes
VISIT: https://www.virtualr
INTERVIEW with NY Times Food Photographer, Andrew Scrivani
#126 - INTERVIEW with NY Times Food Photographer, Andrew Scrivani
*****
This week's episode is brought to you by: SEVENROOMS
With a full suite of products including reservation, waitlist and table management, online ordering, review aggregation, and marketing automation, SevenRooms is the perfect choice for helping you gain a 360-degree view of your guests across both on- and off-premise. Book a demo with SevenRooms today and receive an Amazon gift card for $50.
Simply send an e-mail to hello@t
INTERVIEW with NY Times Food Photographer, Andrew Scrivani
#126 - INTERVIEW with NY Times Food Photographer, Andrew Scrivani
*****
This week's episode is brought to you by: SEVENROOMS
With a full suite of products including reservation, waitlist and table management, online ordering, review aggregation, and marketing automation, SevenRooms is the perfect choice for helping you gain a 360-degree view of your guests across both on- and off-premise. Book a demo with SevenRooms today and receive an Amazon gift card for $50.
Simply send an e-mail to hello@t
The Value of Creating Value
#125 - The Value of Creating Value
*****
This week's episode is brought to you by: SEVENROOMS
With a full suite of products including reservation, waitlist and table management, online ordering, review aggregation, and marketing automation, SevenRooms is the perfect choice for helping you gain a 360-degree view of your guests across both on- and off-premise. Book a demo with SevenRooms today and receive an Amazon gift card for $50.
Simply send an e-mail to hello@trysevenrooms.com with "Restaura
The Value of Creating Value
#125 - The Value of Creating Value
*****
This week's episode is brought to you by: SEVENROOMS
With a full suite of products including reservation, waitlist and table management, online ordering, review aggregation, and marketing automation, SevenRooms is the perfect choice for helping you gain a 360-degree view of your guests across both on- and off-premise. Book a demo with SevenRooms today and receive an Amazon gift card for $50.
Simply send an e-mail to hello@trysevenrooms.com with "Restaura
INTEVIEW: Chatting Brand Strategy with Vigor Founder, Joseph Szala
#124 - INTEVIEW: Chatting Brand Strategy with Vigor Founder, Joseph Szala
*****
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboarding is super easy, with recipe guides, and step-by-step training for you and your staff. Visit the link below and use the promo code CHIP2021 to get started. That link is i
INTEVIEW: Chatting Brand Strategy with Vigor Founder, Joseph Szala
#124 - INTEVIEW: Chatting Brand Strategy with Vigor Founder, Joseph Szala
*****
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboarding is super easy, with recipe guides, and step-by-step training for you and your staff. Visit the link below and use the promo code CHIP2021 to get started. That link is i
Sharing My Blueprint for Opening Restaurants
#123 - Sharing My Blueprint for Opening Restaurants
*****
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboarding is super easy, with recipe guides, and step-by-step training for you and your staff. Visit the link below and use the promo code CHIP2021 to get started. That link is in the show notes
VISIT
Sharing My Blueprint for Opening Restaurants
#123 - Sharing My Blueprint for Opening Restaurants
*****
This week's episode is brought to you by: VIRTUAL RESTAURANT GROUP
They offer innovative, turnkey delivery-only brands that you're able to easily operate out of your existing restaurant with very little disruption to your current operation. Onboarding is super easy, with recipe guides, and step-by-step training for you and your staff. Visit the link below and use the promo code CHIP2021 to get started. That link is in the show notes
VISIT
INTERVIEW: Navigating the Staffing Crisis with Restaurant Consultant, Ken McGarrie
#122 - INTERVIEW: Navigating the Staffing Crisis with Restaurant Consultant, Ken McGarrie
*****
This week's episode is brought to you by: SEVENROOMS
With a full suite of products including reservation, waitlist and table management, online ordering, review aggregation, and marketing automation, SevenRooms is the perfect choice for helping you gain a 360-degree view of your guests across both on- and off-premise. Book a demo with SevenRooms today and receive an Amazon gift card for $50.
Simply s
INTERVIEW: Navigating the Staffing Crisis with Restaurant Consultant, Ken McGarrie
#122 - INTERVIEW: Navigating the Staffing Crisis with Restaurant Consultant, Ken McGarrie
*****
This week's episode is brought to you by: SEVENROOMS
With a full suite of products including reservation, waitlist and table management, online ordering, review aggregation, and marketing automation, SevenRooms is the perfect choice for helping you gain a 360-degree view of your guests across both on- and off-premise. Book a demo with SevenRooms today and receive an Amazon gift card for $50.
Simply s
Navigating the Staffing Crisis with Restaurant Consultant, Ken McGarrie
#122 - Navigating the Staffing Crisis with Restaurant Consultant, Ken McGarrie
*****
This week's episode is brought to you by: SEVENROOMS
With a full suite of products including reservation, waitlist and table management, online ordering, review aggregation, and marketing automation, SevenRooms is the perfect choice for helping you gain a 360-degree view of your guests across both on- and off-premise. Book a demo with SevenRooms today and receive an Amazon gift card for $50.
Simply sen
The Intersection of Hospitality and Tech
#121 - The Intersection of Hospitality and Tech
*****
This week's episode is brought to you by: SEVENROOMS
With a full suite of products including reservation, waitlist and table management, online ordering, review aggregation, and marketing automation, SevenRooms is the perfect choice for helping you gain a 360-degree view of your guests across both on- and off-premise. Book a demo with SevenRooms today and receive an Amazon gift card for $50.
Simply send an e-mail to hello@trysevenrooms.com w
The Intersection of Hospitality and Tech
#121 - The Intersection of Hospitality and Tech
*****
This week's episode is brought to you by: SEVENROOMS
With a full suite of products including reservation, waitlist and table management, online ordering, review aggregation, and marketing automation, SevenRooms is the perfect choice for helping you gain a 360-degree view of your guests across both on- and off-premise. Book a demo with SevenRooms today and receive an Amazon gift card for $50.
Simply send an e-mail to hello@trysevenrooms.com w
INTERVIEW: Restaurant Uniform Entrepreneur, Jim Snediker
#120 - INTERVIEW: Restaurant Uniform Entrepreneur, Jim Snediker
*****
This week's episode is brought to you by: POPMENU
If you’re a restaurant owner you need a great website that not only looks beautiful, but helps drive more traffic and sales. Use POPMENU to take your business to the next level. Best of all, listeners of this show can lock in one, set monthly rate… and get $100 off their first month.
VISIT: https://popmenu.com/restaurantstrategy
*****
Jim Snediker is the co-founder of Stock Ma
INTERVIEW: Restaurant Uniform Entrepreneur, Jim Snediker
#120 - INTERVIEW: Restaurant Uniform Entrepreneur, Jim Snediker
*****
This week's episode is brought to you by: POPMENU
If you’re a restaurant owner you need a great website that not only looks beautiful, but helps drive more traffic and sales. Use POPMENU to take your business to the next level. Best of all, listeners of this show can lock in one, set monthly rate… and get $100 off their first month.
VISIT: https://popmenu.com/restaurantstrategy
*****
Jim Snediker is the co-founder of Stock Ma
Rethinking Your Social Strategy
#119 - Rethinking Your Social Strategy
*****
This week's episode is brought to you by: POPMENU
If you’re a restaurant owner you need a great website that not only looks beautiful, but helps drive more traffic and sales. Use POPMENU to take your business to the next level. Best of all, listeners of this show can lock in one, set monthly rate… and get $100 off their first month.
VISIT: https://popmenu.com/restaurantstrategy
*****
Last week I sat with three marketing executives who work for some
Rethinking Your Social Strategy
#119 - Rethinking Your Social Strategy
*****
This week's episode is brought to you by: POPMENU
If you’re a restaurant owner you need a great website that not only looks beautiful, but helps drive more traffic and sales. Use POPMENU to take your business to the next level. Best of all, listeners of this show can lock in one, set monthly rate… and get $100 off their first month.
VISIT: https://popmenu.com/restaurantstrategy
*****
Last week I sat with three marketing executives who work for some
INTERVIEW: Building a Restaurant Funnel with Lance Popke
#118 - INTERVIEW: Building a Restaurant Funnel with Lance Popke
*****
This week's episode is brought to you by: OVATION
Get more feedback, more reviews, and more revenue with Ovation. Get started with 2,000 FREE text messages by visiting ovationup.com/chip
*****
This week's episode is also sponsored by: RESTAURANT FUNNEL
Generate leads, turn those leads into contacts, and then convert those contacts into actual guests that will rave about their experience. To get started, they offer a free Marke
INTERVIEW: Building a Restaurant Funnel with Lance Popke
#118 - INTERVIEW: Building a Restaurant Funnel with Lance Popke
*****
This week's episode is brought to you by: OVATION
Get more feedback, more reviews, and more revenue with Ovation. Get started with 2,000 FREE text messages by visiting ovationup.com/chip
*****
This week's episode is also sponsored by: RESTAURANT FUNNEL
Generate leads, turn those leads into contacts, and then convert those contacts into actual guests that will rave about their experience. To get started, they offer a free Marke
The Triangle Principle
#117 - The Triangle Principle
*****
This week's episode is brought to you by: OVATION
Get more feedback, more reviews, and more revenue with Ovation. Get started with 2,000 FREE text messages by visiting ovationup.com/chip
*****
This week's episode is also sponsored by: RESTAURANT FUNNEL
Generate leads, turn those leads into contacts, and then convert those contacts into actual guests that will rave about their experience. To get started, they offer a free Marketing Report Card for your business
The Triangle Principle
#117 - The Triangle Principle
*****
This week's episode is brought to you by: OVATION
Get more feedback, more reviews, and more revenue with Ovation. Get started with 2,000 FREE text messages by visiting ovationup.com/chip
*****
This week's episode is also sponsored by: RESTAURANT FUNNEL
Generate leads, turn those leads into contacts, and then convert those contacts into actual guests that will rave about their experience. To get started, they offer a free Marketing Report Card for your business
INTERVIEW with EatOkra founders, Anthony & Janique Edwards
#116 - INTERVIEW with EatOkra founders, Anthony & Janique Edwards
*****
This week's episode is brought to you by: OVATION
Get more feedback, more reviews, and more revenue with Ovation. Get started with 2,000 FREE text messages by visiting ovationup.com/chip
*****
This week's episode is also sponsored by: RESTAURANT FUNNEL
Generate leads, turn those leads into contacts, and then convert those contacts into actual guests that will rave about their experience. To get started, they offer a free Mar
INTERVIEW with EatOkra founders, Anthony & Janique Edwards
#116 - INTERVIEW with EatOkra founders, Anthony & Janique Edwards
*****
This week's episode is brought to you by: OVATION
Get more feedback, more reviews, and more revenue with Ovation. Get started with 2,000 FREE text messages by visiting ovationup.com/chip
*****
This week's episode is also sponsored by: RESTAURANT FUNNEL
Generate leads, turn those leads into contacts, and then convert those contacts into actual guests that will rave about their experience. To get started, they offer a free Mar
Luxury vs. Commodity
#115 - Luxury vs. Commodity
*****
This week's episode is brought to you by: OVATION
Get more feedback, more reviews, and more revenue with Ovation. Get started with 2,000 FREE text messages by visiting ovationup.com/chip
*****
This week's episode is also sponsored by: RESTAURANT FUNNEL
Generate leads, turn those leads into contacts, and then convert those contacts into actual guests that will rave about their experience. To get started, they offer a free Marketing Report Card for your business.
Luxury vs. Commodity
#115 - Luxury vs. Commodity
*****
This week's episode is brought to you by: OVATION
Get more feedback, more reviews, and more revenue with Ovation. Get started with 2,000 FREE text messages by visiting ovationup.com/chip
*****
This week's episode is also sponsored by: RESTAURANT FUNNEL
Generate leads, turn those leads into contacts, and then convert those contacts into actual guests that will rave about their experience. To get started, they offer a free Marketing Report Card for your business.
#115 - Luxury vs. Commodity
#115 - Luxury vs. Commodity
*****
This week's episode is brought to you by: OVATION
Get more feedback, more reviews, and more revenue with Ovation. Get started with 2,000 FREE text messages by visiting ovationup.com/chip
*****
This week's episode is also sponsored by: RESTAURANT FUNNEL
Generate leads, turn those leads into contacts, and then convert those contacts into actual guests that will rave about their experience. To get started, they offer a free Marketing Report Card for your busi
INTERVIEW with Renae Scott, CMO of Ike's Love and Sandwiches
#114 - INTERVIEW with Renae Scott, CMO of Ike's Love and Sandwiches
*****
This week's episode is brought to you by: OVATION
Get more feedback, more reviews, and more revenue with Ovation. Get started with 2,000 FREE text messages by visiting ovationup.com/chip
*****
This week's episode is also sponsored by: RESTAURANT FUNNEL
Generate leads, turn those leads into contacts, and then convert those contacts into actual guests that will rave about their experience. To get started, they offer a free M
INTERVIEW with Renae Scott, CMO of Ike's Love and Sandwiches
#114 - INTERVIEW with Renae Scott, CMO of Ike's Love and Sandwiches
*****
This week's episode is brought to you by: OVATION
Get more feedback, more reviews, and more revenue with Ovation. Get started with 2,000 FREE text messages by visiting ovationup.com/chip
*****
This week's episode is also sponsored by: RESTAURANT FUNNEL
Generate leads, turn those leads into contacts, and then convert those contacts into actual guests that will rave about their experience. To get started, they offer a free M
Operations + Marketing
#113 - Operations + Marketing
*****
This week's episode is brought to you by: OVATION
Get more feedback, more reviews, and more revenue with Ovation. Get started with 2,000 FREE text messages by visiting ovationup.com/chip
*****
This week's episode is also sponsored by: RESTAURANT FUNNEL
Generate leads, turn those leads into contacts, and then convert those contacts into actual guests that will rave about their experience. To get started, they offer a free Marketing Report Card for your business
Operations + Marketing
#113 - Operations + Marketing
*****
This week's episode is brought to you by: OVATION
Get more feedback, more reviews, and more revenue with Ovation. Get started with 2,000 FREE text messages by visiting ovationup.com/chip
*****
This week's episode is also sponsored by: RESTAURANT FUNNEL
Generate leads, turn those leads into contacts, and then convert those contacts into actual guests that will rave about their experience. To get started, they offer a free Marketing Report Card for your business
INTERVIEW: Brand Sense and Common Sense with Bestselling Author Martin Lindstrom
#112 - INTERVIEW with Bestselling Author Martin Lindstrom
*****
This week's episode is brought to you by: OVATION
Get more feedback, more reviews, and more revenue with Ovation. Get started with 2,000 FREE text messages by visiting ovationup.com/chip
*****
This week's episode is also sponsored by: RESTAURANT FUNNEL
Generate leads, turn those leads into contacts, and then convert those contacts into actual guests that will rave about their experience. To get started, they offer a free Marketing R
INTERVIEW: Brand Sense and Common Sense with Bestselling Author Martin Lindstrom
#112 - INTERVIEW with Bestselling Author Martin Lindstrom
*****
This week's episode is brought to you by: OVATION
Get more feedback, more reviews, and more revenue with Ovation. Get started with 2,000 FREE text messages by visiting ovationup.com/chip
*****
This week's episode is also sponsored by: RESTAURANT FUNNEL
Generate leads, turn those leads into contacts, and then convert those contacts into actual guests that will rave about their experience. To get started, they offer a free Marketing R
INTERVIEW: Talking Brand Sense with Bestselling Author Martin Lindstrom
#112 - INTERVIEW with Bestselling Author Martin Lindstrom
*****
This week's episode is brought to you by: OVATION
Get more feedback, more reviews, and more revenue with Ovation. Get started with 2,000 FREE text messages by visiting ovationup.com/chip
*****
This week's episode is also sponsored by: RESTAURANT FUNNEL
Generate leads, turn those leads into contacts, and then convert those contacts into actual guests that will rave about their experience. To get started, they offer a free Marke
Surgeons, Jewelers, and Restaurants
#111 - Surgeons, Jewelers, and Restaurants
*****
This week's episode is brought to you by: OVATION
Get more feedback, more reviews, and more revenue with Ovation. Get started with 2,000 FREE text messages by visiting ovationup.com/chip
*****
This week's episode is also sponsored by: RESTAURANT FUNNEL
Generate leads, turn those leads into contacts, and then convert those contacts into actual guests that will rave about their experience. To get started, they offer a free Marketing Report Card for
Surgeons, Jewelers, and Restaurants
#111 - Surgeons, Jewelers, and Restaurants
*****
This week's episode is brought to you by: OVATION
Get more feedback, more reviews, and more revenue with Ovation. Get started with 2,000 FREE text messages by visiting ovationup.com/chip
*****
This week's episode is also sponsored by: RESTAURANT FUNNEL
Generate leads, turn those leads into contacts, and then convert those contacts into actual guests that will rave about their experience. To get started, they offer a free Marketing Report Card for
INTERVIEW with Sarah Gavigan, Founder of Nashville's Otaku Ramen
#110 - INTERVIEW with Sarah Gavigan, Founder of Nashville's Otaku Ramen
*****
This week's episode is brought to you by: OVATION
Get more feedback, more reviews, and more revenue with Ovation. Get started with 2,000 FREE text messages by visiting ovationup.com/chip
*****
This week's episode is also sponsored by: RESTAURANT FUNNEL
Generate leads, turn those leads into contacts, and then convert those contacts into actual guests that will rave about their experience. To get started, they offer a fr
INTERVIEW with Sarah Gavigan, Founder of Nashville's Otaku Ramen
#110 - INTERVIEW with Sarah Gavigan, Founder of Nashville's Otaku Ramen
*****
This week's episode is brought to you by: OVATION
Get more feedback, more reviews, and more revenue with Ovation. Get started with 2,000 FREE text messages by visiting ovationup.com/chip
*****
This week's episode is also sponsored by: RESTAURANT FUNNEL
Generate leads, turn those leads into contacts, and then convert those contacts into actual guests that will rave about their experience. To get started, they offer a fr
Dealing with Difficult Guests
#109 - Dealing with Difficult Guests
*****
This week's episode is brought to you by: OVATION
Get more feedback, more reviews, and more revenue with Ovation. Get started with 2,000 FREE text messages by visiting ovationup.com/chip
*****
This week's episode is also sponsored by: RESTAURANT FUNNEL
Generate leads, turn those leads into contacts, and then convert those contacts into actual guests that will rave about their experience. To get started, they offer a free Marketing Report Card for your b
Dealing with Difficult Guests
#109 - Dealing with Difficult Guests
*****
This week's episode is brought to you by: OVATION
Get more feedback, more reviews, and more revenue with Ovation. Get started with 2,000 FREE text messages by visiting ovationup.com/chip
*****
This week's episode is also sponsored by: RESTAURANT FUNNEL
Generate leads, turn those leads into contacts, and then convert those contacts into actual guests that will rave about their experience. To get started, they offer a free Marketing Report Card for your b
INTERVIEW with David Schneider, Director of Ops at Portale Restaurant
#108 - INTERVIEW with David Schneider, Director of Ops at Portale Restaurant
This week's episode is brought to you by: BENTOBOX
BentoBox is a website, e-commerce, and marketing platform for restaurants. Over 6,000 restaurants worldwide rely on BentoBox to drive high-margin revenue and connect with guests through their websites, including those of José Andrés’s ThinkFoodGroup and Danny Meyer’s Union Square Hospitality Group. To further support the restaurant community during COVID-19, Restaurant
INTERVIEW with David Schneider, Director of Ops at Portale Restaurant
#108 - INTERVIEW with David Schneider, Director of Ops at Portale Restaurant
This week's episode is brought to you by: BENTOBOX
BentoBox is a website, e-commerce, and marketing platform for restaurants. Over 6,000 restaurants worldwide rely on BentoBox to drive high-margin revenue and connect with guests through their websites, including those of José Andrés’s ThinkFoodGroup and Danny Meyer’s Union Square Hospitality Group. To further support the restaurant community during COVID-19, Restaurant
The Best Ways to Increase Check Average
#107 - The Best Ways to Increase Check Average
This week's episode is brought to you by: BENTOBOX
BentoBox is a website, e-commerce, and marketing platform for restaurants. Over 6,000 restaurants worldwide rely on BentoBox to drive high-margin revenue and connect with guests through their websites, including those of José Andrés’s ThinkFoodGroup and Danny Meyer’s Union Square Hospitality Group. To further support the restaurant community during COVID-19, Restaurant Strategy listeners will receiv
The Best Ways to Increase Check Average
#107 - The Best Ways to Increase Check Average
This week's episode is brought to you by: BENTOBOX
BentoBox is a website, e-commerce, and marketing platform for restaurants. Over 6,000 restaurants worldwide rely on BentoBox to drive high-margin revenue and connect with guests through their websites, including those of José Andrés’s ThinkFoodGroup and Danny Meyer’s Union Square Hospitality Group. To further support the restaurant community during COVID-19, Restaurant Strategy listeners will receiv
INTERVIEW: Discussing the Marketing Revolution with Mark Schaefer
#106 - Discussing the Marketing Revolution with Bestselling Author, Mark Schaefer
This week's episode is brought to you by: BENTOBOX
BentoBox is a website, e-commerce, and marketing platform for restaurants. Over 6,000 restaurants worldwide rely on BentoBox to drive high-margin revenue and connect with guests through their websites, including those of José Andrés’s ThinkFoodGroup and Danny Meyer’s Union Square Hospitality Group. To further support the restaurant community during COVID-19, Restau
INTERVIEW: Discussing the Marketing Revolution with Mark Schaefer
#106 - Discussing the Marketing Revolution with Bestselling Author, Mark Schaefer
This week's episode is brought to you by: BENTOBOX
BentoBox is a website, e-commerce, and marketing platform for restaurants. Over 6,000 restaurants worldwide rely on BentoBox to drive high-margin revenue and connect with guests through their websites, including those of José Andrés’s ThinkFoodGroup and Danny Meyer’s Union Square Hospitality Group. To further support the restaurant community during COVID-19, Restau
Discussing the Marketing Revolution with Bestselling Author, Mark Schaefer
#106 - Discussing the Marketing Revolution with Bestselling Author, Mark Schaefer
This week's episode is brought to you by: BENTOBOX
BentoBox is a website, e-commerce, and marketing platform for restaurants. Over 6,000 restaurants worldwide rely on BentoBox to drive high-margin revenue and connect with guests through their websites, including those of José Andrés’s ThinkFoodGroup and Danny Meyer’s Union Square Hospitality Group. To further support the restaurant commu
Transactions, Value, and Price
#105 - Transactions, Value, and Price
This week's episode is brought to you by: BENTOBOX
BentoBox is a website, e-commerce, and marketing platform for restaurants. Over 6,000 restaurants worldwide rely on BentoBox to drive high-margin revenue and connect with guests through their websites, including those of José Andrés’s ThinkFoodGroup and Danny Meyer’s Union Square Hospitality Group. To further support the restaurant community during COVID-19, Restaurant Strategy listeners will receive 50% off
Transactions, Value, and Price
#105 - Transactions, Value, and Price
This week's episode is brought to you by: BENTOBOX
BentoBox is a website, e-commerce, and marketing platform for restaurants. Over 6,000 restaurants worldwide rely on BentoBox to drive high-margin revenue and connect with guests through their websites, including those of José Andrés’s ThinkFoodGroup and Danny Meyer’s Union Square Hospitality Group. To further support the restaurant community during COVID-19, Restaurant Strategy listeners will receive 50% off
INTERVIEW: Round Two with Chef/Owner Nathan Mergen
#104 - INTERVIEW: Round Two with Chef/Owner Nathan Mergen
This week's episode is brought to you by: BENTOBOX
BentoBox is a website, e-commerce, and marketing platform for restaurants. Over 6,000 restaurants worldwide rely on BentoBox to drive high-margin revenue and connect with guests through their websites, including those of José Andrés’s ThinkFoodGroup and Danny Meyer’s Union Square Hospitality Group. To further support the restaurant community during COVID-19, Restaurant Strategy listeners
INTERVIEW: Round Two with Chef/Owner Nathan Mergen
#104 - INTERVIEW: Round Two with Chef/Owner Nathan Mergen
This week's episode is brought to you by: BENTOBOX
BentoBox is a website, e-commerce, and marketing platform for restaurants. Over 6,000 restaurants worldwide rely on BentoBox to drive high-margin revenue and connect with guests through their websites, including those of José Andrés’s ThinkFoodGroup and Danny Meyer’s Union Square Hospitality Group. To further support the restaurant community during COVID-19, Restaurant Strategy listeners
A Constant Evolution
#103 - A Constant Evolution
This week's episode is brought to you by: BENTOBOX
BentoBox is a website, e-commerce, and marketing platform for restaurants. Over 6,000 restaurants worldwide rely on BentoBox to drive high-margin revenue and connect with guests through their websites, including those of José Andrés’s ThinkFoodGroup and Danny Meyer’s Union Square Hospitality Group. To further support the restaurant community during COVID-19, Restaurant Strategy listeners will receive 50% off their set
A Constant Evolution
#103 - A Constant Evolution
This week's episode is brought to you by: BENTOBOX
BentoBox is a website, e-commerce, and marketing platform for restaurants. Over 6,000 restaurants worldwide rely on BentoBox to drive high-margin revenue and connect with guests through their websites, including those of José Andrés’s ThinkFoodGroup and Danny Meyer’s Union Square Hospitality Group. To further support the restaurant community during COVID-19, Restaurant Strategy listeners will receive 50% off their set
Can Technology Make Restaurants More Hospitable?
#102 - Can Technology Make Restaurants More Hospitable?
This week's episode is brought to you by: BENTOBOX
BentoBox is a website, e-commerce, and marketing platform for restaurants. Over 6,000 restaurants worldwide rely on BentoBox to drive high-margin revenue and connect with guests through their websites, including those of José Andrés’s ThinkFoodGroup and Danny Meyer’s Union Square Hospitality Group. To further support the restaurant community during COVID-19, Restaurant Strategy listeners wi
Can Technology Make Restaurants More Hospitable?
#102 - Can Technology Make Restaurants More Hospitable?
This week's episode is brought to you by: BENTOBOX
BentoBox is a website, e-commerce, and marketing platform for restaurants. Over 6,000 restaurants worldwide rely on BentoBox to drive high-margin revenue and connect with guests through their websites, including those of José Andrés’s ThinkFoodGroup and Danny Meyer’s Union Square Hospitality Group. To further support the restaurant community during COVID-19, Restaurant Strategy listeners wi
The ABCDs of Marketing
#101 - The ABCDs of Marketing
This week's episode is brought to you by: BENTOBOX
BentoBox is a website, e-commerce, and marketing platform for restaurants. Over 6,000 restaurants worldwide rely on BentoBox to drive high-margin revenue and connect with guests through their websites, including those of José Andrés’s ThinkFoodGroup and Danny Meyer’s Union Square Hospitality Group. To further support the restaurant community during COVID-19, Restaurant Strategy listeners will receive 50% off their s
The ABCDs of Marketing
#101 - The ABCDs of Marketing
This week's episode is brought to you by: BENTOBOX
BentoBox is a website, e-commerce, and marketing platform for restaurants. Over 6,000 restaurants worldwide rely on BentoBox to drive high-margin revenue and connect with guests through their websites, including those of José Andrés’s ThinkFoodGroup and Danny Meyer’s Union Square Hospitality Group. To further support the restaurant community during COVID-19, Restaurant Strategy listeners will receive 50% off their s
Celebrating 100 Episodes!
#100 - Celebrating 100 Episodes with All of You
This week's episode is brought to you by: BENTOBOX
BentoBox is a website, e-commerce, and marketing platform for restaurants. Over 6,000 restaurants worldwide rely on BentoBox to drive high-margin revenue and connect with guests through their websites, including those of José Andrés’s ThinkFoodGroup and Danny Meyer’s Union Square Hospitality Group. To further support the restaurant community during COVID-19, Restaurant Strategy listeners will recei
Celebrating 100 Episodes!
#100 - Celebrating 100 Episodes with All of You
This week's episode is brought to you by: BENTOBOX
BentoBox is a website, e-commerce, and marketing platform for restaurants. Over 6,000 restaurants worldwide rely on BentoBox to drive high-margin revenue and connect with guests through their websites, including those of José Andrés’s ThinkFoodGroup and Danny Meyer’s Union Square Hospitality Group. To further support the restaurant community during COVID-19, Restaurant Strategy listeners will recei
INTERVIEW: A New Kind of Collaboration for Mighty Quinn's & Otto's Tacos
#99 - INTERVIEW: A New Kind of Collaboration for Mighty Quinn's & Otto's Tacos
This week's episode is brought to you by: BENTOBOX
BentoBox is a website, e-commerce, and marketing platform for restaurants. Over 6,000 restaurants worldwide rely on BentoBox to drive high-margin revenue and connect with guests through their websites, including those of José Andrés’s ThinkFoodGroup and Danny Meyer’s Union Square Hospitality Group. To further support the restaurant community during COVID-19, Restauran
INTERVIEW: A New Kind of Collaboration for Mighty Quinn's & Otto's Tacos
#99 - INTERVIEW: A New Kind of Collaboration for Mighty Quinn's & Otto's Tacos
This week's episode is brought to you by: BENTOBOX
BentoBox is a website, e-commerce, and marketing platform for restaurants. Over 6,000 restaurants worldwide rely on BentoBox to drive high-margin revenue and connect with guests through their websites, including those of José Andrés’s ThinkFoodGroup and Danny Meyer’s Union Square Hospitality Group. To further support the restaurant community during COVID-19, Restauran
INTERVIEW: Talking PR with Steven Hall, Owner of Hall PR
#98 - INTERVIEW: Talking PR with Steven Hall, Restaurant Publicist
This week's episode is brought to you by: BENTOBOX
BentoBox is a website, e-commerce, and marketing platform for restaurants. Over 6,000 restaurants worldwide rely on BentoBox to drive high-margin revenue and connect with guests through their websites, including those of José Andrés’s ThinkFoodGroup and Danny Meyer’s Union Square Hospitality Group. To further support the restaurant community during COVID-19, Restaurant Strategy l
INTERVIEW: Talking PR with Steven Hall, Owner of Hall PR
#98 - INTERVIEW: Talking PR with Steven Hall, Restaurant Publicist
This week's episode is brought to you by: BENTOBOX
BentoBox is a website, e-commerce, and marketing platform for restaurants. Over 6,000 restaurants worldwide rely on BentoBox to drive high-margin revenue and connect with guests through their websites, including those of José Andrés’s ThinkFoodGroup and Danny Meyer’s Union Square Hospitality Group. To further support the restaurant community during COVID-19, Restaurant Strategy l
#98 - INTERVIEW: Talking PR with Steven Hall, Owner of Hall PR
#98 - INTERVIEW: Talking PR with Steven Hall, Restaurant Publicist
This week's episode is brought to you by: BENTOBOX
BentoBox is a website, e-commerce, and marketing platform for restaurants. Over 6,000 restaurants worldwide rely on BentoBox to drive high-margin revenue and connect with guests through their websites, including those of José Andrés’s ThinkFoodGroup and Danny Meyer’s Union Square Hospitality Group. To further support the restaurant community during COV
INTERVIEW: Andrea Borgen Abdallah, Owner of LA's Barcito & Bodega
#97 - INTERVIEW: Andrea Borgen Abdallah, Owner of LA's Barcito & Bodega
This week's episode is brought to you by: BENTOBOX
BentoBox is a website, e-commerce, and marketing platform for restaurants. Over 6,000 restaurants worldwide rely on BentoBox to drive high-margin revenue and connect with guests through their websites, including those of José Andrés’s ThinkFoodGroup and Danny Meyer’s Union Square Hospitality Group. To further support the restaurant community during COVID-19, Restaurant Strat
INTERVIEW: Andrea Borgen Abdallah, Owner of LA's Barcito & Bodega
#97 - INTERVIEW: Andrea Borgen Abdallah, Owner of LA's Barcito & Bodega
This week's episode is brought to you by: BENTOBOX
BentoBox is a website, e-commerce, and marketing platform for restaurants. Over 6,000 restaurants worldwide rely on BentoBox to drive high-margin revenue and connect with guests through their websites, including those of José Andrés’s ThinkFoodGroup and Danny Meyer’s Union Square Hospitality Group. To further support the restaurant community during COVID-19, Restaurant Strat
INTERVIEW: Restaurant Consultant, Christopher Tunnah
#96 - INTERVIEW: Restaurant Consultant, Christopher Tunnah
This week's episode is sponsored by: CRAVER
Get a beautiful, branded app for your restaurant with CRAVER. This isn’t just some cookie cutter software… it will be an extension of your brand in your customer’s pockets. You will own your customer’s data, own the process by which they engage with you, and have direct access to their orders, commission free!
To learn more about they can help you build loyalty and drive revenue, visit their we
INTERVIEW: Restaurant Consultant, Christopher Tunnah
#96 - INTERVIEW: Restaurant Consultant, Christopher Tunnah
This week's episode is sponsored by: CRAVER
Get a beautiful, branded app for your restaurant with CRAVER. This isn’t just some cookie cutter software… it will be an extension of your brand in your customer’s pockets. You will own your customer’s data, own the process by which they engage with you, and have direct access to their orders, commission free!
To learn more about they can help you build loyalty and drive revenue, visit their we
The KPIs of Human Connection
#95 - The KPIs of Human Connection
This week's episode is sponsored by: CRAVER
Get a beautiful, branded app for your restaurant with CRAVER. This isn’t just some cookie cutter software… it will be an extension of your brand in your customer’s pockets. You will own your customer’s data, own the process by which they engage with you, and have direct access to their orders, commission free!
To learn more about they can help you build loyalty and drive revenue, visit their website: https://craverapp
The KPIs of Human Connection
#95 - The KPIs of Human Connection
This week's episode is sponsored by: CRAVER
Get a beautiful, branded app for your restaurant with CRAVER. This isn’t just some cookie cutter software… it will be an extension of your brand in your customer’s pockets. You will own your customer’s data, own the process by which they engage with you, and have direct access to their orders, commission free!
To learn more about they can help you build loyalty and drive revenue, visit their website: https://craverapp
Hindsight is 2020
#94 - Hindsight is 2020
This week's episode is sponsored by: CRAVER
Get a beautiful, branded app for your restaurant with CRAVER. This isn’t just some cookie cutter software… it will be an extension of your brand in your customer’s pockets. You will own your customer’s data, own the process by which they engage with you, and have direct access to their orders, commission free!
To learn more about they can help you build loyalty and drive revenue, visit their website: https://craverapp.com
*****
Hindsight is 2020
#94 - Hindsight is 2020
This week's episode is sponsored by: CRAVER
Get a beautiful, branded app for your restaurant with CRAVER. This isn’t just some cookie cutter software… it will be an extension of your brand in your customer’s pockets. You will own your customer’s data, own the process by which they engage with you, and have direct access to their orders, commission free!
To learn more about they can help you build loyalty and drive revenue, visit their website: https://craverapp.com
*****
INTERVIEW: Peter Fader, Wharton Professor and Bestselling Author
#93 - INTERVIEW: Peter Fader, Wharton Professor and Bestselling Author
This week's episode is sponsored by: CRAVER
Get a beautiful, branded app for your restaurant with CRAVER. This isn’t just some cookie cutter software… it will be an extension of your brand in your customer’s pockets. You will own your customer’s data, own the process by which they engage with you, and have direct access to their orders, commission free!
To learn more about they can help you build loyalty and drive revenue, vi
INTERVIEW: Peter Fader, Wharton Professor and Bestselling Author
#93 - INTERVIEW: Peter Fader, Wharton Professor and Bestselling Author
This week's episode is sponsored by: CRAVER
Get a beautiful, branded app for your restaurant with CRAVER. This isn’t just some cookie cutter software… it will be an extension of your brand in your customer’s pockets. You will own your customer’s data, own the process by which they engage with you, and have direct access to their orders, commission free!
To learn more about they can help you build loyalty and drive revenue, vi
Should You Spend $500 on Facebook Ads?
#92 - Should You Spend $500 on Facebook Ads?
This week's episode is sponsored by: CRAVER
Get a beautiful, branded app for your restaurant with CRAVER. This isn’t just some cookie cutter software… it will be an extension of your brand in your customer’s pockets. You will own your customer’s data, own the process by which they engage with you, and have direct access to their orders, commission free!
To learn more about they can help you build loyalty and drive revenue, visit their website: https:/
Should You Spend $500 on Facebook Ads?
#92 - Should You Spend $500 on Facebook Ads?
This week's episode is sponsored by: CRAVER
Get a beautiful, branded app for your restaurant with CRAVER. This isn’t just some cookie cutter software… it will be an extension of your brand in your customer’s pockets. You will own your customer’s data, own the process by which they engage with you, and have direct access to their orders, commission free!
To learn more about they can help you build loyalty and drive revenue, visit their website: https:/
10 Metrics All Restaurants Should Track
#91 - 10 Metrics All Restaurants Should Track
This week's episode is sponsored by: CRAVER
Get a beautiful, branded app for your restaurant with CRAVER. This isn’t just some cookie cutter software… it will be an extension of your brand in your customer’s pockets. You will own your customer’s data, own the process by which they engage with you, and have direct access to their orders, commission free!
To learn more about they can help you build loyalty and drive revenue, visit their website: https:
10 Metrics All Restaurants Should Track
#91 - 10 Metrics All Restaurants Should Track
This week's episode is sponsored by: CRAVER
Get a beautiful, branded app for your restaurant with CRAVER. This isn’t just some cookie cutter software… it will be an extension of your brand in your customer’s pockets. You will own your customer’s data, own the process by which they engage with you, and have direct access to their orders, commission free!
To learn more about they can help you build loyalty and drive revenue, visit their website: https:
When the Pandemic Hits the Holidays
#90 - When the Pandemic Hits the Holidays
This week's (SHORT) episode is a passionate rant about what's happening right now in America... the second wave of the pandemic is slamming up against restaurants in what is usually the most profitable time of the year. I told you this was coming, and if you didn't believe me then I hope you'll believe me now... you have to pivot NOW, diversify your revenue streams NOW, and find new ways to serve your customers.
*****
Happy listening,Chip Klose (Host
When the Pandemic Hits the Holidays
#90 - When the Pandemic Hits the Holidays
This week's (SHORT) episode is a passionate rant about what's happening right now in America... the second wave of the pandemic is slamming up against restaurants in what is usually the most profitable time of the year. I told you this was coming, and if you didn't believe me then I hope you'll believe me now... you have to pivot NOW, diversify your revenue streams NOW, and find new ways to serve your customers.
*****
Happy listening,Chip Klose (Host
INTERVIEW: Amin Yazdani, Founder and CEO of Craver App
#89 - INTERVIEW: Amin Yazdani, Founder and CEO of Craver App
Amin Yazdani is the Founder and CEO of Craver, a software development company that creates branded apps for restaurants. Fully customizable with integrations with all of the major computer systems a restaurant uses like Loyalty, CRM, and POS. The success of restaurants hinges on our ability to adopt technology and use it to provide a better customer experience.
I hope you enjoy this wide-ranging interview!
IMPORTANT LINKS:
Learn Mo
INTERVIEW: Amin Yazdani, Founder and CEO of Craver App
#89 - INTERVIEW: Amin Yazdani, Founder and CEO of Craver App
Amin Yazdani is the Founder and CEO of Craver, a software development company that creates branded apps for restaurants. Fully customizable with integrations with all of the major computer systems a restaurant uses like Loyalty, CRM, and POS. The success of restaurants hinges on our ability to adopt technology and use it to provide a better customer experience.
I hope you enjoy this wide-ranging interview!
IMPORTANT LINKS:
Learn Mo
A Blueprint for Achieving Any Goal
#88 - A Blueprint for Achieving Any Goal
"A goal without a plan is just a wish."
This is the final installment of a 3-episode arc all about systems and goals. We're talking about Peter Drucker once more and a framework he designed back in the 50's called "Managing by Objectives"... just 5 steps that will help you make any goal a reality.
IMPORTANT LINKS:
The Practive of Management by Peter Drucker
Innovation and Entrepreneurship by Peter Drucker
The Effective Executive by Peter Drucker
***
A Blueprint for Achieving Any Goal
#88 - A Blueprint for Achieving Any Goal
"A goal without a plan is just a wish."
This is the final installment of a 3-episode arc all about systems and goals. We're talking about Peter Drucker once more and a framework he designed back in the 50's called "Managing by Objectives"... just 5 steps that will help you make any goal a reality.
IMPORTANT LINKS:
The Practive of Management by Peter Drucker
Innovation and Entrepreneurship by Peter Drucker
The Effective Executive by Peter Drucker
***
Setting S.M.A.R.T. Goals
#87 - Setting S.M.A.R.T Goals
In 1954 Peter Drucker coined the term S.M.A.R.T. Objectives. It's an acronym meant to help remind you of the best way to make your goals clear and actionable. It stands for Specific, Measurable, Acheivable, Relevant, and Time-Bound. On today's show I'm going to show you how to apply Drucker's philosphy to your own business.
IMPORTANT LINKS:
The Practive of Management by Peter Drucker
Innovation and Entrepreneurship by Peter Drucker
The Effective Executive by Peter D
Setting S.M.A.R.T. Goals
#87 - Setting S.M.A.R.T Goals
In 1954 Peter Drucker coined the term S.M.A.R.T. Objectives. It's an acronym meant to help remind you of the best way to make your goals clear and actionable. It stands for Specific, Measurable, Acheivable, Relevant, and Time-Bound. On today's show I'm going to show you how to apply Drucker's philosphy to your own business.
IMPORTANT LINKS:
The Practive of Management by Peter Drucker
Innovation and Entrepreneurship by Peter Drucker
The Effective Executive by Peter D
Goals-Oriented vs. Systems-Oriented
#86 - Goals-Oriented vs. Systems-Oriented
Losing 10 pounds is a GOAL, but without a plan you have no hope of getting there. In order to succeed at anything in life, you need a SYSTEM. Changing your eating habits, scheduling time to workout, drinking enough water, getting more sleep. Those are the routines you put into place to make sure you achieve your goal.
Goals are great, but without a system they are empty things.
On today's show I talk all about the relationship between systems and goals
Goals-Oriented vs. Systems-Oriented
#86 - Goals-Oriented vs. Systems-Oriented
Losing 10 pounds is a GOAL, but without a plan you have no hope of getting there. In order to succeed at anything in life, you need a SYSTEM. Changing your eating habits, scheduling time to workout, drinking enough water, getting more sleep. Those are the routines you put into place to make sure you achieve your goal.
Goals are great, but without a system they are empty things.
On today's show I talk all about the relationship between systems and goals
Q & A Session: Round 2
#85 - Q & A Session: Round 2
A few weeks back I did a Q&A episode and it's been one of my most popular to date. Not only have there been a ton of downloads, but a bunch of you have reached out with follow-up questions... and new questions... and ideas about the future. I love it. So I decided to do another one. Today we're tackling six burning questions from listeners like you:
#1) What exactly is a ghost kitchen and how would I set one up?
#2) In-house delivery versus third-party delivery ser
Q & A Session: Round 2
#85 - Q & A Session: Round 2
A few weeks back I did a Q&A episode and it's been one of my most popular to date. Not only have there been a ton of downloads, but a bunch of you have reached out with follow-up questions... and new questions... and ideas about the future. I love it. So I decided to do another one. Today we're tackling six burning questions from listeners like you:
#1) What exactly is a ghost kitchen and how would I set one up?
#2) In-house delivery versus third-party delivery ser
INTERVIEW: Robert Maynard, CEO & Co-Founder of Famous Toastery
#84 - INTERVIEW: Robert Maynard, Co-Founder of Famous Toastery
In this week's episode I chat with Robert Maynard CEO & Co-Founder of Famous Toastery, a chain of successful breakfast spots based out of North Carolina. Passionate, energized, opinionated... and extremely knowledgable. I hope you get a lot from this wide-ranging conversation.
Connect with Robert on LinkedIn
Check out the Famous Toastery website
Learn more about the franchises
*****
Happy listening,Chip Klose (Host of the Restaura
INTERVIEW: Robert Maynard, CEO & Co-Founder of Famous Toastery
#84 - INTERVIEW: Robert Maynard, Co-Founder of Famous Toastery
In this week's episode I chat with Robert Maynard CEO & Co-Founder of Famous Toastery, a chain of successful breakfast spots based out of North Carolina. Passionate, energized, opinionated... and extremely knowledgable. I hope you get a lot from this wide-ranging conversation.
Connect with Robert on LinkedIn
Check out the Famous Toastery website
Learn more about the franchises
*****
Happy listening,Chip Klose (Host of the Restaura
Preparing for the Second Wave
#83 - Preparing for the Second Wave
Last week the Governor of New York identified 20 hot spots where virus infection rates were spiking. He and his team took rapid action to curb the spread and shut down a bunch of zip codes across the state. 9 of them were here in NYC, including where I live here in Brooklyn. So I can tell you first hand what it looks like and feels like to see non-essential businesses forced closed once again. The second wave is coming, and I believe it's our responsibility to
Preparing for the Second Wave
#83 - Preparing for the Second Wave
Last week the Governor of New York identified 20 hot spots where virus infection rates were spiking. He and his team took rapid action to curb the spread and shut down a bunch of zip codes across the state. 9 of them were here in NYC, including where I live here in Brooklyn. So I can tell you first hand what it looks like and feels like to see non-essential businesses forced closed once again. The second wave is coming, and I believe it's our responsibility to
Q & A Session: Your Questions Answered!
#82 - Q & A Session: Your Questions Answered!
I get questions all the time from clients, listeners, colleagues, friends, and people I went to high school with. And there's been a spike these past few months, so I'm sharing some of my favorites. I hope you enjoy this one!
#1) I understand now that I need to diversify my revenue streams. How do I get started with rolling out retail products?
#2) I want to get started with video, but it seems like a lot of work. Is it really that important when
Q & A Session: Your Questions Answered!
#82 - Q & A Session: Your Questions Answered!
I get questions all the time from clients, listeners, colleagues, friends, and people I went to high school with. And there's been a spike these past few months, so I'm sharing some of my favorites. I hope you enjoy this one!
#1) I understand now that I need to diversify my revenue streams. How do I get started with rolling out retail products?
#2) I want to get started with video, but it seems like a lot of work. Is it really that important when
Two Years into the Future
#81 - Two Years into the Future
What will dining look like in September, 2022? How will this pandemic change the way patrons dine out, and the way we run our restaurants? Chef Adam Liaw wrote a terrific article about a vision he has of the future.
You can read it by CLICKING HERE
Check out Adam Liaw's KILLER Instagram feed by CLICKING HERE
Explore the Tock Reservation Ticketing System by CLICKING HERE
Happy listening,Chip Klose (Host of the Restaurant Strategy Podcast)
P.S. - CLICK HERE to
Two Years into the Future
#81 - Two Years into the Future
What will dining look like in September, 2022? How will this pandemic change the way patrons dine out, and the way we run our restaurants? Chef Adam Liaw wrote a terrific article about a vision he has of the future.
You can read it by CLICKING HERE
Check out Adam Liaw's KILLER Instagram feed by CLICKING HERE
Explore the Tock Reservation Ticketing System by CLICKING HERE
Happy listening,Chip Klose (Host of the Restaurant Strategy Podcast)
P.S. - CLICK HERE to
INTERVIEW: James Whitelock, Host of The Marketing Rules Podcast
#80 - INTERVIEW: James Whitelock, Host of The Marketing Rules Podcast
On this week's epsiode, I'm thrilled to be joined by James Whitelock, Managing Director of Think In Circles, a UK-based Marketing agency, as well as the host of the Marketing Rules Podcast. Less of an interview and more of a conversation about all things marketing - especially how brands can make themselves more appealing to both consumers and employees. Interestingly enough, many of the same things that attract customers also
INTERVIEW: James Whitelock, Host of The Marketing Rules Podcast
#80 - INTERVIEW: James Whitelock, Host of The Marketing Rules Podcast
On this week's epsiode, I'm thrilled to be joined by James Whitelock, Managing Director of Think In Circles, a UK-based Marketing agency, as well as the host of the Marketing Rules Podcast. Less of an interview and more of a conversation about all things marketing - especially how brands can make themselves more appealing to both consumers and employees. Interestingly enough, many of the same things that attract customers also
Admitting You Have a Problem
#79 - Admitting You Have a Problem
I'm hosting a Live Online Workshop on Sunday, October 4th called E-MAIL STRATEGY. As you might have guessed, it's all about how to build a comprehensive plan for your e-mail communications. That workshop is all about how to build an integrated system that will help drive revenue...
But first I want to convince you of WHY it's important. On today's episode I'm going to try to do just that.
Click Here to reserve your spot in the E-Mail Strategy Live Online Works
Admitting You Have a Problem
#79 - Admitting You Have a Problem
I'm hosting a Live Online Workshop on Sunday, October 4th called E-MAIL STRATEGY. As you might have guessed, it's all about how to build a comprehensive plan for your e-mail communications. That workshop is all about how to build an integrated system that will help drive revenue...
But first I want to convince you of WHY it's important. On today's episode I'm going to try to do just that.
Click Here to reserve your spot in the E-Mail Strategy Live Online Works
Positioning and Repositioning
#78 - Positioning and Repositioning
Back on Episodes #60, 61, and 62 we talked all about how to position a brand, understanding the importance of differentiating yourself in the market. We review the concept and talk about the best ways to go about that, but then turn our attention to the idea of repositioning. Once the market becomes saturated, the questions becomes: How do you find a new way to differentiate yourself?
The key is to change your focus, meaning what you draw the consumer's atten
Positioning and Repositioning
#78 - Positioning and Repositioning
Back on Episodes #60, 61, and 62 we talked all about how to position a brand, understanding the importance of differentiating yourself in the market. We review the concept and talk about the best ways to go about that, but then turn our attention to the idea of repositioning. Once the market becomes saturated, the questions becomes: How do you find a new way to differentiate yourself?
The key is to change your focus, meaning what you draw the consumer's atten
INTERVIEW: An SEO Deep Dive with Kelly Cooper of Moz
#77 - INTERVIEW: Kelly Cooper, Director of Growth Marketing at Moz
Back on Episode #16 we did an SEO Crash Course, a quick bird's eye view of the subject. But it's important enough that I wanted to return to the subject. So I went out and found an expert: Kelly Cooper, Director of Growth Marketing at Moz. Tune in to get answers to the follwing:
What is SEO?
Why is it important?
How exactly does SEO work?
What are some "low effort, high impact" things I can do to start winning the Google game?
INTERVIEW: An SEO Deep Dive with Kelly Cooper of Moz
#77 - INTERVIEW: Kelly Cooper, Director of Growth Marketing at Moz
Back on Episode #16 we did an SEO Crash Course, a quick bird's eye view of the subject. But it's important enough that I wanted to return to the subject. So I went out and found an expert: Kelly Cooper, Director of Growth Marketing at Moz. Tune in to get answers to the follwing:
What is SEO?
Why is it important?
How exactly does SEO work?
What are some "low effort, high impact" things I can do to start winning the Google game?
Ten Things to Take With You Into the New Normal
#76 - Ten Things to Take With You Into the New Normal
What doesn't kill us only makes us stronger. Those of us that can weather this storm will come out better on the other side. We will have learned more about ourselves, our business, and our market. But if you don't bring these lessons with you into the "new normal" you'll have missed out on a valuable learning experience. Here are the 10... actually 11... things I hope you keep close.
10 Takeaways from This Pandemic
Remember: It’s all about
Ten Things to Take With You Into the New Normal
#76 - Ten Things to Take With You Into the New Normal
What doesn't kill us only makes us stronger. Those of us that can weather this storm will come out better on the other side. We will have learned more about ourselves, our business, and our market. But if you don't bring these lessons with you into the "new normal" you'll have missed out on a valuable learning experience. Here are the 10... actually 11... things I hope you keep close.
10 Takeaways from This Pandemic
Remember: It’s all about
Step-by-Step Guide to Creating a Marketing Plan That Works
#75 - Step-by-Step Guide to Creating a Marketing Plan That Works
This is a big one... I'm sharing my Marketing Plan outline and walking your through all 8 sections:
Strategic Summary
The Challenge
A Situation Analysis
Market Segmentation
Marketing Strategy (aka the Marketing Mix)
Communications Strategy
Projections
Conclusion
Best of all, there's a freebie that goes along with this episode - a comprehensive outline that explains what each section is and how to successfully complete the Marketi
Step-by-Step Guide to Creating a Marketing Plan That Works
#75 - Step-by-Step Guide to Creating a Marketing Plan That Works
This is a big one... I'm sharing my Marketing Plan outline and walking your through all 8 sections:
Strategic Summary
The Challenge
A Situation Analysis
Market Segmentation
Marketing Strategy (aka the Marketing Mix)
Communications Strategy
Projections
Conclusion
Best of all, there's a freebie that goes along with this episode - a comprehensive outline that explains what each section is and how to successfully complete the Marketi
The Devil is in the Details
#74 - The Devil is in the Details
This week’s episode is all about the details… the little things that we can do to make an impression on our guests. Because even though we have all different kinds of marketing tools at our disposal, word-of-mouth is still the most powerful tool out there. And word-of-mouth is something our guests do for us.
But we can’t leave it all to them… we can’t just serve a great meal and then HOPE they tell their friends and colleagues. No, we have to tip the scales in
The Devil is in the Details
#74 - The Devil is in the Details
This week’s episode is all about the details… the little things that we can do to make an impression on our guests. Because even though we have all different kinds of marketing tools at our disposal, word-of-mouth is still the most powerful tool out there. And word-of-mouth is something our guests do for us.
But we can’t leave it all to them… we can’t just serve a great meal and then HOPE they tell their friends and colleagues. No, we have to tip the scales in
7 Mindset Shifts to Overhaul Your Business
#73 - 7 Mindset Shifts to Overhaul Your Business
After 20 years in the industry, there are tons of little tips and tricks I've learned... like how to design website, how to layout a menu, how to hire and train good staff, and how to properly fold a napkin. Those are things that make me better at my job, things I love to pass along.
But then there are the mindset shifts that have helped shape the direction of my career. These are seven top-level strategic shifts that can make a profound differen
7 Mindset Shifts to Overhaul Your Business
#73 - 7 Mindset Shifts to Overhaul Your Business
After 20 years in the industry, there are tons of little tips and tricks I've learned... like how to design website, how to layout a menu, how to hire and train good staff, and how to properly fold a napkin. Those are things that make me better at my job, things I love to pass along.
But then there are the mindset shifts that have helped shape the direction of my career. These are seven top-level strategic shifts that can make a profound differen
INTERVIEW: Jake Grim, Founder of the QR Menu System
#72 - INTERVIEW with Jake Grim, Founder of the QR Menu System
Table Rock Industries has been a supporter of the Restaurant Strategy Podcast, and over the past few months I've gotten to know the companies founder - a guy by the name of Jake Grim. At just 21 years old, he's bringing a fresh perspective and a whole lot of energy to his cause of helping restaurant owners navigate this challenging time. He grew up on the family farm in Gettysburg, PA and has been involved in his mother's restaurant s
INTERVIEW: Jake Grim, Founder of the QR Menu System
#72 - INTERVIEW with Jake Grim, Founder of the QR Menu System
Table Rock Industries has been a supporter of the Restaurant Strategy Podcast, and over the past few months I've gotten to know the companies founder - a guy by the name of Jake Grim. At just 21 years old, he's bringing a fresh perspective and a whole lot of energy to his cause of helping restaurant owners navigate this challenging time. He grew up on the family farm in Gettysburg, PA and has been involved in his mother's restaurant s
How to Spot Shifting Foods Trends in a Post-Covid World
#71 - How to Spot Shifting Foods Trends in a Post-Covid World
Covid-19 has upended our world, and reordered the daily routines for billions of people. In order to make predictions about the future, Economists and Social Scientists often look at changing Macro Trends. To be sure this global pandemic has reordered life for many of us. On this week's episode we're going to look at five different areas to better understand how Covid-19 has reordered daily life:
Technological Trends
Economic Trends
How to Spot Shifting Foods Trends in a Post-Covid World
#71 - How to Spot Shifting Foods Trends in a Post-Covid World
Covid-19 has upended our world, and reordered the daily routines for billions of people. In order to make predictions about the future, Economists and Social Scientists often look at changing Macro Trends. To be sure this global pandemic has reordered life for many of us. On this week's episode we're going to look at five different areas to better understand how Covid-19 has reordered daily life:
Technological Trends
Economic Trends
Reinventing the Wheel
#70 - Reinventing the Wheel
On this week’s episode we’re going to talk all about reinvention. Why to do it, what it might look like, and how to take those tentative first steps toward redesigning a profitable business. I share a bunch of different suggestions to help spark ideas, which all go back to this idea of diversifying your revenue streams. Think about all the different ways you can make money in your business.
THIS WEEK'S SPONSOR: The Table Rock QR Menu System (CLICK HERE)
The ONLY Rest
Reinventing the Wheel
#70 - Reinventing the Wheel
On this week’s episode we’re going to talk all about reinvention. Why to do it, what it might look like, and how to take those tentative first steps toward redesigning a profitable business. I share a bunch of different suggestions to help spark ideas, which all go back to this idea of diversifying your revenue streams. Think about all the different ways you can make money in your business.
THIS WEEK'S SPONSOR: The Table Rock QR Menu System (CLICK HERE)
The ONLY Rest
How Marketers Use Storytelling to Sell
#69 - How Marketers Use Storytelling to Sell
When I say, “Tell me a little bit about yourself,” how do you respond? Do you say, "Well I’m 5’10”, about 180 pounds, with blue eyes and brown hair?" Of course not! In fact if someone did that in an interview, you’d be like… who is this psychopath.
When someone says, “Tell me a little bit about yourself” you respond with a brief bio. If it’s an interview you might talk about where you went to school or the last company you worked for. If you’re meetin
How Marketers Use Storytelling to Sell
#69 - How Marketers Use Storytelling to Sell
When I say, “Tell me a little bit about yourself,” how do you respond? Do you say, "Well I’m 5’10”, about 180 pounds, with blue eyes and brown hair?" Of course not! In fact if someone did that in an interview, you’d be like… who is this psychopath.
When someone says, “Tell me a little bit about yourself” you respond with a brief bio. If it’s an interview you might talk about where you went to school or the last company you worked for. If you’re meetin
All About the Freebies and Spreadsheets
#68 - All About the Freebies and Spreadsheets
Over the past year I've heard from a bunch of you and the common thread I always seem to hear is how much you love the freebies and giveaways. So I've tried hard to make more of them - workbooks that correspond with a given episode, or cheatsheets, or spreadsheets. Since the start of the year I've tried to provide more resources for you. Anything to help make your lives easier. So on today's episode I'm recapping ALL of the resources I've shared and
All About the Freebies and Spreadsheets
#68 - All About the Freebies and Spreadsheets
Over the past year I've heard from a bunch of you and the common thread I always seem to hear is how much you love the freebies and giveaways. So I've tried hard to make more of them - workbooks that correspond with a given episode, or cheatsheets, or spreadsheets. Since the start of the year I've tried to provide more resources for you. Anything to help make your lives easier. So on today's episode I'm recapping ALL of the resources I've shared and
The Surprising Truth About Creativity and 4 Steps to Harness It
#67 - The Surprising Truth About Creativity and 4 Steps to Harness It
Creativity is a renewable resource. It’s one of the few things in this world where the more you mine, the more that appears. Best of all, it’s not reserved for the chosen few… rather it's something we all have at our disposal. Today, I want to talk all about what creativity is, where it comes from, how we can tap into it to grow our businesses, and the best way to inspire your team to do the same.
I share a simple 4-step proc
The Surprising Truth About Creativity and 4 Steps to Harness It
#67 - The Surprising Truth About Creativity and 4 Steps to Harness It
Creativity is a renewable resource. It’s one of the few things in this world where the more you mine, the more that appears. Best of all, it’s not reserved for the chosen few… rather it's something we all have at our disposal. Today, I want to talk all about what creativity is, where it comes from, how we can tap into it to grow our businesses, and the best way to inspire your team to do the same.
I share a simple 4-step proc
Treading Water vs. Swimming to Shore
#66 - Treading Water vs. Swimming to Shore
When it comes to water safety, the data is clear: there are two skills children need to master before they get into a pool. The first is how to swim, obviously. And the other is how to tread water. Those are the two things that can substantially increase their chance of surviving in the off chance that they fall in.
But when it comes to business, too many people focus on the latter at the expense of the former. If you're on a boat and you fall overboar
Treading Water vs. Swimming to Shore
#66 - Treading Water vs. Swimming to Shore
When it comes to water safety, the data is clear: there are two skills children need to master before they get into a pool. The first is how to swim, obviously. And the other is how to tread water. Those are the two things that can substantially increase their chance of surviving in the off chance that they fall in.
But when it comes to business, too many people focus on the latter at the expense of the former. If you're on a boat and you fall overboar
10 New Marketing Books for Your Nightstand
#65 - 10 New Marketing Books for Your Nightstand
Back on Episode #15 I shared my original Top Ten List, and it went so well that I'm going to share ten more. Below you'll find links to all 20 titles so you can purchase them for yourself on Amazon... most (if not all) of the titles are available in book form, as well as on Kindle and Audible. Happy Reading!!!
THE ORIGINAL LIST
Purple Cow by Seth Godin
All Marketers Are Liars by Seth Godin
Permission Marketing by Seth Godin
Setting the Table by D
10 New Marketing Books for Your Nightstand
#65 - 10 New Marketing Books for Your Nightstand
Back on Episode #15 I shared my original Top Ten List, and it went so well that I'm going to share ten more. Below you'll find links to all 20 titles so you can purchase them for yourself on Amazon... most (if not all) of the titles are available in book form, as well as on Kindle and Audible. Happy Reading!!!
THE ORIGINAL LIST
Purple Cow by Seth Godin
All Marketers Are Liars by Seth Godin
Permission Marketing by Seth Godin
Setting the Table by D
Run the Numbers!
#64 - Run the Numbers!
In theory, running a business is a somewhat simple affair. You make a thing and then charge people more for that thing than it cost you to produce it. This is what it means to run a profitable business. And of course, that’s what all of us want, right? To build a business that is inherently profitable…
And yet, for years now in the restaurant industry, it’s been death by a thousand cuts. As all costs go up, profitability goes down. And still, as an industry, we’ve just he
Run the Numbers!
#64 - Run the Numbers!
In theory, running a business is a somewhat simple affair. You make a thing and then charge people more for that thing than it cost you to produce it. This is what it means to run a profitable business. And of course, that’s what all of us want, right? To build a business that is inherently profitable…
And yet, for years now in the restaurant industry, it’s been death by a thousand cuts. As all costs go up, profitability goes down. And still, as an industry, we’ve just he
INTERVIEW: Richard Jones, CMO of Cheetah Digital
#63 - INTERVIEW: Richard Jones, CMO of Cheetah Digital
This week, I’m thrilled to be speaking with Richard Jones, CMO of Cheetah Digital. The company describes itself as a cross-channel customer engagement solution provider. They offer everything from acquisition to loyalty and have worked with some of the world’s biggest brands including American Express, Hilton, Walgreens, and Williams-Sonoma.
Over the past two months he’s been working tirelessly to help brands navigate this crisis, and on thi
INTERVIEW: Richard Jones, CMO of Cheetah Digital
#63 - INTERVIEW: Richard Jones, CMO of Cheetah Digital
This week, I’m thrilled to be speaking with Richard Jones, CMO of Cheetah Digital. The company describes itself as a cross-channel customer engagement solution provider. They offer everything from acquisition to loyalty and have worked with some of the world’s biggest brands including American Express, Hilton, Walgreens, and Williams-Sonoma.
Over the past two months he’s been working tirelessly to help brands navigate this crisis, and on thi
The Problem with "Better"
#62 - The Problem with "Better"
Why should I eat at your restaurant instead of the one down the street?
Because you’re "better"?
Better in what way? And says who? And when did they decide that? And what criteria did they use to make their decision? Using "better" as an argument to attract customers is a trap that a lot of marketers fall into and I want to show you specific ways to avoid it.
This week's episode is the third and final installment of the Positioning Trilogy... three episodes all
The Problem with "Better"
#62 - The Problem with "Better"
Why should I eat at your restaurant instead of the one down the street?
Because you’re "better"?
Better in what way? And says who? And when did they decide that? And what criteria did they use to make their decision? Using "better" as an argument to attract customers is a trap that a lot of marketers fall into and I want to show you specific ways to avoid it.
This week's episode is the third and final installment of the Positioning Trilogy... three episodes all
First, Last, Best, Most, Only
#61 - First, Last, Best, Most, Only
On last week's episode we began discussing the idea of Positioning... a key concept that marketers use to introduce consumers to a new idea or product. On today's episode we're going to build on that by exploring these 5 words: First, Last, Best, Most, Only.
What do they have in common? They're words used to position a brand at the edges. It's about going to the extremes, and the key to its success is that only one brand can claim a given word. In many ways, i
First, Last, Best, Most, Only
#61 - First, Last, Best, Most, Only
On last week's episode we began discussing the idea of Positioning... a key concept that marketers use to introduce consumers to a new idea or product. On today's episode we're going to build on that by exploring these 5 words: First, Last, Best, Most, Only.
What do they have in common? They're words used to position a brand at the edges. It's about going to the extremes, and the key to its success is that only one brand can claim a given word. In many ways, i
The Power of Positioning
#60 - The Power of Positioning
Humans are remarkably bad at remembering new information. It's why eyewitness testimony is so unreliable. Usually repetition is required to make an impression. In an attempt to shortcut the system, marketers have used a concept called "positioning" to embed themselves into the minds of prospective consumers.
And companies use it on you every single day, all day long...
On this week's episode I share a bunch of examples to help hammer home this idea: Coke, Standfor
The Power of Positioning
#60 - The Power of Positioning
Humans are remarkably bad at remembering new information. It's why eyewitness testimony is so unreliable. Usually repetition is required to make an impression. In an attempt to shortcut the system, marketers have used a concept called "positioning" to embed themselves into the minds of prospective consumers.
And companies use it on you every single day, all day long...
On this week's episode I share a bunch of examples to help hammer home this idea: Coke, Standfor
The Future of Restaurants in Three Phases
#59 - The Future of Restaurants in Three Phases
What does the future of our industry look like? This is something I'm been thinking about a lot uring this crisis, and I'm sure I'm not alone. The way I see it, there are three distinct phases:
Our immediate future -- meaning today, tomorrow, next week -- and the question is how do we continue to get creative during the shutdown?
The near future -- meaning the next 6-9 months. How do we reopen our restaurants, welcome patrons back in, and put
The Future of Restaurants in Three Phases
#59 - The Future of Restaurants in Three Phases
What does the future of our industry look like? This is something I'm been thinking about a lot uring this crisis, and I'm sure I'm not alone. The way I see it, there are three distinct phases:
Our immediate future -- meaning today, tomorrow, next week -- and the question is how do we continue to get creative during the shutdown?
The near future -- meaning the next 6-9 months. How do we reopen our restaurants, welcome patrons back in, and put
The Four P's of Marketing
#58 - The Four P's of Marketing
If you go to school to study Marketing, you’ll likely learn about this in your very first lecture on your very first day. The Four P’s of Marketing are the foundation for just about everything we do… and that’s true for every kind of business out there. Often referred to as the Marketing Mix, it’s a crucial tool to help us understand how best to serve our audience. In reality we’ve talked AROUND this subject before, but have never tackled it HEAD ON.
What are the
The Four P's of Marketing
#58 - The Four P's of Marketing
If you go to school to study Marketing, you’ll likely learn about this in your very first lecture on your very first day. The Four P’s of Marketing are the foundation for just about everything we do… and that’s true for every kind of business out there. Often referred to as the Marketing Mix, it’s a crucial tool to help us understand how best to serve our audience. In reality we’ve talked AROUND this subject before, but have never tackled it HEAD ON.
What are the
How to Find, Hire, and Work with a GREAT Food Photographer
#57 - How to Find, Hire, and Work With a GREAT Food Photographer
On this week's episode we're talking all about ways to up your content game. One key way to do that is by hiring a professional to come in and shoot your food. I've been a food photographer here in NYC for the past 8 years and so I'm using everything I've learned to help you find a great creative to help you promote your restaurant. Topics covered:
#1 - How do you go about finding a good food photographer? #2 - How to negotiate wi
How to Find, Hire, and Work with a GREAT Food Photographer
#57 - How to Find, Hire, and Work With a GREAT Food Photographer
On this week's episode we're talking all about ways to up your content game. One key way to do that is by hiring a professional to come in and shoot your food. I've been a food photographer here in NYC for the past 8 years and so I'm using everything I've learned to help you find a great creative to help you promote your restaurant. Topics covered:
#1 - How do you go about finding a good food photographer? #2 - How to negotiate wi
Pivoting Your Business to Ensure Longterm Success
#56 - Pivoting Your Business to Ensure Longterm Success
Restaurants all over the country are being forced to do one of two things right now... shut down indefinitely, or pivot to a new model. I believe our ability to stay creative and nimble is going to determine who succeeds in the long term. In that vein I'm sharing 10 ideas from things I've seen myself. Take these ideas and use them... bend them to fit your business.
I've included all of them in a cheatsheet.
** DOWNLOAD THE CHEATSHEET HERE *
Pivoting Your Business to Ensure Longterm Success
#56 - Pivoting Your Business to Ensure Longterm Success
Restaurants all over the country are being forced to do one of two things right now... shut down indefinitely, or pivot to a new model. I believe our ability to stay creative and nimble is going to determine who succeeds in the long term. In that vein I'm sharing 10 ideas from things I've seen myself. Take these ideas and use them... bend them to fit your business.
I've included all of them in a cheatsheet.
** DOWNLOAD THE CHEATSHEET HERE *
Exactly What We Need... Stories to Inspire
#55 - Exactly What We Need... Stories to Inspire
If you find yourself overwhelmed by the news these days, then this is the podcast episode for you. For the past few weeks we’ve been inundated with scary numbers and stories about how the world is falling apart… but I’ll remind you that I’m still here and you’re still here and thousands of other listeners are out there as well. And while our industry has been upended, there are hundreds of restaurants out there with stories to tell… stories to ins
Exactly What We Need... Stories to Inspire
#55 - Exactly What We Need... Stories to Inspire
If you find yourself overwhelmed by the news these days, then this is the podcast episode for you. For the past few weeks we’ve been inundated with scary numbers and stories about how the world is falling apart… but I’ll remind you that I’m still here and you’re still here and thousands of other listeners are out there as well. And while our industry has been upended, there are hundreds of restaurants out there with stories to tell… stories to ins
What's on the Other Side of This Crisis?
#54 - What's on the Other Side of This Crisis?
It's March, 2020. If you’re listening in real time your anxiety level is probably at an 11. All major sports have suspended play, Broadway shows have gone dark, schools across the country are closing, and now restaurants and bars have been ordered to close except for takeout and delivery service. Of course we’re talking about the Coronavirus — Covid-19 — and it is wreaking havoc on the economy… most of all our industry.
If you’re a small business ow
What's on the Other Side of This Crisis?
#54 - What's on the Other Side of This Crisis?
It's March, 2020. If you’re listening in real time your anxiety level is probably at an 11. All major sports have suspended play, Broadway shows have gone dark, schools across the country are closing, and now restaurants and bars have been ordered to close except for takeout and delivery service. Of course we’re talking about the Coronavirus — Covid-19 — and it is wreaking havoc on the economy… most of all our industry.
If you’re a small business ow
How We Use Stories to Sell
#53 - How We Use Stories to Sell
Humans are storytellers. For thousands of years we've used stories to communicate things to each other. It's ingrained in us, and woven through just about every aspect of what we do… most especially in how we conduct commerce.
By that I mean, how we TRANSACT… how merchants sell things, and how consumers make decisions about what products to buy.
So then how exactly do we use stories to sell? I think they fall into one of 5 categories.
Stories that communicate
How We Use Stories to Sell
#53 - How We Use Stories to Sell
Humans are storytellers. For thousands of years we've used stories to communicate things to each other. It's ingrained in us, and woven through just about every aspect of what we do… most especially in how we conduct commerce.
By that I mean, how we TRANSACT… how merchants sell things, and how consumers make decisions about what products to buy.
So then how exactly do we use stories to sell? I think they fall into one of 5 categories.
Stories that communicate
INTERVIEW: Saleem Khatri, CEO of Lavu Inc.
#52 - INTERVIEW: Saleem Khatri, CEO of Lavu Inc.
I'm fascinated with how technology and hospitality are intersecting, and baffled at how slow our industry is to adopt new ways of doing things. I put out a call to listeners, asking for anyone who wanted to discuss the subject on the show. Well, I'm thrilled to say that Saleem Khatri answered that call. He is the CEO of Lavu, which as many of you know, was the original iPad POS software. In just 10 years they've captured huge market share and have
INTERVIEW: Saleem Khatri, CEO of Lavu Inc.
#52 - INTERVIEW: Saleem Khatri, CEO of Lavu Inc.
I'm fascinated with how technology and hospitality are intersecting, and baffled at how slow our industry is to adopt new ways of doing things. I put out a call to listeners, asking for anyone who wanted to discuss the subject on the show. Well, I'm thrilled to say that Saleem Khatri answered that call. He is the CEO of Lavu, which as many of you know, was the original iPad POS software. In just 10 years they've captured huge market share and have
11 Ways to Capture E-Mail Addresses
#51 - Eleven Ways to Capture E-Mail Addresses
As many of you know, I'm offering a pre-sale special for 2 summer workshops. The first is called KILLER CONTENT, all about capturing great food photography. But the second is E-MAIL STRATEGY FOR RESTAURANTS. Think of this week's episode as an "on ramp" of sorts, where I'm teasing out the kind of information you'll get by enrolling in one of the courses.
E-Mail Marketing is perhaps the best, most efficient way to keep in touch with your fans and it's
11 Ways to Capture E-Mail Addresses
#51 - Eleven Ways to Capture E-Mail Addresses
As many of you know, I'm offering a pre-sale special for 2 summer workshops. The first is called KILLER CONTENT, all about capturing great food photography. But the second is E-MAIL STRATEGY FOR RESTAURANTS. Think of this week's episode as an "on ramp" of sorts, where I'm teasing out the kind of information you'll get by enrolling in one of the courses.
E-Mail Marketing is perhaps the best, most efficient way to keep in touch with your fans and it's
The REALLY BIG Recap Episode
#50 - The REALLY BIG Recap Episode
Fifty episodes feels like a milestone worth celebrating and so that's what we're doing this week. A bunch of listeners have been with us since the very beginning, but the majority of the Restaurant Strategy audience has found us just recently over the past few months... and so I want to recap everything we've discussed so far to provide a strong base of knowledge as we move forward.
Topics covered:
Defining "marketing"... what is it? Just three questions?
W
The REALLY BIG Recap Episode
#50 - The REALLY BIG Recap Episode
Fifty episodes feels like a milestone worth celebrating and so that's what we're doing this week. A bunch of listeners have been with us since the very beginning, but the majority of the Restaurant Strategy audience has found us just recently over the past few months... and so I want to recap everything we've discussed so far to provide a strong base of knowledge as we move forward.
Topics covered:
Defining "marketing"... what is it? Just three questions?
W
INTERVIEW: Bob and Kate Carpenter, Sunny Side Kitchen
#49 - INTERVIEW: Bob and Kate Carpenter, Sunny Side Kitchen
On this week's episode I had the pleasure of chatting with two Restaurant Stragey listeners, Bob and Kate Carpenter, who run a charming little cafe in Escondido, CA called Sunny Side Kitchen. The restuaurant is listed on Yelp's Top 100 in the United States (yes, the entire country) and is gearing up for their 5th Anniversary Celebration.
All of this from a couple of people who, until they opened Sunny Side, had no experience in hospita
INTERVIEW: Bob and Kate Carpenter, Sunny Side Kitchen
#49 - INTERVIEW: Bob and Kate Carpenter, Sunny Side Kitchen
On this week's episode I had the pleasure of chatting with two Restaurant Stragey listeners, Bob and Kate Carpenter, who run a charming little cafe in Escondido, CA called Sunny Side Kitchen. The restuaurant is listed on Yelp's Top 100 in the United States (yes, the entire country) and is gearing up for their 5th Anniversary Celebration.
All of this from a couple of people who, until they opened Sunny Side, had no experience in hospita
Marketing Resources and Tools I LOVE
#48 - Marketing Resources and Tools I LOVE
Valentine's Day is here and since love is in the air, I'm sharing the tools, courses, websites, and resources that I LOVE... the things that help me market restaurants!
My camera, the Nikon D750: As I say over and over... it's crucial these days to be able to show off what it is you do best. We are a visual culture these days and so the best way to attract new customers is to SHOW them what it is you're offering.
Photoshop & Lightroom: These are two p
Marketing Resources and Tools I LOVE
#48 - Marketing Resources and Tools I LOVE
Valentine's Day is here and since love is in the air, I'm sharing the tools, courses, websites, and resources that I LOVE... the things that help me market restaurants!
My camera, the Nikon D750: As I say over and over... it's crucial these days to be able to show off what it is you do best. We are a visual culture these days and so the best way to attract new customers is to SHOW them what it is you're offering.
Photoshop & Lightroom: These are two p
Crafting Your Elevator Pitch
#47 - Crafting Your Elevator Pitch
CLICK HERE TO DOWNLOAD THE ELEVATOR PITCH CHEATSHEET
There are two things that are absolutly crucial to creating a profitable business... understanding WHAT your product is, and identifying WHO it's for. The tricky part, however is articulating those things successfully.
In this week's episode we're talking all about building a short, medium, and long elevator pitch for your business. You'll use these for press releases and whenever you find yourself talking t
Crafting Your Elevator Pitch
#47 - Crafting Your Elevator Pitch
CLICK HERE TO DOWNLOAD THE ELEVATOR PITCH CHEATSHEET
There are two things that are absolutly crucial to creating a profitable business... understanding WHAT your product is, and identifying WHO it's for. The tricky part, however is articulating those things successfully.
In this week's episode we're talking all about building a short, medium, and long elevator pitch for your business. You'll use these for press releases and whenever you find yourself talking t
But What Are We Really Selling?
#46 - But What Are We Really Selling?
CLICK HERE to Download the Marketing Pillars Workbook!
And as a refresher go back and listen to Episodes #2-6, where we talk all about the 5 Pillars Marketing. CLICK HERE to list to the first of those 5 episodes.
*****
When pondering the question "What do we sell," it's all too easy to respond with the "food and beverage." It's easy, and it's lazy. And it's also wrong. As we've discussed in past episodes, as restaurant operates we're doing so much more than
But What Are We Really Selling?
#46 - But What Are We Really Selling?
CLICK HERE to Download the Marketing Pillars Workbook!
And as a refresher go back and listen to Episodes #2-6, where we talk all about the 5 Pillars Marketing. CLICK HERE to list to the first of those 5 episodes.
*****
When pondering the question "What do we sell," it's all too easy to respond with the "food and beverage." It's easy, and it's lazy. And it's also wrong. As we've discussed in past episodes, as restaurant operates we're doing so much more than
8 Ways to Maximize Revenue on Valentine's Day
#45 - 8 Ways to Maximize Revenue on Valentine's Day
Valentine's Day is the first big holiday of 2020 and offers a great opportunity to #1 boost Q1 sales figures, and #2 to make an impression on a bunch of first time diners. In this week's episode I'm walking you through eight different ways to help maximize profits on this, the most romantic day of the year
OFFER A PRIX FIXE - The limited menu will not only help the kitchen keep up with the additional covers, but it’ll also ensure swift turn ti
8 Ways to Maximize Revenue on Valentine's Day
#45 - 8 Ways to Maximize Revenue on Valentine's Day
Valentine's Day is the first big holiday of 2020 and offers a great opportunity to #1 boost Q1 sales figures, and #2 to make an impression on a bunch of first time diners. In this week's episode I'm walking you through eight different ways to help maximize profits on this, the most romantic day of the year
OFFER A PRIX FIXE - The limited menu will not only help the kitchen keep up with the additional covers, but it’ll also ensure swift turn ti
Insights from my First Visit to Paris!!!
#44 - Insights from my First Visit to Paris!!!
At the end of 2018 my wife and I sat down and said that travel was going to be a priority moving forward. We did very little of it growing up, and we wanted it to be a big part of our son's life. So we looked at the calendar, picked some dates, and booked our trip. Obviously food is a big part of my life, and so dining would be a big part of the trip. But still I was blown away by the experience. And so on this week's episode I'm sharing eight Insig
Insights from my First Visit to Paris!!!
#44 - Insights from my First Visit to Paris!!!
At the end of 2018 my wife and I sat down and said that travel was going to be a priority moving forward. We did very little of it growing up, and we wanted it to be a big part of our son's life. So we looked at the calendar, picked some dates, and booked our trip. Obviously food is a big part of my life, and so dining would be a big part of the trip. But still I was blown away by the experience. And so on this week's episode I'm sharing eight Insig
The 10 Biggest Dining Trends of the Last Decade
#43 - The 10 Biggest Dining Trends of the Last Decade
The best way to predict where we’re going is to take a look at where we’ve been. So I think it’s worth taking this opportunity to look back at the decade that just passed. This week we're going to talk about the 10 biggest trends in dining from the past decade, and use that to make some predictions about the decade ahead. This one is filled with all kinds of great insights. Do not skip!!!
American Catch by Paul Greenberg - CLICK HERE
Marketin
The 10 Biggest Dining Trends of the Last Decade
#43 - The 10 Biggest Dining Trends of the Last Decade
The best way to predict where we’re going is to take a look at where we’ve been. So I think it’s worth taking this opportunity to look back at the decade that just passed. This week we're going to talk about the 10 biggest trends in dining from the past decade, and use that to make some predictions about the decade ahead. This one is filled with all kinds of great insights. Do not skip!!!
American Catch by Paul Greenberg - CLICK HERE
Marketin
Building Your 2020 Marketing Calendar
#42 - Building Your 2020 Marketing Calendar
What’s the product? Who’s it for? And how can you reach them? That’s what all marketing boils down to. The ways in which we reach people will constantly change, but the first two should never change. If you can get clear on those, you’ll have a leg up on your competition. In fact, this is what I spend most of my life doing - helping restaurants and chefs get clear answers to those first two questions. The rest of my time is spent brainstorming ideas,
Building Your 2020 Marketing Calendar
#42 - Building Your 2020 Marketing Calendar
What’s the product? Who’s it for? And how can you reach them? That’s what all marketing boils down to. The ways in which we reach people will constantly change, but the first two should never change. If you can get clear on those, you’ll have a leg up on your competition. In fact, this is what I spend most of my life doing - helping restaurants and chefs get clear answers to those first two questions. The rest of my time is spent brainstorming ideas,
Marketing Holidays
#41 - Marketing Holidays
The holiday season means big business for the restaurant industry. People are going out more and celebrating… friends and families get together, there are office parties, plus people are spending more than they normally would… there’s a festive energy in the air and people are more willing to indulge. And still, restaurants can hardly seem to keep up with the demand. For most restaurants it’s an all-out sprint to the end of the year; we hardly have time to look around. T
Marketing Holidays
#41 - Marketing Holidays
The holiday season means big business for the restaurant industry. People are going out more and celebrating… friends and families get together, there are office parties, plus people are spending more than they normally would… there’s a festive energy in the air and people are more willing to indulge. And still, restaurants can hardly seem to keep up with the demand. For most restaurants it’s an all-out sprint to the end of the year; we hardly have time to look around. T
All You Need is 1,000 True Fans
#40 - All You Need is 1,000 True Fans
Kevin Kelly is an author, editor, public speaker, and technologist who, whether you’re aware of it or not, has been quietly changing the world for the past 40 years. Tech geeks will know him as the founding executive editor of WIRED magazine, but he’s also been a pioneer in the world of virtual reality and AI programming. He got his first shot of real fame in 2010 with the release of a book called “What Technology Wants.” And found further notoriety with the
All You Need is 1,000 True Fans
#40 - All You Need is 1,000 True Fans
Kevin Kelly is an author, editor, public speaker, and technologist who, whether you’re aware of it or not, has been quietly changing the world for the past 40 years. Tech geeks will know him as the founding executive editor of WIRED magazine, but he’s also been a pioneer in the world of virtual reality and AI programming. He got his first shot of real fame in 2010 with the release of a book called “What Technology Wants.” And found further notoriety with the
Jon Taffer's Brilliant Advice for Building Repeat Business
#39 - Jon Taffer's Brilliant Advice for Building Repeat Business
There’s a YouTube clip that’s famous at this point in marketing circles. Perhaps you’ve seen it. Gary Vaynerchuk, marketing superstar and head of Vayner Media, hosts a show called Ask Gary Vee. It’s a call-in show, and each episode he has on a different co-host. Back in 2017 on Episode #257, Gary sat with Jon Taffer, the host of a TV show called Bar Rescue on the Paramount Network. Now, a young guy calls in with questions about ho
Jon Taffer's Brilliant Advice for Building Repeat Business
#39 - Jon Taffer's Brilliant Advice for Building Repeat Business
There’s a YouTube clip that’s famous at this point in marketing circles. Perhaps you’ve seen it. Gary Vaynerchuk, marketing superstar and head of Vayner Media, hosts a show called Ask Gary Vee. It’s a call-in show, and each episode he has on a different co-host. Back in 2017 on Episode #257, Gary sat with Jon Taffer, the host of a TV show called Bar Rescue on the Paramount Network. Now, a young guy calls in with questions about ho
INTERVIEW: David Stockwell, Owner of Faun Restaurant
#38 - INTERVIEW: David Stockwell, Owner of Faun Restaurant
I met David Stockwell a few years back when I was working on a documentary web series called SMELL TOUCH TASTE. We profiled 4 restaurants in the summer of 2017 and now just two years later, 3 of them are already closed. The only one that’s survived? Faun Restaurant in Prospect Heights, Brooklyn, owned and operated by today’s guest, David Stockwell. The thing is, though, his resume is not something you would’ve bet on. All of the other ch
INTERVIEW: David Stockwell, Owner of Faun Restaurant
#38 - INTERVIEW: David Stockwell, Owner of Faun Restaurant
I met David Stockwell a few years back when I was working on a documentary web series called SMELL TOUCH TASTE. We profiled 4 restaurants in the summer of 2017 and now just two years later, 3 of them are already closed. The only one that’s survived? Faun Restaurant in Prospect Heights, Brooklyn, owned and operated by today’s guest, David Stockwell. The thing is, though, his resume is not something you would’ve bet on. All of the other ch
What I Learned Running the NYC Marathon
#37 - What I Learned Running the NYC Marathon
The NYC Marathon happens every year on the first Sunday in November. It is without a doubt, one of the coolest events of the year -- something the entire city comes out for. It has long been a dream of mine to run it, and this past week that dream was realized. After 17 years of wishing, a year of planning, and 6 months of intense training I ran the New York City Marathon. And it may not be immediately obvious, but I think the Marathon has a lot to d
What I Learned Running the NYC Marathon
#37 - What I Learned Running the NYC Marathon
The NYC Marathon happens every year on the first Sunday in November. It is without a doubt, one of the coolest events of the year -- something the entire city comes out for. It has long been a dream of mine to run it, and this past week that dream was realized. After 17 years of wishing, a year of planning, and 6 months of intense training I ran the New York City Marathon. And it may not be immediately obvious, but I think the Marathon has a lot to d
8 Ways to Pack the Place on Monday Night
#36 - 8 Ways to Pack the Place on Monday Night
A restaurant can't survive on Friday and Saturday nights. We pay rent all seven days of the week, and so it behooves us to fill up those other five days. And yet so often businesses limp along all week and then try to grind it out all weekend long. That approach may work for a while, but it's not a long-term strategy. In time you and your staff will burn out or things will simply fade away. In this week's episode I'm sharing my approach for how to f
8 Ways to Pack the Place on Monday Night
#36 - 8 Ways to Pack the Place on Monday Night
A restaurant can't survive on Friday and Saturday nights. We pay rent all seven days of the week, and so it behooves us to fill up those other five days. And yet so often businesses limp along all week and then try to grind it out all weekend long. That approach may work for a while, but it's not a long-term strategy. In time you and your staff will burn out or things will simply fade away. In this week's episode I'm sharing my approach for how to f
Use Content Strategy to Build Trust with your Guests
#35 - Use Content Strategy to Build Trust with your Guests
I always like to say that businesses these days need to think of themselves as mini-media companies, putting out consistent, high-quality content on a weekly basis. But what does that mean, content? Stick around because in this week’s episode I’m going to explain what content strategy is… I’m going to show you how it can help your business… and then I’m going to explain the best ways to get started. If you’re struggling to gain traction,
Use Content Strategy to Build Trust with your Guests
#35 - Use Content Strategy to Build Trust with your Guests
I always like to say that businesses these days need to think of themselves as mini-media companies, putting out consistent, high-quality content on a weekly basis. But what does that mean, content? Stick around because in this week’s episode I’m going to explain what content strategy is… I’m going to show you how it can help your business… and then I’m going to explain the best ways to get started. If you’re struggling to gain traction,
Kill 'em with Kindness
#34 - Kill 'em with Kindness
There’s this thing in our industry… call it tradition or whatever… where the Chef is often portrayed as this tyrant, lording over the kitchen. Slamming pots and pans, screaming at the cooks, and striking fear into the servers that dare to enter that sacred space. But the longer I spend in the industry, the more I’ve been questioning that behavior. This episode is an addendum of sorts to the string of episodes I did a few week back where we talked about leadership, st
Kill 'em with Kindness
#34 - Kill 'em with Kindness
There’s this thing in our industry… call it tradition or whatever… where the Chef is often portrayed as this tyrant, lording over the kitchen. Slamming pots and pans, screaming at the cooks, and striking fear into the servers that dare to enter that sacred space. But the longer I spend in the industry, the more I’ve been questioning that behavior. This episode is an addendum of sorts to the string of episodes I did a few week back where we talked about leadership, st
INTERVIEW - Alexander LaPratt, Master Sommelier
#33: INTERVIEW - Alexander LaPratt, Master Sommelier
This week I'm thrilled to bring you another interview, and trust me it's a good one. I sat down with Alexander LaPratt, Master Sommelier and owner of two neighborhood restaurants here in Brooklyn: Atrium DUMBO and Beasts & Bottles. His journey in the industry has taken him from Detroit where he got his start to Napa where we worked for Thomas Keller at The French Laundry, before finally making his way to New York City, where he's worked with s
INTERVIEW - Alexander LaPratt, Master Sommelier
#33: INTERVIEW - Alexander LaPratt, Master Sommelier
This week I'm thrilled to bring you another interview, and trust me it's a good one. I sat down with Alexander LaPratt, Master Sommelier and owner of two neighborhood restaurants here in Brooklyn: Atrium DUMBO and Beasts & Bottles. His journey in the industry has taken him from Detroit where he got his start to Napa where we worked for Thomas Keller at The French Laundry, before finally making his way to New York City, where he's worked with s
Y-E-L-P is a Four Letter Word!
#32: Y-E-L-P is a Four Letter Word!
What’s the first thing that comes to mind when I say YELP? If you’re like a lot of other industry professionals you can’t help but use other four letter words to articulate your disdain. But regardless of how we feel about it, the site has become an important piece to a business’ digital presence and so it’s worth taking some time to talk about the Do’s and Don’ts when it comes to this polarizing website. This week, we’re talking all about YELP. Specifically I
Y-E-L-P is a Four Letter Word!
#32: Y-E-L-P is a Four Letter Word!
What’s the first thing that comes to mind when I say YELP? If you’re like a lot of other industry professionals you can’t help but use other four letter words to articulate your disdain. But regardless of how we feel about it, the site has become an important piece to a business’ digital presence and so it’s worth taking some time to talk about the Do’s and Don’ts when it comes to this polarizing website. This week, we’re talking all about YELP. Specifically I
Thriving in the Attention Economy
#31: Thriving in the Attention Economy
The market is saturated, we’re inundated with images and ads everywhere we look, people spend all day on their phones, and WE have the unenviable task of crafting the kind of experience that can only happen in real life. I’ve said it many times before, but the real currency these days is ATTENTION. So how then do you not only survive, but thrive, in this new Attention Economy? That's what this week is all about. We talk about the problems and pitfalls we al
Thriving in the Attention Economy
#31: Thriving in the Attention Economy
The market is saturated, we’re inundated with images and ads everywhere we look, people spend all day on their phones, and WE have the unenviable task of crafting the kind of experience that can only happen in real life. I’ve said it many times before, but the real currency these days is ATTENTION. So how then do you not only survive, but thrive, in this new Attention Economy? That's what this week is all about. We talk about the problems and pitfalls we al
INTERVIEW: Nathan Mergen, Chef/Owner of 107 State
#30: INTERVIEW - Nathan Mergen, Chef/Owner of 107 State
This week is a departure from our regular format, so I hope you'll come along for the ride. I recently had the chance to interview Nathan Mergen, the Chef/Owner of 107 State (Madison, WI), and so I thought it might be helpful to hear about the successes and struggles of such a young restaurant. My hope is to start sharing more of these interviews over the coming months as a way of applying some of the academic lessons from the show. I hope
INTERVIEW: Nathan Mergen, Chef/Owner of 107 State
#30: INTERVIEW - Nathan Mergen, Chef/Owner of 107 State
This week is a departure from our regular format, so I hope you'll come along for the ride. I recently had the chance to interview Nathan Mergen, the Chef/Owner of 107 State (Madison, WI), and so I thought it might be helpful to hear about the successes and struggles of such a young restaurant. My hope is to start sharing more of these interviews over the coming months as a way of applying some of the academic lessons from the show. I hope
The Keys to Management and Marketing
#29: The Keys to Management and Marketing
This is the third and final episode in a 3-episode arc where we've been talking all about Leadership, Staffing, and Training. Why? Because people run your restaurant; people are responsible for much of what happens on a daily basis in your restaurant. And so it makes sense that we would talk about how to find, train, motivate, and cultivate great employees. In the episode we talk a lot about Danny Meyer and his "Salt Shaker Theory", which he outlines in
The Keys to Management and Marketing
#29: The Keys to Management and Marketing
This is the third and final episode in a 3-episode arc where we've been talking all about Leadership, Staffing, and Training. Why? Because people run your restaurant; people are responsible for much of what happens on a daily basis in your restaurant. And so it makes sense that we would talk about how to find, train, motivate, and cultivate great employees. In the episode we talk a lot about Danny Meyer and his "Salt Shaker Theory", which he outlines in
How To Build a Great Staff
#28: How To Build a Great Staff
This is the second in a 3-episode arc where we're talking all about Leadership, Staffing, and Training. Why? Because people run your restaurant; people are responsible for much of what happens during a meal. And so it makes sense that we would talk about the people in your organization. As we talked about last week, it all starts with strong leadership. That means you... setting a vision for the company and inspiring others to go where you want to go. Next up is y
How To Build a Great Staff
#28: How To Build a Great Staff
This is the second in a 3-episode arc where we're talking all about Leadership, Staffing, and Training. Why? Because people run your restaurant; people are responsible for much of what happens during a meal. And so it makes sense that we would talk about the people in your organization. As we talked about last week, it all starts with strong leadership. That means you... setting a vision for the company and inspiring others to go where you want to go. Next up is y
Great Marketing Starts with Great Leadership
#27: Great Marketing Starts with Great Leadership
This is the first in a 3-episode arc all about Leadership, Staffing, and Management -- three areas that I believe have a greater impact on your bottom line than any other promotion and initiative you could put in place. Why? Because your PEOPLE are what brings your business to life. Your PEOPLE are the ones responsible for communicating your vision and executing it night after night, dish after dish. In this first episode I'm going to show you wh
Great Marketing Starts with Great Leadership
#27: Great Marketing Starts with Great Leadership
This is the first in a 3-episode arc all about Leadership, Staffing, and Management -- three areas that I believe have a greater impact on your bottom line than any other promotion and initiative you could put in place. Why? Because your PEOPLE are what brings your business to life. Your PEOPLE are the ones responsible for communicating your vision and executing it night after night, dish after dish. In this first episode I'm going to show you wh
Internal Marketing
#26: Internal Marketing
Usually when we talk about Marketing we're talking about EXTERNAL marketing... SEO, paid advertising, e-mail marketing, social media... often forgetting about the equally valuable INTERNAL marketing. What is internal marketing? Give a listen as I walk you through it!
ASSIGNMENT
Just take stock, and make sure that everything in your restaurant is an opportunity to build regular customers. Don't even make changes yet; just start with an assessment.
CONTINUING EDUCATION:
Internal Marketing
#26: Internal Marketing
Usually when we talk about Marketing we're talking about EXTERNAL marketing... SEO, paid advertising, e-mail marketing, social media... often forgetting about the equally valuable INTERNAL marketing. What is internal marketing? Give a listen as I walk you through it!
ASSIGNMENT
Just take stock, and make sure that everything in your restaurant is an opportunity to build regular customers. Don't even make changes yet; just start with an assessment.
CONTINUING EDUCATION:
Social Media Trends 2019
#25: Social Media Trends 2019
I want to take this opportunity to talk all about the changing trends in Social Media Marketing for 2019. If you're marketing your restaurant online Facebook and Instagram are probably two places where you're putting a lot of energy. But is it the right energy? Are you doing the right things to move the needle? What are some of the best practices? And why does the algorithm keep changing. In this week's episode we're going to tackle all of these and more, plus I'll
Social Media Trends 2019
#25: Social Media Trends 2019
I want to take this opportunity to talk all about the changing trends in Social Media Marketing for 2019. If you're marketing your restaurant online Facebook and Instagram are probably two places where you're putting a lot of energy. But is it the right energy? Are you doing the right things to move the needle? What are some of the best practices? And why does the algorithm keep changing. In this week's episode we're going to tackle all of these and more, plus I'll
Process, Progress, and Secrets to Productivity
#24: Process, Progress, and Secrets to Productivity
I am endlessly fascinated by the subject of creativity... and not just what it means to artists, but in business as well. Think of in terms of "problem solving." Marketing problems require creative solutions, and so it's about cultivating a fresh perspective. It's about being able to look at a problem and solve it in a new way. The best inventions of the last 200 years came about this way. Henry Ford famously said, "If I'd asked people what the
Process, Progress, and Secrets to Productivity
#24: Process, Progress, and Secrets to Productivity
I am endlessly fascinated by the subject of creativity... and not just what it means to artists, but in business as well. Think of in terms of "problem solving." Marketing problems require creative solutions, and so it's about cultivating a fresh perspective. It's about being able to look at a problem and solve it in a new way. The best inventions of the last 200 years came about this way. Henry Ford famously said, "If I'd asked people what the
Strategic vs. Tactical
#23: Strategic vs. Tactical
Thousands of years ago the ancient Chinese military strategist, Sun Tzu, wrote this in The Art of War: "Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat." In this week's episode I want to pause for a second to talk about the difference between strategic thinking and tactical thinking, and show you how they're really just two sides of the same coin. CONTINUING EDUCATION:
THIS IS MARKETING by Seth Godin
Strategic vs. Tactical
#23: Strategic vs. Tactical
Thousands of years ago the ancient Chinese military strategist, Sun Tzu, wrote this in The Art of War: "Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat." In this week's episode I want to pause for a second to talk about the difference between strategic thinking and tactical thinking, and show you how they're really just two sides of the same coin. CONTINUING EDUCATION:
THIS IS MARKETING by Seth Godin
Capturing Great Food Photography
#22: Capturing Great Food Photography
This week's episode is all about photography... specifically Food Photography. It's a big part of how I make my living, and an important way to attract customers to your restaurant. It's a longer episode than normal, but we've also packed a ton of information into 42 minutes. There are three main segments to the episode. First, I'm sharing the basic principles of good photography... Next, I walk you through how I set up my food shots... Finally, I'm sharing
Capturing Great Food Photography
#22: Capturing Great Food Photography
This week's episode is all about photography... specifically Food Photography. It's a big part of how I make my living, and an important way to attract customers to your restaurant. It's a longer episode than normal, but we've also packed a ton of information into 42 minutes. There are three main segments to the episode. First, I'm sharing the basic principles of good photography... Next, I walk you through how I set up my food shots... Finally, I'm sharing
Learning How to Tell Great Stories
#21: Learning How to Tell Great Stories
I've been telling you week after week that the key to success... the key to your success... is to answer this one question: "What are the stories only you can tell?" You have to figure out what makes you unique, remarkable... and then highlight those differences to separate yourself from the competition. In this week's episode I'm going to tell you my story, and the story of my business to make a point. I'm going to use that story to make a point, to show
Learning How to Tell Great Stories
#21: Learning How to Tell Great Stories
I've been telling you week after week that the key to success... the key to your success... is to answer this one question: "What are the stories only you can tell?" You have to figure out what makes you unique, remarkable... and then highlight those differences to separate yourself from the competition. In this week's episode I'm going to tell you my story, and the story of my business to make a point. I'm going to use that story to make a point, to show
Use E-Mail Marketing to Drive Revenue
#20: Use E-Mail Marketing to Drive Revenue
This week’s episode is all about the importance of Permission Marketing. Perhaps you're asking: "What is permission marketing?" Seth Godin defines it as “the privilege (not the right) of delivering anticipated, personal, and relevant messages to people who actually want them.” We are of course talking about building an e-mail strategy, but it goes beyond that I think. It’s about shifting your perspective to reconsider how we connect with our audience. T
Use E-Mail Marketing to Drive Revenue
#20: Use E-Mail Marketing to Drive Revenue
This week’s episode is all about the importance of Permission Marketing. Perhaps you're asking: "What is permission marketing?" Seth Godin defines it as “the privilege (not the right) of delivering anticipated, personal, and relevant messages to people who actually want them.” We are of course talking about building an e-mail strategy, but it goes beyond that I think. It’s about shifting your perspective to reconsider how we connect with our audience. T
The Do's and Don'ts of Building a Restaurant Website
#19: The Do's and Don'ts of Building a Restaurant Website
Think of your website as your digital home. At the very least, it should be an extension of the hospitality you provide in the restaurant; at best, it needs to entice diners to come try the experience for themselves. It should reflect the tone and aesthetic of your place, and be the centerpiece to your online presence. Articles, interviews, reviews, and all other forms of media (including social) will drive traffic here. This is where you
The Do's and Don'ts of Building a Restaurant Website
#19: The Do's and Don'ts of Building a Restaurant Website
Think of your website as your digital home. At the very least, it should be an extension of the hospitality you provide in the restaurant; at best, it needs to entice diners to come try the experience for themselves. It should reflect the tone and aesthetic of your place, and be the centerpiece to your online presence. Articles, interviews, reviews, and all other forms of media (including social) will drive traffic here. This is where you
Five Keys to Social Media Success
#18: Five Keys to Social Media Success
Much of the work I do with my clients is Social Media Marketing, and yet I think a lot of small business owners can feel overwhelmed by it all. Just managing the three main platforms can sometimes feel like a hassle. So this week I'm going to share my five keys to success when it comes to social media. There's a ton of information in this episode so sit back, relax, and maybe even take some notes. CONTINUING EDUCATION:
"Jab, Jab, Jab, Right Hook" by Gary
Five Keys to Social Media Success
#18: Five Keys to Social Media Success
Much of the work I do with my clients is Social Media Marketing, and yet I think a lot of small business owners can feel overwhelmed by it all. Just managing the three main platforms can sometimes feel like a hassle. So this week I'm going to share my five keys to success when it comes to social media. There's a ton of information in this episode so sit back, relax, and maybe even take some notes. CONTINUING EDUCATION:
"Jab, Jab, Jab, Right Hook" by Gary
Menu Magic
#17: Menu Magic
Think about the people who dined in your restaurant last night. Couples, families, businessmen, friends, whatever... all of them were there for different reasons. They ordered different things, and in the end had different experiences. But there's one thing they all shared about their dining experience. And that was the menu. Your menu was the one thing every single person in the restaurant got. I'm going to make the case that your menu is the most important piece of real estate
Menu Magic
#17: Menu Magic
Think about the people who dined in your restaurant last night. Couples, families, businessmen, friends, whatever... all of them were there for different reasons. They ordered different things, and in the end had different experiences. But there's one thing they all shared about their dining experience. And that was the menu. Your menu was the one thing every single person in the restaurant got. I'm going to make the case that your menu is the most important piece of real estate
SEO Crash Course for Restaurants
#16: SEO Crash Course for Restaurants
SEO stands for Search Engine Optimization, and it's a crazy complicated topic that would take hours to effectively explain. But just because it's complex doesn't mean we should ignore it. In fact, I'm going to make the case that SEO is the single most important tool in the Digital Marketer's Toolkit. The ability to be FOUND in a world as vast as the internet is INVALUABLE. And so this week I'm giving a crash course in SEO for Restaurants. Give me the next 25
SEO Crash Course for Restaurants
#16: SEO Crash Course for Restaurants
SEO stands for Search Engine Optimization, and it's a crazy complicated topic that would take hours to effectively explain. But just because it's complex doesn't mean we should ignore it. In fact, I'm going to make the case that SEO is the single most important tool in the Digital Marketer's Toolkit. The ability to be FOUND in a world as vast as the internet is INVALUABLE. And so this week I'm giving a crash course in SEO for Restaurants. Give me the next 25
10 Books Every Restaurant Owner Should Read
#15: 10 Books Every Restaurant Owner Should Read
** Click on any of the titles to order your own copy at Amazon.com **
1. Purple Cow by Seth Godin
2. All Marketers Are Liars by Seth Godin
3. Permission Marketing by Seth Godin
4. Setting the Table by Danny Meyer
5. Start with Why by Simon Sinek
6. Jab, Jab, Jab, Right Hook
7. The Obstacle is the Way by Ryan Holiday
8. To Sell is Human by Daniel Pink
9. Creativity Inc. by Ed Catmull
10. This is Water
10 Books Every Restaurant Owner Should Read
#15: 10 Books Every Restaurant Owner Should Read
** Click on any of the titles to order your own copy at Amazon.com **
1. Purple Cow by Seth Godin
2. All Marketers Are Liars by Seth Godin
3. Permission Marketing by Seth Godin
4. Setting the Table by Danny Meyer
5. Start with Why by Simon Sinek
6. Jab, Jab, Jab, Right Hook
7. The Obstacle is the Way by Ryan Holiday
8. To Sell is Human by Daniel Pink
9. Creativity Inc. by E
Getting Started with Facebook Ads
#14: Getting Started with Facebook Ads
By far the biggest question I get from clients is this: "Should my restaurant be running Facebook Ads." In this week's episode we break it all down, and share some key reasons why paid advertising works on social media. I'll show you an easy way to get started, and walk you through the most efficient ways to spend those limited marketing dollars. FACEBOOK BUSINESS PORTAL: CLICK HERE CONTINUING EDUCATION:
20 minute video about how to set up your first FB A
Getting Started with Facebook Ads
#14: Getting Started with Facebook Ads
By far the biggest question I get from clients is this: "Should my restaurant be running Facebook Ads." In this week's episode we break it all down, and share some key reasons why paid advertising works on social media. I'll show you an easy way to get started, and walk you through the most efficient ways to spend those limited marketing dollars. FACEBOOK BUSINESS PORTAL: CLICK HERE CONTINUING EDUCATION:
20 minute video about how to set up your first FB A
20 Marketing Ideas to Boost Business
#13: Twenty Marketing Ideas to Boost Business
We've spent the past few months talking big picture ideas, establishing a strong foundation for your business. But perhaps you're sitting there wondering, "Okay fine, but how can I apply these to my work?" Well, today we're going to start putting it all together. This week I challenged myself to come up with 20 different marketing ideas you can try right away. Note: I'm not saying to put them all into practice right away. To start, just pick 2 or 3 a
20 Marketing Ideas to Boost Business
#13: Twenty Marketing Ideas to Boost Business
We've spent the past few months talking big picture ideas, establishing a strong foundation for your business. But perhaps you're sitting there wondering, "Okay fine, but how can I apply these to my work?" Well, today we're going to start putting it all together. This week I challenged myself to come up with 20 different marketing ideas you can try right away. Note: I'm not saying to put them all into practice right away. To start, just pick 2 or 3 a
Brand Marketing vs. Direct Marketing
#12: Brand Marketing vs. Direct Marketing
These are two totally different things that unfortunately get confused all the time. In today’s episode I walk you through both of them, show you the different ways they can be effective, and explain when to use each one. Yes, it is ultimately about driving sales, but before that we need to raise awareness, build trust, and communicate effectively to our audience that we know how to solve their problems. Direct Marketing is about inspiring action (Call t
Brand Marketing vs. Direct Marketing
#12: Brand Marketing vs. Direct Marketing
These are two totally different things that unfortunately get confused all the time. In today’s episode I walk you through both of them, show you the different ways they can be effective, and explain when to use each one. Yes, it is ultimately about driving sales, but before that we need to raise awareness, build trust, and communicate effectively to our audience that we know how to solve their problems. Direct Marketing is about inspiring action (Call t
Starting With Why
#11: Starting With Why
This episode was inspired by two things... Simon Sinek's book "Start With Why" and an episode of the Tim Ferriss Show where he interviewed restauranteur, Nick Kokonas. The question WHY is at the core of both of them, but used in very different ways. I've fused the two lessons together into this week's episode. This one is a bit of a departure... a series of stories and thought experiments to try to get you to think differently about your business. I want you to start quest
Starting With Why
#11: Starting With Why
This episode was inspired by two things... Simon Sinek's book "Start With Why" and an episode of the Tim Ferriss Show where he interviewed restauranteur, Nick Kokonas. The question WHY is at the core of both of them, but used in very different ways. I've fused the two lessons together into this week's episode. This one is a bit of a departure... a series of stories and thought experiments to try to get you to think differently about your business. I want you to start quest
The Digital Marketing Toolkit
#10: The Digital Marketing Toolkit
In this week's episode we're talking all about the Digital Marketing Toolkit, the variety of tools available to us as marketers to help us reach our target audience. For my money it all comes down to five different areas:
Search Engine Optimization (SEO)
Permission Marketing
Social Media
Content Strategy
Paid Advertising
Everything we do online will fall into one of these five areas, and so it makes sense to try to understand what each one is all about, so we
The Digital Marketing Toolkit
#10: The Digital Marketing Toolkit
In this week's episode we're talking all about the Digital Marketing Toolkit, the variety of tools available to us as marketers to help us reach our target audience. For my money it all comes down to five different areas:
Search Engine Optimization (SEO)
Permission Marketing
Social Media
Content Strategy
Paid Advertising
Everything we do online will fall into one of these five areas, and so it makes sense to try to understand what each one is all about, so we
What is a Customer Journey Map?
#9. What is a Customer Journey Map?
What exactly is a Customer Journey Map? It’s a visual representation of the process a customer or prospect goes through to achieve a specific goal with your company. Simply put, it’s a way of identifying all the steps it took to turn a regular person into a customer, and big companies are constantly trying to understand the path people take to get to them. Usually, you'll see the map broken into six different stages, but for restaurants I use seven:
Stage 1 -
What is a Customer Journey Map?
#9. What is a Customer Journey Map?
What exactly is a Customer Journey Map? It’s a visual representation of the process a customer or prospect goes through to achieve a specific goal with your company. Simply put, it’s a way of identifying all the steps it took to turn a regular person into a customer, and big companies are constantly trying to understand the path people take to get to them. Usually, you'll see the map broken into six different stages, but for restaurants I use seven:
Stage 1 -
Why Do You Want to Open a Restaurant?
#8: Why Do You Want to Open a Restaurant?
To be totally transparent... I think a lot of people go into business for the wrong reasons. They open restaurants because they think it'll be fun (which it sometimes is), or because they think it'll be easy (which it rarely is). But I think it's just too hard these days unless you're ready for the challenge... too hard to succeed unless you really know what you're doing. I think people go into business for themselves for one of six reasons. In this epis
Why Do You Want to Open a Restaurant?
#8: Why Do You Want to Open a Restaurant?
To be totally transparent... I think a lot of people go into business for the wrong reasons. They open restaurants because they think it'll be fun (which it sometimes is), or because they think it'll be easy (which it rarely is). But I think it's just too hard these days unless you're ready for the challenge... too hard to succeed unless you really know what you're doing. I think people go into business for themselves for one of six reasons. In this epis
How to Build a Comprehensive Marketing Strategy
#7: How to Build a Comprehensive Marketing Strategy
What does your marketing strategy look like? Do you even have a marketing strategy? If you're like a lot of restaurant owners out there, it's non-existent. Often times it ends up being more of a seat-of-your-pants kind of thing. Mother's Day is coming up... well, we should do something for Mother's Day. Beverage sales are down... let's come up with a drink special this weekend. But that's not a strategy. Far from it, in fact. In this week's epi
How to Build a Comprehensive Marketing Strategy
#7: How to Build a Comprehensive Marketing Strategy
What does your marketing strategy look like? Do you even have a marketing strategy? If you're like a lot of restaurant owners out there, it's non-existent. Often times it ends up being more of a seat-of-your-pants kind of thing. Mother's Day is coming up... well, we should do something for Mother's Day. Beverage sales are down... let's come up with a drink special this weekend. But that's not a strategy. Far from it, in fact. In this week's epi
Pillar Four: DIFFERENTIATION
Fourth Marketing Pillar - DIFFERENTIATION
We're starting to turn the corner now as we come to the fourth episode in a 5-show arc. We've been breaking down the Five Pillars of Marketing as a way of giving ourselves a strong foundation to work upon. Because before we can begin building a true marketing strategy for your business, we first have to understand the business we're in. What's our product and who is it for? Today we're discussing the Fourth Marketing Pillar which is DIFFERENTIATION. This
Pillar Five: OPPORTUNITIES
Fifth Marketing Pillar - OPPORTUNITIES
We've finally made it. We are at the end of this little five episode arc where we've been discussing the Five Pillars of Marketing. We started with IDENTITY, finding ways to talk about the product. Then we identified our AUDIENCE, or ICA. We figured out who they were and what their pain points were. We're figuring out what problems they have that we might be able to solve. Next we discussed ways to identify our COMPETITION, and then in the last episode we t
Pillar Four: DIFFERENTIATION
Fourth Marketing Pillar - DIFFERENTIATION
We're starting to turn the corner now as we come to the fourth episode in a 5-show arc. We've been breaking down the Five Pillars of Marketing as a way of giving ourselves a strong foundation to work upon. Because before we can begin building a true marketing strategy for your business, we first have to understand the business we're in. What's our product and who is it for? Today we're discussing the Fourth Marketing Pillar which is DIFFERENTIATION. This
Pillar Five: OPPORTUNITIES
Fifth Marketing Pillar - OPPORTUNITIES
We've finally made it. We are at the end of this little five episode arc where we've been discussing the Five Pillars of Marketing. We started with IDENTITY, finding ways to talk about the product. Then we identified our AUDIENCE, or ICA. We figured out who they were and what their pain points were. We're figuring out what problems they have that we might be able to solve. Next we discussed ways to identify our COMPETITION, and then in the last episode we t
Pillar Three: COMPETITION
Third Marketing Pillar - Competition
Welcome to the third in a 5-episode arc where we're talking about the Five Pillars of Marketing. Before we can begin building a comprehensive marketing strategy for your business, we first have to understand your business. These five episodes are a version of an exercise I do with my consulting clients. They're assignments, really, that help us begin to understand what the product is and who it's for. Today we're discussing the Third Marketing Pillar which is
Pillar Three: COMPETITION
Third Marketing Pillar - Competition
Welcome to the third in a 5-episode arc where we're talking about the Five Pillars of Marketing. Before we can begin building a comprehensive marketing strategy for your business, we first have to understand your business. These five episodes are a version of an exercise I do with my consulting clients. They're assignments, really, that help us begin to understand what the product is and who it's for. Today we're discussing the Third Marketing Pillar which is
Pillar Two: AUDIENCE
Second Marketing Pillar - AUDIENCE
Welcome to the second in a 5-episode arc where we're talking about the Five Pillars of Marketing. This is our opportunity to give ourselves a strong foundation before we begin building a complex marketing strategy. These five episodes are a version of an exercise I do with my consulting clients. They are a series of questions... assignments, really... that help us begin to understand what the product is and who it's for. Today we're discussing the Second Market
Pillar Two: AUDIENCE
Second Marketing Pillar - AUDIENCE
Welcome to the second in a 5-episode arc where we're talking about the Five Pillars of Marketing. This is our opportunity to give ourselves a strong foundation before we begin building a complex marketing strategy. These five episodes are a version of an exercise I do with my consulting clients. They are a series of questions... assignments, really... that help us begin to understand what the product is and who it's for. Today we're discussing the Second Market
Pillar One: IDENTITY
First Marketing Pillar - IDENTITY
This is the first episode in a 5-episode arc where we're talking about something I call the Five Pillars of Marketing. Before we can begin talking about building a marketing strategy, we first have to give ourselves a strong foundation. These five episodes are a version of an exercise I do with my consulting clients. It's the best way I know to get all of us on the same page. They are a series of questions... assignments, really... that help us begin to understa
Pillar One: IDENTITY
First Marketing Pillar - IDENTITY
This is the first episode in a 5-episode arc where we're talking about something I call the Five Pillars of Marketing. Before we can begin talking about building a marketing strategy, we first have to give ourselves a strong foundation. These five episodes are a version of an exercise I do with my consulting clients. It's the best way I know to get all of us on the same page. They are a series of questions... assignments, really... that help us begin to understa
What is Marketing?
EPISODE #1: What is Marketing?
** Download the 3-Step Marketing Worksheet HERE **
Since this is a podcast all about marketing, I thought we would start off by first agreeing on a definition for marketing. And so that's what this episode is all about... articulating a clear way to talk about a subject that people tend to overcomplicate. For me it's not about fancy jargon or academic explanations. It's simpler than that. And so I'm sharing my approach. What is Marketing? I can sum it up in three
What is Marketing?
EPISODE #1: What is Marketing?
** Download the 3-Step Marketing Worksheet HERE **
Since this is a podcast all about marketing, I thought we would start off by first agreeing on a definition for marketing. And so that's what this episode is all about... articulating a clear way to talk about a subject that people tend to overcomplicate. For me it's not about fancy jargon or academic explanations. It's simpler than that. And so I'm sharing my approach. What is Marketing? I can sum it up in three